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That\'s a really cool way of putting it!',0,'1','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; SV1)','',0,0),(42,190,'Vernell Valdovino','Rost@gmail.com','http://www.mstuffetsmuffet.com','188.143.232.37','2011-05-25 09:15:05','2011-05-25 09:15:05','Keep posting stuff like this i really like it',0,'0','Mozilla/5.0 (Windows; U; Windows NT 5.1; de; rv:1.9.1.3) Gecko/20090824 Firefox/3.5.3 (.NET CLR 3.5.30729)','',0,0),(35,65,'Livia','winners@thegrowingyouth.com','http://www.bing.com/','66.93.26.34','2011-04-09 20:27:24','2011-04-09 20:27:24','NUkJL6 AKAIK you\'ve got the answer in one!',0,'1','Mozilla/5.0 (Windows; U; Windows NT 5.1; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10','',0,0),(34,168,'Maggie','t8422@126.com','http://www.google.com/','190.97.204.37','2011-04-09 19:31:35','2011-04-09 19:31:35','X1liMX AKAIK you\'ve got the answer in one!',0,'1','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; SV1)','',0,0),(41,190,'momochii','shamwowoww@gmail.com','http://www.lockpipesz.org','188.143.232.37','2011-05-23 00:59:36','2011-05-23 00:59:36','What a great resource!',0,'1','Opera/9.01 (Windows NT 5.1; U; en)','',0,0),(33,134,'Cash','1542153639@qq.com','http://www.bing.com/','89.188.8.125','2011-04-09 19:24:30','2011-04-09 19:24:30','I6k3vM Glad I\'ve finally found something I agree with!',0,'1','Mozilla/5.0 (Windows; U; Windows NT 5.1; en-US; rv:1.9.0.5) Gecko/2008120122 Firefox/3.0.5','',0,0),(43,90,'kereerninnire','ownemporo@gmaild.com','http://vkontarami.front.ru/','80.251.112.202','2011-05-30 04:24:32','2011-05-30 04:24:32','сайты знакомств екатеринбург лов ру сайт знакомств  sexwa  http://inpemamba.krovatka.su/      \r\nбарнаул эскорт  интим',0,'0','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; FREE; .NET CLR 1.1.4322)','',0,0),(39,160,'momochii','shamwowoww@gmail.com','http://www.lockrings21.org','188.143.232.37','2011-05-04 08:43:12','2011-05-04 08:43:12','Thanks for an idea, you sparked at thought from a angle I hadn’t given thoguht to yet. Now lets see if I can do something with it.',0,'1','Mozilla/4.0 (compatible; MSIE 5.5; Windows NT 5.0; .NET CLR 1.1.4322)','',0,0),(40,88,'sejtwzbaai','cfekqn@gjhyxf.com','http://etdthytkialb.com/','83.170.84.247','2011-05-12 01:41:17','2011-05-12 01:41:17','Ay7eKl  <a href=\"http://dkwsmfoffwbg.com/\" rel=\"nofollow\">dkwsmfoffwbg</a>, [url=http://jvjazfbaodse.com/]jvjazfbaodse[/url], [link=http://nijfuxxavzax.com/]nijfuxxavzax[/link], http://bikxqsugttmx.com/',0,'spam','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; SV1)','',0,0),(44,119,'bSwearperb','kapaylo@yahoo.co.uk','http://unlockiphone421.com','109.230.221.183','2011-06-16 17:32:50','2011-06-16 17:32:50','iphone 4 unlock\r\nhow to unlock iphone 4\r\nunlock iphone 4\r\n               \r\nhttp://www.checkbookiphoneapp.com/apps/profile/75293757/ http://buzztopics.info/story.php?id=191732#discuss           \r\n               \r\n<a href=\"http://unlockiphone421.com\" rel=\"nofollow\">unlock iphone 4</a> unlock iphone 4                \r\n              \r\nhow to unlock iphone 4 <a href=\"http://unlockiphone421.com\" rel=\"nofollow\">iphone 4 unlock</a> how to unlock iphone 4 iphone 4 unlock',0,'0','Mozilla/4.0 (compatible; MSIE 5.5; Windows NT 4.0)','',0,0),(26,67,'Haryanto','haryanto@mediawarna.com','http://www.mediawarna.com','110.137.210.198','2011-02-21 16:06:56','2011-02-21 16:06:56','Selamat malam mas, salam kenal.\r\nIt\'s my first visit here, langsung kagum dengan halaman depan blog nya. simple banget tapi keren, warna nya juga enak di mata.\r\nBrowsing ke dalam ternyata artikel2nya juga bermanfaat banget, terutama untuk saya yang baru benar2 merealisasikan keinginan untuk \"jualan\" online dengan membuat website sendiri (modal belajar lewat ebook dan forum2 joomla!).\r\nAwalnya saya ngerasa kalau produk saya akan susah diterima secara langsung, setelah liat artikel mas di atas, terutama segmentasi pasar nomer 1 &amp; 2, saya jadi yakin kalau memang diperlukan modifikasi produk dan value lebih yang \"harus\" disesuaikan dengan pasar online.\r\nWah untung saya join milis StartUpLokal jadi bisa ketemu dengan blog mas ini, terima kasih sudah mau share ilmunya. *bookmarked*',0,'1','Mozilla/5.0 (Windows; U; Windows NT 5.1; en-US; rv:1.9.2.13) Gecko/20101203 Firefox/3.6.13','',0,0),(20,73,'owari','diz_connect@yahoo.com','','111.94.224.120','2011-01-06 06:15:41','2011-01-06 06:15:41','didukukng terus untuk kemajuannya, moga2 bangsa kita makin maju di dunia online  ;-)',0,'1','Mozilla/5.0 (Windows; U; Windows NT 5.1; en-US; rv:1.9.2.3) Gecko/20100401 AlexaToolbar/alxf-1.54 Firefox/3.6.3','',0,1),(21,90,'Tweets that mention Future Mediatrix Blog -- Topsy.com','','http://topsy.com/trackback?url=http%3A%2F%2Fwww.futuremediatrix.com%2Fblog%2F%3Fp%3D90&amp;utm_source=pingback&amp;utm_campaign=L2','208.74.66.43','2011-01-10 12:36:31','2011-01-10 12:36:31','[...] This post was mentioned on Twitter by Thomas Joseph, Thomas Joseph. Thomas Joseph said: Get valuable article in my blog http://lnkd.in/s3a3uF [...]',0,'1','SOAP::Lite/Perl/0.712','pingback',0,0),(22,119,'physical therapist','pubmibliomo@gmail.com','http://www.physicaltherapisttraining.com/','188.143.232.39','2011-01-19 19:35:12','2011-01-19 19:35:12','This is such a great resource that you are providing and you give it away for free. I enjoy seeing websites that understand the value of providing a prime resource for free. I truly loved reading your post. Thanks!',0,'1','Mozilla/5.0 (Windows NT 5.1; U; en) Opera 8.01','',0,0),(23,73,'physiotherapist jobs','pubmibliomo@gmail.com','http://www.physiotherapistsite.com','188.143.232.39','2011-01-25 14:28:57','2011-01-25 14:28:57','Wow this is a great resource.. 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Jay',0,'0','Mozilla/0.6 Beta (Windows)','',0,0),(80,88,'DawTewabakams','artslanyan@gmail.com','','91.224.160.181','2011-12-28 23:13:24','2011-12-28 23:13:24','Ради того, дабы <a href=\"http://winrar-ru.net/winrar/6-skachat-besplatnuyu-russkuyu-versiyu-winrar.html\" rel=\"nofollow\">	скачать win rar win 7	</a>  себе на компьютер надо нажать на зеленую кнопку, находящуюся ниже.   \r\nВпоследствии этого выбрать полоса куда сохранить инсталляционный файл <a href=\"http://winrar-ru.net/winrar/6-skachat-besplatnuyu-russkuyu-versiyu-winrar.html\" rel=\"nofollow\">	скачать winrar x64	</a>  . 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U; en)','',0,0),(253,97,'ActigeingemiB','wilk.ensnenijeffrey@gmail.com','http://buycheapviagraonlinerxhere.com/#hwww.futuremediatrix.com','192.162.19.194','2012-06-18 00:55:34','2012-06-18 00:55:34','<a href=\"http://buycheapviagraonlinerxhere.com/#bwww.futuremediatrix.com\" rel=\"nofollow\">viagra online</a> - <a href=\"http://buycheapviagraonlinerxhere.com/#awww.futuremediatrix.com\" rel=\"nofollow\">order viagra</a> , http://buycheapviagraonlinerxhere.com/#swww.futuremediatrix.com viagra online without prescription',0,'0','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; FREE; .NET CLR 1.1.4322)','',0,0),(254,97,'Proodaamoky','chielellicbud@gmail.com','http://paydayloansusanow.com/#8838','192.162.19.195','2012-06-18 17:34:20','2012-06-18 17:34:20','http://paydayloansusanow.com/#12193 - payday loans - <a href=\"http://paydayloansusanow.com/#1799\" rel=\"nofollow\">pay day loan</a> , http://paydayloansusanow.com/#7393 pay day loans',0,'0','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; 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MSIE 6.0; Windows NT 5.0; KTXN)','',0,0),(258,97,'Gefviessy','etherseycopok@gmail.com','http://mypaydayloanspro.com/#5814','192.162.19.195','2012-06-23 03:59:10','2012-06-23 03:59:10','http://mypaydayloanspro.com/#12717 - payday loans - <a href=\"http://mypaydayloanspro.com/#19762\" rel=\"nofollow\">payday loans</a> , http://mypaydayloanspro.com/#19722 payday loans',0,'0','Mozilla/4.7 (compatible; OffByOne; Windows 2000) Webster Pro V3.4','',0,0),(259,97,'Absovatooft','erwinnenimichael@gmail.com','http://loyalpaydayloanhere.com/#hwww.futuremediatrix.com','192.162.19.193','2012-06-23 04:30:06','2012-06-23 04:30:06','<a href=\"http://loyalpaydayloanhere.com/#bwww.futuremediatrix.com\" rel=\"nofollow\">payday loan</a> - <a href=\"http://loyalpaydayloanhere.com/#awww.futuremediatrix.com\" rel=\"nofollow\">payday loan</a> , http://loyalpaydayloanhere.com/#swww.futuremediatrix.com payday loan',0,'0','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.2; Win64; x64; SV1; .NET CLR 2.0.50727)','',0,0),(260,97,'Frorsencese','earlenemccnuw@gmail.com','http://paydayloansforyoupro.com/#6699','192.162.19.195','2012-06-23 04:49:53','2012-06-23 04:49:53','http://paydayloansforyoupro.com/#20617 - fast cash advance - <a href=\"http://paydayloansforyoupro.com/#13284\" rel=\"nofollow\">quick payday loans</a> , http://paydayloansforyoupro.com/#7654 personal loans',0,'0','Mozilla/4.0 (compatible; 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MSIE 2.0; Windows 95)','',0,0),(265,97,'Greevehen','f.orbesnenikenneth@gmail.com','http://reliablepaydayloanonlinehere.com/#hwww.futuremediatrix.com','192.162.19.193','2012-06-25 11:54:57','2012-06-25 11:54:57','<a href=\"http://reliablepaydayloanonlinehere.com/#bwww.futuremediatrix.com\" rel=\"nofollow\">payday loan online</a> - <a href=\"http://reliablepaydayloanonlinehere.com/#awww.futuremediatrix.com\" rel=\"nofollow\">payday loan online</a> , http://reliablepaydayloanonlinehere.com/#swww.futuremediatrix.com payday loan online',0,'0','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.2; SV1; .NET CLR 1.1.4322; .NET CLR 2.0.50727)','',0,0),(266,97,'ueagadogxr','mlttajzyqj@bqrvna.com','http://www.qdeaizdwkj.com/','91.237.249.69','2012-06-25 16:29:23','2012-06-25 16:29:23','liunggvuvsfnfejbusjy, <a href=\"http://www.esndsxizwl.com\" rel=\"nofollow\">velkfvehtl</a> , [url=http://www.uwfihvrryh.com]nltuftwxim[/url], http://www.pksacylvjj.com velkfvehtl',0,'0','Mozilla/5.0 (Windows; U; Windows NT 5.1; 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MSIE 6.0; Windows XP)','',0,0),(275,97,'dmklxcawoc','nurkaxrofj@oqcjiy.com','http://www.zuaqnvbkgu.com/','91.237.249.69','2012-06-28 06:51:38','2012-06-28 06:51:38','xrwczgvuvsfnfejbusjy, <a href=\"http://www.vdjtoeqbgm.com\" rel=\"nofollow\">rmbwhdoule</a>',0,'0','Mozilla/5.0 (Windows; U; Windows NT 5.1; en-US; rv:1.9.1.3) Gecko/20090824 Firefox/3.5.3 GTB5','',0,0),(276,97,'affilablues','ma.gnusonnenisteven@gmail.com','http://safepaydayloanshere.com/#hwww.futuremediatrix.com','192.162.19.194','2012-06-28 14:04:13','2012-06-28 14:04:13','<a href=\"http://safepaydayloanshere.com/#bwww.futuremediatrix.com\" rel=\"nofollow\">payday loans</a> - <a href=\"http://safepaydayloanshere.com/#awww.futuremediatrix.com\" rel=\"nofollow\">payday loans</a> , http://safepaydayloanshere.com/#swww.futuremediatrix.com payday loans',0,'0','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1) Opera 7.54 [en]','',0,0),(277,97,'yesplswpfk','oygpqsqsub@hhzmtx.com','http://www.qmzspmtrqn.com/','91.237.249.69','2012-06-28 20:04:10','2012-06-28 20:04:10','mrkjagvuvsfnfejbusjy, http://www.oriffcjrir.com rlrqhlsafc',0,'0','Mozilla/5.0 (Windows; U; Windows NT 5.1; en-US; rv:1.9.1.3) Gecko/20090824 Firefox/3.5.3 GTB5','',0,0),(278,97,'aidersade','wa.r.dne.n.ileonel@gmail.com','http://safepaydayloansonlinehere.com/#hwww.futuremediatrix.com','192.162.19.194','2012-06-29 01:50:34','2012-06-29 01:50:34','<a href=\"http://safepaydayloansonlinehere.com/#bwww.futuremediatrix.com\" rel=\"nofollow\">payday loans online</a> - <a href=\"http://safepaydayloansonlinehere.com/#awww.futuremediatrix.com\" rel=\"nofollow\">payday loans online</a> , http://safepaydayloansonlinehere.com/#swww.futuremediatrix.com payday loans online',0,'0','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; SV1; FunWebProducts; .NET CLR 1.1.4322; PeoplePal 6.2)','',0,0),(279,97,'BedWarsleerge','er.winnenimichael@gmail.com','http://safepaydayloanhere.com/#hwww.futuremediatrix.com','192.162.19.193','2012-06-29 09:45:33','2012-06-29 09:45:33','<a href=\"http://safepaydayloanhere.com/#bwww.futuremediatrix.com\" rel=\"nofollow\">payday loan</a> - <a href=\"http://safepaydayloanhere.com/#awww.futuremediatrix.com\" rel=\"nofollow\">payday loan</a> , http://safepaydayloanhere.com/#swww.futuremediatrix.com payday loan',0,'0','Mozilla/4.0 (compatible; MSIE 6.0; America Online Browser 1.1; rev1.2; Windows NT 5.1; SV1; .NET CLR 1.1.4322)','',0,0),(280,97,'crupsspoork','f.o.rbesnenikenneth@gmail.com','http://securepaydayloanonlinehere.com/#hwww.futuremediatrix.com','192.162.19.193','2012-06-30 18:58:58','2012-06-30 18:58:58','<a href=\"http://securepaydayloanonlinehere.com/#bwww.futuremediatrix.com\" rel=\"nofollow\">payday loan online</a> - <a href=\"http://securepaydayloanonlinehere.com/#awww.futuremediatrix.com\" rel=\"nofollow\">payday loan online</a> , http://securepaydayloanonlinehere.com/#swww.futuremediatrix.com payday loan online',0,'0','Mozilla/4.0 (compatible; MSIE 5.0; Windows 2000) Opera 6.0 [en]','',0,0),(281,97,'Empofesseft','m.a.gnusonnenisteven@gmail.com','http://securepaydayloanshere.com/#hwww.futuremediatrix.com','192.162.19.194','2012-07-01 04:42:35','2012-07-01 04:42:35','<a href=\"http://securepaydayloanshere.com/#bwww.futuremediatrix.com\" rel=\"nofollow\">payday loans</a> - <a href=\"http://securepaydayloanshere.com/#awww.futuremediatrix.com\" rel=\"nofollow\">payday loans</a> , http://securepaydayloanshere.com/#swww.futuremediatrix.com payday loans',0,'0','Mozilla/4.0 (compatible; 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MSIE 6.0; Windows NT 5.1; SV1; YPC 3.0.2; .NET CLR 1.1.4322; yplus 4.4.02b)','',0,0),(303,302,'oxaliwuzexace','apunuv@gmail.com','http://casinobronze.net/1992/10/14/who-is-jonathan-rys-meyers-dating/','91.207.5.206','2012-07-14 12:46:55','2012-07-14 12:46:55','The <a href=\"http://casinobronze.net/1992/10/14/who-is-jonathan-rys-meyers-dating/\" / rel=\"nofollow\">who is jonathan rys meyers dating</a> steadily dismissal <a href=\"http://casinobronze.net/1992/11/18/medicated-goad-feed/\" / rel=\"nofollow\">medicated goad feed</a> suggested amazingly <a href=\"http://casinobronze.net/1992/12/07/what-is-cogentin/\" / rel=\"nofollow\">what is cogentin</a> released broke <a href=\"http://casinobronze.net/1992/12/15/allergic-reaction-novocaine/\" / rel=\"nofollow\">allergic reaction novocaine</a> disrupt bag <a href=\"http://casinobronze.net/1993/01/12/rutin-bulk-powder/\" / rel=\"nofollow\">rutin bulk powder</a> gradually slitted <a href=\"http://casinobronze.net/1993/02/10/german-measles-contagious-pregnant-women/\" / rel=\"nofollow\">german measles contagious pregnant women</a> chant steel <a href=\"http://casinobronze.net/1993/03/14/sleepwell-mattress-price-in-vadodara/\" / rel=\"nofollow\">sleepwell mattress price in vadodara</a> spilled swear smiled.',0,'0','Mozilla/4.0 (compatible; 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MSIE 6.0; Windows NT 5.2; Win64; AMD64)','',0,0),(305,302,'gaxagixucugo','odabeberk@gmail.com','http://casinobronze.net/1993/03/23/lyrics-to-lyte-as-a-rock/','91.207.5.206','2012-07-14 16:01:35','2012-07-14 16:01:35','In <a href=\"http://casinobronze.net/1993/03/23/lyrics-to-lyte-as-a-rock/\" / rel=\"nofollow\">lyrics to lyte as a rock</a> overlords trapping <a href=\"http://casinobronze.net/1993/04/24/methoxy-pro-discontinued/\" / rel=\"nofollow\">methoxy pro discontinued</a> jealous stupidly <a href=\"http://casinobronze.net/1993/05/29/avalide-300-25-substitute/\" / rel=\"nofollow\">avalide 300 25 substitute</a> adult exactly <a href=\"http://casinobronze.net/1993/06/22/spinal-cord-injury-uti-statistics/\" / rel=\"nofollow\">spinal cord injury uti statistics</a> tolerate scooped <a href=\"http://casinobronze.net/1993/07/20/medical-marinol-side-effects/\" / rel=\"nofollow\">medical marinol side effects</a> family showed <a href=\"http://casinobronze.net/1993/07/22/echinacea-cold-and-flu-relief/\" / rel=\"nofollow\">echinacea cold and flu relief</a> tapped permanently <a href=\"http://casinobronze.net/1993/07/25/latrodectus/\" / rel=\"nofollow\">latrodectus</a> nullified the fluids.',0,'0','Opera/7.60 (Windows NT 5.2; U)  [en] (IBM EVV/3.0/EAK01AG9/LE)','',0,0),(306,302,'ocokeqag','omurxipo@gmail.com','http://casinobronze.net/1993/08/23/hepatitis-a-vaccine-safety-pregnancy/','91.207.5.206','2012-07-14 19:09:13','2012-07-14 19:09:13','There <a href=\"http://casinobronze.net/1993/08/23/hepatitis-a-vaccine-safety-pregnancy/\" / rel=\"nofollow\">hepatitis a vaccine safety pregnancy</a> improve feels <a href=\"http://casinobronze.net/1993/09/13/low-follicle-stimulating-hormone-men/\" / rel=\"nofollow\">low follicle stimulating hormone men</a> trotted breath <a href=\"http://casinobronze.net/1993/10/02/brom-bones-headless-horseman/\" / rel=\"nofollow\">brom bones headless horseman</a> seemed shivered <a href=\"http://casinobronze.net/1993/10/18/tobi-review/\" / rel=\"nofollow\">tobi review</a> apprenticeship dagger <a href=\"http://casinobronze.net/1993/11/01/simple-chestnut-soup-recipe/\" / rel=\"nofollow\">simple chestnut soup recipe</a> tending mistakes <a href=\"http://casinobronze.net/1993/12/03/esophagitis-caused-by-risperidone/\" / rel=\"nofollow\">esophagitis caused by risperidone</a> flickering replaced <a href=\"http://casinobronze.net/1994/01/08/pioglitazone-hydrochloride-and-glimepiride-tablets-ranbaxy/\" / rel=\"nofollow\">pioglitazone hydrochloride and glimepiride tablets ranbaxy</a> elemental talisman list.',0,'0','Opera/9.00 (Windows NT 4.0; U; en)','',0,0),(307,302,'umjapexeva','ibokoafv@gmail.com','http://casinobronze.net/1994/01/29/oxy-acetylene-welding-tip-size-chart/','91.207.5.206','2012-07-14 22:16:38','2012-07-14 22:16:38','Witches <a href=\"http://casinobronze.net/1994/01/29/oxy-acetylene-welding-tip-size-chart/\" / rel=\"nofollow\">oxy-acetylene welding tip size chart</a> healing waving <a href=\"http://casinobronze.net/1994/02/10/zinc-deficiencies-and-chronic-allergies/\" / rel=\"nofollow\">zinc deficiencies and chronic allergies</a> tested shook <a href=\"http://casinobronze.net/1994/02/20/bitumen-emulsions-mineral-filled-method/\" / rel=\"nofollow\">bitumen emulsions mineral filled method</a> popular procedure <a href=\"http://casinobronze.net/1994/03/29/easy-ways-to-conserve-oil/\" / rel=\"nofollow\">easy ways to conserve oil</a> torn three <a href=\"http://casinobronze.net/1994/05/01/potassium-iodide-uses/\" / rel=\"nofollow\">potassium iodide uses</a> varying walking <a href=\"http://casinobronze.net/1994/05/12/does-opium-smell-taste-like/\" / rel=\"nofollow\">does opium smell taste like</a> flushed signal <a href=\"http://casinobronze.net/1994/06/12/skeeter-bass-boats-for-sale-in-california/\" / rel=\"nofollow\">skeeter bass boats for sale in california</a> during perceiving downstairs?',0,'0','Mozilla/4.0 (compatible; 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MSIE 6.0; Windows NT 5.1; SV1; YPC 3.0.2; .NET CLR 1.1.4322; yplus 4.4.02b)','',0,0),(309,302,'imefazurr','ufekuz@gmail.com','http://casinobronze.net/1994/10/03/recommended-yohimbe-dose/','91.207.5.206','2012-07-15 04:30:25','2012-07-15 04:30:25','Just <a href=\"http://casinobronze.net/1994/10/03/recommended-yohimbe-dose/\" / rel=\"nofollow\">recommended yohimbe dose</a> would favored <a href=\"http://casinobronze.net/1994/10/28/aqua-magic-water-softner/\" / rel=\"nofollow\">aqua magic water softner</a> treasurer boundary <a href=\"http://casinobronze.net/1994/11/16/creo-group-2/\" / rel=\"nofollow\">creo group 2</a> fussy clutching <a href=\"http://casinobronze.net/1994/12/24/stimulating-maturity-through-accelerated-readiness/\" / rel=\"nofollow\">stimulating maturity through accelerated readiness</a> tremendously cases <a href=\"http://casinobronze.net/1995/01/28/metanx-oral-tablet/\" / rel=\"nofollow\">metanx oral tablet</a> net laughing <a href=\"http://casinobronze.net/1995/02/09/injection-seasoning-recipes-for-turkeys/\" / rel=\"nofollow\">injection seasoning recipes for turkeys</a> revealed bedding <a href=\"http://casinobronze.net/1995/03/11/gel-nails-supplies/\" / rel=\"nofollow\">gel nails supplies</a> flowers worth dying?',0,'0','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; .NET CLR 1.1.4322; Alexa Toolbar; (R1 1.5))','',0,0),(310,302,'uwxacivemc','oznekipi@gmail.com','http://casinobronze.net/1995/03/19/cost-for-removal-of-norplant/','91.207.5.206','2012-07-15 07:36:40','2012-07-15 07:36:40','Sure <a href=\"http://casinobronze.net/1995/03/19/cost-for-removal-of-norplant/\" / rel=\"nofollow\">cost for removal of norplant</a> piled foraging <a href=\"http://casinobronze.net/1995/03/25/cosmetic-testing-on-animals-pros-and-cons/\" / rel=\"nofollow\">cosmetic testing on animals pros and cons</a> mulled spare <a href=\"http://casinobronze.net/1995/04/14/oyster-reef-golf-club-hilton-head-plantation/\" / rel=\"nofollow\">oyster reef golf club hilton head plantation</a> strangers concealed <a href=\"http://casinobronze.net/1995/04/18/phil-ade-gone-video/\" / rel=\"nofollow\">phil ade gone video</a> wizard perjury <a href=\"http://casinobronze.net/1995/04/24/vcf-contraceptive-film-taste/\" / rel=\"nofollow\">vcf contraceptive film taste</a> resistance pregnant <a href=\"http://casinobronze.net/1995/05/22/saline-county-arkansas-court-records/\" / rel=\"nofollow\">saline county arkansas court records</a> numerous do <a href=\"http://casinobronze.net/1995/06/21/benefits-dandelion-tea-pregnancy/\" / rel=\"nofollow\">benefits dandelion tea pregnancy</a> exiled countercharm just.',0,'0','Mozilla/4.0 (compatible; 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MSIE 6.0; Windows 98; Win 9x 4.90; Creative)','',0,0),(313,302,'uxazojexavo','emuyog@gmail.com','http://casinobronze.net/1996/02/05/fever-associated-pertussis/','91.207.5.206','2012-07-15 17:18:29','2012-07-15 17:18:29','You <a href=\"http://casinobronze.net/1996/02/05/fever-associated-pertussis/\" / rel=\"nofollow\">fever associated pertussis</a> safe punishment <a href=\"http://casinobronze.net/1996/02/07/copd-definition-gold/\" / rel=\"nofollow\">copd definition gold</a> oppose yards <a href=\"http://casinobronze.net/1996/02/12/trilostane-price/\" / rel=\"nofollow\">trilostane price</a> powerful blades <a href=\"http://casinobronze.net/1996/03/16/lr-international/\" / rel=\"nofollow\">lr international</a> got sore <a href=\"http://casinobronze.net/1996/03/24/isdn-8520t-manual-filetype-pdf/\" / rel=\"nofollow\">isdn 8520t manual filetype pdf</a> propose expectorate <a href=\"http://casinobronze.net/1996/04/25/much-does-trilostane-cost/\" / rel=\"nofollow\">much does trilostane cost</a> wasted considerably <a href=\"http://casinobronze.net/1996/05/15/two-guys-licks/\" / rel=\"nofollow\">two guys licks</a> eerily rugs years!',0,'0','Mozilla/4.76 [en] (Windows NT 5.0; U)','',0,0),(314,302,'amiyuravuvojo','ijujuviri@gmail.com','http://casinobronze.net/1996/06/12/cortisporin-otic-suspension-dosage/','91.207.5.206','2012-07-15 20:34:36','2012-07-15 20:34:36','Even <a href=\"http://casinobronze.net/1996/06/12/cortisporin-otic-suspension-dosage/\" / rel=\"nofollow\">cortisporin otic suspension dosage</a> visitor knocking <a href=\"http://casinobronze.net/1996/06/30/tums/\" / rel=\"nofollow\">tums</a> object magically <a href=\"http://casinobronze.net/1996/07/24/the-cheetah-girls-step-up-music-video/\" / rel=\"nofollow\">the cheetah girls step up music video</a> mistake hazard <a href=\"http://casinobronze.net/1996/08/16/proscar-effectiveness-hair-loss/\" / rel=\"nofollow\">proscar effectiveness hair loss</a> serpents scheme <a href=\"http://casinobronze.net/1996/08/24/southern-gents-of-comedy/\" / rel=\"nofollow\">southern gents of comedy</a> flight swords <a href=\"http://casinobronze.net/1996/09/16/sympathomimetic-drugs-list/\" / rel=\"nofollow\">sympathomimetic drugs list</a> reasonably spraying <a href=\"http://casinobronze.net/1996/10/05/tanta-translation-in-english/\" / rel=\"nofollow\">tanta translation in english</a> facing varying giggled.',0,'0','Mozilla/4.0 (compatible; MSIE 5.5; Windows 95; BCD2000)','',0,0),(315,302,'ihalpajogare','nuhipij@gmail.com','http://casinobronze.net/1996/10/20/tanta-egypt/','91.207.5.206','2012-07-15 23:51:58','2012-07-15 23:51:58','Sarai <a href=\"http://casinobronze.net/1996/10/20/tanta-egypt/\" / rel=\"nofollow\">tanta egypt</a> provided spilling <a href=\"http://casinobronze.net/1996/11/04/can-you-dilute-a-u.a/\" / rel=\"nofollow\">can you dilute a u.a</a> fed denounce <a href=\"http://casinobronze.net/1996/11/30/kaolin-rubber-industry/\" / rel=\"nofollow\">kaolin rubber industry</a> healthier support <a href=\"http://casinobronze.net/1996/12/20/o-mio-babbino-caro-sheet-music-string-quartet/\" / rel=\"nofollow\">o mio babbino caro sheet music string quartet</a> intended ingratiating <a href=\"http://casinobronze.net/1997/01/25/granulocyte-colony-stimulating-factor-indications/\" / rel=\"nofollow\">granulocyte colony stimulating factor indications</a> ragtag dramatically <a href=\"http://casinobronze.net/1997/03/02/is-seasonique-progestin-only/\" / rel=\"nofollow\">is seasonique progestin-only</a> riffraff generous <a href=\"http://casinobronze.net/1997/03/18/lipase-test-in-microbiology/\" / rel=\"nofollow\">lipase test in microbiology</a> psychic some speak.',0,'0','Mozilla/4.0 (compatible; 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MSIE 6.0; Windows NT 5.1; SV1; FunWebProducts; MRA 4.6 (build 01425); .NET CLR 1.1.4322; .NET CLR 2.0.50727)','',0,0),(411,302,'ovodifiw','evaligez@aderispharm.com','http://altocasino.net/1998/05/28/shimano-pd-m324-spd-dual-platform-pedal-review/','91.207.8.26','2012-07-31 10:09:03','2012-07-31 10:09:03','Be <a href=\"http://altocasino.net/1998/05/28/shimano-pd-m324-spd-dual-platform-pedal-review/\" / rel=\"nofollow\">shimano pd-m324 spd dual platform pedal review</a> again severe <a href=\"http://altocasino.net/1998/07/06/chloramphenicol-eye-ointment-for-horses/\" / rel=\"nofollow\">chloramphenicol eye ointment for horses</a> encounter comfort <a href=\"http://altocasino.net/1998/08/11/transurethral-needle-ablation/\" / rel=\"nofollow\">transurethral needle ablation</a> about felt <a href=\"http://altocasino.net/1998/09/05/knee-pain-after-cortisone-injection/\" / rel=\"nofollow\">knee pain after cortisone injection</a> commented throatily <a href=\"http://altocasino.net/1998/09/23/irish-draught-cross-horses-sale-uk/\" / rel=\"nofollow\">irish draught cross horses sale uk</a> introduce regarded <a href=\"http://altocasino.net/1998/10/27/trazodone-50-mg-for-sleep-side-effects/\" / rel=\"nofollow\">trazodone 50 mg for sleep side effects</a> seed peepholes <a href=\"http://altocasino.net/1998/11/25/bundai-dok-ruk-ep.19-1-6/\" / rel=\"nofollow\">bundai dok ruk ep.19 1-6</a> may rejoined feebly.',0,'spam','Mozilla/4.0 (compatible; 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MSIE 6.0; Windows NT 5.1; SV1; .NET CLR 1.1.4322; XMPP Tiscali Communicator v.10.0.2; .NET CLR 2.0.50727)','',0,0),(650,302,'iasinop','iskatos@gmail.com','http://altocasino.net/1988/12/19/information-on-black-footed-ferrets/','91.207.5.206','2012-08-17 16:23:07','2012-08-17 16:23:07','How <a href=\"http://altocasino.net/1988/12/19/information-on-black-footed-ferrets/\" / rel=\"nofollow\">what are the different colors of ferrets</a> plumes shake <a href=\"http://altocasino.net/1989/01/27/green-slicer-spring-tine-rake/\" / rel=\"nofollow\">giulia dansez pentru tine video</a> silent nerve <a href=\"http://altocasino.net/1989/02/07/where-to-buy-dap®-weldwood®-marine-resorcinol-glue/\" / rel=\"nofollow\">resorcinol products for acne</a> object absorbed <a href=\"http://altocasino.net/1989/02/10/drug-gemfibrozil/\" / rel=\"nofollow\">gemfibrozil price</a> midst seaward <a href=\"http://altocasino.net/1989/02/25/peptide-and-definition/\" / rel=\"nofollow\">natriuretic peptide system in human heart failure</a> glass ahead <a href=\"http://altocasino.net/1989/02/25/exercises-in-the-prone-position/\" / rel=\"nofollow\">feeding horses prone to choke</a> strangeness female <a href=\"http://altocasino.net/1989/03/06/disseminated-vascular-coagulation-dic/\" / rel=\"nofollow\">blood coagulation equations</a> drank shape <a href=\"http://altocasino.net/1989/04/10/sodium-hyaluronate-nasal-gel/\" / rel=\"nofollow\">sodium hyaluronate 0 2 gel</a> low greenish <a href=\"http://altocasino.net/1989/04/18/feline-thyroid-methimazole-side-effects/\" / rel=\"nofollow\">side effects of stopping methimazole</a> law rising <a href=\"http://altocasino.net/1989/05/26/chloral-hydrate-dose-children/\" / rel=\"nofollow\">chloral hydrate mechanism of action</a> how father <a href=\"http://altocasino.net/1989/06/13/hyoscyamine-sulfate-0.125mg-tablets/\" / rel=\"nofollow\">high off hyoscyamine</a> eating followed <a href=\"http://altocasino.net/1989/07/04/lysine-pka-pi/\" / rel=\"nofollow\">enisyl-f lysine treats canada</a> colonies island sun.',0,'spam','Mozilla/4.0 (compatible; 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The most important question is Why do you want to earn that much, what is the reason. The more compelling the reason, the more likely it is that you are going to make it happen because from a  Want  it becomes a  Must .Once it becomes a must, you have to focus your mind on achieving it.Mark Twain said:“The secret of getting ahead is getting started.The secret of getting started is breaking your complex overwhelming tasks into small manageable tasks, and then starting on the first one.“A Chinese saying; A journey of a thousand miles, starts with the first step.You already have a two year plan, that is very good, many people want to get rich but don\'t have plan or target. 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Without realizing it you will be well on your way to make it happen.Hope this helpsVictor',0,'0','Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; SV1)','',0,0),(774,65,'Shining','daiana.lima@bbcr.com.br','http://www.facebook.com/profile.php?id=100003406766137','50.79.134.149','2012-10-06 10:51:37','2012-10-06 10:51:37','Sa zicem ca pe TV nu isi permite sa intre oniicre (chiar si in situatii de criza), pe online da. Si cand spunem oniicre ne gandim la orice firma cu un numar mai mare de 15 angajati care vrea sa face ceva sa-si creasca numarul de clienti.Si care in materie de promo nu isi permit nici radio, nici print ads. Pentru ei online-ul poate deveni  the only way to bring new clients .Pornind de la ideea ca pe online exista doua categorii de clienti: clientii care isi permit TV si clientii pe care ii iei sa ii cresti, online-ul are o felie pe care alte medii nu il au si poate sa faca accesibil marketingul pentru clientii care nu isi permit in mod normal asa ceva. Mai ales ca ai targetarea pe care nu o ai pe TV si nici nu ai aceleasi costuri de productie. 95,2% dintre companiile din Romania nu sunt Coca-Cola,P&amp;G, Vodafone, Unilever etc .sunt de genul Pic, Carturesti, Dermestetica, Librarul, FruFru etc.Noi credem ca din anumite puncte de vedere, investitiile media pe TV nu le canibalizeaza pe cele de pe online, pentru ca TV-ul nu poate atrage toate categoriile de clienti pe care poate online-ul sa-i atraga. Campanii de succes pentru acestia derulate exclusiv online, inseamna o tema buna de gandire pentru  ceilalti  care isi permit TV.',0,'0','Mozilla/5.0 (Windows NT 5.1; U; en) Opera 8.01','',0,0),(775,425,'Maverick','patrol@redlodgemountain.com','http://www.google.com/','188.143.232.12','2012-10-06 12:37:04','2012-10-06 12:37:04','A good many vlauabels you\'ve given me.',0,'0','Mozilla/5.0 (Windows; U; Windows NT 5.1; en-US; rv:1.9.0.5) Gecko/2008120122 Firefox/3.0.5','',0,0),(776,97,'VarunfaitaNut','m.ari.ephale@gmail.com','http://buycialisgenericroy.com/#24628','192.162.19.193','2012-10-06 13:50:23','2012-10-06 13:50:23','<a href=\"http://buycialisgenericroy.com/#2390\" rel=\"nofollow\">buy cialis online</a> - <a href=\"http://buycialisgenericroy.com/#20413\" rel=\"nofollow\">generic cialis</a> , http://buycialisgenericroy.com/#8912 cialis online',0,'0','Mozilla/5.0 (Windows NT 6.1) AppleWebKit/535.2 (KHTML, like Gecko) Chrome/18.6.861.0 Safari/535.2','',0,0),(777,414,'Brasna','brussels@actionaid.org','http://www.facebook.com/profile.php?id=100003406751028','194.105.50.26','2012-10-06 14:05:46','2012-10-06 14:05:46','Get up to 100000 forum  backlinks with our xreumr blast &amp; massive trafficGet great online web traffic using best xreumr blast today. 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Your Action Bar provides easy access to common actions such as creating a new post, refreshing, and sharing to other apps.</p>\n<p>We also couldn&#8217;t resist making the Action Bar in WordPress blue. <img src=\"http://s1.wp.com/wp-includes/images/smilies/icon_wink.gif\" alt=\";)\" class=\"wp-smiley\" /> </p>\n<h3>Menu Drawer</h3>\n<p><a href=\"http://wpandroid.files.wordpress.com/2013/04/wordpress-for-android-version-2-3-menu-drawer-on-samsung-galaxy-s3.jpg\"><img src=\"http://wpandroid.files.wordpress.com/2013/04/wordpress-for-android-version-2-3-menu-drawer-on-samsung-galaxy-s3.jpg?w=242&h=491\" alt=\"Version 2.3 of WordPress for Android: menu drawer on Samsung Galaxy S3\" width=\"242\" height=\"491\" class=\"alignright size-medium wp-image-822\" /></a></p>\n<p>The older-style <a href=\"http://android.wordpress.org/2011/12/19/version-2-0-android-blogging-re-imagined/\">dashboard</a> user interface has been replaced with a Menu Drawer for quick and easy navigation to other areas of the app from wherever you are. 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A <em>View Site</em> option has been added to the Menu Drawer so you can view your blogs from within the app.</span></li>\n<li><strong>Admin area access.</strong> You can access the wp-admin areas of your WordPress.com blogs by loading the <em>Dashboard</em> option in the Menu Drawer.</li>\n<li><strong>Faster loading.</strong> The WordPress.com Reader now takes advantage of caching for faster loading.</li>\n<li><strong>Updated look and feel.</strong> Settings have been converted to use the Android standard for preferences, giving them the Holo look and feel on supported devices. Many views have been updated to the Holo look and feel as well, including the post editor and all list views.</li>\n<li><strong>Improved post editor experience.</strong> The post editor now has an expandable content area, which makes it much easier to navigate around the post content when you&#8217;re editing.</li>\n<li><strong>Improved image uploading.</strong> If a post has an image but fails to upload the image, the post will be saved as a draft first &#8212; instead of published &#8212; so the image upload can be corrected.</li>\n</ul>\n<h3>Thanks &#8212; and what&#8217;s next</h3>\n<p>We thank the developers who worked so hard on this release &#8211; <a href=\"http://wordpress.org/support/profile/mrroundhill\">mrroundhill</a>, <a href=\"http://wordpress.org/support/profile/willnorris\">willnorris</a>, <a href=\"http://wordpress.org/support/profile/isaackeyet\">isaackeyet</a>, <a href=\"http://wordpress.org/support/profile/daniloercoli\">daniloercoli</a> and <a href=\"http://wordpress.org/support/profile/aerych\">aerych</a> &#8211; as well as the beta testers who tried out the app over at the <a href=\"http://dev.android.wordpress.org\">Developer Blog</a>. Great work, all!</p>\n<p>We also thank <a href=\"http://jakewharton.com/\">Jake Wharton</a> and <a href=\"http://simonvt.net/\">Simon Vig Therkildsen</a> for creating the ActionBarSherlock and android-menudrawer libraries that enabled us to use the Action Bar and Menu Drawer on older Android devices. Good stuff!</p>\n<p>What&#8217;s next? We&#8217;re looking at adding notifications to the app so you can keep up with what&#8217;s happening on your WordPress sites while mobile and on the go.</p>\n<p>What would you like to see added to the app?</p>\n<h3>Want to contribute?</h3>\n<p>Don&#8217;t forget that WordPress for Android is an open source project. Want to get involved? Check out <a href=\"http://make.wordpress.org/mobile\">make.wordpress.org/mobile</a> to get started.</p>\n<p>Finally, we&#8217;re always excited to get feedback on the app. Please feel free to leave a comment here or send a tweet to <a href=\"http://twitter.com/wpandroid\">@WPAndroid</a>.</p>\n<br />  <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=android.wordpress.org&blog=9426921&post=759&subd=wpandroid&ref=&feed=1\" width=\"1\" height=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 17 Apr 2013 19:57:12 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:3:\"Dan\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:26:\"Alex King: Scared Straight\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://alexking.org/?p=16510\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:51:\"http://alexking.org/blog/2013/04/17/scared-straight\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1207:\".threads-post-notice {\n	background: #e8e8e8;\n	padding: 10px;\n}\n.threads-post-notice a {\n	font-weight: bold;\n}\n\n<p>I woke up to a bit of a scare when some of my alexking.org Gmail accounts were unable to log in to Gmail. I was afraid the accounts had been compromised and the passwords changed. I had secure passwords, but had been lazy about turning on 2-factor authentication for several of them &#8211; that&#8217;s all fixed now.</p>\n<p>As it turned out, the hiccup ended up being due to a Gmail disruption.</p>\n<p>I&#8217;ve also turned on 2-factor authentication for this site using <a href=\"http://wordpress.org/extend/plugins/google-authenticator/\">this plugin</a> (make sure to enable the app key if you use iOS or Android apps to connect to your site). Note that the Social logins for commenting still work without 2-factor authentication.</p>\n<p>I&#8217;d recommend taking similar steps for your sites. Waking up to an &#8220;uh-oh&#8221; feeling is no fun at all.</p>\n<p class=\"threads-post-notice\">This post is part of the thread: <a href=\"http://alexking.org/blog/thread/passwords\">Passwords</a> &#8211; an ongoing story on this site. View the thread timeline for more context on this post.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 17 Apr 2013 13:56:41 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Alex\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:24:\"Matt: Dave Keeps Working\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=42344\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:40:\"http://ma.tt/2013/04/dave-keeps-working/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:617:\"<p><a href=\"http://scripting.com/\">Dave Winer</a> tweeted this on Saturday:</p>\n<blockquote class=\"twitter-tweet\" width=\"550\"><p>I have a little spare time today so I decided to start on River3. It&#8217;ll be much much smaller and more focused than River2.</p>\n<p>&mdash; Dave Winer ? (@davewiner) <a href=\"https://twitter.com/davewiner/status/323063982061649922\">April 13, 2013</a></p></blockquote>\n<p></p>\n<p>One of the things I love and admire about him is that many, many years after he doesn&#8217;t have to anymore he&#8217;s still learning, hacking, and taking free time on a weeknd to make something new.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 16 Apr 2013 00:57:16 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"Alex King: Any icon artists out there interested in creating …\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://alexking.org/?p=16482\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"http://alexking.org/blog/2013/04/15/16482\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:161:\"<div>\n<p>Any icon artists out there interested in creating an application icon for a free (GPL) WordPress-based app that @crowdfavorite is working on?</p>\n</div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 15 Apr 2013 17:27:57 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Alex\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"Alex King: Backward Compatible WP Heartbeat API Usage\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://alexking.org/?p=16470\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:78:\"http://alexking.org/blog/2013/04/14/backward-compatible-wp-heartbeat-api-usage\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:448:\"<p>I wanted to utilize the <a href=\"http://core.trac.wordpress.org/ticket/23216\">WP 3.6 heartbeat API</a> in an app I&#8217;m working on. I also wanted to include this feature before WordPress 3.6 officially shipped, so that meant it had to be compatible with WordPress 3.5.x as well.</p>\n<p>Turns out, it&#8217;s really easy. The heartbeat API looks excellent.</p>\n<p><p>View the code on <a href=\"https://gist.github.com/5381074\">Gist</a>.</p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sun, 14 Apr 2013 17:52:49 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Alex\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Matt: Passwords and Brute Force\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=42342\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:47:\"http://ma.tt/2013/04/passwords-and-brute-force/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1404:\"<p>Almost 3 years ago we released a version of WordPress (<a href=\"http://wordpress.org/news/2010/06/thelonious/\">3.0</a>) that allowed you to pick a custom username on installation, which largely ended people using &#8220;admin&#8221; as their default username. 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Most other advice isn&#8217;t great &#8212; supposedly this botnet has over 90,000 IP addresses, so an IP limiting or login throttling plugin isn&#8217;t going to be great (they could try from a different IP a second for 24 hours).</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 12 Apr 2013 23:55:11 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+0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:10;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"BuddyPress: It’s time to update your BuddyPress installation\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"http://buddypress.org/?p=161349\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:78:\"http://buddypress.org/2013/04/its-time-to-update-your-buddypress-installation/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3149:\"<p>With the release of BuddyPress 1.7 just a few days ago, and with almost 1.5 million downloads behind us, I wanted to take the time to remind everyone about what&#8217;s gone into improving BuddyPress recently, and to reassure everyone that it&#8217;s okay to update.</p>\n<p>In the early days of BuddyPress, things were in flux. Andy and I were furiously building components and features, deprecating code, refactoring the way things worked, and generally tearing up the codebase over and over again. It helped us build a great foundation, but it made updating to the next version a scary and frustrating experience. To those that remember those days, I apologize; to everyone else, I&#8217;m sorry you missed out on the fun. <img src=\"http://buddypress.org/wp-includes/images/smilies/icon_smile.gif\" alt=\":)\" class=\"wp-smiley\" /> </p>\n<p>Whenever your WordPress installation checks to see if BuddyPress needs an update, the WordPress.org Extend API remembers the current version of BuddyPress that you&#8217;re running. This is how we know (with relative accuracy) approximately how many of what versions are out in the wild, and it&#8217;s also how we generated the pinwheel below, taken from the Stats page from WordPress.org Extend:</p>\n<div id=\"attachment_161350\" class=\"wp-caption aligncenter\"><img class=\" wp-image-161350   \" alt=\"Active BuddyPress Versions\" src=\"http://buddypress.org/wp-content/uploads/1/2013/04/Screen-Shot-2013-04-11-at-3.18.43-PM.png\" width=\"576\" height=\"283\" /><p class=\"wp-caption-text\">Every color of the rainbow is clearly represented</p></div>\n<p>Despite the pretty colors, this pie chart is actually a little scary. There are so many old and outdated installations of BuddyPress out there, not taking advantage of the neat new features, and not running the most stable and secure code available. The irony is, this is largely our fault.</p>\n<p>These days, BuddyPress is a 1 click update in your WordPress dashboard, and we&#8217;ve built a bunch of API&#8217;s that allow third party plugin developers to write plugins that won&#8217;t break when BuddyPress needs an update. We&#8217;ve spent a large part of the past 2 years reinforcing the foundation we invested in, so that no one needs to be afraid to update BuddyPress ever again.</p>\n<p>Starting with BuddyPress 1.8, the core team will be focusing our efforts on including automated tests with each enhancement and critical bug fix, to help ensure that each future release gets more stable than the release before it. Boone Gorges and Paul Gibbs both donated huge amounts of labor building a test suite that is already committed into our development branch, just days after BuddyPress 1.7 was packaged up. Their dedication towards making BuddyPress stable and amazing for everyone is unwavering, and their contributions are truly awesome.</p>\n<p>If you&#8217;re running an old version of BuddyPress, I urge you to check out and update to BuddyPress 1.7. It&#8217;s the culmination of thousands of hours of effort, and is the most stable, secure, and performant version of BuddyPress yet. Help us change that pinwheel into more of a Pac-Man or a circle.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 11 Apr 2013 21:02:25 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:17:\"John James Jacoby\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:11;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"Andrew Nacin: Keynoting php[tek] in Chicago, May 14-17\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:24:\"http://nacin.com/?p=4090\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:57:\"http://nacin.com/2013/04/11/tek13-php-conference-keynote/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3466:\"<p>I&#8217;m excited to announce <strong>I&#8217;m giving a keynote address at <a href=\"http://tek.phparch.com/\">php[tek] 2013</a></strong>. It&#8217;s a fantastic PHP conference put on by the folks behind <a href=\"http://www.phparch.com/\">php|architect</a>. &#8220;The premier professional PHP conference with a community flair,&#8221; #tek13 has a rockstar <a href=\"http://tek.phparch.com/speakers/\">speaker line-up</a>, four tracks of content, and a day of training. I&#8217;m thrilled to be attending the conference &#8212; I also attended #tek11 &#8212; let alone speaking.</p>\n<p>Last night I tested a few ideas at the <a href=\"http://meetup.com/dc-php\">DC PHP meetup</a> and got some great feedback from the attendees. Some early reviews:</p>\n<blockquote class=\"twitter-tweet\"><p><a href=\"https://twitter.com/wardnetinc/status/322140560523673601\"></a></p></blockquote>\n<p></p>\n<blockquote class=\"twitter-tweet\"><p><a href=\"https://twitter.com/kingkool68/status/322151835756544000\"></a></p></blockquote>\n<p></p>\n<blockquote class=\"twitter-tweet\"><p><a href=\"https://twitter.com/openwestconf/status/322393612249886720\"></a></p></blockquote>\n<p></p>\n<p>I&#8217;m continuing to conduct a <em>lot</em> of research for this talk. There&#8217;s a lot WordPress has learned over the years, so I&#8217;ve been searching through the codebase and old commit messages, as well as compiling a ton of data and statistics. If you have anything you think might help, please <a href=\"http://gravatar.com/nacin\">contact me</a>. Here&#8217;s the full talk description:</p>\n<blockquote><p>\n<strong>WordPress is Everywhere: Extreme Portability as a Double-Edged Sword</strong></p>\n<p>WordPress has tens of millions of users worldwide and powers over a fifth of new sites. But such a large and diverse user base presents unique challenges, and as it approaches its tenth birthday, the WordPress codebase is showing its age. So why is it so ubiquitous?</p>\n<p>The answer lies not in its UI, UX, ecosystem, or community, though those are certainly among its strengths. The answer lies instead in a core philosophy that holds the user above all else.</p>\n<p>This user-centric design starts not with the interface, but rather with the code itself. Developers should approach software development with an unwavering promise they will deal with the nonsense instead of passing it off to the user.</p>\n<p>Some WordPress positions might seem draconian and inflexible. Backwards compatibility is almost never broken. The technical requirements appeal to lowest common denominators. But because the project maintainers deal with all the pain — technical debt, difficulties with PHP, working on as many server configurations (and misconfigurations) as possible — its users don’t have to. Thanks to the WordPress project’s portability efforts, you can pick a web host or a PHP configuration at random and WordPress will run on it. Because of this, adoption has soared.</p>\n<p>The way WordPress operates is not for everyone. But whether your projects are used by 10 users, or 10 million, it may help you to see your code in an entirely new light.</p></blockquote>\n<p>Tickets are <a href=\"http://tek.phparch.com/\">still available</a>. Hope to see you there!</p>\n<p class=\"share-sfc-stc\"><a href=\"http://twitter.com/share?url=http%3A%2F%2Fwp.me%2FpQEdq-13Y&count=horizontal&related=nacin&text=Keynoting%20php%5Btek%5D%20in%20Chicago%2C%20May%2014-17\" class=\"twitter-share-button\"></a></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 11 Apr 2013 17:33:47 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Andrew Nacin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:12;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Dev Blog: Save the Date: May 27\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=2555\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://wordpress.org/news/2013/04/save-the-date-may-27/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2059:\"<p>What&#8217;s on May 27, you ask?</p>\n<p>May 27, 2013 is the <strong>10th anniversary</strong> of the <a href=\"http://wordpress.org/news/2003/05/wordpress-now-available/\">first WordPress release</a>!</p>\n<p>We think this is worth celebrating, and we want WordPress fans all over the world to celebrate with us by throwing their own parties. <a href=\"http://www.meetup.com/WordPress/\">We&#8217;re using Meetup Everywhere</a> to coordinate, and will be putting up a website just for the 10th Anniversary so that we can collect photos, videos, tweets, and posts from all the parties.</p>\n<p>The rules are very simple:</p>\n<ol>\n<li><span>Pick a place to go where a bunch of people can be merry &#8212; a park, a bar, a backyard, whatever</span></li>\n<li>Spread the word to local meetups, tech groups, press, etc and get people to say they&#8217;ll come to your party</li>\n<li>If 50 or more people RSVP to your party, we&#8217;ll try to send you some WordPress stickers and buttons</li>\n<li>Have party attendees post photos, videos, and the like with the #wp10 hashtag</li>\n</ol>\n<p>We&#8217;ll be using Meetup Everywhere to coordinate parties all over the world, so get your city on the map and <a href=\"http://www.meetup.com/WordPress/\">register your party now</a> !</p>\n<p>We&#8217;ll follow up with registered organizers  over the next few weeks with some tips for how to publicize your party and to get addresses for swag packages. To that end, make sure you check the option that lets WordPress 10th Anniversary know your email, or we won&#8217;t be able to get in touch with you for these things or to give you access to the WP10 blog.</p>\n<p>Whose party will be the biggest? The most fun? The most inventive? Will it be yours?</p>\n<p><em>Note: If you already run a group on meetup.com, making your party an event in your group is great, but you still need to post it and have people RSVP at the <a href=\"http://www.meetup.com/WordPress/\">special party page</a>, because regular groups and Meetup Everywhere groups aren&#8217;t connected yet. </em></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 11 Apr 2013 13:48:42 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Jen Mylo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:13;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:87:\"WP Windows Phone 7: Push Notifications and a Rich Text Editor: Version 2.1 Is Available\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"http://wpwindowsphone.wordpress.com/?p=429\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"http://wpwindowsphone.wordpress.com/2013/04/11/version-2-1/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3905:\"<p><a href=\"http://wpwindowsphone.files.wordpress.com/2013/04/wpwindowsphone-2-0-comment-push-notifications-and-rich-text-editor.png\"><img class=\"alignright size-large wp-image-453\" alt=\"Screenshot of Version 2.1 of WordPress for Windows Phone: Rich Text Editor and Comment Push Notifications\" src=\"http://wpwindowsphone.files.wordpress.com/2013/04/wpwindowsphone-2-0-comment-push-notifications-and-rich-text-editor.png?w=300&h=560\" width=\"300\" height=\"560\" /></a>It’s that time again. Version 2.1 of WordPress for Windows Phone is out and adds some exciting new features.</p>\n<p>We’re happy to announce that you can now get comment push notifications on your Windows Phone (OS 7.5+) which enables you to moderate comments from wherever you happen to be at the time. With 2.1 you also get a rich text editor, making it much easier to write longer posts having to deal with any HTML code.</p>\n<p>Read on to learn what’s new or update/download version 2.1 from the Windows Phone Store right now by clicking below.</p>\n<p class=\"download\"><a href=\"http://windowsphone.com/s?appid=5f64ad85-f801-e011-9264-00237de2db9e\"><strong>Download App</strong>WordPress for Windows Phone</a><span class=\"download-info\">Supported: WordPress.com or self-hosted WordPress (v. 2.9+)</span></p>\n<h3>Rich Text Editor</h3>\n<p>Now you finally have the ability to use a rich text editor when creating or editing a post or page. The new editor has easy to access styling options beneath the keyboard and in the app menu, these include bulleted/numbered lists, bold, underline, and italic text. You&#8217;ll also find a handy link helper among the text editing tools.</p>\n<h3>Comment Push Notifications</h3>\n<p>If you have a WordPress.com blog (or a self-hosted blog with the <a href=\"http://jetpack.me/\">Jetpack plugin</a>) added to the app, you can now opt in to receive push notifications for new comments. This makes it easier than ever to keep up with your readers and moderate comments while on the go. You&#8217;ll get push notifications for new comments only and viewing a notification takes you right to the comment within the app. From there you can easily respond and moderate like usual.</p>\n<h3>Stability Improvements</h3>\n<p>In addition to the new features, we’ve worked hard on making the app even more stable. In total, almost <a href=\"http://windowsphone.trac.wordpress.org/query?status=closed&group=resolution&milestone=Push+Notifications+and+Content+Editor\" target=\"_blank\">40 bugs and crashes</a> have been fixed in this release.</p>\n<h3>Screenshots</h3>\n<a href=\"http://wpwindowsphone.wordpress.com/2013/04/11/version-2-1/#gallery-429-1-slideshow\">Click to view slideshow.</a>\n<h3>Contributors</h3>\n<p>The following contributors have worked on this release of WordPress for Windows Phone:  <a href=\"http://wordpress.org/support/profile/aerych\">aerych</a>, <a href=\"http://wordpress.org/support/profile/isaackeyet\">isaackeyet</a>, and <a href=\"http://wordpress.org/support/profile/daniloercoli\">daniloercoli</a>.</p>\n<h3>Get Involved!</h3>\n<p>We now have a feature-driven release cycle, meaning that updates will come faster and focus on single features and enhancements. This is the perfect time to get involved in the WordPress for Windows Phone project. Check out <a href=\"http://make.wordpress.org/mobile\">make.wordpress.org/mobile</a> and the <a href=\"http://windowsphonedev.wordpress.org/\" target=\"_blank\">WordPress for Windows Phone dev blog</a> to see how you can get involved!</p>\n<p>If you’d like to help us translate the app into your native language, check out the <a href=\"http://translate.wordpress.org/projects/wordpress-for-windows-phone/development\" target=\"_blank\">translation project</a>.</p>\n<br />  <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wpwindowsphone.wordpress.com&blog=16495748&post=429&subd=wpwindowsphone&ref=&feed=1\" width=\"1\" height=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 11 Apr 2013 07:14:53 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:6:\"Danilo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:14;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"BuddyPress: BuddyPress 1.7 is now available!\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"http://buddypress.org/?p=160310\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"http://buddypress.org/2013/04/buddypress-1-7-is-now-available/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:8955:\"<p>BuddyPress 1.7 &#8220;Totonno&#8221; has arrived, and it&#8217;s our best version yet!</p>\n<h3>What&#8217;s New in 1.7</h3>\n<p>BuddyPress 1.7 is a major feature release, containing hundreds of bugfixes and dozens of new features. We&#8217;ll show off a few of our favorites below. Want to see a full changelog for 1.7? Check it out <a href=\"http://codex.buddypress.org/developer/releases/version-1-7/\">on the Codex</a>.</p>\n<p><em>Theme Compatibility</em></p>\n<p>BuddyPress&#8217;s social features add new kinds of content to your WordPress site: groups, profiles, and so on. Until now, displaying that content has required building or finding a BP-compatible theme &#8211; one of the biggest hurdles to using BuddyPress. Version 1.7 makes this a thing of the past. Using a feature we call &#8220;theme compatibility&#8221;, BuddyPress can display its content within the context of any WordPress theme &#8211; no modifications required. Here are a few screenshots showing BP running on a few popular themes:</p>\n<p><div id=\"attachment_160342\" class=\"wp-caption alignleft\"><a href=\"http://buddypress.org/wp-content/uploads/1/2013/04/bp-twentytwelve.png\"><img src=\"http://buddypress.org/wp-content/uploads/1/2013/04/bp-twentytwelve-150x150.png\" alt=\"Twenty Twelve\" width=\"150\" height=\"150\" class=\"size-thumbnail wp-image-160342\" /></a><p class=\"wp-caption-text\">Twenty Twelve</p></div> <div id=\"attachment_160343\" class=\"wp-caption alignleft\"><a href=\"http://buddypress.org/wp-content/uploads/1/2013/04/bp-coraline.png\"><img src=\"http://buddypress.org/wp-content/uploads/1/2013/04/bp-coraline-150x150.png\" alt=\"Coraline\" width=\"150\" height=\"150\" class=\"size-thumbnail wp-image-160343\" /></a><p class=\"wp-caption-text\">Coraline</p></div> <div id=\"attachment_160344\" class=\"wp-caption alignleft\"><a href=\"http://buddypress.org/wp-content/uploads/1/2013/04/bp-superstore.png\"><img src=\"http://buddypress.org/wp-content/uploads/1/2013/04/bp-superstore-150x150.png\" alt=\"Woo Superstore\" width=\"150\" height=\"150\" class=\"size-thumbnail wp-image-160344\" /></a><p class=\"wp-caption-text\">Woo Superstore</p></div></p>\n<div> </div>\n<p>Not satisfied with the way it looks out of the box? Not a problem. BuddyPress still provides a sophisticated, modular templating system, which you can easily customize in your own theme. Theme developers and designers can learn much more about theme compat on <a href=\"http://codex.buddypress.org/developer/theme-development/a-quick-look-at-1-7-theme-compatibility/\">the BuddyPress codex</a>.</p>\n<div> </div>\n<p><em>Group Administration</em></p>\n<div id=\"attachment_160321\" class=\"wp-caption alignright\"><a href=\"http://buddypress.org/wp-content/uploads/1/2013/04/dashboard.png\"><img src=\"http://buddypress.org/wp-content/uploads/1/2013/04/dashboard-300x216.png\" alt=\"Group Administration in BuddyPress 1.7\" width=\"150\" class=\"size-medium wp-image-160321\" /></a><p class=\"wp-caption-text\">Group Administration in BP 1.7</p></div>\n<p>If you&#8217;ve run a BuddyPress-powered community site, you know that groups are a powerful way for members to connect. But there&#8217;s been no way for site administrators to manage groups. BP 1.7 introduces a brand new set of Group Administration panels on your WordPress Dashboard. Now BP admins can bulk-delete groups, edit group settings, and manage group membership without ever leaving wp-admin.</p>\n<div> </div>\n<p><em>A Better Installation Experience</em></p>\n<div id=\"attachment_160328\" class=\"wp-caption alignright\"><a href=\"http://buddypress.org/wp-content/uploads/1/2013/04/about.png\"><img src=\"http://buddypress.org/wp-content/uploads/1/2013/04/about-150x150.png\" alt=\"About Screen\" width=\"150\" height=\"150\" class=\"size-thumbnail wp-image-160328\" /></a><p class=\"wp-caption-text\">About Screen</p></div>\n<p>BuddyPress makes it easy to add social features to your site, and BP 1.7 streamlines the process more than ever. We&#8217;ve removed the installation wizard in favor of a totally automated setup &#8211; just hit Activate, and we&#8217;ll handle the rest. On new installations, only the Activity and Extended Profiles components are activated, helping you to start small and grow your community features bit by bit. And, following in WordPress&#8217;s footsteps, we&#8217;ve added About and Credits screens, helping you to get up to date on the BuddyPress project.</p>\n<div> </div>\n<h3>Springtime Goodies</h3>\n<p>BuddyPress 1.7 is codenamed &#8220;Totonno&#8221;, after <a href=\"https://en.wikipedia.org/wiki/Totonno%27s\">the legendary Brooklyn pizza joint</a>. Totonno&#8217;s is just a few blocks from <a href=\"https://en.wikipedia.org/wiki/Coney_Island_Cyclone\">the Cyclone</a> and the Coney Island boardwalk, and there&#8217;s no better end to a lovely spring day than to indulge in what may be the world&#8217;s greatest pepperoni pie. With spring finally coming to Brooklyn, we think it&#8217;s appropriate to honor a pizza institution with what we think will be a watershed BuddyPress release.</p>\n<div> </div>\n<h3>The BuddyPress Community Rocks</h3>\n<p>Hundreds of developers, designers, and community volunteers have put thousands of hours into this version of BuddyPress. When you use BP, you&#8217;re standing on their shoulders. The following individuals contributed patches during the 1.7 release cycle: </p>\n<p>			<a href=\"http://profiles.wordpress.org/aesqe\">aesqe</a>, <a href=\"http://profiles.wordpress.org/apeatling\">apeatling</a>, <a href=\"http://profiles.wordpress.org/borkweb\">borkweb</a>, <a href=\"http://profiles.wordpress.org/calin\">calin</a>, <a href=\"http://profiles.wordpress.org/chouf1\">chouf1</a>, <a href=\"http://profiles.wordpress.org/chrisclayton\">chrisclayton</a>, <a href=\"http://profiles.wordpress.org/cnorris23\">cnorris23</a>, <a href=\"http://profiles.wordpress.org/ddean\">ddean</a>, <a href=\"http://profiles.wordpress.org/DennisSmolek\">DennisSmolek</a>, <a href=\"http://profiles.wordpress.org/Dianakc\">Dianakc</a>, <a href=\"http://profiles.wordpress.org/dontdream\">dontdream</a>, <a href=\"http://profiles.wordpress.org/empireoflight\">empireoflight</a>, <a href=\"http://profiles.wordpress.org/enej\">enej</a>, <a href=\"http://profiles.wordpress.org/ethitter\">ethitter</a>, <a href=\"http://profiles.wordpress.org/fanquake\">fanquake</a>, <a href=\"http://profiles.wordpress.org/gmax21\">gmax21</a>, <a href=\"http://profiles.wordpress.org/hnla\">hnla</a>, <a href=\"http://profiles.wordpress.org/humanshell\">humanshell</a>, <a href=\"http://profiles.wordpress.org/imath\">imath</a>, <a href=\"http://profiles.wordpress.org/Jacek\">Jacek</a>, <a href=\"http://profiles.wordpress.org/jag1989\">jag1989</a>, <a href=\"http://profiles.wordpress.org/jbobich\">jbobich</a>, <a href=\"http://profiles.wordpress.org/jkudish\">jkudish</a>, <a href=\"http://profiles.wordpress.org/jpsb\">jpsb</a>, <a href=\"http://profiles.wordpress.org/karmatosed\">karmatosed</a>, <a href=\"http://profiles.wordpress.org/MacPresss\">MacPresss</a>, <a href=\"http://profiles.wordpress.org/magnus78\">magnus78</a>, <a href=\"http://profiles.wordpress.org/markjaquith\">markjaquith</a>, <a href=\"http://profiles.wordpress.org/Maty\">Maty</a>, <a href=\"http://profiles.wordpress.org/mercime\">mercime</a>, <a href=\"http://profiles.wordpress.org/michael.ecklund\">michael.ecklund</a>, <a href=\"http://profiles.wordpress.org/modemlooper\">modemlooper</a>, <a href=\"http://profiles.wordpress.org/nacin\">nacin</a>, <a href=\"http://profiles.wordpress.org/netweb\">netweb</a>, <a href=\"http://profiles.wordpress.org/rogercoathup\">rogercoathup</a>, <a href=\"http://profiles.wordpress.org/sboisvert\">sboisvert</a>, <a href=\"http://profiles.wordpress.org/sbrajesh\">sbrajesh</a>, <a href=\"http://profiles.wordpress.org/slaFFik\">slaFFik</a>, <a href=\"http://profiles.wordpress.org/steve7777\">steve7777</a>, <a href=\"http://profiles.wordpress.org/tiraeth\">tiraeth</a>, <a href=\"http://profiles.wordpress.org/will_c\">will_c</a>, <a href=\"http://profiles.wordpress.org/wpdennis\">wpdennis</a>, <a href=\"http://profiles.wordpress.org/xt4v\">xt4v</a>.</p>\n<div> </div>\n<h3>Enjoy!</h3>\n<p>Do you have questions about the latest BuddyPress release? Check out the <a href=\"http://codex.buddypress.org\">BuddyPress Codex</a> &#8211; our growing collection of official documentation &#8211; and especially the pages in <a href=\"http://codex.buddypress.org/version/1-7/\">the 1.7 category</a>. Volunteers are also standing by in our active <a href=\"http://buddypress.org/support\">support and discussion forums</a>. If you&#8217;ve found a bug in BuddyPress, or if you want to contribute code to the next release, our development home is <a href=\"http://buddypress.trac.wordpress.org\">buddypress.trac.wordpress.org</a></p>\n<p>You might not be able to make it to Coney Island this summer, but we think that BuddyPress 1.7 &#8220;Totonno&#8221; is (almost) just as good. Download it today from the <a href=\"http://wordpress.org/extend/plugins/buddypress\">wordpress.org plugin repository</a>, or from your WordPress Dashboard.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 08 Apr 2013 18:51:06 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Boone Gorges\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:15;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:51:\"WordPress.tv: Understanding the WordPress Dashboard\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=18552\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"http://wordpress.tv/2013/04/07/understanding-the-wordpress-dashboard/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:631:\"<div id=\"v-HSaaObvw-1\" class=\"video-player\">\n</div>\n<br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/18552/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/18552/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=18552&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2013/04/07/understanding-the-wordpress-dashboard/\"><img alt=\"wpdashboard.mp4\" src=\"http://videos.videopress.com/HSaaObvw/video-fba8d875a3_std.original.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 08 Apr 2013 06:42:33 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:16;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:63:\"Mark Jaquith: WordPress 3.6: shortcode_atts_{$shortcode} filter\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:40:\"http://markjaquith.wordpress.com/?p=3975\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:84:\"http://markjaquith.wordpress.com/2013/04/04/wordpress-36-shortcode-attribute-filter/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2282:\"<p>Since WordPress 3.6 is in beta, I thought I&#8217;d use this nearly-abandoned blog (hey, been busy working on WordPress!) to talk about some of the cool stuff for developers. For the first installment, check out the new <code>shortcode_atts_{$shortcode}</code> filter. The <code>shortcode_atts()</code> function now accepts a third parameter — the name of the shortcode — which enables the running of this filter. All of the core shortcodes now pass this parameter.</p>\n<p>This filter passes three things:</p>\n<ol>\n<li><code>$out</code> — the output array of shortcode attributes</li>\n<li><code>$pairs</code> — the array of accepted parameters and their defaults.</li>\n<li><code>$atts</code> — the input array of shortcode attributes</li>\n</ol>\n<p>Let&#8217;s look at what we can do with this. One thing is that you can dynamically set or override shortcode values. You an also define new ones, and transpose them into accepted ones. Let&#8217;s look at the &#8220;gallery&#8221; shortcode for example. What if there was a gallery of images that you would reuse. Instead of picking the images each time, you could have a plugin that gives that set of attachment IDs a shortcut name. Then you could do <code>[gallery foo=my-gallery-name]</code>, which the plugin would convert to a list of IDs. Or, you could enforce a certain number of gallery columns on the fly. Let someone set it theme-wide, without having them go back and change their shortcodes.</p>\n<p>What other uses can you think of?</p>\n<p>Now, if you&#8217;re a plugin or theme author who provides their own shortcodes, you should immediately start providing this third parameter to your <code>shortcode_atts()</code> calls (since it is an extra parameter, you can do this without a WordPress version check). Maybe it&#8217;ll reduce the number of times people need to fork your code just to add an option to your shortcode!</p>\n<br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/markjaquith.wordpress.com/3975/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/markjaquith.wordpress.com/3975/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=markjaquith.wordpress.com&blog=316&post=3975&subd=markjaquith&ref=&feed=1\" width=\"1\" height=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 05 Apr 2013 03:12:05 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Mark Jaquith\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:17;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"Dev Blog: WordPress 3.6 Beta 1\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=2547\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://wordpress.org/news/2013/04/wordpress-3-6-beta-1/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4076:\"<p>WordPress 3.6 Beta 1 is now available!</p>\n<p>This is software still in development and <strong>we <em>really</em> don’t recommend that you run it on a production site</strong> — set up a test site just to play with the new version. To test WordPress 3.6, try the <a href=\"http://wordpress.org/extend/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you’ll want “bleeding edge nightlies”). Or you can <a href=\"http://wordpress.org/wordpress-3.6-beta1.zip\">download the beta here</a> (zip).</p>\n<p>We&#8217;ve been working for nearly three months and have completed all the features that are slated for this release. This is a bit of a change from the betas of previous release cycles. I felt very strongly that we shouldn&#8217;t release a beta if we were still working on completing the main features. This beta is <strong>actually a beta</strong>, not an alpha that we&#8217;re calling a beta. If you are a WordPress plugin or theme developer, or a WordPress hosting provider, you should absolutely start testing your code against this new version <strong>now</strong>. More bugs will be fixed, and some of the features will get polished, but we&#8217;re not going to shove in some big new feature. We&#8217;re ready for you to test it, so jump in there! The more you test the beta, the more stable our release candidates and our final release will be.</p>\n<p>As always, if you think you’ve found a bug, you can post to the <a href=\"http://wordpress.org/support/forum/alphabeta\">Alpha/Beta area</a> in the support forums. Or, if you’re comfortable writing a reproducible bug report, <a href=\"http://core.trac.wordpress.org/\">file one on the WordPress Trac</a>. There, you can also find <a href=\"http://core.trac.wordpress.org/report/5\">a list of known bugs</a> and <a href=\"http://core.trac.wordpress.org/query?status=closed&group=component&milestone=3.6\">everything we&#8217;ve fixed</a> so far.</p>\n<p>Here&#8217;s what&#8217;s new in 3.6:</p>\n<ul>\n<li><strong>Post Formats: </strong> Post Formats now have their own UI, and theme authors have access to templating functions to access the structured data.</li>\n<li><strong>Twenty Thirteen:</strong> We&#8217;re shipping this year&#8217;s default theme in our first release of the year. Twenty Thirteen is an opinionated, color-rich, blog-centric theme that makes full use of the new Post Formats support.</li>\n<li><strong>Audio/Video:</strong> You can embed audio and video files into your posts without relying on a plugin or a third party media hosting service.</li>\n<li><strong>Autosave: </strong> Posts are now autosaved locally. If your browser crashes, your computer dies, or the server goes offline as you&#8217;re saving, you won&#8217;t lose the your post.</li>\n<li><strong>Post Locking: </strong> See when someone is currently editing a post, and kick them out of it if they fall asleep at the keyboard.</li>\n<li><strong>Nav Menus: </strong> Nav menus have been simplified with an accordion-based UI, and a separate tab for  bulk-assigning menus to locations.</li>\n<li><strong>Revisions:</strong> The all-new revisions UI features avatars, a slider that &#8220;scrubs&#8221; through history, and two-slider range comparisons.</li>\n</ul>\n<p><strong>Developers: </strong> You make WordPress awesome(er). One of the things we strive to do with every release is be compatible with existing plugins and themes. But we need your help. <strong>Please test your plugins and themes against 3.6.</strong> If something isn&#8217;t quite right, please let us know. (Chances are, it wasn&#8217;t intentional.) If you&#8217;re a forward-thinking theme developer, you should be looking at implementing the new Post Format support in some of your themes (look to Twenty Thirteen for inspiration).</p>\n<p>We&#8217;re looking forward to your feedback. If you break it (i.e. find a bug), please report it, and if you’re a developer, try to help us fix it. We&#8217;ve already had more than 150 contributors to version 3.6 — it&#8217;s not too late to join the party!</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 04 Apr 2013 17:25:29 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Mark Jaquith\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:18;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"Dougal Campbell: CodePoet Interview\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"http://dougal.gunters.org/?p=72513\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"http://dougal.gunters.org/blog/2013/04/04/dougal-campbell-codepoet-interview/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1589:\"<div class=\"featured-image align-right\"><img width=\"164\" height=\"52\" src=\"http://geekramblings.gunters.netdna-cdn.com/wordpress/wp-content/uploads/2013/04/codepoet-logo.png?9bb111\" class=\"attachment-post-thumbnail wp-post-image\" alt=\"CodePoet Logo\" /></div><!--\narticle.tag-codepoet div.featured-image img{background-color: #333;}\n-->\n<p>I was honored to be chosen for an <a title=\"It\'s me!\" href=\"http://build.codepoet.com/2013/04/04/dougal-campbell-interview/\">interview on CodePoet</a>. Though I haven&#8217;t been able to stay as involved with WordPress as much lately as I&#8217;d like, due to job and family, I guess I&#8217;m of &#8220;historical interest&#8221; because of my involvement as a core developer back in the first couple of years. (I jest &#8212; a little)</p>\n<p>We discuss how I came to web development and from there to WordPress, my more recent activity as a speaker at WordCamp Atlanta on the topic of security, the community and why someone should become involved, and the differences between web development as a job versus as a hobby, among other things.</p>\n<p>I enjoyed answering the questions, and I hope you all will enjoy reading the interview!</p>\n<p>&nbsp;</p>\n<p>Original Article: <a href=\"http://dougal.gunters.org/blog/2013/04/04/dougal-campbell-codepoet-interview/\">CodePoet Interview</a>\n<a href=\"http://dougal.gunters.org\">Dougal Campbell&#039;s geek ramblings - WordPress, web development, and world domination.</a></p><div class=\"yarpp-related-rss yarpp-related-none\">\n<img src=\"http://yarpp.org/pixels/5db43ee24c4f1e1d0e45d08cc91b0130\" />\n</div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 04 Apr 2013 16:03:51 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Dougal Campbell\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:19;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:54:\"Gravatar: Gravatar and WordPress.com, Together Forever\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"http://blog.gravatar.com/?p=437\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:80:\"http://blog.gravatar.com/2013/04/03/gravatar-and-wordpress-com-together-forever/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3493:\"<p>Did you know that your Gravatar.com account has always been a WordPress.com account? It&#8217;s true.</p>\n<p>Back in 2007 we (<a href=\"http://automattic.com\">Automattic</a>) acquired Gravatar. Heading into 2008 we <a href=\"http://blog.gravatar.com/2008/03/14/big-changes-afoot/\">rewrote it in PHP</a>, and ever since then, it&#8217;s been using the same integrated user system as WordPress.com for accounts. Previously we handled that &#8220;behind the scenes,&#8221; but we found that it made things pretty confusing for everyone. We&#8217;ve now switched over to using <a href=\"http://en.support.wordpress.com/wpcc-faq/\">WordPress.com Connect</a> exclusively, which allows you to explicitly connect Gravatar and WordPress.com, and to use your WordPress.com credentials to log into Gravatar. That&#8217;s one less set of login credentials to worry about!</p>\n<div id=\"attachment_438\" class=\"wp-caption aligncenter\"><img class=\"size-full wp-image-438\" alt=\"wpcc-button\" src=\"http://gravatar.files.wordpress.com/2013/04/wpcc-button.png?w=258&h=65\" width=\"258\" height=\"65\" /><p class=\"wp-caption-text\">This is not a real button <img src=\"http://s0.wp.com/wp-includes/images/smilies/icon_smile.gif\" alt=\":)\" class=\"wp-smiley\" /></p></div>\n<ol>\n<li><span>If you had a Gravatar account before, it&#8217;s actually always been a WordPress.com account!</span></li>\n<li>When you try to log in at Gravatar.com now, you will be asked to do so using WordPress.com Connect.</li>\n<li>Once you&#8217;re logged into WordPress.com, you then grant Gravatar access to use your WordPress.com account.</li>\n<li>After that, you&#8217;ll use your WordPress.com username and password to log in to Gravatar, for evermore.</li>\n</ol>\n<p>You might be wondering about existing accounts and creating new accounts, and what your options are:</p>\n<ul>\n<li><span>If you have a Gravatar account, it&#8217;s actually also a WordPress.com account. You can use those details to log into WordPress.com, then grant access to Gravatar.</span></li>\n<li>If you already have a WordPress.com account, then you can use that to log into Gravatar.com now.</li>\n<li>If you don&#8217;t have a WordPress.com (or Gravatar) account, you can create one for free (no need for a blog, although you can do that also if you like!) and then you can grant access to Gravatar to get started.</li>\n</ul>\n<p>The beauty of switching to WordPress.com Connect is that it means your account information is all managed in one, super-secure place (WordPress.com), and it avoids all sorts of complexity and potential for problems with password resets, account activations, and more. We&#8217;re in the process of switching all of our services to using WordPress.com Connect, so you can use the same account to log into our other nifty products, including <a href=\"http://vaultpress.com\">VaultPress</a>, <a href=\"http://akismet.com\">Akismet</a> and <a href=\"http://polldaddy.com\">Polldaddy</a>.</p>\n<p>There&#8217;s a bunch more info on the <a href=\"http://en.support.wordpress.com/wpcc-faq/\">WordPress.com Connect FAQ</a>, which will hopefully help clear up any other questions you have.</p>\n<br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/gravatar.wordpress.com/437/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/gravatar.wordpress.com/437/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=blog.gravatar.com&blog=1886259&post=437&subd=gravatar&ref=&feed=1\" width=\"1\" height=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 03 Apr 2013 18:33:55 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Beau Lebens\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:20;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"WordPress.tv: Understanding the WordPress Add New User 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height=\"1\" /><div><a href=\"http://wordpress.tv/2013/03/28/phil-erb-wordpress-is-installed-now-what/\"><img alt=\"Phil Erb: WordPress is Installed&#8230; Now What?\" src=\"http://videos.videopress.com/f6li6sy6/video-50494d19a5_scruberthumbnail_0.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 01 Apr 2013 04:30:06 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:23;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:100:\"Weblog Tools Collection: I am taking my leave of Weblog Tools Collection, and thanks for everything!\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"http://weblogtoolscollection.com/?p=12845\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"http://feedproxy.google.com/~r/weblogtoolscollection/UXMP/~3/NRKA8GMV-fA/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4720:\"<p>Not many of the present readers might know me very well, and that in part, is the reason that I have made the decision to transfer WLTC to more willing and presently capable hands. I am a stranger on my blog and the time has come for me to make sure that this blog, its contents and its knowledge are archived and preserved and maybe rejuvenated at a later time.</p>\n<p>I delved into blogging tools back in 2004 when I started my Masters degree in CS. I wanted some code to mess around with in my free time and everyone was talking about blogging. I looked into a variety of tools, built a small Linux server for myself at home, and installed a few of the tools that were freely available at that time. I had a heck of a time getting a hold of MT (Moveable Type, the most well-known name) and then found b2 by sheer luck. I loved the cool look of Michael&#8217;s blog and the people involved in the tool seemed to be open to comments and replied warmly to my emails and questions. Through the b2 forums I heard about WordPress and proceeded to install it on my own. To my astonishment, it worked without a hitch and I was blogging away in no time. I started looking through the code to understand how it worked and it drew me in every step of the way.</p>\n<p>Within a few months of installing WordPress, I started to take part in the forums and wrote a few plugins and created some &#8220;hacks&#8221; for the tool. I even gained some notoriety with my MT VS WP post and that&#8217;s when the WordPress ecosphere started to look very attractive to me. I did not do this to seek attention, but I was getting a lot of attention and I was loving it. I believe that was when Matt first noticed me and we exchanged some emails and chatted with each other. With every month and with every release of WordPress I was getting more involved. At some point I realized that I could not do it alone and hired a few interested people to help me write posts and the blog started to get popular. I brought on some advertisers to help me offset costs. Matt gave me and my blog the highest honor of being included in the WordPress Planet and that&#8217;s when things really started to happen for this blog. I also started a WordPress Job blog (http://jobs.wordpress.net) which I still curate and I got involved in WordPress evangelism. Somewhere within this time, Matt had asked me to work for him at the new company he was starting and I had to turn him down because of visa restrictions and because I wanted to finish school (I kick myself every time I think about that).</p>\n<p>WordPress started to mature and WordCamps started to happen. I graduated from school with a Master&#8217;s Degree in Computer Science and found a job. I wanted to stay involved but it was getting bigger than I could handle. I could either dive in and get into WordPress and the blogging world, or I could focus on my job, career and family. I decided to choose the latter. I still wanted to loosely be involved with WordPress and things went well for a couple of years with me being casually involved. I even visited and spoke at a couple of WordCamps.</p>\n<p>When my son Lucien was born, all my time and attention was exhausted on him. I could not spend any time with WordPress or blogging at all. In addition to my growing family, I was diagnosed with a serious health condition just as I was starting a new job and moving to a new city. Needless to say, the blog was the last thing on my mind. James, who has been the sole author and curator for a long time, was my winning hand and just a fantastic helper and well wisher. He has kept things running for a long time and I have had no complaints.</p>\n<p>But I have found very little time to come back and spend with my old friends, Weblog Tools Collection and WordPress. I do not want this blog&#8217;s content and conversations to be lost or forgotten because of my neglect. I am hoping this move will help it live on as an archive, or find new lifeblood in another form. I know that it is in the right hands.</p>\n<p>So Adios and Gracias. I hope to see you in another blog, and take part in another conversation with you someday. It has been a wonderful journey and I appreciate everything that has taken place because of WordPress and every bit of help and encouragement that has been provided to me by so many of you. So thank to my wonderful audience of many years, thanks to my advertisers, thanks to my authors and finally thanks to Matt and to WordPress for making my life so much more fulfilling and successful.</p>\n<p>Peace on Earth, Goodwill to All, And to All a Goodnight!</p>\n<img src=\"http://feeds.feedburner.com/~r/weblogtoolscollection/UXMP/~4/NRKA8GMV-fA\" height=\"1\" width=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sun, 31 Mar 2013 13:41:38 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:10:\"Mark Ghosh\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:24;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"Weblog Tools Collection: Where to Find WordPress News\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"http://weblogtoolscollection.com/?p=12846\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"http://feedproxy.google.com/~r/weblogtoolscollection/UXMP/~3/ah3QRPNnlhs/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2837:\"<p>The landscape of news has changed so much over the last few years that news about a particular topic or platform is readily available to anyone within an instant. With <a href=\"http://wordpress.org\">WordPress</a>, I imagine that could be one of the perks of <a href=\"http://weblogtoolscollection.com/archives/2012/08/08/the-state-of-the-word-in-2012/\">powering over 16% of the web</a>, but it&#8217;s true that news is becoming incredibly accessible. In short, news is everywhere.</p>\n<p>Speaking of WordPress in general, you can of course acquire official direct news from <a href=\"http://wordpress.org/news/\">WordPress News</a>, but you can also take a peak behind the curtain and follow news in the making at <a href=\"http://make.wordpress.org\">Make WordPress.org</a>. Though it&#8217;s only specific to the <a href=\"http://wordpress.com\">WordPress.com</a> blogging platform, <a href=\"http://en.blog.wordpress.com\">WordPress.com News</a> is also worth watching for WordPress development news, as WordPress.com users often get access to new WordPress features before they&#8217;re released, so you&#8217;ll be able to try new features rather than just read about them.</p>\n<p>There&#8217;s more news than just direct official news, like I said earlier, it&#8217;s everywhere. You could subscribe to every general news site, every core developer&#8217;s personal blog, every premium theme shop, and every plugin developer, but why not subscribe to a few curated news sources instead? I guess you could call <a href=\"http://planet.wordpress.org\">WordPress Planet</a> the official curated news source, but it&#8217;s really just a collection of all news items from a particular set of curated blogs. For specific news items curated from sources through the entire WordPress community, subscribe to <a href=\"http://poststat.us\">Post Status</a>, and don&#8217;t neglect the power of allowing the folks you follow on <a href=\"http://twitter.com\">Twitter</a>, <a href=\"http://plus.google.com\">Google+</a>, and/or <a href=\"http://www.facebook.com\">Facebook</a> to curate news for you.</p>\n<p>Speaking of the WordPress community, you should <a href=\"http://codex.wordpress.org/Contributing_to_WordPress\">get involved</a> if you aren&#8217;t already. If you don&#8217;t even use WordPress yet, it&#8217;s time to get started <a href=\"http://codex.wordpress.org/Getting_Started_with_WordPress\">with either WordPress.org</a> or <a href=\"http://learn.wordpress.com/get-started/\">with WordPress.com</a>, share your thoughts with the world, and maybe spread some WordPress news on your blog too.</p>\n<p>The news is out there, and it&#8217;s well within your reach. If you can&#8217;t find the news, it&#8217;s time to make your own.</p>\n<img src=\"http://feeds.feedburner.com/~r/weblogtoolscollection/UXMP/~4/ah3QRPNnlhs\" height=\"1\" width=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sun, 31 Mar 2013 00:05:06 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"James\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:25;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"Weblog Tools Collection: WordPress Plugin Releases for 3/30\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"http://weblogtoolscollection.com/?p=12837\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"http://feedproxy.google.com/~r/weblogtoolscollection/UXMP/~3/-vmyakR-BnA/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1089:\"<h3>New plugins</h3>\n<p><a href=\"http://wordpress.org/extend/plugins/gc-message-box/\"><strong>GC Message Box</strong></a> allows you to highlight your key message(s) in smart ways within articles and blog posts.</p>\n<p><a href=\"http://wordpress.org/extend/plugins/simple-social-icons/\"><strong>Simple Social Icons</strong></a> allows you to insert social icons in any widget area.</p>\n<p><a href=\"http://askwebexpert.com/stick-it/\"><strong>Stick It</strong></a> allows you to stick the navigation menu in any theme to the top of browser window.</p>\n<h3>Updated plugins</h3>\n<p><a href=\"http://jetpack.me/\"><strong>Jetpack</strong></a> allows you to supercharge your WordPress site with powerful features previously only available to <a href=\"http://wordpress.com/\">WordPress.com</a> users.</p>\n<p><a href=\"http://blog.milandinic.com/wordpress/plugins/nav-menu-images/\"><strong>Nav Menu Images</strong></a> enables uploading of images for nav menu items on the menu edit screen.</p>\n<img src=\"http://feeds.feedburner.com/~r/weblogtoolscollection/UXMP/~4/-vmyakR-BnA\" height=\"1\" width=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 30 Mar 2013 14:00:38 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"James\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:26;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Matt: (Un)organized Consumption\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=42334\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:45:\"http://ma.tt/2013/03/unorganized-consumption/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:387:\"<p><a href=\"http://writingthroughthefog.com/2013/03/09/on-unorganized-consumption/\">On (Un)organized Consumption</a> by Automattician Cheri Lucas. &#8220;I stopped using Instapaper. Early on, I relied on it as a space to store ideas and information I could draw from, but it quickly became my intellectual limbo: the unfortunate vault of forgotten stories and Twitter residue.&#8221;</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 29 Mar 2013 14:20:19 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:27;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"Matt: Evolution of San Francisco\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:21:\"http://ma.tt/?p=42333\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"http://ma.tt/2013/03/evolution-of-san-francisco/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2968:\"<p>There have been three excellent writings on the effects and consequences of the latest boom on the Bay Area, each long but worth reading.</p>\n<p>The East Bay Express, with a permalink I&#8217;m sure won&#8217;t work a decade from now, brings us <a href=\"http://www.eastbayexpress.com/oakland/the-bacon-wrapped-economy/Content?oid=3494301&showFullText=true\">The Bacon-Wrapped Economy</a>:</p>\n<div class=\"blockquote\">\n<blockquote>The arts economy, already unstable, has been forced to contend with the twin challenges of changing tastes and new funding models. Entire industries that didn&#8217;t exist ten years ago are either thriving on venture capital, or thriving on companies that are thriving on it. It is now possible to find a $6 bottle of Miller High Life, a $48 plate of fried chicken, or a $20 BLT in parts of the city that used to be known for their dive bars and taco stands. If, after all, money has always been a means of effecting the world we want to bring about, when a region is flooded with uncommonly rich and uncommonly young people, that world begins to look very different. And we&#8217;re all living in it, whether we like it or not.</p></blockquote>\n</div>\n<p>SFGate has <a href=\"http://www.sfgate.com/technology/dotcommentary/article/Innovation-and-the-face-of-capitalism-4342160.php\">The hypocrisy in Silicon Valley&#8217;s big talk on innovation</a>:</p>\n<div class=\"blockquote\">\n<blockquote>&#8220;[I]nnovation&#8221; is something of a magic word around here, shape-shifting to fit the speaker&#8217;s immediate needs. So long as semiconductors and coding are involved, people will staple it to anything from flying cars to the iFart app.</p>\n<p>Other times it&#8217;s just code for &#8220;jobs,&#8221; used to justify asking for government favors one day and scolding them for meddling in the free market the next.</p>\n<p>&#8220;Lower our payroll taxes because &#8230; innovation.&#8221;<br />\n&#8220;Drop that antitrust inquiry because &#8230; innovation.&#8221;</p>\n<p>But for all the funding announcements, product launches, media attention and wealth creation, most of Silicon Valley doesn&#8217;t concern itself with aiming &#8220;almost ridiculously high.&#8221; It concerns itself primarily with getting people to click on ads or buy slightly better gadgets than the ones they got last year.</p></blockquote>\n</div>\n<p>The final comes from Rebecca Solnit, <a href=\"http://ma.tt/2011/07/on-blue/\">who I&#8217;ve quoted before</a>, writes <a href=\"http://www.lrb.co.uk/v35/n03/rebecca-solnit/diary\">a diary for the London Review of Books</a>.</p>\n<div class=\"blockquote\">\n<blockquote>I weathered the dot-com boom of the late 1990s as an observer, but I sold my apartment to a Google engineer last year and ventured out into both the rental market (for the short term) and home buying market (for the long term) with confidence that my long standing in this city and respectable finances would open a path.</p></blockquote>\n</div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 28 Mar 2013 15:49:52 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:28;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"Weblog Tools Collection: WordPress Theme Releases for 3/28\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"http://weblogtoolscollection.com/?p=12825\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"http://feedproxy.google.com/~r/weblogtoolscollection/UXMP/~3/gKIU6AevNTQ/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1374:\"<p><a href=\"http://emptynestthemes.com/2013/03/26/airtime-wordpress-blog-theme\"><img class=\"alignnone size-thumbnail wp-image-12826\" alt=\"screenshot2\" src=\"http://i1.wp.com/weblogtoolscollection.com/wp-content/uploads/2013/03/screenshot21.png?resize=150%2C150\" /></a></p>\n<p><a href=\"http://emptynestthemes.com/2013/03/26/airtime-wordpress-blog-theme/\"><strong>AirTime</strong></a> is a subtle and simple theme.</p>\n<p><a href=\"http://wordpress.org/extend/themes/firmasite\"><img class=\"alignnone size-thumbnail wp-image-12827\" alt=\"screenshot\" src=\"http://i2.wp.com/weblogtoolscollection.com/wp-content/uploads/2013/03/screenshot6.png?resize=150%2C150\" /></a></p>\n<p><a href=\"http://wordpress.org/extend/themes/firmasite\"><strong>FirmaSite</strong></a> is a responsive theme with <a href=\"http://buddypress.org\">BuddyPress</a> and <a href=\"http://bbpress.org\">bbPress</a> support.</p>\n<p><a href=\"http://wordpress.org/extend/themes/stark-lite\"><img class=\"alignnone size-thumbnail wp-image-12828\" alt=\"screenshot-1\" src=\"http://i2.wp.com/weblogtoolscollection.com/wp-content/uploads/2013/03/screenshot-16.png?resize=150%2C150\" /></a></p>\n<p><a href=\"http://wordpress.org/extend/themes/stark-lite\"><strong>Stark Lite</strong></a> is a minimalist and simple theme.</p>\n<img src=\"http://feeds.feedburner.com/~r/weblogtoolscollection/UXMP/~4/gKIU6AevNTQ\" height=\"1\" width=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 28 Mar 2013 14:00:13 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"James\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:29;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"WordPress.tv: Chris Lema: Execution\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=18441\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:52:\"http://wordpress.tv/2013/03/27/chris-lema-execution/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:626:\"<div id=\"v-dquuVmAU-1\" class=\"video-player\">\n</div>\n<br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/18441/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/18441/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=18441&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2013/03/27/chris-lema-execution/\"><img alt=\"Chris Lema: Execution\" src=\"http://videos.videopress.com/dquuVmAU/video-7a7d3fbf9e_scruberthumbnail_0.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 28 Mar 2013 00:30:09 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It&#8217;s really neat. <img src=\"http://bbpress.org/wordpress/wp-includes/images/smilies/icon_smile.gif\" alt=\":)\" class=\"wp-smiley\" /> </p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 27 Mar 2013 21:14:18 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:17:\"John James Jacoby\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:31;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"WordPress.tv: WordPress General Settings and WordPress Roles\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=18439\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:78:\"http://wordpress.tv/2013/03/27/wordpress-general-settings-and-wordpress-roles/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:652:\"<div id=\"v-Pz6kgctM-1\" class=\"video-player\">\n</div>\n<br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/18439/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/18439/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=18439&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2013/03/27/wordpress-general-settings-and-wordpress-roles/\"><img alt=\"wpgeneralsettings.mp4\" src=\"http://videos.videopress.com/Pz6kgctM/video-1094a9ccf9_scruberthumbnail_0.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 27 Mar 2013 20:20:23 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"WordPress.tv\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:32;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:50:\"BuddyPress: BuddyPress 1.7 – Release Candidate 1\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"http://buddypress.org/?p=158776\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:65:\"http://buddypress.org/2013/03/buddypress-1-7-release-candidate-1/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1388:\"<p>Today the BuddyPress team would like to tell you a bit about <a href=\"http://downloads.wordpress.org/plugin/buddypress.zip\">BuddyPress 1.7, release candidate 1</a>.</p>\n<p>BuddyPress 1.7 is going to be one of our most exciting releases to date. 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I&#8217;m very proud of the 8+ years we&#8217;ve been a home for, and protected, our users blogs. Protection covers many aspects: backups, scalability, security, speed, permalinks, mobile versions, forward-compatible markup, clean exports&#8230; the list goes on. 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height=\"1\" /><div><a href=\"http://wordpress.tv/2013/03/25/understanding-wordpress-permalinks/\"><img alt=\"permalinks.mp4\" src=\"http://videos.videopress.com/kEYdKErG/video-f10e063f57_scruberthumbnail_1.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 25 Mar 2013 20:02:05 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More\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"http://ios.wordpress.org/?p=1376\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:89:\"http://ios.wordpress.org/2013/02/22/version-3-5-is-here-draft-previews-autosave-and-more/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3713:\"<p><a href=\"http://wpiphone.files.wordpress.com/2013/02/wpios-3-5-draft-previews-plus-autosave.png\"><img src=\"http://wpiphone.files.wordpress.com/2013/02/wpios-3-5-draft-previews-plus-autosave.png?w=240&h=517\" alt=\"Version 3.5 of WordPress for iOS: Draft Previews + Autosave\" width=\"240\" height=\"517\" class=\"alignright size-medium wp-image-1402\" /></a>We&#8217;re pleased as punch 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The dev team focused on the content editor for this release, which adds some very handy new features:</p>\n<h3>Draft previews</h3>\n<p>We know that publishing your very best stuff is important, and you should be able to see what your post or page will look like <em>before</em> you publish. Now, in version 3.5 of WordPress for iOS, you can preview your drafts! Just tap the preview &#8220;eye&#8221; tab while drafting your post or page to see the post as it will appear on your WordPress site after you hit publish.</p>\n<p>If you have a <a href=\"http://en.wikipedia.org/wiki/Responsive_web_design\">responsive</a> WordPress theme the preview will show what your post looks like on a mobile device.</p>\n<h3>Autosave</h3>\n<p>Thanks to a new Autosave feature, your site&#8217;s content is safer than ever before. Now, when you edit a draft in the app, you&#8217;ll notice a small &#8220;Autosaved ✓&#8221; message appear as you type. The draft is instantly saved locally, and if you have a reliable Internet connection at the time, it will autosave online to your WordPress site, too.</p>\n<p><img src=\"http://wpiphone.files.wordpress.com/2013/02/wpios-3-5-autosave1.jpg?w=420&h=188\" alt=\"Version 3.5 of WordPress for iOS: Autosave\" width=\"420\" height=\"188\" class=\"aligncenter size-full wp-image-1395\" /></p>\n<h3>More improvements and bug fixes</h3>\n<p>This release also includes improvements for WordPress.com and Jetpack notifications, as well as fixes for crashes and other bugs. You can check out all the changes <a href=\"http://ios.trac.wordpress.org/timeline?from=02%2F11%2F13&daysback=6&authors=&ticket=on&milestone=on&changeset=on&wiki=on&update=Update\">here</a>.</p>\n<p>The crash on launch that some of you were seeing has been fixed in this release.</p>\n<h3>What&#8217;s next?</h3>\n<p>We want to continue making your mobile blogging experience better and better! While the dev team is currently deciding what to work on for version 3.6, these next items are high on our list:</p>\n<ul>\n<li>Rich Text Editor</li>\n<li>Improved media management</li>\n<li>Sharing to the app from third-party apps and services</li>\n</ul>\n<p>Want to keep up with the latest happenings in the WordPress mobile world? Head over to <a href=\"http://make.wordpress.org/mobile\">http://make.wordpress.org/mobile</a>.</p>\n<p>A huge thanks to the contributors that worked on this release: <a href=\"http://wordpress.org/support/profile/beaucollins\">beaucollins</a>, <a href=\"http://wordpress.org/support/profile/daniloercoli\">daniloercoli</a>, <a href=\"http://wordpress.org/support/profile/koke\">koke</a>, and <a href=\"http://wordpress.org/support/profile/mrroundhill\">mrroundhill.</a></p>\n<p>If you have any feedback about the app, please leave a comment below or follow us <a href=\"http://twitter.com/wordpressios\">@WordPressiOS</a>.</p>\n<br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wpiphone.wordpress.com/1376/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wpiphone.wordpress.com/1376/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=ios.wordpress.org&blog=3882653&post=1376&subd=wpiphone&ref=&feed=1\" width=\"1\" height=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 25 Mar 2013 18:30:11 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:3:\"Dan\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:37;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"Weblog Tools Collection: WordPress Plugin Releases for 3/25\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"http://weblogtoolscollection.com/?p=12819\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"http://feedproxy.google.com/~r/weblogtoolscollection/UXMP/~3/J5kgleppg3E/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1264:\"<h3>New plugins</h3>\n<p><a href=\"http://wordpress.org/extend/plugins/easy-watermark/\"><strong>Easy Watermark</strong></a> automatically adds watermark to images when they are uploaded.</p>\n<p><a href=\"http://wordpress.org/extend/plugins/cat-signal/\"><strong>Internet Defense League Cat Signal</strong></a> automatically loads either the modal or the banner Cat Signal when there is an active campaign from <a href=\"http://internetdefenseleague.org\">the Internet Defense League</a>.</p>\n<h3>Updated plugins</h3>\n<p><a href=\"http://calendarscripts.info/autoresponder-wordpress.html\"><strong>BFT Autoresponder</strong></a> allows scheduling of automated autoresponder messages and managing a mailing list.</p>\n<p><a href=\"http://wordpress.org/extend/plugins/google-analytics-dashboard-for-wp/\"><strong>Google Analytics Dashboard for WP</strong></a> will display Google Analytics data and statistics inside your Dashboard.</p>\n<p><a href=\"http://wordpress.org/extend/plugins/wordpress-mu-domain-mapping/\"><strong>WordPress MU Domain Mapping</strong></a> allows users of a WordPress MU site or WordPress 3.0 network to map their blog/site to another domain.</p>\n<img src=\"http://feeds.feedburner.com/~r/weblogtoolscollection/UXMP/~4/J5kgleppg3E\" height=\"1\" width=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 25 Mar 2013 18:03:16 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"James\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:38;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"BuddyPress: BuddyPress 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It&#8217;s the fifth minor release to the 1.6 branch, and is a recommended update for all previous versions of BuddyPress.</p>\n<p>1.6.5 fixes 1 security issue potentially allowing access to the &#8216;delete-account&#8217; Settings screen for users that should not normally have that privilege. This bug was reported and researched by Rob Begic, and fixed by the BuddyPress core team.</p>\n<p><a href=\"http://wordpress.org/extend/plugins/buddypress/\">Download 1.6.5</a> or visit Dashboard &rarr; Updates in your administration area to update now.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 23 Mar 2013 20:53:15 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:17:\"John James Jacoby\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:39;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"Weblog Tools Collection: WordPress Theme Releases for 3/23\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"http://weblogtoolscollection.com/?p=12813\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"http://feedproxy.google.com/~r/weblogtoolscollection/UXMP/~3/RRyaMSkB1LI/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1260:\"<p><a href=\"http://wordpress.org/extend/themes/memori-jingga\"><img class=\"alignnone size-thumbnail wp-image-12814\" alt=\"screenshot\" src=\"http://i1.wp.com/weblogtoolscollection.com/wp-content/uploads/2013/03/screenshot5.png?resize=150%2C150\" /></a></p>\n<p><a href=\"http://wordpress.org/extend/themes/memori-jingga\"><strong>Memori Jingga</strong></a> is a responsive, clean, and simple theme.</p>\n<p><a href=\"http://wordpress.org/extend/themes/rockers\"><img class=\"alignnone size-thumbnail wp-image-12815\" alt=\"screenshot-1\" src=\"http://i0.wp.com/weblogtoolscollection.com/wp-content/uploads/2013/03/screenshot-15.png?resize=150%2C150\" /></a></p>\n<p><a href=\"http://wordpress.org/extend/themes/rockers\"><strong>Rockers</strong></a> is a responsive theme with a clean design.</p>\n<p><a href=\"http://wordpress.org/extend/themes/satu\"><img class=\"alignnone size-thumbnail wp-image-12816\" alt=\"screenshot-2\" src=\"http://i0.wp.com/weblogtoolscollection.com/wp-content/uploads/2013/03/screenshot-23.png?resize=150%2C150\" /></a></p>\n<p><a href=\"http://wordpress.org/extend/themes/satu\"><strong>Satu</strong></a> is an elegant single-column responsive theme.</p>\n<img src=\"http://feeds.feedburner.com/~r/weblogtoolscollection/UXMP/~4/RRyaMSkB1LI\" height=\"1\" width=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 23 Mar 2013 14:00:42 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"James\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:40;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"Weblog Tools Collection: WordCamp San Francisco 2013 Dates Announced\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"http://weblogtoolscollection.com/?p=12807\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"http://feedproxy.google.com/~r/weblogtoolscollection/UXMP/~3/tdYxbhgsXyo/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:859:\"<p>The dates <a href=\"http://2013.sf.wordcamp.org/2013/03/22/wordcamp-sf-2013-announcement/\">have been announced</a> for <a href=\"http://2013.sf.wordcamp.org\">WordCamp San Francisco 2013</a>, an event which is often heralded as the annual <a href=\"http://wordpress.org/\">WordPress</a> conference.</p>\n<p>WordCamp San Francisco 2013 will be held on July 26 and 27 at <a href=\"http://goo.gl/maps/rT6ou\">the Mission Bay Conference Center</a> with a Developer Hack Day on July 28. A list of speakers is not yet available, but they would like you to <a href=\"http://wordcampcentral.polldaddy.com/s/best-2012-2013-wordcamp-speakers-so-far\">nominate your favorite past WordCamp speakers</a>.</p>\n<p>Will you be attending WordCamp San Francisco this year?</p>\n<img src=\"http://feeds.feedburner.com/~r/weblogtoolscollection/UXMP/~4/tdYxbhgsXyo\" height=\"1\" width=\"1\" />\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sat, 23 Mar 2013 00:30:07 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"James\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:41;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:66:\"WordPress.tv: Chris Lema: Says No Automatically (w/ Gravity 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width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2013/03/22/chris-lema-says-no-automatically-w-gravity-forms/\"><img alt=\"OCWP &#8211; Chris Lema &#8211; Recording on 2013-03-11.mp4\" src=\"http://videos.videopress.com/NF4VIeHi/video-548cfa5139_scruberthumbnail_0.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 22 Mar 2013 19:45:08 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Disponiblità\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://wordpress.tv/?p=17317\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:117:\"http://wordpress.tv/2013/03/20/walter-dal-mut-wordpress-incontra-il-cloud-computing-scalabilita-ed-alta-disponiblita/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:710:\"<div id=\"v-8DjnnEnW-1\" class=\"video-player\">\n</div>\n<br />  <a rel=\"nofollow\" href=\"http://feeds.wordpress.com/1.0/gocomments/wptv.wordpress.com/17317/\"><img alt=\"\" border=\"0\" src=\"http://feeds.wordpress.com/1.0/comments/wptv.wordpress.com/17317/\" /></a> <img alt=\"\" border=\"0\" src=\"http://stats.wordpress.com/b.gif?host=wordpress.tv&blog=5089392&post=17317&subd=wptv&ref=&feed=1\" width=\"1\" height=\"1\" /><div><a href=\"http://wordpress.tv/2013/03/20/walter-dal-mut-wordpress-incontra-il-cloud-computing-scalabilita-ed-alta-disponiblita/\"><img alt=\"02 Gabriele Mittica & Walter Dal Mut.mp4\" src=\"http://videos.videopress.com/8DjnnEnW/video-5d332310a1_scruberthumbnail_2.jpg\" width=\"160\" height=\"120\" /></a></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 21 Mar 2013 01:20:48 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Engine\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"http://alexking.org/?p=16267\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:88:\"http://alexking.org/blog/2013/03/20/wordpress-maturity-an-interview-with-me-at-wp-engine\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:402:\"<p>An <a href=\"http://wpengine.com/2013/03/alex-king-on-the-maturity-of-wordpress/\">interview with me about WordPress&#8217;s maturity</a> is up on the WP Engine blog. 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href=\"http://wordpress.org/extend/themes/ilisa\"><img class=\"alignnone size-thumbnail wp-image-12795\" alt=\"screenshot-1\" src=\"http://i2.wp.com/weblogtoolscollection.com/wp-content/uploads/2013/03/screenshot-14.png?resize=150%2C150\" /></a></p>\n<p><a href=\"http://wordpress.org/extend/themes/ilisa\"><strong>Ilisa</strong></a> is a clean and minimal theme that can be easily used as a personal portfolio or a business website.</p>\n<p><a href=\"http://emptynestthemes.com/2013/03/18/partition-professional-wordpress-theme/\"><img class=\"alignnone size-thumbnail wp-image-12794\" alt=\"DemoBlog\" src=\"http://i0.wp.com/weblogtoolscollection.com/wp-content/uploads/2013/03/DemoBlog3.png?resize=150%2C150\" /></a></p>\n<p><a href=\"http://emptynestthemes.com/2013/03/18/partition-professional-wordpress-theme/\"><strong>Partition</strong></a> has a light, lively, colorful, yet professional and classic appearance.</p>\n<img 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This is software still in development and we really don’t recommend that you run it on a production site — set up a test site just to play with the new version. To test WordPress 3.6, try the WordPress Beta Tester plugin (you’ll want “bleeding edge nightlies”). Or you can download the beta here (zip). We&#8217;ve [...]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Mark Jaquith\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:4085:\"<p>WordPress 3.6 Beta 1 is now available!</p>\n<p>This is software still in development and <strong>we <em>really</em> don’t recommend that you run it on a production site</strong> — set up a test site just to play with the new version. To test WordPress 3.6, try the <a href=\"http://wordpress.org/extend/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you’ll want “bleeding edge nightlies”). Or you can <a href=\"http://wordpress.org/wordpress-3.6-beta1.zip\">download the beta here</a> (zip).</p>\n<p>We&#8217;ve been working for nearly three months and have completed all the features that are slated for this release. This is a bit of a change from the betas of previous release cycles. I felt very strongly that we shouldn&#8217;t release a beta if we were still working on completing the main features. This beta is <strong>actually a beta</strong>, not an alpha that we&#8217;re calling a beta. If you are a WordPress plugin or theme developer, or a WordPress hosting provider, you should absolutely start testing your code against this new version <strong>now</strong>. More bugs will be fixed, and some of the features will get polished, but we&#8217;re not going to shove in some big new feature. We&#8217;re ready for you to test it, so jump in there! The more you test the beta, the more stable our release candidates and our final release will be.</p>\n<p>As always, if you think you’ve found a bug, you can post to the <a href=\"http://wordpress.org/support/forum/alphabeta\">Alpha/Beta area</a> in the support forums. Or, if you’re comfortable writing a reproducible bug report, <a href=\"http://core.trac.wordpress.org/\">file one on the WordPress Trac</a>. There, you can also find <a href=\"http://core.trac.wordpress.org/report/5\">a list of known bugs</a> and <a href=\"http://core.trac.wordpress.org/query?status=closed&amp;group=component&amp;milestone=3.6\">everything we&#8217;ve fixed</a> so far.</p>\n<p>Here&#8217;s what&#8217;s new in 3.6:</p>\n<ul>\n<li><strong>Post Formats: </strong> Post Formats now have their own UI, and theme authors have access to templating functions to access the structured data.</li>\n<li><strong>Twenty Thirteen:</strong> We&#8217;re shipping this year&#8217;s default theme in our first release of the year. Twenty Thirteen is an opinionated, color-rich, blog-centric theme that makes full use of the new Post Formats support.</li>\n<li><strong>Audio/Video:</strong> You can embed audio and video files into your posts without relying on a plugin or a third party media hosting service.</li>\n<li><strong>Autosave: </strong> Posts are now autosaved locally. If your browser crashes, your computer dies, or the server goes offline as you&#8217;re saving, you won&#8217;t lose the your post.</li>\n<li><strong>Post Locking: </strong> See when someone is currently editing a post, and kick them out of it if they fall asleep at the keyboard.</li>\n<li><strong>Nav Menus: </strong> Nav menus have been simplified with an accordion-based UI, and a separate tab for  bulk-assigning menus to locations.</li>\n<li><strong>Revisions:</strong> The all-new revisions UI features avatars, a slider that &#8220;scrubs&#8221; through history, and two-slider range comparisons.</li>\n</ul>\n<p><strong>Developers: </strong> You make WordPress awesome(er). One of the things we strive to do with every release is be compatible with existing plugins and themes. But we need your help. <strong>Please test your plugins and themes against 3.6.</strong> If something isn&#8217;t quite right, please let us know. (Chances are, it wasn&#8217;t intentional.) If you&#8217;re a forward-thinking theme developer, you should be looking at implementing the new Post Format support in some of your themes (look to Twenty Thirteen for inspiration).</p>\n<p>We&#8217;re looking forward to your feedback. If you break it (i.e. find a bug), please report it, and if you’re a developer, try to help us fix it. We&#8217;ve already had more than 150 contributors to version 3.6 — it&#8217;s not too late to join the party!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"http://wordpress.org/news/2013/04/wordpress-3-6-beta-1/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"WordPress 3.5.1 Maintenance and Security Release\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:50:\"http://wordpress.org/news/2013/01/wordpress-3-5-1/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"http://wordpress.org/news/2013/01/wordpress-3-5-1/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 24 Jan 2013 22:23:03 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Security\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=2531\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:359:\"WordPress 3.5.1 is now available. Version 3.5.1 is the first maintenance release of 3.5, fixing 37 bugs. It is also a security release for all previous WordPress versions. For a full list of changes, consult the list of tickets and the changelog, which include: Editor: Prevent certain HTML elements from being unexpectedly removed or modified in rare [...]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Andrew Nacin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:2499:\"<p>WordPress 3.5.1 is now available. Version 3.5.1 is the first maintenance release of 3.5, <a href=\"http://core.trac.wordpress.org/milestone/3.5.1\">fixing 37 bugs</a>. It is also a security release for all previous WordPress versions. For a full list of changes, consult the <a href=\"http://core.trac.wordpress.org/query?milestone=3.5.1\">list of tickets</a> and the <a href=\"http://core.trac.wordpress.org/log/branches/3.5?rev=23341&amp;stop_rev=23167\">changelog</a>, which include:</p>\n<ul>\n<li>Editor: Prevent certain HTML elements from being unexpectedly removed or modified in rare cases.</li>\n<li>Media: Fix a collection of minor workflow and compatibility issues in the new media manager.</li>\n<li>Networks: Suggest proper rewrite rules when creating a new network.</li>\n<li>Prevent scheduled posts from being stripped of certain HTML, such as video embeds, when they are published.</li>\n<li>Work around some misconfigurations that may have caused some JavaScript in the WordPress admin area to fail.</li>\n<li>Suppress some warnings that could occur when a plugin misused the database or user APIs.</li>\n</ul>\n<p>Additionally, a bug affecting Windows servers running IIS can prevent updating from 3.5 to 3.5.1. If you receive the error &#8220;Destination directory for file streaming does not exist or is not writable,&#8221; you will need to <a href=\"http://codex.wordpress.org/Version_3.5.1\">follow the steps outlined on the Codex</a>.</p>\n<p>WordPress 3.5.1 also addresses the following security issues:</p>\n<ul>\n<li>A server-side request forgery vulnerability and remote port scanning using pingbacks. This vulnerability, which could potentially be used to expose information and compromise a site, affects all previous WordPress versions. This was fixed by the WordPress security team. We&#8217;d like to thank security researchers <a href=\"http://codeseekah.com/\">Gennady Kovshenin</a> and <a href=\"http://www.ethicalhack3r.co.uk/\">Ryan Dewhurst</a> for reviewing our work.</li>\n<li>Two instances of cross-site scripting via shortcodes and post content. These issues were discovered by Jon Cave of the WordPress security team.</li>\n<li>A cross-site scripting vulnerability in the external library Plupload. Thanks to the Moxiecode team for working with us on this, and for releasing Plupload 1.5.5 to address this issue.</li>\n</ul>\n<p><strong><a href=\"http://wordpress.org/download/\">Download 3.5.1</a> or visit Dashboard → Updates in your site admin to update now.</strong></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://wordpress.org/news/2013/01/wordpress-3-5-1/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:42:\"\n		\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:17:\"2012: A Look Back\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:51:\"http://wordpress.org/news/2013/01/2012-a-look-back/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"http://wordpress.org/news/2013/01/2012-a-look-back/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 01 Jan 2013 02:22:20 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Uncategorized\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=2525\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:340:\"Another year is coming to a close, and it&#8217;s time to look back and reflect on what we&#8217;ve accomplished in the past twelve months. The WordPress community is stronger than ever, and some of the accomplishments of the past year are definitely worth remembering. Software Releases We had two major releases of the WordPress web [...]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Jen Mylo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:4441:\"<p>Another year is coming to a close, and it&#8217;s time to look back and reflect on what we&#8217;ve accomplished in the past twelve months. The WordPress community is stronger than ever, and some of the accomplishments of the past year are definitely worth remembering.</p>\n<h4>Software Releases</h4>\n<p>We had two major releases of the WordPress web application with versions <a href=\"http://wordpress.org/news/2012/06/green/\">3.4</a> and <a href=\"http://wordpress.org/news/2012/12/elvin/\">3.5</a>, as well as 5 security releases during 2012. 3.4 included the theme customizer, while 3.5 became the long awaited &#8220;media release&#8221; featuring a new uploader and gallery management tool. 3.5 contained code contributions from more people than ever, and we hope to continue growing the contributor ranks in the year ahead. We currently have native apps on 6 mobile platforms &#8212; <a href=\"http://ios.wordpress.org/\">iOS</a>, <a href=\"http://android.wordpress.org/\">Android</a>, <a href=\"http://blackberry.wordpress.org/\">Blackberry</a>, <a href=\"http://wpwindowsphone.wordpress.com/\">Windows Phone</a>, <a href=\"http://nokia.wordpress.org/\">Nokia</a>, and <a href=\"http://webos.wordpress.org/\">WebOS</a> &#8212; and saw several updates there as well.</p>\n<h4>Plugin Directory</h4>\n<p>A number of improvements were made to the Plugin Directory in 2012. More cosmetic  updates, like the introduction of branded plugin page headers, make it a nicer browsing experience, while functional changes like better-integrated support forums, plugin reviews, and a favorites system made the plugin directory even more useful as a resource.</p>\n<h4>The &#8220;Make&#8221; Network and Team Reps</h4>\n<p>2012 was the year that saw the creation of <a href=\"http://make.wordpress.org/\">Make.wordpress.org</a>, a network of sites for the teams of contributors responsible for the different areas of the WordPress project. Now anyone can follow along and get involved with the teams that work on <a href=\"http://make.wordpress.org/core/\">core</a>, <a href=\"http://make.wordpress.org/themes/\">theme review</a>, <a href=\"http://make.wordpress.org/support/\">forum support</a>, <a href=\"http://make.wordpress.org/docs/\">documentation</a>, and more. In 2013 we&#8217;ll work to improve these sites to make it easier to become a contributor. Each team also now has elected Team Reps, a new role that has already led to more cross-team communication. Team reps post each week to the <a href=\"https://make.wordpress.org/updates/\">Updates blog</a> so that the other reps can keep up with what&#8217;s going on in other teams.</p>\n<h4>WordPress Community Summit</h4>\n<p>At the end of October, about 100 of the most influential and respected members of the WordPress community attended an inaugural <a href=\"https://make.wordpress.org/summit\">summit</a> to discuss where we all stand, and to figure out where we go next with WordPress. A &#8220;conference of conversations,&#8221; this unconference made everyone an active participant, and while not every issue brought to the table was solved by the end of the event, the right questions were being asked.</p>\n<h4>Meetup.com</h4>\n<p>The WordPress Foundation now has a central account with Meetup.com. We&#8217;ve brought in a couple dozen existing meetup groups as a pilot to test the system, and are in the process of working with more existing meetups (as well as new ones) to join us so that local organizers won&#8217;t have to pay organizer dues and can get more support from the WordPress project.</p>\n<h4>Internet Blackout Day</h4>\n<p>We participated in the protest against SOPA/PIPA, Internet Blackout Day, on January 18. Though we usually stay out of politics, this campaign was important, and we not only participated in the blackout on WordPress.org, we encouraged our users to do so as well, and recommended plugins to provide blackout functionality. It was deemed the <a href=\"http://sopastrike.com/numbers/\">largest online protest in history</a>.</p>\n<h4>WordCamps</h4>\n<p>And finally, it wouldn&#8217;t be a recap without counting up the <a href=\"http://wordcamp.org\">WordCamps</a>! There were 67 WordCamps around the world in 2012, bringing together WordPress users, developers, and fans. If you didn&#8217;t make it to a WordCamp this year, maybe it can be one of your new year resolutions: <a href=\"http://central.wordcamp.org/schedule/\">check the schedule</a> to find one near you!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"http://wordpress.org/news/2013/01/2012-a-look-back/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:42:\"\n		\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:25:\"WordPress 3.5 “Elvin”\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:40:\"http://wordpress.org/news/2012/12/elvin/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:49:\"http://wordpress.org/news/2012/12/elvin/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 11 Dec 2012 16:54:23 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=2517\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:363:\"It&#8217;s the most wonderful time of the year: a new WordPress release is available and chock-full of goodies to delight bloggers and developers alike. We&#8217;re calling this one &#8220;Elvin&#8221; in honor of drummer Elvin Jones, who played with John Coltrane in addition to many others. If you&#8217;ve been around WordPress a while, the most dramatic [...]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Matt Mullenweg\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:20083:\"<p>It&#8217;s the most wonderful time of the year: a new WordPress release <a href=\"http://wordpress.org/download/\">is available</a> and chock-full of goodies to delight bloggers and developers alike. We&#8217;re calling this one &#8220;Elvin&#8221; in honor of <a href=\"http://en.wikipedia.org/wiki/Elvin_Jones\">drummer Elvin Jones</a>, who played with John Coltrane in addition to many others.</p>\n<p>If you&#8217;ve been around WordPress a while, the most dramatic new change you&#8217;ll notice is a completely re-imagined flow for uploading photos and creating galleries. Media has long been a friction point and we&#8217;ve listened hard and given a lot of thought into crafting this new system. 3.5 includes a new default theme, Twenty Twelve, which has a very clean mobile-first responsive design and works fantastic as a base for a CMS site. Finally we&#8217;ve spent a lot of time refreshing the styles of the dashboard, updating everything to be Retina-ready with beautiful high resolution graphics, a new color picker, and streamlining a couple of fewer-used sections of the admin.</p>\n<p>Here&#8217;s a quick video overview of everything you can share with your friends:</p>\n<div id=\"v-jQDfEbzZ-1\" class=\"video-player\"><embed id=\"v-jQDfEbzZ-1-video\" src=\"http://s0.videopress.com/player.swf?v=1.03&amp;guid=jQDfEbzZ&amp;isDynamicSeeking=true\" type=\"application/x-shockwave-flash\" width=\"692\" height=\"388\" title=\"Introducing WordPress 3.5\" wmode=\"direct\" seamlesstabbing=\"true\" allowfullscreen=\"true\" allowscriptaccess=\"always\" overstretch=\"true\"></embed></div>\n<h3>For Developers</h3>\n<p>You can now put your (or anyone&#8217;s) WordPress.org username on the plugins page and see your favorite tagged ones, to make it easy to install them again when setting up a new site. There&#8217;s a new Tumblr importer. New installs no longer show the links manager. Finally for multisite developers <code>switch_to_blog()</code> is way faster and you can now install MS in a sub-directory. The <a href=\"http://underscorejs.org/\">Underscore</a> and <a href=\"http://backbonejs.org/\">Backbone</a> JavaScript libraries are now available. <a href=\"http://codex.wordpress.org/Version_3.5\">The Codex has a pretty good summary of the developer features above and beyond this</a>, and you can always <a href=\"http://core.trac.wordpress.org/milestone/3.5\">grab a warm beverage and explore Trac directly</a>.</p>\n<h3>Percussion Section</h3>\n<p>Behind every great release is great contributors. 3.5 had more people involved than any release before it:</p>\n<p><a href=\"http://profiles.wordpress.org/aaroncampbell\">Aaron D. Campbell</a>, <a href=\"http://profiles.wordpress.org/aaronholbrook\">aaronholbrook</a>, <a href=\"http://profiles.wordpress.org/jorbin\">Aaron Jorbin</a>, <a href=\"http://profiles.wordpress.org/kawauso\">Adam Harley</a>, <a href=\"http://profiles.wordpress.org/alyssonweb\">akbortoli</a>, <a href=\"http://profiles.wordpress.org/alecrust\">alecrust</a>, <a href=\"http://profiles.wordpress.org/xknown\">Alex Concha</a>, <a href=\"http://profiles.wordpress.org/alexkingorg\">Alex King</a>, <a href=\"http://profiles.wordpress.org/viper007bond\">Alex Mills (Viper007Bond)</a>, <a href=\"http://profiles.wordpress.org/alexvorn2\">alexvorn2</a>, <a href=\"http://profiles.wordpress.org/ampt\">ampt</a>, <a href=\"http://profiles.wordpress.org/sabreuse\">Amy Hendrix (sabreuse)</a>, <a href=\"http://profiles.wordpress.org/andrear\">andrea.r</a>, <a href=\"http://profiles.wordpress.org/nacin\">Andrew Nacin</a>, <a href=\"http://profiles.wordpress.org/azaozz\">Andrew Ozz</a>, <a href=\"http://profiles.wordpress.org/andrewryno\">Andrew Ryno</a>, <a href=\"http://profiles.wordpress.org/andrewspittle\">Andrew Spittle</a>, <a href=\"http://profiles.wordpress.org/andy\">Andy Skelton</a>, <a href=\"http://profiles.wordpress.org/apokalyptik\">apokalyptik</a>, <a href=\"http://profiles.wordpress.org/bainternet\">Bainternet</a>, <a href=\"http://profiles.wordpress.org/barrykooij\">Barry Kooij</a>, <a href=\"http://profiles.wordpress.org/bazza\">bazza</a>, <a href=\"http://profiles.wordpress.org/bbrooks\">bbrooks</a>, <a href=\"http://profiles.wordpress.org/casben79\">Ben Casey</a>, <a href=\"http://profiles.wordpress.org/husobj\">Ben Huson</a>, <a href=\"http://profiles.wordpress.org/benkulbertis\">Ben Kulbertis</a>, <a href=\"http://profiles.wordpress.org/bergius\">bergius</a>, <a href=\"http://profiles.wordpress.org/neoxx\">Bernhard Riedl</a>, <a href=\"http://profiles.wordpress.org/betzster\">betzster</a>, <a href=\"http://profiles.wordpress.org/bananastalktome\">Billy (bananastalktome)</a>, <a href=\"http://profiles.wordpress.org/bolo1988\">bolo1988</a>, <a href=\"http://profiles.wordpress.org/bradparbs\">bradparbs</a>, <a href=\"http://profiles.wordpress.org/bradthomas127\">bradthomas127</a>, <a href=\"http://profiles.wordpress.org/bradyvercher\">Brady Vercher</a>, <a href=\"http://profiles.wordpress.org/brandondove\">Brandon Dove</a>, <a href=\"http://profiles.wordpress.org/brianlayman\">Brian Layman</a>, <a href=\"http://profiles.wordpress.org/rzen\">Brian Richards</a>, <a href=\"http://profiles.wordpress.org/sennza\">Bronson Quick</a>, <a href=\"http://profiles.wordpress.org/bpetty\">Bryan Petty</a>, <a href=\"http://profiles.wordpress.org/cannona\">cannona</a>, <a href=\"http://profiles.wordpress.org/sixhours\">Caroline Moore</a>, <a href=\"http://profiles.wordpress.org/caspie\">Caspie</a>, <a href=\"http://profiles.wordpress.org/cdog\">cdog</a>, <a href=\"http://profiles.wordpress.org/thee17\">Charles Frees-Melvin</a>, <a href=\"http://profiles.wordpress.org/chellycat\">chellycat</a>, <a href=\"http://profiles.wordpress.org/chexee\">Chelsea Otakan</a>, <a href=\"http://profiles.wordpress.org/chouby\">Chouby</a>, <a href=\"http://profiles.wordpress.org/c3mdigital\">Chris Olbekson</a>, <a href=\"http://profiles.wordpress.org/cfinke\">Christopher Finke</a>, <a href=\"http://profiles.wordpress.org/chriswallace\">Chris Wallace</a>, <a href=\"http://profiles.wordpress.org/corvannoorloos\">Cor van Noorloos</a>, <a href=\"http://profiles.wordpress.org/scribu\">Cristi Burc&#259;</a>, <a href=\"http://profiles.wordpress.org/mrroundhill\">Dan</a>, <a href=\"http://profiles.wordpress.org/dan-rivera\">Dan Rivera</a>, <a href=\"http://profiles.wordpress.org/koopersmith\">Daryl Koopersmith</a>, <a href=\"http://profiles.wordpress.org/lessbloat\">Dave Martin</a>, <a href=\"http://profiles.wordpress.org/deltafactory\">deltafactory</a>, <a href=\"http://profiles.wordpress.org/dd32\">Dion Hulse</a>, <a href=\"http://profiles.wordpress.org/djzone\">DjZoNe</a>, <a href=\"http://profiles.wordpress.org/dllh\">dllh</a>, <a href=\"http://profiles.wordpress.org/ocean90\">Dominik Schilling</a>, <a href=\"http://profiles.wordpress.org/doublesharp\">doublesharp</a>, <a href=\"http://profiles.wordpress.org/drewapicture\">Drew Jaynes (DrewAPicture)</a>, <a href=\"http://profiles.wordpress.org/drewstrojny\">Drew Strojny</a>, <a href=\"http://profiles.wordpress.org/eddiemoya\">Eddie Moya</a>, <a href=\"http://profiles.wordpress.org/elyobo\">elyobo</a>, <a href=\"http://profiles.wordpress.org/emiluzelac\">Emil Uzelac</a>, <a href=\"http://profiles.wordpress.org/empireoflight\">Empireoflight</a>, <a href=\"http://profiles.wordpress.org/ericlewis\">Eric Andrew Lewis</a>, <a href=\"http://profiles.wordpress.org/ethitter\">Erick Hitter</a>, <a href=\"http://profiles.wordpress.org/ericmann\">Eric Mann</a>, <a href=\"http://profiles.wordpress.org/ericwahlforss\">ericwahlforss</a>, <a href=\"http://profiles.wordpress.org/evansolomon\">Evan Solomon</a>, <a href=\"http://profiles.wordpress.org/fadingdust\">fadingdust</a>, <a href=\"http://profiles.wordpress.org/f-j-kaiser\">F J Kaiser</a>, <a href=\"http://profiles.wordpress.org/foxinni\">foxinni</a>, <a href=\"http://profiles.wordpress.org/garyc40\">Gary Cao</a>, <a href=\"http://profiles.wordpress.org/garyj\">Gary Jones</a>, <a href=\"http://profiles.wordpress.org/pento\">Gary Pendergast</a>, <a href=\"http://profiles.wordpress.org/geertdd\">GeertDD</a>, <a href=\"http://profiles.wordpress.org/mamaduka\">George Mamadashvili</a>, <a href=\"http://profiles.wordpress.org/georgestephanis\">George Stephanis</a>, <a href=\"http://profiles.wordpress.org/ghosttoast\">GhostToast</a>, <a href=\"http://profiles.wordpress.org/gnarf\">gnarf</a>, <a href=\"http://profiles.wordpress.org/goldenapples\">goldenapples</a>, <a href=\"http://profiles.wordpress.org/webord\">Gustavo Bordoni</a>, <a href=\"http://profiles.wordpress.org/hakre\">hakre</a>, <a href=\"http://profiles.wordpress.org/hanni\">hanni</a>, <a href=\"http://profiles.wordpress.org/hardy101\">hardy101</a>, <a href=\"http://profiles.wordpress.org/hebbet\">hebbet</a>, <a href=\"http://profiles.wordpress.org/helenyhou\">Helen Hou-Sandi</a>, <a href=\"http://profiles.wordpress.org/hugobaeta\">Hugo Baeta</a>, <a href=\"http://profiles.wordpress.org/iamfriendly\">iamfriendly</a>, <a href=\"http://profiles.wordpress.org/iandstewart\">Ian Stewart</a>, <a href=\"http://profiles.wordpress.org/ikailo\">ikailo</a>, <a href=\"http://profiles.wordpress.org/ipstenu\">Ipstenu (Mika Epstein)</a>, <a href=\"http://profiles.wordpress.org/itworx\">itworx</a>, <a href=\"http://profiles.wordpress.org/j-idris\">j-idris</a>, <a href=\"http://profiles.wordpress.org/jakemgold\">Jake Goldman</a>, <a href=\"http://profiles.wordpress.org/jakubtyrcha\">jakub.tyrcha</a>, <a href=\"http://profiles.wordpress.org/jamescollins\">James Collins</a>, <a href=\"http://profiles.wordpress.org/jammitch\">jammitch</a>, <a href=\"http://profiles.wordpress.org/jane\">Jane Wells</a>, <a href=\"http://profiles.wordpress.org/japh\">Japh</a>, <a href=\"http://profiles.wordpress.org/jarretc\">JarretC</a>, <a href=\"http://profiles.wordpress.org/madtownlems\">Jason Lemahieu (MadtownLems)</a>, <a href=\"http://profiles.wordpress.org/javert03\">javert03</a>, <a href=\"http://profiles.wordpress.org/jbrinley\">jbrinley</a>, <a href=\"http://profiles.wordpress.org/jcakec\">jcakec</a>, <a href=\"http://profiles.wordpress.org/jblz\">Jeff Bowen</a>, <a href=\"http://profiles.wordpress.org/jeffsebring\">Jeff Sebring</a>, <a href=\"http://profiles.wordpress.org/jeremyfelt\">Jeremy Felt</a>, <a href=\"http://profiles.wordpress.org/hd-j\">Jeremy Herve</a>, <a href=\"http://profiles.wordpress.org/jerrysarcastic\">Jerry Bates (JerrySarcastic)</a>, <a href=\"http://profiles.wordpress.org/jayjdk\">Jesper Johansen (Jayjdk)</a>, <a href=\"http://profiles.wordpress.org/jndetlefsen\">jndetlefsen</a>, <a href=\"http://profiles.wordpress.org/joehoyle\">Joe Hoyle</a>, <a href=\"http://profiles.wordpress.org/joelhardi\">joelhardi</a>, <a href=\"http://profiles.wordpress.org/jkudish\">Joey Kudish</a>, <a href=\"http://profiles.wordpress.org/johnbillion\">John Blackbourn (johnbillion)</a>, <a href=\"http://profiles.wordpress.org/johnjamesjacoby\">John James Jacoby</a>, <a href=\"http://profiles.wordpress.org/johnpbloch\">John P. Bloch</a>, <a href=\"http://profiles.wordpress.org/jond3r\">Jonas Bolinder</a>, <a href=\"http://profiles.wordpress.org/jondavidjohn\">Jonathan D. Johnson</a>, <a href=\"http://profiles.wordpress.org/duck_\">Jon Cave</a>, <a href=\"http://profiles.wordpress.org/joostdekeijzer\">joostdekeijzer</a>, <a href=\"http://profiles.wordpress.org/koke\">Jorge Bernal</a>, <a href=\"http://profiles.wordpress.org/josephscott\">Joseph Scott</a>, <a href=\"http://profiles.wordpress.org/pottersys\">Juan</a>, <a href=\"http://profiles.wordpress.org/justinsainton\">Justin Sainton</a>, <a href=\"http://profiles.wordpress.org/jtsternberg\">Justin Sternberg</a>, <a href=\"http://profiles.wordpress.org/greenshady\">Justin Tadlock</a>, <a href=\"http://profiles.wordpress.org/trepmal\">Kailey Lampert (trepmal)</a>, <a href=\"http://profiles.wordpress.org/ryelle\">Kelly Dwan</a>, <a href=\"http://profiles.wordpress.org/keruspe\">Keruspe</a>, <a href=\"http://profiles.wordpress.org/kitchin\">kitchin</a>, <a href=\"http://profiles.wordpress.org/knutsp\">Knut Sparhell</a>, <a href=\"http://profiles.wordpress.org/kovshenin\">Konstantin Kovshenin</a>, <a href=\"http://profiles.wordpress.org/obenland\">Konstantin Obenland</a>, <a href=\"http://profiles.wordpress.org/kopepasah\">Kopepasah</a>, <a href=\"http://profiles.wordpress.org/klagraff\">Kristopher Lagraff</a>, <a href=\"http://profiles.wordpress.org/kurtpayne\">Kurt Payne</a>, <a href=\"http://profiles.wordpress.org/kyrylo\">Kyrylo</a>, <a href=\"http://profiles.wordpress.org/lancewillett\">Lance Willett</a>, <a href=\"http://profiles.wordpress.org/larysa\">Larysa Mykhas</a>, <a href=\"http://profiles.wordpress.org/leogermani\">leogermani</a>, <a href=\"http://profiles.wordpress.org/lesteph\">lesteph</a>, <a href=\"http://profiles.wordpress.org/linuxologos\">linuxologos</a>, <a href=\"http://profiles.wordpress.org/ldebrouwer\">Luc De Brouwer</a>, <a href=\"http://profiles.wordpress.org/lgedeon\">Luke Gedeon</a>, <a href=\"http://profiles.wordpress.org/latz\">Lutz Schroer</a>, <a href=\"http://profiles.wordpress.org/mailnew2ster\">mailnew2ster</a>, <a href=\"http://profiles.wordpress.org/targz-1\">Manuel Schmalstieg</a>, <a href=\"http://profiles.wordpress.org/maor\">Maor Chasen</a>, <a href=\"http://profiles.wordpress.org/mimecine\">Marco</a>, <a href=\"http://profiles.wordpress.org/marcuspope\">MarcusPope</a>, <a href=\"http://profiles.wordpress.org/markjaquith\">Mark Jaquith</a>, <a href=\"http://profiles.wordpress.org/markoheijnen\">Marko Heijnen</a>, <a href=\"http://profiles.wordpress.org/martythornley\">MartyThornley</a>, <a href=\"http://profiles.wordpress.org/mattdanner\">mattdanner</a>, <a href=\"http://profiles.wordpress.org/bigdawggi\">Matthew Richmond</a>, <a href=\"http://profiles.wordpress.org/sivel\">Matt Martz</a>, <a href=\"http://profiles.wordpress.org/iammattthomas\">Matt Thomas</a>, <a href=\"http://profiles.wordpress.org/mattwiebe\">Matt Wiebe</a>, <a href=\"http://profiles.wordpress.org/mattyrob\">mattyrob</a>, <a href=\"http://profiles.wordpress.org/maxcutler\">Max Cutler</a>, <a href=\"http://profiles.wordpress.org/melchoyce\">Mel Choyce</a>, <a href=\"http://profiles.wordpress.org/merty\">Mert Yazicioglu</a>, <a href=\"http://profiles.wordpress.org/mdawaffe\">Michael Adams (mdawaffe)</a>, <a href=\"http://profiles.wordpress.org/mfields\">Michael Fields</a>, <a href=\"http://profiles.wordpress.org/mbijon\">Mike Bijon</a>, <a href=\"http://profiles.wordpress.org/mdgl\">Mike Glendinning</a>, <a href=\"http://profiles.wordpress.org/mikehansenme\">Mike Hansen</a>, <a href=\"http://profiles.wordpress.org/mikelittle\">Mike Little</a>, <a href=\"http://profiles.wordpress.org/mikeschinkel\">Mike Schinkel</a>, <a href=\"http://profiles.wordpress.org/DH-Shredder\">Mike Schroder</a>, <a href=\"http://profiles.wordpress.org/toppa\">Mike Toppa</a>, <a href=\"http://profiles.wordpress.org/dimadin\">Milan Dinic</a>, <a href=\"http://profiles.wordpress.org/mitchoyoshitaka\">mitcho (Michael Yoshitaka Erlewine)</a>, <a href=\"http://profiles.wordpress.org/batmoo\">Mohammad Jangda</a>, <a href=\"http://profiles.wordpress.org/mohanjith\">mohanjith</a>, <a href=\"http://profiles.wordpress.org/mpvanwinkle77\">mpvanwinkle77</a>, <a href=\"http://profiles.wordpress.org/usermrpapa\">Mr Papa</a>, <a href=\"http://profiles.wordpress.org/murky\">murky</a>, <a href=\"http://profiles.wordpress.org/Nao\">Naoko Takano</a>, <a href=\"http://profiles.wordpress.org/alex-ye\">Nashwan Doaqan</a>, <a href=\"http://profiles.wordpress.org/niallkennedy\">Niall Kennedy</a>, <a href=\"http://profiles.wordpress.org/nbachiyski\">Nikolay Bachiyski</a>, <a href=\"http://profiles.wordpress.org/ntm\">ntm</a>, <a href=\"http://profiles.wordpress.org/nvartolomei\">nvartolomei</a>, <a href=\"http://profiles.wordpress.org/pavelevap\">pavelevap</a>, <a href=\"http://profiles.wordpress.org/pdclark\">pdclark</a>, <a href=\"http://profiles.wordpress.org/petemall\">Pete Mall</a>, <a href=\"http://profiles.wordpress.org/westi\">Peter Westwood</a>, <a href=\"http://profiles.wordpress.org/pas5027\">Pete Schuster</a>, <a href=\"http://profiles.wordpress.org/philiparthurmoore\">Philip Arthur Moore</a>, <a href=\"http://profiles.wordpress.org/phill_brown\">Phill Brown</a>, <a href=\"http://profiles.wordpress.org/picklepete\">picklepete</a>, <a href=\"http://profiles.wordpress.org/picklewagon\">Picklewagon</a>, <a href=\"http://profiles.wordpress.org/nprasath002\">Prasath Nadarajah</a>, <a href=\"http://profiles.wordpress.org/r-a-y\">r-a-y</a>, <a href=\"http://profiles.wordpress.org/ramiy\">Rami Yushuvaev</a>, <a href=\"http://profiles.wordpress.org/moraleidame\">Ricardo Moraleida</a>, <a href=\"http://profiles.wordpress.org/miqrogroove\">Robert Chapin (miqrogroove)</a>, <a href=\"http://profiles.wordpress.org/wet\">Robert Wetzlmayr</a>, <a href=\"http://profiles.wordpress.org/wpmuguru\">Ron Rennick</a>, <a href=\"http://profiles.wordpress.org/rstern\">rstern</a>, <a href=\"http://profiles.wordpress.org/ryan\">Ryan Boren</a>, <a 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(The oft-repeated warning: Please, not on a live site, unless you&#8217;re adventurous.)</p>\n<p><strong>Think you&#8217;ve found a bug?</strong> Please post to the <a href=\"http://wordpress.org/support/forum/alphabeta/\">Alpha/Beta area in the support forums</a>. If any known issues come up, you’ll be able to <a href=\"http://core.trac.wordpress.org/report/6\">find them here</a>. <strong>Developers,</strong> please test your plugins and themes, so that if there is a compatibility issue, we can figure it out before the final release.</p>\n<p>To test WordPress 3.5, try the <a href=\"http://wordpress.org/extend/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (you&#8217;ll want &#8220;bleeding edge nightlies&#8221;). 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Trust me, you want to try out media.</p>\n<p><em>Release candidate</em><br />\n<em>Three point five in two weeks time</em><br />\n<em>Please test all the things</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"http://wordpress.org/news/2012/11/wordpress-3-5-release-candidate/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:48:\"\n		\n		\n		\n		\n		\n				\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:20:\"WordPress 3.5 Beta 3\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://wordpress.org/news/2012/11/wordpress-3-5-beta-3/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"http://wordpress.org/news/2012/11/wordpress-3-5-beta-3/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 13 Nov 2012 04:26:23 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:3:{i:0;a:5:{s:4:\"data\";s:11:\"Development\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:7:\"Testing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://wordpress.org/news/?p=2467\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:341:\"The third beta release of WordPress 3.5 is now available for download and testing. 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Tidak hanya itu bahkan games tersebut terintegrasi dengan wall facebook si pemain sehingga berbagai aktifitas didalam games tersebut dapat muncul di wall dari facebook pemain. Tidak hanya itu kita harus memikirkan user experience dari para pemain, apakah mereka nyaman dengan gameplay dari social games yang kita buat. Apabila games ini menarik maka emosi dari para pemain dapat terlibat didalamnya.','Creating the Emotional Bonding with our customer','','publish','open','open','','creating-the-emotional-bonding-with-our-customer','','','2011-03-19 00:56:27','2011-03-19 00:56:27','',0,'http://www.futuremediatrix.com/blog/?p=152',0,'post','',1),(153,3,'2011-03-19 00:55:51','2011-03-19 00:55:51','','Creating the Emotional Bonding with our customer','','inherit','open','open','','152-revision','','','2011-03-19 00:55:51','2011-03-19 00:55:51','',152,'http://www.futuremediatrix.com/blog/?p=153',0,'revision','',0),(154,3,'2011-03-20 04:07:07','2011-03-20 04:07:07','Sama seperti manusia semakin tinggi kepopuleran dia maka semakin tinggi juga tuntutan untuk menjaga images (personal branding), sebagai contoh kasus Ariel Peterpan jika seandainya Ariel itu adalah orang biasa tentunya tidak perlu terjadi kasus seperti itu, demikian halnya sebuah brand semakin dia besar justru semakin dia dituntut untuk melayani konsumenya sebaik mungkin.\r\n\r\nSebagai sebuah pelajaran mari kita lihat sebuah kasus dibawah ini.\r\n\r\nSeorang pengusaha kaya di Cina, Han Nan, menyewa sejumlah pekerja bangunan guna menghancurkan mobil sport mewah miliknya, sedan Lamborgini Gallardo L140, lantaran kecewa karena mobil mewahnya itu masih sering mogok meski sudah diservis berulang kali ke servis resmi Lamborghini di Tiongkok.\r\nJuragan kaya itu sengaja menyewa pekerja untuk menghancurkan mobil Lamborghini-nya di depan umum, Qingdao, Provinsi Shandong, Tiongkok pada Rabu (16/3) kemarin. Sang juragan tersebut berharap bisa menghimpun dukungan publik dan mendorong produsen untuk menghormati hak-hak konsumen.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-11.jpg\"><img class=\"alignnone size-medium wp-image-156\" title=\"lambhorgini-gallardo-L140-dihancurkan-1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-11-300x188.jpg\" alt=\"\" width=\"300\" height=\"188\" /></a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-2.jpg\"><img class=\"alignnone size-medium wp-image-157\" title=\"lambhorgini-gallardo-L140-dihancurkan-2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-2-300x177.jpg\" alt=\"\" width=\"300\" height=\"177\" /></a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-3.jpg\"><img class=\"alignnone size-medium wp-image-158\" title=\"lambhorgini-gallardo-L140-dihancurkan-3\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-3-287x300.jpg\" alt=\"\" width=\"287\" height=\"300\" /></a>\r\n\r\nPenghancuran mobil seharga Rp 5,6 miliar itu pun tepat di Hari Hak Konsumen Sedunia dan dilakukan di alun-alun kota, dengan ditonton banyak orang yang bersorak-sorai saat palu-palu mulai menghantam mobil terkenal di dunia itu.\r\nHan Nan mengatakan bahwa bumper dan sasisnya justru rusak setelah pulang dari bengkel. Tiga bulan pertama ia masih sabar, namun kesabarannya lama-lama habis. Meski demikian, pihak Dealer Lamborghini membantah tudingan atas pelayanannya yang buruk. “Kami sudah berupaya keras memperbaikinya,” demikian dikutip dari The Daily Mail.\r\n\r\nKetika saya mendengar kisah ini maka hati saya pun menangis dan mengutuk perbuatan pengusaha Cina tersebut karena Lamborghini adalah mobil impianku sejak kecil. Tetapi sangat disayangkan kenapa hal ini bisa terjadi karena kejadian ini dapat merusak image sebuah brand yang begitu besar seperti Lamborghini.\r\n\r\nSemoga hal ini tidak terjadi pada brand-brand besar lainnya seperti Ferrari, Mercedes Benz, ataupun BMW.','Oooh My Lamborghini, please don\'t do this to him !','','publish','open','open','','oooh-my-lamborghini-please-dont-do-this-to-him','','','2011-03-20 04:07:07','2011-03-20 04:07:07','',0,'http://www.futuremediatrix.com/blog/?p=154',0,'post','',1),(155,3,'2011-03-20 03:59:04','2011-03-20 03:59:04','','lambhorgini-gallardo-L140-dihancurkan-1','','inherit','open','open','','lambhorgini-gallardo-l140-dihancurkan-1','','','2011-03-20 03:59:04','2011-03-20 03:59:04','',154,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-1.jpg',0,'attachment','image/jpeg',0),(156,3,'2011-03-20 03:59:37','2011-03-20 03:59:37','','lambhorgini-gallardo-L140-dihancurkan-1','','inherit','open','open','','lambhorgini-gallardo-l140-dihancurkan-1-2','','','2011-03-20 03:59:37','2011-03-20 03:59:37','',154,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-11.jpg',0,'attachment','image/jpeg',0),(190,3,'2011-05-21 01:41:08','2011-05-21 01:41:08','Apa yang dimaksud cari tahu penyakit Anda didalam dunia pemasaran yaitu, kita mengevaluasi kondisi Anda sebelum melakukan pemasaran.\r\n\r\nAnda harus menganalisa kebutuhan kondisi Anda karena itu sebelum melakukan digital marketing campaign terlebih dahulu Anda harus mengetahui secara jelas kondisi Anda karena setiap kondisi membutuhkan langkah penanganan yang berbeda.\r\n\r\nKali ini saya ingin memberikan solusi terhadap 3 macam kondisi:\r\n<ol>\r\n	<li> Anda adalah produk baru dimana belum ada yang kenal tetapi sudah banyak produk lama yang sejenis.</li>\r\n	<li>Anda adalah produk yang sudah lama tetapi belum banyak dikenal.</li>\r\n	<li>Anda adalah produk yang sudah lama dan bermasalah.</li>\r\n</ol>\r\n<strong>Anda adalah Produk Baru dimana belum ada yang kenal</strong>\r\n\r\nJika kondisi Anda adalah produk baru maka Anda perlu melakukan sebuah perkenalan produk Anda ke Pasar. Lakukan targeting dan segmentasi siapakah pasar Anda, kemudian cari tahu media apakah yang paling banyak mereka gunakan untuk mencari informasi.\r\n\r\nSetiap jenis pasar menggunakan media yang berbeda dalam mencari informasi. Untuk anak-anak muda tentu mereka lebih banyak menghabiskan waktu dengan social media seperti facebook dan twitter, berbeda dengan para bisnisman yang mereka sendiri waktunya habis dengan pekerjaannya mereka, tetapi mereka lebih banyak menghabiskan waktu dengan devicenya seperti BB, Ipad, dll.\r\n\r\nLaunching\r\n\r\nGunakan media tersebut untuk melakukan launching produk Anda, dan lakukan sebuah campaign yang dua arah artinya melibatkan mereka untuk berinteraksi.\r\n\r\nSample\r\n\r\nKarena produk Anda baru maka Anda perlu memberikan sample atau testing untuk mereka mencoba produk Anda, sehingga mereka dapat merasakan pengalaman dengan produk Anda.\r\n\r\n<strong>Anda adalah Produk yang sudah lama tetapi belum banyak dikenal</strong>\r\n\r\nJika kondisi Anda adalah produk yang sudah lama tetapi belum banyak dikenal. Anda perlu mengevaluasi strategi pemasaran Anda sebelumnya, apakah ada yang salah, misalnya Anda melakukan pemasaran dengan target yang salah. Anda juga dapat melakukan SWOT Analisis untuk mengetahui apa yang menjadi kekuatan maupun kelemahan Anda.\r\n\r\nPada umumnya jika produk Anda sudah lama tetapi belum banyak dikenal maka, biasanya masalahnya terletak karena Ada produk Kompetitor Anda yang benar-benar kuat sehingga, Anda sulit mengalahkannya.\r\n\r\nCari Celah yang belum dimasuki Pesaing Anda\r\n\r\nAnda perlu mencari solusi dengan mencari celah pasar yang belum dimasuki oleh mereka, sebagai contoh seperti ini: Anda merupakan produk minuman teh dimana Anda sulit mengalahkan produk pesaing Anda maka Anda bisa mencari celah market yang belum dimasuki pesaing Anda misalnya Anda membuat minuman teh untuk balita, berikan manfaat yang  berguna bagi target market Anda misalnya dapat menambah nafsu makan atau dapat memberikan kekebalan tubuh bagi balita. Dengan cara demikian Anda baru dapat bersaing dengan competitor Anda.\r\n\r\n<strong>Anda adalah Produk yang sudah lama dan bermasalah</strong>\r\n\r\nJika kondisi Anda adalah produk yang sudah lama dan bermasalah maka langkah awal yang harus lakukan adalah memperbaiki images brand Anda dimasyarakat. Cari akar permasalahnya dan cari public figure yang dipercaya untuk membantu Anda memulihkan kepercayaan pasar. Yang perlu Anda ingat jangan pernah menyalahkan pihak lain dalam memperbaiki images brand Anda karena ini mengundang masalah baru. Tetapi jika sudah terlalu parah sehingga Anda perlu menghabiskan biaya yang terlalu besar maka lebih baik Anda membangun Brand baru.\r\n\r\nSetelah Anda berhasil memperbaik images brand Anda di masyarakat barulah Anda memulai perencanaan pemasaran yang baru.','Cari tahu penyakit Anda sebelum memilih obat yang tepat','digital marketing, pemasaran','publish','open','open','','cari-tahu-penyakit-anda-sebelum-memilih-obat-yang-tepat','','','2011-05-21 01:41:08','2011-05-21 01:41:08','',0,'http://www.futuremediatrix.com/blog/?p=190',0,'post','',2),(145,3,'2011-03-19 00:53:10','2011-03-19 00:53:10','Life style manusia cara mencari informasi kini telah berubah yaitu dahulu yang mayoritas dengan membaca surat kabar dan televisi kini telah bergeser digantikan oleh web dan mobile. Apalagi dengan bertumbuhnya social media, banyak orang kini yang hidupnya sangat bergantung dengan facebook dan twitter.  Pada dasarnya setiap dari kita sekarang hidup di dua dunia, dunia nyata dan dunia maya yaitu internet.\r\n\r\nSebagai pebisnis kita harus jeli dan harus dapat memanfaatkannya, kita dapat membangun sebuah komunitas online yang mana terintegrasi dengan group-group yang kita buat didalam social media. Dengan membangun komunitas ini kita dapat membangun komunikasi 2 arah antara produsen dan pelanggan dengan demikian kita dapat lebih mengenal profil dari pelanggan kita. Bahkan terkadang kita dapat lebih mengenalnya dari orang tua mereka sendiri, karena kita dapat mengenal hobby mereka, pekerjaan mereka, tokoh yang mereka suka, aktifitas atau kebiasaan mereka, bahkan sampai cara berpikir mereka. Dengan data yang sangat akurat itulah maka sangatlah mudah untuk melakukan komunikasi pemasaran sampai menjaga kesetiaan dengan pelanggan kita yang telah tergabung dalam komunitas kita.','Creating Loyal Online Community','','publish','open','open','','creating-loyal-online-community','','','2011-03-19 00:54:03','2011-03-19 00:54:03','',0,'http://www.futuremediatrix.com/blog/?p=145',0,'post','',0),(142,3,'2011-03-07 10:51:01','2011-03-07 10:51:01','<div id=\"gt-res-c\">\r\n<div id=\"gt-res-p\">\r\n<div id=\"gt-res-data\">\r\n<div id=\"gt-res-content\">\r\n<div dir=\"ltr\">\r\n\r\nApa yang dimaksud dengan menciptakan budaya baru ? Kita sadar bahwa banyak sekali budaya yang diciptakan dari komunikasi pemasaran sebuah brand, misalnya dulu orang mandi tidak pakai sabun kemudian sekarang orang mandi pakai sabun, karena kebiasaan yang diciptakan dari kesuksesan komunikasi pemasaran unilever sama halnya kenapa sekarang orang sekarang mencuci rambut pakai shampoo karena kesuksesan dari komunikasi pemasaran P&amp;G. Demikian pula yang ingin diciptakan berbagai produk lain yaitu untuk menciptakan orang minum selalu teh botol. Itu kenapa mereka disebut dengan istilah first layer industri karena mereka adalah pemain yang berani resiko untuk menciptakan produk-produk baru, sedang perusahaan lain hanya mengikuti.\r\n\r\nYang menjadi masalah kini hampir semua produk sudah ada dan memiliki banyak pesaing serta tidak mudah menciptakan penemuan baru, tetapi dengan kemajuan digital kita dapat menciptakan sebuah inovasi untuk memberikan nilai tambah pada produk kita, saya ambil contoh apa yang dilakukan oleh nike bekerja sama dengan apple yang mengeluarkan nike plus pada tahun 2006, produk ini adalah sepatu lari yang dipasang sebuah chip yang terkoneksi oleh Ipod dimana ketika seseorang yang memakai sepatu itu dapat memprogram latihan mereka sesuai target yang ingin mereka capai, dengan sepatu ini maka mereka dapat melihat perkembangan dari latihan mereka, bahkan yang menariknya terdapat keluar suara dari Ipod mereka untuk memberikan motivasi setelah mereka telah mencapai jarak tertentu.\r\n\r\nAkhirnya terciptalah sebuah budaya baru bagi para pemakai sepatu ini bahkan magicalnya membuat para penggunanya bila tidak memakai sepatu ini mereka malas untuk latihan, karena mereka merasa bahwa ketika memakai nike plus mereka bisa melihat scor mereka dan bila tidak pakai sepatu nike plus mereka merasa rugi karena scor mereka tidak tercatat di dalam software Ipod mereka.\r\n\r\n</div>\r\n</div>\r\n</div>\r\n</div>\r\n</div>','Creating the New Culture in Digital Era','Digital Marketing, New Culture, Digital Era','publish','open','open','','creating-the-new-culture-in-digital-era','','','2011-03-07 10:51:12','2011-03-07 10:51:12','',0,'http://www.futuremediatrix.com/blog/?p=142',0,'post','',0),(15,1,'2010-09-18 11:36:56','2010-09-18 11:36:56',' ','','','publish','open','open','','15','','','2010-09-18 11:38:58','2010-09-18 11:38:58','',0,'http://localhost/wpdw/?p=15',2,'nav_menu_item','',0),(75,3,'2011-01-05 02:36:29','2011-01-05 02:36:29','Dunia kini telah berada pada jaman generasi online bahkan bedasarkan  fakta-fakta yang ada sekarang ini kita bisa mengatakan bahwa masa  kejayaan media iklan televisi telah beralih pada media internet dan  sebentar lagi akan masuk ke era web mobile.\r\n\r\nBerdasarkan hasil riset diperkirakan th 2014 penggunaan web akan di  dominasi dengan web mobile. Terbukti  dengan banyaknya orang yang  menggunakan HP untuk mengakses website dan menurut statistic jumlahnya  terus bertambah dari tahun ke tahun, hal ini didukung juga dari  perkembangan teknologi handphone, kini hampir semua HP memiliki  fasilitas GPRS untuk mengakses internet.\r\nHal ini membawa dampak sangat baik bagi dunia usaha karena mereka kini  diberikan banyak alternatif untuk beriklan hemat untuk itu sudah  seharusnya Anda sebagai pemiliki usaha harus mulai jeli dalam memilih  media untuk melakukan promosi, sudah tidak jamannya lagi Anda beriklan  di media-media yang menguras budget Anda.\r\n\r\nKita melihat kenyataan yang ada bahwa kini semua orang telah memiliki  handphone, Anda dapatkan bayangkan jika semua orang dapat mengakses web  perusahaan Anda hanya dengan handphone. Berapa banyak dan mudahnya orang  dapat mengakses web perusahaan Anda ? Dengan demikian tentu mudah untuk  mempromosikan produk Anda, karena semakin banyak orang melihat  informasi produk Anda maka semakin besar kemungkinan orang yang akan  membeli produk Anda.\r\n\r\nMobile Codes dapat menjadi suatu pilihan Anda untuk beriklan. Apa yang  dimaksud Mobile Codes ?  Mobile Codes adalah bentuk code 2 dimensi  dimana ketika orang menfoto dengan aplikasi code reader yang ada  dihandphone maka mereka dapat mengakses informasi yang ada di web mobile  Anda.  Ada beberapa pilihan untuk mobile codes yang saya sarankan  adalah StarCode, kenapa harus StarCode ? Pertama <a href=\"http://www.futuremediatrix.com/services.php?a=18\">StarCode</a> adalah Code pertama didunia yang alogaritmanya dibuat  sehingga semua  jenis code reader dapat membacanya hal ini memudahkan penggunanya karena  jika pengguna telah memiliki code reader di handphonenya dia tidak usah  mendownload lagi, sedang jenis code2 lain sifatnya ekslusif hanya dapat  dibaca oleh code reader keluaran perusahaan tersebut. Bila Anda ingin  tahu lebih jauh Anda dapat melihat diwebsite <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Kemudahan Mengakses Data Perusahaan Lewat Handphone ','','inherit','open','open','','63-revision-2','','','2011-01-05 02:36:29','2011-01-05 02:36:29','',63,'http://localhost/fmediatrixnew/blog/archives/75',0,'revision','',0),(136,3,'2011-02-07 10:19:23','2011-02-07 10:19:23','[caption id=\"attachment_130\" align=\"alignnone\" width=\"300\" caption=\"mobile vs desktop\"]<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/01/mobile-chart1.png\"><img class=\"size-medium wp-image-130\" title=\"mobile vs desktop\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/01/mobile-chart1-300x225.png\" alt=\"mobile vs desktop\" width=\"300\" height=\"225\" /></a>[/caption]\n\nBrowsing through mobile devices has now become the world\'s netizens lifestyle and a very surprising in a survey by the growth of mobile internet users is very high far exceeded growth in desktop and Internet users is estimated in 2014 mobile internet user number will be higher, this is a phenomenon that must be realized by all owners of sites in the world so they must quickly develop their websites to the mobile version or they will die.\nThere are 4 reasons why people prefer to access the Internet through mobile devices compared to desktop:\n<ol>\n	<li>Mobile Internet always provides a better solution to the users because they can go anywhere without being pegged in one place.</li>\n	<li>Mobile Device Technology now allows many functions within a single device can perform almost all functions of a desktop computer. More than that we can use to call friends, surf the Internet, chat, entertainment, e-mail.</li>\n	<li>Surely we can save much time by browsing with mobile devices than desktops.</li>\n	<li>And most importantly we can respond quickly email us anytime anywhere that is not possible we can do when we use the computer desktop.\nEspecially with the race of the players in the world in creating devices that advanced mobile devices and allow a user in browsing, this becomes a very strong influence in growing developments in the mobile web world.</li>\n</ol>\nThere are several reasons why we must strengthen the current Go Mobile:\n<ol>\n	<li>Web version of the desktop when opened with mobile devices is very uncomfortable because they are made for the desktop version with a large screen size so that when accessed with mobile devices is not good looks could be too small or it could be too much scrolling.</li>\n	<li>Google Mobile they index the web content that is not the mobile version of web versions of the desktop. This becomes a major requirement that every website should now have a mobile version.</li>\n	<li> Based on a survey conducted by 300 000 users of Opera Mini was the number of women more. Because the age of purchase decisions now more dominated by the Eve of course this is the reason the company\'s mandatory e-commerce has a mobile version so as not to lose the market.</li>\n	<li>Some people are accessing the mobile web every day, according to data 1 / 5 of Americans (U.S.) to access the mobile web every day.</li>\n	<li>Mobile ad spending will surpass $ 6.5 billion in 2012. Ad spending is an indicator for the status of an industry. There is a chance to glance at the mobile web business to achieve revenue from mobile advertising products. And that\'s one that will be the trend in the mobile web.</li>\n	<li>The number of mobile phones worldwide is estimated that there are 2 billion mobile phone. This figure shows how big the mobile web market in the world, where in Indonesia alone has now reached 100 million phones in circulation in Indonesia and expected to reach 120 million figure in 2010</li>\n</ol>\nOf all the explanations above we can see how important it is that we have the mobile web. Now the decision all in your hand, whether we want to want to develop our site into the mobile version, or we will be outdated and then will die.','Go Mobile now or Die','','inherit','open','open','','121-autosave','','','2011-02-07 10:19:23','2011-02-07 10:19:23','',121,'http://www.futuremediatrix.com/blog/?p=136',0,'revision','',0),(115,3,'2011-01-10 16:13:44','2011-01-10 16:13:44','Most of us think a logo is just simple thing. However logo actually is very essential in today business if you could understand the real hidden strength of a logo. Logo is a graphical element that its logotype could form a trademark and commercial brand. It will give a silence message to the management of a company. It also speaks to it’s customer about the company and products or services. Brand image is so essential in business which often the success of a product depends solely on it.\r\n\r\nBesides, a logo is used as identification of company, with it’s shapes, designs, fonts etc. It’s images will inspire people and certainly give a better understanding of a company or organization.\r\n\r\nIn the ancient ages before people recognize the word ‘logo’, they used symbol to identify their group, they used drawing, color, shapes etc. They believe that it could inspire and give a spirit for people belonged to the group.\r\n\r\nThen in the thirteenth century, logo used to trademarks for traders and merchants. Today there are many corporations, products, services, agencies and other entities using a logo for represent their vision and value ingredient.\r\n\r\nFrom my experience as a logo designer, I have conclusion there are 3 kind of logo type:\r\n1. The logo represent for your vision mission.\r\n2. The logo represent for your branding name.\r\n3. The logo represent for your product.\r\nIf there any logo has represent the all of them, that is the perfectly logo.\r\n\r\nThe emergence of the information age changed the face of logos and logo design. Today, the general public has become increasingly aware of visual symbols, especially those used as trademarks. It is important that the company logo look professional. Company logos are the face of the business, not only to the public, but to its employees and the company itself. Logos have become the front line of the company<a href=\"http://www.articlesfactory.com/submit.html\"><img src=\"http://www.articlesfactory.com/pic/x.gif\" border=\"0\" alt=\"Article Submission\" /></a>, the corporate identity.','Expert Logo Designing Guide For Noobs!','','inherit','open','open','','112-revision-2','','','2011-01-10 16:13:44','2011-01-10 16:13:44','',112,'http://www.futuremediatrix.com/blog/?p=115',0,'revision','',0),(137,3,'2011-01-24 03:33:52','2011-01-24 03:33:52','[caption id=\"attachment_130\" align=\"alignnone\" width=\"300\" caption=\"mobile vs desktop\"]<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/01/mobile-chart1.png\"><img class=\"size-medium wp-image-130\" title=\"mobile vs desktop\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/01/mobile-chart1-300x225.png\" alt=\"mobile vs desktop\" width=\"300\" height=\"225\" /></a>[/caption]\r\n\r\nBrowsing through mobile devices has now become the world\'s netizens lifestyle and a very surprising in a survey by the growth of mobile internet users is very high far exceeded growth in desktop and Internet users is estimated in 2014 mobile internet user number will be higher, this is a phenomenon that must be realized by all owners of sites in the world so they must quickly develop their websites to the mobile version or they will die.\r\nThere are 4 reasons why people prefer to access the Internet through mobile devices compared to desktop:\r\n<ol>\r\n	<li>Mobile Internet always provides a better solution to the users because they can go anywhere without being pegged in one place.</li>\r\n	<li>Mobile Device Technology now allows many functions within a single device can perform almost all functions of a desktop computer. More than that we can use to call friends, surf the Internet, chat, entertainment, e-mail.</li>\r\n	<li>Surely we can save much time by browsing with mobile devices than desktops.</li>\r\n	<li>And most importantly we can respond quickly email us anytime anywhere that is not possible we can do when we use the computer desktop.\r\nEspecially with the race of the players in the world in creating devices that advanced mobile devices and allow a user in browsing, this becomes a very strong influence in growing developments in the mobile web world.</li>\r\n</ol>\r\nThere are several reasons why we must strengthen the current Go Mobile:\r\n<ol>\r\n	<li>Web version of the desktop when opened with mobile devices is very uncomfortable because they are made for the desktop version with a large screen size so that when accessed with mobile devices is not good looks could be too small or it could be too much scrolling.</li>\r\n	<li>Google Mobile they index the web content that is not the mobile version of web versions of the desktop. This becomes a major requirement that every website should now have a mobile version.</li>\r\n	<li> Based on a survey conducted by 300 000 users of Opera Mini was the number of women more. Because the age of purchase decisions now more dominated by the Eve of course this is the reason the company\'s mandatory e-commerce has a mobile version so as not to lose the market.</li>\r\n	<li>Some people are accessing the mobile web every day, according to data 1 / 5 of Americans (U.S.) to access the mobile web seitap day.</li>\r\n	<li>Mobile ad spending will surpass $ 6.5 billion in 2012. Ad spending is an indicator for the status of an industry. There is a chance to glance at the mobile web business to achieve revenue from mobile advertising products. And that\'s one that will be the trend in the mobile web.</li>\r\n	<li>The number of mobile phones worldwide is estimated that there are 2 billion mobile phone. This figure shows how big the mobile web market in the world, where in Indonesia alone has now reached 100 million phones in circulation in Indonesia and expected to reach 120 million figure in 2010</li>\r\n</ol>\r\nOf all the explanations above we can see how important it is that we have the mobile web. Now the decision all in your hand, whether we want to want to develop our site into the mobile version, or we will be outdated and then will die.','Go Mobile now or Die','','inherit','open','open','','121-revision-3','','','2011-01-24 03:33:52','2011-01-24 03:33:52','',121,'http://www.futuremediatrix.com/blog/?p=137',0,'revision','',0),(29,1,'2010-09-18 11:59:28','2010-09-18 11:59:28','','moe 153921 caidychen hakurei_reimu touhou','','inherit','open','open','','moe-153921-caidychen-hakurei_reimu-touhou','','','2010-09-18 11:59:28','2010-09-18 11:59:28','',0,'http://localhost/wpdw/wp-content/uploads/2010/09/moe-153921-caidychen-hakurei_reimu-touhou.jpg',0,'attachment','image/jpeg',0),(147,3,'2011-03-19 00:53:10','2011-03-19 00:53:10','Life style manusia cara mencari informasi kini telah berubah yaitu dahulu yang mayoritas dengan membaca surat kabar dan televisi kini telah bergeser digantikan oleh web dan mobile. Apalagi dengan bertumbuhnya social media, banyak orang kini yang hidupnya sangat bergantung dengan facebook dan twitter.  Pada dasarnya setiap dari kita sekarang hidup di dua dunia, dunia nyata dan dunia maya yaitu internet.\r\n\r\nSebagai pebisnis kita harus jeli dan harus dapat memanfaatkannya, kita dapat membangun sebuah komunitas online yang mana terintegrasi dengan group-group yang kita buat didalam social media. Dengan membangun komunitas ini kita dapat membangun komunikasi 2 arah antara produsen dan pelanggan dengan demikian kita dapat lebih mengenal profil dari pelanggan kita. Bahkan terkadang kita dapat lebih mengenalnya dari orang tua mereka sendiri, karena kita dapat mengenal hobby mereka, pekerjaan mereka, tokoh yang mereka suka, aktifitas atau kebiasaan mereka, bahkan sampai cara berpikir mereka. Dengan data yang sangat akurat itulah maka sangatlah mudah untuk melakukan komunikasi pemasaran sampai menjaga kesetiaan dengan pelanggan kita yang telah tergabung dalam komunitas kita.','Creating Loyal Online Community','','inherit','open','open','','145-revision-2','','','2011-03-19 00:53:10','2011-03-19 00:53:10','',145,'http://www.futuremediatrix.com/blog/?p=147',0,'revision','',0),(165,3,'2011-03-27 16:06:11','2011-03-27 16:06:11','Sebagai wirausaha maupun bisnisman tentunya kita mengharapkan agar perusahaan kita banyak dikenal orang sehingga semakin besar peluang yang dapat menguntungkan bagi kita, selama ini kita mengenal berbagai macam cara untuk menyampaikan informasi dari dengan cara membuat brosur, company profile, website, dan lain-lain tetapi yang menjadi masalah kemungkinan mereka mau untuk menerima bahkan membaca sangatlah kecil. Seringkali ketika kita membagikan brosur ketika pameran, ataupun event promosi sia-sia, banyak yang dibuang dan sebagian ketika sampai dirumah mereka meletakan disembarang tempat sehingga hilanglah sudah kesempatan kita dalam menyampaikan informasi tentang perusahaan kita itu.\r\n\r\nTetapi kini ada sebuah solusi yang menarik, kini kita dapat membuat brosur ataupun company profile kita dengan menggunakan <strong>Ipad Application</strong>. Tentunya setelah mereka mendownload company profile kita, mereka dengan sangat mudah dan nyaman dapat membacanya company profile kita itu bahkan kita bisa melakukan engagement lebih dengan memberikan fitur-fitur simulasi yang dapat menciptakan kertertarikan mereka terhadap produk kita bahkan bisa sampai berujung pada keinginan mereka membeli produk kita.\r\n\r\nSolusi ini juga telah banyak dimanfaatkan perusahaan-perusahaan besar seperti Astra, Gramedia, Toyota, Honda, dan berbagai perusahaan lain. Tetapi semua itu kembali kepada ANDA apakah ANDA benar-benar ingin maju memanfaatkan teknologi tersebut ataukah ANDA sudah puas dengan cara pemasaran tradisional yang menggunakan brosur ataupun company profile biasa.\r\n\r\nJika ANDA butuh konsultasi lebih lanjut, ANDA bisa hubungi kami PT. Future Mediatrix di nomer (021) 5601762, Thomas (08164858410), website: <a href=\"http://www.futuremediatrix.com\" target=\"_blank\">www.futuremediatrix.com</a>\r\n\r\nSalam Innovation,\r\n\r\nThomas Joseph\r\nPT. Future Mediatrix\r\nweb &amp; mobile solution\r\n<div><a href=\"http://www.futuremediatrix.com\" target=\"_blank\">www.futuremediatrix.com</a></div>\r\n<div><a href=\"http://www.futuremediatrix.com\" target=\"_blank\"></a>twitter: @futuremediatrix\r\nPhone: +62 56017620\r\nMobile: 0816-4858410</div>','Bring Your Company To Their \"Hand\"','','publish','open','open','','bring-your-company-to-their-hand','','','2011-03-27 16:06:11','2011-03-27 16:06:11','',0,'http://www.futuremediatrix.com/blog/?p=165',0,'post','',1),(150,3,'2011-03-19 00:53:23','2011-03-19 00:53:23','Life style manusia cara mencari informasi kini telah berubah yaitu dahulu yang mayoritas dengan membaca surat kabar dan televisi kini telah bergeser digantikan oleh web dan mobile. Apalagi dengan bertumbuhnya social media, banyak orang kini yang hidupnya sangat bergantung dengan facebook dan twitter.  Pada dasarnya setiap dari kita sekarang hidup di dua dunia, dunia nyata dan dunia maya yaitu internet.\r\n\r\nSebagai pebisnis kita harus jeli dan harus dapat memanfaatkannya, kita dapat membangun sebuah komunitas online yang mana terintegrasi dengan group-group yang kita buat didalam social media. Dengan membangun komunitas ini kita dapat membangun komunikasi 2 arah antara produsen dan pelanggan dengan demikian kita dapat lebih mengenal profil dari pelanggan kita. Bahkan terkadang kita dapat lebih mengenalnya dari orang tua mereka sendiri, karena kita dapat mengenal hobby mereka, pekerjaan mereka, tokoh yang mereka suka, aktifitas atau kebiasaan mereka, bahkan sampai cara berpikir mereka. Dengan data yang sangat akurat itulah maka sangatlah mudah untuk melakukan komunikasi pemasaran sampai menjaga kesetiaan dengan pelanggan kita yang telah tergabung dalam komunitas kita.','Creating Loyal Online Community','','inherit','open','open','','145-revision-3','','','2011-03-19 00:53:23','2011-03-19 00:53:23','',145,'http://www.futuremediatrix.com/blog/?p=150',0,'revision','',0),(146,3,'2011-03-19 00:52:13','2011-03-19 00:52:13','Life style manusia cara mencari informasi kini telah berubah yaitu dahulu yang mayoritas dengan membaca surat kabar dan televisi kini telah bergeser digantikan oleh web dan mobile. Apalagi dengan bertumbuhnya social media, banyak orang kini yang hidupnya sangat bergantung dengan facebook dan twitter.  Pada dasarnya setiap dari kita sekarang hidup di dua dunia, dunia nyata dan dunia maya yaitu internet.\n\nSebagai pebisnis kita harus jeli dan harus dapat memanfaatkannya, kita dapat membangun sebuah komunitas online yang mana terintegrasi dengan group-group yang kita buat didalam social media. Dengan membangun komunitas ini kita dapat membangun komunikasi 2 arah antara produsen dan pelanggan dengan demikian kita dapat lebih mengenal profil dari pelanggan kita. Bahkan terkadang kita dapat lebih mengenalnya dari orang tua mereka sendiri, karena kita dapat mengenal hobby mereka, pekerjaan mereka, tokoh yang mereka suka, aktifitas atau kebiasaan mereka, bahkan sampai cara berpikir mereka. Dengan data yang sangat akurat itulah maka sangatlah mudah untuk melakukan komunikasi pemasaran sampai menjaga kesetiaan dengan pelanggan kita yang telah tergabung dalam komunitas kita.','Menciptakan Komunitas yang setia dengan social media','','inherit','open','open','','145-revision','','','2011-03-19 00:52:13','2011-03-19 00:52:13','',145,'http://www.futuremediatrix.com/blog/?p=146',0,'revision','',0),(143,3,'2011-03-07 10:50:44','2011-03-07 10:50:44','<div id=\"gt-res-c\">\n<div id=\"gt-res-p\">\n<div id=\"gt-res-data\">\n<div id=\"gt-res-content\">\n<div dir=\"ltr\">\n\nApa yang dimaksud dengan menciptakan budaya baru ? Kita sadar bahwa banyak sekali budaya yang diciptakan dari komunikasi pemasaran sebuah brand, misalnya dulu orang mandi tidak pakai sabun kemudian sekarang orang mandi pakai sabun, karena kebiasaan yang diciptakan dari kesuksesan komunikasi pemasaran unilever sama halnya kenapa sekarang orang sekarang mencuci rambut pakai shampoo karena kesuksesan dari komunikasi pemasaran P&amp;G. Demikian pula yang ingin diciptakan berbagai produk lain yaitu untuk menciptakan orang minum selalu teh botol. Itu kenapa mereka disebut dengan istilah first layer industri karena mereka adalah pemain yang berani resiko untuk menciptakan produk-produk baru, sedang perusahaan lain hanya mengikuti.\n\nYang menjadi masalah kini hampir semua produk sudah ada dan memiliki banyak pesaing serta tidak mudah menciptakan penemuan baru, tetapi dengan kemajuan digital kita dapat menciptakan sebuah inovasi untuk memberikan nilai tambah pada produk kita, saya ambil contoh apa yang dilakukan oleh nike bekerja sama dengan apple yang mengeluarkan nike plus pada tahun 2006, produk ini adalah sepatu lari yang dipasang sebuah chip yang terkoneksi oleh Ipod dimana ketika seseorang yang memakai sepatu itu dapat memprogram latihan mereka sesuai target yang ingin mereka capai, dengan sepatu ini maka mereka dapat melihat perkembangan dari latihan mereka, bahkan yang menariknya terdapat keluar suara dari Ipod mereka untuk memberikan motivasi setelah mereka telah mencapai jarak tertentu.\n\nAkhirnya terciptalah sebuah budaya baru bagi para pemakai sepatu ini bahkan magicalnya membuat para penggunanya bila tidak memakai sepatu ini mereka malas untuk latihan, karena mereka merasa bahwa ketika memakai nike plus mereka bisa melihat scor mereka dan bila tidak pakai sepatu nike plus mereka merasa rugi karena scor mereka tidak tercatat di dalam software Ipod mereka.\n\n</div>\n</div>\n</div>\n</div>\n</div>','Creating the New Culture in Digital Era','Di','inherit','open','open','','142-revision','','','2011-03-07 10:50:44','2011-03-07 10:50:44','',142,'http://www.futuremediatrix.com/blog/?p=143',0,'revision','',0),(144,3,'2011-03-07 10:51:01','2011-03-07 10:51:01','<div id=\"gt-res-c\">\r\n<div id=\"gt-res-p\">\r\n<div id=\"gt-res-data\">\r\n<div id=\"gt-res-content\">\r\n<div dir=\"ltr\">\r\n\r\nApa yang dimaksud dengan menciptakan budaya baru ? Kita sadar bahwa banyak sekali budaya yang diciptakan dari komunikasi pemasaran sebuah brand, misalnya dulu orang mandi tidak pakai sabun kemudian sekarang orang mandi pakai sabun, karena kebiasaan yang diciptakan dari kesuksesan komunikasi pemasaran unilever sama halnya kenapa sekarang orang sekarang mencuci rambut pakai shampoo karena kesuksesan dari komunikasi pemasaran P&amp;G. Demikian pula yang ingin diciptakan berbagai produk lain yaitu untuk menciptakan orang minum selalu teh botol. Itu kenapa mereka disebut dengan istilah first layer industri karena mereka adalah pemain yang berani resiko untuk menciptakan produk-produk baru, sedang perusahaan lain hanya mengikuti.\r\n\r\nYang menjadi masalah kini hampir semua produk sudah ada dan memiliki banyak pesaing serta tidak mudah menciptakan penemuan baru, tetapi dengan kemajuan digital kita dapat menciptakan sebuah inovasi untuk memberikan nilai tambah pada produk kita, saya ambil contoh apa yang dilakukan oleh nike bekerja sama dengan apple yang mengeluarkan nike plus pada tahun 2006, produk ini adalah sepatu lari yang dipasang sebuah chip yang terkoneksi oleh Ipod dimana ketika seseorang yang memakai sepatu itu dapat memprogram latihan mereka sesuai target yang ingin mereka capai, dengan sepatu ini maka mereka dapat melihat perkembangan dari latihan mereka, bahkan yang menariknya terdapat keluar suara dari Ipod mereka untuk memberikan motivasi setelah mereka telah mencapai jarak tertentu.\r\n\r\nAkhirnya terciptalah sebuah budaya baru bagi para pemakai sepatu ini bahkan magicalnya membuat para penggunanya bila tidak memakai sepatu ini mereka malas untuk latihan, karena mereka merasa bahwa ketika memakai nike plus mereka bisa melihat scor mereka dan bila tidak pakai sepatu nike plus mereka merasa rugi karena scor mereka tidak tercatat di dalam software Ipod mereka.\r\n\r\n</div>\r\n</div>\r\n</div>\r\n</div>\r\n</div>','Creating the New Culture in Digital Era','Digital Marketing, New Culture, Digital Era','inherit','open','open','','142-revision-2','','','2011-03-07 10:51:01','2011-03-07 10:51:01','',142,'http://www.futuremediatrix.com/blog/?p=144',0,'revision','',0),(191,3,'2011-05-21 01:40:56','2011-05-21 01:40:56','Apa yang dimaksud cari tahu penyakit Anda didalam dunia pemasaran yaitu, kita mengevaluasi kondisi Anda sebelum melakukan pemasaran.\n\nAnda harus menganalisa kebutuhan kondisi Anda karena itu sebelum melakukan digital marketing campaign terlebih dahulu Anda harus mengetahui secara jelas kondisi Anda karena setiap kondisi membutuhkan langkah penanganan yang berbeda.\n\nKali ini saya ingin memberikan solusi terhadap 3 macam kondisi:\n<ol>\n	<li> Anda adalah produk baru dimana belum ada yang kenal tetapi sudah banyak produk lama yang sejenis.</li>\n	<li>Anda adalah produk yang sudah lama tetapi belum banyak dikenal.</li>\n	<li>Anda adalah produk yang sudah lama dan bermasalah.</li>\n</ol>\n<strong>Anda adalah Produk Baru dimana belum ada yang kenal</strong>\n\nJika kondisi Anda adalah produk baru maka Anda perlu melakukan sebuah perkenalan produk Anda ke Pasar. Lakukan targeting dan segmentasi siapakah pasar Anda, kemudian cari tahu media apakah yang paling banyak mereka gunakan untuk mencari informasi.\n\nSetiap jenis pasar menggunakan media yang berbeda dalam mencari informasi. Untuk anak-anak muda tentu mereka lebih banyak menghabiskan waktu dengan social media seperti facebook dan twitter, berbeda dengan para bisnisman yang mereka sendiri waktunya habis dengan pekerjaannya mereka, tetapi mereka lebih banyak menghabiskan waktu dengan devicenya seperti BB, Ipad, dll.\n\nLaunching\n\nGunakan media tersebut untuk melakukan launching produk Anda, dan lakukan sebuah campaign yang dua arah artinya melibatkan mereka untuk berinteraksi.\n\nSample\n\nKarena produk Anda baru maka Anda perlu memberikan sample atau testing untuk mereka mencoba produk Anda, sehingga mereka dapat merasakan pengalaman dengan produk Anda.\n\n<strong>Anda adalah Produk yang sudah lama tetapi belum banyak dikenal</strong>\n\nJika kondisi Anda adalah produk yang sudah lama tetapi belum banyak dikenal. Anda perlu mengevaluasi strategi pemasaran Anda sebelumnya, apakah ada yang salah, misalnya Anda melakukan pemasaran dengan target yang salah. Anda juga dapat melakukan SWOT Analisis untuk mengetahui apa yang menjadi kekuatan maupun kelemahan Anda.\n\nPada umumnya jika produk Anda sudah lama tetapi belum banyak dikenal maka, biasanya masalahnya terletak karena Ada produk Kompetitor Anda yang benar-benar kuat sehingga, Anda sulit mengalahkannya.\n\nCari Celah yang belum dimasuki Pesaing Anda\n\nAnda perlu mencari solusi dengan mencari celah pasar yang belum dimasuki oleh mereka, sebagai contoh seperti ini: Anda merupakan produk minuman teh dimana Anda sulit mengalahkan produk pesaing Anda maka Anda bisa mencari celah market yang belum dimasuki pesaing Anda misalnya Anda membuat minuman teh untuk balita, berikan manfaat yang  berguna bagi target market Anda misalnya dapat menambah nafsu makan atau dapat memberikan kekebalan tubuh bagi balita. Dengan cara demikian Anda baru dapat bersaing dengan competitor Anda.\n\n<strong>Anda adalah Produk yang sudah lama dan bermasalah</strong>\n\nJika kondisi Anda adalah produk yang sudah lama dan bermasalah maka langkah awal yang harus lakukan adalah memperbaiki images brand Anda dimasyarakat. Cari akar permasalahnya dan cari public figure yang dipercaya untuk membantu Anda memulihkan kepercayaan pasar. Yang perlu Anda ingat jangan pernah menyalahkan pihak lain dalam memperbaiki images brand Anda karena ini mengundang masalah baru. Tetapi jika sudah terlalu parah sehingga Anda perlu menghabiskan biaya yang terlalu besar maka lebih baik Anda membangun Brand baru.\n\nSetelah Anda berhasil memperbaik images brand Anda di masyarakat barulah Anda memulai perencanaan pemasaran yang baru.','Cari tahu penyakit Anda sebelum memilih obat yang tepat','digital marketing, ','inherit','open','open','','190-revision','','','2011-05-21 01:40:56','2011-05-21 01:40:56','',190,'http://www.futuremediatrix.com/blog/?p=191',0,'revision','',0),(193,3,'2011-08-18 06:03:36','2011-08-18 06:03:36','Digital Marketing adalah cara marketing untuk sebuah brand atau produk menggunakan media digital. Media Digital antara lain adalah : Television, Radio, Internet, Mobile, Social Media dan berbagai media digital media lainnya, dimana teknik-teknik internet marketing termasuk dalam kategori Digital Marketing.\n\nApa yang menjadi kelebihan Digital Marketing dibandingkan Conventional Marketing yang lebih mengandalkan door to door, penyebaran marketing kit seperti (brosur, leafet dan poster), iklan media cetak seperti (Koran, majalah, dll) telemarketing lewat telpon. Bisa dibilang Digital Marketing menggunakan tools yang dapat mengefektifkan kinerja pemasaran Anda, bayangkan dengan website dan social media maka kita bisa menjangkau pemasaran ke seluruh belahan dunia tanpa dengan mudah, bayangkan bila Anda menggunakan media conventional maka effort yang Anda butuhkan lebih besar untuk menjangkau pasar yang begitu besar.\n\nDigital Marketing kini yang sangat populer di dunia adalah pemasaran online lewat website dan social media karena teknik pemasaran ini memiliki nilai demokrasi karena memberikan keleluasaan waktu bagi target audience kita untuk membaca promosi kita. Bayangkan seringkali kita diberikan brosur di Mall-Mall dan karena kita belum membutuhkannya maka seringkali brosur itu kita buang sehingga terjadi pemborosan resource pada jenis pemasaran conventional, demikian dengan pemasaran langsung door to door seringkali para sales menawarkan kita pada waktu yang kurang tepat, bahkan untuk pemasaran telemarketing seringkali kita menerima penawaran kartu kredit ataupun produk investasi pada waktu yang kurang tepat sehingga kita merasa terganggu.\n\nKita harus berterima kasih pada digital marketing  bayangkan apabila semua perusahaan menerapkan metode digital marketing maka kita diberikan kebebasan dan kita tidak  lagi tergganggu oleh para sales produk/ brand, selain itu digital marketing memiliki nilai eco friendly karena sifatnya yang paperless, bayangkan bila semua dari kita menggunakan metode digital marketing berapa banyak pohon yang kita bisa hemat di dunia ini.\n\n<strong>Kunci Sukses Digital Marketing adalah Content Promosi Anda\n</strong>Sebenarnya digital marketing maupun conventional marketing semuanya adalah metode marketing keduanya sama-sama memerlukan content marketing yang benar-benar sesuai dengan target market.','Apa itu Digital Marketing ?','','inherit','open','open','','192-revision','','','2011-08-18 06:03:36','2011-08-18 06:03:36','',192,'http://www.futuremediatrix.com/blog/?p=193',0,'revision','',0),(195,3,'2011-08-19 03:23:16','2011-08-19 03:23:16','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n<table style=\"border: thin 1px #666666;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\" width=\"490\">\r\n<tbody>\r\n<tr>\r\n<td width=\"245\"><strong>Product/Bisnis Anda</strong>\r\n- Apa keunggulan produk/service Anda?\r\n- Apa pengalaman Anda ?</td>\r\n<td width=\"245\"><strong>Pembeli Produk Anda (Decision Maker)</strong>\r\n- Siapakah yang mengambil keputusan produk/ services Anda ?</td>\r\n</tr>\r\n<tr>\r\n<td width=\"245\"><strong>Pengguna Produk Anda (User)</strong>\r\n- Siapakah yang paling sering menggunakan Produk Anda ?</td>\r\n<td width=\"245\"><strong>Siapa yang Mempengaruhi Pembelian (Influencer)\r\n<span style=\"font-weight: normal;\">- Siapakah orang yang mempengaruhi orang untuk membeli produk/ service Anda ?</span> </strong></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……','Digital Marketing 360 (Seri 1)','','publish','open','open','','digital-marketing-360-seri-1','','','2011-08-19 03:55:58','2011-08-19 03:55:58','',0,'http://www.futuremediatrix.com/blog/?p=195',0,'post','',0),(196,3,'2011-08-19 03:23:14','2011-08-19 03:23:14','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.\n\nKali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.\n\nBanyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td width=\"213\" valign=\"top\">PRODUCT /BISNIS ANDA\n\n- Apa keunggulan product/services ANDA ?\n\n- Apakah pengalaman ANDA ?</td>\n<td width=\"213\" valign=\"top\">PEMBELI PRODUCT ANDA (DECISION MAKER)\n\n- Siapakah yang pengambil keputusan pembelian   product/services ANDA ?</td>\n</tr>\n<tr>\n<td width=\"213\" valign=\"top\">PENGGUNA PRODUCT ANDA (USER)\n\n- Siapakah yang paling sering menggunakan Product ANDA ?</td>\n<td width=\"213\" valign=\"top\">SIAPA YANG MEMPERNGARUHI PEMBELIAN (INFLUENCER)\n\n- Siapakah orang yang mempengaruhi pembeli ANDA ?</td>\n</tr>\n</tbody>\n</table>\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360\n\nLangkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.\n\nTahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.\n\nSedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.\n\nNah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?\n\nAda 5 Faktor yang harus Anda lihat, antara lain:\n<ol>\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\n</ol>\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.\n\nBersambung……','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision','','','2011-08-19 03:23:14','2011-08-19 03:23:14','',195,'http://www.futuremediatrix.com/blog/?p=196',0,'revision','',0),(56,3,'2009-09-27 11:31:05','2009-09-27 11:31:05','Dunia Online kini telah mengalami perubahan jaman, dari dulunya web  1.0 (Information Web) yang artinya content tersebut diprovide dari si  developer, kini telah berubah menjadi Web 2.0 (User Content Generator)  yang artinya content web diprovide dari user web itu sendiri.\r\n\r\nBerdasarkan riset situs-situs yang memiliki traffic pengunjung tinggi  umumnya adalah web 2.0. Jika kita melihat kesuksesan Facebook maka tidak  bisa dipungkiri lagi bahwa kunci sukses sebuah website adalah kemampuan  web tersebut untuk menyediakan fasilitas untuk sharing dan  berkomunikasi, bukan lagi informasi yang menjadi daya tarik sebaliknya  fasilitas untuk bisa berkomunikasi, berkomunitas, saling berbagi itu  yang menjadi daya tarik utama.<!--more-->\r\n\r\nMelihat bahwa web 2.0 lebih diminati maka lebih dahsyatnya lagi kini web  2.0 telah mengubah berbagai jenis website, seperti website berita yang  dahulu contentnya selalu diprovide dari pihak developer web tersebut  kini berita-berita diprovide dari user sendiri sebagai contoh kongkrit  anda bisa membuka situs www.lintasberita.com, konsep web 2.0 ini telah  membuat website tersebut memiliki traffic cukup baik dibanding portal  berita baru pada umumnya.\r\n\r\nLebih dalam lagi kita melihat Trend web 2.0 yang kini bukan hanya  membawa perubahan didalam dunia public web melainkan dalam dunia bisnis  dan industri kini perusahaan-perusahaan telah mengubah strategi mereka  yang dahulunya hanya membangun sebuah corporate web yang satu arah kini  mereka mulai membangun corporate community website.\r\n\r\nAda berbagai manfaat dan keuntungan sebuah persuahaan membangun web  komunitas, antara lain:\r\n<ol>\r\n	<li>Web komunitas digunakan sebagai sarana memaintain loyalitas dari  konsumen mereka.</li>\r\n	<li>Sebagai wadah untuk menjaga isu yang   beredar tentang  perusahaan mereka baik dari sisi produk ataupun bisnisnya  sendiri.</li>\r\n	<li>Website komunitas dipakai juga untuk menghemat customer service  mereka, karena      pertanyaan-pertanyaan umum dari sisi pelanggan dapat  dijawab didalam website tersebut.</li>\r\n	<li>Website komunitas perusahaan kini juga menjadi sarana bagi  perusahaan untuk      melakukan riset pasar produk apa yang paling  diminati oleh konsumen mereka      sehingga menjadi bahan dalam  menciptakan produk baru mereka.</li>\r\n</ol>\r\nJaman telah berubah web 2.0 kini telah mengubah cara berpikir kebanyakan  web developer di dunia. Klo kita berpikir lebih jauh kenapa web 2.0  dapat berhasil maka kita bisa melihat dari sisi manusianya. Manusia  adalah mahluk sosial yang mereka membutuhkan sarana untuk berkomunikasi  dan berbagi, media yang dulu hanya satu arah kini telah berubah menjadi  media yang dua arah.\r\n\r\nSaya berharap cara pikir ini juga dapat mengubah sistem pendidikan  bangsa kita yang dahulu pendidikan kita adalah sistem pendidikan<strong> diajar</strong> yang artinya sistem pendidikan satu arah kini menjadi  sistem pendidikan <strong>belajar</strong> artinya pendidikan yang  berjalan dua arah.\r\n\r\nSalam,\r\nThomas Joseph\r\n<a title=\"Web &amp; Multimedia Solution\" href=\"http://www.futuremediatrix.com/\" target=\"_blank\">www.futuremediatrix.com</a>','Kini Web Komunitas Jauh Lebih Diminati','','publish','open','open','','kini-web-komunitas-jauh-lebih-diminati','','','2011-01-10 15:34:54','2011-01-10 15:34:54','',0,'http://localhost/fmediatrixnew/blog/?p=56',0,'post','',1),(57,1,'2011-01-05 02:27:33','2011-01-05 02:27:33','Dunia Online kini telah mengalami perubahan jaman, dari dulunya web  1.0 (Information Web) yang artinya content tersebut diprovide dari si  developer, kini telah berubah menjadi Web 2.0 (User Content Generator)  yang artinya content web diprovide dari user web itu sendiri.\n\nBerdasarkan riset situs-situs yang memiliki traffic pengunjung tinggi  umumnya adalah web 2.0. Jika kita melihat kesuksesan Facebook maka tidak  bisa dipungkiri lagi bahwa kunci sukses sebuah website adalah kemampuan  web tersebut untuk menyediakan fasilitas untuk sharing dan  berkomunikasi, bukan lagi informasi yang menjadi daya tarik sebaliknya  fasilitas untuk bisa berkomunikasi, berkomunitas, saling berbagi itu  yang menjadi daya tarik utama.<!--more-->\n\nMelihat bahwa web 2.0 lebih diminati maka lebih dahsyatnya lagi kini web  2.0 telah mengubah berbagai jenis website, seperti website berita yang  dahulu contentnya selalu diprovide dari pihak developer web tersebut  kini berita-berita diprovide dari user sendiri sebagai contoh kongkrit  anda bisa membuka situs www.lintasberita.com, konsep web 2.0 ini telah  membuat website tersebut memiliki traffic cukup baik dibanding portal  berita baru pada umumnya.\n\nLebih dalam lagi kita melihat Trend web 2.0 yang kini bukan hanya  membawa perubahan didalam dunia public web melainkan dalam dunia bisnis  dan industri kini perusahaan-perusahaan telah mengubah strategi mereka  yang dahulunya hanya membangun sebuah corporate web yang satu arah kini  mereka mulai membangun corporate community website.\n\nAda berbagai manfaat dan keuntungan sebuah persuahaan membangun web  komunitas, antara lain:\n<ol>\n	<li>Web komunitas digunakan sebagai sarana memaintain loyalitas dari  konsumen mereka.</li>\n	<li>Sebagai wadah untuk menjaga isu yang   beredar tentang  perusahaan mereka baik dari sisi produk ataupun bisnisnya  sendiri.</li>\n	<li>Website komunitas dipakai juga untuk menghemat customer service  mereka, karena      pertanyaan-pertanyaan umum dari sisi pelanggan dapat  dijawab didalam website tersebut.</li>\n	<li>Website komunitas perusahaan kini juga menjadi sarana bagi  perusahaan untuk      melakukan riset pasar produk apa yang paling  diminati oleh konsumen mereka      sehingga menjadi bahan dalam  menciptakan produk baru mereka.</li>\n</ol>\nJaman telah berubah web 2.0 kini telah mengubah cara berpikir kebanyakan  web developer di dunia. Klo kita berpikir lebih jauh kenapa web 2.0  dapat berhasil maka kita bisa melihat dari sisi manusianya. Manusia  adalah mahluk sosial yang mereka membutuhkan sarana untuk berkomunikasi  dan berbagi, media yang dulu hanya satu arah kini telah berubah menjadi  media yang dua arah.\n\nSaya berharap cara pikir ini juga dapat mengubah sistem pendidikan  bangsa kita yang dahulu pendidikan kita adalah sistem pendidikan<strong> diajar</strong> yang artinya sistem pendidikan satu arah kini menjadi  sistem pendidikan <strong>belajar</strong> artinya pendidikan yang  berjalan dua arah.\n\nSalam,\nThomas Joseph\n<a title=\"Web &amp; Multimedia Solution\" href=\"http://www.futuremediatrix.com/\" target=\"_blank\">www.futuremediatrix.com</a>','Kini Web Komunitas Jauh Lebih Diminati','','inherit','open','open','','56-revision','','','2011-01-05 02:27:33','2011-01-05 02:27:33','',56,'http://localhost/fmediatrixnew/blog/archives/57',0,'revision','',0),(58,3,'2011-01-05 02:34:49','2011-01-05 02:34:49','Dunia Online kini telah mengalami perubahan jaman, dari dulunya web  1.0 (Information Web) yang artinya content tersebut diprovide dari si  developer, kini telah berubah menjadi Web 2.0 (User Content Generator)  yang artinya content web diprovide dari user web itu sendiri.\n\nBerdasarkan riset situs-situs yang memiliki traffic pengunjung tinggi  umumnya adalah web 2.0. Jika kita melihat kesuksesan Facebook maka tidak  bisa dipungkiri lagi bahwa kunci sukses sebuah website adalah kemampuan  web tersebut untuk menyediakan fasilitas untuk sharing dan  berkomunikasi, bukan lagi informasi yang menjadi daya tarik sebaliknya  fasilitas untuk bisa berkomunikasi, berkomunitas, saling berbagi itu  yang menjadi daya tarik utama.<!--more-->\n\nMelihat bahwa web 2.0 lebih diminati maka lebih dahsyatnya lagi kini web  2.0 telah mengubah berbagai jenis website, seperti website berita yang  dahulu contentnya selalu diprovide dari pihak developer web tersebut  kini berita-berita diprovide dari user sendiri sebagai contoh kongkrit  anda bisa membuka situs www.lintasberita.com, konsep web 2.0 ini telah  membuat website tersebut memiliki traffic cukup baik dibanding portal  berita baru pada umumnya.\n\nLebih dalam lagi kita melihat Trend web 2.0 yang kini bukan hanya  membawa perubahan didalam dunia public web melainkan dalam dunia bisnis  dan industri kini perusahaan-perusahaan telah mengubah strategi mereka  yang dahulunya hanya membangun sebuah corporate web yang satu arah kini  mereka mulai membangun corporate community website.\n\nAda berbagai manfaat dan keuntungan sebuah persuahaan membangun web  komunitas, antara lain:\n<ol>\n	<li>Web komunitas digunakan sebagai sarana memaintain loyalitas dari  konsumen mereka.</li>\n	<li>Sebagai wadah untuk menjaga isu yang   beredar tentang  perusahaan mereka baik dari sisi produk ataupun bisnisnya  sendiri.</li>\n	<li>Website komunitas dipakai juga untuk menghemat customer service  mereka, karena      pertanyaan-pertanyaan umum dari sisi pelanggan dapat  dijawab didalam website tersebut.</li>\n	<li>Website komunitas perusahaan kini juga menjadi sarana bagi  perusahaan untuk      melakukan riset pasar produk apa yang paling  diminati oleh konsumen mereka      sehingga menjadi bahan dalam  menciptakan produk baru mereka.</li>\n</ol>\nJaman telah berubah web 2.0 kini telah mengubah cara berpikir kebanyakan  web developer di dunia. Klo kita berpikir lebih jauh kenapa web 2.0  dapat berhasil maka kita bisa melihat dari sisi manusianya. Manusia  adalah mahluk sosial yang mereka membutuhkan sarana untuk berkomunikasi  dan berbagi, media yang dulu hanya satu arah kini telah berubah menjadi  media yang dua arah.\n\nSaya berharap cara pikir ini juga dapat mengubah sistem pendidikan  bangsa kita yang dahulu pendidikan kita adalah sistem pendidikan<strong> diajar</strong> yang artinya sistem pendidikan satu arah kini menjadi  sistem pendidikan <strong>belajar</strong> artinya pendidikan yang  berjalan dua arah.\n\nSalam,\nThomas Joseph\n<a title=\"Web &amp; Multimedia Solution\" href=\"http://www.futuremediatrix.com/\" target=\"_blank\">www.futuremediatrix.com</a>','Kini Web Komunitas Jauh Lebih Diminati','','inherit','open','open','','56-autosave','','','2011-01-05 02:34:49','2011-01-05 02:34:49','',56,'http://localhost/fmediatrixnew/blog/archives/58',0,'revision','',0),(60,3,'2011-01-05 02:28:05','2011-01-05 02:28:05','Dunia Online kini telah mengalami perubahan jaman, dari dulunya web  1.0 (Information Web) yang artinya content tersebut diprovide dari si  developer, kini telah berubah menjadi Web 2.0 (User Content Generator)  yang artinya content web diprovide dari user web itu sendiri.\r\n\r\nBerdasarkan riset situs-situs yang memiliki traffic pengunjung tinggi  umumnya adalah web 2.0. Jika kita melihat kesuksesan Facebook maka tidak  bisa dipungkiri lagi bahwa kunci sukses sebuah website adalah kemampuan  web tersebut untuk menyediakan fasilitas untuk sharing dan  berkomunikasi, bukan lagi informasi yang menjadi daya tarik sebaliknya  fasilitas untuk bisa berkomunikasi, berkomunitas, saling berbagi itu  yang menjadi daya tarik utama.<!--more-->\r\n\r\nMelihat bahwa web 2.0 lebih diminati maka lebih dahsyatnya lagi kini web  2.0 telah mengubah berbagai jenis website, seperti website berita yang  dahulu contentnya selalu diprovide dari pihak developer web tersebut  kini berita-berita diprovide dari user sendiri sebagai contoh kongkrit  anda bisa membuka situs www.lintasberita.com, konsep web 2.0 ini telah  membuat website tersebut memiliki traffic cukup baik dibanding portal  berita baru pada umumnya.\r\n\r\nLebih dalam lagi kita melihat Trend web 2.0 yang kini bukan hanya  membawa perubahan didalam dunia public web melainkan dalam dunia bisnis  dan industri kini perusahaan-perusahaan telah mengubah strategi mereka  yang dahulunya hanya membangun sebuah corporate web yang satu arah kini  mereka mulai membangun corporate community website.\r\n\r\nAda berbagai manfaat dan keuntungan sebuah persuahaan membangun web  komunitas, antara lain:\r\n<ol>\r\n	<li>Web komunitas digunakan sebagai sarana memaintain loyalitas dari  konsumen mereka.</li>\r\n	<li>Sebagai wadah untuk menjaga isu yang   beredar tentang  perusahaan mereka baik dari sisi produk ataupun bisnisnya  sendiri.</li>\r\n	<li>Website komunitas dipakai juga untuk menghemat customer service  mereka, karena      pertanyaan-pertanyaan umum dari sisi pelanggan dapat  dijawab didalam website tersebut.</li>\r\n	<li>Website komunitas perusahaan kini juga menjadi sarana bagi  perusahaan untuk      melakukan riset pasar produk apa yang paling  diminati oleh konsumen mereka      sehingga menjadi bahan dalam  menciptakan produk baru mereka.</li>\r\n</ol>\r\nJaman telah berubah web 2.0 kini telah mengubah cara berpikir kebanyakan  web developer di dunia. Klo kita berpikir lebih jauh kenapa web 2.0  dapat berhasil maka kita bisa melihat dari sisi manusianya. Manusia  adalah mahluk sosial yang mereka membutuhkan sarana untuk berkomunikasi  dan berbagi, media yang dulu hanya satu arah kini telah berubah menjadi  media yang dua arah.\r\n\r\nSaya berharap cara pikir ini juga dapat mengubah sistem pendidikan  bangsa kita yang dahulu pendidikan kita adalah sistem pendidikan<strong> diajar</strong> yang artinya sistem pendidikan satu arah kini menjadi  sistem pendidikan <strong>belajar</strong> artinya pendidikan yang  berjalan dua arah.\r\n\r\nSalam,\r\nThomas Joseph\r\n<a title=\"Web &amp; Multimedia Solution\" href=\"http://www.futuremediatrix.com/\" target=\"_blank\">www.futuremediatrix.com</a>','Kini Web Komunitas Jauh Lebih Diminati','','inherit','open','open','','56-revision-2','','','2011-01-05 02:28:05','2011-01-05 02:28:05','',56,'http://localhost/fmediatrixnew/blog/archives/60',0,'revision','',0),(61,3,'2009-10-05 00:17:58','2009-10-05 00:17:58','Salah satu kunci sukses dalam dunia pemasaran Online adalah kemampuan  kita membaca peluang dalam sebuah trend yang ada di dunia offline,   mengapa demikian ? Berdasarkan hasil riset internet user memiliki  kecenderungan membeli sesuatu mengikuti trend di dunia offline. Salah  satu contoh bukti nyata ketika trend seminar forex maka pada saat itu  juga penjualan ebook bertema forex di Indonesia meningkat,  ketika trend  seminar internet marketing maka penjualan ebook bertema internet  marketing meningkat, begitu pula ketika jaman masuknya tempat-tempat  fitness di Indonesia maka ebook bertema pembentukan badan, dan yang  berhubungan dengan fitness meningkat, ketika trend BlackBerry maka  penjualan BlackBerry lewat internetpun meningkat tajam.<!--more-->\r\n\r\nBegitu pula ketika kemarin 2 Oktober hari Batik sedunia maka jika Anda  dapat mengantisipasinya dari beberapa hari sebelumnnya maka Anda dapat  menjual Batik lewat Online.\r\n\r\nKarena itu sudah suatu kewajiban seorang Internet Marketer selalu  mengikuti perkembangan Trend  yang ada di dunia offline.  Sama halnya  dengan media-media yang digunakan untuk memasarkan ataupun sekedar  mempromosikan produknya. Jika dulu jaman Indonesia mengalami demam  friendster tentu sangat effektif jika Anda memanfaatkan Friendster  sebagai media promosi Anda, tetapi sekarang trend telah beralih ke  Facebook, 90% pengguna Friendster beralih ke Facebook karena disebabkan  terbukanya Facebook untuk aplikasi open soursce sehingga banyak game2  dan fasilitas yang menarik di dalam facebook. Dan Trend kedepannya  Twitter akan menjadi media yang sepadan dengan Facebook karena  kemudahannya mensharingkan informasi.\r\n\r\nBedasarakan survery saat ini 6 media yang paling effektif dalam menjual  ataupun untuk promosi adalah\r\n1.    Forum (kaskus.us)\r\n2.    Sosial Bookmarking (Facebook, Twitter, etc)\r\n3.    Groups  (Yahoo Groups, Google Groups, etc)\r\n4.    Blog/ SMUO(Sales Pages)\r\n5.    Chat\r\n6.    Portal Berita (lewat artikel yang kita tulis)\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\" target=\"_blank\">www.futuremediatrix.com</a>\r\nthomas@futuremediatrix.com','Trend dan Momentum Sebagai Kunci Pemasaran Online ','','publish','open','open','','trend-dan-momentum-sebagai-kunci-pemasaran-online','','','2011-01-10 15:33:50','2011-01-10 15:33:50','',0,'http://localhost/fmediatrixnew/blog/?p=61',0,'post','',1),(62,3,'2011-01-05 02:35:50','2011-01-05 02:35:50','Salah satu kunci sukses dalam dunia pemasaran Online adalah kemampuan  kita membaca peluang dalam sebuah trend yang ada di dunia offline,   mengapa demikian ? Berdasarkan hasil riset internet user memiliki  kecenderungan membeli sesuatu mengikuti trend di dunia offline. Salah  satu contoh bukti nyata ketika trend seminar forex maka pada saat itu  juga penjualan ebook bertema forex di Indonesia meningkat,  ketika trend  seminar internet marketing maka penjualan ebook bertema internet  marketing meningkat, begitu pula ketika jaman masuknya tempat-tempat  fitness di Indonesia maka ebook bertema pembentukan badan, dan yang  berhubungan dengan fitness meningkat, ketika trend BlackBerry maka  penjualan BlackBerry lewat internetpun meningkat tajam.<!--more-->\n\nBegitu pula ketika kemarin 2 Oktober hari Batik sedunia maka jika Anda  dapat mengantisipasinya dari beberapa hari sebelumnnya maka Anda dapat  menjual Batik lewat Online.\n\nKarena itu sudah suatu kewajiban seorang Internet Marketer selalu  mengikuti perkembangan Trend  yang ada di dunia offline.  Sama halnya  dengan media-media yang digunakan untuk memasarkan ataupun sekedar  mempromosikan produknya. Jika dulu jaman Indonesia mengalami demam  friendster tentu sangat effektif jika Anda memanfaatkan Friendster  sebagai media promosi Anda, tetapi sekarang trend telah beralih ke  Facebook, 90% pengguna Friendster beralih ke Facebook karena disebabkan  terbukanya Facebook untuk aplikasi open soursce sehingga banyak game2  dan fasilitas yang menarik di dalam facebook. Dan Trend kedepannya  Twitter akan menjadi media yang sepadan dengan Facebook karena  kemudahannya mensharingkan informasi.\n\nBedasarakan survery saat ini 6 media yang paling effektif dalam menjual  ataupun untuk promosi adalah\n1.    Forum (kaskus.us)\n2.    Sosial Bookmarking (Facebook, Twitter, etc)\n3.    Groups  (Yahoo Groups, Google Groups, etc)\n4.    Blog/ SMUO(Sales Pages)\n5.    Chat\n6.    Portal Berita (lewat artikel yang kita tulis)\n\nBest Regards,\n\nThomas Joseph\n<a href=\"http://www.futuremediatrix.com/\" target=\"_blank\">www.futuremediatrix.com</a>\nthomas@futuremediatrix.com','Trend dan Momentum Sebagai Kunci Pemasaran Online ','','inherit','open','open','','61-revision','','','2011-01-05 02:35:50','2011-01-05 02:35:50','',61,'http://localhost/fmediatrixnew/blog/archives/62',0,'revision','',0),(63,3,'2009-11-20 17:43:29','2009-11-20 17:43:29','Dunia kini telah berada pada jaman generasi online bahkan bedasarkan  fakta-fakta yang ada sekarang ini kita bisa mengatakan bahwa masa  kejayaan media iklan televisi telah beralih pada media internet dan  sebentar lagi akan masuk ke era web mobile.\r\n\r\nBerdasarkan hasil riset diperkirakan th 2014 penggunaan web akan di  dominasi dengan web mobile. Terbukti  dengan banyaknya orang yang  menggunakan HP untuk mengakses website dan menurut statistic jumlahnya  terus bertambah dari tahun ke tahun, hal ini didukung juga dari  perkembangan teknologi handphone, kini hampir semua HP memiliki  fasilitas GPRS untuk mengakses internet.<!--more-->\r\nHal ini membawa dampak sangat baik bagi dunia usaha karena mereka kini  diberikan banyak alternatif untuk beriklan hemat untuk itu sudah  seharusnya Anda sebagai pemiliki usaha harus mulai jeli dalam memilih  media untuk melakukan promosi, sudah tidak jamannya lagi Anda beriklan  di media-media yang menguras budget Anda.\r\n\r\nKita melihat kenyataan yang ada bahwa kini semua orang telah memiliki  handphone, Anda dapatkan bayangkan jika semua orang dapat mengakses web  perusahaan Anda hanya dengan handphone. Berapa banyak dan mudahnya orang  dapat mengakses web perusahaan Anda ? Dengan demikian tentu mudah untuk  mempromosikan produk Anda, karena semakin banyak orang melihat  informasi produk Anda maka semakin besar kemungkinan orang yang akan  membeli produk Anda.\r\n\r\nMobile Codes dapat menjadi suatu pilihan Anda untuk beriklan. Apa yang  dimaksud Mobile Codes ?  Mobile Codes adalah bentuk code 2 dimensi  dimana ketika orang menfoto dengan aplikasi code reader yang ada  dihandphone maka mereka dapat mengakses informasi yang ada di web mobile  Anda.  Ada beberapa pilihan untuk mobile codes yang saya sarankan  adalah StarCode, kenapa harus StarCode ? Pertama <a href=\"http://www.futuremediatrix.com/services.php?a=18\">StarCode</a> adalah Code pertama didunia yang alogaritmanya dibuat  sehingga semua  jenis code reader dapat membacanya hal ini memudahkan penggunanya karena  jika pengguna telah memiliki code reader di handphonenya dia tidak usah  mendownload lagi, sedang jenis code2 lain sifatnya ekslusif hanya dapat  dibaca oleh code reader keluaran perusahaan tersebut. Bila Anda ingin  tahu lebih jauh Anda dapat melihat diwebsite <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Kemudahan Mengakses Data Perusahaan Lewat Handphone ','','publish','open','open','','kemudahan-mengakses-data-perusahaan-lewat-handphone','','','2011-01-10 15:32:30','2011-01-10 15:32:30','',0,'http://localhost/fmediatrixnew/blog/?p=63',0,'post','',0),(64,3,'2011-01-05 02:36:24','2011-01-05 02:36:24','Dunia kini telah berada pada jaman generasi online bahkan bedasarkan  fakta-fakta yang ada sekarang ini kita bisa mengatakan bahwa masa  kejayaan media iklan televisi telah beralih pada media internet dan  sebentar lagi akan masuk ke era web mobile.\n\nBerdasarkan hasil riset diperkirakan th 2014 penggunaan web akan di  dominasi dengan web mobile. Terbukti  dengan banyaknya orang yang  menggunakan HP untuk mengakses website dan menurut statistic jumlahnya  terus bertambah dari tahun ke tahun, hal ini didukung juga dari  perkembangan teknologi handphone, kini hampir semua HP memiliki  fasilitas GPRS untuk mengakses internet.\nHal ini membawa dampak sangat baik bagi dunia usaha karena mereka kini  diberikan banyak alternatif untuk beriklan hemat untuk itu sudah  seharusnya Anda sebagai pemiliki usaha harus mulai jeli dalam memilih  media untuk melakukan promosi, sudah tidak jamannya lagi Anda beriklan  di media-media yang menguras budget Anda.\n\nKita melihat kenyataan yang ada bahwa kini semua orang telah memiliki  handphone, Anda dapatkan bayangkan jika semua orang dapat mengakses web  perusahaan Anda hanya dengan handphone. Berapa banyak dan mudahnya orang  dapat mengakses web perusahaan Anda ? Dengan demikian tentu mudah untuk  mempromosikan produk Anda, karena semakin banyak orang melihat  informasi produk Anda maka semakin besar kemungkinan orang yang akan  membeli produk Anda.\n\nMobile Codes dapat menjadi suatu pilihan Anda untuk beriklan. Apa yang  dimaksud Mobile Codes ?  Mobile Codes adalah bentuk code 2 dimensi  dimana ketika orang menfoto dengan aplikasi code reader yang ada  dihandphone maka mereka dapat mengakses informasi yang ada di web mobile  Anda.  Ada beberapa pilihan untuk mobile codes yang saya sarankan  adalah StarCode, kenapa harus StarCode ? Pertama <a href=\"http://www.futuremediatrix.com/services.php?a=18\">StarCode</a> adalah Code pertama didunia yang alogaritmanya dibuat  sehingga semua  jenis code reader dapat membacanya hal ini memudahkan penggunanya karena  jika pengguna telah memiliki code reader di handphonenya dia tidak usah  mendownload lagi, sedang jenis code2 lain sifatnya ekslusif hanya dapat  dibaca oleh code reader keluaran perusahaan tersebut. Bila Anda ingin  tahu lebih jauh Anda dapat melihat diwebsite <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Kemudahan Mengakses Data Perusahaan Lewat Handphone ','','inherit','open','open','','63-revision','','','2011-01-05 02:36:24','2011-01-05 02:36:24','',63,'http://localhost/fmediatrixnew/blog/archives/64',0,'revision','',0),(65,3,'2010-03-28 21:12:00','2010-03-28 21:12:00','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2010/03/SOcialMedia.jpg\"><img class=\"alignnone size-full wp-image-313\" title=\"SOcialMedia\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2010/03/SOcialMedia.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nMedia online kini telah menjadi salah satu media yang sangat effektif  dalam melakukan branding, khususnya Social Media yang kita kenal di  dunia online seperti Facebook, Twitter, Kaskus, YouTube, etc.\r\nAda 3 alasan kuat mengapa Social Media sangat effektif, antara lain:<!--more-->\r\n<ol>\r\n	<li>Unlimited Locations: Dapat menjangkau audience di seluruh belahan  dunia manapun.</li>\r\n	<li>Traffic: karena jumlah pengunjungnya yang besar dan loyal.</li>\r\n	<li>Time of Visit: karena waktu yang dihabiskan didalam social media  sangat tinggi.</li>\r\n</ol>\r\nSocial Media Online kini telah dimanfaatkan banyak orang untuk melakukan  personal branding. Selain effektif Social Media bisa dibilang sangatlah  murah hampir tidak memakan biaya. Berikut ini beberapa Tips untuk  membangun personal Branding didengan media Social Media:\r\n<ol>\r\n	<li>Tentukan dulu diri kita ingin dikenal sebagai apa dan dalam bidang  apa, kemudian Anda bikin nickname (julukan) yang matching dengan bidang  Anda tersebut.</li>\r\n	<li>Pilih beberapa Social Media yang cocok dengan target audience  kita, kemudian bikin account personal dan group di Social Media  tersebut.</li>\r\n	<li>Undang beberapa teman yang Anda kenal memiliki massa di Social  Media untuk menjadi moderator group Anda dan minta mereka mengundang  teman-temannya menjadi fans group tersebut.</li>\r\n	<li>Maintain group Anda dengan content-content yang berguna seperti  artikel, tips &amp; trick, free ebook, foto, atau informasi penting  lainnya.</li>\r\n	<li>Buatlah event-event copy darat untuk memperat hubungan Anda  dengan fans Anda, misalnya: dengan acara sharing santai, memberikan  seminar/ training gratis, atau hal-hal lainnya.</li>\r\n	<li>Buat content video diri Anda yang berguna buat orang lain  kemudian upload ke YouTube.</li>\r\n	<li>Yang paling terpenting adalah Anda membangun kepercayaan fans  Anda dengan berprestasi dibidang yang Anda geluti.</li>\r\n</ol>\r\nBerikut ini beberapa tips yang Anda bisa gunakan dalam membangun  personal Branding diri Anda. Semoga berguna dan bermanfaat.\r\n\r\nSalam,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Tips Membangun Personal Branding dengan Memanfaatkan Social Media Online ','','publish','open','open','','tips-membangun-personal-branding-dengan-memanfaatkan-social-media-online','','','2012-03-03 02:05:37','2012-03-03 02:05:37','',0,'http://localhost/fmediatrixnew/blog/?p=65',0,'post','',1),(66,3,'2011-01-05 02:36:43','2011-01-05 02:36:43','','Tips Membangun Personal Branding dengan Memanfaatkan Social Media Online ','','inherit','open','open','','65-revision','','','2011-01-05 02:36:43','2011-01-05 02:36:43','',65,'http://localhost/fmediatrixnew/blog/archives/66',0,'revision','',0),(67,3,'2010-03-30 18:05:24','2010-03-30 18:05:24','Sama halnya bisnis dalam dunia nyata dalam dunia online 3 hal utama  dalam berbisnis adalah mengetahui pasar kita, produk apa yang mereka  suka beli, dan bagaimana cara melakukan pendekatan dengan mereka. Untuk  itu adal  4 langkah awal yang kita lakukan sebelum melakukan bisnis  online, adalah:<!--more-->\r\n<ol>\r\n	<li>Tentukan pasar mana yang Anda ingin bidik.</li>\r\n	<li>Lakukan riset berdasarkan kata kunci apa produk yang dicari oleh  pasar kita di Search Engine anda bisa masuk ke website <a href=\"https://adwords.google.com/select/KeywordToolExternal\" target=\"_blank\">https://adwords.google.com/select/KeywordToolExternal.</a></li>\r\n	<li>Menentukan produk yang kita ingin jual.</li>\r\n	<li>Menentukan tools  yang sesuai dengan produk dan pasar kita,  (apakah lewat website, blog atau dengan social media seperti facebook,  twitter, etc)</li>\r\n</ol>\r\nSebagai pengamat dalam dunia online bisnis saya melihat ada 3 dominasi  pasar di dalam online bisnis, yaitu:\r\n<ol>\r\n	<li><strong>Remaja</strong> (Usia 15-25 tahun), adalah internet user  tertinggi dihampir setiap negara di dunia. Produk yang paling diminati  oleh pasar ini adalah game online, movie (dvd), t-shirt, hobby item,  toys/action figure. Yang menjadi fenomena  adalah industri game online  dari hasil survey seorang pemain game online dapat menghabiskan dari  1  juta sampai 20 juta rupiah untuk sebuah game online yang ia mainkan,  bayangkan dengan jumlah pasar sekitar 100.000 player menjadikan game  online sebuah industry yang cukup menjanjikan di Indonesia.</li>\r\n	<li><strong>Wanita</strong>, adalah pasar yang paling mudah untuk  terprovokasi dengan adalah sebuah trend. Produk yang paling diminati  oleh pasar ini adalah fashion, food dan healthy suplemen. Untuk Fashion  produk yang diminati seperti pakaian, tas, sepatu, jam tangan, etc. Food  yang diminati oleh pasar ini cake, snack, coklat, etc. Healthy suplemen  yang diminati pasar ini adalah suplemen pelangsing, makanan kesehatan,  vitamin, etc. Yang menjadi fenomena ada seorang wanita yang menghabiskan  rata-rata 5 juta sebulannya untuk membeli baju untuk game idol street.</li>\r\n	<li><strong>Online Shopper</strong>, adalah orang-orang dari segala  usia dan golongan yang mereka lebih cenderung untuk membeli apapun lewat  internet. Produk yang diminati oleh pasar ini ada 2 macam yaitu produk  dan jasa. Untuk produk yang paling diminati adalah buku, ebook,  komputer, laptop, kamera dan alat-alat elektronik  lainnya, sedang untuk  Jasa yang paling diminati seperti  tiket pesawat, paket liburan, tiket  bioskop, tiket seminat atau training.</li>\r\n</ol>\r\nSemoga artikel ini dapat bermanfaat bagi Anda yang ingin memulai  melakukan bisnis online. Saya Thomas Joseph (Online Business Consultant)  Ingin mendapat lebih banyak artikel Anda bisa kunjungi website saya di <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Tips Memulai Bisnis Online dengan Memanfaatkan 3 Dominasi Pasar Online','','publish','open','open','','tips-memulai-bisnis-online-dengan-memanfaatkan-3-dominasi-pasar-online','','','2011-01-10 15:30:04','2011-01-10 15:30:04','',0,'http://localhost/fmediatrixnew/blog/?p=67',0,'post','',1),(68,3,'2011-01-05 02:37:12','2011-01-05 02:37:12','','Tips Memulai Bisnis Online dengan Memanfaatkan 3 Dominasi Pasar Online','','inherit','open','open','','67-revision','','','2011-01-05 02:37:12','2011-01-05 02:37:12','',67,'http://localhost/fmediatrixnew/blog/archives/68',0,'revision','',0),(69,3,'2010-04-05 20:55:46','2010-04-05 20:55:46','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2010/04/4SuccessPilar.jpg\"><img class=\"alignnone size-full wp-image-306\" title=\"4SuccessPilar\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2010/04/4SuccessPilar.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nSejak tahun 2000 Internet telah menjadi media utama dalam melakukan  pemasaran dan promosi, dan trend ini akan terus berlanjut bahkan di  tahun 2014 diperkirakan dunia pemasaran online akan didominasi oleh web  mobile.\r\n\r\nPersaingan pasar di dunia Online kini begitu besar, saya sebagai web  konsultan menyimpulkan bahwa sebenarnya ada 4 Pilar Kunci Sukses dalam  pemasaran Online, yaitu:<!--more-->\r\n\r\n<strong>Product</strong>\r\nSehebat apapun Anda sebagai online marketer bila Anda mempunyai produk  yang buruk maka Anda tidak akan berhasil malahan akan menjadi boomerang  bagi nama baik Anda sendiri. Dari sisi Produk kita harus memperhatikan 4  hal, yaitu:\r\n<ol>\r\n	<li><strong>Quality</strong>, kita harus memiliki barang yang  berkualitas baik tentunya Anda harus berani memberikan garansi terhadap  barang tersebut, bila Anda berani memberikan Garansi maka orang akan  lebih percaya untuk membeli produk Anda.</li>\r\n	<li><strong>USP(Unique Selling Product)</strong>, produk yang Anda  jual harus memiliki keunikan, kelebihan atau added value dibanding  produk yang lain, sehingga Anda dapat memberikan alasan mengapa orang  harus membeli produk Anda.</li>\r\n	<li><strong>Reasonable Price</strong>, Produk yang Anda jual harus  mempunya harga yang masuk akal, artinya harga yang Anda jual sesuai  dengan nilai yang terkandung dari barang tersebut, tidak melulu harus  murah melainkan sesuai, bahkan untuk barang yang memiliki target market  kelas atas jika Anda menjual terlalu murah malahan mereka curiga.</li>\r\n	<li><strong>Availability of Goods</strong>, Anda harus memiliki  ketersediaan barang yang memadai sehingga bila ada pemesan mereka tidak  harus menunggu terlalu lama untuk mendapatkan produk tersebut, menurut  survey umumnya paling lama seseorang sabar menunggu pesanan barang yang  dipesan lewat online adalah dalam 1 minggu.</li>\r\n</ol>\r\n<strong>Service</strong>\r\nSebaik apapun barang Anda dan sebaik apapun promosi Anda jika Anda tidak  dapat memberikan pelayanan yang baik maka hanya dalam waktu singkat  usaha Anda akan mati, 4 hal utama yang harus diperhatikan dalam  pelayanan yaitu:\r\n<ol>\r\n	<li><strong>Quick Response</strong>, Anda harus melayani calon pelanggan  Anda dengan cepat, tentu sangat memakan biaya jika Anda harus melayani  calon pembeli Anda satu persatu lewat telepon untuk itu di website Anda  diperlukan fasilitas chatting online dan contact form bagi mereka yang  ingin mengetahui lebih lanjut atau berniat mau membeli produk Anda.</li>\r\n	<li><strong>Delivery Service</strong>, Anda harus menggunakan  layanan pengiriman yang terbaik dan terpercaya bagi para pembeli Anda,  jangan sampai barang yang Anda kirim rusak apalagi hilang didalam  perjalanan. Sekali Anda mengecewakan calon pembeli Anda, maka dengan  sangat mudah mereka akan menyebarkannya lewat berbagai media online  sehingga membuat nama Anda jatuh.</li>\r\n	<li><strong>Payment System</strong>, Anda harus memberikan kemudahan  bagi calon pembeli Anda dalam melakukan pembayaran, tentunya Anda dapat  menggunakan berbagai fasilitas pembayaran yang ada seperti Pay Pal, dan  lain-lain.</li>\r\n	<li><strong>After Sales Service</strong>, Anda memberikan layanan  purna jual yang baik kepada para pelanggan Anda. Tentunya jika produk  yang mereka beli rusak, sudah seharusnya Anda mau untuk memperbaiki  ataupun mengganti produk tersebut. Sehingga mereka puas terhadap  pelayanan Anda, dan bagi mereka yang puas tentunya Anda dapat meminta  testimoni agar Anda dapat memasangnya diwebsite Anda, dengan adanya  testimony akan meningkatkan kepercayaan bagi calon pembeli Anda.</li>\r\n</ol>\r\n<strong>Promotion Strategy </strong>\r\nAnda harus menggunakan Strategy pemasaran yang tepat dalam memasarkan  produk Anda, didalam pemasaran online ada 5 Strategy yang paling baik  untuk dilakukan yaitu:\r\n<ol>\r\n	<li><strong>Web 2.0</strong>, Sebuah website dapat menjual sesuatu jika  memiliki pengunjung yang tinggi kita tahu bahwa sebuah website jika  ingin memiliki traffic tinggi harus menggunakan sistem web 2.0 dimana  disediakan fasilitas agar para pengunjung dapat melakukan interaksi  didalam website kita.</li>\r\n	<li><strong>Search Engine Optimization</strong>, Jika seseorang  ingin mencari atau bahkan membeli sesuatu maka mereka akan mencarinya di  mesin pencarian seperti Google, Yahoo, ataupun MSN, untuk itu kita  harus mengoptimalkan website kita agar alamat website kita dapat  menempati peringkat yang baik didalam mesin pencarian.</li>\r\n	<li><strong>Social Media Optimization</strong>, Anda dapat  memanfaatkan Social Media yang ada di dunia online seperti: facebook,  twitter, youtube untuk membangun sebuah komunitas yang bertemakan produk  brand Anda. Dengan demikian akan membuat produk Anda dikenal di  masyarakat online.</li>\r\n	<li><strong>Affiliate Program</strong>, Anda dapat memberikan sebuah  hak bagi para pelanggan Anda untuk turut menjual produk kita dan mereka  mendapatkan sebuah kode link dimana jika ada pembelian yang terjadi  berasal dari link tersebut maka secara otomatis kita akan memberikan  komisi kepada mereka tergantung kesepakatan kita dengan mereka.</li>\r\n	<li><strong>PPC Campaign</strong>, PPC singkatan dari Pay Per Click  artinya iklan yang dihitung biayanya perklik. Anda dapat menentukan  budget maksimal untuk bulanan PPC Campaign Anda.</li>\r\n</ol>\r\n<strong>Maintaining Relationships </strong>\r\nAnda harus dapat menjaga hubungan baik dengan pelanggan Anda, sehingga  mereka akan membeli kembali kepada Anda, Ada 4 cara untuk menjaga  hubungan baik dengan mereka:\r\n<ol>\r\n	<li><strong>Member System</strong>, Bagi mereka yang telah membeli  produk Anda maka Anda dapat memberikan mereka fasilitas sebagai member,  Anda dapat memberikan sebuah kartu member sebagai penghargaan bagi  mereka dan sebuah Account Member dimana mereka dapat mengakses halaman  khusus didalam website Anda. Dimana kita memperlakukan mereka secara  special dengan memberikan diskon khusus pada hari-hari special bagi  mereka, misalnya: ulang tahun mereka, ulang tahun pernikahan, dan  lain-lain.</li>\r\n	<li><strong>Email Marketing/ Newsletter</strong>, Anda dapat  memaintain pelanggan Anda dengan mengirimkan email secara berkala yang  isinya mengenai sesuatu hal yang berguna misalnya pengetahuan tentang  produk Anda ataupun informasi tips &amp; trik yang berhubungan dengan  produk Anda.</li>\r\n	<li><strong>Special Promo</strong>, Anda harus mengadakan special  promo dan sangat baik jika Anda memanfaatkan momen yang sedang  berlangsung misalnya: lebaran, natal, tahun baru , hari kasih sayang  (valentine), hallowen dan lain-lain.</li>\r\n	<li><strong>Reward Point</strong>, Anda dapat memberikan point bagi  setiap pembelian yang dilakukan pelanggan Anda, dimana jika mereka  mendapat point dalam jumlah tertentu mereka dapat tukarkan dengan  hadiah.</li>\r\n</ol>\r\nJika ingin dapatkan lebih banyak tips silahkan kunjungi website <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','4 Pilar Kunci Sukses Pemasaran Online ','','publish','open','open','','4-pilar-kunci-sukses-pemasaran-online','','','2012-02-13 02:10:48','2012-02-13 02:10:48','',0,'http://localhost/fmediatrixnew/blog/?p=69',0,'post','',0),(70,3,'2011-01-05 02:37:34','2011-01-05 02:37:34','','4 Pilar Kunci Sukses Pemasaran Online ','','inherit','open','open','','69-revision','','','2011-01-05 02:37:34','2011-01-05 02:37:34','',69,'http://localhost/fmediatrixnew/blog/archives/70',0,'revision','',0),(71,3,'2010-05-19 22:15:18','2010-05-19 22:15:18','Internet baik atau buruk bagi seorang Public Figure?\r\n\r\nSama-sama kita ketahui bahwa internet kini telah menjadi media utama  dalam mencari informasi dan berkomunikasi. Internet kini memegang  peranan penting dalam mempengaruhi pandangan masyarakat pada sesuatu hal  baik itu positif maupun negatif.\r\n\r\nBahkan banyak popularitas artis ataupun public figure yang  terdongkrak  dengan pemberitaan dirinya di media online, bahkan yang menariknya lagi  banyak fans mereka yang rela meluangkan waktunya cuma-cuma untuk membuat  blog fans yang mendongkrak popularitas si public figure di dunia  online.<!--more-->\r\n\r\nTetapi yang menjadi masalah content yang ada didunia online dapat  diupload oleh siapa saja, baik orang yang berniat baik maupun buruk.  Yang lebih mengerikan lagi apabila si artis atau public figure memiliki  masa lalu yang kurang baik atau melakukan hal yang kurang baik dan  diketahui oleh orang. Bila ada orang yang berniat tidak baik tentu  mereka dapat dengan sangat mudah menyebarkanya di internet, hal ini  sangat fatal bahkan dapat menghancurkan reputasi si public figure  tersebut.\r\n\r\nUntuk itu seorang public figure perlu memiliki seorang partner seorang  tenaga online media specialist yang dapat menjaga pemberitaan tentang  dirinya di dunia online, yang menjaga content tentang dirinya baik dari  pencarian data di Search Engine seperti: Google, Yahoo, MSN, etc ataupun  di Social Media seperti Facebook, Twitter, etc.\r\n\r\nSebagai seorang konsultan di dalam media online saya ingin memberikan  tips yang sangat berguna bagi Anda yang ingin menjaga diri Anda untuk  bebas dari pemberitaan yang tidak baik di Internet.\r\n1.    Jangan pernah sekali-kali Anda mengeluarkan pernyataan yang  menyakiti atapun menyudutkan pihak manapun.\r\n2.    Jangan pernah sekali-kali Anda bersedia untuk direkam gambar Anda  oleh siapapun dia sekalipun dia teman baik Anda, dengan keadaan yang  kurang pantas.\r\n3.    Jangan pernah sekali-kali Anda menginjinkan seseorang mengetahui  account password pribadi Anda baik email Anda, account social media Anda  seperti facebook, twitter ataupun lainnya.\r\n4.    Selalu logout setiap membuka Account Pribadi Anda baik itu account  email, account yahoo messenger, account facebook ataupun twitter.\r\n5.    Selalu membuat password yang berbeda di setiap account Anda baik  account email, facebook, twitter, ataupun forum-forum yang Anda ikuti.\r\n\r\nSemoga saran ini dapat berguna bagi siapapun diri Anda yang ingin  mencegah pemberitaan ataupun content yang kurang baik tentang diri Anda  di dalam dunia online. Seperti kata pepatah lebih baik mencegah  dibanding mengobati. Saran saya jika Anda seorang public figure carilah  seorang online media specialist untuk mengawal pemberitaan Anda di dunia  online. Jika Anda butuh bantuan ataupun saran bisa email saya di  thomas@futuremediatrix.com','Internet Baik atau Buruk Bagi Seorang Public Figure? ','','publish','open','open','','internet-baik-atau-buruk-bagi-seorang-public-figure','','','2011-01-10 15:28:20','2011-01-10 15:28:20','',0,'http://localhost/fmediatrixnew/blog/?p=71',0,'post','',0),(72,3,'2011-01-05 02:38:07','2011-01-05 02:38:07','','Internet Baik atau Buruk Bagi Seorang Public Figure? ','','inherit','open','open','','71-revision','','','2011-01-05 02:38:07','2011-01-05 02:38:07','',71,'http://localhost/fmediatrixnew/blog/archives/72',0,'revision','',0),(73,3,'2010-07-13 13:47:01','2010-07-13 13:47:01','Akhir-akhir ini dunia dikejutkan dengan pembelian sebuah situs  bernama Koprol.com buatan anak Indonesia yang dibeli oleh perusahaan  Yahoo sebesar 100 Juta US$, bahkan mata dunia International  dengan  tiba-tiba langsung tertuju ke Indonesia, apa yang terjadi di Indonesia.  Koprol adalah sebuah situs jejaring social yang dibangun dengan ide  sederhana tetapi dapat diterima oleh netizen di Indonesia.\r\n\r\nSiapa diantara kita yang tidak ingin melihat bangsa Indonesia menjadi  bangsa yang maju dan kaya, tentu kita semuanya mau, tetapi tantangannya  bagaimana caranya, lewat cara seperti apa ? Salah satu cara yang terbaik  memang dengan membangun sebuah Online Bisnis, karena Teknologi Internet  adalah sebuah teknologi informasi yang dapat diakses oleh orang  diseluruh dunia dengan investasi yang terjangkau.<!--more-->\r\nAda 7 Langkah awal dalam membangun Online Business yang harus Anda  lakukan:\r\n\r\n<strong>Set A Clear Goal</strong>\r\n<ol>\r\n	<li>Vision Mission</li>\r\n	<li>Define your Business Concept (B to C or B to B)</li>\r\n	<li>Benefit for your visitor</li>\r\n	<li>Benefit for your sponsor</li>\r\n</ol>\r\n<strong>Develop a Business Plan</strong>\r\n<ol>\r\n	<li>Market Research</li>\r\n	<li>Set your Uniqueness</li>\r\n	<li>Create a Team</li>\r\n	<li>ROI Estimation</li>\r\n	<li>Business Development</li>\r\n</ol>\r\n<strong>Define Your Target Visitor</strong>\r\n<ol>\r\n	<li>Profession</li>\r\n	<li>Social Economy</li>\r\n	<li>Age</li>\r\n</ol>\r\n<strong>Create A Good Website</strong>\r\n<ol>\r\n	<li>User Friendly</li>\r\n	<li>Up-to-date (Technology &amp; Content)</li>\r\n	<li>Good Content</li>\r\n	<li>User Experience</li>\r\n	<li>Good Services</li>\r\n</ol>\r\n<strong>Develop Community for your Influencer</strong>\r\n<ol>\r\n	<li>Social Media (Facebook, twitter, etc)</li>\r\n	<li>Forum (Kaskus, etc)</li>\r\n	<li>Media Partners</li>\r\n</ol>\r\n<strong> Branding &amp; Promotion</strong>\r\n<ol>\r\n	<li>Search Engine Optimization</li>\r\n	<li>Social Media Optimization</li>\r\n	<li>PPC Campaign</li>\r\n	<li>Event Promotion</li>\r\n</ol>\r\n<strong> Maintain your community &amp; customer</strong>\r\n<ol>\r\n	<li>Valuable Newsletter</li>\r\n	<li>Membership</li>\r\n	<li>Reward System</li>\r\n</ol>\r\nSaya sendiri sedang membangun sebuah portal komunitas pariwisata  Indonesia bernama <a href=\"http://www.matawisata.com/\">www.matawisata.com</a>,Tujuannya  adalah untuk memajukan bangsa Indonesia lewat Pariwisata\r\n\r\nGabung di FB: www.facebook.com/matawisata, twitter: @matawisata','Mari Memajukan Bangsa Indonesia Lewat Bisnis Online!','','publish','open','open','','mari-memajukan-bangsa-indonesia-lewat-bisnis-online','','','2011-01-10 15:35:46','2011-01-10 15:35:46','',0,'http://localhost/fmediatrixnew/blog/?p=73',0,'post','',3),(74,3,'2011-01-05 02:38:30','2011-01-05 02:38:30','','Mari Memajukan Bangsa Indonesia Lewat Bisnis Online!','','inherit','open','open','','73-revision','','','2011-01-05 02:38:30','2011-01-05 02:38:30','',73,'http://localhost/fmediatrixnew/blog/archives/74',0,'revision','',0),(76,3,'2011-01-05 02:37:00','2011-01-05 02:37:00','Media online kini telah menjadi salah satu media yang sangat effektif  dalam melakukan branding, khususnya Social Media yang kita kenal di  dunia online seperti Facebook, Twitter, Kaskus, YouTube, etc.\r\nAda 3 alasan kuat mengapa Social Media sangat effektif, antara lain:\r\n<ol>\r\n	<li>Unlimited Locations: Dapat menjangkau audience di seluruh belahan  dunia manapun.</li>\r\n	<li>Traffic: karena jumlah pengunjungnya yang besar dan loyal.</li>\r\n	<li>Time of Visit: karena waktu yang dihabiskan didalam social media  sangat tinggi.</li>\r\n</ol>\r\nSocial Media Online kini telah dimanfaatkan banyak orang untuk melakukan  personal branding. Selain effektif Social Media bisa dibilang sangatlah  murah hampir tidak memakan biaya. Berikut ini beberapa Tips untuk  membangun personal Branding didengan media Social Media:\r\n<ol>\r\n	<li>Tentukan dulu diri kita ingin dikenal sebagai apa dan dalam bidang  apa, kemudian Anda bikin nickname (julukan) yang matching dengan bidang  Anda tersebut.</li>\r\n	<li>Pilih beberapa Social Media yang cocok dengan target audience  kita, kemudian bikin account personal dan group di Social Media  tersebut.</li>\r\n	<li>Undang beberapa teman yang Anda kenal memiliki massa di Social  Media untuk menjadi moderator group Anda dan minta mereka mengundang  teman-temannya menjadi fans group tersebut.</li>\r\n	<li>Maintain group Anda dengan content-content yang berguna seperti  artikel, tips &amp; trick, free ebook, foto, atau informasi penting  lainnya.</li>\r\n	<li>Buatlah event-event copy darat untuk memperat hubungan Anda  dengan fans Anda, misalnya: dengan acara sharing santai, memberikan  seminar/ training gratis, atau hal-hal lainnya.</li>\r\n	<li>Buat content video diri Anda yang berguna buat orang lain  kemudian upload ke YouTube.</li>\r\n	<li>Yang paling terpenting adalah Anda membangun kepercayaan fans  Anda dengan berprestasi dibidang yang Anda geluti.</li>\r\n</ol>\r\nBerikut ini beberapa tips yang Anda bisa gunakan dalam membangun  personal Branding diri Anda. Semoga berguna dan bermanfaat.\r\n\r\nSalam,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Tips Membangun Personal Branding dengan Memanfaatkan Social Media Online ','','inherit','open','open','','65-revision-2','','','2011-01-05 02:37:00','2011-01-05 02:37:00','',65,'http://localhost/fmediatrixnew/blog/archives/76',0,'revision','',0),(77,3,'2011-01-05 02:42:01','2011-01-05 02:42:01','Dunia kini telah berada pada jaman generasi online bahkan bedasarkan  fakta-fakta yang ada sekarang ini kita bisa mengatakan bahwa masa  kejayaan media iklan televisi telah beralih pada media internet dan  sebentar lagi akan masuk ke era web mobile.\n\nBerdasarkan hasil riset diperkirakan th 2014 penggunaan web akan di  dominasi dengan web mobile. Terbukti  dengan banyaknya orang yang  menggunakan HP untuk mengakses website dan menurut statistic jumlahnya  terus bertambah dari tahun ke tahun, hal ini didukung juga dari  perkembangan teknologi handphone, kini hampir semua HP memiliki  fasilitas GPRS untuk mengakses internet.<!--more-->\nHal ini membawa dampak sangat baik bagi dunia usaha karena mereka kini  diberikan banyak alternatif untuk beriklan hemat untuk itu sudah  seharusnya Anda sebagai pemiliki usaha harus mulai jeli dalam memilih  media untuk melakukan promosi, sudah tidak jamannya lagi Anda beriklan  di media-media yang menguras budget Anda.\n\nKita melihat kenyataan yang ada bahwa kini semua orang telah memiliki  handphone, Anda dapatkan bayangkan jika semua orang dapat mengakses web  perusahaan Anda hanya dengan handphone. Berapa banyak dan mudahnya orang  dapat mengakses web perusahaan Anda ? Dengan demikian tentu mudah untuk  mempromosikan produk Anda, karena semakin banyak orang melihat  informasi produk Anda maka semakin besar kemungkinan orang yang akan  membeli produk Anda.\n\nMobile Codes dapat menjadi suatu pilihan Anda untuk beriklan. Apa yang  dimaksud Mobile Codes ?  Mobile Codes adalah bentuk code 2 dimensi  dimana ketika orang menfoto dengan aplikasi code reader yang ada  dihandphone maka mereka dapat mengakses informasi yang ada di web mobile  Anda.  Ada beberapa pilihan untuk mobile codes yang saya sarankan  adalah StarCode, kenapa harus StarCode ? Pertama <a href=\"http://www.futuremediatrix.com/services.php?a=18\">StarCode</a> adalah Code pertama didunia yang alogaritmanya dibuat  sehingga semua  jenis code reader dapat membacanya hal ini memudahkan penggunanya karena  jika pengguna telah memiliki code reader di handphonenya dia tidak usah  mendownload lagi, sedang jenis code2 lain sifatnya ekslusif hanya dapat  dibaca oleh code reader keluaran perusahaan tersebut. Bila Anda ingin  tahu lebih jauh Anda dapat melihat diwebsite <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Kemudahan Mengakses Data Perusahaan Lewat Handphone ','','inherit','open','open','','63-autosave','','','2011-01-05 02:42:01','2011-01-05 02:42:01','',63,'http://localhost/fmediatrixnew/blog/archives/77',0,'revision','',0),(78,3,'2011-01-05 02:41:41','2011-01-05 02:41:41','Media online kini telah menjadi salah satu media yang sangat effektif  dalam melakukan branding, khususnya Social Media yang kita kenal di  dunia online seperti Facebook, Twitter, Kaskus, YouTube, etc.\r\nAda 3 alasan kuat mengapa Social Media sangat effektif, antara lain:\r\n<ul>\r\n	<li>Unlimited Locations: Dapat menjangkau audience di seluruh belahan  dunia manapun.</li>\r\n	<li>Traffic: karena jumlah pengunjungnya yang besar dan loyal.</li>\r\n	<li>Time of Visit: karena waktu yang dihabiskan didalam social media  sangat tinggi.</li>\r\n</ul>\r\nSocial Media Online kini telah dimanfaatkan banyak orang untuk melakukan  personal branding. Selain effektif Social Media bisa dibilang sangatlah  murah hampir tidak memakan biaya. Berikut ini beberapa Tips untuk  membangun personal Branding didengan media Social Media:\r\n<ol>\r\n	<li>Tentukan dulu diri kita ingin dikenal sebagai apa dan dalam bidang  apa, kemudian Anda bikin nickname (julukan) yang matching dengan bidang  Anda tersebut.</li>\r\n	<li>Pilih beberapa Social Media yang cocok dengan target audience  kita, kemudian bikin account personal dan group di Social Media  tersebut.</li>\r\n	<li>Undang beberapa teman yang Anda kenal memiliki massa di Social  Media untuk menjadi moderator group Anda dan minta mereka mengundang  teman-temannya menjadi fans group tersebut.</li>\r\n	<li>Maintain group Anda dengan content-content yang berguna seperti  artikel, tips &amp; trick, free ebook, foto, atau informasi penting  lainnya.</li>\r\n	<li>Buatlah event-event copy darat untuk memperat hubungan Anda  dengan fans Anda, misalnya: dengan acara sharing santai, memberikan  seminar/ training gratis, atau hal-hal lainnya.</li>\r\n	<li>Buat content video diri Anda yang berguna buat orang lain  kemudian upload ke YouTube.</li>\r\n	<li>Yang paling terpenting adalah Anda membangun kepercayaan fans  Anda dengan berprestasi dibidang yang Anda geluti.</li>\r\n</ol>\r\nBerikut ini beberapa tips yang Anda bisa gunakan dalam membangun  personal Branding diri Anda. Semoga berguna dan bermanfaat.\r\n\r\nSalam,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Tips Membangun Personal Branding dengan Memanfaatkan Social Media Online ','','inherit','open','open','','65-revision-3','','','2011-01-05 02:41:41','2011-01-05 02:41:41','',65,'http://localhost/fmediatrixnew/blog/archives/78',0,'revision','',0),(79,3,'2011-01-05 02:42:54','2011-01-05 02:42:54','Media online kini telah menjadi salah satu media yang sangat effektif  dalam melakukan branding, khususnya Social Media yang kita kenal di  dunia online seperti Facebook, Twitter, Kaskus, YouTube, etc.\r\nAda 3 alasan kuat mengapa Social Media sangat effektif, antara lain:\r\n<ol>\r\n	<li>Unlimited Locations: Dapat menjangkau audience di seluruh belahan  dunia manapun.</li>\r\n	<li>Traffic: karena jumlah pengunjungnya yang besar dan loyal.</li>\r\n	<li>Time of Visit: karena waktu yang dihabiskan didalam social media  sangat tinggi.</li>\r\n</ol>\r\nSocial Media Online kini telah dimanfaatkan banyak orang untuk melakukan  personal branding. Selain effektif Social Media bisa dibilang sangatlah  murah hampir tidak memakan biaya. Berikut ini beberapa Tips untuk  membangun personal Branding didengan media Social Media:\r\n<ol>\r\n	<li>Tentukan dulu diri kita ingin dikenal sebagai apa dan dalam bidang  apa, kemudian Anda bikin nickname (julukan) yang matching dengan bidang  Anda tersebut.</li>\r\n	<li>Pilih beberapa Social Media yang cocok dengan target audience  kita, kemudian bikin account personal dan group di Social Media  tersebut.</li>\r\n	<li>Undang beberapa teman yang Anda kenal memiliki massa di Social  Media untuk menjadi moderator group Anda dan minta mereka mengundang  teman-temannya menjadi fans group tersebut.</li>\r\n	<li>Maintain group Anda dengan content-content yang berguna seperti  artikel, tips &amp; trick, free ebook, foto, atau informasi penting  lainnya.</li>\r\n	<li>Buatlah event-event copy darat untuk memperat hubungan Anda  dengan fans Anda, misalnya: dengan acara sharing santai, memberikan  seminar/ training gratis, atau hal-hal lainnya.</li>\r\n	<li>Buat content video diri Anda yang berguna buat orang lain  kemudian upload ke YouTube.</li>\r\n	<li>Yang paling terpenting adalah Anda membangun kepercayaan fans  Anda dengan berprestasi dibidang yang Anda geluti.</li>\r\n</ol>\r\nBerikut ini beberapa tips yang Anda bisa gunakan dalam membangun  personal Branding diri Anda. Semoga berguna dan bermanfaat.\r\n\r\nSalam,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Tips Membangun Personal Branding dengan Memanfaatkan Social Media Online ','','inherit','open','open','','65-revision-4','','','2011-01-05 02:42:54','2011-01-05 02:42:54','',65,'http://localhost/fmediatrixnew/blog/archives/79',0,'revision','',0),(80,3,'2011-01-05 02:37:24','2011-01-05 02:37:24','Sama halnya bisnis dalam dunia nyata dalam dunia online 3 hal utama  dalam berbisnis adalah mengetahui pasar kita, produk apa yang mereka  suka beli, dan bagaimana cara melakukan pendekatan dengan mereka. Untuk  itu adal  4 langkah awal yang kita lakukan sebelum melakukan bisnis  online, adalah:\r\n<ol>\r\n	<li>Tentukan pasar mana yang Anda ingin bidik.</li>\r\n	<li>Lakukan riset berdasarkan kata kunci apa produk yang dicari oleh  pasar kita di Search Engine anda bisa masuk ke website <a href=\"https://adwords.google.com/select/KeywordToolExternal\" target=\"_blank\">https://adwords.google.com/select/KeywordToolExternal.</a></li>\r\n	<li>Menentukan produk yang kita ingin jual.</li>\r\n	<li>Menentukan tools  yang sesuai dengan produk dan pasar kita,  (apakah lewat website, blog atau dengan social media seperti facebook,  twitter, etc)</li>\r\n</ol>\r\nSebagai pengamat dalam dunia online bisnis saya melihat ada 3 dominasi  pasar di dalam online bisnis, yaitu:\r\n<ol>\r\n	<li><strong>Remaja</strong> (Usia 15-25 tahun), adalah internet user  tertinggi dihampir setiap negara di dunia. Produk yang paling diminati  oleh pasar ini adalah game online, movie (dvd), t-shirt, hobby item,  toys/action figure. Yang menjadi fenomena  adalah industri game online  dari hasil survey seorang pemain game online dapat menghabiskan dari  1  juta sampai 20 juta rupiah untuk sebuah game online yang ia mainkan,  bayangkan dengan jumlah pasar sekitar 100.000 player menjadikan game  online sebuah industry yang cukup menjanjikan di Indonesia.</li>\r\n	<li><strong>Wanita</strong>, adalah pasar yang paling mudah untuk  terprovokasi dengan adalah sebuah trend. Produk yang paling diminati  oleh pasar ini adalah fashion, food dan healthy suplemen. Untuk Fashion  produk yang diminati seperti pakaian, tas, sepatu, jam tangan, etc. Food  yang diminati oleh pasar ini cake, snack, coklat, etc. Healthy suplemen  yang diminati pasar ini adalah suplemen pelangsing, makanan kesehatan,  vitamin, etc. Yang menjadi fenomena ada seorang wanita yang menghabiskan  rata-rata 5 juta sebulannya untuk membeli baju untuk game idol street.</li>\r\n	<li><strong>Online Shopper</strong>, adalah orang-orang dari segala  usia dan golongan yang mereka lebih cenderung untuk membeli apapun lewat  internet. Produk yang diminati oleh pasar ini ada 2 macam yaitu produk  dan jasa. Untuk produk yang paling diminati adalah buku, ebook,  komputer, laptop, kamera dan alat-alat elektronik  lainnya, sedang untuk  Jasa yang paling diminati seperti  tiket pesawat, paket liburan, tiket  bioskop, tiket seminat atau training.</li>\r\n</ol>\r\nSemoga artikel ini dapat bermanfaat bagi Anda yang ingin memulai  melakukan bisnis online. Saya Thomas Joseph (Online Business Consultant)  Ingin mendapat lebih banyak artikel Anda bisa kunjungi website saya di <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Tips Memulai Bisnis Online dengan Memanfaatkan 3 Dominasi Pasar Online','','inherit','open','open','','67-revision-2','','','2011-01-05 02:37:24','2011-01-05 02:37:24','',67,'http://localhost/fmediatrixnew/blog/archives/80',0,'revision','',0),(81,3,'2011-01-05 02:37:46','2011-01-05 02:37:46','Sejak tahun 2000 Internet telah menjadi media utama dalam melakukan  pemasaran dan promosi, dan trend ini akan terus berlanjut bahkan di  tahun 2014 diperkirakan dunia pemasaran online akan didominasi oleh web  mobile.\r\n\r\nPersaingan pasar di dunia Online kini begitu besar, saya sebagai web  konsultan menyimpulkan bahwa sebenarnya ada 4 Pilar Kunci Sukses dalam  pemasaran Online, yaitu:\r\n\r\n<strong>Product</strong>\r\nSehebat apapun Anda sebagai online marketer bila Anda mempunyai produk  yang buruk maka Anda tidak akan berhasil malahan akan menjadi boomerang  bagi nama baik Anda sendiri. Dari sisi Produk kita harus memperhatikan 4  hal, yaitu:\r\n<ol>\r\n	<li><strong>Quality</strong>, kita harus memiliki barang yang  berkualitas baik tentunya Anda harus berani memberikan garansi terhadap  barang tersebut, bila Anda berani memberikan Garansi maka orang akan  lebih percaya untuk membeli produk Anda.</li>\r\n	<li><strong>USP(Unique Selling Product)</strong>, produk yang Anda  jual harus memiliki keunikan, kelebihan atau added value dibanding  produk yang lain, sehingga Anda dapat memberikan alasan mengapa orang  harus membeli produk Anda.</li>\r\n	<li><strong>Reasonable Price</strong>, Produk yang Anda jual harus  mempunya harga yang masuk akal, artinya harga yang Anda jual sesuai  dengan nilai yang terkandung dari barang tersebut, tidak melulu harus  murah melainkan sesuai, bahkan untuk barang yang memiliki target market  kelas atas jika Anda menjual terlalu murah malahan mereka curiga.</li>\r\n	<li><strong>Availability of Goods</strong>, Anda harus memiliki  ketersediaan barang yang memadai sehingga bila ada pemesan mereka tidak  harus menunggu terlalu lama untuk mendapatkan produk tersebut, menurut  survey umumnya paling lama seseorang sabar menunggu pesanan barang yang  dipesan lewat online adalah dalam 1 minggu.</li>\r\n</ol>\r\n<strong>Service</strong>\r\nSebaik apapun barang Anda dan sebaik apapun promosi Anda jika Anda tidak  dapat memberikan pelayanan yang baik maka hanya dalam waktu singkat  usaha Anda akan mati, 4 hal utama yang harus diperhatikan dalam  pelayanan yaitu:\r\n<ol>\r\n	<li><strong>Quick Response</strong>, Anda harus melayani calon pelanggan  Anda dengan cepat, tentu sangat memakan biaya jika Anda harus melayani  calon pembeli Anda satu persatu lewat telepon untuk itu di website Anda  diperlukan fasilitas chatting online dan contact form bagi mereka yang  ingin mengetahui lebih lanjut atau berniat mau membeli produk Anda.</li>\r\n	<li><strong>Delivery Service</strong>, Anda harus menggunakan  layanan pengiriman yang terbaik dan terpercaya bagi para pembeli Anda,  jangan sampai barang yang Anda kirim rusak apalagi hilang didalam  perjalanan. Sekali Anda mengecewakan calon pembeli Anda, maka dengan  sangat mudah mereka akan menyebarkannya lewat berbagai media online  sehingga membuat nama Anda jatuh.</li>\r\n	<li><strong>Payment System</strong>, Anda harus memberikan kemudahan  bagi calon pembeli Anda dalam melakukan pembayaran, tentunya Anda dapat  menggunakan berbagai fasilitas pembayaran yang ada seperti Pay Pal, dan  lain-lain.</li>\r\n	<li><strong>After Sales Service</strong>, Anda memberikan layanan  purna jual yang baik kepada para pelanggan Anda. Tentunya jika produk  yang mereka beli rusak, sudah seharusnya Anda mau untuk memperbaiki  ataupun mengganti produk tersebut. Sehingga mereka puas terhadap  pelayanan Anda, dan bagi mereka yang puas tentunya Anda dapat meminta  testimoni agar Anda dapat memasangnya diwebsite Anda, dengan adanya  testimony akan meningkatkan kepercayaan bagi calon pembeli Anda.</li>\r\n</ol>\r\n<strong>Promotion Strategy </strong>\r\nAnda harus menggunakan Strategy pemasaran yang tepat dalam memasarkan  produk Anda, didalam pemasaran online ada 5 Strategy yang paling baik  untuk dilakukan yaitu:\r\n<ol>\r\n	<li><strong>Web 2.0</strong>, Sebuah website dapat menjual sesuatu jika  memiliki pengunjung yang tinggi kita tahu bahwa sebuah website jika  ingin memiliki traffic tinggi harus menggunakan sistem web 2.0 dimana  disediakan fasilitas agar para pengunjung dapat melakukan interaksi  didalam website kita.</li>\r\n	<li><strong>Search Engine Optimization</strong>, Jika seseorang  ingin mencari atau bahkan membeli sesuatu maka mereka akan mencarinya di  mesin pencarian seperti Google, Yahoo, ataupun MSN, untuk itu kita  harus mengoptimalkan website kita agar alamat website kita dapat  menempati peringkat yang baik didalam mesin pencarian.</li>\r\n	<li><strong>Social Media Optimization</strong>, Anda dapat  memanfaatkan Social Media yang ada di dunia online seperti: facebook,  twitter, youtube untuk membangun sebuah komunitas yang bertemakan produk  brand Anda. Dengan demikian akan membuat produk Anda dikenal di  masyarakat online.</li>\r\n	<li><strong>Affiliate Program</strong>, Anda dapat memberikan sebuah  hak bagi para pelanggan Anda untuk turut menjual produk kita dan mereka  mendapatkan sebuah kode link dimana jika ada pembelian yang terjadi  berasal dari link tersebut maka secara otomatis kita akan memberikan  komisi kepada mereka tergantung kesepakatan kita dengan mereka.</li>\r\n	<li><strong>PPC Campaign</strong>, PPC singkatan dari Pay Per Click  artinya iklan yang dihitung biayanya perklik. Anda dapat menentukan  budget maksimal untuk bulanan PPC Campaign Anda.</li>\r\n</ol>\r\n<strong>Maintaining Relationships </strong>\r\nAnda harus dapat menjaga hubungan baik dengan pelanggan Anda, sehingga  mereka akan membeli kembali kepada Anda, Ada 4 cara untuk menjaga  hubungan baik dengan mereka:\r\n<ol>\r\n	<li><strong>Member System</strong>, Bagi mereka yang telah membeli  produk Anda maka Anda dapat memberikan mereka fasilitas sebagai member,  Anda dapat memberikan sebuah kartu member sebagai penghargaan bagi  mereka dan sebuah Account Member dimana mereka dapat mengakses halaman  khusus didalam website Anda. Dimana kita memperlakukan mereka secara  special dengan memberikan diskon khusus pada hari-hari special bagi  mereka, misalnya: ulang tahun mereka, ulang tahun pernikahan, dan  lain-lain.</li>\r\n	<li><strong>Email Marketing/ Newsletter</strong>, Anda dapat  memaintain pelanggan Anda dengan mengirimkan email secara berkala yang  isinya mengenai sesuatu hal yang berguna misalnya pengetahuan tentang  produk Anda ataupun informasi tips &amp; trik yang berhubungan dengan  produk Anda.</li>\r\n	<li><strong>Special Promo</strong>, Anda harus mengadakan special  promo dan sangat baik jika Anda memanfaatkan momen yang sedang  berlangsung misalnya: lebaran, natal, tahun baru , hari kasih sayang  (valentine), hallowen dan lain-lain.</li>\r\n	<li><strong>Reward Point</strong>, Anda dapat memberikan point bagi  setiap pembelian yang dilakukan pelanggan Anda, dimana jika mereka  mendapat point dalam jumlah tertentu mereka dapat tukarkan dengan  hadiah.</li>\r\n</ol>\r\nJika ingin dapatkan lebih banyak tips silahkan kunjungi website <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','4 Pilar Kunci Sukses Pemasaran Online ','','inherit','open','open','','69-revision-2','','','2011-01-05 02:37:46','2011-01-05 02:37:46','',69,'http://localhost/fmediatrixnew/blog/archives/81',0,'revision','',0),(82,3,'2011-01-05 02:38:18','2011-01-05 02:38:18','Internet baik atau buruk bagi seorang Public Figure?\r\n\r\nSama-sama kita ketahui bahwa internet kini telah menjadi media utama  dalam mencari informasi dan berkomunikasi. Internet kini memegang  peranan penting dalam mempengaruhi pandangan masyarakat pada sesuatu hal  baik itu positif maupun negatif.\r\n\r\nBahkan banyak popularitas artis ataupun public figure yang  terdongkrak  dengan pemberitaan dirinya di media online, bahkan yang menariknya lagi  banyak fans mereka yang rela meluangkan waktunya cuma-cuma untuk membuat  blog fans yang mendongkrak popularitas si public figure di dunia  online.\r\n\r\nTetapi yang menjadi masalah content yang ada didunia online dapat  diupload oleh siapa saja, baik orang yang berniat baik maupun buruk.  Yang lebih mengerikan lagi apabila si artis atau public figure memiliki  masa lalu yang kurang baik atau melakukan hal yang kurang baik dan  diketahui oleh orang. Bila ada orang yang berniat tidak baik tentu  mereka dapat dengan sangat mudah menyebarkanya di internet, hal ini  sangat fatal bahkan dapat menghancurkan reputasi si public figure  tersebut.\r\n\r\nUntuk itu seorang public figure perlu memiliki seorang partner seorang  tenaga online media specialist yang dapat menjaga pemberitaan tentang  dirinya di dunia online, yang menjaga content tentang dirinya baik dari  pencarian data di Search Engine seperti: Google, Yahoo, MSN, etc ataupun  di Social Media seperti Facebook, Twitter, etc.\r\n\r\nSebagai seorang konsultan di dalam media online saya ingin memberikan  tips yang sangat berguna bagi Anda yang ingin menjaga diri Anda untuk  bebas dari pemberitaan yang tidak baik di Internet.\r\n1.    Jangan pernah sekali-kali Anda mengeluarkan pernyataan yang  menyakiti atapun menyudutkan pihak manapun.\r\n2.    Jangan pernah sekali-kali Anda bersedia untuk direkam gambar Anda  oleh siapapun dia sekalipun dia teman baik Anda, dengan keadaan yang  kurang pantas.\r\n3.    Jangan pernah sekali-kali Anda menginjinkan seseorang mengetahui  account password pribadi Anda baik email Anda, account social media Anda  seperti facebook, twitter ataupun lainnya.\r\n4.    Selalu logout setiap membuka Account Pribadi Anda baik itu account  email, account yahoo messenger, account facebook ataupun twitter.\r\n5.    Selalu membuat password yang berbeda di setiap account Anda baik  account email, facebook, twitter, ataupun forum-forum yang Anda ikuti.\r\n\r\nSemoga saran ini dapat berguna bagi siapapun diri Anda yang ingin  mencegah pemberitaan ataupun content yang kurang baik tentang diri Anda  di dalam dunia online. Seperti kata pepatah lebih baik mencegah  dibanding mengobati. Saran saya jika Anda seorang public figure carilah  seorang online media specialist untuk mengawal pemberitaan Anda di dunia  online. Jika Anda butuh bantuan ataupun saran bisa email saya di  thomas@futuremediatrix.com','Internet Baik atau Buruk Bagi Seorang Public Figure? ','','inherit','open','open','','71-revision-2','','','2011-01-05 02:38:18','2011-01-05 02:38:18','',71,'http://localhost/fmediatrixnew/blog/archives/82',0,'revision','',0),(83,3,'2011-01-05 02:39:01','2011-01-05 02:39:01','Akhir-akhir ini dunia dikejutkan dengan pembelian sebuah situs  bernama Koprol.com buatan anak Indonesia yang dibeli oleh perusahaan  Yahoo sebesar 100 Juta US$, bahkan mata dunia International  dengan  tiba-tiba langsung tertuju ke Indonesia, apa yang terjadi di Indonesia.  Koprol adalah sebuah situs jejaring social yang dibangun dengan ide  sederhana tetapi dapat diterima oleh netizen di Indonesia.\r\n\r\nSiapa diantara kita yang tidak ingin melihat bangsa Indonesia menjadi  bangsa yang maju dan kaya, tentu kita semuanya mau, tetapi tantangannya  bagaimana caranya, lewat cara seperti apa ? Salah satu cara yang terbaik  memang dengan membangun sebuah Online Bisnis, karena Teknologi Internet  adalah sebuah teknologi informasi yang dapat diakses oleh orang  diseluruh dunia dengan investasi yang terjangkau.\r\nAda 7 Langkah awal dalam membangun Online Business yang harus Anda  lakukan:\r\n\r\n<strong>Set A Clear Goal</strong>\r\n<ol>\r\n	<li>Vision Mission</li>\r\n	<li>Define your Business Concept (B to C or B to B)</li>\r\n	<li>Benefit for your visitor</li>\r\n	<li>Benefit for your sponsor</li>\r\n</ol>\r\n<strong>Develop a Business Plan</strong>\r\n<ol>\r\n	<li>Market Research</li>\r\n	<li>Set your Uniqueness</li>\r\n	<li>Create a Team</li>\r\n	<li>ROI Estimation</li>\r\n	<li>Business Development</li>\r\n</ol>\r\n<strong>Define Your Target Visitor</strong>\r\n<ol>\r\n	<li>Profession</li>\r\n	<li>Social Economy</li>\r\n	<li>Age</li>\r\n</ol>\r\n<strong>Create A Good Website</strong>\r\n<ol>\r\n	<li>User Friendly</li>\r\n	<li>Up-to-date (Technology &amp; Content)</li>\r\n	<li>Good Content</li>\r\n	<li>User Experience</li>\r\n	<li>Good Services</li>\r\n</ol>\r\n<strong>Develop Community for your Influencer</strong>\r\n<ol>\r\n	<li>Social Media (Facebook, twitter, etc)</li>\r\n	<li>Forum (Kaskus, etc)</li>\r\n	<li>Media Partners</li>\r\n</ol>\r\n<strong> Branding &amp; Promotion</strong>\r\n<ol>\r\n	<li>Search Engine Optimization</li>\r\n	<li>Social Media Optimization</li>\r\n	<li>PPC Campaign</li>\r\n	<li>Event Promotion</li>\r\n</ol>\r\n<strong> Maintain your community &amp; customer</strong>\r\n<ol>\r\n	<li>Valuable Newsletter</li>\r\n	<li>Membership</li>\r\n	<li>Reward System</li>\r\n</ol>\r\nSaya sendiri sedang membangun sebuah portal komunitas pariwisata  Indonesia bernama <a href=\"http://www.matawisata.com/\">www.matawisata.com</a>,Tujuannya  adalah untuk memajukan bangsa Indonesia lewat Pariwisata\r\n\r\nGabung di FB: www.facebook.com/matawisata, twitter: @matawisata','Mari Memajukan Bangsa Indonesia Lewat Bisnis Online!','','inherit','open','open','','73-revision-2','','','2011-01-05 02:39:01','2011-01-05 02:39:01','',73,'http://localhost/fmediatrixnew/blog/archives/83',0,'revision','',0),(84,3,'2011-01-05 04:41:22','2011-01-05 04:41:22','Akhir-akhir ini dunia dikejutkan dengan pembelian sebuah situs  bernama Koprol.com buatan anak Indonesia yang dibeli oleh perusahaan  Yahoo sebesar 100 Juta US$, bahkan mata dunia International  dengan  tiba-tiba langsung tertuju ke Indonesia, apa yang terjadi di Indonesia.  Koprol adalah sebuah situs jejaring social yang dibangun dengan ide  sederhana tetapi dapat diterima oleh netizen di Indonesia.\n\nSiapa diantara kita yang tidak ingin melihat bangsa Indonesia menjadi  bangsa yang maju dan kaya, tentu kita semuanya mau, tetapi tantangannya  bagaimana caranya, lewat cara seperti apa ? Salah satu cara yang terbaik  memang dengan membangun sebuah Online Bisnis, karena Teknologi Internet  adalah sebuah teknologi informasi yang dapat diakses oleh orang  diseluruh dunia dengan investasi yang terjangkau.<!--more-->\nAda 7 Langkah awal dalam membangun Online Business yang harus Anda  lakukan:\n\n<strong>Set A Clear Goal</strong>\n<ol>\n	<li>Vision Mission</li>\n	<li>Define your Business Concept (B to C or B to B)</li>\n	<li>Benefit for your visitor</li>\n	<li>Benefit for your sponsor</li>\n</ol>\n<strong>Develop a Business Plan</strong>\n<ol>\n	<li>Market Research</li>\n	<li>Set your Uniqueness</li>\n	<li>Create a Team</li>\n	<li>ROI Estimation</li>\n	<li>Business Development</li>\n</ol>\n<strong>Define Your Target Visitor</strong>\n<ol>\n	<li>Profession</li>\n	<li>Social Economy</li>\n	<li>Age</li>\n</ol>\n<strong>Create A Good Website</strong>\n<ol>\n	<li>User Friendly</li>\n	<li>Up-to-date (Technology &amp; Content)</li>\n	<li>Good Content</li>\n	<li>User Experience</li>\n	<li>Good Services</li>\n</ol>\n<strong>Develop Community for your Influencer</strong>\n<ol>\n	<li>Social Media (Facebook, twitter, etc)</li>\n	<li>Forum (Kaskus, etc)</li>\n	<li>Media Partners</li>\n</ol>\n<strong> Branding &amp; Promotion</strong>\n<ol>\n	<li>Search Engine Optimization</li>\n	<li>Social Media Optimization</li>\n	<li>PPC Campaign</li>\n	<li>Event Promotion</li>\n</ol>\n<strong> Maintain your community &amp; customer</strong>\n<ol>\n	<li>Valuable Newsletter</li>\n	<li>Membership</li>\n	<li>Reward System</li>\n</ol>\nSaya sendiri sedang membangun sebuah portal komunitas pariwisata  Indonesia bernama <a href=\"http://www.matawisata.com/\">www.matawisata.com</a>,Tujuannya  adalah untuk memajukan bangsa Indonesia lewat Pariwisata\n\nGabung di FB: www.facebook.com/matawisata, twitter: @matawisata','Mari Memajukan Bangsa Indonesia Lewat Bisnis Online!','','inherit','open','open','','73-autosave','','','2011-01-05 04:41:22','2011-01-05 04:41:22','',73,'http://localhost/fmediatrixnew/blog/archives/84',0,'revision','',0),(85,3,'2011-01-05 02:45:26','2011-01-05 02:45:26','Akhir-akhir ini dunia dikejutkan dengan pembelian sebuah situs  bernama Koprol.com buatan anak Indonesia yang dibeli oleh perusahaan  Yahoo sebesar 100 Juta US$, bahkan mata dunia International  dengan  tiba-tiba langsung tertuju ke Indonesia, apa yang terjadi di Indonesia.  Koprol adalah sebuah situs jejaring social yang dibangun dengan ide  sederhana tetapi dapat diterima oleh netizen di Indonesia.\r\n\r\nSiapa diantara kita yang tidak ingin melihat bangsa Indonesia menjadi  bangsa yang maju dan kaya, tentu kita semuanya mau, tetapi tantangannya  bagaimana caranya, lewat cara seperti apa ? Salah satu cara yang terbaik  memang dengan membangun sebuah Online Bisnis, karena Teknologi Internet  adalah sebuah teknologi informasi yang dapat diakses oleh orang  diseluruh dunia dengan investasi yang terjangkau.<!--more-->\r\nAda 7 Langkah awal dalam membangun Online Business yang harus Anda  lakukan:\r\n\r\n<strong>Set A Clear Goal</strong>\r\n<ol>\r\n	<li>Vision Mission</li>\r\n	<li>Define your Business Concept (B to C or B to B)</li>\r\n	<li>Benefit for your visitor</li>\r\n	<li>Benefit for your sponsor</li>\r\n</ol>\r\n<strong>Develop a Business Plan</strong>\r\n<ol>\r\n	<li>Market Research</li>\r\n	<li>Set your Uniqueness</li>\r\n	<li>Create a Team</li>\r\n	<li>ROI Estimation</li>\r\n	<li>Business Development</li>\r\n</ol>\r\n<strong>Define Your Target Visitor</strong>\r\n<ol>\r\n	<li>Profession</li>\r\n	<li>Social Economy</li>\r\n	<li>Age</li>\r\n</ol>\r\n<strong>Create A Good Website</strong>\r\n<ol>\r\n	<li>User Friendly</li>\r\n	<li>Up-to-date (Technology &amp; Content)</li>\r\n	<li>Good Content</li>\r\n	<li>User Experience</li>\r\n	<li>Good Services</li>\r\n</ol>\r\n<strong>Develop Community for your Influencer</strong>\r\n<ol>\r\n	<li>Social Media (Facebook, twitter, etc)</li>\r\n	<li>Forum (Kaskus, etc)</li>\r\n	<li>Media Partners</li>\r\n</ol>\r\n<strong> Branding &amp; Promotion</strong>\r\n<ol>\r\n	<li>Search Engine Optimization</li>\r\n	<li>Social Media Optimization</li>\r\n	<li>PPC Campaign</li>\r\n	<li>Event Promotion</li>\r\n</ol>\r\n<strong> Maintain your community &amp; customer</strong>\r\n<ol>\r\n	<li>Valuable Newsletter</li>\r\n	<li>Membership</li>\r\n	<li>Reward System</li>\r\n</ol>\r\nSaya sendiri sedang membangun sebuah portal komunitas pariwisata  Indonesia bernama <a href=\"http://www.matawisata.com/\">www.matawisata.com</a>,Tujuannya  adalah untuk memajukan bangsa Indonesia lewat Pariwisata\r\n\r\nGabung di FB: www.facebook.com/matawisata, twitter: @matawisata','Mari Memajukan Bangsa Indonesia Lewat Bisnis Online!','','inherit','open','open','','73-revision-3','','','2011-01-05 02:45:26','2011-01-05 02:45:26','',73,'http://localhost/fmediatrixnew/blog/archives/85',0,'revision','',0),(86,3,'2011-01-05 04:14:29','2011-01-05 04:14:29','Akhir-akhir ini dunia dikejutkan dengan pembelian sebuah situs  bernama Koprol.com buatan anak Indonesia yang dibeli oleh perusahaan  Yahoo sebesar 100 Juta US$, bahkan mata dunia International  dengan  tiba-tiba langsung tertuju ke Indonesia, apa yang terjadi di Indonesia.  Koprol adalah sebuah situs jejaring social yang dibangun dengan ide  sederhana tetapi dapat diterima oleh netizen di Indonesia.\r\n\r\nSiapa diantara kita yang tidak ingin melihat bangsa Indonesia menjadi  bangsa yang maju dan kaya, tentu kita semuanya mau, tetapi tantangannya  bagaimana caranya, lewat cara seperti apa ? Salah satu cara yang terbaik  memang dengan membangun sebuah Online Bisnis, karena Teknologi Internet  adalah sebuah teknologi informasi yang dapat diakses oleh orang  diseluruh dunia dengan investasi yang terjangkau.<!--more-->\r\nAda 7 Langkah awal dalam membangun Online Business yang harus Anda  lakukan:\r\n\r\n<strong>Set A Clear Goal</strong>\r\n<ol>\r\n	<li>Vision Mission</li>\r\n	<li>Define your Business Concept (B to C or B to B)</li>\r\n	<li>Benefit for your visitor</li>\r\n	<li>Benefit for your sponsor</li>\r\n</ol>\r\n<strong>Develop a Business Plan</strong>\r\n<ol>\r\n	<li>Market Research</li>\r\n	<li>Set your Uniqueness</li>\r\n	<li>Create a Team</li>\r\n	<li>ROI Estimation</li>\r\n	<li>Business Development</li>\r\n</ol>\r\n<strong>Define Your Target Visitor</strong>\r\n<ol>\r\n	<li>Profession</li>\r\n	<li>Social Economy</li>\r\n	<li>Age</li>\r\n</ol>\r\n<strong>Create A Good Website</strong>\r\n<ol>\r\n	<li>User Friendly</li>\r\n	<li>Up-to-date (Technology &amp; Content)</li>\r\n	<li>Good Content</li>\r\n	<li>User Experience</li>\r\n	<li>Good Services</li>\r\n</ol>\r\n<strong>Develop Community for your Influencer</strong>\r\n<ol>\r\n	<li>Social Media (Facebook, twitter, etc)</li>\r\n	<li>Forum (Kaskus, etc)</li>\r\n	<li>Media Partners</li>\r\n</ol>\r\n<strong> Branding &amp; Promotion</strong>\r\n<ol>\r\n	<li>Search Engine Optimization</li>\r\n	<li>Social Media Optimization</li>\r\n	<li>PPC Campaign</li>\r\n	<li>Event Promotion</li>\r\n</ol>\r\n<strong> Maintain your community &amp; customer</strong>\r\n<ol>\r\n	<li>Valuable Newsletter</li>\r\n	<li>Membership</li>\r\n	<li>Reward System</li>\r\n</ol>\r\nSaya sendiri sedang membangun sebuah portal komunitas pariwisata  Indonesia bernama <a href=\"http://www.matawisata.com/\">www.matawisata.com</a>,Tujuannya  adalah untuk memajukan bangsa Indonesia lewat Pariwisata\r\n\r\nGabung di FB: www.facebook.com/matawisata, twitter: @matawisata','Mari Memajukan Bangsa Indonesia Lewat Bisnis Online!','','inherit','open','open','','73-revision-4','','','2011-01-05 04:14:29','2011-01-05 04:14:29','',73,'http://localhost/fmediatrixnew/blog/archives/86',0,'revision','',0),(88,3,'2011-01-09 05:42:28','2011-01-09 05:42:28','We see that the development and utilization of digital technology is so rapidly changing. This is caused by 4 main factors: market, business players, influencers and government policy.\r\n\r\n<strong>MARKETS\r\n</strong>The market is a crucial factor, which without the support of the market then there is no business growing, and growing business will support the development of technology. Many marketing experts say that the purchasing power of the market in a country that is crucial to the growth of technology businesses in the country. But this is not entirely true, because we can see real examples in Indonesia, Indonesia is the world\'s third largest Blackberry users while income per capita in Indonesia under $ 3,000 / year.\r\n\r\n<strong>BUSINESS PLAYERS\r\n</strong>Players in the business of technology is divided into two: hardware and software. In this year\'s hardware industry that is growing is a developer of mobile devices. The progress of the mobile industry is heavily influenced by the competitive 4 companies developer OS (Operating System) for mobile are: Apple (IOS), RIM (Blackberry), Google (Android), Windows Mobile.\r\n\r\nApple as a developer IOS (Iphone Operating System) has a policy to build its business by helping software developers to develop applications using the IOS, and not only that Apple also help distribute it by making the Apps Store with a commission of 30% for apple. That eventually this creates new business opportunities for software developers to develop application apple. Apps Store even this highly successful in 2010 when Apple issued a device to read e-book called IPAD. Unlike the Blackberry which rely on the Internet network as a value-added products.\r\n\r\nUnlike the Blackberry which rely on the Internet network as a value-added products. Blackberry Apps World does not grow like the Apple Apps Store chose caused Blackberry device User Interface technology is very limited. But for software developers are very open opportunity to make application to be sold directly to RIM\'s business model is different if your IOS Developer you sell directly to the market.\r\n\r\n<strong>INFLUENCERS\r\n</strong>Being as influencers in the mobile industry, among others: the fans from the user device itself, social media, and media that discuss mobile devices and applications. Social media like Facebook and Twitter play an important role towards the growth of the mobile industry, because of their ability to share information so quickly, with the facility to comment on the mobile application to create a mobile application so quickly known by the market.\r\n<strong> </strong>\r\n\r\n<strong>GOVERNMENT POLICY\r\n</strong>The latter is the policy of the government, for example such as tax policy for devices that greatly affect the price. And government policies relating to censorship and restrictions on content. Even more feared again blocking the use of product devices by the government of a country, surely this would kill the development of mobile industry in this country.','Business Opportunities in the Digital World 2011','','publish','open','open','','business-opportunities-in-the-digital-world-2011','','','2011-01-09 05:42:28','2011-01-09 05:42:28','',0,'http://www.futuremediatrix.com/blog/?p=88',0,'post','',0),(89,3,'2011-01-09 05:42:10','2011-01-09 05:42:10','We see that the development and utilization of digital technology is so rapidly changing. This is caused by 4 main factors: market, business players, influencers and government policy.\n\n<strong>MARKETS\n</strong>The market is a crucial factor, which without the support of the market then there is no business growing, and growing business will support the development of technology. Many marketing experts say that the purchasing power of the market in a country that is crucial to the growth of technology businesses in the country. But this is not entirely true, because we can see real examples in Indonesia, Indonesia is the world\'s third largest Blackberry users while income per capita in Indonesia under $ 3,000 / year.\n\n<strong>BUSINESS PLAYERS\n</strong>Players in the business of technology is divided into two: hardware and software. In this year\'s hardware industry that is growing is a developer of mobile devices. The progress of the mobile industry is heavily influenced by the competitive 4 companies developer OS (Operating System) for mobile are: Apple (IOS), RIM (Blackberry), Google (Android), Windows Mobile.\n\nApple as a developer IOS (Iphone Operating System) has a policy to build its business by helping software developers to develop applications using the IOS, and not only that Apple also help distribute it by making the Apps Store with a commission of 30% for apple. That eventually this creates new business opportunities for software developers to develop application apple. Apps Store even this highly successful in 2010 when Apple issued a device to read e-book called IPAD. Unlike the Blackberry which rely on the Internet network as a value-added products.\n\nUnlike the Blackberry which rely on the Internet network as a value-added products. Blackberry Apps World does not grow like the Apple Apps Store chose caused Blackberry device User Interface technology is very limited. But for software developers are very open opportunity to make application to be sold directly to RIM\'s business model is different if your IOS Developer you sell directly to the market.\n\n<strong>INFLUENCERS\n</strong>Being as influencers in the mobile industry, among others: the fans from the user device itself, social media, and media that discuss mobile devices and applications. Social media like Facebook and Twitter play an important role towards the growth of the mobile industry, because of their ability to share information so quickly, with the facility to comment on the mobile application to create a mobile application so quickly known by the market.\n<strong> </strong>\n\n<strong>GOVERNMENT POLICY</strong>\n\nThe latter is the policy of the government, for example such as tax policy for devices that greatly affect the price. And government policies relating to censorship and restrictions on content. Even more feared again blocking the use of product devices by the government of a country, surely this would kill the development of mobile industry in this country.','Business Opportunities in the Digital World 2011','','inherit','open','open','','88-revision','','','2011-01-09 05:42:10','2011-01-09 05:42:10','',88,'http://www.futuremediatrix.com/blog/?p=89',0,'revision','',0),(90,3,'2011-01-10 11:59:57','2011-01-10 11:59:57','Rapid technological advances that make use of mobile devices can do many things from reading e-books, play games and even almost all desktop applications can now be run on mobile. Because it is now Mobile Device can now be used also for branding\r\n\r\nThe question is why we use the Mobile Application for Branding? Because Mobile has many advantages, among others:\r\n<ol>\r\n	<li>People always bring mobile devices anywhere, anytime.</li>\r\n	<li>User Interface Technology for mobile now is already high, allowing a much better graphics than the first.</li>\r\n	<li>Mobile Device has strong ties to the owner.</li>\r\n	<li>Very easy to share the information to each other.</li>\r\n	<li>Mobile Device generally compact easy to carry, so people always carry anywhere.</li>\r\n	<li>Doing Branding may also be made very smooth by using the mobile application.</li>\r\n</ol>\r\n<strong>How to Branding with Mobile Device ?</strong>\r\n\r\nThe answer is we can do to create an application that provides value to our customers. I will give some examples below to explain:\r\n<ol>\r\n	<li>If you are a financial institution such as banks or insurance, you can create an application that helps your customer to choose the types of saving plan according to their purpose and their condition. Applications that you provide can also help them in conducting regular savings. Thus they find it useful then existing brands while saving their brain is your Brand.</li>\r\n	<li>If you have a slimming product you can create an application that helps consumers who will have slimming program, for example by providing applications for training agenda, choose their diet meals, and gives tips-tricks to help them to achieve their ideal body.</li>\r\n</ol>\r\nRemember with a Mobile Application to do anything, that can provide value to your customers. If you can create applications that fit your customer needs, certainly your brand should really be top of mind in their brains.','Mobile Application for Branding','','publish','open','open','','mobile-application-for-branding','','','2011-01-10 11:59:57','2011-01-10 11:59:57','',0,'http://www.futuremediatrix.com/blog/?p=90',0,'post','',2),(91,3,'2011-01-10 11:59:33','2011-01-10 11:59:33','Rapid technological advances that make use of mobile devices can do many things from reading e-books, play games and even almost all desktop applications can now be run on mobile. Because it is now Mobile Device can now be used also for branding\n\nThe question is why we use the Mobile Application for Branding? Because Mobile has many advantages, among others:\n<ol>\n	<li>People always bring mobile devices anywhere, anytime.</li>\n	<li>User Interface Technology for mobile now is already high, allowing a much better graphics than the first.</li>\n	<li>Mobile Device has strong ties to the owner.</li>\n	<li>Very easy to share the information to each other.</li>\n	<li>Mobile Device generally compact easy to carry, so people always carry anywhere.</li>\n	<li>Doing Branding may also be made very smooth by using the mobile application.</li>\n</ol>\n<strong>How to Branding with Mobile Device ?</strong>\n\nThe answer is we can do to create an application that provides value to our customers. I will give some examples below to explain:\n<ol>\n	<li>If you are a financial institution such as banks or insurance, you can create an application that helps your customer to choose the types of saving plan according to their purpose and their condition. Applications that you provide can also help them in conducting regular savings. Thus they find it useful then existing brands while saving their brain is your Brand.</li>\n	<li>If you have a slimming product you can create an application that helps consumers who will have slimming program, for example by providing applications for training agenda, choose their diet meals, and gives tips-tricks to help them to achieve their ideal body.</li>\n</ol>\nRemember with a Mobile Application to do anything, that can provide value to your customers. If you can create applications that fit your customer needs, certainly your brand should really be top of mind in their brains.','','','inherit','open','open','','90-revision','','','2011-01-10 11:59:33','2011-01-10 11:59:33','',90,'http://www.futuremediatrix.com/blog/?p=91',0,'revision','',0),(93,3,'2009-07-30 15:10:48','2009-07-30 15:10:48','Tanggal 28 july 2009 saya membawakan workshop mengenai \"Potensi Online Business di Indonesia\" pada acara Indonesian ICT Award. Pada workshop tersebut saya membukakan rahasia-rahasia bagaimana untuk sukses dalam Online Business beserta rumus-rumusnya.\r\n\r\nOnline bisnis sendiri ada 2 macam, yaitu yang pertama offline bisnis yang di online kan dalam artian disini adalah sudah ada produk nyata yang dipasarkan dengan sebuah website, yang kedua adalah pure online bisnis yaitu bisnis yang memang 100% dibangun didunia online contohnya seperti: Google, Youtube, Yahoo, Facebook, Twitter, dan masih banyak lagi.\r\n\r\nSebelum membangun online bisnis ada 3 langkah awal yang harus dikerjakan yaitu:\r\n<ol>\r\n	<li>Kenalilah      secara baik mengenai Online Bisnis dan Potensi Pasar dengan melakukan      Riset.</li>\r\n	<li>Tentukan      Bisnis yang Anda ingin Jalankan kemudian bangun sebuah Website.</li>\r\n	<li>Promosikan      Website Anda dengan berbagai Teknik2 salah satunya adalah: SEO (Search      Engine Optimization).</li>\r\n</ol>\r\nDan kita harus tahu kunci sukses sebuah online bisnis adalah, memiliki sebuah website yang:\r\n<ol>\r\n	<li>Bermanfaat bagi orang agar mau berkunjung ke      website tersebut.</li>\r\n	<li>Dikenal banyak orang, untuk itu harus free      serta memiliki sesuatu yang dapat membuat orang mempromosikan dari mulut      ke mulut.</li>\r\n	<li>Berpenampilan menarik (memiliki web design yang      baik)</li>\r\n	<li>Menjadi bahan pembicaraan, rahasianya      menampilkan suatu ide yang baru yang belum pernah ada sebelumnya.</li>\r\n	<li>Memiliki daya tarik pengunjung untuk datang      kembali, memberikan fitur-fitur yang memanjakan penggunanya untuk selalu      datang.</li>\r\n</ol>\r\nDari ke-5 hal tadi kita dapat mengambil kesimpulan bahwa yang terutama adalah content dari web tersebut, karena memaintain content adalah bagian yang memiliki effort paling besar maka kemudian para pemain bisnis online tidak kehabisan akal dengan membuat strategi dimana content diproduksi dari user itu sendiri maka berkembanglah trend web 2.0 dimana content sebuah web berasal dari pengunjung website itu sendiri.','Potensi Online Bisnis Di Indonesia','','publish','open','open','','potensi-online-bisnis-di-indonesia','','','2011-01-10 15:14:41','2011-01-10 15:14:41','',0,'http://www.futuremediatrix.com/blog/?p=93',0,'post','',1),(94,3,'2011-01-10 15:10:00','2011-01-10 15:10:00','Tanggal 28 july 2009 saya membawakan workshop mengenai \"Potensi Online Business di Indonesia\" pada acara Indonesian ICT Award. Pada workshop tersebut saya membukakan rahasia-rahasia bagaimana untuk sukses dalam Online Business beserta rumus-rumusnya.\n\nOnline bisnis sendiri ada 2 macam, yaitu yang pertama offline bisnis yang di online kan dalam artian disini adalah sudah ada produk nyata yang dipasarkan dengan sebuah website, yang kedua adalah pure online bisnis yaitu bisnis yang memang 100% dibangun didunia online contohnya seperti: Google, Youtube, Yahoo, Facebook, Twitter, dan masih banyak lagi.\n\nSebelum membangun online bisnis ada 3 langkah awal yang harus dikerjakan yaitu:\n<ol>\n	<li>Kenalilah      secara baik mengenai Online Bisnis dan Potensi Pasar dengan melakukan      Riset.</li>\n	<li>Tentukan      Bisnis yang Anda ingin Jalankan kemudian bangun sebuah Website.</li>\n	<li>Promosikan      Website Anda dengan berbagai Teknik2 salah satunya adalah: SEO (Search      Engine Optimization).</li>\n</ol>\nDan kita harus tahu kunci sukses sebuah online bisnis adalah, memiliki sebuah website yang:\n<ol>\n	<li>Bermanfaat bagi orang agar mau berkunjung ke      website tersebut.</li>\n	<li>Dikenal banyak orang, untuk itu harus free      serta memiliki sesuatu yang dapat membuat orang mempromosikan dari mulut      ke mulut.</li>\n	<li>Berpenampilan menarik (memiliki web design yang      baik)</li>\n	<li>Menjadi bahan pembicaraan, rahasianya      menampilkan suatu ide yang baru yang belum pernah ada sebelumnya.</li>\n	<li>Memiliki daya tarik pengunjung untuk datang      kembali, memberikan fitur-fitur yang memanjakan penggunanya untuk selalu      datang.</li>\n</ol>\nDari ke-5 hal tadi kita dapat mengambil kesimpulan bahwa yang terutama adalah content dari web tersebut, karena memaintain content adalah bagian yang memiliki effort paling besar maka kemudian para pemain bisnis online tidak kehabisan akal dengan membuat strategi dimana content diproduksi dari user itu sendiri maka berkembanglah trend web 2.0 dimana content sebuah web berasal dari pengunjung website itu sendiri.','Potensi Online Bisnis Di Indonesia','','inherit','open','open','','93-revision','','','2011-01-10 15:10:00','2011-01-10 15:10:00','',93,'http://www.futuremediatrix.com/blog/?p=94',0,'revision','',0),(95,3,'2011-01-10 15:10:48','2011-01-10 15:10:48','Tanggal 28 july 2009 saya membawakan workshop mengenai \"Potensi Online Business di Indonesia\" pada acara Indonesian ICT Award. Pada workshop tersebut saya membukakan rahasia-rahasia bagaimana untuk sukses dalam Online Business beserta rumus-rumusnya.\r\n\r\nOnline bisnis sendiri ada 2 macam, yaitu yang pertama offline bisnis yang di online kan dalam artian disini adalah sudah ada produk nyata yang dipasarkan dengan sebuah website, yang kedua adalah pure online bisnis yaitu bisnis yang memang 100% dibangun didunia online contohnya seperti: Google, Youtube, Yahoo, Facebook, Twitter, dan masih banyak lagi.\r\n\r\nSebelum membangun online bisnis ada 3 langkah awal yang harus dikerjakan yaitu:\r\n<ol>\r\n	<li>Kenalilah      secara baik mengenai Online Bisnis dan Potensi Pasar dengan melakukan      Riset.</li>\r\n	<li>Tentukan      Bisnis yang Anda ingin Jalankan kemudian bangun sebuah Website.</li>\r\n	<li>Promosikan      Website Anda dengan berbagai Teknik2 salah satunya adalah: SEO (Search      Engine Optimization).</li>\r\n</ol>\r\nDan kita harus tahu kunci sukses sebuah online bisnis adalah, memiliki sebuah website yang:\r\n<ol>\r\n	<li>Bermanfaat bagi orang agar mau berkunjung ke      website tersebut.</li>\r\n	<li>Dikenal banyak orang, untuk itu harus free      serta memiliki sesuatu yang dapat membuat orang mempromosikan dari mulut      ke mulut.</li>\r\n	<li>Berpenampilan menarik (memiliki web design yang      baik)</li>\r\n	<li>Menjadi bahan pembicaraan, rahasianya      menampilkan suatu ide yang baru yang belum pernah ada sebelumnya.</li>\r\n	<li>Memiliki daya tarik pengunjung untuk datang      kembali, memberikan fitur-fitur yang memanjakan penggunanya untuk selalu      datang.</li>\r\n</ol>\r\nDari ke-5 hal tadi kita dapat mengambil kesimpulan bahwa yang terutama adalah content dari web tersebut, karena memaintain content adalah bagian yang memiliki effort paling besar maka kemudian para pemain bisnis online tidak kehabisan akal dengan membuat strategi dimana content diproduksi dari user itu sendiri maka berkembanglah trend web 2.0 dimana content sebuah web berasal dari pengunjung website itu sendiri.','Potensi Online Bisnis Di Indonesia','','inherit','open','open','','93-revision-2','','','2011-01-10 15:10:48','2011-01-10 15:10:48','',93,'http://www.futuremediatrix.com/blog/?p=95',0,'revision','',0),(96,3,'2011-01-10 15:15:08','2011-01-10 15:15:08','Rapid technological advances that make use of mobile devices can do many things from reading e-books, play games and even almost all desktop applications can now be run on mobile. Because it is now Mobile Device can now be used also for branding\n\nThe question is why we use the Mobile Application for Branding? Because Mobile has many advantages, among others:\n<ol>\n	<li>People always bring mobile devices anywhere, anytime.</li>\n	<li>User Interface Technology for mobile now is already high, allowing a much better graphics than the first.</li>\n	<li>Mobile Device has strong ties to the owner.</li>\n	<li>Very easy to share the information to each other.</li>\n	<li>Mobile Device generally compact easy to carry, so people always carry anywhere.</li>\n	<li>Doing Branding may also be made very smooth by using the mobile application.</li>\n</ol>\n<strong>How to Branding with Mobile Device ?</strong>\n\nThe answer is we can do to create an application that provides value to our customers. I will give some examples below to explain:\n<ol>\n	<li>If you are a financial institution such as banks or insurance, you can create an application that helps your customer to choose the types of saving plan according to their purpose and their condition. Applications that you provide can also help them in conducting regular savings. Thus they find it useful then existing brands while saving their brain is your Brand.</li>\n	<li>If you have a slimming product you can create an application that helps consumers who will have slimming program, for example by providing applications for training agenda, choose their diet meals, and gives tips-tricks to help them to achieve their ideal body.</li>\n</ol>\nRemember with a Mobile Application to do anything, that can provide value to your customers. If you can create applications that fit your customer needs, certainly your brand should really be top of mind in their brains.','Mobile Application for Branding','','inherit','open','open','','90-autosave','','','2011-01-10 15:15:08','2011-01-10 15:15:08','',90,'http://www.futuremediatrix.com/blog/?p=96',0,'revision','',0),(97,3,'2009-08-07 15:16:20','2009-08-07 15:16:20','Apa itu SEO ?\r\n\r\nCara atau teknik yang digunakan untuk mengoptimalkan nama domain website kita diurutan atas mesin pencari dengan kata kunci yang sesuai dengan bisnis kita.\r\n\r\nMengapa Harus SEO ?\r\n\r\nKey Fact:\r\n<ol>\r\n	<li>Ada 4 macam sumber pengunjung website yaitu: mesin      pencari, langsung, iklan dan link dari website lain dimana mayoritas      umumnya adalah mesin pencari.</li>\r\n	<li>Mayoritas tujuan orang melakukan browsing      internet adalah mencari sesuatu, menyebabkan pengunjung sebuah Website      yang kita buat umumnya mayoritas berasal dari mesin pencari.</li>\r\n	<li>Semakin kuat promosi offline dan Brand itu      dikenal secara offline maka semakin tinggi pengunjung langsung, tetapi      lebih memakan biaya.</li>\r\n</ol>\r\nProses dalam tahap SEO (Search Engine Optimization)\r\n<ol>\r\n	<li>Find Our Niche, proses menemukan target market dari bisnis kita, dengan langkah-langkah yaitu:</li>\r\n</ol>\r\n<strong>Find Keyword: </strong>\r\n\r\na)     menemukan keyword yang tepat, dimana didalam proses ini kita harus mencari main keyword (kata kunci utama) yang kita ingin optimalkan untuk website kita dan mencari secondary keyword (kata kunci cadangan).\r\n\r\nb)    Kata kunci yang ingin cari haruslah spesifik agar tidak membuat pengunjung kita kecewa. Minimal 3 kata, ideal 4 kata  contoh: mobil -&gt; beli mobil -&gt; beli mobil bekas -&gt; beli mobil bekas jakarta, semakin spesifik maka keyword Anda semakin effektif untuk dioptimalkan.\r\n\r\nc)     Lakukan keyword research (riset kata kunci) dengan mencari keyword jumlah pencari terbanyak dan jumlah pesaing terjarang, 2 rumus yang paling diakui oleh International untuk mengukur keyword yang ideal adalah rumus KEI dan Ratio.\r\n\r\nKEI (keyword effectiveness index) = (K*K)/C\r\n\r\nRatio = (K/C)*10000\r\n\r\nK = Rata2 Jumlah keyword tersebut dicari dalam sehari\r\n\r\nC = Jumlah Kompetitor situs yg memakai keyword tersebut\r\n\r\n(Semakin tinggi nilai KEI atau Ratio nya maka semakin baik keyword tersebut, keyword tersebut dinyatakan layak digunakan bila memiliki nilai diatas 5 untuk KEI, 10 untuk Ratio)\r\n\r\nd)    Mengukur Density dari keyword yang ingin kita optimize, dengan cara melihat traffic rank dari website yang memiliki keyword yang sama dengan website kita. Jika kita melihat website pesaing keyword kita memiliki rank tinggi maka lebih baik kita ganti keyword tersebut.\r\n\r\ne)     Cara untuk mengoptimalkan kata kunci di mesin pencari dengan penggunaan Domain: denga ncara mengunakan Nama Domain yang mengandung keyword yang Anda pilih, misalnya Anda memiliki bisnis jual beli mobil, gunakan nama domain: www.jualbelimobil.com. Tapi bila Anda telah memiliki nama domain lain Anda bisa beli domain yang berhubungan kemudian di pointing ke website Anda, Search Engine tetap mengenali dengan nama domain utama Anda.\r\n\r\n<strong>Optimize Web: </strong>\r\n\r\nAda 3 bagian yang harus dioptimalkan dari sisi website, yaitu:\r\n\r\na)     Web Design Optimization yaitu mengoptimalkan dari konstruksi web design itu sendiri.\r\n\r\nBeberapa teknik yang dipakai dalam Web Design Optimization\r\n<ul>\r\n	<li>Membangun Website dengan 1 buah layout dasar, artinya setiap design di dalam halaman didalam website tersebut hanya memiliki 1 sistem layout dasar (contoh: facebook.com)</li>\r\n	<li>Table less HTML Progamming / CSS Design.</li>\r\n	<li>Mengubah setiap Text yang berupa Images dengan Text. (karena Spider Google tidak bisa membaca text yg berupa images)</li>\r\n	<li>Meletakan Share Facility untuk menghubungkan website kita didalam Social Bookmaking Pengunjung. (Tombol ini bisa didapatkan pada http://www.addthis.com, tujuannya untuk memperbanyak pintumasuk menuju website kita.)</li>\r\n	<li>RSS membuat design versi RSS  &lt;free RSS generator: https://feedburner.google.com&gt;</li>\r\n	<li>Buatlah Icon &lt;link rel=\"shortcut icon\" href=\"images/pages.ico\"&gt;</li>\r\n</ul>\r\nb)    Coding Optimization yaitu mengoptimalkan dari coding, meta adalah coding yg dibaca oleh Search Engine (title, meta description, keyword, classification, owner, author, robots, distribution, etc)\r\n\r\nBeberapa teknik yang dipakai dalam Coding Optimization\r\n<ul>\r\n	<li>Title (Judul Halaman merupakan text yang pertama kali dibaca oleh Mesin Pencari.) gunakan judul website Anda sesuai dengan keyword yang Anda ingin optimalkan.</li>\r\n	<li>Meta Description (Merupakan pilihan pertama Mesin Pencari untuk menampilkan diskripsi website kamu di hasil pencarian Search Engine.)  sample &lt;meta name=\"description\" content=\" Facebook is a social utility that connects people with friends…&gt;</li>\r\n	<li>Meta Keyword (Merupakan pilihan2 keyword yang digunakan orang untuk mencari website Anda, gunakan dari hasil keyword yang telah Anda Research memiliki KEI baik.)</li>\r\n	<li>Ubah Setiap Judul HTML/PHP mengandung keyword yang ideal</li>\r\n	<li>Contohnya: Jualbelimobil.html, websiteporfolio.html.)</li>\r\n</ul>\r\nc)     Content Optimization yaitu mengoptimalkan dari sisi Content yang ada di website. (Pada bagian inilah yang terpenting dalam mengoptimizakan sebuah web pada search engine.)\r\n\r\nBeberapa teknik yang dipakai dalam Content Optimization\r\n<ul>\r\n	<li>Selalu Update Content pada website Anda, Logarithm search engine akan menurunkan website yang mati/ tidak pernah diupdate, sebaliknya menaikan web yang aktif.</li>\r\n	<li>Isilah Website Anda dengan Content2 yang berhubungan dengan keyword Anda dan berguna.</li>\r\n	<li>Gunakan Keyword yang Anda Optimize pada halaman depan/ index.</li>\r\n	<li>Ubah setiap judul images pada web Anda dengan keyword yg ideal. (misalnya: jualbelimobil.jpg)</li>\r\n	<li>50 Kata paling Pertama dan 50 Kata paling Akhir pada halaman depan/index harus mengandung keyword yang Anda ingin Optimize.</li>\r\n	<li>Bold atau Underline kata-kata yang mengandung keyword yang ideal.</li>\r\n	<li>Tulislah artikel yang berguna bagi pengunjung website Anda.</li>\r\n</ul>\r\n2. Promote Your Site\r\n<ul>\r\n	<li>Submit URL: Submit URL nama URL Anda ketika pertama kali website Anda jadi untuk mempercepat pengenalan Search Engine.<strong> </strong>Free Submission:</li>\r\n</ul>\r\nGoogle:            www.google.co.id/addurl/\r\n\r\nYahoo: siteexplorer.search.yahoo.com/submit\r\n\r\nMSN: search.msn.com.sg/docs/submit\r\n\r\n<strong> </strong>\r\n<ul>\r\n	<li>Create Back Link <strong> </strong></li>\r\n</ul>\r\nSemakin banyak Link ke website Anda maka akan memperbanyak pintu masuk traffic ke website Anda, semakin banyak traffic website otomatis akan menaikan pagerank situs Anda sehingga membuat logarithms mesin pencari mempertahankan situs Anda diurutan atas. Cara-cara mendapatkan Link Partner Antara lain:\r\n\r\n1.         Barter Link:\r\n\r\nSitus yang membantu untuk mencarikan Barter Link secara gratis:\r\n\r\nLuar: http://www.linkmetro.com, http://linksexchange.net, http://www.lx.nhs.uk,etc\r\n\r\nIndonesia: http://tukeranlink.dagdigdug.com, etc\r\n\r\n2.         Boost Traffic Agent:\r\n\r\nSitus2 yang membantu mencarikan membost traffic ke website Anda:\r\n\r\nhttp://www.easytraffic.biz, http://www.blogexplosion.com, http://www.fulltraffic.net, http://www.trendmx.com, etc\r\n\r\n3.         Review Link\r\n\r\nSitus yang membantu mencarikan website2 yang memiliki traffic tinggi yang mau mereview website Anda:\r\n\r\nhttp://www.sponsoredreviews.com\r\n\r\nhttp://www.reviewme.com\r\n\r\n4.         Bookmark Your Site to Social Bookmark\r\nSocialBookmarking merupakan site2 web 2.0 yg banyak dikunjungi pengunjung, dengan membookmark alamat URL kita maka akan meningkatkan traffic.\r\n\r\nDaftar Web SocialBookmarking, antara lain:\r\n\r\n1. http://www.facebook.com\r\n\r\n2. http://www.twitter.com\r\n\r\n3. http://www.digg.com\r\n\r\n4. http://www.yahoo.com\r\n\r\n5. http://www.google.com\r\n\r\n6. http://www.msn.com\r\n\r\n7. http://www.technorati.com, etc\r\n<ul>\r\n	<li>Web Campaign<strong> </strong></li>\r\n</ul>\r\n1)     PPC Campaign\r\n\r\nPPC adalah memasang iklan dengan membayar biaya perklik dari setiap klik yang didapat. Manfaatnya sama untuk meningkatkan traffic sehingga pagerank situs kita menjadi tinggi:\r\n<ol>\r\n	<li><em>adwords.google.com</em></li>\r\n	<li>http://advertising.yahoo.com/</li>\r\n	<li>etc</li>\r\n</ol>\r\n2)     Free Campaign\r\n\r\nIklan2 Gratis yang disediakan untuk meningkatkan page rank web Anda. Antara lain:\r\n\r\n1. http://www.sulit.com.ph\r\n\r\n2. http://us.my.alibaba.com\r\n\r\n3. http://accounts.conduit.com\r\n\r\n4. http://www.freeadvertisingforum.com\r\n\r\n5. http://www.tnx.net/\r\n\r\n6. http://www.fjbku.com\r\n\r\n7. www.tokobagus.com (untuk jualan barang2)\r\n\r\n8. www.iklan89.com\r\n\r\n9. www.pasangiklangratis.com\r\n\r\n10. www.iklanplaza.com\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n<ol>\r\n	<li>Analyze Your Site</li>\r\n</ol>\r\n<strong> </strong>\r\n<ul>\r\n	<li>Check Ranking<strong> </strong></li>\r\n</ul>\r\nKita wajib menganalisa Site kita, mengetahui persaingan antara situs Anda dan situs pesaingan Anda.\r\n\r\nSitus2 untuk menganalisa Persaingan:\r\n\r\n1. www.alexa.com\r\n\r\n2. www.linkfight.com\r\n<ul>\r\n	<li>Check Page Rank</li>\r\n</ul>\r\nhttp://www.checkpageranking.com\r\n<ul>\r\n	<li>Get Traffic Report</li>\r\n</ul>\r\nhttp://www.google.com/analytics','Cara Jitu Search Engine Optimization (SEO)','','publish','open','open','','cara-jitu-search-engine-optimization-seo','','','2011-01-10 15:19:06','2011-01-10 15:19:06','',0,'http://www.futuremediatrix.com/blog/?p=97',0,'post','',1),(98,3,'2011-01-10 15:18:23','2011-01-10 15:18:23','Apa itu SEO ?\n\nCara atau teknik yang digunakan untuk mengoptimalkan nama domain website kita diurutan atas mesin pencari dengan kata kunci yang sesuai dengan bisnis kita.\n\nMengapa Harus SEO ?\n\nKey Fact:\n<ol>\n	<li>Ada 4 macam sumber pengunjung website yaitu: mesin      pencari, langsung, iklan dan link dari website lain dimana mayoritas      umumnya adalah mesin pencari.</li>\n	<li>Mayoritas tujuan orang melakukan browsing      internet adalah mencari sesuatu, menyebabkan pengunjung sebuah Website      yang kita buat umumnya mayoritas berasal dari mesin pencari.</li>\n	<li>Semakin kuat promosi offline dan Brand itu      dikenal secara offline maka semakin tinggi pengunjung langsung, tetapi      lebih memakan biaya.</li>\n</ol>\nProses dalam tahap SEO (Search Engine Optimization)\n<ol>\n	<li>Find Our Niche, proses menemukan target market dari bisnis kita, dengan langkah-langkah yaitu:</li>\n</ol>\n<strong>Find Keyword: </strong>\n\na)     menemukan keyword yang tepat, dimana didalam proses ini kita harus mencari main keyword (kata kunci utama) yang kita ingin optimalkan untuk website kita dan mencari secondary keyword (kata kunci cadangan).\n\nb)    Kata kunci yang ingin cari haruslah spesifik agar tidak membuat pengunjung kita kecewa. Minimal 3 kata, ideal 4 kata  contoh: mobil -&gt; beli mobil -&gt; beli mobil bekas -&gt; beli mobil bekas jakarta, semakin spesifik maka keyword Anda semakin effektif untuk dioptimalkan.\n\nc)     Lakukan keyword research (riset kata kunci) dengan mencari keyword jumlah pencari terbanyak dan jumlah pesaing terjarang, 2 rumus yang paling diakui oleh International untuk mengukur keyword yang ideal adalah rumus KEI dan Ratio.\n\nKEI (keyword effectiveness index) = (K*K)/C\n\nRatio = (K/C)*10000\n\nK = Rata2 Jumlah keyword tersebut dicari dalam sehari\n\nC = Jumlah Kompetitor situs yg memakai keyword tersebut\n\n(Semakin tinggi nilai KEI atau Ratio nya maka semakin baik keyword tersebut, keyword tersebut dinyatakan layak digunakan bila memiliki nilai diatas 5 untuk KEI, 10 untuk Ratio)\n\nd)    Mengukur Density dari keyword yang ingin kita optimize, dengan cara melihat traffic rank dari website yang memiliki keyword yang sama dengan website kita. Jika kita melihat website pesaing keyword kita memiliki rank tinggi maka lebih baik kita ganti keyword tersebut.\n\ne)     Cara untuk mengoptimalkan kata kunci di mesin pencari dengan penggunaan Domain: denga ncara mengunakan Nama Domain yang mengandung keyword yang Anda pilih, misalnya Anda memiliki bisnis jual beli mobil, gunakan nama domain: www.jualbelimobil.com. Tapi bila Anda telah memiliki nama domain lain Anda bisa beli domain yang berhubungan kemudian di pointing ke website Anda, Search Engine tetap mengenali dengan nama domain utama Anda.\n\n<strong>Optimize Web: </strong>\n\nAda 3 bagian yang harus dioptimalkan dari sisi website, yaitu:\n\na)     Web Design Optimization yaitu mengoptimalkan dari konstruksi web design itu sendiri.\n\nBeberapa teknik yang dipakai dalam Web Design Optimization\n<ul>\n	<li>Membangun Website dengan 1 buah layout dasar, artinya setiap design di dalam halaman didalam website tersebut hanya memiliki 1 sistem layout dasar (contoh: facebook.com)</li>\n	<li>Table less HTML Progamming / CSS Design.</li>\n	<li>Mengubah setiap Text yang berupa Images dengan Text. (karena Spider Google tidak bisa membaca text yg berupa images)</li>\n	<li>Meletakan Share Facility untuk menghubungkan website kita didalam Social Bookmaking Pengunjung. (Tombol ini bisa didapatkan pada http://www.addthis.com, tujuannya untuk memperbanyak pintumasuk menuju website kita.)</li>\n	<li>RSS membuat design versi RSS  &lt;free RSS generator: https://feedburner.google.com&gt;</li>\n	<li>Buatlah Icon &lt;link rel=\"shortcut icon\" href=\"images/pages.ico\"&gt;</li>\n</ul>\nb)    Coding Optimization yaitu mengoptimalkan dari coding, meta adalah coding yg dibaca oleh Search Engine (title, meta description, keyword, classification, owner, author, robots, distribution, etc)\n\nBeberapa teknik yang dipakai dalam Coding Optimization\n<ul>\n	<li>Title (Judul Halaman merupakan text yang pertama kali dibaca oleh Mesin Pencari.) gunakan judul website Anda sesuai dengan keyword yang Anda ingin optimalkan.</li>\n	<li>Meta Description (Merupakan pilihan pertama Mesin Pencari untuk menampilkan diskripsi website kamu di hasil pencarian Search Engine.)  sample &lt;meta name=\"description\" content=\" Facebook is a social utility that connects people with friends…&gt;</li>\n	<li>Meta Keyword (Merupakan pilihan2 keyword yang digunakan orang untuk mencari website Anda, gunakan dari hasil keyword yang telah Anda Research memiliki KEI baik.)</li>\n	<li>Ubah Setiap Judul HTML/PHP mengandung keyword yang ideal</li>\n	<li>Contohnya: Jualbelimobil.html, websiteporfolio.html.)</li>\n</ul>\nc)     Content Optimization yaitu mengoptimalkan dari sisi Content yang ada di website. (Pada bagian inilah yang terpenting dalam mengoptimizakan sebuah web pada search engine.)\n\nBeberapa teknik yang dipakai dalam Content Optimization\n<ul>\n	<li>Selalu Update Content pada website Anda, Logarithm search engine akan menurunkan website yang mati/ tidak pernah diupdate, sebaliknya menaikan web yang aktif.</li>\n	<li>Isilah Website Anda dengan Content2 yang berhubungan dengan keyword Anda dan berguna.</li>\n	<li>Gunakan Keyword yang Anda Optimize pada halaman depan/ index.</li>\n	<li>Ubah setiap judul images pada web Anda dengan keyword yg ideal. (misalnya: jualbelimobil.jpg)</li>\n	<li>50 Kata paling Pertama dan 50 Kata paling Akhir pada halaman depan/index harus mengandung keyword yang Anda ingin Optimize.</li>\n	<li>Bold atau Underline kata-kata yang mengandung keyword yang ideal.</li>\n	<li>Tulislah artikel yang berguna bagi pengunjung website Anda.</li>\n</ul>\n2. Promote Your Site\n<ul>\n	<li>Submit URL: Submit URL nama URL Anda ketika pertama kali website Anda jadi untuk mempercepat pengenalan Search Engine.<strong> </strong>Free Submission:</li>\n</ul>\nGoogle:            www.google.co.id/addurl/\n\nYahoo: siteexplorer.search.yahoo.com/submit\n\nMSN: search.msn.com.sg/docs/submit\n\n<strong> </strong>\n<ul>\n	<li>Create Back Link <strong> </strong></li>\n</ul>\nSemakin banyak Link ke website Anda maka akan memperbanyak pintu masuk traffic ke website Anda, semakin banyak traffic website otomatis akan menaikan pagerank situs Anda sehingga membuat logarithms mesin pencari mempertahankan situs Anda diurutan atas. Cara-cara mendapatkan Link Partner Antara lain:\n\n1.         Barter Link:\n\nSitus yang membantu untuk mencarikan Barter Link secara gratis:\n\nLuar: http://www.linkmetro.com, http://linksexchange.net, http://www.lx.nhs.uk,etc\n\nIndonesia: http://tukeranlink.dagdigdug.com, etc\n\n2.         Boost Traffic Agent:\n\nSitus2 yang membantu mencarikan membost traffic ke website Anda:\n\nhttp://www.easytraffic.biz, http://www.blogexplosion.com, http://www.fulltraffic.net, http://www.trendmx.com, etc\n\n3.         Review Link\n\nSitus yang membantu mencarikan website2 yang memiliki traffic tinggi yang mau mereview website Anda:\n\nhttp://www.sponsoredreviews.com\n\nhttp://www.reviewme.com\n\n4.         Bookmark Your Site to Social Bookmark\nSocialBookmarking merupakan site2 web 2.0 yg banyak dikunjungi pengunjung, dengan membookmark alamat URL kita maka akan meningkatkan traffic.\n\nDaftar Web SocialBookmarking, antara lain:\n\n1. http://www.facebook.com\n\n2. http://www.twitter.com\n\n3. http://www.digg.com\n\n4. http://www.yahoo.com\n\n5. http://www.google.com\n\n6. http://www.msn.com\n\n7. http://www.technorati.com, etc\n<ul>\n	<li>Web Campaign<strong> </strong></li>\n</ul>\n1)     PPC Campaign\n\nPPC adalah memasang iklan dengan membayar biaya perklik dari setiap klik yang didapat. Manfaatnya sama untuk meningkatkan traffic sehingga pagerank situs kita menjadi tinggi:\n<ol>\n	<li><em>adwords.google.com</em></li>\n	<li>http://advertising.yahoo.com/</li>\n	<li>etc</li>\n</ol>\n2)     Free Campaign\n\nIklan2 Gratis yang disediakan untuk meningkatkan page rank web Anda. Antara lain:\n\n1. http://www.sulit.com.ph\n\n2. http://us.my.alibaba.com\n\n3. http://accounts.conduit.com\n\n4. http://www.freeadvertisingforum.com\n\n5. http://www.tnx.net/\n\n6. http://www.fjbku.com\n\n7. www.tokobagus.com (untuk jualan barang2)\n\n8. www.iklan89.com\n\n9. www.pasangiklangratis.com\n\n10. www.iklanplaza.com\n\n<strong> </strong>\n\n<strong> </strong>\n<ol>\n	<li>Analyze Your Site</li>\n</ol>\n<strong> </strong>\n<ul>\n	<li>Check Ranking<strong> </strong></li>\n</ul>\nKita wajib menganalisa Site kita, mengetahui persaingan antara situs Anda dan situs pesaingan Anda.\n\nSitus2 untuk menganalisa Persaingan:\n\n1. www.alexa.com\n\n2. www.linkfight.com\n<ul>\n	<li>Check Page Rank</li>\n</ul>\nhttp://www.checkpageranking.com\n<ul>\n	<li>Get Traffic Report</li>\n</ul>\nhttp://www.google.com/analytics','Cara Jitu Search Engine Optimization (SEO)','','inherit','open','open','','97-revision','','','2011-01-10 15:18:23','2011-01-10 15:18:23','',97,'http://www.futuremediatrix.com/blog/?p=98',0,'revision','',0),(99,3,'2011-01-05 04:40:21','2011-01-05 04:40:21','Akhir-akhir ini dunia dikejutkan dengan pembelian sebuah situs  bernama Koprol.com buatan anak Indonesia yang dibeli oleh perusahaan  Yahoo sebesar 100 Juta US$, bahkan mata dunia International  dengan  tiba-tiba langsung tertuju ke Indonesia, apa yang terjadi di Indonesia.  Koprol adalah sebuah situs jejaring social yang dibangun dengan ide  sederhana tetapi dapat diterima oleh netizen di Indonesia.\r\n\r\nSiapa diantara kita yang tidak ingin melihat bangsa Indonesia menjadi  bangsa yang maju dan kaya, tentu kita semuanya mau, tetapi tantangannya  bagaimana caranya, lewat cara seperti apa ? Salah satu cara yang terbaik  memang dengan membangun sebuah Online Bisnis, karena Teknologi Internet  adalah sebuah teknologi informasi yang dapat diakses oleh orang  diseluruh dunia dengan investasi yang terjangkau.<!--more-->\r\nAda 7 Langkah awal dalam membangun Online Business yang harus Anda  lakukan:\r\n\r\n<strong>Set A Clear Goal</strong>\r\n<ol>\r\n	<li>Vision Mission</li>\r\n	<li>Define your Business Concept (B to C or B to B)</li>\r\n	<li>Benefit for your visitor</li>\r\n	<li>Benefit for your sponsor</li>\r\n</ol>\r\n<strong>Develop a Business Plan</strong>\r\n<ol>\r\n	<li>Market Research</li>\r\n	<li>Set your Uniqueness</li>\r\n	<li>Create a Team</li>\r\n	<li>ROI Estimation</li>\r\n	<li>Business Development</li>\r\n</ol>\r\n<strong>Define Your Target Visitor</strong>\r\n<ol>\r\n	<li>Profession</li>\r\n	<li>Social Economy</li>\r\n	<li>Age</li>\r\n</ol>\r\n<strong>Create A Good Website</strong>\r\n<ol>\r\n	<li>User Friendly</li>\r\n	<li>Up-to-date (Technology &amp; Content)</li>\r\n	<li>Good Content</li>\r\n	<li>User Experience</li>\r\n	<li>Good Services</li>\r\n</ol>\r\n<strong>Develop Community for your Influencer</strong>\r\n<ol>\r\n	<li>Social Media (Facebook, twitter, etc)</li>\r\n	<li>Forum (Kaskus, etc)</li>\r\n	<li>Media Partners</li>\r\n</ol>\r\n<strong> Branding &amp; Promotion</strong>\r\n<ol>\r\n	<li>Search Engine Optimization</li>\r\n	<li>Social Media Optimization</li>\r\n	<li>PPC Campaign</li>\r\n	<li>Event Promotion</li>\r\n</ol>\r\n<strong> Maintain your community &amp; customer</strong>\r\n<ol>\r\n	<li>Valuable Newsletter</li>\r\n	<li>Membership</li>\r\n	<li>Reward System</li>\r\n</ol>\r\nSaya sendiri sedang membangun sebuah portal komunitas pariwisata  Indonesia bernama <a href=\"http://www.matawisata.com/\">www.matawisata.com</a>,Tujuannya  adalah untuk memajukan bangsa Indonesia lewat Pariwisata\r\n\r\nGabung di FB: www.facebook.com/matawisata, twitter: @matawisata','Mari Memajukan Bangsa Indonesia Lewat Bisnis Online!','','inherit','open','open','','73-revision-5','','','2011-01-05 04:40:21','2011-01-05 04:40:21','',73,'http://www.futuremediatrix.com/blog/?p=99',0,'revision','',0),(100,3,'2011-01-05 02:45:04','2011-01-05 02:45:04','Internet baik atau buruk bagi seorang Public Figure?\r\n\r\nSama-sama kita ketahui bahwa internet kini telah menjadi media utama  dalam mencari informasi dan berkomunikasi. Internet kini memegang  peranan penting dalam mempengaruhi pandangan masyarakat pada sesuatu hal  baik itu positif maupun negatif.\r\n\r\nBahkan banyak popularitas artis ataupun public figure yang  terdongkrak  dengan pemberitaan dirinya di media online, bahkan yang menariknya lagi  banyak fans mereka yang rela meluangkan waktunya cuma-cuma untuk membuat  blog fans yang mendongkrak popularitas si public figure di dunia  online.<!--more-->\r\n\r\nTetapi yang menjadi masalah content yang ada didunia online dapat  diupload oleh siapa saja, baik orang yang berniat baik maupun buruk.  Yang lebih mengerikan lagi apabila si artis atau public figure memiliki  masa lalu yang kurang baik atau melakukan hal yang kurang baik dan  diketahui oleh orang. Bila ada orang yang berniat tidak baik tentu  mereka dapat dengan sangat mudah menyebarkanya di internet, hal ini  sangat fatal bahkan dapat menghancurkan reputasi si public figure  tersebut.\r\n\r\nUntuk itu seorang public figure perlu memiliki seorang partner seorang  tenaga online media specialist yang dapat menjaga pemberitaan tentang  dirinya di dunia online, yang menjaga content tentang dirinya baik dari  pencarian data di Search Engine seperti: Google, Yahoo, MSN, etc ataupun  di Social Media seperti Facebook, Twitter, etc.\r\n\r\nSebagai seorang konsultan di dalam media online saya ingin memberikan  tips yang sangat berguna bagi Anda yang ingin menjaga diri Anda untuk  bebas dari pemberitaan yang tidak baik di Internet.\r\n1.    Jangan pernah sekali-kali Anda mengeluarkan pernyataan yang  menyakiti atapun menyudutkan pihak manapun.\r\n2.    Jangan pernah sekali-kali Anda bersedia untuk direkam gambar Anda  oleh siapapun dia sekalipun dia teman baik Anda, dengan keadaan yang  kurang pantas.\r\n3.    Jangan pernah sekali-kali Anda menginjinkan seseorang mengetahui  account password pribadi Anda baik email Anda, account social media Anda  seperti facebook, twitter ataupun lainnya.\r\n4.    Selalu logout setiap membuka Account Pribadi Anda baik itu account  email, account yahoo messenger, account facebook ataupun twitter.\r\n5.    Selalu membuat password yang berbeda di setiap account Anda baik  account email, facebook, twitter, ataupun forum-forum yang Anda ikuti.\r\n\r\nSemoga saran ini dapat berguna bagi siapapun diri Anda yang ingin  mencegah pemberitaan ataupun content yang kurang baik tentang diri Anda  di dalam dunia online. Seperti kata pepatah lebih baik mencegah  dibanding mengobati. Saran saya jika Anda seorang public figure carilah  seorang online media specialist untuk mengawal pemberitaan Anda di dunia  online. Jika Anda butuh bantuan ataupun saran bisa email saya di  thomas@futuremediatrix.com','Internet Baik atau Buruk Bagi Seorang Public Figure? ','','inherit','open','open','','71-revision-3','','','2011-01-05 02:45:04','2011-01-05 02:45:04','',71,'http://www.futuremediatrix.com/blog/?p=100',0,'revision','',0),(101,3,'2011-01-05 02:44:51','2011-01-05 02:44:51','Sejak tahun 2000 Internet telah menjadi media utama dalam melakukan  pemasaran dan promosi, dan trend ini akan terus berlanjut bahkan di  tahun 2014 diperkirakan dunia pemasaran online akan didominasi oleh web  mobile.\r\n\r\nPersaingan pasar di dunia Online kini begitu besar, saya sebagai web  konsultan menyimpulkan bahwa sebenarnya ada 4 Pilar Kunci Sukses dalam  pemasaran Online, yaitu:<!--more-->\r\n\r\n<strong>Product</strong>\r\nSehebat apapun Anda sebagai online marketer bila Anda mempunyai produk  yang buruk maka Anda tidak akan berhasil malahan akan menjadi boomerang  bagi nama baik Anda sendiri. Dari sisi Produk kita harus memperhatikan 4  hal, yaitu:\r\n<ol>\r\n	<li><strong>Quality</strong>, kita harus memiliki barang yang  berkualitas baik tentunya Anda harus berani memberikan garansi terhadap  barang tersebut, bila Anda berani memberikan Garansi maka orang akan  lebih percaya untuk membeli produk Anda.</li>\r\n	<li><strong>USP(Unique Selling Product)</strong>, produk yang Anda  jual harus memiliki keunikan, kelebihan atau added value dibanding  produk yang lain, sehingga Anda dapat memberikan alasan mengapa orang  harus membeli produk Anda.</li>\r\n	<li><strong>Reasonable Price</strong>, Produk yang Anda jual harus  mempunya harga yang masuk akal, artinya harga yang Anda jual sesuai  dengan nilai yang terkandung dari barang tersebut, tidak melulu harus  murah melainkan sesuai, bahkan untuk barang yang memiliki target market  kelas atas jika Anda menjual terlalu murah malahan mereka curiga.</li>\r\n	<li><strong>Availability of Goods</strong>, Anda harus memiliki  ketersediaan barang yang memadai sehingga bila ada pemesan mereka tidak  harus menunggu terlalu lama untuk mendapatkan produk tersebut, menurut  survey umumnya paling lama seseorang sabar menunggu pesanan barang yang  dipesan lewat online adalah dalam 1 minggu.</li>\r\n</ol>\r\n<strong>Service</strong>\r\nSebaik apapun barang Anda dan sebaik apapun promosi Anda jika Anda tidak  dapat memberikan pelayanan yang baik maka hanya dalam waktu singkat  usaha Anda akan mati, 4 hal utama yang harus diperhatikan dalam  pelayanan yaitu:\r\n<ol>\r\n	<li><strong>Quick Response</strong>, Anda harus melayani calon pelanggan  Anda dengan cepat, tentu sangat memakan biaya jika Anda harus melayani  calon pembeli Anda satu persatu lewat telepon untuk itu di website Anda  diperlukan fasilitas chatting online dan contact form bagi mereka yang  ingin mengetahui lebih lanjut atau berniat mau membeli produk Anda.</li>\r\n	<li><strong>Delivery Service</strong>, Anda harus menggunakan  layanan pengiriman yang terbaik dan terpercaya bagi para pembeli Anda,  jangan sampai barang yang Anda kirim rusak apalagi hilang didalam  perjalanan. Sekali Anda mengecewakan calon pembeli Anda, maka dengan  sangat mudah mereka akan menyebarkannya lewat berbagai media online  sehingga membuat nama Anda jatuh.</li>\r\n	<li><strong>Payment System</strong>, Anda harus memberikan kemudahan  bagi calon pembeli Anda dalam melakukan pembayaran, tentunya Anda dapat  menggunakan berbagai fasilitas pembayaran yang ada seperti Pay Pal, dan  lain-lain.</li>\r\n	<li><strong>After Sales Service</strong>, Anda memberikan layanan  purna jual yang baik kepada para pelanggan Anda. Tentunya jika produk  yang mereka beli rusak, sudah seharusnya Anda mau untuk memperbaiki  ataupun mengganti produk tersebut. Sehingga mereka puas terhadap  pelayanan Anda, dan bagi mereka yang puas tentunya Anda dapat meminta  testimoni agar Anda dapat memasangnya diwebsite Anda, dengan adanya  testimony akan meningkatkan kepercayaan bagi calon pembeli Anda.</li>\r\n</ol>\r\n<strong>Promotion Strategy </strong>\r\nAnda harus menggunakan Strategy pemasaran yang tepat dalam memasarkan  produk Anda, didalam pemasaran online ada 5 Strategy yang paling baik  untuk dilakukan yaitu:\r\n<ol>\r\n	<li><strong>Web 2.0</strong>, Sebuah website dapat menjual sesuatu jika  memiliki pengunjung yang tinggi kita tahu bahwa sebuah website jika  ingin memiliki traffic tinggi harus menggunakan sistem web 2.0 dimana  disediakan fasilitas agar para pengunjung dapat melakukan interaksi  didalam website kita.</li>\r\n	<li><strong>Search Engine Optimization</strong>, Jika seseorang  ingin mencari atau bahkan membeli sesuatu maka mereka akan mencarinya di  mesin pencarian seperti Google, Yahoo, ataupun MSN, untuk itu kita  harus mengoptimalkan website kita agar alamat website kita dapat  menempati peringkat yang baik didalam mesin pencarian.</li>\r\n	<li><strong>Social Media Optimization</strong>, Anda dapat  memanfaatkan Social Media yang ada di dunia online seperti: facebook,  twitter, youtube untuk membangun sebuah komunitas yang bertemakan produk  brand Anda. Dengan demikian akan membuat produk Anda dikenal di  masyarakat online.</li>\r\n	<li><strong>Affiliate Program</strong>, Anda dapat memberikan sebuah  hak bagi para pelanggan Anda untuk turut menjual produk kita dan mereka  mendapatkan sebuah kode link dimana jika ada pembelian yang terjadi  berasal dari link tersebut maka secara otomatis kita akan memberikan  komisi kepada mereka tergantung kesepakatan kita dengan mereka.</li>\r\n	<li><strong>PPC Campaign</strong>, PPC singkatan dari Pay Per Click  artinya iklan yang dihitung biayanya perklik. Anda dapat menentukan  budget maksimal untuk bulanan PPC Campaign Anda.</li>\r\n</ol>\r\n<strong>Maintaining Relationships </strong>\r\nAnda harus dapat menjaga hubungan baik dengan pelanggan Anda, sehingga  mereka akan membeli kembali kepada Anda, Ada 4 cara untuk menjaga  hubungan baik dengan mereka:\r\n<ol>\r\n	<li><strong>Member System</strong>, Bagi mereka yang telah membeli  produk Anda maka Anda dapat memberikan mereka fasilitas sebagai member,  Anda dapat memberikan sebuah kartu member sebagai penghargaan bagi  mereka dan sebuah Account Member dimana mereka dapat mengakses halaman  khusus didalam website Anda. Dimana kita memperlakukan mereka secara  special dengan memberikan diskon khusus pada hari-hari special bagi  mereka, misalnya: ulang tahun mereka, ulang tahun pernikahan, dan  lain-lain.</li>\r\n	<li><strong>Email Marketing/ Newsletter</strong>, Anda dapat  memaintain pelanggan Anda dengan mengirimkan email secara berkala yang  isinya mengenai sesuatu hal yang berguna misalnya pengetahuan tentang  produk Anda ataupun informasi tips &amp; trik yang berhubungan dengan  produk Anda.</li>\r\n	<li><strong>Special Promo</strong>, Anda harus mengadakan special  promo dan sangat baik jika Anda memanfaatkan momen yang sedang  berlangsung misalnya: lebaran, natal, tahun baru , hari kasih sayang  (valentine), hallowen dan lain-lain.</li>\r\n	<li><strong>Reward Point</strong>, Anda dapat memberikan point bagi  setiap pembelian yang dilakukan pelanggan Anda, dimana jika mereka  mendapat point dalam jumlah tertentu mereka dapat tukarkan dengan  hadiah.</li>\r\n</ol>\r\nJika ingin dapatkan lebih banyak tips silahkan kunjungi website <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','4 Pilar Kunci Sukses Pemasaran Online ','','inherit','open','open','','69-revision-3','','','2011-01-05 02:44:51','2011-01-05 02:44:51','',69,'http://www.futuremediatrix.com/blog/?p=101',0,'revision','',0),(102,3,'2011-01-05 02:44:33','2011-01-05 02:44:33','Sama halnya bisnis dalam dunia nyata dalam dunia online 3 hal utama  dalam berbisnis adalah mengetahui pasar kita, produk apa yang mereka  suka beli, dan bagaimana cara melakukan pendekatan dengan mereka. Untuk  itu adal  4 langkah awal yang kita lakukan sebelum melakukan bisnis  online, adalah:<!--more-->\r\n<ol>\r\n	<li>Tentukan pasar mana yang Anda ingin bidik.</li>\r\n	<li>Lakukan riset berdasarkan kata kunci apa produk yang dicari oleh  pasar kita di Search Engine anda bisa masuk ke website <a href=\"https://adwords.google.com/select/KeywordToolExternal\" target=\"_blank\">https://adwords.google.com/select/KeywordToolExternal.</a></li>\r\n	<li>Menentukan produk yang kita ingin jual.</li>\r\n	<li>Menentukan tools  yang sesuai dengan produk dan pasar kita,  (apakah lewat website, blog atau dengan social media seperti facebook,  twitter, etc)</li>\r\n</ol>\r\nSebagai pengamat dalam dunia online bisnis saya melihat ada 3 dominasi  pasar di dalam online bisnis, yaitu:\r\n<ol>\r\n	<li><strong>Remaja</strong> (Usia 15-25 tahun), adalah internet user  tertinggi dihampir setiap negara di dunia. Produk yang paling diminati  oleh pasar ini adalah game online, movie (dvd), t-shirt, hobby item,  toys/action figure. Yang menjadi fenomena  adalah industri game online  dari hasil survey seorang pemain game online dapat menghabiskan dari  1  juta sampai 20 juta rupiah untuk sebuah game online yang ia mainkan,  bayangkan dengan jumlah pasar sekitar 100.000 player menjadikan game  online sebuah industry yang cukup menjanjikan di Indonesia.</li>\r\n	<li><strong>Wanita</strong>, adalah pasar yang paling mudah untuk  terprovokasi dengan adalah sebuah trend. Produk yang paling diminati  oleh pasar ini adalah fashion, food dan healthy suplemen. Untuk Fashion  produk yang diminati seperti pakaian, tas, sepatu, jam tangan, etc. Food  yang diminati oleh pasar ini cake, snack, coklat, etc. Healthy suplemen  yang diminati pasar ini adalah suplemen pelangsing, makanan kesehatan,  vitamin, etc. Yang menjadi fenomena ada seorang wanita yang menghabiskan  rata-rata 5 juta sebulannya untuk membeli baju untuk game idol street.</li>\r\n	<li><strong>Online Shopper</strong>, adalah orang-orang dari segala  usia dan golongan yang mereka lebih cenderung untuk membeli apapun lewat  internet. Produk yang diminati oleh pasar ini ada 2 macam yaitu produk  dan jasa. Untuk produk yang paling diminati adalah buku, ebook,  komputer, laptop, kamera dan alat-alat elektronik  lainnya, sedang untuk  Jasa yang paling diminati seperti  tiket pesawat, paket liburan, tiket  bioskop, tiket seminat atau training.</li>\r\n</ol>\r\nSemoga artikel ini dapat bermanfaat bagi Anda yang ingin memulai  melakukan bisnis online. Saya Thomas Joseph (Online Business Consultant)  Ingin mendapat lebih banyak artikel Anda bisa kunjungi website saya di <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Tips Memulai Bisnis Online dengan Memanfaatkan 3 Dominasi Pasar Online','','inherit','open','open','','67-revision-3','','','2011-01-05 02:44:33','2011-01-05 02:44:33','',67,'http://www.futuremediatrix.com/blog/?p=102',0,'revision','',0),(103,3,'2011-01-05 02:44:09','2011-01-05 02:44:09','Media online kini telah menjadi salah satu media yang sangat effektif  dalam melakukan branding, khususnya Social Media yang kita kenal di  dunia online seperti Facebook, Twitter, Kaskus, YouTube, etc.\r\nAda 3 alasan kuat mengapa Social Media sangat effektif, antara lain:<!--more-->\r\n<ol>\r\n	<li>Unlimited Locations: Dapat menjangkau audience di seluruh belahan  dunia manapun.</li>\r\n	<li>Traffic: karena jumlah pengunjungnya yang besar dan loyal.</li>\r\n	<li>Time of Visit: karena waktu yang dihabiskan didalam social media  sangat tinggi.</li>\r\n</ol>\r\nSocial Media Online kini telah dimanfaatkan banyak orang untuk melakukan  personal branding. Selain effektif Social Media bisa dibilang sangatlah  murah hampir tidak memakan biaya. Berikut ini beberapa Tips untuk  membangun personal Branding didengan media Social Media:\r\n<ol>\r\n	<li>Tentukan dulu diri kita ingin dikenal sebagai apa dan dalam bidang  apa, kemudian Anda bikin nickname (julukan) yang matching dengan bidang  Anda tersebut.</li>\r\n	<li>Pilih beberapa Social Media yang cocok dengan target audience  kita, kemudian bikin account personal dan group di Social Media  tersebut.</li>\r\n	<li>Undang beberapa teman yang Anda kenal memiliki massa di Social  Media untuk menjadi moderator group Anda dan minta mereka mengundang  teman-temannya menjadi fans group tersebut.</li>\r\n	<li>Maintain group Anda dengan content-content yang berguna seperti  artikel, tips &amp; trick, free ebook, foto, atau informasi penting  lainnya.</li>\r\n	<li>Buatlah event-event copy darat untuk memperat hubungan Anda  dengan fans Anda, misalnya: dengan acara sharing santai, memberikan  seminar/ training gratis, atau hal-hal lainnya.</li>\r\n	<li>Buat content video diri Anda yang berguna buat orang lain  kemudian upload ke YouTube.</li>\r\n	<li>Yang paling terpenting adalah Anda membangun kepercayaan fans  Anda dengan berprestasi dibidang yang Anda geluti.</li>\r\n</ol>\r\nBerikut ini beberapa tips yang Anda bisa gunakan dalam membangun  personal Branding diri Anda. Semoga berguna dan bermanfaat.\r\n\r\nSalam,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Tips Membangun Personal Branding dengan Memanfaatkan Social Media Online ','','inherit','open','open','','65-revision-5','','','2011-01-05 02:44:09','2011-01-05 02:44:09','',65,'http://www.futuremediatrix.com/blog/?p=103',0,'revision','',0),(104,3,'2011-01-05 02:41:00','2011-01-05 02:41:00','Dunia kini telah berada pada jaman generasi online bahkan bedasarkan  fakta-fakta yang ada sekarang ini kita bisa mengatakan bahwa masa  kejayaan media iklan televisi telah beralih pada media internet dan  sebentar lagi akan masuk ke era web mobile.\r\n\r\nBerdasarkan hasil riset diperkirakan th 2014 penggunaan web akan di  dominasi dengan web mobile. Terbukti  dengan banyaknya orang yang  menggunakan HP untuk mengakses website dan menurut statistic jumlahnya  terus bertambah dari tahun ke tahun, hal ini didukung juga dari  perkembangan teknologi handphone, kini hampir semua HP memiliki  fasilitas GPRS untuk mengakses internet.<!--more-->\r\nHal ini membawa dampak sangat baik bagi dunia usaha karena mereka kini  diberikan banyak alternatif untuk beriklan hemat untuk itu sudah  seharusnya Anda sebagai pemiliki usaha harus mulai jeli dalam memilih  media untuk melakukan promosi, sudah tidak jamannya lagi Anda beriklan  di media-media yang menguras budget Anda.\r\n\r\nKita melihat kenyataan yang ada bahwa kini semua orang telah memiliki  handphone, Anda dapatkan bayangkan jika semua orang dapat mengakses web  perusahaan Anda hanya dengan handphone. Berapa banyak dan mudahnya orang  dapat mengakses web perusahaan Anda ? Dengan demikian tentu mudah untuk  mempromosikan produk Anda, karena semakin banyak orang melihat  informasi produk Anda maka semakin besar kemungkinan orang yang akan  membeli produk Anda.\r\n\r\nMobile Codes dapat menjadi suatu pilihan Anda untuk beriklan. Apa yang  dimaksud Mobile Codes ?  Mobile Codes adalah bentuk code 2 dimensi  dimana ketika orang menfoto dengan aplikasi code reader yang ada  dihandphone maka mereka dapat mengakses informasi yang ada di web mobile  Anda.  Ada beberapa pilihan untuk mobile codes yang saya sarankan  adalah StarCode, kenapa harus StarCode ? Pertama <a href=\"http://www.futuremediatrix.com/services.php?a=18\">StarCode</a> adalah Code pertama didunia yang alogaritmanya dibuat  sehingga semua  jenis code reader dapat membacanya hal ini memudahkan penggunanya karena  jika pengguna telah memiliki code reader di handphonenya dia tidak usah  mendownload lagi, sedang jenis code2 lain sifatnya ekslusif hanya dapat  dibaca oleh code reader keluaran perusahaan tersebut. Bila Anda ingin  tahu lebih jauh Anda dapat melihat diwebsite <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Kemudahan Mengakses Data Perusahaan Lewat Handphone ','','inherit','open','open','','63-revision-3','','','2011-01-05 02:41:00','2011-01-05 02:41:00','',63,'http://www.futuremediatrix.com/blog/?p=104',0,'revision','',0),(105,3,'2011-01-05 02:35:58','2011-01-05 02:35:58','Salah satu kunci sukses dalam dunia pemasaran Online adalah kemampuan  kita membaca peluang dalam sebuah trend yang ada di dunia offline,   mengapa demikian ? Berdasarkan hasil riset internet user memiliki  kecenderungan membeli sesuatu mengikuti trend di dunia offline. Salah  satu contoh bukti nyata ketika trend seminar forex maka pada saat itu  juga penjualan ebook bertema forex di Indonesia meningkat,  ketika trend  seminar internet marketing maka penjualan ebook bertema internet  marketing meningkat, begitu pula ketika jaman masuknya tempat-tempat  fitness di Indonesia maka ebook bertema pembentukan badan, dan yang  berhubungan dengan fitness meningkat, ketika trend BlackBerry maka  penjualan BlackBerry lewat internetpun meningkat tajam.<!--more-->\r\n\r\nBegitu pula ketika kemarin 2 Oktober hari Batik sedunia maka jika Anda  dapat mengantisipasinya dari beberapa hari sebelumnnya maka Anda dapat  menjual Batik lewat Online.\r\n\r\nKarena itu sudah suatu kewajiban seorang Internet Marketer selalu  mengikuti perkembangan Trend  yang ada di dunia offline.  Sama halnya  dengan media-media yang digunakan untuk memasarkan ataupun sekedar  mempromosikan produknya. Jika dulu jaman Indonesia mengalami demam  friendster tentu sangat effektif jika Anda memanfaatkan Friendster  sebagai media promosi Anda, tetapi sekarang trend telah beralih ke  Facebook, 90% pengguna Friendster beralih ke Facebook karena disebabkan  terbukanya Facebook untuk aplikasi open soursce sehingga banyak game2  dan fasilitas yang menarik di dalam facebook. Dan Trend kedepannya  Twitter akan menjadi media yang sepadan dengan Facebook karena  kemudahannya mensharingkan informasi.\r\n\r\nBedasarakan survery saat ini 6 media yang paling effektif dalam menjual  ataupun untuk promosi adalah\r\n1.    Forum (kaskus.us)\r\n2.    Sosial Bookmarking (Facebook, Twitter, etc)\r\n3.    Groups  (Yahoo Groups, Google Groups, etc)\r\n4.    Blog/ SMUO(Sales Pages)\r\n5.    Chat\r\n6.    Portal Berita (lewat artikel yang kita tulis)\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\" target=\"_blank\">www.futuremediatrix.com</a>\r\nthomas@futuremediatrix.com','Trend dan Momentum Sebagai Kunci Pemasaran Online ','','inherit','open','open','','61-revision-2','','','2011-01-05 02:35:58','2011-01-05 02:35:58','',61,'http://www.futuremediatrix.com/blog/?p=105',0,'revision','',0),(106,3,'2011-01-05 02:33:48','2011-01-05 02:33:48','Dunia Online kini telah mengalami perubahan jaman, dari dulunya web  1.0 (Information Web) yang artinya content tersebut diprovide dari si  developer, kini telah berubah menjadi Web 2.0 (User Content Generator)  yang artinya content web diprovide dari user web itu sendiri.\r\n\r\nBerdasarkan riset situs-situs yang memiliki traffic pengunjung tinggi  umumnya adalah web 2.0. Jika kita melihat kesuksesan Facebook maka tidak  bisa dipungkiri lagi bahwa kunci sukses sebuah website adalah kemampuan  web tersebut untuk menyediakan fasilitas untuk sharing dan  berkomunikasi, bukan lagi informasi yang menjadi daya tarik sebaliknya  fasilitas untuk bisa berkomunikasi, berkomunitas, saling berbagi itu  yang menjadi daya tarik utama.<!--more-->\r\n\r\nMelihat bahwa web 2.0 lebih diminati maka lebih dahsyatnya lagi kini web  2.0 telah mengubah berbagai jenis website, seperti website berita yang  dahulu contentnya selalu diprovide dari pihak developer web tersebut  kini berita-berita diprovide dari user sendiri sebagai contoh kongkrit  anda bisa membuka situs www.lintasberita.com, konsep web 2.0 ini telah  membuat website tersebut memiliki traffic cukup baik dibanding portal  berita baru pada umumnya.\r\n\r\nLebih dalam lagi kita melihat Trend web 2.0 yang kini bukan hanya  membawa perubahan didalam dunia public web melainkan dalam dunia bisnis  dan industri kini perusahaan-perusahaan telah mengubah strategi mereka  yang dahulunya hanya membangun sebuah corporate web yang satu arah kini  mereka mulai membangun corporate community website.\r\n\r\nAda berbagai manfaat dan keuntungan sebuah persuahaan membangun web  komunitas, antara lain:\r\n<ol>\r\n	<li>Web komunitas digunakan sebagai sarana memaintain loyalitas dari  konsumen mereka.</li>\r\n	<li>Sebagai wadah untuk menjaga isu yang   beredar tentang  perusahaan mereka baik dari sisi produk ataupun bisnisnya  sendiri.</li>\r\n	<li>Website komunitas dipakai juga untuk menghemat customer service  mereka, karena      pertanyaan-pertanyaan umum dari sisi pelanggan dapat  dijawab didalam website tersebut.</li>\r\n	<li>Website komunitas perusahaan kini juga menjadi sarana bagi  perusahaan untuk      melakukan riset pasar produk apa yang paling  diminati oleh konsumen mereka      sehingga menjadi bahan dalam  menciptakan produk baru mereka.</li>\r\n</ol>\r\nJaman telah berubah web 2.0 kini telah mengubah cara berpikir kebanyakan  web developer di dunia. Klo kita berpikir lebih jauh kenapa web 2.0  dapat berhasil maka kita bisa melihat dari sisi manusianya. Manusia  adalah mahluk sosial yang mereka membutuhkan sarana untuk berkomunikasi  dan berbagi, media yang dulu hanya satu arah kini telah berubah menjadi  media yang dua arah.\r\n\r\nSaya berharap cara pikir ini juga dapat mengubah sistem pendidikan  bangsa kita yang dahulu pendidikan kita adalah sistem pendidikan<strong> diajar</strong> yang artinya sistem pendidikan satu arah kini menjadi  sistem pendidikan <strong>belajar</strong> artinya pendidikan yang  berjalan dua arah.\r\n\r\nSalam,\r\nThomas Joseph\r\n<a title=\"Web &amp; Multimedia Solution\" href=\"http://www.futuremediatrix.com/\" target=\"_blank\">www.futuremediatrix.com</a>','Kini Web Komunitas Jauh Lebih Diminati','','inherit','open','open','','56-revision-3','','','2011-01-05 02:33:48','2011-01-05 02:33:48','',56,'http://www.futuremediatrix.com/blog/?p=106',0,'revision','',0),(107,3,'2011-01-10 15:26:41','2011-01-10 15:26:41','Akhir-akhir ini dunia dikejutkan dengan pembelian sebuah situs  bernama Koprol.com buatan anak Indonesia yang dibeli oleh perusahaan  Yahoo sebesar 100 Juta US$, bahkan mata dunia International  dengan  tiba-tiba langsung tertuju ke Indonesia, apa yang terjadi di Indonesia.  Koprol adalah sebuah situs jejaring social yang dibangun dengan ide  sederhana tetapi dapat diterima oleh netizen di Indonesia.\r\n\r\nSiapa diantara kita yang tidak ingin melihat bangsa Indonesia menjadi  bangsa yang maju dan kaya, tentu kita semuanya mau, tetapi tantangannya  bagaimana caranya, lewat cara seperti apa ? Salah satu cara yang terbaik  memang dengan membangun sebuah Online Bisnis, karena Teknologi Internet  adalah sebuah teknologi informasi yang dapat diakses oleh orang  diseluruh dunia dengan investasi yang terjangkau.<!--more-->\r\nAda 7 Langkah awal dalam membangun Online Business yang harus Anda  lakukan:\r\n\r\n<strong>Set A Clear Goal</strong>\r\n<ol>\r\n	<li>Vision Mission</li>\r\n	<li>Define your Business Concept (B to C or B to B)</li>\r\n	<li>Benefit for your visitor</li>\r\n	<li>Benefit for your sponsor</li>\r\n</ol>\r\n<strong>Develop a Business Plan</strong>\r\n<ol>\r\n	<li>Market Research</li>\r\n	<li>Set your Uniqueness</li>\r\n	<li>Create a Team</li>\r\n	<li>ROI Estimation</li>\r\n	<li>Business Development</li>\r\n</ol>\r\n<strong>Define Your Target Visitor</strong>\r\n<ol>\r\n	<li>Profession</li>\r\n	<li>Social Economy</li>\r\n	<li>Age</li>\r\n</ol>\r\n<strong>Create A Good Website</strong>\r\n<ol>\r\n	<li>User Friendly</li>\r\n	<li>Up-to-date (Technology &amp; Content)</li>\r\n	<li>Good Content</li>\r\n	<li>User Experience</li>\r\n	<li>Good Services</li>\r\n</ol>\r\n<strong>Develop Community for your Influencer</strong>\r\n<ol>\r\n	<li>Social Media (Facebook, twitter, etc)</li>\r\n	<li>Forum (Kaskus, etc)</li>\r\n	<li>Media Partners</li>\r\n</ol>\r\n<strong> Branding &amp; Promotion</strong>\r\n<ol>\r\n	<li>Search Engine Optimization</li>\r\n	<li>Social Media Optimization</li>\r\n	<li>PPC Campaign</li>\r\n	<li>Event Promotion</li>\r\n</ol>\r\n<strong> Maintain your community &amp; customer</strong>\r\n<ol>\r\n	<li>Valuable Newsletter</li>\r\n	<li>Membership</li>\r\n	<li>Reward System</li>\r\n</ol>\r\nSaya sendiri sedang membangun sebuah portal komunitas pariwisata  Indonesia bernama <a href=\"http://www.matawisata.com/\">www.matawisata.com</a>,Tujuannya  adalah untuk memajukan bangsa Indonesia lewat Pariwisata\r\n\r\nGabung di FB: www.facebook.com/matawisata, twitter: @matawisata','Mari Memajukan Bangsa Indonesia Lewat Bisnis Online!','','inherit','open','open','','73-revision-6','','','2011-01-10 15:26:41','2011-01-10 15:26:41','',73,'http://www.futuremediatrix.com/blog/?p=107',0,'revision','',0),(108,3,'2008-12-02 16:00:26','2008-12-02 16:00:26','Can a logo change the defeats  into winnings? The answers can be found after you finish reading this article.\r\n\r\nIf we as human have faces &amp; bodies to be easily recognized, how about the goals? I see logo as the face of a goal; it represents everything that doesn’t have actual visual form. Logo has big influences, e.g.:\r\n<ol>\r\n	<li>Logos influence the life &amp; the end of a company.</li>\r\n	<li>Logos can lift up the employees’ spirit within a company,       or on the other way around, it also can kill it.</li>\r\n	<li>The immensity of its influence that can change       defeats into winnings.</li>\r\n</ol>\r\nBased on my personal experience, I often find that a company that has a bad logo usually doesn’t last long or go bankrupt. Based on the histories, big companies who can be winners are the ones who have a good logo or companies that are renewing it with new goals that is in a line with the time.\r\n\r\nHow to make a good Logo? A good logo is the one that derived from good vision, mission &amp; strategies. A company that can win, is the one that has good vision, mission &amp; strategies. Therefore, the first step in making a logo is to make vision, mission &amp; strategies of the company.\r\n\r\nIn the same view that human have 3 dimensions, which are, body, soul (thoughts) &amp; spirit; logos have visual, strategy &amp; vision. In logos, the spirit dimension is the vision &amp; mission which can’t be seen visually but are the preliminary element of forming the Logo. The Strategy Plan is the Thoughts Dimension while its visual form as the Body Dimension.\r\n\r\nThe logo making process steps is started from the vision mission building stage, then strategy stage which explain how to reach the vision &amp; mission which translated into the logo form.\r\n\r\nStage 1. Vision &amp; Mission\r\n\r\nIn making a vision mission, there  are some important requirements factors that we should know.\r\n<ol>\r\n	<li>The Vision &amp; Mission should have correlation with the business that we make, for example: If we want to build a school, the vision mission is to educate the students.</li>\r\n	<li>The Vision &amp; Mission should be unique, not a copycat of other companies’ nor the competitors. With this uniqueness, then we can compete with the others.</li>\r\n	<li>The Vision &amp; Mission should be positive, never       has negative one.</li>\r\n	<li>The Vision &amp; Mission should not only give external positive impact, but also give internal positive impact if the company should also think The Vision &amp; Mission that can raise the prosperity of its employees.</li>\r\n	<li>The Vision &amp; Mission ideally, not more than 10 items       for the member to remember easily.</li>\r\n	<li>The Vision &amp; Mission should be focused. If not,       the direction won’t be clear enough.</li>\r\n	<li>The Vision &amp; Mission should be derived from the       inputs of other people, so it can be perfected.</li>\r\n</ol>\r\nStage 2. Strategy Plan\r\n\r\nThis strategy is used to get The Vision  &amp; Mission, which are:\r\n<ol>\r\n	<li>Product Strategy, Product should be unique and in line with the The Vision &amp; Mission. Things that we have to consider here are:\r\nThe uniqueness of the product, which is different than  the competitors.</li>\r\n	<li>Added value that we have and others don’t have.</li>\r\n	<li>To unite 2 products that can support each other so that  can have more value.</li>\r\n	<li>Marketing Strategy, there are some that we should       decide:\r\n- Decide the Target market (Segmentation)?\r\n- Decide to choose the Niche Market or the Rare Market\r\n- Decide How to Sell?\r\n- Decide the Customer Service system</li>\r\n	<li>Promotion Strategy, how to appeal people to buy the       products (e.g.: with discounts, etc)</li>\r\n	<li>Nurture Strategy, is the strategy that is used for:\r\n- Improving the Skill &amp; the working Abilities of the  employees to be able to work better.\r\n- Building the Mentality &amp; the Morality of the  employees in working, e.g.: by doing the community prayer in the office.\r\n- Building good relationship among the employees, by giving outbound training &amp; other things can improve the team work &amp; trust one with the others.\r\n- Building Motivation in working so they can keep their working quality consistency, e.g.: by letting them go to motivation seminar, etc.</li>\r\n</ol>\r\nStage 3.  Logo Implementation\r\n\r\nIn the Logo Implementation, there  are 7 steps which are:\r\n<ol>\r\n	<li>Brainstorming, we conclude all the vision &amp; mission &amp; the strategy into one conclusion of the logo concept. Then we write as many keywords as we can that can represent that conclusion.</li>\r\n	<li>Research, from the conclusion that we made, we make a       research to find what are the visual form that best represent it.</li>\r\n	<li>Visual Choice, from all the pictures that we found, we pick which ones that most represent &amp; in a line with the soul of the conclusion that we made earlier.</li>\r\n	<li>Sketching, from the visual form that we picked, we modify it to be simpler &amp; into some alternatives form which we think good.</li>\r\n	<li>Typography, from the visual form, we choose the font that most in a line with the visual logo form, in which still has the connection between the font from with the logo conclusion.</li>\r\n	<li>Coloring, the already set visual form &amp; typography, then we find colors which look up to the logo concept. E.g.: if a bank logo wants to appeal as a trusted bank, they can use blue color to symbolize the Trust.</li>\r\n	<li>Compositing, after colorings, then we see the composition if it is used in the name cards, letters head, are they compatible or not. If it’s not that good, we can do some adjustment such as reducing the font size, etc.</li>\r\n</ol>\r\nBy doing all of these stages, we  will produce a perfect logo which can strengthen the company that I represents.\r\n\r\nThis is the answer of the above  question, “How Logo can change Defeats  into Winnings” because a company that about to be bankrupt, if they do the correct Logo Process, that is started by forming the Vision &amp; Mission, Strategy Plan then the Logo Implementation<a href=\"http://www.articlesfactory.com/\"><img src=\"http://www.articlesfactory.com/pic/x.gif\" border=\"0\" alt=\"Find Article\" /></a>, will resurrect again.','Logo that Change Defeat into Winnings','','publish','open','open','','logo-that-change-defeat-into-winnings','','','2011-01-10 16:07:43','2011-01-10 16:07:43','',0,'http://www.futuremediatrix.com/blog/?p=108',0,'post','',1),(109,3,'2011-01-10 16:01:28','2011-01-10 16:01:28','Can a logo change the defeats  into winnings? The answers can be found after you finish reading this article.\n\nIf we as human have faces &amp; bodies to be easily recognized, how about the goals? I see logo as the face of a goal; it represents everything that doesn’t have actual visual form. Logo has big influences, e.g.:\n<ol>\n	<li>Logos influence the life &amp; the end of a company.</li>\n	<li>Logos can lift up the employees’ spirit within a company,       or on the other way around, it also can kill it.</li>\n	<li>The immensity of its influence that can change       defeats into winnings.</li>\n</ol>\nBased on my personal experience, I often find that a company that has a bad logo usually doesn’t last long or go bankrupt. Based on the histories, big companies who can be winners are the ones who have a good logo or companies that are renewing it with new goals that is in a line with the time.\n\nHow to make a good Logo? A good logo is the one that derived from good vision, mission &amp; strategies. A company that can win, is the one that has good vision, mission &amp; strategies. Therefore, the first step in making a logo is to make vision, mission &amp; strategies of the company.\n\nIn the same view that human have 3 dimensions, which are, body, soul (thoughts) &amp; spirit; logos have visual, strategy &amp; vision. In logos, the spirit dimension is the vision &amp; mission which can’t be seen visually but are the preliminary element of forming the Logo. The Strategy Plan is the Thoughts Dimension while its visual form as the Body Dimension.\n\nThe logo making process steps is started from the vision mission building stage, then strategy stage which explain how to reach the vision &amp; mission which translated into the logo form.\n\nStage 1. Vision &amp; Mission\n\nIn making a vision mission, there  are some important requirements factors that we should know.\n<ol>\n	<li>The Vision &amp; Mission should have correlation with the business that we make, for example: If we want to build a school, the vision mission is to educate the students.</li>\n	<li>The Vision &amp; Mission should be unique, not a copycat of other companies’ nor the competitors. With this uniqueness, then we can compete with the others.</li>\n	<li>The Vision &amp; Mission should be positive, never       has negative one.</li>\n	<li>The Vision &amp; Mission should not only give external positive impact, but also give internal positive impact if the company should also think The Vision &amp; Mission that can raise the prosperity of its employees.</li>\n	<li>The Vision &amp; Mission ideally, not more than 10 items       for the member to remember easily.</li>\n	<li>The Vision &amp; Mission should be focused. If not,       the direction won’t be clear enough.</li>\n	<li>The Vision &amp; Mission should be derived from the       inputs of other people, so it can be perfected.</li>\n</ol>\nStage 2. Strategy Plan\n\nThis strategy is used to get The Vision  &amp; Mission, which are:\n<ol>\n	<li>Product Strategy, Product should be unique and in line with the The Vision &amp; Mission. Things that we have to consider here are:\nThe uniqueness of the product, which is different than  the competitors.</li>\n	<li>Added value that we have and others don’t have.</li>\n	<li>To unite 2 products that can support each other so that  can have more value.</li>\n	<li>Marketing Strategy, there are some that we should       decide:\n- Decide the Target market (Segmentation)?\n- Decide to choose the Niche Market or the Rare Market\n- Decide How to Sell?\n- Decide the Customer Service system</li>\n	<li>Promotion Strategy, how to appeal people to buy the       products (e.g.: with discounts, etc)</li>\n	<li>Nurture Strategy, is the strategy that is used for:\n- Improving the Skill &amp; the working Abilities of the  employees to be able to work better.\n- Building the Mentality &amp; the Morality of the  employees in working, e.g.: by doing the community prayer in the office.\n- Building good relationship among the employees, by giving outbound training &amp; other things can improve the team work &amp; trust one with the others.\n- Building Motivation in working so they can keep their working quality consistency, e.g.: by letting them go to motivation seminar, etc.</li>\n</ol>\nStage 3.  Logo Implementation\n\nIn the Logo Implementation, there  are 7 steps which are:\n<ol>\n	<li>Brainstorming, we conclude all the vision &amp; mission &amp; the strategy into one conclusion of the logo concept. Then we write as many keywords as we can that can represent that conclusion.</li>\n	<li>Research, from the conclusion that we made, we make a       research to find what are the visual form that best represent it.</li>\n	<li>Visual Choice, from all the pictures that we found, we pick which ones that most represent &amp; in a line with the soul of the conclusion that we made earlier.</li>\n	<li>Sketching, from the visual form that we picked, we modify it to be simpler &amp; into some alternatives form which we think good.</li>\n	<li>Typography, from the visual form, we choose the font that most in a line with the visual logo form, in which still has the connection between the font from with the logo conclusion.</li>\n	<li>Coloring, the already set visual form &amp; typography, then we find colors which look up to the logo concept. E.g.: if a bank logo wants to appeal as a trusted bank, they can use blue color to symbolize the Trust.</li>\n	<li>Compositing, after colorings, then we see the composition if it is used in the name cards, letters head, are they compatible or not. If it’s not that good, we can do some adjustment such as reducing the font size, etc.</li>\n</ol>\nBy doing all of these stages, we  will produce a perfect logo which can strengthen the company that I represents.\n\nThis is the answer of the above  question, “How Logo can change Defeats  into Winnings” because a company that about to be bankrupt, if they do the correct Logo Process, that is started by forming the Vision &amp; Mission, Strategy Plan then the Logo Implementation<a href=\"http://www.articlesfactory.com/\"><img src=\"http://www.articlesfactory.com/pic/x.gif\" border=\"0\" alt=\"Find Article\" /></a>, will resurrect again.','Logo that Change Defeat into Winnings','','inherit','open','open','','108-revision','','','2011-01-10 16:01:28','2011-01-10 16:01:28','',108,'http://www.futuremediatrix.com/blog/?p=109',0,'revision','',0),(110,3,'2009-09-14 16:09:44','2009-09-14 16:09:44','Do you want to know the powerful key of the Logo for your Business? Now you imagine if logo as a CEO of the company, the first thing he would say “Please don’t change me, I’m here for long time!” If you observe the logo you will find the very interesting character of the logo. First you will find the silent message that represents your company and its products and services. Then the most essential thing of the Logo is the spirit of your business life. Given such an important role, shouldn’t the design of a logo be given services consideration during the development of a company’s strategic plan?\r\n\r\nThinking in long term, what then some of the issues to address? Positioning of a product or service in the proper category is the most important in planner’s minds when a product or services is just introduced. Advertising themes and campaigns consider effective positioning in the desired category in be the most urgent objective.\r\n\r\nPositioning is the process of creating a specific perception of a product, service a company’s attributes in the mind of a desired consumer goal. An advertising theme positions a product or service to utter to a particular segment of the population, a segment that is known to have a need with those attributes.\r\n\r\nEach group of people (different of age, income and geographic) has different needs and will respond to product they feel will fill those needs. An effective, particular developed logo can subliminally communicate the capability to perform better than competitive products.\r\n\r\nDesign of a company or product logo should not be labeled on to an advertising campaign at the end of the planning process. It deserves to be well considered and integrated into the body of the campaign; it should not be the tail of the dog. A good logo is developed at the front and, the part that inspired!\r\n\r\nPlanners should communicate to the graphic designer certain key information about what the company or product targets are. They have to pass in to the artist a demographic picture of their target consumer age, income, where they live. All of these factors are coming along with the strategic planning process.\r\n\r\nLogo work’s unique development process enables the number of logo interpretations for an individual product, service or company. Through convergence of ideas, take from some different artist, logo design choices are optimized and it is to good to make a choice one or more that best communicate the desire positioning for the product or service.\r\n\r\nIn choosing a logo, we should be around for as long a time, looking for it everywhere, emblazoned on everything, it can be either a joy or eyesore.\r\n\r\nSome logos have survived through ravages of time they are still effective at transmitting a well-established corporate image. Passing through many generations, the Rock of Gibraltar logo still lends its strengths to AIG; the Mac Donald’s logo keep its great taste, BMW and IBM logos still drive their products in right direction.\r\n\r\nPeriodically, every business planner should examine his company’s logo to ensure if they are effective represent his company and his company’s products or services in this moving world. Sometimes we need modification<a href=\"http://www.articlesfactory.com/\"><img src=\"http://www.articlesfactory.com/pic/x.gif\" border=\"0\" alt=\"Free Articles\" /></a>, revisualization new graphic could be employed to ensure greater effectiveness without changing the basic message the original logo was designed to transmit.\r\n','The Powerful Key of the Logo for Your Business','','publish','open','open','','the-powerful-key-of-the-logo-for-your-business','','','2011-01-11 05:24:39','2011-01-11 05:24:39','',0,'http://www.futuremediatrix.com/blog/?p=110',0,'post','',1),(111,3,'2011-01-10 16:10:46','2011-01-10 16:10:46','','The Powerful Key of the Logo for Your Business','','inherit','open','open','','110-revision','','','2011-01-10 16:10:46','2011-01-10 16:10:46','',110,'http://www.futuremediatrix.com/blog/?p=111',0,'revision','',0),(112,3,'2008-09-10 16:11:34','2008-09-10 16:11:34','Most of us think a logo is just simple thing. However logo actually is very essential in today business if you could understand the real hidden strength of a logo. Logo is a graphical element that its logotype could form a trademark and commercial brand. It will give a silence message to the management of a company. It also speaks to it’s customer about the company and products or services. Brand image is so essential in business which often the success of a product depends solely on it.\r\n\r\nBesides, a logo is used as identification of company, with it’s shapes, designs, fonts etc. It’s images will inspire people and certainly give a better understanding of a company or organization.\r\n\r\nIn the ancient ages before people recognize the word ‘logo’, they used symbol to identify their group, they used drawing, color, shapes etc. They believe that it could inspire and give a spirit for people belonged to the group.\r\n\r\nThen in the thirteenth century, logo used to trademarks for traders and merchants. Today there are many corporations, products, services, agencies and other entities using a logo for represent their vision and value ingredient.\r\n\r\nFrom my experience as a logo designer, I have conclusion there are 3 kind of logo type:\r\n1. The logo represent for your vision mission.\r\n2. The logo represent for your branding name.\r\n3. The logo represent for your product.\r\nIf there any logo has represent the all of them, that is the perfectly logo.\r\n\r\nThe emergence of the information age changed the face of logos and logo design. Today, the general public has become increasingly aware of visual symbols, especially those used as trademarks. It is important that the company logo look professional. Company logos are the face of the business, not only to the public, but to its employees and the company itself. Logos have become the front line of the company<a href=\"http://www.articlesfactory.com/submit.html\"><img src=\"http://www.articlesfactory.com/pic/x.gif\" border=\"0\" alt=\"Article Submission\" /></a>, the corporate identity.','Expert Logo Designing Guide For Noobs!','','publish','open','open','','expert-logo-designing-guide-for-noobs','','','2011-01-11 05:24:08','2011-01-11 05:24:08','',0,'http://www.futuremediatrix.com/blog/?p=112',0,'post','',0),(113,3,'2011-01-10 16:13:36','2011-01-10 16:13:36','Most of us think a logo is just simple thing. However logo actually is very essential in today business if you could understand the real hidden strength of a logo. Logo is a graphical element that its logotype could form a trademark and commercial brand. It will give a silence message to the management of a company. It also speaks to it’s customer about the company and products or services. Brand image is so essential in business which often the success of a product depends solely on it.\n\nBesides, a logo is used as identification of company, with it’s shapes, designs, fonts etc. It’s images will inspire people and certainly give a better understanding of a company or organization.\n\nIn the ancient ages before people recognize the word ‘logo’, they used symbol to identify their group, they used drawing, color, shapes etc. They believe that it could inspire and give a spirit for people belonged to the group.\n\nThen in the thirteenth century, logo used to trademarks for traders and merchants. Today there are many corporations, products, services, agencies and other entities using a logo for represent their vision and value ingredient.\n\nFrom my experience as a logo designer, I have conclusion there are 3 kind of logo type:\n1. The logo represent for your vision mission.\n2. The logo represent for your branding name.\n3. The logo represent for your product.\nIf there any logo has represent the all of them, that is the perfectly logo.\n\nThe emergence of the information age changed the face of logos and logo design. Today, the general public has become increasingly aware of visual symbols, especially those used as trademarks. It is important that the company logo look professional. Company logos are the face of the business, not only to the public, but to its employees and the company itself. Logos have become the front line of the company<a href=\"http://www.articlesfactory.com/submit.html\"><img src=\"http://www.articlesfactory.com/pic/x.gif\" border=\"0\" alt=\"Article Submission\" /></a>, the corporate identity.','Expert Logo Designing Guide For Noobs!','','inherit','open','open','','112-revision','','','2011-01-10 16:13:36','2011-01-10 16:13:36','',112,'http://www.futuremediatrix.com/blog/?p=113',0,'revision','',0),(116,3,'2011-01-10 16:11:20','2011-01-10 16:11:20','Do you want to know the powerful key of the Logo for your Business? Now you imagine if logo as a CEO of the company, the first thing he would say “Please don’t change me, I’m here for long time!” If you observe the logo you will find the very interesting character of the logo. First you will find the silent message that represents your company and its products and services. Then the most essential thing of the Logo is the spirit of your business life. Given such an important role, shouldn’t the design of a logo be given services consideration during the development of a company’s strategic plan?\r\n\r\nThinking in long term, what then some of the issues to address? Positioning of a product or service in the proper category is the most important in planner’s minds when a product or services is just introduced. Advertising themes and campaigns consider effective positioning in the desired category in be the most urgent objective.\r\n\r\nPositioning is the process of creating a specific perception of a product, service a company’s attributes in the mind of a desired consumer goal. An advertising theme positions a product or service to utter to a particular segment of the population, a segment that is known to have a need with those attributes.\r\n\r\nEach group of people (different of age, income and geographic) has different needs and will respond to product they feel will fill those needs. An effective, particular developed logo can subliminally communicate the capability to perform better than competitive products.\r\n\r\nDesign of a company or product logo should not be labeled on to an advertising campaign at the end of the planning process. It deserves to be well considered and integrated into the body of the campaign; it should not be the tail of the dog. A good logo is developed at the front and, the part that inspired!\r\n\r\nPlanners should communicate to the graphic designer certain key information about what the company or product targets are. They have to pass in to the artist a demographic picture of their target consumer age, income, where they live. All of these factors are coming along with the strategic planning process.\r\n\r\nLogo work’s unique development process enables the number of logo interpretations for an individual product, service or company. Through convergence of ideas, take from some different artist, logo design choices are optimized and it is to good to make a choice one or more that best communicate the desire positioning for the product or service.\r\n\r\nIn choosing a logo, we should be around for as long a time, looking for it everywhere, emblazoned on everything, it can be either a joy or eyesore.\r\n\r\nSome logos have survived through ravages of time they are still effective at transmitting a well-established corporate image. Passing through many generations, the Rock of Gibraltar logo still lends its strengths to AIG; the Mac Donald’s logo keep its great taste, BMW and IBM logos still drive their products in right direction.\r\n\r\nPeriodically, every business planner should examine his company’s logo to ensure if they are effective represent his company and his company’s products or services in this moving world. Sometimes we need modification<a href=\"http://www.articlesfactory.com/\"><img src=\"http://www.articlesfactory.com/pic/x.gif\" border=\"0\" alt=\"Free Articles\" /></a>, revisualization new graphic could be employed to ensure greater effectiveness without changing the basic message the original logo was designed to transmit.\r\n','The Powerful Key of the Logo for Your Business','','inherit','open','open','','110-revision-2','','','2011-01-10 16:11:20','2011-01-10 16:11:20','',110,'http://www.futuremediatrix.com/blog/?p=116',0,'revision','',0),(121,3,'2011-01-24 03:23:50','2011-01-24 03:23:50','[caption id=\"attachment_130\" align=\"alignnone\" width=\"300\" caption=\"mobile vs desktop\"]<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/01/mobile-chart1.png\"><img class=\"size-medium wp-image-130\" title=\"mobile vs desktop\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/01/mobile-chart1-300x225.png\" alt=\"mobile vs desktop\" width=\"300\" height=\"225\" /></a>[/caption]\r\n\r\nBrowsing through mobile devices has now become the world\'s netizens lifestyle and a very surprising in a survey by the growth of mobile internet users is very high far exceeded growth in desktop and Internet users is estimated in 2014 mobile internet user number will be higher, this is a phenomenon that must be realized by all owners of sites in the world so they must quickly develop their websites to the mobile version or they will die.\r\nThere are 4 reasons why people prefer to access the Internet through mobile devices compared to desktop:\r\n<ol>\r\n	<li>Mobile Internet always provides a better solution to the users because they can go anywhere without being pegged in one place.</li>\r\n	<li>Mobile Device Technology now allows many functions within a single device can perform almost all functions of a desktop computer. More than that we can use to call friends, surf the Internet, chat, entertainment, e-mail.</li>\r\n	<li>Surely we can save much time by browsing with mobile devices than desktops.</li>\r\n	<li>And most importantly we can respond quickly email us anytime anywhere that is not possible we can do when we use the computer desktop.\r\nEspecially with the race of the players in the world in creating devices that advanced mobile devices and allow a user in browsing, this becomes a very strong influence in growing developments in the mobile web world.</li>\r\n</ol>\r\nThere are several reasons why we must strengthen the current Go Mobile:\r\n<ol>\r\n	<li>Web version of the desktop when opened with mobile devices is very uncomfortable because they are made for the desktop version with a large screen size so that when accessed with mobile devices is not good looks could be too small or it could be too much scrolling.</li>\r\n	<li>Google Mobile they index the web content that is not the mobile version of web versions of the desktop. This becomes a major requirement that every website should now have a mobile version.</li>\r\n	<li> Based on a survey conducted by 300 000 users of Opera Mini was the number of women more. Because the age of purchase decisions now more dominated by the Eve of course this is the reason the company\'s mandatory e-commerce has a mobile version so as not to lose the market.</li>\r\n	<li>Some people are accessing the mobile web every day, according to data 1 / 5 of Americans (U.S.) to access the mobile web every day.</li>\r\n	<li>Mobile ad spending will surpass $ 6.5 billion in 2012. Ad spending is an indicator for the status of an industry. There is a chance to glance at the mobile web business to achieve revenue from mobile advertising products. And that\'s one that will be the trend in the mobile web.</li>\r\n	<li>The number of mobile phones worldwide is estimated that there are 2 billion mobile phone. This figure shows how big the mobile web market in the world, where in Indonesia alone has now reached 100 million phones in circulation in Indonesia and expected to reach 120 million figure in 2010</li>\r\n</ol>\r\nOf all the explanations above we can see how important it is that we have the mobile web. Now the decision all in your hand, whether we want to want to develop our site into the mobile version, or we will be outdated and then will die.','Go Mobile now or Die','','publish','open','open','','go-mobile-now-or-die','','','2011-02-07 10:22:57','2011-02-07 10:22:57','',0,'http://www.futuremediatrix.com/blog/?p=121',0,'post','',0),(119,3,'2011-01-12 05:11:28','2011-01-12 05:11:28','There are some things we must consider in making a mobile application include:\r\n<ol>\r\n	<li><strong>Platform:</strong> Make a mobile application platform in accordance with the devices that are used by your target audience. The first step is to determine the classand the ethnography of your target consumer.</li>\r\n	<li><strong>Distribution</strong>: Use a distribution channel that allows prospective users you downloadyour application.</li>\r\n	<li><strong>Engagement:</strong> Build your application with the user engagement by makingthe features according to your users.</li>\r\n	<li><strong>User Interface:</strong> Design the User Interface application as easy as possible and user friendlyapplication tailored to the user who you are.</li>\r\n	<li><strong>Optimization:</strong> Optimize your capacity as much as possible so that the file of your application is not large and can be easily downloaded by the prospective users of your application.</li>\r\n	<li><strong>Power Efficient:</strong> Make a power-efficient application so your users can not use your application in along time without running out of their batteries.</li>\r\n</ol>\r\nThese are 6 essential factor in making a mobile application I hope useful for your friends. If you want more articles can visit my blog at www.futuremediatrix.com/blog','6 essential factor to create a Mobile Application','','publish','open','open','','6-essential-factor-to-create-a-mobile-application','','','2011-01-12 05:11:28','2011-01-12 05:11:28','',0,'http://www.futuremediatrix.com/blog/?p=119',0,'post','',2),(120,3,'2011-01-12 05:09:37','2011-01-12 05:09:37','There are some things we must consider in making a mobile application include:\n<ol>\n	<li><strong>Platform:</strong> Make a mobile application platform in accordance with the devices that are used by your target audience. The first step is to determine the classand the ethnography of your target consumer.</li>\n	<li><strong>Distribution</strong>: Use a distribution channel that allows prospective users you downloadyour application.</li>\n	<li><strong>Engagement:</strong> Build your application with the user engagement by makingthe features according to your users.</li>\n	<li><strong>User Interface:</strong> Design the User Interface application as easy as possible and user friendlyapplication tailored to the user who you are.</li>\n	<li><strong>Optimization:</strong> Optimize your capacity as much as possible so that the file of your application is not large and can be easily downloaded by the prospective users of your application.</li>\n	<li><strong>Power Efficient:</strong> Make a power-efficient application so your users can not use your application in along time without running out of their batteries.</li>\n</ol>\nThese are 6 essential factor in making a mobile application I hope useful for your friends. If you want more articles can visit my blog at www.futuremediatrix.com/blog','6 essential factor to create a Mobile Application','','inherit','open','open','','119-revision','','','2011-01-12 05:09:37','2011-01-12 05:09:37','',119,'http://www.futuremediatrix.com/blog/?p=120',0,'revision','',0),(122,3,'2011-01-24 03:15:49','2011-01-24 03:15:49','Browsing through mobile devices has now become the world\'s netizens lifestyle and a very surprising in a survey by the growth of mobile internet users is very high far exceeded growth in desktop and Internet users is estimated in 2014 mobile internet user number will be higher, this is a phenomenon that must be realized by all owners of sites in the world so they must quickly develop their websites to the mobile version or they will die.\nThere are 4 reasons why people prefer to access the Internet through mobile devices compared to desktop:\n<ol>\n	<li>Mobile Internet always provides a better solution to the users because they can go anywhere without being pegged in one place.</li>\n	<li>Mobile Device Technology now allows many functions within a single device can perform almost all functions of a desktop computer. More than that we can use to call friends, surf the Internet, chat, entertainment, e-mail.</li>\n	<li>Surely we can save much time by browsing with mobile devices than desktops.</li>\n	<li>And most importantly we can respond quickly email us anytime anywhere that is not possible we can do when we use the computer desktop.\nEspecially with the race of the players in the world in creating devices that advanced mobile devices and allow a user in browsing, this becomes a very strong influence in growing developments in the mobile web world.</li>\n</ol>\nThere are several reasons why we must strengthen the current Go Mobile:\n<ol>\n	<li>Web version of the desktop when opened with mobile devices is very uncomfortable because they are made for the desktop version with a large screen size so that when accessed with mobile devices is not good looks could be too small or it could be too much scrolling.</li>\n	<li>Google Mobile they index the web content that is not the mobile version of web versions of the desktop. This becomes a major requirement that every website should now have a mobile version.</li>\n	<li> Based on a survey conducted by 300 000 users of Opera Mini was the number of women more. Because the age of purchase decisions now more dominated by the Eve of course this is the reason the company\'s mandatory e-commerce has a mobile version so as not to lose the market.</li>\n	<li>Some people are accessing the mobile web every day, according to data 1 / 5 of Americans (U.S.) to access the mobile web seitap day.</li>\n	<li>Mobile ad spending will surpass $ 6.5 billion in 2012. Ad spending is an indicator for the status of an industry. There is a chance to glance at the mobile web business to achieve revenue from mobile advertising products. And that\'s one that will be the trend in the mobile web.</li>\n	<li>The number of mobile phones worldwide is estimated that there are 2 billion mobile phone. This figure shows how big the mobile web market in the world, where in Indonesia alone has now reached 100 million phones in circulation in Indonesia and expected to reach 120 million figure in 2010</li>\n</ol>\nOf all the explanations above we can see how important it is that we have the mobile web. Now the decision all in your hand, whether we want to want to develop our site into the mobile version, or we will be outdated and then will die.','Go Mobile now or Die','','inherit','open','open','','121-revision','','','2011-01-24 03:15:49','2011-01-24 03:15:49','',121,'http://www.futuremediatrix.com/blog/?p=122',0,'revision','',0),(126,3,'2011-01-24 03:29:15','2011-01-24 03:29:15','','features_biggerpicture_display_20101020','','inherit','open','open','','features_biggerpicture_display_20101020','','','2011-01-24 03:29:15','2011-01-24 03:29:15','',0,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/01/features_biggerpicture_display_20101020.jpg',0,'attachment','image/jpeg',0),(127,3,'2011-01-24 03:30:36','2011-01-24 03:30:36','','pdf-CS-C7MKP','','inherit','open','open','','pdf-cs-c7mkp','','','2011-01-24 03:30:36','2011-01-24 03:30:36','',0,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/01/pdf-CS-C7MKP.jpg',0,'attachment','image/jpeg',0),(128,3,'2011-01-24 03:31:53','2011-01-24 03:31:53','','mobile-chart2','','inherit','open','open','','mobile-chart2','','','2011-01-24 03:31:53','2011-01-24 03:31:53','',121,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/01/mobile-chart2.gif',0,'attachment','image/gif',0),(129,3,'2011-01-24 03:32:00','2011-01-24 03:32:00','','mobile-chart','','inherit','open','open','','mobile-chart','','','2011-01-24 03:32:00','2011-01-24 03:32:00','',121,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/01/mobile-chart.png',0,'attachment','image/png',0),(130,3,'2011-01-24 03:32:46','2011-01-24 03:32:46','mobile vs desktop growth chart','mobile vs desktop','mobile vs desktop','inherit','open','open','','mobile-chart-2','','','2011-01-24 03:32:46','2011-01-24 03:32:46','',121,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/01/mobile-chart1.png',0,'attachment','image/png',0),(131,3,'2011-01-24 03:23:50','2011-01-24 03:23:50','Browsing through mobile devices has now become the world\'s netizens lifestyle and a very surprising in a survey by the growth of mobile internet users is very high far exceeded growth in desktop and Internet users is estimated in 2014 mobile internet user number will be higher, this is a phenomenon that must be realized by all owners of sites in the world so they must quickly develop their websites to the mobile version or they will die.\r\nThere are 4 reasons why people prefer to access the Internet through mobile devices compared to desktop:\r\n<ol>\r\n	<li>Mobile Internet always provides a better solution to the users because they can go anywhere without being pegged in one place.</li>\r\n	<li>Mobile Device Technology now allows many functions within a single device can perform almost all functions of a desktop computer. More than that we can use to call friends, surf the Internet, chat, entertainment, e-mail.</li>\r\n	<li>Surely we can save much time by browsing with mobile devices than desktops.</li>\r\n	<li>And most importantly we can respond quickly email us anytime anywhere that is not possible we can do when we use the computer desktop.\r\nEspecially with the race of the players in the world in creating devices that advanced mobile devices and allow a user in browsing, this becomes a very strong influence in growing developments in the mobile web world.</li>\r\n</ol>\r\nThere are several reasons why we must strengthen the current Go Mobile:\r\n<ol>\r\n	<li>Web version of the desktop when opened with mobile devices is very uncomfortable because they are made for the desktop version with a large screen size so that when accessed with mobile devices is not good looks could be too small or it could be too much scrolling.</li>\r\n	<li>Google Mobile they index the web content that is not the mobile version of web versions of the desktop. This becomes a major requirement that every website should now have a mobile version.</li>\r\n	<li> Based on a survey conducted by 300 000 users of Opera Mini was the number of women more. Because the age of purchase decisions now more dominated by the Eve of course this is the reason the company\'s mandatory e-commerce has a mobile version so as not to lose the market.</li>\r\n	<li>Some people are accessing the mobile web every day, according to data 1 / 5 of Americans (U.S.) to access the mobile web seitap day.</li>\r\n	<li>Mobile ad spending will surpass $ 6.5 billion in 2012. Ad spending is an indicator for the status of an industry. There is a chance to glance at the mobile web business to achieve revenue from mobile advertising products. And that\'s one that will be the trend in the mobile web.</li>\r\n	<li>The number of mobile phones worldwide is estimated that there are 2 billion mobile phone. This figure shows how big the mobile web market in the world, where in Indonesia alone has now reached 100 million phones in circulation in Indonesia and expected to reach 120 million figure in 2010</li>\r\n</ol>\r\nOf all the explanations above we can see how important it is that we have the mobile web. Now the decision all in your hand, whether we want to want to develop our site into the mobile version, or we will be outdated and then will die.','Go Mobile now or Die','','inherit','open','open','','121-revision-2','','','2011-01-24 03:23:50','2011-01-24 03:23:50','',121,'http://www.futuremediatrix.com/blog/?p=131',0,'revision','',0),(192,3,'2011-08-18 06:04:26','2011-08-18 06:04:26','Digital Marketing adalah cara marketing untuk sebuah brand atau produk menggunakan media digital. Yang termasuk Media Digital antara lain adalah : Television, Radio, Internet, Mobile, Social Media dan berbagai media digital media lainnya, dimana teknik-teknik internet marketing termasuk dalam kategori Digital Marketing.\r\n\r\nApa yang menjadi kelebihan Digital Marketing dibandingkan Conventional Marketing yang lebih mengandalkan pemasaran offline seperti door to door, penyebaran marketing kit seperti (brosur, leafet dan poster), billboard, iklan media cetak seperti (Koran, majalah, dll) telemarketing lewat telpon. Bisa dibilang Digital Marketing menggunakan tools yang dapat mengefektifkan kinerja pemasaran Anda, bayangkan dengan website dan social media maka kita bisa menjangkau pemasaran ke seluruh belahan dunia tanpa dengan mudah, bayangkan bila Anda menggunakan media conventional maka effort yang Anda butuhkan lebih besar untuk menjangkau pasar yang begitu besar.\r\n\r\nDigital Marketing kini yang sangat populer di dunia adalah pemasaran online lewat website dan social media karena teknik pemasaran ini memiliki nilai demokrasi karena memberikan keleluasaan waktu bagi target audience kita untuk membaca promosi kita. Bayangkan seringkali kita diberikan brosur di Mall-Mall dan karena kita belum membutuhkannya maka seringkali brosur itu kita buang sehingga terjadi pemborosan resource pada jenis pemasaran conventional, demikian dengan pemasaran langsung door to door seringkali para sales menawarkan kita pada waktu yang kurang tepat, bahkan untuk pemasaran telemarketing seringkali kita menerima penawaran kartu kredit ataupun produk investasi pada waktu yang kurang tepat sehingga kita merasa terganggu.\r\n\r\nKita harus berterima kasih pada digital marketing  bayangkan apabila semua perusahaan menerapkan metode digital marketing maka kita diberikan kebebasan dan kita tidak  lagi tergganggu oleh para sales produk/ brand, selain itu digital marketing memiliki nilai eco friendly karena sifatnya yang paperless, bayangkan bila semua dari kita menggunakan metode digital marketing berapa banyak pohon yang kita bisa hemat di dunia ini.\r\n\r\n<strong>Kunci Sukses Digital Marketing adalah Content Promosi Anda\r\n</strong>Sebenarnya digital marketing maupun conventional marketing semuanya adalah metode marketing keduanya sama-sama memerlukan content marketing yang benar-benar sesuai dengan target market.','Apa itu Digital Marketing ?','','publish','open','open','','apa-itu-digital-marketing','','','2011-08-18 06:04:26','2011-08-18 06:04:26','',0,'http://www.futuremediatrix.com/blog/?p=192',0,'post','',0),(185,3,'2011-05-14 16:33:11','2011-05-14 16:33:11','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/05/SiapaBilangJualanHarusBeriklan.jpg\"><img class=\"alignnone size-full wp-image-304\" title=\"SiapaBilangJualanHarusBeriklan\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/05/SiapaBilangJualanHarusBeriklan.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nBuat kebanyakan orang mereka merasa bahwa untuk memasarkan produk mereka harus beriklan baik dengan iklan televise, media cetak maupun online, hal ini memang bisa dibilang cara yang efektif  di era informasi era 90an dimana orang haus akan informasi dan iklan yang dapat memberikan informasi secara berkala dapat membentuk cara berpikir masyarakat sebagai contoh budaya mandi memakai sabun yang diciptakan dari komunikasi pemasaran unilever atau budaya mencuci rambut pakai shampoo karena dari komunikasi pemasaran P&amp;G.\r\n\r\nTetapi  sekarang semua orang melakukan hal yang sama sehingga kini kita memasuki era kebanyakan informasi (iklan). Kini orang telah muak dengan yang namanya iklan, bahkan kini para pengiklan telah memanfaatkan nomer telpon pribadi untuk beriklan.\r\n\r\nSehingga kini seringkali kita menerima telpon dari orang yang tidak kita harapkan seperti telpon dari sales kartu kredit, sales kta ataupun penawaran investasi, terkadang karena membuat kita tidak bisa bekerja akhirnya malah kita  yang harus mematikan handphone kita, hal ini jelas-jelas melanggar privacy seseorang. Di US sendiri terdapat gerakan Do-Not-Call dan lebih dari 81% no telpon terdaftar, sehingga bila terdapat pemasar yang tanpa ijin menelpon maka mereka bisa melaporkannya kepada pihak yang berwajib.\r\n<strong>Yang mungkin menjadi pertanyaan Anda adakah cara yang lebih beradab untuk jualan tanpa iklan ?</strong>\r\n\r\nAda 5 cara jitu yang dapat dilakukan untuk jualan tanpa beriklan antara lain:\r\n<ol>\r\n	<li><strong>Menciptakan Komunitas yang setia (Creating the Loyal      Community) </strong>Life style manusia cara mencari informasi kini telah berubah yaitu dahulu      yang mayoritas dengan membaca surat kabar dan televisi kini telah bergeser      digantikan oleh web dan mobile. Dan bertumbuhnya social media seperti facebook      dan twitter mengubah cara komunikasi yang tadinya satu arah menjadi 2 arah.      Kita dapat membangun sebuah komunitas online yang mana terintegrasi dengan      group-group yang kita buat didalam social media. Dengan membangun      komunitas ini kita dapat membangun komunikasi 2 arah antara produsen dan      pelanggan dengan demikian kita dapat lebih mengenal profil dari pelanggan      kita.</li>\r\n	<li><strong>Menciptakan Budaya dengan Inovasi Produk </strong>Dengan kemajuan digital kita dapat menciptakan sebuah inovasi untuk memberikan nilai tambah pada produk kita, saya ambil contoh apa yang dilakukan oleh nike bekerja sama dengan apple yang mengeluarkan nike plus tahun 2006, produk ini adalah sepatu lari yang dipasang sebuah chip yang terkoneksi oleh Ipod dimana ketika seseorang yang memakai sepatu itu dapat memprogram latihan mereka sesuai target yang ingin mereka capai, dengan sepatu ini maka mereka dapat melihat perkembangan dari latihan mereka, bahkan yang menariknya terdapat keluar suara dari Ipod mereka untuk memberikan motivasi setelah mereka telah mencapai jarak tertentu.  Alhasil terciptalah sebuah budaya baru bagi para pemakai sepatu yang para penggunanya bila tidak memakai sepatu ini mereka malas untuk latihan.</li>\r\n	<li><strong>Menciptakan Ikatan Emosi dengan pelanggan (Creating the      Emotional Bonding with our customer) </strong>Cara ampuh lainnya untuk membuat pelanggan kita loyal adalah dengan menciptakan ikatan emosi dengan pelanggannya. Banyak yang dapat kita lakukan salah satunya kita dapat memanfaatkan social media ataupun social games untuk menciptakan emosi dengan pelanggan.</li>\r\n	<li><strong>Memberikan Pemasaran Penuh Makna dengan Inovasi </strong>Kita dapat menciptakan application untuk memberikan nilai tambah. Misalnya sebuah bank sebuah Financial Planner apps (apps = singkatan dari application istilah yang dipopulerkan Steve Jobs) untuk membantu membuat financial planner mereka, membantu orang dalam mengarahkan tabungan sesuai dengan tujuan dia menabung  karena tiap orang pasti berbeda tujuan ada yang untuk modal usaha, ada yang untuk pernikahan, ada yang untuk membeli rumah, ada yang untuk tabungan sekolah anak, dan lain-lain.</li>\r\n	<li><strong>Sistem Penghargaan Pelanggan yang Adil </strong>Coba kita cermati setiap kita pergi ke sebuah café, coffee shop atau restaurant mereka memberikan diskon sama dari pelanggan setia bahkan sampai, yang baru sekali berkunjung. Hal ini tentunya tidak adil kini terdapat berbagai teknologi digital yang dapat kita manfaat dari misalnya mobile apps yang berbasis lokasi (location base apps) seperti foursquare yang dapat mendetect siapa saja yang berkunjung. Dengan memanfaatkan berbagai digital teknologi ini maka kita dapat benar-benar memperlakukan setiap pelanggan kita secara adil.</li>\r\n</ol>\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>','Siapa bilang jualan harus beriklan ?','jualan, tanpa iklan, inovasi produk, komunitas','publish','open','open','','siapa-bilang-jualan-harus-beriklan','','','2012-02-09 06:26:01','2012-02-09 06:26:01','',0,'http://www.futuremediatrix.com/blog/?p=185',0,'post','',1),(186,3,'2011-05-14 16:32:25','2011-05-14 16:32:25','Buat kebanyakan orang mereka merasa bahwa untuk memasarkan produk mereka harus beriklan baik dengan iklan televise, media cetak maupun online, hal ini memang bisa dibilang cara yang efektif  di era informasi era 90an dimana orang haus akan informasi dan iklan yang dapat memberikan informasi secara berkala dapat membentuk cara berpikir masyarakat sebagai contoh budaya mandi memakai sabun yang diciptakan dari komunikasi pemasaran unilever atau budaya mencuci rambut pakai shampoo karena dari komunikasi pemasaran P&amp;G.\n\nTetapi  sekarang semua orang melakukan hal yang sama sehingga kini kita memasuki era kebanyakan informasi (iklan). Kini orang telah muak dengan yang namanya iklan, bahkan kini para pengiklan telah memanfaatkan nomer telpon pribadi untuk beriklan.\n\nSehingga kini seringkali kita menerima telpon dari orang yang tidak kita harapkan seperti telpon dari sales kartu kredit, sales kta ataupun penawaran investasi, terkadang karena membuat kita tidak bisa bekerja akhirnya malah kita  yang harus mematikan handphone kita, hal ini jelas-jelas melanggar privacy seseorang. Di US sendiri terdapat gerakan Do-Not-Call dan lebih dari 81% no telpon terdaftar, sehingga bila terdapat pemasar yang tanpa ijin menelpon maka mereka bisa melaporkannya kepada pihak yang berwajib.\n<strong>Yang mungkin menjadi pertanyaan Anda adakah cara yang lebih beradab untuk jualan tanpa iklan ?</strong>\n\nAda 5 cara jitu yang dapat dilakukan untuk jualan tanpa beriklan antara lain:\n<ol>\n	<li><strong>Menciptakan Komunitas yang setia (Creating the Loyal      Community) </strong>Life style manusia cara mencari informasi kini telah berubah yaitu dahulu      yang mayoritas dengan membaca surat kabar dan televisi kini telah bergeser      digantikan oleh web dan mobile. Dan bertumbuhnya social media seperti facebook      dan twitter mengubah cara komunikasi yang tadinya satu arah menjadi 2 arah.      Kita dapat membangun sebuah komunitas online yang mana terintegrasi dengan      group-group yang kita buat didalam social media. Dengan membangun      komunitas ini kita dapat membangun komunikasi 2 arah antara produsen dan      pelanggan dengan demikian kita dapat lebih mengenal profil dari pelanggan      kita.</li>\n	<li><strong>Menciptakan Budaya dengan Inovasi Produk </strong>Dengan kemajuan digital kita dapat menciptakan sebuah inovasi untuk memberikan nilai tambah pada produk kita, saya ambil contoh apa yang dilakukan oleh nike bekerja sama dengan apple yang mengeluarkan nike plus tahun 2006, produk ini adalah sepatu lari yang dipasang sebuah chip yang terkoneksi oleh Ipod dimana ketika seseorang yang memakai sepatu itu dapat memprogram latihan mereka sesuai target yang ingin mereka capai, dengan sepatu ini maka mereka dapat melihat perkembangan dari latihan mereka, bahkan yang menariknya terdapat keluar suara dari Ipod mereka untuk memberikan motivasi setelah mereka telah mencapai jarak tertentu.  Alhasil terciptalah sebuah budaya baru bagi para pemakai sepatu yang para penggunanya bila tidak memakai sepatu ini mereka malas untuk latihan.</li>\n	<li><strong>Menciptakan Ikatan Emosi dengan pelanggan (Creating the      Emotional Bonding with our customer) </strong>Cara ampuh lainnya untuk membuat pelanggan kita loyal adalah dengan menciptakan ikatan emosi dengan pelanggannya. Banyak yang dapat kita lakukan salah satunya kita dapat memanfaatkan social media ataupun social games untuk menciptakan emosi dengan pelanggan.</li>\n	<li><strong>Memberikan Pemasaran Penuh Makna dengan Inovasi </strong>Kita dapat menciptakan application untuk memberikan nilai tambah. Misalnya sebuah bank sebuah Financial Planner apps (apps = singkatan dari application istilah yang dipopulerkan Steve Jobs) untuk membantu membuat financial planner mereka, membantu orang dalam mengarahkan tabungan sesuai dengan tujuan dia menabung  karena tiap orang pasti berbeda tujuan ada yang untuk modal usaha, ada yang untuk pernikahan, ada yang untuk membeli rumah, ada yang untuk tabungan sekolah anak, dan lain-lain.</li>\n	<li><strong>Sistem Penghargaan Pelanggan yang Adil </strong>Coba kita cermati setiap kita pergi ke sebuah café, coffee shop atau restaurant mereka memberikan diskon sama dari pelanggan setia bahkan sampai, yang baru sekali berkunjung. Hal ini tentunya tidak adil kini terdapat berbagai teknologi digital yang dapat kita manfaat dari misalnya mobile apps yang berbasis lokasi (location base apps) seperti foursquare yang dapat mendetect siapa saja yang berkunjung. Dengan memanfaatkan berbagai digital teknologi ini maka kita dapat benar-benar memperlakukan setiap pelanggan kita secara adil.</li>\n</ol>\n<strong> </strong>\n\n<strong> </strong>\n\n<strong> </strong>\n\n<strong> </strong>\n\n<strong> </strong>\n\n<strong> </strong>\n\n<strong>\n<ol></ol>\n</strong>\n<ol></ol>\n<ol></ol>\n<ol></ol>\n<ol></ol>','Siapa bilang jualan harus beriklan ?','','inherit','open','open','','185-revision','','','2011-05-14 16:32:25','2011-05-14 16:32:25','',185,'http://www.futuremediatrix.com/blog/?p=186',0,'revision','',0),(187,3,'2011-05-17 16:40:54','2011-05-17 16:40:54','Dalam melakukan sebuah strategi digital marketing hal pertama yang harus kita lakukan adalah dengan membangun sebuah Content. Yang harus kita ingat adalah DM 3.0 menganut pemasaran penuh makna artinya cara kita memasarkan tidak dengan menawarkannya secara langsung melainkan memberikan sebuah manfaat.  Sehingga <strong>Content</strong> yang kita buat harus memberikan manfaat bagi target market yang kita tuju. Kita ambil contoh kita ingin menjual rumah maka <strong>content</strong> yang dapat kita sediakan misalnya: tips &amp; trik cara memilih rumah yang baik. Dalam membuat sebuah content kita juga harus memperhatikan target market kita, gunakan bahasa yang sesuai dengan target market kita.  Menentukan bahasa tidak hanya dari Negara mana mereka, tetapi kita harus juga menyesuaikan dari target usia misalnya kita membidik target market anak muda tentu kita harus menggunakan bahasa anak muda, bila kita memiliki target market professional maka kita gunakan bahasa yang resmi.\r\n\r\nLebih baik lagi kita membagi pasar kita menurut etnografi artinya kita membagi mereka berdasarkan kesukaannya, misalnya: gamer (orang yang hobinya bermain game), tentu ada istilah2x khusus yang hanya diketahui oleh gamer, bola mania (pencinta bola), movie mania (pencinta flim), music mania (pecinta music), facebookers (pengila facebook), kaskuser (pengguna kaskus), dll. Dengan menggunakan bahasa yang sesuai dengan target market kita maka kita dapat lebih dekat dengan mereka sehingga dapat menciptakan ikatan.\r\n\r\nSetelah content telah kita siapkan,  agar membuatnya menarik maka kita dapat olah menjadi berbagai output yang menarik, antara lain:\r\n<ol>\r\n	<li>Artikel</li>\r\n	<li>Buku Berseri</li>\r\n	<li>Video</li>\r\n	<li>Interactive Multimedia</li>\r\n	<li>etc</li>\r\n</ol>\r\nYang terpenting kita perlu ingat adalah kita harus menyajikannya sesuai dengan target market kita, mereka lebih suka melihatnya dalam bentuk apa ?','Content langkah pertama dalam Digital Marketing','digital marketing, content, artikel, langkah pertama','publish','open','open','','content-selalu-langkah-pertama-dalam-digital-marketing','','','2011-05-21 00:50:30','2011-05-21 00:50:30','',0,'http://www.futuremediatrix.com/blog/?p=187',0,'post','',0),(188,3,'2011-05-17 16:40:40','2011-05-17 16:40:40','Dalam melakukan sebuah strategi digital marketing hal pertama yang harus kita lakukan adalah dengan membangun sebuah Content. Yang harus kita ingat adalah DM 3.0 menganut pemasaran penuh makna artinya cara kita memasarkan tidak dengan menawarkannya secara langsung melainkan memberikan sebuah manfaat.  Sehingga <strong>Content</strong> yang kita buat harus memberikan manfaat bagi target market yang kita tuju. Kita ambil contoh kita ingin menjual rumah maka <strong>content</strong> yang dapat kita sediakan misalnya: tips &amp; trik cara memilih rumah yang baik. Dalam membuat sebuah content kita juga harus memperhatikan target market kita, gunakan bahasa yang sesuai dengan target market kita.  Menentukan bahasa tidak hanya dari Negara mana mereka, tetapi kita harus juga menyesuaikan dari target usia misalnya kita membidik target market anak muda tentu kita harus menggunakan bahasa anak muda, bila kita memiliki target market professional maka kita gunakan bahasa yang resmi.\n\nLebih baik lagi kita membagi pasar kita menurut etnografi artinya kita membagi mereka berdasarkan kesukaannya, misalnya: gamer (orang yang hobinya bermain game), tentu ada istilah2x khusus yang hanya diketahui oleh gamer, bola mania (pencinta bola), movie mania (pencinta flim), music mania (pecinta music), facebookers (pengila facebook), kaskuser (pengguna kaskus), dll. Dengan menggunakan bahasa yang sesuai dengan target market kita maka kita dapat lebih dekat dengan mereka sehingga dapat menciptakan ikatan.\n\nSetelah content telah kita siapkan,  agar membuatnya menarik maka kita dapat olah menjadi berbagai output yang menarik, antara lain:\n<ol>\n	<li>Artikel</li>\n	<li>Buku Berseri</li>\n	<li>Video</li>\n	<li>Interactive Multimedia</li>\n	<li>etc</li>\n</ol>\nYang terpenting kita perlu ingat adalah kita harus menyajikannya sesuai dengan target market kita, mereka lebih suka melihatnya dalam bentuk apa ?','Content selalu langkah pertama dalam Digital Marketing','digital marketing, content, artikel, langkah perta','inherit','open','open','','187-revision','','','2011-05-17 16:40:40','2011-05-17 16:40:40','',187,'http://www.futuremediatrix.com/blog/?p=188',0,'revision','',0),(189,3,'2011-05-17 16:40:54','2011-05-17 16:40:54','Dalam melakukan sebuah strategi digital marketing hal pertama yang harus kita lakukan adalah dengan membangun sebuah Content. Yang harus kita ingat adalah DM 3.0 menganut pemasaran penuh makna artinya cara kita memasarkan tidak dengan menawarkannya secara langsung melainkan memberikan sebuah manfaat.  Sehingga <strong>Content</strong> yang kita buat harus memberikan manfaat bagi target market yang kita tuju. Kita ambil contoh kita ingin menjual rumah maka <strong>content</strong> yang dapat kita sediakan misalnya: tips &amp; trik cara memilih rumah yang baik. Dalam membuat sebuah content kita juga harus memperhatikan target market kita, gunakan bahasa yang sesuai dengan target market kita.  Menentukan bahasa tidak hanya dari Negara mana mereka, tetapi kita harus juga menyesuaikan dari target usia misalnya kita membidik target market anak muda tentu kita harus menggunakan bahasa anak muda, bila kita memiliki target market professional maka kita gunakan bahasa yang resmi.\r\n\r\nLebih baik lagi kita membagi pasar kita menurut etnografi artinya kita membagi mereka berdasarkan kesukaannya, misalnya: gamer (orang yang hobinya bermain game), tentu ada istilah2x khusus yang hanya diketahui oleh gamer, bola mania (pencinta bola), movie mania (pencinta flim), music mania (pecinta music), facebookers (pengila facebook), kaskuser (pengguna kaskus), dll. Dengan menggunakan bahasa yang sesuai dengan target market kita maka kita dapat lebih dekat dengan mereka sehingga dapat menciptakan ikatan.\r\n\r\nSetelah content telah kita siapkan,  agar membuatnya menarik maka kita dapat olah menjadi berbagai output yang menarik, antara lain:\r\n<ol>\r\n	<li>Artikel</li>\r\n	<li>Buku Berseri</li>\r\n	<li>Video</li>\r\n	<li>Interactive Multimedia</li>\r\n	<li>etc</li>\r\n</ol>\r\nYang terpenting kita perlu ingat adalah kita harus menyajikannya sesuai dengan target market kita, mereka lebih suka melihatnya dalam bentuk apa ?','Content selalu langkah pertama dalam Digital Marketing','digital marketing, content, artikel, langkah pertama','inherit','open','open','','187-revision-2','','','2011-05-17 16:40:54','2011-05-17 16:40:54','',187,'http://www.futuremediatrix.com/blog/?p=189',0,'revision','',0),(134,3,'2011-02-04 04:50:53','2011-02-04 04:50:53','Dengan kemajuan jaman kita sekarang ini dapat mendapatkan karyawan yang kita butuhkan dengan mudah dengan website. Bahkan memanfaatkan website perusahaan merupakan salah satu cara effektif, diantaranya kita bisa membuat fitur HR sendiri didalam website perusahaan kita.\r\n\r\nAda beberapa keunggulan dengan memanfaatkan fitur HR dengan web kita yaitu pertama kita dapat menghemat waktu dengan melakukan penyaringan lewat web kita. Kedua database para pelamar dapat tersimpan dengan rapi dan terkategori. Ketiga kita dapat membuat test dengan fitur tersebut sehingga kita dapat menghemat resource kita.\r\n\r\nAda 3 Hal yang terpenting dalam mebuat fitur HR:\r\n<ol>\r\n	<li>User Friendly, fitur HR yang kita buat harus memudahkan penggunanya, jangan sampai karena terlalu ribetnya membuat para pelamar bingung.</li>\r\n	<li>Easy Update, fitur HR yang kita buat haruslah up-to-date untuk itu fitur HR kita harus memudahkan kita untuk memposting lowongan maupun menurunkan lowongan yang sudah terisi ataupun lewat tanggal, dan memperpanjang lowongan yang kita posting.</li>\r\n	<li>Database, fitur HR haruslah dapat menyimpan data sehingga kita dapat menggunakan untuk menganalisa performance dari HR kita, mengetahui lowongan mana yang mudah didapat ataupun yang sulit didapat, serta dapat menyimpang database CV yang dapat dimanfaatkan kemudian hari.</li>\r\n</ol>\r\nSemoga artikel ini dapat bermanfaat bagi teman-teman semua.','Cara Efektif mendapatkan karyawan lewat Website ','','publish','open','open','','cara-efektif-mendapatkan-karyawan-lewat-website','','','2011-02-04 04:50:53','2011-02-04 04:50:53','',0,'http://www.futuremediatrix.com/blog/?p=134',0,'post','',1),(135,3,'2011-02-04 04:50:46','2011-02-04 04:50:46','Dengan kemajuan jaman kita sekarang ini dapat mendapatkan karyawan yang kita butuhkan dengan mudah dengan website. Bahkan memanfaatkan website perusahaan merupakan salah satu cara effektif, diantaranya kita bisa membuat fitur HR sendiri didalam website perusahaan kita.\n\nAda beberapa keunggulan dengan memanfaatkan fitur HR dengan web kita yaitu pertama kita dapat menghemat waktu dengan melakukan penyaringan lewat web kita. Kedua database para pelamar dapat tersimpan dengan rapi dan terkategori. Ketiga kita dapat membuat test dengan fitur tersebut sehingga kita dapat menghemat resource kita.\n\nAda 3 Hal yang terpenting dalam mebuat fitur HR:\n<ol>\n	<li>User Friendly, fitur HR yang kita buat harus memudahkan penggunanya, jangan sampai karena terlalu ribetnya membuat para pelamar bingung.</li>\n	<li>Easy Update, fitur HR yang kita buat haruslah up-to-date untuk itu fitur HR kita harus memudahkan kita untuk memposting lowongan maupun menurunkan lowongan yang sudah terisi ataupun lewat tanggal, dan memperpanjang lowongan yang kita posting.</li>\n	<li>Database, fitur HR haruslah dapat menyimpan data sehingga kita dapat menggunakan untuk menganalisa performance dari HR kita, mengetahui lowongan mana yang mudah didapat ataupun yang sulit didapat, serta dapat menyimpang database CV yang dapat dimanfaatkan kemudian hari.</li>\n</ol>\nSemoga artikel ini dapat bermanfaat bagi teman-teman semua.','Cara Efektif mendapatkan karyawan lewat Website ','','inherit','open','open','','134-revision','','','2011-02-04 04:50:46','2011-02-04 04:50:46','',134,'http://www.futuremediatrix.com/blog/?p=135',0,'revision','',0),(159,3,'2011-03-20 04:06:15','2011-03-20 04:06:15','Sama seperti manusia semakin tinggi kepopuleran dia maka semakin tinggi juga tuntutan untuk menjaga images (personal branding), sebagai contoh kasus Ariel Peterpan jika seandainya Ariel itu adalah orang biasa tentunya tidak perlu terjadi kasus seperti itu, demikian halnya sebuah brand semakin dia besar justru semakin dia dituntut untuk melayani konsumenya sebaik mungkin.\n\nSebagai sebuah pelajaran mari kita lihat sebuah kasus dibawah ini.\n\nSeorang pengusaha kaya di Cina, Han Nan, menyewa sejumlah pekerja bangunan guna menghancurkan mobil sport mewah miliknya, sedan Lamborgini Gallardo L140, lantaran kecewa karena mobil mewahnya itu masih sering mogok meski sudah diservis berulang kali ke servis resmi Lamborghini di Tiongkok.\nJuragan kaya itu sengaja menyewa pekerja untuk menghancurkan mobil Lamborghini-nya di depan umum, Qingdao, Provinsi Shandong, Tiongkok pada Rabu (16/3) kemarin. Sang juragan tersebut berharap bisa menghimpun dukungan publik dan mendorong produsen untuk menghormati hak-hak konsumen.\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-11.jpg\"><img class=\"alignnone size-medium wp-image-156\" title=\"lambhorgini-gallardo-L140-dihancurkan-1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-11-300x188.jpg\" alt=\"\" width=\"300\" height=\"188\" /></a>\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-2.jpg\"><img class=\"alignnone size-medium wp-image-157\" title=\"lambhorgini-gallardo-L140-dihancurkan-2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-2-300x177.jpg\" alt=\"\" width=\"300\" height=\"177\" /></a>\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-3.jpg\"><img class=\"alignnone size-medium wp-image-158\" title=\"lambhorgini-gallardo-L140-dihancurkan-3\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/lambhorgini-gallardo-L140-dihancurkan-3-287x300.jpg\" alt=\"\" width=\"287\" height=\"300\" /></a>\n\nPenghancuran mobil seharga Rp 5,6 miliar itu pun tepat di Hari Hak Konsumen Sedunia dan dilakukan di alun-alun kota, dengan ditonton banyak orang yang bersorak-sorai saat palu-palu mulai menghantam mobil terkenal di dunia itu.\nHan Nan mengatakan bahwa bumper dan sasisnya justru rusak setelah pulang dari bengkel. Tiga bulan pertama ia masih sabar, namun kesabarannya lama-lama habis. Meski demikian, pihak Dealer Lamborghini membantah tudingan atas pelayanannya yang buruk. “Kami sudah berupaya keras memperbaikinya,” demikian dikutip dari The Daily Mail.\n\nKetika saya mendengar kisah ini maka hati saya pun menangis dan mengutuk perbuatan pengusaha Cina terskarena Lamborghini adalah mobil impianku sejak kecil. Tetapi sangat disayangkan kejadian ini dapat merusak image sebuah brand yang begitu besar seperti Lamborghini.\n\nSemoga hal ini tidak terjadi pada brand-brand besar lainnya seperti Ferrari, Mercedes Benz, ataupun BMW.','Oooh My Lamborghini, please don\'t do this to him !','','inherit','open','open','','154-revision','','','2011-03-20 04:06:15','2011-03-20 04:06:15','',154,'http://www.futuremediatrix.com/blog/?p=159',0,'revision','',0),(160,3,'2011-03-25 08:38:28','2011-03-25 08:38:28','Kita melihat bahwa sektor ITC merupakan sektor yang sangat potensial, kita melihat orang terkaya nomer 2 di dunia berasal dari sektor ITC yaitu Bill Gates, yang sangat memprihatinkan 40 orang terkaya di Indonesia masih belum ada dari sektor ITC. Kita sebagai orang yang terjun didunia ITC seharusnya membuktikan diri bahwa kita bisa menunjukan diri bahwa kita pun bisa.\r\n\r\nUPDATE 40 Orang Terkaya di Indonesia versi Forbes (Des 2010):\r\n<ol>\r\n	<li>R Budi &amp; Michael Hartono (Grup BCA dan Djarum)  US$11 miliar</li>\r\n	<li>Susilo Wonowidjojo (Gudang Garam) US$8 miliar</li>\r\n	<li>Eka Tjipta Widjaja (Sinar Mas) US$6 miliar</li>\r\n	<li>Martua Sitorus US$3,2 miliar</li>\r\n	<li>Anthoni Salim (Indofood) US$3 miliar</li>\r\n	<li>Sri Prakash Lohia US$2,65 miliar</li>\r\n	<li>Low Tuck Kwong US$2,6 miliar</li>\r\n	<li>Peter Sondakh (Rajawali) US$2,3 miliar</li>\r\n	<li>Putra Sampoerna US$2,3 miliar</li>\r\n	<li>Aburizal Bakrie (Grup Bakrie) US$2,1 miliar</li>\r\n	<li>Kiki Barki US$1,7 miliar</li>\r\n	<li>Eddy William Katuari (Wings Group) US$1,65 miliar</li>\r\n	<li>Edwin Soeryadjaya (Adaro) US$1,6 miliar</li>\r\n	<li>Boenjamin Setiawan US$1,5 miliar</li>\r\n	<li>Garibaldi Thohir US$1,45 miliar</li>\r\n	<li>Sukanto Tanoto US$1,4 miliar</li>\r\n	<li>Theodore Rachmat US$1,35 miliar</li>\r\n	<li>Chairul Tanjung (Para dan TransTV) US$1,25 miliar</li>\r\n	<li>Murdaya Poo (Berca) US$1,15 miliar</li>\r\n	<li>Ciliandra Fangiono US$1,1 miliar</li>\r\n	<li>Benny Subianto US$1,05 miliar</li>\r\n	<li>Arifin dan Hilmi Panigoro US$985 juta</li>\r\n	<li>Sjamsul Nursalim US$850 juta</li>\r\n	<li>Agus Lasmono Sudwikatmono US$845 juta</li>\r\n	<li>Kartini Muljadi (Grup Tempo) US$840 juta (<a title=\"Wanita Terkaya di Indonesia\" href=\"http://solocybercity.wordpress.com/2010/12/04/inilah-wanita-terkaya-di-indonesia/\">Wanita Terkaya di Indonesia</a>)</li>\r\n	<li>Tahir US$805 juta</li>\r\n	<li>Sandiaga Uno (Recapital) US$795 juta</li>\r\n	<li>Mochtar Riady US$730 juta</li>\r\n	<li>Ciputra US$725 juta</li>\r\n	<li>Hashim Djojohadikusumo US$680 juta</li>\r\n	<li>Harjo Sutanto US$350 juta</li>\r\n	<li>Trihatma Haliman US$600 juta</li>\r\n	<li>Hary Tanoesudibjo US$595 juta</li>\r\n	<li>Kusnan dan Rusdi Kirana US$580 juta</li>\r\n	<li>Wiwoho Baduki Tokronegoro US$575 juta</li>\r\n	<li>Engki Wibowo dan Jenny Quantero US$560 juta</li>\r\n	<li>Husain Djojonegoro US$545 juta</li>\r\n	<li>Eka Tjandranegara US$525 juta.</li>\r\n	<li>Sutanto Djuhar US$490 juta.</li>\r\n	<li>Prajogo Pangestu US$455 juta</li>\r\n</ol>\r\nTop 15 Richest People in the World\r\n<table id=\"sortable_table_id_0\">\r\n<tbody>\r\n<tr>\r\n<th>No.<a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\r\n<th>Name<a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\r\n<th><a href=\"http://en.wikipedia.org/wiki/Net_worth\">Net worth</a> (<a title=\"USD\" href=\"http://en.wikipedia.org/wiki/USD\">USD</a>)<a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\r\n<th>Age<a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\r\n<th><a href=\"http://en.wikipedia.org/wiki/Citizenship\">Citizenship</a><a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\r\n<th><a title=\"Home\" href=\"http://en.wikipedia.org/wiki/Home\">Residence</a><a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\r\n<th>Sources of wealth<a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\r\n</tr>\r\n<tr>\r\n<td>1<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a7/Steady.PNG/11px-Steady.PNG\" alt=\"steady\" width=\"11\" height=\"2\" /></td>\r\n<td><a title=\"Carlos Slim\" href=\"http://en.wikipedia.org/wiki/Carlos_Slim\">Carlos Slim Helú</a> and family</td>\r\n<td>$74.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>71</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/f/fc/Flag_of_Mexico.svg/22px-Flag_of_Mexico.svg.png\" alt=\"\" width=\"22\" height=\"13\" /> <a href=\"http://en.wikipedia.org/wiki/Mexico\">Mexico</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/f/fc/Flag_of_Mexico.svg/22px-Flag_of_Mexico.svg.png\" alt=\"\" width=\"22\" height=\"13\" /> <a href=\"http://en.wikipedia.org/wiki/Mexico\">Mexico</a></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Telmex\">Telmex</a>, <a href=\"http://en.wikipedia.org/wiki/Am%C3%A9rica_M%C3%B3vil\">América Móvil</a>, <a href=\"http://en.wikipedia.org/wiki/Grupo_Carso\">Grupo Carso</a></td>\r\n</tr>\r\n<tr>\r\n<td>2<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a7/Steady.PNG/11px-Steady.PNG\" alt=\"steady\" width=\"11\" height=\"2\" /></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Bill_Gates\">Bill Gates</a></td>\r\n<td>$56.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>55</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Microsoft\">Microsoft</a></td>\r\n</tr>\r\n<tr>\r\n<td>3<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a7/Steady.PNG/11px-Steady.PNG\" alt=\"steady\" width=\"11\" height=\"2\" /></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Warren_Buffett\">Warren Buffett</a></td>\r\n<td>$50.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>80</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Berkshire_Hathaway\">Berkshire Hathaway</a></td>\r\n</tr>\r\n<tr>\r\n<td>4<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Bernard_Arnault\">Bernard Arnault</a></td>\r\n<td>$41.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>62</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/c/c3/Flag_of_France.svg/22px-Flag_of_France.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/France\">France</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/c/c3/Flag_of_France.svg/22px-Flag_of_France.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/France\">France</a></td>\r\n<td><a title=\"LVMH\" href=\"http://en.wikipedia.org/wiki/LVMH\">LVMH Moët Hennessy • Louis Vuitton</a></td>\r\n</tr>\r\n<tr>\r\n<td>5<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td><a title=\"Lawrence Ellison\" href=\"http://en.wikipedia.org/wiki/Lawrence_Ellison\">Lawrence Ellison</a></td>\r\n<td>$39.5 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>66</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Oracle_Corporation\">Oracle Corporation</a></td>\r\n</tr>\r\n<tr>\r\n<td>6<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/11px-Decrease2.svg.png\" alt=\"decrease\" width=\"11\" height=\"11\" /></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Lakshmi_Mittal\">Lakshmi Mittal</a></td>\r\n<td>$31.1 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>60</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/4/41/Flag_of_India.svg/22px-Flag_of_India.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/India\">India</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/ae/Flag_of_the_United_Kingdom.svg/22px-Flag_of_the_United_Kingdom.svg.png\" alt=\"\" width=\"22\" height=\"11\" /> <a href=\"http://en.wikipedia.org/wiki/United_Kingdom\">United Kingdom</a></td>\r\n<td><a title=\"Arcelor Mittal\" href=\"http://en.wikipedia.org/wiki/Arcelor_Mittal\">Arcelor Mittal</a></td>\r\n</tr>\r\n<tr>\r\n<td>7<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td><a title=\"Amancio Ortega\" href=\"http://en.wikipedia.org/wiki/Amancio_Ortega\">Amancio Ortega</a></td>\r\n<td>$31.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>74</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/9/9a/Flag_of_Spain.svg/22px-Flag_of_Spain.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Spain\">Spain</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/9/9a/Flag_of_Spain.svg/22px-Flag_of_Spain.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Spain\">Spain</a></td>\r\n<td><a title=\"Inditex Group\" href=\"http://en.wikipedia.org/wiki/Inditex_Group\">Inditex Group</a></td>\r\n</tr>\r\n<tr>\r\n<td>8<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a7/Steady.PNG/11px-Steady.PNG\" alt=\"steady\" width=\"11\" height=\"2\" /></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Eike_Batista\">Eike Batista</a></td>\r\n<td>$30.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>53</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/0/05/Flag_of_Brazil.svg/22px-Flag_of_Brazil.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Brazil\">Brazil</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/0/05/Flag_of_Brazil.svg/22px-Flag_of_Brazil.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Brazil\">Brazil</a></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/EBX_Group\">EBX Group</a></td>\r\n</tr>\r\n<tr>\r\n<td>9<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/11px-Decrease2.svg.png\" alt=\"decrease\" width=\"11\" height=\"11\" /></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Mukesh_Ambani\">Mukesh Ambani</a></td>\r\n<td>$27.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>53</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/4/41/Flag_of_India.svg/22px-Flag_of_India.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/India\">India</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/4/41/Flag_of_India.svg/22px-Flag_of_India.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/India\">India</a></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Reliance_Industries\">Reliance Industries</a></td>\r\n</tr>\r\n<tr>\r\n<td>10<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Christy_Walton\">Christy Walton</a></td>\r\n<td>$26.5 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>55</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Walmart\">Walmart</a></td>\r\n</tr>\r\n<tr>\r\n<td>11<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Li_Ka-shing\">Li Ka-shing</a></td>\r\n<td>$26.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>82</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/5/5b/Flag_of_Hong_Kong.svg/22px-Flag_of_Hong_Kong.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Hong_Kong\">Hong Kong</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/5/5b/Flag_of_Hong_Kong.svg/22px-Flag_of_Hong_Kong.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Hong_Kong\">Hong Kong</a></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Cheung_Kong_Holdings\">Cheung Kong Holdings</a></td>\r\n</tr>\r\n<tr>\r\n<td>12<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/11px-Decrease2.svg.png\" alt=\"decrease\" width=\"11\" height=\"11\" /></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Karl_Albrecht\">Karl Albrecht</a></td>\r\n<td>$25.5 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>91</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/ba/Flag_of_Germany.svg/22px-Flag_of_Germany.svg.png\" alt=\"\" width=\"22\" height=\"13\" /> <a href=\"http://en.wikipedia.org/wiki/Germany\">Germany</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/ba/Flag_of_Germany.svg/22px-Flag_of_Germany.svg.png\" alt=\"\" width=\"22\" height=\"13\" /> <a href=\"http://en.wikipedia.org/wiki/Germany\">Germany</a></td>\r\n<td><a title=\"Aldi\" href=\"http://en.wikipedia.org/wiki/Aldi\">Aldi Süd</a></td>\r\n</tr>\r\n<tr>\r\n<td>13<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a7/Steady.PNG/11px-Steady.PNG\" alt=\"steady\" width=\"11\" height=\"2\" /></td>\r\n<td><a title=\"Stefan Persson (magnate)\" href=\"http://en.wikipedia.org/wiki/Stefan_Persson_(magnate)\">Stefan Persson</a></td>\r\n<td>$24.5 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>63</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/4/4c/Flag_of_Sweden.svg/22px-Flag_of_Sweden.svg.png\" alt=\"\" width=\"22\" height=\"14\" /> <a href=\"http://en.wikipedia.org/wiki/Sweden\">Sweden</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/4/4c/Flag_of_Sweden.svg/22px-Flag_of_Sweden.svg.png\" alt=\"\" width=\"22\" height=\"14\" /> <a href=\"http://en.wikipedia.org/wiki/Sweden\">Sweden</a></td>\r\n<td><a title=\"Hennes &amp; Mauritz\" href=\"http://en.wikipedia.org/wiki/Hennes_%26_Mauritz\">Hennes &amp; Mauritz</a></td>\r\n</tr>\r\n<tr>\r\n<td>14<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Vladimir_Lisin\">Vladimir Lisin</a></td>\r\n<td>$24.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>54</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/f/f3/Flag_of_Russia.svg/22px-Flag_of_Russia.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Russia\">Russia</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/f/f3/Flag_of_Russia.svg/22px-Flag_of_Russia.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Russia\">Russia</a></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Novolipetsk_Steel\">Novolipetsk Steel</a></td>\r\n</tr>\r\n<tr>\r\n<td>15<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/Liliane_Bettencourt\">Liliane Bettencourt</a></td>\r\n<td>$23.5 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\r\n<td>88</td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/c/c3/Flag_of_France.svg/22px-Flag_of_France.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/France\">France</a></td>\r\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/c/c3/Flag_of_France.svg/22px-Flag_of_France.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/France\">France</a></td>\r\n<td><a href=\"http://en.wikipedia.org/wiki/L%27Or%C3%A9al\">L\'Oréal</a></td>\r\n</tr>\r\n</tbody>\r\n</table>','40 Orang terkaya Indonesia belum ada yang dari sektor ITC !','','publish','open','open','','40-orang-terkaya-indonesia-belum-ada-yang-dari-sektor-itc','','\nhttp://solocybercity.wordpress.com/2010/12/04/inilah-wanita-terkaya-di-indonesia/','2011-03-25 08:59:00','2011-03-25 08:59:00','',0,'http://www.futuremediatrix.com/blog/?p=160',0,'post','',1),(161,3,'2011-03-25 08:38:07','2011-03-25 08:38:07','Kita melihat bahwa sektor ITC merupakan sektor yang sangat potensial, kita melihat orang terkaya nomer 2 di dunia berasal dari sektor ITC yaitu Bill Gates, yang sangat memprihatinkan 40 orang terkaya di Indonesia masih belum ada dari sektor ITC. Kita sebagai orang yang terjun didunia ITC seharusnya membuktikan diri bahwa kita bisa menunjukan diri bahwa kita pun bisa.\n\nUPDATE 40 Orang Terkaya di Indonesia versi Forbes (Des 2010):\n<ol>\n	<li>R Budi &amp; Michael Hartono (Grup BCA dan Djarum)  US$11 miliar</li>\n	<li>Susilo Wonowidjojo (Gudang Garam) US$8 miliar</li>\n	<li>Eka Tjipta Widjaja (Sinar Mas) US$6 miliar</li>\n	<li>Martua Sitorus US$3,2 miliar</li>\n	<li>Anthoni Salim (Indofood) US$3 miliar</li>\n	<li>Sri Prakash Lohia US$2,65 miliar</li>\n	<li>Low Tuck Kwong US$2,6 miliar</li>\n	<li>Peter Sondakh (Rajawali) US$2,3 miliar</li>\n	<li>Putra Sampoerna US$2,3 miliar</li>\n	<li>Aburizal Bakrie (Grup Bakrie) US$2,1 miliar</li>\n	<li>Kiki Barki US$1,7 miliar</li>\n	<li>Eddy William Katuari (Wings Group) US$1,65 miliar</li>\n	<li>Edwin Soeryadjaya (Adaro) US$1,6 miliar</li>\n	<li>Boenjamin Setiawan US$1,5 miliar</li>\n	<li>Garibaldi Thohir US$1,45 miliar</li>\n	<li>Sukanto Tanoto US$1,4 miliar</li>\n	<li>Theodore Rachmat US$1,35 miliar</li>\n	<li>Chairul Tanjung (Para dan TransTV) US$1,25 miliar</li>\n	<li>Murdaya Poo (Berca) US$1,15 miliar</li>\n	<li>Ciliandra Fangiono US$1,1 miliar</li>\n	<li>Benny Subianto US$1,05 miliar</li>\n	<li>Arifin dan Hilmi Panigoro US$985 juta</li>\n	<li>Sjamsul Nursalim US$850 juta</li>\n	<li>Agus Lasmono Sudwikatmono US$845 juta</li>\n	<li>Kartini Muljadi (Grup Tempo) US$840 juta (<a title=\"Wanita Terkaya di Indonesia\" href=\"http://solocybercity.wordpress.com/2010/12/04/inilah-wanita-terkaya-di-indonesia/\">Wanita Terkaya di Indonesia</a>)</li>\n	<li>Tahir US$805 juta</li>\n	<li>Sandiaga Uno (Recapital) US$795 juta</li>\n	<li>Mochtar Riady US$730 juta</li>\n	<li>Ciputra US$725 juta</li>\n	<li>Hashim Djojohadikusumo US$680 juta</li>\n	<li>Harjo Sutanto US$350 juta</li>\n	<li>Trihatma Haliman US$600 juta</li>\n	<li>Hary Tanoesudibjo US$595 juta</li>\n	<li>Kusnan dan Rusdi Kirana US$580 juta</li>\n	<li>Wiwoho Baduki Tokronegoro US$575 juta</li>\n	<li>Engki Wibowo dan Jenny Quantero US$560 juta</li>\n	<li>Husain Djojonegoro US$545 juta</li>\n	<li>Eka Tjandranegara US$525 juta.</li>\n	<li>Sutanto Djuhar US$490 juta.</li>\n	<li>Prajogo Pangestu US$455 juta</li>\n</ol>','40 Orang terkaya Indonesia belum ada yang dari sektor ITC !','','inherit','open','open','','160-revision','','','2011-03-25 08:38:07','2011-03-25 08:38:07','',160,'http://www.futuremediatrix.com/blog/?p=161',0,'revision','',0),(163,3,'2011-03-25 08:58:58','2011-03-25 08:58:58','Kita melihat bahwa sektor ITC merupakan sektor yang sangat potensial, kita melihat orang terkaya nomer 2 di dunia berasal dari sektor ITC yaitu Bill Gates, yang sangat memprihatinkan 40 orang terkaya di Indonesia masih belum ada dari sektor ITC. Kita sebagai orang yang terjun didunia ITC seharusnya membuktikan diri bahwa kita bisa menunjukan diri bahwa kita pun bisa.\n\nUPDATE 40 Orang Terkaya di Indonesia versi Forbes (Des 2010):\n<ol>\n	<li>R Budi &amp; Michael Hartono (Grup BCA dan Djarum)  US$11 miliar</li>\n	<li>Susilo Wonowidjojo (Gudang Garam) US$8 miliar</li>\n	<li>Eka Tjipta Widjaja (Sinar Mas) US$6 miliar</li>\n	<li>Martua Sitorus US$3,2 miliar</li>\n	<li>Anthoni Salim (Indofood) US$3 miliar</li>\n	<li>Sri Prakash Lohia US$2,65 miliar</li>\n	<li>Low Tuck Kwong US$2,6 miliar</li>\n	<li>Peter Sondakh (Rajawali) US$2,3 miliar</li>\n	<li>Putra Sampoerna US$2,3 miliar</li>\n	<li>Aburizal Bakrie (Grup Bakrie) US$2,1 miliar</li>\n	<li>Kiki Barki US$1,7 miliar</li>\n	<li>Eddy William Katuari (Wings Group) US$1,65 miliar</li>\n	<li>Edwin Soeryadjaya (Adaro) US$1,6 miliar</li>\n	<li>Boenjamin Setiawan US$1,5 miliar</li>\n	<li>Garibaldi Thohir US$1,45 miliar</li>\n	<li>Sukanto Tanoto US$1,4 miliar</li>\n	<li>Theodore Rachmat US$1,35 miliar</li>\n	<li>Chairul Tanjung (Para dan TransTV) US$1,25 miliar</li>\n	<li>Murdaya Poo (Berca) US$1,15 miliar</li>\n	<li>Ciliandra Fangiono US$1,1 miliar</li>\n	<li>Benny Subianto US$1,05 miliar</li>\n	<li>Arifin dan Hilmi Panigoro US$985 juta</li>\n	<li>Sjamsul Nursalim US$850 juta</li>\n	<li>Agus Lasmono Sudwikatmono US$845 juta</li>\n	<li>Kartini Muljadi (Grup Tempo) US$840 juta (<a title=\"Wanita Terkaya di Indonesia\" href=\"http://solocybercity.wordpress.com/2010/12/04/inilah-wanita-terkaya-di-indonesia/\">Wanita Terkaya di Indonesia</a>)</li>\n	<li>Tahir US$805 juta</li>\n	<li>Sandiaga Uno (Recapital) US$795 juta</li>\n	<li>Mochtar Riady US$730 juta</li>\n	<li>Ciputra US$725 juta</li>\n	<li>Hashim Djojohadikusumo US$680 juta</li>\n	<li>Harjo Sutanto US$350 juta</li>\n	<li>Trihatma Haliman US$600 juta</li>\n	<li>Hary Tanoesudibjo US$595 juta</li>\n	<li>Kusnan dan Rusdi Kirana US$580 juta</li>\n	<li>Wiwoho Baduki Tokronegoro US$575 juta</li>\n	<li>Engki Wibowo dan Jenny Quantero US$560 juta</li>\n	<li>Husain Djojonegoro US$545 juta</li>\n	<li>Eka Tjandranegara US$525 juta.</li>\n	<li>Sutanto Djuhar US$490 juta.</li>\n	<li>Prajogo Pangestu US$455 juta</li>\n</ol>\nTop 15 Richest People in the World\n<table id=\"sortable_table_id_0\">\n<tbody>\n<tr>\n<th>No.<a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\n<th>Name<a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\n<th><a href=\"http://en.wikipedia.org/wiki/Net_worth\">Net worth</a> (<a title=\"USD\" href=\"http://en.wikipedia.org/wiki/USD\">USD</a>)<a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\n<th>Age<a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\n<th><a href=\"http://en.wikipedia.org/wiki/Citizenship\">Citizenship</a><a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\n<th><a title=\"Home\" href=\"http://en.wikipedia.org/wiki/Home\">Residence</a><a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\n<th>Sources of wealth<a href=\"http://en.wikipedia.org/wiki/Forbes_list_of_billionaires#\"><img src=\"http://bits.wikimedia.org/skins-1.17/common/images/sort_none.gif\" alt=\"↓\" /></a></th>\n</tr>\n<tr>\n<td>1<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a7/Steady.PNG/11px-Steady.PNG\" alt=\"steady\" width=\"11\" height=\"2\" /></td>\n<td><a title=\"Carlos Slim\" href=\"http://en.wikipedia.org/wiki/Carlos_Slim\">Carlos Slim Helú</a> and family</td>\n<td>$74.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>71</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/f/fc/Flag_of_Mexico.svg/22px-Flag_of_Mexico.svg.png\" alt=\"\" width=\"22\" height=\"13\" /> <a href=\"http://en.wikipedia.org/wiki/Mexico\">Mexico</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/f/fc/Flag_of_Mexico.svg/22px-Flag_of_Mexico.svg.png\" alt=\"\" width=\"22\" height=\"13\" /> <a href=\"http://en.wikipedia.org/wiki/Mexico\">Mexico</a></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Telmex\">Telmex</a>, <a href=\"http://en.wikipedia.org/wiki/Am%C3%A9rica_M%C3%B3vil\">América Móvil</a>, <a href=\"http://en.wikipedia.org/wiki/Grupo_Carso\">Grupo Carso</a></td>\n</tr>\n<tr>\n<td>2<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a7/Steady.PNG/11px-Steady.PNG\" alt=\"steady\" width=\"11\" height=\"2\" /></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Bill_Gates\">Bill Gates</a></td>\n<td>$56.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>55</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Microsoft\">Microsoft</a></td>\n</tr>\n<tr>\n<td>3<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a7/Steady.PNG/11px-Steady.PNG\" alt=\"steady\" width=\"11\" height=\"2\" /></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Warren_Buffett\">Warren Buffett</a></td>\n<td>$50.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>80</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Berkshire_Hathaway\">Berkshire Hathaway</a></td>\n</tr>\n<tr>\n<td>4<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Bernard_Arnault\">Bernard Arnault</a></td>\n<td>$41.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>62</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/c/c3/Flag_of_France.svg/22px-Flag_of_France.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/France\">France</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/c/c3/Flag_of_France.svg/22px-Flag_of_France.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/France\">France</a></td>\n<td><a title=\"LVMH\" href=\"http://en.wikipedia.org/wiki/LVMH\">LVMH Moët Hennessy • Louis Vuitton</a></td>\n</tr>\n<tr>\n<td>5<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td><a title=\"Lawrence Ellison\" href=\"http://en.wikipedia.org/wiki/Lawrence_Ellison\">Lawrence Ellison</a></td>\n<td>$39.5 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>66</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Oracle_Corporation\">Oracle Corporation</a></td>\n</tr>\n<tr>\n<td>6<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/11px-Decrease2.svg.png\" alt=\"decrease\" width=\"11\" height=\"11\" /></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Lakshmi_Mittal\">Lakshmi Mittal</a></td>\n<td>$31.1 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>60</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/4/41/Flag_of_India.svg/22px-Flag_of_India.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/India\">India</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/ae/Flag_of_the_United_Kingdom.svg/22px-Flag_of_the_United_Kingdom.svg.png\" alt=\"\" width=\"22\" height=\"11\" /> <a href=\"http://en.wikipedia.org/wiki/United_Kingdom\">United Kingdom</a></td>\n<td><a title=\"Arcelor Mittal\" href=\"http://en.wikipedia.org/wiki/Arcelor_Mittal\">Arcelor Mittal</a></td>\n</tr>\n<tr>\n<td>7<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td><a title=\"Amancio Ortega\" href=\"http://en.wikipedia.org/wiki/Amancio_Ortega\">Amancio Ortega</a></td>\n<td>$31.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>74</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/9/9a/Flag_of_Spain.svg/22px-Flag_of_Spain.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Spain\">Spain</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/9/9a/Flag_of_Spain.svg/22px-Flag_of_Spain.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Spain\">Spain</a></td>\n<td><a title=\"Inditex Group\" href=\"http://en.wikipedia.org/wiki/Inditex_Group\">Inditex Group</a></td>\n</tr>\n<tr>\n<td>8<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a7/Steady.PNG/11px-Steady.PNG\" alt=\"steady\" width=\"11\" height=\"2\" /></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Eike_Batista\">Eike Batista</a></td>\n<td>$30.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>53</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/0/05/Flag_of_Brazil.svg/22px-Flag_of_Brazil.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Brazil\">Brazil</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/0/05/Flag_of_Brazil.svg/22px-Flag_of_Brazil.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Brazil\">Brazil</a></td>\n<td><a href=\"http://en.wikipedia.org/wiki/EBX_Group\">EBX Group</a></td>\n</tr>\n<tr>\n<td>9<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/11px-Decrease2.svg.png\" alt=\"decrease\" width=\"11\" height=\"11\" /></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Mukesh_Ambani\">Mukesh Ambani</a></td>\n<td>$27.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>53</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/4/41/Flag_of_India.svg/22px-Flag_of_India.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/India\">India</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/4/41/Flag_of_India.svg/22px-Flag_of_India.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/India\">India</a></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Reliance_Industries\">Reliance Industries</a></td>\n</tr>\n<tr>\n<td>10<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Christy_Walton\">Christy Walton</a></td>\n<td>$26.5 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>55</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png\" alt=\"\" width=\"22\" height=\"12\" /> <a href=\"http://en.wikipedia.org/wiki/United_States\">United States</a></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Walmart\">Walmart</a></td>\n</tr>\n<tr>\n<td>11<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Li_Ka-shing\">Li Ka-shing</a></td>\n<td>$26.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>82</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/5/5b/Flag_of_Hong_Kong.svg/22px-Flag_of_Hong_Kong.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Hong_Kong\">Hong Kong</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/5/5b/Flag_of_Hong_Kong.svg/22px-Flag_of_Hong_Kong.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Hong_Kong\">Hong Kong</a></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Cheung_Kong_Holdings\">Cheung Kong Holdings</a></td>\n</tr>\n<tr>\n<td>12<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/11px-Decrease2.svg.png\" alt=\"decrease\" width=\"11\" height=\"11\" /></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Karl_Albrecht\">Karl Albrecht</a></td>\n<td>$25.5 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>91</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/ba/Flag_of_Germany.svg/22px-Flag_of_Germany.svg.png\" alt=\"\" width=\"22\" height=\"13\" /> <a href=\"http://en.wikipedia.org/wiki/Germany\">Germany</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/ba/Flag_of_Germany.svg/22px-Flag_of_Germany.svg.png\" alt=\"\" width=\"22\" height=\"13\" /> <a href=\"http://en.wikipedia.org/wiki/Germany\">Germany</a></td>\n<td><a title=\"Aldi\" href=\"http://en.wikipedia.org/wiki/Aldi\">Aldi Süd</a></td>\n</tr>\n<tr>\n<td>13<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/a/a7/Steady.PNG/11px-Steady.PNG\" alt=\"steady\" width=\"11\" height=\"2\" /></td>\n<td><a title=\"Stefan Persson (magnate)\" href=\"http://en.wikipedia.org/wiki/Stefan_Persson_(magnate)\">Stefan Persson</a></td>\n<td>$24.5 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>63</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/4/4c/Flag_of_Sweden.svg/22px-Flag_of_Sweden.svg.png\" alt=\"\" width=\"22\" height=\"14\" /> <a href=\"http://en.wikipedia.org/wiki/Sweden\">Sweden</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/4/4c/Flag_of_Sweden.svg/22px-Flag_of_Sweden.svg.png\" alt=\"\" width=\"22\" height=\"14\" /> <a href=\"http://en.wikipedia.org/wiki/Sweden\">Sweden</a></td>\n<td><a title=\"Hennes &amp; Mauritz\" href=\"http://en.wikipedia.org/wiki/Hennes_%26_Mauritz\">Hennes &amp; Mauritz</a></td>\n</tr>\n<tr>\n<td>14<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Vladimir_Lisin\">Vladimir Lisin</a></td>\n<td>$24.0 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>54</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/f/f3/Flag_of_Russia.svg/22px-Flag_of_Russia.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Russia\">Russia</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/f/f3/Flag_of_Russia.svg/22px-Flag_of_Russia.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/Russia\">Russia</a></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Novolipetsk_Steel\">Novolipetsk Steel</a></td>\n</tr>\n<tr>\n<td>15<img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td><a href=\"http://en.wikipedia.org/wiki/Liliane_Bettencourt\">Liliane Bettencourt</a></td>\n<td>$23.5 billion <img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png\" alt=\"increase\" width=\"11\" height=\"11\" /></td>\n<td>88</td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/c/c3/Flag_of_France.svg/22px-Flag_of_France.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/France\">France</a></td>\n<td><img src=\"http://upload.wikimedia.org/wikipedia/commons/thumb/c/c3/Flag_of_France.svg/22px-Flag_of_France.svg.png\" alt=\"\" width=\"22\" height=\"15\" /> <a href=\"http://en.wikipedia.org/wiki/France\">France</a></td>\n<td><a href=\"http://en.wikipedia.org/wiki/L%27Or%C3%A9al\">L\'Oréal</a></td>\n</tr>\n</tbody>\n</table>','40 Orang terkaya Indonesia belum ada yang dari sektor ITC !','','inherit','open','open','','160-autosave','','','2011-03-25 08:58:58','2011-03-25 08:58:58','',160,'http://www.futuremediatrix.com/blog/?p=163',0,'revision','',0),(164,3,'2011-03-25 08:38:28','2011-03-25 08:38:28','Kita melihat bahwa sektor ITC merupakan sektor yang sangat potensial, kita melihat orang terkaya nomer 2 di dunia berasal dari sektor ITC yaitu Bill Gates, yang sangat memprihatinkan 40 orang terkaya di Indonesia masih belum ada dari sektor ITC. Kita sebagai orang yang terjun didunia ITC seharusnya membuktikan diri bahwa kita bisa menunjukan diri bahwa kita pun bisa.\r\n\r\nUPDATE 40 Orang Terkaya di Indonesia versi Forbes (Des 2010):\r\n<ol>\r\n	<li>R Budi &amp; Michael Hartono (Grup BCA dan Djarum)  US$11 miliar</li>\r\n	<li>Susilo Wonowidjojo (Gudang Garam) US$8 miliar</li>\r\n	<li>Eka Tjipta Widjaja (Sinar Mas) US$6 miliar</li>\r\n	<li>Martua Sitorus US$3,2 miliar</li>\r\n	<li>Anthoni Salim (Indofood) US$3 miliar</li>\r\n	<li>Sri Prakash Lohia US$2,65 miliar</li>\r\n	<li>Low Tuck Kwong US$2,6 miliar</li>\r\n	<li>Peter Sondakh (Rajawali) US$2,3 miliar</li>\r\n	<li>Putra Sampoerna US$2,3 miliar</li>\r\n	<li>Aburizal Bakrie (Grup Bakrie) US$2,1 miliar</li>\r\n	<li>Kiki Barki US$1,7 miliar</li>\r\n	<li>Eddy William Katuari (Wings Group) US$1,65 miliar</li>\r\n	<li>Edwin Soeryadjaya (Adaro) US$1,6 miliar</li>\r\n	<li>Boenjamin Setiawan US$1,5 miliar</li>\r\n	<li>Garibaldi Thohir US$1,45 miliar</li>\r\n	<li>Sukanto Tanoto US$1,4 miliar</li>\r\n	<li>Theodore Rachmat US$1,35 miliar</li>\r\n	<li>Chairul Tanjung (Para dan TransTV) US$1,25 miliar</li>\r\n	<li>Murdaya Poo (Berca) US$1,15 miliar</li>\r\n	<li>Ciliandra Fangiono US$1,1 miliar</li>\r\n	<li>Benny Subianto US$1,05 miliar</li>\r\n	<li>Arifin dan Hilmi Panigoro US$985 juta</li>\r\n	<li>Sjamsul Nursalim US$850 juta</li>\r\n	<li>Agus Lasmono Sudwikatmono US$845 juta</li>\r\n	<li>Kartini Muljadi (Grup Tempo) US$840 juta (<a title=\"Wanita Terkaya di Indonesia\" href=\"http://solocybercity.wordpress.com/2010/12/04/inilah-wanita-terkaya-di-indonesia/\">Wanita Terkaya di Indonesia</a>)</li>\r\n	<li>Tahir US$805 juta</li>\r\n	<li>Sandiaga Uno (Recapital) US$795 juta</li>\r\n	<li>Mochtar Riady US$730 juta</li>\r\n	<li>Ciputra US$725 juta</li>\r\n	<li>Hashim Djojohadikusumo US$680 juta</li>\r\n	<li>Harjo Sutanto US$350 juta</li>\r\n	<li>Trihatma Haliman US$600 juta</li>\r\n	<li>Hary Tanoesudibjo US$595 juta</li>\r\n	<li>Kusnan dan Rusdi Kirana US$580 juta</li>\r\n	<li>Wiwoho Baduki Tokronegoro US$575 juta</li>\r\n	<li>Engki Wibowo dan Jenny Quantero US$560 juta</li>\r\n	<li>Husain Djojonegoro US$545 juta</li>\r\n	<li>Eka Tjandranegara US$525 juta.</li>\r\n	<li>Sutanto Djuhar US$490 juta.</li>\r\n	<li>Prajogo Pangestu US$455 juta</li>\r\n</ol>','40 Orang terkaya Indonesia belum ada yang dari sektor ITC !','','inherit','open','open','','160-revision-2','','','2011-03-25 08:38:28','2011-03-25 08:38:28','',160,'http://www.futuremediatrix.com/blog/?p=164',0,'revision','',0),(166,3,'2011-03-27 16:05:45','2011-03-27 16:05:45','Sebagai wirausaha maupun bisnisman tentunya kita mengharapkan agar perusahaan kita banyak dikenal orang sehingga semakin besar peluang yang dapat menguntungkan bagi kita, selama ini kita mengenal berbagai macam cara untuk menyampaikan informasi dari dengan cara membuat brosur, company profile, website, dan lain-lain tetapi yang menjadi masalah kemungkinan mereka mau untuk menerima bahkan membaca sangatlah kecil. Seringkali ketika kita membagikan brosur ketika pameran, ataupun event promosi sia-sia, banyak yang dibuang dan sebagian ketika sampai dirumah mereka meletakan disembarang tempat sehingga hilanglah sudah kesempatan kita dalam menyampaikan informasi tentang perusahaan kita itu.\n\nTetapi kini ada sebuah solusi yang menarik, kini kita dapat membuat brosur ataupun company profile kita dengan menggunakan <strong>Ipad Application</strong>. Tentunya setelah mereka mendownload company profile kita, mereka dengan sangat mudah dan nyaman dapat membacanya company profile kita itu bahkan kita bisa melakukan engagement lebih dengan memberikan fitur-fitur simulasi yang dapat menciptakan kertertarikan mereka terhadap produk kita bahkan bisa sampai berujung pada keinginan mereka membeli produk kita.\n\nSolusi ini juga telah banyak dimanfaatkan perusahaan-perusahaan besar seperti Astra, Gramedia, Toyota, Honda, dan berbagai perusahaan lain. Tetapi semua itu kembali kepada ANDA apakah ANDA benar-benar ingin maju memanfaatkan teknologi tersebut ataukah ANDA sudah puas dengan cara pemasaran tradisional yang menggunakan brosur ataupun company profile biasa.\n\nJika ANDA butuh konsultasi lebih lanjut, ANDA bisa hubungi kami PT. Future Mediatrix di nomer (021) 5601762, Thomas (08164858410), website: <a href=\"http://www.futuremediatrix.com\" target=\"_blank\">www.futuremediatrix.com</a>\n\nSalam Innovation,\n\nThomas Joseph\nPT. Future Mediatrix\nweb &amp; mobile solution\n<div><a href=\"http://www.futuremediatrix.com\" target=\"_blank\">www.futuremediatrix.com</a></div>\n<div><a href=\"http://www.futuremediatrix.com\" target=\"_blank\"></a>twitter: @futuremediatrix\nPhone: +62 56017620\nMobile: 0816-4858410</div>','Bring Your Company To Their \"Hand\"','','inherit','open','open','','165-revision','','','2011-03-27 16:05:45','2011-03-27 16:05:45','',165,'http://www.futuremediatrix.com/blog/?p=166',0,'revision','',0),(182,3,'2011-05-08 13:35:04','2011-05-08 13:35:04','','So You Think You Know Website ? “Website Juga Manusia”','','inherit','open','open','','181-revision','','','2011-05-08 13:35:04','2011-05-08 13:35:04','',181,'http://www.futuremediatrix.com/blog/?p=182',0,'revision','',0),(168,3,'2011-03-28 02:17:39','2011-03-28 02:17:39','Sebagai pengusaha, bisnisman maupun marketer kita sadari bahwa salah satu kunci sukses dalam pemasaran adalah bagaimana kita bisa membangun sebuah ikatan antara bisnis kita dengan pelanggan kita. Tetapi hal ini tidak mudah, seringkali kita waktu dan tenaga kita telah habis untuk mengurusi bisnis kita dan upaya dalam mencari pelanggan baru. Hal ini tidak boleh dibiarkan karena pelanggan adalah <strong>\"Aset\" </strong>Anda wajib menjaganya, untuk itu perlu ada upaya untuk menjaga mereka. Tetapi kembali lagi kita menghadapi kendala waktu dan tenaga.\r\n\r\nKini dengan kemajuan teknologi digital ANDA tidak perlu bingung, Anda dapat memanfaatkan mobile apps untuk melakukannya untuk ANDA. Mengapa harus dengan mobile Apps ? Sama-sama kita ketahui bahwa setiap orang dimuka bumi ini sekarang selalu membawa handphone mereka kemana-mana, bayangkan bila ada applikasi bisnis ANDA didalam handphone mereka, tentunya ANDA dengan mudah dapat terus menjaga hubungan dengan mereka.\r\n\r\nCara terbaik adalah membuat sebuah Applikasi yang bermanfaat bagi pelanggan ANDA, tergantung dari jenis bisnis ANDA, saya ambil contoh misalnya ANDA memiliki bisnis dibidang property, ANDA dapat membuat sebuah applikasi untuk membantu pelanggan ANDA untuk mencari dan menentukan property sesuai dengan kebutuhan mereka. Dengan memberikan manfaat tersebut maka ANDA menjadi orang pertama dibenak mereka ketika mereka ingin membeli property. Mobile Application ini dapat memastikan ANDA orang pertama yang akan dihubungi oleh mereka saat mereka mencari property. Tentu hal ini sangat menguntungkan buat Anda.\r\n\r\nBila ingin konsultasi lebih lanjut bisa hubungi Future Mediatrix di nomer (021) 5601762 atau hubungi Thomas (0816-4858410)\r\n\r\nSalam Innovation,\r\n\r\nThomas Joseph\r\n@futuremediatrix','Engage Your Business With Your Customer','digital marketing, mobile application','publish','open','open','','engage-your-business-with-your-customer','','','2011-03-28 02:17:39','2011-03-28 02:17:39','',0,'http://www.futuremediatrix.com/blog/?p=168',0,'post','',1),(169,3,'2011-03-28 02:17:04','2011-03-28 02:17:04','Sebagai pengusaha, bisnisman maupun marketer kita sadari bahwa salah satu kunci sukses dalam pemasaran adalah bagaimana kita bisa membangun sebuah ikatan antara bisnis kita dengan pelanggan kita. Tetapi hal ini tidak mudah, seringkali kita waktu dan tenaga kita telah habis untuk mengurusi bisnis kita dan upaya dalam mencari pelanggan baru. Hal ini tidak boleh dibiarkan karena pelanggan adalah <strong>\"Aset\" </strong>Anda wajib menjaganya, untuk itu perlu ada upaya untuk menjaga mereka. Tetapi kembali lagi kita menghadapi kendala waktu dan tenaga.\n\nKini dengan kemajuan teknologi digital ANDA tidak perlu bingung, Anda dapat memanfaatkan mobile apps untuk melakukannya untuk ANDA. Mengapa harus dengan mobile Apps ? Sama-sama kita ketahui bahwa setiap orang dimuka bumi ini sekarang selalu membawa handphone mereka kemana-mana, bayangkan bila ada applikasi bisnis ANDA didalam handphone mereka, tentunya ANDA dengan mudah dapat terus menjaga hubungan dengan mereka.\n\nCara terbaik adalah membuat sebuah Applikasi yang bermanfaat bagi pelanggan ANDA, tergantung dari jenis bisnis ANDA, saya ambil contoh misalnya ANDA memiliki bisnis dibidang property, ANDA dapat membuat sebuah applikasi untuk membantu pelanggan ANDA untuk mencari dan menentukan property sesuai dengan kebutuhan mereka. Dengan memberikan manfaat tersebut maka ANDA menjadi orang pertama dibenak mereka ketika mereka ingin membeli property. Mobile Application ini dapat memastikan ANDA orang pertama yang akan dihubungi oleh mereka saat mereka mencari property. Tentu hal ini sangat menguntungkan buat Anda.\n\nBila ingin konsultasi lebih lanjut bisa hubungi Future Mediatrix di nomer (021) 5601762 atau hubungi Thomas (0816-4858410)\n\nSalam Innovation,\n\nThomas Joseph\n@futuremediatrix','Engage Your Business With Your Customer','','inherit','open','open','','168-revision','','','2011-03-28 02:17:04','2011-03-28 02:17:04','',168,'http://www.futuremediatrix.com/blog/?p=169',0,'revision','',0),(181,3,'2011-05-08 13:35:25','2011-05-08 13:35:25','Sebagai orang yang hidup di era internet tentu sudah tidak asing dengan kata website. Kebanyakan orang dari berbagai latar belakang mengaku tahu dengan apa yang disebut website, tetapi sebenarnya mereka tidak mengerti pemahaman secara mendalam tentang website itu sendiri.\r\n\r\n<strong>“Website juga Manusia”</strong>\r\nCoba saya Anda bertanya didalam hati pengertian Anda tentang website ?  Tentunya akan muncul berbagai pengertian yang berbeda, bagi saya sah-sah saja. Tapi apa yang ada dibenak Anda jika saya mengatakan website adalah Manusia. Jika dulu kita mengenal lagu berjudul <strong>“Rocker juga Manusia”</strong> menurut saya juga <strong>“Website juga Manusia”</strong>, ya website sama halnya seperti jika manusia mempunyai wajah dan penampilan atau wajah maka website juga mempunyai <strong>wajah dan penampilan</strong> yaitu <strong>design tampilan</strong> atau dengan bahasa kerennya <strong>user interface</strong>, kalau manusia punya <strong>otak</strong> untuk berpikir begitu juga website punya otak yang kita sebut dengan istilah <strong>web program</strong> agar dapat menjalan berbagai fitur, kalau manusia punya <strong>kepribadian</strong> ada baik, buruk atau porno maka website juga punya kepribadian yang disebut dengan <strong>content</strong> yang membedakan situs itu baik, buruk atau porno, kalau manusia punya tubuh tempat dia meletakan rohnya maka website juga punya <strong>tubuh</strong> yang disebut dengan <strong>server,</strong> begitu pula sama halnya jika manusia rohnya dicabut maka dia akan mati begitu pula website jika servernya koneksinya dicabut dia akan mati. Dan masih banyak sekali kesamaan antara manusia dan website yang tidak bisa diceritakan satu persatu.\r\n<strong>“Jika Anda ingin terkenal, Website pun ingin terkenal”</strong>\r\n\r\nTahukah Anda jika Anda ingin terkenal begitu pula website. Website itu jika digambarkan sebagai manusia maka dia adalah manusia yang sangat membutuhkan popularitas.  Anda tentu bertanya mengapa website membutuhkan popularitas ?  Dan Anda akan menemukan jawabannya dengan menjawab mengapa Anda membutuhkan popularitas didalam hidup Anda ?  Keuntungan apa saja jika Anda menjadi orang yang terkenal di bidang keahlian Anda ? Lebih mudah mana Anda mendapatkan peluang di dalam hidup bila Anda menjadi orang yang terkenal dibandingkan bila tidak ada orang yang mengenal Anda ?\r\n\r\nSetelah menjawab pertanyaan tersebut, siapakah yang paling diuntungkan bila website Anda terkenal ? Coba renungkan apakah keuntungan Anda jika mempunyai website yang terkenal ? Tentunya jawabannya Anda sendiri.\r\n\r\nAnda mungkin bukan orang terkenal seperti presiden, pembicara motivator, bintang film, model dan lain-lain karena Anda tidak memiliki kapasitas kesana.  Tetapi  tahukan Anda jika dengan memiliki website yang terkenal maka Anda dapat sesukses mereka bahkan lebih baik dari mereka.\r\n\r\n<strong>Bagaimana membuat Website Anda terkenal ?</strong>\r\n\r\nSama halnya didalam dunia bisnis Anda tentu banyak memiliki pesaing sama halnya website Anda juga pastinya mempunyai banyak pesaing. Coba kita pikir mayoritas orang mencari informasi di internet pastinya lewat mesin pencari, dan dari semua mesin pencari lebih dari setengahnya mencari lewat Google. Dan umumnya orang hanya akan mengakses website yang berada di peringkat sepuluh besar dan paling tidak yang berada di dihalaman pertama mesin pencarian Google. Maka Anda harus dapat membuat website Anda dikenal secara baik dengan kata kunci Anda sehingga ketika orang memasukan kata kunci Anda maka munculah website Anda diperingkat teratas. karena kemungkinan terbesar orang akan mengakses web yang diurutan pertama.<strong></strong>\r\n\r\nLangkah pertama website Anda ingin terkenal, maka seperti menjadi terkenal Anda harus menentukan tujuan atau fokus Anda, maka begitu pula website Anda harus menentukan tujuan Anda membuat website. Fokus merupakan kata kunci utama bila Anda ingin terkenal, <strong>Anda ingin dikenal dunia sebagai siapa ?</strong> Maka sama halnya website <strong>Anda ingin website Anda dikenal oleh Google sebagai website apa ?</strong>\r\n\r\n<strong>Tentukan Kata Kunci Anda</strong>\r\nBagaimana ingin menentukan kita ingin dikenal sebagai apa harus memulai dengan melakukan riset kata kunci (keyword) lakukan pencarian kata kunci yang merupakan niche market dari bisnis kita di internet. Google menyediakan tools research keyword gratis yaitu <a href=\"https://adwords.google.com/select/KeywordToolExternal\">https://adwords.google.com/select/<strong>KeywordTool</strong>External</a> dari situ kita dapat menentukan kata kunci yang berhubungan dengan bisnis kita, target audience kita dari negara mana dan dari bahasa apa, setelah menentukan secara detail maka Anda akan menemukan hasil keyword-keyword mengenai bisnis Anda yang banyak dicari orang lewat Google, dari situ terdapat daftarnya lalu kita dapat menentukan tingkat keefektifan dari keyword 2 rumus yang paling diakui oleh International untuk mengukur keyword yang ideal adalah rumus KEI dan Ratio. Sebelumnya kita harus tersebut mencari keyword jumlah pencari terbanyak dan jumlah pesaing terjarang, <strong></strong>\r\n\r\nKEI (keyword effectiveness index) = (K*K)/C\r\n\r\nRatio = (K/C)*10000\r\n\r\nK = Rata-rata Jumlah keyword tersebut dicari dalam sehari\r\n\r\nC = Jumlah Kompetitor situs yg memakai keyword tersebut\r\n\r\n(Semakin tinggi nilai KEI atau Ratio nya maka semakin baik keyword tersebut, keyword tersebut dinyatakan layak digunakan bila memiliki nilai diatas 5 untuk KEI, 10 untuk Ratio)\r\n\r\nKemudian dari kata kunci tersebut pililah yang effektif untuk kata kunci kita, gunakanlah kata kunci tersebut untuk menyusun judul dari halaman, deskripsi serta keyword dari website kita. Dan semuanya tersebut terdapat didalam file code dari halaman web Anda yang sering disebutkan dengan meta, dan ketiga meta tadi adalah kata-kata yang dibaca pertama kali oleh Google ketika sedang menganalisa website kita, jadi Anda wajib mengoptimalkannya dengan kata kunci yang effektif. Selain itu Anda juga wajib menganalisa website pesaing dari kata kunci utama yang Anda gunakan jika memang website pesaing Anda memiliki web rank yang tinggi tentunya lebih baik Anda mencari kata kunci lain untuk digunakan jadi kata kunci utama website Anda.\r\n\r\nAnda ingin tahu berapa tingkat kepopuleran Anda ? Caranya dengan ada dua yaitu dengan www.alexa.com melihat berapa peringkat kita di antara website lain didunia, atau dengan melihat page rank <a href=\"http://www.checkpageranking.com\">http://www.checkpageranking.com</a>,  urutan page rank itu dari 0 sampai 10, semakin tinggi semakin baik.','So You Think You Know Website ? “Website Juga Manusia”','','publish','open','open','','so-you-think-you-know-website-%e2%80%9cwebsite-juga-manusia%e2%80%9d','','','2011-05-08 13:35:25','2011-05-08 13:35:25','',0,'http://www.futuremediatrix.com/blog/?p=181',0,'post','',0),(171,3,'2011-03-29 04:18:49','2011-03-29 04:18:49','<p style=\"text-align: center;\"><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/2559-2011-Year-of-the-Rabbit-Gold-Proof-Coin-Reverse.jpg\"><img class=\"size-medium wp-image-172 aligncenter\" title=\"CoinEmas\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/2559-2011-Year-of-the-Rabbit-Gold-Proof-Coin-Reverse-300x300.jpg\" alt=\"Koin Emas\" width=\"300\" height=\"300\" />\r\n</a></p>\r\n\r\nDi tahun kelinci ini akan berkembang pesat teknologi yang memberikan kemudahan bagi para pengusaha dalam mensharingkan informasi tentang perusahaannya dengan teknologi tinggi, anggun dan berkelas seperti Ipad, Galaxy Tab dan Play Book, dan berbagai teknologi mobile lainnya. Strategi digital marketing di tahun kelinci agak sedikit berbeda dengan tahun-tahun sebelumnya yang lebih menekankan kepada penggunaan teknologi untuk menyebarkan promosi seluas mungkin, pemasaran yang agresif yang terkadang tidak memperhatikan kesopanan. Sebaliknya di tahun Kelinci ini kita harus memakai strategi marketing yang sopan atau yang biasa disebut permission base marketing, cara-cara pemasaran seperti cara pemasar para kartu kredit dengan menelpon langsung ke calon pelanggan akan mati ditahun ini karena dianggap mengganggu.\r\n\r\nDi tahun kelinci ini strategi digital marketing yang paling tepat adalah bagaimana kita bisa menekankan kepada manfaat yang dapat memberikan daya tarik, ditahun ini kita harus peka terhadap situasi yang terjadi sehingga kita dapat mengetahui apa yang benar-benar menjadi kebutuhan pelanggan kita. Dengan memberikan sebuah solusi yang memberikan manfaat untuk membantu pada pelanggan kita maka hal ini menjadi strategi digital marketing yang handal di tahun kelinci.\r\n\r\nSelain itu ditahun ini kita harus memperlengkapi pemasaran kita dengan teknologi digital marketing yang membuat daya tarik baik dengan fitur yang bermanfaat atau yang dapat menyenangkan hati mereka agar orang yang tertarik pada kita, tanpa kita harus bersusah-susah memaksa mereka membeli produk kita.\r\n\r\nKuncinya adalah dengan menggunakan strategi digital marketing yang mengutamakan keanggunan, sopan-santun, nasihat baik, kebaikan dan kepekaan terhadap segala bentuk keindahan. Cara pemasaran dengan bahasa yang lemah-lembut, dan kebijakan yang luwes tetapi cepat tanggap sangat diperlukan jika kita ingin sukses ditahun ini.','Strategi Digital Marketing di Tahun Kelinci Emas','','publish','open','open','','strategi-digital-marketing-di-tahun-kelinci-emas','','','2011-03-29 04:18:49','2011-03-29 04:18:49','',0,'http://www.futuremediatrix.com/blog/?p=171',0,'post','',0),(172,3,'2011-03-29 03:57:38','2011-03-29 03:57:38','','CoinEmas','','inherit','open','open','','2559-2011-year-of-the-rabbit-gold-proof-coin-reverse','','','2011-03-29 03:57:38','2011-03-29 03:57:38','',171,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/2559-2011-Year-of-the-Rabbit-Gold-Proof-Coin-Reverse.jpg',0,'attachment','image/jpeg',0),(173,3,'2011-03-29 04:18:40','2011-03-29 04:18:40','<p style=\"text-align: center;\"><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/2559-2011-Year-of-the-Rabbit-Gold-Proof-Coin-Reverse.jpg\"><img class=\"size-medium wp-image-172 aligncenter\" title=\"CoinEmas\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/2559-2011-Year-of-the-Rabbit-Gold-Proof-Coin-Reverse-300x300.jpg\" alt=\"Koin Emas\" width=\"300\" height=\"300\" />\n</a></p>\n\nDi tahun kelinci ini akan berkembang pesat teknologi yang memberikan kemudahan bagi para pengusaha dalam mensharingkan informasi tentang perusahaannya dengan teknologi tinggi, anggun dan berkelas seperti Ipad, Galaxy Tab dan Play Book, dan berbagai teknologi mobile lainnya. Strategi digital marketing di tahun kelinci agak sedikit berbeda dengan tahun-tahun sebelumnya yang lebih menekankan kepada penggunaan teknologi untuk menyebarkan promosi seluas mungkin, pemasaran yang agresif yang terkadang tidak memperhatikan kesopanan. Sebaliknya di tahun Kelinci ini kita harus memakai strategi marketing yang sopan atau yang biasa disebut permission base marketing, cara-cara pemasaran seperti cara pemasar para kartu kredit dengan menelpon langsung ke calon pelanggan akan mati ditahun ini karena dianggap mengganggu.\n\nDi tahun kelinci ini strategi digital marketing yang paling tepat adalah bagaimana kita bisa menekankan kepada manfaat yang dapat memberikan daya tarik, ditahun ini kita harus peka terhadap situasi yang terjadi sehingga kita dapat mengetahui apa yang benar-benar menjadi kebutuhan pelanggan kita. Dengan memberikan sebuah solusi yang memberikan manfaat untuk membantu pada pelanggan kita maka hal ini menjadi strategi digital marketing yang handal di tahun kelinci.\n\nSelain itu ditahun ini kita harus memperlengkapi pemasaran kita dengan teknologi digital marketing yang membuat daya tarik baik dengan fitur yang bermanfaat atau yang dapat menyenangkan hati mereka agar orang yang tertarik pada kita, tanpa kita harus bersusah-susah memaksa mereka membeli produk kita.\n\nKuncinya adalah dengan menggunakan strategi digital marketing yang mengutamakan keanggunan, sopan-santun, nasihat baik, kebaikan dan kepekaan terhadap segala bentuk keindahan. Cara pemasaran dengan bahasa yang lemah-lembut, dan kebijakan yang luwes tetapi cepat tanggap sangat diperlukan jika kita ingin sukses ditahun ini.','Strategi Digital Marketing di Tahun Kelinci Emas','','inherit','open','open','','171-revision','','','2011-03-29 04:18:40','2011-03-29 04:18:40','',171,'http://www.futuremediatrix.com/blog/?p=173',0,'revision','',0),(174,3,'2011-03-29 04:51:10','2011-03-29 04:51:10','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/goldlaptop1.jpg\"><img class=\"alignnone size-medium wp-image-175\" title=\"goldlaptop1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/goldlaptop1-300x217.jpg\" alt=\"gold\" width=\"300\" height=\"217\" />\r\n</a><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/MacBook-pro-24-carat-Gold-1.jpg\"><img class=\"alignnone size-medium wp-image-176\" title=\"MacBook-pro-24-carat-Gold-1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/MacBook-pro-24-carat-Gold-1-300x252.jpg\" alt=\"\" width=\"300\" height=\"252\" /></a><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/MacBook-pro-24-carat-Gold.jpg\"><img class=\"alignnone size-medium wp-image-177\" title=\"MacBook-pro-24-carat-Gold\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/MacBook-pro-24-carat-Gold-300x255.jpg\" alt=\"\" width=\"300\" height=\"255\" />\r\n</a>\r\n\r\nMacBook Pro terbuat dari emas 24 karat dengan logo apple yang terbuat dari berlian, menurut pendapat saya ini adalah sebuah bentuk komunikasi pemasaran untuk membentuk sebuah persepsi bahwa brand Apple adalah brand dengan produk yang berkesan mewah, berkelas, ekslusif.\r\n\r\nJika kita sebagai produsen produk lain yang ingin mengalahkannya jangan bersaing dengan presespsi mewah juga karena tentu kita akan sangat sulit mengalahkannya, Cara terbaik kita dengan menggunakan dengan lawan dari presepsi tersebut misalnya dengan membuat produk laptopnya dengan produk ramah lingkungan sehingga dia dapat mengkomunikasikan bahwa brandnya adalah peduli terhadap kelangsungan hidup manusia.\r\n\r\nDan kita dapat menggunakan tagline seperti ini  <em>\"Luxury is not important without Survival\"</em>','MacBook Form Gold, What do you think ?','','publish','open','open','','macbook-form-gold-what-do-you-think','','','2011-03-29 04:51:10','2011-03-29 04:51:10','',0,'http://www.futuremediatrix.com/blog/?p=174',0,'post','',0),(175,3,'2011-03-29 04:39:02','2011-03-29 04:39:02','','goldlaptop1','','inherit','open','open','','goldlaptop1','','','2011-03-29 04:39:02','2011-03-29 04:39:02','',174,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/goldlaptop1.jpg',0,'attachment','image/jpeg',0),(176,3,'2011-03-29 04:39:52','2011-03-29 04:39:52','','MacBook-pro-24-carat-Gold-1','','inherit','open','open','','macbook-pro-24-carat-gold-1','','','2011-03-29 04:39:52','2011-03-29 04:39:52','',174,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/MacBook-pro-24-carat-Gold-1.jpg',0,'attachment','image/jpeg',0),(177,3,'2011-03-29 04:40:15','2011-03-29 04:40:15','','MacBook-pro-24-carat-Gold','','inherit','open','open','','macbook-pro-24-carat-gold','','','2011-03-29 04:40:15','2011-03-29 04:40:15','',174,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/MacBook-pro-24-carat-Gold.jpg',0,'attachment','image/jpeg',0),(178,3,'2011-03-29 04:50:35','2011-03-29 04:50:35','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/goldlaptop1.jpg\"><img class=\"alignnone size-medium wp-image-175\" title=\"goldlaptop1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/goldlaptop1-300x217.jpg\" alt=\"gold\" width=\"300\" height=\"217\" />\n</a><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/MacBook-pro-24-carat-Gold-1.jpg\"><img class=\"alignnone size-medium wp-image-176\" title=\"MacBook-pro-24-carat-Gold-1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/MacBook-pro-24-carat-Gold-1-300x252.jpg\" alt=\"\" width=\"300\" height=\"252\" /></a><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/MacBook-pro-24-carat-Gold.jpg\"><img class=\"alignnone size-medium wp-image-177\" title=\"MacBook-pro-24-carat-Gold\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/03/MacBook-pro-24-carat-Gold-300x255.jpg\" alt=\"\" width=\"300\" height=\"255\" />\n</a>\n\nMacBook Pro terbuat dari emas 24 karat dengan logo apple yang terbuat dari berlian, menurut pendapat saya ini adalah sebuah bentuk komunikasi pemasaran untuk membentuk sebuah persepsi bahwa brand Apple adalah brand dengan produk yang berkesan mewah, berkelas, ekslusif.\n\nJika kita sebagai produsen produk lain yang ingin mengalahkannya jangan bersaing dengan presespsi mewah juga karena tentu kita akan sangat  dapat menggunakan dengan lawan dari presepsi tersebut misalnya dengan membuat produk laptopnya dengan produk ramah lingkungan sehingga dia dapat mengkomunikasikan bahwa brandnya adalah peduli terhadap kelangsungan hidup manusia.\n\nDan kita dapat menggunakan tagline seperti ini  <em>\"Luxury is not important without Survival\"</em>','MacBook Form Gold, What do you think ?','','inherit','open','open','','174-revision','','','2011-03-29 04:50:35','2011-03-29 04:50:35','',174,'http://www.futuremediatrix.com/blog/?p=178',0,'revision','',0),(179,3,'2011-04-01 03:45:39','2011-04-01 03:45:39','Kini kemajuan gadget dan device memudahkan orang melakukan browsing internet dan mengupdate baik status maupun content lewat device yang mereka miliki. Bisa dibilang kini kita dapat melakukan transaksi dengan sangat mudahnya lewat mobile, dan kita dapat melakukan transaksi dimanapun kapan pun yang kita suka.\r\n\r\nTetapi harus kita sadari bahwa hal itu tidak serta-merta kita dapatkan begitu saja, kita harus membangun sistem infrastruktur yang serius untuk dapat membangun bisnis kita sehingga dapat semuanya serba otomatis dan serba online. Salah satu yang harus kita tahu bahwa website  biasa yang kita miliki tidak  optimal bila dibrowsing lewat handphone sehingga kita harus membuat versi monile atau yang biasa disebut WAP. Nah ternyata WAP juga belum optimal karena kita tetap harus melakukan browsing, agar kita dapat mengoptimalkan web kita maka kita harus membuat mobile application atau yang sering disingkat mobile apps.\r\n\r\nBanyak sekali orang yang tidak tahu mengapa kita harus membuat mobile apps ? Mobile Apps bertujuan untuk mengoptimalkan kinerja handphone kita untuk dapat menghubungkan dengan situs bisnis kita, antara lain beberapa keuntungan kita memiliki mobile apps adalah:\r\n<ol>\r\n	<li>Tidak memerlukan koneksi internet untuk membaca informasi dasar dari web kita, karena semuanya telah tersimpan di handphone konsumen kita, koneksi internet hanya dibutuhkan untuk mengupdate informasi baru saja.</li>\r\n	<li>Untuk mengupdate content kita dapat mengakses dengan sangat cepat dan ringan, karena hampir semua content  yang berhubungan dengan situs kita telah terdapat didalam handphone kita sehingga kita tidak perlu melakukan browsing lagi untuk mendownload tampilan dari design web kita.</li>\r\n	<li>Mengoptimalkan fasilitas handphone kita untuk keuntungan kita, sebagai contoh dengan membuat BB Apps maka kita bisa melakukan push notification untuk mengirimkan promosi ataupun penawaran terbaru bagi pelanggan kita dengan push notification si pengguna BB tidak perlu menbrowsing web kita untuk mengetahui hal tersebut melainkan mereka mendapatkan info seperti halnya ketika kita mendapat message baru di BBM kita.</li>\r\n</ol>\r\nDengan Mobile Apps seakan dunia didalam gengaman kita, jika ANDA ingin tahu lebih jauh dapat berkonsultasi dengan kami Future Mediatrix di nomer (021) 5601762 atau email ke: thomas@futuremediatrix.com','Now the world within your Grasp','','publish','open','open','','now-the-world-within-your-grasp','digital\nmarketing,\nmobile\napps','','2011-04-01 03:45:39','2011-04-01 03:45:39','',0,'http://www.futuremediatrix.com/blog/?p=179',0,'post','',0),(180,3,'2011-04-01 03:44:44','2011-04-01 03:44:44','Kini kemajuan gadget dan device memudahkan orang melakukan browsing internet dan mengupdate baik status maupun content lewat device yang mereka miliki. Bisa dibilang kini kita dapat melakukan transaksi dengan sangat mudahnya lewat mobile, dan kita dapat melakukan transaksi dimanapun kapan pun yang kita suka.\n\nTetapi harus kita sadari bahwa hal itu tidak serta-merta kita dapatkan begitu saja, kita harus membangun sistem infrastruktur yang serius untuk dapat membangun bisnis kita sehingga dapat semuanya serba otomatis dan serba online. Salah satu yang harus kita tahu bahwa website  biasa yang kita miliki tidak  optimal bila dibrowsing lewat handphone sehingga kita harus membuat versi monile atau yang biasa disebut WAP. Nah ternyata WAP juga belum optimal karena kita tetap harus melakukan browsing, agar kita dapat mengoptimalkan web kita maka kita harus membuat mobile application atau yang sering disingkat mobile apps.\n\nBanyak sekali orang yang tidak tahu mengapa kita harus membuat mobile apps ? Mobile Apps bertujuan untuk mengoptimalkan kinerja handphone kita untuk dapat menghubungkan dengan situs bisnis kita, antara lain beberapa keuntungan kita memiliki mobile apps adalah:\n<ol>\n	<li>Tidak memerlukan koneksi internet untuk membaca informasi dasar dari web kita, karena semuanya telah tersimpan di handphone konsumen kita, koneksi internet hanya dibutuhkan untuk mengupdate informasi baru saja.</li>\n	<li>Untuk mengupdate content kita dapat mengakses dengan sangat cepat dan ringan, karena hampir semua content  yang berhubungan dengan situs kita telah terdapat didalam handphone kita sehingga kita tidak perlu melakukan browsing lagi untuk mendownload tampilan dari design web kita.</li>\n	<li>Mengoptimalkan fasilitas handphone kita untuk keuntungan kita, sebagai contoh dengan membuat BB Apps maka kita bisa melakukan push notification untuk mengirimkan promosi ataupun penawaran terbaru bagi pelanggan kita dengan push notification si pengguna BB tidak perlu menbrowsing web kita untuk mengetahui hal tersebut melainkan mereka mendapatkan info seperti halnya ketika kita mendapat message baru di BBM kita.</li>\n</ol>\nDengan Mobile Apps seakan dunia didalam gengaman kita, jika ANDA ingin tahu lebih jauh dapat berkonsultasi dengan kami Future Mediatr','Now the world within your Grasp','','inherit','open','open','','179-revision','','','2011-04-01 03:44:44','2011-04-01 03:44:44','',179,'http://www.futuremediatrix.com/blog/?p=180',0,'revision','',0),(202,3,'2011-08-19 03:36:22','2011-08-19 03:36:22','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.\r\n\r\nKali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.\r\n\r\nBanyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n\r\n<span style=\"font-size: small;\"><span style=\"line-height: normal;\"><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\"><img class=\"alignnone size-full wp-image-200\" title=\"Map1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\" alt=\"\" width=\"528\" height=\"205\" /></a></span></span>\r\n\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360\r\n\r\nLangkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.\r\n\r\nTahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.\r\n\r\nSedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.\r\n\r\nNah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?\r\n\r\nAda 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.\r\n\r\nBersambung……','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-5','','','2011-08-19 03:36:22','2011-08-19 03:36:22','',195,'http://www.futuremediatrix.com/blog/?p=202',0,'revision','',0),(197,3,'2011-08-19 03:23:16','2011-08-19 03:23:16','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.\r\n\r\nKali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.\r\n\r\nBanyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td width=\"213\" valign=\"top\">PRODUCT /BISNIS ANDA\r\n\r\n- Apa keunggulan product/services ANDA ?\r\n\r\n- Apakah pengalaman ANDA ?</td>\r\n<td width=\"213\" valign=\"top\">PEMBELI PRODUCT ANDA (DECISION MAKER)\r\n\r\n- Siapakah yang pengambil keputusan pembelian   product/services ANDA ?</td>\r\n</tr>\r\n<tr>\r\n<td width=\"213\" valign=\"top\">PENGGUNA PRODUCT ANDA (USER)\r\n\r\n- Siapakah yang paling sering menggunakan Product ANDA ?</td>\r\n<td width=\"213\" valign=\"top\">SIAPA YANG MEMPERNGARUHI PEMBELIAN (INFLUENCER)\r\n\r\n- Siapakah orang yang mempengaruhi pembeli ANDA ?</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360\r\n\r\nLangkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.\r\n\r\nTahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.\r\n\r\nSedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.\r\n\r\nNah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?\r\n\r\nAda 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.\r\n\r\nBersambung……','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-2','','','2011-08-19 03:23:16','2011-08-19 03:23:16','',195,'http://www.futuremediatrix.com/blog/?p=197',0,'revision','',0),(198,3,'2011-08-19 03:25:25','2011-08-19 03:25:25','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.\r\n\r\nKali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.\r\n\r\nBanyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td width=\"50%\" valign=\"top\">PRODUCT /BISNIS ANDA\r\n\r\n- Apa keunggulan product/services ANDA ?\r\n\r\n- Apakah pengalaman ANDA ?</td>\r\n<td width=\"50%\" valign=\"top\">PEMBELI PRODUCT ANDA (DECISION MAKER)\r\n\r\n- Siapakah yang pengambil keputusan pembelian   product/services ANDA ?</td>\r\n</tr>\r\n<tr>\r\n<td width=\"50% valign=\"top\">PENGGUNA PRODUCT ANDA (USER)\r\n\r\n- Siapakah yang paling sering menggunakan Product ANDA ?</td>\r\n<td width=\"50% valign=\"top\">SIAPA YANG MEMPERNGARUHI PEMBELIAN (INFLUENCER)\r\n\r\n- Siapakah orang yang mempengaruhi pembeli ANDA ?</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360\r\n\r\nLangkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.\r\n\r\nTahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.\r\n\r\nSedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.\r\n\r\nNah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?\r\n\r\nAda 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.\r\n\r\nBersambung……','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-3','','','2011-08-19 03:25:25','2011-08-19 03:25:25','',195,'http://www.futuremediatrix.com/blog/?p=198',0,'revision','',0),(199,3,'2011-08-19 03:55:43','2011-08-19 03:55:43','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\n<table style=\"border: thin 1px #666666;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\" width=\"490\">\n<tbody>\n<tr>\n<td width=\"245\"><strong>Product/Bisnis Anda</strong>\n- Apa keunggulan produk/service Anda?\n- Apa pengalaman Anda ?</td>\n<td width=\"245\"><strong>Pembeli Produk Anda (Decision Maker)</strong>\n- Siapakah yang mengambil keputusan produk/ services Anda ?</td>\n</tr>\n<tr>\n<td width=\"245\"><strong>Pengguna Produk Anda (User)</strong>\n- Siapakah yang paling sering menggunakan Produk Anda ?</td>\n<td width=\"245\"><strong>Siapa yang Mempengaruhi Pembelian (Influencer)\n<span style=\"font-weight: normal;\">- Siapakah orang yang mempengaruhi </span> </strong></td>\n</tr>\n</tbody>\n</table>\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\n<ol>\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\n</ol>\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-autosave','','','2011-08-19 03:55:43','2011-08-19 03:55:43','',195,'http://www.futuremediatrix.com/blog/?p=199',0,'revision','',0),(200,3,'2011-08-19 03:35:52','2011-08-19 03:35:52','','Map1','','inherit','open','open','','map1','','','2011-08-19 03:35:52','2011-08-19 03:35:52','',195,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg',0,'attachment','image/jpeg',0),(201,3,'2011-08-19 03:26:33','2011-08-19 03:26:33','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.\r\n\r\nKali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.\r\n\r\nBanyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td width=\"100\" valign=\"top\">PRODUCT /BISNIS ANDA\r\n\r\n- Apa keunggulan product/services ANDA ?\r\n\r\n- Apakah pengalaman ANDA ?</td>\r\n<td width=\"100\" valign=\"top\">PEMBELI PRODUCT ANDA (DECISION MAKER)\r\n\r\n- Siapakah yang pengambil keputusan pembelian   product/services ANDA ?</td>\r\n</tr>\r\n<tr>\r\n<td width=\"100\" valign=\"top\">PENGGUNA PRODUCT ANDA (USER)\r\n\r\n- Siapakah yang paling sering menggunakan Product ANDA ?</td>\r\n<td width=\"100\" valign=\"top\">SIAPA YANG MEMPERNGARUHI PEMBELIAN (INFLUENCER)\r\n\r\n- Siapakah orang yang mempengaruhi pembeli ANDA ?</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360\r\n\r\nLangkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.\r\n\r\nTahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.\r\n\r\nSedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.\r\n\r\nNah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?\r\n\r\nAda 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.\r\n\r\nBersambung……','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-4','','','2011-08-19 03:26:33','2011-08-19 03:26:33','',195,'http://www.futuremediatrix.com/blog/?p=201',0,'revision','',0),(203,3,'2011-08-19 03:37:05','2011-08-19 03:37:05','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.\r\n\r\nKali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.\r\n\r\nBanyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n\r\n<span style=\"font-size: small;\"><span style=\"line-height: normal;\"><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\"><img class=\"alignnone size-full wp-image-200\" title=\"Map1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\" alt=\"\" width=\"350\" /></a></span></span>\r\n\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360\r\n\r\nLangkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.\r\n\r\nTahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.\r\n\r\nSedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.\r\n\r\nNah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?\r\n\r\nAda 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.\r\n\r\nBersambung……','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-6','','','2011-08-19 03:37:05','2011-08-19 03:37:05','',195,'http://www.futuremediatrix.com/blog/?p=203',0,'revision','',0),(204,3,'2011-08-19 03:41:12','0000-00-00 00:00:00','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.\r\n\r\nKali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.\r\n\r\nBanyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\"><img title=\"Map1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\" alt=\"\" width=\"450\" height=\"136\" /></a>\r\n\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360\r\n\r\nLangkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.\r\n\r\nTahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.\r\n\r\nSedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.\r\n\r\nNah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?\r\n\r\nAda 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.\r\n\r\nBersambung……','tes','','draft','open','open','','','','','2011-08-19 03:41:12','2011-08-19 03:41:12','',0,'http://www.futuremediatrix.com/blog/?p=204',0,'post','',0),(205,3,'2011-08-19 03:41:09','2011-08-19 03:41:09','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.\n\nKali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.\n\nBanyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\"><img title=\"Map1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\" alt=\"\" width=\"450\" height=\"136\" /></a>\n\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360\n\nLangkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.\n\nTahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.\n\nSedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.\n\nNah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?\n\nAda 5 Faktor yang harus Anda lihat, antara lain:\n<ol>\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\n</ol>\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.\n\nBersambung……','tes','','inherit','open','open','','204-revision','','','2011-08-19 03:41:09','2011-08-19 03:41:09','',204,'http://www.futuremediatrix.com/blog/?p=205',0,'revision','',0),(236,3,'2011-08-26 15:05:26','2011-08-26 15:05:26','Menjawab pertanyaan pada artikel sebelumnya Change in Marketing, mengenai Era setelah Social Media adalah Era Mobile Apps. Mengapa Era Mobile Apps karena hanya Mobile Apps kita dapat sebuah alat marketing yang tanpa penolakan. Apa yang dimaksud tanpa penolakan ? Karena kita dapat menjalankan sebuah Strategi Pemasaran Penuh Makna yang jitu. Selain itu Device Mobile merupakan alat yang pasti dibawa oleh semua orang saat ini, dan berdasarkan data jumlah pengakses Internet jauh lebih tinggi lewat mobile dibandingkan lewat Desktop PC (Personal Computer) dan Laptop.\r\n\r\nAda pepatah didalam dunia Marketing <em>“Cara Menjual yang baik adalah dengan tidak Menjual”</em>,  artinya seseorang akan memasang jarak atau membangun tembok pertahanan bila dia tahu maksud kita ingin menjual sesuatu. Pemasaran Penuh Makna merupakan salah satu solusi menjual tanpa menjual, melakukan promosi tanpa terlihat promosi. Pemasaran Penuh Makna teknik pemasaran dengan memberikan sebuah manfaat kepada target market. Misalnya sebuah produk Ban mobil yang memberikan peta perjalanan, sebuah produk tissue membangun Toilet Umum dimana-mana.\r\n\r\nPemasaran seperti tidak akan terjadi penolakan karena Nampak seperti tidak melakukan promosi padahal dengan sebuah peta petunjuk yang baik akan meningkatkan perjalanan yang otomatis akan meningkatkan penjualan ban, dan tanpa disadari pengguna peta akan ingat merek Ban sponsor peta tersebut, demikian dengan sebuah tissue ketika orang menggunakan toilet tersebut maka yang diingat adalah tissue dari sponsor toilet tersebut.\r\n\r\nDengan Apps kita dapat melakukan jauh lebih baik, jika Anda sebuah Bank bayangkan Anda dapat membuat sebuah Mobile Apps untuk membantu orang merencanakan tabungannya, dan di Apps tersebut dia dapat memilih berdasarkan kebutuhannya, apakah ingin menabung untuk modal usaha, menabung untuk sekolah anak atau untuk membeli rumah. Di Apps tersebut terdapat program untuk mengkalkulasi berapa jumlah uang yang harus dia sisihkan tiap bulannya. Tentu semua orang akan tertarik untuk mendownload Mobile Apps tersebut, tidak terkecuali orang yang belum menjadi nasabah Bank bersangkutan. Dengan Mobile Apps tersebut di download maka menciptakan daya tarik di alam bawah sadar pengguna Mobile Apps tersebut untuk menjadi Nasabah Bank tersebut. Bayangkan betapa indahnya sebuah promosi tanpa penolakan seperti itu, jauh berbeda dari pemasaran yang penuh penolakan seperti yang terjadi sekarang, begitu banyak Bank mencari Nasabah dengan cara menelpon dan membuang banyak biaya promosi tanpa hasil.\r\n\r\nPemasaran Digital Marketing 3.0 merupakan jenis pemasaran penuh Makna, jenis pemasaran dengan memberikan manfaat menjadikan sebuah teknik pemasaran yang indah, tanpa pemaksaan dan tanpa penolakan.\r\n\r\nMasih banyak teknik-teknik jitu pemasaran Digital Marketing 3.0, saya akan mengeluarkan buku tentang itu, tunggu tanggal mainnya. Dan pastikan Anda mendapatkannya.\r\n\r\nUntuk mendapatkan artikel-artikel menarik lainnya bisa kunjungi blog saya di <a href=\"http://www.futuremediatrix.com/blog\">www.futuremediatrix.com/blog </a>','Digital Marketing 3.0 Seri 1','','publish','open','open','','digital-marketing-3-0-seri-1','','','2011-08-26 15:06:51','2011-08-26 15:06:51','',0,'http://www.futuremediatrix.com/blog/?p=236',0,'post','',0),(207,3,'2011-08-19 03:37:30','2011-08-19 03:37:30','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.\r\n\r\nKali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.\r\n\r\nBanyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n\r\n<span style=\"font-size: small;\"><span style=\"line-height: normal;\"><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\"><img class=\"alignnone size-full wp-image-200\" title=\"Map1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\" alt=\"\" width=\"450\" height=\"136\" /></a></span></span>\r\n\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360\r\n\r\nLangkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.\r\n\r\nTahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.\r\n\r\nSedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.\r\n\r\nNah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?\r\n\r\nAda 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.\r\n\r\nBersambung……','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-7','','','2011-08-19 03:37:30','2011-08-19 03:37:30','',195,'http://www.futuremediatrix.com/blog/?p=207',0,'revision','',0),(214,3,'2011-08-19 03:49:39','2011-08-19 03:49:39','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n<table style=\"border: thin 1px #666666;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\" width=\"490\">\r\n<tbody>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n</tbody>\r\n</table>','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-14','','','2011-08-19 03:49:39','2011-08-19 03:49:39','',195,'http://www.futuremediatrix.com/blog/?p=214',0,'revision','',0),(208,3,'2011-08-19 03:42:39','2011-08-19 03:42:39','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.\r\n\r\nKali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.\r\n\r\nBanyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n\r\n<span style=\"font-size: small;\"><span style=\"line-height: normal;\"><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\"><img class=\"alignnone size-full wp-image-200\" title=\"Map1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\" alt=\"\" width=\"450\" height=\"136\" /></a></span></span>\r\n\r\n<table>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td\r\n</tr>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td\r\n</tr>\r\n\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360\r\n\r\nLangkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.\r\n\r\nTahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.\r\n\r\nSedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.\r\n\r\nNah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?\r\n\r\nAda 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.\r\n\r\nBersambung……','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-8','','','2011-08-19 03:42:39','2011-08-19 03:42:39','',195,'http://www.futuremediatrix.com/blog/?p=208',0,'revision','',0),(212,3,'2011-08-19 03:47:57','2011-08-19 03:47:57','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:  <span style=\"font-size: small;\"><span style=\"line-height: normal;\"><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\"><img class=\"alignnone size-full wp-image-200\" title=\"Map1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\" alt=\"\" width=\"450\" height=\"136\" /></a></span></span>\r\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"0\" width=\"490\" style=\"border: solid 1px #666666;\">\r\n<tbody>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n</tbody>\r\n</table>','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-12','','','2011-08-19 03:47:57','2011-08-19 03:47:57','',195,'http://www.futuremediatrix.com/blog/?p=212',0,'revision','',0),(209,3,'2011-08-19 03:44:08','2011-08-19 03:44:08','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:  <span style=\"font-size: small;\"><span style=\"line-height: normal;\"><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\"><img class=\"alignnone size-full wp-image-200\" title=\"Map1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\" alt=\"\" width=\"450\" height=\"136\" /></a></span></span>\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>a</td>\r\n<td>b</td>\r\n</tr>\r\n<tr>\r\n<td>a</td>\r\n<td>b</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n</tbody>\r\n</table>','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-9','','','2011-08-19 03:44:08','2011-08-19 03:44:08','',195,'http://www.futuremediatrix.com/blog/?p=209',0,'revision','',0),(210,3,'2011-08-19 03:46:54','2011-08-19 03:46:54','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:  <span style=\"font-size: small;\"><span style=\"line-height: normal;\"><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\"><img class=\"alignnone size-full wp-image-200\" title=\"Map1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\" alt=\"\" width=\"450\" height=\"136\" /></a></span></span>\r\n<table width=\"490\" cellpadding=\"0\" cellspacing=\"0\">\r\n<tbody>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n</tbody>\r\n</table>','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-10','','','2011-08-19 03:46:54','2011-08-19 03:46:54','',195,'http://www.futuremediatrix.com/blog/?p=210',0,'revision','',0),(211,3,'2011-08-19 03:47:19','2011-08-19 03:47:19','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:  <span style=\"font-size: small;\"><span style=\"line-height: normal;\"><a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\"><img class=\"alignnone size-full wp-image-200\" title=\"Map1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/Map1.jpg\" alt=\"\" width=\"450\" height=\"136\" /></a></span></span>\r\n<table cellspacing=\"0\" cellpadding=\"0\" width=\"490\" border=\"1\">\r\n<tbody>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n</tbody>\r\n</table>','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-11','','','2011-08-19 03:47:19','2011-08-19 03:47:19','',195,'http://www.futuremediatrix.com/blog/?p=211',0,'revision','',0),(213,3,'2011-08-19 03:49:12','2011-08-19 03:49:12','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:<span style=\"font-size: small;\"></span>\r\n<table style=\"border: solid 1px #666666;\" cellspacing=\"0\" cellpadding=\"0\" width=\"490\">\r\n<tbody>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n</tbody>\r\n</table>','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-13','','','2011-08-19 03:49:12','2011-08-19 03:49:12','',195,'http://www.futuremediatrix.com/blog/?p=213',0,'revision','',0),(215,3,'2011-08-19 03:50:00','2011-08-19 03:50:00','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n<table style=\"border: thin 1px #666666;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\" width=\"490\">\r\n<tbody>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n</tbody>\r\n</table>','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-15','','','2011-08-19 03:50:00','2011-08-19 03:50:00','',195,'http://www.futuremediatrix.com/blog/?p=215',0,'revision','',0),(216,3,'2011-08-19 03:50:14','2011-08-19 03:50:14','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n<table style=\"border: thin 1px #666666;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\" width=\"490\">\r\n<tbody>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n</tbody>\r\n</table>','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-16','','','2011-08-19 03:50:14','2011-08-19 03:50:14','',195,'http://www.futuremediatrix.com/blog/?p=216',0,'revision','',0),(217,3,'2011-08-19 03:50:31','2011-08-19 03:50:31','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n<p>\r\n<table style=\"border: thin 1px #666666;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\" width=\"490\">\r\n<tbody>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</p>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n<tr>\r\n<td>a</td>\r\n<td>a</td>\r\n</tr>\r\n</tbody>\r\n</table>','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-17','','','2011-08-19 03:50:31','2011-08-19 03:50:31','',195,'http://www.futuremediatrix.com/blog/?p=217',0,'revision','',0),(218,3,'2011-08-19 03:52:01','2011-08-19 03:52:01','Kembali lagi kita membahas tentang Digital Marketing, banyak pertanyaan bagaimana menjalankan Digital Marketing yang effektif ?, atau sebagian dari kita sudah menggunakan Digital Marketing tetapi kok masih belum terjadi hasil, atau saya sudah mempunyai website tetapi kok masih tidak mendapat hasil apa-apa, terasa seperti sia-sia segala usaha dan biaya yang dikeluarkan.  Kali ini saya akan membukakan bagaimana rahasianya bagaimana menjalan sebuah planning Digital Marketing yang pastinya akan membantu Anda mendapatkan hasilnya. Saya akan berbagi metode yang saya buat yaitu Digital Marketing 360, sudah banyak klien-klien saya yang mendapatkan hasil yang memuaskan dari metode ini.  Banyak sekali orang menghabiskan waktu dan uang karena mereka melakukan pendekatan kepada orang atau pasar yang salah, maka langkah pertama yang harus kita lakukan dalam DM 360 adalah dengan membuat Mapping Sederhana, tujuannya untuk menemukan yang dinamakan Blue Ocean Market Anda, dimana tujuannya agar Anda dapat melakukan DM pada target Audience yang tepat sasaran. Caranya Anda dapat membuat 4 kolom yaitu:\r\n<table style=\"border: thin 1px #666666;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\" width=\"490\">\r\n<tbody>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n<tr>\r\n<td width=\"245\">a</td>\r\n<td width=\"245\">b</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\nIsi Keempat kolom tersebut setelah itu Anda bisa menemukan kepada siapa Anda harus melakukan pemasaran atau yang disebut Target Audience. Setelah Anda menemukan Target Audience Anda barulah Anda bisa melakukan DM 360  Langkah kedua adalah kita perlu membangun fondasi Awal yaitu sebuah Website, Mengapa harus website ? Banyak orang yang datang kepada saya,  mereka mengatakan buat apa punya website, karena selama ini mereka menggunakan Social Media seperti Facebook,  Twitter  atau membuka lapak di KasKus untuk menjual produk mereka.  Tahukah Anda bahwa bila Anda tidak memiliki hak maupun jaminan dari pihak Facebook, Twitter, Kaskus ataupun lainnya bila suatu saat account Anda terjadi hal yang tidak diinginkan.  Bila Anda tidak percaya Anda bisa baca di bagian Privacy and Policy mereka. Banyak juga kejadian teman-teman saya yang memiliki account Facebook ketika accountnya dihack orang lain, walau mereka sudah mengirimkan email ataupun berbagai cara sudah ditempuh tetapi account mereka tetap tidak bisa kembali.  Sedang bila Anda memiliki website sendiri  dengan nama domain yang Anda beli secara resmi maka hak 100% atas penggunaan domain tersebut dipihak Anda sehingga bila apapun terjadi apa-apa Anda dengan mudah memperbaikinya.  Nah sekarang yang menjadi pertanyaan bagaimana caranya membuat Website yang ANDA buat bisa bermanfaat buat ANDA. Website tersebut harus disesuaikan dengan Target Audience ANDA, apa yang dimaksud disesuaikan dengan target Audience Anda ?  Ada 5 Faktor yang harus Anda lihat, antara lain:\r\n<ol>\r\n	<li>Faktor Tampilan , Anda wajib membuat tampilan yang sesuai dengan karakter target Audience Anda, yang dimaksud disini setelah Anda melakukan Mapping tentu Anda tahu siapakah target Audience Anda, bila target Audience Anda perusahaan tentu designnya harus formar disesuaikan, target Audience wanita tentu gunakan warna-warna pastel yang dilebih disukai oleh wanita, target Audience orang Eropa mereka suka design yang elegance, sedangkan orang Jepang lebih suka design simple minimalize.</li>\r\n	<li>Faktor Fitur, Kedua Anda wajib menentukan fitur-fitur yang sesuai dengan kebutuhan target Audience Anda. Anda harus tahu apa tujuan mereka mengunjungi website Anda, apakah untuk mencari informasi jika tujuannya untuk mencari informasi buatlah fitur yang dapat memudahkan mereka mencari informasi ataupun produk yang mereka cari. Jika mereka datang untuk berkonsultasi maka buatlah fitur konsultasi yang memudahkan mereka. Ingat Anda harus buat fitur yang User Friendly artinya memudahkan mereka, jangan buat mereka bingung dengan fitur yang Anda buat.</li>\r\n	<li>Faktor Bahasa, Ketiga adalah factor yang sangat significant, Anda wajib menentukan bahasa yang sesuai dengan target Audience Anda, bila target market Anda orang Indonesia tentu gunakan bahasa Indonesia, tetapi bila target Audience Anda International gunakan bahasa Inggris pada web Anda, bila target Audience Anda dari Negara tertentu Anda bisa gunakan bahasa yang sesuai. Bila Target Anda anak muda, maka gunakan bahasa anak muda supaya Anda dapat lebih akrab dengan mereka, sebaliknya bila target Audience Anda adalah perusahaan lebih baik gunakan bahasa-bahasa formal.</li>\r\n	<li>Faktor User Experience (UEX), Keempat adalah factor User Experience atau yang disingkat UEX, yang dimaksud adalah UEX adalah bagaimana Anda dapat menciptakan pengalaman yang sesuai agar Audience Anda merasa nyaman berada di website Anda dan mau melakukan interaksi dua arah, artinya ada aktifitas yang dia lakukan diwebsite Anda, misalnya mencoba-coba fitur gallery dengan memilih-milih gambar yang mereka ingin lihat, melakukan posting comment. UEX adalah factor kesuksesan sebuah website, bagaimana UEX dapat membuat pengunjung Anda betah sampai akhirnya dia merekomendasikan web Anda ke teman-teman dan relasi mereka. Untuk itu Ada wajib memikirkan factor UEX yang ingin Anda bangun yang sesuai tentunya dengan Target Audience Anda.</li>\r\n	<li>Faktor Content (Usable), Kelima adalah factor Content, Anda harus membangun sebuah content yang bermanfaat sesuai dengan Target Audience Anda. Misalnya target Audience Anda adalah orang-orang yang peduli tentang kesehatan maka Anda bisa membuat Artikel-artikel yang berhubungan dengan kesehatan, misalnya tips tentang makanan sehat, cara hidup sehat, dan seputar itu.</li>\r\n</ol>\r\nJadi membuat Website adalah Dasar dari DM 360 sebagai Basecamp dari aktifitas Digital Marketing 360 yang Anda lakukan. Ada 5 langkah lagi yang harus dilakukan dalam melakukan DM 360, ikuti selalu artikel-artikel saya selanjutnya.  Bersambung……','Digital Marketing 360 (Seri 1)','','inherit','open','open','','195-revision-18','','','2011-08-19 03:52:01','2011-08-19 03:52:01','',195,'http://www.futuremediatrix.com/blog/?p=218',0,'revision','',0),(219,3,'2011-08-20 02:20:39','2011-08-20 02:20:39','Banyak orang yang berpikir bahwa mempunyai sebuah website yang baik saja cukup, sehingga seringkali mereka hanya berhenti sampai pada pembuatan website, padahal walaupun Anda memiliki sebuah website yang didesign sesuai dengan target Audience kita, bahasa, design, fitur, content sudah sesuai dengan apa yang target audience kita butuhkan, masih ada PR yang perlu Anda kerjakan yaitu bagaimana membuat orang lain khususnya target Audience kita tahu bahwa website kita ada.\r\n\r\nKita perlu melakukan yang dinamakan Content Optimization yang dimaksud Content Optimization yaitu kita mengoptimalkan content kita sampai kepada target Audience kita, selain dengan memberikan keyword yang unik pada setiap content yang kita buat kita perlu mempostingkan content kita ke website-website yang memiliki traffic tinggi, khususnya yang umumnya dibaca oleh target Audience Anda.\r\n\r\nUntuk Melakukan Content Optimization Anda perlu melakukan beberapa hal:\r\n<ol>\r\n	<li>Cari tahu Keyword apa yang dibanyak dicari oleh Target Audience Anda di Search Engine.</li>\r\n	<li>Buatlah Artikel secara rutin yang berhubungan dengan keyword yang dicari oleh Target Audience Anda.</li>\r\n	<li>List Situs-Situs Artikel atau Berita yang sering dibuka oleh Target Audience Anda.</li>\r\n	<li>Lakukan pendaftaran Situs-Situs yang menyediakan posting Artikel yang banyak dikunjungi Target Audience Anda.</li>\r\n	<li>Posting Artikel secara rutin ke Situs-Situs tersebut dengan tidak lupa mengoptimalkan setiap Artikel dengan keyword/tag yang sesuai dengan isi artikel Anda.</li>\r\n	<li>Lakukan Share setiap artikel Anda ke Social Media ataupun Milist2 yang banyak diikuti target Audience Anda.</li>\r\n	<li>Gunakan jasa Advertorial di situs-situs yang banyak dikunjungi target Audience Anda, Advertorial adalah membuat sebuah artikel yang bermanfaat yang bertujuan untuk mempromosikan produk kita, sehingga tidak terlihat jualan tetapi kita memberikan masukan bermanfaat kepada target audience kita.</li>\r\n</ol>\r\nDalam melakukan content Optimization ini Anda perlu membuat schedule, karena Anda perlu melakukannya secara rutin.  Selain itu content optimization kita bisa dibantu dengan memasang Google Adwords atau dengan Contextual Ads. Yang dimaksud Contextual Ads kita memasang iklan dimana kita menentukan siapa target Audiencenya. Contohnya kita memasang iklan di sebuah iklan disebuah web berita misalnya detik.com kemudian kita tentukan dulu pada topic apa,  pada isi artikel apa, pada jam berapa dan kita mau menampilkan iklan tersebut.\r\n\r\nContent Optimization ini adalah langkah ketiga dari Digital Marketing 360 masih ada 4 langkah lain lagi untuk mencapai keberhasilan usaha pemasaran Anda. Ikuti terus artikel-artikel saya selanjutnya.','Digital Marketing 360 (Seri 2)','','publish','open','open','','digital-marketing-seri-2','','','2011-08-20 02:21:40','2011-08-20 02:21:40','',0,'http://www.futuremediatrix.com/blog/?p=219',0,'post','',0),(220,3,'2011-08-20 02:20:32','2011-08-20 02:20:32','Banyak orang yang berpikir bahwa mempunyai sebuah website yang baik saja cukup, sehingga seringkali mereka hanya berhenti sampai pada pembuatan website, padahal walaupun Anda memiliki sebuah website yang didesign sesuai dengan target Audience kita, bahasa, design, fitur, content sudah sesuai dengan apa yang target audience kita butuhkan, masih ada PR yang perlu Anda kerjakan yaitu bagaimana membuat orang lain khususnya target Audience kita tahu bahwa website kita ada.\n\nKita perlu melakukan yang dinamakan Content Optimization yang dimaksud Content Optimization yaitu kita mengoptimalkan content kita sampai kepada target Audience kita, selain dengan memberikan keyword yang unik pada setiap content yang kita buat kita perlu mempostingkan content kita ke website-website yang memiliki traffic tinggi, khususnya yang umumnya dibaca oleh target Audience Anda.\n\nUntuk Melakukan Content Optimization Anda perlu melakukan beberapa hal:\n<ol>\n	<li>Cari tahu Keyword apa yang dibanyak dicari oleh Target Audience Anda di Search Engine.</li>\n	<li>Buatlah Artikel secara rutin yang berhubungan dengan keyword yang dicari oleh Target Audience Anda.</li>\n	<li>List Situs-Situs Artikel atau Berita yang sering dibuka oleh Target Audience Anda.</li>\n	<li>Lakukan pendaftaran Situs-Situs yang menyediakan posting Artikel yang banyak dikunjungi Target Audience Anda.</li>\n	<li>Posting Artikel secara rutin ke Situs-Situs tersebut dengan tidak lupa mengoptimalkan setiap Artikel dengan keyword/tag yang sesuai dengan isi artikel Anda.</li>\n	<li>Lakukan Share setiap artikel Anda ke Social Media ataupun Milist2 yang banyak diikuti target Audience Anda.</li>\n	<li>Gunakan jasa Advertorial di situs-situs yang banyak dikunjungi target Audience Anda, Advertorial adalah membuat sebuah artikel yang bermanfaat yang bertujuan untuk mempromosikan produk kita, sehingga tidak terlihat jualan tetapi kita memberikan masukan bermanfaat kepada target audience kita.</li>\n</ol>\nDalam melakukan content Optimization ini Anda perlu membuat schedule, karena Anda perlu melakukannya secara rutin.  Selain itu content optimization kita bisa dibantu dengan memasang Google Adwords atau dengan Contextual Ads. Yang dimaksud Contextual Ads kita memasang iklan dimana kita menentukan siapa target Audiencenya. Contohnya kita memasang iklan di sebuah iklan disebuah web berita misalnya detik.com kemudian kita tentukan dulu pada topic apa,  pada isi artikel apa, pada jam berapa dan kita mau menampilkan iklan tersebut.\n\nContent Optimization ini adalah langkah ketiga dari Digital Marketing 360 masih ada 4 langkah lain lagi untuk mencapai keberhasilan usaha pemasaran Anda. Ikuti terus artikel-artikel saya selanjutnya.','Digital Marketing (Seri 2)','','inherit','open','open','','219-revision','','','2011-08-20 02:20:32','2011-08-20 02:20:32','',219,'http://www.futuremediatrix.com/blog/?p=220',0,'revision','',0),(243,3,'2011-08-27 06:12:13','2011-08-27 06:12:13','Sebagai seorang manusia kita harus berubah, jika manusia tidak berubah maka dia akan mati. Terbukti dengan melihat kenyataan bahwa seseorang yang selalu belajar dan terus berkarya akan membuat orang tersebut berumur panjang, makanya jika kita melihat mengapa Proffesor umumnya berumur panjang. Begitu pula dengan dunia Marketing, jika kita tidak mengubah gaya Marketing kita maka kita dipastikan akan mati.\r\n\r\nJika kita amati dalam cara pemasaran terjadi 2 kali perubahan significant yaitu: Pemasaran Langsung – Pemasaran Berijin – Pemasaran Bermakna.  Pemasaran langsung adalah cara pemasaran langsung menawarkan produk tanpa ijin dari target audience, jenis pemasaran ini dianggap menggangu karena iklan atau promosi langsung datang ke kita tanpa ada ijin. Pemasaran Berijin atau istilahnya Permission Base Marketing, merupakan jenis iklan yang lebih baik karena iklan tersebut datang ketika ada persetujuan dari target audience. Sedang Pemasaran Bermakna merupakan metode pemasaran dengan cara memberikan manfaat atau nilai tambah kepada target market, sehingga secara tidak sadar akan membangun hubungan antara brand Anda dengan target market Anda.\r\n\r\nPemasaran Langsung ini masih banyak berlangsung di Indonesia, antara lain yang sering kita alami adalah ketika kita mendapat penawaran dari kartu kredit atau produk-produk finance lainnya selalu datang pada saat yang tidak tepat, disaat kita sedang sibuk, disaat kita sedang sedang mengendarai mobil, dan lain-lain sehingga kita merasa sangat terganggu dengan pemasaran jenis ini.  Sedang seperti di US kita bisa mendapatkan perlindungan dengan mendaftarkan no telpon kita ke Do-Not-Call, jadi ketika kita sudah mendaftarkan nomer telpon kita dan mendapat telpon penawaran dari sebuah brand kita tinggal melaporkannya, dan mereka akan memberikan hukuman yang serius bagi brand bersangkutan, sayangnya hal ini belum terjadi di Indonesia.\r\n\r\nPemasaran Berijin itu adalah jenis pemasaran yang lebih baik, misalnya dengan membuat sebuah website dan program berlangganan Newsletter dari web tersebut, atau dengan membuat sebuah QR Code pada sebuah Poster, jika orang tertarik ingin mengetahui lebih jauh dia akan mengakses QR Code tersebut dengan QR reader yang ada didalam device dia.\r\n\r\nPemasaran Bermakna adalah jenis pemasaran yang paling baik, jadi sifatnya memberikan manfaat. Misalnya Anda seorang Agen Property, maka Anda dapat membuat sebuah buku panduan bagaimana memilih Property yang baik, dengan demikian Anda memberikan sebuah manfaat tanpa terlihat jualan tapi justru Anda sebagai pembuat buku akan menjadi yang pertama dihubungi saat pembaca buku itu ingin membeli sebuah property seperti rumah, apartement, ruko, dan lain-lain. Pemasaran Bermakna adalah karakter yang dimiliki oleh digital marketing 3.0, sehingga bila Anda sekarang ini masih merasa kurang dengan cara pemasaran Anda, Anda dapat merubah cara penjualan Anda dengan cara pemasaran Bermakna.\r\n\r\nIkuti terus artikel saya di blog saya <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com/blog</a>','Digital Marketing 3.0 Seri 2','','publish','open','open','','digital-marketing-360-seri-2','','','2011-08-27 06:18:57','2011-08-27 06:18:57','',0,'http://www.futuremediatrix.com/blog/?p=243',0,'post','',0),(222,3,'2011-08-20 02:20:39','2011-08-20 02:20:39','Banyak orang yang berpikir bahwa mempunyai sebuah website yang baik saja cukup, sehingga seringkali mereka hanya berhenti sampai pada pembuatan website, padahal walaupun Anda memiliki sebuah website yang didesign sesuai dengan target Audience kita, bahasa, design, fitur, content sudah sesuai dengan apa yang target audience kita butuhkan, masih ada PR yang perlu Anda kerjakan yaitu bagaimana membuat orang lain khususnya target Audience kita tahu bahwa website kita ada.\r\n\r\nKita perlu melakukan yang dinamakan Content Optimization yang dimaksud Content Optimization yaitu kita mengoptimalkan content kita sampai kepada target Audience kita, selain dengan memberikan keyword yang unik pada setiap content yang kita buat kita perlu mempostingkan content kita ke website-website yang memiliki traffic tinggi, khususnya yang umumnya dibaca oleh target Audience Anda.\r\n\r\nUntuk Melakukan Content Optimization Anda perlu melakukan beberapa hal:\r\n<ol>\r\n	<li>Cari tahu Keyword apa yang dibanyak dicari oleh Target Audience Anda di Search Engine.</li>\r\n	<li>Buatlah Artikel secara rutin yang berhubungan dengan keyword yang dicari oleh Target Audience Anda.</li>\r\n	<li>List Situs-Situs Artikel atau Berita yang sering dibuka oleh Target Audience Anda.</li>\r\n	<li>Lakukan pendaftaran Situs-Situs yang menyediakan posting Artikel yang banyak dikunjungi Target Audience Anda.</li>\r\n	<li>Posting Artikel secara rutin ke Situs-Situs tersebut dengan tidak lupa mengoptimalkan setiap Artikel dengan keyword/tag yang sesuai dengan isi artikel Anda.</li>\r\n	<li>Lakukan Share setiap artikel Anda ke Social Media ataupun Milist2 yang banyak diikuti target Audience Anda.</li>\r\n	<li>Gunakan jasa Advertorial di situs-situs yang banyak dikunjungi target Audience Anda, Advertorial adalah membuat sebuah artikel yang bermanfaat yang bertujuan untuk mempromosikan produk kita, sehingga tidak terlihat jualan tetapi kita memberikan masukan bermanfaat kepada target audience kita.</li>\r\n</ol>\r\nDalam melakukan content Optimization ini Anda perlu membuat schedule, karena Anda perlu melakukannya secara rutin.  Selain itu content optimization kita bisa dibantu dengan memasang Google Adwords atau dengan Contextual Ads. Yang dimaksud Contextual Ads kita memasang iklan dimana kita menentukan siapa target Audiencenya. Contohnya kita memasang iklan di sebuah iklan disebuah web berita misalnya detik.com kemudian kita tentukan dulu pada topic apa,  pada isi artikel apa, pada jam berapa dan kita mau menampilkan iklan tersebut.\r\n\r\nContent Optimization ini adalah langkah ketiga dari Digital Marketing 360 masih ada 4 langkah lain lagi untuk mencapai keberhasilan usaha pemasaran Anda. Ikuti terus artikel-artikel saya selanjutnya.','Digital Marketing (Seri 2)','','inherit','open','open','','219-revision-2','','','2011-08-20 02:20:39','2011-08-20 02:20:39','',219,'http://www.futuremediatrix.com/blog/?p=222',0,'revision','',0),(223,3,'2011-08-20 02:21:19','2011-08-20 02:21:19','Banyak orang yang berpikir bahwa mempunyai sebuah website yang baik saja cukup, sehingga seringkali mereka hanya berhenti sampai pada pembuatan website, padahal walaupun Anda memiliki sebuah website yang didesign sesuai dengan target Audience kita, bahasa, design, fitur, content sudah sesuai dengan apa yang target audience kita butuhkan, masih ada PR yang perlu Anda kerjakan yaitu bagaimana membuat orang lain khususnya target Audience kita tahu bahwa website kita ada.\r\n\r\nKita perlu melakukan yang dinamakan Content Optimization yang dimaksud Content Optimization yaitu kita mengoptimalkan content kita sampai kepada target Audience kita, selain dengan memberikan keyword yang unik pada setiap content yang kita buat kita perlu mempostingkan content kita ke website-website yang memiliki traffic tinggi, khususnya yang umumnya dibaca oleh target Audience Anda.\r\n\r\nUntuk Melakukan Content Optimization Anda perlu melakukan beberapa hal:\r\n<ol>\r\n	<li>Cari tahu Keyword apa yang dibanyak dicari oleh Target Audience Anda di Search Engine.</li>\r\n	<li>Buatlah Artikel secara rutin yang berhubungan dengan keyword yang dicari oleh Target Audience Anda.</li>\r\n	<li>List Situs-Situs Artikel atau Berita yang sering dibuka oleh Target Audience Anda.</li>\r\n	<li>Lakukan pendaftaran Situs-Situs yang menyediakan posting Artikel yang banyak dikunjungi Target Audience Anda.</li>\r\n	<li>Posting Artikel secara rutin ke Situs-Situs tersebut dengan tidak lupa mengoptimalkan setiap Artikel dengan keyword/tag yang sesuai dengan isi artikel Anda.</li>\r\n	<li>Lakukan Share setiap artikel Anda ke Social Media ataupun Milist2 yang banyak diikuti target Audience Anda.</li>\r\n	<li>Gunakan jasa Advertorial di situs-situs yang banyak dikunjungi target Audience Anda, Advertorial adalah membuat sebuah artikel yang bermanfaat yang bertujuan untuk mempromosikan produk kita, sehingga tidak terlihat jualan tetapi kita memberikan masukan bermanfaat kepada target audience kita.</li>\r\n</ol>\r\nDalam melakukan content Optimization ini Anda perlu membuat schedule, karena Anda perlu melakukannya secara rutin.  Selain itu content optimization kita bisa dibantu dengan memasang Google Adwords atau dengan Contextual Ads. Yang dimaksud Contextual Ads kita memasang iklan dimana kita menentukan siapa target Audiencenya. Contohnya kita memasang iklan di sebuah iklan disebuah web berita misalnya detik.com kemudian kita tentukan dulu pada topic apa,  pada isi artikel apa, pada jam berapa dan kita mau menampilkan iklan tersebut.\r\n\r\nContent Optimization ini adalah langkah ketiga dari Digital Marketing 360 masih ada 4 langkah lain lagi untuk mencapai keberhasilan usaha pemasaran Anda. Ikuti terus artikel-artikel saya selanjutnya.','Digital Marketing 360 (Seri 2)','','inherit','open','open','','219-revision-3','','','2011-08-20 02:21:19','2011-08-20 02:21:19','',219,'http://www.futuremediatrix.com/blog/?p=223',0,'revision','',0),(224,3,'2011-08-21 02:45:34','2011-08-21 02:45:34','Melanjuti Artikel saya sebelumnya Digital Marketing 360 seri 2, pada seri ini kita akan membahas tentang kampanye Social Media.\r\n\r\nSocial Media merupakan alat digital marketing yang sangat effektif dan terukur. Social Media digunakan untuk membangun komunitas para pengguna produk atau service kita, yang bertujuan untuk membangun hubungan serta menjaga loyalitas para konsumen kita, yang menjadi kelebihan dengan Social Media kita dapat membangun komunikasi 2 arah, jadi kita dapat mendengar apa yang menjadi pikiran dan aspirasi dari konsumen kita.\r\n\r\nDalam Social Media Sendiri terdapat 3 macam jenis aktifitas yang dapat kita lakukan, yaitu :\r\n<ol>\r\n	<li>Social Media Maintenance: yaitu kegiatan merawat komunitas yang kita dengan melakukan posting rutin didalam social media kita misalnya facebook atau twitter dimana kita juga melakukan interaksi dengan membalas comment dari para anggota ataupun fans kita. Dalam hal ini kita perlu membuat sebuah team kecil yang memiliki tanggung jawab untuk melakukan posting rutin, membalas comment serta menghapus comment yang kurang baik.</li>\r\n	<li>Social Media Endorsement : yang dimaksud Social Media Endorsement kita mencari orang untuk mengendors social media yang kita miliki dengan memakai orang-orang yang menjadi public figure di dunia social media dimana orang-orang ini umumnya memiliki fans yang sangat banyak. Dalam memilih Endorser kita juga harus menentukan apakah Endorser yang bidangnya sesuai dengan produk kita. Misalnya kita memiliki produk tentang keuangan (Finance) maka carilah Endorser yang dibidang Keuangan (Finance) juga.  Social Media Endorsement ini sangat terukur karena dengan cara ini kita dapat melakukan apa yang disebut Network Acquisition yaitu dengan mengajak para fans dari Endorser kita untuk bergabung kedalam Social Media Group yang kita miliki.</li>\r\n	<li>Social Media Activation: yang dimaksud Social Media Activation yaitu kita membuat sebuah aktifitas/ event yang unik dan terus dipantau informasinya lewat Social Media Channel yang kita miliki dimana bertujuan untuk menarik perhatian para target audience kita untuk mau bergabung serta mengikuti social media group kita. Social Media Activation ini adalah salah satu kunci keberhasilan dari pemasaran Digital Marketing 360 Anda karena dengan membuat sebuah aktifitas / event yang unik dapat menciptakan WOM (Word Of Mouth) dengan kita menciptakan WOM maka akan meningkatkan Awareness terhadap produk kita secara significant. Social Media Activation merupakan hal yang wajib Anda lakukan bila memang Anda membutuhkan produk Anda dikenal secara meluas dan cepat.</li>\r\n</ol>\r\nDalam melakukan kampanye Social Media agar kita mengetahui apakah kampanye  berhasil atau tidak maka kita harus memantau aktifitas dan interaksinya dengan berbagai tools yang ada misalnya kalau Anda menggunakan Facebook ada tools yang disebut Facebook Analytics dengan tools ini Anda bisa mengetahui tingkat interaksi yang dilakukan dan demografi fans group Anda.\r\n\r\nKampanye Social Media ini juga wajib diintegrasikan lewat website yang Anda punya sehingga terjadi kampanye Digital Marketing yang memiliki kesatuan. Ingat kampanye apapun yang ada di Social Media Anda wajib ada di website Anda. Anda pun juga dapat menggunakan beberapa widget sehingga apa yang ada di Social Media bisa langsung muncul di website Anda ataupun sebaliknya apa yang diberitakan di website Anda bisa langsung muncul di Social Media Anda, dengan demikian maka akan membuat kerja tim Anda lebih effektif.\r\n\r\nSocial Media merupakan tahap keempat DM 360 dimana telah saya jelaskan 3 tahap sebelumnya lewat Artikel-artikel sebelumnya (Target Audience Mapping, Website, Content Optimization)','Digital Marketing 360 (seri 3)','','publish','open','open','','digital-marketing-360-seri-3','','','2011-08-21 02:45:34','2011-08-21 02:45:34','',0,'http://www.futuremediatrix.com/blog/?p=224',0,'post','',0),(225,3,'2011-08-21 02:45:06','2011-08-21 02:45:06','Melanjuti Artikel saya sebelumnya Digital Marketing 360 seri 2, pada seri ini kita akan membahas tentang kampanye Social Media.\n\nSocial Media merupakan alat digital marketing yang sangat effektif dan terukur. Social Media digunakan untuk membangun komunitas para pengguna produk atau service kita, yang bertujuan untuk membangun hubungan serta menjaga loyalitas para konsumen kita, yang menjadi kelebihan dengan Social Media kita dapat membangun komunikasi 2 arah, jadi kita dapat mendengar apa yang menjadi pikiran dan aspirasi dari konsumen kita.\n\nDalam Social Media Sendiri terdapat 3 macam jenis aktifitas yang dapat kita lakukan, yaitu :\n<ol>\n	<li>Social Media Maintenance: yaitu kegiatan merawat komunitas yang kita dengan melakukan posting rutin didalam social media kita misalnya facebook atau twitter dimana kita juga melakukan interaksi dengan membalas comment dari para anggota ataupun fans kita. Dalam hal ini kita perlu membuat sebuah team kecil yang memiliki tanggung jawab untuk melakukan posting rutin, membalas comment serta menghapus comment yang kurang baik.</li>\n	<li>Social Media Endorsement : yang dimaksud Social Media Endorsement kita mencari orang untuk mengendors social media yang kita miliki dengan memakai orang-orang yang menjadi public figure di dunia social media dimana orang-orang ini umumnya memiliki fans yang sangat banyak. Dalam memilih Endorser kita juga harus menentukan apakah Endorser yang bidangnya sesuai dengan produk kita. Misalnya kita memiliki produk tentang keuangan (Finance) maka carilah Endorser yang dibidang Keuangan (Finance) juga.  Social Media Endorsement ini sangat terukur karena dengan cara ini kita dapat melakukan apa yang disebut Network Acquisition yaitu dengan mengajak para fans dari Endorser kita untuk bergabung kedalam Social Media Group yang kita miliki.</li>\n	<li>Social Media Activation: yang dimaksud Social Media Activation yaitu kita membuat sebuah aktifitas/ event yang unik dan terus dipantau informasinya lewat Social Media Channel yang kita miliki dimana bertujuan untuk menarik perhatian para target audience kita untuk mau bergabung serta mengikuti social media group kita. Social Media Activation ini adalah salah satu kunci keberhasilan dari pemasaran Digital Marketing 360 Anda karena dengan membuat sebuah aktifitas / event yang unik dapat menciptakan WOM (Word Of Mouth) dengan kita menciptakan WOM maka akan meningkatkan Awareness terhadap produk kita secara significant. Social Media Activation merupakan hal yang wajib Anda lakukan bila memang Anda membutuhkan produk Anda dikenal secara meluas dan cepat.</li>\n</ol>\nDalam melakukan kampanye Social Media agar kita mengetahui apakah kampanye  berhasil atau tidak maka kita harus memantau aktifitas dan interaksinya dengan berbagai tools yang ada misalnya kalau Anda menggunakan Facebook ada tools yang disebut Facebook Analytics dengan tools ini Anda bisa mengetahui tingkat interaksi yang dilakukan dan demografi fans group Anda.\n\nKampanye Social Media ini juga wajib diintegrasikan lewat website yang Anda punya sehingga terjadi kampanye Digital Marketing yang memiliki kesatuan. Ingat kampanye apapun yang ada di Social Media Anda wajib ada di website Anda. Anda pun juga dapat menggunakan beberapa widget sehingga apa yang ada di Social Media bisa langsung muncul di website Anda ataupun sebaliknya apa yang diberitakan di website Anda bisa langsung muncul di Social Media Anda, dengan demikian maka akan membuat kerja tim Anda lebih effektif.\n\nSocial Media merupakan tahap keempat DM 360 dimana telah saya jelaskan 3 tahap sebelumnya lewat Artikel-artikel sebelumnya (Target Audience Mapping, Website, Content Optimization)','Digital Marketing 360 (seri 3)','','inherit','open','open','','224-revision','','','2011-08-21 02:45:06','2011-08-21 02:45:06','',224,'http://www.futuremediatrix.com/blog/?p=225',0,'revision','',0),(226,3,'2011-08-22 01:50:18','2011-08-22 01:50:18','Digital Marketing 360 tahap 5 yaitu Mobile. Bagaimana kita dapat mencapai para Target Audience kita dengan lebih mudah dan mengena yaitu dengan membangun fasilitas informasi yang mereka gunakan sehari-hari yaitu dengan device yang mereka gunakan sehari-hari.  Agar investasi yang kita keluarkan effektif dan efficient maka sebelumnya kita harus melakukan riset apakah device yang paling banyak digunakan oleh para target Audience kita.  Sebagai informasi jika Anda ingin membidik pasar luar seperti US dan Jepang maka yang terbaik Anda dapat membangun applikasi IOS seperti Iphone dan Ipad, tetapi klo untuk Indonesia mayoritas pengguna Blackberry maka Anda dapat membangun Applikasi BB.\r\n\r\nMobile Apps merupakan cara yang sangat baik dalam mendekatkan diri kepada para calon konsumen kita karena mereka menggunakan mobile sehari-hari, selain itu Mobile Apps memiliki banyak keunggulan yang tidak dimiliki oleh website pada umumnya. Salah satunya dengan Mobile Apps kita mampu menciptakan sebuah pemasaran Bermakna lewat fitur-fitur yang dimilikinya.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/NikePlus.jpg\"><img class=\"alignnone size-full wp-image-228\" title=\"NikePlus\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/NikePlus.jpg\" alt=\"\" width=\"550\" height=\"332\" /></a>\r\n\r\nKita ambil contoh Nike Plus, sebuah sepatu lari keluaran Nike yang bekerja sama dengan Apple, dimana menciptakan sebuah sepatu lari yang diberikan chip disepatunya dimana terdapat Application di dalam Ipod yang bertindak sebagai personal trainernya, sehingga pengguna dapat memperoleh pengalaman seolah-olah memiliki personal trainer dengan sepatu itu. Setiap pengguna sepatu ini dapat membuat program latihannya sendiri yang dapat disesuaikan dengan kebutuhan, dan mereka dapat memantau hasil latihan mereka lewat application tersebut.\r\n\r\nMobile Apps dapat menciptakan sebuah pengalaman yang beharga buat para customer kita, selain itu dengan Mobile Apps kita dapat menciptakan tools yang bermanfaat. Kita juga dapat melihat Ipad Apps yang dimiliki Toyota dengan Apps tersebut kita dapat memilih mobil yang kita ingin beli dengan melihat dari berbagai sudut, melihat interior maupun exterior dan yang paling bermanfaat adalah terdapat fasilitas untuk menghitung berapa biaya yang harus kita keluarkan bila kita ingin mengambil fasilitas kredit. Hal ini sangat membantu pembeli dalam menentukan dan memutuskan mobil mana yang paling sesuai dengan kebutuhan dan daya beli mereka.\r\n\r\nSelain itu kini Website Company Profile sebuah perusahaan banyak yang sudah dibuat dalam bentuk mobile Apps, selain memiliki fasilitas yang lebih mendekatkan dengan pelanggan, Company Profile dalam bentuk Apps dapat memiliki keleluasaan dalam menciptakan pengalaman dengan Audiencenya, kita dapat memasukan Animasi, Music, maupun fasilitas-fasilitas yang dapat berinteraksi dengan Audience kita. Selain itu fasilitas Touch Screen memberikan pengalaman yang berbeda dibanding user kita hanya berhubungan dengan web browser.\r\n\r\nMobile merupakan tahap 5 dalam Digital Marketing 360, jika ingin artikel-artikel lain atau Anda belum sempat membaca seri-seri sebelumnya maka silahkan kunjungi blog saya di <a href=\"http://www.futuremediatrix.com/blog\">www.futuremediatrix.com/blog</a>','Digital Marketing 360 (seri 4)','','publish','open','open','','digital-marketing-360-seri-4','','','2011-08-22 01:58:06','2011-08-22 01:58:06','',0,'http://www.futuremediatrix.com/blog/?p=226',0,'post','',0),(227,3,'2011-08-22 01:49:51','2011-08-22 01:49:51','Digital Marketing 360 tahap 5 yaitu Mobile. Bagaimana kita dapat mencapai para Target Audience kita dengan lebih mudah dan mengena yaitu dengan membangun fasilitas informasi yang mereka gunakan sehari-hari yaitu dengan device yang mereka gunakan sehari-hari.  Agar investasi yang kita keluarkan effektif dan efficient maka sebelumnya kita harus melakukan riset apakah device yang paling banyak digunakan oleh para target Audience kita.  Sebagai informasi jika Anda ingin membidik pasar luar seperti US dan Jepang maka yang terbaik Anda dapat membangun applikasi IOS seperti Iphone dan Ipad, tetapi klo untuk Indonesia mayoritas pengguna Blackberry maka Anda dapat membangun Applikasi BB.\n\nMobile Apps merupakan cara yang sangat baik dalam mendekatkan diri kepada para calon konsumen kita karena mereka menggunakan mobile sehari-hari, selain itu Mobile Apps memiliki banyak keunggulan yang tidak dimiliki oleh website pada umumnya. Salah satunya dengan Mobile Apps kita mampu menciptakan sebuah pemasaran Bermakna lewat fitur-fitur yang dimilikinya. Kita ambil contoh Nike Plus, sebuah sepatu lari keluaran Nike yang bekerja sama dengan Apple, dimana menciptakan sebuah sepatu lari yang diberikan chip disepatunya dimana terdapat Application di dalam Ipod yang bertindak sebagai personal trainernya, sehingga pengguna dapat memperoleh pengalaman seolah-olah memiliki personal trainer dengan sepatu itu. Setiap pengguna sepatu ini dapat membuat program latihannya sendiri yang dapat disesuaikan dengan kebutuhan, dan mereka dapat memantau hasil latihan mereka lewat application tersebut.\n\nMobile Apps dapat menciptakan sebuah pengalaman yang beharga buat para customer kita, selain itu dengan Mobile Apps kita dapat menciptakan tools yang bermanfaat. Kita juga dapat melihat Ipad Apps yang dimiliki Toyota dengan Apps tersebut kita dapat memilih mobil yang kita ingin beli dengan melihat dari berbagai sudut, melihat interior maupun exterior dan yang paling bermanfaat adalah terdapat fasilitas untuk menghitung berapa biaya yang harus kita keluarkan bila kita ingin mengambil fasilitas kredit. Hal ini sangat membantu pembeli dalam menentukan dan memutuskan mobil mana yang paling sesuai dengan kebutuhan dan daya beli mereka.\n\nSelain itu kini Website Company Profile sebuah perusahaan banyak yang sudah dibuat dalam bentuk mobile Apps, selain memiliki fasilitas yang lebih mendekatkan dengan pelanggan, Company Profile dalam bentuk Apps dapat memiliki keleluasaan dalam menciptakan pengalaman dengan Audiencenya, kita dapat memasukan Animasi, Music, maupun fasilitas-fasilitas yang dapat berinteraksi dengan Audience kita. Selain itu fasilitas Touch Screen memberikan pengalaman yang berbeda dibanding user kita hanya berhubungan dengan web browser.\n\nMobile merupakan tahap 5 dalam Digital Marketing 360, jika ingin artikel-artikel lain atau Anda belum sempat membaca seri-seri sebelumnya maka silahkan kunjungi blog saya di www.futuremediatrix.com/blog','','','inherit','open','open','','226-revision','','','2011-08-22 01:49:51','2011-08-22 01:49:51','',226,'http://www.futuremediatrix.com/blog/?p=227',0,'revision','',0),(228,3,'2011-08-22 01:57:59','2011-08-22 01:57:59','','NikePlus','','inherit','open','open','','nikeplus','','','2011-08-22 01:57:59','2011-08-22 01:57:59','',226,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/NikePlus.jpg',0,'attachment','image/jpeg',0),(229,3,'2011-08-22 01:50:18','2011-08-22 01:50:18','Digital Marketing 360 tahap 5 yaitu Mobile. Bagaimana kita dapat mencapai para Target Audience kita dengan lebih mudah dan mengena yaitu dengan membangun fasilitas informasi yang mereka gunakan sehari-hari yaitu dengan device yang mereka gunakan sehari-hari.  Agar investasi yang kita keluarkan effektif dan efficient maka sebelumnya kita harus melakukan riset apakah device yang paling banyak digunakan oleh para target Audience kita.  Sebagai informasi jika Anda ingin membidik pasar luar seperti US dan Jepang maka yang terbaik Anda dapat membangun applikasi IOS seperti Iphone dan Ipad, tetapi klo untuk Indonesia mayoritas pengguna Blackberry maka Anda dapat membangun Applikasi BB.\r\n\r\nMobile Apps merupakan cara yang sangat baik dalam mendekatkan diri kepada para calon konsumen kita karena mereka menggunakan mobile sehari-hari, selain itu Mobile Apps memiliki banyak keunggulan yang tidak dimiliki oleh website pada umumnya. Salah satunya dengan Mobile Apps kita mampu menciptakan sebuah pemasaran Bermakna lewat fitur-fitur yang dimilikinya. Kita ambil contoh Nike Plus, sebuah sepatu lari keluaran Nike yang bekerja sama dengan Apple, dimana menciptakan sebuah sepatu lari yang diberikan chip disepatunya dimana terdapat Application di dalam Ipod yang bertindak sebagai personal trainernya, sehingga pengguna dapat memperoleh pengalaman seolah-olah memiliki personal trainer dengan sepatu itu. Setiap pengguna sepatu ini dapat membuat program latihannya sendiri yang dapat disesuaikan dengan kebutuhan, dan mereka dapat memantau hasil latihan mereka lewat application tersebut.\r\n\r\nMobile Apps dapat menciptakan sebuah pengalaman yang beharga buat para customer kita, selain itu dengan Mobile Apps kita dapat menciptakan tools yang bermanfaat. Kita juga dapat melihat Ipad Apps yang dimiliki Toyota dengan Apps tersebut kita dapat memilih mobil yang kita ingin beli dengan melihat dari berbagai sudut, melihat interior maupun exterior dan yang paling bermanfaat adalah terdapat fasilitas untuk menghitung berapa biaya yang harus kita keluarkan bila kita ingin mengambil fasilitas kredit. Hal ini sangat membantu pembeli dalam menentukan dan memutuskan mobil mana yang paling sesuai dengan kebutuhan dan daya beli mereka.\r\n\r\nSelain itu kini Website Company Profile sebuah perusahaan banyak yang sudah dibuat dalam bentuk mobile Apps, selain memiliki fasilitas yang lebih mendekatkan dengan pelanggan, Company Profile dalam bentuk Apps dapat memiliki keleluasaan dalam menciptakan pengalaman dengan Audiencenya, kita dapat memasukan Animasi, Music, maupun fasilitas-fasilitas yang dapat berinteraksi dengan Audience kita. Selain itu fasilitas Touch Screen memberikan pengalaman yang berbeda dibanding user kita hanya berhubungan dengan web browser.\r\n\r\nMobile merupakan tahap 5 dalam Digital Marketing 360, jika ingin artikel-artikel lain atau Anda belum sempat membaca seri-seri sebelumnya maka silahkan kunjungi blog saya di <a href=\"http://www.futuremediatrix.com/blog\">www.futuremediatrix.com/blog</a>','Digital Marketing 360 (seri 4)','','inherit','open','open','','226-revision-2','','','2011-08-22 01:50:18','2011-08-22 01:50:18','',226,'http://www.futuremediatrix.com/blog/?p=229',0,'revision','',0),(230,3,'2011-08-23 01:31:31','2011-08-23 01:31:31','Search Engine Optimization (SEO) merupakan tahap 6 dari Digital Marketing 360. Search Engine Optimization atau disingkat SEO merupakan strategi maupun usaha yang kita lakukan supaya website yang kita miliki bisa tampil dihalaman pertama Search Engine ketika orang memasukan kata kunci yang berhubungan dengan website kita. Mengapa SEO sangat penting karena setiap kali orang mencari apapun di dunia internet mereka pasti mencarinya lewat Search Engine, dan umumnya orang hanya melihat pada halaman pertama saja atau maksimum sampai 3 halaman pencarian.\r\n\r\nUntuk melakukan SEO kita perlu mengetahui cara berpikir Google atau aturan main apa yang menjadi pertimbangkan dia untuk meletakan website kita bisa diurutan atas. Salah satu pola berpikir mesin pencari adalah mengikuti cara berpikir manusia, jika kita ingin mencari seseorang misalnya dia seorang dokter handal tentu Anda akan bertanya ke teman-teman siapakah dokter yang baik, jika banyak menyarankan si A maka Anda akan memasukan si A tersebut diurutan atas, demikian juga berlaku pada Search Engine jika banyak website lain yang merekomendasikan bahwa website A tersebut adalah web kesehatan yang baik maka Search Engine akan menaikan web tersebut ke peringkat atas.\r\n\r\nUntuk itu dalam melakukan SEO kita perlu membangun banyak Back Link yaitu link balik ke website kita dari web-web lain yang ada, apalagi bila website yang merekomendasikan website kita merupakan website memiliki traffic tinggi maka tentunya akan lebih dipercaya oleh Search Engine.\r\n\r\nSEO sendiri ada dua macam usaha yang perlu kita lakukan yaitu Offpage dan Onpage. Offpage adalah usaha yang dilakukan diluar website sedang Onpage adalah usaha yang dilakukan didalam website kita.  Untuk mengetahui teknik-teknik SEO secara mendalam Anda bisa mengakses artikel saya di <a href=\"http://www.futuremediatrix.com/blog/?m=200908\">http://www.futuremediatrix.com/blog/?m=200908</a>\r\nKarena sekarang dunia Mobile Application berkembang maka SEO kini telah berkembang lagi menjadi 2 jurusan : Yang pertama Web SEO, SEO untuk website yang dari dulu berjalan dengan mengoptimalkan web di mesin pencari seperti Google, Yahoo, Bing, dll. Dan yang kedua adalah Apps SEO yaitu untuk Mobile Application, bagaimana mengoptimalkan agar Mobile Apps Anda bisa masuk kedalam urutan atas mesin pencari pada Apps Anda misalnya pada ISTORE (Apple Market), Android Market, BB Market, dll.','Digital Marketing 360 (seri 5)','','publish','open','open','','digital-marketing-360-seri-5','','','2011-08-23 01:31:31','2011-08-23 01:31:31','',0,'http://www.futuremediatrix.com/blog/?p=230',0,'post','',0),(231,3,'2011-08-23 01:31:14','2011-08-23 01:31:14','Search Engine Optimization (SEO) merupakan tahap 6 dari Digital Marketing 360. Search Engine Optimization atau disingkat SEO merupakan strategi maupun usaha yang kita lakukan supaya website yang kita miliki bisa tampil dihalaman pertama Search Engine ketika orang memasukan kata kunci yang berhubungan dengan website kita. Mengapa SEO sangat penting karena setiap kali orang mencari apapun di dunia internet mereka pasti mencarinya lewat Search Engine, dan umumnya orang hanya melihat pada halaman pertama saja atau maksimum sampai 3 halaman pencarian.\n\nUntuk melakukan SEO kita perlu mengetahui cara berpikir Google atau aturan main apa yang menjadi pertimbangkan dia untuk meletakan website kita bisa diurutan atas. Salah satu pola berpikir mesin pencari adalah mengikuti cara berpikir manusia, jika kita ingin mencari seseorang misalnya dia seorang dokter handal tentu Anda akan bertanya ke teman-teman siapakah dokter yang baik, jika banyak menyarankan si A maka Anda akan memasukan si A tersebut diurutan atas, demikian juga berlaku pada Search Engine jika banyak website lain yang merekomendasikan bahwa website A tersebut adalah web kesehatan yang baik maka Search Engine akan menaikan web tersebut ke peringkat atas.\n\nUntuk itu dalam melakukan SEO kita perlu membangun banyak Back Link yaitu link balik ke website kita dari web-web lain yang ada, apalagi bila website yang merekomendasikan website kita merupakan website memiliki traffic tinggi maka tentunya akan lebih dipercaya oleh Search Engine.\n\nSEO sendiri ada dua macam usaha yang perlu kita lakukan yaitu Offpage dan Onpage. Offpage adalah usaha yang dilakukan diluar website sedang Onpage adalah usaha yang dilakukan didalam website kita.  Untuk mengetahui teknik-teknik SEO secara mendalam Anda bisa mengakses artikel saya di <a href=\"http://www.futuremediatrix.com/blog/?m=200908\">http://www.futuremediatrix.com/blog/?m=200908</a>\nKarena sekarang dunia Mobile Application berkembang maka SEO kini telah berkembang lagi menjadi 2 jurusan : Yang pertama Web SEO, SEO untuk website yang dari dulu berjalan dengan mengoptimalkan web di mesin pencari seperti Google, Yahoo, Bing, dll. Dan yang kedua adalah Apps SEO yaitu untuk Mobile Application, bagaimana mengoptimalkan agar Mobile Apps Anda bisa masuk kedalam urutan atas mesin pencari pada Apps Anda misalnya pada ISTORE (Apple Market), Android Market, BB Market, dll.','Digital Marketing 360 (seri 5)','','inherit','open','open','','230-revision','','','2011-08-23 01:31:14','2011-08-23 01:31:14','',230,'http://www.futuremediatrix.com/blog/?p=231',0,'revision','',0),(232,3,'2011-08-24 00:38:25','2011-08-24 00:38:25','Kembali lagi kita membahas Digital Marketing 360, setelah kita memiliki Target Audience yang jelas, sebuah website yang dibangun sesuai kebutuhan kita, kita juga telah mengoptimalkan content agar sampai ke target Audience kita, memiliki media social yang dimaintain dan terukur, memiliki fasilitas multiplatform yaitu mobile Application dengan device yang sesuai dengan apa yang digunakan target Audience kita, serta mengoptimalkan Website dan Apps kita di Mesin Pencari dengan keyword yang sesuai dengan bisnis kita, maka masih satu hal lagi yang perlu kita buat adalah Automatic Sales Machine. Pertanyaan apa yang dimaksud dengan Automatic Sales Machine ? Automatic Sales Machine adalah sebuah sistem otomatis yang memiliki 3 macam fungsi yaitu:\r\n<ol>\r\n	<li>Yang pertama tools yang kita buat untuk dapat mengconvert dari yang tadinya baru prospek menjadi pelanggan kita.</li>\r\n	<li>Yang kedua adalah menggali kebutuhan para pelanggan kita dapat mendapatkan pembelian kembali dari para pelanggan kita.</li>\r\n	<li>Yang ketiga tools yang kita buat untuk memaintain hubungan relasi kita dengan klien kita.</li>\r\n</ol>\r\nBanyak sekali orang telah menggunakan berbagai macam metode Digital Marketing, tetapi jika mereka tidak memiliki Automatic Sales Machine, maka tentunya akan sangat sulit untuk bisa mendapatkan penjualan dari usahanya itu.\r\n\r\nPada Dasarnya Automatic Sales Machine yang paling dibutuhkan ada 6 jenis alat, dan pemakaiannya tergantung dari jenis produk, kebijakan marketing Anda:\r\n<ol>\r\n	<li>Sales Pages (Halaman Penjualan), Sales Pages adalah sebuah halaman web yang isinya terfokus hanya menjual satu produk, didalam Sales Pages tersebut telah didesign sedemikian rupa bahkan banyak yang didesign dengan bahasa NLP sehingga ketika orang membaca tulisan didalamnya, orang akan tertarik untuk membelinya. Umumnya didalam Sales Pages memiliki rumus seperti ini: (1) Building Pain (untuk membangun kebutuhan pembaca) – (2) Solusi / Manfaat (untuk menarik orang untuk membeli solusi) – (3) Bukti-Bukti / Testimonial (untuk membangun kepercayaan pembaca) – (4) Closing/ Action to Buy (time limitation : isinya adalah jika ambil sekarang dapat discount, number limitation: isinya bahwa produk tinggal berapa). Kita dapat menjadikan Sales Pages kita sebagai Landing Pages untuk contextual ads yang kita pasang.</li>\r\n	<li>Email Marketing – Sebuah Engine Email yang untuk mengirimkan email yang menarik orang untuk membeli produk/ service kita dimana dapat didesign untuk dikirimkan secara berkala, ataupun dikirim pada waktu yang ditentukan.  Email Marketing memiliki tujuan yang sama dengan Sales Pages yaitu untuk menjual Produk Anda, sehingga sebuah Email Marketing bisa juga dikombinasikan dengan Sales Pages, misalnya dengan mengirimkan sebuah Email Marketing yang memiliki link ke Sales Pages yang kita miliki.</li>\r\n	<li>Affiliate System – Sebuah System untuk membangun jaringan penjualan bagi bisnis Anda. Affiliate System kita membuat sebuah sistem dimana setiap orang di dunia online dapat menjadi marketing kita, cara kerjanya setiap orang yang mendaftar jadi Affiliate kita akan diberikan generate code dimana dengan sistem ini kita dapat mengetahui dari link siapa terjadi penjualan. Dengan sangat luar biasa karena dengan Affiliate System maka kita dapat membangun pasukan agent penjualan tanpa harus digaji, diseluruh dunia. Affiliate kita memiliki 3 macam tools untuk menjual produk kita yaitu yaitu: banner, text link dan email dimana dari setiap banner, text ataupun email sudah dipasang affiliate code yang mereka miliki sehingga kita bisa mentrack dari link siapa terjadi penjualan.</li>\r\n	<li>Newsletter – Newsletter adalah sebuah sistem email berlangganan, dimana sistemnya para customer ataupun pelanggan newsletter kita, akan mendapatkan Update informasi mengenai bisnis kita baik tentang produk baru, promo, diskon, dan lain-lain. Apa yang membedakan dengan Email Marketing ? Email Marketing sifatnya untuk bisnis yang penjualannya dilakukan di Online sedang Newsletter sifatnya untuk bisnis yang penjualannya dilakukan di Offline, jadi umumnya Newsletter menggiring orang untuk datang ke Event yang kita adakan, atau berkunjung ke Store yang kita miliki, dan lain-lain.</li>\r\n	<li>Voucher Generator – Voucher Generator adalah sebuah sistem yang dibuat untuk mengirimkan penawaran Voucher yang telah didiskon dengan harga khusus misalnya sebuah Salon Kecantikan memiliki harga normal pelayanan Rp. 250.000,- tapi dengan membeli Voucher tersebut cukup dengan harga Rp. 100.000,- , Tetapi Voucher ini jumlahnya dibatasi misalnya hanya 30, sehingga dengan harga yang murah dan jumlah terbatas akan benar-benar membuat Audience kita ingin sekali membelinya.  Kini Voucher Generator ini sangat banyak digunakan oleh perusahaan Retail, tujuannya adalah membuat barang mereka laku semua tanpa sisa.</li>\r\n	<li>Lelang System – Lelang System sistem sendiri ada 2 macam yaitu lelang biasa dan lelang turun harga. Lelang Biasa adalah sistem lelang penjualan barang dimana barang akan jatuh ke penawaran tertinggi. Lelang turun harga adalah sebuah sistem dimana setiap orang dapat membeli point yang tujuannya untuk menurunkan harga, nanti siapa yang paling cepat membeli dialah yang dapat membelinya.</li>\r\n</ol>\r\nAutomatic Sales System merupakan Element yang sangat vital yang dibutuhkan agar terjadi penjualan. Terima kasih telah mengikuti semua seri Dari Digital Marketing 360, bila ingin seri selengkapnya dapat berkunjung ke blog saya di <a href=\"http://www.futuremediatrix.com/blog\">www.futuremediatrix.com/blog</a>','Digital Marketing 360 seri 6','','publish','open','open','','digital-marketing-360-seri-6','','','2011-08-24 00:38:25','2011-08-24 00:38:25','',0,'http://www.futuremediatrix.com/blog/?p=232',0,'post','',0),(233,3,'2011-08-24 00:37:30','2011-08-24 00:37:30','Kembali lagi kita membahas Digital Marketing 360, setelah kita memiliki Target Audience yang jelas, sebuah website yang dibangun sesuai kebutuhan kita, kita juga telah mengoptimalkan content agar sampai ke target Audience kita, memiliki media social yang dimaintain dan terukur, memiliki fasilitas multiplatform yaitu mobile Application dengan device yang sesuai dengan apa yang digunakan target Audience kita, serta mengoptimalkan Website dan Apps kita di Mesin Pencari dengan keyword yang sesuai dengan bisnis kita, maka masih satu hal lagi yang perlu kita buat adalah Automatic Sales Machine. Pertanyaan apa yang dimaksud dengan Automatic Sales Machine ? Automatic Sales Machine adalah sebuah sistem otomatis yang memiliki 3 macam fungsi yaitu:\n<ol>\n	<li>Yang pertama tools yang kita buat untuk dapat mengconvert dari yang tadinya baru prospek menjadi pelanggan kita.</li>\n	<li>Yang kedua adalah menggali kebutuhan para pelanggan kita dapat mendapatkan pembelian kembali dari para pelanggan kita.</li>\n	<li>Yang ketiga tools yang kita buat untuk memaintain hubungan relasi kita dengan klien kita.</li>\n</ol>\nBanyak sekali orang telah menggunakan berbagai macam metode Digital Marketing, tetapi jika mereka tidak memiliki Automatic Sales Machine, maka tentunya akan sangat sulit untuk bisa mendapatkan penjualan dari usahanya itu.\n\nPada Dasarnya Automatic Sales Machine yang paling dibutuhkan ada 6 jenis alat, dan pemakaiannya tergantung dari jenis produk, kebijakan marketing Anda:\n<ol>\n	<li>Sales Pages (Halaman Penjualan), Sales Pages adalah sebuah halaman web yang isinya terfokus hanya menjual satu produk, didalam Sales Pages tersebut telah didesign sedemikian rupa bahkan banyak yang didesign dengan bahasa NLP sehingga ketika orang membaca tulisan didalamnya, orang akan tertarik untuk membelinya. Umumnya didalam Sales Pages memiliki rumus seperti ini: (1) Building Pain (untuk membangun kebutuhan pembaca) – (2) Solusi / Manfaat (untuk menarik orang untuk membeli solusi) – (3) Bukti-Bukti / Testimonial (untuk membangun kepercayaan pembaca) – (4) Closing/ Action to Buy (time limitation : isinya adalah jika ambil sekarang dapat discount, number limitation: isinya bahwa produk tinggal berapa). Kita dapat menjadikan Sales Pages kita sebagai Landing Pages untuk contextual ads yang kita pasang.</li>\n	<li>Email Marketing – Sebuah Engine Email yang untuk mengirimkan email yang menarik orang untuk membeli produk/ service kita dimana dapat didesign untuk dikirimkan secara berkala, ataupun dikirim pada waktu yang ditentukan.  Email Marketing memiliki tujuan yang sama dengan Sales Pages yaitu untuk menjual Produk Anda, sehingga sebuah Email Marketing bisa juga dikombinasikan dengan Sales Pages, misalnya dengan mengirimkan sebuah Email Marketing yang memiliki link ke Sales Pages yang kita miliki.</li>\n	<li>Affiliate System – Sebuah System untuk membangun jaringan penjualan bagi bisnis Anda. Affiliate System kita membuat sebuah sistem dimana setiap orang di dunia online dapat menjadi marketing kita, cara kerjanya setiap orang yang mendaftar jadi Affiliate kita akan diberikan generate code dimana dengan sistem ini kita dapat mengetahui dari link siapa terjadi penjualan. Dengan sangat luar biasa karena dengan Affiliate System maka kita dapat membangun pasukan agent penjualan tanpa harus digaji, diseluruh dunia. Affiliate kita memiliki 3 macam tools untuk menjual produk kita yaitu yaitu: banner, text link dan email dimana dari setiap banner, text ataupun email sudah dipasang affiliate code yang mereka miliki sehingga kita bisa mentrack dari link siapa terjadi penjualan.</li>\n	<li>Newsletter – Newsletter adalah sebuah sistem email berlangganan, dimana sistemnya para customer ataupun pelanggan newsletter kita, akan mendapatkan Update informasi mengenai bisnis kita baik tentang produk baru, promo, diskon, dan lain-lain. Apa yang membedakan dengan Email Marketing ? Email Marketing sifatnya untuk bisnis yang penjualannya dilakukan di Online sedang Newsletter sifatnya untuk bisnis yang penjualannya dilakukan di Offline, jadi umumnya Newsletter menggiring orang untuk datang ke Event yang kita adakan, atau berkunjung ke Store yang kita miliki, dan lain-lain.</li>\n	<li>Voucher Generator – Voucher Generator adalah sebuah sistem yang dibuat untuk mengirimkan penawaran Voucher yang telah didiskon dengan harga khusus misalnya sebuah Salon Kecantikan memiliki harga normal pelayanan Rp. 250.000,- tapi dengan membeli Voucher tersebut cukup dengan harga Rp. 100.000,- , Tetapi Voucher ini jumlahnya dibatasi misalnya hanya 30, sehingga dengan harga yang murah dan jumlah terbatas akan benar-benar membuat Audience kita ingin sekali membelinya.  Kini Voucher Generator ini sangat banyak digunakan oleh perusahaan Retail, tujuannya adalah membuat barang mereka laku semua tanpa sisa.</li>\n	<li>Lelang System – Lelang System sistem sendiri ada 2 macam yaitu lelang biasa dan lelang turun harga. Lelang Biasa adalah sistem lelang penjualan barang dimana barang akan jatuh ke penawaran tertinggi. Lelang turun harga adalah sebuah sistem dimana setiap orang dapat membeli point yang tujuannya untuk menurunkan harga, nanti siapa yang paling cepat membeli dialah yang dapat membelinya.</li>\n</ol>\nAutomatic Sales System merupakan Element yang sangat vital yang dibutuhkan agar terjadi penjualan. Terima kasih telah mengikuti semua seri Dari Digital Marketing 360, bila ingin seri selengkapnya dapat berkunjung ke blog saya di <a href=\"http://www.futuremediatrix.com/blog\">www.futuremediatrix.com/blog</a>','Digital Marketing 360 seri 6','','inherit','open','open','','232-revision','','','2011-08-24 00:37:30','2011-08-24 00:37:30','',232,'http://www.futuremediatrix.com/blog/?p=233',0,'revision','',0),(234,3,'2011-08-25 04:52:52','2011-08-25 04:52:52','Manusia adalah mahluk yang sangat dinamis, dia selalu berubah, selalu berkembang.  Perubahan lingkungan, dan Kemajuan Teknologi membawa perubahan cara berpikir sehingga terjadi perubahan perilaku umat manusia. Sadarkah kita bahwa setiap jaman memiliki pola berpikir yang berbeda ?\r\n\r\nPerubahan pola berpikir tentu akan menyebabkan perubahan pada dunia Marketing. Dahulu orang selalu mengandalkan logikanya dalam berpikir, begitu pula dalam mengambil keputusan pada pembeliannya mereka selalu mempertimbangkan dari sisi produk, harga serta lokasi.\r\n\r\nSampai kemudian pada suatu jaman teknologi produksi berkembang muncul banyak sekali perusahaan yang menciptakan produk yang sama, sehingga terjadi perperangan harga antar produsen. Demikian dengan perkembangan dunia internet sehingga memudahkan orang dalam membeli barang tanpa harus berkunjung ke lokasi. Hal ini menjadikan orang tidak lagi melihat dari sisi produk, harga dan lokasi, orang mulai mengandalkan hatinya dengan lebih memprioritaskan pelayanan dan nilai tambah yang diberikan kepada dia.\r\n\r\nTetapi jaman terus berkembang, setiap perusahaan mulai menyadari pentingnya pelayanan, merekapun berlomba-lomba memberikan pelayanan terbaik serta penawaran nilai tambah. Perubahan lingkungan, iklim yang mengakibatkan Global Warning menciptakan kesadaran umat manusia terhadap lingkungannya.\r\n\r\nPerubahanpun terjadi di dunia Internet, dari jaman dulu yang orang haus informasi karena perlombaan situs-situs memberikan dalam memberikan informasi, maka menyebabkan orang kini jenuh terhadap terlalu banyaknya informasi yang satu arah. Dan dengan hadir Social Media seperti Facebook dan Twitter menciptakan demokrasi bahwa kini komunikasi harus dua arah, yang akhirnya muncul dengan istilah web 2.0.\r\n\r\nKini berbagai jenis Social Media pun bermunculan, mulai dari jaman Friendster, myspace, digg, youtube, facebook, twitter, linkedin, stumbleupon, del.icio.us, wayn, dan ratusan ribu social media,  sehingga lama kelamaan dipastikan akan membuat orang menjadi jenuh pula.\r\n\r\nJika Anda bertanya pada diri Apakah kini Social Media sudah membuat Anda jenuh ? Apa yang menjadi Era selanjutnya setelah Era Social Media ?\r\n\r\nAnda penasaran apa jawaban atas pertanyaan diatas ?\r\n\r\nMohon kesabaran Anda dan Ikuti selalu Artikel saya selanjutnya……','Change in Marketing','','publish','open','open','','change-in-marketing','','','2011-08-25 04:52:52','2011-08-25 04:52:52','',0,'http://www.futuremediatrix.com/blog/?p=234',0,'post','',0),(235,3,'2011-08-25 04:52:04','2011-08-25 04:52:04','Manusia adalah mahluk yang sangat dinamis, dia selalu berubah, selalu berkembang.  Perubahan lingkungan, dan Kemajuan Teknologi membawa perubahan cara berpikir sehingga terjadi perubahan perilaku umat manusia. Sadarkah kita bahwa setiap jaman memiliki pola berpikir yang berbeda ?\n\nPerubahan pola berpikir tentu akan menyebabkan perubahan pada dunia Marketing. Dahulu orang selalu mengandalkan logikanya dalam berpikir, begitu pula dalam mengambil keputusan pada pembeliannya mereka selalu mempertimbangkan dari sisi produk, harga serta lokasi.\n\nSampai kemudian pada suatu jaman teknologi produksi berkembang muncul banyak sekali perusahaan yang menciptakan produk yang sama, sehingga terjadi perperangan harga antar produsen. Demikian dengan perkembangan dunia internet sehingga memudahkan orang dalam membeli barang tanpa harus berkunjung ke lokasi. Hal ini menjadikan orang tidak lagi melihat dari sisi produk, harga dan lokasi, orang mulai mengandalkan hatinya dengan lebih memprioritaskan pelayanan dan nilai tambah yang diberikan kepada dia.\n\nTetapi jaman terus berkembang, setiap perusahaan mulai menyadari pentingnya pelayanan, merekapun berlomba-lomba memberikan pelayanan terbaik serta penawaran nilai tambah. Perubahan lingkungan, iklim yang mengakibatkan Global Warning menciptakan kesadaran umat manusia terhadap lingkungannya.\n\nPerubahanpun terjadi di dunia Internet, dari jaman dulu yang orang haus informasi karena perlombaan situs-situs memberikan dalam memberikan informasi, maka menyebabkan orang kini jenuh terhadap terlalu banyaknya informasi yang satu arah. Dan dengan hadir Social Media seperti Facebook dan Twitter menciptakan demokrasi bahwa kini komunikasi harus dua arah, yang akhirnya muncul dengan istilah web 2.0.\n\nKini berbagai jenis Social Media pun bermunculan, mulai dari jaman Friendster, myspace, digg, youtube, facebook, twitter, linkedin, stumbleupon, del.icio.us, wayn, dan ratusan ribu social media,  sehingga lama kelamaan dipastikan akan membuat orang menjadi jenuh pula.\n\nJika Anda bertanya pada diri Apakah kini Social Media sudah membuat Anda jenuh ? Apa yang menjadi Era selanjutnya setelah Era Social Media ?\n\nAnda penasaran apa jawaban atas pertanyaan diatas ?\n\nMohon kesabaran Anda dan Ikuti selalu Artikel saya selanjutnya……','Change in Marketing','','inherit','open','open','','234-revision','','','2011-08-25 04:52:04','2011-08-25 04:52:04','',234,'http://www.futuremediatrix.com/blog/?p=235',0,'revision','',0),(237,3,'2011-08-26 15:04:42','2011-08-26 15:04:42','Menjawab pertanyaan pada artikel sebelumnya Change in Marketing, mengenai Era setelah Social Media adalah Era Mobile Apps. Mengapa Era Mobile Apps karena hanya Mobile Apps kita dapat sebuah alat marketing yang tanpa penolakan. Apa yang dimaksud tanpa penolakan ? Karena kita dapat menjalankan sebuah Strategi Pemasaran Penuh Makna yang jitu. Selain itu Device Mobile merupakan alat yang pasti dibawa oleh semua orang saat ini, dan berdasarkan data jumlah pengakses Internet jauh lebih tinggi lewat mobile dibandingkan lewat Desktop PC (Personal Computer) dan Laptop.\n\nAda pepatah didalam dunia Marketing <em>“Cara Menjual yang baik adalah dengan tidak Menjual”</em>,  artinya seseorang akan memasang jarak atau membangun tembok pertahanan bila dia tahu maksud kita ingin menjual sesuatu. Pemasaran Penuh Makna merupakan salah satu solusi menjual tanpa menjual, melakukan promosi tanpa terlihat promosi. Pemasaran Penuh Makna teknik pemasaran dengan memberikan sebuah manfaat kepada target market. Misalnya sebuah produk Ban mobil yang memberikan peta perjalanan, sebuah produk tissue membangun Toilet Umum dimana-mana.\n\nPemasaran seperti tidak akan terjadi penolakan karena Nampak seperti tidak melakukan promosi padahal dengan sebuah peta petunjuk yang baik akan meningkatkan perjalanan yang otomatis akan meningkatkan penjualan ban, dan tanpa disadari pengguna peta akan ingat merek Ban sponsor peta tersebut, demikian dengan sebuah tissue ketika orang menggunakan toilet tersebut maka yang diingat adalah tissue dari sponsor toilet tersebut.\n\nDengan Apps kita dapat melakukan jauh lebih baik, jika Anda sebuah Bank bayangkan Anda dapat membuat sebuah Mobile Apps untuk membantu orang merencanakan tabungannya, dan di Apps tersebut dia dapat memilih berdasarkan kebutuhannya, apakah ingin menabung untuk modal usaha, menabung untuk sekolah anak atau untuk membeli rumah. Di Apps tersebut terdapat program untuk mengkalkulasi berapa jumlah uang yang harus dia sisihkan tiap bulannya. Tentu semua orang akan tertarik untuk mendownload Mobile Apps tersebut, tidak terkecuali orang yang belum menjadi nasabah Bank bersangkutan. Dengan Mobile Apps tersebut di download maka menciptakan daya tarik di alam bawah sadar pengguna Mobile Apps tersebut untuk menjadi Nasabah Bank tersebut. Bayangkan betapa indahnya sebuah promosi tanpa penolakan seperti itu, jauh berbeda dari pemasaran yang penuh penolakan seperti yang terjadi sekarang, begitu banyak Bank mencari Nasabah dengan cara menelpon dan membuang banyak biaya promosi tanpa hasil.\n\nPemasaran Digital Marketing 3.0 merupakan jenis pemasaran penuh Makna, jenis pemasaran dengan memberikan manfaat menjadikan sebuah teknik pemasaran yang indah, tanpa pemaksaan dan tanpa penolakan.\n\nMasih banyak teknik-teknik jitu pemasaran Digital Marketing, saya akan mengeluarkan buku tentang itu, tunggu tanggal mainnya. Dan pastikan Anda mendapatkannya.\n\nUntuk mendapatkan artikel-ar','Digital Marketing 3.0 Seri 1','','inherit','open','open','','236-revision','','','2011-08-26 15:04:42','2011-08-26 15:04:42','',236,'http://www.futuremediatrix.com/blog/?p=237',0,'revision','',0),(238,3,'2011-08-26 15:05:26','2011-08-26 15:05:26','Menjawab pertanyaan pada artikel sebelumnya Change in Marketing, mengenai Era setelah Social Media adalah Era Mobile Apps. Mengapa Era Mobile Apps karena hanya Mobile Apps kita dapat sebuah alat marketing yang tanpa penolakan. Apa yang dimaksud tanpa penolakan ? Karena kita dapat menjalankan sebuah Strategi Pemasaran Penuh Makna yang jitu. Selain itu Device Mobile merupakan alat yang pasti dibawa oleh semua orang saat ini, dan berdasarkan data jumlah pengakses Internet jauh lebih tinggi lewat mobile dibandingkan lewat Desktop PC (Personal Computer) dan Laptop.\r\n\r\nAda pepatah didalam dunia Marketing <em>“Cara Menjual yang baik adalah dengan tidak Menjual”</em>,  artinya seseorang akan memasang jarak atau membangun tembok pertahanan bila dia tahu maksud kita ingin menjual sesuatu. Pemasaran Penuh Makna merupakan salah satu solusi menjual tanpa menjual, melakukan promosi tanpa terlihat promosi. Pemasaran Penuh Makna teknik pemasaran dengan memberikan sebuah manfaat kepada target market. Misalnya sebuah produk Ban mobil yang memberikan peta perjalanan, sebuah produk tissue membangun Toilet Umum dimana-mana.\r\n\r\nPemasaran seperti tidak akan terjadi penolakan karena Nampak seperti tidak melakukan promosi padahal dengan sebuah peta petunjuk yang baik akan meningkatkan perjalanan yang otomatis akan meningkatkan penjualan ban, dan tanpa disadari pengguna peta akan ingat merek Ban sponsor peta tersebut, demikian dengan sebuah tissue ketika orang menggunakan toilet tersebut maka yang diingat adalah tissue dari sponsor toilet tersebut.\r\n\r\nDengan Apps kita dapat melakukan jauh lebih baik, jika Anda sebuah Bank bayangkan Anda dapat membuat sebuah Mobile Apps untuk membantu orang merencanakan tabungannya, dan di Apps tersebut dia dapat memilih berdasarkan kebutuhannya, apakah ingin menabung untuk modal usaha, menabung untuk sekolah anak atau untuk membeli rumah. Di Apps tersebut terdapat program untuk mengkalkulasi berapa jumlah uang yang harus dia sisihkan tiap bulannya. Tentu semua orang akan tertarik untuk mendownload Mobile Apps tersebut, tidak terkecuali orang yang belum menjadi nasabah Bank bersangkutan. Dengan Mobile Apps tersebut di download maka menciptakan daya tarik di alam bawah sadar pengguna Mobile Apps tersebut untuk menjadi Nasabah Bank tersebut. Bayangkan betapa indahnya sebuah promosi tanpa penolakan seperti itu, jauh berbeda dari pemasaran yang penuh penolakan seperti yang terjadi sekarang, begitu banyak Bank mencari Nasabah dengan cara menelpon dan membuang banyak biaya promosi tanpa hasil.\r\n\r\nPemasaran Digital Marketing 3.0 merupakan jenis pemasaran penuh Makna, jenis pemasaran dengan memberikan manfaat menjadikan sebuah teknik pemasaran yang indah, tanpa pemaksaan dan tanpa penolakan.\r\n\r\nMasih banyak teknik-teknik jitu pemasaran Digital Marketing, saya akan mengeluarkan buku tentang itu, tunggu tanggal mainnya. Dan pastikan Anda mendapatkannya.\r\n\r\nUntuk mendapatkan artikel-artikel menarik lainnya bisa kunjungi blog saya di <a href=\"http://www.futuremediatrix.com/blog\">www.futuremediatrix.com/blog </a>','Digital Marketing 3.0 Seri 1','','inherit','open','open','','236-revision-2','','','2011-08-26 15:05:26','2011-08-26 15:05:26','',236,'http://www.futuremediatrix.com/blog/?p=238',0,'revision','',0),(240,3,'2011-08-26 15:06:14','2011-08-26 15:06:14','Menjawab pertanyaan pada artikel sebelumnya Change in Marketing, mengenai Era setelah Social Media adalah Era Mobile Apps. Mengapa Era Mobile Apps karena hanya Mobile Apps kita dapat sebuah alat marketing yang tanpa penolakan. Apa yang dimaksud tanpa penolakan ? Karena kita dapat menjalankan sebuah Strategi Pemasaran Penuh Makna yang jitu. Selain itu Device Mobile merupakan alat yang pasti dibawa oleh semua orang saat ini, dan berdasarkan data jumlah pengakses Internet jauh lebih tinggi lewat mobile dibandingkan lewat Desktop PC (Personal Computer) dan Laptop.\r\n\r\nAda pepatah didalam dunia Marketing <em>“Cara Menjual yang baik adalah dengan tidak Menjual”</em>,  artinya seseorang akan memasang jarak atau membangun tembok pertahanan bila dia tahu maksud kita ingin menjual sesuatu. Pemasaran Penuh Makna merupakan salah satu solusi menjual tanpa menjual, melakukan promosi tanpa terlihat promosi. Pemasaran Penuh Makna teknik pemasaran dengan memberikan sebuah manfaat kepada target market. Misalnya sebuah produk Ban mobil yang memberikan peta perjalanan, sebuah produk tissue membangun Toilet Umum dimana-mana.\r\n\r\nPemasaran seperti tidak akan terjadi penolakan karena Nampak seperti tidak melakukan promosi padahal dengan sebuah peta petunjuk yang baik akan meningkatkan perjalanan yang otomatis akan meningkatkan penjualan ban, dan tanpa disadari pengguna peta akan ingat merek Ban sponsor peta tersebut, demikian dengan sebuah tissue ketika orang menggunakan toilet tersebut maka yang diingat adalah tissue dari sponsor toilet tersebut.\r\n\r\nDengan Apps kita dapat melakukan jauh lebih baik, jika Anda sebuah Bank bayangkan Anda dapat membuat sebuah Mobile Apps untuk membantu orang merencanakan tabungannya, dan di Apps tersebut dia dapat memilih berdasarkan kebutuhannya, apakah ingin menabung untuk modal usaha, menabung untuk sekolah anak atau untuk membeli rumah. Di Apps tersebut terdapat program untuk mengkalkulasi berapa jumlah uang yang harus dia sisihkan tiap bulannya. Tentu semua orang akan tertarik untuk mendownload Mobile Apps tersebut, tidak terkecuali orang yang belum menjadi nasabah Bank bersangkutan. Dengan Mobile Apps tersebut di download maka menciptakan daya tarik di alam bawah sadar pengguna Mobile Apps tersebut untuk menjadi Nasabah Bank tersebut. Bayangkan betapa indahnya sebuah promosi tanpa penolakan seperti itu, jauh berbeda dari pemasaran yang penuh penolakan seperti yang terjadi sekarang, begitu banyak Bank mencari Nasabah dengan cara menelpon dan membuang banyak biaya promosi tanpa hasil.\r\n\r\nPemasaran Digital Marketing 3.0 merupakan jenis pemasaran penuh Makna, jenis pemasaran dengan memberikan manfaat menjadikan sebuah teknik pemasaran yang indah, tanpa pemaksaan dan tanpa penolakan.\r\n\r\nMasih banyak teknik-teknik jitu pemasaran Digital Marketing, saya akan mengeluarkan buku tentang itu, tunggu tanggal mainnya. Dan pastikan Anda mendapatkannya.\r\n\r\nUntuk mendapatkan artikel-artikel menarik lainnya bisa kunjungi blog saya di <a href=\"http://www.futuremediatrix.com/blog\">www.futuremediatrix.com/blog </a>','Digital Marketing 3.0 Seri 1','','inherit','open','open','','236-revision-3','','','2011-08-26 15:06:14','2011-08-26 15:06:14','',236,'http://www.futuremediatrix.com/blog/?p=240',0,'revision','',0),(249,3,'2011-09-05 01:58:26','2011-09-05 01:58:26','Kembali lagi bersama saya membahas Digital Marketing 3.0, kali ini saya ingin membahas bagaimana Strategy pemasaran tanpa penolakan dengan cara membangun Value yang sama dengan Target Anda. Seringkali kita menghadapi penolakan dari para target Anda, padahal Anda pikir Anda telah melakukan yang terbaik untuk strategi penjualan Anda, Anda telah berpikir keras untuk dapat memberikan kualitas yang lebih baik, Anda telah berpikir keras untuk memberikan harga lebih baik, dan semua yang terbaik telah Anda lakukan tetapi tetap tidak bisa menaklukan hati mereka.\r\n\r\nPada pokok bahasan sebelumnya saya bercerita bahwa Era Marketing 3.0 adalah sebuah Era pemasaran Human Spirit artinya semua pelanggan memiliki cara dan pertimbangan dalam membeli sebuah produk dengan aspek manusia utuh, tidak lagi hanya mengandalkan logika seperti pada pemasaran Era 1.0 atau mengandalkan  hati seperti pada pemasaran Era 2.0, melainkan manusia kini ikut menggunakan faktor spirit dalam cara dan pertimbangan dalam membeli. Artinya Anda kini juga harus melihat apa nilai-nilai yang penting dan dipegang teguh oleh para Target Anda.\r\n\r\nValue para pembeli dan pelanggan Anda kini menjadi sangat penting dibanding era-era pemasaran sebelumnya. Tidak mungkin Anda menawarkan sebuah produk yang dalam pembuatannya mengakibatkan kerusakan lingkungan kepada para pecinta lingkungan, walaupun Anda memberikan harga dan kualitas produk yang jauh lebih baik dibanding produk pesaing Anda.\r\n\r\nSebagai sebuah contoh nyata, ada beberapa teman saya yang ketika saya tanyakan mengapa dia membeli produk merek A, saya terkejut ketika dia menjawab karena produk ini menghindari percobaan pada binatang atau dalam bahasa inggrisnya “Against Animal Testing”,  ini yang merubah cara berpikir saya yang dahulu saya pikir seseorang membeli semata-mata karena kualitas, harga dan pelayanannya.\r\n\r\nDan yang lebih mengejutkan lagi hal ini tidak hanya berlaku pada produk, bahkan value berlaku pada figure dari bintang iklan maupun pemilik perusahaan tersebut. Seperti yang terjadi ketika Tiger Woods terkena kasus dalam sekejap mata semua kontrak iklan langsung dibatalkan oleh pemilik perusahaan pemasang iklan.  Pada Era Marketing 3.0 ini bahkan kini telah mengubah peran sebuah brand agency,  tidak lagi hanya mengurusi images dari produk sebuah perusahaan tetapi kini dia ikut mengurusi images dari pemilik perusahaan, dan public figure yang digunakan oleh perusahaan tersebut.\r\n\r\nNah pada Era ini kita harus mengenal secara baik apasih yang menjadi Value, nilai-nilai yang penting bagi para target kita baik pembeli maupun pelanggan, jika kita tidak mengenal value target kita tentu kita tidak tahu apa yang harus kita jaga, ini sangat berbahaya bagi kelangsungan hidup perusahaan Anda.\r\n\r\nBeberapa Value yang kini banyak dipegang:\r\n<ol>\r\n	<li>Ramah Lingkungan</li>\r\n	<li>Kejujuran</li>\r\n	<li>Beramal</li>\r\n	<li>Peduli Kesehatan</li>\r\n	<li>Persahabatan</li>\r\n	<li>Cinta Keluarga</li>\r\n	<li>Ke Tuhanan</li>\r\n</ol>\r\nSemoga Artikel ini dapat bermanfaat bagi para Anda. dapatkan artikel lain di www.futuremediatrix.com/blog\r\n\r\nFollow Twitter: @futuremediatrix','Digital Marketing 3.0 seri 4','','publish','open','open','','digital-marketing-3-0-seri-4','','','2011-09-05 01:58:26','2011-09-05 01:58:26','',0,'http://www.futuremediatrix.com/blog/?p=249',0,'post','',0),(244,3,'2011-08-27 06:11:40','2011-08-27 06:11:40','Sebagai seorang manusia kita harus berubah, jika manusia tidak berubah maka dia akan mati. Terbukti dengan melihat kenyataan bahwa seseorang yang selalu belajar dan terus berkarya akan membuat orang tersebut berumur panjang, makanya jika kita melihat mengapa Proffesor umumnya berumur panjang. Begitu pula dengan dunia Marketing, jika kita tidak mengubah gaya Marketing kita maka kita dipastikan akan mati.\n\nJika kita amati dalam cara pemasaran terjadi 2 kali perubahan significant yaitu: Pemasaran Langsung – Pemasaran Berijin – Pemasaran Bermakna.  Pemasaran langsung adalah cara pemasaran langsung menawarkan produk tanpa ijin dari target audience, jenis pemasaran ini dianggap menggangu karena iklan atau promosi langsung datang ke kita tanpa ada ijin. Pemasaran Berijin atau istilahnya Permission Base Marketing, merupakan jenis iklan yang lebih baik karena iklan tersebut datang ketika ada persetujuan dari target audience. Sedang Pemasaran Bermakna merupakan metode pemasaran dengan cara memberikan manfaat atau nilai tambah kepada target market, sehingga secara tidak sadar akan membangun hubungan antara brand Anda dengan target market Anda.\n\nPemasaran Langsung ini masih banyak berlangsung di Indonesia, antara lain yang sering kita alami adalah ketika kita mendapat penawaran dari kartu kredit atau produk-produk finance lainnya selalu datang pada saat yang tidak tepat, disaat kita sedang sibuk, disaat kita sedang sedang mengendarai mobil, dan lain-lain sehingga kita merasa sangat terganggu dengan pemasaran jenis ini.  Sedang seperti di US kita bisa mendapatkan perlindungan dengan mendaftarkan no telpon kita ke Do-Not-Call, jadi ketika kita sudah mendaftarkan nomer telpon kita dan mendapat telpon penawaran dari sebuah brand kita tinggal melaporkannya, dan mereka akan memberikan hukuman yang serius bagi brand bersangkutan, sayangnya hal ini belum terjadi di Indonesia.\n\nPemasaran Berijin itu adalah jenis pemasaran yang lebih baik, misalnya dengan membuat sebuah website dan program berlangganan Newsletter dari web tersebut, atau dengan membuat sebuah QR Code pada sebuah Poster, jika orang tertarik ingin mengetahui lebih jauh dia akan mengakses QR Code tersebut dengan QR reader yang ada didalam device dia.\n\nPemasaran Bermakna adalah jenis pemasaran yang paling baik, jadi sifatnya memberikan manfaat. Misalnya Anda seorang Agen Property, maka Anda dapat membuat sebuah buku panduan bagaimana memilih Property yang baik, dengan demikian Anda memberikan sebuah manfaat tanpa terlihat jualan tapi justru Anda sebagai pembuat buku akan menjadi yang pertama dihubungi saat pembaca buku itu ingin membeli sebuah property seperti rumah, apartement, ruko, dan lain-lain. Pemasaran Bermakna adalah karakter yang dimiliki oleh digital marketing 3.0, sehingga bila Anda sekarang ini masih merasa kurang dengan cara pemasaran Anda, Anda dapat merubah cara penjualan Anda dengan cara pemasaran Bermakna.\n\nIkuti terus artikel saya di blog saya www.futuremediatr','Digital Marketing 360 Seri 2','','inherit','open','open','','243-revision','','','2011-08-27 06:11:40','2011-08-27 06:11:40','',243,'http://www.futuremediatrix.com/blog/?p=244',0,'revision','',0),(245,3,'2011-08-27 06:12:13','2011-08-27 06:12:13','Sebagai seorang manusia kita harus berubah, jika manusia tidak berubah maka dia akan mati. Terbukti dengan melihat kenyataan bahwa seseorang yang selalu belajar dan terus berkarya akan membuat orang tersebut berumur panjang, makanya jika kita melihat mengapa Proffesor umumnya berumur panjang. Begitu pula dengan dunia Marketing, jika kita tidak mengubah gaya Marketing kita maka kita dipastikan akan mati.\r\n\r\nJika kita amati dalam cara pemasaran terjadi 2 kali perubahan significant yaitu: Pemasaran Langsung – Pemasaran Berijin – Pemasaran Bermakna.  Pemasaran langsung adalah cara pemasaran langsung menawarkan produk tanpa ijin dari target audience, jenis pemasaran ini dianggap menggangu karena iklan atau promosi langsung datang ke kita tanpa ada ijin. Pemasaran Berijin atau istilahnya Permission Base Marketing, merupakan jenis iklan yang lebih baik karena iklan tersebut datang ketika ada persetujuan dari target audience. Sedang Pemasaran Bermakna merupakan metode pemasaran dengan cara memberikan manfaat atau nilai tambah kepada target market, sehingga secara tidak sadar akan membangun hubungan antara brand Anda dengan target market Anda.\r\n\r\nPemasaran Langsung ini masih banyak berlangsung di Indonesia, antara lain yang sering kita alami adalah ketika kita mendapat penawaran dari kartu kredit atau produk-produk finance lainnya selalu datang pada saat yang tidak tepat, disaat kita sedang sibuk, disaat kita sedang sedang mengendarai mobil, dan lain-lain sehingga kita merasa sangat terganggu dengan pemasaran jenis ini.  Sedang seperti di US kita bisa mendapatkan perlindungan dengan mendaftarkan no telpon kita ke Do-Not-Call, jadi ketika kita sudah mendaftarkan nomer telpon kita dan mendapat telpon penawaran dari sebuah brand kita tinggal melaporkannya, dan mereka akan memberikan hukuman yang serius bagi brand bersangkutan, sayangnya hal ini belum terjadi di Indonesia.\r\n\r\nPemasaran Berijin itu adalah jenis pemasaran yang lebih baik, misalnya dengan membuat sebuah website dan program berlangganan Newsletter dari web tersebut, atau dengan membuat sebuah QR Code pada sebuah Poster, jika orang tertarik ingin mengetahui lebih jauh dia akan mengakses QR Code tersebut dengan QR reader yang ada didalam device dia.\r\n\r\nPemasaran Bermakna adalah jenis pemasaran yang paling baik, jadi sifatnya memberikan manfaat. Misalnya Anda seorang Agen Property, maka Anda dapat membuat sebuah buku panduan bagaimana memilih Property yang baik, dengan demikian Anda memberikan sebuah manfaat tanpa terlihat jualan tapi justru Anda sebagai pembuat buku akan menjadi yang pertama dihubungi saat pembaca buku itu ingin membeli sebuah property seperti rumah, apartement, ruko, dan lain-lain. Pemasaran Bermakna adalah karakter yang dimiliki oleh digital marketing 3.0, sehingga bila Anda sekarang ini masih merasa kurang dengan cara pemasaran Anda, Anda dapat merubah cara penjualan Anda dengan cara pemasaran Bermakna.\r\n\r\nIkuti terus artikel saya di blog saya <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com/blog</a>','Digital Marketing 360 Seri 2','','inherit','open','open','','243-revision-2','','','2011-08-27 06:12:13','2011-08-27 06:12:13','',243,'http://www.futuremediatrix.com/blog/?p=245',0,'revision','',0),(246,3,'2011-08-28 15:49:20','2011-08-28 15:49:20','<strong>Menciptakan Pemasaran Tanpa Penolakan Dengan Digital Marketing 3.0</strong>\r\n\r\nSebagai seorang tenaga pemasar tentu Anda telah bosan mendapatkan penolakan, kesalahan bukan terjadi pada orang yang Anda tawari tetapi seringkali kita melakukan cara-cara pemasaran yang mengakibatkan penolakan tersebut.\r\n\r\nDigital Marketing 3.0 memiliki sebuah Rumus jitu yaitu:\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/CARA_DIGITAL_MARKETING3.0.jpg\"><img class=\"alignnone size-full wp-image-247\" title=\"CARA_DIGITAL_MARKETING3.0\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/CARA_DIGITAL_MARKETING3.0.jpg\" alt=\"\" width=\"483\" height=\"76\" /></a>\r\n\r\n<strong>Marketing Research\r\n\r\n</strong>Riset Marketing merupakan langkah awal, karena sebelum melakukan usaha marketing yang effektif Anda perlu mengenal customer Anda dengan baik, kenalilah siapa buyers Anda (pengambil keputusan dalam membeli produk Anda), kenalilah siapa users Anda (pengguna produk Anda) dan siapakah Influencer Anda (orang yang mempengaruhi pengambil keputusan membeli produk Anda), Selain itu kenalilah juga para competitor Anda, Apa kelebihan produk Anda dibanding competitor Anda begitu juga sebaliknya apa kelebihan produk competitor Anda dibanding produk Anda, Manakah target market para kompetior Anda buatlah peta persaingan, dan coba lihat pada bagian mana pasar yang masih terdapat ruang.\r\n\r\n<strong>Create Benefits\r\n\r\n</strong>Menciptakan sebuah Manfaat tentu bukan sekedar menebak-nebak apa manfaat yang cocok bagai customer Anda, tapi tentu dengan terlebih dahulu melakukan Marketing Research Anda tahu manfaat Apa yang sesuai bagi mereka. Karena setelah mengenal siapakah customer Anda, Anda tentu tahu cara berpikir mereka, perilaku (behavior) mereka, serta apa yang paling mereka butuhkan saat ini. Buatlah sebuah manfaat yang memang benar-benar mereka butuhkan.\r\nSaya ambil contoh: Anda seorang agent Property, ternyata setelah Anda mengetahui para customer Anda ternyata paling membutuhkan panduan untuk memilih property yang baik sesuai kebutuhan mereka, karena selama ini mereka selalu salah dalam memilih property, ketika mereka ingin membeli property untuk investasi malah mereka memilih property didalam kota yang kemungkinan peningkatannya rendah, disaat mereka memilih property untuk kantor mereka malah mereka memilih yang jauh dari potential customer mereka. Kesalahan ini disebabkan pengetahuan mereka akan property yang lemah, bayangkan betapa mereka sangat terbantu mereka jika Anda dapat membuat sebuah buku panduan untuk mereka, ingat dengan kebaikan itu tetap keuntungan di tangan Anda karena Anda menjadi orang pertama yang akan dihubungi saat mereka ingin membeli property.\r\n\r\n<strong>Combine with Social Aspect\r\n\r\n</strong>Ingat pada artikel DM 3.0 saya yang pertama bahwa dengan perubahan Lingkungan dan Global Warning kini perilaku konsumen telah berubah menjadi lebih peka terhadap masalah lingkungan dan social.  Dengan marketing riset tentu Anda dapat memahami cara berpikir target customer Anda, dengan demikian Anda tentu tahu dalam hal apa mereka paling peduli.\r\nKita gunakan kepedulian mereka terhadap lingkungan dan social untuk menjadi kekuatan pemasaran kita. Misal seperti kampanye Adidas mereka melakukan kampanye untuk memberikan sepatu kepada masyarakat miskin di dunia ketiga, dengan mengajak semua orang menyumbangkan sepatu bekas layak pakai merek apa saja dan sebagai imbalannya setiap orang yang menyumbangkan sepatu bekas mereka mendapat diskon Rp. 200.000,- Bayangkan betapa kampanye ini dapat menyentuh perasaan orang untuk bisa berbagi plus mereka mendapatkan diskon untuk membeli sepatu Adidas sebesar Rp. 200.000,- bisa dipastikan selama berlaku kampanye ini meningkatkan penjualan sepatu Adidas besar-besaran.\r\nSebagai contoh lagi bila Anda sebuah Bank dibandingkan Anda melakukan pemasaran yang sangat tidak effektif di Mall-Mall ataupun dengan telpon yang mengganggu, Anda dapat gunakan strategi kampanye untuk mengajak orang menjadi Nasabah dengan cara setiap Anda apply tabungan ditempat kami atau menabung kelipatan 5 juta maka Anda turut menyumbangkan Rp. 5.000,- ke anak yatim dan para gelandangan. Kemudian Andapun juga dapat merekam hasilnya.  Masih banyak ide-ide lain yang dapat diterapkan untuk menyentuh perasaan para calon customer Anda dengan lebih baik.\r\n<strong>\r\nUse The Right Tools</strong>\r\n\r\nGunakan alat promosi sesuai dengan bagaimana kebiasaan para calon customer Anda dalam mendapatkan informasi, jika mereka adalah aktif internet user Anda dapat menggunakan website, bila mereka pengguna social media aktif seperti facebookers maka Anda dapat menggunakan facebook , bila mereka adalah mengguna aktif device seperti Ipad atau Android tentu Anda dapat membuat tools menggunakan Ipad Apps atau Andoroid Apps tentunya sesuai dengan device mana yang paling banyak digunakan target customer Anda, jika mereka pengguna keduanya tentu Anda juga perlu membuat kedua Applikasi Mobile tersebut. Untuk Strategi bagaimana menggunakan The Right Tools ini Anda dapat membaca artikel saya Digital Marketing 360, disana Anda akan mendapat bimbingan bagaimana memilih alat pemasaran yang tepat dan bagaimana mengoptimalkannya agat target pemasaran Anda  dapat tercapai.','Digital Marketing 3.0 Seri 3','','publish','open','open','','digital-marketing-3-0-seri-3','','','2011-08-28 15:49:20','2011-08-28 15:49:20','',0,'http://www.futuremediatrix.com/blog/?p=246',0,'post','',0),(247,3,'2011-08-28 15:47:30','2011-08-28 15:47:30','','CARA_DIGITAL_MARKETING3.0','','inherit','open','open','','cara_digital_marketing3-0','','','2011-08-28 15:47:30','2011-08-28 15:47:30','',246,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/CARA_DIGITAL_MARKETING3.0.jpg',0,'attachment','image/jpeg',0),(248,3,'2011-08-28 15:49:12','2011-08-28 15:49:12','<strong>Menciptakan Pemasaran Tanpa Penolakan Dengan Digital Marketing 3.0</strong>\n\nSebagai seorang tenaga pemasar tentu Anda telah bosan mendapatkan penolakan, kesalahan bukan terjadi pada orang yang Anda tawari tetapi seringkali kita melakukan cara-cara pemasaran yang mengakibatkan penolakan tersebut.\n\nDigital Marketing 3.0 memiliki sebuah Rumus jitu yaitu:\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/CARA_DIGITAL_MARKETING3.0.jpg\"><img class=\"alignnone size-full wp-image-247\" title=\"CARA_DIGITAL_MARKETING3.0\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/08/CARA_DIGITAL_MARKETING3.0.jpg\" alt=\"\" width=\"483\" height=\"76\" /></a>\n\n<strong>Marketing Research\n\n</strong>Riset Marketing merupakan langkah awal, karena sebelum melakukan usaha marketing yang effektif Anda perlu mengenal customer Anda dengan baik, kenalilah siapa buyers Anda (pengambil keputusan dalam membeli produk Anda), kenalilah siapa users Anda (pengguna produk Anda) dan siapakah Influencer Anda (orang yang mempengaruhi pengambil keputusan membeli produk Anda), Selain itu kenalilah juga para competitor Anda, Apa kelebihan produk Anda dibanding competitor Anda begitu juga sebaliknya apa kelebihan produk competitor Anda dibanding produk Anda, Manakah target market para kompetior Anda buatlah peta persaingan, dan coba lihat pada bagian mana pasar yang masih terdapat ruang.\n\n<strong>Create Benefits\n\n</strong>Menciptakan sebuah Manfaat tentu bukan sekedar menebak-nebak apa manfaat yang cocok bagai customer Anda, tapi tentu dengan terlebih dahulu melakukan Marketing Research Anda tahu manfaat Apa yang sesuai bagi mereka. Karena setelah mengenal siapakah customer Anda, Anda tentu tahu cara berpikir mereka, perilaku (behavior) mereka, serta apa yang paling mereka butuhkan saat ini. Buatlah sebuah manfaat yang memang benar-benar mereka butuhkan.\nSaya ambil contoh: Anda seorang agent Property, ternyata setelah Anda mengetahui para customer Anda ternyata paling membutuhkan panduan untuk memilih property yang baik sesuai kebutuhan mereka, karena selama ini mereka selalu salah dalam memilih property, ketika mereka ingin membeli property untuk investasi malah mereka memilih property didalam kota yang kemungkinan peningkatannya rendah, disaat mereka memilih property untuk kantor mereka malah mereka memilih yang jauh dari potential customer mereka. Kesalahan ini disebabkan pengetahuan mereka akan property yang lemah, bayangkan betapa mereka sangat terbantu mereka jika Anda dapat membuat sebuah buku panduan untuk mereka, ingat dengan kebaikan itu tetap keuntungan di tangan Anda karena Anda menjadi orang pertama yang akan dihubungi saat mereka ingin membeli property.\n\n<strong>Combine with Social Aspect\n\n</strong>Ingat pada artikel DM 3.0 saya yang pertama bahwa dengan perubahan Lingkungan dan Global Warning kini perilaku konsumen telah berubah menjadi lebih peka terhadap masalah lingkungan dan social.  Dengan marketing riset tentu Anda dapat memahami cara berpikir target customer Anda, dengan demikian Anda tentu tahu dalam hal apa mereka paling peduli.\nKita gunakan kepedulian mereka terhadap lingkungan dan social untuk menjadi kekuatan pemasaran kita. Misal seperti kampanye Adidas mereka melakukan kampanye untuk memberikan sepatu kepada masyarakat miskin di dunia ketiga, dengan mengajak semua orang menyumbangkan sepatu bekas layak pakai merek apa saja dan sebagai imbalannya setiap orang yang menyumbangkan sepatu bekas mereka mendapat diskon Rp. 200.000,- Bayangkan betapa kampanye ini dapat menyentuh perasaan orang untuk bisa berbagi plus mereka mendapatkan diskon untuk membeli sepatu Adidas sebesar Rp. 200.000,- bisa dipastikan selama berlaku kampanye ini meningkatkan penjualan sepatu Adidas besar-besaran.\nSebagai contoh lagi bila Anda sebuah Bank dibandingkan Anda melakukan pemasaran yang sangat tidak effektif di Mall-Mall ataupun dengan telpon yang mengganggu, Anda dapat gunakan strategi kampanye untuk mengajak orang menjadi Nasabah dengan cara setiap Anda apply tabungan ditempat kami atau menabung kelipatan 5 juta maka Anda turut menyumbangkan Rp. 5.000,- ke anak yatim dan para gelandangan. Kemudian Andapun juga dapat merekam hasilnya.  Masih banyak ide-ide lain yang dapat diterapkan untuk menyentuh perasaan para calon customer Anda dengan lebih baik.\n<strong>\nUse The Right Tools</strong>\n\nGunakan alat promosi sesuai dengan bagaimana kebiasaan para calon customer Anda dalam mendapatkan informasi, jika mereka adalah aktif internet user Anda dapat menggunakan website, bila mereka pengguna social media aktif seperti facebookers maka Anda dapat menggunakan facebook , bila mereka adalah mengguna aktif device seperti Ipad atau Android tentu Anda dapat membuat tools menggunakan Ipad Apps atau Andoroid Apps tentunya sesuai dengan device mana yang paling banyak digunakan target customer Anda, jika mereka pengguna keduanya tentu Anda juga perlu membuat kedua Applikasi Mobile tersebut. Untuk Strategi bagaimana menggunakan The Right Tools ini Anda dapat membaca artikel saya Digital Marketing 360, disana Anda akan mendapat bimbingan bagaimana memilih alat pemasaran yang tepat dan bagaimana mengoptimalkannya agat target pemasaran Anda  dapat tercapai.','Digital Marketing 3.0 Seri','','inherit','open','open','','246-revision','','','2011-08-28 15:49:12','2011-08-28 15:49:12','',246,'http://www.futuremediatrix.com/blog/?p=248',0,'revision','',0),(250,3,'2011-09-05 01:57:18','2011-09-05 01:57:18','Kembali lagi bersama saya membahas Digital Marketing 3.0, kali ini saya ingin membahas bagaimana Strategy pemasaran tanpa penolakan dengan cara membangun Value yang sama dengan Target Anda. Seringkali kita menghadapi penolakan dari para target Anda, padahal Anda pikir Anda telah melakukan yang terbaik untuk strategi penjualan Anda, Anda telah berpikir keras untuk dapat memberikan kualitas yang lebih baik, Anda telah berpikir keras untuk memberikan harga lebih baik, dan semua yang terbaik telah Anda lakukan tetapi tetap tidak bisa menaklukan hati mereka.\n\nPada pokok bahasan sebelumnya saya bercerita bahwa Era Marketing 3.0 adalah sebuah Era pemasaran Human Spirit artinya semua pelanggan memiliki cara dan pertimbangan dalam membeli sebuah produk dengan aspek manusia utuh, tidak lagi hanya mengandalkan logika seperti pada pemasaran Era 1.0 atau mengandalkan  hati seperti pada pemasaran Era 2.0, melainkan manusia kini ikut menggunakan faktor spirit dalam cara dan pertimbangan dalam membeli. Artinya Anda kini juga harus melihat apa nilai-nilai yang penting dan dipegang teguh oleh para Target Anda.\n\nValue para pembeli dan pelanggan Anda kini menjadi sangat penting dibanding era-era pemasaran sebelumnya. Tidak mungkin Anda menawarkan sebuah produk yang dalam pembuatannya mengakibatkan kerusakan lingkungan kepada para pecinta lingkungan, walaupun Anda memberikan harga dan kualitas produk yang jauh lebih baik dibanding produk pesaing Anda.\n\nSebagai sebuah contoh nyata, ada beberapa teman saya yang ketika saya tanyakan mengapa dia membeli produk merek A, saya terkejut ketika dia menjawab karena produk ini menghindari percobaan pada binatang atau dalam bahasa inggrisnya “Against Animal Testing”,  ini yang merubah cara berpikir saya yang dahulu saya pikir seseorang membeli semata-mata karena kualitas, harga dan pelayanannya.\n\nDan yang lebih mengejutkan lagi hal ini tidak hanya berlaku pada produk, bahkan value berlaku pada figure dari bintang iklan maupun pemilik perusahaan tersebut. Seperti yang terjadi ketika Tiger Woods terkena kasus dalam sekejap mata semua kontrak iklan langsung dibatalkan oleh pemilik perusahaan pemasang iklan.  Pada Era Marketing 3.0 ini bahkan kini telah mengubah peran sebuah brand agency,  tidak lagi hanya mengurusi images dari produk sebuah perusahaan tetapi kini dia ikut mengurusi images dari pemilik perusahaan, dan public figure yang digunakan oleh perusahaan tersebut.\n\nNah pada Era ini kita harus mengenal secara baik apasih yang menjadi Value, nilai-nilai yang penting bagi para target kita baik pembeli maupun pelanggan, jika kita tidak mengenal value target kita tentu kita tidak tahu apa yang harus kita jaga, ini sangat berbahaya bagi kelangsungan hidup perusahaan Anda.\n\nBeberapa Value yang kini banyak dipegang:\n<ol>\n	<li>Ramah Lingkungan</li>\n	<li>Kejujuran</li>\n	<li>Beramal</li>\n	<li>Peduli Kesehatan</li>\n	<li>Persahabatan</li>\n	<li>Cinta Keluarga</li>\n	<li>Ke Tuhanan</li>\n</ol>\nSemoga Artikel ini dapat bermanfaat bagi para Anda. dapatkan artikel lain di www.futuremediatrix.com/blog\n\nFollow Twitter: @futuremediatrix','Digital Marketing 3.0 seri 4','','inherit','open','open','','249-revision','','','2011-09-05 01:57:18','2011-09-05 01:57:18','',249,'http://www.futuremediatrix.com/blog/?p=250',0,'revision','',0),(256,3,'2011-12-04 02:50:49','2011-12-04 02:50:49','Kini  dunia digital marketing mengalami sebuah perubahan yang besar. Selain besar, perubahannya pun terjadi sangat cepat. Ketika kita sukses menjalankan sebuah strategi baru, maka pada saat bersamaan sudah muncul strategi lain yang lebih baru lagi. Saat kita sudah menggunakan sebuah perangkat baru, maka perangkat lain yang lebih baru juga sedang diciptakan. Kita akan tertinggal terus, jika kita mengabaikan perubahan tersebut.\r\n\r\nSalah satu faktor yang mempercepat perubahan itu adalah perkembangan perangkat mobile, sejenis smartphone. Perusahaan Apple yang telah menjadi penggunjang dunia dalam mengembangkan perangkat-perangkat tersebut. Seluruh perangkat mobile yang diciptakan Apple memungkinkan seseorang untuk hal tersebut. Mulai dari iPhone, iPod, sampai iPad. Gebrakan Apple ini ternyata diikuti oleh semua perusahaan dan menjadi wabah dimana-mana. Boleh dibilang bahwa Apple menjadi salah satu tulang punggung gebrakan Digital Marketing 3.0.\r\n\r\nDengan perangkat yang semakin canggih, para pemasar bisa leluasa memilih perangkat mana yang cocok dengan strateginya. Selain perangkatny, faktor utama dalam merencanakan sebuah digital marketing yaitu persiapan kontent. Kita harus menyiapkan konten pemasaran yang sesuai dengan target pasar. Dengan adanya mobile application yang disingkat apps, setiap pemasaran tidak lagi harus pusing tujuh keliling, karena apps menjadi konten itu sendiri.\r\n\r\nSebagai contoh situs web sebuah produk diet memiliki konten berupa tip dan trik untuk diet. Dengan apps, tak perlu lagi situr web itu menjelaskan produknya dengan panjang lebar dalam bentuk tulisan atau gambar. Cukup dengan apps, konsumen bisa terbantu dalam program diet. Atau perusahaan investasi yang dalam situs webnya memajang banyak sekali illustrasi. Dengan apps, hal tersebut tidak perlu lagi. Apps bisa menjadi jalan keluar untuk membantu pelanggannya merencanakan program diet ataupun investasi. Apps merupakan sebuah inovasi, karena apps menyediakan banyak hal. Ibarat kegitan menghitung, maka apps adalah kalkulatornya.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/thomas.jpg\"><img class=\"alignnone size-full wp-image-260\" title=\"thomas\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/thomas.jpg\" alt=\"\" width=\"576\" height=\"449\" /></a>\r\n\r\nIngin tahu dan mempelajari banyak hal dan strategi yang dapat dilakukan oleh Apps, dapatkan segera buku \"Apps the spirit of Digital Marketing 3.0\" karangan <a href=\"http://www.facebook.com/ThomasFutureMediatrix\" target=\"_blank\">Thomas Joseph</a> di toko buku Gramedia terdekat ditempat Anda. Disana Anda akan mendapatkan banyak sekali insight tentang strategi dan contoh pengapplikasian Apps bagi bisnis Anda. Dan jika Anda tertarik untuk menggaplikasikannya didalam pemasaran bisnis Anda, silahkan kunjungi situs <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>, perusahaan Digital Marketer 3.0 yang siap membantu Anda.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/seminar4.jpg\"><img class=\"alignnone size-full wp-image-292\" title=\"seminar4\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/seminar4.jpg\" alt=\"\" width=\"600\" height=\"840\" /></a>','Apps the spirit of Digital Marketing 3.0','Apps the spirit of Digital Marketing 3.0','publish','open','open','','apps-the-spirit-of-digital-marketing-3-0','','','2012-01-27 11:41:06','2012-01-27 11:41:06','',0,'http://www.futuremediatrix.com/blog/?p=256',0,'post','',0),(252,3,'2011-09-11 15:58:58','2011-09-11 15:58:58','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/09/MengapaMerekaMenolakAnda.jpg\"><img class=\"alignnone size-full wp-image-288\" title=\"MengapaMerekaMenolakAnda\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/09/MengapaMerekaMenolakAnda.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nDidalam melakukan penjualan tentu seringkali kita mendapatkan penolakan, tetapi yang jarang kita lakukan adalah mencari tahu mengapa mereka menolak kita ? Untuk mengatasi penolakan tersebut maka tentunya kita harus mengetahui secara pasti apa penyebab menolakan tersebut.\r\n\r\nAda 5 Aspect yang harus Anda perhatikan yang menjadi sumber penyebab, mereka menolak penawaran Anda , yaitu:\r\n<ol>\r\n	<li>Price Aspect</li>\r\n	<li>Needs Aspect</li>\r\n	<li>Authority Aspect</li>\r\n	<li>Timing Aspect</li>\r\n	<li>Value Aspect</li>\r\n</ol>\r\n<strong>Price Aspect\r\n</strong>Anda menawarkan produk kepada orang yang tidak memiliki daya beli terhadap produk Anda, atau Anda menjual barang dengan harga yang lebih tinggi dengan produk lain yang sepadan dengan produk Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\r\n<ol>\r\n	<li><strong>Riset Pasar</strong>\r\nAnda belum melakukan riset pasar dengan benar terhadap target maket mana yang sesuai dengan produk Anda.  Anda perlu melakukan sebuahperencanaan kepada siapakah produk Anda akan jual, apakah target Anda memiliki daya beli terhadap produk Anda, kemudian untuk memastikannya lakukan sampling data dengan mengadakan questioner kepada beberapa orang yang menurut Anda adalah target market Anda, lakukan beberapa pertanyaan seperti ini:\r\n1.1  Bila kami menjual “produk A” ini kepada Anda berapa  “harga  A” yang pantas menurut Anda  ?\r\n1.2  Apakah bila kami menjual “produk A” dengan “harga A”  apakah Anda masih perlu berpikir panjang ?\r\n1.3  Berapa “harga A” yang menurut Anda, Anda tidak perlu lagi  berpikir panjang dalam memutuskan pembelian ?</li>\r\n	<li><strong>Cost\r\n</strong>Masalah kedua karena Anda kurang mempertimbangkan beberapa aspek kemungkinan yang membuat cost meningkat sehingga menyebabkan cost Anda diatas daya beli target market Anda, sehingga memaksa Anda untuk menjual produk diatas daya beli target market Anda.  Ada beberapa hal yang dapat mengakibatkan kenaikan cost yang perlu Anda perhatikan:\r\n2.1  <strong>Bahan Baku Produk</strong>, Anda wajib memperhatikan kemungkinan kenaikan bahan baku pembuatan produk Anda, jika Anda perusahaan jasa maka Anda harus perhatikan kenaikan gaji  karyawan.\r\n2.2  <strong>Biaya Distribusi</strong>, Anda wajib memperhatikan kenaikan BBM yang dapat mengakibatkan kenaikan biaya transportasi, karena ini pastinya akan meningkatkan biaya distribusi Anda.\r\n2.3  <strong>Kebijakan pemerintah</strong>, Anda wajib memperhatikan hal-hal ini, karena tidak hanya perubahan pajak tetapi banyak sekali kebijakan-kebijakan pemerintah yang dapat mempengaruhi meningkatknya cost misalnya kebijakan ketenaga kerjaan, hari libur, kebijakan pasar bebas, dan lain-lain.</li>\r\n	<li><strong>Competitors</strong>\r\nSeringkali kita tidak memperhitungkan akan munculnya kompetitor, apalagi jika mereka yang datang dari perusahaan yang memiliki modal besar, mereka dapat melakukan Strategy Red Ocean dengan seenaknya memainkan harga untuk membuat para pemain lain mati. Untuk mengatasi hal itu kita selain menjual produk kita juga harus membangun brand dimana terdapat 3 aspek  brand yang perlu kita bangun:\r\n3.1   <strong>Brand Identity</strong> apa identitas brand yang Anda ingin bangun, untuk    itu perlu memiliki ciri khas, diferensiasi produk, yang kita tawarkan kita sehingga dapat menciptakan Brand Identity.\r\n3.2   <strong>Brand Integrity </strong>baru dapat terwujud apabila kita menepati dari  semua value yang kita tawarkan. Brand Integrity juga perlu dijaga dengan memberikan kualitas dan pelayanan yang konsisten.\r\n3.3    <strong>Brand Images </strong>terbentuk dari Brand Identity dan Brand Integrity  yang dijaga secara konsisten. Brand Images adalah apa yang adalah apa yang diasosiasikan dibenak pelanggan Anda terhadap brand Anda.</li>\r\n</ol>\r\n<strong>Needs</strong>\r\nMasalah kebutuhan, Anda menawarkan produk kepada orang yang tidak memiliki kebutuhan terhadap produk Anda atau sebaliknya Produk Anda tidak sesuai dengan kebutuhan para pelanggan Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n<ol>\r\n	<li><span style=\"font-weight: normal;\"><strong>Salah Target</strong>, Anda membidik target market yang salah, ini diakibatkan karena Anda tidak melakukan riset pasar secara mendalam terhadap pasar. Ingat seringkali kita hanya mengira-ngira bahwa “ target A” bahwa mereka membutuhkan produk kita padahal tidak.</span></li>\r\n	<li>Kesadaran Kebutuhan, <span style=\"font-weight: normal;\">Mungkin mereka butuh tapi mereka tidak sadar, dalam hal ini Anda perlu mengedukasi para target Anda. Kurang kesadaran akan kebutuhan sering terjadi pada produk-produk kesehatan, untuk itu Anda dapat melakukan edukasi kepada para target Anda.</span></li>\r\n	<li><span style=\"font-weight: normal;\"> </span><span style=\"font-weight: normal;\"><strong>Perubahan Kebutuhan</strong>, Manusia mahluk yang dinamis begitu juga dengan kebutuhan selalu berubah setiap waktu, sebelum tahun 90an mobil digunakan untuk keluarga sehingga selalu berukuran besar, tetapi setelah era tahun 90an kebutuhan berubah orang membutuhkan mobil berukuran kecil untuk kehidupan dikota. Produsen mobil Jepang dapat melihat hal potensi ini maka mereka mengeluarkan city car yang berukuran kecil sehingga era tersebut Jepang menguasai pasar mobil. Begitu pula yang dialami oleh industri jam tangan, produsen jam tangan Swiss yang dulu mendominasi pasar jam tangan menganggap jam tangan harus mekanik, akhirnya munculah jam tangan Seiko dengan jam digitalnya yang akhirnya berhasil mengambil dominasi jam tangan Swiss.</span></li>\r\n	<li><span style=\"font-weight: normal;\"><strong>Perbedaan Presepsi</strong>, Apa yang menurut Anda penting bagi Anda tentu belum tentu penting juga bagi pelanggan Anda. Seringkali kita memboroskan biaya dengan memberikan fitur dan fasilitas lebih terhadap produk maupun pelayanan yang kita miliki, padahal hal tersebut bukan yang dicari oleh para pembeli atau pelanggan Anda.  Sebagai salah satu contohnya yang terjadi pada produsen mobil berlomba-lomba menciptakan teknologi tetapi malah ternyata karena terciptanya life style minum coffe maka banyak konsumen mobil yang berharap mereka memiliki tempat untuk meletakan minuman atau gelas Starbucks mereka. Ada satu cara yang brilliant untuk mengatasi hal tersebut yaitu dengan Co Creation Marketing. </span>Co Creation Marketin<span style=\"font-weight: normal;\">g adalah sebuah sebuah cara dengan melibatkan pembeli, pelanggan serta distributor dalam proses menciptaan produk Anda. Dengan demikian Anda akan mendapatkan insight yang tepat dan sesuai dengan kebutuhan para pelanggan Anda.</span></li>\r\n</ol>\r\n<strong> </strong>\r\n\r\nMasih terdapat 2 Aspect lagi mengapa mereka menolak Anda, ikuti terus artikel saya dan dapatkan artikel-artikel lainnya di blog saya <a href=\"http://www.futuremediatrix.com/blog\" target=\"_blank\">www.futuremediatrix.com/blog</a>\r\n\r\nfollow twitter: <a href=\"http://twitter.com/#!/futuremediatrix\">@futuremediatrix</a>','Mengapa mereka menolak Anda ? seri 1','','publish','open','open','','mengapa-mereka-menolak-anda-seri-1','','','2012-01-27 11:03:06','2012-01-27 11:03:06','',0,'http://www.futuremediatrix.com/blog/?p=252',0,'post','',0),(253,3,'2011-09-11 15:58:07','2011-09-11 15:58:07','Didalam melakukan penjualan tentu seringkali kita mendapatkan penolakan, tetapi yang jarang kita lakukan adalah mencari tahu mengapa mereka menolak kita ? Untuk mengatasi penolakan tersebut maka tentunya kita harus mengetahui secara pasti apa penyebab menolakan tersebut.\n\nAda 5 Aspect yang harus Anda perhatikan yang menjadi sumber penyebab, mereka menolak penawaran Anda , yaitu:\n<ol>\n	<li>Price Aspect</li>\n	<li>Needs Aspect</li>\n	<li>Authority Aspect</li>\n	<li>Timing Aspect</li>\n	<li>Value Aspect</li>\n</ol>\n<strong>Price Aspect\n</strong>Anda menawarkan produk kepada orang yang tidak memiliki daya beli terhadap produk Anda, atau Anda menjual barang dengan harga yang lebih tinggi dengan produk lain yang sepadan dengan produk Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\n<ol>\n	<li><strong>Riset Pasar</strong>\nAnda belum melakukan riset pasar dengan benar terhadap target maket mana yang sesuai dengan produk Anda.  Anda perlu melakukan sebuahperencanaan kepada siapakah produk Anda akan jual, apakah target Anda memiliki daya beli terhadap produk Anda, kemudian untuk memastikannya lakukan sampling data dengan mengadakan questioner kepada beberapa orang yang menurut Anda adalah target market Anda, lakukan beberapa pertanyaan seperti ini:\n1.1  Bila kami menjual “produk A” ini kepada Anda berapa  “harga  A” yang pantas menurut Anda  ?\n1.2  Apakah bila kami menjual “produk A” dengan “harga A”  apakah Anda masih perlu berpikir panjang ?\n1.3  Berapa “harga A” yang menurut Anda, Anda tidak perlu lagi  berpikir panjang dalam memutuskan pembelian ?</li>\n	<li><strong>Cost\n</strong>Masalah kedua karena Anda kurang mempertimbangkan beberapa aspek kemungkinan yang membuat cost meningkat sehingga menyebabkan cost Anda diatas daya beli target market Anda, sehingga memaksa Anda untuk menjual produk diatas daya beli target market Anda.  Ada beberapa hal yang dapat mengakibatkan kenaikan cost yang perlu Anda perhatikan:\n2.1  <strong>Bahan Baku Produk</strong>, Anda wajib memperhatikan kemungkinan kenaikan bahan baku pembuatan produk Anda, jika Anda perusahaan jasa maka Anda harus perhatikan kenaikan gaji  karyawan.\n2.2  <strong>Biaya Distribusi</strong>, Anda wajib memperhatikan kenaikan BBM yang dapat mengakibatkan kenaikan biaya transportasi, karena ini pastinya akan meningkatkan biaya distribusi Anda.\n2.3  <strong>Kebijakan pemerintah</strong>, Anda wajib memperhatikan hal-hal ini, karena tidak hanya perubahan pajak tetapi banyak sekali kebijakan-kebijakan pemerintah yang dapat mempengaruhi meningkatknya cost misalnya kebijakan ketenaga kerjaan, hari libur, kebijakan pasar bebas, dan lain-lain.</li>\n	<li><strong>Competitors</strong>\nSeringkali kita tidak memperhitungkan akan munculnya kompetitor, apalagi jika mereka yang datang dari perusahaan yang memiliki modal besar, mereka dapat melakukan Strategy Red Ocean dengan seenaknya memainkan harga untuk membuat para pemain lain mati. Untuk mengatasi hal itu kita selain menjual produk kita juga harus membangun brand dimana terdapat 3 aspek  brand yang perlu kita bangun:\n3.1   <strong>Brand Identity</strong> apa identitas brand yang Anda ingin bangun, untuk    itu perlu memiliki ciri khas, diferensiasi produk, yang kita tawarkan kita sehingga dapat menciptakan Brand Identity.\n3.2   <strong>Brand Integrity </strong>baru dapat terwujud apabila kita menepati dari  semua value yang kita tawarkan. Brand Integrity juga perlu dijaga dengan memberikan kualitas dan pelayanan yang konsisten.\n3.3    <strong>Brand Images </strong>terbentuk dari Brand Identity dan Brand Integrity  yang dijaga secara konsisten. Brand Images adalah apa yang adalah apa yang diasosiasikan dibenak pelanggan Anda terhadap brand Anda.</li>\n</ol>\n<strong>Needs</strong>\nMasalah kebutuhan, Anda menawarkan produk kepada orang yang tidak memiliki kebutuhan terhadap produk Anda atau sebaliknya Produk Anda tidak sesuai dengan kebutuhan para pelanggan Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\n\n<strong> </strong>\n\n<strong>\n<ol>\n	<li><span style=\"font-weight: normal;\"><strong>Salah Target</strong>, Anda membidik target market yang salah, ini diakibatkan karena Anda tidak melakukan riset pasar secara mendalam terhadap pasar. Ingat seringkali kita hanya mengira-ngira bahwa “ target A” bahwa mereka membutuhkan produk kita padahal tidak.</span></li>\n	<li>Kesadaran Kebutuhan, <span style=\"font-weight: normal;\">Mungkin mereka butuh tapi mereka tidak sadar, dalam hal ini Anda perlu mengedukasi para target Anda. Kurang kesadaran akan kebutuhan sering terjadi pada produk-produk kesehatan, untuk itu Anda dapat melakukan edukasi kepada para target Anda.</span></li>\n	<li><span style=\"font-weight: normal;\"> </span><span style=\"font-weight: normal;\"><strong>Perubahan Kebutuhan</strong>, Manusia mahluk yang dinamis begitu juga dengan kebutuhan selalu berubah setiap waktu, sebelum tahun 90an mobil digunakan untuk keluarga sehingga selalu berukuran besar, tetapi setelah era tahun 90an kebutuhan berubah orang membutuhkan mobil berukuran kecil untuk kehidupan dikota. Produsen mobil Jepang dapat melihat hal potensi ini maka mereka mengeluarkan city car yang berukuran kecil sehingga waktu era tersebut Jepang menguasai pasar mobil. Begitu pula yang dialami oleh industri jam tangan, produsen jam tangan Swiss yang dulu mendominasi pasar jam tangan menganggap jam tangan harus mekanik, akhirnya munculah jam tangan Seiko dengan jam digitalnya yang akhirnya berhasil mengambil dominasi jam tangan Swiss.</span></li>\n	<li><span style=\"font-weight: normal;\"><strong>Perbedaan Presepsi</strong>, Apa yang menurut Anda penting bagi Anda tentu belum tentu penting juga bagi pelanggan Anda. Seringkali kita memboroskan biaya dengan memberikan fitur dan fasilitas lebih terhadap produk maupun pelayanan yang kita miliki, padahal hal tersebut bukan yang dicari oleh para pembeli atau pelanggan Anda.  Sebagai salah satu contohnya yang terjadi pada produsen mobil berlomba-lomba menciptakan teknologi tetapi malah ternyata karena terciptanya life style minum coffe maka banyak konsumen mobil yang berharap mereka memiliki tempat untuk meletakan minuman atau gelas Starbucks mereka. Ada satu cara yang brilliant untuk mengatasi hal tersebut yaitu dengan Co Creation Marketing. </span>Co Creation Marketin<span style=\"font-weight: normal;\">g adalah sebuah sebuah cara dengan melibatkan pembeli, pelanggan serta distributor dalam proses menciptaan produk Anda. Dengan demikian Anda akan mendapatkan insight yang tepat dan sesuai dengan kebutuhan para pelanggan Anda.</span></li>\n</ol>\n</strong>\n\nMasih terdapat 2 Aspect lagi mengapa mereka menolak Anda, ikuti terus artikel saya dan dapatkan artikel-artikel lainnya di blog saya <a href=\"http://www.futuremediatrix.com/blog\" target=\"_blank\">www.futuremediatrix.com/blog</a>\n\nfollow twitter: <a href=\"http://twitter.com/#!/futuremediatrix\">@futuremediatrix</a>','Mengapa mereka menolak Anda ? seri 1','','inherit','open','open','','252-revision','','','2011-09-11 15:58:07','2011-09-11 15:58:07','',252,'http://www.futuremediatrix.com/blog/?p=253',0,'revision','',0),(254,3,'2011-09-12 16:00:42','2011-09-12 16:00:42','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/09/MengapaMerekaMenolakAnda2.jpg\"><img class=\"alignnone size-full wp-image-298\" title=\"MengapaMerekaMenolakAnda2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/09/MengapaMerekaMenolakAnda2.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nMelanjuti bahasan artikel saya yang kemarin mengapa mereka menolak Anda, dimana kita telah membahas aspek price dan aspek manfaat, maka saya akan melanjuti 3 aspek lainnya: yaitu Authority, Timing dan Value.\r\n\r\n<strong>Authority\r\n</strong>\r\nSeringkali kita melakukan pemasaran yang sia-sia karena kita menawarkan produk kepada orang yang tidak memiliki wewenang dalam memutuskan pembelian. Untuk itu kita wajib untuk melakukan mapping sebelum kita melakukan pemasaran. Dalam sebuah perusahaan umumnya terdapat beberapa bagian yaitu:\r\n<ol>\r\n	<li>Decision Maker: Pengambil keputusan dia adalah orang teratas dalam mengambil keputusan, yang terpenting bagi decision maker adalah keuntungan atau manfaat yang dapat ditawarkan oleh Anda, tapi untuk bisa sampai kesana kita terkadang perlu untuk menghadapi beberapa lapis bagian lain.</li>\r\n	<li>Influencer:  Influencer adalah orang yang mempengaruhi pengambil keputusan, terkadang posisi Influencer memiliki pengaruh sangat besar. Influencer biasanya adalah orang-orang yang dipercaya oleh Decision Maker, bisa internal perusahaan mereka atau bahkan teman dari Decision Maker.</li>\r\n	<li>User: User adalah orang yang menggunakan produk yang dibeli, hal yang terpenting bagi user kemudahan dalam memakai produk Anda.</li>\r\n	<li>Integrator:  Integrator adalah orang yang menghubungkan antara satu dengan yang lain.</li>\r\n	<li>Gatekeeper: Gatekeeper adalah posisi orang pertama yang kita harus lewati diawal kita masuk ke perusahaan tersebut.</li>\r\n	<li>Pro: Pro adalah orang yang pro terhadap kita, biasa orang yang kita kenal didalam perusahaan tersebut.</li>\r\n	<li>Contra: Contra adalah orang yang contra terhadap kita, biasanya orang yang memiliki kenalan competitor kita.</li>\r\n</ol>\r\nDengan mengetahui peta dengan jelas maka Anda dapat menyusun strategi yang tepat, bagaimana harus menghadapi dari masing-masing lini, jalan mana yang perlu dilewati mana yang tidak perlu dilewati.\r\n\r\n<strong>Timing</strong>\r\n\r\nSeringkali kita gagal dalam menawarkan sesuatu sebenarnya bukan karena orang tersebut tidak membutuhkan produk kita melainkan karena kita menawarkan pada waktu yang kurang tepat. Seringkali kita tidak memperhatikan hal tersebut. Sebagai seorang pemasar Anda wajib mengetahui kapan waktu yang tepat untuk menawarkan sebuah produk. Sebuah solusi yang baik adalah kita menggunakan program Email, dimana kita dapat mengatur sendiri kapan waktu, email penawaran tersebut kita kirim.\r\n\r\n<strong>Value</strong>\r\n\r\nSeringkali kita mengukur segala sesuatu dengan tolak ukur kita padahal setiap orang memiliki value yang berbeda. Buat seseorang yang memiliki level pendapatan tinggi kadang harga bukan merupakan suatu yang penting melainkan pelayanan, sedang untuk orang yang memiliki pendapatan kecil maka harga menjadi sangat penting. Bahkan kini value telah berkembang bukan lagi sekedar harga dan pelayanan, tetapi muncul beberapa value baru seperti apakah produk kita ramah lingkungan, dan berbagai nilai social lain misalnya apakah brand yang mereka beli berasal dari perusahaan yang social.  Dengan berkembangnya begitu banyak nilai/value maka untuk itu kita harus mengetahui apa value target kita. Cara mengetahu value seseorang maka kita bertanya apa yang penting untuk mereka.\r\n\r\nIkuti terus artikel saya dan dapatkan artikel-artikel lainnya di blog saya <a href=\"http://www.futuremediatrix.com/blog\" target=\"_blank\">www.futuremediatrix.com/blog</a>\r\n\r\nfollow twitter: <a href=\"http://twitter.com/#!/futuremediatrix\">@futuremediatrix</a>','Mengapa Mereka Menolak Anda ? Seri 2','','publish','open','open','','mengapa-mereka-menolak-anda-seri-2','','','2012-02-01 01:48:08','2012-02-01 01:48:08','',0,'http://www.futuremediatrix.com/blog/?p=254',0,'post','',0),(255,3,'2011-09-12 16:00:01','2011-09-12 16:00:01','Melanjuti bahasan artikel saya yang kemarin mengapa mereka menolak Anda, dimana kita telah membahas aspek price dan aspek manfaat, maka saya akan melanjuti 3 aspek lainnya: yaitu Authority, Timing dan Value.\n\n<strong>Authority\n</strong>\nSeringkali kita melakukan pemasaran yang sia-sia karena kita menawarkan produk kepada orang yang tidak memiliki wewenang dalam memutuskan pembelian. Untuk itu kita wajib untuk melakukan mapping sebelum kita melakukan pemasaran. Dalam sebuah perusahaan umumnya terdapat beberapa bagian yaitu:\n<ol>\n	<li>Decision Maker: Pengambil keputusan dia adalah orang teratas dalam mengambil keputusan, yang terpenting bagi decision maker adalah keuntungan atau manfaat yang dapat ditawarkan oleh Anda, tapi untuk bisa sampai kesana kita terkadang perlu untuk menghadapi beberapa lapis bagian lain.</li>\n	<li>Influencer:  Influencer adalah orang yang mempengaruhi pengambil keputusan, terkadang posisi Influencer memiliki pengaruh sangat besar. Influencer biasanya adalah orang-orang yang dipercaya oleh Decision Maker, bisa internal perusahaan mereka atau bahkan teman dari Decision Maker.</li>\n	<li>User: User adalah orang yang menggunakan produk yang dibeli, hal yang terpenting bagi user kemudahan dalam memakai produk Anda.</li>\n	<li>Integrator:  Integrator adalah orang yang menghubungkan antara satu dengan yang lain.</li>\n	<li>Gatekeeper: Gatekeeper adalah posisi orang pertama yang kita harus lewati diawal kita masuk ke perusahaan tersebut.</li>\n	<li>Pro: Pro adalah orang yang pro terhadap kita, biasa orang yang kita kenal didalam perusahaan tersebut.</li>\n	<li>Contra: Contra adalah orang yang contra terhadap kita, biasanya orang yang memiliki kenalan competitor kita.</li>\n</ol>\nDengan mengetahui peta dengan jelas maka Anda dapat menyusun strategi yang tepat, bagaimana harus menghadapi dari masing-masing lini, jalan mana yang perlu dilewati mana yang tidak perlu dilewati.\n\n<strong>Timing</strong>\n\nSeringkali kita gagal dalam menawarkan sesuatu sebenarnya bukan karena orang tersebut tidak membutuhkan produk kita melainkan karena kita menawarkan pada waktu yang kurang tepat. Seringkali kita tidak memperhatikan hal tersebut. Sebagai seorang pemasar Anda wajib mengetahui kapan waktu yang tepat untuk menawarkan sebuah produk. Sebuah solusi yang baik adalah kita menggunakan program Email, dimana kita dapat mengatur sendiri kapan waktu, email penawaran tersebut kita kirim.\n\n<strong>Value</strong>\n\nSeringkali kita mengukur segala sesuatu dengan tolak ukur kita padahal setiap orang memiliki value yang berbeda. Buat seseorang yang memiliki level pendapatan tinggi kadang harga bukan merupakan suatu yang penting melainkan pelayanan, sedang untuk orang yang memiliki pendapatan kecil maka harga menjadi sangat penting. Bahkan kini value telah berkembang bukan lagi sekedar harga dan pelayanan, tetapi muncul beberapa value baru seperti apakah produk kita ramah lingkungan, dan berbagai nilai social lain misalnya apakah brand yang mereka beli berasal dari perusahaan yang social.  Dengan berkembangnya begitu banyak nilai/value maka untuk itu kita harus mengetahui apa value target kita. Cara mengetahu value seseorang maka kita bertanya apa yang penting untuk mereka.\n\nIkuti terus artikel saya dan dapatkan artikel-artikel lainnya di blog saya <a href=\"http://www.futuremediatrix.com/blog\" target=\"_blank\">www.futuremediatrix.com/blog</a>\n\nfollow twitter: <a href=\"http://twitter.com/#!/futuremediatrix\">@futuremediatrix</a>','Mengapa Mereka Menolak Anda ? Seri 2','','inherit','open','open','','254-revision','','','2011-09-12 16:00:01','2011-09-12 16:00:01','',254,'http://www.futuremediatrix.com/blog/?p=255',0,'revision','',0),(257,3,'2011-12-04 02:50:19','2011-12-04 02:50:19','Kini  dunia digital marketing mengalami sebuah perubahan yang besar. Selain besar, perubahannya pun terjadi sangat cepat. Ketika kita sukses menjalankan sebuah strategi baru, maka pada saat bersamaan sudah muncul strategi lain yang lebih baru lagi. Saat kita sudah menggunakan sebuah perangkat baru, maka perangkat lain yang lebih baru juga sedang diciptakan. Kita akan tertinggal terus, jika kita mengabaikan perubahan tersebut.\n\nSalah satu faktro yang mempercepat perubahan itu adalah perkembangan perangkat mobile, sejenis smartphone. Perusahaan Apple yang telah menjadi penggunjang dunia dalam mengembangkan perangkat-perangkat tersebut. Seluruh perangkat mobile yang diciptakan Apple memungkinkan seseorang untuk hal tersebut. Mulai dari iPhone, iPod, sampai iPad. Gebrakan Apple ini ternyata diikuti oleh semua perusahaan dan menjadi wabah dimana-mana. Boleh dibilang bahwa Apple menjadi salah satu tulang punggung gebrakan Digital Marketing 3.0.\n\nDengan perangkat yang semakin canggih, para pemasar bisa leluasa memilih perangkat mana yang cocok dengan strateginya. Selain perangkatny, faktor utama dalam merencanakan sebuah digital marketing yaitu persiapan kontent. Kita harus menyiapkan konten pemasaran yang sesuai dengan target pasar. Dengan adanya mobile application yang disingkat apps, setiap pemasaran tidak lagi harus pusing tujuh keliling, karena apps menjadi konten itu sendiri.\n\nSebagai contoh situs web sebuah produk diet memiliki konten berupa tip dan trik untuk diet. Dengan apps, tak perlu lagi situr web itu menjelaskan produknya dengan panjang lebar dalam bentuk tulisan atau gambar. Cukup dengan apps, konsumen bisa terbantu dalam program diet. Atau perusahaan investasi yang dalam situs webnya memajang banyak sekali illustrasi. Dengan apps, hal tersebut tidak perlu lagi. Apps bisa menjadi jalan keluar untuk membantu pelanggannya merencanakan program diet ataupun investasi. Apps merupakan sebuah inovasi, karena apps menyediakan banyak hal. Ibarat kegitan menghitung, maka apps adalah kalkulatornya.\n\nIngin tahu dan mempelajari banyak hal dan strategi yang dapat dilakukan oleh Apps, dapatkan segera buku \"Apps the spirit of Digital Marketing 3.0\" karangan <a href=\"http://www.facebook.com/ThomasFutureMediatrix\" target=\"_blank\">Thomas Joseph</a> di toko buku Gramedia terdekat ditempat Anda. Disana Anda akan mendapatkan banyak sekali insight tentang strategi dan contoh pengapplikasian Apps bagi bisnis Anda. Dan jika Anda tertarik untuk menggaplikasikannya didalam pemasaran bisnis Anda, silahkan kunjungi situs <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>, perusahaan Digital Marketer 3.0 yang siap membantu Anda.','Apps the spirit of Digital Marketing 3.0','Apps the spirit of Digital Marketing 3.0','inherit','open','open','','256-revision','','','2011-12-04 02:50:19','2011-12-04 02:50:19','',256,'http://www.futuremediatrix.com/blog/?p=257',0,'revision','',0),(263,3,'2011-12-11 14:13:21','2011-12-11 14:13:21','Sebagai seorang marketer kita harus dapat berpikir kreatif dengan memanfaatkan semua peluang yang ada, salah satu kesempatan baik yang dapat kita gunakan yaitu event akhir baru. Walaupun sebagian orang berpikir sebaliknya, banyak orang berpikir bila akhir tahun semua orang sudah berpikir liburan sehingga kita sulit untuk menawarkan produk kita. Tapi sebaliknya bagi orang-orang kreatif event tahun baru justru membuka peluang yang sangat besar.\r\n\r\n<strong>Disaat akhir tahun kita dapat menyusun beberapa jenis strategi pemasaran:</strong>\r\n\r\n1. Free Voucher untuk pembelian paket tertentu\r\n2. Discount Akhir Tahun\r\n3. Menciptakan Produk dengan tema Natal dan Tahun Baru\r\n4. Paket Produk special Natal dan Tahun Baru\r\n5. Layanan Bonus Akhir Tahun\r\n6. Bonus Konsultasi /Training Gratis Akhir Tahun\r\n7. Dan Masih banyak lagi\r\n\r\nTerkesan hal ini simple tapi banyak perusahaan yang mendapatkan banyak peningkatan penjualan dengan melakukan hal ini.\r\n\r\nAda beberapa metode untuk menemukan Strategi yang tepat untuk menyusunnya, ada beberapa langkah yang bisa diambil sebelum kita menentukan strategi pemasaran akhir tahun kita, salah satu langkah yang bisa diambil yaitu analisa 3 K (Kebutuhan, Kebiasaan, Keadaan):\r\n1. Analisa Kebutuhan Konsumen: Cari tahu Apa yang dibutuhkan para konsumen Anda diakhir tahun.\r\n2. Analisa Kebiasaan Konsumen: Cari tahu Apa kebiasaan konsumen Anda diakhir tahun.\r\n3. Analisa Keadaan/Kondisi Konsumen: Cari tahu kondisi konsumen Anda, mereka sedang sibuk sekali, atau malah sedang banyak waktu luang.\r\n\r\n<strong>Analisa Kebutuhan\r\n</strong>\r\nDengan menganalisa Kebutuhan Konsumen Anda, maka Anda tahu apa yang mereka butuhkan, dan Anda dengan mudah dapat menciptakan produk ataupun paket produk yang tepat sesuai yang Konsumen Anda butuhkan.\r\n\r\nSalah satu contoh misalnya Anda memiliki butik, nah ternyata diakhir tahun pelanggan Anda membutuhkan pakaian untuk perayaan Natal dan Tahun Baru, maka Anda dapat menciptakan sebuah pakaian yang memiliki tema ke arah sana tetapi tetap sesuai dengan mode yang disukai para pelanggan Anda.\r\n<strong>Analisa Kebiasaan\r\n</strong>\r\nDengan menganalisa Kebiasaan Konsumen Anda, maka Anda dapat menbuat bonus atau reward yang sesuai dengan kebiasan Konsumen Anda, dimana bonus tersebut tidak harus berhubungan dengan bisnis Anda.\r\n\r\nSalah satu contoh misalnya Anda seorang pemilik Bisnis dan Anda tahu Kebiasaan pelanggan Anda diakhir tahun selalu berpergian ke luar negeri, nah sebagai pemilik Bisnis Anda dapat memberikan bonus atau reward berupa tiket pesawat pulang pergi, atau misalnya Anda menjanjikan klien Anda bila ada transaksi di bulan desember maka Anda untuk memberikan bonus tiket pesawat tersebut.\r\n<strong>Analisa Keadaan/Kondisi\r\n</strong>\r\nDengan menganalisa Keadaan/Kondisi Konsumen Anda, maka dengan mudah Anda dapat merencanakan bonus yang tepat yang berhubungan dengan kondisi dia.\r\n\r\nSalah satu contoh misalnya Anda memiliki usaha Jasa, dan Anda tahu bahwa setiap akhir tahun klien Anda memiliki banyak waktu luang, Anda bisa memberikan bonus kepada dia berupa free konsultasi atau training bagi para pelanggan Anda ataupun orang yang baru menjadi prospek Anda. Karena dengan konsultasi/ training tentunya Anda akan lebih mudah menjual solusi Anda kepada mereka.\r\n\r\nSemua kembali lagi kepada diri kita, apakah kita orang kreatif yang dapat memanfaatkan peluang event akhir tahun Anda. Jika Anda ingin konsultasi lebih lanjut yang berhubungan dengan marketing silahkan kunjungi website kami <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a> Digital Marketing Agency 3.0. Saya undur diri dulu sampai bertemu dialin waktu','Strategi Pemasaran dengan Memanfaatkan Event Akhir Tahun ','','publish','open','open','','strategi-pemasaran-dengan-memanfaatkan-event-akhir-tahun','','','2011-12-11 14:13:21','2011-12-11 14:13:21','',0,'http://www.futuremediatrix.com/blog/?p=263',0,'post','',0),(260,3,'2011-12-04 02:52:43','2011-12-04 02:52:43','','thomas','','inherit','open','open','','thomas','','','2011-12-04 02:52:43','2011-12-04 02:52:43','',256,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/thomas.jpg',0,'attachment','image/jpeg',0),(261,3,'2011-12-04 02:50:49','2011-12-04 02:50:49','Kini  dunia digital marketing mengalami sebuah perubahan yang besar. Selain besar, perubahannya pun terjadi sangat cepat. Ketika kita sukses menjalankan sebuah strategi baru, maka pada saat bersamaan sudah muncul strategi lain yang lebih baru lagi. Saat kita sudah menggunakan sebuah perangkat baru, maka perangkat lain yang lebih baru juga sedang diciptakan. Kita akan tertinggal terus, jika kita mengabaikan perubahan tersebut.\r\n\r\nSalah satu faktro yang mempercepat perubahan itu adalah perkembangan perangkat mobile, sejenis smartphone. Perusahaan Apple yang telah menjadi penggunjang dunia dalam mengembangkan perangkat-perangkat tersebut. Seluruh perangkat mobile yang diciptakan Apple memungkinkan seseorang untuk hal tersebut. Mulai dari iPhone, iPod, sampai iPad. Gebrakan Apple ini ternyata diikuti oleh semua perusahaan dan menjadi wabah dimana-mana. Boleh dibilang bahwa Apple menjadi salah satu tulang punggung gebrakan Digital Marketing 3.0.\r\n\r\nDengan perangkat yang semakin canggih, para pemasar bisa leluasa memilih perangkat mana yang cocok dengan strateginya. Selain perangkatny, faktor utama dalam merencanakan sebuah digital marketing yaitu persiapan kontent. Kita harus menyiapkan konten pemasaran yang sesuai dengan target pasar. Dengan adanya mobile application yang disingkat apps, setiap pemasaran tidak lagi harus pusing tujuh keliling, karena apps menjadi konten itu sendiri.\r\n\r\nSebagai contoh situs web sebuah produk diet memiliki konten berupa tip dan trik untuk diet. Dengan apps, tak perlu lagi situr web itu menjelaskan produknya dengan panjang lebar dalam bentuk tulisan atau gambar. Cukup dengan apps, konsumen bisa terbantu dalam program diet. Atau perusahaan investasi yang dalam situs webnya memajang banyak sekali illustrasi. Dengan apps, hal tersebut tidak perlu lagi. Apps bisa menjadi jalan keluar untuk membantu pelanggannya merencanakan program diet ataupun investasi. Apps merupakan sebuah inovasi, karena apps menyediakan banyak hal. Ibarat kegitan menghitung, maka apps adalah kalkulatornya.\r\n\r\nIngin tahu dan mempelajari banyak hal dan strategi yang dapat dilakukan oleh Apps, dapatkan segera buku \"Apps the spirit of Digital Marketing 3.0\" karangan <a href=\"http://www.facebook.com/ThomasFutureMediatrix\" target=\"_blank\">Thomas Joseph</a> di toko buku Gramedia terdekat ditempat Anda. Disana Anda akan mendapatkan banyak sekali insight tentang strategi dan contoh pengapplikasian Apps bagi bisnis Anda. Dan jika Anda tertarik untuk menggaplikasikannya didalam pemasaran bisnis Anda, silahkan kunjungi situs <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>, perusahaan Digital Marketer 3.0 yang siap membantu Anda.','Apps the spirit of Digital Marketing 3.0','Apps the spirit of Digital Marketing 3.0','inherit','open','open','','256-revision-2','','','2011-12-04 02:50:49','2011-12-04 02:50:49','',256,'http://www.futuremediatrix.com/blog/?p=261',0,'revision','',0),(262,3,'2011-12-04 02:53:10','2011-12-04 02:53:10','Kini  dunia digital marketing mengalami sebuah perubahan yang besar. Selain besar, perubahannya pun terjadi sangat cepat. Ketika kita sukses menjalankan sebuah strategi baru, maka pada saat bersamaan sudah muncul strategi lain yang lebih baru lagi. Saat kita sudah menggunakan sebuah perangkat baru, maka perangkat lain yang lebih baru juga sedang diciptakan. Kita akan tertinggal terus, jika kita mengabaikan perubahan tersebut.\r\n\r\nSalah satu faktro yang mempercepat perubahan itu adalah perkembangan perangkat mobile, sejenis smartphone. Perusahaan Apple yang telah menjadi penggunjang dunia dalam mengembangkan perangkat-perangkat tersebut. Seluruh perangkat mobile yang diciptakan Apple memungkinkan seseorang untuk hal tersebut. Mulai dari iPhone, iPod, sampai iPad. Gebrakan Apple ini ternyata diikuti oleh semua perusahaan dan menjadi wabah dimana-mana. Boleh dibilang bahwa Apple menjadi salah satu tulang punggung gebrakan Digital Marketing 3.0.\r\n\r\nDengan perangkat yang semakin canggih, para pemasar bisa leluasa memilih perangkat mana yang cocok dengan strateginya. Selain perangkatny, faktor utama dalam merencanakan sebuah digital marketing yaitu persiapan kontent. Kita harus menyiapkan konten pemasaran yang sesuai dengan target pasar. Dengan adanya mobile application yang disingkat apps, setiap pemasaran tidak lagi harus pusing tujuh keliling, karena apps menjadi konten itu sendiri.\r\n\r\nSebagai contoh situs web sebuah produk diet memiliki konten berupa tip dan trik untuk diet. Dengan apps, tak perlu lagi situr web itu menjelaskan produknya dengan panjang lebar dalam bentuk tulisan atau gambar. Cukup dengan apps, konsumen bisa terbantu dalam program diet. Atau perusahaan investasi yang dalam situs webnya memajang banyak sekali illustrasi. Dengan apps, hal tersebut tidak perlu lagi. Apps bisa menjadi jalan keluar untuk membantu pelanggannya merencanakan program diet ataupun investasi. Apps merupakan sebuah inovasi, karena apps menyediakan banyak hal. Ibarat kegitan menghitung, maka apps adalah kalkulatornya.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/thomas.jpg\"><img class=\"alignnone size-full wp-image-260\" title=\"thomas\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/thomas.jpg\" alt=\"\" width=\"576\" height=\"449\" /></a>\r\n\r\nIngin tahu dan mempelajari banyak hal dan strategi yang dapat dilakukan oleh Apps, dapatkan segera buku \"Apps the spirit of Digital Marketing 3.0\" karangan <a href=\"http://www.facebook.com/ThomasFutureMediatrix\" target=\"_blank\">Thomas Joseph</a> di toko buku Gramedia terdekat ditempat Anda. Disana Anda akan mendapatkan banyak sekali insight tentang strategi dan contoh pengapplikasian Apps bagi bisnis Anda. Dan jika Anda tertarik untuk menggaplikasikannya didalam pemasaran bisnis Anda, silahkan kunjungi situs <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>, perusahaan Digital Marketer 3.0 yang siap membantu Anda.','Apps the spirit of Digital Marketing 3.0','Apps the spirit of Digital Marketing 3.0','inherit','open','open','','256-revision-3','','','2011-12-04 02:53:10','2011-12-04 02:53:10','',256,'http://www.futuremediatrix.com/blog/?p=262',0,'revision','',0),(264,3,'2011-12-11 14:12:55','2011-12-11 14:12:55','Sebagai seorang marketer kita harus dapat berpikir kreatif dengan memanfaatkan semua peluang yang ada, salah satu kesempatan baik yang dapat kita gunakan yaitu event akhir baru. Walaupun sebagian orang berpikir sebaliknya, banyak orang berpikir bila akhir tahun semua orang sudah berpikir liburan sehingga kita sulit untuk menawarkan produk kita. Tapi sebaliknya bagi orang-orang kreatif event tahun baru justru membuka peluang yang sangat besar.\n\n<strong>Disaat akhir tahun kita dapat menyusun beberapa jenis strategi pemasaran:</strong>\n\n1. Free Voucher untuk pembelian paket tertentu\n2. Discount Akhir Tahun\n3. Menciptakan Produk dengan tema Natal dan Tahun Baru\n4. Paket Produk special Natal dan Tahun Baru\n5. Layanan Bonus Akhir Tahun\n6. Bonus Konsultasi /Training Gratis Akhir Tahun\n7. Dan Masih banyak lagi\n\nTerkesan hal ini simple tapi banyak perusahaan yang mendapatkan banyak peningkatan penjualan dengan melakukan hal ini.\n\nAda beberapa metode untuk menemukan Strategi yang tepat untuk menyusunnya, ada beberapa langkah yang bisa diambil sebelum kita menentukan strategi pemasaran akhir tahun kita, salah satu langkah yang bisa diambil yaitu analisa 3 K (Kebutuhan, Kebiasaan, Keadaan):\n1. Analisa Kebutuhan Konsumen: Cari tahu Apa yang dibutuhkan para konsumen Anda diakhir tahun.\n2. Analisa Kebiasaan Konsumen: Cari tahu Apa kebiasaan konsumen Anda diakhir tahun.\n3. Analisa Keadaan/Kondisi Konsumen: Cari tahu kondisi konsumen Anda, mereka sedang sibuk sekali, atau malah sedang banyak waktu luang.\n\n<strong>Analisa Kebutuhan\n</strong>\nDengan menganalisa Kebutuhan Konsumen Anda, maka Anda tahu apa yang mereka butuhkan, dan Anda dengan mudah dapat menciptakan produk ataupun paket produk yang tepat sesuai yang Konsumen Anda butuhkan.\n\nSalah satu contoh misalnya Anda memiliki butik, nah ternyata diakhir tahun pelanggan Anda membutuhkan pakaian untuk perayaan Natal dan Tahun Baru, maka Anda dapat menciptakan sebuah pakaian yang memiliki tema ke arah sana tetapi tetap sesuai dengan mode yang disukai para pelanggan Anda.\n<strong>Analisa Kebiasaan\n</strong>\nDengan menganalisa Kebiasaan Konsumen Anda, maka Anda dapat menbuat bonus atau reward yang sesuai dengan kebiasan Konsumen Anda, dimana bonus tersebut tidak harus berhubungan dengan bisnis Anda.\n\nSalah satu contoh misalnya Anda seorang pemilik Bisnis dan Anda tahu Kebiasaan pelanggan Anda diakhir tahun selalu berpergian ke luar negeri, nah sebagai pemilik Bisnis Anda dapat memberikan bonus atau reward berupa tiket pesawat pulang pergi, atau misalnya Anda menjanjikan klien Anda bila ada transaksi di bulan desember maka Anda untuk memberikan bonus tiket pesawat tersebut.\n<strong>Analisa Keadaan/Kondisi\n</strong>\nDengan menganalisa Keadaan/Kondisi Konsumen Anda, maka dengan mudah Anda dapat merencanakan bonus yang tepat yang berhubungan dengan kondisi dia.\n\nSalah satu contoh misalnya Anda memiliki usaha Jasa, dan Anda tahu bahwa setiap akhir tahun klien Anda memiliki banyak waktu luang, Anda bisa memberikan bonus kepada dia berupa free konsultasi atau training bagi para pelanggan Anda ataupun orang yang baru menjadi prospek Anda. Karena dengan konsultasi/ training tentunya Anda akan lebih mudah menjual solusi Anda kepada mereka.\n\nSemua kembali lagi kepada diri kita, apakah kita orang kreatif yang dapat memanfaatkan peluang event akhir tahun Anda. Jika Anda ingin konsultasi lebih lanjut yang berhubungan dengan marketing silahkan kunjungi website kami <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a> Digital Marketing Agency 3.0. Saya undur diri dulu sampai bertemu dialin waktu','Strategy Pemasaran dengan Memanfaatkan Event Akhir Tahun ','','inherit','open','open','','263-revision','','','2011-12-11 14:12:55','2011-12-11 14:12:55','',263,'http://www.futuremediatrix.com/blog/?p=264',0,'revision','',0),(273,4,'2012-01-18 08:40:23','0000-00-00 00:00:00','','CSR Aman Tanpa Mengurangi Profit ','','draft','open','open','','','','','2012-01-18 08:40:23','2012-01-18 08:40:23','',0,'http://www.futuremediatrix.com/blog/?p=273',0,'post','',0),(266,3,'2012-01-01 16:49:08','2012-01-01 16:49:08','Sebagai seorang manusia jika kita ingin hidup kita berubah menjadi lebih baik tentu kita harus berubah. Merupakan suatu kemustahilan jika kita hidup kita berubah menjadi baik bila kita tidak berubah dan tetap melakukan hal yang sama seperti yang biasa kita lakukan.\r\n\r\nYang menjadi pertanyaan bagaimana caranya kita dapat berubah ? Ada beberapa langkah yang harus Anda lakukan jika Anda ingin berubah, yaitu:\r\n<strong>Analisa Diri Anda </strong><em>(Mengenali Kondisi Anda saat ini)</em>\r\n\r\nLangkah pertama yang Anda lakukan, yaitu Anda harus mengenai kondisi Anda saat ini. Ajukan beberapa pertanyaan kepada diri Anda, lalu tuliskan pada sebuah catatan:\r\n<ul>\r\n	<li>Apa aspek dalam kehidupan Anda yang sesuai dengan tujuan hidup Anda yang utama yang ingin segera Anda capai ? <em>(misalnya: Karier atau Bisnis Anda, Kesehatan Anda, Kehidupan Percintaan Anda, Rumah Tangga Anda, Kehidupan Sosial Anda, Kehidupan Rohani Anda, dll)</em></li>\r\n	<li>Apa hal yang sudah Anda mulai dan tuliskan detail kondisinya saat ini (sebagai contoh untuk bisnis, <em>apa bisnis Anda, apa produk/jasa yang Anda buat, apa kelebihannya, siapakah target market Anda, dan apakah pembeli Anda sudah sesuai dengan target market Anda, apakah kelebihan produk Anda merupakan yang target market Anda cari, dll.)</em></li>\r\n	<li>Dari apa yang ingin Anda capai tersebut jika diberikan Angka 1 (untuk paling awal) sampai 10 (Anda mencapainya), Anda sudah mencapai Angka berapa ?</li>\r\n	<li>Tuliskan faktor-faktor internal Apa saja yang Anda miliki dalam diri Anda yang dapat membantu Anda dalam mencapainya ! <em>(misalnya: talent (bakat), knowledge, communication skill, wisdom, charisma, etc)</em></li>\r\n	<li>Tuliskan faktor-faktor eksternal Apa saja yang Anda miliki  yang membantu Anda dalam mencapainya ! <em>(misalnya: network, mentor, friendship, family, environment, money/capital, opportunity, etc)</em></li>\r\n</ul>\r\n<strong>Goal Setting</strong> <em>(Tentukan Anda ingin menjadi seperti Apa ?)</em>\r\n\r\nLangkah kedua yaitu Anda harus menentukan Goal sampai mana pencapaian yang Anda ingin peroleh (misalnya untuk karier sebutkan nilai bisnis yang Anda inginkan, bila ingin bentuk tubuh ideal sebutkan berapa berat badan/ tinggi badan yang Anda inginkan) Anda wajib menuliskan Angka dan Gambar agar otak Anda dapat menyimpan dalam alam bawah sadar Anda, tanpa target yang jelas (angka dan gambar) maka Anda seperti ingin pergi menuju sebuah tempat tanpa tujuan, hasilnya Anda tidak akan kemana-mana. Buatlah beberapa tingkatan untuk target pencapaian misalnya, target 1 tahun, target 5 tahun.\r\n\r\nSaya berikan contoh target pencapaian dalam Bisnis:\r\n<ul>\r\n	<li>Dalam Bisnis, Target 1 tahun, Anda ingin memiliki bisnis senilai 4 Milyar rupiah, 5 tahun Anda ingin bisnis Anda senilai 64 Milyar rupiah. Berarti Anda harus melipat gandakan nilai bisnis Anda 2x/tahun, tahun pertama 4 Milyar, tahun kedua 8 Milyar, tahun ketiga 16 Milyar, tahun keempat 32 Milyar,  tahun kelima 64 Milyar.</li>\r\n	<li>Cara menghitung nilai bisnis Anda yaitu net income Anda dalam 1 tahun x 7, jadi jika Anda ingin memiliki bisnis senilai 64 Milyar rupiah maka net income Anda dalam 1 tahun minimal harus 9,14 Milyar atau sekitar 760jt/bulan.</li>\r\n	<li>Tentukan net income Anda di tahun pertama yang Anda ingin capai. 4 Milyar : 7 =  Rp 571.00.000,-  atau Rp 47.583.000,-/Bulan Anda bisa genapkan jadi Rp. 48.000.000,-/bulan.</li>\r\n</ul>\r\nJadi jika Anda ingin memiliki bisnis senilai 64 Milyar dalam 5 tahun dimana Anda bisa melipat gandakan net income Anda tiap tahunnya, Anda cukup memulai dengan net income Rp. 48.000.000,-/bulan di tahun pertama memulai target tersebut. Dengan Goal setting yang baik maka Anda akan mulai melihat bahwa Goal Anda dapat dicapai dan masuk akal.\r\n\r\n<strong>Action Plan</strong> <em>(Menentukan Langkah-langkah apa yang perlu Anda ambil untuk mencapai apa yang Anda inginkan.)</em>\r\nLangkah selanjutnya Anda perlu menyusun Action Plan, dari target tersebut susunlah Action Plan. Tentukan hal apa saja yang perlu Anda lakukan agar dapat mencapai target tersebut. Misalnya Anda perlu membangun team, melatih team Anda, melatih marketing Anda, bikin seminar promosi, press release, membuat affiliate program, dan lain-lain. Susunlah Action Plan, Rencana Aktifitas Per bulan, Rencana Aktifitas Per minggu.\r\n\r\n<strong>Konsistensi </strong>(Konsisten dengan Action Plan yang sudah Anda buat)\r\n\r\nKonsisten menjalankan apa yang sudah Anda lakukan sesuai dengan Action Plan Anda adalah kunci sukses Anda. Untuk membuatnya menjadi konsisten Anda memerlukan pengorbanan, Anda harus bisa focus dengan tujuan dan rencana Anda, tanpa terganggu dengan hal-hal lain misalnya (peluang bisnis baru yang lebih menggiurkan, godaan-godaan untuk yang menghalangi Anda melakukan apa yang Anda telah rencanakan.)\r\n<strong>Correction </strong>(Analisa mengapa Anda tidak memperoleh hasil yang Anda harapkan ?)\r\n\r\nJika Anda sudah melakukan tetapi tidak memperoleh hasil seperit yang Anda harapkan, lakukan analisa, apa faktor-faktor yang membuat Anda gagal, atau perubahan apa yang telah terjadi sehingga strategi yang Anda telah susun tidak berhasil.\r\n<strong>Always Improvement </strong>(Tingkatkan terus apa yang terus Anda kerjakan)\r\n\r\nJika apa yang Anda lakukan telah membawa hasil, berarti apa yang Anda buat benar, maka Anda dapat terus menggunakan cara yang sama tetapi dengan melakukan improvement. Improvement tidak melulu harus menambah usaha dan waktu Anda dalah melakukan usaha, melainkan Anda dapat mengupgradenya dengan cara yang lebih baik. Misalnya dulu Anda melakukan promosi dengan seminar dan content promosi A dan berhasil, mungkin contentnya tetap sama tapi cara penyebarannya yang ditingkatkan misalnya dulu hanya dengan seminar promosi, sekarang Anda meningkatkan dengan membuat online seminar, otomatis akan meleverage usaha Anda dalam melakukan promosi.','Time to Change','','publish','open','open','','time-to-change','','','2012-01-01 16:49:08','2012-01-01 16:49:08','',0,'http://www.futuremediatrix.com/blog/?p=266',0,'post','',0),(267,3,'2012-01-01 16:48:27','2012-01-01 16:48:27','Sebagai seorang manusia jika kita ingin hidup kita berubah menjadi lebih baik tentu kita harus berubah. Merupakan suatu kemustahilan jika kita hidup kita berubah menjadi baik bila kita tidak berubah dan tetap melakukan hal yang sama seperti yang biasa kita lakukan.\n\nYang menjadi pertanyaan bagaimana caranya kita dapat berubah ? Ada beberapa langkah yang harus Anda lakukan jika Anda ingin berubah, yaitu:\n<strong>Analisa Diri Anda </strong><em>(Mengenali Kondisi Anda saat ini)</em>\n\nLangkah pertama yang Anda lakukan, yaitu Anda harus mengenai kondisi Anda saat ini. Ajukan beberapa pertanyaan kepada diri Anda, lalu tuliskan pada sebuah catatan:\n<ul>\n	<li>Apa aspek dalam kehidupan Anda yang sesuai dengan tujuan hidup Anda yang utama yang ingin segera Anda capai ? <em>(misalnya: Karier atau Bisnis Anda, Kesehatan Anda, Kehidupan Percintaan Anda, Rumah Tangga Anda, Kehidupan Sosial Anda, Kehidupan Rohani Anda, dll)</em></li>\n	<li>Apa hal yang sudah Anda mulai dan tuliskan detail kondisinya saat ini (sebagai contoh untuk bisnis, <em>apa bisnis Anda, apa produk/jasa yang Anda buat, apa kelebihannya, siapakah target market Anda, dan apakah pembeli Anda sudah sesuai dengan target market Anda, apakah kelebihan produk Anda merupakan yang target market Anda cari, dll.)</em></li>\n	<li>Dari apa yang ingin Anda capai tersebut jika diberikan Angka 1 (untuk paling awal) sampai 10 (Anda mencapainya), Anda sudah mencapai Angka berapa ?</li>\n	<li>Tuliskan faktor-faktor internal Apa saja yang Anda miliki dalam diri Anda yang dapat membantu Anda dalam mencapainya ! <em>(misalnya: talent (bakat), knowledge, communication skill, wisdom, charisma, etc)</em></li>\n	<li>Tuliskan faktor-faktor eksternal Apa saja yang Anda miliki  yang membantu Anda dalam mencapainya ! <em>(misalnya: network, mentor, friendship, family, environment, money/capital, opportunity, etc)</em></li>\n</ul>\n<strong>Goal Setting</strong> <em>(Tentukan Anda ingin menjadi seperti Apa ?)</em>\n\nLangkah kedua yaitu Anda harus menentukan Goal sampai mana pencapaian yang Anda ingin peroleh (misalnya untuk karier sebutkan nilai bisnis yang Anda inginkan, bila ingin bentuk tubuh ideal sebutkan berapa berat badan/ tinggi badan yang Anda inginkan) Anda wajib menuliskan Angka dan Gambar agar otak Anda dapat menyimpan dalam alam bawah sadar Anda, tanpa target yang jelas (angka dan gambar) maka Anda seperti ingin pergi menuju sebuah tempat tanpa tujuan, hasilnya Anda tidak akan kemana-mana. Buatlah beberapa tingkatan untuk target pencapaian misalnya, target 1 tahun, target 5 tahun.\n\nSaya berikan contoh target pencapaian dalam Bisnis:\n<ul>\n	<li>Dalam Bisnis, Target 1 tahun, Anda ingin memiliki bisnis senilai 4 Milyar rupiah, 5 tahun Anda ingin bisnis Anda senilai 64 Milyar rupiah. Berarti Anda harus melipat gandakan nilai bisnis Anda 2x/tahun, tahun pertama 4 Milyar, tahun kedua 8 Milyar, tahun ketiga 16 Milyar, tahun keempat 32 Milyar,  tahun kelima 64 Milyar.</li>\n	<li>Cara menghitung nilai bisnis Anda yaitu net income Anda dalam 1 tahun x 7, jadi jika Anda ingin memiliki bisnis senilai 64 Milyar rupiah maka net income Anda dalam 1 tahun minimal harus 9,14 Milyar atau sekitar 760jt/bulan.</li>\n	<li>Tentukan net income Anda di tahun pertama yang Anda ingin capai. 4 Milyar : 7 =  Rp 571.00.000,-  atau Rp 47.583.000,-/Bulan Anda bisa genapkan jadi Rp. 48.000.000,-/bulan.</li>\n</ul>\nJadi jika Anda ingin memiliki bisnis senilai 64 Milyar dalam 5 tahun dimana Anda bisa melipat gandakan net income Anda tiap tahunnya, Anda cukup memulai dengan net income Rp. 48.000.000,-/bulan di tahun pertama memulai target tersebut. Dengan Goal setting yang baik maka Anda akan mulai melihat bahwa Goal Anda dapat dicapai dan masuk akal.\n\n<strong>Action Plan</strong> <em>(Menentukan Langkah-langkah apa yang perlu Anda ambil untuk mencapai apa yang Anda inginkan.)</em>\nLangkah selanjutnya Anda perlu menyusun Action Plan, dari target tersebut susunlah Action Plan. Tentukan hal apa saja yang perlu Anda lakukan agar dapat mencapai target tersebut. Misalnya Anda perlu membangun team, melatih team Anda, melatih marketing Anda, bikin seminar promosi, press release, membuat affiliate program, dan lain-lain. Susunlah Action Plan, Rencana Aktifitas Per bulan, Rencana Aktifitas Per minggu.\n\n<strong>Konsistensi </strong>(Konsisten dengan Action Plan yang sudah Anda buat)\n\nKonsisten menjalankan apa yang sudah Anda lakukan sesuai dengan Action Plan Anda adalah kunci sukses Anda. Untuk membuatnya menjadi konsisten Anda memerlukan pengorbanan, Anda harus bisa focus dengan tujuan dan rencana Anda, tanpa terganggu dengan hal-hal lain misalnya (peluang bisnis baru yang lebih menggiurkan, godaan-godaan untuk yang menghalangi Anda melakukan apa yang Anda telah rencanakan.)\n<strong>Correction </strong>(Analisa mengapa Anda tidak memperoleh hasil yang Anda harapkan ?)\n\nJika Anda sudah melakukan tetapi tidak memperoleh hasil seperit yang Anda harapkan, lakukan analisa, apa faktor-faktor yang membuat Anda gagal, atau perubahan apa yang telah terjadi sehingga strategi yang Anda telah susun tidak berhasil.\n\n<strong>Always Improvement </strong>(Tingkatkan terus apa yang terus Anda kerjakan)\nJika apa yang Anda lakukan telah membawa hasil, berarti apa yang Anda buat benar, maka Anda dapat terus menggunakan cara yang sama tetapi dengan melakukan improvement. Improvement tidak melulu harus menambah usaha dan waktu Anda dalah melakukan usaha, melainkan Anda dapat mengupgradenya dengan cara yang lebih baik. Misalnya dulu Anda melakukan promosi dengan seminar dan content promosi A dan berhasil, mungkin contentnya tetap sama tapi cara penyebarannya yang ditingkatkan misalnya dulu hanya dengan seminar promosi, sekarang Anda meningkatkan dengan membuat online seminar, otomatis akan meleverage usaha Anda dalam melakukan promosi.','Time to Change','','inherit','open','open','','266-revision','','','2012-01-01 16:48:27','2012-01-01 16:48:27','',266,'http://www.futuremediatrix.com/blog/?p=267',0,'revision','',0),(303,3,'2012-02-05 01:08:29','2012-02-05 01:08:29','Industri Digital merupakan industri yang sedang naik daun sekarang ini, banyak perusahaan Digital yang sukses tetapi dilain sisi tidak sedikit perusahaan digital yang gagal. Berdasarkan para ahli mereka menemukan bahwa perusahaan-perusahaan yang sukses di dunia digital memiliki kesamaan yang membuat mereka sangat sukses, dibawah ini adalah beberapa kunci sukses mereka, antara lain:\n<ol>\n	<li><strong>Mereka menciptakan produk yang dapat Memecahkan Masalah</strong>, Mereka sebelum membuat perusahaan selalu terlebih dahulu melakukan <strong>riset</strong> mencari tahu apa yang pasar sedang butuhkan saat ini.</li>\n	<li><strong>Simple &amp; User Friendly</strong>, banyak sekali developer digital yang mendevelop produk yang memiliki manfaat yang sangat baik tapi tetap gagal, karena diakibatkan mereka kurang memperhatikan dari sisi design interfacenya, tampilannya kurang simple dan user friendly, orang sulit mencari tombol fungsi yang mereka butuhkan, bahkan ketika sudah sampai disatu pages mereka sulit untuk balik ke pages sebelumnya, akhirnya membuat penggunanya kesulitan dalam menggunakan produk mereka.</li>\n	<li><strong>Ciptakan User Experience</strong>, mereka yang sukses adalah mereka yang berhasil dalam menciptkan user experience atau istilahnya \"Experimental Marketing\" dimana si User ingin mencoba setiap fungsi yang Ada di Apps Anda sehingga menimbulkan pengalaman yang menyenangkan ketika orang menggunakan produk Anda.</li>\n	<li><strong>Ciptakan Inovasi Baru</strong>, sebagian besar perusahaan Digital yang booming karena mereka bisa menciptakan inovasi baru, pengalaman baru. Contohnya seperti Angry Bird dia menciptakan Genre baru yaitu puzzle game dengan misi menghancurkan balok-balok dengan ketapel dan yang menjadi batunya adalah burungnya,  Sifat dasar manusia tertarik terhadap hal-hal yang baru ini yang menyebabkan kenapa orang tertarik menggunakan Applikasi yang memiliki konsep baru dan berbeda.</li>\n	<li><strong>Berikan Demo Version</strong> (Light Version) secara gratis. Sebaik apapun produk yang kita buat, orang tidak akan menggunakannya apabila mereka belum mengetahui manfaatnya, dan untuk mengetahui manfaatnya maka mereka harus mencobanya.</li>\n	<li><strong>Ciptakan effek WOM (Word Of Mouth)</strong> Marketing. Sebaik apapun Produk Anda jika Anda tidak ada yang menggunakan Apps Anda maka akan sia-sia. Cara yang paling effektif adalah dengan WOM, karena berdasarkan penelitian 53% dari orang mendownload Apps karena direkomendasikan dari teman atau kolega mereka, atau sumber-sumber yang mereview tentang Apps sepeti web review, majalah Apps, dan lain-lain.</li>\n	<li><strong>Manfaatkan Marketing Channel yang sudah kuat. </strong>Dalam memasarkan sebuah Produk yang baru saya sarankan Anda bekerja sama dengan marketing channel yang sudah kuat, misalnya kalo Anda membuat Game Apps, sebaiknya Anda bekerja sama dengan publisher yang sudah berpengalaman dengan pemasaran game apps yang Anda buat.</li>\n</ol>','7 Kunci Sukses Penjualan di Industri Digital','','inherit','open','open','','302-revision','','','2012-02-05 01:08:29','2012-02-05 01:08:29','',302,'http://www.futuremediatrix.com/blog/?p=303',0,'revision','',0),(304,3,'2012-02-09 06:25:40','2012-02-09 06:25:40','','SiapaBilangJualanHarusBeriklan','','inherit','open','open','','siapabilangjualanharusberiklan','','','2012-02-09 06:25:40','2012-02-09 06:25:40','',185,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/05/SiapaBilangJualanHarusBeriklan.jpg',0,'attachment','image/jpeg',0),(305,3,'2011-05-14 16:33:11','2011-05-14 16:33:11','Buat kebanyakan orang mereka merasa bahwa untuk memasarkan produk mereka harus beriklan baik dengan iklan televise, media cetak maupun online, hal ini memang bisa dibilang cara yang efektif  di era informasi era 90an dimana orang haus akan informasi dan iklan yang dapat memberikan informasi secara berkala dapat membentuk cara berpikir masyarakat sebagai contoh budaya mandi memakai sabun yang diciptakan dari komunikasi pemasaran unilever atau budaya mencuci rambut pakai shampoo karena dari komunikasi pemasaran P&amp;G.\r\n\r\nTetapi  sekarang semua orang melakukan hal yang sama sehingga kini kita memasuki era kebanyakan informasi (iklan). Kini orang telah muak dengan yang namanya iklan, bahkan kini para pengiklan telah memanfaatkan nomer telpon pribadi untuk beriklan.\r\n\r\nSehingga kini seringkali kita menerima telpon dari orang yang tidak kita harapkan seperti telpon dari sales kartu kredit, sales kta ataupun penawaran investasi, terkadang karena membuat kita tidak bisa bekerja akhirnya malah kita  yang harus mematikan handphone kita, hal ini jelas-jelas melanggar privacy seseorang. Di US sendiri terdapat gerakan Do-Not-Call dan lebih dari 81% no telpon terdaftar, sehingga bila terdapat pemasar yang tanpa ijin menelpon maka mereka bisa melaporkannya kepada pihak yang berwajib.\r\n<strong>Yang mungkin menjadi pertanyaan Anda adakah cara yang lebih beradab untuk jualan tanpa iklan ?</strong>\r\n\r\nAda 5 cara jitu yang dapat dilakukan untuk jualan tanpa beriklan antara lain:\r\n<ol>\r\n	<li><strong>Menciptakan Komunitas yang setia (Creating the Loyal      Community) </strong>Life style manusia cara mencari informasi kini telah berubah yaitu dahulu      yang mayoritas dengan membaca surat kabar dan televisi kini telah bergeser      digantikan oleh web dan mobile. Dan bertumbuhnya social media seperti facebook      dan twitter mengubah cara komunikasi yang tadinya satu arah menjadi 2 arah.      Kita dapat membangun sebuah komunitas online yang mana terintegrasi dengan      group-group yang kita buat didalam social media. Dengan membangun      komunitas ini kita dapat membangun komunikasi 2 arah antara produsen dan      pelanggan dengan demikian kita dapat lebih mengenal profil dari pelanggan      kita.</li>\r\n	<li><strong>Menciptakan Budaya dengan Inovasi Produk </strong>Dengan kemajuan digital kita dapat menciptakan sebuah inovasi untuk memberikan nilai tambah pada produk kita, saya ambil contoh apa yang dilakukan oleh nike bekerja sama dengan apple yang mengeluarkan nike plus tahun 2006, produk ini adalah sepatu lari yang dipasang sebuah chip yang terkoneksi oleh Ipod dimana ketika seseorang yang memakai sepatu itu dapat memprogram latihan mereka sesuai target yang ingin mereka capai, dengan sepatu ini maka mereka dapat melihat perkembangan dari latihan mereka, bahkan yang menariknya terdapat keluar suara dari Ipod mereka untuk memberikan motivasi setelah mereka telah mencapai jarak tertentu.  Alhasil terciptalah sebuah budaya baru bagi para pemakai sepatu yang para penggunanya bila tidak memakai sepatu ini mereka malas untuk latihan.</li>\r\n	<li><strong>Menciptakan Ikatan Emosi dengan pelanggan (Creating the      Emotional Bonding with our customer) </strong>Cara ampuh lainnya untuk membuat pelanggan kita loyal adalah dengan menciptakan ikatan emosi dengan pelanggannya. Banyak yang dapat kita lakukan salah satunya kita dapat memanfaatkan social media ataupun social games untuk menciptakan emosi dengan pelanggan.</li>\r\n	<li><strong>Memberikan Pemasaran Penuh Makna dengan Inovasi </strong>Kita dapat menciptakan application untuk memberikan nilai tambah. Misalnya sebuah bank sebuah Financial Planner apps (apps = singkatan dari application istilah yang dipopulerkan Steve Jobs) untuk membantu membuat financial planner mereka, membantu orang dalam mengarahkan tabungan sesuai dengan tujuan dia menabung  karena tiap orang pasti berbeda tujuan ada yang untuk modal usaha, ada yang untuk pernikahan, ada yang untuk membeli rumah, ada yang untuk tabungan sekolah anak, dan lain-lain.</li>\r\n	<li><strong>Sistem Penghargaan Pelanggan yang Adil </strong>Coba kita cermati setiap kita pergi ke sebuah café, coffee shop atau restaurant mereka memberikan diskon sama dari pelanggan setia bahkan sampai, yang baru sekali berkunjung. Hal ini tentunya tidak adil kini terdapat berbagai teknologi digital yang dapat kita manfaat dari misalnya mobile apps yang berbasis lokasi (location base apps) seperti foursquare yang dapat mendetect siapa saja yang berkunjung. Dengan memanfaatkan berbagai digital teknologi ini maka kita dapat benar-benar memperlakukan setiap pelanggan kita secara adil.</li>\r\n</ol>\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong>\r\n<ol></ol>\r\n</strong>\r\n<ol></ol>\r\n<ol></ol>\r\n<ol></ol>\r\n<ol></ol>','Siapa bilang jualan harus beriklan ?','jualan, tanpa iklan, inovasi produk, komunitas','inherit','open','open','','185-revision-2','','','2011-05-14 16:33:11','2011-05-14 16:33:11','',185,'http://www.futuremediatrix.com/blog/?p=305',0,'revision','',0),(306,3,'2012-02-13 02:10:35','2012-02-13 02:10:35','','4SuccessPilar','','inherit','open','open','','4successpilar','','','2012-02-13 02:10:35','2012-02-13 02:10:35','',69,'http://www.futuremediatrix.com/blog/wp-content/uploads/2010/04/4SuccessPilar.jpg',0,'attachment','image/jpeg',0),(281,3,'2012-01-25 16:34:29','2012-01-25 16:34:29','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/SuccessInApps.jpg\"><img class=\"alignnone size-full wp-image-285\" title=\"SuccessInApps\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/SuccessInApps.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nSaat ini mobile application (APPS) menjadi trend dikalangan masyarakat. Berdasarkan penelitian yang akhir-akhir ini dilakukan,menyatakan bahwa 83% orang yang menggunakan APPS mengalami ketergantungan dan kecanduan akan Apps yang mereka gunakan sehari-hari, seperti mereka ketergantungan dalam menggunakan berbagai applikasi bisnis, dari applikasi bisnis sampai applikasi yang membantu mereka untuk memanage aktifitas mereka, dan berbagai applikasi yang membuat mereka kecanduan seperti game, menggunakan applikasi foto share seperti instagram, applikasi pendidikan, dan begitu banyak applikasi lainnya.\r\n\r\nIni membuktikan bahwa Mobile Applikasi (Apps) benar-benar Dahsyat, Apps dapat mengubah kebiasaan manusia, cara berpikir bahkan sampai mempengaruhi segala aspek kehidupan manusia. Tetapi dibalik keberhasilan Apps yang berhasil terdapat begitu banyak Apps yang gagal, dalam pengertian gagal disini ketika Apps diciptakan tidak ada orang yang mau menggunakannya, sehingga bisa dibilang Apps itu gagal.\r\n\r\nBisa dibilang terdapat resep rahasia dibalik keberhasilan Apps yang terdapat didunia saat ini. Pada saat ini saya akan membongkar 12 kunci sukses Apps didunia.\r\n<ol>\r\n	<li><strong>Ciptakan Apps yang dapat Memecahkan Masalah</strong>, salah satu kunci sukses Apps adalah karena Apps tersebut memecahkan masalah, misalnya Apps untuk Taksi, didalam pemesanan taksi kita sebagai pelanggan seringkali kita dikecewakan karena taksi yang kita pesan tidak kunjung datang, hal ini disebabkan karena kita tidak dapat memastikan taksi yang kita pesan sudah sampai mana, dengan Apps Taksi maka kita dapat mengetahui sampai dimana taksi yang kita pesan sehingga kita dapat memastikan berapa waktu yang dibutuhkan taksi itu sampai ditempat kita, sehingga kita sebagai pelanggan kita diuntungkan.</li>\r\n	<li><strong>Simple &amp; User Friendly</strong>, banyak sekali developer yang mendevelop Apps yang memiliki manfaat yang sangat baik tapi tetap gagal, karena diakibatkan mereka kurang memperhatikan dari sisi design interfacenya, tampilannya kurang simple dan user friendly, orang sulit mencari tombol fungsi yang mereka butuhkan, bahkan ketika sudah sampai disatu pages mereka sulit untuk balik ke pages sebelumnya, akhirnya membuat penggunanya kesulitan dalam menggunakan Apps mereka. Salah satu cara untuk dapat memastikan Apps Anda User Friendly atau tidak, cari teman Anda yang Anda anggap Gaptek atau anak kecil kemudian suruh mereka mencoba, jika dia dapat menggunakan Apps Anda dengan baik bisa dipastikan Apps Anda User Friendly.</li>\r\n	<li><strong>Ciptakan User Experience</strong>, Anda ciptakan sebuah Apps dimana si User ingin mencoba setiap fungsi yang Ada di Apps Anda sehingga menimbulkan pengalaman yang mengasikan ketika orang menggunakan Apps Anda. Salah satu cara yang jitu dalam menciptakan User Experience yaitu buatlah sebuah fungsi dimana si User dapat melakukan customization, misalnya sebuah Apps Fashion, buatlah fungsi customization dimana terdapat Avatar yang dia pilih kemudian memungkinkan user dapat mengcustom pakaian yang dia gunakan, dari baju, celana, topi, sepatu dan lain-lain, dan merekan dapat mengubah warna dari setiap item yang ada di Applikasi itu, bahkan lebih baik lagi kalau mereka bisa mengubah motif pakaian yang Ada di Apps Fashion itu.</li>\r\n	<li><strong>Ciptakan Hal Baru</strong>, sebagian besar Apps yang booming karena mereka bisa menciptakan hal baru, pengalaman baru. Contohnya seperti Angry Bird dia menciptakan Genre baru yaitu puzzle game dengan misi menghancurkan balok-balok dengan ketapel dan yang menjadi batunya adalah burungnya,  Sifat dasar manusia tertarik terhadap hal-hal yang baru ini yang menyebabkan kenapa orang tertarik menggunakan Applikasi yang memiliki konsep baru dan berbeda.</li>\r\n	<li><strong>Ciptakan Fun Factor</strong>, sebagian besar orang yang kecanduan dengan Apps karena mereka dapat bersenang-senang dengan Apps, kapanpun dan dimanapun, bahkan banyak orang memanfaat waktu menunggu dengan bermain game. Saya sering melihat ketika sedang berada di ruang tunggu banyak orang yang memanfaatkan waktunya dengan bermain game dengan device mereka misalnya dengan Iphone atau Handphone mereka.</li>\r\n	<li><strong>Ciptakan sebuah fungsi dimana ketika mereka melakukan hal yang simple tetapi effeknya besar. </strong>Sebagian besar orang kecanduan bermain game di device mereka, hanya karena mereka perlu melakukan hal yang simple tetapi effeknya besar, misalnya Game Angry Bird dengan hanya telunjuk mereka menarik ketapel maka mereka dapat melihat effeknya memecahkan susunan balok di sudut sebelah kanan. Ini adalah faktor sukses terutama ketika Anda ingin menciptakan sebuah Game Apps seperti untuk Ipad,Iphone atau perangkat Android.</li>\r\n	<li><strong>Ciptakan Sistem pencapaian atau level, </strong>Salah satu kunci mengapa orang kecanduan menggunakan Mobile Application (Apps) karena adanya sistem ukur penilaian. Misalnya Applikasi Nike Plus, atau lebih tepatnya Applikasi training yang dihubungkan antara Ipod dengan sepatu lari Nike. Mengapa orang yang telah menggunakan Applikasi itu menjadi ketergantungan, karena Apps tersebut dapat menilai pencapaian lari seseorang, Apps tersebut dapat mengukur target dan berapa persen pencapaian dari target Anda. Sama halnya pada industri Game Online, setiap orang yang bermain game tersebut memiliki karakter yang ketika menjalankan misi yang terdapat di game tersebut mendapat experience point dan naik level, hal ini merupakan penghargaan bagi pemain game tersebut, karena pada dasarnya setiap manusia menginginkan kemajuan, jika seseorang dapat melihat progress kemajuan apa yang telah di lakukan maka ia akan terus kecanduan untuk melakukan hal tersebut agar dapat terus berkembang.</li>\r\n	<li><strong>Quality Assurance</strong>, Lakukan test ke anggota team developer Anda atau ke teman-teman anda guna menghindari adanya bug(kekurangan Apps) dan mintalah feedback dari mereka. Penilaian suka atau tidak sebuah Apps tergantung bagaimana Apps itu dapat membuat pengguna merasakan kenyamanan dan tidak terjadi banyak bug atau error di Apps yang Anda buat.</li>\r\n	<li><strong>Efficient (Capacity, Memory &amp; Battery Efficient), </strong>Statistik orang yang memiliki device yang low spec tentunya lebih banyak dibanding yang high spec, untuk itu Apps yang kita buat harus efficient baik secara kapasitas, ataupun dari sisi space yang sebaiknya tidak memakan memory, kemudian setiap fungsi sebaiknya efficient sehingga tidak memakan memory terlalu banyak dan lag (putus-putus), juga tidak memakan battery pengguna APPS kita.</li>\r\n	<li><strong>Berikan Demo Version</strong> (Light Version), sebuah Apps yang ingin anda jual, ada baiknya di buat versi demonya atau Light Version agar orang-orang dapat mencoba Aplikasi anda sebelum membelinya.</li>\r\n	<li><strong>Ciptakan effek WOM (Word Of Mouth)</strong> Marketing. Sebaik apapun Apps Anda jika Anda tidak ada yang menggunakan Apps Anda maka akan sia-sia, untuk itu Anda wajib tahu cara memasarkan Apps Anda. Cara yang paling effektif adalah dengan WOM, karena berdasarkan penelitian 53% dari orang mendownload Apps karena direkomendasikan dari teman atau kolega mereka, atau sumber-sumber yang mereview tentang Apps sepeti web review, majalah Apps, dan lain-lain.</li>\r\n	<li><strong>Manfaatkan Marketing Channel yang sudah kuat. </strong>Dalam memasarkan sebuah Apps yang baru saya sarankan Anda bekerja sama dengan marketing channel yang sudah kuat, misalnya kalo Anda membuat Game Apps, sebaiknya Anda bekerja sama dengan publisher yang sudah berpengalaman dengan pemasaran game apps yang Anda buat. Contohnya Anda membuat Game untuk IOS maka bekerja samalah dengan publisher yang berpengalaman di IOS, atau Anda dapat menggunakan jasa CPA (Cost Per Action) Agency, yaitu agency yang membantu pemasaran Apps Anda dengan perjanjian ketika Apps Anda laku, baru mereka mendapatkan bagian (komisi) dari penjualan Apps Anda.</li>\r\n</ol>\r\nBisa dipastikan Industri Apps akan terus mempertahankan popularitas karena mereka dapat menciptakan ketergantungan dan kecanduan para penggunanya. Jika Anda seorang pemasar yang jeli, tentunya Anda akan memanfaatkan Apps sebagai alat pemasaran Anda.','Success in APPS ?','','publish','open','open','','success-in-apps','','','2012-01-26 07:12:54','2012-01-26 07:12:54','',0,'http://www.futuremediatrix.com/blog/?p=281',0,'post','',0),(275,3,'2012-01-18 10:16:04','2012-01-18 10:16:04','Pemasaran merupakan ujung tombak sebuah perusahaan, bila Anda memiliki bisnis tetapi Anda tidak dapat menjual produk Anda, maka dapat dipastikan perusahaan anda akan mengalami kebangkrutan.\r\n\r\n<strong> Tetapi didalam memasarkan produk biasanya kita menemukan beberapa tantangan, antara lain:</strong>\r\n<ol>\r\n	<li>Kita menemui banyak kompetitor yang menjual barang sejenis dengan kita.</li>\r\n	<li>Kita mengalami kesulitan dalam menyampaikan informasi atau manfaat produk kita kepada.</li>\r\n	<li>Kadang kala kita menawarkan pada waktu yang tidak tepat sehingga menimbulkan penolakan.</li>\r\n	<li>Calon konsumen tidak memiliki keinginan dalam membeli produk kita karena mereka tidak menemukan kebutuhan akan produk kita.</li>\r\n	<li>Kita harus mempekerjakan banyak tenaga pemasar sehingga kita harus mengeluarkan cost pemasaran yang besar padahal belum tentu mereka bisa menjual produk Anda.</li>\r\n</ol>\r\nJawaban untuk  mengatasi masalah  diatas adalah dengan APPs, karena APPs merupakan sebuah senjata pemasaran yang sangat luar biasa.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/GambarArticleCreatingApps.jpg\"><img class=\"alignnone size-full wp-image-277\" title=\"GambarArticleCreatingApps\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/GambarArticleCreatingApps.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nPertanyaannya apa itu Apps dan bagaimana Apps dapat mengatasi semua masalah diatas ?\r\n\r\nApps adalah  istilah yang di populerkan oleh Steve Jobs untuk Mobile Application.\r\n\r\n<strong>Caranya sangatlah sederhana, Anda hanya perlu 3 langkah dalam menciptakan Apps, yaitu:</strong>\r\n<ol>\r\n	<li>Pertama adalah cari tahu masalah yang paling dihadapi oleh calon konsumen Anda.</li>\r\n	<li>Kedua adalah ciptakan sebuah Apps untuk memecahkan masalah tersebut.</li>\r\n	<li>Ketiga biarkan calon konsumen Anda mendownload Apps itu secara gratis, dan Anda tinggal menunggu order secara otomatis datang kepada Anda.</li>\r\n</ol>\r\n<strong>Lalu pertanyaan yang tersisa adalah bagaimana caranya?</strong>\r\n\r\nSaya berikan 3 buah contoh:\r\n\r\nYang pertama Anda seorang memiliki bisnis Agent Property. Kesulitan yang sering ditemui oleh calon pembeli Anda, antara lain:\r\n<ol>\r\n	<li>Mereka sulit menemukan rumah yang tepat sesuai dengan kebutuhan mereka.</li>\r\n	<li>Mereka tidak tahu bagaimana cara menentukan property yang sesuai dengan kebutuhan mereka.</li>\r\n</ol>\r\nSolusinya Anda ciptakan sebuah Apps yang dapat membantu mereka dalam menentukan property yang sesuai dengan kebutuhan mereka. Dimana didalam apps tersebut terdapat pilihan kebutuhan mereka (misalnya: untuk investasi, untuk tempat tinggal, untuk kantor, untuk bisnis makanan, dll) dalam membeli property kemudian langsung keluar panduannya property apa yang sesuai dengan kebutuhan mereka, yang kemudian terhubung dengan database kita sehingga mereka dapat langsung membeli property tersebut, atau diapplikasi tersebut juga kita masukan fitur untuk langsung menelpon atau email kita untuk bikin appointment dulu untuk melihat langsung propertynya.\r\n\r\nYang kedua Anda seorang penjual kosmestik. Kesulitan yang sering ditemui oleh calon pembeli Anda, antara lain:\r\n<ol>\r\n	<li>Mereka sulit menemukan kosmestik yang cocok dengan kebutuhan mereka.</li>\r\n	<li>Mereka tidak tahu bagaimana merias wajahnya.</li>\r\n	<li>Jika mereka pun harus mencoba setiap kosmetik tentunya akan memakan banyak biaya dan hasilnya juga belum tentu bagus.</li>\r\n</ol>\r\nSolusinya Anda ciptakan sebuah Apps simulasi untuk make over, dimana mereka dapat menfoto wajahnya kemudian bisa mencoba memakai produk-produk kosmestik sesuai dengan variasi produk yang kita punya. Setelah mereka melakukan make over dengan applikasi dan terlihat cantik. Masukan juga fitur untuk langsung membeli dari produk yang telah mereka gunakan, dengan begitu mereka dengan senang hati membeli produk Anda.\r\n\r\nYang ketiga Anda seorang agent keuangan cari masalah apa yang sering ditemui calon konsumen Anda, antara lain:\r\n<ol>\r\n	<li>Banyak orang yang kesulitan dalam merencakan keuangan mereka.</li>\r\n	<li>Jika mereka pun sudah memiliki asuransi seringkali mereka kesulitan dalam menabung secara rutin tiap bulannya.\r\nSolusinya Anda Ciptakan sebuah Apps dimana dengan Apps tersebut dapat merencakan keuangannya sesuai dengan kebutuhan mereka. Dimana terdapat pilihan program misalnya: tabungan untuk membeli rumah, tabungan untuk pensiun, tabungan untuk sekolah anak, dan lain-lain. Dimana applikasi tersebut dapat memberikan gambaran berapa dana yang mereka harus sisihkan tiap bulannya. Selain itu berikan juga fitur  pengingat yang dapat menotifikasi mereka sesuai dengan jadwal menabung mereka.</li>\r\n</ol>','Creating APPS as  Your Effective Marketing Tool ','','publish','open','open','','creating-apps-as-your-effective-marketing-tool','','','2012-01-21 02:35:39','2012-01-21 02:35:39','',0,'http://www.futuremediatrix.com/blog/?p=275',0,'post','',0),(276,3,'2012-01-18 10:15:19','2012-01-18 10:15:19','Pemasaran merupakan ujung tombak sebuah perusahaan, bila Anda memiliki bisnis tetapi Anda tidak dapat menjual produk Anda, maka dapat dipastikan perusahaan anda akan mengalami kebangkrutan.\n\n<strong> Tetapi didalam memasarkan produk biasanya kita menemukan beberapa tantangan, antara lain:</strong>\n<ol>\n	<li>Kita menemui banyak kompetitor yang menjual barang sejenis dengan kita.</li>\n	<li>Kita mengalami kesulitan dalam menyampaikan informasi atau manfaat produk kita kepada.</li>\n	<li>Kadang kala kita menawarkan pada waktu yang tidak tepat sehingga menimbulkan penolakan.</li>\n	<li>Calon konsumen tidak memiliki keinginan dalam membeli produk kita karena mereka tidak menemukan kebutuhan akan produk kita.</li>\n	<li>Kita harus mempekerjakan banyak tenaga pemasar sehingga kita harus mengeluarkan cost pemasaran yang besar padahal belum tentu mereka bisa menjual produk Anda.</li>\n</ol>\nJawaban untuk  mengatasi masalah  diatas adalah dengan APPs, karena APPs merupakan sebuah senjata pemasaran yang sangat luar biasa.\n\nPertanyaannya apa itu Apps dan bagaimana Apps dapat mengatasi semua masalah diatas ?\n\nApps adalah  istilah yang di populerkan oleh Steve Jobs untuk Mobile Application.\n\n<strong>Caranya sangatlah sederhana, Anda hanya perlu 3 langkah dalam menciptakan Apps, yaitu:</strong>\n<ol>\n	<li>Pertama adalah cari tahu masalah yang paling dihadapi oleh calon konsumen Anda.</li>\n	<li>Kedua adalah ciptakan sebuah Apps untuk memecahkan masalah tersebut.</li>\n	<li>Ketiga biarkan calon konsumen Anda mendownload Apps itu secara gratis, dan Anda tinggal menunggu order secara otomatis datang kepada Anda.</li>\n</ol>\n<strong>Lalu pertanyaan yang tersisa adalah bagaimana caranya?</strong>\n\nSaya berikan 3 buah contoh:\n\nYang pertama Anda seorang memiliki bisnis Agent Property. Kesulitan yang sering ditemui oleh calon pembeli Anda, antara lain:\n<ol>\n	<li>Mereka sulit menemukan rumah yang tepat sesuai dengan kebutuhan mereka.</li>\n	<li>Mereka tidak tahu bagaimana cara menentukan property yang sesuai dengan kebutuhan mereka.</li>\n</ol>\nSolusinya Anda ciptakan sebuah Apps yang dapat membantu mereka dalam menentukan property yang sesuai dengan kebutuhan mereka. Dimana didalam apps tersebut terdapat pilihan kebutuhan mereka (misalnya: untuk investasi, untuk tempat tinggal, untuk kantor, untuk bisnis makanan, dll) dalam membeli property kemudian langsung keluar panduannya property apa yang sesuai dengan kebutuhan mereka, yang kemudian terhubung dengan database kita sehingga mereka dapat langsung membeli property tersebut, atau diapplikasi tersebut juga kita masukan fitur untuk langsung menelpon atau email kita untuk bikin appointment dulu untuk melihat langsung propertynya.\n\nYang kedua Anda seorang penjual kosmestik. Kesulitan yang sering ditemui oleh calon pembeli Anda, antara lain:\n<ol>\n	<li>Mereka sulit menemukan kosmestik yang cocok dengan kebutuhan mereka.</li>\n	<li>Mereka tidak tahu bagaimana merias wajahnya.</li>\n	<li>Jika mereka pun harus mencoba setiap kosmetik tentunya akan memakan banyak biaya dan hasilnya juga belum tentu bagus.</li>\n</ol>\nSolusinya Anda ciptakan sebuah Apps simulasi untuk make over, dimana mereka dapat menfoto wajahnya kemudian bisa mencoba memakai produk-produk kosmestik sesuai dengan variasi produk yang kita punya. Setelah mereka melakukan make over dengan applikasi dan terlihat cantik. Masukan juga fitur untuk langsung membeli dari produk yang telah mereka gunakan, dengan begitu mereka dengan senang hati membeli produk Anda.\n\nYang ketiga Anda seorang agent keuangan cari masalah apa yang sering ditemui calon konsumen Anda, antara lain:\n<ol>\n	<li>Banyak orang yang kesulitan dalam merencakan keuangan mereka.</li>\n	<li>Jika mereka pun sudah memiliki asuransi seringkali mereka kesulitan dalam menabung secara rutin tiap bulannya.\nSolusinya Anda Ciptakan sebuah Apps dimana dengan Apps tersebut dapat merencakan keuangannya sesuai dengan kebutuhan mereka. Dimana terdapat pilihan program misalnya: tabungan untuk membeli rumah, tabungan untuk pensiun, tabungan untuk sekolah anak, dan lain-lain. Dimana applikasi tersebut dapat memberikan gambaran berapa dana yang mereka harus sisihkan tiap bulannya. Selain itu berikan juga fitur  pengingat yang dapat menotifikasi mereka sesuai dengan jadwal menabung mereka.</li>\n</ol>','Creating APPS as  Your Effective Marketing Tool ','','inherit','open','open','','275-revision','','','2012-01-18 10:15:19','2012-01-18 10:15:19','',275,'http://www.futuremediatrix.com/blog/?p=276',0,'revision','',0),(277,3,'2012-01-21 02:35:23','2012-01-21 02:35:23','','GambarArticleCreatingApps','','inherit','open','open','','gambararticlecreatingapps','','','2012-01-21 02:35:23','2012-01-21 02:35:23','',275,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/GambarArticleCreatingApps.jpg',0,'attachment','image/jpeg',0),(278,3,'2012-01-18 10:16:04','2012-01-18 10:16:04','Pemasaran merupakan ujung tombak sebuah perusahaan, bila Anda memiliki bisnis tetapi Anda tidak dapat menjual produk Anda, maka dapat dipastikan perusahaan anda akan mengalami kebangkrutan.\r\n\r\n<strong> Tetapi didalam memasarkan produk biasanya kita menemukan beberapa tantangan, antara lain:</strong>\r\n<ol>\r\n	<li>Kita menemui banyak kompetitor yang menjual barang sejenis dengan kita.</li>\r\n	<li>Kita mengalami kesulitan dalam menyampaikan informasi atau manfaat produk kita kepada.</li>\r\n	<li>Kadang kala kita menawarkan pada waktu yang tidak tepat sehingga menimbulkan penolakan.</li>\r\n	<li>Calon konsumen tidak memiliki keinginan dalam membeli produk kita karena mereka tidak menemukan kebutuhan akan produk kita.</li>\r\n	<li>Kita harus mempekerjakan banyak tenaga pemasar sehingga kita harus mengeluarkan cost pemasaran yang besar padahal belum tentu mereka bisa menjual produk Anda.</li>\r\n</ol>\r\nJawaban untuk  mengatasi masalah  diatas adalah dengan APPs, karena APPs merupakan sebuah senjata pemasaran yang sangat luar biasa.\r\n\r\nPertanyaannya apa itu Apps dan bagaimana Apps dapat mengatasi semua masalah diatas ?\r\n\r\nApps adalah  istilah yang di populerkan oleh Steve Jobs untuk Mobile Application.\r\n\r\n<strong>Caranya sangatlah sederhana, Anda hanya perlu 3 langkah dalam menciptakan Apps, yaitu:</strong>\r\n<ol>\r\n	<li>Pertama adalah cari tahu masalah yang paling dihadapi oleh calon konsumen Anda.</li>\r\n	<li>Kedua adalah ciptakan sebuah Apps untuk memecahkan masalah tersebut.</li>\r\n	<li>Ketiga biarkan calon konsumen Anda mendownload Apps itu secara gratis, dan Anda tinggal menunggu order secara otomatis datang kepada Anda.</li>\r\n</ol>\r\n<strong>Lalu pertanyaan yang tersisa adalah bagaimana caranya?</strong>\r\n\r\nSaya berikan 3 buah contoh:\r\n\r\nYang pertama Anda seorang memiliki bisnis Agent Property. Kesulitan yang sering ditemui oleh calon pembeli Anda, antara lain:\r\n<ol>\r\n	<li>Mereka sulit menemukan rumah yang tepat sesuai dengan kebutuhan mereka.</li>\r\n	<li>Mereka tidak tahu bagaimana cara menentukan property yang sesuai dengan kebutuhan mereka.</li>\r\n</ol>\r\nSolusinya Anda ciptakan sebuah Apps yang dapat membantu mereka dalam menentukan property yang sesuai dengan kebutuhan mereka. Dimana didalam apps tersebut terdapat pilihan kebutuhan mereka (misalnya: untuk investasi, untuk tempat tinggal, untuk kantor, untuk bisnis makanan, dll) dalam membeli property kemudian langsung keluar panduannya property apa yang sesuai dengan kebutuhan mereka, yang kemudian terhubung dengan database kita sehingga mereka dapat langsung membeli property tersebut, atau diapplikasi tersebut juga kita masukan fitur untuk langsung menelpon atau email kita untuk bikin appointment dulu untuk melihat langsung propertynya.\r\n\r\nYang kedua Anda seorang penjual kosmestik. Kesulitan yang sering ditemui oleh calon pembeli Anda, antara lain:\r\n<ol>\r\n	<li>Mereka sulit menemukan kosmestik yang cocok dengan kebutuhan mereka.</li>\r\n	<li>Mereka tidak tahu bagaimana merias wajahnya.</li>\r\n	<li>Jika mereka pun harus mencoba setiap kosmetik tentunya akan memakan banyak biaya dan hasilnya juga belum tentu bagus.</li>\r\n</ol>\r\nSolusinya Anda ciptakan sebuah Apps simulasi untuk make over, dimana mereka dapat menfoto wajahnya kemudian bisa mencoba memakai produk-produk kosmestik sesuai dengan variasi produk yang kita punya. Setelah mereka melakukan make over dengan applikasi dan terlihat cantik. Masukan juga fitur untuk langsung membeli dari produk yang telah mereka gunakan, dengan begitu mereka dengan senang hati membeli produk Anda.\r\n\r\nYang ketiga Anda seorang agent keuangan cari masalah apa yang sering ditemui calon konsumen Anda, antara lain:\r\n<ol>\r\n	<li>Banyak orang yang kesulitan dalam merencakan keuangan mereka.</li>\r\n	<li>Jika mereka pun sudah memiliki asuransi seringkali mereka kesulitan dalam menabung secara rutin tiap bulannya.\r\nSolusinya Anda Ciptakan sebuah Apps dimana dengan Apps tersebut dapat merencakan keuangannya sesuai dengan kebutuhan mereka. Dimana terdapat pilihan program misalnya: tabungan untuk membeli rumah, tabungan untuk pensiun, tabungan untuk sekolah anak, dan lain-lain. Dimana applikasi tersebut dapat memberikan gambaran berapa dana yang mereka harus sisihkan tiap bulannya. Selain itu berikan juga fitur  pengingat yang dapat menotifikasi mereka sesuai dengan jadwal menabung mereka.</li>\r\n</ol>','Creating APPS as  Your Effective Marketing Tool ','','inherit','open','open','','275-revision-2','','','2012-01-18 10:16:04','2012-01-18 10:16:04','',275,'http://www.futuremediatrix.com/blog/?p=278',0,'revision','',0),(279,3,'2012-01-22 03:42:52','2012-01-22 03:42:52','Akhir-akhir ini kita melihat Industri mobile Apps dengan cepat dan konsisten memanfaatkan momentum. Sebuah laporan terbaru mengatakan bahwa industri aplikasi mobile dan pasar berbagai aplikasi mobile seperti iTunes aplikasi Apple Pasar Mobile dan Google Android Marketplace Aplikasi Mobile tumbuh pada tingkat yang sangat cepat dan bahwa jumlah download aplikasi mobile diperkirakan mencapai 48 miliar oleh tahun 2015.\r\n\r\nAlasan mengapa industri mobile apps mendapatkan permintaan yang sangat tinggi, terutama disebabkan masuknya Smartphone berbagai (iPhone Apple 5, Google Droid, Windows Telepon 7, Blackberry RIM, dll) dan Tablet itu PC (Samsung Galaxy, Apple iPad ) yang telah memasuki pasar pada tingkat yang sangat pesat akhir-akhir.\r\n\r\nKami sebagai pakar dibidang industri digital melihat bahwa faktor pertumbuhan ini dipengaruhi dari dua sisi yaitu dari pertumbuhan dari sisi user dan jumlah pengembang yang kian hari semakin banyak. Baik user maupun pengembang merupakan faktor yang mempengaruhi potensi pertumbuhan industri Apps yang begitu cepat.\r\n\r\nPerusahaan seperti Apple dan Google menyadari bahwa kesuksesan mereka bukan hanya dari mengembangkan teknologi terdepan, melainkan memiliki pasar aplikasi mobile di mana user (pengguna) dapat mendownload aplikasi mobile dan memberikan kesempatan developer untuk mengembangkan applikasi dengan fungsi penuh merupakan faktor utama mengapa mereka bisa begitu sukses.\r\n\r\nDengan pertumbuhan booming industri aplikasi mobile, jumlah pengembang applikasi yang terus meningkat. Hal ini menyebabkan makin besarnya permintaan dari para perusahaan untuk mengembangkan applikasi mobile mereka sendiri  sehingga  kini perusahaan Apps developer  mendapatkan permintaan untuk mengembangkan aplikasi mobile dengan tarif harian.\r\n\r\nSeorang Manajer Pemasaran dari V-Soft, Inc baru-baru ini menyatakan:\r\n\"Jumlah aplikasi mobile yang kami kembangkan sehari-hari sangat luar biasa. Setiap hari kami akan mengirim ruang lingkup baru untuk developer team apps kami aplikasi untuk meninjau dan mengembangkan proposal \"\r\n\r\nDengan begitu banyak permintaan untuk aplikasi mobile, beberapa kritikus percaya bahwa industri aplikasi mobile akan menurun dalam waktu dekat tetapi banyak pengembang aplikasi mobile, aplikasi mobile \"ahli\" dan berteknologi tinggi ahli semua setuju bahwa industri aplikasi mobile hanya mulai meningkat dan bahwa masih ada banyak kemungkinan yang belum terwujud dalam dunia aplikasi mobile.\r\n\r\nMasa depan untuk industri aplikasi mobile jelas terlihat cerah dan seperti yang kita bayangkan bahwa \"Apps\" kini telah menjadi trend Dunia, kita dapat melihat bahwa kini Apps mulai mempengaruhi cara kita menjalankan kehidupan kita sehari-hari - Dari belanja bahan makanan untuk membeli tiket untuk film-film, kebiasaan kita untuk menyajikan presentasi. Bisa dipastikan Apps (Aplikasi Mobile) akan mengubah lifestyle kita. Dan kita mau tidak mau harus mengikuti perubahan itu bila tidak ingin menjadi manusia yang tertinggal dengan orang lain.','Apps now has become a new trend and will achieve 48 billion downloads in 2015','','publish','open','open','','apps-now-has-become-a-new-trend-and-will-achieve-48-billion-downloads-in-2015','','','2012-01-22 03:42:52','2012-01-22 03:42:52','',0,'http://www.futuremediatrix.com/blog/?p=279',0,'post','',0),(280,3,'2012-01-22 03:41:53','2012-01-22 03:41:53','Akhir-akhir ini kita melihat Industri mobile Apps dengan cepat dan konsisten memanfaatkan momentum. Sebuah laporan terbaru mengatakan bahwa industri aplikasi mobile dan pasar berbagai aplikasi mobile seperti iTunes aplikasi Apple Pasar Mobile dan Google Android Marketplace Aplikasi Mobile tumbuh pada tingkat yang sangat cepat dan bahwa jumlah download aplikasi mobile diperkirakan mencapai 48 miliar oleh tahun 2015.\n\nAlasan mengapa industri mobile apps mendapatkan permintaan yang sangat tinggi, terutama disebabkan masuknya Smartphone berbagai (iPhone Apple 5, Google Droid, Windows Telepon 7, Blackberry RIM, dll) dan Tablet itu PC (Samsung Galaxy, Apple iPad ) yang telah memasuki pasar pada tingkat yang sangat pesat akhir-akhir.\n\nKami sebagai pakar dibidang industri digital melihat bahwa faktor pertumbuhan ini dipengaruhi dari dua sisi yaitu dari pertumbuhan dari sisi user dan jumlah pengembang yang kian hari semakin banyak. Baik user maupun pengembang merupakan faktor yang mempengaruhi potensi pertumbuhan industri Apps yang begitu cepat.\n\nPerusahaan seperti Apple dan Google menyadari bahwa kesuksesan mereka bukan hanya dari mengembangkan teknologi terdepan, melainkan memiliki pasar aplikasi mobile di mana user (pengguna) dapat mendownload aplikasi mobile dan memberikan kesempatan developer untuk mengembangkan applikasi dengan fungsi penuh merupakan faktor utama mengapa mereka bisa begitu sukses.\n\nDengan pertumbuhan booming industri aplikasi mobile, jumlah pengembang applikasi yang terus meningkat. Hal ini menyebabkan makin besarnya permintaan dari para perusahaan untuk mengembangkan applikasi mobile mereka sendiri  sehingga  kini perusahaan Apps developer  mendapatkan permintaan untuk mengembangkan aplikasi mobile dengan tarif harian.\n\nSeorang Manajer Pemasaran dari V-Soft, Inc baru-baru ini menyatakan:\n\"Jumlah aplikasi mobile yang kami kembangkan sehari-hari sangat luar biasa. Setiap hari kami akan mengirim ruang lingkup baru untuk developer team apps kami aplikasi untuk meninjau dan mengembangkan proposal \"\n\nDengan begitu banyak permintaan untuk aplikasi mobile, beberapa kritikus percaya bahwa industri aplikasi mobile akan menurun dalam waktu dekat tetapi banyak pengembang aplikasi mobile, aplikasi mobile \"ahli\" dan berteknologi tinggi ahli semua setuju bahwa industri aplikasi mobile hanya mulai meningkat dan bahwa masih ada banyak kemungkinan yang belum terwujud dalam dunia aplikasi mobile.\n\nMasa depan untuk industri aplikasi mobile jelas terlihat cerah dan seperti yang kita bayangkan bahwa \"Apps\" kini telah menjadi trend Dunia, kita dapat melihat bahwa kini Apps mulai mempengaruhi cara kita menjalankan kehidupan kita sehari-hari - Dari belanja bahan makanan untuk membeli tiket untuk film-film, kebiasaan kita untuk menyajikan presentasi. Bisa dipastikan Apps (Aplikasi Mobile) akan mengubah lifestyle kita. Dan kita mau tidak mau harus mengikuti perubahan itu bila tidak ingin menjadi manusia yang tertinggal dengan orang lain.','Apps now has become a new trend and will mencpai 48 billion downloads in 2015','','inherit','open','open','','279-revision','','','2012-01-22 03:41:53','2012-01-22 03:41:53','',279,'http://www.futuremediatrix.com/blog/?p=280',0,'revision','',0),(282,3,'2012-01-25 16:33:15','2012-01-25 16:33:15','Mobile Applikasi (Apps) kini menjadi trend dan gaya hidup dari masyarakat saat ini. Berdasarkan penelitian akhir-akhir ini menyebutkan bahwa 83% dari pengguna Apps mengalami ketergantungan dan kecanduan Apps yang mereka gunakan sehari-hari, seperti mereka ketergantungan dalam menggunakan berbagai applikasi bisnis, dari applikasi bisnis sampai applikasi yang membantu mereka untuk memanage aktifitas mereka, dan berbagai applikasi yang membuat mereka kecanduan seperti game, menggunakan applikasi foto share seperti instagram, applikasi pendidikan, dan begitu banyak applikasi lainnya.\n\nIni membuktikan bahwa Mobile Applikasi (Apps) benar-benar Dahsyat, Apps dapat mengubah kebiasaan manusia, cara berpikir bahkan sampai mempengaruhi segala aspek kehidupan manusia. Tetapi dibalik keberhasilan Apps yang berhasil terdapat begitu banyak Apps yang gagal, dalam pengertian gagal disini ketika Apps diciptakan tidak ada orang yang mau menggunakannya, sehingga bisa dibilang Apps itu gagal.\n\nBisa dibilang terdapat resep rahasia dibalik keberhasilan Apps yang terdapat didunia saat ini. Pada saat ini saya akan membongkar 12 kunci sukses Apps didunia.\n<ol>\n	<li><strong>Ciptakan Apps yang dapat Memecahkan Masalah</strong>, salah satu kunci sukses Apps adalah karena Apps tersebut memecahkan masalah, misalnya Apps Taksi, didalam memesan taksi kita sebagai pelanggan seringkali kita dikecewakan karena taksi yang kita pesan tidak kunjung datang, hal ini disebabkan karena kita tidak dapat memastikan taksi yang kita pesan sudah sampai mana, dengan Apps Taksi maka kita dapat mengetahui sampai dimana taksi yang kita pesan sehingga kita dapat memastikan berapa waktu yang dibutuhkan taksi itu sampai ditempat kita, sehingga kita sebagai pelanggan kita diuntungkan.</li>\n	<li><strong>Simple &amp; User Friendly</strong>, banyak sekali developer yang mendevelop Apps yang memiliki manfaat yang sangat baik tapi tetap gagal, karena diakibatkan mereka kurang memperhatikan dari sisi design interfacenya, tampilannya tidak simple dan user friendly, orang sulit mencari tombol fungsi yang mereka butuhkan, bahkan ketika sudah sampai disatu pages mereka sulit untuk balik ke pages sebelumnya, akhirnya membuat penggunanya kesulitan dalam menggunakan Apps mereka. Salah satu cara untuk dapat memastikan Apps Anda User Friendly atau tidak, cari teman Anda yang Anda anggap Gaptek atau anak kecil kemudian suruh mereka mencoba, jika dia dapat menggunakan Apps Anda dengan baik baik bisa dipastikan Apps Anda User Friendly.</li>\n	<li><strong>Ciptakan User Experience</strong>, Anda ciptakan sebuah Apps dimana si User ingin mencoba setiap fungsi yang Ada di Apps Anda sehingga menimbulkan pengalaman yang mengasikan ketika orang menggunakan Apps Anda. Salah satu cara yang jitu dalam menciptakan User Experience yaitu buatlah sebuah fungsi dimana si User dapat melakukan customization, misalnya sebuah Apps Fashion, buatlah fungsi customization dimana terdapat Avatar yang dia pilih kemudian memungkinkan user dapat mengcustom pakaian yang dia gunakan, dari baju, celana, topi, sepatu dan lain-lain, dan merekan dapat mengubah warna dari setiap item yang ada di Applikasi itu, bahkan lebih baik lagi kalau mereka bisa mengubah motif pakaian yang Ada di Apps Fashion itu.</li>\n	<li><strong>Ciptakan Hal Baru</strong>, sebagian besar Apps yang booming karena mereka bisa menciptakan hal baru, pengalaman baru. Contohnya seperti Angry Bird dia menciptakan Genre baru yaitu puzzle game dengan misi menghancurkan balok-balok dengan ketapel dan yang menjadi batunya burungnya,  Sifat dasar manusia tertarik terhadap hal-hal yang baru ini yang menyebabkan kenapa orang tertarik menggunakan Applikasi yang memiliki konsep baru dan berbeda.</li>\n	<li><strong>Ciptakan Fun Factor</strong>, sebagian besar orang kecanduan dengan Apps karena mereka dapat bersenang-senang dengan Apps mereka kapanpun dan dimanapun, bahkan banyak sebagian orang memanfaat waktu tunggu mereka dengan bermain game. Saya sering melihat ketika sedang berada di ruang tunggu banyak orang yang memanfaat waktunya dengan bermain game dengan device mereka misalnya dengan Ipad atau Iphone mereka.</li>\n	<li><strong>Ciptakan sebuah fungsi dimana ketika mereka melakukan hal yang simple tetapi effeknya besar. </strong>Sebagian besar orang kecanduan bermain game di device mereka karena mereka hanya perlu melakukan hal yang simple tetapi effeknya besar, misalnya Game Angry Bird ketika orang hanya dengan telunjuk mereka menarik ketapel maka mereka dapat melihat effeknya memecahkan susunan balok di sudut sebelah kanan. Ini adalah faktor sukses terutama ketika Anda ingin menciptakan sebuah Game Apps seperti untuk Ipad,Iphone atau perangkat Android.</li>\n	<li><strong>Ciptakan Sistem pencapaian atau level, </strong>Salah satu kunci mengapa orang kecanduan menggunakan Applikasi Mobile (Apps) karena adanya sistem ukur penilaian. Misalnya Applikasi Nike Plus, Applikasi training yang dihubungkan antara Ipod dengan sepatu lari Nike. Mengapa orang yang telah menggunakan Applikasi itu menjadi ketergantungan, karena Apps tersebut dapat menilai pencapaian orang dalam melakukan lari, Apps tersebut dapat mengukur target dan berapa persen pencapaian Anda dari target Anda. Sama halnya pada industri Game Online, setiap orang yang bermain game tersebut memiliki karakter yang mana ketika mereka menjalankan misi yang ada di game tersebut mendapat experience point dan naik level, hal ini merupakan penghargaan bagi pemain game tersebut, karena pada dasarnya setiap manusia menginginkan kemajuan, jika seseorang dapat melihat progress kemajuan apa yang dia lakukan maka dia akan terus kecanduan untuk melakukan hal tersebut agar dapat terus berkembang.</li>\n	<li><strong>Quality Assurance</strong>, lakukan test kepada anggota team developer Anda bahkan kepada teman-teman Anda untuk menemukan Bug atau kekurangan dari Apps Anda, minta feedback dari mereka. Disukai tidaknya sebuah Apps adalah tergantung bagaimana Apps itu dapat membuat pengguna merasakan nyaman dan tidak terjadi banyak bug atau error di Apps yang Anda buat.</li>\n	<li><strong>Efficient (Capacity, Memory &amp; Battery Efficient), </strong>Statistik orang yang memiliki device yang low spec tentunya lebih banyak dibanding yang high spec, untuk itu Apps yang kita buat harus efficient baik secara kapasitas, tidak terlalu banyak memakan space, kemudian setiap menjalankan fungsi sebaiknya efficient tidak memakan memory terlalu banyak sehingga ketika orang menggunakan Apps Anda tidak Lag (putus-putus), dan efficient dari sisi battery, ketika orang menggunakan Apps Anda tidak memakan battery terlalu banyak.</li>\n	<li>Berikan <strong>Free Sampe</strong> (Light Version), sebuah Apps walaupun sekalipun Anda ingin menjual Apps tersebut, maka Anda wajib untuk membuat versi gratisnya agar orang mencoba Applikasi Anda atau orang lebih banyak menyebut dengan istilah Light Version.</li>\n	<li><strong>Ciptakan effek WOM (Word Of Mouth)</strong> Marketing. Sebaik apapun Apps Anda jika Anda tidak dapat ada yang menggunakan Apps Anda maka akan sia-sia, untuk itu Anda wajib tahu cara memasarkan Apps Anda. Cara yang paling effektif adalah dengan WOM, karena berdasarkan penelitian 53% dari orang mendownload Apps karena direkomendasikan dari teman atau kolega mereka, atau sumber-sumber yang mereview tentang Apps sepeti web review, majalah Apps, dan lain-lain.</li>\n	<li><strong>Manfaatkan Marketing Channel yang sudah kuat. </strong>Dalam memasarkan sebuah Apps yang baru saran saya Anda bekerja sama dengan marketing channel yang sudah kuat, misalnya klo Anda membuat Game Apps, Anda sebaiknya bekerja sama dengan publisher yang sudah berpengalaman dengan pemasaran yang sesuai dengan jenis apps yang Anda buat, misalnya Anda membuat Game untuk IOS maka bekerja samalah dengan publisher yang berpengalaman di IOS. Atau Anda dapat menggunakan jasa CPA (Cost Per Action) Agency, yaitu agency yang membantu pemasaran Apps Anda dengan perjanjian Apps Anda laku baru mereka mendapatkan bagian dari komisi penjualan Apps Anda.</li>\n</ol>\nBisa dipastikan Industri Apps akan terus mempertahankan popularitas karena mereka dapat menciptakan ketergantungan dan kecanduan para penggunanya. Jika Anda seorang pemasar yang jeli, tentunya mereka Anda akan memanfaatkan Apps sebagai alat pemasaran Anda.','Success in APPS ?','','inherit','open','open','','281-revision','','','2012-01-25 16:33:15','2012-01-25 16:33:15','',281,'http://www.futuremediatrix.com/blog/?p=282',0,'revision','',0),(302,3,'2012-02-05 01:08:39','2012-02-05 01:08:39','Industri Digital merupakan industri yang sedang naik daun sekarang ini, banyak perusahaan Digital yang sukses tetapi dilain sisi tidak sedikit perusahaan digital yang gagal. Berdasarkan para ahli mereka menemukan bahwa perusahaan-perusahaan yang sukses di dunia digital memiliki kesamaan yang membuat mereka sangat sukses, dibawah ini adalah beberapa kunci sukses mereka, antara lain:\r\n<ol>\r\n	<li><strong>Mereka menciptakan produk yang dapat Memecahkan Masalah</strong>, Mereka sebelum membuat perusahaan selalu terlebih dahulu melakukan <strong>riset</strong> mencari tahu apa yang pasar sedang butuhkan saat ini.</li>\r\n	<li><strong>Simple &amp; User Friendly</strong>, banyak sekali developer digital yang mendevelop produk yang memiliki manfaat yang sangat baik tapi tetap gagal, karena diakibatkan mereka kurang memperhatikan dari sisi design interfacenya, tampilannya kurang simple dan user friendly, orang sulit mencari tombol fungsi yang mereka butuhkan, bahkan ketika sudah sampai disatu pages mereka sulit untuk balik ke pages sebelumnya, akhirnya membuat penggunanya kesulitan dalam menggunakan produk mereka.</li>\r\n	<li><strong>Ciptakan User Experience</strong>, mereka yang sukses adalah mereka yang berhasil dalam menciptkan user experience atau istilahnya \"Experimental Marketing\" dimana si User ingin mencoba setiap fungsi yang Ada di Apps Anda sehingga menimbulkan pengalaman yang menyenangkan ketika orang menggunakan produk Anda.</li>\r\n	<li><strong>Ciptakan Inovasi Baru</strong>, sebagian besar perusahaan Digital yang booming karena mereka bisa menciptakan inovasi baru, pengalaman baru. Contohnya seperti Angry Bird dia menciptakan Genre baru yaitu puzzle game dengan misi menghancurkan balok-balok dengan ketapel dan yang menjadi batunya adalah burungnya,  Sifat dasar manusia tertarik terhadap hal-hal yang baru ini yang menyebabkan kenapa orang tertarik menggunakan Applikasi yang memiliki konsep baru dan berbeda.</li>\r\n	<li><strong>Berikan Demo Version</strong> (Light Version) secara gratis. Sebaik apapun produk yang kita buat, orang tidak akan menggunakannya apabila mereka belum mengetahui manfaatnya, dan untuk mengetahui manfaatnya maka mereka harus mencobanya.</li>\r\n	<li><strong>Ciptakan effek WOM (Word Of Mouth)</strong> Marketing. Sebaik apapun Produk Anda jika Anda tidak ada yang menggunakan Apps Anda maka akan sia-sia. Cara yang paling effektif adalah dengan WOM, karena berdasarkan penelitian 53% dari orang mendownload Apps karena direkomendasikan dari teman atau kolega mereka, atau sumber-sumber yang mereview tentang Apps sepeti web review, majalah Apps, dan lain-lain.</li>\r\n	<li><strong>Manfaatkan Marketing Channel yang sudah kuat. </strong>Dalam memasarkan sebuah Produk yang baru saya sarankan Anda bekerja sama dengan marketing channel yang sudah kuat, misalnya kalo Anda membuat Game Apps, sebaiknya Anda bekerja sama dengan publisher yang sudah berpengalaman dengan pemasaran game apps yang Anda buat.</li>\r\n</ol>','7 Kunci Sukses Penjualan di Industri Digital','','publish','open','open','','7-kunci-sukses-penjualan-di-industri-digital','','','2012-02-05 01:08:39','2012-02-05 01:08:39','',0,'http://www.futuremediatrix.com/blog/?p=302',0,'post','',0),(284,3,'2012-01-26 07:12:12','2012-01-26 07:12:12','Saat ini mobile application (APPS) menjadi trend dikalangan masyarakat. Berdasarkan penelitian yang akhir-akhir ini dilakukan,menyatakan bahwa 83% orang yang menggunakan APPS mengalami ketergantungan dan kecanduan akan Apps yang mereka gunakan sehari-hari, seperti mereka ketergantungan dalam menggunakan berbagai applikasi bisnis, dari applikasi bisnis sampai applikasi yang membantu mereka untuk memanage aktifitas mereka, dan berbagai applikasi yang membuat mereka kecanduan seperti game, menggunakan applikasi foto share seperti instagram, applikasi pendidikan, dan begitu banyak applikasi lainnya.\n\nIni membuktikan bahwa Mobile Applikasi (Apps) benar-benar Dahsyat, Apps dapat mengubah kebiasaan manusia, cara berpikir bahkan sampai mempengaruhi segala aspek kehidupan manusia. Tetapi dibalik keberhasilan Apps yang berhasil terdapat begitu banyak Apps yang gagal, dalam pengertian gagal disini ketika Apps diciptakan tidak ada orang yang mau menggunakannya, sehingga bisa dibilang Apps itu gagal.\n\nBisa dibilang terdapat resep rahasia dibalik keberhasilan Apps yang terdapat didunia saat ini. Pada saat ini saya akan membongkar 12 kunci sukses Apps didunia.\n<ol>\n	<li><strong>Ciptakan Apps yang dapat Memecahkan Masalah</strong>, salah satu kunci sukses Apps adalah karena Apps tersebut memecahkan masalah, misalnya Apps untuk Taksi, didalam pemesanan taksi kita sebagai pelanggan seringkali kita dikecewakan karena taksi yang kita pesan tidak kunjung datang, hal ini disebabkan karena kita tidak dapat memastikan taksi yang kita pesan sudah sampai mana, dengan Apps Taksi maka kita dapat mengetahui sampai dimana taksi yang kita pesan sehingga kita dapat memastikan berapa waktu yang dibutuhkan taksi itu sampai ditempat kita, sehingga kita sebagai pelanggan kita diuntungkan.</li>\n	<li><strong>Simple &amp; User Friendly</strong>, banyak sekali developer yang mendevelop Apps yang memiliki manfaat yang sangat baik tapi tetap gagal, karena diakibatkan mereka kurang memperhatikan dari sisi design interfacenya, tampilannya kurang simple dan user friendly, orang sulit mencari tombol fungsi yang mereka butuhkan, bahkan ketika sudah sampai disatu pages mereka sulit untuk balik ke pages sebelumnya, akhirnya membuat penggunanya kesulitan dalam menggunakan Apps mereka. Salah satu cara untuk dapat memastikan Apps Anda User Friendly atau tidak, cari teman Anda yang Anda anggap Gaptek atau anak kecil kemudian suruh mereka mencoba, jika dia dapat menggunakan Apps Anda dengan baik bisa dipastikan Apps Anda User Friendly.</li>\n	<li><strong>Ciptakan User Experience</strong>, Anda ciptakan sebuah Apps dimana si User ingin mencoba setiap fungsi yang Ada di Apps Anda sehingga menimbulkan pengalaman yang mengasikan ketika orang menggunakan Apps Anda. Salah satu cara yang jitu dalam menciptakan User Experience yaitu buatlah sebuah fungsi dimana si User dapat melakukan customization, misalnya sebuah Apps Fashion, buatlah fungsi customization dimana terdapat Avatar yang dia pilih kemudian memungkinkan user dapat mengcustom pakaian yang dia gunakan, dari baju, celana, topi, sepatu dan lain-lain, dan merekan dapat mengubah warna dari setiap item yang ada di Applikasi itu, bahkan lebih baik lagi kalau mereka bisa mengubah motif pakaian yang Ada di Apps Fashion itu.</li>\n	<li><strong>Ciptakan Hal Baru</strong>, sebagian besar Apps yang booming karena mereka bisa menciptakan hal baru, pengalaman baru. Contohnya seperti Angry Bird dia menciptakan Genre baru yaitu puzzle game dengan misi menghancurkan balok-balok dengan ketapel dan yang menjadi batunya adalah burungnya,  Sifat dasar manusia tertarik terhadap hal-hal yang baru ini yang menyebabkan kenapa orang tertarik menggunakan Applikasi yang memiliki konsep baru dan berbeda.</li>\n	<li><strong>Ciptakan Fun Factor</strong>, sebagian besar orang yang kecanduan dengan Apps karena mereka dapat bersenang-senang dengan Apps, kapanpun dan dimanapun, bahkan banyak orang memanfaat waktu menunggu dengan bermain game. Saya sering melihat ketika sedang berada di ruang tunggu banyak orang yang memanfaatkan waktunya dengan bermain game dengan device mereka misalnya dengan Iphone atau Handphone mereka.</li>\n	<li><strong>Ciptakan sebuah fungsi dimana ketika mereka melakukan hal yang simple tetapi effeknya besar. </strong>Sebagian besar orang kecanduan bermain game di device mereka, hanya karena mereka perlu melakukan hal yang simple tetapi effeknya besar, misalnya Game Angry Bird dengan hanya telunjuk mereka menarik ketapel maka mereka dapat melihat effeknya memecahkan susunan balok di sudut sebelah kanan. Ini adalah faktor sukses terutama ketika Anda ingin menciptakan sebuah Game Apps seperti untuk Ipad,Iphone atau perangkat Android.</li>\n	<li><strong>Ciptakan Sistem pencapaian atau level, </strong>Salah satu kunci mengapa orang kecanduan menggunakan Mobile Application (Apps) karena adanya sistem ukur penilaian. Misalnya Applikasi Nike Plus, atau lebih tepatnya Applikasi training yang dihubungkan antara Ipod dengan sepatu lari Nike. Mengapa orang yang telah menggunakan Applikasi itu menjadi ketergantungan, karena Apps tersebut dapat menilai pencapaian lari seseorang, Apps tersebut dapat mengukur target dan berapa persen pencapaian dari target Anda. Sama halnya pada industri Game Online, setiap orang yang bermain game tersebut memiliki karakter yang ketika menjalankan misi yang terdapat di game tersebut mendapat experience point dan naik level, hal ini merupakan penghargaan bagi pemain game tersebut, karena pada dasarnya setiap manusia menginginkan kemajuan, jika seseorang dapat melihat progress kemajuan apa yang telah di lakukan maka ia akan terus kecanduan untuk melakukan hal tersebut agar dapat terus berkembang.</li>\n	<li><strong>Quality Assurance</strong>, Lakukan test ke anggota team developer Anda atau ke teman-teman anda guna menghindari adanya bug(kekurangan Apps) dan mintalah feedback dari mereka. Penilaian suka atau tidak sebuah Apps tergantung bagaimana Apps itu dapat membuat pengguna merasakan kenyamanan dan tidak terjadi banyak bug atau error di Apps yang Anda buat.</li>\n	<li><strong>Efficient (Capacity, Memory &amp; Battery Efficient), </strong>Statistik orang yang memiliki device yang low spec tentunya lebih banyak dibanding yang high spec, untuk itu Apps yang kita buat harus efficient baik secara kapasitas, ataupun dari sisi space yang sebaiknya tidak memakan memory, kemudian setiap fungsi sebaiknya efficient sehingga tidak memakan memory terlalu banyak dan lag (putus-putus), juga tidak memakan battery pengguna APPS kita.</li>\n	<li><strong>Berikan Demo Version</strong> (Light Version), sebuah Apps yang ingin anda jual, ada baiknya di buat versi demonya atau Light Version agar orang-orang dapat mencoba Aplikasi anda sebelum membelinya.</li>\n	<li><strong>Ciptakan effek WOM (Word Of Mouth)</strong> Marketing. Sebaik apapun Apps Anda jika Anda tidak ada yang menggunakan Apps Anda maka akan sia-sia, untuk itu Anda wajib tahu cara memasarkan Apps Anda. Cara yang paling effektif adalah dengan WOM, karena berdasarkan penelitian 53% dari orang mendownload Apps karena direkomendasikan dari teman atau kolega mereka, atau sumber-sumber yang mereview tentang Apps sepeti web review, majalah Apps, dan lain-lain.</li>\n	<li><strong>Manfaatkan Marketing Channel yang sudah kuat. </strong>Dalam memasarkan sebuah Apps yang baru saya sarankan Anda bekerja sama dengan marketing channel yang sudah kuat, misalnya kalo Anda membuat Game Apps, sebaiknya Anda bekerja sama dengan publisher yang sudah berpengalaman dengan pemasaran game apps yang Anda buat. Contohnya Anda membuat Game untuk IOS maka bekerja samalah dengan publisher yang berpengalaman di IOS, atau Anda dapat menggunakan jasa CPA (Cost Per Action) Agency, yaitu agency yang membantu pemasaran Apps Anda dengan perjanjian ketika Apps Anda laku, baru mereka mendapatkan bagian (komisi) dari penjualan Apps Anda.</li>\n</ol>\nBisa dipastikan Industri Apps akan terus mempertahankan popularitas karena mereka dapat menciptakan ketergantungan dan kecanduan para penggunanya. Jika Anda seorang pemasar yang jeli, tentunya Anda akan memanfaatkan Apps sebagai alat pemasaran Anda.','Success in APPS ?','','inherit','open','open','','281-autosave','','','2012-01-26 07:12:12','2012-01-26 07:12:12','',281,'http://www.futuremediatrix.com/blog/?p=284',0,'revision','',0),(285,3,'2012-01-26 07:12:45','2012-01-26 07:12:45','','SuccessInApps','','inherit','open','open','','successinapps','','','2012-01-26 07:12:45','2012-01-26 07:12:45','',281,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/SuccessInApps.jpg',0,'attachment','image/jpeg',0),(286,3,'2012-01-25 16:34:29','2012-01-25 16:34:29','Mobile Applikasi (Apps) kini menjadi trend dan gaya hidup dari masyarakat saat ini. Berdasarkan penelitian akhir-akhir ini menyebutkan bahwa 83% dari pengguna Apps mengalami ketergantungan dan kecanduan Apps yang mereka gunakan sehari-hari, seperti mereka ketergantungan dalam menggunakan berbagai applikasi bisnis, dari applikasi bisnis sampai applikasi yang membantu mereka untuk memanage aktifitas mereka, dan berbagai applikasi yang membuat mereka kecanduan seperti game, menggunakan applikasi foto share seperti instagram, applikasi pendidikan, dan begitu banyak applikasi lainnya.\r\n\r\nIni membuktikan bahwa Mobile Applikasi (Apps) benar-benar Dahsyat, Apps dapat mengubah kebiasaan manusia, cara berpikir bahkan sampai mempengaruhi segala aspek kehidupan manusia. Tetapi dibalik keberhasilan Apps yang berhasil terdapat begitu banyak Apps yang gagal, dalam pengertian gagal disini ketika Apps diciptakan tidak ada orang yang mau menggunakannya, sehingga bisa dibilang Apps itu gagal.\r\n\r\nBisa dibilang terdapat resep rahasia dibalik keberhasilan Apps yang terdapat didunia saat ini. Pada saat ini saya akan membongkar 12 kunci sukses Apps didunia.\r\n<ol>\r\n	<li><strong>Ciptakan Apps yang dapat Memecahkan Masalah</strong>, salah satu kunci sukses Apps adalah karena Apps tersebut memecahkan masalah, misalnya Apps Taksi, didalam memesan taksi kita sebagai pelanggan seringkali kita dikecewakan karena taksi yang kita pesan tidak kunjung datang, hal ini disebabkan karena kita tidak dapat memastikan taksi yang kita pesan sudah sampai mana, dengan Apps Taksi maka kita dapat mengetahui sampai dimana taksi yang kita pesan sehingga kita dapat memastikan berapa waktu yang dibutuhkan taksi itu sampai ditempat kita, sehingga kita sebagai pelanggan kita diuntungkan.</li>\r\n	<li><strong>Simple &amp; User Friendly</strong>, banyak sekali developer yang mendevelop Apps yang memiliki manfaat yang sangat baik tapi tetap gagal, karena diakibatkan mereka kurang memperhatikan dari sisi design interfacenya, tampilannya tidak simple dan user friendly, orang sulit mencari tombol fungsi yang mereka butuhkan, bahkan ketika sudah sampai disatu pages mereka sulit untuk balik ke pages sebelumnya, akhirnya membuat penggunanya kesulitan dalam menggunakan Apps mereka. Salah satu cara untuk dapat memastikan Apps Anda User Friendly atau tidak, cari teman Anda yang Anda anggap Gaptek atau anak kecil kemudian suruh mereka mencoba, jika dia dapat menggunakan Apps Anda dengan baik baik bisa dipastikan Apps Anda User Friendly.</li>\r\n	<li><strong>Ciptakan User Experience</strong>, Anda ciptakan sebuah Apps dimana si User ingin mencoba setiap fungsi yang Ada di Apps Anda sehingga menimbulkan pengalaman yang mengasikan ketika orang menggunakan Apps Anda. Salah satu cara yang jitu dalam menciptakan User Experience yaitu buatlah sebuah fungsi dimana si User dapat melakukan customization, misalnya sebuah Apps Fashion, buatlah fungsi customization dimana terdapat Avatar yang dia pilih kemudian memungkinkan user dapat mengcustom pakaian yang dia gunakan, dari baju, celana, topi, sepatu dan lain-lain, dan merekan dapat mengubah warna dari setiap item yang ada di Applikasi itu, bahkan lebih baik lagi kalau mereka bisa mengubah motif pakaian yang Ada di Apps Fashion itu.</li>\r\n	<li><strong>Ciptakan Hal Baru</strong>, sebagian besar Apps yang booming karena mereka bisa menciptakan hal baru, pengalaman baru. Contohnya seperti Angry Bird dia menciptakan Genre baru yaitu puzzle game dengan misi menghancurkan balok-balok dengan ketapel dan yang menjadi batunya burungnya,  Sifat dasar manusia tertarik terhadap hal-hal yang baru ini yang menyebabkan kenapa orang tertarik menggunakan Applikasi yang memiliki konsep baru dan berbeda.</li>\r\n	<li><strong>Ciptakan Fun Factor</strong>, sebagian besar orang kecanduan dengan Apps karena mereka dapat bersenang-senang dengan Apps mereka kapanpun dan dimanapun, bahkan banyak sebagian orang memanfaat waktu tunggu mereka dengan bermain game. Saya sering melihat ketika sedang berada di ruang tunggu banyak orang yang memanfaat waktunya dengan bermain game dengan device mereka misalnya dengan Ipad atau Iphone mereka.</li>\r\n	<li><strong>Ciptakan sebuah fungsi dimana ketika mereka melakukan hal yang simple tetapi effeknya besar. </strong>Sebagian besar orang kecanduan bermain game di device mereka karena mereka hanya perlu melakukan hal yang simple tetapi effeknya besar, misalnya Game Angry Bird ketika orang hanya dengan telunjuk mereka menarik ketapel maka mereka dapat melihat effeknya memecahkan susunan balok di sudut sebelah kanan. Ini adalah faktor sukses terutama ketika Anda ingin menciptakan sebuah Game Apps seperti untuk Ipad,Iphone atau perangkat Android.</li>\r\n	<li><strong>Ciptakan Sistem pencapaian atau level, </strong>Salah satu kunci mengapa orang kecanduan menggunakan Applikasi Mobile (Apps) karena adanya sistem ukur penilaian. Misalnya Applikasi Nike Plus, Applikasi training yang dihubungkan antara Ipod dengan sepatu lari Nike. Mengapa orang yang telah menggunakan Applikasi itu menjadi ketergantungan, karena Apps tersebut dapat menilai pencapaian orang dalam melakukan lari, Apps tersebut dapat mengukur target dan berapa persen pencapaian Anda dari target Anda. Sama halnya pada industri Game Online, setiap orang yang bermain game tersebut memiliki karakter yang mana ketika mereka menjalankan misi yang ada di game tersebut mendapat experience point dan naik level, hal ini merupakan penghargaan bagi pemain game tersebut, karena pada dasarnya setiap manusia menginginkan kemajuan, jika seseorang dapat melihat progress kemajuan apa yang dia lakukan maka dia akan terus kecanduan untuk melakukan hal tersebut agar dapat terus berkembang.</li>\r\n	<li><strong>Quality Assurance</strong>, lakukan test kepada anggota team developer Anda bahkan kepada teman-teman Anda untuk menemukan Bug atau kekurangan dari Apps Anda, minta feedback dari mereka. Disukai tidaknya sebuah Apps adalah tergantung bagaimana Apps itu dapat membuat pengguna merasakan nyaman dan tidak terjadi banyak bug atau error di Apps yang Anda buat.</li>\r\n	<li><strong>Efficient (Capacity, Memory &amp; Battery Efficient), </strong>Statistik orang yang memiliki device yang low spec tentunya lebih banyak dibanding yang high spec, untuk itu Apps yang kita buat harus efficient baik secara kapasitas, tidak terlalu banyak memakan space, kemudian setiap menjalankan fungsi sebaiknya efficient tidak memakan memory terlalu banyak sehingga ketika orang menggunakan Apps Anda tidak Lag (putus-putus), dan efficient dari sisi battery, ketika orang menggunakan Apps Anda tidak memakan battery terlalu banyak.</li>\r\n	<li>Berikan <strong>Free Sampe</strong> (Light Version), sebuah Apps walaupun sekalipun Anda ingin menjual Apps tersebut, maka Anda wajib untuk membuat versi gratisnya agar orang mencoba Applikasi Anda atau orang lebih banyak menyebut dengan istilah Light Version.</li>\r\n	<li><strong>Ciptakan effek WOM (Word Of Mouth)</strong> Marketing. Sebaik apapun Apps Anda jika Anda tidak dapat ada yang menggunakan Apps Anda maka akan sia-sia, untuk itu Anda wajib tahu cara memasarkan Apps Anda. Cara yang paling effektif adalah dengan WOM, karena berdasarkan penelitian 53% dari orang mendownload Apps karena direkomendasikan dari teman atau kolega mereka, atau sumber-sumber yang mereview tentang Apps sepeti web review, majalah Apps, dan lain-lain.</li>\r\n	<li><strong>Manfaatkan Marketing Channel yang sudah kuat. </strong>Dalam memasarkan sebuah Apps yang baru saran saya Anda bekerja sama dengan marketing channel yang sudah kuat, misalnya klo Anda membuat Game Apps, Anda sebaiknya bekerja sama dengan publisher yang sudah berpengalaman dengan pemasaran yang sesuai dengan jenis apps yang Anda buat, misalnya Anda membuat Game untuk IOS maka bekerja samalah dengan publisher yang berpengalaman di IOS. Atau Anda dapat menggunakan jasa CPA (Cost Per Action) Agency, yaitu agency yang membantu pemasaran Apps Anda dengan perjanjian Apps Anda laku baru mereka mendapatkan bagian dari komisi penjualan Apps Anda.</li>\r\n</ol>\r\nBisa dipastikan Industri Apps akan terus mempertahankan popularitas karena mereka dapat menciptakan ketergantungan dan kecanduan para penggunanya. Jika Anda seorang pemasar yang jeli, tentunya mereka Anda akan memanfaatkan Apps sebagai alat pemasaran Anda.','Success in APPS ?','','inherit','open','open','','281-revision-2','','','2012-01-25 16:34:29','2012-01-25 16:34:29','',281,'http://www.futuremediatrix.com/blog/?p=286',0,'revision','',0),(287,3,'2012-01-27 00:45:40','2012-01-27 00:45:40','Pemasaran merupakan ujung tombak sebuah perusahaan, bila Anda memiliki bisnis tetapi Anda tidak dapat menjual produk Anda, maka dapat dipastikan perusahaan anda akan mengalami kebangkrutan.\n\n<strong> Tetapi didalam memasarkan produk biasanya kita menemukan beberapa tantangan, antara lain:</strong>\n<ol>\n	<li>Kita menemui banyak kompetitor yang menjual barang sejenis dengan kita.</li>\n	<li>Kita mengalami kesulitan dalam menyampaikan informasi atau manfaat produk kita kepada.</li>\n	<li>Kadang kala kita menawarkan pada waktu yang tidak tepat sehingga menimbulkan penolakan.</li>\n	<li>Calon konsumen tidak memiliki keinginan dalam membeli produk kita karena mereka tidak menemukan kebutuhan akan produk kita.</li>\n	<li>Kita harus mempekerjakan banyak tenaga pemasar sehingga kita harus mengeluarkan cost pemasaran yang besar padahal belum tentu mereka bisa menjual produk Anda.</li>\n</ol>\nJawaban untuk  mengatasi masalah  diatas adalah dengan APPs, karena APPs merupakan sebuah senjata pemasaran yang sangat luar biasa.\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/GambarArticleCreatingApps.jpg\"><img class=\"alignnone size-full wp-image-277\" title=\"GambarArticleCreatingApps\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/GambarArticleCreatingApps.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\n\nPertanyaannya apa itu Apps dan bagaimana Apps dapat mengatasi semua masalah diatas ?\n\nApps adalah  istilah yang di populerkan oleh Steve Jobs untuk Mobile Application.\n\n<strong>Caranya sangatlah sederhana, Anda hanya perlu 3 langkah dalam menciptakan Apps, yaitu:</strong>\n<ol>\n	<li>Pertama adalah cari tahu masalah yang paling dihadapi oleh calon konsumen Anda.</li>\n	<li>Kedua adalah ciptakan sebuah Apps untuk memecahkan masalah tersebut.</li>\n	<li>Ketiga biarkan calon konsumen Anda mendownload Apps itu secara gratis, dan Anda tinggal menunggu order secara otomatis datang kepada Anda.</li>\n</ol>\n<strong>Lalu pertanyaan yang tersisa adalah bagaimana caranya?</strong>\n\nSaya berikan 3 buah contoh:\n\nYang pertama Anda seorang memiliki bisnis Agent Property. Kesulitan yang sering ditemui oleh calon pembeli Anda, antara lain:\n<ol>\n	<li>Mereka sulit menemukan rumah yang tepat sesuai dengan kebutuhan mereka.</li>\n	<li>Mereka tidak tahu bagaimana cara menentukan property yang sesuai dengan kebutuhan mereka.</li>\n</ol>\nSolusinya Anda ciptakan sebuah Apps yang dapat membantu mereka dalam menentukan property yang sesuai dengan kebutuhan mereka. Dimana didalam apps tersebut terdapat pilihan kebutuhan mereka (misalnya: untuk investasi, untuk tempat tinggal, untuk kantor, untuk bisnis makanan, dll) dalam membeli property kemudian langsung keluar panduannya property apa yang sesuai dengan kebutuhan mereka, yang kemudian terhubung dengan database kita sehingga mereka dapat langsung membeli property tersebut, atau diapplikasi tersebut juga kita masukan fitur untuk langsung menelpon atau email kita untuk bikin appointment dulu untuk melihat langsung propertynya.\n\nYang kedua Anda seorang penjual kosmestik. Kesulitan yang sering ditemui oleh calon pembeli Anda, antara lain:\n<ol>\n	<li>Mereka sulit menemukan kosmestik yang cocok dengan kebutuhan mereka.</li>\n	<li>Mereka tidak tahu bagaimana merias wajahnya.</li>\n	<li>Jika mereka pun harus mencoba setiap kosmetik tentunya akan memakan banyak biaya dan hasilnya juga belum tentu bagus.</li>\n</ol>\nSolusinya Anda ciptakan sebuah Apps simulasi untuk make over, dimana mereka dapat menfoto wajahnya kemudian bisa mencoba memakai produk-produk kosmestik sesuai dengan variasi produk yang kita punya. Setelah mereka melakukan make over dengan applikasi dan terlihat cantik. Masukan juga fitur untuk langsung membeli dari produk yang telah mereka gunakan, dengan begitu mereka dengan senang hati membeli produk Anda.\n\nYang ketiga Anda seorang agent keuangan cari masalah apa yang sering ditemui calon konsumen Anda, antara lain:\n<ol>\n	<li>Banyak orang yang kesulitan dalam merencakan keuangan mereka.</li>\n	<li>Jika mereka pun sudah memiliki asuransi seringkali mereka kesulitan dalam menabung secara rutin tiap bulannya.\nSolusinya Anda Ciptakan sebuah Apps dimana dengan Apps tersebut dapat merencakan keuangannya sesuai dengan kebutuhan mereka. Dimana terdapat pilihan program misalnya: tabungan untuk membeli rumah, tabungan untuk pensiun, tabungan untuk sekolah anak, dan lain-lain. Dimana applikasi tersebut dapat memberikan gambaran berapa dana yang mereka harus sisihkan tiap bulannya. Selain itu berikan juga fitur  pengingat yang dapat menotifikasi mereka sesuai dengan jadwal menabung mereka.</li>\n</ol>','Creating APPS as  Your Effective Marketing Tool ','','inherit','open','open','','275-autosave','','','2012-01-27 00:45:40','2012-01-27 00:45:40','',275,'http://www.futuremediatrix.com/blog/?p=287',0,'revision','',0),(288,3,'2012-01-27 11:02:58','2012-01-27 11:02:58','','MengapaMerekaMenolakAnda','','inherit','open','open','','mengapamerekamenolakanda','','','2012-01-27 11:02:58','2012-01-27 11:02:58','',252,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/09/MengapaMerekaMenolakAnda.jpg',0,'attachment','image/jpeg',0),(289,3,'2011-09-11 15:58:58','2011-09-11 15:58:58','Didalam melakukan penjualan tentu seringkali kita mendapatkan penolakan, tetapi yang jarang kita lakukan adalah mencari tahu mengapa mereka menolak kita ? Untuk mengatasi penolakan tersebut maka tentunya kita harus mengetahui secara pasti apa penyebab menolakan tersebut.\r\n\r\nAda 5 Aspect yang harus Anda perhatikan yang menjadi sumber penyebab, mereka menolak penawaran Anda , yaitu:\r\n<ol>\r\n	<li>Price Aspect</li>\r\n	<li>Needs Aspect</li>\r\n	<li>Authority Aspect</li>\r\n	<li>Timing Aspect</li>\r\n	<li>Value Aspect</li>\r\n</ol>\r\n<strong>Price Aspect\r\n</strong>Anda menawarkan produk kepada orang yang tidak memiliki daya beli terhadap produk Anda, atau Anda menjual barang dengan harga yang lebih tinggi dengan produk lain yang sepadan dengan produk Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\r\n<ol>\r\n	<li><strong>Riset Pasar</strong>\r\nAnda belum melakukan riset pasar dengan benar terhadap target maket mana yang sesuai dengan produk Anda.  Anda perlu melakukan sebuahperencanaan kepada siapakah produk Anda akan jual, apakah target Anda memiliki daya beli terhadap produk Anda, kemudian untuk memastikannya lakukan sampling data dengan mengadakan questioner kepada beberapa orang yang menurut Anda adalah target market Anda, lakukan beberapa pertanyaan seperti ini:\r\n1.1  Bila kami menjual “produk A” ini kepada Anda berapa  “harga  A” yang pantas menurut Anda  ?\r\n1.2  Apakah bila kami menjual “produk A” dengan “harga A”  apakah Anda masih perlu berpikir panjang ?\r\n1.3  Berapa “harga A” yang menurut Anda, Anda tidak perlu lagi  berpikir panjang dalam memutuskan pembelian ?</li>\r\n	<li><strong>Cost\r\n</strong>Masalah kedua karena Anda kurang mempertimbangkan beberapa aspek kemungkinan yang membuat cost meningkat sehingga menyebabkan cost Anda diatas daya beli target market Anda, sehingga memaksa Anda untuk menjual produk diatas daya beli target market Anda.  Ada beberapa hal yang dapat mengakibatkan kenaikan cost yang perlu Anda perhatikan:\r\n2.1  <strong>Bahan Baku Produk</strong>, Anda wajib memperhatikan kemungkinan kenaikan bahan baku pembuatan produk Anda, jika Anda perusahaan jasa maka Anda harus perhatikan kenaikan gaji  karyawan.\r\n2.2  <strong>Biaya Distribusi</strong>, Anda wajib memperhatikan kenaikan BBM yang dapat mengakibatkan kenaikan biaya transportasi, karena ini pastinya akan meningkatkan biaya distribusi Anda.\r\n2.3  <strong>Kebijakan pemerintah</strong>, Anda wajib memperhatikan hal-hal ini, karena tidak hanya perubahan pajak tetapi banyak sekali kebijakan-kebijakan pemerintah yang dapat mempengaruhi meningkatknya cost misalnya kebijakan ketenaga kerjaan, hari libur, kebijakan pasar bebas, dan lain-lain.</li>\r\n	<li><strong>Competitors</strong>\r\nSeringkali kita tidak memperhitungkan akan munculnya kompetitor, apalagi jika mereka yang datang dari perusahaan yang memiliki modal besar, mereka dapat melakukan Strategy Red Ocean dengan seenaknya memainkan harga untuk membuat para pemain lain mati. Untuk mengatasi hal itu kita selain menjual produk kita juga harus membangun brand dimana terdapat 3 aspek  brand yang perlu kita bangun:\r\n3.1   <strong>Brand Identity</strong> apa identitas brand yang Anda ingin bangun, untuk    itu perlu memiliki ciri khas, diferensiasi produk, yang kita tawarkan kita sehingga dapat menciptakan Brand Identity.\r\n3.2   <strong>Brand Integrity </strong>baru dapat terwujud apabila kita menepati dari  semua value yang kita tawarkan. Brand Integrity juga perlu dijaga dengan memberikan kualitas dan pelayanan yang konsisten.\r\n3.3    <strong>Brand Images </strong>terbentuk dari Brand Identity dan Brand Integrity  yang dijaga secara konsisten. Brand Images adalah apa yang adalah apa yang diasosiasikan dibenak pelanggan Anda terhadap brand Anda.</li>\r\n</ol>\r\n<strong>Needs</strong>\r\nMasalah kebutuhan, Anda menawarkan produk kepada orang yang tidak memiliki kebutuhan terhadap produk Anda atau sebaliknya Produk Anda tidak sesuai dengan kebutuhan para pelanggan Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\r\n\r\n<strong> </strong>\r\n\r\n<strong>\r\n<ol>\r\n	<li><span style=\"font-weight: normal;\"><strong>Salah Target</strong>, Anda membidik target market yang salah, ini diakibatkan karena Anda tidak melakukan riset pasar secara mendalam terhadap pasar. Ingat seringkali kita hanya mengira-ngira bahwa “ target A” bahwa mereka membutuhkan produk kita padahal tidak.</span></li>\r\n	<li>Kesadaran Kebutuhan, <span style=\"font-weight: normal;\">Mungkin mereka butuh tapi mereka tidak sadar, dalam hal ini Anda perlu mengedukasi para target Anda. Kurang kesadaran akan kebutuhan sering terjadi pada produk-produk kesehatan, untuk itu Anda dapat melakukan edukasi kepada para target Anda.</span></li>\r\n	<li><span style=\"font-weight: normal;\"> </span><span style=\"font-weight: normal;\"><strong>Perubahan Kebutuhan</strong>, Manusia mahluk yang dinamis begitu juga dengan kebutuhan selalu berubah setiap waktu, sebelum tahun 90an mobil digunakan untuk keluarga sehingga selalu berukuran besar, tetapi setelah era tahun 90an kebutuhan berubah orang membutuhkan mobil berukuran kecil untuk kehidupan dikota. Produsen mobil Jepang dapat melihat hal potensi ini maka mereka mengeluarkan city car yang berukuran kecil sehingga era tersebut Jepang menguasai pasar mobil. Begitu pula yang dialami oleh industri jam tangan, produsen jam tangan Swiss yang dulu mendominasi pasar jam tangan menganggap jam tangan harus mekanik, akhirnya munculah jam tangan Seiko dengan jam digitalnya yang akhirnya berhasil mengambil dominasi jam tangan Swiss.</span></li>\r\n	<li><span style=\"font-weight: normal;\"><strong>Perbedaan Presepsi</strong>, Apa yang menurut Anda penting bagi Anda tentu belum tentu penting juga bagi pelanggan Anda. Seringkali kita memboroskan biaya dengan memberikan fitur dan fasilitas lebih terhadap produk maupun pelayanan yang kita miliki, padahal hal tersebut bukan yang dicari oleh para pembeli atau pelanggan Anda.  Sebagai salah satu contohnya yang terjadi pada produsen mobil berlomba-lomba menciptakan teknologi tetapi malah ternyata karena terciptanya life style minum coffe maka banyak konsumen mobil yang berharap mereka memiliki tempat untuk meletakan minuman atau gelas Starbucks mereka. Ada satu cara yang brilliant untuk mengatasi hal tersebut yaitu dengan Co Creation Marketing. </span>Co Creation Marketin<span style=\"font-weight: normal;\">g adalah sebuah sebuah cara dengan melibatkan pembeli, pelanggan serta distributor dalam proses menciptaan produk Anda. Dengan demikian Anda akan mendapatkan insight yang tepat dan sesuai dengan kebutuhan para pelanggan Anda.</span></li>\r\n</ol>\r\n</strong>\r\n\r\nMasih terdapat 2 Aspect lagi mengapa mereka menolak Anda, ikuti terus artikel saya dan dapatkan artikel-artikel lainnya di blog saya <a href=\"http://www.futuremediatrix.com/blog\" target=\"_blank\">www.futuremediatrix.com/blog</a>\r\n\r\nfollow twitter: <a href=\"http://twitter.com/#!/futuremediatrix\">@futuremediatrix</a>','Mengapa mereka menolak Anda ? seri 1','','inherit','open','open','','252-revision-2','','','2011-09-11 15:58:58','2011-09-11 15:58:58','',252,'http://www.futuremediatrix.com/blog/?p=289',0,'revision','',0),(290,3,'2012-01-27 11:05:16','2012-01-27 11:05:16','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/09/MengapaMerekaMenolakAnda.jpg\"><img class=\"alignnone size-full wp-image-288\" title=\"MengapaMerekaMenolakAnda\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/09/MengapaMerekaMenolakAnda.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\n\nDidalam melakukan penjualan tentu seringkali kita mendapatkan penolakan, tetapi yang jarang kita lakukan adalah mencari tahu mengapa mereka menolak kita ? Untuk mengatasi penolakan tersebut maka tentunya kita harus mengetahui secara pasti apa penyebab menolakan tersebut.\n\nAda 5 Aspect yang harus Anda perhatikan yang menjadi sumber penyebab, mereka menolak penawaran Anda , yaitu:\n<ol>\n	<li>Price Aspect</li>\n	<li>Needs Aspect</li>\n	<li>Authority Aspect</li>\n	<li>Timing Aspect</li>\n	<li>Value Aspect</li>\n</ol>\n<strong>Price Aspect\n</strong>Anda menawarkan produk kepada orang yang tidak memiliki daya beli terhadap produk Anda, atau Anda menjual barang dengan harga yang lebih tinggi dengan produk lain yang sepadan dengan produk Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\n<ol>\n	<li><strong>Riset Pasar</strong>\nAnda belum melakukan riset pasar dengan benar terhadap target maket mana yang sesuai dengan produk Anda.  Anda perlu melakukan sebuahperencanaan kepada siapakah produk Anda akan jual, apakah target Anda memiliki daya beli terhadap produk Anda, kemudian untuk memastikannya lakukan sampling data dengan mengadakan questioner kepada beberapa orang yang menurut Anda adalah target market Anda, lakukan beberapa pertanyaan seperti ini:\n1.1  Bila kami menjual “produk A” ini kepada Anda berapa  “harga  A” yang pantas menurut Anda  ?\n1.2  Apakah bila kami menjual “produk A” dengan “harga A”  apakah Anda masih perlu berpikir panjang ?\n1.3  Berapa “harga A” yang menurut Anda, Anda tidak perlu lagi  berpikir panjang dalam memutuskan pembelian ?</li>\n	<li><strong>Cost\n</strong>Masalah kedua karena Anda kurang mempertimbangkan beberapa aspek kemungkinan yang membuat cost meningkat sehingga menyebabkan cost Anda diatas daya beli target market Anda, sehingga memaksa Anda untuk menjual produk diatas daya beli target market Anda.  Ada beberapa hal yang dapat mengakibatkan kenaikan cost yang perlu Anda perhatikan:\n2.1  <strong>Bahan Baku Produk</strong>, Anda wajib memperhatikan kemungkinan kenaikan bahan baku pembuatan produk Anda, jika Anda perusahaan jasa maka Anda harus perhatikan kenaikan gaji  karyawan.\n2.2  <strong>Biaya Distribusi</strong>, Anda wajib memperhatikan kenaikan BBM yang dapat mengakibatkan kenaikan biaya transportasi, karena ini pastinya akan meningkatkan biaya distribusi Anda.\n2.3  <strong>Kebijakan pemerintah</strong>, Anda wajib memperhatikan hal-hal ini, karena tidak hanya perubahan pajak tetapi banyak sekali kebijakan-kebijakan pemerintah yang dapat mempengaruhi meningkatknya cost misalnya kebijakan ketenaga kerjaan, hari libur, kebijakan pasar bebas, dan lain-lain.</li>\n	<li><strong>Competitors</strong>\nSeringkali kita tidak memperhitungkan akan munculnya kompetitor, apalagi jika mereka yang datang dari perusahaan yang memiliki modal besar, mereka dapat melakukan Strategy Red Ocean dengan seenaknya memainkan harga untuk membuat para pemain lain mati. Untuk mengatasi hal itu kita selain menjual produk kita juga harus membangun brand dimana terdapat 3 aspek  brand yang perlu kita bangun:\n3.1   <strong>Brand Identity</strong> apa identitas brand yang Anda ingin bangun, untuk    itu perlu memiliki ciri khas, diferensiasi produk, yang kita tawarkan kita sehingga dapat menciptakan Brand Identity.\n3.2   <strong>Brand Integrity </strong>baru dapat terwujud apabila kita menepati dari  semua value yang kita tawarkan. Brand Integrity juga perlu dijaga dengan memberikan kualitas dan pelayanan yang konsisten.\n3.3    <strong>Brand Images </strong>terbentuk dari Brand Identity dan Brand Integrity  yang dijaga secara konsisten. Brand Images adalah apa yang adalah apa yang diasosiasikan dibenak pelanggan Anda terhadap brand Anda.</li>\n</ol>\n<strong>Needs</strong>\nMasalah kebutuhan, Anda menawarkan produk kepada orang yang tidak memiliki kebutuhan terhadap produk Anda atau sebaliknya Produk Anda tidak sesuai dengan kebutuhan para pelanggan Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\n\n<strong> </strong>\n\n<strong> </strong>\n\n<strong> </strong>\n<ol>\n	<li><span style=\"font-weight: normal;\"><strong>Salah Target</strong>, Anda membidik target market yang salah, ini diakibatkan karena Anda tidak melakukan riset pasar secara mendalam terhadap pasar. Ingat seringkali kita hanya mengira-ngira bahwa “ target A” bahwa mereka membutuhkan produk kita padahal tidak.</span></li>\n	<li>Kesadaran Kebutuhan, <span style=\"font-weight: normal;\">Mungkin mereka butuh tapi mereka tidak sadar, dalam hal ini Anda perlu mengedukasi para target Anda. Kurang kesadaran akan kebutuhan sering terjadi pada produk-produk kesehatan, untuk itu Anda dapat melakukan edukasi kepada para target Anda.</span></li>\n	<li><span style=\"font-weight: normal;\"> </span><span style=\"font-weight: normal;\"><strong>Perubahan Kebutuhan</strong>, Manusia mahluk yang dinamis begitu juga dengan kebutuhan selalu berubah setiap waktu, sebelum tahun 90an mobil digunakan untuk keluarga sehingga selalu berukuran besar, tetapi setelah era tahun 90an kebutuhan berubah orang membutuhkan mobil berukuran kecil untuk kehidupan dikota. Produsen mobil Jepang dapat melihat hal potensi ini maka mereka mengeluarkan city car yang berukuran kecil sehingga era tersebut Jepang menguasai pasar mobil. Begitu pula yang dialami oleh industri jam tangan, produsen jam tangan Swiss yang dulu mendominasi pasar jam tangan menganggap jam tangan harus mekanik, akhirnya munculah jam tangan Seiko dengan jam digitalnya yang akhirnya berhasil mengambil dominasi jam tangan Swiss.</span></li>\n	<li><span style=\"font-weight: normal;\"><strong>Perbedaan Presepsi</strong>, Apa yang menurut Anda penting bagi Anda tentu belum tentu penting juga bagi pelanggan Anda. Seringkali kita memboroskan biaya dengan memberikan fitur dan fasilitas lebih terhadap produk maupun pelayanan yang kita miliki, padahal hal tersebut bukan yang dicari oleh para pembeli atau pelanggan Anda.  Sebagai salah satu contohnya yang terjadi pada produsen mobil berlomba-lomba menciptakan teknologi tetapi malah ternyata karena terciptanya life style minum coffe maka banyak konsumen mobil yang berharap mereka memiliki tempat untuk meletakan minuman atau gelas Starbucks mereka. Ada satu cara yang brilliant untuk mengatasi hal tersebut yaitu dengan Co Creation Marketing. </span>Co Creation Marketin<span style=\"font-weight: normal;\">g adalah sebuah sebuah cara dengan melibatkan pembeli, pelanggan serta distributor dalam proses menciptaan produk Anda. Dengan demikian Anda akan mendapatkan insight yang tepat dan sesuai dengan kebutuhan para pelanggan Anda.</span></li>\n</ol>\n<strong> </strong>\n\nMasih terdapat 2 Aspect lagi mengapa mereka menolak Anda, ikuti terus artikel saya dan dapatkan artikel-artikel lainnya di blog saya <a href=\"http://www.futuremediatrix.com/blog\" target=\"_blank\">www.futuremediatrix.com/blog</a>\n\nfollow twitter: <a href=\"http://twitter.com/#!/futuremediatrix\">@futuremediatrix</a>','Mengapa mereka menolak Anda ? seri 1','','inherit','open','open','','252-autosave','','','2012-01-27 11:05:16','2012-01-27 11:05:16','',252,'http://www.futuremediatrix.com/blog/?p=290',0,'revision','',0),(291,3,'2012-01-27 11:07:47','2012-01-27 11:07:47','Melanjuti bahasan artikel saya yang kemarin mengapa mereka menolak Anda, dimana kita telah membahas aspek price dan aspek manfaat, maka saya akan melanjuti 3 aspek lainnya: yaitu Authority, Timing dan Value.\n\n<strong>Authority\n</strong>\nSeringkali kita melakukan pemasaran yang sia-sia karena kita menawarkan produk kepada orang yang tidak memiliki wewenang dalam memutuskan pembelian. Untuk itu kita wajib untuk melakukan mapping sebelum kita melakukan pemasaran. Dalam sebuah perusahaan umumnya terdapat beberapa bagian yaitu:\n<ol>\n	<li>Decision Maker: Pengambil keputusan dia adalah orang teratas dalam mengambil keputusan, yang terpenting bagi decision maker adalah keuntungan atau manfaat yang dapat ditawarkan oleh Anda, tapi untuk bisa sampai kesana kita terkadang perlu untuk menghadapi beberapa lapis bagian lain.</li>\n	<li>Influencer:  Influencer adalah orang yang mempengaruhi pengambil keputusan, terkadang posisi Influencer memiliki pengaruh sangat besar. Influencer biasanya adalah orang-orang yang dipercaya oleh Decision Maker, bisa internal perusahaan mereka atau bahkan teman dari Decision Maker.</li>\n	<li>User: User adalah orang yang menggunakan produk yang dibeli, hal yang terpenting bagi user kemudahan dalam memakai produk Anda.</li>\n	<li>Integrator:  Integrator adalah orang yang menghubungkan antara satu dengan yang lain.</li>\n	<li>Gatekeeper: Gatekeeper adalah posisi orang pertama yang kita harus lewati diawal kita masuk ke perusahaan tersebut.</li>\n	<li>Pro: Pro adalah orang yang pro terhadap kita, biasa orang yang kita kenal didalam perusahaan tersebut.</li>\n	<li>Contra: Contra adalah orang yang contra terhadap kita, biasanya orang yang memiliki kenalan competitor kita.</li>\n</ol>\nDengan mengetahui peta dengan jelas maka Anda dapat menyusun strategi yang tepat, bagaimana harus menghadapi dari masing-masing lini, jalan mana yang perlu dilewati mana yang tidak perlu dilewati.\n\n<strong>Timing</strong>\n\nSeringkali kita gagal dalam menawarkan sesuatu sebenarnya bukan karena orang tersebut tidak membutuhkan produk kita melainkan karena kita menawarkan pada waktu yang kurang tepat. Seringkali kita tidak memperhatikan hal tersebut. Sebagai seorang pemasar Anda wajib mengetahui kapan waktu yang tepat untuk menawarkan sebuah produk. Sebuah solusi yang baik adalah kita menggunakan program Email, dimana kita dapat mengatur sendiri kapan waktu, email penawaran tersebut kita kirim.\n\n<strong>Value</strong>\n\nSeringkali kita mengukur segala sesuatu dengan tolak ukur kita padahal setiap orang memiliki value yang berbeda. Buat seseorang yang memiliki level pendapatan tinggi kadang harga bukan merupakan suatu yang penting melainkan pelayanan, sedang untuk orang yang memiliki pendapatan kecil maka harga menjadi sangat penting. Bahkan kini value telah berkembang bukan lagi sekedar harga dan pelayanan, tetapi muncul beberapa value baru seperti apakah produk kita ramah lingkungan, dan berbagai nilai social lain misalnya apakah brand yang mereka beli berasal dari perusahaan yang social.  Dengan berkembangnya begitu banyak nilai/value maka untuk itu kita harus mengetahui apa value target kita. Cara mengetahu value seseorang maka kita bertanya apa yang penting untuk mereka.\n\nIkuti terus artikel saya dan dapatkan artikel-artikel lainnya di blog saya <a href=\"http://www.futuremediatrix.com/blog\" target=\"_blank\">www.futuremediatrix.com/blog</a>\n\nfollow twitter: <a href=\"http://twitter.com/#!/futuremediatrix\">@futuremediatrix</a>','Mengapa Mereka Menolak Anda ? Seri 2','','inherit','open','open','','254-autosave','','','2012-01-27 11:07:47','2012-01-27 11:07:47','',254,'http://www.futuremediatrix.com/blog/?p=291',0,'revision','',0),(292,3,'2012-01-27 11:40:39','2012-01-27 11:40:39','','seminar4','','inherit','open','open','','seminar4','','','2012-01-27 11:40:39','2012-01-27 11:40:39','',256,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/seminar4.jpg',0,'attachment','image/jpeg',0),(293,3,'2011-12-04 03:04:22','2011-12-04 03:04:22','Kini  dunia digital marketing mengalami sebuah perubahan yang besar. Selain besar, perubahannya pun terjadi sangat cepat. Ketika kita sukses menjalankan sebuah strategi baru, maka pada saat bersamaan sudah muncul strategi lain yang lebih baru lagi. Saat kita sudah menggunakan sebuah perangkat baru, maka perangkat lain yang lebih baru juga sedang diciptakan. Kita akan tertinggal terus, jika kita mengabaikan perubahan tersebut.\r\n\r\nSalah satu faktor yang mempercepat perubahan itu adalah perkembangan perangkat mobile, sejenis smartphone. Perusahaan Apple yang telah menjadi penggunjang dunia dalam mengembangkan perangkat-perangkat tersebut. Seluruh perangkat mobile yang diciptakan Apple memungkinkan seseorang untuk hal tersebut. Mulai dari iPhone, iPod, sampai iPad. Gebrakan Apple ini ternyata diikuti oleh semua perusahaan dan menjadi wabah dimana-mana. Boleh dibilang bahwa Apple menjadi salah satu tulang punggung gebrakan Digital Marketing 3.0.\r\n\r\nDengan perangkat yang semakin canggih, para pemasar bisa leluasa memilih perangkat mana yang cocok dengan strateginya. Selain perangkatny, faktor utama dalam merencanakan sebuah digital marketing yaitu persiapan kontent. Kita harus menyiapkan konten pemasaran yang sesuai dengan target pasar. Dengan adanya mobile application yang disingkat apps, setiap pemasaran tidak lagi harus pusing tujuh keliling, karena apps menjadi konten itu sendiri.\r\n\r\nSebagai contoh situs web sebuah produk diet memiliki konten berupa tip dan trik untuk diet. Dengan apps, tak perlu lagi situr web itu menjelaskan produknya dengan panjang lebar dalam bentuk tulisan atau gambar. Cukup dengan apps, konsumen bisa terbantu dalam program diet. Atau perusahaan investasi yang dalam situs webnya memajang banyak sekali illustrasi. Dengan apps, hal tersebut tidak perlu lagi. Apps bisa menjadi jalan keluar untuk membantu pelanggannya merencanakan program diet ataupun investasi. Apps merupakan sebuah inovasi, karena apps menyediakan banyak hal. Ibarat kegitan menghitung, maka apps adalah kalkulatornya.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/thomas.jpg\"><img class=\"alignnone size-full wp-image-260\" title=\"thomas\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/thomas.jpg\" alt=\"\" width=\"576\" height=\"449\" /></a>\r\n\r\nIngin tahu dan mempelajari banyak hal dan strategi yang dapat dilakukan oleh Apps, dapatkan segera buku \"Apps the spirit of Digital Marketing 3.0\" karangan <a href=\"http://www.facebook.com/ThomasFutureMediatrix\" target=\"_blank\">Thomas Joseph</a> di toko buku Gramedia terdekat ditempat Anda. Disana Anda akan mendapatkan banyak sekali insight tentang strategi dan contoh pengapplikasian Apps bagi bisnis Anda. Dan jika Anda tertarik untuk menggaplikasikannya didalam pemasaran bisnis Anda, silahkan kunjungi situs <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>, perusahaan Digital Marketer 3.0 yang siap membantu Anda.','Apps the spirit of Digital Marketing 3.0','Apps the spirit of Digital Marketing 3.0','inherit','open','open','','256-revision-4','','','2011-12-04 03:04:22','2011-12-04 03:04:22','',256,'http://www.futuremediatrix.com/blog/?p=293',0,'revision','',0),(294,3,'2012-01-27 11:42:44','2012-01-27 11:42:44','Kini  dunia digital marketing mengalami sebuah perubahan yang besar. Selain besar, perubahannya pun terjadi sangat cepat. Ketika kita sukses menjalankan sebuah strategi baru, maka pada saat bersamaan sudah muncul strategi lain yang lebih baru lagi. Saat kita sudah menggunakan sebuah perangkat baru, maka perangkat lain yang lebih baru juga sedang diciptakan. Kita akan tertinggal terus, jika kita mengabaikan perubahan tersebut.\n\nSalah satu faktor yang mempercepat perubahan itu adalah perkembangan perangkat mobile, sejenis smartphone. Perusahaan Apple yang telah menjadi penggunjang dunia dalam mengembangkan perangkat-perangkat tersebut. Seluruh perangkat mobile yang diciptakan Apple memungkinkan seseorang untuk hal tersebut. Mulai dari iPhone, iPod, sampai iPad. Gebrakan Apple ini ternyata diikuti oleh semua perusahaan dan menjadi wabah dimana-mana. Boleh dibilang bahwa Apple menjadi salah satu tulang punggung gebrakan Digital Marketing 3.0.\n\nDengan perangkat yang semakin canggih, para pemasar bisa leluasa memilih perangkat mana yang cocok dengan strateginya. Selain perangkatny, faktor utama dalam merencanakan sebuah digital marketing yaitu persiapan kontent. Kita harus menyiapkan konten pemasaran yang sesuai dengan target pasar. Dengan adanya mobile application yang disingkat apps, setiap pemasaran tidak lagi harus pusing tujuh keliling, karena apps menjadi konten itu sendiri.\n\nSebagai contoh situs web sebuah produk diet memiliki konten berupa tip dan trik untuk diet. Dengan apps, tak perlu lagi situr web itu menjelaskan produknya dengan panjang lebar dalam bentuk tulisan atau gambar. Cukup dengan apps, konsumen bisa terbantu dalam program diet. Atau perusahaan investasi yang dalam situs webnya memajang banyak sekali illustrasi. Dengan apps, hal tersebut tidak perlu lagi. Apps bisa menjadi jalan keluar untuk membantu pelanggannya merencanakan program diet ataupun investasi. Apps merupakan sebuah inovasi, karena apps menyediakan banyak hal. Ibarat kegitan menghitung, maka apps adalah kalkulatornya.\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/thomas.jpg\"><img class=\"alignnone size-full wp-image-260\" title=\"thomas\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/thomas.jpg\" alt=\"\" width=\"576\" height=\"449\" /></a>\n\nIngin tahu dan mempelajari banyak hal dan strategi yang dapat dilakukan oleh Apps, dapatkan segera buku \"Apps the spirit of Digital Marketing 3.0\" karangan <a href=\"http://www.facebook.com/ThomasFutureMediatrix\" target=\"_blank\">Thomas Joseph</a> di toko buku Gramedia terdekat ditempat Anda. Disana Anda akan mendapatkan banyak sekali insight tentang strategi dan contoh pengapplikasian Apps bagi bisnis Anda. Dan jika Anda tertarik untuk menggaplikasikannya didalam pemasaran bisnis Anda, silahkan kunjungi situs <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>, perusahaan Digital Marketer 3.0 yang siap membantu Anda.\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/seminar4.jpg\"><img class=\"alignnone size-full wp-image-292\" title=\"seminar4\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2011/12/seminar4.jpg\" alt=\"\" width=\"600\" height=\"840\" /></a>','Apps the spirit of Digital Marketing 3.0','Apps the spirit of Digital Marketing 3.0','inherit','open','open','','256-autosave','','','2012-01-27 11:42:44','2012-01-27 11:42:44','',256,'http://www.futuremediatrix.com/blog/?p=294',0,'revision','',0),(295,3,'2012-01-27 17:17:35','2012-01-27 17:17:35','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/seminar4.jpg\"><img class=\"alignnone size-full wp-image-296\" title=\"seminar4\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/seminar4.jpg\" alt=\"\" width=\"600\" height=\"840\" />\r\n</a>\r\n\r\nSebagai entrepreneur dan marketeers seringkali kita mendapatkan penolakan hal tersebut karena kita kurang mengetahui apa yang calon pembeli kita inginkan, dengan kemajuan teknologi digital memungkinkan kita menciptakan sebuah alat pemasaran yang canggih dimana kita dapat menciptakan sebuah alat pemasaran yang memberikan nilai tambah kepada calon pembeli dengan demikian kita menciptakan sebuah pemasaran tanpa penolakan.\r\n\r\nIngin tahu lebih jauh bagaimana teknologi digital yang kini dikenal dengan istilah \"APPS\" bekerja untuk Anda ?\r\n\r\nDaftar sekarang seminar\r\n\"Apps the Spirit Digital Marketing 3.0\"\r\n\r\nSabtu, 25 February 2012\r\nPukul: 10:00 - 14 :00WIB\r\nLokasi:\r\nEs Teler 77 Jl. Adityawarman no. 61\r\nJakarta Selatan\r\n\r\nFor Registration Email to:\r\nworkshop@futuremediatrix.com\r\n(Nama, Pekerjaan, Email, Handphone)\r\n\r\nBrosur Seminar\r\n\r\ninvestasi: Rp. 300.000.-\r\nEarly Bird: Rp. 250.000 (Sebelum 14 February 2012)\r\nUntuk Pendaftaran 2 Orang Langsung: Rp. 400.000,-\r\n\r\nCall Center:\r\nBonita: 0857724053043\r\n\r\n<em>Seminar ini cocok untuk:</em>\r\nBusinessman, Entrepreneur, Marketeers, Marketing Manager, Sales Manager, Digital Marketing Manager,  Brand Manager, IT Manager, Professional, Mahasiswa dan semua orang yang ingin menambah wawasannya di Dunia Digital Marketing.','Seminar \"Apps the Spirit Of Digital Marketing 3.0\"','','publish','open','open','','seminar-apps-the-spirit-of-digital-marketing-3-0','','','2012-01-27 17:17:35','2012-01-27 17:17:35','',0,'http://www.futuremediatrix.com/blog/?p=295',0,'post','',0),(296,3,'2012-01-27 17:13:39','2012-01-27 17:13:39','','seminar4','','inherit','open','open','','seminar4-2','','','2012-01-27 17:13:39','2012-01-27 17:13:39','',295,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/seminar4.jpg',0,'attachment','image/jpeg',0),(297,3,'2012-01-27 17:16:51','2012-01-27 17:16:51','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/seminar4.jpg\"><img class=\"alignnone size-full wp-image-296\" title=\"seminar4\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/01/seminar4.jpg\" alt=\"\" width=\"600\" height=\"840\" />\n</a>\n\nSebagai entrepreneur dan marketeers seringkali kita mendapatkan penolakan hal tersebut karena kita kurang mengetahui apa yang calon pembeli kita inginkan, dengan kemajuan teknologi digital memungkinkan kita menciptakan sebuah alat pemasaran yang canggih dimana kita dapat menciptakan sebuah alat pemasaran yang memberikan nilai tambah kepada calon pembeli dengan demikian kita menciptakan sebuah pemasaran tanpa penolakan.\n\nIngin tahu lebih jauh bagaimana teknologi digital yang kini dikenal dengan istilah \"APPS\" bekerja untuk Anda ?\n\nDaftar sekarang seminar\n\"Apps the Spirit Digital Marketing 3.0\"\n\nSabtu, 25 February 2012\nPukul: 10:00 - 14 :00WIB\nLokasi:\nEs Teler 77 Jl. Adityawarman no. 61\nJakarta Selatan\n\nFor Registration Email to:\nworkshop@futuremediatrix.com\n(Nama, Pekerjaan, Email, Handphone)\n\nBrosur Seminar\n\ninvestasi: Rp. 300.000.-\nEarly Bird: Rp. 250.000 (Sebelum 14 February 2012)\nUntuk Pendaftaran 2 Orang Langsung: Rp. 400.000,-\n\nCall Center:\nBonita: 0857724053043\n\nSeminar ini cocok untuk:\nBusinessman, Entrepreneur, Marketeers, Marketing Manager, Sales Manager, Digital Marketing Manager,  Brand Manager, IT Manager, Professional, dan semua orang yang ingin menambah wawasannya di Dunia Digital Marketi','Seminar \"Apps the Spirit Of Digital Marketing 3.0\"','','inherit','open','open','','295-revision','','','2012-01-27 17:16:51','2012-01-27 17:16:51','',295,'http://www.futuremediatrix.com/blog/?p=297',0,'revision','',0),(298,3,'2012-02-01 01:48:02','2012-02-01 01:48:02','','MengapaMerekaMenolakAnda2','','inherit','open','open','','mengapamerekamenolakanda2','','','2012-02-01 01:48:02','2012-02-01 01:48:02','',254,'http://www.futuremediatrix.com/blog/wp-content/uploads/2011/09/MengapaMerekaMenolakAnda2.jpg',0,'attachment','image/jpeg',0),(299,3,'2011-09-12 16:00:42','2011-09-12 16:00:42','Melanjuti bahasan artikel saya yang kemarin mengapa mereka menolak Anda, dimana kita telah membahas aspek price dan aspek manfaat, maka saya akan melanjuti 3 aspek lainnya: yaitu Authority, Timing dan Value.\r\n\r\n<strong>Authority\r\n</strong>\r\nSeringkali kita melakukan pemasaran yang sia-sia karena kita menawarkan produk kepada orang yang tidak memiliki wewenang dalam memutuskan pembelian. Untuk itu kita wajib untuk melakukan mapping sebelum kita melakukan pemasaran. Dalam sebuah perusahaan umumnya terdapat beberapa bagian yaitu:\r\n<ol>\r\n	<li>Decision Maker: Pengambil keputusan dia adalah orang teratas dalam mengambil keputusan, yang terpenting bagi decision maker adalah keuntungan atau manfaat yang dapat ditawarkan oleh Anda, tapi untuk bisa sampai kesana kita terkadang perlu untuk menghadapi beberapa lapis bagian lain.</li>\r\n	<li>Influencer:  Influencer adalah orang yang mempengaruhi pengambil keputusan, terkadang posisi Influencer memiliki pengaruh sangat besar. Influencer biasanya adalah orang-orang yang dipercaya oleh Decision Maker, bisa internal perusahaan mereka atau bahkan teman dari Decision Maker.</li>\r\n	<li>User: User adalah orang yang menggunakan produk yang dibeli, hal yang terpenting bagi user kemudahan dalam memakai produk Anda.</li>\r\n	<li>Integrator:  Integrator adalah orang yang menghubungkan antara satu dengan yang lain.</li>\r\n	<li>Gatekeeper: Gatekeeper adalah posisi orang pertama yang kita harus lewati diawal kita masuk ke perusahaan tersebut.</li>\r\n	<li>Pro: Pro adalah orang yang pro terhadap kita, biasa orang yang kita kenal didalam perusahaan tersebut.</li>\r\n	<li>Contra: Contra adalah orang yang contra terhadap kita, biasanya orang yang memiliki kenalan competitor kita.</li>\r\n</ol>\r\nDengan mengetahui peta dengan jelas maka Anda dapat menyusun strategi yang tepat, bagaimana harus menghadapi dari masing-masing lini, jalan mana yang perlu dilewati mana yang tidak perlu dilewati.\r\n\r\n<strong>Timing</strong>\r\n\r\nSeringkali kita gagal dalam menawarkan sesuatu sebenarnya bukan karena orang tersebut tidak membutuhkan produk kita melainkan karena kita menawarkan pada waktu yang kurang tepat. Seringkali kita tidak memperhatikan hal tersebut. Sebagai seorang pemasar Anda wajib mengetahui kapan waktu yang tepat untuk menawarkan sebuah produk. Sebuah solusi yang baik adalah kita menggunakan program Email, dimana kita dapat mengatur sendiri kapan waktu, email penawaran tersebut kita kirim.\r\n\r\n<strong>Value</strong>\r\n\r\nSeringkali kita mengukur segala sesuatu dengan tolak ukur kita padahal setiap orang memiliki value yang berbeda. Buat seseorang yang memiliki level pendapatan tinggi kadang harga bukan merupakan suatu yang penting melainkan pelayanan, sedang untuk orang yang memiliki pendapatan kecil maka harga menjadi sangat penting. Bahkan kini value telah berkembang bukan lagi sekedar harga dan pelayanan, tetapi muncul beberapa value baru seperti apakah produk kita ramah lingkungan, dan berbagai nilai social lain misalnya apakah brand yang mereka beli berasal dari perusahaan yang social.  Dengan berkembangnya begitu banyak nilai/value maka untuk itu kita harus mengetahui apa value target kita. Cara mengetahu value seseorang maka kita bertanya apa yang penting untuk mereka.\r\n\r\nIkuti terus artikel saya dan dapatkan artikel-artikel lainnya di blog saya <a href=\"http://www.futuremediatrix.com/blog\" target=\"_blank\">www.futuremediatrix.com/blog</a>\r\n\r\nfollow twitter: <a href=\"http://twitter.com/#!/futuremediatrix\">@futuremediatrix</a>','Mengapa Mereka Menolak Anda ? Seri 2','','inherit','open','open','','254-revision-2','','','2011-09-12 16:00:42','2011-09-12 16:00:42','',254,'http://www.futuremediatrix.com/blog/?p=299',0,'revision','',0),(308,4,'2012-03-01 07:34:05','2012-03-01 07:34:05','Sebagai wirausaha tentunya kita mengharapkan agar perusahaan kita banyak dikenal orang, sehingga semakin besar peluang ke untungan yang kita dapat. Selama ini kita mengenal berbagai macam cara untuk menyampaikan informasi, mulai dari brosur, profil perusahaan, sitis web, dan lain lain. Tetapi yang menjadi masalah kemungkinan konsumen yang mau menerima atau membaca sangatlah kecil. Sering kali ketika kita membagikan brosur orang hanya mengambilnya,selanjutnya? Bisa di buang langsung atau diletakan di sembarang tempat sehingga hilanglah kesempatan kita dalam menyampaikan informasi tentang perusahaan.\r\n<img src=\"http://pujamandela.files.wordpress.com/2011/08/ipad.jpg\" alt=\"\" width=\"550\" height=\"367\" />\r\n\r\nKini dengan kemajuan teknologi yang semakin maju kita dapat membuat brosur ataupun profil perusahaan kita dengan menggunakan I-Pad atau Tablet Pc. Berkat keluarnya I-Pad yang digilai semua kalangan, hampir seluruh produsen komputer atau laptop mempruduksi tablet pc. Dengan majunya teknologi dan banyaknya Tablet PC sebagai sarana, kita dapat membuat profil perusahaan kita dengan menggunakan <em>Application </em>(contoh iPad melalui iPad <em>Application</em>)<em> . </em>Setelah mereka mengunduh profil perusahaan kita, mereka dapat dengan sangat mudahdan nyaman dapat membacanya. Bahkan dengan aplikasi tersebut kita dapat melakuan ikatan lebih dalam dengan pembaca, dengan memberikan fitur-fitur simulasi yang dapat menciptakan ketertarikan mereka terhadap produk kita. Bahkan bisa sampai berujung dengan keinginan mereka terhadap produk kita.\r\n\r\nCara ini telah banyak di manfaatkan oleh perusahaan perusahaan besar seperti Astra, Gramedia, Toyota, Honda, dan berbagai perusahaan lain. Tapi semua itu tergantung pada Anda, apakah Anda benar-benar ingin maju dengan memanfaatkan teknnologi tersebut? atau anda sudah puas dengan cara pemasaran tradisional yang menggunakan brosur ataupun profil perusahaan biasa?\r\n\r\nbaca juga:\r\n\r\n<a title=\"CSR Aman tanpa Mengurangi  Profit Perusahaan\" href=\"http://digitalmarketing3point0.wordpress.com/2012/01/18/csr-salah-satu-trik-jitu-digital-marketing-3-0/\">CSR Aman tanpa Mengurangi Profit Perusahaan</a>','Memanfaatkan I-Pad atau Tablet PC Sebagai Sarana Promosi','','publish','open','open','','memanfaatkan-i-pad-atau-tablet-pc-sebagai-sarana-promosi','','','2012-03-01 08:39:29','2012-03-01 08:39:29','',0,'http://www.futuremediatrix.com/blog/?p=308',0,'post','',0),(307,3,'2011-01-10 15:29:11','2011-01-10 15:29:11','Sejak tahun 2000 Internet telah menjadi media utama dalam melakukan  pemasaran dan promosi, dan trend ini akan terus berlanjut bahkan di  tahun 2014 diperkirakan dunia pemasaran online akan didominasi oleh web  mobile.\r\n\r\nPersaingan pasar di dunia Online kini begitu besar, saya sebagai web  konsultan menyimpulkan bahwa sebenarnya ada 4 Pilar Kunci Sukses dalam  pemasaran Online, yaitu:<!--more-->\r\n\r\n<strong>Product</strong>\r\nSehebat apapun Anda sebagai online marketer bila Anda mempunyai produk  yang buruk maka Anda tidak akan berhasil malahan akan menjadi boomerang  bagi nama baik Anda sendiri. Dari sisi Produk kita harus memperhatikan 4  hal, yaitu:\r\n<ol>\r\n	<li><strong>Quality</strong>, kita harus memiliki barang yang  berkualitas baik tentunya Anda harus berani memberikan garansi terhadap  barang tersebut, bila Anda berani memberikan Garansi maka orang akan  lebih percaya untuk membeli produk Anda.</li>\r\n	<li><strong>USP(Unique Selling Product)</strong>, produk yang Anda  jual harus memiliki keunikan, kelebihan atau added value dibanding  produk yang lain, sehingga Anda dapat memberikan alasan mengapa orang  harus membeli produk Anda.</li>\r\n	<li><strong>Reasonable Price</strong>, Produk yang Anda jual harus  mempunya harga yang masuk akal, artinya harga yang Anda jual sesuai  dengan nilai yang terkandung dari barang tersebut, tidak melulu harus  murah melainkan sesuai, bahkan untuk barang yang memiliki target market  kelas atas jika Anda menjual terlalu murah malahan mereka curiga.</li>\r\n	<li><strong>Availability of Goods</strong>, Anda harus memiliki  ketersediaan barang yang memadai sehingga bila ada pemesan mereka tidak  harus menunggu terlalu lama untuk mendapatkan produk tersebut, menurut  survey umumnya paling lama seseorang sabar menunggu pesanan barang yang  dipesan lewat online adalah dalam 1 minggu.</li>\r\n</ol>\r\n<strong>Service</strong>\r\nSebaik apapun barang Anda dan sebaik apapun promosi Anda jika Anda tidak  dapat memberikan pelayanan yang baik maka hanya dalam waktu singkat  usaha Anda akan mati, 4 hal utama yang harus diperhatikan dalam  pelayanan yaitu:\r\n<ol>\r\n	<li><strong>Quick Response</strong>, Anda harus melayani calon pelanggan  Anda dengan cepat, tentu sangat memakan biaya jika Anda harus melayani  calon pembeli Anda satu persatu lewat telepon untuk itu di website Anda  diperlukan fasilitas chatting online dan contact form bagi mereka yang  ingin mengetahui lebih lanjut atau berniat mau membeli produk Anda.</li>\r\n	<li><strong>Delivery Service</strong>, Anda harus menggunakan  layanan pengiriman yang terbaik dan terpercaya bagi para pembeli Anda,  jangan sampai barang yang Anda kirim rusak apalagi hilang didalam  perjalanan. Sekali Anda mengecewakan calon pembeli Anda, maka dengan  sangat mudah mereka akan menyebarkannya lewat berbagai media online  sehingga membuat nama Anda jatuh.</li>\r\n	<li><strong>Payment System</strong>, Anda harus memberikan kemudahan  bagi calon pembeli Anda dalam melakukan pembayaran, tentunya Anda dapat  menggunakan berbagai fasilitas pembayaran yang ada seperti Pay Pal, dan  lain-lain.</li>\r\n	<li><strong>After Sales Service</strong>, Anda memberikan layanan  purna jual yang baik kepada para pelanggan Anda. Tentunya jika produk  yang mereka beli rusak, sudah seharusnya Anda mau untuk memperbaiki  ataupun mengganti produk tersebut. Sehingga mereka puas terhadap  pelayanan Anda, dan bagi mereka yang puas tentunya Anda dapat meminta  testimoni agar Anda dapat memasangnya diwebsite Anda, dengan adanya  testimony akan meningkatkan kepercayaan bagi calon pembeli Anda.</li>\r\n</ol>\r\n<strong>Promotion Strategy </strong>\r\nAnda harus menggunakan Strategy pemasaran yang tepat dalam memasarkan  produk Anda, didalam pemasaran online ada 5 Strategy yang paling baik  untuk dilakukan yaitu:\r\n<ol>\r\n	<li><strong>Web 2.0</strong>, Sebuah website dapat menjual sesuatu jika  memiliki pengunjung yang tinggi kita tahu bahwa sebuah website jika  ingin memiliki traffic tinggi harus menggunakan sistem web 2.0 dimana  disediakan fasilitas agar para pengunjung dapat melakukan interaksi  didalam website kita.</li>\r\n	<li><strong>Search Engine Optimization</strong>, Jika seseorang  ingin mencari atau bahkan membeli sesuatu maka mereka akan mencarinya di  mesin pencarian seperti Google, Yahoo, ataupun MSN, untuk itu kita  harus mengoptimalkan website kita agar alamat website kita dapat  menempati peringkat yang baik didalam mesin pencarian.</li>\r\n	<li><strong>Social Media Optimization</strong>, Anda dapat  memanfaatkan Social Media yang ada di dunia online seperti: facebook,  twitter, youtube untuk membangun sebuah komunitas yang bertemakan produk  brand Anda. Dengan demikian akan membuat produk Anda dikenal di  masyarakat online.</li>\r\n	<li><strong>Affiliate Program</strong>, Anda dapat memberikan sebuah  hak bagi para pelanggan Anda untuk turut menjual produk kita dan mereka  mendapatkan sebuah kode link dimana jika ada pembelian yang terjadi  berasal dari link tersebut maka secara otomatis kita akan memberikan  komisi kepada mereka tergantung kesepakatan kita dengan mereka.</li>\r\n	<li><strong>PPC Campaign</strong>, PPC singkatan dari Pay Per Click  artinya iklan yang dihitung biayanya perklik. Anda dapat menentukan  budget maksimal untuk bulanan PPC Campaign Anda.</li>\r\n</ol>\r\n<strong>Maintaining Relationships </strong>\r\nAnda harus dapat menjaga hubungan baik dengan pelanggan Anda, sehingga  mereka akan membeli kembali kepada Anda, Ada 4 cara untuk menjaga  hubungan baik dengan mereka:\r\n<ol>\r\n	<li><strong>Member System</strong>, Bagi mereka yang telah membeli  produk Anda maka Anda dapat memberikan mereka fasilitas sebagai member,  Anda dapat memberikan sebuah kartu member sebagai penghargaan bagi  mereka dan sebuah Account Member dimana mereka dapat mengakses halaman  khusus didalam website Anda. Dimana kita memperlakukan mereka secara  special dengan memberikan diskon khusus pada hari-hari special bagi  mereka, misalnya: ulang tahun mereka, ulang tahun pernikahan, dan  lain-lain.</li>\r\n	<li><strong>Email Marketing/ Newsletter</strong>, Anda dapat  memaintain pelanggan Anda dengan mengirimkan email secara berkala yang  isinya mengenai sesuatu hal yang berguna misalnya pengetahuan tentang  produk Anda ataupun informasi tips &amp; trik yang berhubungan dengan  produk Anda.</li>\r\n	<li><strong>Special Promo</strong>, Anda harus mengadakan special  promo dan sangat baik jika Anda memanfaatkan momen yang sedang  berlangsung misalnya: lebaran, natal, tahun baru , hari kasih sayang  (valentine), hallowen dan lain-lain.</li>\r\n	<li><strong>Reward Point</strong>, Anda dapat memberikan point bagi  setiap pembelian yang dilakukan pelanggan Anda, dimana jika mereka  mendapat point dalam jumlah tertentu mereka dapat tukarkan dengan  hadiah.</li>\r\n</ol>\r\nJika ingin dapatkan lebih banyak tips silahkan kunjungi website <a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','4 Pilar Kunci Sukses Pemasaran Online ','','inherit','open','open','','69-revision-4','','','2011-01-10 15:29:11','2011-01-10 15:29:11','',69,'http://www.futuremediatrix.com/blog/?p=307',0,'revision','',0),(309,4,'2012-03-01 07:31:59','2012-03-01 07:31:59','Sebagai wirausaha tentunya kita mengharapkan agar perusahaan kita banyak dikenal orang, sehingga semakin besar peluang ke untungan yang kita dapat. Selama ini kita mengenal berbagai macam cara untuk menyampaikan informasi, mulai dari brosur, profil perusahaan, sitis web, dan lain lain. Tetapi yang menjadi masalah kemungkinan konsumen yang mau menerima atau membaca sangatlah kecil. Sering kali ketika kita membagikan brosur orang hanya mengambilnya,selanjutnya? Bisa di buang langsung atau diletakan di sembarang tempat sehingga hilanglah kesempatan kita dalam menyampaikan informasi tentang perusahaan.\n<img src=\"http://pujamandela.files.wordpress.com/2011/08/ipad.jpg\" alt=\"\" width=\"550\" height=\"367\" />\n\nKini dengan kemajuan teknologi yang semakin maju kita dapat membuat brosur ataupun profil perusahaan kita dengan menggunakan I-Pad atau Tablet Pc. Berkat keluarnya I-Pad yang digilai semua kalangan, hampir seluruh produsen komputer atau laptop mempruduksi tablet pc. Dengan majunya teknologi dan banyaknya Tablet PC sebagai sarana, kita dapat membuat profil perusahaan kita dengan menggunakan <em>Application </em>(contoh iPad melalui iPad <em>Application</em>)<em> . </em>Setelah mereka mengunduh profil perusahaan kita, mereka dapat dengan sangat mudahdan nyaman dapat membacanya. Bahkan dengan aplikasi tersebut kita dapat melakuan ikatan lebih dalam dengan pembaca, dengan memberikan fitur-fitur simulasi yang dapat menciptakan ketertarikan mereka terhadap produk kita. Bahkan bisa sampai berujung dengan keinginan mereka terhadap produk kita.\n\nCara ini telah banyak di manfaatkan oleh perusahaan perusahaan besar seperti Astra, Gramedia, Toyota, Honda, dan berbagai perusahaan lain. Tapi semua itu tergantung pada Anda, apakah Anda benar-benar ingin maju dengan memanfaatkan teknnologi tersebut? atau anda sudah puas dengan cara pemasaran tradisional yang menggunakan brosur ataupun profil perusahaan biasa?\n\nbaca juga:\n\n<a title=\"CSR Aman tanpa Mengurangi  Profit Perusahaan\" href=\"http://digitalmarketing3point0.wordpress.com/2012/01/18/csr-salah-satu-trik-jitu-digital-marketing-3-0/\">CSR Aman tanpa Mengurangi Profit Perusahaan</a>','Memanfaatkan I-Pad atau Tablet PC Sebagai Sarana Promosi','','inherit','open','open','','308-revision','','','2012-03-01 07:31:59','2012-03-01 07:31:59','',308,'http://www.futuremediatrix.com/blog/?p=309',0,'revision','',0),(310,4,'2012-03-01 07:35:24','2012-03-01 07:35:24','Sebagai wirausaha tentunya kita mengharapkan agar perusahaan kita banyak dikenal orang, sehingga semakin besar peluang ke untungan yang kita dapat. Selama ini kita mengenal berbagai macam cara untuk menyampaikan informasi, mulai dari brosur, profil perusahaan, sitis web, dan lain lain. Tetapi yang menjadi masalah kemungkinan konsumen yang mau menerima atau membaca sangatlah kecil. Sering kali ketika kita membagikan brosur orang hanya mengambilnya,selanjutnya? Bisa di buang langsung atau diletakan di sembarang tempat sehingga hilanglah kesempatan kita dalam menyampaikan informasi tentang perusahaan.\n<img src=\"http://pujamandela.files.wordpress.com/2011/08/ipad.jpg\" alt=\"\" width=\"550\" height=\"367\" />\n\nKini dengan kemajuan teknologi yang semakin maju kita dapat membuat brosur ataupun profil perusahaan kita dengan menggunakan I-Pad atau Tablet Pc. Berkat keluarnya I-Pad yang digilai semua kalangan, hampir seluruh produsen komputer atau laptop mempruduksi tablet pc. Dengan majunya teknologi dan banyaknya Tablet PC sebagai sarana, kita dapat membuat profil perusahaan kita dengan menggunakan <em>Application </em>(contoh iPad melalui iPad <em>Application</em>)<em> . </em>Setelah mereka mengunduh profil perusahaan kita, mereka dapat dengan sangat mudahdan nyaman dapat membacanya. Bahkan dengan aplikasi tersebut kita dapat melakuan ikatan lebih dalam dengan pembaca, dengan memberikan fitur-fitur simulasi yang dapat menciptakan ketertarikan mereka terhadap produk kita. Bahkan bisa sampai berujung dengan keinginan mereka terhadap produk kita.\n\nCara ini telah banyak di manfaatkan oleh perusahaan perusahaan besar seperti Astra, Gramedia, Toyota, Honda, dan berbagai perusahaan lain. Tapi semua itu tergantung pada Anda, apakah Anda benar-benar ingin maju dengan memanfaatkan teknnologi tersebut? atau anda sudah puas dengan cara pemasaran tradisional yang menggunakan brosur ataupun profil perusahaan biasa?\n\nbaca juga:\n\n<a title=\"CSR Aman tanpa Mengurangi  Profit Perusahaan\" href=\"http://digitalmarketing3point0.wordpress.com/2012/01/18/csr-salah-satu-trik-jitu-digital-marketing-3-0/\">CSR Aman tanpa Mengurangi Profit Perusahaan</a>','Memanfaatkan I-Pad atau Tablet PC Sebagai Sarana Promosi','','inherit','open','open','','308-autosave','','','2012-03-01 07:35:24','2012-03-01 07:35:24','',308,'http://www.futuremediatrix.com/blog/?p=310',0,'revision','',0),(311,4,'2012-03-01 07:34:05','2012-03-01 07:34:05','Sebagai wirausaha tentunya kita mengharapkan agar perusahaan kita banyak dikenal orang, sehingga semakin besar peluang ke untungan yang kita dapat. Selama ini kita mengenal berbagai macam cara untuk menyampaikan informasi, mulai dari brosur, profil perusahaan, sitis web, dan lain lain. Tetapi yang menjadi masalah kemungkinan konsumen yang mau menerima atau membaca sangatlah kecil. Sering kali ketika kita membagikan brosur orang hanya mengambilnya,selanjutnya? Bisa di buang langsung atau diletakan di sembarang tempat sehingga hilanglah kesempatan kita dalam menyampaikan informasi tentang perusahaan.\r\n<img src=\"http://pujamandela.files.wordpress.com/2011/08/ipad.jpg\" alt=\"\" width=\"550\" height=\"367\" />\r\n\r\nKini dengan kemajuan teknologi yang semakin maju kita dapat membuat brosur ataupun profil perusahaan kita dengan menggunakan I-Pad atau Tablet Pc. Berkat keluarnya I-Pad yang digilai semua kalangan, hampir seluruh produsen komputer atau laptop mempruduksi tablet pc. Dengan majunya teknologi dan banyaknya Tablet PC sebagai sarana, kita dapat membuat profil perusahaan kita dengan menggunakan <em>Application </em>(contoh iPad melalui iPad <em>Application</em>)<em> . </em>Setelah mereka mengunduh profil perusahaan kita, mereka dapat dengan sangat mudahdan nyaman dapat membacanya. Bahkan dengan aplikasi tersebut kita dapat melakuan ikatan lebih dalam dengan pembaca, dengan memberikan fitur-fitur simulasi yang dapat menciptakan ketertarikan mereka terhadap produk kita. Bahkan bisa sampai berujung dengan keinginan mereka terhadap produk kita.\r\n\r\nCara ini telah banyak di manfaatkan oleh perusahaan perusahaan besar seperti Astra, Gramedia, Toyota, Honda, dan berbagai perusahaan lain. Tapi semua itu tergantung pada Anda, apakah Anda benar-benar ingin maju dengan memanfaatkan teknnologi tersebut? atau anda sudah puas dengan cara pemasaran tradisional yang menggunakan brosur ataupun profil perusahaan biasa?\r\n\r\nbaca juga:\r\n\r\n<a title=\"CSR Aman tanpa Mengurangi  Profit Perusahaan\" href=\"http://digitalmarketing3point0.wordpress.com/2012/01/18/csr-salah-satu-trik-jitu-digital-marketing-3-0/\">CSR Aman tanpa Mengurangi Profit Perusahaan</a>','Memanfaatkan I-Pad atau Tablet PC Sebagai Sarana Promosi','','inherit','open','open','','308-revision-2','','','2012-03-01 07:34:05','2012-03-01 07:34:05','',308,'http://www.futuremediatrix.com/blog/?p=311',0,'revision','',0),(315,3,'2012-03-29 02:04:51','2012-03-29 02:04:51','Kin Digital Marketing telah memasuki Era baru yaitu era 3.0, kita dapat melihat pada era ini semua brand telah memanfaatkan Social Media untuk media komunikasi 2 arah serta membangun komunitas pelanggan mereka, maka kita sebagai pemilik brand tidak cukup hanya dengan melakukan itu saja, jika ingin bersaing dengan brand lain. Anda harus tampil berbeda dengan menciptakan nilai tambah baru bagi pelanggan Anda. Sehingga pada era ini Anda dapat melakukan 4 hal yaitu:\r\n<ol>\r\n	<li><strong>Menciptakan Alat Bantu yang dapat membimbing konsumen Anda dalam memilih produk sesuai kebutuhan mereka</strong>\r\nBuatlah sebuah Alat bantu bisa dengan applikasi web maupun mobile yang tujuannya adalah membantu calon pembeli dalam menentukan produk yang dibeli sesuai dengan kebutuhan mereka. Misalnya saya ambil contoh 2 buah contoh:\r\n<ul>\r\n	<li>Jika Anda produk Bank maka Anda ciptakan alat untuk membantu mereka memilih produk tabungan sesuai kebutuhan mereka. (misalnya tabungan untuk pendidikan anak, tabungan untuk beli rumah, tabungan untuk pensiun dan lain-lain.</li>\r\n	<li>Jika Anda penjual Properti maka Anda ciptakan alat untuk membantu calon pelanggan Anda dalam memilih property sesuai kebutuhan mereka. (misalnya property untuk investasi, atau untuk kantor, atau untuk tempat tinggal, untuk usaha, dll)</li>\r\n</ul>\r\n</li>\r\n	<li><strong>Menciptakan Alat Bantu mencapai keinginan atau target konsumen Anda\r\n</strong>Anda dapat menciptakan alat untuk membantu konsumen Anda mencapai keinginan mereka, misalnya:\r\n<ul>\r\n	<li>Jika Anda produk obat diet, maka Anda dapat menciptakan Applikasi untuk membuat program diet sesuai dengan bentuk tubuh yang ingin dicapai oleh pelanggan Anda, bisa berupa applikasi reminder untuk olah raga, komposisi makanan yang harus dipenuhi oleh mereka, dll.</li>\r\n	<li>Jika Anda penjual sepatu olah raga, maka Anda dapat menciptakan Applikasi untuk membuat program latihan sesuai dengan target mereka.</li>\r\n</ul>\r\n</li>\r\n	<li><strong>Menciptakan Applikasi Loyalty Program\r\n</strong>Anda dapat menciptakan applikasi yang dapat meningkatkan kesetiaan dengan pelanggan Anda dengan mengukur berapat tingkat kesetiaan pelanggan Anda. Dengan alat tersebut maka mereka dapat memperoleh point dari setiap pembelian mereka, dan mereka dapat memanfaatkan point tersebut untuk mendapatkan bonus-bonus yang Anda siapakan bagi mereka, bisa berupa diskon, atau hal lain. Applikasi ini Anda dapat ciptakan melalui mobile apps sehingga mereka dengan mudah dapat update informasi tentang point yang mereka sudah kumpulkan.<strong> </strong></li>\r\n	<li><strong>Menciptakan Applikasi yang menyenangkan\r\n</strong>Anda dapat menciptakan applikasi games dimana didalam applikasi games tersebut terdapat unsur-unsur mengenai produk Anda. Dengan demikian Anda dapat memasukan kecintaan terhadap produk Anda dialam bawah sadar pelanggan Anda.<strong> </strong></li>\r\n</ol>','Digital Marketing 3.0 : Era of Innovation','','publish','open','open','','digital-marketing-3-0-era-of-innovation','','','2012-03-29 02:11:53','2012-03-29 02:11:53','',0,'http://www.futuremediatrix.com/blog/?p=315',0,'post','',0),(313,3,'2012-03-03 02:05:27','2012-03-03 02:05:27','','SOcialMedia','','inherit','open','open','','socialmedia','','','2012-03-03 02:05:27','2012-03-03 02:05:27','',65,'http://www.futuremediatrix.com/blog/wp-content/uploads/2010/03/SOcialMedia.jpg',0,'attachment','image/jpeg',0),(314,3,'2011-01-10 15:31:00','2011-01-10 15:31:00','Media online kini telah menjadi salah satu media yang sangat effektif  dalam melakukan branding, khususnya Social Media yang kita kenal di  dunia online seperti Facebook, Twitter, Kaskus, YouTube, etc.\r\nAda 3 alasan kuat mengapa Social Media sangat effektif, antara lain:<!--more-->\r\n<ol>\r\n	<li>Unlimited Locations: Dapat menjangkau audience di seluruh belahan  dunia manapun.</li>\r\n	<li>Traffic: karena jumlah pengunjungnya yang besar dan loyal.</li>\r\n	<li>Time of Visit: karena waktu yang dihabiskan didalam social media  sangat tinggi.</li>\r\n</ol>\r\nSocial Media Online kini telah dimanfaatkan banyak orang untuk melakukan  personal branding. Selain effektif Social Media bisa dibilang sangatlah  murah hampir tidak memakan biaya. Berikut ini beberapa Tips untuk  membangun personal Branding didengan media Social Media:\r\n<ol>\r\n	<li>Tentukan dulu diri kita ingin dikenal sebagai apa dan dalam bidang  apa, kemudian Anda bikin nickname (julukan) yang matching dengan bidang  Anda tersebut.</li>\r\n	<li>Pilih beberapa Social Media yang cocok dengan target audience  kita, kemudian bikin account personal dan group di Social Media  tersebut.</li>\r\n	<li>Undang beberapa teman yang Anda kenal memiliki massa di Social  Media untuk menjadi moderator group Anda dan minta mereka mengundang  teman-temannya menjadi fans group tersebut.</li>\r\n	<li>Maintain group Anda dengan content-content yang berguna seperti  artikel, tips &amp; trick, free ebook, foto, atau informasi penting  lainnya.</li>\r\n	<li>Buatlah event-event copy darat untuk memperat hubungan Anda  dengan fans Anda, misalnya: dengan acara sharing santai, memberikan  seminar/ training gratis, atau hal-hal lainnya.</li>\r\n	<li>Buat content video diri Anda yang berguna buat orang lain  kemudian upload ke YouTube.</li>\r\n	<li>Yang paling terpenting adalah Anda membangun kepercayaan fans  Anda dengan berprestasi dibidang yang Anda geluti.</li>\r\n</ol>\r\nBerikut ini beberapa tips yang Anda bisa gunakan dalam membangun  personal Branding diri Anda. Semoga berguna dan bermanfaat.\r\n\r\nSalam,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>','Tips Membangun Personal Branding dengan Memanfaatkan Social Media Online ','','inherit','open','open','','65-revision-6','','','2011-01-10 15:31:00','2011-01-10 15:31:00','',65,'http://www.futuremediatrix.com/blog/?p=314',0,'revision','',0),(316,3,'2012-03-29 02:04:26','2012-03-29 02:04:26','Kin Digital Marketing telah memasuki Era baru yaitu era 3.0, kita dapat melihat pada era ini semua brand telah memanfaatkan Social Media untuk media komunikasi 2 arah serta membangun komunitas pelanggan mereka, maka kita sebagai pemilik brand tidak cukup hanya dengan melakukan itu saja, jika ingin bersaing dengan brand lain. Anda harus tampil berbeda dengan menciptakan nilai tambah baru bagi pelanggan Anda. Sehingga pada era ini Anda dapat melakukan 4 hal yaitu:\n<ol>\n	<li><strong>Menciptakan Alat Bantu yang dapat membimbing konsumen Anda dalam memilih produk sesuai kebutuhan mereka</strong>\nBuatlah sebuah Alat bantu bisa dengan applikasi web maupun mobile yang tujuannya adalah membantu calon pembeli dalam menentukan produk yang dibeli sesuai dengan kebutuhan mereka. Misalnya saya ambil contoh 2 buah contoh:\n<ul>\n	<li>Jika Anda produk Bank maka Anda ciptakan alat untuk membantu mereka memilih produk tabungan sesuai kebutuhan mereka. (misalnya tabungan untuk pendidikan anak, tabungan untuk beli rumah, tabungan untuk pensiun dan lain-lain.</li>\n	<li>Jika Anda penjual Properti maka Anda ciptakan alat untuk membantu calon pelanggan Anda dalam memilih property sesuai kebutuhan mereka. (misalnya property untuk investasi, atau untuk kantor, atau untuk tempat tinggal, untuk usaha, dll)</li>\n</ul>\n</li>\n	<li><strong>Menciptakan Alat Bantu mencapai keinginan atau target konsumen Anda\n</strong>Anda dapat menciptakan alat untuk membantu konsumen Anda mencapai keinginan mereka, misalnya:<strong> </strong>\n<ul>\n	<li>Jika Anda produk obat diet, maka Anda dapat menciptakan Applikasi untuk membuat program diet sesuai dengan bentuk tubuh yang ingin dicapai oleh pelanggan Anda, bisa berupa applikasi reminder untuk olah raga, komposisi makanan yang harus dipenuhi oleh mereka, dll.</li>\n	<li>Jika Anda penjual sepatu olah raga, maka Anda dapat menciptakan Applikasi untuk membuat program latihan sesuai dengan target mereka.</li>\n</ul>\n</li>\n	<li><strong>Menciptakan Applikasi Loyalty Program\n</strong>Anda dapat menciptakan applikasi yang dapat meningkatkan kesetiaan dengan pelanggan Anda dengan mengukur berapat tingkat kesetiaan pelanggan Anda. Dengan alat tersebut maka mereka dapat memperoleh point dari setiap pembelian mereka, dan mereka dapat memanfaatkan point tersebut untuk mendapatkan bonus-bonus yang Anda siapakan bagi mereka, bisa berupa diskon, atau hal lain. Applikasi ini Anda dapat ciptakan melalui mobile apps sehingga mereka dengan mudah dapat update informasi tentang point yang mereka sudah kumpulkan.<strong></strong></li>\n	<li><strong>Menciptakan Applikasi yang menyenangkan\n</strong>Anda dapat menciptakan applikasi games dimana didalam applikasi games tersebut terdapat unsur-unsur mengenai produk Anda. Dengan demikian Anda dapat memasukan kecintaan terhadap produk Anda dialam bawah sadar pelanggan Anda.<strong></strong></li>\n</ol>','Digital Marketing 3.0 : Era of Innovation','','inherit','open','open','','315-revision','','','2012-03-29 02:04:26','2012-03-29 02:04:26','',315,'http://www.futuremediatrix.com/blog/?p=316',0,'revision','',0),(349,3,'2012-05-09 13:46:37','2012-05-09 13:46:37','Didalam melakukan penjualan tentu seringkali kita mendapatkan penolakan, untuk mengatasi hal tersebut kita wajib memperhatikan faktor penyebab penolakan Anda, agar Anda dapat mengatasinya. Ada 7 kemungkinan yang menyebabkan, mereka menolak penawaran Anda , yaitu:\r\n\r\n<strong>Price Aspect</strong>\r\nAnda menawarkan produk kepada orang yang tidak memiliki daya beli terhadap produk Anda, atau Anda menjual barang dengan harga yang lebih tinggi dengan produk lain yang sepadan dengan produk Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\r\n<ol>\r\n	<li><strong>Riset Pasar</strong> Anda belum melakukan riset pasar dengan benar terhadap target maket mana yang sesuai dengan produk Anda.  Anda perlu melakukan sebuahperencanaan kepada siapakah produk Anda akan jual, apakah target Anda memiliki daya beli terhadap produk Anda, kemudian untuk memastikannya lakukan sampling data dengan mengadakan questioner kepada beberapa orang yang menurut Anda adalah target market Anda, lakukan beberapa pertanyaan seperti ini:\r\n1.1           Bila kami menjual “produk A” ini kepada Anda berapa                                        “harga  A” yang pantas menurut Anda  ?\r\n1.2           Apakah bila kami menjual “produk A” dengan “harga A”                                                      apakah Anda masih perlu berpikir panjang ?\r\n1.3           Berapa “harga A” yang menurut Anda, Anda tidak perlu lagi                           berpikir panjang dalam memutuskan pembelian ?</li>\r\n</ol>\r\n<ol>\r\n	<li><strong>Cost</strong>, Masalah kedua karena Anda kurang mempertimbangkan beberapa aspek kemungkinan yang membuat cost meningkat sehingga menyebabkan cost Anda diatas daya beli target market Anda, sehingga memaksa Anda untuk menjual produk diatas daya beli target market Anda.  Ada beberapa hal yang dapat mengakibatkan kenaikan cost yang perlu Anda perhatikan:\r\n2.1           <strong>Bahan Baku Produk</strong>, Anda wajib memperhatikan kemungkinan            kenaikan bahan baku pembuatan produk Anda, jika Anda              perusahaan jasa maka Anda harus perhatikan kenaikan gaji karyawan.\r\n2.2           <strong>Biaya Distribusi</strong>, Anda wajib memperhatikan kenaikan BBM yang          dapat mengakibatkan kenaikan biaya transportasi, karena ini    pastinya akan meningkatkan biaya distribusi Anda.\r\n2.3           <strong>Kebijakan pemerintah</strong>, Anda wajib memperhatikan hal\r\nhal ini, karena tidak hanya perubahan pajak tetapi banyak sekali                kebijakan-kebijakan pemerintah yang dapat mempengaruhi                   meningkatknya cost misalnya kebijakan ketenaga kerjaan, hari                  libur, kebijakan pasar bebas, dan lain-lain.</li>\r\n</ol>\r\n<strong>Competitors</strong>\r\nSeringkali kita tidak memperhitungkan akan munculnya kompetitor, apalagi jika mereka yang datang dari perusahaan yang memiliki modal besar, mereka dapat melakukan Strategy Red Ocean dengan seenaknya memainkan harga untuk membuat para pemain lain mati. Untuk itu kita selain menjual produk kita juga harus membangun brand dimana terdapat 3 aspek  brand yang perlu kita bangun:\r\n3.1           Brand Identity apa identitas brand yang Anda ingin bangun, untuk itu   perlu memiliki ciri khas, diferensiasi produk, yang kita tawarkan kita   sehingga dapat menciptakan Brand Identity.\r\n3.2           Brand Integrity baru dapat terwujud apabila kita menepati dari semua                  value yang kita tawarkan. Brand Integrity juga perlu dijaga dengan                   memberikan kualitas dan pelayanan yang konsisten.\r\n3.3           Brand Images terbentuk dari Brand Identity dan Brand Integrity yang dijaga    secara konsisten. Brand Images adalah apa yang  adalah apa        yang dibayangkan       dibenak pelanggan Anda terhadap Anda.\r\n<strong>Needs</strong>\r\nMasalah kebutuhan, Anda menawarkan produk kepada orang yang tidak memiliki kebutuhan terhadap produk Anda atau sebaliknya Produk Anda tidak sesuai dengan kebutuhan para pelanggan Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\r\n<ol>\r\n	<li><strong>Salah Target</strong>, Anda membidik target market yang salah, ini diakibatkan karena Anda tidak melakukan riset pasar secara mendalam terhadap pasar. Ingat seringkali kita hanya mengira-ngira bahwa “ target A” bahwa mereka membutuhkan produk kita padahal tidak.</li>\r\n</ol>\r\n<ol>\r\n	<li><strong>Kesadaran Kebutuhan, </strong>Mungkin mereka butuh tapi mereka tidak sadar, dalam hal ini Anda perlu mengedukasi para target Anda. Kurang kesadaran akan kebutuhan sering terjadi pada produk-produk kesehatan, untuk itu Anda dapat melakukan edukasi kepada para target Anda.</li>\r\n</ol>\r\n<ol>\r\n	<li><strong>Perubahan Kebutuhan</strong>, Manusia mahluk yang dinamis begitu juga dengan kebutuhan selalu berubah setiap waktu, sebelum tahun 90an mobil digunakan untuk keluarga sehingga selalu berukuran besar, tetapi setelah era tahun 90an kebutuhan berubah orang membutuhkan mobil berukuran kecil untuk kehidupan dikota. Produsen mobil Jepang dapat melihat hal potensi ini maka mereka mengeluarkan city car yang berukuran kecil sehingga waktu era tersebut Jepang menguasai pasar mobil. Begitu pula yang dialami oleh industri jam tangan, produsen jam tangan Swiss yang dulu mendominasi pasar jam tangan menganggap jam tangan harus mekanik, akhirnya munculah jam tangan Seiko dengan jam digitalnya yang akhirnya berhasil mengambil dominasi jam tangan Swiss.</li>\r\n</ol>\r\n<ol>\r\n	<li><strong>Perbedaan Presepsi</strong>, Apa yang menurut Anda penting bagi Anda tentu belum tentu penting juga bagi pelanggan Anda. Seringkali kita memboroskan biaya dengan memberikan fitur dan fasilitas lebih terhadap produk maupun pelayanan yang kita miliki, padahal hal tersebut bukan yang dicari oleh para pembeli atau pelanggan Anda.  Sebagai salah satu contohnya yang terjadi pada produsen mobil berlomba-lomba menciptakan teknologi tetapi malah ternyata karena terciptanya life style minum coffe maka banyak konsumen mobil yang berharap mereka memiliki tempat untuk meletakan minuman atau gelas Starbucks mereka. Ada satu cara yang brilliant untuk mengatasi hal tersebut yaitu dengan Co Creation Marketing. Co Creation Marketing adalah sebuah sebuah cara dengan melibatkan pembeli, pelanggan serta distributor dalam proses menciptaan produk Anda. Dengan demikian Anda akan mendapatkan insight yang tepat dan sesuai dengan kebutuhan para pelanggan Anda.</li>\r\n</ol>\r\n<strong>Authority</strong>\r\n\r\nSeringkali kita melakukan pemasaran yang sia-sia karena kita menawarkan produk kepada orang yang tidak memiliki wewenang dalam memutuskan pembelian. Untuk itu kita wajib untuk melakukan mapping sebelum kita melakukan pemasaran. Dalam sebuah perusahaan umumnya terdapat beberapa bagian yaitu:\r\n<ol>\r\n	<li>Decision Maker: Pengambil keputusan dia adalah orang teratas dalam mengambil keputusan, yang terpenting bagi decision maker adalah keuntungan atau manfaat yang dapat ditawarkan oleh Anda, tapi untuk bisa sampai kesana kita terkadang perlu untuk menghadapi beberapa lapis bagian lain.</li>\r\n	<li>Influencer:  Influencer adalah orang yang mempengaruhi pengambil keputusan, terkadang posisi Influencer memiliki pengaruh sangat besar. Influencer biasanya adalah orang-orang yang dipercaya oleh Decision Maker, bisa internal perusahaan mereka atau bahkan teman dari Decision Maker.</li>\r\n	<li>User: User adalah orang yang menggunakan produk yang dibeli, hal yang terpenting bagi user kemudahan dalam memakai produk Anda.</li>\r\n	<li>Integrator:  Integrator adalah orang yang menghubungkan antara satu dengan yang lain.</li>\r\n	<li>Gatekeeper: Gatekeeper adalah posisi orang pertama yang kita harus lewati diawal kita masuk ke perusahaan tersebut.</li>\r\n	<li>Pro: Pro adalah orang yang pro terhadap kita, biasa orang yang kita kenal didalam perusahaan tersebut.</li>\r\n	<li>Contra: Contra adalah orang yang contra terhadap kita, biasanya orang yang memiliki kenalan competitor kita.</li>\r\n</ol>\r\nDengan mengetahui peta dengan jelas maka Anda dapat menyusun strategi yang tepat, bagaimana harus menghadapi dari masing-masing lini, jalan mana yang perlu dilewati mana yang tidak perlu dilewati.\r\n\r\n<strong>Timing</strong>\r\n\r\nSeringkali kita gagal dalam menawarkan sesuatu sebenarnya bukan karena orang tersebut tidak membutuhkan produk kita melainkan karena kita menawarkan pada waktu yang kurang tepat. Seringkali kita tidak memperhatikan hal tersebut. Sebagai seorang pemasar Anda wajib mengetahui kapan waktu yang tepat untuk menawarkan sebuah produk. Sebuah solusi yang baik adalah kita menggunakan program Email, dimana kita dapat mengatur sendiri kapan waktu, email penawaran tersebut kita kirim.\r\n\r\n<strong>Value</strong>\r\n\r\nSeringkali kita mengukur segala sesuatu dengan tolak ukur kita padahal setiap orang memiliki value yang berbeda. Buat seseorang yang memiliki level pendapatan tinggi kadang harga bukan merupakan suatu yang penting melainkan pelayanan, sedang untuk orang yang memiliki pendapatan kecil maka harga menjadi sangat penting. Bahkan kini value telah berkembang bukan lagi sekedar harga dan pelayanan, tetapi muncul beberapa value baru seperti apakah produk kita ramah lingkungan, dan berbagai nilai social lain misalnya apakah brand yang mereka beli berasal dari perusahaan yang social.  Dengan berkembangnya begitu banyak nilai/value maka untuk itu kita harus mengetahui apa value target kita. Cara mengetahu value seseorang maka kita bertanya apa yang penting untuk mereka.\r\n\r\n<strong>Tools</strong>\r\n\r\nDalam menjalankan pemasaran tentunya kita harus menggunakan tools yang pas sesuai target market kita, untuk itu sebelumnya kita wajib mempelajari terlebih dahulu cara target market kita dalam mencari atau memperoleh informasi. Setiap target market memiliki cara yang berbeda dalam mendapatkan informasi. Kita harus melakukan pemetaan dari generasi, gender, dan lain-lain.\r\n\r\nPembagian Menurut Generasi:\r\n<ol>\r\n	<li>Millineals  atau Generation 2001ers, lahir setelah 1980\r\nGenerasi yang sangat update dengan teknologi ini mereka adalah orang-orang yang memiliki cara hidup online cara mencari informasinya lebih dengan internet.</li>\r\n	<li>Baby Busters atau Generation Xers, lahir antara 1965-1980\r\nSebagian mereka  cara mereka mencari informasi dari TV dan media cetak tetapi sebagian juga mereka juga internet users.</li>\r\n	<li>Baby Boomers, lahir antara 1946 – 1964\r\nSebagian mereka  cara mereka mencari informasi lebih dari TV dan media cetak seperti Koran, majalah, dll.</li>\r\n	<li>Mature Citizens, lahir antara 1909 - 1945</li>\r\n</ol>\r\nTetapi cara yang lebih baik adalah dengan melakukan survey dengan menanyakan media informasi apa yang mereka gunakan dalam mendapatkan informasi atau untuk mencari referensi barang yang mereka ingin beli.','The Seven Factor of Marketing','','publish','open','open','','the-seven-factor-of-marketing','','','2012-05-09 13:46:37','2012-05-09 13:46:37','',0,'http://www.futuremediatrix.com/blog/?p=349',0,'post','',0),(350,3,'2012-05-09 13:46:13','2012-05-09 13:46:13','','The Seven Factor of Marketing','','inherit','open','open','','349-revision','','','2012-05-09 13:46:13','2012-05-09 13:46:13','',349,'http://www.futuremediatrix.com/blog/?p=350',0,'revision','',0),(320,3,'2012-03-29 02:19:43','2012-03-29 02:19:43','Kin Digital Marketing telah memasuki Era baru yaitu era 3.0, kita dapat melihat pada era ini semua brand telah memanfaatkan Social Media untuk media komunikasi 2 arah serta membangun komunitas pelanggan mereka, maka kita sebagai pemilik brand tidak cukup hanya dengan melakukan itu saja, jika ingin bersaing dengan brand lain. Anda harus tampil berbeda dengan menciptakan nilai tambah baru bagi pelanggan Anda. Sehingga pada era ini Anda dapat melakukan 4 hal yaitu:\r\n<ol>\r\n	<li><strong>Menciptakan Alat Bantu yang dapat membimbing konsumen Anda dalam memilih produk sesuai kebutuhan mereka</strong>\r\nBuatlah sebuah Alat bantu bisa dengan applikasi web maupun mobile yang tujuannya adalah membantu calon pembeli dalam menentukan produk yang dibeli sesuai dengan kebutuhan mereka. Misalnya saya ambil contoh 2 buah contoh:\r\n<ul>\r\n	<li>Jika Anda produk Bank maka Anda ciptakan alat untuk membantu mereka memilih produk tabungan sesuai kebutuhan mereka. (misalnya tabungan untuk pendidikan anak, tabungan untuk beli rumah, tabungan untuk pensiun dan lain-lain.</li>\r\n	<li>Jika Anda penjual Properti maka Anda ciptakan alat untuk membantu calon pelanggan Anda dalam memilih property sesuai kebutuhan mereka. (misalnya property untuk investasi, atau untuk kantor, atau untuk tempat tinggal, untuk usaha, dll)</li>\r\n</ul>\r\n</li>\r\n	<li><strong>Menciptakan Alat Bantu mencapai keinginan atau target konsumen Anda\r\n</strong>Anda dapat menciptakan alat untuk membantu konsumen Anda mencapai keinginan mereka, misalnya:\r\n<ul>\r\n	<li>Jika Anda produk obat diet, maka Anda dapat menciptakan Applikasi untuk membuat program diet sesuai dengan bentuk tubuh yang ingin dicapai oleh pelanggan Anda, bisa berupa applikasi reminder untuk olah raga, komposisi makanan yang harus dipenuhi oleh mereka, dll.</li>\r\n	<li>Jika Anda penjual sepatu olah raga, maka Anda dapat menciptakan Applikasi untuk membuat program latihan sesuai dengan target mereka.</li>\r\n</ul>\r\n</li>\r\n	<li><strong>Menciptakan Applikasi Loyalty Program\r\n</strong>Anda dapat menciptakan applikasi yang dapat meningkatkan kesetiaan dengan pelanggan Anda dengan mengukur berapat tingkat kesetiaan pelanggan Anda. Dengan alat tersebut maka mereka dapat memperoleh point dari setiap pembelian mereka, dan mereka dapat memanfaatkan point tersebut untuk mendapatkan bonus-bonus yang Anda siapakan bagi mereka, bisa berupa diskon, atau hal lain. Applikasi ini Anda dapat ciptakan melalui mobile apps sehingga mereka dengan mudah dapat update informasi tentang point yang mereka sudah kumpulkan.<strong> </strong></li>\r\n	<li><strong>Menciptakan Applikasi yang menyenangkan\r\n</strong>Anda dapat menciptakan applikasi games dimana didalam applikasi games tersebut terdapat unsur-unsur mengenai produk Anda. Dengan demikian Anda dapat memasukan kecintaan terhadap produk Anda dialam bawah sadar pelanggan Anda.<strong> </strong></li>\r\n</ol>','Digital Marketing 3.0 : Era of Innovation','','inherit','open','open','','315-autosave','','','2012-03-29 02:19:43','2012-03-29 02:19:43','',315,'http://www.futuremediatrix.com/blog/?p=320',0,'revision','',0),(321,3,'2012-03-29 02:04:51','2012-03-29 02:04:51','Kin Digital Marketing telah memasuki Era baru yaitu era 3.0, kita dapat melihat pada era ini semua brand telah memanfaatkan Social Media untuk media komunikasi 2 arah serta membangun komunitas pelanggan mereka, maka kita sebagai pemilik brand tidak cukup hanya dengan melakukan itu saja, jika ingin bersaing dengan brand lain. Anda harus tampil berbeda dengan menciptakan nilai tambah baru bagi pelanggan Anda. Sehingga pada era ini Anda dapat melakukan 4 hal yaitu:\r\n<ol>\r\n	<li><strong>Menciptakan Alat Bantu yang dapat membimbing konsumen Anda dalam memilih produk sesuai kebutuhan mereka</strong>\r\nBuatlah sebuah Alat bantu bisa dengan applikasi web maupun mobile yang tujuannya adalah membantu calon pembeli dalam menentukan produk yang dibeli sesuai dengan kebutuhan mereka. Misalnya saya ambil contoh 2 buah contoh:\r\n<ul>\r\n	<li>Jika Anda produk Bank maka Anda ciptakan alat untuk membantu mereka memilih produk tabungan sesuai kebutuhan mereka. (misalnya tabungan untuk pendidikan anak, tabungan untuk beli rumah, tabungan untuk pensiun dan lain-lain.</li>\r\n	<li>Jika Anda penjual Properti maka Anda ciptakan alat untuk membantu calon pelanggan Anda dalam memilih property sesuai kebutuhan mereka. (misalnya property untuk investasi, atau untuk kantor, atau untuk tempat tinggal, untuk usaha, dll)</li>\r\n</ul>\r\n</li>\r\n	<li><strong>Menciptakan Alat Bantu mencapai keinginan atau target konsumen Anda\r\n</strong>Anda dapat menciptakan alat untuk membantu konsumen Anda mencapai keinginan mereka, misalnya:<strong> </strong>\r\n<ul>\r\n	<li>Jika Anda produk obat diet, maka Anda dapat menciptakan Applikasi untuk membuat program diet sesuai dengan bentuk tubuh yang ingin dicapai oleh pelanggan Anda, bisa berupa applikasi reminder untuk olah raga, komposisi makanan yang harus dipenuhi oleh mereka, dll.</li>\r\n	<li>Jika Anda penjual sepatu olah raga, maka Anda dapat menciptakan Applikasi untuk membuat program latihan sesuai dengan target mereka.</li>\r\n</ul>\r\n</li>\r\n	<li><strong>Menciptakan Applikasi Loyalty Program\r\n</strong>Anda dapat menciptakan applikasi yang dapat meningkatkan kesetiaan dengan pelanggan Anda dengan mengukur berapat tingkat kesetiaan pelanggan Anda. Dengan alat tersebut maka mereka dapat memperoleh point dari setiap pembelian mereka, dan mereka dapat memanfaatkan point tersebut untuk mendapatkan bonus-bonus yang Anda siapakan bagi mereka, bisa berupa diskon, atau hal lain. Applikasi ini Anda dapat ciptakan melalui mobile apps sehingga mereka dengan mudah dapat update informasi tentang point yang mereka sudah kumpulkan.<strong></strong></li>\r\n	<li><strong>Menciptakan Applikasi yang menyenangkan\r\n</strong>Anda dapat menciptakan applikasi games dimana didalam applikasi games tersebut terdapat unsur-unsur mengenai produk Anda. Dengan demikian Anda dapat memasukan kecintaan terhadap produk Anda dialam bawah sadar pelanggan Anda.<strong></strong></li>\r\n</ol>','Digital Marketing 3.0 : Era of Innovation','','inherit','open','open','','315-revision-2','','','2012-03-29 02:04:51','2012-03-29 02:04:51','',315,'http://www.futuremediatrix.com/blog/?p=321',0,'revision','',0),(338,3,'2012-04-20 01:54:55','2012-04-20 01:54:55','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/GameficationInMarketing.jpg\"><img class=\"alignnone size-full wp-image-341\" title=\"GameficationInMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/GameficationInMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nSebagai praktisi dalam bidang pemasaran tentu kita merasa perlu untuk terus mengembangkan pemasaran kita dengan teknik dan strategi baru. Beberapa tahun yang lalu kita sempat dihebohkan dengan berita bahwa di Korea dan dibanyak Negara didunia bahkan di Indonesia juga ada orang yang kecanduan bermain game online sampai meninggal. Setelah dipelajari memang ternyata ada banyak sekali elemen dalam dunia game yang dapat membuat orang terikat atau ketergantungan dengan game yang dia mainkan. Dan ternyata diluar sana banyak praktisi didunia bisnis yang mempelajari elemen-elemen tersebut dan akhirnya menerapkan dalam suatu bidang keilmuan yang disebut Gamification dimana Gamification sendiri memiliki pengertian bahwa menerapkan elemen-elemen yang ada di dalam game untuk keperluan diluar game seperti bisnis, pemasaran, dan lain-lain. Dan teknik itu terus dikembangkan sampai sekarang, terakhir saya pelajari terdapat 71 teknik dahsyat gamification yang dapat digunakan untuk membuat orang tergila-gila membeli produk kita, tanpa harus kita membujuk atau merayu mereka untuk membeli produk yang kita jual.\r\n\r\nJika kita melihat bukti sukses penerapan Gamification yang biasa dipakai misalnya seperti yang digunakan Tung Desem Waringin ketika menjual seminarnya dengan cara pembatasan waktu dan pembatasan barang, hanya untuk hari ini saja harga seminar dari 30 juta jadi hanya 5 juta, atau hanya untuk 20 orang pertama saya berikan harga 3 juta, teknik-teknik ini sering digunakan didalam game sebagai contoh pada event-event khusus pemain mendapat double experience, atau drop items special ketika melawan monster. Contoh lainnya seperti faktor Time Appointment, yang diterapkan oleh Mc Donald, mereka mengeluarkan khusus menu breakfast jadi dimana menu itu hanya ada pagi hari, nah hal ini menarik orang yang datang pada pagi hari untuk membeli menu breakfast tersebut, atau juga yang diterapkan oleh Blizt megaplex dan XXI dimana untuk hari biasa harganya lebih murah dibandingkan akhir pekan (weekend), hal ini yang menarik orang untuk menonton pada hari biasa, dimana yang dulu bioskop hanya ramai pada akhir pekan.\r\n\r\nMasih banyak lagi teknik-teknik gamification yang diterapkan dalam pemasaran, dan ternyata teknik gamification ini sangat bagus diterapkan dalam applikasi / software pemasaran Anda. Jika Anda ingin tertarik mengetahui lebih banyak bisa datang ke acara seminar saya di hari sabtu ini <a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\">“Success In Online Business”.</a>','Dahsyatnya Metode Gamification dalam pemasaran','','publish','open','open','','dahsyatnya-metode-gamification-dalam-pemasaran','','','2012-04-20 02:27:41','2012-04-20 02:27:41','',0,'http://www.futuremediatrix.com/blog/?p=338',0,'post','',0),(323,3,'2012-04-12 07:06:19','2012-04-12 07:06:19','Didalam mengembangkan bisnis Online terkini terdapat 2 platform teknologi yang penting yaitu Web teknologi dengan memanfaatkan Search Engine dan Mobile teknologi dengan memanfaatkan Apps. Mobile kini menjadi begitu berkembang karena kemudahan yang diberikan kepada usernya. Sebagai pemain maupun pemula di dunia online bisnis jika ingin sukses wajib menguasai kedua teknologi ini. Bila Anda adalah seorang pebisnis, pedagang, pengguna internet, internet marketers, marketers, pelajar dan siapapun yang tertarik untuk memahami secara baik kedua hal tersebut maka Anda wajib mengikuti seminar \"Success in Online Business 2012\"\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\"><img class=\"alignnone size-full wp-image-334\" title=\"BrosurPage1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\" alt=\"\" width=\"499\" height=\"697\" /></a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\"> </a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\">P</a>endaftaran dapat melalui:\r\n\r\nBonita (085772453043)\r\nEmail: workshop@futuremediatrix.com','Success in Online Business','','publish','open','open','','success-in-online-business','','','2012-04-17 02:59:39','2012-04-17 02:59:39','',0,'http://www.futuremediatrix.com/blog/?p=323',0,'post','',0),(324,3,'2012-04-12 07:04:13','2012-04-12 07:04:13','','success-online-business-2012','','inherit','open','open','','success-online-business-2012','','','2012-04-12 07:04:13','2012-04-12 07:04:13','',323,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012.jpg',0,'attachment','image/jpeg',0),(325,3,'2012-04-12 07:05:15','2012-04-12 07:05:15','','success-online-business-2012','','inherit','open','open','','success-online-business-2012-2','','','2012-04-12 07:05:15','2012-04-12 07:05:15','',323,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-20121.jpg',0,'attachment','image/jpeg',0),(326,3,'2012-04-12 07:03:20','2012-04-12 07:03:20','Didalam mengembangkan bisnis Online terkini terdapat 2 platform teknologi yang penting yaitu Web teknologi dengan memanfaatkan Search Engine dan Mobile teknologi dengan memanfaatkan Apps. Mobile kini menjadi begitu berkembang karena kemudahan yang diberikan kepada usernya. Sebagai pemain maupun pemula di dunia online bisnis jika ingin sukses wajib menguasai kedua teknologi ini. Bila Anda adalah seorang pebisnis, pedagang, pengguna internet, internet marketers, marketers, pelajar dan siapapun yang tertarik untuk memahami secara baik kedua hal tersebut maka Anda wa','Success in Online Business','','inherit','open','open','','323-revision','','','2012-04-12 07:03:20','2012-04-12 07:03:20','',323,'http://www.futuremediatrix.com/blog/?p=326',0,'revision','',0),(327,3,'2012-04-17 03:00:43','2012-04-17 03:00:43','Didalam mengembangkan bisnis Online terkini terdapat 2 platform teknologi yang penting yaitu Web teknologi dengan memanfaatkan Search Engine dan Mobile teknologi dengan memanfaatkan Apps. Mobile kini menjadi begitu berkembang karena kemudahan yang diberikan kepada usernya. Sebagai pemain maupun pemula di dunia online bisnis jika ingin sukses wajib menguasai kedua teknologi ini. Bila Anda adalah seorang pebisnis, pedagang, pengguna internet, internet marketers, marketers, pelajar dan siapapun yang tertarik untuk memahami secara baik kedua hal tersebut maka Anda wajib mengikuti seminar \"Success in Online Business 2012\"\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\"><img class=\"alignnone size-full wp-image-334\" title=\"BrosurPage1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\" alt=\"\" width=\"499\" height=\"697\" /></a>\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\"> </a>\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\">P</a>endaftaran dapat melalui:\n\nBonita (085772453043)\nEmail: workshop@futuremediatrix.com','Success in Online Business','','inherit','open','open','','323-autosave','','','2012-04-17 03:00:43','2012-04-17 03:00:43','',323,'http://www.futuremediatrix.com/blog/?p=327',0,'revision','',0),(329,3,'2012-04-12 07:09:44','2012-04-12 07:09:44','','success-online-business-2012m2','','inherit','open','open','','success-online-business-2012m2','','','2012-04-12 07:09:44','2012-04-12 07:09:44','',323,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg',0,'attachment','image/jpeg',0),(328,3,'2012-04-12 07:06:19','2012-04-12 07:06:19','Didalam mengembangkan bisnis Online terkini terdapat 2 platform teknologi yang penting yaitu Web teknologi dengan memanfaatkan Search Engine dan Mobile teknologi dengan memanfaatkan Apps. Mobile kini menjadi begitu berkembang karena kemudahan yang diberikan kepada usernya. Sebagai pemain maupun pemula di dunia online bisnis jika ingin sukses wajib menguasai kedua teknologi ini. Bila Anda adalah seorang pebisnis, pedagang, pengguna internet, internet marketers, marketers, pelajar dan siapapun yang tertarik untuk memahami secara baik kedua hal tersebut maka Anda wajib mengikuti seminar \"Success in Online Business 2012\"\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-20121.jpg\"><img class=\"alignnone size-medium wp-image-325\" title=\"success-online-business-2012\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-20121-173x300.jpg\" alt=\"\" width=\"173\" height=\"300\" /></a>','Success in Online Business','','inherit','open','open','','323-revision-2','','','2012-04-12 07:06:19','2012-04-12 07:06:19','',323,'http://www.futuremediatrix.com/blog/?p=328',0,'revision','',0),(330,3,'2012-04-12 07:07:37','2012-04-12 07:07:37','Didalam mengembangkan bisnis Online terkini terdapat 2 platform teknologi yang penting yaitu Web teknologi dengan memanfaatkan Search Engine dan Mobile teknologi dengan memanfaatkan Apps. Mobile kini menjadi begitu berkembang karena kemudahan yang diberikan kepada usernya. Sebagai pemain maupun pemula di dunia online bisnis jika ingin sukses wajib menguasai kedua teknologi ini. Bila Anda adalah seorang pebisnis, pedagang, pengguna internet, internet marketers, marketers, pelajar dan siapapun yang tertarik untuk memahami secara baik kedua hal tersebut maka Anda wajib mengikuti seminar \"Success in Online Business 2012\"\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-20121.jpg\"><img class=\"alignnone size-medium wp-image-325\" title=\"success-online-business-2012\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-20121-173x300.jpg\" alt=\"\" width=\"400\" /></a>','Success in Online Business','','inherit','open','open','','323-revision-3','','','2012-04-12 07:07:37','2012-04-12 07:07:37','',323,'http://www.futuremediatrix.com/blog/?p=330',0,'revision','',0),(331,3,'2012-04-12 07:13:07','2012-04-12 07:13:07','Didalam mengembangkan bisnis Online terkini terdapat 2 platform teknologi yang penting yaitu Web teknologi dengan memanfaatkan Search Engine dan Mobile teknologi dengan memanfaatkan Apps. Mobile kini menjadi begitu berkembang karena kemudahan yang diberikan kepada usernya. Sebagai pemain maupun pemula di dunia online bisnis jika ingin sukses wajib menguasai kedua teknologi ini. Bila Anda adalah seorang pebisnis, pedagang, pengguna internet, internet marketers, marketers, pelajar dan siapapun yang tertarik untuk memahami secara baik kedua hal tersebut maka Anda wajib mengikuti seminar \"Success in Online Business 2012\"\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\"><img class=\"alignnone size-full wp-image-329\" title=\"success-online-business-2012m2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\" alt=\"\" width=\"640\" height=\"485\" />\r\n</a>','Success in Online Business','','inherit','open','open','','323-revision-4','','','2012-04-12 07:13:07','2012-04-12 07:13:07','',323,'http://www.futuremediatrix.com/blog/?p=331',0,'revision','',0),(332,3,'2012-04-12 07:13:54','2012-04-12 07:13:54','Didalam mengembangkan bisnis Online terkini terdapat 2 platform teknologi yang penting yaitu Web teknologi dengan memanfaatkan Search Engine dan Mobile teknologi dengan memanfaatkan Apps. Mobile kini menjadi begitu berkembang karena kemudahan yang diberikan kepada usernya. Sebagai pemain maupun pemula di dunia online bisnis jika ingin sukses wajib menguasai kedua teknologi ini. Bila Anda adalah seorang pebisnis, pedagang, pengguna internet, internet marketers, marketers, pelajar dan siapapun yang tertarik untuk memahami secara baik kedua hal tersebut maka Anda wajib mengikuti seminar \"Success in Online Business 2012\"\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\"><img class=\"alignnone size-full wp-image-329\" title=\"success-online-business-2012m2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\" alt=\"\" width=\"512\" height=\"388\" />\r\n</a>','Success in Online Business','','inherit','open','open','','323-revision-5','','','2012-04-12 07:13:54','2012-04-12 07:13:54','',323,'http://www.futuremediatrix.com/blog/?p=332',0,'revision','',0),(337,3,'2012-04-17 02:37:15','2012-04-17 02:37:15','Didalam mengembangkan bisnis Online terkini terdapat 2 platform teknologi yang penting yaitu Web teknologi dengan memanfaatkan Search Engine dan Mobile teknologi dengan memanfaatkan Apps. Mobile kini menjadi begitu berkembang karena kemudahan yang diberikan kepada usernya. Sebagai pemain maupun pemula di dunia online bisnis jika ingin sukses wajib menguasai kedua teknologi ini. Bila Anda adalah seorang pebisnis, pedagang, pengguna internet, internet marketers, marketers, pelajar dan siapapun yang tertarik untuk memahami secara baik kedua hal tersebut maka Anda wajib mengikuti seminar \"Success in Online Business 2012\"\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\"><img class=\"alignnone size-full wp-image-334\" title=\"BrosurPage1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\" alt=\"\" width=\"499\" height=\"697\" /></a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\"> </a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\">P</a>endaftaran dapat melalui:\r\n\r\nBonita (085772453043)\r\nEmail: workshop@futuremediatrix.com','Success in Online Business','','inherit','open','open','','323-revision-8','','','2012-04-17 02:37:15','2012-04-17 02:37:15','',323,'http://www.futuremediatrix.com/blog/?p=337',0,'revision','',0),(343,3,'2012-04-25 14:33:22','2012-04-25 14:33:22','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/CreatingEngagementThroughGamification.jpg\"><img class=\"alignnone size-full wp-image-346\" title=\"CreatingEngagementThroughGamification\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/CreatingEngagementThroughGamification.jpg\" alt=\"\" width=\"567\" height=\"331\" />\r\n</a>\r\nPemasaran dalam dunia marketing berkembang, salah satu teknik yang digunakan untuk membangun engagement dengan konsumen kita yaitu dengan teknik Gamification. Pertanyaannya Mengapa kita perlu melakukan engagement ?  Pada dasarnya pemasaran memiliki beberapa tahapan, pertama adalah tahapan dalam melakukan riset pasar yaitu kita mengenal dulu siapa target market Anda, kemudian tahap selanjutnya adalah melakukan approaching (pendekatan) sampai pada mereka menjadi pembeli kita, tetapi kita tahu bahwa proses pemasaran tidak berhenti sampai disitu saja, perlu ada tahapan untuk membuat mereka terikat dengan kita, dan cara untuk membangun engagement ada 2 hal, yang pertama tidak lain yaitu memberikan servis excellent (pelayanan super) dan yang satu lagi yaitu dengan membangun program loyalitas pelanggan yang kreatif dan menarik. Nah cara membangun program loyalitas pelanggan kita dapat menggunakan teknik Gamification.\r\n\r\nGamification adalah sebuah teknik yang menggunakan elemen-elemen yang ada didalam sebuah game untuk diterapkan dalam bisnis kita. Pada hari ini saya akan mengajarkan 4 teknik Gamification yang dapat kita manfaatkan untuk program loyalitas Anda, antara lain:\r\n<ol>\r\n	<li>Menggunakan Sistem <strong><em>Stempel</em></strong>, misalnya dengan print sebuah kartu dimana ketika mereka datang mereka diberikan stempel sampai 10 stempel maka mereka mendapatkan 1 layanan gratis, sistem ini adalah sistem yang paling sederhana yang sering kita lihat digunakan oleh eskrim shop, stand minuman, salon, spa, tempat refleksi, dan lain-lain. Dan dari sistem ini terbukti handal karena dari tempat-tempat yang menerapkan sistem ini mereka memiliki penjualan yang jauh lebih tinggi dibanding kompetitornya yang tidak menerapkan sistem ini.</li>\r\n	<li>Menggunakan Sistem <strong><em>Time Appointmen</em></strong>t atau yang sering dikenal dengan <strong><em>Happy Hour</em></strong>,  yaitu dengan membuat waktu-waktu tertentu memiliki harga yang murah. Ini adalah teknik yang sering digunakan oleh bioskop, tempat karaoke, spa, refleksi, restaurant dan lain-lain. Jika pada penjualan fashion mereka menamakan <strong><em>Midnight Sale</em></strong>, kenapa harus malah hari karena mereka melakukan riset bahwa target market mereka memiliki waktu yang benar-benar senggang pada malam hari. Pertanyaan mengapa teknik ini sangat Dahsyat ? Kalau kita melihat proses belajar manusia maka kita melihat bahwa cara berpikir manusia adalah mahluk yang suka terhadap jadwal, dari kecil kita di ajarkan bahwa sekolah masuk dari jam sekian sampai jam sekian, kita les pada jam sekian, ketika besar kita memiliki jadwal sendiri kapan kita masuk kerja, kapan kita meeting dengan klien dan lain-lain. Dengan kata lain jika sebuah pemasar memanfaatkan waktu tertentu dengan harga khusus maka ini akan memudahkan otak manusia kapan dia harus membeli produk atau jasa kita.</li>\r\n	<li>Menggunakan Sistem <strong>Point</strong> hal ini yang kita lihat dilakukan oleh Mall-Mall dan banyak Departement Store, dengan cara setiap para pelanggan diberikan sebuah kartu dimana setiap belanja mereka memperoleh tambahan point dikartu mereka. Nah pada dasarnya manusia adalah mahluk yang suka mengumpulkan sesuatu (Collector) dan memiliki keinginan untuk terus bertambah atau berkembang (Achiever), hal ini yang dipakai dalam teknik <strong>Point. </strong>Point adalah elemen paling dasar yang harus dimiliki oleh sebuah Game sehingga membuat orang ingin memainkannya.</li>\r\n	<li>Menggunakan Sistem Undian Berhadiah (<strong>Randomize)</strong>, teknik ini adalah teknik yang sudah ada dari jaman dahulu kala, pada dasarnya manusia suka terhadap peruntungan, sehingga kita bisa melihat bahwa Perjudian merupakan salah satu bisnis terbesar di dunia, kita melihat Las Vegas bisa begitu megahnya itu semua karena sifat dasar manusia yang satu ini. Kita bisa membuat teknik sederhana yaitu setiap pembelian sejumlah sekian mereka mendapatkan satu nomer undian, dimana hal ini akan meningkatkan penjualan yang sangat besar sehingga perbandingan pembelian dan hadiah undian tentunya menjadi sangat besar sehingga kita sebagai pemasar tidak mungkin rugi, ambil contoh 100 ribu pembelian dengan jumlah nomer undian sebesar 100 ribu maka total income kita 10 milyar, maka kita memberikan undian mobil yang senilai 200 juta, maka sudah pasti kita sebagai pemasar akan diuntungkan.</li>\r\n</ol>\r\nIni adalah 4 Teknik Gamification yang sangat bermanfaat untuk program penjualan Anda, yang terpenting Anda dapat menggunakan yang sesuai dengan bisnis dan kebiasaan pelanggan Anda. Semoga artikel ini dapat bermanfaat bagi Anda sekalian.','Creating Engagement Through Gamification','','publish','open','open','','creating-engagement-through-gamification','','','2012-04-26 02:29:03','2012-04-26 02:29:03','',0,'http://www.futuremediatrix.com/blog/?p=343',0,'post','',0),(334,3,'2012-04-17 02:35:31','2012-04-17 02:35:31','','BrosurPage1','','inherit','open','open','','brosurpage1','','','2012-04-17 02:35:31','2012-04-17 02:35:31','',323,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg',0,'attachment','image/jpeg',0),(335,3,'2012-04-12 07:16:43','2012-04-12 07:16:43','Didalam mengembangkan bisnis Online terkini terdapat 2 platform teknologi yang penting yaitu Web teknologi dengan memanfaatkan Search Engine dan Mobile teknologi dengan memanfaatkan Apps. Mobile kini menjadi begitu berkembang karena kemudahan yang diberikan kepada usernya. Sebagai pemain maupun pemula di dunia online bisnis jika ingin sukses wajib menguasai kedua teknologi ini. Bila Anda adalah seorang pebisnis, pedagang, pengguna internet, internet marketers, marketers, pelajar dan siapapun yang tertarik untuk memahami secara baik kedua hal tersebut maka Anda wajib mengikuti seminar \"Success in Online Business 2012\"\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\"><img class=\"alignnone size-full wp-image-329\" title=\"success-online-business-2012m2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\" alt=\"\" width=\"512\" height=\"388\" />\r\n\r\nP</a>endaftaran dapat melalui:\r\n\r\nBonita (085772453043)\r\nEmail: ae@futuremediatrix.com','Success in Online Business','','inherit','open','open','','323-revision-6','','','2012-04-12 07:16:43','2012-04-12 07:16:43','',323,'http://www.futuremediatrix.com/blog/?p=335',0,'revision','',0),(336,3,'2012-04-17 02:36:30','2012-04-17 02:36:30','Didalam mengembangkan bisnis Online terkini terdapat 2 platform teknologi yang penting yaitu Web teknologi dengan memanfaatkan Search Engine dan Mobile teknologi dengan memanfaatkan Apps. Mobile kini menjadi begitu berkembang karena kemudahan yang diberikan kepada usernya. Sebagai pemain maupun pemula di dunia online bisnis jika ingin sukses wajib menguasai kedua teknologi ini. Bila Anda adalah seorang pebisnis, pedagang, pengguna internet, internet marketers, marketers, pelajar dan siapapun yang tertarik untuk memahami secara baik kedua hal tersebut maka Anda wajib mengikuti seminar \"Success in Online Business 2012\"\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\"><img class=\"alignnone size-full wp-image-334\" title=\"BrosurPage1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\" alt=\"\" width=\"499\" height=\"697\" /></a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\"> </a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/success-online-business-2012m2.jpg\">P</a>endaftaran dapat melalui:\r\n\r\nBonita (085772453043)\r\nEmail: ae@futuremediatrix.com','Success in Online Business','','inherit','open','open','','323-revision-7','','','2012-04-17 02:36:30','2012-04-17 02:36:30','',323,'http://www.futuremediatrix.com/blog/?p=336',0,'revision','',0),(339,3,'2012-04-20 01:54:43','2012-04-20 01:54:43','Sebagai praktisi dalam bidang pemasaran tentu kita merasa perlu untuk terus mengembangkan pemasaran kita dengan teknik dan strategi baru. Beberapa tahun yang lalu kita sempat dihebohkan dengan berita bahwa di Korea dan dibanyak Negara didunia bahkan di Indonesia juga ada orang yang kecanduan bermain game online sampai meninggal. Setelah dipelajari memang ternyata ada banyak sekali elemen dalam dunia game yang dapat membuat orang terikat atau ketergantungan dengan game yang dia mainkan. Dan ternyata diluar sana banyak praktisi didunia bisnis yang mempelajari elemen-elemen tersebut dan akhirnya menerapkan dalam suatu bidang keilmuan yang disebut Gamification dimana Gamification sendiri memiliki pengertian bahwa menerapkan elemen-elemen yang ada di dalam game untuk keperluan diluar game seperti bisnis, pemasaran, dan lain-lain. Dan teknik itu terus dikembangkan sampai sekarang, terakhir saya pelajari terdapat 71 teknik dahsyat gamification yang dapat digunakan untuk membuat orang tergila-gila membeli produk kita, tanpa harus kita membujuk atau merayu mereka untuk membeli produk yang kita jual.\n\nJika kita melihat bukti sukses penerapan Gamification yang biasa dipakai misalnya seperti yang digunakan Tung Desem Waringin ketika menjual seminarnya dengan cara pembatasan waktu dan pembatasan barang, hanya untuk hari ini saja harga seminar dari 30 juta jadi hanya 5 juta, atau hanya untuk 20 orang pertama saya berikan harga 3 juta, teknik-teknik ini sering digunakan didalam game sebagai contoh pada event-event khusus pemain mendapat double experience, atau drop items special ketika melawan monster. Contoh lainnya seperti faktor Time Appointment, yang diterapkan oleh Mc Donald, mereka mengeluarkan khusus menu breakfast jadi dimana menu itu hanya ada pagi hari, nah hal ini menarik orang yang datang pada pagi hari untuk membeli menu breakfast tersebut, atau juga yang diterapkan oleh Blizt megaplex dan XXI dimana untuk hari biasa harganya lebih murah dibandingkan akhir pekan (weekend), hal ini yang menarik orang untuk menonton pada hari biasa, dimana yang dulu bioskop hanya ramai pada akhir pekan.\n\nMasih banyak lagi teknik-teknik gamification yang diterapkan dalam pemasaran, dan ternyata teknik gamification ini sangat bagus diterapkan dalam applikasi / software pemasaran Anda. Jika Anda ingin tertarik mengetahui lebih banyak bisa datang ke acara seminar saya di hari sabtu ini <a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\">“Success In Online Business”.</a>','Dahsyatnya Metode Gamification dalam pemasaran','','inherit','open','open','','338-revision','','','2012-04-20 01:54:43','2012-04-20 01:54:43','',338,'http://www.futuremediatrix.com/blog/?p=339',0,'revision','',0),(340,3,'2012-04-20 01:56:01','2012-04-20 01:56:01','Sebagai praktisi dalam bidang pemasaran tentu kita merasa perlu untuk terus mengembangkan pemasaran kita dengan teknik dan strategi baru. Beberapa tahun yang lalu kita sempat dihebohkan dengan berita bahwa di Korea dan dibanyak Negara didunia bahkan di Indonesia juga ada orang yang kecanduan bermain game online sampai meninggal. Setelah dipelajari memang ternyata ada banyak sekali elemen dalam dunia game yang dapat membuat orang terikat atau ketergantungan dengan game yang dia mainkan. Dan ternyata diluar sana banyak praktisi didunia bisnis yang mempelajari elemen-elemen tersebut dan akhirnya menerapkan dalam suatu bidang keilmuan yang disebut Gamification dimana Gamification sendiri memiliki pengertian bahwa menerapkan elemen-elemen yang ada di dalam game untuk keperluan diluar game seperti bisnis, pemasaran, dan lain-lain. Dan teknik itu terus dikembangkan sampai sekarang, terakhir saya pelajari terdapat 71 teknik dahsyat gamification yang dapat digunakan untuk membuat orang tergila-gila membeli produk kita, tanpa harus kita membujuk atau merayu mereka untuk membeli produk yang kita jual.\n\nJika kita melihat bukti sukses penerapan Gamification yang biasa dipakai misalnya seperti yang digunakan Tung Desem Waringin ketika menjual seminarnya dengan cara pembatasan waktu dan pembatasan barang, hanya untuk hari ini saja harga seminar dari 30 juta jadi hanya 5 juta, atau hanya untuk 20 orang pertama saya berikan harga 3 juta, teknik-teknik ini sering digunakan didalam game sebagai contoh pada event-event khusus pemain mendapat double experience, atau drop items special ketika melawan monster. Contoh lainnya seperti faktor Time Appointment, yang diterapkan oleh Mc Donald, mereka mengeluarkan khusus menu breakfast jadi dimana menu itu hanya ada pagi hari, nah hal ini menarik orang yang datang pada pagi hari untuk membeli menu breakfast tersebut, atau juga yang diterapkan oleh Blizt megaplex dan XXI dimana untuk hari biasa harganya lebih murah dibandingkan akhir pekan (weekend), hal ini yang menarik orang untuk menonton pada hari biasa, dimana yang dulu bioskop hanya ramai pada akhir pekan.\n\nMasih banyak lagi teknik-teknik gamification yang diterapkan dalam pemasaran, dan ternyata teknik gamification ini sangat bagus diterapkan dalam applikasi / software pemasaran Anda. Jika Anda ingin tertarik mengetahui lebih banyak bisa datang ke acara seminar saya di hari sabtu ini <a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\">“Success In Online Business”.</a>','Dahsyatnya Metode Gamification dalam pemasaran','','inherit','open','open','','338-autosave','','','2012-04-20 01:56:01','2012-04-20 01:56:01','',338,'http://www.futuremediatrix.com/blog/?p=340',0,'revision','',0),(341,3,'2012-04-20 02:27:27','2012-04-20 02:27:27','','GameficationInMarketing','','inherit','open','open','','gameficationinmarketing','','','2012-04-20 02:27:27','2012-04-20 02:27:27','',338,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/GameficationInMarketing.jpg',0,'attachment','image/jpeg',0),(342,3,'2012-04-20 01:54:55','2012-04-20 01:54:55','Sebagai praktisi dalam bidang pemasaran tentu kita merasa perlu untuk terus mengembangkan pemasaran kita dengan teknik dan strategi baru. Beberapa tahun yang lalu kita sempat dihebohkan dengan berita bahwa di Korea dan dibanyak Negara didunia bahkan di Indonesia juga ada orang yang kecanduan bermain game online sampai meninggal. Setelah dipelajari memang ternyata ada banyak sekali elemen dalam dunia game yang dapat membuat orang terikat atau ketergantungan dengan game yang dia mainkan. Dan ternyata diluar sana banyak praktisi didunia bisnis yang mempelajari elemen-elemen tersebut dan akhirnya menerapkan dalam suatu bidang keilmuan yang disebut Gamification dimana Gamification sendiri memiliki pengertian bahwa menerapkan elemen-elemen yang ada di dalam game untuk keperluan diluar game seperti bisnis, pemasaran, dan lain-lain. Dan teknik itu terus dikembangkan sampai sekarang, terakhir saya pelajari terdapat 71 teknik dahsyat gamification yang dapat digunakan untuk membuat orang tergila-gila membeli produk kita, tanpa harus kita membujuk atau merayu mereka untuk membeli produk yang kita jual.\r\n\r\nJika kita melihat bukti sukses penerapan Gamification yang biasa dipakai misalnya seperti yang digunakan Tung Desem Waringin ketika menjual seminarnya dengan cara pembatasan waktu dan pembatasan barang, hanya untuk hari ini saja harga seminar dari 30 juta jadi hanya 5 juta, atau hanya untuk 20 orang pertama saya berikan harga 3 juta, teknik-teknik ini sering digunakan didalam game sebagai contoh pada event-event khusus pemain mendapat double experience, atau drop items special ketika melawan monster. Contoh lainnya seperti faktor Time Appointment, yang diterapkan oleh Mc Donald, mereka mengeluarkan khusus menu breakfast jadi dimana menu itu hanya ada pagi hari, nah hal ini menarik orang yang datang pada pagi hari untuk membeli menu breakfast tersebut, atau juga yang diterapkan oleh Blizt megaplex dan XXI dimana untuk hari biasa harganya lebih murah dibandingkan akhir pekan (weekend), hal ini yang menarik orang untuk menonton pada hari biasa, dimana yang dulu bioskop hanya ramai pada akhir pekan.\r\n\r\nMasih banyak lagi teknik-teknik gamification yang diterapkan dalam pemasaran, dan ternyata teknik gamification ini sangat bagus diterapkan dalam applikasi / software pemasaran Anda. Jika Anda ingin tertarik mengetahui lebih banyak bisa datang ke acara seminar saya di hari sabtu ini <a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/BrosurPage1.jpg\">“Success In Online Business”.</a>','Dahsyatnya Metode Gamification dalam pemasaran','','inherit','open','open','','338-revision-2','','','2012-04-20 01:54:55','2012-04-20 01:54:55','',338,'http://www.futuremediatrix.com/blog/?p=342',0,'revision','',0),(344,3,'2012-04-25 14:32:45','2012-04-25 14:32:45','Pemasaran dalam dunia marketing berkembang, salah satu teknik yang digunakan untuk membangun engagement dengan konsumen kita yaitu dengan teknik Gamification. Pertanyaannya Mengapa kita perlu melakukan engagement ?  Pada dasarnya pemasaran memiliki beberapa tahapan, pertama adalah tahapan dalam melakukan riset pasar yaitu kita mengenal dulu siapa target market Anda, kemudian tahap selanjutnya adalah melakukan approaching (pendekatan) sampai pada mereka menjadi pembeli kita, tetapi kita tahu bahwa proses pemasaran tidak berhenti sampai disitu saja, perlu ada tahapan untuk membuat mereka terikat dengan kita, dan cara untuk membangun engagement ada 2 hal, yang pertama tidak lain yaitu memberikan servis excellent (pelayanan super) dan yang satu lagi yaitu dengan membangun program loyalitas pelanggan yang kreatif dan menarik. Nah cara membangun program loyalitas pelanggan kita dapat menggunakan teknik Gamification.\n\nGamification adalah sebuah teknik yang menggunakan elemen-elemen yang ada didalam sebuah game untuk diterapkan dalam bisnis kita. Pada hari ini saya akan mengajarkan 4 teknik Gamification yang dapat kita manfaatkan untuk program loyalitas Anda, antara lain:\n<ol>\n	<li>Menggunakan Sistem <strong><em>Stempel</em></strong>, misalnya dengan print sebuah kartu dimana ketika mereka datang mereka diberikan stempel sampai 10 stempel maka mereka mendapatkan 1 layanan gratis, sistem ini adalah sistem yang paling sederhana yang sering kita lihat digunakan oleh eskrim shop, stand minuman, salon, spa, tempat refleksi, dan lain-lain. Dan dari sistem ini terbukti handal karena dari tempat-tempat yang menerapkan sistem ini mereka memiliki penjualan yang jauh lebih tinggi dibanding kompetitornya yang tidak menerapkan sistem ini.</li>\n	<li>Menggunakan Sistem <strong><em>Time Appointmen</em></strong>t atau yang sering dikenal dengan <strong><em>Happy Hour</em></strong>,  yaitu dengan membuat waktu-waktu tertentu memiliki harga yang murah. Ini adalah teknik yang sering digunakan oleh bioskop, tempat karaoke, spa, refleksi, restaurant dan lain-lain. Jika pada penjualan fashion mereka menamakan <strong><em>Midnight Sale</em></strong>, kenapa harus malah hari karena mereka melakukan riset bahwa target market mereka memiliki waktu yang benar-benar senggang pada malam hari. Pertanyaan mengapa teknik ini sangat Dahsyat ? Kalau kita melihat proses belajar manusia maka kita melihat bahwa cara berpikir manusia adalah mahluk yang suka terhadap jadwal, dari kecil kita di ajarkan bahwa sekolah masuk dari jam sekian sampai jam sekian, kita les pada jam sekian, ketika besar kita memiliki jadwal sendiri kapan kita masuk kerja, kapan kita meeting dengan klien dan lain-lain. Dengan kata lain jika sebuah pemasar memanfaatkan waktu tertentu dengan harga khusus maka ini akan memudahkan otak manusia kapan dia harus membeli produk atau jasa kita.</li>\n	<li>Menggunakan Sistem <strong>Point</strong> hal ini yang kita lihat dilakukan oleh Mall-Mall dan banyak Departement Store, dengan cara setiap para pelanggan diberikan sebuah kartu dimana setiap belanja mereka memperoleh tambahan point dikartu mereka. Nah pada dasarnya manusia adalah mahluk yang suka mengumpulkan sesuatu (Collector) dan memiliki keinginan untuk terus bertambah atau berkembang (Achiever), hal ini yang dipakai dalam teknik <strong>Point. </strong>Point adalah elemen paling dasar yang harus dimiliki oleh sebuah Game sehingga membuat orang ingin memainkannya.</li>\n	<li>Menggunakan Sistem Undian Berhadiah (<strong>Randomize)</strong>, teknik ini adalah teknik yang sudah ada dari jaman dahulu kala, pada dasarnya manusia suka terhadap peruntungan, sehingga kita bisa melihat bahwa Perjudian merupakan salah satu bisnis terbesar di dunia, kita melihat Las Vegas bisa begitu megahnya itu semua karena sifat dasar manusia yang satu ini. Kita bisa membuat teknik sederhana yaitu setiap pembelian sejumlah sekian mereka mendapatkan satu nomer undian, dimana hal ini akan meningkatkan penjualan yang sangat besar sehingga perbandingan pembelian dan hadiah undian tentunya menjadi sangat besar sehingga kita sebagai pemasar tidak mungkin rugi, ambil contoh 100 ribu pembelian dengan jumlah nomer undian sebesar 100 ribu maka total income kita 10 milyar, maka kita memberikan undian mobil yang senilai 200 juta, maka sudah pasti kita sebagai pemasar akan diuntungkan.</li>\n</ol>\nIni adalah 4 Teknik Gamification yang sangat bermanfaat untuk program penjualan Anda, yang terpenting Anda dapat menggunakan yang sesuai dengan bisnis dan kebiasaan pelanggan Anda. Semoga artikel ini dapat bermanfaat bagi Anda sekalian.','Creating Engagement Through Gamification','','inherit','open','open','','343-revision','','','2012-04-25 14:32:45','2012-04-25 14:32:45','',343,'http://www.futuremediatrix.com/blog/?p=344',0,'revision','',0),(345,3,'2012-04-26 02:28:10','2012-04-26 02:28:10','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/CreatingEngagementThroughGamification.jpg\"><img class=\"alignnone size-full wp-image-346\" title=\"CreatingEngagementThroughGamification\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/CreatingEngagementThroughGamification.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\nPemasaran dalam dunia marketing berkembang, salah satu teknik yang digunakan untuk membangun engagement dengan konsumen kita yaitu dengan teknik Gamification. Pertanyaannya Mengapa kita perlu melakukan engagement ?  Pada dasarnya pemasaran memiliki beberapa tahapan, pertama adalah tahapan dalam melakukan riset pasar yaitu kita mengenal dulu siapa target market Anda, kemudian tahap selanjutnya adalah melakukan approaching (pendekatan) sampai pada mereka menjadi pembeli kita, tetapi kita tahu bahwa proses pemasaran tidak berhenti sampai disitu saja, perlu ada tahapan untuk membuat mereka terikat dengan kita, dan cara untuk membangun engagement ada 2 hal, yang pertama tidak lain yaitu memberikan servis excellent (pelayanan super) dan yang satu lagi yaitu dengan membangun program loyalitas pelanggan yang kreatif dan menarik. Nah cara membangun program loyalitas pelanggan kita dapat menggunakan teknik Gamification.\n\nGamification adalah sebuah teknik yang menggunakan elemen-elemen yang ada didalam sebuah game untuk diterapkan dalam bisnis kita. Pada hari ini saya akan mengajarkan 4 teknik Gamification yang dapat kita manfaatkan untuk program loyalitas Anda, antara lain:\n<ol>\n	<li>Menggunakan Sistem <strong><em>Stempel</em></strong>, misalnya dengan print sebuah kartu dimana ketika mereka datang mereka diberikan stempel sampai 10 stempel maka mereka mendapatkan 1 layanan gratis, sistem ini adalah sistem yang paling sederhana yang sering kita lihat digunakan oleh eskrim shop, stand minuman, salon, spa, tempat refleksi, dan lain-lain. Dan dari sistem ini terbukti handal karena dari tempat-tempat yang menerapkan sistem ini mereka memiliki penjualan yang jauh lebih tinggi dibanding kompetitornya yang tidak menerapkan sistem ini.</li>\n	<li>Menggunakan Sistem <strong><em>Time Appointmen</em></strong>t atau yang sering dikenal dengan <strong><em>Happy Hour</em></strong>,  yaitu dengan membuat waktu-waktu tertentu memiliki harga yang murah. Ini adalah teknik yang sering digunakan oleh bioskop, tempat karaoke, spa, refleksi, restaurant dan lain-lain. Jika pada penjualan fashion mereka menamakan <strong><em>Midnight Sale</em></strong>, kenapa harus malah hari karena mereka melakukan riset bahwa target market mereka memiliki waktu yang benar-benar senggang pada malam hari. Pertanyaan mengapa teknik ini sangat Dahsyat ? Kalau kita melihat proses belajar manusia maka kita melihat bahwa cara berpikir manusia adalah mahluk yang suka terhadap jadwal, dari kecil kita di ajarkan bahwa sekolah masuk dari jam sekian sampai jam sekian, kita les pada jam sekian, ketika besar kita memiliki jadwal sendiri kapan kita masuk kerja, kapan kita meeting dengan klien dan lain-lain. Dengan kata lain jika sebuah pemasar memanfaatkan waktu tertentu dengan harga khusus maka ini akan memudahkan otak manusia kapan dia harus membeli produk atau jasa kita.</li>\n	<li>Menggunakan Sistem <strong>Point</strong> hal ini yang kita lihat dilakukan oleh Mall-Mall dan banyak Departement Store, dengan cara setiap para pelanggan diberikan sebuah kartu dimana setiap belanja mereka memperoleh tambahan point dikartu mereka. Nah pada dasarnya manusia adalah mahluk yang suka mengumpulkan sesuatu (Collector) dan memiliki keinginan untuk terus bertambah atau berkembang (Achiever), hal ini yang dipakai dalam teknik <strong>Point. </strong>Point adalah elemen paling dasar yang harus dimiliki oleh sebuah Game sehingga membuat orang ingin memainkannya.</li>\n	<li>Menggunakan Sistem Undian Berhadiah (<strong>Randomize)</strong>, teknik ini adalah teknik yang sudah ada dari jaman dahulu kala, pada dasarnya manusia suka terhadap peruntungan, sehingga kita bisa melihat bahwa Perjudian merupakan salah satu bisnis terbesar di dunia, kita melihat Las Vegas bisa begitu megahnya itu semua karena sifat dasar manusia yang satu ini. Kita bisa membuat teknik sederhana yaitu setiap pembelian sejumlah sekian mereka mendapatkan satu nomer undian, dimana hal ini akan meningkatkan penjualan yang sangat besar sehingga perbandingan pembelian dan hadiah undian tentunya menjadi sangat besar sehingga kita sebagai pemasar tidak mungkin rugi, ambil contoh 100 ribu pembelian dengan jumlah nomer undian sebesar 100 ribu maka total income kita 10 milyar, maka kita memberikan undian mobil yang senilai 200 juta, maka sudah pasti kita sebagai pemasar akan diuntungkan.</li>\n</ol>\nIni adalah 4 Teknik Gamification yang sangat bermanfaat untuk program penjualan Anda, yang terpenting Anda dapat menggunakan yang sesuai dengan bisnis dan kebiasaan pelanggan Anda. Semoga artikel ini dapat bermanfaat bagi Anda sekalian.','Creating Engagement Through Gamification','','inherit','open','open','','343-autosave','','','2012-04-26 02:28:10','2012-04-26 02:28:10','',343,'http://www.futuremediatrix.com/blog/?p=345',0,'revision','',0),(346,3,'2012-04-26 02:26:57','2012-04-26 02:26:57','','CreatingEngagementThroughGamification','','inherit','open','open','','creatingengagementthroughgamification','','','2012-04-26 02:26:57','2012-04-26 02:26:57','',343,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/CreatingEngagementThroughGamification.jpg',0,'attachment','image/jpeg',0),(347,3,'2012-04-25 14:33:22','2012-04-25 14:33:22','Pemasaran dalam dunia marketing berkembang, salah satu teknik yang digunakan untuk membangun engagement dengan konsumen kita yaitu dengan teknik Gamification. Pertanyaannya Mengapa kita perlu melakukan engagement ?  Pada dasarnya pemasaran memiliki beberapa tahapan, pertama adalah tahapan dalam melakukan riset pasar yaitu kita mengenal dulu siapa target market Anda, kemudian tahap selanjutnya adalah melakukan approaching (pendekatan) sampai pada mereka menjadi pembeli kita, tetapi kita tahu bahwa proses pemasaran tidak berhenti sampai disitu saja, perlu ada tahapan untuk membuat mereka terikat dengan kita, dan cara untuk membangun engagement ada 2 hal, yang pertama tidak lain yaitu memberikan servis excellent (pelayanan super) dan yang satu lagi yaitu dengan membangun program loyalitas pelanggan yang kreatif dan menarik. Nah cara membangun program loyalitas pelanggan kita dapat menggunakan teknik Gamification.\r\n\r\nGamification adalah sebuah teknik yang menggunakan elemen-elemen yang ada didalam sebuah game untuk diterapkan dalam bisnis kita. Pada hari ini saya akan mengajarkan 4 teknik Gamification yang dapat kita manfaatkan untuk program loyalitas Anda, antara lain:\r\n<ol>\r\n	<li>Menggunakan Sistem <strong><em>Stempel</em></strong>, misalnya dengan print sebuah kartu dimana ketika mereka datang mereka diberikan stempel sampai 10 stempel maka mereka mendapatkan 1 layanan gratis, sistem ini adalah sistem yang paling sederhana yang sering kita lihat digunakan oleh eskrim shop, stand minuman, salon, spa, tempat refleksi, dan lain-lain. Dan dari sistem ini terbukti handal karena dari tempat-tempat yang menerapkan sistem ini mereka memiliki penjualan yang jauh lebih tinggi dibanding kompetitornya yang tidak menerapkan sistem ini.</li>\r\n	<li>Menggunakan Sistem <strong><em>Time Appointmen</em></strong>t atau yang sering dikenal dengan <strong><em>Happy Hour</em></strong>,  yaitu dengan membuat waktu-waktu tertentu memiliki harga yang murah. Ini adalah teknik yang sering digunakan oleh bioskop, tempat karaoke, spa, refleksi, restaurant dan lain-lain. Jika pada penjualan fashion mereka menamakan <strong><em>Midnight Sale</em></strong>, kenapa harus malah hari karena mereka melakukan riset bahwa target market mereka memiliki waktu yang benar-benar senggang pada malam hari. Pertanyaan mengapa teknik ini sangat Dahsyat ? Kalau kita melihat proses belajar manusia maka kita melihat bahwa cara berpikir manusia adalah mahluk yang suka terhadap jadwal, dari kecil kita di ajarkan bahwa sekolah masuk dari jam sekian sampai jam sekian, kita les pada jam sekian, ketika besar kita memiliki jadwal sendiri kapan kita masuk kerja, kapan kita meeting dengan klien dan lain-lain. Dengan kata lain jika sebuah pemasar memanfaatkan waktu tertentu dengan harga khusus maka ini akan memudahkan otak manusia kapan dia harus membeli produk atau jasa kita.</li>\r\n	<li>Menggunakan Sistem <strong>Point</strong> hal ini yang kita lihat dilakukan oleh Mall-Mall dan banyak Departement Store, dengan cara setiap para pelanggan diberikan sebuah kartu dimana setiap belanja mereka memperoleh tambahan point dikartu mereka. Nah pada dasarnya manusia adalah mahluk yang suka mengumpulkan sesuatu (Collector) dan memiliki keinginan untuk terus bertambah atau berkembang (Achiever), hal ini yang dipakai dalam teknik <strong>Point. </strong>Point adalah elemen paling dasar yang harus dimiliki oleh sebuah Game sehingga membuat orang ingin memainkannya.</li>\r\n	<li>Menggunakan Sistem Undian Berhadiah (<strong>Randomize)</strong>, teknik ini adalah teknik yang sudah ada dari jaman dahulu kala, pada dasarnya manusia suka terhadap peruntungan, sehingga kita bisa melihat bahwa Perjudian merupakan salah satu bisnis terbesar di dunia, kita melihat Las Vegas bisa begitu megahnya itu semua karena sifat dasar manusia yang satu ini. Kita bisa membuat teknik sederhana yaitu setiap pembelian sejumlah sekian mereka mendapatkan satu nomer undian, dimana hal ini akan meningkatkan penjualan yang sangat besar sehingga perbandingan pembelian dan hadiah undian tentunya menjadi sangat besar sehingga kita sebagai pemasar tidak mungkin rugi, ambil contoh 100 ribu pembelian dengan jumlah nomer undian sebesar 100 ribu maka total income kita 10 milyar, maka kita memberikan undian mobil yang senilai 200 juta, maka sudah pasti kita sebagai pemasar akan diuntungkan.</li>\r\n</ol>\r\nIni adalah 4 Teknik Gamification yang sangat bermanfaat untuk program penjualan Anda, yang terpenting Anda dapat menggunakan yang sesuai dengan bisnis dan kebiasaan pelanggan Anda. Semoga artikel ini dapat bermanfaat bagi Anda sekalian.','Creating Engagement Through Gamification','','inherit','open','open','','343-revision-2','','','2012-04-25 14:33:22','2012-04-25 14:33:22','',343,'http://www.futuremediatrix.com/blog/?p=347',0,'revision','',0),(348,3,'2012-04-26 02:27:06','2012-04-26 02:27:06','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/CreatingEngagementThroughGamification.jpg\"><img class=\"alignnone size-full wp-image-346\" title=\"CreatingEngagementThroughGamification\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/04/CreatingEngagementThroughGamification.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\nPemasaran dalam dunia marketing berkembang, salah satu teknik yang digunakan untuk membangun engagement dengan konsumen kita yaitu dengan teknik Gamification. Pertanyaannya Mengapa kita perlu melakukan engagement ?  Pada dasarnya pemasaran memiliki beberapa tahapan, pertama adalah tahapan dalam melakukan riset pasar yaitu kita mengenal dulu siapa target market Anda, kemudian tahap selanjutnya adalah melakukan approaching (pendekatan) sampai pada mereka menjadi pembeli kita, tetapi kita tahu bahwa proses pemasaran tidak berhenti sampai disitu saja, perlu ada tahapan untuk membuat mereka terikat dengan kita, dan cara untuk membangun engagement ada 2 hal, yang pertama tidak lain yaitu memberikan servis excellent (pelayanan super) dan yang satu lagi yaitu dengan membangun program loyalitas pelanggan yang kreatif dan menarik. Nah cara membangun program loyalitas pelanggan kita dapat menggunakan teknik Gamification.\r\n\r\nGamification adalah sebuah teknik yang menggunakan elemen-elemen yang ada didalam sebuah game untuk diterapkan dalam bisnis kita. Pada hari ini saya akan mengajarkan 4 teknik Gamification yang dapat kita manfaatkan untuk program loyalitas Anda, antara lain:\r\n<ol>\r\n	<li>Menggunakan Sistem <strong><em>Stempel</em></strong>, misalnya dengan print sebuah kartu dimana ketika mereka datang mereka diberikan stempel sampai 10 stempel maka mereka mendapatkan 1 layanan gratis, sistem ini adalah sistem yang paling sederhana yang sering kita lihat digunakan oleh eskrim shop, stand minuman, salon, spa, tempat refleksi, dan lain-lain. Dan dari sistem ini terbukti handal karena dari tempat-tempat yang menerapkan sistem ini mereka memiliki penjualan yang jauh lebih tinggi dibanding kompetitornya yang tidak menerapkan sistem ini.</li>\r\n	<li>Menggunakan Sistem <strong><em>Time Appointmen</em></strong>t atau yang sering dikenal dengan <strong><em>Happy Hour</em></strong>,  yaitu dengan membuat waktu-waktu tertentu memiliki harga yang murah. Ini adalah teknik yang sering digunakan oleh bioskop, tempat karaoke, spa, refleksi, restaurant dan lain-lain. Jika pada penjualan fashion mereka menamakan <strong><em>Midnight Sale</em></strong>, kenapa harus malah hari karena mereka melakukan riset bahwa target market mereka memiliki waktu yang benar-benar senggang pada malam hari. Pertanyaan mengapa teknik ini sangat Dahsyat ? Kalau kita melihat proses belajar manusia maka kita melihat bahwa cara berpikir manusia adalah mahluk yang suka terhadap jadwal, dari kecil kita di ajarkan bahwa sekolah masuk dari jam sekian sampai jam sekian, kita les pada jam sekian, ketika besar kita memiliki jadwal sendiri kapan kita masuk kerja, kapan kita meeting dengan klien dan lain-lain. Dengan kata lain jika sebuah pemasar memanfaatkan waktu tertentu dengan harga khusus maka ini akan memudahkan otak manusia kapan dia harus membeli produk atau jasa kita.</li>\r\n	<li>Menggunakan Sistem <strong>Point</strong> hal ini yang kita lihat dilakukan oleh Mall-Mall dan banyak Departement Store, dengan cara setiap para pelanggan diberikan sebuah kartu dimana setiap belanja mereka memperoleh tambahan point dikartu mereka. Nah pada dasarnya manusia adalah mahluk yang suka mengumpulkan sesuatu (Collector) dan memiliki keinginan untuk terus bertambah atau berkembang (Achiever), hal ini yang dipakai dalam teknik <strong>Point. </strong>Point adalah elemen paling dasar yang harus dimiliki oleh sebuah Game sehingga membuat orang ingin memainkannya.</li>\r\n	<li>Menggunakan Sistem Undian Berhadiah (<strong>Randomize)</strong>, teknik ini adalah teknik yang sudah ada dari jaman dahulu kala, pada dasarnya manusia suka terhadap peruntungan, sehingga kita bisa melihat bahwa Perjudian merupakan salah satu bisnis terbesar di dunia, kita melihat Las Vegas bisa begitu megahnya itu semua karena sifat dasar manusia yang satu ini. Kita bisa membuat teknik sederhana yaitu setiap pembelian sejumlah sekian mereka mendapatkan satu nomer undian, dimana hal ini akan meningkatkan penjualan yang sangat besar sehingga perbandingan pembelian dan hadiah undian tentunya menjadi sangat besar sehingga kita sebagai pemasar tidak mungkin rugi, ambil contoh 100 ribu pembelian dengan jumlah nomer undian sebesar 100 ribu maka total income kita 10 milyar, maka kita memberikan undian mobil yang senilai 200 juta, maka sudah pasti kita sebagai pemasar akan diuntungkan.</li>\r\n</ol>\r\nIni adalah 4 Teknik Gamification yang sangat bermanfaat untuk program penjualan Anda, yang terpenting Anda dapat menggunakan yang sesuai dengan bisnis dan kebiasaan pelanggan Anda. Semoga artikel ini dapat bermanfaat bagi Anda sekalian.','Creating Engagement Through Gamification','','inherit','open','open','','343-revision-3','','','2012-04-26 02:27:06','2012-04-26 02:27:06','',343,'http://www.futuremediatrix.com/blog/?p=348',0,'revision','',0),(351,3,'2012-05-09 13:47:47','2012-05-09 13:47:47','Didalam melakukan penjualan tentu seringkali kita mendapatkan penolakan, untuk mengatasi hal tersebut kita wajib memperhatikan faktor penyebab penolakan Anda, agar Anda dapat mengatasinya. Ada 7 kemungkinan yang menyebabkan, mereka menolak penawaran Anda , yaitu:\n\n<strong>Price Aspect</strong>\nAnda menawarkan produk kepada orang yang tidak memiliki daya beli terhadap produk Anda, atau Anda menjual barang dengan harga yang lebih tinggi dengan produk lain yang sepadan dengan produk Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\n<ol>\n	<li><strong>Riset Pasar</strong> Anda belum melakukan riset pasar dengan benar terhadap target maket mana yang sesuai dengan produk Anda.  Anda perlu melakukan sebuahperencanaan kepada siapakah produk Anda akan jual, apakah target Anda memiliki daya beli terhadap produk Anda, kemudian untuk memastikannya lakukan sampling data dengan mengadakan questioner kepada beberapa orang yang menurut Anda adalah target market Anda, lakukan beberapa pertanyaan seperti ini:\n1.1           Bila kami menjual “produk A” ini kepada Anda berapa                                        “harga  A” yang pantas menurut Anda  ?\n1.2           Apakah bila kami menjual “produk A” dengan “harga A”                                                      apakah Anda masih perlu berpikir panjang ?\n1.3           Berapa “harga A” yang menurut Anda, Anda tidak perlu lagi                           berpikir panjang dalam memutuskan pembelian ?</li>\n</ol>\n<ol>\n	<li><strong>Cost</strong>, Masalah kedua karena Anda kurang mempertimbangkan beberapa aspek kemungkinan yang membuat cost meningkat sehingga menyebabkan cost Anda diatas daya beli target market Anda, sehingga memaksa Anda untuk menjual produk diatas daya beli target market Anda.  Ada beberapa hal yang dapat mengakibatkan kenaikan cost yang perlu Anda perhatikan:\n2.1           <strong>Bahan Baku Produk</strong>, Anda wajib memperhatikan kemungkinan            kenaikan bahan baku pembuatan produk Anda, jika Anda              perusahaan jasa maka Anda harus perhatikan kenaikan gaji karyawan.\n2.2           <strong>Biaya Distribusi</strong>, Anda wajib memperhatikan kenaikan BBM yang          dapat mengakibatkan kenaikan biaya transportasi, karena ini    pastinya akan meningkatkan biaya distribusi Anda.\n2.3           <strong>Kebijakan pemerintah</strong>, Anda wajib memperhatikan hal\nhal ini, karena tidak hanya perubahan pajak tetapi banyak sekali                kebijakan-kebijakan pemerintah yang dapat mempengaruhi                   meningkatknya cost misalnya kebijakan ketenaga kerjaan, hari                  libur, kebijakan pasar bebas, dan lain-lain.</li>\n</ol>\n<strong>Competitors</strong>\nSeringkali kita tidak memperhitungkan akan munculnya kompetitor, apalagi jika mereka yang datang dari perusahaan yang memiliki modal besar, mereka dapat melakukan Strategy Red Ocean dengan seenaknya memainkan harga untuk membuat para pemain lain mati. Untuk itu kita selain menjual produk kita juga harus membangun brand dimana terdapat 3 aspek  brand yang perlu kita bangun:\n3.1           Brand Identity apa identitas brand yang Anda ingin bangun, untuk itu   perlu memiliki ciri khas, diferensiasi produk, yang kita tawarkan kita   sehingga dapat menciptakan Brand Identity.\n3.2           Brand Integrity baru dapat terwujud apabila kita menepati dari semua                  value yang kita tawarkan. Brand Integrity juga perlu dijaga dengan                   memberikan kualitas dan pelayanan yang konsisten.\n3.3           Brand Images terbentuk dari Brand Identity dan Brand Integrity yang dijaga    secara konsisten. Brand Images adalah apa yang  adalah apa        yang dibayangkan       dibenak pelanggan Anda terhadap Anda.\n<strong>Needs</strong>\nMasalah kebutuhan, Anda menawarkan produk kepada orang yang tidak memiliki kebutuhan terhadap produk Anda atau sebaliknya Produk Anda tidak sesuai dengan kebutuhan para pelanggan Anda.  Ada 3 hal mengapa sampai hal ini tejadi yaitu:\n<ol>\n	<li><strong>Salah Target</strong>, Anda membidik target market yang salah, ini diakibatkan karena Anda tidak melakukan riset pasar secara mendalam terhadap pasar. Ingat seringkali kita hanya mengira-ngira bahwa “ target A” bahwa mereka membutuhkan produk kita padahal tidak.</li>\n</ol>\n<ol>\n	<li><strong>Kesadaran Kebutuhan, </strong>Mungkin mereka butuh tapi mereka tidak sadar, dalam hal ini Anda perlu mengedukasi para target Anda. Kurang kesadaran akan kebutuhan sering terjadi pada produk-produk kesehatan, untuk itu Anda dapat melakukan edukasi kepada para target Anda.</li>\n</ol>\n<ol>\n	<li><strong>Perubahan Kebutuhan</strong>, Manusia mahluk yang dinamis begitu juga dengan kebutuhan selalu berubah setiap waktu, sebelum tahun 90an mobil digunakan untuk keluarga sehingga selalu berukuran besar, tetapi setelah era tahun 90an kebutuhan berubah orang membutuhkan mobil berukuran kecil untuk kehidupan dikota. Produsen mobil Jepang dapat melihat hal potensi ini maka mereka mengeluarkan city car yang berukuran kecil sehingga waktu era tersebut Jepang menguasai pasar mobil. Begitu pula yang dialami oleh industri jam tangan, produsen jam tangan Swiss yang dulu mendominasi pasar jam tangan menganggap jam tangan harus mekanik, akhirnya munculah jam tangan Seiko dengan jam digitalnya yang akhirnya berhasil mengambil dominasi jam tangan Swiss.</li>\n</ol>\n<ol>\n	<li><strong>Perbedaan Presepsi</strong>, Apa yang menurut Anda penting bagi Anda tentu belum tentu penting juga bagi pelanggan Anda. Seringkali kita memboroskan biaya dengan memberikan fitur dan fasilitas lebih terhadap produk maupun pelayanan yang kita miliki, padahal hal tersebut bukan yang dicari oleh para pembeli atau pelanggan Anda.  Sebagai salah satu contohnya yang terjadi pada produsen mobil berlomba-lomba menciptakan teknologi tetapi malah ternyata karena terciptanya life style minum coffe maka banyak konsumen mobil yang berharap mereka memiliki tempat untuk meletakan minuman atau gelas Starbucks mereka. Ada satu cara yang brilliant untuk mengatasi hal tersebut yaitu dengan Co Creation Marketing. Co Creation Marketing adalah sebuah sebuah cara dengan melibatkan pembeli, pelanggan serta distributor dalam proses menciptaan produk Anda. Dengan demikian Anda akan mendapatkan insight yang tepat dan sesuai dengan kebutuhan para pelanggan Anda.</li>\n</ol>\n<strong>Authority</strong>\n\nSeringkali kita melakukan pemasaran yang sia-sia karena kita menawarkan produk kepada orang yang tidak memiliki wewenang dalam memutuskan pembelian. Untuk itu kita wajib untuk melakukan mapping sebelum kita melakukan pemasaran. Dalam sebuah perusahaan umumnya terdapat beberapa bagian yaitu:\n<ol>\n	<li>Decision Maker: Pengambil keputusan dia adalah orang teratas dalam mengambil keputusan, yang terpenting bagi decision maker adalah keuntungan atau manfaat yang dapat ditawarkan oleh Anda, tapi untuk bisa sampai kesana kita terkadang perlu untuk menghadapi beberapa lapis bagian lain.</li>\n	<li>Influencer:  Influencer adalah orang yang mempengaruhi pengambil keputusan, terkadang posisi Influencer memiliki pengaruh sangat besar. Influencer biasanya adalah orang-orang yang dipercaya oleh Decision Maker, bisa internal perusahaan mereka atau bahkan teman dari Decision Maker.</li>\n	<li>User: User adalah orang yang menggunakan produk yang dibeli, hal yang terpenting bagi user kemudahan dalam memakai produk Anda.</li>\n	<li>Integrator:  Integrator adalah orang yang menghubungkan antara satu dengan yang lain.</li>\n	<li>Gatekeeper: Gatekeeper adalah posisi orang pertama yang kita harus lewati diawal kita masuk ke perusahaan tersebut.</li>\n	<li>Pro: Pro adalah orang yang pro terhadap kita, biasa orang yang kita kenal didalam perusahaan tersebut.</li>\n	<li>Contra: Contra adalah orang yang contra terhadap kita, biasanya orang yang memiliki kenalan competitor kita.</li>\n</ol>\nDengan mengetahui peta dengan jelas maka Anda dapat menyusun strategi yang tepat, bagaimana harus menghadapi dari masing-masing lini, jalan mana yang perlu dilewati mana yang tidak perlu dilewati.\n\n<strong>Timing</strong>\n\nSeringkali kita gagal dalam menawarkan sesuatu sebenarnya bukan karena orang tersebut tidak membutuhkan produk kita melainkan karena kita menawarkan pada waktu yang kurang tepat. Seringkali kita tidak memperhatikan hal tersebut. Sebagai seorang pemasar Anda wajib mengetahui kapan waktu yang tepat untuk menawarkan sebuah produk. Sebuah solusi yang baik adalah kita menggunakan program Email, dimana kita dapat mengatur sendiri kapan waktu, email penawaran tersebut kita kirim.\n\n<strong>Value</strong>\n\nSeringkali kita mengukur segala sesuatu dengan tolak ukur kita padahal setiap orang memiliki value yang berbeda. Buat seseorang yang memiliki level pendapatan tinggi kadang harga bukan merupakan suatu yang penting melainkan pelayanan, sedang untuk orang yang memiliki pendapatan kecil maka harga menjadi sangat penting. Bahkan kini value telah berkembang bukan lagi sekedar harga dan pelayanan, tetapi muncul beberapa value baru seperti apakah produk kita ramah lingkungan, dan berbagai nilai social lain misalnya apakah brand yang mereka beli berasal dari perusahaan yang social.  Dengan berkembangnya begitu banyak nilai/value maka untuk itu kita harus mengetahui apa value target kita. Cara mengetahu value seseorang maka kita bertanya apa yang penting untuk mereka.\n\n<strong>Tools</strong>\n\nDalam menjalankan pemasaran tentunya kita harus menggunakan tools yang pas sesuai target market kita, untuk itu sebelumnya kita wajib mempelajari terlebih dahulu cara target market kita dalam mencari atau memperoleh informasi. Setiap target market memiliki cara yang berbeda dalam mendapatkan informasi. Kita harus melakukan pemetaan dari generasi, gender, dan lain-lain.\n\nPembagian Menurut Generasi:\n<ol>\n	<li>Millineals  atau Generation 2001ers, lahir setelah 1980\nGenerasi yang sangat update dengan teknologi ini mereka adalah orang-orang yang memiliki cara hidup online cara mencari informasinya lebih dengan internet.</li>\n	<li>Baby Busters atau Generation Xers, lahir antara 1965-1980\nSebagian mereka  cara mereka mencari informasi dari TV dan media cetak tetapi sebagian juga mereka juga internet users.</li>\n	<li>Baby Boomers, lahir antara 1946 – 1964\nSebagian mereka  cara mereka mencari informasi lebih dari TV dan media cetak seperti Koran, majalah, dll.</li>\n	<li>Mature Citizens, lahir antara 1909 - 1945</li>\n</ol>\nTetapi cara yang lebih baik adalah dengan melakukan survey dengan menanyakan media informasi apa yang mereka gunakan dalam mendapatkan informasi atau untuk mencari referensi barang yang mereka ingin beli.','The Seven Factor of Marketing','','inherit','open','open','','349-autosave','','','2012-05-09 13:47:47','2012-05-09 13:47:47','',349,'http://www.futuremediatrix.com/blog/?p=351',0,'revision','',0),(352,3,'2012-05-21 15:34:44','2012-05-21 15:34:44','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/05/Gamificaiton01.jpg\"><img class=\"alignnone size-full wp-image-354\" title=\"Gamification\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/05/Gamificaiton01.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nTadi pagi saya ditemui oleh seseorang pebisnis yang ingin berkonsultasi dengan saya, dia merasa putus asa karena begitu banyak cara yang dicoba untuk memasarkan produknya tetapi selalu gagal dan kalah dengan para kompetitornya. Setelah saya mengali lebih jauh ternyata dia disebuah bisnis yang memang sangat red ocean, yang dimaksud disini adalah sebuah bisnis yang tingkat persaingannya begitu tinggi. Hampir semua konsultan yang ditanyai selalu menyarankan untuk pindah ke bisnis lain karena persaingan dibisnis yang dia geluti memang sangat tinggi dan banyak sekali kompetitornya yang memiliki modal besar sehingga sangat sulit jika ia ingin berkembang. Bisa dibilang dia sudah memakai segala cara untuk memecahkan masalah penjualannya dan menghabiskan terlalu banyak uang untuk promosi tapi dengan hasil yang sia-sia. Sayangnya dia belum baru bertemu dengan saya tadi pagi.\r\n\r\nMemang kebanyakan dari teknik pemasaran yang dia telah pakai tidak ada yang salah kebanyakan dengan mengandalkan  riset, antara lain dari meriset apa yang menjadi kebutuhan target marketnya, meriset siapa kompetitornya, meriset daya beli target marketnya, dan mencoba untuk menciptakan keunikan produk, dan lain sebagainya. Pada dasarnya semua teknik tadi sangat baik untuk dicoba tetapi pada kondisi-kondisi tertentu seperti persaingan yang begitu besar dan bersaing dengan para raksasa yang memiliki modal besar jauh lebih besar dari kita tentu kita tidak akan menang. Lalu yang menjadi pertanyaan bila ANDA dikondisi seperti si pebisnis tadi harus bagaimana ?\r\n\r\nSaya menjawab apakan bapak pernah mencoba Gamification teknik ? Sayangnya ternyata dia belum mencobanya, dia berkata \"Karena itu saya mencari bapak untuk konsultasi?\"\r\nSaya tanya sekali lagi apakah bapak benar-benar ingin mendapatkan solusi dari permasalahan yang bapak hadapi ? Dia menjawab dengan nada agak kesal \" Tentu donk pak, kalau tidak untuk apa saya mencari bapak\"\r\n\r\nOke jawab saya, tapi ada satu syarat ya Bapak harus mendengarkan dan menyimak dahulu secara baik apa yang saya akan jelaskan baru bapak akan menemukan jawabannya, dia menjawab sekali lagi \"Baik Pak Thomas\".\r\n\r\nPertama saya ingin bertanya apakah Bapak pernah membuat sebuah karya seni ? Dia bertanya apa hubungannya  Pak ? Udah Bapak jawab saja nanti Bapak akan menemukan kolerasinya. Dia menjawab \"pernah donk pak orang saya dulu sarjana seni rupa\". \"Wah sama donk sama saya Pak\" jawab saya, saya dulu FSRD Trisakti. Nah pertanyaan kedua Bapak bayangkan kalau Bapak membuat sebuah karya seni dengan susah payah, berminggu-minggu bergadang tahu-tahu ada orang yang merusaknya bagaimana perasaan Bapak ? Dia menjawab \"Wah saya akan marah banget donk pak tentu saya akan pukul dia\". \"Tenang-tenang pak kan saya cuma ambil perumpamaan\" sambil saya meredakan dia yang terlihat emosi. Lalu dia bertanya lagi apa hubungannya ? Saya jawab lagi tenang pak nanti bapak akan lihat kolerasinya.\r\n\r\nKemudian saya menjelaskan pada dasarnya setiap manusia memiliki kebutuhan dasar untuk menciptakan sesuatu ataupun melakukan sesuatu yang selalu bertambah, sama seperti saya ceritakan tadi ketika bapak menciptakan karya seni ataupun orang lain dibelahan dunia manapun jika menghasilkan sesuatu dengan jerih payah dia maka akan ada kecenderungan untuk melindungi hasil kerja keras itu dengan cara apapun juga. Kemudian saya bertanya apakah Bapak telah memiliki hal tersebut dalam bisnis bapak ? Kemudian dia terlihat semakin bingung. Baiklah saya akan berikan sebuah contoh, buatlah pelanggan bapak itu mendapatkan sesuatu yang dia dapat merasakan bahwa semakin dia membeli produk bapak maka dia akan semakin bertambah.\r\n\r\nKemudian bertanya lagi seperti apa yang bapak maksud bisa berikan contohnya ? Baiklah saya akan berikan contoh \"Saya bertanya apakah Bapak pernah bermain game ?\" dia menjawab \"wah pasti pernah lah saya hobby banget main game\", kemudian saya menjawab ya saya juga, kemudian saya bertanya pernahkan bapak mendengan bahwa ada orang yang kecanduan bermain game, setiap hari dari pagi hingga malam, bahwa ada beberapa kasus bahwa ada orang yang meninggal ketika bermain game, dia menjawab lagi ya banyak banget pak apalagi sekarang anak kuliah tiap hari kerjanya nongkrong di warnet main game doank. Nah saya mengatakan bahwa itu semua ada sebab dan akibatnya, bahwa game itu dapat membuat orang terikat bahkan rela tidak dibayar dan bermain sampai meninggal itu semua ada sebabnya.\r\n\r\nBapak harus bisa menciptakan sesuatu dimana setiap dia melakukan pembelian dia merasakan proses penciptaan dan pertumbuhan. Saya berikan contoh yang simple bapak bisa membuat loyalty program dimana setiap pelanggan diberikan point setiap melakukan pembelian atau jika ingin simple bapak bisa menggunakan sistem stample. Kemudian untuk proses penciptaan, bapak bisa membeli puzzle dimana setiap dia membeli produk bapak dengan sejumlah tertentu maka dia akan mendapatkan sebuah pasang puzzle dimana setiap kali dia membeli produk dia dapat menyusun menjadi gambar rumah idaman. Tentunya setiap orang ingin memiliki rumah idaman dan demikian pelanggan bapak. Kemudian dia bertanya wah klo punya idaman siapa saja pasti mau donk Pak Thomas tapi klo setiap pelanggan saya diberikan rumah idaman maka saya bisa bangkrut, lalu saya menjawab tentunya bapak bisa menghitung berapa puzzle yang harus dikumpulkan, tentu Bapak bisa membuat kalkulasi , bayangkan jika jumlah puzzle tersebut haru 64.000 pcs dan setiap pembelian 100 ribu dia baru mendapatkan pcs puzzle, tentunya Bapak pasti untung, tapi pada dasarnya keinginan dia untuk menyelesaikan puzzle impiannya itu yang akan membuat dia terus membeli produk bapak dan Bapak tentu bisa bayangkan hasilnya jika ada banyak orang yang melakukan hal tersebut.\r\n\r\nWah gila Dahsyat banget pak idenya, klo pembeli orang terdorong untuk menyelesaikan puzzle tersebut tentu saya akan sukses besar. Saya menjawab tapi pak Bapak jangan puas dulu, banyak orang pasti yang akan merasakan bahwa hal itu sangat lama dan melelahkan untuk mengumpulkan puzzle sejumlah itu. Bapak bisa manfaatkan satu lagi teknik Gamification yang dinamakan Randomize, Bapak dapat menciptakan percepatan, dengan cara setiap dia membeli puzzle tersebut dia dapat memilih 5 buah kartu yang tertutup dimana 1 diantara 5 buah kartu tersebut yang langsung mendapatkan 10 pcs puzzle dan 4 sisanya cuma 1 pcs. Tentu hal ini akan lebih merangsang orang untuk terus mencoba membeli produk bapak untuk mendapatkan kartu yang memiliki 10 pcs puzzle.\r\n\r\n\"Wah pak orang bisa kecanduan beli produk saya donk klo kaya gitu jika dia terus-terusan membeli produk saya\"  lalu saya menjawab \"ya itu kan yang bapak cari ?\" Klo orang kecanduan untuk membeli produk bapak itu akan membuat produk bapak yang tadinya tidak laku akan menjadi laku kan ? Kemudian dia menjawab tapi hati kecil saya mengatakan hal ini tidak benar pak, klo saya kaya tapi buat orang lain susah buat apa ? Kan dalam hidup kita, kita harus menjadi berkat untuk sesama kita.\r\n\r\nTenang pak saya ada jawabannya, kemudian saya mengambil sebuah majalah dimana didalamnya terdapat foto anak-anak terlantar, kemudian saya mengambar potongan puzzle diatas foto-foto anak-anak terlantar itu, kemudian saya berkata \"Nah Bapak tahu apa yang saya maksud ?\" Bapak bisa mengganti gambar rumah impian tersebut dengan foto anak terlantar ini. Pada dasarnya semua manusia di dunia memiliki jiwa sosial, mereka akan terhanyut jika melihat foto anak terlantar ini, bayangkan jika setiap kepingan pcs puzzle yang mereka kumpulkan dapat membantu mereka, tentu tujuan hidup bapak untuk menjadi berkat bagi sesama akan terwujud dan hal ini adalah leverage karena Bapak bukan cuma membantu mereka tetapi lebih dari semua itu Bapak mendorong orang lain untuk menjadi berkat bagi sesama, hal ini sangat indah dan mulia tentunya bagi Bapak.\r\n\r\nTerlihat dia mulai menyadari begitu dahsyat teknik Gamification yang saya sharingkan kedia, tetapi tidak hanya ini saja masih sangat banyak teknik-teknik Gamification yang saya akan sharingkan, maka ikuti terus lanjutan dari artikel saya pada hari Kamis 24 Mei besok.\r\n\r\nikuti terus twitter saya : @futuremediatrix, @linkvit','Mengapa Gamification begitu dahsyat ? Seri 1','','publish','open','open','','mengapa-gamification-begitu-dahsyat-seri-1','','','2012-05-21 15:57:53','2012-05-21 15:57:53','',0,'http://www.futuremediatrix.com/blog/?p=352',0,'post','',1),(353,3,'2012-05-21 15:34:10','2012-05-21 15:34:10','Tadi pagi saya ditemui oleh seseorang pebisnis yang ingin berkonsultasi dengan saya, dia merasa putus asa karena begitu banyak cara yang dicoba untuk memasarkan produknya tetapi selalu gagal dan kalah dengan para kompetitornya. Setelah saya mengali lebih jauh ternyata dia disebuah bisnis yang memang sangat red ocean, yang dimaksud disini adalah sebuah bisnis yang tingkat persaingannya begitu tinggi. Hampir semua konsultan yang ditanyai selalu menyarankan untuk pindah ke bisnis lain karena persaingan dibisnis yang dia geluti memang sangat tinggi dan banyak sekali kompetitornya yang memiliki modal besar sehingga sangat sulit jika ia ingin berkembang. Bisa dibilang dia sudah memakai segala cara untuk memecahkan masalah penjualannya dan menghabiskan terlalu banyak uang untuk promosi tapi dengan hasil yang sia-sia. Sayangnya dia belum baru bertemu dengan saya tadi pagi.\n\nMemang kebanyakan dari teknik pemasaran yang dia telah pakai tidak ada yang salah kebanyakan dengan mengandalkan  riset, antara lain dari meriset apa yang menjadi kebutuhan target marketnya, meriset siapa kompetitornya, meriset daya beli target marketnya, dan mencoba untuk menciptakan keunikan produk, dan lain sebagainya. Pada dasarnya semua teknik tadi sangat baik untuk dicoba tetapi pada kondisi-kondisi tertentu seperti persaingan yang begitu besar dan bersaing dengan para raksasa yang memiliki modal besar jauh lebih besar dari kita tentu kita tidak akan menang. Lalu yang menjadi pertanyaan bila ANDA dikondisi seperti si pebisnis tadi harus bagaimana ?\n\nSaya menjawab apakan bapak pernah mencoba Gamification teknik ? Sayangnya ternyata dia belum mencobanya, dia berkata \"Karena itu saya mencari bapak untuk konsultasi?\"\nSaya tanya sekali lagi apakah bapak benar-benar ingin mendapatkan solusi dari permasalahan yang bapak hadapi ? Dia menjawab dengan nada agak kesal \" Tentu donk pak, kalau tidak untuk apa saya mencari bapak\"\n\nOke jawab saya, tapi ada satu syarat ya Bapak harus mendengarkan dan menyimak dahulu secara baik apa yang saya akan jelaskan baru bapak akan menemukan jawabannya, dia menjawab sekali lagi \"Baik Pak Thomas\".\n\nPertama saya ingin bertanya apakah Bapak pernah membuat sebuah karya seni ? Dia bertanya apa hubungannya  Pak ? Udah Bapak jawab saja nanti Bapak akan menemukan kolerasinya. Dia menjawab \"pernah donk pak orang saya dulu sarjana seni rupa\". \"Wah sama donk sama saya Pak\" jawab saya, saya dulu FSRD Trisakti. Nah pertanyaan kedua Bapak bayangkan kalau Bapak membuat sebuah karya seni dengan susah payah, berminggu-minggu bergadang tahu-tahu ada orang yang merusaknya bagaimana perasaan Bapak ? Dia menjawab \"Wah saya akan marah banget donk pak tentu saya akan pukul dia\". \"Tenang-tenang pak kan saya cuma ambil perumpamaan\" sambil saya meredakan dia yang terlihat emosi. Lalu dia bertanya lagi apa hubungannya ? Saya jawab lagi tenang pak nanti bapak akan lihat kolerasinya.\n\nKemudian saya menjelaskan pada dasarnya setiap manusia memiliki kebutuhan dasar untuk menciptakan sesuatu ataupun melakukan sesuatu yang selalu bertambah, sama seperti saya ceritakan tadi ketika bapak menciptakan karya seni ataupun orang lain dibelahan dunia manapun jika menghasilkan sesuatu dengan jerih payah dia maka akan ada kecenderungan untuk melindungi hasil kerja keras itu dengan cara apapun juga. Kemudian saya bertanya apakah Bapak telah memiliki hal tersebut dalam bisnis bapak ? Kemudian dia terlihat semakin bingung. Baiklah saya akan berikan sebuah contoh, buatlah pelanggan bapak itu mendapatkan sesuatu yang dia dapat merasakan bahwa semakin dia membeli produk bapak maka dia akan semakin bertambah.\n\nKemudian bertanya lagi seperti apa yang bapak maksud bisa berikan contohnya ? Baiklah saya akan berikan contoh \"Saya bertanya apakah Bapak pernah bermain game ?\" dia menjawab \"wah pasti pernah lah saya hobby banget main game\", kemudian saya menjawab ya saya juga, kemudian saya bertanya pernahkan bapak mendengan bahwa ada orang yang kecanduan bermain game, setiap hari dari pagi hingga malam, bahwa ada beberapa kasus bahwa ada orang yang meninggal ketika bermain game, dia menjawab lagi ya banyak banget pak apalagi sekarang anak kuliah tiap hari kerjanya nongkrong di warnet main game doank. Nah saya mengatakan bahwa itu semua ada sebab dan akibatnya, bahwa game itu dapat membuat orang terikat bahkan rela tidak dibayar dan bermain sampai meninggal itu semua ada sebabnya.\n\nBapak harus bisa menciptakan sesuatu dimana setiap dia melakukan pembelian dia merasakan proses penciptaan dan pertumbuhan. Saya berikan contoh yang simple bapak bisa membuat loyalty program dimana setiap pelanggan diberikan point setiap melakukan pembelian atau jika ingin simple bapak bisa menggunakan sistem stample. Kemudian untuk proses penciptaan, bapak bisa membeli puzzle dimana setiap dia membeli produk bapak dengan sejumlah tertentu maka dia akan mendapatkan sebuah pasang puzzle dimana setiap kali dia membeli produk dia dapat menyusun menjadi gambar rumah idaman. Tentunya setiap orang ingin memiliki rumah idaman dan demikian pelanggan bapak. Kemudian dia bertanya wah klo punya idaman siapa saja pasti mau donk Pak Thomas tapi klo setiap pelanggan saya diberikan rumah idaman maka saya bisa bangkrut, lalu saya menjawab tentunya bapak bisa menghitung berapa puzzle yang harus dikumpulkan, tentu Bapak bisa membuat kalkulasi , bayangkan jika jumlah puzzle tersebut haru 64.000 pcs dan setiap pembelian 100 ribu dia baru mendapatkan pcs puzzle, tentunya Bapak pasti untung, tapi pada dasarnya keinginan dia untuk menyelesaikan puzzle impiannya itu yang akan membuat dia terus membeli produk bapak dan Bapak tentu bisa bayangkan hasilnya jika ada banyak orang yang melakukan hal tersebut.\n\nWah gila Dahsyat banget pak idenya, klo pembeli orang terdorong untuk menyelesaikan puzzle tersebut tentu saya akan sukses besar. Saya menjawab tapi pak Bapak jangan puas dulu, banyak orang pasti yang akan merasakan bahwa hal itu sangat lama dan melelahkan untuk mengumpulkan puzzle sejumlah itu. Bapak bisa manfaatkan satu lagi teknik Gamification yang dinamakan Randomize, Bapak dapat menciptakan percepatan, dengan cara setiap dia membeli puzzle tersebut dia dapat memilih 5 buah kartu yang tertutup dimana 1 diantara 5 buah kartu tersebut yang langsung mendapatkan 10 pcs puzzle dan 4 sisanya cuma 1 pcs. Tentu hal ini akan lebih merangsang orang untuk terus mencoba membeli produk bapak untuk mendapatkan kartu yang memiliki 10 pcs puzzle.\n\n\"Wah pak orang bisa kecanduan beli produk saya donk klo kaya gitu jika dia terus-terusan membeli produk saya\"  lalu saya menjawab \"ya itu kan yang bapak cari ?\" Klo orang kecanduan untuk membeli produk bapak itu akan membuat produk bapak yang tadinya tidak laku akan menjadi laku kan ? Kemudian dia menjawab tapi hati kecil saya mengatakan hal ini tidak benar pak, klo saya kaya tapi buat orang lain susah buat apa ? Kan dalam hidup kita, kita harus menjadi berkat untuk sesama kita.\n\nTenang pak saya ada jawabannya, kemudian saya mengambil sebuah majalah dimana didalamnya terdapat foto anak-anak terlantar, kemudian saya mengambar potongan puzzle diatas foto-foto anak-anak terlantar itu, kemudian saya berkata \"Nah Bapak tahu apa yang saya maksud ?\" Bapak bisa mengganti gambar rumah impian tersebut dengan foto anak terlantar ini. Pada dasarnya semua manusia di dunia memiliki jiwa sosial, mereka akan terhanyut jika melihat foto anak terlantar ini, bayangkan jika setiap kepingan pcs puzzle yang mereka kumpulkan dapat membantu mereka, tentu tujuan hidup bapak untuk menjadi berkat bagi sesama akan terwujud dan hal ini adalah leverage karena Bapak bukan cuma membantu mereka tetapi lebih dari semua itu Bapak mendorong orang lain untuk menjadi berkat bagi sesama, hal ini sangat indah dan mulia tentunya bagi Bapak.\n\nTerlihat dia mulai menyadari begitu dahsyat teknik Gamification yang saya sharingkan kedia, tetapi tidak hanya ini saja masih sangat banyak teknik-teknik Gamification yang saya akan sharingkan, maka ikuti terus lanjutan dari artikel saya pada hari Kamis 24 Mei besok.','Mengapa Gamification begitu dahsyat ? Seri 1','','inherit','open','open','','352-revision','','','2012-05-21 15:34:10','2012-05-21 15:34:10','',352,'http://www.futuremediatrix.com/blog/?p=353',0,'revision','',0),(354,3,'2012-05-21 15:56:52','2012-05-21 15:56:52','','Gamification','','inherit','open','open','','gamificaiton01','','','2012-05-21 15:56:52','2012-05-21 15:56:52','',352,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/05/Gamificaiton01.jpg',0,'attachment','image/jpeg',0),(355,3,'2012-05-21 15:57:25','2012-05-21 15:57:25','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/05/Gamificaiton01.jpg\"><img class=\"alignnone size-full wp-image-354\" title=\"Gamification\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/05/Gamificaiton01.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\n\nTadi pagi saya ditemui oleh seseorang pebisnis yang ingin berkonsultasi dengan saya, dia merasa putus asa karena begitu banyak cara yang dicoba untuk memasarkan produknya tetapi selalu gagal dan kalah dengan para kompetitornya. Setelah saya mengali lebih jauh ternyata dia disebuah bisnis yang memang sangat red ocean, yang dimaksud disini adalah sebuah bisnis yang tingkat persaingannya begitu tinggi. Hampir semua konsultan yang ditanyai selalu menyarankan untuk pindah ke bisnis lain karena persaingan dibisnis yang dia geluti memang sangat tinggi dan banyak sekali kompetitornya yang memiliki modal besar sehingga sangat sulit jika ia ingin berkembang. Bisa dibilang dia sudah memakai segala cara untuk memecahkan masalah penjualannya dan menghabiskan terlalu banyak uang untuk promosi tapi dengan hasil yang sia-sia. Sayangnya dia belum baru bertemu dengan saya tadi pagi.\n\nMemang kebanyakan dari teknik pemasaran yang dia telah pakai tidak ada yang salah kebanyakan dengan mengandalkan  riset, antara lain dari meriset apa yang menjadi kebutuhan target marketnya, meriset siapa kompetitornya, meriset daya beli target marketnya, dan mencoba untuk menciptakan keunikan produk, dan lain sebagainya. Pada dasarnya semua teknik tadi sangat baik untuk dicoba tetapi pada kondisi-kondisi tertentu seperti persaingan yang begitu besar dan bersaing dengan para raksasa yang memiliki modal besar jauh lebih besar dari kita tentu kita tidak akan menang. Lalu yang menjadi pertanyaan bila ANDA dikondisi seperti si pebisnis tadi harus bagaimana ?\n\nSaya menjawab apakan bapak pernah mencoba Gamification teknik ? Sayangnya ternyata dia belum mencobanya, dia berkata \"Karena itu saya mencari bapak untuk konsultasi?\"\nSaya tanya sekali lagi apakah bapak benar-benar ingin mendapatkan solusi dari permasalahan yang bapak hadapi ? Dia menjawab dengan nada agak kesal \" Tentu donk pak, kalau tidak untuk apa saya mencari bapak\"\n\nOke jawab saya, tapi ada satu syarat ya Bapak harus mendengarkan dan menyimak dahulu secara baik apa yang saya akan jelaskan baru bapak akan menemukan jawabannya, dia menjawab sekali lagi \"Baik Pak Thomas\".\n\nPertama saya ingin bertanya apakah Bapak pernah membuat sebuah karya seni ? Dia bertanya apa hubungannya  Pak ? Udah Bapak jawab saja nanti Bapak akan menemukan kolerasinya. Dia menjawab \"pernah donk pak orang saya dulu sarjana seni rupa\". \"Wah sama donk sama saya Pak\" jawab saya, saya dulu FSRD Trisakti. Nah pertanyaan kedua Bapak bayangkan kalau Bapak membuat sebuah karya seni dengan susah payah, berminggu-minggu bergadang tahu-tahu ada orang yang merusaknya bagaimana perasaan Bapak ? Dia menjawab \"Wah saya akan marah banget donk pak tentu saya akan pukul dia\". \"Tenang-tenang pak kan saya cuma ambil perumpamaan\" sambil saya meredakan dia yang terlihat emosi. Lalu dia bertanya lagi apa hubungannya ? Saya jawab lagi tenang pak nanti bapak akan lihat kolerasinya.\n\nKemudian saya menjelaskan pada dasarnya setiap manusia memiliki kebutuhan dasar untuk menciptakan sesuatu ataupun melakukan sesuatu yang selalu bertambah, sama seperti saya ceritakan tadi ketika bapak menciptakan karya seni ataupun orang lain dibelahan dunia manapun jika menghasilkan sesuatu dengan jerih payah dia maka akan ada kecenderungan untuk melindungi hasil kerja keras itu dengan cara apapun juga. Kemudian saya bertanya apakah Bapak telah memiliki hal tersebut dalam bisnis bapak ? Kemudian dia terlihat semakin bingung. Baiklah saya akan berikan sebuah contoh, buatlah pelanggan bapak itu mendapatkan sesuatu yang dia dapat merasakan bahwa semakin dia membeli produk bapak maka dia akan semakin bertambah.\n\nKemudian bertanya lagi seperti apa yang bapak maksud bisa berikan contohnya ? Baiklah saya akan berikan contoh \"Saya bertanya apakah Bapak pernah bermain game ?\" dia menjawab \"wah pasti pernah lah saya hobby banget main game\", kemudian saya menjawab ya saya juga, kemudian saya bertanya pernahkan bapak mendengan bahwa ada orang yang kecanduan bermain game, setiap hari dari pagi hingga malam, bahwa ada beberapa kasus bahwa ada orang yang meninggal ketika bermain game, dia menjawab lagi ya banyak banget pak apalagi sekarang anak kuliah tiap hari kerjanya nongkrong di warnet main game doank. Nah saya mengatakan bahwa itu semua ada sebab dan akibatnya, bahwa game itu dapat membuat orang terikat bahkan rela tidak dibayar dan bermain sampai meninggal itu semua ada sebabnya.\n\nBapak harus bisa menciptakan sesuatu dimana setiap dia melakukan pembelian dia merasakan proses penciptaan dan pertumbuhan. Saya berikan contoh yang simple bapak bisa membuat loyalty program dimana setiap pelanggan diberikan point setiap melakukan pembelian atau jika ingin simple bapak bisa menggunakan sistem stample. Kemudian untuk proses penciptaan, bapak bisa membeli puzzle dimana setiap dia membeli produk bapak dengan sejumlah tertentu maka dia akan mendapatkan sebuah pasang puzzle dimana setiap kali dia membeli produk dia dapat menyusun menjadi gambar rumah idaman. Tentunya setiap orang ingin memiliki rumah idaman dan demikian pelanggan bapak. Kemudian dia bertanya wah klo punya idaman siapa saja pasti mau donk Pak Thomas tapi klo setiap pelanggan saya diberikan rumah idaman maka saya bisa bangkrut, lalu saya menjawab tentunya bapak bisa menghitung berapa puzzle yang harus dikumpulkan, tentu Bapak bisa membuat kalkulasi , bayangkan jika jumlah puzzle tersebut haru 64.000 pcs dan setiap pembelian 100 ribu dia baru mendapatkan pcs puzzle, tentunya Bapak pasti untung, tapi pada dasarnya keinginan dia untuk menyelesaikan puzzle impiannya itu yang akan membuat dia terus membeli produk bapak dan Bapak tentu bisa bayangkan hasilnya jika ada banyak orang yang melakukan hal tersebut.\n\nWah gila Dahsyat banget pak idenya, klo pembeli orang terdorong untuk menyelesaikan puzzle tersebut tentu saya akan sukses besar. Saya menjawab tapi pak Bapak jangan puas dulu, banyak orang pasti yang akan merasakan bahwa hal itu sangat lama dan melelahkan untuk mengumpulkan puzzle sejumlah itu. Bapak bisa manfaatkan satu lagi teknik Gamification yang dinamakan Randomize, Bapak dapat menciptakan percepatan, dengan cara setiap dia membeli puzzle tersebut dia dapat memilih 5 buah kartu yang tertutup dimana 1 diantara 5 buah kartu tersebut yang langsung mendapatkan 10 pcs puzzle dan 4 sisanya cuma 1 pcs. Tentu hal ini akan lebih merangsang orang untuk terus mencoba membeli produk bapak untuk mendapatkan kartu yang memiliki 10 pcs puzzle.\n\n\"Wah pak orang bisa kecanduan beli produk saya donk klo kaya gitu jika dia terus-terusan membeli produk saya\"  lalu saya menjawab \"ya itu kan yang bapak cari ?\" Klo orang kecanduan untuk membeli produk bapak itu akan membuat produk bapak yang tadinya tidak laku akan menjadi laku kan ? Kemudian dia menjawab tapi hati kecil saya mengatakan hal ini tidak benar pak, klo saya kaya tapi buat orang lain susah buat apa ? Kan dalam hidup kita, kita harus menjadi berkat untuk sesama kita.\n\nTenang pak saya ada jawabannya, kemudian saya mengambil sebuah majalah dimana didalamnya terdapat foto anak-anak terlantar, kemudian saya mengambar potongan puzzle diatas foto-foto anak-anak terlantar itu, kemudian saya berkata \"Nah Bapak tahu apa yang saya maksud ?\" Bapak bisa mengganti gambar rumah impian tersebut dengan foto anak terlantar ini. Pada dasarnya semua manusia di dunia memiliki jiwa sosial, mereka akan terhanyut jika melihat foto anak terlantar ini, bayangkan jika setiap kepingan pcs puzzle yang mereka kumpulkan dapat membantu mereka, tentu tujuan hidup bapak untuk menjadi berkat bagi sesama akan terwujud dan hal ini adalah leverage karena Bapak bukan cuma membantu mereka tetapi lebih dari semua itu Bapak mendorong orang lain untuk menjadi berkat bagi sesama, hal ini sangat indah dan mulia tentunya bagi Bapak.\n\nTerlihat dia mulai menyadari begitu dahsyat teknik Gamification yang saya sharingkan kedia, tetapi tidak hanya ini saja masih sangat banyak teknik-teknik Gamification yang saya akan sharingkan, maka ikuti terus lanjutan dari artikel saya pada hari Kamis 24 Mei besok.\n\nikuti terus twitter saya : @futuremediatrix, @linkvit','Mengapa Gamification begitu dahsyat ? Seri 1','','inherit','open','open','','352-autosave','','','2012-05-21 15:57:25','2012-05-21 15:57:25','',352,'http://www.futuremediatrix.com/blog/?p=355',0,'revision','',0),(356,3,'2012-05-21 15:34:44','2012-05-21 15:34:44','Tadi pagi saya ditemui oleh seseorang pebisnis yang ingin berkonsultasi dengan saya, dia merasa putus asa karena begitu banyak cara yang dicoba untuk memasarkan produknya tetapi selalu gagal dan kalah dengan para kompetitornya. Setelah saya mengali lebih jauh ternyata dia disebuah bisnis yang memang sangat red ocean, yang dimaksud disini adalah sebuah bisnis yang tingkat persaingannya begitu tinggi. Hampir semua konsultan yang ditanyai selalu menyarankan untuk pindah ke bisnis lain karena persaingan dibisnis yang dia geluti memang sangat tinggi dan banyak sekali kompetitornya yang memiliki modal besar sehingga sangat sulit jika ia ingin berkembang. Bisa dibilang dia sudah memakai segala cara untuk memecahkan masalah penjualannya dan menghabiskan terlalu banyak uang untuk promosi tapi dengan hasil yang sia-sia. Sayangnya dia belum baru bertemu dengan saya tadi pagi.\r\n\r\nMemang kebanyakan dari teknik pemasaran yang dia telah pakai tidak ada yang salah kebanyakan dengan mengandalkan  riset, antara lain dari meriset apa yang menjadi kebutuhan target marketnya, meriset siapa kompetitornya, meriset daya beli target marketnya, dan mencoba untuk menciptakan keunikan produk, dan lain sebagainya. Pada dasarnya semua teknik tadi sangat baik untuk dicoba tetapi pada kondisi-kondisi tertentu seperti persaingan yang begitu besar dan bersaing dengan para raksasa yang memiliki modal besar jauh lebih besar dari kita tentu kita tidak akan menang. Lalu yang menjadi pertanyaan bila ANDA dikondisi seperti si pebisnis tadi harus bagaimana ?\r\n\r\nSaya menjawab apakan bapak pernah mencoba Gamification teknik ? Sayangnya ternyata dia belum mencobanya, dia berkata \"Karena itu saya mencari bapak untuk konsultasi?\"\r\nSaya tanya sekali lagi apakah bapak benar-benar ingin mendapatkan solusi dari permasalahan yang bapak hadapi ? Dia menjawab dengan nada agak kesal \" Tentu donk pak, kalau tidak untuk apa saya mencari bapak\"\r\n\r\nOke jawab saya, tapi ada satu syarat ya Bapak harus mendengarkan dan menyimak dahulu secara baik apa yang saya akan jelaskan baru bapak akan menemukan jawabannya, dia menjawab sekali lagi \"Baik Pak Thomas\".\r\n\r\nPertama saya ingin bertanya apakah Bapak pernah membuat sebuah karya seni ? Dia bertanya apa hubungannya  Pak ? Udah Bapak jawab saja nanti Bapak akan menemukan kolerasinya. Dia menjawab \"pernah donk pak orang saya dulu sarjana seni rupa\". \"Wah sama donk sama saya Pak\" jawab saya, saya dulu FSRD Trisakti. Nah pertanyaan kedua Bapak bayangkan kalau Bapak membuat sebuah karya seni dengan susah payah, berminggu-minggu bergadang tahu-tahu ada orang yang merusaknya bagaimana perasaan Bapak ? Dia menjawab \"Wah saya akan marah banget donk pak tentu saya akan pukul dia\". \"Tenang-tenang pak kan saya cuma ambil perumpamaan\" sambil saya meredakan dia yang terlihat emosi. Lalu dia bertanya lagi apa hubungannya ? Saya jawab lagi tenang pak nanti bapak akan lihat kolerasinya.\r\n\r\nKemudian saya menjelaskan pada dasarnya setiap manusia memiliki kebutuhan dasar untuk menciptakan sesuatu ataupun melakukan sesuatu yang selalu bertambah, sama seperti saya ceritakan tadi ketika bapak menciptakan karya seni ataupun orang lain dibelahan dunia manapun jika menghasilkan sesuatu dengan jerih payah dia maka akan ada kecenderungan untuk melindungi hasil kerja keras itu dengan cara apapun juga. Kemudian saya bertanya apakah Bapak telah memiliki hal tersebut dalam bisnis bapak ? Kemudian dia terlihat semakin bingung. Baiklah saya akan berikan sebuah contoh, buatlah pelanggan bapak itu mendapatkan sesuatu yang dia dapat merasakan bahwa semakin dia membeli produk bapak maka dia akan semakin bertambah.\r\n\r\nKemudian bertanya lagi seperti apa yang bapak maksud bisa berikan contohnya ? Baiklah saya akan berikan contoh \"Saya bertanya apakah Bapak pernah bermain game ?\" dia menjawab \"wah pasti pernah lah saya hobby banget main game\", kemudian saya menjawab ya saya juga, kemudian saya bertanya pernahkan bapak mendengan bahwa ada orang yang kecanduan bermain game, setiap hari dari pagi hingga malam, bahwa ada beberapa kasus bahwa ada orang yang meninggal ketika bermain game, dia menjawab lagi ya banyak banget pak apalagi sekarang anak kuliah tiap hari kerjanya nongkrong di warnet main game doank. Nah saya mengatakan bahwa itu semua ada sebab dan akibatnya, bahwa game itu dapat membuat orang terikat bahkan rela tidak dibayar dan bermain sampai meninggal itu semua ada sebabnya.\r\n\r\nBapak harus bisa menciptakan sesuatu dimana setiap dia melakukan pembelian dia merasakan proses penciptaan dan pertumbuhan. Saya berikan contoh yang simple bapak bisa membuat loyalty program dimana setiap pelanggan diberikan point setiap melakukan pembelian atau jika ingin simple bapak bisa menggunakan sistem stample. Kemudian untuk proses penciptaan, bapak bisa membeli puzzle dimana setiap dia membeli produk bapak dengan sejumlah tertentu maka dia akan mendapatkan sebuah pasang puzzle dimana setiap kali dia membeli produk dia dapat menyusun menjadi gambar rumah idaman. Tentunya setiap orang ingin memiliki rumah idaman dan demikian pelanggan bapak. Kemudian dia bertanya wah klo punya idaman siapa saja pasti mau donk Pak Thomas tapi klo setiap pelanggan saya diberikan rumah idaman maka saya bisa bangkrut, lalu saya menjawab tentunya bapak bisa menghitung berapa puzzle yang harus dikumpulkan, tentu Bapak bisa membuat kalkulasi , bayangkan jika jumlah puzzle tersebut haru 64.000 pcs dan setiap pembelian 100 ribu dia baru mendapatkan pcs puzzle, tentunya Bapak pasti untung, tapi pada dasarnya keinginan dia untuk menyelesaikan puzzle impiannya itu yang akan membuat dia terus membeli produk bapak dan Bapak tentu bisa bayangkan hasilnya jika ada banyak orang yang melakukan hal tersebut.\r\n\r\nWah gila Dahsyat banget pak idenya, klo pembeli orang terdorong untuk menyelesaikan puzzle tersebut tentu saya akan sukses besar. Saya menjawab tapi pak Bapak jangan puas dulu, banyak orang pasti yang akan merasakan bahwa hal itu sangat lama dan melelahkan untuk mengumpulkan puzzle sejumlah itu. Bapak bisa manfaatkan satu lagi teknik Gamification yang dinamakan Randomize, Bapak dapat menciptakan percepatan, dengan cara setiap dia membeli puzzle tersebut dia dapat memilih 5 buah kartu yang tertutup dimana 1 diantara 5 buah kartu tersebut yang langsung mendapatkan 10 pcs puzzle dan 4 sisanya cuma 1 pcs. Tentu hal ini akan lebih merangsang orang untuk terus mencoba membeli produk bapak untuk mendapatkan kartu yang memiliki 10 pcs puzzle.\r\n\r\n\"Wah pak orang bisa kecanduan beli produk saya donk klo kaya gitu jika dia terus-terusan membeli produk saya\"  lalu saya menjawab \"ya itu kan yang bapak cari ?\" Klo orang kecanduan untuk membeli produk bapak itu akan membuat produk bapak yang tadinya tidak laku akan menjadi laku kan ? Kemudian dia menjawab tapi hati kecil saya mengatakan hal ini tidak benar pak, klo saya kaya tapi buat orang lain susah buat apa ? Kan dalam hidup kita, kita harus menjadi berkat untuk sesama kita.\r\n\r\nTenang pak saya ada jawabannya, kemudian saya mengambil sebuah majalah dimana didalamnya terdapat foto anak-anak terlantar, kemudian saya mengambar potongan puzzle diatas foto-foto anak-anak terlantar itu, kemudian saya berkata \"Nah Bapak tahu apa yang saya maksud ?\" Bapak bisa mengganti gambar rumah impian tersebut dengan foto anak terlantar ini. Pada dasarnya semua manusia di dunia memiliki jiwa sosial, mereka akan terhanyut jika melihat foto anak terlantar ini, bayangkan jika setiap kepingan pcs puzzle yang mereka kumpulkan dapat membantu mereka, tentu tujuan hidup bapak untuk menjadi berkat bagi sesama akan terwujud dan hal ini adalah leverage karena Bapak bukan cuma membantu mereka tetapi lebih dari semua itu Bapak mendorong orang lain untuk menjadi berkat bagi sesama, hal ini sangat indah dan mulia tentunya bagi Bapak.\r\n\r\nTerlihat dia mulai menyadari begitu dahsyat teknik Gamification yang saya sharingkan kedia, tetapi tidak hanya ini saja masih sangat banyak teknik-teknik Gamification yang saya akan sharingkan, maka ikuti terus lanjutan dari artikel saya pada hari Kamis 24 Mei besok.\r\n\r\nikuti terus twitter saya : @futuremediatrix, @linkvit','Mengapa Gamification begitu dahsyat ? Seri 1','','inherit','open','open','','352-revision-2','','','2012-05-21 15:34:44','2012-05-21 15:34:44','',352,'http://www.futuremediatrix.com/blog/?p=356',0,'revision','',0),(357,3,'2012-05-23 14:25:45','2012-05-23 14:25:45','Anda masih ingat cerita saya kemarin tentang seorang pebisnis yang berkonsultasi dimana dia mengalami masalah pemasaran klo belum lebih baik simak dulu di link ini <a href=\"http://www.futuremediatrix.com/blog/?p=352\">http://www.futuremediatrix.com/blog/?p=352</a> supaya Anda bisa menyambung dengan apa yang saya akan share hari ini.  Setelah mendengar penjelasan saya dia mulai memahami dan menyadari apa yang harus dia lakukan. Saya berkata kepada bapak itu, \"Tetapi jangan berpuas dulu, bila kita ingin mendapatkan solusi yang effektif dan effisien haruslah sempurna dimana kita harus menjalankan dengan kombinasi berbagai strategi sehingga kita mendapatkan hasil yang maksimal dan tidak membuang-buang waktu.\" Oke pak saya berikan trik nomer dua untuk Gamification, yaitu yang dinamakan Time Appointment.\r\n\r\nDia mulai kembali bingung dan bertanya \"Apa itu pak Time Appointment\". Kemudian saya tanya berlama-lama langsung menjelaskan. Sepanjang sejarah hidup manusia, manusia itu selalu terikat dengan waktu, ingatkan Anda ketika masih kecil, kita dilatih dengan waktu, kapan waktu kita harus pergi ke sekolah, kapan waktu kita harus makan, kapan kita harus belajar, kapan kita harus tidur, dan kapan kita boleh bermain, sampai akhirnya menjelang dewasa kita pun tetap terikat oleh waktu, kapan waktu kerja, kapan waktu istirahat, kapan waktu berlibur dengan keluarga, pada dasarnya semua umat manusia di bumi ini terikat dengan apa yang dinamakan waktu, cara kerja otak kita akan merecognize jadwal yang sudah kita tetapkan sebelumnya. Semenarik apapun program promosi Anda jika tidak terikat dengan waktu maka kemungkinan besar akan gagal.\r\n\r\nNah mulai tetapkan program promosi yang Anda lakukan dengan waktu, disini ada berbagai cara yang Bapak dapat gunakan, yaitu:\r\n<ol>\r\n	<li>Dengan <em><strong>strategi promosi terjadwa</strong>l</em>, tetapkan tanggal, jam dan durasi berapa lama Anda memberikan promosi tersebut. Misalnya \"Gebyar promo discount 12% hanya berlaku tanggal 12 bulan 12 tahun 2012 dari jam 12 siang sampai jam 12 malam.</li>\r\n	<li>Bila pembeli Anda ternyata mereka kebiasaan membeli produk bapaknya malam hari maka Bapak bisa menggunakan strategi Midnight Sale, jadi discount hanya berlaku dari jam 12 malam sampai jam 1 pagi. Atau jika Anda mengalami masalah karena kebetulan kadang-kadang tempat Anda ramai sekali kemudian kadang-kadang tempat Anda sepi sekali, Anda dapat melakukan <strong><em>strategi happy hour</em></strong>, yaitu dengan menggunakan waktu-waktu kapan dimana Anda sepi Anda berikan discount khusus selama jam-jam tersebut.</li>\r\n	<li>Strategi <em><strong>promosi Special Event</strong></em>, misalnya kebetulan event lebaran Anda bisa membuat paket lebaran, jika event valentine Anda bisa membuat paket valentine, jika event natal maka Anda bisa membuat produk khusus untuk event tersebut, begitu seterusnya sesuaikan dengan apa event yang berlaku saat itu, ingat manusia adalah mahluk yang terikat dengan waktu, lihatlah bahwa statistik penjualan hampir semua produk selalu sangat meningkat diakhir tahun.</li>\r\n</ol>\r\nGunakan Strategi Waktu untuk mempercepat mereka dalam mengambil keputusan dalam membeli.\r\n\r\nPernahkan Anda ketika masih sekolah mengikuti atau melihat lomba catur ? kemudian dia menjawab \"pernah donk pak\".  Kenapa ketika kita lomba catur selalu ada jam ? Oh pak itu kan supaya kita tahu mereka cepat. Benar sekali pak, jawab saya, manusia memiliki kecenderungan untuk berpikir dan mempertimbangkan segala hal dalam mengambil keputusan tetapi ketika ada waktu yang membatasi mereka, maka mereka akan berpikir cepat dalam mengambil keputusan.\r\n\r\nKita dapat memanfaatkan stategi <em><strong>promosi counting down</strong></em>, Anda berikan special promo dimana didepan kasir diberikan sebuah alat seperti stopwatch dimana terdapat counting down dari waktu tertentu ke titik 0, saya ambil contoh diskon 50% produk ini hanya berlaku satu jam, dimana ketika waktu mencapai titik 0 maka kembali ke harga normal. Dia menjawab \"Wah pak itu sama saja seperti mempengaruhi alam sadar seseorang dalam membeli produk kita donk ?\". Jawab saya \"Benar\" dengan mempengaruhi alam bawah sadar seseorang maka tidak akan terjadi penolakan, ketika orang sudah terpengaruh dengan waktu yang terbatas maka dia otomatis akan cepat dalam mengambil keputusan. Bapak bisa melihat seperti contohnya diluar sana mereka menerapkan teori ini pada sebuah web e-commerce bernama antmart www.antmart.com.au bahkan diweb tersebut sangat komplit mereka bermain dengan berbagai permainan waktu seperti : short deal (deal yang berlaku dalam waktu singkat), monthly deal (deal yang berlaku sebulan sekali), private deal (deal yang diberikan hanya untuk member), live deals dan previous deals.\r\n\r\nSelain counting down promotion Anda dapat menggunakan strategi <em><strong>cool down promotion</strong></em>, Cool down adalah kombinasi antara time limitation dan items limitation cara kerjanya seperti ini misal Anda memberikan promosi berlaku hanya 20 pembelian di waktu tersebut, jika sudah terjadi 20 pembelian maka discount akan hilang tunggu sampai cooldown lagi 12 jam kemudian baru muncul discount tersebut sejumlah 20 pembelian lagi, begitu seterusnya. Hal ini otomatis akan memicu alam bawah sadar seseorang untuk berebut membeli produk Anda ketika cool down itu muncul supaya mereka tidak harus menunggu lagi 12 jam lagi. Banyak game-game yang menerapkan teori ini sehingga membuat pemainnya terikat, saya ambil contoh seperti farm ville dimana game ini menggunakan cool down method, jadi setiap dia memanen dia harus menunggu sampai waktu tertentu untuk bisa memanen lagi ladangnya.\r\n\r\nKemudian dia bertanya lagi pak kalau dipikir-pikir hal ini apa tidak merugikan orang lain jika orang berebutan membeli produk kita ? Jawab saya \"Ya tentu bagus donk pak, jika orang berebutan membeli produk kita sangat bagus donk hasilnya untuk kita. Yang penting Anda juga harus memberikan produk dengan kualitas yang sesuai dengan harga yang mereka bayarkan, jadi ilmu Gamification harus disertai dengan itikad baik juga, karena jika ilmu ini dimanfaatkan hanya keuntungan Anda saja maka, kesuksesan Anda tidak akan bertahan lama. Pada dasarnya jika Anda sudah memiliki produk yang memang bagus dengan harga yang baik tapi sulit bersaing karena kompetitor yang besar maka teknik gamification ini barulah dipakai untuk memenangkan persaingan. Jangan puas dulu ya ini belum seberapa masih banyak trik-trik gamification lain yang belum saya keluarkan. Ikuti sharing saya selanjutnya hari Senin 28 Mei 2012.\r\n\r\nikuti selalu blog saya : www.futuremediatrix.com/blog\r\nfollow twitter saya : @futuremediatrix','Mengapa Gamification begitu dahsyat ? Seri 2','','publish','open','open','','mengapa-gamification-begitu-dahsyat-seri-2','','http://www.futuremediatrix.com/blog/?p=352\nhttp://www.futuremediatrix.com/blog/?p=352','2012-05-23 14:25:45','2012-05-23 14:25:45','',0,'http://www.futuremediatrix.com/blog/?p=357',0,'post','',0),(358,3,'2012-05-22 08:28:24','2012-05-22 08:28:24','Anda masih ingat cerita saya kemarin tentang seorang pebisnis yang berkonsultasi dimana dia mengalami masalah pemasaran klo belum lebih baik simak dulu di link ini <a href=\"http://www.futuremediatrix.com/blog/?p=352\">http://www.futuremediatrix.com/blog/?p=352</a> supaya Anda bisa menyambung dengan apa yang saya akan share hari ini.  Setelah mendengar penjelasan saya dia mulai memahami dan menyadari apa yang harus dia lakukan. Saya berkata kepada bapak itu, \"Tetapi jangan berpuas dulu, bila kita ingin mendapatkan solusi yang effektif dan effisien haruslah sempurna dimana kita harus menjalankan dengan kombinasi berbagai strategi sehingga kita mendapatkan hasil yang maksimal dan tidak membuang-buang waktu.\" Oke pak saya berikan trik nomer dua untuk Gamification, yaitu yang dinamakan Time Appointment.\n\nDia mulai kembali bingung dan bertanya \"Apa itu pak Time Appointment\". Kemudian saya tanya berlama-lama langsung menjelaskan. Sepanjang sejarah hidup manusia, manusia itu selalu terikat dengan waktu, ingatkan Anda ketika masih kecil, kita dilatih dengan waktu, kapan waktu kita harus pergi ke sekolah, kapan waktu kita harus makan, kapan kita harus belajar, kapan kita harus tidur, dan kapan kita boleh bermain, sampai akhirnya menjelang dewasa kita pun tetap terikat oleh waktu, kapan waktu kerja, kapan waktu istirahat, kapan waktu berlibur dengan keluarga, pada dasarnya semua umat manusia di bumi ini terikat dengan apa yang dinamakan waktu, cara kerja otak kita akan merecognize jadwal yang sudah kita tetapkan sebelumnya. Semenarik apapun program promosi Anda jika tidak terikat dengan waktu maka kemungkinan besar akan gagal.\n\nNah mulai tetapkan program promosi yang Anda lakukan dengan waktu, disini ada berbagai cara yang Bapak dapat gunakan, yaitu:\n<ol>\n	<li>Dengan <em><strong>strategi promosi terjadwa</strong>l</em>, tetapkan tanggal, jam dan durasi berapa lama Anda memberikan promosi tersebut. Misalnya \"Gebyar promo discount 12% hanya berlaku tanggal 12 bulan 12 tahun 2012 dari jam 12 siang sampai jam 12 malam.</li>\n	<li>Bila pembeli Anda ternyata mereka kebiasaan membeli produk bapaknya malam hari maka Bapak bisa menggunakan strategi Midnight Sale, jadi discount hanya berlaku dari jam 12 malam sampai jam 1 pagi. Atau jika Anda mengalami masalah karena kebetulan kadang-kadang tempat Anda ramai sekali kemudian kadang-kadang tempat Anda sepi sekali, Anda dapat melakukan <strong><em>strategi happy hour</em></strong>, yaitu dengan menggunakan waktu-waktu kapan dimana Anda sepi Anda berikan discount khusus selama jam-jam tersebut.</li>\n	<li>Strategi <em><strong>promosi Special Event</strong></em>, misalnya kebetulan event lebaran Anda bisa membuat paket lebaran, jika event valentine Anda bisa membuat paket valentine, jika event natal maka Anda bisa membuat produk khusus untuk event tersebut, begitu seterusnya sesuaikan dengan apa event yang berlaku saat itu, ingat manusia adalah mahluk yang terikat dengan waktu, lihatlah bahwa statistik penjualan hampir semua produk selalu sangat meningkat diakhir tahun.</li>\n</ol>\nGunakan Strategi Waktu untuk mempercepat mereka dalam mengambil keputusan dalam membeli.\n\nPernahkan Anda ketika masih sekolah mengikuti atau melihat lomba catur ? kemudian dia menjawab \"pernah donk pak\".  Kenapa ketika kita lomba catur selalu ada jam ? Oh pak itu kan supaya kita tahu mereka cepat. Benar sekali pak, jawab saya, manusia memiliki kecenderungan untuk berpikir dan mempertimbangkan segala hal dalam mengambil keputusan tetapi ketika ada waktu yang membatasi mereka, maka mereka akan berpikir cepat dalam mengambil keputusan.\n\nKita dapat memanfaatkan stategi <em><strong>promosi counting down</strong></em>, Anda berikan special promo dimana didepan kasir diberikan sebuah alat seperti stopwatch dimana terdapat counting down dari waktu tertentu ke titik 0, saya ambil contoh diskon 50% produk ini hanya berlaku satu jam, dimana ketika waktu mencapai titik 0 maka kembali ke harga normal. Dia menjawab \"Wah pak itu sama saja seperti mempengaruhi alam sadar seseorang dalam membeli produk kita donk ?\". Jawab saya \"Benar\" dengan mempengaruhi alam bawah sadar seseorang maka tidak akan terjadi penolakan, ketika orang sudah terpengaruh dengan waktu yang terbatas maka dia otomatis akan cepat dalam mengambil keputusan. Bapak bisa melihat seperti contohnya diluar sana mereka menerapkan teori ini pada sebuah web e-commerce bernama antmart www.antmart.com.au bahkan diweb tersebut sangat komplit mereka bermain dengan berbagai permainan waktu seperti : short deal (deal yang berlaku dalam waktu singkat), monthly deal (deal yang berlaku sebulan sekali), private deal (deal yang diberikan hanya untuk member), live deals dan previous deals.\n\nSelain counting down promotion Anda dapat menggunakan strategi <em><strong>cool down promotion</strong></em>, Cool down adalah kombinasi antara time limitation dan items limitation cara kerjanya seperti ini misal Anda memberikan promosi berlaku hanya 20 pembelian di waktu tersebut, jika sudah terjadi 20 pembelian maka discount akan hilang tunggu sampai cooldown lagi 12 jam kemudian baru muncul discount tersebut sejumlah 20 pembelian lagi, begitu seterusnya. Hal ini otomatis akan memicu alam bawah sadar seseorang untuk berebut membeli produk Anda ketika cool down itu muncul supaya mereka tidak harus menunggu lagi 12 jam lagi. Banyak game-game yang menerapkan teori ini sehingga membuat pemainnya terikat, saya ambil contoh seperti farm ville dimana game ini menggunakan cool down method, jadi setiap dia memanen dia harus menunggu sampai waktu tertentu untuk bisa memanen lagi ladangnya.\n\nKemudian dia bertanya lagi pak kalau dipikir-pikir hal ini apa tidak merugikan orang lain jika orang berebutan membeli produk kita ? Jawab saya \"Ya tentu bagus donk pak, jika orang berebutan membeli produk kita sangat bagus donk hasilnya untuk kita. Yang penting Anda juga harus memberikan produk dengan kualitas yang sesuai dengan harga yang mereka bayarkan, jadi ilmu Gamification harus disertai dengan itikad baik juga, karena jika ilmu ini dimanfaatkan hanya keuntungan Anda saja maka, kesuksesan Anda tidak akan bertahan lama. Pada dasarnya jika Anda sudah memiliki produk yang memang bagus dengan harga yang baik tapi sulit bersaing karena kompetitor yang besar maka teknik gamification ini barulah dipakai untuk memenangkan persaingan. Jangan puas dulu ya ini belum seberapa masih banyak trik-trik gamification lain yang belum saya keluarkan. Ikuti sharing saya selanjutnya hari Senin 28 Mei 2012.','Mengapa Gamification begitu dahsyat ? Seri 2','','inherit','open','open','','357-revision','','','2012-05-22 08:28:24','2012-05-22 08:28:24','',357,'http://www.futuremediatrix.com/blog/?p=358',0,'revision','',0),(365,3,'2012-06-04 13:16:56','2012-06-04 13:16:56','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/uero2012small.jpg\"><img class=\"alignnone size-full wp-image-366\" title=\"uero2012small\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/uero2012small.jpg\" alt=\"\" width=\"600\" height=\"375\" />\r\n</a>\r\n\r\nPesta Sepak Bola Euro 2012 telah tiba, para pecinta sepak bola Dunia maupun lokal telah sabar-sabar menunggu, dan akhirnya tiba juga. Pembukaan akan diawali pada tanggal 8 Juni. Siapakah yang Anda jagokan. Para pengamat sepak bola tetap menjagokan Spanyol, sebagian lagi ada yang menjagokan Jerman dan Belanda. Tapi jika boleh jujur bahwa setiap ajang sepak bola sekelas EURO selalu akan banyak kejutan, bisa-bisa tim yang tidak diunggulkan menjuarainya. Seperti pada tahun 2004 Yunani bisa menjuarai EURO. Spanyol yang telah menjuarai EURO 2008 apakah akan dapat mempertahankan mahkotanya. Mari kita sama-sama saksikan keseruannya dan lihat siapa yang akan menjadi juara.','Pesta Sepak Bola Euro 2012 siapakah tim unggulan Anda ?','','publish','open','open','','pesta-sepak-bola-euro-2012-siapakah-tim-unggulan-anda','','','2012-06-04 13:16:56','2012-06-04 13:16:56','',0,'http://www.futuremediatrix.com/blog/?p=365',0,'post','',0),(360,3,'2012-05-22 08:29:08','2012-05-22 08:29:08','Anda masih ingat cerita saya kemarin tentang seorang pebisnis yang berkonsultasi dimana dia mengalami masalah pemasaran klo belum lebih baik simak dulu di link ini <a href=\"http://www.futuremediatrix.com/blog/?p=352\">http://www.futuremediatrix.com/blog/?p=352</a> supaya Anda bisa menyambung dengan apa yang saya akan share hari ini.  Setelah mendengar penjelasan saya dia mulai memahami dan menyadari apa yang harus dia lakukan. Saya berkata kepada bapak itu, \"Tetapi jangan berpuas dulu, bila kita ingin mendapatkan solusi yang effektif dan effisien haruslah sempurna dimana kita harus menjalankan dengan kombinasi berbagai strategi sehingga kita mendapatkan hasil yang maksimal dan tidak membuang-buang waktu.\" Oke pak saya berikan trik nomer dua untuk Gamification, yaitu yang dinamakan Time Appointment.\r\n\r\nDia mulai kembali bingung dan bertanya \"Apa itu pak Time Appointment\". Kemudian saya tanya berlama-lama langsung menjelaskan. Sepanjang sejarah hidup manusia, manusia itu selalu terikat dengan waktu, ingatkan Anda ketika masih kecil, kita dilatih dengan waktu, kapan waktu kita harus pergi ke sekolah, kapan waktu kita harus makan, kapan kita harus belajar, kapan kita harus tidur, dan kapan kita boleh bermain, sampai akhirnya menjelang dewasa kita pun tetap terikat oleh waktu, kapan waktu kerja, kapan waktu istirahat, kapan waktu berlibur dengan keluarga, pada dasarnya semua umat manusia di bumi ini terikat dengan apa yang dinamakan waktu, cara kerja otak kita akan merecognize jadwal yang sudah kita tetapkan sebelumnya. Semenarik apapun program promosi Anda jika tidak terikat dengan waktu maka kemungkinan besar akan gagal.\r\n\r\nNah mulai tetapkan program promosi yang Anda lakukan dengan waktu, disini ada berbagai cara yang Bapak dapat gunakan, yaitu:\r\n<ol>\r\n	<li>Dengan <em><strong>strategi promosi terjadwa</strong>l</em>, tetapkan tanggal, jam dan durasi berapa lama Anda memberikan promosi tersebut. Misalnya \"Gebyar promo discount 12% hanya berlaku tanggal 12 bulan 12 tahun 2012 dari jam 12 siang sampai jam 12 malam.</li>\r\n	<li>Bila pembeli Anda ternyata mereka kebiasaan membeli produk bapaknya malam hari maka Bapak bisa menggunakan strategi Midnight Sale, jadi discount hanya berlaku dari jam 12 malam sampai jam 1 pagi. Atau jika Anda mengalami masalah karena kebetulan kadang-kadang tempat Anda ramai sekali kemudian kadang-kadang tempat Anda sepi sekali, Anda dapat melakukan <strong><em>strategi happy hour</em></strong>, yaitu dengan menggunakan waktu-waktu kapan dimana Anda sepi Anda berikan discount khusus selama jam-jam tersebut.</li>\r\n	<li>Strategi <em><strong>promosi Special Event</strong></em>, misalnya kebetulan event lebaran Anda bisa membuat paket lebaran, jika event valentine Anda bisa membuat paket valentine, jika event natal maka Anda bisa membuat produk khusus untuk event tersebut, begitu seterusnya sesuaikan dengan apa event yang berlaku saat itu, ingat manusia adalah mahluk yang terikat dengan waktu, lihatlah bahwa statistik penjualan hampir semua produk selalu sangat meningkat diakhir tahun.</li>\r\n</ol>\r\nGunakan Strategi Waktu untuk mempercepat mereka dalam mengambil keputusan dalam membeli.\r\n\r\nPernahkan Anda ketika masih sekolah mengikuti atau melihat lomba catur ? kemudian dia menjawab \"pernah donk pak\".  Kenapa ketika kita lomba catur selalu ada jam ? Oh pak itu kan supaya kita tahu mereka cepat. Benar sekali pak, jawab saya, manusia memiliki kecenderungan untuk berpikir dan mempertimbangkan segala hal dalam mengambil keputusan tetapi ketika ada waktu yang membatasi mereka, maka mereka akan berpikir cepat dalam mengambil keputusan.\r\n\r\nKita dapat memanfaatkan stategi <em><strong>promosi counting down</strong></em>, Anda berikan special promo dimana didepan kasir diberikan sebuah alat seperti stopwatch dimana terdapat counting down dari waktu tertentu ke titik 0, saya ambil contoh diskon 50% produk ini hanya berlaku satu jam, dimana ketika waktu mencapai titik 0 maka kembali ke harga normal. Dia menjawab \"Wah pak itu sama saja seperti mempengaruhi alam sadar seseorang dalam membeli produk kita donk ?\". Jawab saya \"Benar\" dengan mempengaruhi alam bawah sadar seseorang maka tidak akan terjadi penolakan, ketika orang sudah terpengaruh dengan waktu yang terbatas maka dia otomatis akan cepat dalam mengambil keputusan. Bapak bisa melihat seperti contohnya diluar sana mereka menerapkan teori ini pada sebuah web e-commerce bernama antmart www.antmart.com.au bahkan diweb tersebut sangat komplit mereka bermain dengan berbagai permainan waktu seperti : short deal (deal yang berlaku dalam waktu singkat), monthly deal (deal yang berlaku sebulan sekali), private deal (deal yang diberikan hanya untuk member), live deals dan previous deals.\r\n\r\nSelain counting down promotion Anda dapat menggunakan strategi <em><strong>cool down promotion</strong></em>, Cool down adalah kombinasi antara time limitation dan items limitation cara kerjanya seperti ini misal Anda memberikan promosi berlaku hanya 20 pembelian di waktu tersebut, jika sudah terjadi 20 pembelian maka discount akan hilang tunggu sampai cooldown lagi 12 jam kemudian baru muncul discount tersebut sejumlah 20 pembelian lagi, begitu seterusnya. Hal ini otomatis akan memicu alam bawah sadar seseorang untuk berebut membeli produk Anda ketika cool down itu muncul supaya mereka tidak harus menunggu lagi 12 jam lagi. Banyak game-game yang menerapkan teori ini sehingga membuat pemainnya terikat, saya ambil contoh seperti farm ville dimana game ini menggunakan cool down method, jadi setiap dia memanen dia harus menunggu sampai waktu tertentu untuk bisa memanen lagi ladangnya.\r\n\r\nKemudian dia bertanya lagi pak kalau dipikir-pikir hal ini apa tidak merugikan orang lain jika orang berebutan membeli produk kita ? Jawab saya \"Ya tentu bagus donk pak, jika orang berebutan membeli produk kita sangat bagus donk hasilnya untuk kita. Yang penting Anda juga harus memberikan produk dengan kualitas yang sesuai dengan harga yang mereka bayarkan, jadi ilmu Gamification harus disertai dengan itikad baik juga, karena jika ilmu ini dimanfaatkan hanya keuntungan Anda saja maka, kesuksesan Anda tidak akan bertahan lama. Pada dasarnya jika Anda sudah memiliki produk yang memang bagus dengan harga yang baik tapi sulit bersaing karena kompetitor yang besar maka teknik gamification ini barulah dipakai untuk memenangkan persaingan. Jangan puas dulu ya ini belum seberapa masih banyak trik-trik gamification lain yang belum saya keluarkan. Ikuti sharing saya selanjutnya hari Senin 28 Mei 2012.\r\n\r\nikuti selalu blog saya : www.futuremediatrix.com/blog\r\nfollow twitter saya : @futuremediatrix','Mengapa Gamification begitu dahsyat ? Seri 2','','inherit','open','open','','357-revision-2','','','2012-05-22 08:29:08','2012-05-22 08:29:08','',357,'http://www.futuremediatrix.com/blog/?p=360',0,'revision','',0),(361,3,'2012-05-23 14:26:50','2012-05-23 14:26:50','Anda masih ingat cerita saya kemarin tentang seorang pebisnis yang berkonsultasi dimana dia mengalami masalah pemasaran klo belum lebih baik simak dulu di link ini <a href=\"http://www.futuremediatrix.com/blog/?p=352\">http://www.futuremediatrix.com/blog/?p=352</a> supaya Anda bisa menyambung dengan apa yang saya akan share hari ini.  Setelah mendengar penjelasan saya dia mulai memahami dan menyadari apa yang harus dia lakukan. Saya berkata kepada bapak itu, \"Tetapi jangan berpuas dulu, bila kita ingin mendapatkan solusi yang effektif dan effisien haruslah sempurna dimana kita harus menjalankan dengan kombinasi berbagai strategi sehingga kita mendapatkan hasil yang maksimal dan tidak membuang-buang waktu.\" Oke pak saya berikan trik nomer dua untuk Gamification, yaitu yang dinamakan Time Appointment.\n\nDia mulai kembali bingung dan bertanya \"Apa itu pak Time Appointment\". Kemudian saya tanya berlama-lama langsung menjelaskan. Sepanjang sejarah hidup manusia, manusia itu selalu terikat dengan waktu, ingatkan Anda ketika masih kecil, kita dilatih dengan waktu, kapan waktu kita harus pergi ke sekolah, kapan waktu kita harus makan, kapan kita harus belajar, kapan kita harus tidur, dan kapan kita boleh bermain, sampai akhirnya menjelang dewasa kita pun tetap terikat oleh waktu, kapan waktu kerja, kapan waktu istirahat, kapan waktu berlibur dengan keluarga, pada dasarnya semua umat manusia di bumi ini terikat dengan apa yang dinamakan waktu, cara kerja otak kita akan merecognize jadwal yang sudah kita tetapkan sebelumnya. Semenarik apapun program promosi Anda jika tidak terikat dengan waktu maka kemungkinan besar akan gagal.\n\nNah mulai tetapkan program promosi yang Anda lakukan dengan waktu, disini ada berbagai cara yang Bapak dapat gunakan, yaitu:\n<ol>\n	<li>Dengan <em><strong>strategi promosi terjadwa</strong>l</em>, tetapkan tanggal, jam dan durasi berapa lama Anda memberikan promosi tersebut. Misalnya \"Gebyar promo discount 12% hanya berlaku tanggal 12 bulan 12 tahun 2012 dari jam 12 siang sampai jam 12 malam.</li>\n	<li>Bila pembeli Anda ternyata mereka kebiasaan membeli produk bapaknya malam hari maka Bapak bisa menggunakan strategi Midnight Sale, jadi discount hanya berlaku dari jam 12 malam sampai jam 1 pagi. Atau jika Anda mengalami masalah karena kebetulan kadang-kadang tempat Anda ramai sekali kemudian kadang-kadang tempat Anda sepi sekali, Anda dapat melakukan <strong><em>strategi happy hour</em></strong>, yaitu dengan menggunakan waktu-waktu kapan dimana Anda sepi Anda berikan discount khusus selama jam-jam tersebut.</li>\n	<li>Strategi <em><strong>promosi Special Event</strong></em>, misalnya kebetulan event lebaran Anda bisa membuat paket lebaran, jika event valentine Anda bisa membuat paket valentine, jika event natal maka Anda bisa membuat produk khusus untuk event tersebut, begitu seterusnya sesuaikan dengan apa event yang berlaku saat itu, ingat manusia adalah mahluk yang terikat dengan waktu, lihatlah bahwa statistik penjualan hampir semua produk selalu sangat meningkat diakhir tahun.</li>\n</ol>\nGunakan Strategi Waktu untuk mempercepat mereka dalam mengambil keputusan dalam membeli.\n\nPernahkan Anda ketika masih sekolah mengikuti atau melihat lomba catur ? kemudian dia menjawab \"pernah donk pak\".  Kenapa ketika kita lomba catur selalu ada jam ? Oh pak itu kan supaya kita tahu mereka cepat. Benar sekali pak, jawab saya, manusia memiliki kecenderungan untuk berpikir dan mempertimbangkan segala hal dalam mengambil keputusan tetapi ketika ada waktu yang membatasi mereka, maka mereka akan berpikir cepat dalam mengambil keputusan.\n\nKita dapat memanfaatkan stategi <em><strong>promosi counting down</strong></em>, Anda berikan special promo dimana didepan kasir diberikan sebuah alat seperti stopwatch dimana terdapat counting down dari waktu tertentu ke titik 0, saya ambil contoh diskon 50% produk ini hanya berlaku satu jam, dimana ketika waktu mencapai titik 0 maka kembali ke harga normal. Dia menjawab \"Wah pak itu sama saja seperti mempengaruhi alam sadar seseorang dalam membeli produk kita donk ?\". Jawab saya \"Benar\" dengan mempengaruhi alam bawah sadar seseorang maka tidak akan terjadi penolakan, ketika orang sudah terpengaruh dengan waktu yang terbatas maka dia otomatis akan cepat dalam mengambil keputusan. Bapak bisa melihat seperti contohnya diluar sana mereka menerapkan teori ini pada sebuah web e-commerce bernama antmart www.antmart.com.au bahkan diweb tersebut sangat komplit mereka bermain dengan berbagai permainan waktu seperti : short deal (deal yang berlaku dalam waktu singkat), monthly deal (deal yang berlaku sebulan sekali), private deal (deal yang diberikan hanya untuk member), live deals dan previous deals.\n\nSelain counting down promotion Anda dapat menggunakan strategi <em><strong>cool down promotion</strong></em>, Cool down adalah kombinasi antara time limitation dan items limitation cara kerjanya seperti ini misal Anda memberikan promosi berlaku hanya 20 pembelian di waktu tersebut, jika sudah terjadi 20 pembelian maka discount akan hilang tunggu sampai cooldown lagi 12 jam kemudian baru muncul discount tersebut sejumlah 20 pembelian lagi, begitu seterusnya. Hal ini otomatis akan memicu alam bawah sadar seseorang untuk berebut membeli produk Anda ketika cool down itu muncul supaya mereka tidak harus menunggu lagi 12 jam lagi. Banyak game-game yang menerapkan teori ini sehingga membuat pemainnya terikat, saya ambil contoh seperti farm ville dimana game ini menggunakan cool down method, jadi setiap dia memanen dia harus menunggu sampai waktu tertentu untuk bisa memanen lagi ladangnya.\n\nKemudian dia bertanya lagi pak kalau dipikir-pikir hal ini apa tidak merugikan orang lain jika orang berebutan membeli produk kita ? Jawab saya \"Ya tentu bagus donk pak, jika orang berebutan membeli produk kita sangat bagus donk hasilnya untuk kita. Yang penting Anda juga harus memberikan produk dengan kualitas yang sesuai dengan harga yang mereka bayarkan, jadi ilmu Gamification harus disertai dengan itikad baik juga, karena jika ilmu ini dimanfaatkan hanya keuntungan Anda saja maka, kesuksesan Anda tidak akan bertahan lama. Pada dasarnya jika Anda sudah memiliki produk yang memang bagus dengan harga yang baik tapi sulit bersaing karena kompetitor yang besar maka teknik gamification ini barulah dipakai untuk memenangkan persaingan. Jangan puas dulu ya ini belum seberapa masih banyak trik-trik gamification lain yang belum saya keluarkan. Ikuti sharing saya selanjutnya hari Senin 28 Mei 2012.\n\nikuti selalu blog saya : www.futuremediatrix.com/blog\nfollow twitter saya : @futuremediatrix','Mengapa Gamification begitu dahsyat ? Seri 2','','inherit','open','open','','357-autosave','','','2012-05-23 14:26:50','2012-05-23 14:26:50','',357,'http://www.futuremediatrix.com/blog/?p=361',0,'revision','',0),(362,3,'2012-05-28 02:27:48','2012-05-28 02:27:48','Pada waktu seri pertama kita sudah membahas tentang strategi Gamification dengan menciptakan sesuatu yang membuat orang terus merasakan kemajuan, dan pada Gamification kedua kita membahas tentang strategi Gamification dengan strategi Time Appointment  yaitu dengan memanfaatkan waktu, pada kali ini saya ingin membahas tentang Gamification dengan memanfaatkan unsur kompetisi.\r\n\r\nJika kita mempelajari sejarah umat manusia dunia, kita akan sangat sadar bahwa manusia adalah mahluk yang sangat suka berkompetisi, bahwa sebagian orang mengatakan bahwa manusia adalah mahluk yang diciptakan untuk berkompetisi, memang benar adanya bahwa keinginan untuk berkompetisi itu adalah bawaan sifat alami pada setiap manusia, kemudian yang menjadi pertanyaan bagaimana kita memanfaatkannya menjadi strategi pemasaran kita.\r\n\r\nSaya berikan sebuah contoh, misalnya dengan membuat sebuah produk khusus dimana dibuat benar-benar special dengan bahan terbaik yang Anda miliki dan diproduksi terbatas, produk tersebut tidak boleh sembarang orang yang membeli, hanya pelanggan yang benar-benar special saja yang dapat membelinya. Kemudian Anda buat sebuah acara dimana Anda melakukan sebuah lelang, biarlah mereka berkompetisi untuk memberikan penawaran terbaik mereka, otomatis keinginan untuk menang akan timbul diantara mereka.  Selain dengan sistem lelang Anda bisa membuatnya dalam bentuk yang lebih menarik misalnya dengan permainan, misalnya yang paling simple dengan mengocok dadu, siapa yang mengocok dadu paling besar dia yang boleh membeli produk special Anda. Bisa juga dengan game tebakan, Anda bisa membuat di sebuah layar yang terdapat kotak-kotak tertutup dimana ada 1 dibalik kotak tersebut adalah ijin untuk membeli produk tersebut.\r\n\r\nAgar lebih menarik Anda dapat membuat 2 langkah dengan mengkombinasikan Gamification pertama yaitu langkah 1 buat para pelanggan yang membeli produk sampai nilai tertentu dimana diconvert dalam level tertentu atau bisa dibilang pelanggan prioritas Anda. Kemudian langkah kedua mereka 20 pelanggan terbaik Anda baru boleh mengikuti lelang atau game tersebut dimana yang menang boleh membeli produk khusus yang Anda miliki.\r\n\r\n<strong>Contoh Sukses</strong>\r\n\r\nDalam dunia nyata memang masih sangat-sangat jarang orang yang memahami teknik Gamification mungkin juga bagi orang yang menguasainya mereka lebih banyak menyimpannya untuk diri sendiri.   Tetapi ternyata sudah ada yang mempratekan hal ini sebelumnya dan hasilnya sangat Dahsyat.\r\n\r\nBeberapa hari lalu saya bertemu dengan seorang teman yang tidak ingin disebutkan namanya, ia memiliki usaha property exclusive . Kemudian yang sangat menariknya dia memiliki pemasaran yang sangat berbeda dengan perusahaan property pada umumnya.  Dia merupakan property exclusive dimana produknya high class karena di daerah-daerah mahal seperti didaerah Kemang, Sudirman, dibangun dengan tenaga architecture kelas dunia dan limited edition (sangat terbatas),  hanya orang-orang sangat kaya saja yang dapat membeli produk property tersebut. Caranya sangat unik setiap orang yang ingin membeli produk tersebut harus membeli nomer antrian, dimana untuk mengambil nomer antriannya saja mereka harus membayar 10 juta rupiah. Kemudian setelah itu dari seluruh orang yang sudah mendapatkan nomer antrian itu akan diundi lagi hanya 20 orang yang keluar sebagai pemenang undian itu baru bisa mengikuti lelang untuk membeli rumah nomer 1.\r\n\r\nJadi benar-benar 20 orang yang menang untuk mengikuti lelang tersebut terdorong untuk bertarung habis-habisan mendapatkan rumah impian mereka. Kemudian untuk rumah nomer 2 mereka melakukan lagi undian untuk 20 orang, dan dilakukan lelang lagi untuk rumah nomer 2, begitu selanjutnya sampai stock rumah mereka habis. Alhasil rumah yang mereka jual selalu habis bahkan lebih dari itu sudah begitu banyak pelanggan yang mengantri untuk real estate mereka yang selanjutnya. Dan rata-rata rumah yang mereka jual paling murah mereka jual diharga 20 milyar rupiah.\r\n\r\nIni adalah salah satu bukti nyata bahwa setiap manusia memiliki pola berpikir dalam mengambil keputusan. Jika kita memanfaatkan pola berpikir tersebut, maka apapun yang kita inginkan dari orang tersebut maka pasti kita akan mendapatkannya. Gamification itu mempergunakan dari segala pola berpikir umat manusia yang sudah terbentuk dari jaman dulu sampai sekarang.  Itu alasannya mengapa hampir setiap orang didunia suka bermain game, dan orang yang tidak menyukai game karena dia tidak pernah mengenal game.\r\n\r\nKunci dari strategi Gamification <strong>Competition</strong> adalah “Ciptakan sebuah kompetisi dimana orang yang memperebutkan produk Anda”. Syaratnya adalah Anda harus menciptakan produk yang premium (dengan baik yang baik), unik, special dan terbatas.\r\n\r\nBuat Anda yang menjadi korban strategi ini dan menghabiskan banyak uang tanpa dapat mengontrolnya wajib baca tulisan dibawah ini:\r\n\r\n<strong>Cara Anda mengatasi strategi Gamification</strong>\r\n\r\nSesungguhnya sekarang ini banyak orang bukan hanya yang bermain game tetapi orang yang dipermainkan oleh game itu sendiri. Kuncinya Anda harus sadar bahwa setiap orang dikuasai cara pikirnya, dan Anda harus bisa membedakan mana yang bermanfaat bagi Anda atau tidak bermanfaat bagi Anda. Jika Anda tergila-gila untuk mengerjakan sesuatu tapi tidak memberikan manfaat bagi Anda berarti Anda sedang dikuasai oleh cara pikir Anda, tetapi jika Anda tergila-gila untuk mengerjakan sesuatu yang memberikan manfaat bagi Anda bahkan lebih dari itu Anda dapat memberikan manfaat yang besar bagi dunia ini, maka lakukanlah.\r\n\r\nIkuti terus artikel saya selanjutnya\r\nfollow twitter: @futuremediatrix, @linkvitapps\r\nfacebook: www.facebook.com/linkvit','Mengapa Gamification begitu Dahsyat ? Seri 3','','publish','open','open','','mengapa-gamification-begitu-dahsyat-seri-3','','','2012-05-28 02:27:48','2012-05-28 02:27:48','',0,'http://www.futuremediatrix.com/blog/?p=362',0,'post','',0),(363,3,'2012-05-28 02:27:37','2012-05-28 02:27:37','Pada waktu seri pertama kita sudah membahas tentang strategi Gamification dengan menciptakan sesuatu yang membuat orang terus merasakan kemajuan, dan pada Gamification kedua kita membahas tentang strategi Gamification dengan strategi Time Appointment  yaitu dengan memanfaatkan waktu, pada kali ini saya ingin membahas tentang Gamification dengan memanfaatkan unsur kompetisi.\n\nJika kita mempelajari sejarah umat manusia dunia, kita akan sangat sadar bahwa manusia adalah mahluk yang sangat suka berkompetisi, bahwa sebagian orang mengatakan bahwa manusia adalah mahluk yang diciptakan untuk berkompetisi, memang benar adanya bahwa keinginan untuk berkompetisi itu adalah bawaan sifat alami pada setiap manusia, kemudian yang menjadi pertanyaan bagaimana kita memanfaatkannya menjadi strategi pemasaran kita.\n\nSaya berikan sebuah contoh, misalnya dengan membuat sebuah produk khusus dimana dibuat benar-benar special dengan bahan terbaik yang Anda miliki dan diproduksi terbatas, produk tersebut tidak boleh sembarang orang yang membeli, hanya pelanggan yang benar-benar special saja yang dapat membelinya. Kemudian Anda buat sebuah acara dimana Anda melakukan sebuah lelang, biarlah mereka berkompetisi untuk memberikan penawaran terbaik mereka, otomatis keinginan untuk menang akan timbul diantara mereka.  Selain dengan sistem lelang Anda bisa membuatnya dalam bentuk yang lebih menarik misalnya dengan permainan, misalnya yang paling simple dengan mengocok dadu, siapa yang mengocok dadu paling besar dia yang boleh membeli produk special Anda. Bisa juga dengan game tebakan, Anda bisa membuat di sebuah layar yang terdapat kotak-kotak tertutup dimana ada 1 dibalik kotak tersebut adalah ijin untuk membeli produk tersebut.\n\nAgar lebih menarik Anda dapat membuat 2 langkah dengan mengkombinasikan Gamification pertama yaitu langkah 1 buat para pelanggan yang membeli produk sampai nilai tertentu dimana diconvert dalam level tertentu atau bisa dibilang pelanggan prioritas Anda. Kemudian langkah kedua mereka 20 pelanggan terbaik Anda baru boleh mengikuti lelang atau game tersebut dimana yang menang boleh membeli produk khusus yang Anda miliki.\n\n<strong>Contoh Sukses</strong>\n\nDalam dunia nyata memang masih sangat-sangat jarang orang yang memahami teknik Gamification mungkin juga bagi orang yang menguasainya mereka lebih banyak menyimpannya untuk diri sendiri.   Tetapi ternyata sudah ada yang mempratekan hal ini sebelumnya dan hasilnya sangat Dahsyat.\n\nBeberapa hari lalu saya bertemu dengan seorang teman yang tidak ingin disebutkan namanya, ia memiliki usaha property exclusive . Kemudian yang sangat menariknya dia memiliki pemasaran yang sangat berbeda dengan perusahaan property pada umumnya.  Dia merupakan property exclusive dimana produknya high class karena di daerah-daerah mahal seperti didaerah Kemang, Sudirman, dibangun dengan tenaga architecture kelas dunia dan limited edition (sangat terbatas),  hanya orang-orang sangat kaya saja yang dapat membeli produk property tersebut. Caranya sangat unik setiap orang yang ingin membeli produk tersebut harus membeli nomer antrian, dimana untuk mengambil nomer antriannya saja mereka harus membayar 10 juta rupiah. Kemudian setelah itu dari seluruh orang yang sudah mendapatkan nomer antrian itu akan diundi lagi hanya 20 orang yang keluar sebagai pemenang undian itu baru bisa mengikuti lelang untuk membeli rumah nomer 1.\n\nJadi benar-benar 20 orang yang menang untuk mengikuti lelang tersebut terdorong untuk bertarung habis-habisan mendapatkan rumah impian mereka. Kemudian untuk rumah nomer 2 mereka melakukan lagi undian untuk 20 orang, dan dilakukan lelang lagi untuk rumah nomer 2, begitu selanjutnya sampai stock rumah mereka habis. Alhasil rumah yang mereka jual selalu habis bahkan lebih dari itu sudah begitu banyak pelanggan yang mengantri untuk real estate mereka yang selanjutnya. Dan rata-rata rumah yang mereka jual paling murah mereka jual diharga 20 milyar rupiah.\n\nIni adalah salah satu bukti nyata bahwa setiap manusia memiliki pola berpikir dalam mengambil keputusan. Jika kita memanfaatkan pola berpikir tersebut, maka apapun yang kita inginkan dari orang tersebut maka pasti kita akan mendapatkannya. Gamification itu mempergunakan dari segala pola berpikir umat manusia yang sudah terbentuk dari jaman dulu sampai sekarang.  Itu alasannya mengapa hampir setiap orang didunia suka bermain game, dan orang yang tidak menyukai game karena dia tidak pernah mengenal game.\n\nKunci dari strategi Gamification <strong>Competition</strong> adalah “Ciptakan sebuah kompetisi dimana orang yang memperebutkan produk Anda”. Syaratnya adalah Anda harus menciptakan produk yang premium (dengan baik yang baik), unik, special dan terbatas.\n\nBuat Anda yang menjadi korban strategi ini dan menghabiskan banyak uang tanpa dapat mengontrolnya wajib baca tulisan dibawah ini:\n\n<strong>Cara Anda mengatasi strategi Gamification</strong>\n\nSesungguhnya sekarang ini banyak orang bukan hanya yang bermain game tetapi orang yang dipermainkan oleh game itu sendiri. Kuncinya Anda harus sadar bahwa setiap orang dikuasai cara pikirnya, dan Anda harus bisa membedakan mana yang bermanfaat bagi Anda atau tidak bermanfaat bagi Anda. Jika Anda tergila-gila untuk mengerjakan sesuatu tapi tidak memberikan manfaat bagi Anda berarti Anda sedang dikuasai oleh cara pikir Anda, tetapi jika Anda tergila-gila untuk mengerjakan sesuatu yang memberikan manfaat bagi Anda bahkan lebih dari itu Anda dapat memberikan manfaat yang besar bagi dunia ini, maka lakukanlah.\n\nIkuti terus artikel saya selanjutnya\nfollow twitter: @futuremediatrix, @linkvitapps\nfacebook: www.facebook.com/linkvit','Mengapa Gamification begitu Dahsyat ? Seri 3','','inherit','open','open','','362-revision','','','2012-05-28 02:27:37','2012-05-28 02:27:37','',362,'http://www.futuremediatrix.com/blog/?p=363',0,'revision','',0),(364,3,'2012-05-28 02:28:54','2012-05-28 02:28:54','Pada waktu seri pertama kita sudah membahas tentang strategi Gamification dengan menciptakan sesuatu yang membuat orang terus merasakan kemajuan, dan pada Gamification kedua kita membahas tentang strategi Gamification dengan strategi Time Appointment  yaitu dengan memanfaatkan waktu, pada kali ini saya ingin membahas tentang Gamification dengan memanfaatkan unsur kompetisi.\n\nJika kita mempelajari sejarah umat manusia dunia, kita akan sangat sadar bahwa manusia adalah mahluk yang sangat suka berkompetisi, bahwa sebagian orang mengatakan bahwa manusia adalah mahluk yang diciptakan untuk berkompetisi, memang benar adanya bahwa keinginan untuk berkompetisi itu adalah bawaan sifat alami pada setiap manusia, kemudian yang menjadi pertanyaan bagaimana kita memanfaatkannya menjadi strategi pemasaran kita.\n\nSaya berikan sebuah contoh, misalnya dengan membuat sebuah produk khusus dimana dibuat benar-benar special dengan bahan terbaik yang Anda miliki dan diproduksi terbatas, produk tersebut tidak boleh sembarang orang yang membeli, hanya pelanggan yang benar-benar special saja yang dapat membelinya. Kemudian Anda buat sebuah acara dimana Anda melakukan sebuah lelang, biarlah mereka berkompetisi untuk memberikan penawaran terbaik mereka, otomatis keinginan untuk menang akan timbul diantara mereka.  Selain dengan sistem lelang Anda bisa membuatnya dalam bentuk yang lebih menarik misalnya dengan permainan, misalnya yang paling simple dengan mengocok dadu, siapa yang mengocok dadu paling besar dia yang boleh membeli produk special Anda. Bisa juga dengan game tebakan, Anda bisa membuat di sebuah layar yang terdapat kotak-kotak tertutup dimana ada 1 dibalik kotak tersebut adalah ijin untuk membeli produk tersebut.\n\nAgar lebih menarik Anda dapat membuat 2 langkah dengan mengkombinasikan Gamification pertama yaitu langkah 1 buat para pelanggan yang membeli produk sampai nilai tertentu dimana diconvert dalam level tertentu atau bisa dibilang pelanggan prioritas Anda. Kemudian langkah kedua mereka 20 pelanggan terbaik Anda baru boleh mengikuti lelang atau game tersebut dimana yang menang boleh membeli produk khusus yang Anda miliki.\n\n<strong>Contoh Sukses</strong>\n\nDalam dunia nyata memang masih sangat-sangat jarang orang yang memahami teknik Gamification mungkin juga bagi orang yang menguasainya mereka lebih banyak menyimpannya untuk diri sendiri.   Tetapi ternyata sudah ada yang mempratekan hal ini sebelumnya dan hasilnya sangat Dahsyat.\n\nBeberapa hari lalu saya bertemu dengan seorang teman yang tidak ingin disebutkan namanya, ia memiliki usaha property exclusive . Kemudian yang sangat menariknya dia memiliki pemasaran yang sangat berbeda dengan perusahaan property pada umumnya.  Dia merupakan property exclusive dimana produknya high class karena di daerah-daerah mahal seperti didaerah Kemang, Sudirman, dibangun dengan tenaga architecture kelas dunia dan limited edition (sangat terbatas),  hanya orang-orang sangat kaya saja yang dapat membeli produk property tersebut. Caranya sangat unik setiap orang yang ingin membeli produk tersebut harus membeli nomer antrian, dimana untuk mengambil nomer antriannya saja mereka harus membayar 10 juta rupiah. Kemudian setelah itu dari seluruh orang yang sudah mendapatkan nomer antrian itu akan diundi lagi hanya 20 orang yang keluar sebagai pemenang undian itu baru bisa mengikuti lelang untuk membeli rumah nomer 1.\n\nJadi benar-benar 20 orang yang menang untuk mengikuti lelang tersebut terdorong untuk bertarung habis-habisan mendapatkan rumah impian mereka. Kemudian untuk rumah nomer 2 mereka melakukan lagi undian untuk 20 orang, dan dilakukan lelang lagi untuk rumah nomer 2, begitu selanjutnya sampai stock rumah mereka habis. Alhasil rumah yang mereka jual selalu habis bahkan lebih dari itu sudah begitu banyak pelanggan yang mengantri untuk real estate mereka yang selanjutnya. Dan rata-rata rumah yang mereka jual paling murah mereka jual diharga 20 milyar rupiah.\n\nIni adalah salah satu bukti nyata bahwa setiap manusia memiliki pola berpikir dalam mengambil keputusan. Jika kita memanfaatkan pola berpikir tersebut, maka apapun yang kita inginkan dari orang tersebut maka pasti kita akan mendapatkannya. Gamification itu mempergunakan dari segala pola berpikir umat manusia yang sudah terbentuk dari jaman dulu sampai sekarang.  Itu alasannya mengapa hampir setiap orang didunia suka bermain game, dan orang yang tidak menyukai game karena dia tidak pernah mengenal game.\n\nKunci dari strategi Gamification <strong>Competition</strong> adalah “Ciptakan sebuah kompetisi dimana orang yang memperebutkan produk Anda”. Syaratnya adalah Anda harus menciptakan produk yang premium (dengan baik yang baik), unik, special dan terbatas.\n\nBuat Anda yang menjadi korban strategi ini dan menghabiskan banyak uang tanpa dapat mengontrolnya wajib baca tulisan dibawah ini:\n\n<strong>Cara Anda mengatasi strategi Gamification</strong>\n\nSesungguhnya sekarang ini banyak orang bukan hanya yang bermain game tetapi orang yang dipermainkan oleh game itu sendiri. Kuncinya Anda harus sadar bahwa setiap orang dikuasai cara pikirnya, dan Anda harus bisa membedakan mana yang bermanfaat bagi Anda atau tidak bermanfaat bagi Anda. Jika Anda tergila-gila untuk mengerjakan sesuatu tapi tidak memberikan manfaat bagi Anda berarti Anda sedang dikuasai oleh cara pikir Anda, tetapi jika Anda tergila-gila untuk mengerjakan sesuatu yang memberikan manfaat bagi Anda bahkan lebih dari itu Anda dapat memberikan manfaat yang besar bagi dunia ini, maka lakukanlah.\n\nIkuti terus artikel saya selanjutnya\nfollow twitter: @futuremediatrix, @linkvitapps\nfacebook: www.facebook.com/linkvit','Mengapa Gamification begitu Dahsyat ? Seri 3','','inherit','open','open','','362-autosave','','','2012-05-28 02:28:54','2012-05-28 02:28:54','',362,'http://www.futuremediatrix.com/blog/?p=364',0,'revision','',0),(366,3,'2012-06-04 13:10:54','2012-06-04 13:10:54','','uero2012small','','inherit','open','open','','uero2012small','','','2012-06-04 13:10:54','2012-06-04 13:10:54','',365,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/uero2012small.jpg',0,'attachment','image/jpeg',0),(367,3,'2012-06-04 13:16:02','2012-06-04 13:16:02','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/uero2012small.jpg\"><img class=\"alignnone size-full wp-image-366\" title=\"uero2012small\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/uero2012small.jpg\" alt=\"\" width=\"600\" height=\"375\" />\n</a>\n\nPesta Sepak Bola Euro 2012 telah tiba, para pecinta sepak bola Dunia maupun lokal telah sabar-sabar menunggu, dan akhirnya tiba juga. Pembukaan akan diawali pada tanggal 8 Juni. Siapakah yang Anda jagokan. Para pengamat sepak bola tetap menjagokan Spanyol, sebagian lagi ada yang menjagokan Jerman dan Belanda. Tapi jika boleh jujur bahwa setiap ajang sepak bola sekelas EURO selalu akan banyak kejutan, bisa-bisa tim yang tidak diunggulkan menjuarainya. Seperti pada tahun 2004 Yunani bisa menjuarai EURO. Spanyol yang telah menjuarai E','Pesta Sepak Bola Euro 2012 siapakah tim unggulan Anda ?','','inherit','open','open','','365-revision','','','2012-06-04 13:16:02','2012-06-04 13:16:02','',365,'http://www.futuremediatrix.com/blog/?p=367',0,'revision','',0),(368,3,'2012-06-06 14:05:11','2012-06-06 14:05:11','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/Images.jpg\"><img class=\"alignnone size-full wp-image-369\" title=\"Images\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/Images.jpg\" alt=\"\" width=\"600\" height=\"375\" /></a>\r\n\r\nBeberapa hari EURO 2012 akan digelar, dan pastinya akan menarik perhatian pencinta sepak Bola dan media. Tentu bagi kita para pemasar yang jeli dapat memanfaatkan moment ini sebagai strategi pemasaran. Sebagai pebisnis dibidang fashion mungkin bisa menciptakan produk bertemakan EURO 2012, bagi pembuat barang-barang cinderamata dapat membuat berbagai barang unik bertemakan EURO 2012 ini.  Kemudian bagi para pengusaha makanan, dapat membuat acara nonton bareng, dengan harga makanan paket khusus, bisa juga dengan memberikan paket menu makanan khusus EURO 2012 dengan makanan bertemakan makanan Eropa, dan masih banyak lagi yang lain. Bagi para pebisnis Telko dan content provider juga dapat meraup keuntungan dengan bisnis informasi seputar EURO 2012.\r\n\r\nMoment ini juga dapat kita manfaatkan dengan strategi Gamification. Jika Anda memiliki restorant atau caffe Anda selain dapat membuat acara nonton bareng, bisa buat acara tebak scor, yaitu berapa scor yang akan keluar dan bagi yang menebak benar mereka berhak mendapatkan undian. Kemudian Anda bisa membuat tebak tim mana yang menang dan mana yang kalah, bagi tim yang menang mereka berhak mendapatkan undian atau juga Anda bisa memberikan discount khusus.\r\n\r\nBanyak cara yang dapat digunakan untuk memanfaatkan moment ini. Yang terpenting Anda jangan lewatkan setiap moment penting sia-sia, karena setiap moment adalah kesempatan Anda mendapat keuntungan lebih. Sekian sharing singkat dari saya terima kasih.','Manfaatkan Moment EURO 2012 sebagai sarana promosi Anda','','publish','open','open','','manfaatkan-moment-euro-2012-sebagai-sarana-promosi-anda','','','2012-06-06 14:05:11','2012-06-06 14:05:11','',0,'http://www.futuremediatrix.com/blog/?p=368',0,'post','',0),(369,3,'2012-06-06 14:04:56','2012-06-06 14:04:56','','Images','','inherit','open','open','','images','','','2012-06-06 14:04:56','2012-06-06 14:04:56','',368,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/Images.jpg',0,'attachment','image/jpeg',0),(370,3,'2012-06-06 14:05:05','2012-06-06 14:05:05','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/Images.jpg\"><img class=\"alignnone size-full wp-image-369\" title=\"Images\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/Images.jpg\" alt=\"\" width=\"600\" height=\"375\" /></a>\n\nBeberapa hari EURO 2012 akan digelar, dan pastinya akan menarik perhatian pencinta sepak Bola dan media. Tentu bagi kita para pemasar yang jeli dapat memanfaatkan moment ini sebagai strategi pemasaran. Sebagai pebisnis dibidang fashion mungkin bisa menciptakan produk bertemakan EURO 2012, bagi pembuat barang-barang cinderamata dapat membuat berbagai barang unik bertemakan EURO 2012 ini.  Kemudian bagi para pengusaha makanan, dapat membuat acara nonton bareng, dengan harga makanan paket khusus, bisa juga dengan memberikan paket menu makanan khusus EURO 2012 dengan makanan bertemakan makanan Eropa, dan masih banyak lagi yang lain. Bagi para pebisnis Telko dan content provider juga dapat meraup keuntungan dengan bisnis informasi seputar EURO 2012.\n\nMoment ini juga dapat kita manfaatkan dengan strategi Gamification. Jika Anda memiliki restorant atau caffe Anda selain dapat membuat acara nonton bareng, bisa buat acara tebak scor, yaitu berapa scor yang akan keluar dan bagi yang menebak benar mereka berhak mendapatkan undian. Kemudian Anda bisa membuat tebak tim mana yang menang dan mana yang kalah, bagi tim yang menang mereka berhak mendapatkan undian atau juga Anda bisa memberikan discount khusus.\n\nBanyak cara yang dapat digunakan untuk memanfaatkan moment ini. Yang terpenting Anda jangan lewatkan setiap moment penting sia-sia, karena setiap moment adalah kesempatan Anda mendapat keuntungan lebih. Sekian sharing singkat dari saya terima kasih.','Manfaatkan Moment EURO 2012 sebagai sarana promosi Anda','','inherit','open','open','','368-revision','','','2012-06-06 14:05:05','2012-06-06 14:05:05','',368,'http://www.futuremediatrix.com/blog/?p=370',0,'revision','',0),(371,3,'2012-06-18 03:10:16','2012-06-18 03:10:16','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/ImageArticle.jpg\"><img class=\"alignnone size-full wp-image-372\" title=\"Is time to have your profile Apps\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/ImageArticle.jpg\" alt=\"\" width=\"567\" height=\"331\" />\r\n</a>\r\n\r\nMobile Application yang kini sering disingkat mejadi APPS, telah menjadi trendsetter, semua orang kini berlomba-lomba memiliki device canggih supaya mereka tidak ketinggalan dengan teman-temannya atau sekarang istilahnya kerennya <em>\"supaya tidak Mati Gaya\". </em>Penggunaannya pun terus berkembang, dari yang sekedar untuk membaca e-book, bermain games kini telah berkembang untuk mencari info tentang artis idola mereka.\r\n\r\nBeberapa kali saya mengamati teman-teman para pengguna ipad, iphone, android tabs, dll kini mereka banyak yang mencari informasi tentang artis, public figur dengan mencari di Apps Store, artinya mereka kini tidak lagi mencari di internet saja melainkan mereka mencari profile Apps dari idola mereka itu. Ini menandakan bahwa kini tidak cukup seorang artist ataupun public figur hanya memiliki website semata, melainkan sudah saatnya mereka memiliki mobile Apps profile mereka.\r\n\r\nMemang berdasarkan data bahwa kini pengguna Apps sudah hampir mendahului jumlah internet user, hal ini dipicu oleh perkembangan device ataupun mobile phones pintar, jika kita lihat handphone versi lama kini mulai ditinggalkan, apalagi sekarang persaingan di Mobile OS semakin marak dengan munculnya Windows Phone yang mengandeng NOKIA. Bisa dibilang 4 pemain Mobile OS antara lain : Apple (IOS), Google (Android), Blackberry, Windows Phone kini bersaing ketat, walaupun para pengamat melihat bahwa yang akan merajai adalah Apple (IOS) dan Google (Android).\r\n\r\nData juga menunjukan bahwa kini lebih dari 60% internet user melakukan browsing dengan mobile device mereka, bukan lagi menggunakan PC. Hal ini menunjukan bahwa mobile telah menjadi the next Trendsetter dan siapa yang tidak beralih ke mobile dia akan ketinggalan dengan yang lain.\r\n\r\nTab seperti Ipad, Galaxy Tab dan Play book yang tadinya difungsikan hanya untuk membaca ebook dan games, kini dimanfaatkan oleh banyak public figur seperti artis, penyanyi dengan membuat applikasi mobile untuk menampilkan profile mereka, menjadi fasilitas portal informasi yang terupdate, dan bagi banyak artis digunakan untuk membangun hubungan (engagement) dengan fans mereka.\r\n\r\nFans Apps kini mulai bermunculan dan telah berkembang pesat bukan hanya artis barat seperti Lady Gaga, Rihanna, Chris Brown, Britney, dll kini sampai artis Korea seperti SNSD, KARA, Super Junior, dll telah memiliki Fans Apps. Bahkan ada beberapa professional diluar membuat APPS untuk CV mereka, dan bagi tentunya bagi mereka yang memiliki APPS Profile mereka mendapatkan appresiasi lebih dari perusahaan yang mau memakai jasa mereka.\r\n\r\nMengapa sekarang Anda harus memiliki Profile APPS, antara lain :\r\n<ul>\r\n	<li>Kita dapat melihat bahwa jumlah mobile phone berkali-kali lipat jauh lebih banyak dari internet user, maka bisa dipastikan dengan kemajuan device yang dapat menjalankan APPS maka pengguna Apps sebentar lagi akan jauh lebih banyak dari internet user.</li>\r\n	<li>Bila Anda seorang Trainer atau Pembicara maka Anda dapat membuat APPS dimana para APPS user Anda dapat berlangganan tips and trick tentang bidang keahlian Anda, otomatis tingkat kepercayaan public akan terus bertambah dari hari ke hari dan hubungan Anda dengan mereka akan terus meningkat.</li>\r\n	<li>Bila Anda seorang pebisnis atau tenaga pemasar, Anda dapat membuat APPS dimana Anda mengupdate tips dan manfaat mengenai produk Anda melalui APPS Anda, otomatis akan memunculkan keinginan untuk membeli produk Anda.</li>\r\n	<li>Sudah menjadi kebiasaan seseorang mencari nama Anda atau Product tidak lagi menggunakan search engine tetapi mereka mencari di apps store tujuannya agar dapat mendownload Apps yang mereka butuhkan.</li>\r\n	<li>Apps dapat dimanfaatkan banyak hal dari membangun personal branding sampai membangun hubungan dengan customer Anda, jika Anda seorang artist maka Apps digunakan  untuk membangun hubungan dengan fans Anda.</li>\r\n	<li>Jika orang mencari nama Anda di Apps Store maka harusnya nama Anda yang keluar, tetapi jika Anda belum punya Apps apa jadinya ? Bisa-bisa kalau tidak cepat akan dimanfaatkan orang lain untuk membuat Apps dengan nama Anda, untuk membuat berita yang tidak benar tentang diri Anda.</li>\r\n	<li>Bila tidak sekarang maka Anda pastinya akan tertinggal dengan Artist lain.</li>\r\n</ul>\r\nBagaimana dengan Anda ? Sudahkah Anda memiliki Profile Apps Anda ?  Kami tahu jawabannya, Ya memang kita memang seringkali terlambat dalam membaca trend kedepan, tapi bukan berarti kita mau selalu ketinggalan dengan perkembangan teknologi dunia.\r\n\r\nMemang masih jarang perusahaan yang memiliki jasa untuk membuat mobile apps tidak seperti web yang kini telah menjamur, tetapi Anda ada beberapa perusahaan terpercaya seperti <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a> yang dapat membantu Anda untuk membuat APPS.\r\n\r\nJika Anda berminat konsultasi sekarang, Anda dapat menghubungi (021) 5601762, atau dengan Thomas (0816-4858410), Email: thomas@futuremediatrix.com\r\n\r\n<em>(Konsultasi Fee: Rp. 500.000,-/jam, Catatan: Kami memberikan free konsultasi hanya untuk 20 orang pertama yang menghubungi kami)</em>','Is time to have your profile Apps','','publish','open','open','','is-time-to-have-your-profile-apps','','','2012-06-18 03:21:10','2012-06-18 03:21:10','',0,'http://www.futuremediatrix.com/blog/?p=371',0,'post','',0),(372,3,'2012-06-18 02:34:50','2012-06-18 02:34:50','','Is time to have your profile Apps','','inherit','open','open','','imagearticle','','','2012-06-18 02:34:50','2012-06-18 02:34:50','',371,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/ImageArticle.jpg',0,'attachment','image/jpeg',0),(373,3,'2012-06-18 03:10:12','2012-06-18 03:10:12','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/ImageArticle.jpg\"><img class=\"alignnone size-full wp-image-372\" title=\"Is time to have your profile Apps\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/ImageArticle.jpg\" alt=\"\" width=\"567\" height=\"331\" />\n</a>\n\nMobile Application yang kini sering disingkat mejadi APPS, telah menjadi trendsetter, semua orang kini berlomba-lomba memiliki device canggih supaya mereka tidak ketinggalan dengan teman-temannya atau sekarang istilahnya kerennya <em>\"supaya tidak Mati Gaya\". </em>Penggunaannya pun terus berkembang, dari yang sekedar untuk membaca e-book, bermain games kini telah berkembang untuk mencari info tentang artis idola mereka.\n\nBeberapa kali saya mengamati teman-teman para pengguna ipad, iphone, android tabs, dll kini mereka banyak yang mencari informasi tentang artis, public figur dengan mencari di Apps Store, artinya mereka kini tidak lagi mencari di internet saja melainkan mereka mencari profile Apps dari idola mereka itu. Ini menandakan bahwa kini tidak cukup seorang artist ataupun public figur hanya memiliki website semata, melainkan sudah saatnya mereka memiliki mobile Apps profile mereka.\n\nMemang berdasarkan data bahwa kini pengguna Apps sudah hampir mendahului jumlah internet user, hal ini dipicu oleh perkembangan device ataupun mobile phones pintar, jika kita lihat handphone versi lama kini mulai ditinggalkan, apalagi sekarang persaingan di Mobile OS semakin marak dengan munculnya Windows Phone yang mengandeng NOKIA. Bisa dibilang 4 pemain Mobile OS antara lain : Apple (IOS), Google (Android), Blackberry, Windows Phone kini bersaing ketat, walaupun para pengamat melihat bahwa yang akan merajai adalah Apple (IOS) dan Google (Android).\n\nData juga menunjukan bahwa kini lebih dari 60% internet user melakukan browsing dengan mobile device mereka, bukan lagi menggunakan PC. Hal ini menunjukan bahwa mobile telah menjadi the next Trendsetter dan siapa yang tidak beralih ke mobile dia akan ketinggalan dengan yang lain.\n\nTab seperti Ipad, Galaxy Tab dan Play book yang tadinya difungsikan hanya untuk membaca ebook dan games, kini dimanfaatkan oleh banyak public figur seperti artis, penyanyi dengan membuat applikasi mobile untuk menampilkan profile mereka, menjadi fasilitas portal informasi yang terupdate, dan bagi banyak artis digunakan untuk membangun hubungan (engagement) dengan fans mereka.\n\nFans Apps kini mulai bermunculan dan telah berkembang pesat bukan hanya artis barat seperti Lady Gaga, Rihanna, Chris Brown, Britney, dll kini sampai artis Korea seperti SNSD, KARA, Super Junior, dll telah memiliki Fans Apps. Bahkan ada beberapa professional diluar membuat APPS untuk CV mereka, dan bagi tentunya bagi mereka yang memiliki APPS Profile mereka mendapatkan appresiasi lebih dari perusahaan yang mau memakai jasa mereka.\n\nMengapa sekarang Anda harus memiliki Profile APPS, antara lain :\n<ul>\n	<li>Kita dapat melihat bahwa jumlah mobile phone berkali-kali lipat jauh lebih banyak dari internet user, maka bisa dipastikan dengan kemajuan device yang dapat menjalankan APPS maka pengguna Apps sebentar lagi akan jauh lebih banyak dari internet user.</li>\n	<li>Bila Anda seorang Trainer atau Pembicara maka Anda dapat membuat APPS dimana para APPS user Anda dapat berlangganan tips and trick tentang bidang keahlian Anda, otomatis tingkat kepercayaan public akan terus bertambah dari hari ke hari dan hubungan Anda dengan mereka akan terus meningkat.</li>\n	<li>Bila Anda seorang pebisnis atau tenaga pemasar, Anda dapat membuat APPS dimana Anda mengupdate tips dan manfaat mengenai produk Anda melalui APPS Anda, otomatis akan memunculkan keinginan untuk membeli produk Anda.</li>\n	<li>Sudah menjadi kebiasaan seseorang mencari nama Anda atau Product tidak lagi menggunakan search engine tetapi mereka mencari di apps store tujuannya agar dapat mendownload Apps yang mereka butuhkan.</li>\n	<li>Apps dapat dimanfaatkan banyak hal dari membangun personal branding sampai membangun hubungan dengan customer Anda, jika Anda seorang artist maka Apps digunakan  untuk membangun hubungan dengan fans Anda.</li>\n	<li>Jika orang mencari nama Anda di Apps Store maka harusnya nama Anda yang keluar, tetapi jika Anda belum punya Apps apa jadinya ? Bisa-bisa kalau tidak cepat akan dimanfaatkan orang lain untuk membuat Apps dengan nama Anda, untuk membuat berita yang tidak benar tentang diri Anda.</li>\n	<li>Bila tidak sekarang maka Anda pastinya akan tertinggal dengan Artist lain.</li>\n</ul>\nBagaimana dengan Anda ? Sudahkah Anda memiliki Profile Apps Anda ?  Kami tahu jawabannya, Ya memang kita memang seringkali terlambat dalam membaca trend kedepan, tapi bukan berarti kita mau selalu ketinggalan dengan perkembangan teknologi dunia.\n\nMemang masih jarang perusahaan yang memiliki jasa untuk membuat mobile apps tidak seperti web yang kini telah menjamur, tetapi Anda ada beberapa perusahaan terpercaya seperti <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a> yang dapat membantu Anda untuk membuat APPS.\n\nJika Anda berminat konsultasi sekarang, Anda dapat menghubungi (021) 5601762, atau dengan Thomas (0816-4858410).','Is time to have your profile Apps','','inherit','open','open','','371-revision','','','2012-06-18 03:10:12','2012-06-18 03:10:12','',371,'http://www.futuremediatrix.com/blog/?p=373',0,'revision','',0),(374,3,'2012-06-18 03:10:16','2012-06-18 03:10:16','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/ImageArticle.jpg\"><img class=\"alignnone size-full wp-image-372\" title=\"Is time to have your profile Apps\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/06/ImageArticle.jpg\" alt=\"\" width=\"567\" height=\"331\" />\r\n</a>\r\n\r\nMobile Application yang kini sering disingkat mejadi APPS, telah menjadi trendsetter, semua orang kini berlomba-lomba memiliki device canggih supaya mereka tidak ketinggalan dengan teman-temannya atau sekarang istilahnya kerennya <em>\"supaya tidak Mati Gaya\". </em>Penggunaannya pun terus berkembang, dari yang sekedar untuk membaca e-book, bermain games kini telah berkembang untuk mencari info tentang artis idola mereka.\r\n\r\nBeberapa kali saya mengamati teman-teman para pengguna ipad, iphone, android tabs, dll kini mereka banyak yang mencari informasi tentang artis, public figur dengan mencari di Apps Store, artinya mereka kini tidak lagi mencari di internet saja melainkan mereka mencari profile Apps dari idola mereka itu. Ini menandakan bahwa kini tidak cukup seorang artist ataupun public figur hanya memiliki website semata, melainkan sudah saatnya mereka memiliki mobile Apps profile mereka.\r\n\r\nMemang berdasarkan data bahwa kini pengguna Apps sudah hampir mendahului jumlah internet user, hal ini dipicu oleh perkembangan device ataupun mobile phones pintar, jika kita lihat handphone versi lama kini mulai ditinggalkan, apalagi sekarang persaingan di Mobile OS semakin marak dengan munculnya Windows Phone yang mengandeng NOKIA. Bisa dibilang 4 pemain Mobile OS antara lain : Apple (IOS), Google (Android), Blackberry, Windows Phone kini bersaing ketat, walaupun para pengamat melihat bahwa yang akan merajai adalah Apple (IOS) dan Google (Android).\r\n\r\nData juga menunjukan bahwa kini lebih dari 60% internet user melakukan browsing dengan mobile device mereka, bukan lagi menggunakan PC. Hal ini menunjukan bahwa mobile telah menjadi the next Trendsetter dan siapa yang tidak beralih ke mobile dia akan ketinggalan dengan yang lain.\r\n\r\nTab seperti Ipad, Galaxy Tab dan Play book yang tadinya difungsikan hanya untuk membaca ebook dan games, kini dimanfaatkan oleh banyak public figur seperti artis, penyanyi dengan membuat applikasi mobile untuk menampilkan profile mereka, menjadi fasilitas portal informasi yang terupdate, dan bagi banyak artis digunakan untuk membangun hubungan (engagement) dengan fans mereka.\r\n\r\nFans Apps kini mulai bermunculan dan telah berkembang pesat bukan hanya artis barat seperti Lady Gaga, Rihanna, Chris Brown, Britney, dll kini sampai artis Korea seperti SNSD, KARA, Super Junior, dll telah memiliki Fans Apps. Bahkan ada beberapa professional diluar membuat APPS untuk CV mereka, dan bagi tentunya bagi mereka yang memiliki APPS Profile mereka mendapatkan appresiasi lebih dari perusahaan yang mau memakai jasa mereka.\r\n\r\nMengapa sekarang Anda harus memiliki Profile APPS, antara lain :\r\n<ul>\r\n	<li>Kita dapat melihat bahwa jumlah mobile phone berkali-kali lipat jauh lebih banyak dari internet user, maka bisa dipastikan dengan kemajuan device yang dapat menjalankan APPS maka pengguna Apps sebentar lagi akan jauh lebih banyak dari internet user.</li>\r\n	<li>Bila Anda seorang Trainer atau Pembicara maka Anda dapat membuat APPS dimana para APPS user Anda dapat berlangganan tips and trick tentang bidang keahlian Anda, otomatis tingkat kepercayaan public akan terus bertambah dari hari ke hari dan hubungan Anda dengan mereka akan terus meningkat.</li>\r\n	<li>Bila Anda seorang pebisnis atau tenaga pemasar, Anda dapat membuat APPS dimana Anda mengupdate tips dan manfaat mengenai produk Anda melalui APPS Anda, otomatis akan memunculkan keinginan untuk membeli produk Anda.</li>\r\n	<li>Sudah menjadi kebiasaan seseorang mencari nama Anda atau Product tidak lagi menggunakan search engine tetapi mereka mencari di apps store tujuannya agar dapat mendownload Apps yang mereka butuhkan.</li>\r\n	<li>Apps dapat dimanfaatkan banyak hal dari membangun personal branding sampai membangun hubungan dengan customer Anda, jika Anda seorang artist maka Apps digunakan  untuk membangun hubungan dengan fans Anda.</li>\r\n	<li>Jika orang mencari nama Anda di Apps Store maka harusnya nama Anda yang keluar, tetapi jika Anda belum punya Apps apa jadinya ? Bisa-bisa kalau tidak cepat akan dimanfaatkan orang lain untuk membuat Apps dengan nama Anda, untuk membuat berita yang tidak benar tentang diri Anda.</li>\r\n	<li>Bila tidak sekarang maka Anda pastinya akan tertinggal dengan Artist lain.</li>\r\n</ul>\r\nBagaimana dengan Anda ? Sudahkah Anda memiliki Profile Apps Anda ?  Kami tahu jawabannya, Ya memang kita memang seringkali terlambat dalam membaca trend kedepan, tapi bukan berarti kita mau selalu ketinggalan dengan perkembangan teknologi dunia.\r\n\r\nMemang masih jarang perusahaan yang memiliki jasa untuk membuat mobile apps tidak seperti web yang kini telah menjamur, tetapi Anda ada beberapa perusahaan terpercaya seperti <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a> yang dapat membantu Anda untuk membuat APPS.\r\n\r\nJika Anda berminat konsultasi sekarang, Anda dapat menghubungi (021) 5601762, atau dengan Thomas (0816-4858410).','Is time to have your profile Apps','','inherit','open','open','','371-revision-2','','','2012-06-18 03:10:16','2012-06-18 03:10:16','',371,'http://www.futuremediatrix.com/blog/?p=374',0,'revision','',0),(378,3,'2012-07-15 17:40:55','2012-07-15 17:40:55','Kita sebagai bangsa Indonesia tentu mendambakan pemimpin yang baik, dan tidak cuma baik tetapi pemimpin yang memilik kompetensi, dan tidak hanya baik dan memiliki kompetensi tetapi pemimpin yang memiliki wibawa untuk dapat mempersatukan seluruh bangsa Indonesia. Tapi sadarkah kita, bahwa kita memiliki begitu banyak tuntutan kapasitas terhadap pemimpin tetapi kita tidak pernah berupaya mencari dan membentuk pemimpin seperti itu. Sangatlah tidak adil jika kita mengharapkan sesuatu yang baik pada Tuhan tetapi kita tidak berusaha. Sebaliknya kita sebagai bangsa selalu melakukan pencarian bakat-bakat dalam dunia hiburan, jika kita lihat ada Indonesian Idols, ada Indonesia menjadi Bakat, dan begitu banyak sarana yang dapat membentuk orang-orang didunia hiburan. Tetapi tidak ada satupun sarana yang independent untuk mencari dan membentuk pemimpin yang kita impikan. Kenapa kita tidak pernah membuat acara IMP \"Indonesia Mencari Pemimpin\" yang bisa menjadi sarana untuk mencari dan membentuk pemimpin yang kita impikan.\r\n\r\nKita juga kita memanfaatkan media social seperti : youtube, facebook dan twitter untuk menjadi sarana word of mouth secara online. Banyak kisah sukses diluar sana seperti pemilihan presiden US yang banyak dipengaruhi dari kampanye lewat youtube. Social Media juga menjadi sarana yang sangat effektif.\r\n\r\nVideo Online, mengapa video merupakan sarana promosi yang sangat effektif, karena video dapat mempengaruh ketiga indera yaitu: mata, telinga dan perasaan. Sedang Facebook sangat effektif karena leverage penyebaran berita yang ditimbulkan, sedang twitter adalah karena kesimpleannya dan kemudahannya dalam mengupdate status.\r\n\r\nBisa dibilang kini ada 3 pemasaran Digital yang paling effektif yaitu Video dengan Youtube ataupun dengan video email, kedua Social Media dengan Facebook dan Twitter, kemudian lewat Mobile Apps.\r\n\r\nKamipun dalam waktu dekat ingin mengadakan workshop yang mengkolaborasikan ketiga hal tersebut, para pakar dibidangnya masing-masing telah bersedia, tinggal tunggu tanggal mainnya saja.','Membangun bangsa lewat Digital','','publish','open','open','','membangun-bangsa-lewat-digital','','','2012-07-15 17:40:55','2012-07-15 17:40:55','',0,'http://www.futuremediatrix.com/blog/?p=378',0,'post','',0),(376,3,'2012-06-19 05:51:35','0000-00-00 00:00:00','','Manfaat Apps sebagai alat bantu pemasaran Anda','','draft','open','open','','','','','2012-06-19 05:51:35','2012-06-19 05:51:35','',0,'http://www.futuremediatrix.com/blog/?p=376',0,'post','',0),(377,3,'2012-06-19 05:51:22','2012-06-19 05:51:22','','Manfaat Apps sebagai alat bantu pemasaran Anda','','inherit','open','open','','376-revision','','','2012-06-19 05:51:22','2012-06-19 05:51:22','',376,'http://www.futuremediatrix.com/blog/?p=377',0,'revision','',0),(379,3,'2012-07-15 17:40:39','2012-07-15 17:40:39','Kita sebagai bangsa Indonesia tentu mendambakan pemimpin yang baik, dan tidak cuma baik tetapi pemimpin yang memilik kompetensi, dan tidak hanya baik dan memiliki kompetensi tetapi pemimpin yang memiliki wibawa untuk dapat mempersatukan seluruh bangsa Indonesia. Tapi sadarkah kita, bahwa kita memiliki begitu banyak tuntutan kapasitas terhadap pemimpin tetapi kita tidak pernah berupaya mencari dan membentuk pemimpin seperti itu. Sangatlah tidak adil jika kita mengharapkan sesuatu yang baik pada Tuhan tetapi kita tidak berusaha. Sebaliknya kita sebagai bangsa selalu melakukan pencarian bakat-bakat dalam dunia hiburan, jika kita lihat ada Indonesian Idols, ada Indonesia menjadi Bakat, dan begitu banyak sarana yang dapat membentuk orang-orang didunia hiburan. Tetapi tidak ada satupun sarana yang independent untuk mencari dan membentuk pemimpin yang kita impikan. Kenapa kita tidak pernah membuat acara IMP \"Indonesia Mencari Pemimpin\" yang bisa menjadi sarana untuk mencari dan membentuk pemimpin yang kita impikan.\n\nKita juga kita memanfaatkan media social seperti : youtube, facebook dan twitter untuk menjadi sarana word of mouth secara online. Banyak kisah sukses diluar sana seperti pemilihan presiden US yang banyak dipengaruhi dari kampanye lewat youtube. Social Media juga menjadi sarana yang sangat effektif.\n\nVideo Online, mengapa video merupakan sarana promosi yang sangat effektif, karena video dapat mempengaruh ketiga indera yaitu: mata, telinga dan perasaan. Sedang Facebook sangat effektif karena leverage penyebaran berita yang ditimbulkan, sedang twitter adalah karena kesimpleannya dan kemudahannya dalam mengupdate status.\n\nBisa dibilang kini ada 3 pemasaran Digital yang paling effektif yaitu Video dengan Youtube ataupun dengan video email, kedua Social Media dengan Facebook dan Twitter, kemudian lewat Mobile Apps.\n\nKamipun dalam waktu dekat ingin mengadakan workshop yang mengkolaborasikan ketiga hal tersebut, para pakar dibidangnya masing-masing telah bersedia, tinggal tunggu tanggal mainnya saja.','Membangun bangsa lewat Digital','','inherit','open','open','','378-revision','','','2012-07-15 17:40:39','2012-07-15 17:40:39','',378,'http://www.futuremediatrix.com/blog/?p=379',0,'revision','',0),(380,3,'2012-07-20 17:07:55','2012-07-20 17:07:55','Membongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK1.jpg\"><img class=\"alignnone size-full wp-image-423\" title=\"BrosurOK\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK1.jpg\" alt=\"\" width=\"500\" height=\"757\" /></a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\"><img class=\"alignnone size-full wp-image-383\" title=\"BrosurOK\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\" alt=\"\" width=\"400\" height=\"0\" /></a>\r\n\r\n<strong>Mengapa Ultimate Digital Marketing disebut sebagai cara menjual tanya penolakan ?</strong>\r\n\r\nDidalam dunia bisnis sehari-hari dalam memasarkan produk atau bisnis kita kita tentu sering mengalami penolakan, hal itu disebabkan kemungkinan karena 5 hal, 1. Needs : mungkin karena mereka tidak membutuhkan produk tersebut, 2. Time: kita menawarkan pada waktu yang kurang tepat, 3. Value: kita menawarkan dengan nilai yang dia cari, 4. Price: kita menawarkan dengan harga yang tidak sesuai, 5. Cara: kita menawarkan dengan cara yang kurang tepat. Tetapi sebenarnya jika kita benar-benar memahami dan memanfaatkan teknologi digital marketing secara benar, maka semua hal tadi tidak akan terjadi lagi.\r\n\r\nAda 3 Digital Marketing Tools yang paling effektif didunia saat ini yaitu:\r\n\r\n<strong>Google Marketing\r\n</strong>\r\nGoogle Marketing dengan Memanfaatkan Search Engine, otomatis orang yang mencari barang kita di Search Engine maka orang itu pastinya membutuhkan produk kita maka orang yang mencari kita adalah orang yang membutuhkan produk kita. Kemudian orang yang mencari di Search Engine maka mereka akan mencari harga yang pas dengan budget mereka, Mereka akan mencari produk yang sesuai dengan spec produk yang mereka butuhkan. Selain itu Adwords  target audience dapat sesuaikan dengan profile target market mereka. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n<strong>\r\nFacebook Marketing </strong>\r\n\r\nDulu orang menggangap Social Media seperti facebook hanya sebagai  influencer, padahal facebook banyak digunakan untuk jualan. Facebook Marketing yaitu cara memanfaatkan Social Media Facebook untuk melakukan pemasaran, hal ini sangatlah effektif karena orang biasanya lebih percaya rekomendasi temannya dibanding iklan. Ditambah lagi Facebook memilik banyak fungsi yang dapat dimanfaakan untuk saling sharing informasi. Di Facebook Ads kita juga dapat memilih target audience yang sesuai dengan profiling target marketnya itu. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n\r\n<strong>APPS Marketing </strong>\r\n\r\nAPPS adalah sebutan untuk mobile application, dimana bahwa era Mobile kini telah tiba, Mobile Apps adalah tools yang sangat baik untuk digunakan sebagai sarana pemasaran karena dengan Apps kita dapat menciptakan pemasaran penuh makna, yaitu menciptakan suatu alat yang bermanfaat untuk target market kita dengan terlebih dahulu kita mencari tahu kebutuhan apa yang dibutuhkan oleh target market kita, misalnya sebuah produk diet mereka tahu bahwa target market mereka sulit dalam melakukan program diet tentunya Brand produk diet tersebut dapat membuat sebuah Apps yang berfungsi sebagai organizer diet mereka, dari calendar diet, mengatur jenis makanan, dengan membantu otomatis mereka akan loyal terhadap brand produk kita. Maka dengan Apps kita menciptakan sebuah pemasaran yang tanpa penolakan karena pada dasarkan kita membantu mereka.\r\n\r\nJika pertanyaannya Mengapa kita sering kali gagal dalam pemasaran kita, maka tanyakan pertanyaan ini \"Sudahkan Anda memanfaatkan 3 metode tersebut secara maksimal ?\"\r\n\r\nSayangnya banyak dari kita yang belum memanfaatkan ketiga metode itu secara maksimal malahan ada juga yang belum memanfaatkan sama sekali.\r\nUntuk itu kami menghadirkan workshop yang dinantikan kita semua yaitu:\r\n<p style=\"text-align: center;\"><strong> \" Ultimate Digital 3.0\"</strong></p>\r\nMembongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nSabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Plaza Setiabudi 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only\r\n\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\n<a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Ultimate Digital Marketing 3.0','','publish','open','open','','ultimate-digital-marketing-3-0','','','2012-08-09 02:46:57','2012-08-09 02:46:57','',0,'http://www.futuremediatrix.com/blog/?p=380',0,'post','',0),(381,3,'2012-07-20 17:07:23','2012-07-20 17:07:23','Membongkar Rahasial Penjualan Tanpa Penolakan.\n\n<strong>Mengapa Ultimate Digital Marketing disebut sebagai cara menjual tanya penolakan ?</strong>\n\nDidalam dunia bisnis sehari-hari dalam memasarkan produk atau bisnis kita kita tentu sering mengalami penolakan, hal itu disebabkan kemungkinan karena 5 hal, 1. Needs : mungkin karena mereka tidak membutuhkan produk tersebut, 2. Time: kita menawarkan pada waktu yang kurang tepat, 3. Value: kita menawarkan dengan nilai yang dia cari, 4. Price: kita menawarkan dengan harga yang tidak sesuai, 5. Cara: kita menawarkan dengan cara yang kurang tepat. Tetapi sebenarnya jika kita benar-benar memahami dan memanfaatkan teknologi digital marketing secara benar, maka semua hal tadi tidak akan terjadi lagi.\n\nAda 3 Digital Marketing Tools yang paling effektif didunia saat ini yaitu:\n\n<strong>Google Marketing\n</strong>\nGoogle Marketing dengan Memanfaatkan Search Engine, otomatis orang yang mencari barang kita di Search Engine maka orang itu pastinya membutuhkan produk kita maka orang yang mencari kita adalah orang yang membutuhkan produk kita. Kemudian orang yang mencari di Search Engine maka mereka akan mencari harga yang pas dengan budget mereka, Mereka akan mencari produk yang sesuai dengan spec produk yang mereka butuhkan. Selain itu Adwords  target audience dapat sesuaikan dengan profile target market mereka. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\n<strong>\nFacebook Marketing </strong>\n\nDulu orang menggangap Social Media seperti facebook hanya sebagai  influencer, padahal facebook banyak digunakan untuk jualan. Facebook Marketing yaitu cara memanfaatkan Social Media Facebook untuk melakukan pemasaran, hal ini sangatlah effektif karena orang biasanya lebih percaya rekomendasi temannya dibanding iklan. Ditambah lagi Facebook memilik banyak fungsi yang dapat dimanfaakan untuk saling sharing informasi. Di Facebook Ads kita juga dapat memilih target audience yang sesuai dengan profiling target marketnya itu. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\n\n<strong>APPS Marketing </strong>\n\nAPPS adalah sebutan untuk mobile application, dimana bahwa era Mobile kini telah tiba, Mobile Apps adalah tools yang sangat baik untuk digunakan sebagai sarana pemasaran karena dengan Apps kita dapat menciptakan pemasaran penuh makna, yaitu menciptakan suatu alat yang bermanfaat untuk target market kita dengan terlebih dahulu kita mencari tahu kebutuhan apa yang dibutuhkan oleh target market kita, misalnya sebuah produk diet mereka tahu bahwa target market mereka sulit dalam melakukan program diet tentunya Brand produk diet tersebut dapat membuat sebuah Apps yang berfungsi sebagai organizer diet mereka, dari calendar diet, mengatur jenis makanan, dengan membantu otomatis mereka akan loyal terhadap brand produk kita. Maka dengan Apps kita menciptakan sebuah pemasaran yang tanpa penolakan karena pada dasarkan kita membantu mereka.\n\nJika pertanyaannya Mengapa kita sering kali gagal dalam pemasaran kita, maka tanyakan pertanyaan ini \"Sudahkan Anda memanfaatkan 3 metode tersebut secara maksimal ?\"\n\nSayangnya banyak dari kita yang belum memanfaatkan ketiga metode itu secara maksimal malahan ada juga yang belum memanfaatkan sama sekali.\nUntuk itu kami menghadirkan workshop yang dinantikan kita semua yaitu:\n<p style=\"text-align: center;\">\n<strong> \" Ultimate Digital 3.0\"</strong></p>\nMembongkar Rahasial Penjualan Tanpa Penolakan.\n\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\n<ul>\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\n	<li>Meleverage Pemasaran dengan facebook</li>\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\n</ul>\nSabtu, 29 September 2012\n08:00-17:00\nEstubizi,Plaza Setiabudi 2\nHarga Normal Rp. 4.970.000,-\nHarga Special Discount: Rp. 950.000,- only\n\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\nKonfirmasi bisa melalui HP 08164858410\n\nBest Regards,\n\nThomas Joseph\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\nDigital Marketing 3.0\n@futuremediatrix','Ultimate Digital Marketing 3.0','','inherit','open','open','','380-revision','','','2012-07-20 17:07:23','2012-07-20 17:07:23','',380,'http://www.futuremediatrix.com/blog/?p=381',0,'revision','',0),(382,3,'2012-08-09 02:44:40','2012-08-09 02:44:40','Membongkar Rahasial Penjualan Tanpa Penolakan.\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\"><img class=\"alignnone size-large wp-image-383\" title=\"BrosurOK\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK-676x1024.jpg\" alt=\"\" width=\"423\" height=\"638\" /></a>\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\"><img class=\"alignnone size-full wp-image-383\" title=\"BrosurOK\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\" alt=\"\" width=\"400\" height=\"0\" /></a>\n\n<strong>Mengapa Ultimate Digital Marketing disebut sebagai cara menjual tanya penolakan ?</strong>\n\nDidalam dunia bisnis sehari-hari dalam memasarkan produk atau bisnis kita kita tentu sering mengalami penolakan, hal itu disebabkan kemungkinan karena 5 hal, 1. Needs : mungkin karena mereka tidak membutuhkan produk tersebut, 2. Time: kita menawarkan pada waktu yang kurang tepat, 3. Value: kita menawarkan dengan nilai yang dia cari, 4. Price: kita menawarkan dengan harga yang tidak sesuai, 5. Cara: kita menawarkan dengan cara yang kurang tepat. Tetapi sebenarnya jika kita benar-benar memahami dan memanfaatkan teknologi digital marketing secara benar, maka semua hal tadi tidak akan terjadi lagi.\n\nAda 3 Digital Marketing Tools yang paling effektif didunia saat ini yaitu:\n\n<strong>Google Marketing\n</strong>\nGoogle Marketing dengan Memanfaatkan Search Engine, otomatis orang yang mencari barang kita di Search Engine maka orang itu pastinya membutuhkan produk kita maka orang yang mencari kita adalah orang yang membutuhkan produk kita. Kemudian orang yang mencari di Search Engine maka mereka akan mencari harga yang pas dengan budget mereka, Mereka akan mencari produk yang sesuai dengan spec produk yang mereka butuhkan. Selain itu Adwords  target audience dapat sesuaikan dengan profile target market mereka. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\n<strong>\nFacebook Marketing </strong>\n\nDulu orang menggangap Social Media seperti facebook hanya sebagai  influencer, padahal facebook banyak digunakan untuk jualan. Facebook Marketing yaitu cara memanfaatkan Social Media Facebook untuk melakukan pemasaran, hal ini sangatlah effektif karena orang biasanya lebih percaya rekomendasi temannya dibanding iklan. Ditambah lagi Facebook memilik banyak fungsi yang dapat dimanfaakan untuk saling sharing informasi. Di Facebook Ads kita juga dapat memilih target audience yang sesuai dengan profiling target marketnya itu. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\n\n<strong>APPS Marketing </strong>\n\nAPPS adalah sebutan untuk mobile application, dimana bahwa era Mobile kini telah tiba, Mobile Apps adalah tools yang sangat baik untuk digunakan sebagai sarana pemasaran karena dengan Apps kita dapat menciptakan pemasaran penuh makna, yaitu menciptakan suatu alat yang bermanfaat untuk target market kita dengan terlebih dahulu kita mencari tahu kebutuhan apa yang dibutuhkan oleh target market kita, misalnya sebuah produk diet mereka tahu bahwa target market mereka sulit dalam melakukan program diet tentunya Brand produk diet tersebut dapat membuat sebuah Apps yang berfungsi sebagai organizer diet mereka, dari calendar diet, mengatur jenis makanan, dengan membantu otomatis mereka akan loyal terhadap brand produk kita. Maka dengan Apps kita menciptakan sebuah pemasaran yang tanpa penolakan karena pada dasarkan kita membantu mereka.\n\nJika pertanyaannya Mengapa kita sering kali gagal dalam pemasaran kita, maka tanyakan pertanyaan ini \"Sudahkan Anda memanfaatkan 3 metode tersebut secara maksimal ?\"\n\nSayangnya banyak dari kita yang belum memanfaatkan ketiga metode itu secara maksimal malahan ada juga yang belum memanfaatkan sama sekali.\nUntuk itu kami menghadirkan workshop yang dinantikan kita semua yaitu:\n<p style=\"text-align: center;\"><strong> \" Ultimate Digital 3.0\"</strong></p>\nMembongkar Rahasial Penjualan Tanpa Penolakan.\n\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\n<ul>\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\n	<li>Meleverage Pemasaran dengan facebook</li>\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\n</ul>\nSabtu, 29 September 2012\n09:00-18:00\nEstubizi,Plaza Setiabudi 2\nHarga Normal Rp. 4.970.000,-\nHarga Special Discount: Rp. 950.000,- only\n\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\nKonfirmasi bisa melalui HP 08164858410\n\nBest Regards,\n\nThomas Joseph\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\nDigital Marketing 3.0\n<a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Ultimate Digital Marketing 3.0','','inherit','open','open','','380-autosave','','','2012-08-09 02:44:40','2012-08-09 02:44:40','',380,'http://www.futuremediatrix.com/blog/?p=382',0,'revision','',0),(383,3,'2012-07-22 15:53:51','2012-07-22 15:53:51','','BrosurOK','','inherit','open','open','','brosurok','','','2012-07-22 15:53:51','2012-07-22 15:53:51','',380,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg',0,'attachment','image/jpeg',0),(384,3,'2012-07-20 17:07:55','2012-07-20 17:07:55','Membongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\n<strong>Mengapa Ultimate Digital Marketing disebut sebagai cara menjual tanya penolakan ?</strong>\r\n\r\nDidalam dunia bisnis sehari-hari dalam memasarkan produk atau bisnis kita kita tentu sering mengalami penolakan, hal itu disebabkan kemungkinan karena 5 hal, 1. Needs : mungkin karena mereka tidak membutuhkan produk tersebut, 2. Time: kita menawarkan pada waktu yang kurang tepat, 3. Value: kita menawarkan dengan nilai yang dia cari, 4. Price: kita menawarkan dengan harga yang tidak sesuai, 5. Cara: kita menawarkan dengan cara yang kurang tepat. Tetapi sebenarnya jika kita benar-benar memahami dan memanfaatkan teknologi digital marketing secara benar, maka semua hal tadi tidak akan terjadi lagi.\r\n\r\nAda 3 Digital Marketing Tools yang paling effektif didunia saat ini yaitu:\r\n\r\n<strong>Google Marketing\r\n</strong>\r\nGoogle Marketing dengan Memanfaatkan Search Engine, otomatis orang yang mencari barang kita di Search Engine maka orang itu pastinya membutuhkan produk kita maka orang yang mencari kita adalah orang yang membutuhkan produk kita. Kemudian orang yang mencari di Search Engine maka mereka akan mencari harga yang pas dengan budget mereka, Mereka akan mencari produk yang sesuai dengan spec produk yang mereka butuhkan. Selain itu Adwords  target audience dapat sesuaikan dengan profile target market mereka. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n<strong>\r\nFacebook Marketing </strong>\r\n\r\nDulu orang menggangap Social Media seperti facebook hanya sebagai  influencer, padahal facebook banyak digunakan untuk jualan. Facebook Marketing yaitu cara memanfaatkan Social Media Facebook untuk melakukan pemasaran, hal ini sangatlah effektif karena orang biasanya lebih percaya rekomendasi temannya dibanding iklan. Ditambah lagi Facebook memilik banyak fungsi yang dapat dimanfaakan untuk saling sharing informasi. Di Facebook Ads kita juga dapat memilih target audience yang sesuai dengan profiling target marketnya itu. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n\r\n<strong>APPS Marketing </strong>\r\n\r\nAPPS adalah sebutan untuk mobile application, dimana bahwa era Mobile kini telah tiba, Mobile Apps adalah tools yang sangat baik untuk digunakan sebagai sarana pemasaran karena dengan Apps kita dapat menciptakan pemasaran penuh makna, yaitu menciptakan suatu alat yang bermanfaat untuk target market kita dengan terlebih dahulu kita mencari tahu kebutuhan apa yang dibutuhkan oleh target market kita, misalnya sebuah produk diet mereka tahu bahwa target market mereka sulit dalam melakukan program diet tentunya Brand produk diet tersebut dapat membuat sebuah Apps yang berfungsi sebagai organizer diet mereka, dari calendar diet, mengatur jenis makanan, dengan membantu otomatis mereka akan loyal terhadap brand produk kita. Maka dengan Apps kita menciptakan sebuah pemasaran yang tanpa penolakan karena pada dasarkan kita membantu mereka.\r\n\r\nJika pertanyaannya Mengapa kita sering kali gagal dalam pemasaran kita, maka tanyakan pertanyaan ini \"Sudahkan Anda memanfaatkan 3 metode tersebut secara maksimal ?\"\r\n\r\nSayangnya banyak dari kita yang belum memanfaatkan ketiga metode itu secara maksimal malahan ada juga yang belum memanfaatkan sama sekali.\r\nUntuk itu kami menghadirkan workshop yang dinantikan kita semua yaitu:\r\n<p style=\"text-align: center;\">\r\n<strong> \" Ultimate Digital 3.0\"</strong></p>\r\nMembongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nSabtu, 29 September 2012\r\n08:00-17:00\r\nEstubizi,Plaza Setiabudi 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only\r\n\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\n<a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Ultimate Digital Marketing 3.0','','inherit','open','open','','380-revision-2','','','2012-07-20 17:07:55','2012-07-20 17:07:55','',380,'http://www.futuremediatrix.com/blog/?p=384',0,'revision','',0),(385,3,'2012-07-22 15:54:36','2012-07-22 15:54:36','Membongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\"><img class=\"alignnone size-full wp-image-383\" title=\"BrosurOK\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\" alt=\"\" width=\"720\" height=\"1090\" /></a>\r\n\r\n<strong>Mengapa Ultimate Digital Marketing disebut sebagai cara menjual tanya penolakan ?</strong>\r\n\r\nDidalam dunia bisnis sehari-hari dalam memasarkan produk atau bisnis kita kita tentu sering mengalami penolakan, hal itu disebabkan kemungkinan karena 5 hal, 1. Needs : mungkin karena mereka tidak membutuhkan produk tersebut, 2. Time: kita menawarkan pada waktu yang kurang tepat, 3. Value: kita menawarkan dengan nilai yang dia cari, 4. Price: kita menawarkan dengan harga yang tidak sesuai, 5. Cara: kita menawarkan dengan cara yang kurang tepat. Tetapi sebenarnya jika kita benar-benar memahami dan memanfaatkan teknologi digital marketing secara benar, maka semua hal tadi tidak akan terjadi lagi.\r\n\r\nAda 3 Digital Marketing Tools yang paling effektif didunia saat ini yaitu:\r\n\r\n<strong>Google Marketing\r\n</strong>\r\nGoogle Marketing dengan Memanfaatkan Search Engine, otomatis orang yang mencari barang kita di Search Engine maka orang itu pastinya membutuhkan produk kita maka orang yang mencari kita adalah orang yang membutuhkan produk kita. Kemudian orang yang mencari di Search Engine maka mereka akan mencari harga yang pas dengan budget mereka, Mereka akan mencari produk yang sesuai dengan spec produk yang mereka butuhkan. Selain itu Adwords  target audience dapat sesuaikan dengan profile target market mereka. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n<strong>\r\nFacebook Marketing </strong>\r\n\r\nDulu orang menggangap Social Media seperti facebook hanya sebagai  influencer, padahal facebook banyak digunakan untuk jualan. Facebook Marketing yaitu cara memanfaatkan Social Media Facebook untuk melakukan pemasaran, hal ini sangatlah effektif karena orang biasanya lebih percaya rekomendasi temannya dibanding iklan. Ditambah lagi Facebook memilik banyak fungsi yang dapat dimanfaakan untuk saling sharing informasi. Di Facebook Ads kita juga dapat memilih target audience yang sesuai dengan profiling target marketnya itu. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n\r\n<strong>APPS Marketing </strong>\r\n\r\nAPPS adalah sebutan untuk mobile application, dimana bahwa era Mobile kini telah tiba, Mobile Apps adalah tools yang sangat baik untuk digunakan sebagai sarana pemasaran karena dengan Apps kita dapat menciptakan pemasaran penuh makna, yaitu menciptakan suatu alat yang bermanfaat untuk target market kita dengan terlebih dahulu kita mencari tahu kebutuhan apa yang dibutuhkan oleh target market kita, misalnya sebuah produk diet mereka tahu bahwa target market mereka sulit dalam melakukan program diet tentunya Brand produk diet tersebut dapat membuat sebuah Apps yang berfungsi sebagai organizer diet mereka, dari calendar diet, mengatur jenis makanan, dengan membantu otomatis mereka akan loyal terhadap brand produk kita. Maka dengan Apps kita menciptakan sebuah pemasaran yang tanpa penolakan karena pada dasarkan kita membantu mereka.\r\n\r\nJika pertanyaannya Mengapa kita sering kali gagal dalam pemasaran kita, maka tanyakan pertanyaan ini \"Sudahkan Anda memanfaatkan 3 metode tersebut secara maksimal ?\"\r\n\r\nSayangnya banyak dari kita yang belum memanfaatkan ketiga metode itu secara maksimal malahan ada juga yang belum memanfaatkan sama sekali.\r\nUntuk itu kami menghadirkan workshop yang dinantikan kita semua yaitu:\r\n<p style=\"text-align: center;\"><strong> \" Ultimate Digital 3.0\"</strong></p>\r\nMembongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nSabtu, 29 September 2012\r\n08:00-17:00\r\nEstubizi,Plaza Setiabudi 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only\r\n\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\n<a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Ultimate Digital Marketing 3.0','','inherit','open','open','','380-revision-3','','','2012-07-22 15:54:36','2012-07-22 15:54:36','',380,'http://www.futuremediatrix.com/blog/?p=385',0,'revision','',0),(386,3,'2012-07-22 15:56:44','2012-07-22 15:56:44','Membongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\"><img class=\"alignnone size-large wp-image-383\" title=\"BrosurOK\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK-676x1024.jpg\" alt=\"\" width=\"676\" height=\"1024\" /></a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\"><img class=\"alignnone size-full wp-image-383\" title=\"BrosurOK\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\" alt=\"\" width=\"400\" height=\"0\" /></a>\r\n\r\n<strong>Mengapa Ultimate Digital Marketing disebut sebagai cara menjual tanya penolakan ?</strong>\r\n\r\nDidalam dunia bisnis sehari-hari dalam memasarkan produk atau bisnis kita kita tentu sering mengalami penolakan, hal itu disebabkan kemungkinan karena 5 hal, 1. Needs : mungkin karena mereka tidak membutuhkan produk tersebut, 2. Time: kita menawarkan pada waktu yang kurang tepat, 3. Value: kita menawarkan dengan nilai yang dia cari, 4. Price: kita menawarkan dengan harga yang tidak sesuai, 5. Cara: kita menawarkan dengan cara yang kurang tepat. Tetapi sebenarnya jika kita benar-benar memahami dan memanfaatkan teknologi digital marketing secara benar, maka semua hal tadi tidak akan terjadi lagi.\r\n\r\nAda 3 Digital Marketing Tools yang paling effektif didunia saat ini yaitu:\r\n\r\n<strong>Google Marketing\r\n</strong>\r\nGoogle Marketing dengan Memanfaatkan Search Engine, otomatis orang yang mencari barang kita di Search Engine maka orang itu pastinya membutuhkan produk kita maka orang yang mencari kita adalah orang yang membutuhkan produk kita. Kemudian orang yang mencari di Search Engine maka mereka akan mencari harga yang pas dengan budget mereka, Mereka akan mencari produk yang sesuai dengan spec produk yang mereka butuhkan. Selain itu Adwords  target audience dapat sesuaikan dengan profile target market mereka. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n<strong>\r\nFacebook Marketing </strong>\r\n\r\nDulu orang menggangap Social Media seperti facebook hanya sebagai  influencer, padahal facebook banyak digunakan untuk jualan. Facebook Marketing yaitu cara memanfaatkan Social Media Facebook untuk melakukan pemasaran, hal ini sangatlah effektif karena orang biasanya lebih percaya rekomendasi temannya dibanding iklan. Ditambah lagi Facebook memilik banyak fungsi yang dapat dimanfaakan untuk saling sharing informasi. Di Facebook Ads kita juga dapat memilih target audience yang sesuai dengan profiling target marketnya itu. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n\r\n<strong>APPS Marketing </strong>\r\n\r\nAPPS adalah sebutan untuk mobile application, dimana bahwa era Mobile kini telah tiba, Mobile Apps adalah tools yang sangat baik untuk digunakan sebagai sarana pemasaran karena dengan Apps kita dapat menciptakan pemasaran penuh makna, yaitu menciptakan suatu alat yang bermanfaat untuk target market kita dengan terlebih dahulu kita mencari tahu kebutuhan apa yang dibutuhkan oleh target market kita, misalnya sebuah produk diet mereka tahu bahwa target market mereka sulit dalam melakukan program diet tentunya Brand produk diet tersebut dapat membuat sebuah Apps yang berfungsi sebagai organizer diet mereka, dari calendar diet, mengatur jenis makanan, dengan membantu otomatis mereka akan loyal terhadap brand produk kita. Maka dengan Apps kita menciptakan sebuah pemasaran yang tanpa penolakan karena pada dasarkan kita membantu mereka.\r\n\r\nJika pertanyaannya Mengapa kita sering kali gagal dalam pemasaran kita, maka tanyakan pertanyaan ini \"Sudahkan Anda memanfaatkan 3 metode tersebut secara maksimal ?\"\r\n\r\nSayangnya banyak dari kita yang belum memanfaatkan ketiga metode itu secara maksimal malahan ada juga yang belum memanfaatkan sama sekali.\r\nUntuk itu kami menghadirkan workshop yang dinantikan kita semua yaitu:\r\n<p style=\"text-align: center;\"><strong> \" Ultimate Digital 3.0\"</strong></p>\r\nMembongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nSabtu, 29 September 2012\r\n08:00-17:00\r\nEstubizi,Plaza Setiabudi 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only\r\n\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\n<a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Ultimate Digital Marketing 3.0','','inherit','open','open','','380-revision-4','','','2012-07-22 15:56:44','2012-07-22 15:56:44','',380,'http://www.futuremediatrix.com/blog/?p=386',0,'revision','',0),(387,3,'2012-07-27 16:37:57','2012-07-27 16:37:57','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/GoogleMarketing.jpg\"><img class=\"alignnone size-full wp-image-396\" title=\"GoogleMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/GoogleMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nSebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentu pernah mengalami penolakan didalam memasarkan bisnis ataupun produk kita, dan sebagian besar penolakan terjadi karena mereka tidak membutuhkan produk kita. Seringkali kita berangan-angan agar orang yang datang kepada bukan kita yang datang kepada mereka. Banyak orang menggangapnya hal itu mustahil, tetapi sebenarnya hal itu sangat dimungkinkan. Pertanyaannya bagaimana caranya ? Caranya adalah kita mendapatkan pasar orang-orang yang mencari produk kita, yang artinya orang-orang yang memang benar-benar membutuhkan produk kita yang mencari kita, tentu Anda semakin penasaran bagaimana caranya ? Jawabannya sederhana yaitu membuat semua orang yang mencari produk Anda menemukan nama Anda, yang artinya Anda tidak perlu lagi melakukan canvasing satu-persatu tetapi memanfaatkan Search Engine sebagai media pemasaran Anda.\r\n\r\n<strong>Apa itu Search Engine ?</strong>\r\nSebagian besar orang mengunjungi internet karena dia ingin mencari sesuatu, dan mereka mencari melalui yang disebut Search Engine. Google merupakan search engine nomer satu didunia karena menguasai pasar 70% search engine, yang artinya lebih dari 70% pengguna internet di dunia mencari apapun menggunakan Google. Jadi jika Anda dapat memanfaatkan Google sebagai media pemasaran Anda tentunya sangatlah luar biasa hasilnya.\r\n\r\n<strong><em>Tetapi cara memasarkan lewat Google pun ada teknik yang harus dipelajari, antara lain:</em></strong>\r\n<ol>\r\n	<li>Bagaimana memilih kata kunci yang effektif buat pemasaran produk Anda ? Artinya Anda memilih kata kunci yang banyak dicari oleh orang tetapi memiliki tingkat kompetitor yang rendah. Seringkali kita malah terbalik memilih kata kunci yang menurut kita baik malahan memiliki tingkat kompetitor yang tinggi tetapi memiliki pencari kata kunci yang kecil, sehingga mengakibatkan pemasaran Anda tidak effektif.</li>\r\n	<li>Bagaimana menentukan kata kunci yang sesuai dengan profiling target market Anda ?</li>\r\n	<li>Bagaimana memilih kata kunci yang akan mendatangkan penjualan bagi Anda ? Karena seringkali kita menggunakan kata kunci yang sia-sia artinya kata kunci yang kita gunakan tidak menghasilkan penjualan bagi Anda. Ada beberapa cara untuk mengetahui kata kunci yang dapat menghasilkan pembelian bagia Anda, ini harus Anda pelajari.</li>\r\n	<li>Bagaimana memilih media yang tepat untuk penyebaran search Anda, apakah Anda pasang di Google saja, ataukah ditambah dengan jaringan blogger pengguna google adsense juga, ataukah malah Anda lebih memasang iklan Anda lewat Youtube, semua itu ada caranya bagaimana menentukan yang pas, tergantung pada profile produk Anda, profile target market Anda, dan program pemasaran Anda.</li>\r\n	<li>Bagaimana menentukan program pemasaran Anda, menentukan lokasi geografi pencari kata kunci tersebut, menentukan bahasa yang dipakai pencari Anda, dan lain-lain. Tentunya jika produk Anda dijual di Indonesia tentu sudah seharusnya Anda menentukan bahwa kata kunci tersebut ditujukan untuk Google Indonesia (Google.co.id)</li>\r\n</ol>\r\nAnda harus mempelajari semua teknik tersebut sehingga program pemasaran Anda dapat effektif menghasilkan penjualan bagi Anda. Salah satu rekan saya pernah menggunakan Google Adwords dimana keuntungan penjualan yang didapat dari penggunaan Google Adwords tersebut lebih dari 800%. Bagi pebisnis maupun pemasar Anda tentunya mau mendapatkan keuntungan 800% dari promosi yang Anda keluarkan, tetapi itu semua tidak bisa Anda dapatkan begitu saja, Anda wajib mempelajari teknik yang benar untuk menghasilkan kesuksesan bagi pemasaran Anda.\r\n\r\n\"Positive thinking without positive <strong>Action</strong> leaves you with positively <strong>Nothing</strong>\"\r\nAmbil Action sekarang juga, ikutilah workshop:\r\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: center;\">Membongkar Rahasial Penjualan Tanpa Penolakan.</p>\r\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Setiabudi Building 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only</p>\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Google Marketing','','publish','open','open','','google-marketing','','','2012-08-05 15:08:28','2012-08-05 15:08:28','',0,'http://www.futuremediatrix.com/blog/?p=387',0,'post','',0),(388,3,'2012-07-27 16:36:19','2012-07-27 16:36:19','Sebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentu pernah mengalami penolakan didalam memasarkan bisnis ataupun produk kita, dan sebagian besar penolakan terjadi karena mereka tidak membutuhkan produk kita. Seringkali kita berangan-angan agar orang yang datang kepada bukan kita yang datang kepada mereka. Banyak orang menggangapnya hal itu mustahil, tetapi sebenarnya hal itu sangat dimungkinkan. Pertanyaannya bagaimana caranya ? Caranya adalah kita mendapatkan pasar orang-orang yang mencari produk kita, yang artinya orang-orang yang memang benar-benar membutuhkan produk kita yang mencari kita, tentu Anda semakin penasaran bagaimana caranya ? Jawabannya sederhana yaitu membuat semua orang yang mencari produk Anda menemukan nama Anda, yang artinya Anda tidak perlu lagi melakukan canvasing satu-persatu tetapi memanfaatkan Search Engine sebagai media pemasaran Anda.\n\n<strong>Apa itu Search Engine ?</strong>\nSebagian besar orang mengunjungi internet karena dia ingin mencari sesuatu, dan mereka mencari melalui yang disebut Search Engine. Google merupakan search engine nomer satu didunia karena menguasai pasar 70% search engine, yang artinya lebih dari 70% pengguna internet di dunia mencari apapun menggunakan Google. Jadi jika Anda dapat memanfaatkan Google sebagai media pemasaran Anda tentunya sangatlah luar biasa hasilnya.\n\n<strong><em>Tetapi cara memasarkan lewat Google pun ada teknik yang harus dipelajari, antara lain:</em></strong>\n<ol>\n	<li>Bagaimana memilih kata kunci yang effektif buat pemasaran produk Anda ? Artinya Anda memilih kata kunci yang banyak dicari oleh orang tetapi memiliki tingkat kompetitor yang rendah. Seringkali kita malah terbalik memilih kata kunci yang menurut kita baik malahan memiliki tingkat kompetitor yang tinggi tetapi memiliki pencari kata kunci yang kecil, sehingga mengakibatkan pemasaran Anda tidak effektif.</li>\n	<li>Bagaimana menentukan kata kunci yang sesuai dengan profiling target market Anda ?</li>\n	<li>Bagaimana memilih kata kunci yang akan mendatangkan penjualan bagi Anda ? Karena seringkali kita menggunakan kata kunci yang sia-sia artinya kata kunci yang kita gunakan tidak menghasilkan penjualan bagi Anda. Ada beberapa cara untuk mengetahui kata kunci yang dapat menghasilkan pembelian bagia Anda, ini harus Anda pelajari.</li>\n	<li>Bagaimana memilih media yang tepat untuk penyebaran search Anda, apakah Anda pasang di Google saja, ataukah ditambah dengan jaringan blogger pengguna google adsense juga, ataukah malah Anda lebih memasang iklan Anda lewat Youtube, semua itu ada caranya bagaimana menentukan yang pas, tergantung pada profile produk Anda, profile target market Anda, dan program pemasaran Anda.</li>\n	<li>Bagaimana menentukan program pemasaran Anda, menentukan lokasi geografi pencari kata kunci tersebut, menentukan bahasa yang dipakai pencari Anda, dan lain-lain. Tentunya jika produk Anda dijual di Indonesia tentu sudah seharusnya Anda menentukan bahwa kata kunci tersebut ditujukan untuk Google Indonesia (Google.co.id)</li>\n</ol>\nAnda harus mempelajari semua teknik tersebut sehingga program pemasaran Anda dapat effektif menghasilkan penjualan bagi Anda. Salah satu rekan saya pernah menggunakan Google Adwords dimana keuntungan penjualan yang didapat dari penggunaan Google Adwords tersebut lebih dari 800%. Bagi pebisnis maupun pemasar Anda tentunya mau mendapatkan keuntungan 800% dari promosi yang Anda keluarkan, tetapi itu semua tidak bisa Anda dapatkan begitu saja, Anda wajib mempelajari teknik yang benar untuk menghasilkan kesuksesan bagi pemasaran Anda.','Google Marketing','','inherit','open','open','','387-revision','','','2012-07-27 16:36:19','2012-07-27 16:36:19','',387,'http://www.futuremediatrix.com/blog/?p=388',0,'revision','',0),(389,3,'2012-07-27 16:37:06','2012-07-27 16:37:06','Sebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentu pernah mengalami penolakan didalam memasarkan bisnis ataupun produk kita, dan sebagian besar penolakan terjadi karena mereka tidak membutuhkan produk kita. Seringkali kita berangan-angan agar orang yang datang kepada bukan kita yang datang kepada mereka. Banyak orang menggangapnya hal itu mustahil, tetapi sebenarnya hal itu sangat dimungkinkan. Pertanyaannya bagaimana caranya ? Caranya adalah kita mendapatkan pasar orang-orang yang mencari produk kita, yang artinya orang-orang yang memang benar-benar membutuhkan produk kita yang mencari kita, tentu Anda semakin penasaran bagaimana caranya ? Jawabannya sederhana yaitu membuat semua orang yang mencari produk Anda menemukan nama Anda, yang artinya Anda tidak perlu lagi melakukan canvasing satu-persatu tetapi memanfaatkan Search Engine sebagai media pemasaran Anda.\r\n\r\n<strong>Apa itu Search Engine ?</strong>\r\nSebagian besar orang mengunjungi internet karena dia ingin mencari sesuatu, dan mereka mencari melalui yang disebut Search Engine. Google merupakan search engine nomer satu didunia karena menguasai pasar 70% search engine, yang artinya lebih dari 70% pengguna internet di dunia mencari apapun menggunakan Google. Jadi jika Anda dapat memanfaatkan Google sebagai media pemasaran Anda tentunya sangatlah luar biasa hasilnya.\r\n\r\n<strong><em>Tetapi cara memasarkan lewat Google pun ada teknik yang harus dipelajari, antara lain:</em></strong>\r\n<ol>\r\n	<li>Bagaimana memilih kata kunci yang effektif buat pemasaran produk Anda ? Artinya Anda memilih kata kunci yang banyak dicari oleh orang tetapi memiliki tingkat kompetitor yang rendah. Seringkali kita malah terbalik memilih kata kunci yang menurut kita baik malahan memiliki tingkat kompetitor yang tinggi tetapi memiliki pencari kata kunci yang kecil, sehingga mengakibatkan pemasaran Anda tidak effektif.</li>\r\n	<li>Bagaimana menentukan kata kunci yang sesuai dengan profiling target market Anda ?</li>\r\n	<li>Bagaimana memilih kata kunci yang akan mendatangkan penjualan bagi Anda ? Karena seringkali kita menggunakan kata kunci yang sia-sia artinya kata kunci yang kita gunakan tidak menghasilkan penjualan bagi Anda. Ada beberapa cara untuk mengetahui kata kunci yang dapat menghasilkan pembelian bagia Anda, ini harus Anda pelajari.</li>\r\n	<li>Bagaimana memilih media yang tepat untuk penyebaran search Anda, apakah Anda pasang di Google saja, ataukah ditambah dengan jaringan blogger pengguna google adsense juga, ataukah malah Anda lebih memasang iklan Anda lewat Youtube, semua itu ada caranya bagaimana menentukan yang pas, tergantung pada profile produk Anda, profile target market Anda, dan program pemasaran Anda.</li>\r\n	<li>Bagaimana menentukan program pemasaran Anda, menentukan lokasi geografi pencari kata kunci tersebut, menentukan bahasa yang dipakai pencari Anda, dan lain-lain. Tentunya jika produk Anda dijual di Indonesia tentu sudah seharusnya Anda menentukan bahwa kata kunci tersebut ditujukan untuk Google Indonesia (Google.co.id)</li>\r\n</ol>\r\nAnda harus mempelajari semua teknik tersebut sehingga program pemasaran Anda dapat effektif menghasilkan penjualan bagi Anda. Salah satu rekan saya pernah menggunakan Google Adwords dimana keuntungan penjualan yang didapat dari penggunaan Google Adwords tersebut lebih dari 800%. Bagi pebisnis maupun pemasar Anda tentunya mau mendapatkan keuntungan 800% dari promosi yang Anda keluarkan, tetapi itu semua tidak bisa Anda dapatkan begitu saja, Anda wajib mempelajari teknik yang benar untuk menghasilkan kesuksesan bagi pemasaran Anda.','Google Marketing','','inherit','open','open','','387-revision-2','','','2012-07-27 16:37:06','2012-07-27 16:37:06','',387,'http://www.futuremediatrix.com/blog/?p=389',0,'revision','',0),(390,3,'2012-07-27 17:03:40','2012-07-27 17:03:40','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/FacebookMarketing.jpg\"><img class=\"alignnone size-full wp-image-401\" title=\"FacebookMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/FacebookMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" />\r\n</a>\r\nSebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentunya tahu bahwa media adalah sarana promosi paling effektif dan powerfull. Kenapa demikian ? Karena media sejak dahulu memiliki effek viral atau penyebaran informasi massal. Dahulu kita mengenal media adalah Televisi, Radio, Koran dan lain-lain, yang disebut dengan media tradisional. Tahukan Anda bahwa kini ada media yang jauh lebih powerfull yaitu Social Media.\r\n\r\n<strong>Mengapa Social Media jauh lebih powerfull dibanding media tradisional ?</strong>\r\nKarena Social Media merupakan media yang contentnya berasal dari user sendiri, bisa dibilang media ini memiliki two way communication, jika kita membaca koran tentunya berita tersebut berasal dari redaksi, atau bila kita menonton TV tentunya dari Stasiun Televisi yang membroadcast content atau informasi tersebut, tetapi beda jika social media content tersebut dari siapa saja, orang-orang yang netral tidak memiliki kepentingan sehingga social media seringkali lebih dipercaya dari media tradisional yang mana contentnya sudah merupakan pesanan dari pihak yang berkepentingan. Ingat kasus Prita dengan Siloam Hospital yang sempat membuat heboh, atau kisah Shinta Jojo dan Bridtu Norman yang sempat membuat heboh. Social Media kini merupakan media yang memiliki effek viral yang sangat dahsyat.\r\n\r\nTentunya sangat Dahsyat jika Anda dapat memanfaatkan Social Media untuk pemasaran bisnis Anda, semua itu sangat dimungkinkan. Karena Facebook menyediakan sarana untuk melakukan branding yaitu Facebook Fan Page, dengan memanfaatkan Facebook Fan Page tentunya sangat memudahkan Anda sebagai seorang pemasar untuk memasarkan bisnis Anda, karena setiap kali Anda memasukan informasi tentang produk Anda ataupun promosi semua orang yang menjadi fans Anda akan mendapatkan berita tersebut di profile pagenya masing-masing. Sehingga effek viral jika menggunakan facebook fans page ini sangat besar.\r\n\r\nTetapi untuk berhasil melakukan pemasaran Facebook Marketing tentunya ada teknik yang harus dipelajari, antara lain :\r\n<ol>\r\n	<li><em>Bagaimana mendapatkan Fans Page dalam jumlah yang besar dan Cepat ? </em>Tentunya nila dari sebuah media dilihat dari jumlah Audiencenya jika Anda hanya memiliki Audience kecil maka sia-sialah promosi Anda karena tidak ada yang melihat, untuk itu Anda wajib mempelajari bagaiman teknik untuk mendapatkan fans dalam jumlah yang besar dan cepat.</li>\r\n	<li><em>Bagaimana mendapatkan Fans yang sesuai dengan profiling target market Anda ?</em> Facebook memiliki keistimewaan yang tidak dimiliki media social lain, karena facebook kita dapat menentukan profiling yang sangat2x tersegmented, dari lokasi target Anda, Gender, Pekerjaan, Jabatan, Pendapatan, Hobby, Agama, Interest target market kita, Film yang mereka sukai, dan masih begitu banyak detil yang kita bisa manfaatkan untuk menentukan profiling yang sempurna sesuai dengan target Anda.</li>\r\n	<li><em>Bagaimana bisa membangun hubungan kekeluargaan dan komunikasi dengan mereka ?</em> Tentu memiliki Fans Page tidaklah begitu saja, kita harus dapat merawatnya, kita harus mempelajari bagaimana teknik membangun hubungan kekeluargaan denagn mereka, dimulai dari kita berbicara sesuai dengan hobby mereka, berbicara sesuai dengan hot topik yang mereka sedang bicarakan, dan masih banyak lagi.</li>\r\n	<li><em>Bagaimana menghasilkan penjualan lewat Facebook Fans Anda ?</em> Jika Anda memiliki sebuah Fans Page Facebook tentu Anda tidaklah diperbolehkan langsung jualan, karena dapat memberikan kesan negatif bagi fans Anda, Ada harus mulai dengan memberikan informasi atau tips &amp; trik yang berguna bagi mereka.</li>\r\n	<li><em>Bagaimana menciptakan Word Of Mouth lewat Facebook Anda ?</em> Facebook memiliki kemampuan untuk menciptakan sarana WOM yang sangat luar biasa, tentunya ada teknik dan strategi yang harus Anda gunakan agar para user facebook bersedia secara sukarela ikut menyebarkan informasi atau promosi tentang bisan Anda.</li>\r\n</ol>\r\nFacebook benar-benar bekerja sangat baik untuk bisnis Anda, banyak kisah-kisah sukses penjual yang memanfaatkan media facebook sebagai media pemasaran mereka bahkan tidak sedikit pebisnis yang memiliki penghasilan dari puluhan sampai ratusan juta hanya dengan memanfaatkan facebook sebagai media pemasaran Anda. Itu semua tentunya sangat masuk akan karena effek viral marketing yang ditimbulkan facebook sebagai social media sangat besar.\r\n\r\n\"Positive thinking without positive <strong>Action</strong> leaves you with positively <strong>Nothing</strong>\"\r\nAmbil Action sekarang juga, ikutilah workshop:\r\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: center;\">Membongkar Rahasial Penjualan Tanpa Penolakan.</p>\r\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Setiabudi Building 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only</p>\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Facebook Marketing','','publish','open','open','','facebook-marketing','','','2012-08-05 15:09:00','2012-08-05 15:09:00','',0,'http://www.futuremediatrix.com/blog/?p=390',0,'post','',0),(391,3,'2012-07-27 17:03:29','2012-07-27 17:03:29','Sebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentunya tahu bahwa media adalah sarana promosi paling effektif dan powerfull. Kenapa demikian ? Karena media sejak dahulu memiliki effek viral atau penyebaran informasi massal. Dahulu kita mengenal media adalah Televisi, Radio, Koran dan lain-lain, yang disebut dengan media tradisional. Tahukan Anda bahwa kini ada media yang jauh lebih powerfull yaitu Social Media.\n\n<strong>Mengapa Social Media jauh lebih powerfull dibanding media tradisional ?</strong>\nKarena Social Media merupakan media yang contentnya berasal dari user sendiri, bisa dibilang media ini memiliki two way communication, jika kita membaca koran tentunya berita tersebut berasal dari redaksi, atau bila kita menonton TV tentunya dari Stasiun Televisi yang membroadcast content atau informasi tersebut, tetapi beda jika social media content tersebut dari siapa saja, orang-orang yang netral tidak memiliki kepentingan sehingga social media seringkali lebih dipercaya dari media tradisional yang mana contentnya sudah merupakan pesanan dari pihak yang berkepentingan. Ingat kasus Prita dengan Siloam Hospital yang sempat membuat heboh, atau kisah Shinta Jojo dan Bridtu Norman yang sempat membuat heboh. Social Media kini merupakan media yang memiliki effek viral yang sangat dahsyat.\n\nTentunya sangat Dahsyat jika Anda dapat memanfaatkan Social Media untuk pemasaran bisnis Anda, semua itu sangat dimungkinkan. Karena Facebook menyediakan sarana untuk melakukan branding yaitu Facebook Fan Page, dengan memanfaatkan Facebook Fan Page tentunya sangat memudahkan Anda sebagai seorang pemasar untuk memasarkan bisnis Anda, karena setiap kali Anda memasukan informasi tentang produk Anda ataupun promosi semua orang yang menjadi fans Anda akan mendapatkan berita tersebut di profile pagenya masing-masing. Sehingga effek viral jika menggunakan facebook fans page ini sangat besar.\n\nTetapi untuk berhasil melakukan pemasaran Facebook Marketing tentunya ada teknik yang harus dipelajari, antara lain :\n<ol>\n	<li><em>Bagaimana mendapatkan Fans Page dalam jumlah yang besar dan Cepat ? </em>Tentunya nila dari sebuah media dilihat dari jumlah Audiencenya jika Anda hanya memiliki Audience kecil maka sia-sialah promosi Anda karena tidak ada yang melihat, untuk itu Anda wajib mempelajari bagaiman teknik untuk mendapatkan fans dalam jumlah yang besar dan cepat.</li>\n	<li><em>Bagaimana mendapatkan Fans yang sesuai dengan profiling target market Anda ?</em> Facebook memiliki keistimewaan yang tidak dimiliki media social lain, karena facebook kita dapat menentukan profiling yang sangat2x tersegmented, dari lokasi target Anda, Gender, Pekerjaan, Jabatan, Pendapatan, Hobby, Agama, Interest target market kita, Film yang mereka sukai, dan masih begitu banyak detil yang kita bisa manfaatkan untuk menentukan profiling yang sempurna sesuai dengan target Anda.</li>\n	<li><em>Bagaimana bisa membangun hubungan kekeluargaan dan komunikasi dengan mereka ?</em> Tentu memiliki Fans Page tidaklah begitu saja, kita harus dapat merawatnya, kita harus mempelajari bagaimana teknik membangun hubungan kekeluargaan denagn mereka, dimulai dari kita berbicara sesuai dengan hobby mereka, berbicara sesuai dengan hot topik yang mereka sedang bicarakan, dan masih banyak lagi.</li>\n	<li><em>Bagaimana menghasilkan penjualan lewat Facebook Fans Anda ?</em> Jika Anda memiliki sebuah Fans Page Facebook tentu Anda tidaklah diperbolehkan langsung jualan, karena dapat memberikan kesan negatif bagi fans Anda, Ada harus mulai dengan memberikan informasi atau tips &amp; trik yang berguna bagi mereka.</li>\n	<li><em>Bagaimana menciptakan Word Of Mouth lewat Facebook Anda ?</em> Facebook memiliki kemampuan untuk menciptakan sarana WOM yang sangat luar biasa, tentunya ada teknik dan strategi yang harus Anda gunakan agar para user facebook bersedia secara sukarela ikut menyebarkan informasi atau promosi tentang bisan Anda.</li>\n</ol>\nFacebook benar-benar bekerja sangat baik untuk bisnis Anda, banyak kisah-kisah sukses penjual yang memanfaatkan media facebook sebagai media pemasaran mereka bahkan tidak sedikit pebisnis yang memiliki penghasilan dari puluhan sampai ratusan juta hanya dengan memanfaatkan facebook sebagai media pemasaran Anda. Itu semua tentunya sangat masuk akan karena effek viral marketing yang ditimbulkan facebook sebagai social media sangat besar.','Facebook Marketing','','inherit','open','open','','390-revision','','','2012-07-27 17:03:29','2012-07-27 17:03:29','',390,'http://www.futuremediatrix.com/blog/?p=391',0,'revision','',0),(392,3,'2012-07-27 17:23:58','2012-07-27 17:23:58','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/AppsMarketing.jpg\"><img class=\"alignnone size-full wp-image-403\" title=\"AppsMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/AppsMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" />\r\n</a>\r\nSebagai seorang pebisnis maupun orang yang bergerak dalam bidang pemasaran tentunya sudah sangat jenuh jika mendapatkan penolakan. Tentunya Anda ingin jika Anda dapat memiliki sebuah alat ajaib yang dapat memberikan effek pemasaran tanpa penolakan, Anda berpikir tentunya hanya dalam mimpi atau film Doraemon saja hal itu terjadi. Tetapi sebenarnya dengan perkembangan teknologi digital hal itu sangatlah mungkin. Anda ingin tahu apakah alat tersebut ? Jika jawabannya \"Ya\" maka jawabannya adalah APPS. Apakah Apps itu ? Apps itu singkatan dari Applikasi yang dipopulerkan oleh Steve Jobs pencipta Apple.\r\n\r\nAPPS satu-satunya media digital yang memiliki garansi dapat menciptakan pemasaran tanpa penolakan, karena sifatnya adalah memberikan manfaat, nilai ataupun bantuan, dan semua orang didunia tentu jika diberikan manfaat ataupun bantuan mereka tidak akan menolaknya.\r\n\r\nSemua itu dimungkinkan karena Apps itu memiliki keunggulan yang jauh sangat besar dibandingkan semua teknologi digital lain, karena Apps mampu menciptakan apapun sesuai dengan keinginan kita. Kita dapat menciptakan sebuah pemasaran bermakna dengan Apps. Apa itu pemasaran bermakna, pemasaran bermakna adalah sebuah pemasaran yang berfokus pada memberikan manfaat pada target market kita sesuai dengan apa yang mereka butuhkan.\r\n\r\nDalam menciptakan pemasaran penuh makna itu tentunya Anda perlu mempelajari teknik-tekniknya. Antara lain:\r\n<ol>\r\n	<li>Bagaimana memanfaatkan APPS untuk memberikan nilai atau manfaat yang sesuai dengan target market Anda, sehingga mereka merasakan terbantu dengan APPS Anda bukan mereka sedang dipromosikan sesuatu.</li>\r\n	<li>Bagaimana menemukan orang yang benar-benar membutuhkan produk atau bisnis kita dengan APPS.</li>\r\n	<li>Bagaimana cara orang mau mendownload APPS yang kita miliki.</li>\r\n	<li>Bagaimana dapat memasarkan pada waktu yang tepat bagi target market Anda ? Waktu merupakan faktor yang sangat significant dalam pemasaran, seringkali terjadi penolakan pada usaha pemasaran yang kita lakukan karena kita menawarkan pada waktu yang tidak tepat, dengan APPS kita dapat menawarkan pada waktu yang tepat dimana saat mereka benar-benar sedang membutuhkan produk kita.</li>\r\n	<li>Bagaimana membuat orang jelas pesan yang kita ingin sampaikan, media lain tentunya sangat sulit untuk dapat meyakinkan karena sifatnya hanya tulisan, sedang APPS memiliki kemampuan full Audio Visual jadi 3 indera dari indera mata, indera pendengaran dan media perasa semua dapat dipuaskan dengan APPS tentu dengan APPS kemampuan Anda meyakinkan mereka jauh lebih besar dibanding media lain.</li>\r\n	<li>Bagaimana membangun ikatan dengan customer Anda dengan APPS tanpa pernah terputus, mobile adalah satu-satunya device yang dibawa kemana saja, tentunya kapanpun dan dimanapun mereka selalu dapat menggunakan APPS yang kita punya sebagai media promosi karena APPS yang kita miliki sudah terinstall di device mereka.</li>\r\n</ol>\r\nAnda tentu ingin memiliki alat yang menciptakan  Pemasaran tanpa Penolakan bagi Anda. Tapi semua hal tersebut Anda perlu mempelajari teknik-tekniknya. Tanpa  mengetahui cara yang benar maka hasilnya akan sia-sia.\r\n\r\n\"Positive thinking without positive <strong>Action</strong> leaves you with positively <strong>Nothing</strong>\"\r\nAmbil Action sekarang juga, ikutilah workshop:\r\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: center;\">Membongkar Rahasial Penjualan Tanpa Penolakan.</p>\r\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Setiabudi Building 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only</p>\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Apps Marketing','','publish','open','open','','apps-marketing','','','2012-08-05 15:08:03','2012-08-05 15:08:03','',0,'http://www.futuremediatrix.com/blog/?p=392',0,'post','',1),(393,3,'2012-07-27 17:23:50','2012-07-27 17:23:50','Sebagai seorang pebisnis maupun orang yang bergerak dalam bidang pemasaran tentunya sudah sangat jenuh jika mendapatkan penolakan. Tentunya Anda ingin jika Anda dapat memiliki sebuah alat ajaib yang dapat memberikan effek pemasaran tanpa penolakan, Anda berpikir tentunya hanya dalam mimpi atau film Doraemon saja hal itu terjadi. Tetapi sebenarnya dengan perkembangan teknologi digital hal itu sangatlah mungkin. Anda ingin tahu apakah alat tersebut ? Jika jawabannya \"Ya\" maka jawabannya adalah APPS. Apakah Apps itu ? Apps itu singkatan dari Applikasi yang dipopulerkan oleh Steve Jobs pencipta Apple.\n\nAPPS satu-satunya media digital yang memiliki garansi dapat menciptakan pemasaran tanpa penolakan, karena sifatnya adalah memberikan manfaat, nilai ataupun bantuan, dan semua orang didunia tentu jika diberikan manfaat ataupun bantuan mereka tidak akan menolaknya.\n\nSemua itu dimungkinkan karena Apps itu memiliki keunggulan yang jauh sangat besar dibandingkan semua teknologi digital lain, karena Apps mampu menciptakan apapun sesuai dengan keinginan kita. Kita dapat menciptakan sebuah pemasaran bermakna dengan Apps. Apa itu pemasaran bermakna, pemasaran bermakna adalah sebuah pemasaran yang berfokus pada memberikan manfaat pada target market kita sesuai dengan apa yang mereka butuhkan.\n\nDalam menciptakan pemasaran penuh makna itu tentunya Anda perlu mempelajari teknik-tekniknya. Antara lain:\n<ol>\n	<li>Bagaimana memanfaatkan APPS untuk memberikan nilai atau manfaat yang sesuai dengan target market Anda, sehingga mereka merasakan terbantu dengan APPS Anda bukan mereka sedang dipromosikan sesuatu.</li>\n	<li>Bagaimana menemukan orang yang benar-benar membutuhkan produk atau bisnis kita dengan APPS.</li>\n	<li>Bagaimana cara orang mau mendownload APPS yang kita miliki.</li>\n	<li>Bagaimana dapat memasarkan pada waktu yang tepat bagi target market Anda ? Waktu merupakan faktor yang sangat significant dalam pemasaran, seringkali terjadi penolakan pada usaha pemasaran yang kita lakukan karena kita menawarkan pada waktu yang tidak tepat, dengan APPS kita dapat menawarkan pada waktu yang tepat dimana saat mereka benar-benar sedang membutuhkan produk kita.</li>\n	<li>Bagaimana membuat orang jelas pesan yang kita ingin sampaikan, media lain tentunya sangat sulit untuk dapat meyakinkan karena sifatnya hanya tulisan, sedang APPS memiliki kemampuan full Audio Visual jadi 3 indera dari indera mata, indera pendengaran dan media perasa semua dapat dipuaskan dengan APPS tentu dengan APPS kemampuan Anda meyakinkan mereka jauh lebih besar dibanding media lain.</li>\n	<li>Bagaimana membangun ikatan dengan customer Anda dengan APPS tanpa pernah terputus, mobile adalah satu-satunya device yang dibawa kemana saja, tentunya kapanpun dan dimanapun mereka selalu dapat menggunakan APPS yang kita punya sebagai media promosi karena APPS yang kita miliki sudah terinstall di device mereka.</li>\n</ol>\nAnda tentu ingin memiliki alat yang menciptakan  Pemasaran tanpa Penolakan bagi Anda. Tapi semua hal tersebut Anda perlu mempelajari teknik-tekniknya. Tanpa  mengetahui cara yang benar maka hasilnya akan sia-sia.','Apps Marketing','','inherit','open','open','','392-revision','','','2012-07-27 17:23:50','2012-07-27 17:23:50','',392,'http://www.futuremediatrix.com/blog/?p=393',0,'revision','',0),(394,3,'2012-07-27 17:39:25','2012-07-27 17:39:25','Sebagai seorang pebisnis maupun orang yang bergerak dalam bidang pemasaran tentunya sudah sangat jenuh jika mendapatkan penolakan. Tentunya Anda ingin jika Anda dapat memiliki sebuah alat ajaib yang dapat memberikan effek pemasaran tanpa penolakan, Anda berpikir tentunya hanya dalam mimpi atau film Doraemon saja hal itu terjadi. Tetapi sebenarnya dengan perkembangan teknologi digital hal itu sangatlah mungkin. Anda ingin tahu apakah alat tersebut ? Jika jawabannya \"Ya\" maka jawabannya adalah APPS. Apakah Apps itu ? Apps itu singkatan dari Applikasi yang dipopulerkan oleh Steve Jobs pencipta Apple.\n\nAPPS satu-satunya media digital yang memiliki garansi dapat menciptakan pemasaran tanpa penolakan, karena sifatnya adalah memberikan manfaat, nilai ataupun bantuan, dan semua orang didunia tentu jika diberikan manfaat ataupun bantuan mereka tidak akan menolaknya.\n\nSemua itu dimungkinkan karena Apps itu memiliki keunggulan yang jauh sangat besar dibandingkan semua teknologi digital lain, karena Apps mampu menciptakan apapun sesuai dengan keinginan kita. Kita dapat menciptakan sebuah pemasaran bermakna dengan Apps. Apa itu pemasaran bermakna, pemasaran bermakna adalah sebuah pemasaran yang berfokus pada memberikan manfaat pada target market kita sesuai dengan apa yang mereka butuhkan.\n\nDalam menciptakan pemasaran penuh makna itu tentunya Anda perlu mempelajari teknik-tekniknya. Antara lain:\n<ol>\n	<li>Bagaimana memanfaatkan APPS untuk memberikan nilai atau manfaat yang sesuai dengan target market Anda, sehingga mereka merasakan terbantu dengan APPS Anda bukan mereka sedang dipromosikan sesuatu.</li>\n	<li>Bagaimana menemukan orang yang benar-benar membutuhkan produk atau bisnis kita dengan APPS.</li>\n	<li>Bagaimana cara orang mau mendownload APPS yang kita miliki.</li>\n	<li>Bagaimana dapat memasarkan pada waktu yang tepat bagi target market Anda ? Waktu merupakan faktor yang sangat significant dalam pemasaran, seringkali terjadi penolakan pada usaha pemasaran yang kita lakukan karena kita menawarkan pada waktu yang tidak tepat, dengan APPS kita dapat menawarkan pada waktu yang tepat dimana saat mereka benar-benar sedang membutuhkan produk kita.</li>\n	<li>Bagaimana membuat orang jelas pesan yang kita ingin sampaikan, media lain tentunya sangat sulit untuk dapat meyakinkan karena sifatnya hanya tulisan, sedang APPS memiliki kemampuan full Audio Visual jadi 3 indera dari indera mata, indera pendengaran dan media perasa semua dapat dipuaskan dengan APPS tentu dengan APPS kemampuan Anda meyakinkan mereka jauh lebih besar dibanding media lain.</li>\n	<li>Bagaimana membangun ikatan dengan customer Anda dengan APPS tanpa pernah terputus, mobile adalah satu-satunya device yang dibawa kemana saja, tentunya kapanpun dan dimanapun mereka selalu dapat menggunakan APPS yang kita punya sebagai media promosi karena APPS yang kita miliki sudah terinstall di device mereka.</li>\n</ol>\nAnda tentu ingin memiliki alat yang menciptakan  Pemasaran tanpa Penolakan bagi Anda. Tapi semua hal tersebut Anda perlu mempelajari teknik-tekniknya. Tanpa  mengetahui cara yang benar maka hasilnya akan sia-sia.\n\n\"Positive thinking without positive <strong>Action</strong> leaves you with positively <strong>Nothing</strong>\"\nAmbil Action sekarang juga, ikutilah workshop:\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\n<p style=\"text-align: center;\">Membongkar Rahasial Penjualan Tanpa Penolakan.</p>\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\n08:00-17:00\nEstubizi,Plaza Setiabudi 2\nHarga Normal Rp. 4.970.000,-\nHarga Special Discount: Rp. 950.000,- only</p>\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\n<ul>\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\n	<li>Meleverage Pemasaran dengan facebook</li>\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\n</ul>\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\nKonfirmasi bisa melalui HP 08164858410\n\nBest Regards,\n\nThomas Joseph\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\nDigital Marketing 3.0\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Apps Marketing','','inherit','open','open','','392-autosave','','','2012-07-27 17:39:25','2012-07-27 17:39:25','',392,'http://www.futuremediatrix.com/blog/?p=394',0,'revision','',0),(425,3,'2012-08-09 14:56:22','2012-08-09 14:56:22','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB2.jpg\"><img class=\"alignnone size-full wp-image-426\" title=\"BrosurBB2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB2.jpg\" alt=\"\" width=\"461\" height=\"349\" /></a>\r\n\r\nSebagai seorang pebisnis sudah seharusnya kita jeli dalam memilih sarana pemasaran yang tepat bagi kita. Sekarang ini terdapat banyak sekali pilihan bagi kita untuk melakukan pemasaran bahkan dengan kemajuan teknologi internet dan mobile kita dapat memanfaatkan jadi media pemasaran yang effektif, tetapi ironinya sebagian besar dari pebisnis masih menggunakan sarana pemasaran tradisional melalui sarana penyebaran brosur, pasang iklan di televisi, radio, koran, majalah dan lain-lain. Banyak yang mengatakan kepada saya bahwa mereka tidak mengerti cara memanfaatkan media digital sebagai sarana promosi, dalam hal itu tentunya memang kita harus memiliki kemauan yang kuat untuk mempelajarinya, tetapi agar Anda dapat menghemat tenaga dan waktu Anda lebih baik orang-orang yang ahli dalam bidang tersebut.\r\n\r\nPada Dasarnya di dunia digital kini terdapat 3 sarana promosi yang paling jitu yaitu : Search Engine, Social Media dan Mobile, ketiga hal itulah yang menjadi kekuatan digital marketing yang sangat luar biasa apalagi bila Anda mampu mengkombinasikan ketiganya maka dijamin Anda akan menjadi pemimpin pasar di Industri yang Anda geluti saat ini. Bila saya coba berbagi sedikit masing-masing memiliki keunggulannya.\r\n<ol>\r\n	<li><strong>Search Engine Marketing</strong>: Pada dasarnya setiap orang yang mencari produk kita mereka tentunya target pasar yang tepat untuk Anda, untuk itu jika Anda dapat memanfaatkan Search Engine secara benar dalam melakukan pemasaran Anda. <em>\"Siapa Yang Mencari Produk Anda = Target Market yang tepat bagi Anda\"</em></li>\r\n	<li><strong>Social Media Marketing:</strong> Pada dasarnya siapa yang menguasai media dia yang akan menguasai informasi, karena itu bila kita dapat memanfaatkan social media secara benar maka akan menjadi media pemasaran Anda yang sangat luar biasa. <em>\"Siapa Yang Menguasai Media dialah yang akan mengendalikan informasi\"</em></li>\r\n	<li><strong>Mobile Marketing:</strong> Pada dasarnya siapa yang paling dekat dengan pelanggan maka dialah yang akan memenangkan pasar, bisa dibilang satu-satunya tools yang paling dekat dan dibawa kemanapun target market Anda adalah handphone mereka, tentunya siapa yang dapat memanfaatkan mobile marketing dia akan yang mengusai pasar. \"<em>Mobile sarana terbaik untuk menjadi dekat dengan pelanggan Anda\"</em></li>\r\n</ol>\r\nTentu Anda berpikir kalau begitu Anda harus belajar yang mana, dan bila kita belajar mengenai ketiga-tiganya tentu biayanya akan menjadi sangat besar. Tapi Anda jangan kuatir, kami memberikan solusinya dengan mengumpulkan ketiga trainer dari masing-masing bidang: Ryan Kristomuljono adalah pakar Google Marketing, Slamet Sukardi adalah pakar Facebook Marketing dan Thomas Joseph adalah pakar APPS Marketing, ketiganya akan membuat workshop yaitu \"Ultimate Digital Marketing 3.0\"\r\n\r\nDaftar Sekarang juga\r\n<p style=\"text-align: left;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: left;\">Membongkar Rahasia Penjualan Tanpa Penolakan.</p>\r\nSabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Setiabudi Building 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only\r\n\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\n\r\nHubungi salah satu Marketing Partner Kami:\r\n\r\nCP. Fajar Martiono (o812 8168664, pin 275E7F99, email: fajarm05@yahoo.co.id)\r\nHenri (081808606113, pin 2327013F, email: henri.kristiantoro@gmail.com)\r\nTio (082112817860, pin 25EFA96C, theos_gregas@yahoo.com)\r\n\r\natau daftar melalui <a href=\"http://www.udm3.eevent.com\">udm3.eevent.com</a>\r\n\r\nSemoga Sharing ini bermanfaat bagi teman-teman sekalian :)\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Sudah saatnya Anda berpromosi dengan cara yang effektif','','publish','open','open','','sudah-saatnya-anda-berpromosi-dengan-cara-yang-effektif','','','2012-08-09 15:15:04','2012-08-09 15:15:04','',0,'http://www.futuremediatrix.com/blog/?p=425',0,'post','',1),(396,3,'2012-07-27 17:30:01','2012-07-27 17:30:01','','GoogleMarketing','','inherit','open','open','','googlemarketing','','','2012-07-27 17:30:01','2012-07-27 17:30:01','',387,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/GoogleMarketing.jpg',0,'attachment','image/jpeg',0),(397,3,'2012-07-27 16:37:57','2012-07-27 16:37:57','Sebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentu pernah mengalami penolakan didalam memasarkan bisnis ataupun produk kita, dan sebagian besar penolakan terjadi karena mereka tidak membutuhkan produk kita. Seringkali kita berangan-angan agar orang yang datang kepada bukan kita yang datang kepada mereka. Banyak orang menggangapnya hal itu mustahil, tetapi sebenarnya hal itu sangat dimungkinkan. Pertanyaannya bagaimana caranya ? Caranya adalah kita mendapatkan pasar orang-orang yang mencari produk kita, yang artinya orang-orang yang memang benar-benar membutuhkan produk kita yang mencari kita, tentu Anda semakin penasaran bagaimana caranya ? Jawabannya sederhana yaitu membuat semua orang yang mencari produk Anda menemukan nama Anda, yang artinya Anda tidak perlu lagi melakukan canvasing satu-persatu tetapi memanfaatkan Search Engine sebagai media pemasaran Anda.\r\n\r\n<strong>Apa itu Search Engine ?</strong>\r\nSebagian besar orang mengunjungi internet karena dia ingin mencari sesuatu, dan mereka mencari melalui yang disebut Search Engine. Google merupakan search engine nomer satu didunia karena menguasai pasar 70% search engine, yang artinya lebih dari 70% pengguna internet di dunia mencari apapun menggunakan Google. Jadi jika Anda dapat memanfaatkan Google sebagai media pemasaran Anda tentunya sangatlah luar biasa hasilnya.\r\n\r\n<strong><em>Tetapi cara memasarkan lewat Google pun ada teknik yang harus dipelajari, antara lain:</em></strong>\r\n<ol>\r\n	<li>Bagaimana memilih kata kunci yang effektif buat pemasaran produk Anda ? Artinya Anda memilih kata kunci yang banyak dicari oleh orang tetapi memiliki tingkat kompetitor yang rendah. Seringkali kita malah terbalik memilih kata kunci yang menurut kita baik malahan memiliki tingkat kompetitor yang tinggi tetapi memiliki pencari kata kunci yang kecil, sehingga mengakibatkan pemasaran Anda tidak effektif.</li>\r\n	<li>Bagaimana menentukan kata kunci yang sesuai dengan profiling target market Anda ?</li>\r\n	<li>Bagaimana memilih kata kunci yang akan mendatangkan penjualan bagi Anda ? Karena seringkali kita menggunakan kata kunci yang sia-sia artinya kata kunci yang kita gunakan tidak menghasilkan penjualan bagi Anda. Ada beberapa cara untuk mengetahui kata kunci yang dapat menghasilkan pembelian bagia Anda, ini harus Anda pelajari.</li>\r\n	<li>Bagaimana memilih media yang tepat untuk penyebaran search Anda, apakah Anda pasang di Google saja, ataukah ditambah dengan jaringan blogger pengguna google adsense juga, ataukah malah Anda lebih memasang iklan Anda lewat Youtube, semua itu ada caranya bagaimana menentukan yang pas, tergantung pada profile produk Anda, profile target market Anda, dan program pemasaran Anda.</li>\r\n	<li>Bagaimana menentukan program pemasaran Anda, menentukan lokasi geografi pencari kata kunci tersebut, menentukan bahasa yang dipakai pencari Anda, dan lain-lain. Tentunya jika produk Anda dijual di Indonesia tentu sudah seharusnya Anda menentukan bahwa kata kunci tersebut ditujukan untuk Google Indonesia (Google.co.id)</li>\r\n</ol>\r\nAnda harus mempelajari semua teknik tersebut sehingga program pemasaran Anda dapat effektif menghasilkan penjualan bagi Anda. Salah satu rekan saya pernah menggunakan Google Adwords dimana keuntungan penjualan yang didapat dari penggunaan Google Adwords tersebut lebih dari 800%. Bagi pebisnis maupun pemasar Anda tentunya mau mendapatkan keuntungan 800% dari promosi yang Anda keluarkan, tetapi itu semua tidak bisa Anda dapatkan begitu saja, Anda wajib mempelajari teknik yang benar untuk menghasilkan kesuksesan bagi pemasaran Anda.','Google Marketing','','inherit','open','open','','387-revision-3','','','2012-07-27 16:37:57','2012-07-27 16:37:57','',387,'http://www.futuremediatrix.com/blog/?p=397',0,'revision','',0),(398,3,'2012-07-27 17:34:18','2012-07-27 17:34:18','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/GoogleMarketing.jpg\"><img class=\"alignnone size-full wp-image-396\" title=\"GoogleMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/GoogleMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\n\nSebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentu pernah mengalami penolakan didalam memasarkan bisnis ataupun produk kita, dan sebagian besar penolakan terjadi karena mereka tidak membutuhkan produk kita. Seringkali kita berangan-angan agar orang yang datang kepada bukan kita yang datang kepada mereka. Banyak orang menggangapnya hal itu mustahil, tetapi sebenarnya hal itu sangat dimungkinkan. Pertanyaannya bagaimana caranya ? Caranya adalah kita mendapatkan pasar orang-orang yang mencari produk kita, yang artinya orang-orang yang memang benar-benar membutuhkan produk kita yang mencari kita, tentu Anda semakin penasaran bagaimana caranya ? Jawabannya sederhana yaitu membuat semua orang yang mencari produk Anda menemukan nama Anda, yang artinya Anda tidak perlu lagi melakukan canvasing satu-persatu tetapi memanfaatkan Search Engine sebagai media pemasaran Anda.\n\n<strong>Apa itu Search Engine ?</strong>\nSebagian besar orang mengunjungi internet karena dia ingin mencari sesuatu, dan mereka mencari melalui yang disebut Search Engine. Google merupakan search engine nomer satu didunia karena menguasai pasar 70% search engine, yang artinya lebih dari 70% pengguna internet di dunia mencari apapun menggunakan Google. Jadi jika Anda dapat memanfaatkan Google sebagai media pemasaran Anda tentunya sangatlah luar biasa hasilnya.\n\n<strong><em>Tetapi cara memasarkan lewat Google pun ada teknik yang harus dipelajari, antara lain:</em></strong>\n<ol>\n	<li>Bagaimana memilih kata kunci yang effektif buat pemasaran produk Anda ? Artinya Anda memilih kata kunci yang banyak dicari oleh orang tetapi memiliki tingkat kompetitor yang rendah. Seringkali kita malah terbalik memilih kata kunci yang menurut kita baik malahan memiliki tingkat kompetitor yang tinggi tetapi memiliki pencari kata kunci yang kecil, sehingga mengakibatkan pemasaran Anda tidak effektif.</li>\n	<li>Bagaimana menentukan kata kunci yang sesuai dengan profiling target market Anda ?</li>\n	<li>Bagaimana memilih kata kunci yang akan mendatangkan penjualan bagi Anda ? Karena seringkali kita menggunakan kata kunci yang sia-sia artinya kata kunci yang kita gunakan tidak menghasilkan penjualan bagi Anda. Ada beberapa cara untuk mengetahui kata kunci yang dapat menghasilkan pembelian bagia Anda, ini harus Anda pelajari.</li>\n	<li>Bagaimana memilih media yang tepat untuk penyebaran search Anda, apakah Anda pasang di Google saja, ataukah ditambah dengan jaringan blogger pengguna google adsense juga, ataukah malah Anda lebih memasang iklan Anda lewat Youtube, semua itu ada caranya bagaimana menentukan yang pas, tergantung pada profile produk Anda, profile target market Anda, dan program pemasaran Anda.</li>\n	<li>Bagaimana menentukan program pemasaran Anda, menentukan lokasi geografi pencari kata kunci tersebut, menentukan bahasa yang dipakai pencari Anda, dan lain-lain. Tentunya jika produk Anda dijual di Indonesia tentu sudah seharusnya Anda menentukan bahwa kata kunci tersebut ditujukan untuk Google Indonesia (Google.co.id)</li>\n</ol>\nAnda harus mempelajari semua teknik tersebut sehingga program pemasaran Anda dapat effektif menghasilkan penjualan bagi Anda. Salah satu rekan saya pernah menggunakan Google Adwords dimana keuntungan penjualan yang didapat dari penggunaan Google Adwords tersebut lebih dari 800%. Bagi pebisnis maupun pemasar Anda tentunya mau mendapatkan keuntungan 800% dari promosi yang Anda keluarkan, tetapi itu semua tidak bisa Anda dapatkan begitu saja, Anda wajib mempelajari teknik yang benar untuk menghasilkan kesuksesan bagi pemasaran Anda.\n\n\"Positive thinking without positive\nAmbil Action sekarang juga, ikutilah workshop:\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\n<p style=\"text-align: center;\">Membongkar Rahasial Penjualan Tanpa Penolakan.</p>\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\n08:00-17:00\nEstubizi,Plaza Setiabudi 2\nHarga Normal Rp. 4.970.000,-\nHarga Special Discount: Rp. 950.000,- only</p>\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\n<ul>\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\n	<li>Meleverage Pemasaran dengan facebook</li>\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\n</ul>\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\nKonfirmasi bisa melalui HP 08164858410\n\nBest Regards,\n\nThomas Joseph\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\nDigital Marketing 3.0\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Google Marketing','','inherit','open','open','','387-autosave','','','2012-07-27 17:34:18','2012-07-27 17:34:18','',387,'http://www.futuremediatrix.com/blog/?p=398',0,'revision','',0),(399,3,'2012-07-27 17:30:14','2012-07-27 17:30:14','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/GoogleMarketing.jpg\"><img class=\"alignnone size-full wp-image-396\" title=\"GoogleMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/GoogleMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nSebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentu pernah mengalami penolakan didalam memasarkan bisnis ataupun produk kita, dan sebagian besar penolakan terjadi karena mereka tidak membutuhkan produk kita. Seringkali kita berangan-angan agar orang yang datang kepada bukan kita yang datang kepada mereka. Banyak orang menggangapnya hal itu mustahil, tetapi sebenarnya hal itu sangat dimungkinkan. Pertanyaannya bagaimana caranya ? Caranya adalah kita mendapatkan pasar orang-orang yang mencari produk kita, yang artinya orang-orang yang memang benar-benar membutuhkan produk kita yang mencari kita, tentu Anda semakin penasaran bagaimana caranya ? Jawabannya sederhana yaitu membuat semua orang yang mencari produk Anda menemukan nama Anda, yang artinya Anda tidak perlu lagi melakukan canvasing satu-persatu tetapi memanfaatkan Search Engine sebagai media pemasaran Anda.\r\n\r\n<strong>Apa itu Search Engine ?</strong>\r\nSebagian besar orang mengunjungi internet karena dia ingin mencari sesuatu, dan mereka mencari melalui yang disebut Search Engine. Google merupakan search engine nomer satu didunia karena menguasai pasar 70% search engine, yang artinya lebih dari 70% pengguna internet di dunia mencari apapun menggunakan Google. Jadi jika Anda dapat memanfaatkan Google sebagai media pemasaran Anda tentunya sangatlah luar biasa hasilnya.\r\n\r\n<strong><em>Tetapi cara memasarkan lewat Google pun ada teknik yang harus dipelajari, antara lain:</em></strong>\r\n<ol>\r\n	<li>Bagaimana memilih kata kunci yang effektif buat pemasaran produk Anda ? Artinya Anda memilih kata kunci yang banyak dicari oleh orang tetapi memiliki tingkat kompetitor yang rendah. Seringkali kita malah terbalik memilih kata kunci yang menurut kita baik malahan memiliki tingkat kompetitor yang tinggi tetapi memiliki pencari kata kunci yang kecil, sehingga mengakibatkan pemasaran Anda tidak effektif.</li>\r\n	<li>Bagaimana menentukan kata kunci yang sesuai dengan profiling target market Anda ?</li>\r\n	<li>Bagaimana memilih kata kunci yang akan mendatangkan penjualan bagi Anda ? Karena seringkali kita menggunakan kata kunci yang sia-sia artinya kata kunci yang kita gunakan tidak menghasilkan penjualan bagi Anda. Ada beberapa cara untuk mengetahui kata kunci yang dapat menghasilkan pembelian bagia Anda, ini harus Anda pelajari.</li>\r\n	<li>Bagaimana memilih media yang tepat untuk penyebaran search Anda, apakah Anda pasang di Google saja, ataukah ditambah dengan jaringan blogger pengguna google adsense juga, ataukah malah Anda lebih memasang iklan Anda lewat Youtube, semua itu ada caranya bagaimana menentukan yang pas, tergantung pada profile produk Anda, profile target market Anda, dan program pemasaran Anda.</li>\r\n	<li>Bagaimana menentukan program pemasaran Anda, menentukan lokasi geografi pencari kata kunci tersebut, menentukan bahasa yang dipakai pencari Anda, dan lain-lain. Tentunya jika produk Anda dijual di Indonesia tentu sudah seharusnya Anda menentukan bahwa kata kunci tersebut ditujukan untuk Google Indonesia (Google.co.id)</li>\r\n</ol>\r\nAnda harus mempelajari semua teknik tersebut sehingga program pemasaran Anda dapat effektif menghasilkan penjualan bagi Anda. Salah satu rekan saya pernah menggunakan Google Adwords dimana keuntungan penjualan yang didapat dari penggunaan Google Adwords tersebut lebih dari 800%. Bagi pebisnis maupun pemasar Anda tentunya mau mendapatkan keuntungan 800% dari promosi yang Anda keluarkan, tetapi itu semua tidak bisa Anda dapatkan begitu saja, Anda wajib mempelajari teknik yang benar untuk menghasilkan kesuksesan bagi pemasaran Anda.','Google Marketing','','inherit','open','open','','387-revision-4','','','2012-07-27 17:30:14','2012-07-27 17:30:14','',387,'http://www.futuremediatrix.com/blog/?p=399',0,'revision','',0);
INSERT INTO `wp_posts` VALUES (400,3,'2012-08-05 15:10:04','2012-08-05 15:10:04','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/FacebookMarketing.jpg\"><img class=\"alignnone size-full wp-image-401\" title=\"FacebookMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/FacebookMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" />\n</a>\nSebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentunya tahu bahwa media adalah sarana promosi paling effektif dan powerfull. Kenapa demikian ? Karena media sejak dahulu memiliki effek viral atau penyebaran informasi massal. Dahulu kita mengenal media adalah Televisi, Radio, Koran dan lain-lain, yang disebut dengan media tradisional. Tahukan Anda bahwa kini ada media yang jauh lebih powerfull yaitu Social Media.\n\n<strong>Mengapa Social Media jauh lebih powerfull dibanding media tradisional ?</strong>\nKarena Social Media merupakan media yang contentnya berasal dari user sendiri, bisa dibilang media ini memiliki two way communication, jika kita membaca koran tentunya berita tersebut berasal dari redaksi, atau bila kita menonton TV tentunya dari Stasiun Televisi yang membroadcast content atau informasi tersebut, tetapi beda jika social media content tersebut dari siapa saja, orang-orang yang netral tidak memiliki kepentingan sehingga social media seringkali lebih dipercaya dari media tradisional yang mana contentnya sudah merupakan pesanan dari pihak yang berkepentingan. Ingat kasus Prita dengan Siloam Hospital yang sempat membuat heboh, atau kisah Shinta Jojo dan Bridtu Norman yang sempat membuat heboh. Social Media kini merupakan media yang memiliki effek viral yang sangat dahsyat.\n\nTentunya sangat Dahsyat jika Anda dapat memanfaatkan Social Media untuk pemasaran bisnis Anda, semua itu sangat dimungkinkan. Karena Facebook menyediakan sarana untuk melakukan branding yaitu Facebook Fan Page, dengan memanfaatkan Facebook Fan Page tentunya sangat memudahkan Anda sebagai seorang pemasar untuk memasarkan bisnis Anda, karena setiap kali Anda memasukan informasi tentang produk Anda ataupun promosi semua orang yang menjadi fans Anda akan mendapatkan berita tersebut di profile pagenya masing-masing. Sehingga effek viral jika menggunakan facebook fans page ini sangat besar.\n\nTetapi untuk berhasil melakukan pemasaran Facebook Marketing tentunya ada teknik yang harus dipelajari, antara lain :\n<ol>\n	<li><em>Bagaimana mendapatkan Fans Page dalam jumlah yang besar dan Cepat ? </em>Tentunya nila dari sebuah media dilihat dari jumlah Audiencenya jika Anda hanya memiliki Audience kecil maka sia-sialah promosi Anda karena tidak ada yang melihat, untuk itu Anda wajib mempelajari bagaiman teknik untuk mendapatkan fans dalam jumlah yang besar dan cepat.</li>\n	<li><em>Bagaimana mendapatkan Fans yang sesuai dengan profiling target market Anda ?</em> Facebook memiliki keistimewaan yang tidak dimiliki media social lain, karena facebook kita dapat menentukan profiling yang sangat2x tersegmented, dari lokasi target Anda, Gender, Pekerjaan, Jabatan, Pendapatan, Hobby, Agama, Interest target market kita, Film yang mereka sukai, dan masih begitu banyak detil yang kita bisa manfaatkan untuk menentukan profiling yang sempurna sesuai dengan target Anda.</li>\n	<li><em>Bagaimana bisa membangun hubungan kekeluargaan dan komunikasi dengan mereka ?</em> Tentu memiliki Fans Page tidaklah begitu saja, kita harus dapat merawatnya, kita harus mempelajari bagaimana teknik membangun hubungan kekeluargaan denagn mereka, dimulai dari kita berbicara sesuai dengan hobby mereka, berbicara sesuai dengan hot topik yang mereka sedang bicarakan, dan masih banyak lagi.</li>\n	<li><em>Bagaimana menghasilkan penjualan lewat Facebook Fans Anda ?</em> Jika Anda memiliki sebuah Fans Page Facebook tentu Anda tidaklah diperbolehkan langsung jualan, karena dapat memberikan kesan negatif bagi fans Anda, Ada harus mulai dengan memberikan informasi atau tips &amp; trik yang berguna bagi mereka.</li>\n	<li><em>Bagaimana menciptakan Word Of Mouth lewat Facebook Anda ?</em> Facebook memiliki kemampuan untuk menciptakan sarana WOM yang sangat luar biasa, tentunya ada teknik dan strategi yang harus Anda gunakan agar para user facebook bersedia secara sukarela ikut menyebarkan informasi atau promosi tentang bisan Anda.</li>\n</ol>\nFacebook benar-benar bekerja sangat baik untuk bisnis Anda, banyak kisah-kisah sukses penjual yang memanfaatkan media facebook sebagai media pemasaran mereka bahkan tidak sedikit pebisnis yang memiliki penghasilan dari puluhan sampai ratusan juta hanya dengan memanfaatkan facebook sebagai media pemasaran Anda. Itu semua tentunya sangat masuk akan karena effek viral marketing yang ditimbulkan facebook sebagai social media sangat besar.\n\n\"Positive thinking without positive <strong>Action</strong> leaves you with positively <strong>Nothing</strong>\"\nAmbil Action sekarang juga, ikutilah workshop:\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\n<p style=\"text-align: center;\">Membongkar Rahasial Penjualan Tanpa Penolakan.</p>\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\n09:00-18:00\nEstubizi,Setiabudi Building 2\nHarga Normal Rp. 4.970.000,-\nHarga Special Discount: Rp. 950.000,- only</p>\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\n<ul>\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\n	<li>Meleverage Pemasaran dengan facebook</li>\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\n</ul>\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\nKonfirmasi bisa melalui HP 08164858410\n\nBest Regards,\n\nThomas Joseph\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\nDigital Marketing 3.0\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Facebook Marketing','','inherit','open','open','','390-autosave','','','2012-08-05 15:10:04','2012-08-05 15:10:04','',390,'http://www.futuremediatrix.com/blog/?p=400',0,'revision','',0),(401,3,'2012-07-27 17:37:49','2012-07-27 17:37:49','','FacebookMarketing','','inherit','open','open','','facebookmarketing','','','2012-07-27 17:37:49','2012-07-27 17:37:49','',390,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/FacebookMarketing.jpg',0,'attachment','image/jpeg',0),(402,3,'2012-07-27 17:03:40','2012-07-27 17:03:40','Sebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentunya tahu bahwa media adalah sarana promosi paling effektif dan powerfull. Kenapa demikian ? Karena media sejak dahulu memiliki effek viral atau penyebaran informasi massal. Dahulu kita mengenal media adalah Televisi, Radio, Koran dan lain-lain, yang disebut dengan media tradisional. Tahukan Anda bahwa kini ada media yang jauh lebih powerfull yaitu Social Media.\r\n\r\n<strong>Mengapa Social Media jauh lebih powerfull dibanding media tradisional ?</strong>\r\nKarena Social Media merupakan media yang contentnya berasal dari user sendiri, bisa dibilang media ini memiliki two way communication, jika kita membaca koran tentunya berita tersebut berasal dari redaksi, atau bila kita menonton TV tentunya dari Stasiun Televisi yang membroadcast content atau informasi tersebut, tetapi beda jika social media content tersebut dari siapa saja, orang-orang yang netral tidak memiliki kepentingan sehingga social media seringkali lebih dipercaya dari media tradisional yang mana contentnya sudah merupakan pesanan dari pihak yang berkepentingan. Ingat kasus Prita dengan Siloam Hospital yang sempat membuat heboh, atau kisah Shinta Jojo dan Bridtu Norman yang sempat membuat heboh. Social Media kini merupakan media yang memiliki effek viral yang sangat dahsyat.\r\n\r\nTentunya sangat Dahsyat jika Anda dapat memanfaatkan Social Media untuk pemasaran bisnis Anda, semua itu sangat dimungkinkan. Karena Facebook menyediakan sarana untuk melakukan branding yaitu Facebook Fan Page, dengan memanfaatkan Facebook Fan Page tentunya sangat memudahkan Anda sebagai seorang pemasar untuk memasarkan bisnis Anda, karena setiap kali Anda memasukan informasi tentang produk Anda ataupun promosi semua orang yang menjadi fans Anda akan mendapatkan berita tersebut di profile pagenya masing-masing. Sehingga effek viral jika menggunakan facebook fans page ini sangat besar.\r\n\r\nTetapi untuk berhasil melakukan pemasaran Facebook Marketing tentunya ada teknik yang harus dipelajari, antara lain :\r\n<ol>\r\n	<li><em>Bagaimana mendapatkan Fans Page dalam jumlah yang besar dan Cepat ? </em>Tentunya nila dari sebuah media dilihat dari jumlah Audiencenya jika Anda hanya memiliki Audience kecil maka sia-sialah promosi Anda karena tidak ada yang melihat, untuk itu Anda wajib mempelajari bagaiman teknik untuk mendapatkan fans dalam jumlah yang besar dan cepat.</li>\r\n	<li><em>Bagaimana mendapatkan Fans yang sesuai dengan profiling target market Anda ?</em> Facebook memiliki keistimewaan yang tidak dimiliki media social lain, karena facebook kita dapat menentukan profiling yang sangat2x tersegmented, dari lokasi target Anda, Gender, Pekerjaan, Jabatan, Pendapatan, Hobby, Agama, Interest target market kita, Film yang mereka sukai, dan masih begitu banyak detil yang kita bisa manfaatkan untuk menentukan profiling yang sempurna sesuai dengan target Anda.</li>\r\n	<li><em>Bagaimana bisa membangun hubungan kekeluargaan dan komunikasi dengan mereka ?</em> Tentu memiliki Fans Page tidaklah begitu saja, kita harus dapat merawatnya, kita harus mempelajari bagaimana teknik membangun hubungan kekeluargaan denagn mereka, dimulai dari kita berbicara sesuai dengan hobby mereka, berbicara sesuai dengan hot topik yang mereka sedang bicarakan, dan masih banyak lagi.</li>\r\n	<li><em>Bagaimana menghasilkan penjualan lewat Facebook Fans Anda ?</em> Jika Anda memiliki sebuah Fans Page Facebook tentu Anda tidaklah diperbolehkan langsung jualan, karena dapat memberikan kesan negatif bagi fans Anda, Ada harus mulai dengan memberikan informasi atau tips &amp; trik yang berguna bagi mereka.</li>\r\n	<li><em>Bagaimana menciptakan Word Of Mouth lewat Facebook Anda ?</em> Facebook memiliki kemampuan untuk menciptakan sarana WOM yang sangat luar biasa, tentunya ada teknik dan strategi yang harus Anda gunakan agar para user facebook bersedia secara sukarela ikut menyebarkan informasi atau promosi tentang bisan Anda.</li>\r\n</ol>\r\nFacebook benar-benar bekerja sangat baik untuk bisnis Anda, banyak kisah-kisah sukses penjual yang memanfaatkan media facebook sebagai media pemasaran mereka bahkan tidak sedikit pebisnis yang memiliki penghasilan dari puluhan sampai ratusan juta hanya dengan memanfaatkan facebook sebagai media pemasaran Anda. Itu semua tentunya sangat masuk akan karena effek viral marketing yang ditimbulkan facebook sebagai social media sangat besar.','Facebook Marketing','','inherit','open','open','','390-revision-2','','','2012-07-27 17:03:40','2012-07-27 17:03:40','',390,'http://www.futuremediatrix.com/blog/?p=402',0,'revision','',0),(403,3,'2012-07-27 17:41:11','2012-07-27 17:41:11','','AppsMarketing','','inherit','open','open','','appsmarketing','','','2012-07-27 17:41:11','2012-07-27 17:41:11','',392,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/AppsMarketing.jpg',0,'attachment','image/jpeg',0),(404,3,'2012-07-27 17:23:58','2012-07-27 17:23:58','Sebagai seorang pebisnis maupun orang yang bergerak dalam bidang pemasaran tentunya sudah sangat jenuh jika mendapatkan penolakan. Tentunya Anda ingin jika Anda dapat memiliki sebuah alat ajaib yang dapat memberikan effek pemasaran tanpa penolakan, Anda berpikir tentunya hanya dalam mimpi atau film Doraemon saja hal itu terjadi. Tetapi sebenarnya dengan perkembangan teknologi digital hal itu sangatlah mungkin. Anda ingin tahu apakah alat tersebut ? Jika jawabannya \"Ya\" maka jawabannya adalah APPS. Apakah Apps itu ? Apps itu singkatan dari Applikasi yang dipopulerkan oleh Steve Jobs pencipta Apple.\r\n\r\nAPPS satu-satunya media digital yang memiliki garansi dapat menciptakan pemasaran tanpa penolakan, karena sifatnya adalah memberikan manfaat, nilai ataupun bantuan, dan semua orang didunia tentu jika diberikan manfaat ataupun bantuan mereka tidak akan menolaknya.\r\n\r\nSemua itu dimungkinkan karena Apps itu memiliki keunggulan yang jauh sangat besar dibandingkan semua teknologi digital lain, karena Apps mampu menciptakan apapun sesuai dengan keinginan kita. Kita dapat menciptakan sebuah pemasaran bermakna dengan Apps. Apa itu pemasaran bermakna, pemasaran bermakna adalah sebuah pemasaran yang berfokus pada memberikan manfaat pada target market kita sesuai dengan apa yang mereka butuhkan.\r\n\r\nDalam menciptakan pemasaran penuh makna itu tentunya Anda perlu mempelajari teknik-tekniknya. Antara lain:\r\n<ol>\r\n	<li>Bagaimana memanfaatkan APPS untuk memberikan nilai atau manfaat yang sesuai dengan target market Anda, sehingga mereka merasakan terbantu dengan APPS Anda bukan mereka sedang dipromosikan sesuatu.</li>\r\n	<li>Bagaimana menemukan orang yang benar-benar membutuhkan produk atau bisnis kita dengan APPS.</li>\r\n	<li>Bagaimana cara orang mau mendownload APPS yang kita miliki.</li>\r\n	<li>Bagaimana dapat memasarkan pada waktu yang tepat bagi target market Anda ? Waktu merupakan faktor yang sangat significant dalam pemasaran, seringkali terjadi penolakan pada usaha pemasaran yang kita lakukan karena kita menawarkan pada waktu yang tidak tepat, dengan APPS kita dapat menawarkan pada waktu yang tepat dimana saat mereka benar-benar sedang membutuhkan produk kita.</li>\r\n	<li>Bagaimana membuat orang jelas pesan yang kita ingin sampaikan, media lain tentunya sangat sulit untuk dapat meyakinkan karena sifatnya hanya tulisan, sedang APPS memiliki kemampuan full Audio Visual jadi 3 indera dari indera mata, indera pendengaran dan media perasa semua dapat dipuaskan dengan APPS tentu dengan APPS kemampuan Anda meyakinkan mereka jauh lebih besar dibanding media lain.</li>\r\n	<li>Bagaimana membangun ikatan dengan customer Anda dengan APPS tanpa pernah terputus, mobile adalah satu-satunya device yang dibawa kemana saja, tentunya kapanpun dan dimanapun mereka selalu dapat menggunakan APPS yang kita punya sebagai media promosi karena APPS yang kita miliki sudah terinstall di device mereka.</li>\r\n</ol>\r\nAnda tentu ingin memiliki alat yang menciptakan  Pemasaran tanpa Penolakan bagi Anda. Tapi semua hal tersebut Anda perlu mempelajari teknik-tekniknya. Tanpa  mengetahui cara yang benar maka hasilnya akan sia-sia.','Apps Marketing','','inherit','open','open','','392-revision-2','','','2012-07-27 17:23:58','2012-07-27 17:23:58','',392,'http://www.futuremediatrix.com/blog/?p=404',0,'revision','',0),(405,3,'2012-07-31 04:33:24','2012-07-31 04:33:24','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/Level.jpg\"><img class=\"alignnone size-full wp-image-412\" title=\"Level\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/Level.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\n\r\nSeberapa pentingkah Anda mengetahui level market Anda ? Sudahkah Anda menentukan sampai sejauh mana level customers Anda ? Faktanya sebagian besar pebisnis maupun tenaga pemasaran gagal dalam melakukan kampanye atau program promosi karena mereka tidak bisa menjawab pertanyaan ini. Banyak pebisnis yang gagal mengupgrade dari pembeli menjadi pelanggan karena tidak memahami level dari pembeli mereka, bahkan Anda pun dapat kehilanggan pembeli yang sudah menjadi pelanggan Anda jika tidak memperhatikan hal ini.\r\n\r\nPada dasarnya pembagian market (pasar) Anda bisa bagi menjadi 3 yaitu :\r\n<ol>\r\n	<li>Prospek (calon pembeli.)</li>\r\n	<li>Buyers (pembeli produk Anda.)</li>\r\n	<li>Customers (pelanggan, orang yang sudah berkali-kali membeli produk Anda, atau orang yang rutin memakai produk Anda.)</li>\r\n</ol>\r\n<strong>Ada 5 jenis level yang penting untuk menentukan pasar Anda, yaitu :</strong>\r\n<ol>\r\n	<li>Level of Awareness</li>\r\n	<li>Level of Understanding</li>\r\n	<li>Level of Interest</li>\r\n	<li>Level of Engagement</li>\r\n	<li>Level of Loyalty</li>\r\n</ol>\r\n<strong> Level of Awareness</strong>\r\nDalam tahap level of Awareness kita menentukan apakah mereka sadar akan kebutuhan akan produk kita. Jika target market Anda sudah sadar akan kebutuhan produk Anda tentu cara promosinya akan sangat berbeda jika target market Anda belum menyadari akan kebutuhan terhadap produk Anda. Dan fatal akibatnya jika Anda tidak menyadari hal ini.\r\n\r\nKita ambil contoh Anda memiliki bisnis fitness center, dan target market Anda middle up yang pastinya sudah mengetahui pentingnya berolah-raga, kemudian cara promosi Anda dengan memberikan edukasi akan pentingnya berolah-raga, saya yakin promosi yang Anda lakukan akan gagal karena mereka akan bosan dengan cara promosi Anda.\r\n\r\nAda 2 cara untuk menentukan level of Awareness, yaitu:\r\n<ol>\r\n	<li>Kesadaran berdasarkan manfaat akan produk tersebut</li>\r\n	<li>Kesadaran berdasarkan Brand produk tersebut</li>\r\n</ol>\r\nUntuk produk-produk yang merupakan kebutuhan penting misalnya: produk kesehatan, pendidikan, tabungan, tempat tinggal maka produk itu bisa membangun dari 2 sisi yaitu <em><strong>awareness akan pentingnya produk </strong></em>dan <strong><em> brand awareness</em></strong>, tetapi untuk produk yang memang sifatnya lebih cenderung menonjolkan keinginan misalnya: rokok, hiburan, produk makanan yang hanya untuk memanjakan lidah (bukan makanan utama), produk-produk sekunder yang untuk gengsi semata maka hanya bisa bermain pada area <strong><em>brand awareness</em></strong>.\r\n\r\n<strong>Level of Understanding</strong>\r\nJika target market Anda adalah orang-orang sadar akan manfaat produk Anda, Anda wajib menggali lagi seberapa dalam pengetahuan tentang produk Anda. Buat sebagian besar orang di Jakarta mereka sadar akan pentingnya berolah-raga atau bisa dibilang mereka memahami manfaat fitness center, tetapi belum berarti mereka memahami cara berfitness yang baik, cara menentukan program, sampai pengetahuan cara pemakaian alat-alat fitness.\r\n\r\nSebagai seorang pemasar Anda wajib menggali sejauh mana level of understanding dari target market maupun yang sudah menjadi pembeli bahkan pelanggan Anda. Bahkan bisa saja mereka telah menjadi pelanggan Anda tetapi pengetahuan pemakaian tentang produk Anda masih sangat minim. Itu tugas Anda untuk mengedukasi mereka lebih jauh sebelum terjadi resistensi terhadap produk Anda akibat mereka kurang memahami dan merasakan manfaat dari produk yang mereka beli.\r\n\r\n<strong>Level of Interest</strong>\r\nOrang yang memahmi secara baik manfaat produk serta cara pengunaan produk Anda, mereka bisa saja orang yang belum membeli produk Anda. Anda pasti bingung kenapa bisa hal ini terjadi, ada beberapa kemungkinan mereka orang-orang yang memang benar-benar membutuhkan produk Anda, tetapi secara kemampuan daya beli terhadap produk Anda mungkin masih kurang.\r\n\r\nDalam tahap ini Anda tidak perlu lagi melakukan promosi kepada mereka, melainkan langkah yang terbaik adalah memberikan solusi untuk membeli produk Anda. Misalnya dengan memberikan program cicilan, memberikan diskon, dan lain-lain.\r\n\r\nBahayanya jika Anda tidak menyadari target pembeli Anda sudah sampai pada level ini, kemudian Anda melakukan promosi dan penjelasan seolah-olah terhadap orang yang belum memahami produk Anda, maka kemungkinan justru mereka akan kehilangan interest terhadap produk Anda, karena secara psikologi mereka merasa direndahkan.\r\n\r\n<strong>Level of Engagement</strong>\r\nPada tahap Engagement ini pastinya mereka yang sudah menjadi pelanggan Anda. Engagement (keterikatan) akan produk Anda wajib Anda ciptakan jika Anda ingin agar bisnis Anda berkelanjutan. Bisa dibilang semua perusahaan besar didunia mereka bisa besar karena pelanggan mereka memiliki ketergantungan akan selalu menggunakan produk mereka.\r\n\r\nEngagement level bisa dilihat dari beberapa hal antara lain:\r\n<ol>\r\n	<li><strong>Rating</strong>, Rating ini dilihat dari seberapa tinggi rating yang diberikan para pelanggan Anda terhadap produk yang Anda miliki, semakin baik rating yang diberikan pelanggan Anda maka otomatis akan mempengaruhi dia untuk selalu membeli produk Anda. Level tertinggi pada Rating jika produk Anda telah berada pada Top of Mind dari pelanggan Anda.</li>\r\n	<li><strong>Frequency</strong>, Seberapa sering mereka membeli produk Anda atau memakai produk Anda. Setiap produk tentunya akan berbeda dari jumlah pemakaian, ada produk yang bisa setiap hari misalnya: produk minuman atau makanan, ada produk yang tidak setiap hari membeli pakaian.</li>\r\n	<li><strong>Duration</strong>, Seberapa lama mereka memakai produk Anda, hal ini bisa diukur untuk produk yang digunakan sehari-hari seperti PC, laptop, device/ gadget, pakaian dan lain-lain.</li>\r\n	<li><strong>Virality</strong>, Seberapa sering dia sharing atau membicarakan produk Anda dengan temannya, bahkan seringkali buat seseorang yang sudah sangat terikat dengan produk Anda dia akan selalu sharing mengenai produk tersebut.</li>\r\n	<li><strong>Receny</strong>, Kapan terakhir mereka memakai produk Anda, seseorang yang pernah sangat terikat pada produk Anda belum tentu selamanya dia akan terikat dengan produk Anda, untuk itu kita wajib melakukan komunikasi membina hubungan dan selalu berinovasi sesuai dengan perkembangan kebutuhan pelanggan Anda.</li>\r\n</ol>\r\n<strong>Level of Loyalty</strong>\r\nLevel of Loyalty, kita menentukan level dari pelanggan kita. Untuk membuat pelanggan Anda loyal tentunya tidaklah mudah haruslah kita pandai-pandai dalam menjaga loyalita dari pelanggan kita. Yang harus kita perhatikan loyalitas pelanggan dipengaruhi dari faktor internal dan faktor eksternal.\r\n\r\n<strong>Faktor Internal antara lain:</strong>\r\n<ol>\r\n	<li><strong>Quality of Product,</strong> Faktor internal (dari dalam) yang paling berpengaruh adalah konsistensi kualitas produk kita. bagaimana kita bisa menjaga agar kita itu yang akan menentukan umur dari bisnis Anda. Seringkali ketika bahan baku naik maka seorang pebisnis mereka menurukan kualitas produknya, padahal ini sangatlah fatal, lebih baik Anda sedikit menaikan harga dengan berterus terang bahwa bahan baku naik dibandingkan mengorbankan kualitas dari produk Anda. Karena yang mereka beli dan butuhkan adalah kualitas Anda.</li>\r\n	<li><strong>Service</strong>, Pelayanan Anda menentukan kesetiaan para pelanggan Anda. Pelayanan berkaitan terhadap emosi seseorang, emosi akan masuk kedalam alam bawah sadar. Dengan pelayanan yang baik maka pelanggan Anda dapat memiliki pengalaman yang baik, dimana mereka akan selalu mengingatnya didalam memori mereka, demikian sebaliknya jika Anda memberikan pelayanan yang buruk merekapun akan selalu mengingatnya.</li>\r\n	<li><strong>Communication</strong>, Kemampuan Anda untuk menjaga komunikasi 2 arah terhadap pelanggan Anda ini yang akan sangat mempengaruhi loyalitas para pelanggan Anda. Terutama kemampuan Anda dalam mendengarkan segala input masukan dari pelanggan Anda dari yang baik sampai kritikan yang paling pedas sekalipun, kemampuan Anda mendengar dan menanggapi mereka secara bijak ini sangat diperlukan.</li>\r\n	<li><strong>Commitment &amp; Honesty</strong>, Komitmen dan Kejujuran adalah faktor yang sangat penting, dimana kita tidak boleh mengumbar janji-janji manis, sekali kita tidak bisa menepati janji kita maka akan berakibat fatal. Sebaiknya kita jujur pada mereka, jangan melebih-lebihkan produk Anda dari yang memang tidak dapat Anda berikan.</li>\r\n	<li><strong>Reward &amp; Appreciating </strong>, Penghargaan dan Appresiasi Anda terhada pelanggan Anda sangatlah penting, Anda harus dapat memberikan reward yang adil, artinya penghargaan harus diberikan semakin besar jika sesuai dengan tingkat loyalitas pelanggan Anda.</li>\r\n</ol>\r\n<strong>Faktor Eksternal antara lain:</strong>\r\n<ol>\r\n	<li><strong>Competitor, </strong>jika muncul banyaknya kompetitor dengan mengeluarkan produk yang jauh lebih baik dan lebih murah daripada produk Anda ini dapat mengakibatkan para pelanggan Anda berpindah. Untuk itu Anda harus dapat membangun loyalitas terhadap Brand Anda, dimana sampai satu titik mereka sudah tidak lagi mempertimbangkan produk Anda dengan logika secara rasional tetapi terdapat ikatan emosi yang kuat dengan produk Anda.</li>\r\n	<li><strong>Trend</strong>, perubahan trend ini yang seringkali membuat perusahaan besar bangkrut, misalnya seperti jasa cetak foto, pager, pengiriman surat, dan lain-lain. Sebuah perusahaan haruslah bisa membaca Trend kedepan, jika produk Anda tidak lagi akan digunakan maka haruslah cepat Anda mengambil tindakan untuk membuat inovasi produk baru sesuai dengan perkembangan trend yang ada jika tidak maka perusahaan Anda akan hilang karena mereka tidak lagi menggunakan produk Anda.</li>\r\n	<li><strong>Influencer</strong>, Seberapa lama mereka memakai produk Anda, hal ini bisa diukur untuk produk yang digunakan sehari-hari seperti PC, laptop, device/ gadget, pakaian dan lain-lain.</li>\r\n	<li><strong>Media</strong>, Media sangat berpengaruh, misalnya isu-isu yang ada di berita, misalnya produk Anda adalah makanan dimana terdapat isu flu burung bahwa banyak unggas yang terinfeksi virus flu burung. Jika Anda menghadapi kondisi ini Anda harus segera mengambil tindakan misalnya meminta pihak yang terpercaya untuk memeriksa produk Anda dan memberikan sertifikat bahwa produk Anda bebas dari flu burung.</li>\r\n	<li><strong>Event</strong>, Kejadian-kejadian diluar dapat mempengaruhi loyalitas pelanggan Anda, misalnya ekonomi yang merosot sehingga mempengaruhi daya beli para pelanggan kita. Pada kasus ini Anda harus dapat cepat mengambil tindakan misalnya mengeluarkan inovasi produk yang sesuai dengan kondisi, misalnya Anda memiliki usaha makanan Anda dapat membuat inovasi produk dengan mengeluarkan paket ekonomis, tanpa harus menghilangkan produk utama Anda.</li>\r\n</ol>','What level are your market in ?','','publish','open','open','','what-level-are-your-market-in','','','2012-07-31 04:47:12','2012-07-31 04:47:12','',0,'http://www.futuremediatrix.com/blog/?p=405',0,'post','',0),(406,3,'2012-07-29 07:07:12','2012-07-29 07:07:12','Seberapa pentingkah kita mengetahui level customers kita ? Faktanya sebagian besar pebisnis maupun tenaga pemasaran gagal dalam melakukan kampanye atau program promosi karena mereka tidak bisa menjawab pertanyaan ini.\n\nPada dasarnya pasar kita bisa bagi menjadi 3 yaitu :\n<ol>\n	<li>Prospek (calon pembeli)</li>\n	<li>Buyers (pembeli)</li>\n	<li>Customers (pelanggan)</li>\n</ol>\nApa yang dimaksud level dari level target market kita dan customers ?\n\nAda 5 macam level yang harus kita tentukan:\n<ol>\n	<li></li>\n	<li>Level of Engagement</li>\n	<li>Level of Loyalty</li>\n</ol>\nUntuk target market yaitu propek pembeli kita harus bagi berdasarkan 4 jenis level, yaitu :\n<ol>\n	<li>Level of Awareness</li>\n	<li>Level of Understanding</li>\n	<li>Level of Interest</li>\n	<li>Level of Desire to Buy</li>\n</ol>\n<strong>\n</strong>','What level are your customers in ?','','inherit','open','open','','405-revision','','','2012-07-29 07:07:12','2012-07-29 07:07:12','',405,'http://www.futuremediatrix.com/blog/?p=406',0,'revision','',0),(407,3,'2012-07-29 07:33:25','2012-07-29 07:33:25','Seberapa pentingkah Anda mengetahui level market Anda ? Sudahkah Anda menentukan sampai sejauh mana level customers Anda ? Faktanya sebagian besar pebisnis maupun tenaga pemasaran gagal dalam melakukan kampanye atau program promosi karena mereka tidak bisa menjawab pertanyaan ini. Banyak pebisnis yang gagal mengupgrade dari pembeli menjadi pelanggan karena tidak memahami level dari pembeli mereka, bahkan Anda pun dapat kehilanggan pembeli yang sudah menjadi pelanggan Anda jika tidak memperhatikan hal ini.\n\nPada dasarnya market (pasar) kita bisa bagi menjadi 3 yaitu :\n<ol>\n	<li>Prospek (calon pembeli)</li>\n	<li>Buyers (pembeli )</li>\n	<li>Customers (pelanggan)</li>\n</ol>\n<ol></ol>\n<strong>Ada 5 jenis pembagian level yang penting untuk menentukan pasar Anda, yaitu :</strong>\n<ol>\n	<li>Level of Awareness</li>\n	<li>Level of Understanding</li>\n	<li>Level of Interest</li>\n	<li>Level of Engagement</li>\n	<li>Level of Loyalty</li>\n</ol>\n<strong>\nLevel of Awareness</strong>\nDalam tahap level of Awareness kita menentukan apakah mereka sadar akan kebutuhan akan produk kita. Jika target market Anda sudah sadar akan kebutuhan produk Anda tentu cara promosinya akan sangat berbeda jika target market Anda belum menyadari akan kebutuhan terhadap produk Anda. Dan fatal akibatnya jika Anda tidak menyadari hal ini.\n\nKita ambil contoh Anda memiliki bisnis fitness center, dan target market Anda middle up yang pastinya sudah mengetahui pentingnya berolah-raga, kemudian cara promosi Anda dengan memberikan edukasi akan pentingnya berolah-raga, saya yakin promosi yang Anda lakukan akan gagal karena mereka akan bosan dengan cara promosi Anda.\n\n<strong>Level of Understanding</strong>\nJika target market Anda adalah orang-orang sadar akan manfaat produk Anda, Anda wajib menggali lagi seberapa dalam pengetahuan tentang produk Anda. Buat sebagian besar orang di Jakarta mereka sadar akan pentingnya berolah-raga atau bisa dibilang mereka memahami manfaat fitness center, tetapi belum berarti mereka memahami cara berfitness yang baik, cara menentukan program, sampai pengetahuan cara pemakaian alat-alat fitness.\n\nSebagai seorang pemasar Anda wajib menggali sejauh mana level of understanding dari target market maupun yang sudah menjadi pembeli bahkan pelanggan Anda. Bahkan bisa saja mereka telah menjadi pelanggan Anda tetapi pengetahuan pemakaian tentang produk Anda masih sangat minim. Itu tugas Anda untuk mengedukasi mereka lebih jauh sebelum terjadi resistensi terhadap produk Anda akibat mereka kurang memahami dan merasakan manfaat dari produk yang mereka beli.\n\n<strong>Level of Interest</strong>\nOrang yang memahmi secara baik manfaat produk serta cara pengunaan produk Anda, mereka bisa saja orang yang belum membeli produk Anda. Anda pasti bingung kenapa bisa hal ini terjadi, ada beberapa kemungkinan mereka orang-orang yang memang benar-benar membutuhkan produk Anda, tetapi secara kemampuan daya beli terhadap produk Anda mungkin masih kurang.\n\nDalam tahap ini Anda tidak perlu lagi melakukan promosi kepada mereka, melainkan langkah yang terbaik adalah memberikan solusi untuk membeli produk Anda. Misalnya dengan memberikan program cicilan, memberikan diskon, dan lain-lain.\n\nBahayanya jika Anda tidak menyadari target pembeli Anda sudah sampai pada level ini, kemudian Anda melakukan promosi dan penjelasan seolah-olah terhadap orang yang belum memahami produk Anda, maka kemungkinan justru mereka akan kehilangan interest terhadap produk Anda, karena secara psikologi mereka merasa direndahkan.\n\n<strong>Level of Interest</strong>\nOrang yang memahmi secara baik manfaat produk serta cara pengunaan produk Anda, mereka bisa saja orang yang belum membeli produk Anda. Anda pasti bingung kenapa bisa hal ini terjadi, ada beberapa kemungkinan mereka orang-orang yang memang benar-benar membutuhkan produk Anda, tetapi secara kemampuan daya beli terhadap produk Anda mungkin masih kurang.\n\nDalam tahap ini Anda tidak perlu lagi melakukan promosi kepada mereka, melainkan langkah yang terbaik adalah memberikan solusi untuk membeli produk Anda. Misalnya dengan memberikan program cicilan, memberikan diskon, dan lain-lain.\n\nBahayanya jika Anda tidak menyadari target pembeli Anda sudah sampai pada level ini, kemudian Anda melakukan promosi dan penjelasan seolah-olah terhadap orang yang belum memahami produk Anda, maka kemungkinan justru mereka akan kehilangan interest terhadap produk Anda, karena secara psikologi mereka merasa direndahkan.\n<ol></ol>\n<strong>\n</strong>','What level are your market in ?','','inherit','open','open','','405-revision-2','','','2012-07-29 07:33:25','2012-07-29 07:33:25','',405,'http://www.futuremediatrix.com/blog/?p=407',0,'revision','',0),(408,3,'2012-07-29 07:56:25','2012-07-29 07:56:25','Seberapa pentingkah Anda mengetahui level market Anda ? Sudahkah Anda menentukan sampai sejauh mana level customers Anda ? Faktanya sebagian besar pebisnis maupun tenaga pemasaran gagal dalam melakukan kampanye atau program promosi karena mereka tidak bisa menjawab pertanyaan ini. Banyak pebisnis yang gagal mengupgrade dari pembeli menjadi pelanggan karena tidak memahami level dari pembeli mereka, bahkan Anda pun dapat kehilanggan pembeli yang sudah menjadi pelanggan Anda jika tidak memperhatikan hal ini.\n\nPada dasarnya pembagian market (pasar) Anda bisa bagi menjadi 3 yaitu :\n<ol>\n	<li>Prospek (calon pembeli.)</li>\n	<li>Buyers (pembeli produk Anda.)</li>\n	<li>Customers (pelanggan, orang yang sudah berkali-kali membeli produk Anda, atau orang yang rutin memakai produk Anda.)</li>\n</ol>\n<strong>Ada 5 jenis level yang penting untuk menentukan pasar Anda, yaitu :</strong>\n<ol>\n	<li>Level of Awareness</li>\n	<li>Level of Understanding</li>\n	<li>Level of Interest</li>\n	<li>Level of Engagement</li>\n	<li>Level of Loyalty</li>\n</ol>\n<strong>\nLevel of Awareness</strong>\nDalam tahap level of Awareness kita menentukan apakah mereka sadar akan kebutuhan akan produk kita. Jika target market Anda sudah sadar akan kebutuhan produk Anda tentu cara promosinya akan sangat berbeda jika target market Anda belum menyadari akan kebutuhan terhadap produk Anda. Dan fatal akibatnya jika Anda tidak menyadari hal ini.\n\nKita ambil contoh Anda memiliki bisnis fitness center, dan target market Anda middle up yang pastinya sudah mengetahui pentingnya berolah-raga, kemudian cara promosi Anda dengan memberikan edukasi akan pentingnya berolah-raga, saya yakin promosi yang Anda lakukan akan gagal karena mereka akan bosan dengan cara promosi Anda.\n\nAda 2 cara untuk menentukan level of Awareness, yaitu:\n<ol>\n	<li>Kesadaran berdasarkan manfaat akan produk tersebut</li>\n	<li>Kesadaran berdasarkan Brand produk tersebut</li>\n</ol>\nUntuk produk-produk yang merupakan kebutuhan penting misalnya: produk kesehatan, pendidikan, tabungan, tempat tinggal maka produk itu bisa membangun dari 2 sisi yaitu <em><strong>awareness akan pentingnya produk </strong></em>dan <strong><em> brand awareness</em></strong>, tetapi untuk produk yang memang sifatnya lebih cenderung menonjolkan keinginan misalnya: rokok, hiburan, produk makanan yang hanya untuk memanjakan lidah (bukan makanan utama), produk-produk sekunder yang untuk gengsi semata maka hanya bisa bermain pada area <strong><em>brand awareness</em></strong>.\n\n<strong>Level of Understanding</strong>\nJika target market Anda adalah orang-orang sadar akan manfaat produk Anda, Anda wajib menggali lagi seberapa dalam pengetahuan tentang produk Anda. Buat sebagian besar orang di Jakarta mereka sadar akan pentingnya berolah-raga atau bisa dibilang mereka memahami manfaat fitness center, tetapi belum berarti mereka memahami cara berfitness yang baik, cara menentukan program, sampai pengetahuan cara pemakaian alat-alat fitness.\n\nSebagai seorang pemasar Anda wajib menggali sejauh mana level of understanding dari target market maupun yang sudah menjadi pembeli bahkan pelanggan Anda. Bahkan bisa saja mereka telah menjadi pelanggan Anda tetapi pengetahuan pemakaian tentang produk Anda masih sangat minim. Itu tugas Anda untuk mengedukasi mereka lebih jauh sebelum terjadi resistensi terhadap produk Anda akibat mereka kurang memahami dan merasakan manfaat dari produk yang mereka beli.\n\n<strong>Level of Interest</strong>\nOrang yang memahmi secara baik manfaat produk serta cara pengunaan produk Anda, mereka bisa saja orang yang belum membeli produk Anda. Anda pasti bingung kenapa bisa hal ini terjadi, ada beberapa kemungkinan mereka orang-orang yang memang benar-benar membutuhkan produk Anda, tetapi secara kemampuan daya beli terhadap produk Anda mungkin masih kurang.\n\nDalam tahap ini Anda tidak perlu lagi melakukan promosi kepada mereka, melainkan langkah yang terbaik adalah memberikan solusi untuk membeli produk Anda. Misalnya dengan memberikan program cicilan, memberikan diskon, dan lain-lain.\n\nBahayanya jika Anda tidak menyadari target pembeli Anda sudah sampai pada level ini, kemudian Anda melakukan promosi dan penjelasan seolah-olah terhadap orang yang belum memahami produk Anda, maka kemungkinan justru mereka akan kehilangan interest terhadap produk Anda, karena secara psikologi mereka merasa direndahkan.\n\n<strong>Level of Engagement</strong>\nPada tahap Engagement ini pastinya mereka yang sudah menjadi pelanggan Anda. Engagement (keterikatan) akan produk Anda wajib Anda ciptakan jika Anda ingin agar bisnis Anda berkelanjutan. Bisa dibilang semua perusahaan besar didunia mereka bisa besar karena pelanggan mereka memiliki ketergantungan akan selalu menggunakan produk mereka.\n\nEngagement level bisa dilihat dari beberapa hal\n\n<strong>\n</strong>','What level are your market in ?','','inherit','open','open','','405-revision-3','','','2012-07-29 07:56:25','2012-07-29 07:56:25','',405,'http://www.futuremediatrix.com/blog/?p=408',0,'revision','',0),(409,3,'2012-07-29 07:58:01','2012-07-29 07:58:01','Seberapa pentingkah Anda mengetahui level market Anda ? Sudahkah Anda menentukan sampai sejauh mana level customers Anda ? Faktanya sebagian besar pebisnis maupun tenaga pemasaran gagal dalam melakukan kampanye atau program promosi karena mereka tidak bisa menjawab pertanyaan ini. Banyak pebisnis yang gagal mengupgrade dari pembeli menjadi pelanggan karena tidak memahami level dari pembeli mereka, bahkan Anda pun dapat kehilanggan pembeli yang sudah menjadi pelanggan Anda jika tidak memperhatikan hal ini.\n\nPada dasarnya pembagian market (pasar) Anda bisa bagi menjadi 3 yaitu :\n<ol>\n	<li>Prospek (calon pembeli.)</li>\n	<li>Buyers (pembeli produk Anda.)</li>\n	<li>Customers (pelanggan, orang yang sudah berkali-kali membeli produk Anda, atau orang yang rutin memakai produk Anda.)</li>\n</ol>\n<strong>Ada 5 jenis level yang penting untuk menentukan pasar Anda, yaitu :</strong>\n<ol>\n	<li>Level of Awareness</li>\n	<li>Level of Understanding</li>\n	<li>Level of Interest</li>\n	<li>Level of Engagement</li>\n	<li>Level of Loyalty</li>\n</ol>\n<strong>\nLevel of Awareness</strong>\nDalam tahap level of Awareness kita menentukan apakah mereka sadar akan kebutuhan akan produk kita. Jika target market Anda sudah sadar akan kebutuhan produk Anda tentu cara promosinya akan sangat berbeda jika target market Anda belum menyadari akan kebutuhan terhadap produk Anda. Dan fatal akibatnya jika Anda tidak menyadari hal ini.\n\nKita ambil contoh Anda memiliki bisnis fitness center, dan target market Anda middle up yang pastinya sudah mengetahui pentingnya berolah-raga, kemudian cara promosi Anda dengan memberikan edukasi akan pentingnya berolah-raga, saya yakin promosi yang Anda lakukan akan gagal karena mereka akan bosan dengan cara promosi Anda.\n\nAda 2 cara untuk menentukan level of Awareness, yaitu:\n<ol>\n	<li>Kesadaran berdasarkan manfaat akan produk tersebut</li>\n	<li>Kesadaran berdasarkan Brand produk tersebut</li>\n</ol>\nUntuk produk-produk yang merupakan kebutuhan penting misalnya: produk kesehatan, pendidikan, tabungan, tempat tinggal maka produk itu bisa membangun dari 2 sisi yaitu <em><strong>awareness akan pentingnya produk </strong></em>dan <strong><em> brand awareness</em></strong>, tetapi untuk produk yang memang sifatnya lebih cenderung menonjolkan keinginan misalnya: rokok, hiburan, produk makanan yang hanya untuk memanjakan lidah (bukan makanan utama), produk-produk sekunder yang untuk gengsi semata maka hanya bisa bermain pada area <strong><em>brand awareness</em></strong>.\n\n<strong>Level of Understanding</strong>\nJika target market Anda adalah orang-orang sadar akan manfaat produk Anda, Anda wajib menggali lagi seberapa dalam pengetahuan tentang produk Anda. Buat sebagian besar orang di Jakarta mereka sadar akan pentingnya berolah-raga atau bisa dibilang mereka memahami manfaat fitness center, tetapi belum berarti mereka memahami cara berfitness yang baik, cara menentukan program, sampai pengetahuan cara pemakaian alat-alat fitness.\n\nSebagai seorang pemasar Anda wajib menggali sejauh mana level of understanding dari target market maupun yang sudah menjadi pembeli bahkan pelanggan Anda. Bahkan bisa saja mereka telah menjadi pelanggan Anda tetapi pengetahuan pemakaian tentang produk Anda masih sangat minim. Itu tugas Anda untuk mengedukasi mereka lebih jauh sebelum terjadi resistensi terhadap produk Anda akibat mereka kurang memahami dan merasakan manfaat dari produk yang mereka beli.\n\n<strong>Level of Interest</strong>\nOrang yang memahmi secara baik manfaat produk serta cara pengunaan produk Anda, mereka bisa saja orang yang belum membeli produk Anda. Anda pasti bingung kenapa bisa hal ini terjadi, ada beberapa kemungkinan mereka orang-orang yang memang benar-benar membutuhkan produk Anda, tetapi secara kemampuan daya beli terhadap produk Anda mungkin masih kurang.\n\nDalam tahap ini Anda tidak perlu lagi melakukan promosi kepada mereka, melainkan langkah yang terbaik adalah memberikan solusi untuk membeli produk Anda. Misalnya dengan memberikan program cicilan, memberikan diskon, dan lain-lain.\n\nBahayanya jika Anda tidak menyadari target pembeli Anda sudah sampai pada level ini, kemudian Anda melakukan promosi dan penjelasan seolah-olah terhadap orang yang belum memahami produk Anda, maka kemungkinan justru mereka akan kehilangan interest terhadap produk Anda, karena secara psikologi mereka merasa direndahkan.\n\n<strong>Level of Engagement</strong>\nPada tahap Engagement ini pastinya mereka yang sudah menjadi pelanggan Anda. Engagement (keterikatan) akan produk Anda wajib Anda ciptakan jika Anda ingin agar bisnis Anda berkelanjutan. Bisa dibilang semua perusahaan besar didunia mereka bisa besar karena pelanggan mereka memiliki ketergantungan akan selalu menggunakan produk mereka.\n\nEngagement level bisa dilihat dari beberapa hal\n\n<strong>\n</strong>','What level are your market in ?','','inherit','open','open','','405-revision-4','','','2012-07-29 07:58:01','2012-07-29 07:58:01','',405,'http://www.futuremediatrix.com/blog/?p=409',0,'revision','',0),(410,3,'2012-07-31 04:33:17','2012-07-31 04:33:17','Seberapa pentingkah Anda mengetahui level market Anda ? Sudahkah Anda menentukan sampai sejauh mana level customers Anda ? Faktanya sebagian besar pebisnis maupun tenaga pemasaran gagal dalam melakukan kampanye atau program promosi karena mereka tidak bisa menjawab pertanyaan ini. Banyak pebisnis yang gagal mengupgrade dari pembeli menjadi pelanggan karena tidak memahami level dari pembeli mereka, bahkan Anda pun dapat kehilanggan pembeli yang sudah menjadi pelanggan Anda jika tidak memperhatikan hal ini.\n\nPada dasarnya pembagian market (pasar) Anda bisa bagi menjadi 3 yaitu :\n<ol>\n	<li>Prospek (calon pembeli.)</li>\n	<li>Buyers (pembeli produk Anda.)</li>\n	<li>Customers (pelanggan, orang yang sudah berkali-kali membeli produk Anda, atau orang yang rutin memakai produk Anda.)</li>\n</ol>\n<strong>Ada 5 jenis level yang penting untuk menentukan pasar Anda, yaitu :</strong>\n<ol>\n	<li>Level of Awareness</li>\n	<li>Level of Understanding</li>\n	<li>Level of Interest</li>\n	<li>Level of Engagement</li>\n	<li>Level of Loyalty</li>\n</ol>\n<strong> Level of Awareness</strong>\nDalam tahap level of Awareness kita menentukan apakah mereka sadar akan kebutuhan akan produk kita. Jika target market Anda sudah sadar akan kebutuhan produk Anda tentu cara promosinya akan sangat berbeda jika target market Anda belum menyadari akan kebutuhan terhadap produk Anda. Dan fatal akibatnya jika Anda tidak menyadari hal ini.\n\nKita ambil contoh Anda memiliki bisnis fitness center, dan target market Anda middle up yang pastinya sudah mengetahui pentingnya berolah-raga, kemudian cara promosi Anda dengan memberikan edukasi akan pentingnya berolah-raga, saya yakin promosi yang Anda lakukan akan gagal karena mereka akan bosan dengan cara promosi Anda.\n\nAda 2 cara untuk menentukan level of Awareness, yaitu:\n<ol>\n	<li>Kesadaran berdasarkan manfaat akan produk tersebut</li>\n	<li>Kesadaran berdasarkan Brand produk tersebut</li>\n</ol>\nUntuk produk-produk yang merupakan kebutuhan penting misalnya: produk kesehatan, pendidikan, tabungan, tempat tinggal maka produk itu bisa membangun dari 2 sisi yaitu <em><strong>awareness akan pentingnya produk </strong></em>dan <strong><em> brand awareness</em></strong>, tetapi untuk produk yang memang sifatnya lebih cenderung menonjolkan keinginan misalnya: rokok, hiburan, produk makanan yang hanya untuk memanjakan lidah (bukan makanan utama), produk-produk sekunder yang untuk gengsi semata maka hanya bisa bermain pada area <strong><em>brand awareness</em></strong>.\n\n<strong>Level of Understanding</strong>\nJika target market Anda adalah orang-orang sadar akan manfaat produk Anda, Anda wajib menggali lagi seberapa dalam pengetahuan tentang produk Anda. Buat sebagian besar orang di Jakarta mereka sadar akan pentingnya berolah-raga atau bisa dibilang mereka memahami manfaat fitness center, tetapi belum berarti mereka memahami cara berfitness yang baik, cara menentukan program, sampai pengetahuan cara pemakaian alat-alat fitness.\n\nSebagai seorang pemasar Anda wajib menggali sejauh mana level of understanding dari target market maupun yang sudah menjadi pembeli bahkan pelanggan Anda. Bahkan bisa saja mereka telah menjadi pelanggan Anda tetapi pengetahuan pemakaian tentang produk Anda masih sangat minim. Itu tugas Anda untuk mengedukasi mereka lebih jauh sebelum terjadi resistensi terhadap produk Anda akibat mereka kurang memahami dan merasakan manfaat dari produk yang mereka beli.\n\n<strong>Level of Interest</strong>\nOrang yang memahmi secara baik manfaat produk serta cara pengunaan produk Anda, mereka bisa saja orang yang belum membeli produk Anda. Anda pasti bingung kenapa bisa hal ini terjadi, ada beberapa kemungkinan mereka orang-orang yang memang benar-benar membutuhkan produk Anda, tetapi secara kemampuan daya beli terhadap produk Anda mungkin masih kurang.\n\nDalam tahap ini Anda tidak perlu lagi melakukan promosi kepada mereka, melainkan langkah yang terbaik adalah memberikan solusi untuk membeli produk Anda. Misalnya dengan memberikan program cicilan, memberikan diskon, dan lain-lain.\n\nBahayanya jika Anda tidak menyadari target pembeli Anda sudah sampai pada level ini, kemudian Anda melakukan promosi dan penjelasan seolah-olah terhadap orang yang belum memahami produk Anda, maka kemungkinan justru mereka akan kehilangan interest terhadap produk Anda, karena secara psikologi mereka merasa direndahkan.\n\n<strong>Level of Engagement</strong>\nPada tahap Engagement ini pastinya mereka yang sudah menjadi pelanggan Anda. Engagement (keterikatan) akan produk Anda wajib Anda ciptakan jika Anda ingin agar bisnis Anda berkelanjutan. Bisa dibilang semua perusahaan besar didunia mereka bisa besar karena pelanggan mereka memiliki ketergantungan akan selalu menggunakan produk mereka.\n\nEngagement level bisa dilihat dari beberapa hal antara lain:\n<ol>\n	<li><strong>Rating</strong>, Rating ini dilihat dari seberapa tinggi rating yang diberikan para pelanggan Anda terhadap produk yang Anda miliki, semakin baik rating yang diberikan pelanggan Anda maka otomatis akan mempengaruhi dia untuk selalu membeli produk Anda. Level tertinggi pada Rating jika produk Anda telah berada pada Top of Mind dari pelanggan Anda.</li>\n	<li><strong>Frequency</strong>, Seberapa sering mereka membeli produk Anda atau memakai produk Anda. Setiap produk tentunya akan berbeda dari jumlah pemakaian, ada produk yang bisa setiap hari misalnya: produk minuman atau makanan, ada produk yang tidak setiap hari membeli pakaian.</li>\n	<li><strong>Duration</strong>, Seberapa lama mereka memakai produk Anda, hal ini bisa diukur untuk produk yang digunakan sehari-hari seperti PC, laptop, device/ gadget, pakaian dan lain-lain.</li>\n	<li><strong>Virality</strong>, Seberapa sering dia sharing atau membicarakan produk Anda dengan temannya, bahkan seringkali buat seseorang yang sudah sangat terikat dengan produk Anda dia akan selalu sharing mengenai produk tersebut.</li>\n	<li><strong>Receny</strong>, Kapan terakhir mereka memakai produk Anda, seseorang yang pernah sangat terikat pada produk Anda belum tentu selamanya dia akan terikat dengan produk Anda, untuk itu kita wajib melakukan komunikasi membina hubungan dan selalu berinovasi sesuai dengan perkembangan kebutuhan pelanggan Anda.</li>\n</ol>\n<strong>Level of Loyalty</strong>\nLevel of Loyalty, kita menentukan level dari pelanggan kita. Untuk membuat pelanggan Anda loyal tentunya tidaklah mudah haruslah kita pandai-pandai dalam menjaga loyalita dari pelanggan kita. Yang harus kita perhatikan loyalitas pelanggan dipengaruhi dari faktor internal dan faktor eksternal.\n\n<strong>Faktor Internal antara lain:</strong>\n<ol>\n	<li><strong>Quality of Product,</strong> Faktor internal (dari dalam) yang paling berpengaruh adalah konsistensi kualitas produk kita. bagaimana kita bisa menjaga agar kita itu yang akan menentukan umur dari bisnis Anda. Seringkali ketika bahan baku naik maka seorang pebisnis mereka menurukan kualitas produknya, padahal ini sangatlah fatal, lebih baik Anda sedikit menaikan harga dengan berterus terang bahwa bahan baku naik dibandingkan mengorbankan kualitas dari produk Anda. Karena yang mereka beli dan butuhkan adalah kualitas Anda.</li>\n	<li><strong>Service</strong>, Pelayanan Anda menentukan kesetiaan para pelanggan Anda. Pelayanan berkaitan terhadap emosi seseorang, emosi akan masuk kedalam alam bawah sadar. Dengan pelayanan yang baik maka pelanggan Anda dapat memiliki pengalaman yang baik, dimana mereka akan selalu mengingatnya didalam memori mereka, demikian sebaliknya jika Anda memberikan pelayanan yang buruk merekapun akan selalu mengingatnya.</li>\n	<li><strong>Communication</strong>, Kemampuan Anda untuk menjaga komunikasi 2 arah terhadap pelanggan Anda ini yang akan sangat mempengaruhi loyalitas para pelanggan Anda. Terutama kemampuan Anda dalam mendengarkan segala input masukan dari pelanggan Anda dari yang baik sampai kritikan yang paling pedas sekalipun, kemampuan Anda mendengar dan menanggapi mereka secara bijak ini sangat diperlukan.</li>\n	<li><strong>Commitment &amp; Honesty</strong>, Komitmen dan Kejujuran adalah faktor yang sangat penting, dimana kita tidak boleh mengumbar janji-janji manis, sekali kita tidak bisa menepati janji kita maka akan berakibat fatal. Sebaiknya kita jujur pada mereka, jangan melebih-lebihkan produk Anda dari yang memang tidak dapat Anda berikan.</li>\n	<li><strong>Reward &amp; Appreciating </strong>, Penghargaan dan Appresiasi Anda terhada pelanggan Anda sangatlah penting, Anda harus dapat memberikan reward yang adil, artinya penghargaan harus diberikan semakin besar jika sesuai dengan tingkat loyalitas pelanggan Anda.</li>\n</ol>\n<strong>Faktor Eksternal antara lain:</strong>\n<ol>\n	<li><strong>Competitor, </strong>jika muncul banyaknya kompetitor dengan mengeluarkan produk yang jauh lebih baik dan lebih murah daripada produk Anda ini dapat mengakibatkan para pelanggan Anda berpindah. Untuk itu Anda harus dapat membangun loyalitas terhadap Brand Anda, dimana sampai satu titik mereka sudah tidak lagi mempertimbangkan produk Anda dengan logika secara rasional tetapi terdapat ikatan emosi yang kuat dengan produk Anda.</li>\n	<li><strong>Trend</strong>, perubahan trend ini yang seringkali membuat perusahaan besar bangkrut, misalnya seperti jasa cetak foto, pager, pengiriman surat, dan lain-lain. Sebuah perusahaan haruslah bisa membaca Trend kedepan, jika produk Anda tidak lagi akan digunakan maka haruslah cepat Anda mengambil tindakan untuk membuat inovasi produk baru sesuai dengan perkembangan trend yang ada jika tidak maka perusahaan Anda akan hilang karena mereka tidak lagi menggunakan produk Anda.</li>\n	<li><strong>Influencer</strong>, Seberapa lama mereka memakai produk Anda, hal ini bisa diukur untuk produk yang digunakan sehari-hari seperti PC, laptop, device/ gadget, pakaian dan lain-lain.</li>\n	<li><strong>Media</strong>, Media sangat berpengaruh, misalnya isu-isu yang ada di berita, misalnya produk Anda adalah makanan dimana terdapat isu flu burung bahwa banyak unggas yang terinfeksi virus flu burung. Jika Anda menghadapi kondisi ini Anda harus segera mengambil tindakan misalnya meminta pihak yang terpercaya untuk memeriksa produk Anda dan memberikan sertifikat bahwa produk Anda bebas dari flu burung.</li>\n	<li><strong>Event</strong>, Kejadian-kejadian diluar dapat mempengaruhi loyalitas pelanggan Anda, misalnya ekonomi yang merosot sehingga mempengaruhi daya beli para pelanggan kita. Pada kasus ini Anda harus dapat cepat mengambil tindakan misalnya mengeluarkan inovasi produk yang sesuai dengan kondisi, misalnya Anda memiliki usaha makanan Anda dapat membuat inovasi produk dengan mengeluarkan paket ekonomis, tanpa harus menghilangkan produk utama Anda.</li>\n</ol>','What level are your market in ?','','inherit','open','open','','405-revision-5','','','2012-07-31 04:33:17','2012-07-31 04:33:17','',405,'http://www.futuremediatrix.com/blog/?p=410',0,'revision','',0),(411,3,'2012-07-31 04:48:17','2012-07-31 04:48:17','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/Level.jpg\"><img class=\"alignnone size-full wp-image-412\" title=\"Level\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/Level.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\n\nSeberapa pentingkah Anda mengetahui level market Anda ? Sudahkah Anda menentukan sampai sejauh mana level customers Anda ? Faktanya sebagian besar pebisnis maupun tenaga pemasaran gagal dalam melakukan kampanye atau program promosi karena mereka tidak bisa menjawab pertanyaan ini. Banyak pebisnis yang gagal mengupgrade dari pembeli menjadi pelanggan karena tidak memahami level dari pembeli mereka, bahkan Anda pun dapat kehilanggan pembeli yang sudah menjadi pelanggan Anda jika tidak memperhatikan hal ini.\n\nPada dasarnya pembagian market (pasar) Anda bisa bagi menjadi 3 yaitu :\n<ol>\n	<li>Prospek (calon pembeli.)</li>\n	<li>Buyers (pembeli produk Anda.)</li>\n	<li>Customers (pelanggan, orang yang sudah berkali-kali membeli produk Anda, atau orang yang rutin memakai produk Anda.)</li>\n</ol>\n<strong>Ada 5 jenis level yang penting untuk menentukan pasar Anda, yaitu :</strong>\n<ol>\n	<li>Level of Awareness</li>\n	<li>Level of Understanding</li>\n	<li>Level of Interest</li>\n	<li>Level of Engagement</li>\n	<li>Level of Loyalty</li>\n</ol>\n<strong> Level of Awareness</strong>\nDalam tahap level of Awareness kita menentukan apakah mereka sadar akan kebutuhan akan produk kita. Jika target market Anda sudah sadar akan kebutuhan produk Anda tentu cara promosinya akan sangat berbeda jika target market Anda belum menyadari akan kebutuhan terhadap produk Anda. Dan fatal akibatnya jika Anda tidak menyadari hal ini.\n\nKita ambil contoh Anda memiliki bisnis fitness center, dan target market Anda middle up yang pastinya sudah mengetahui pentingnya berolah-raga, kemudian cara promosi Anda dengan memberikan edukasi akan pentingnya berolah-raga, saya yakin promosi yang Anda lakukan akan gagal karena mereka akan bosan dengan cara promosi Anda.\n\nAda 2 cara untuk menentukan level of Awareness, yaitu:\n<ol>\n	<li>Kesadaran berdasarkan manfaat akan produk tersebut</li>\n	<li>Kesadaran berdasarkan Brand produk tersebut</li>\n</ol>\nUntuk produk-produk yang merupakan kebutuhan penting misalnya: produk kesehatan, pendidikan, tabungan, tempat tinggal maka produk itu bisa membangun dari 2 sisi yaitu <em><strong>awareness akan pentingnya produk </strong></em>dan <strong><em> brand awareness</em></strong>, tetapi untuk produk yang memang sifatnya lebih cenderung menonjolkan keinginan misalnya: rokok, hiburan, produk makanan yang hanya untuk memanjakan lidah (bukan makanan utama), produk-produk sekunder yang untuk gengsi semata maka hanya bisa bermain pada area <strong><em>brand awareness</em></strong>.\n\n<strong>Level of Understanding</strong>\nJika target market Anda adalah orang-orang sadar akan manfaat produk Anda, Anda wajib menggali lagi seberapa dalam pengetahuan tentang produk Anda. Buat sebagian besar orang di Jakarta mereka sadar akan pentingnya berolah-raga atau bisa dibilang mereka memahami manfaat fitness center, tetapi belum berarti mereka memahami cara berfitness yang baik, cara menentukan program, sampai pengetahuan cara pemakaian alat-alat fitness.\n\nSebagai seorang pemasar Anda wajib menggali sejauh mana level of understanding dari target market maupun yang sudah menjadi pembeli bahkan pelanggan Anda. Bahkan bisa saja mereka telah menjadi pelanggan Anda tetapi pengetahuan pemakaian tentang produk Anda masih sangat minim. Itu tugas Anda untuk mengedukasi mereka lebih jauh sebelum terjadi resistensi terhadap produk Anda akibat mereka kurang memahami dan merasakan manfaat dari produk yang mereka beli.\n\n<strong>Level of Interest</strong>\nOrang yang memahmi secara baik manfaat produk serta cara pengunaan produk Anda, mereka bisa saja orang yang belum membeli produk Anda. Anda pasti bingung kenapa bisa hal ini terjadi, ada beberapa kemungkinan mereka orang-orang yang memang benar-benar membutuhkan produk Anda, tetapi secara kemampuan daya beli terhadap produk Anda mungkin masih kurang.\n\nDalam tahap ini Anda tidak perlu lagi melakukan promosi kepada mereka, melainkan langkah yang terbaik adalah memberikan solusi untuk membeli produk Anda. Misalnya dengan memberikan program cicilan, memberikan diskon, dan lain-lain.\n\nBahayanya jika Anda tidak menyadari target pembeli Anda sudah sampai pada level ini, kemudian Anda melakukan promosi dan penjelasan seolah-olah terhadap orang yang belum memahami produk Anda, maka kemungkinan justru mereka akan kehilangan interest terhadap produk Anda, karena secara psikologi mereka merasa direndahkan.\n\n<strong>Level of Engagement</strong>\nPada tahap Engagement ini pastinya mereka yang sudah menjadi pelanggan Anda. Engagement (keterikatan) akan produk Anda wajib Anda ciptakan jika Anda ingin agar bisnis Anda berkelanjutan. Bisa dibilang semua perusahaan besar didunia mereka bisa besar karena pelanggan mereka memiliki ketergantungan akan selalu menggunakan produk mereka.\n\nEngagement level bisa dilihat dari beberapa hal antara lain:\n<ol>\n	<li><strong>Rating</strong>, Rating ini dilihat dari seberapa tinggi rating yang diberikan para pelanggan Anda terhadap produk yang Anda miliki, semakin baik rating yang diberikan pelanggan Anda maka otomatis akan mempengaruhi dia untuk selalu membeli produk Anda. Level tertinggi pada Rating jika produk Anda telah berada pada Top of Mind dari pelanggan Anda.</li>\n	<li><strong>Frequency</strong>, Seberapa sering mereka membeli produk Anda atau memakai produk Anda. Setiap produk tentunya akan berbeda dari jumlah pemakaian, ada produk yang bisa setiap hari misalnya: produk minuman atau makanan, ada produk yang tidak setiap hari membeli pakaian.</li>\n	<li><strong>Duration</strong>, Seberapa lama mereka memakai produk Anda, hal ini bisa diukur untuk produk yang digunakan sehari-hari seperti PC, laptop, device/ gadget, pakaian dan lain-lain.</li>\n	<li><strong>Virality</strong>, Seberapa sering dia sharing atau membicarakan produk Anda dengan temannya, bahkan seringkali buat seseorang yang sudah sangat terikat dengan produk Anda dia akan selalu sharing mengenai produk tersebut.</li>\n	<li><strong>Receny</strong>, Kapan terakhir mereka memakai produk Anda, seseorang yang pernah sangat terikat pada produk Anda belum tentu selamanya dia akan terikat dengan produk Anda, untuk itu kita wajib melakukan komunikasi membina hubungan dan selalu berinovasi sesuai dengan perkembangan kebutuhan pelanggan Anda.</li>\n</ol>\n<strong>Level of Loyalty</strong>\nLevel of Loyalty, kita menentukan level dari pelanggan kita. Untuk membuat pelanggan Anda loyal tentunya tidaklah mudah haruslah kita pandai-pandai dalam menjaga loyalita dari pelanggan kita. Yang harus kita perhatikan loyalitas pelanggan dipengaruhi dari faktor internal dan faktor eksternal.\n\n<strong>Faktor Internal antara lain:</strong>\n<ol>\n	<li><strong>Quality of Product,</strong> Faktor internal (dari dalam) yang paling berpengaruh adalah konsistensi kualitas produk kita. bagaimana kita bisa menjaga agar kita itu yang akan menentukan umur dari bisnis Anda. Seringkali ketika bahan baku naik maka seorang pebisnis mereka menurukan kualitas produknya, padahal ini sangatlah fatal, lebih baik Anda sedikit menaikan harga dengan berterus terang bahwa bahan baku naik dibandingkan mengorbankan kualitas dari produk Anda. Karena yang mereka beli dan butuhkan adalah kualitas Anda.</li>\n	<li><strong>Service</strong>, Pelayanan Anda menentukan kesetiaan para pelanggan Anda. Pelayanan berkaitan terhadap emosi seseorang, emosi akan masuk kedalam alam bawah sadar. Dengan pelayanan yang baik maka pelanggan Anda dapat memiliki pengalaman yang baik, dimana mereka akan selalu mengingatnya didalam memori mereka, demikian sebaliknya jika Anda memberikan pelayanan yang buruk merekapun akan selalu mengingatnya.</li>\n	<li><strong>Communication</strong>, Kemampuan Anda untuk menjaga komunikasi 2 arah terhadap pelanggan Anda ini yang akan sangat mempengaruhi loyalitas para pelanggan Anda. Terutama kemampuan Anda dalam mendengarkan segala input masukan dari pelanggan Anda dari yang baik sampai kritikan yang paling pedas sekalipun, kemampuan Anda mendengar dan menanggapi mereka secara bijak ini sangat diperlukan.</li>\n	<li><strong>Commitment &amp; Honesty</strong>, Komitmen dan Kejujuran adalah faktor yang sangat penting, dimana kita tidak boleh mengumbar janji-janji manis, sekali kita tidak bisa menepati janji kita maka akan berakibat fatal. Sebaiknya kita jujur pada mereka, jangan melebih-lebihkan produk Anda dari yang memang tidak dapat Anda berikan.</li>\n	<li><strong>Reward &amp; Appreciating </strong>, Penghargaan dan Appresiasi Anda terhada pelanggan Anda sangatlah penting, Anda harus dapat memberikan reward yang adil, artinya penghargaan harus diberikan semakin besar jika sesuai dengan tingkat loyalitas pelanggan Anda.</li>\n</ol>\n<strong>Faktor Eksternal antara lain:</strong>\n<ol>\n	<li><strong>Competitor, </strong>jika muncul banyaknya kompetitor dengan mengeluarkan produk yang jauh lebih baik dan lebih murah daripada produk Anda ini dapat mengakibatkan para pelanggan Anda berpindah. Untuk itu Anda harus dapat membangun loyalitas terhadap Brand Anda, dimana sampai satu titik mereka sudah tidak lagi mempertimbangkan produk Anda dengan logika secara rasional tetapi terdapat ikatan emosi yang kuat dengan produk Anda.</li>\n	<li><strong>Trend</strong>, perubahan trend ini yang seringkali membuat perusahaan besar bangkrut, misalnya seperti jasa cetak foto, pager, pengiriman surat, dan lain-lain. Sebuah perusahaan haruslah bisa membaca Trend kedepan, jika produk Anda tidak lagi akan digunakan maka haruslah cepat Anda mengambil tindakan untuk membuat inovasi produk baru sesuai dengan perkembangan trend yang ada jika tidak maka perusahaan Anda akan hilang karena mereka tidak lagi menggunakan produk Anda.</li>\n	<li><strong>Influencer</strong>, Seberapa lama mereka memakai produk Anda, hal ini bisa diukur untuk produk yang digunakan sehari-hari seperti PC, laptop, device/ gadget, pakaian dan lain-lain.</li>\n	<li><strong>Media</strong>, Media sangat berpengaruh, misalnya isu-isu yang ada di berita, misalnya produk Anda adalah makanan dimana terdapat isu flu burung bahwa banyak unggas yang terinfeksi virus flu burung. Jika Anda menghadapi kondisi ini Anda harus segera mengambil tindakan misalnya meminta pihak yang terpercaya untuk memeriksa produk Anda dan memberikan sertifikat bahwa produk Anda bebas dari flu burung.</li>\n	<li><strong>Event</strong>, Kejadian-kejadian diluar dapat mempengaruhi loyalitas pelanggan Anda, misalnya ekonomi yang merosot sehingga mempengaruhi daya beli para pelanggan kita. Pada kasus ini Anda harus dapat cepat mengambil tindakan misalnya mengeluarkan inovasi produk yang sesuai dengan kondisi, misalnya Anda memiliki usaha makanan Anda dapat membuat inovasi produk dengan mengeluarkan paket ekonomis, tanpa harus menghilangkan produk utama Anda.</li>\n</ol>','What level are your market in ?','','inherit','open','open','','405-autosave','','','2012-07-31 04:48:17','2012-07-31 04:48:17','',405,'http://www.futuremediatrix.com/blog/?p=411',0,'revision','',0),(412,3,'2012-07-31 04:46:57','2012-07-31 04:46:57','','Level','','inherit','open','open','','level','','','2012-07-31 04:46:57','2012-07-31 04:46:57','',405,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/Level.jpg',0,'attachment','image/jpeg',0),(413,3,'2012-07-31 04:33:24','2012-07-31 04:33:24','Seberapa pentingkah Anda mengetahui level market Anda ? Sudahkah Anda menentukan sampai sejauh mana level customers Anda ? Faktanya sebagian besar pebisnis maupun tenaga pemasaran gagal dalam melakukan kampanye atau program promosi karena mereka tidak bisa menjawab pertanyaan ini. Banyak pebisnis yang gagal mengupgrade dari pembeli menjadi pelanggan karena tidak memahami level dari pembeli mereka, bahkan Anda pun dapat kehilanggan pembeli yang sudah menjadi pelanggan Anda jika tidak memperhatikan hal ini.\r\n\r\nPada dasarnya pembagian market (pasar) Anda bisa bagi menjadi 3 yaitu :\r\n<ol>\r\n	<li>Prospek (calon pembeli.)</li>\r\n	<li>Buyers (pembeli produk Anda.)</li>\r\n	<li>Customers (pelanggan, orang yang sudah berkali-kali membeli produk Anda, atau orang yang rutin memakai produk Anda.)</li>\r\n</ol>\r\n<strong>Ada 5 jenis level yang penting untuk menentukan pasar Anda, yaitu :</strong>\r\n<ol>\r\n	<li>Level of Awareness</li>\r\n	<li>Level of Understanding</li>\r\n	<li>Level of Interest</li>\r\n	<li>Level of Engagement</li>\r\n	<li>Level of Loyalty</li>\r\n</ol>\r\n<strong> Level of Awareness</strong>\r\nDalam tahap level of Awareness kita menentukan apakah mereka sadar akan kebutuhan akan produk kita. Jika target market Anda sudah sadar akan kebutuhan produk Anda tentu cara promosinya akan sangat berbeda jika target market Anda belum menyadari akan kebutuhan terhadap produk Anda. Dan fatal akibatnya jika Anda tidak menyadari hal ini.\r\n\r\nKita ambil contoh Anda memiliki bisnis fitness center, dan target market Anda middle up yang pastinya sudah mengetahui pentingnya berolah-raga, kemudian cara promosi Anda dengan memberikan edukasi akan pentingnya berolah-raga, saya yakin promosi yang Anda lakukan akan gagal karena mereka akan bosan dengan cara promosi Anda.\r\n\r\nAda 2 cara untuk menentukan level of Awareness, yaitu:\r\n<ol>\r\n	<li>Kesadaran berdasarkan manfaat akan produk tersebut</li>\r\n	<li>Kesadaran berdasarkan Brand produk tersebut</li>\r\n</ol>\r\nUntuk produk-produk yang merupakan kebutuhan penting misalnya: produk kesehatan, pendidikan, tabungan, tempat tinggal maka produk itu bisa membangun dari 2 sisi yaitu <em><strong>awareness akan pentingnya produk </strong></em>dan <strong><em> brand awareness</em></strong>, tetapi untuk produk yang memang sifatnya lebih cenderung menonjolkan keinginan misalnya: rokok, hiburan, produk makanan yang hanya untuk memanjakan lidah (bukan makanan utama), produk-produk sekunder yang untuk gengsi semata maka hanya bisa bermain pada area <strong><em>brand awareness</em></strong>.\r\n\r\n<strong>Level of Understanding</strong>\r\nJika target market Anda adalah orang-orang sadar akan manfaat produk Anda, Anda wajib menggali lagi seberapa dalam pengetahuan tentang produk Anda. Buat sebagian besar orang di Jakarta mereka sadar akan pentingnya berolah-raga atau bisa dibilang mereka memahami manfaat fitness center, tetapi belum berarti mereka memahami cara berfitness yang baik, cara menentukan program, sampai pengetahuan cara pemakaian alat-alat fitness.\r\n\r\nSebagai seorang pemasar Anda wajib menggali sejauh mana level of understanding dari target market maupun yang sudah menjadi pembeli bahkan pelanggan Anda. Bahkan bisa saja mereka telah menjadi pelanggan Anda tetapi pengetahuan pemakaian tentang produk Anda masih sangat minim. Itu tugas Anda untuk mengedukasi mereka lebih jauh sebelum terjadi resistensi terhadap produk Anda akibat mereka kurang memahami dan merasakan manfaat dari produk yang mereka beli.\r\n\r\n<strong>Level of Interest</strong>\r\nOrang yang memahmi secara baik manfaat produk serta cara pengunaan produk Anda, mereka bisa saja orang yang belum membeli produk Anda. Anda pasti bingung kenapa bisa hal ini terjadi, ada beberapa kemungkinan mereka orang-orang yang memang benar-benar membutuhkan produk Anda, tetapi secara kemampuan daya beli terhadap produk Anda mungkin masih kurang.\r\n\r\nDalam tahap ini Anda tidak perlu lagi melakukan promosi kepada mereka, melainkan langkah yang terbaik adalah memberikan solusi untuk membeli produk Anda. Misalnya dengan memberikan program cicilan, memberikan diskon, dan lain-lain.\r\n\r\nBahayanya jika Anda tidak menyadari target pembeli Anda sudah sampai pada level ini, kemudian Anda melakukan promosi dan penjelasan seolah-olah terhadap orang yang belum memahami produk Anda, maka kemungkinan justru mereka akan kehilangan interest terhadap produk Anda, karena secara psikologi mereka merasa direndahkan.\r\n\r\n<strong>Level of Engagement</strong>\r\nPada tahap Engagement ini pastinya mereka yang sudah menjadi pelanggan Anda. Engagement (keterikatan) akan produk Anda wajib Anda ciptakan jika Anda ingin agar bisnis Anda berkelanjutan. Bisa dibilang semua perusahaan besar didunia mereka bisa besar karena pelanggan mereka memiliki ketergantungan akan selalu menggunakan produk mereka.\r\n\r\nEngagement level bisa dilihat dari beberapa hal antara lain:\r\n<ol>\r\n	<li><strong>Rating</strong>, Rating ini dilihat dari seberapa tinggi rating yang diberikan para pelanggan Anda terhadap produk yang Anda miliki, semakin baik rating yang diberikan pelanggan Anda maka otomatis akan mempengaruhi dia untuk selalu membeli produk Anda. Level tertinggi pada Rating jika produk Anda telah berada pada Top of Mind dari pelanggan Anda.</li>\r\n	<li><strong>Frequency</strong>, Seberapa sering mereka membeli produk Anda atau memakai produk Anda. Setiap produk tentunya akan berbeda dari jumlah pemakaian, ada produk yang bisa setiap hari misalnya: produk minuman atau makanan, ada produk yang tidak setiap hari membeli pakaian.</li>\r\n	<li><strong>Duration</strong>, Seberapa lama mereka memakai produk Anda, hal ini bisa diukur untuk produk yang digunakan sehari-hari seperti PC, laptop, device/ gadget, pakaian dan lain-lain.</li>\r\n	<li><strong>Virality</strong>, Seberapa sering dia sharing atau membicarakan produk Anda dengan temannya, bahkan seringkali buat seseorang yang sudah sangat terikat dengan produk Anda dia akan selalu sharing mengenai produk tersebut.</li>\r\n	<li><strong>Receny</strong>, Kapan terakhir mereka memakai produk Anda, seseorang yang pernah sangat terikat pada produk Anda belum tentu selamanya dia akan terikat dengan produk Anda, untuk itu kita wajib melakukan komunikasi membina hubungan dan selalu berinovasi sesuai dengan perkembangan kebutuhan pelanggan Anda.</li>\r\n</ol>\r\n<strong>Level of Loyalty</strong>\r\nLevel of Loyalty, kita menentukan level dari pelanggan kita. Untuk membuat pelanggan Anda loyal tentunya tidaklah mudah haruslah kita pandai-pandai dalam menjaga loyalita dari pelanggan kita. Yang harus kita perhatikan loyalitas pelanggan dipengaruhi dari faktor internal dan faktor eksternal.\r\n\r\n<strong>Faktor Internal antara lain:</strong>\r\n<ol>\r\n	<li><strong>Quality of Product,</strong> Faktor internal (dari dalam) yang paling berpengaruh adalah konsistensi kualitas produk kita. bagaimana kita bisa menjaga agar kita itu yang akan menentukan umur dari bisnis Anda. Seringkali ketika bahan baku naik maka seorang pebisnis mereka menurukan kualitas produknya, padahal ini sangatlah fatal, lebih baik Anda sedikit menaikan harga dengan berterus terang bahwa bahan baku naik dibandingkan mengorbankan kualitas dari produk Anda. Karena yang mereka beli dan butuhkan adalah kualitas Anda.</li>\r\n	<li><strong>Service</strong>, Pelayanan Anda menentukan kesetiaan para pelanggan Anda. Pelayanan berkaitan terhadap emosi seseorang, emosi akan masuk kedalam alam bawah sadar. Dengan pelayanan yang baik maka pelanggan Anda dapat memiliki pengalaman yang baik, dimana mereka akan selalu mengingatnya didalam memori mereka, demikian sebaliknya jika Anda memberikan pelayanan yang buruk merekapun akan selalu mengingatnya.</li>\r\n	<li><strong>Communication</strong>, Kemampuan Anda untuk menjaga komunikasi 2 arah terhadap pelanggan Anda ini yang akan sangat mempengaruhi loyalitas para pelanggan Anda. Terutama kemampuan Anda dalam mendengarkan segala input masukan dari pelanggan Anda dari yang baik sampai kritikan yang paling pedas sekalipun, kemampuan Anda mendengar dan menanggapi mereka secara bijak ini sangat diperlukan.</li>\r\n	<li><strong>Commitment &amp; Honesty</strong>, Komitmen dan Kejujuran adalah faktor yang sangat penting, dimana kita tidak boleh mengumbar janji-janji manis, sekali kita tidak bisa menepati janji kita maka akan berakibat fatal. Sebaiknya kita jujur pada mereka, jangan melebih-lebihkan produk Anda dari yang memang tidak dapat Anda berikan.</li>\r\n	<li><strong>Reward &amp; Appreciating </strong>, Penghargaan dan Appresiasi Anda terhada pelanggan Anda sangatlah penting, Anda harus dapat memberikan reward yang adil, artinya penghargaan harus diberikan semakin besar jika sesuai dengan tingkat loyalitas pelanggan Anda.</li>\r\n</ol>\r\n<strong>Faktor Eksternal antara lain:</strong>\r\n<ol>\r\n	<li><strong>Competitor, </strong>jika muncul banyaknya kompetitor dengan mengeluarkan produk yang jauh lebih baik dan lebih murah daripada produk Anda ini dapat mengakibatkan para pelanggan Anda berpindah. Untuk itu Anda harus dapat membangun loyalitas terhadap Brand Anda, dimana sampai satu titik mereka sudah tidak lagi mempertimbangkan produk Anda dengan logika secara rasional tetapi terdapat ikatan emosi yang kuat dengan produk Anda.</li>\r\n	<li><strong>Trend</strong>, perubahan trend ini yang seringkali membuat perusahaan besar bangkrut, misalnya seperti jasa cetak foto, pager, pengiriman surat, dan lain-lain. Sebuah perusahaan haruslah bisa membaca Trend kedepan, jika produk Anda tidak lagi akan digunakan maka haruslah cepat Anda mengambil tindakan untuk membuat inovasi produk baru sesuai dengan perkembangan trend yang ada jika tidak maka perusahaan Anda akan hilang karena mereka tidak lagi menggunakan produk Anda.</li>\r\n	<li><strong>Influencer</strong>, Seberapa lama mereka memakai produk Anda, hal ini bisa diukur untuk produk yang digunakan sehari-hari seperti PC, laptop, device/ gadget, pakaian dan lain-lain.</li>\r\n	<li><strong>Media</strong>, Media sangat berpengaruh, misalnya isu-isu yang ada di berita, misalnya produk Anda adalah makanan dimana terdapat isu flu burung bahwa banyak unggas yang terinfeksi virus flu burung. Jika Anda menghadapi kondisi ini Anda harus segera mengambil tindakan misalnya meminta pihak yang terpercaya untuk memeriksa produk Anda dan memberikan sertifikat bahwa produk Anda bebas dari flu burung.</li>\r\n	<li><strong>Event</strong>, Kejadian-kejadian diluar dapat mempengaruhi loyalitas pelanggan Anda, misalnya ekonomi yang merosot sehingga mempengaruhi daya beli para pelanggan kita. Pada kasus ini Anda harus dapat cepat mengambil tindakan misalnya mengeluarkan inovasi produk yang sesuai dengan kondisi, misalnya Anda memiliki usaha makanan Anda dapat membuat inovasi produk dengan mengeluarkan paket ekonomis, tanpa harus menghilangkan produk utama Anda.</li>\r\n</ol>','What level are your market in ?','','inherit','open','open','','405-revision-6','','','2012-07-31 04:33:24','2012-07-31 04:33:24','',405,'http://www.futuremediatrix.com/blog/?p=413',0,'revision','',0),(414,3,'2012-07-31 06:23:53','2012-07-31 06:23:53','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/Stop.jpg\"><img class=\"alignnone size-full wp-image-415\" title=\"Stop\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/Stop.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nAkhir-akhir ini kita seringkali menemukan sangat banyak sekali pemain digital menjual jasanya dengan harga yang sangat murah sekali, seringkali mereka menjual setengah, sepertiga, seperlima bahkan tidak sedikit yang menjual jasanya cuma senilai 10% sampai 5% dari harga yang wajar. Banyak mereka yang setelah kepergok mengaku mereka menjual murah karena memakai template padahal kita tahu bahwa tidak mungkin jasa yang mereka jual memakai template karena permintaan klien mereka sangatlah custom.\r\n\r\nSebagai pemain di dunia digital kita sama-sama tahu bahwa mereka pastinya rugi dan memang benar kita melihat mereka yang menjual harga sangat murah itu tidak ada yang bertahan lama. Banyak kali kita menemukan perusahaan yang mengeluhkan hasil kerja mereka, dan hampir semuanya mengatakan bahwa perusahaan yang dulu mereka pakai sudah bangkrut atau tutup. Nah Fenomena merusak harga ini sebenarnya tidaklah baik, karena tidak hanya membunuh perusahaan mereka sendiri tetapi dapat mengakibatkan rusaknya image industri tersebut, bahwa jasa industri kita itu sangatlah murah.\r\n\r\nTetapi anehnya perusahaan yang merusak harga ini kian kali terus bertumbuh dan semakin lama semakin banyak, Siapa yang harus disalahkan ? Bisnis memanglah harus ada persaingan jualah sedikit lebih murah dari harga yang normal tetapi jika Anda menjual dengan harga yang cuma 10% dari harga yang wajar ini bukan saja merusak image bahwa jasa digital itu sangat murah melainkan lambat laun ini akan membunuh industri yang Anda masuki. Lebih baik Anda menjual dengah harga yang tinggi tetapi memberikan pelayanan yang baik dibandingkan Anda harus jual rugi dan akhirnya harus mengorbankan kualitas Anda atau bahkan kelangsungan perusahaan Anda sendiri.\r\n\r\nAgar Anda dapat bisa bertahan sebaiknya Anda mengambil keuntungan setidaknya 20% dari cost (biaya) dari yang Anda keluarkan.\r\n\r\nSaya akan share sedikit rumus untuk menentukan harga Anda sebelum menjual jasa Anda ke klien Anda.\r\n\r\nPertama tentukan KPI anda per hari\r\n<strong> Overhead </strong>= gaji personil + biaya operasional kantor + penyusutan alat\r\n<strong> KPI </strong>= Jumlah biaya yang Anda keluarkan dalam 1 hari\r\n<strong>WDM</strong>= Hari kerja dalam sebulan umumnya 20\r\n\r\n<strong>KPI = Overhead/WDM = Overhead/20</strong>\r\n\r\nCara menentukan harga jasa kalian adalah\r\nWDP = Hari yang dibutuhkan untuk menyelesaikan project Anda\r\n\r\nContoh dalam menyelesaikan suatu project dibutuhkan waktu 3 bulan = 60 hari\r\n\r\n<strong>Price = KPI x 60 x 1,2 </strong>\r\natau jika ada marketing fee\r\n<strong>Price = KPI x 60 x 1,2 + Marketing Fee</strong>\r\n\r\nTahukah Anda bahwa diluar sana banyak bisnis yang keuntungan jauh melebih 20%. Seperti sebagai contoh saya pernah melakukan tanya jawab teman saya yang memiliki bisnis makanan, mereka bisa mengambil keuntungan 30-40% dari total cost yang mereka keluarkan, teman saya yang memiliki bisnis fashion mereka bisa menjual produk mereka 40-50% dari biaya yang mereka keluarkan bahkan dari biaya tersebut mereka sudah memperhitungkan dari biaya sewa tempat mereka.\r\n\r\nSemoga sharing ini dapat bermanfaat buat teman-teman sekalian. Jangan hancurkan dirimu sendiri terlebih jangan hancurkan industrimu. Jikalah Anda ingin mencari rugi lebih baik dengan cara yang lebih smart yaitu gunakan keuntungan Anda untuk investasi membuat produk sendiri. Atau jika Anda ingin benar-benar mencari rugi lebih baik digunakan untuk terjun ke dunia social, disana banyak orang yang membutuhkan bantuan Anda. Banyak orang kekurangan didunia yang lebih layak Anda bantu diluar sana.','Digitalpreneur please jangan hancurkan Industrimu','','publish','open','open','','digitalpreneur-please-jangan-hancurkan-industrimu','','','2012-07-31 06:23:53','2012-07-31 06:23:53','',0,'http://www.futuremediatrix.com/blog/?p=414',0,'post','',0),(415,3,'2012-07-31 06:22:59','2012-07-31 06:22:59','','Stop','','inherit','open','open','','stop','','','2012-07-31 06:22:59','2012-07-31 06:22:59','',414,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/Stop.jpg',0,'attachment','image/jpeg',0),(416,3,'2012-07-31 06:23:48','2012-07-31 06:23:48','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/Stop.jpg\"><img class=\"alignnone size-full wp-image-415\" title=\"Stop\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/Stop.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\n\nAkhir-akhir ini kita seringkali menemukan sangat banyak sekali pemain digital menjual jasanya dengan harga yang sangat murah sekali, seringkali mereka menjual setengah, sepertiga, seperlima bahkan tidak sedikit yang menjual jasanya cuma senilai 10% sampai 5% dari harga yang wajar. Banyak mereka yang setelah kepergok mengaku mereka menjual murah karena memakai template padahal kita tahu bahwa tidak mungkin jasa yang mereka jual memakai template karena permintaan klien mereka sangatlah custom.\n\nSebagai pemain di dunia digital kita sama-sama tahu bahwa mereka pastinya rugi dan memang benar kita melihat mereka yang menjual harga sangat murah itu tidak ada yang bertahan lama. Banyak kali kita menemukan perusahaan yang mengeluhkan hasil kerja mereka, dan hampir semuanya mengatakan bahwa perusahaan yang dulu mereka pakai sudah bangkrut atau tutup. Nah Fenomena merusak harga ini sebenarnya tidaklah baik, karena tidak hanya membunuh perusahaan mereka sendiri tetapi dapat mengakibatkan rusaknya image industri tersebut, bahwa jasa industri kita itu sangatlah murah.\n\nTetapi anehnya perusahaan yang merusak harga ini kian kali terus bertumbuh dan semakin lama semakin banyak, Siapa yang harus disalahkan ? Bisnis memanglah harus ada persaingan jualah sedikit lebih murah dari harga yang normal tetapi jika Anda menjual dengan harga yang cuma 10% dari harga yang wajar ini bukan saja merusak image bahwa jasa digital itu sangat murah melainkan lambat laun ini akan membunuh industri yang Anda masuki. Lebih baik Anda menjual dengah harga yang tinggi tetapi memberikan pelayanan yang baik dibandingkan Anda harus jual rugi dan akhirnya harus mengorbankan kualitas Anda atau bahkan kelangsungan perusahaan Anda sendiri.\n\nAgar Anda dapat bisa bertahan sebaiknya Anda mengambil keuntungan setidaknya 20% dari cost (biaya) dari yang Anda keluarkan.\n\nSaya akan share sedikit rumus untuk menentukan harga Anda sebelum menjual jasa Anda ke klien Anda.\n\nPertama tentukan KPI anda per hari\n<strong> Overhead </strong>= gaji personil + biaya operasional kantor + penyusutan alat\n<strong> KPI </strong>= Jumlah biaya yang Anda keluarkan dalam 1 hari\n<strong>WDM</strong>= Hari kerja dalam sebulan umumnya 20\n\n<strong>KPI = Overhead/WDM = Overhead/20</strong>\n\nCara menentukan harga jasa kalian adalah\nWDP = Hari yang dibutuhkan untuk menyelesaikan project Anda\n\nContoh dalam menyelesaikan suatu project dibutuhkan waktu 3 bulan = 60 hari\n\n<strong>Price = KPI x 60 x 1,2 </strong>\natau jika ada marketing fee\n<strong>Price = KPI x 60 x 1,2 + Marketing Fee</strong>\n\nTahukah Anda bahwa diluar sana banyak bisnis yang keuntungan jauh melebih 20%. Seperti sebagai contoh saya pernah melakukan tanya jawab teman saya yang memiliki bisnis makanan, mereka bisa mengambil keuntungan 30-40% dari total cost yang mereka keluarkan, teman saya yang memiliki bisnis fashion mereka bisa menjual produk mereka 40-50% dari biaya yang mereka keluarkan bahkan dari biaya tersebut mereka sudah memperhitungkan dari biaya sewa tempat mereka.\n\nSemoga sharing ini dapat bermanfaat buat teman-teman sekalian. Jangan hancurkan dirimu sendiri terlebih jangan hancurkan industrimu. Jikalah Anda ingin mencari rugi lebih baik dengan cara yang lebih smart yaitu gunakan keuntungan Anda untuk investasi membuat produk sendiri. Atau jika Anda ingin benar-benar mencari rugi lebih baik digunakan untuk terjun ke dunia social, disana banyak orang yang membutuhkan bantuan Anda. Banyak orang kekurangan didunia yang lebih layak Anda bantu diluar sana.','Digitalpreneur please jangan hancurkan Industrimu','','inherit','open','open','','414-revision','','','2012-07-31 06:23:48','2012-07-31 06:23:48','',414,'http://www.futuremediatrix.com/blog/?p=416',0,'revision','',0),(417,3,'2012-07-27 17:34:58','2012-07-27 17:34:58','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/GoogleMarketing.jpg\"><img class=\"alignnone size-full wp-image-396\" title=\"GoogleMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/GoogleMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nSebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentu pernah mengalami penolakan didalam memasarkan bisnis ataupun produk kita, dan sebagian besar penolakan terjadi karena mereka tidak membutuhkan produk kita. Seringkali kita berangan-angan agar orang yang datang kepada bukan kita yang datang kepada mereka. Banyak orang menggangapnya hal itu mustahil, tetapi sebenarnya hal itu sangat dimungkinkan. Pertanyaannya bagaimana caranya ? Caranya adalah kita mendapatkan pasar orang-orang yang mencari produk kita, yang artinya orang-orang yang memang benar-benar membutuhkan produk kita yang mencari kita, tentu Anda semakin penasaran bagaimana caranya ? Jawabannya sederhana yaitu membuat semua orang yang mencari produk Anda menemukan nama Anda, yang artinya Anda tidak perlu lagi melakukan canvasing satu-persatu tetapi memanfaatkan Search Engine sebagai media pemasaran Anda.\r\n\r\n<strong>Apa itu Search Engine ?</strong>\r\nSebagian besar orang mengunjungi internet karena dia ingin mencari sesuatu, dan mereka mencari melalui yang disebut Search Engine. Google merupakan search engine nomer satu didunia karena menguasai pasar 70% search engine, yang artinya lebih dari 70% pengguna internet di dunia mencari apapun menggunakan Google. Jadi jika Anda dapat memanfaatkan Google sebagai media pemasaran Anda tentunya sangatlah luar biasa hasilnya.\r\n\r\n<strong><em>Tetapi cara memasarkan lewat Google pun ada teknik yang harus dipelajari, antara lain:</em></strong>\r\n<ol>\r\n	<li>Bagaimana memilih kata kunci yang effektif buat pemasaran produk Anda ? Artinya Anda memilih kata kunci yang banyak dicari oleh orang tetapi memiliki tingkat kompetitor yang rendah. Seringkali kita malah terbalik memilih kata kunci yang menurut kita baik malahan memiliki tingkat kompetitor yang tinggi tetapi memiliki pencari kata kunci yang kecil, sehingga mengakibatkan pemasaran Anda tidak effektif.</li>\r\n	<li>Bagaimana menentukan kata kunci yang sesuai dengan profiling target market Anda ?</li>\r\n	<li>Bagaimana memilih kata kunci yang akan mendatangkan penjualan bagi Anda ? Karena seringkali kita menggunakan kata kunci yang sia-sia artinya kata kunci yang kita gunakan tidak menghasilkan penjualan bagi Anda. Ada beberapa cara untuk mengetahui kata kunci yang dapat menghasilkan pembelian bagia Anda, ini harus Anda pelajari.</li>\r\n	<li>Bagaimana memilih media yang tepat untuk penyebaran search Anda, apakah Anda pasang di Google saja, ataukah ditambah dengan jaringan blogger pengguna google adsense juga, ataukah malah Anda lebih memasang iklan Anda lewat Youtube, semua itu ada caranya bagaimana menentukan yang pas, tergantung pada profile produk Anda, profile target market Anda, dan program pemasaran Anda.</li>\r\n	<li>Bagaimana menentukan program pemasaran Anda, menentukan lokasi geografi pencari kata kunci tersebut, menentukan bahasa yang dipakai pencari Anda, dan lain-lain. Tentunya jika produk Anda dijual di Indonesia tentu sudah seharusnya Anda menentukan bahwa kata kunci tersebut ditujukan untuk Google Indonesia (Google.co.id)</li>\r\n</ol>\r\nAnda harus mempelajari semua teknik tersebut sehingga program pemasaran Anda dapat effektif menghasilkan penjualan bagi Anda. Salah satu rekan saya pernah menggunakan Google Adwords dimana keuntungan penjualan yang didapat dari penggunaan Google Adwords tersebut lebih dari 800%. Bagi pebisnis maupun pemasar Anda tentunya mau mendapatkan keuntungan 800% dari promosi yang Anda keluarkan, tetapi itu semua tidak bisa Anda dapatkan begitu saja, Anda wajib mempelajari teknik yang benar untuk menghasilkan kesuksesan bagi pemasaran Anda.\r\n\r\n\"Positive thinking without positive <strong>Action</strong> leaves you with positively <strong>Nothing</strong>\"\r\nAmbil Action sekarang juga, ikutilah workshop:\r\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: center;\">Membongkar Rahasial Penjualan Tanpa Penolakan.</p>\r\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\r\n08:00-17:00\r\nEstubizi,Plaza Setiabudi 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only</p>\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Google Marketing','','inherit','open','open','','387-revision-5','','','2012-07-27 17:34:58','2012-07-27 17:34:58','',387,'http://www.futuremediatrix.com/blog/?p=417',0,'revision','',0),(418,3,'2012-07-27 17:38:06','2012-07-27 17:38:06','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/FacebookMarketing.jpg\"><img class=\"alignnone size-full wp-image-401\" title=\"FacebookMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/FacebookMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" />\r\n</a>\r\nSebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentunya tahu bahwa media adalah sarana promosi paling effektif dan powerfull. Kenapa demikian ? Karena media sejak dahulu memiliki effek viral atau penyebaran informasi massal. Dahulu kita mengenal media adalah Televisi, Radio, Koran dan lain-lain, yang disebut dengan media tradisional. Tahukan Anda bahwa kini ada media yang jauh lebih powerfull yaitu Social Media.\r\n\r\n<strong>Mengapa Social Media jauh lebih powerfull dibanding media tradisional ?</strong>\r\nKarena Social Media merupakan media yang contentnya berasal dari user sendiri, bisa dibilang media ini memiliki two way communication, jika kita membaca koran tentunya berita tersebut berasal dari redaksi, atau bila kita menonton TV tentunya dari Stasiun Televisi yang membroadcast content atau informasi tersebut, tetapi beda jika social media content tersebut dari siapa saja, orang-orang yang netral tidak memiliki kepentingan sehingga social media seringkali lebih dipercaya dari media tradisional yang mana contentnya sudah merupakan pesanan dari pihak yang berkepentingan. Ingat kasus Prita dengan Siloam Hospital yang sempat membuat heboh, atau kisah Shinta Jojo dan Bridtu Norman yang sempat membuat heboh. Social Media kini merupakan media yang memiliki effek viral yang sangat dahsyat.\r\n\r\nTentunya sangat Dahsyat jika Anda dapat memanfaatkan Social Media untuk pemasaran bisnis Anda, semua itu sangat dimungkinkan. Karena Facebook menyediakan sarana untuk melakukan branding yaitu Facebook Fan Page, dengan memanfaatkan Facebook Fan Page tentunya sangat memudahkan Anda sebagai seorang pemasar untuk memasarkan bisnis Anda, karena setiap kali Anda memasukan informasi tentang produk Anda ataupun promosi semua orang yang menjadi fans Anda akan mendapatkan berita tersebut di profile pagenya masing-masing. Sehingga effek viral jika menggunakan facebook fans page ini sangat besar.\r\n\r\nTetapi untuk berhasil melakukan pemasaran Facebook Marketing tentunya ada teknik yang harus dipelajari, antara lain :\r\n<ol>\r\n	<li><em>Bagaimana mendapatkan Fans Page dalam jumlah yang besar dan Cepat ? </em>Tentunya nila dari sebuah media dilihat dari jumlah Audiencenya jika Anda hanya memiliki Audience kecil maka sia-sialah promosi Anda karena tidak ada yang melihat, untuk itu Anda wajib mempelajari bagaiman teknik untuk mendapatkan fans dalam jumlah yang besar dan cepat.</li>\r\n	<li><em>Bagaimana mendapatkan Fans yang sesuai dengan profiling target market Anda ?</em> Facebook memiliki keistimewaan yang tidak dimiliki media social lain, karena facebook kita dapat menentukan profiling yang sangat2x tersegmented, dari lokasi target Anda, Gender, Pekerjaan, Jabatan, Pendapatan, Hobby, Agama, Interest target market kita, Film yang mereka sukai, dan masih begitu banyak detil yang kita bisa manfaatkan untuk menentukan profiling yang sempurna sesuai dengan target Anda.</li>\r\n	<li><em>Bagaimana bisa membangun hubungan kekeluargaan dan komunikasi dengan mereka ?</em> Tentu memiliki Fans Page tidaklah begitu saja, kita harus dapat merawatnya, kita harus mempelajari bagaimana teknik membangun hubungan kekeluargaan denagn mereka, dimulai dari kita berbicara sesuai dengan hobby mereka, berbicara sesuai dengan hot topik yang mereka sedang bicarakan, dan masih banyak lagi.</li>\r\n	<li><em>Bagaimana menghasilkan penjualan lewat Facebook Fans Anda ?</em> Jika Anda memiliki sebuah Fans Page Facebook tentu Anda tidaklah diperbolehkan langsung jualan, karena dapat memberikan kesan negatif bagi fans Anda, Ada harus mulai dengan memberikan informasi atau tips &amp; trik yang berguna bagi mereka.</li>\r\n	<li><em>Bagaimana menciptakan Word Of Mouth lewat Facebook Anda ?</em> Facebook memiliki kemampuan untuk menciptakan sarana WOM yang sangat luar biasa, tentunya ada teknik dan strategi yang harus Anda gunakan agar para user facebook bersedia secara sukarela ikut menyebarkan informasi atau promosi tentang bisan Anda.</li>\r\n</ol>\r\nFacebook benar-benar bekerja sangat baik untuk bisnis Anda, banyak kisah-kisah sukses penjual yang memanfaatkan media facebook sebagai media pemasaran mereka bahkan tidak sedikit pebisnis yang memiliki penghasilan dari puluhan sampai ratusan juta hanya dengan memanfaatkan facebook sebagai media pemasaran Anda. Itu semua tentunya sangat masuk akan karena effek viral marketing yang ditimbulkan facebook sebagai social media sangat besar.\r\n\r\n\"Positive thinking without positive <strong>Action</strong> leaves you with positively <strong>Nothing</strong>\"\r\nAmbil Action sekarang juga, ikutilah workshop:\r\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: center;\">Membongkar Rahasial Penjualan Tanpa Penolakan.</p>\r\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\r\n08:00-17:00\r\nEstubizi,Plaza Setiabudi 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only</p>\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Facebook Marketing','','inherit','open','open','','390-revision-3','','','2012-07-27 17:38:06','2012-07-27 17:38:06','',390,'http://www.futuremediatrix.com/blog/?p=418',0,'revision','',0),(419,3,'2012-07-27 17:41:25','2012-07-27 17:41:25','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/AppsMarketing.jpg\"><img class=\"alignnone size-full wp-image-403\" title=\"AppsMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/AppsMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" />\r\n</a>\r\nSebagai seorang pebisnis maupun orang yang bergerak dalam bidang pemasaran tentunya sudah sangat jenuh jika mendapatkan penolakan. Tentunya Anda ingin jika Anda dapat memiliki sebuah alat ajaib yang dapat memberikan effek pemasaran tanpa penolakan, Anda berpikir tentunya hanya dalam mimpi atau film Doraemon saja hal itu terjadi. Tetapi sebenarnya dengan perkembangan teknologi digital hal itu sangatlah mungkin. Anda ingin tahu apakah alat tersebut ? Jika jawabannya \"Ya\" maka jawabannya adalah APPS. Apakah Apps itu ? Apps itu singkatan dari Applikasi yang dipopulerkan oleh Steve Jobs pencipta Apple.\r\n\r\nAPPS satu-satunya media digital yang memiliki garansi dapat menciptakan pemasaran tanpa penolakan, karena sifatnya adalah memberikan manfaat, nilai ataupun bantuan, dan semua orang didunia tentu jika diberikan manfaat ataupun bantuan mereka tidak akan menolaknya.\r\n\r\nSemua itu dimungkinkan karena Apps itu memiliki keunggulan yang jauh sangat besar dibandingkan semua teknologi digital lain, karena Apps mampu menciptakan apapun sesuai dengan keinginan kita. Kita dapat menciptakan sebuah pemasaran bermakna dengan Apps. Apa itu pemasaran bermakna, pemasaran bermakna adalah sebuah pemasaran yang berfokus pada memberikan manfaat pada target market kita sesuai dengan apa yang mereka butuhkan.\r\n\r\nDalam menciptakan pemasaran penuh makna itu tentunya Anda perlu mempelajari teknik-tekniknya. Antara lain:\r\n<ol>\r\n	<li>Bagaimana memanfaatkan APPS untuk memberikan nilai atau manfaat yang sesuai dengan target market Anda, sehingga mereka merasakan terbantu dengan APPS Anda bukan mereka sedang dipromosikan sesuatu.</li>\r\n	<li>Bagaimana menemukan orang yang benar-benar membutuhkan produk atau bisnis kita dengan APPS.</li>\r\n	<li>Bagaimana cara orang mau mendownload APPS yang kita miliki.</li>\r\n	<li>Bagaimana dapat memasarkan pada waktu yang tepat bagi target market Anda ? Waktu merupakan faktor yang sangat significant dalam pemasaran, seringkali terjadi penolakan pada usaha pemasaran yang kita lakukan karena kita menawarkan pada waktu yang tidak tepat, dengan APPS kita dapat menawarkan pada waktu yang tepat dimana saat mereka benar-benar sedang membutuhkan produk kita.</li>\r\n	<li>Bagaimana membuat orang jelas pesan yang kita ingin sampaikan, media lain tentunya sangat sulit untuk dapat meyakinkan karena sifatnya hanya tulisan, sedang APPS memiliki kemampuan full Audio Visual jadi 3 indera dari indera mata, indera pendengaran dan media perasa semua dapat dipuaskan dengan APPS tentu dengan APPS kemampuan Anda meyakinkan mereka jauh lebih besar dibanding media lain.</li>\r\n	<li>Bagaimana membangun ikatan dengan customer Anda dengan APPS tanpa pernah terputus, mobile adalah satu-satunya device yang dibawa kemana saja, tentunya kapanpun dan dimanapun mereka selalu dapat menggunakan APPS yang kita punya sebagai media promosi karena APPS yang kita miliki sudah terinstall di device mereka.</li>\r\n</ol>\r\nAnda tentu ingin memiliki alat yang menciptakan  Pemasaran tanpa Penolakan bagi Anda. Tapi semua hal tersebut Anda perlu mempelajari teknik-tekniknya. Tanpa  mengetahui cara yang benar maka hasilnya akan sia-sia.\r\n\r\n\"Positive thinking without positive <strong>Action</strong> leaves you with positively <strong>Nothing</strong>\"\r\nAmbil Action sekarang juga, ikutilah workshop:\r\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: center;\">Membongkar Rahasial Penjualan Tanpa Penolakan.</p>\r\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\r\n08:00-17:00\r\nEstubizi,Plaza Setiabudi 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only</p>\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Apps Marketing','','inherit','open','open','','392-revision-3','','','2012-07-27 17:41:25','2012-07-27 17:41:25','',392,'http://www.futuremediatrix.com/blog/?p=419',0,'revision','',0),(420,3,'2012-08-05 15:06:32','2012-08-05 15:06:32','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/GoogleMarketing.jpg\"><img class=\"alignnone size-full wp-image-396\" title=\"GoogleMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/GoogleMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" /></a>\r\n\r\nSebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentu pernah mengalami penolakan didalam memasarkan bisnis ataupun produk kita, dan sebagian besar penolakan terjadi karena mereka tidak membutuhkan produk kita. Seringkali kita berangan-angan agar orang yang datang kepada bukan kita yang datang kepada mereka. Banyak orang menggangapnya hal itu mustahil, tetapi sebenarnya hal itu sangat dimungkinkan. Pertanyaannya bagaimana caranya ? Caranya adalah kita mendapatkan pasar orang-orang yang mencari produk kita, yang artinya orang-orang yang memang benar-benar membutuhkan produk kita yang mencari kita, tentu Anda semakin penasaran bagaimana caranya ? Jawabannya sederhana yaitu membuat semua orang yang mencari produk Anda menemukan nama Anda, yang artinya Anda tidak perlu lagi melakukan canvasing satu-persatu tetapi memanfaatkan Search Engine sebagai media pemasaran Anda.\r\n\r\n<strong>Apa itu Search Engine ?</strong>\r\nSebagian besar orang mengunjungi internet karena dia ingin mencari sesuatu, dan mereka mencari melalui yang disebut Search Engine. Google merupakan search engine nomer satu didunia karena menguasai pasar 70% search engine, yang artinya lebih dari 70% pengguna internet di dunia mencari apapun menggunakan Google. Jadi jika Anda dapat memanfaatkan Google sebagai media pemasaran Anda tentunya sangatlah luar biasa hasilnya.\r\n\r\n<strong><em>Tetapi cara memasarkan lewat Google pun ada teknik yang harus dipelajari, antara lain:</em></strong>\r\n<ol>\r\n	<li>Bagaimana memilih kata kunci yang effektif buat pemasaran produk Anda ? Artinya Anda memilih kata kunci yang banyak dicari oleh orang tetapi memiliki tingkat kompetitor yang rendah. Seringkali kita malah terbalik memilih kata kunci yang menurut kita baik malahan memiliki tingkat kompetitor yang tinggi tetapi memiliki pencari kata kunci yang kecil, sehingga mengakibatkan pemasaran Anda tidak effektif.</li>\r\n	<li>Bagaimana menentukan kata kunci yang sesuai dengan profiling target market Anda ?</li>\r\n	<li>Bagaimana memilih kata kunci yang akan mendatangkan penjualan bagi Anda ? Karena seringkali kita menggunakan kata kunci yang sia-sia artinya kata kunci yang kita gunakan tidak menghasilkan penjualan bagi Anda. Ada beberapa cara untuk mengetahui kata kunci yang dapat menghasilkan pembelian bagia Anda, ini harus Anda pelajari.</li>\r\n	<li>Bagaimana memilih media yang tepat untuk penyebaran search Anda, apakah Anda pasang di Google saja, ataukah ditambah dengan jaringan blogger pengguna google adsense juga, ataukah malah Anda lebih memasang iklan Anda lewat Youtube, semua itu ada caranya bagaimana menentukan yang pas, tergantung pada profile produk Anda, profile target market Anda, dan program pemasaran Anda.</li>\r\n	<li>Bagaimana menentukan program pemasaran Anda, menentukan lokasi geografi pencari kata kunci tersebut, menentukan bahasa yang dipakai pencari Anda, dan lain-lain. Tentunya jika produk Anda dijual di Indonesia tentu sudah seharusnya Anda menentukan bahwa kata kunci tersebut ditujukan untuk Google Indonesia (Google.co.id)</li>\r\n</ol>\r\nAnda harus mempelajari semua teknik tersebut sehingga program pemasaran Anda dapat effektif menghasilkan penjualan bagi Anda. Salah satu rekan saya pernah menggunakan Google Adwords dimana keuntungan penjualan yang didapat dari penggunaan Google Adwords tersebut lebih dari 800%. Bagi pebisnis maupun pemasar Anda tentunya mau mendapatkan keuntungan 800% dari promosi yang Anda keluarkan, tetapi itu semua tidak bisa Anda dapatkan begitu saja, Anda wajib mempelajari teknik yang benar untuk menghasilkan kesuksesan bagi pemasaran Anda.\r\n\r\n\"Positive thinking without positive <strong>Action</strong> leaves you with positively <strong>Nothing</strong>\"\r\nAmbil Action sekarang juga, ikutilah workshop:\r\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: center;\">Membongkar Rahasial Penjualan Tanpa Penolakan.</p>\r\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Plaza Setiabudi 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only</p>\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Google Marketing','','inherit','open','open','','387-revision-6','','','2012-08-05 15:06:32','2012-08-05 15:06:32','',387,'http://www.futuremediatrix.com/blog/?p=420',0,'revision','',0),(421,3,'2012-08-05 15:07:11','2012-08-05 15:07:11','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/FacebookMarketing.jpg\"><img class=\"alignnone size-full wp-image-401\" title=\"FacebookMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/FacebookMarketing.jpg\" alt=\"\" width=\"567\" height=\"331\" />\r\n</a>\r\nSebagai seorang pebisnis maupun orang yang bergerak dibidang pemasaran tentunya tahu bahwa media adalah sarana promosi paling effektif dan powerfull. Kenapa demikian ? Karena media sejak dahulu memiliki effek viral atau penyebaran informasi massal. Dahulu kita mengenal media adalah Televisi, Radio, Koran dan lain-lain, yang disebut dengan media tradisional. Tahukan Anda bahwa kini ada media yang jauh lebih powerfull yaitu Social Media.\r\n\r\n<strong>Mengapa Social Media jauh lebih powerfull dibanding media tradisional ?</strong>\r\nKarena Social Media merupakan media yang contentnya berasal dari user sendiri, bisa dibilang media ini memiliki two way communication, jika kita membaca koran tentunya berita tersebut berasal dari redaksi, atau bila kita menonton TV tentunya dari Stasiun Televisi yang membroadcast content atau informasi tersebut, tetapi beda jika social media content tersebut dari siapa saja, orang-orang yang netral tidak memiliki kepentingan sehingga social media seringkali lebih dipercaya dari media tradisional yang mana contentnya sudah merupakan pesanan dari pihak yang berkepentingan. Ingat kasus Prita dengan Siloam Hospital yang sempat membuat heboh, atau kisah Shinta Jojo dan Bridtu Norman yang sempat membuat heboh. Social Media kini merupakan media yang memiliki effek viral yang sangat dahsyat.\r\n\r\nTentunya sangat Dahsyat jika Anda dapat memanfaatkan Social Media untuk pemasaran bisnis Anda, semua itu sangat dimungkinkan. Karena Facebook menyediakan sarana untuk melakukan branding yaitu Facebook Fan Page, dengan memanfaatkan Facebook Fan Page tentunya sangat memudahkan Anda sebagai seorang pemasar untuk memasarkan bisnis Anda, karena setiap kali Anda memasukan informasi tentang produk Anda ataupun promosi semua orang yang menjadi fans Anda akan mendapatkan berita tersebut di profile pagenya masing-masing. Sehingga effek viral jika menggunakan facebook fans page ini sangat besar.\r\n\r\nTetapi untuk berhasil melakukan pemasaran Facebook Marketing tentunya ada teknik yang harus dipelajari, antara lain :\r\n<ol>\r\n	<li><em>Bagaimana mendapatkan Fans Page dalam jumlah yang besar dan Cepat ? </em>Tentunya nila dari sebuah media dilihat dari jumlah Audiencenya jika Anda hanya memiliki Audience kecil maka sia-sialah promosi Anda karena tidak ada yang melihat, untuk itu Anda wajib mempelajari bagaiman teknik untuk mendapatkan fans dalam jumlah yang besar dan cepat.</li>\r\n	<li><em>Bagaimana mendapatkan Fans yang sesuai dengan profiling target market Anda ?</em> Facebook memiliki keistimewaan yang tidak dimiliki media social lain, karena facebook kita dapat menentukan profiling yang sangat2x tersegmented, dari lokasi target Anda, Gender, Pekerjaan, Jabatan, Pendapatan, Hobby, Agama, Interest target market kita, Film yang mereka sukai, dan masih begitu banyak detil yang kita bisa manfaatkan untuk menentukan profiling yang sempurna sesuai dengan target Anda.</li>\r\n	<li><em>Bagaimana bisa membangun hubungan kekeluargaan dan komunikasi dengan mereka ?</em> Tentu memiliki Fans Page tidaklah begitu saja, kita harus dapat merawatnya, kita harus mempelajari bagaimana teknik membangun hubungan kekeluargaan denagn mereka, dimulai dari kita berbicara sesuai dengan hobby mereka, berbicara sesuai dengan hot topik yang mereka sedang bicarakan, dan masih banyak lagi.</li>\r\n	<li><em>Bagaimana menghasilkan penjualan lewat Facebook Fans Anda ?</em> Jika Anda memiliki sebuah Fans Page Facebook tentu Anda tidaklah diperbolehkan langsung jualan, karena dapat memberikan kesan negatif bagi fans Anda, Ada harus mulai dengan memberikan informasi atau tips &amp; trik yang berguna bagi mereka.</li>\r\n	<li><em>Bagaimana menciptakan Word Of Mouth lewat Facebook Anda ?</em> Facebook memiliki kemampuan untuk menciptakan sarana WOM yang sangat luar biasa, tentunya ada teknik dan strategi yang harus Anda gunakan agar para user facebook bersedia secara sukarela ikut menyebarkan informasi atau promosi tentang bisan Anda.</li>\r\n</ol>\r\nFacebook benar-benar bekerja sangat baik untuk bisnis Anda, banyak kisah-kisah sukses penjual yang memanfaatkan media facebook sebagai media pemasaran mereka bahkan tidak sedikit pebisnis yang memiliki penghasilan dari puluhan sampai ratusan juta hanya dengan memanfaatkan facebook sebagai media pemasaran Anda. Itu semua tentunya sangat masuk akan karena effek viral marketing yang ditimbulkan facebook sebagai social media sangat besar.\r\n\r\n\"Positive thinking without positive <strong>Action</strong> leaves you with positively <strong>Nothing</strong>\"\r\nAmbil Action sekarang juga, ikutilah workshop:\r\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: center;\">Membongkar Rahasial Penjualan Tanpa Penolakan.</p>\r\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Plaza Setiabudi 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only</p>\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Facebook Marketing','','inherit','open','open','','390-revision-4','','','2012-08-05 15:07:11','2012-08-05 15:07:11','',390,'http://www.futuremediatrix.com/blog/?p=421',0,'revision','',0),(422,3,'2012-07-22 15:57:48','2012-07-22 15:57:48','Membongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\"><img class=\"alignnone size-large wp-image-383\" title=\"BrosurOK\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK-676x1024.jpg\" alt=\"\" width=\"423\" height=\"638\" /></a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\"><img class=\"alignnone size-full wp-image-383\" title=\"BrosurOK\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\" alt=\"\" width=\"400\" height=\"0\" /></a>\r\n\r\n<strong>Mengapa Ultimate Digital Marketing disebut sebagai cara menjual tanya penolakan ?</strong>\r\n\r\nDidalam dunia bisnis sehari-hari dalam memasarkan produk atau bisnis kita kita tentu sering mengalami penolakan, hal itu disebabkan kemungkinan karena 5 hal, 1. Needs : mungkin karena mereka tidak membutuhkan produk tersebut, 2. Time: kita menawarkan pada waktu yang kurang tepat, 3. Value: kita menawarkan dengan nilai yang dia cari, 4. Price: kita menawarkan dengan harga yang tidak sesuai, 5. Cara: kita menawarkan dengan cara yang kurang tepat. Tetapi sebenarnya jika kita benar-benar memahami dan memanfaatkan teknologi digital marketing secara benar, maka semua hal tadi tidak akan terjadi lagi.\r\n\r\nAda 3 Digital Marketing Tools yang paling effektif didunia saat ini yaitu:\r\n\r\n<strong>Google Marketing\r\n</strong>\r\nGoogle Marketing dengan Memanfaatkan Search Engine, otomatis orang yang mencari barang kita di Search Engine maka orang itu pastinya membutuhkan produk kita maka orang yang mencari kita adalah orang yang membutuhkan produk kita. Kemudian orang yang mencari di Search Engine maka mereka akan mencari harga yang pas dengan budget mereka, Mereka akan mencari produk yang sesuai dengan spec produk yang mereka butuhkan. Selain itu Adwords  target audience dapat sesuaikan dengan profile target market mereka. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n<strong>\r\nFacebook Marketing </strong>\r\n\r\nDulu orang menggangap Social Media seperti facebook hanya sebagai  influencer, padahal facebook banyak digunakan untuk jualan. Facebook Marketing yaitu cara memanfaatkan Social Media Facebook untuk melakukan pemasaran, hal ini sangatlah effektif karena orang biasanya lebih percaya rekomendasi temannya dibanding iklan. Ditambah lagi Facebook memilik banyak fungsi yang dapat dimanfaakan untuk saling sharing informasi. Di Facebook Ads kita juga dapat memilih target audience yang sesuai dengan profiling target marketnya itu. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n\r\n<strong>APPS Marketing </strong>\r\n\r\nAPPS adalah sebutan untuk mobile application, dimana bahwa era Mobile kini telah tiba, Mobile Apps adalah tools yang sangat baik untuk digunakan sebagai sarana pemasaran karena dengan Apps kita dapat menciptakan pemasaran penuh makna, yaitu menciptakan suatu alat yang bermanfaat untuk target market kita dengan terlebih dahulu kita mencari tahu kebutuhan apa yang dibutuhkan oleh target market kita, misalnya sebuah produk diet mereka tahu bahwa target market mereka sulit dalam melakukan program diet tentunya Brand produk diet tersebut dapat membuat sebuah Apps yang berfungsi sebagai organizer diet mereka, dari calendar diet, mengatur jenis makanan, dengan membantu otomatis mereka akan loyal terhadap brand produk kita. Maka dengan Apps kita menciptakan sebuah pemasaran yang tanpa penolakan karena pada dasarkan kita membantu mereka.\r\n\r\nJika pertanyaannya Mengapa kita sering kali gagal dalam pemasaran kita, maka tanyakan pertanyaan ini \"Sudahkan Anda memanfaatkan 3 metode tersebut secara maksimal ?\"\r\n\r\nSayangnya banyak dari kita yang belum memanfaatkan ketiga metode itu secara maksimal malahan ada juga yang belum memanfaatkan sama sekali.\r\nUntuk itu kami menghadirkan workshop yang dinantikan kita semua yaitu:\r\n<p style=\"text-align: center;\"><strong> \" Ultimate Digital 3.0\"</strong></p>\r\nMembongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nSabtu, 29 September 2012\r\n08:00-17:00\r\nEstubizi,Plaza Setiabudi 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only\r\n\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\n<a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Ultimate Digital Marketing 3.0','','inherit','open','open','','380-revision-5','','','2012-07-22 15:57:48','2012-07-22 15:57:48','',380,'http://www.futuremediatrix.com/blog/?p=422',0,'revision','',0),(423,3,'2012-08-09 02:46:46','2012-08-09 02:46:46','','BrosurOK','','inherit','open','open','','brosurok-2','','','2012-08-09 02:46:46','2012-08-09 02:46:46','',380,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK1.jpg',0,'attachment','image/jpeg',0),(424,3,'2012-08-09 02:12:14','2012-08-09 02:12:14','Membongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\"><img class=\"alignnone size-large wp-image-383\" title=\"BrosurOK\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK-676x1024.jpg\" alt=\"\" width=\"423\" height=\"638\" /></a>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\"><img class=\"alignnone size-full wp-image-383\" title=\"BrosurOK\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/07/BrosurOK.jpg\" alt=\"\" width=\"400\" height=\"0\" /></a>\r\n\r\n<strong>Mengapa Ultimate Digital Marketing disebut sebagai cara menjual tanya penolakan ?</strong>\r\n\r\nDidalam dunia bisnis sehari-hari dalam memasarkan produk atau bisnis kita kita tentu sering mengalami penolakan, hal itu disebabkan kemungkinan karena 5 hal, 1. Needs : mungkin karena mereka tidak membutuhkan produk tersebut, 2. Time: kita menawarkan pada waktu yang kurang tepat, 3. Value: kita menawarkan dengan nilai yang dia cari, 4. Price: kita menawarkan dengan harga yang tidak sesuai, 5. Cara: kita menawarkan dengan cara yang kurang tepat. Tetapi sebenarnya jika kita benar-benar memahami dan memanfaatkan teknologi digital marketing secara benar, maka semua hal tadi tidak akan terjadi lagi.\r\n\r\nAda 3 Digital Marketing Tools yang paling effektif didunia saat ini yaitu:\r\n\r\n<strong>Google Marketing\r\n</strong>\r\nGoogle Marketing dengan Memanfaatkan Search Engine, otomatis orang yang mencari barang kita di Search Engine maka orang itu pastinya membutuhkan produk kita maka orang yang mencari kita adalah orang yang membutuhkan produk kita. Kemudian orang yang mencari di Search Engine maka mereka akan mencari harga yang pas dengan budget mereka, Mereka akan mencari produk yang sesuai dengan spec produk yang mereka butuhkan. Selain itu Adwords  target audience dapat sesuaikan dengan profile target market mereka. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n<strong>\r\nFacebook Marketing </strong>\r\n\r\nDulu orang menggangap Social Media seperti facebook hanya sebagai  influencer, padahal facebook banyak digunakan untuk jualan. Facebook Marketing yaitu cara memanfaatkan Social Media Facebook untuk melakukan pemasaran, hal ini sangatlah effektif karena orang biasanya lebih percaya rekomendasi temannya dibanding iklan. Ditambah lagi Facebook memilik banyak fungsi yang dapat dimanfaakan untuk saling sharing informasi. Di Facebook Ads kita juga dapat memilih target audience yang sesuai dengan profiling target marketnya itu. Untuk menguasai bagaimana cara pemasaran yang effektif  tentunya kita perlu belajar dari yang pakarnya dibidang ini.\r\n\r\n<strong>APPS Marketing </strong>\r\n\r\nAPPS adalah sebutan untuk mobile application, dimana bahwa era Mobile kini telah tiba, Mobile Apps adalah tools yang sangat baik untuk digunakan sebagai sarana pemasaran karena dengan Apps kita dapat menciptakan pemasaran penuh makna, yaitu menciptakan suatu alat yang bermanfaat untuk target market kita dengan terlebih dahulu kita mencari tahu kebutuhan apa yang dibutuhkan oleh target market kita, misalnya sebuah produk diet mereka tahu bahwa target market mereka sulit dalam melakukan program diet tentunya Brand produk diet tersebut dapat membuat sebuah Apps yang berfungsi sebagai organizer diet mereka, dari calendar diet, mengatur jenis makanan, dengan membantu otomatis mereka akan loyal terhadap brand produk kita. Maka dengan Apps kita menciptakan sebuah pemasaran yang tanpa penolakan karena pada dasarkan kita membantu mereka.\r\n\r\nJika pertanyaannya Mengapa kita sering kali gagal dalam pemasaran kita, maka tanyakan pertanyaan ini \"Sudahkan Anda memanfaatkan 3 metode tersebut secara maksimal ?\"\r\n\r\nSayangnya banyak dari kita yang belum memanfaatkan ketiga metode itu secara maksimal malahan ada juga yang belum memanfaatkan sama sekali.\r\nUntuk itu kami menghadirkan workshop yang dinantikan kita semua yaitu:\r\n<p style=\"text-align: center;\"><strong> \" Ultimate Digital 3.0\"</strong></p>\r\nMembongkar Rahasial Penjualan Tanpa Penolakan.\r\n\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nSabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Plaza Setiabudi 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only\r\n\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\nKonfirmasi bisa melalui HP 08164858410\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\n<a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Ultimate Digital Marketing 3.0','','inherit','open','open','','380-revision-6','','','2012-08-09 02:12:14','2012-08-09 02:12:14','',380,'http://www.futuremediatrix.com/blog/?p=424',0,'revision','',0),(426,3,'2012-08-09 14:56:06','2012-08-09 14:56:06','','BrosurBB2','','inherit','open','open','','brosurbb2','','','2012-08-09 14:56:06','2012-08-09 14:56:06','',425,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB2.jpg',0,'attachment','image/jpeg',0),(427,3,'2012-08-09 14:54:29','2012-08-09 14:54:29','Sebagai seorang pebisnis sudah seharusnya kita jeli dalam memilih sarana pemasaran yang tepat bagi kita. Sekarang ini terdapat banyak sekali pilihan bagi kita untuk melakukan pemasaran bahkan dengan kemajuan teknologi internet dan mobile kita dapat memanfaatkan jadi media pemasaran yang effektif, tetapi ironinya sebagian besar dari pebisnis masih menggunakan sarana pemasaran tradisional melalui sarana penyebaran brosur, pasang iklan di televisi, radio, koran, majalah dan lain-lain. Banyak yang mengatakan kepada saya bahwa mereka tidak mengerti cara memanfaatkan media digital sebagai sarana promosi, dalam hal itu tentunya memang kita harus memiliki kemauan yang kuat untuk mempelajarinya, tetapi agar Anda dapat menghemat tenaga dan waktu Anda lebih baik orang-orang yang ahli dalam bidang tersebut.\n\nPada Dasarnya di dunia digital kini terdapat 3 sarana promosi yang paling jitu yaitu : Search Engine, Social Media dan Mobile, ketiga hal itulah yang menjadi kekuatan digital marketing yang sangat luar biasa apalagi bila Anda mampu mengkombinasikan ketiganya maka dijamin Anda akan menjadi pemimpin pasar di Industri yang Anda geluti saat ini. Bila saya coba berbagi sedikit masing-masing memiliki keunggulannya.\n<ol>\n	<li><strong>Search Engine Marketing</strong>: Pada dasarnya setiap orang yang mencari produk kita mereka tentunya target pasar yang tepat untuk Anda, untuk itu jika Anda dapat memanfaatkan Search Engine secara benar dalam melakukan pemasaran Anda. <em>\"Siapa Yang Mencari Produk Anda = Target Market yang tepat bagi Anda\"</em></li>\n	<li><strong>Social Media Marketing:</strong> Pada dasarnya siapa yang menguasai media dia yang akan menguasai informasi, karena itu bila kita dapat memanfaatkan social media secara benar maka akan menjadi media pemasaran Anda yang sangat luar biasa. <em>\"Siapa Yang Menguasai Media dialah yang akan mengendalikan informasi\"</em></li>\n	<li><strong>Mobile Marketing:</strong> Pada dasarnya siapa yang paling dekat dengan pelanggan maka dialah yang akan memenangkan pasar, bisa dibilang satu-satunya tools yang paling dekat dan dibawa kemanapun target market Anda adalah handphone mereka, tentunya siapa yang dapat memanfaatkan mobile marketing dia akan yang mengusai pasar. \"<em>Mobile sarana terbaik untuk menjadi dekat dengan pelanggan Anda\"</em></li>\n</ol>\nTentu Anda berpikir kalau begitu Anda harus belajar yang mana, dan bila kita belajar mengenai ketiga-tiganya tentu biayanya akan menjadi sangat besar. Tapi Anda jangan kuatir, kami memberikan solusinya dengan mengumpulkan ketiga trainer dari masing-masing bidang: Ryan Kristomuljono adalah pakar Google Marketing, Slamet Sukardi adalah pakar Facebook Marketing dan Thomas Joseph adalah pakar APPS Marketing, ketiganya akan membuat workshop yaitu \"Ultimate Digital Marketing 3.0\"\n\nDaftar Sekarang juga\n<p style=\"text-align: left;\"><strong>” Ultimate Digital 3.0″</strong></p>\n<p style=\"text-align: left;\">Membongkar Rahasia Penjualan Tanpa Penolakan.</p>\nSabtu, 29 September 2012\n09:00-18:00\nEstubizi,Setiabudi Building 2\nHarga Normal Rp. 4.970.000,-\nHarga Special Discount: Rp. 950.000,- only\n\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\n<ul>\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\n	<li>Meleverage Pemasaran dengan facebook</li>\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\n</ul>\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\n\nKonfirmasi ke no hp 08164858410\n\natau daftar melalui <a href=\"http://www.udm3.eevent.com\">udm3.eevent.com</a>\n\nSemoga Sharing ini bermanfaat bagi teman-teman sekalian :)\n\nBest Regards,\n\nThomas Joseph\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\nDigital Marketing 3.0\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Sudah saatnya Anda berpromosi dengan cara yang effektif','','inherit','open','open','','425-revision','','','2012-08-09 14:54:29','2012-08-09 14:54:29','',425,'http://www.futuremediatrix.com/blog/?p=427',0,'revision','',0),(428,3,'2012-08-09 14:56:22','2012-08-09 14:56:22','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB2.jpg\"><img class=\"alignnone size-full wp-image-426\" title=\"BrosurBB2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB2.jpg\" alt=\"\" width=\"640\" height=\"485\" /></a>\r\n\r\nSebagai seorang pebisnis sudah seharusnya kita jeli dalam memilih sarana pemasaran yang tepat bagi kita. Sekarang ini terdapat banyak sekali pilihan bagi kita untuk melakukan pemasaran bahkan dengan kemajuan teknologi internet dan mobile kita dapat memanfaatkan jadi media pemasaran yang effektif, tetapi ironinya sebagian besar dari pebisnis masih menggunakan sarana pemasaran tradisional melalui sarana penyebaran brosur, pasang iklan di televisi, radio, koran, majalah dan lain-lain. Banyak yang mengatakan kepada saya bahwa mereka tidak mengerti cara memanfaatkan media digital sebagai sarana promosi, dalam hal itu tentunya memang kita harus memiliki kemauan yang kuat untuk mempelajarinya, tetapi agar Anda dapat menghemat tenaga dan waktu Anda lebih baik orang-orang yang ahli dalam bidang tersebut.\r\n\r\nPada Dasarnya di dunia digital kini terdapat 3 sarana promosi yang paling jitu yaitu : Search Engine, Social Media dan Mobile, ketiga hal itulah yang menjadi kekuatan digital marketing yang sangat luar biasa apalagi bila Anda mampu mengkombinasikan ketiganya maka dijamin Anda akan menjadi pemimpin pasar di Industri yang Anda geluti saat ini. Bila saya coba berbagi sedikit masing-masing memiliki keunggulannya.\r\n<ol>\r\n	<li><strong>Search Engine Marketing</strong>: Pada dasarnya setiap orang yang mencari produk kita mereka tentunya target pasar yang tepat untuk Anda, untuk itu jika Anda dapat memanfaatkan Search Engine secara benar dalam melakukan pemasaran Anda. <em>\"Siapa Yang Mencari Produk Anda = Target Market yang tepat bagi Anda\"</em></li>\r\n	<li><strong>Social Media Marketing:</strong> Pada dasarnya siapa yang menguasai media dia yang akan menguasai informasi, karena itu bila kita dapat memanfaatkan social media secara benar maka akan menjadi media pemasaran Anda yang sangat luar biasa. <em>\"Siapa Yang Menguasai Media dialah yang akan mengendalikan informasi\"</em></li>\r\n	<li><strong>Mobile Marketing:</strong> Pada dasarnya siapa yang paling dekat dengan pelanggan maka dialah yang akan memenangkan pasar, bisa dibilang satu-satunya tools yang paling dekat dan dibawa kemanapun target market Anda adalah handphone mereka, tentunya siapa yang dapat memanfaatkan mobile marketing dia akan yang mengusai pasar. \"<em>Mobile sarana terbaik untuk menjadi dekat dengan pelanggan Anda\"</em></li>\r\n</ol>\r\nTentu Anda berpikir kalau begitu Anda harus belajar yang mana, dan bila kita belajar mengenai ketiga-tiganya tentu biayanya akan menjadi sangat besar. Tapi Anda jangan kuatir, kami memberikan solusinya dengan mengumpulkan ketiga trainer dari masing-masing bidang: Ryan Kristomuljono adalah pakar Google Marketing, Slamet Sukardi adalah pakar Facebook Marketing dan Thomas Joseph adalah pakar APPS Marketing, ketiganya akan membuat workshop yaitu \"Ultimate Digital Marketing 3.0\"\r\n\r\nDaftar Sekarang juga\r\n<p style=\"text-align: left;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: left;\">Membongkar Rahasia Penjualan Tanpa Penolakan.</p>\r\nSabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Setiabudi Building 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only\r\n\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\n\r\nKonfirmasi ke no hp 08164858410\r\n\r\natau daftar melalui <a href=\"http://www.udm3.eevent.com\">udm3.eevent.com</a>\r\n\r\nSemoga Sharing ini bermanfaat bagi teman-teman sekalian :)\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Sudah saatnya Anda berpromosi dengan cara yang effektif','','inherit','open','open','','425-revision-2','','','2012-08-09 14:56:22','2012-08-09 14:56:22','',425,'http://www.futuremediatrix.com/blog/?p=428',0,'revision','',0),(429,3,'2012-08-09 15:11:09','2012-08-09 15:11:09','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB2.jpg\"><img class=\"alignnone size-full wp-image-426\" title=\"BrosurBB2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB2.jpg\" alt=\"\" width=\"461\" height=\"349\" /></a>\n\nSebagai seorang pebisnis sudah seharusnya kita jeli dalam memilih sarana pemasaran yang tepat bagi kita. Sekarang ini terdapat banyak sekali pilihan bagi kita untuk melakukan pemasaran bahkan dengan kemajuan teknologi internet dan mobile kita dapat memanfaatkan jadi media pemasaran yang effektif, tetapi ironinya sebagian besar dari pebisnis masih menggunakan sarana pemasaran tradisional melalui sarana penyebaran brosur, pasang iklan di televisi, radio, koran, majalah dan lain-lain. Banyak yang mengatakan kepada saya bahwa mereka tidak mengerti cara memanfaatkan media digital sebagai sarana promosi, dalam hal itu tentunya memang kita harus memiliki kemauan yang kuat untuk mempelajarinya, tetapi agar Anda dapat menghemat tenaga dan waktu Anda lebih baik orang-orang yang ahli dalam bidang tersebut.\n\nPada Dasarnya di dunia digital kini terdapat 3 sarana promosi yang paling jitu yaitu : Search Engine, Social Media dan Mobile, ketiga hal itulah yang menjadi kekuatan digital marketing yang sangat luar biasa apalagi bila Anda mampu mengkombinasikan ketiganya maka dijamin Anda akan menjadi pemimpin pasar di Industri yang Anda geluti saat ini. Bila saya coba berbagi sedikit masing-masing memiliki keunggulannya.\n<ol>\n	<li><strong>Search Engine Marketing</strong>: Pada dasarnya setiap orang yang mencari produk kita mereka tentunya target pasar yang tepat untuk Anda, untuk itu jika Anda dapat memanfaatkan Search Engine secara benar dalam melakukan pemasaran Anda. <em>\"Siapa Yang Mencari Produk Anda = Target Market yang tepat bagi Anda\"</em></li>\n	<li><strong>Social Media Marketing:</strong> Pada dasarnya siapa yang menguasai media dia yang akan menguasai informasi, karena itu bila kita dapat memanfaatkan social media secara benar maka akan menjadi media pemasaran Anda yang sangat luar biasa. <em>\"Siapa Yang Menguasai Media dialah yang akan mengendalikan informasi\"</em></li>\n	<li><strong>Mobile Marketing:</strong> Pada dasarnya siapa yang paling dekat dengan pelanggan maka dialah yang akan memenangkan pasar, bisa dibilang satu-satunya tools yang paling dekat dan dibawa kemanapun target market Anda adalah handphone mereka, tentunya siapa yang dapat memanfaatkan mobile marketing dia akan yang mengusai pasar. \"<em>Mobile sarana terbaik untuk menjadi dekat dengan pelanggan Anda\"</em></li>\n</ol>\nTentu Anda berpikir kalau begitu Anda harus belajar yang mana, dan bila kita belajar mengenai ketiga-tiganya tentu biayanya akan menjadi sangat besar. Tapi Anda jangan kuatir, kami memberikan solusinya dengan mengumpulkan ketiga trainer dari masing-masing bidang: Ryan Kristomuljono adalah pakar Google Marketing, Slamet Sukardi adalah pakar Facebook Marketing dan Thomas Joseph adalah pakar APPS Marketing, ketiganya akan membuat workshop yaitu \"Ultimate Digital Marketing 3.0\"\n\nDaftar Sekarang juga\n<p style=\"text-align: left;\"><strong>” Ultimate Digital 3.0″</strong></p>\n<p style=\"text-align: left;\">Membongkar Rahasia Penjualan Tanpa Penolakan.</p>\nSabtu, 29 September 2012\n09:00-18:00\nEstubizi,Setiabudi Building 2\nHarga Normal Rp. 4.970.000,-\nHarga Special Discount: Rp. 950.000,- only\n\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\n<ul>\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\n	<li>Meleverage Pemasaran dengan facebook</li>\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\n</ul>\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\n\nHubungi salah satu Marketing Partner Kami:\n\nCP. Fajar Martiono (o812 8168664, pin 275E7F99, email: fajarm05@yahoo.co.id)\nHenri (081808606113, pin 2327013F, email: henri.kristiantoro@gmail.com)\nTio (pin 25EFA96C)\n\natau daftar melalui <a href=\"http://www.udm3.eevent.com\">udm3.eevent.com</a>\n\nSemoga Sharing ini bermanfaat bagi teman-teman sekalian :)\n\nBest Regards,\n\nThomas Joseph\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\nDigital Marketing 3.0\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Sudah saatnya Anda berpromosi dengan cara yang effektif','','inherit','open','open','','425-autosave','','','2012-08-09 15:11:09','2012-08-09 15:11:09','',425,'http://www.futuremediatrix.com/blog/?p=429',0,'revision','',0),(430,3,'2012-08-09 14:57:03','2012-08-09 14:57:03','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB2.jpg\"><img class=\"alignnone size-full wp-image-426\" title=\"BrosurBB2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB2.jpg\" alt=\"\" width=\"461\" height=\"349\" /></a>\r\n\r\nSebagai seorang pebisnis sudah seharusnya kita jeli dalam memilih sarana pemasaran yang tepat bagi kita. Sekarang ini terdapat banyak sekali pilihan bagi kita untuk melakukan pemasaran bahkan dengan kemajuan teknologi internet dan mobile kita dapat memanfaatkan jadi media pemasaran yang effektif, tetapi ironinya sebagian besar dari pebisnis masih menggunakan sarana pemasaran tradisional melalui sarana penyebaran brosur, pasang iklan di televisi, radio, koran, majalah dan lain-lain. Banyak yang mengatakan kepada saya bahwa mereka tidak mengerti cara memanfaatkan media digital sebagai sarana promosi, dalam hal itu tentunya memang kita harus memiliki kemauan yang kuat untuk mempelajarinya, tetapi agar Anda dapat menghemat tenaga dan waktu Anda lebih baik orang-orang yang ahli dalam bidang tersebut.\r\n\r\nPada Dasarnya di dunia digital kini terdapat 3 sarana promosi yang paling jitu yaitu : Search Engine, Social Media dan Mobile, ketiga hal itulah yang menjadi kekuatan digital marketing yang sangat luar biasa apalagi bila Anda mampu mengkombinasikan ketiganya maka dijamin Anda akan menjadi pemimpin pasar di Industri yang Anda geluti saat ini. Bila saya coba berbagi sedikit masing-masing memiliki keunggulannya.\r\n<ol>\r\n	<li><strong>Search Engine Marketing</strong>: Pada dasarnya setiap orang yang mencari produk kita mereka tentunya target pasar yang tepat untuk Anda, untuk itu jika Anda dapat memanfaatkan Search Engine secara benar dalam melakukan pemasaran Anda. <em>\"Siapa Yang Mencari Produk Anda = Target Market yang tepat bagi Anda\"</em></li>\r\n	<li><strong>Social Media Marketing:</strong> Pada dasarnya siapa yang menguasai media dia yang akan menguasai informasi, karena itu bila kita dapat memanfaatkan social media secara benar maka akan menjadi media pemasaran Anda yang sangat luar biasa. <em>\"Siapa Yang Menguasai Media dialah yang akan mengendalikan informasi\"</em></li>\r\n	<li><strong>Mobile Marketing:</strong> Pada dasarnya siapa yang paling dekat dengan pelanggan maka dialah yang akan memenangkan pasar, bisa dibilang satu-satunya tools yang paling dekat dan dibawa kemanapun target market Anda adalah handphone mereka, tentunya siapa yang dapat memanfaatkan mobile marketing dia akan yang mengusai pasar. \"<em>Mobile sarana terbaik untuk menjadi dekat dengan pelanggan Anda\"</em></li>\r\n</ol>\r\nTentu Anda berpikir kalau begitu Anda harus belajar yang mana, dan bila kita belajar mengenai ketiga-tiganya tentu biayanya akan menjadi sangat besar. Tapi Anda jangan kuatir, kami memberikan solusinya dengan mengumpulkan ketiga trainer dari masing-masing bidang: Ryan Kristomuljono adalah pakar Google Marketing, Slamet Sukardi adalah pakar Facebook Marketing dan Thomas Joseph adalah pakar APPS Marketing, ketiganya akan membuat workshop yaitu \"Ultimate Digital Marketing 3.0\"\r\n\r\nDaftar Sekarang juga\r\n<p style=\"text-align: left;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: left;\">Membongkar Rahasia Penjualan Tanpa Penolakan.</p>\r\nSabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Setiabudi Building 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only\r\n\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\n\r\nKonfirmasi ke no hp 08164858410\r\n\r\natau daftar melalui <a href=\"http://www.udm3.eevent.com\">udm3.eevent.com</a>\r\n\r\nSemoga Sharing ini bermanfaat bagi teman-teman sekalian :)\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Sudah saatnya Anda berpromosi dengan cara yang effektif','','inherit','open','open','','425-revision-3','','','2012-08-09 14:57:03','2012-08-09 14:57:03','',425,'http://www.futuremediatrix.com/blog/?p=430',0,'revision','',0),(431,3,'2012-08-09 15:10:05','2012-08-09 15:10:05','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB2.jpg\"><img class=\"alignnone size-full wp-image-426\" title=\"BrosurBB2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB2.jpg\" alt=\"\" width=\"461\" height=\"349\" /></a>\r\n\r\nSebagai seorang pebisnis sudah seharusnya kita jeli dalam memilih sarana pemasaran yang tepat bagi kita. Sekarang ini terdapat banyak sekali pilihan bagi kita untuk melakukan pemasaran bahkan dengan kemajuan teknologi internet dan mobile kita dapat memanfaatkan jadi media pemasaran yang effektif, tetapi ironinya sebagian besar dari pebisnis masih menggunakan sarana pemasaran tradisional melalui sarana penyebaran brosur, pasang iklan di televisi, radio, koran, majalah dan lain-lain. Banyak yang mengatakan kepada saya bahwa mereka tidak mengerti cara memanfaatkan media digital sebagai sarana promosi, dalam hal itu tentunya memang kita harus memiliki kemauan yang kuat untuk mempelajarinya, tetapi agar Anda dapat menghemat tenaga dan waktu Anda lebih baik orang-orang yang ahli dalam bidang tersebut.\r\n\r\nPada Dasarnya di dunia digital kini terdapat 3 sarana promosi yang paling jitu yaitu : Search Engine, Social Media dan Mobile, ketiga hal itulah yang menjadi kekuatan digital marketing yang sangat luar biasa apalagi bila Anda mampu mengkombinasikan ketiganya maka dijamin Anda akan menjadi pemimpin pasar di Industri yang Anda geluti saat ini. Bila saya coba berbagi sedikit masing-masing memiliki keunggulannya.\r\n<ol>\r\n	<li><strong>Search Engine Marketing</strong>: Pada dasarnya setiap orang yang mencari produk kita mereka tentunya target pasar yang tepat untuk Anda, untuk itu jika Anda dapat memanfaatkan Search Engine secara benar dalam melakukan pemasaran Anda. <em>\"Siapa Yang Mencari Produk Anda = Target Market yang tepat bagi Anda\"</em></li>\r\n	<li><strong>Social Media Marketing:</strong> Pada dasarnya siapa yang menguasai media dia yang akan menguasai informasi, karena itu bila kita dapat memanfaatkan social media secara benar maka akan menjadi media pemasaran Anda yang sangat luar biasa. <em>\"Siapa Yang Menguasai Media dialah yang akan mengendalikan informasi\"</em></li>\r\n	<li><strong>Mobile Marketing:</strong> Pada dasarnya siapa yang paling dekat dengan pelanggan maka dialah yang akan memenangkan pasar, bisa dibilang satu-satunya tools yang paling dekat dan dibawa kemanapun target market Anda adalah handphone mereka, tentunya siapa yang dapat memanfaatkan mobile marketing dia akan yang mengusai pasar. \"<em>Mobile sarana terbaik untuk menjadi dekat dengan pelanggan Anda\"</em></li>\r\n</ol>\r\nTentu Anda berpikir kalau begitu Anda harus belajar yang mana, dan bila kita belajar mengenai ketiga-tiganya tentu biayanya akan menjadi sangat besar. Tapi Anda jangan kuatir, kami memberikan solusinya dengan mengumpulkan ketiga trainer dari masing-masing bidang: Ryan Kristomuljono adalah pakar Google Marketing, Slamet Sukardi adalah pakar Facebook Marketing dan Thomas Joseph adalah pakar APPS Marketing, ketiganya akan membuat workshop yaitu \"Ultimate Digital Marketing 3.0\"\r\n\r\nDaftar Sekarang juga\r\n<p style=\"text-align: left;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: left;\">Membongkar Rahasia Penjualan Tanpa Penolakan.</p>\r\nSabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Setiabudi Building 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only\r\n\r\nApa yang Anda akan dapatkan dari workshop ini, antara lain:\r\n<ul>\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li>Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nPendaftaran dengan mengirimkan email ke : workshop@futuremediatrix.com\r\n\r\nHubungi salah satu Marketing Partner Kami:\r\n\r\nCP. Fajar Martiono (o812 8168664, pin 275E7F99, email: fajarm05@yahoo.co.id)\r\nHenri (081808606113, pin 2327013F, email: henri.kristiantoro@gmail.com)\r\nTio (pin 25EFA96C)\r\n\r\natau daftar melalui <a href=\"http://www.udm3.eevent.com\">udm3.eevent.com</a>\r\n\r\nSemoga Sharing ini bermanfaat bagi teman-teman sekalian :)\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0\r\nfollow twitter: <a href=\"http://twitter.com/futuremediatrix\">@futuremediatrix</a>','Sudah saatnya Anda berpromosi dengan cara yang effektif','','inherit','open','open','','425-revision-4','','','2012-08-09 15:10:05','2012-08-09 15:10:05','',425,'http://www.futuremediatrix.com/blog/?p=431',0,'revision','',0),(451,3,'2012-08-19 15:11:12','2012-08-19 15:11:12','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan2.jpg\"><img class=\"alignnone size-full wp-image-455\" title=\"KunciManusiaYangTakTergoyahkan2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan2.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nSenang bisa bertemu dengan Anda sekalian, btw selamat Idul Fitri buat teman-teman yang merayakan, dan buat teman yang lain selamat belibur panjang semoga teman-teman bisa memanfaatkan liburan panjang itu untuk merefresh pikiran dan hati teman-teman semua. Sesuai dengan janji saya minggu lalu saya akan melanjutkan artikel Kunci Manusia yang tak Tergoyahkan seri 1.\r\n\r\nPada kali ini saya akan lanjutkan 2 Tips lain yang pastinya tidak kalah bermanfaat dibanding dengans seri sebelumnya.\r\n<strong>Mengambil segala keputusan yang tepat sesuai dengan diri Anda bukan ikut-ikutan orang lain</strong>\r\n\r\nDidalam kehidupan seringkali manusia salah dalam mengambil keputusan, karena dia ikut-ikutan, dia melihat orang lain sukses saat mengambil keputusan tersebut. Sebuah keputusan yang benar menurut orang lain belum tentu itu benar buat Anda.  Anda mulai bertanya-tanya apa yang dimaksud benar buat orang lain belum tentu benar buat Anda ? Baiklah saya akan berikan kejadian nyatanya:\r\n\r\n3 tahun yang lalu saya didatangi seorang teman lama, dengan wajah yang lesu dia menemui saya tanpa panjang lebar saya bertanya \"Kenapa wajah kamu lesu seperti itu, apa ada masalah ?\" Kemudian teman saya menjawab \"yah saya sudah coba berbagai bisnis tapi belum berhasil juga, saya sudah mencontoh dari banyak orang yang sudah sukses tapi kenapa ya kok saya masih gagal juga?\"  Dia bertanya kepada saya kenapa semuanya bisa terjadi pada dirinya, kemudian saya menjawab \"Anda sudah menjawab pertanyaan Anda sendiri\" , seketika dia langsung melonjak terlihat sangat kaget dengan jawaban saya. Kemudian dengan wajahnya kaget itu dia membentak \"Maksud loe ?\". Kemudian saya coba menenangkan dia kembali \"Tenang-tenang, kamu tenang dulu, baiklah saya akan jelaskan secara perlahan.\"\r\n\r\n<strong>Pertama</strong> dari kata-kata kamu sudah men<strong>contoh</strong> dari banyak orang, dari kata <strong>contoh</strong> saja sudah dipastikan kamu akan gagal, karena kata contoh mengartikan bahwa kamu ikut-ikutan orang lain, padahal kunci sukses adalah <em>mengerjakan apa yang menjadi keunggulan kamu, bukan yang menjadi keunggulan orang lain.</em>\r\n\r\n<strong>Kedua</strong> dari kata-kata kamu sudah mencontoh dari <strong>banyak</strong> orang, dari kata banyak saja sudah dipastikan kamu akan gagal, karena kata banyak orang mengartikan 2 hal, yaitu:\r\n<ol>\r\n	<li>Bila kamu mencontoh banyak orang berarti kamu sudah bergonta-ganti bisnis, padahal harga mati sebuah kesuksesan bila Anda bisa \"<strong>Fokus\"</strong>, kemudian saya mengambil kaca pembesar lihat sinar matahari ini dia dapat membakar kertas karena dengan kaca pembesar fokus sinar menuju ke kertas ini.</li>\r\n	<li>Kata banyak kedua bisa berarti kamu mengikuti <strong>banyak orang, </strong>Padahal kunci sukses adalah apabila kamu dapat melakukan sesuatu yang tidak banyak orang bisa lakukan, Hukum Ekonomi \"Semakin banyak supply maka harga akan semakin rendah\" otomatis jika kamu mengikuti bisnis yang sudah banyak pemainnya sangat berat untuk bisa bersaing.</li>\r\n</ol>\r\nBaiklah saya berikan satu kata-kata bijak dari saya sendiri <em>\"Jangan melakukan yang orang lain mudah tetapi sulit buat ANDA, tetapi sebaliknya Lakukanlah yang orang lain sulit lakukan sedang mudah buat ANDA.\" </em>maka niscaya ANDA akan menjadi sukses.\r\n\r\nKemudian dia baru menyadari semua kesalahan yang dia lakukan selama ini, setelah itu dia pulang ke tempat tinggalnya. Tanpa terasa 3 tahun berlalu saya bertemu dia lagi dengan wajah berbeda kini wajahnya nampak sangat gembira, ternyata dia telah menjadi orang sukses, dia bercerita bahwa dia sekarang punya usaha pendidikan dan dia sangat berhasil.\r\n\r\nBegitulah kita banyak masalah yang nampak sangat besar bagi diri kita tapi sebenarnya dapat kita jawab dengan jawaban yang sangat sederhana.\r\n\r\n<strong>Carilah Teman dan Lingkungan Pergaulan yang tepat buat diri ANDA</strong>\r\n\r\nDidalam kehidupan kita seringkali kita salah dalam mencari lingkungan dan tempat bergaul. Tentunya jika ANDA berada dilingkungan yang salah maka hidup ANDA akan bermasalah. Yang perlu ANDA ketahui lebih lagi bahwa Lingkungan yang <strong>salah</strong> itu <strong>bukan sekedar </strong>ANDA bergaul pada orang yang Narkoba, mabuk-mabukan, Judi, dan sebagainya, seringkali teman-teman yang baik buat orang lain belum tentu baik buat ANDA.  ANDA pasti bertanya-tanya apa yang dimaksud <em>\"</em><strong>Teman yang baik buat orang lain belum tentu baik buat ANDA\"? </strong>\r\n\r\nSaya berikan sebuah contoh nyata, ada seorang teman yang tadinya dia seorang pengusaha kemudian beberapa tahun kemudian saya bertemu dia kembali saya tanyakan gimana usahanya, ternyata dia menjawab bahwa dia sudah tidak menjadi pengusaha lagi dia sekarang bekerja di sebuah kantor swasta, kemudian saya penasaran apa yang menyebabkan dia berpindah dari pengusaha menjadi karyawan.\r\n\r\nSaya bertanya kepada dia \"Btw kenapa kok kamu sekarang kerja kantoran, bagaimana ceritanya kok bisa begitu?\" Dia menjawab \"Abis kalau kerja jauh lebih enak loh, kita bisa dapat gaji tiap bulan, dan tidak ada resiko rugi\". Kemudian saya bertanya  \"Dulu kamu itu jadi pengusaha itu keinginan kamu sendiri atau orang lain ?\" Dia menjawab \"Saya sendiri, saya memang dari kecil cita-cita  ingin jadi pengusaha\"  Lalu saya menjawab \"Loh itu jadi pengusaha itu keinginan dan cita-cita kamu, kok malah ditinggalkan, padahal kalau cita-cita harusnya kamu perjuangkan\". Lalu dia bilang \"Setelah saya pikir-pikir lagi memang jauh lebih untuk jadi karyawan, kita tidak beban tiap bulan harus mikirin cari uang untuk hidupin perusahaan.\" Lah memangnya dulu pas kamu usaha kamu selalu rugi ?\r\n\r\nDia menjawab \"Ndak juga kok, saya untung tapi beban pikiran lebih besar.\" Saya bertanya lagi sekarang kamu jadi karyawan itu ide siapa ? \"Kalau itu saya banyak dapat input dari teman-teman saya, mereka baik sama saya nasihatin bahwa jadi karyawan jenjang karirnya lebih jelas, sedang jadi pengusaha itu tidak jelas\" Kemudian saya menjawab \"Nah itu dia, jangan terpengaruh dengan teman-teman kamu, lebih baik kamu kalau mau jadi pengusaha carilah lingkungan pengusaha juga supaya kamu ada teman untuk sharing dan menguatkan.\"\r\n\r\nPergaulan yang baik buat orang lain belum tentu baik buat diri ANDA,  ingat teman-teman ANDA itu bisa mempengaruhi cara ANDA berpikir dan mengambil keputusan. Jika ANDA seorang pengusaha lebih baik carilah teman-teman sesama pengusaha agar ANDA dapat memperoleh penguatan dan masukan ketika mengalami masalah. Carilah teman-teman yang memiliki pengalaman dan masalah yang sama dengan ANDA, karena dengan demikian mereka dapat memberikan masukan yang tepat bagi ANDA.\r\n\r\nSekian artikel saya semoga dapat bermanfaat buat teman-teman sekalian.\r\n\r\nSalam Penuh Hikmat,\r\n\r\nThomas Joseph\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix</a>\r\n\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0','Kunci Manusia yang tak Tergoyahkan (seri 2)','','publish','open','open','','kunci-manusia-yang-tak-tergoyahkan-seri-2','','','2012-08-19 15:18:01','2012-08-19 15:18:01','',0,'http://www.futuremediatrix.com/blog/?p=451',0,'post','',0),(433,3,'2012-08-09 15:39:09','2012-08-09 15:39:09','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/targeted.jpg\"><img class=\"alignnone size-full wp-image-436\" title=\"targeted\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/targeted.jpg\" alt=\"\" width=\"400\" height=\"300\" /></a>\r\n\r\nIngin memiliki melakukan promosi yang baik dan effektif tentu harus ada effort yang kita keluarkan yaitu untuk belajar dan mempersiapkan promosi itu dengan sebaik mungkin, tapi sebagian dari kita yang baru merintis usaha merasakan bahwa kita sangat  sibuk, tidak punya banyak waktu untuk berpikir dalam melakukan promosi. Anda pasti bertanya bagaimana solusinya  ya? Tentu Anda ingin solusi promosi yang cepat dan mudah, bukan ? Jangan kuatir, kami memiliki solusinya untuk Anda, kami memiliki jasa \"SMS Interactive\" yaitu  mengirimkan iklan promosi kepada orang yang sesuai dengan target market Anda, profiling yang dituju yaitu:\r\n<ol>\r\n	<li>Anda bisa menentukan dari ARPU (Average Revenue Per User)</li>\r\n	<li>Umur Target Anda</li>\r\n	<li>Jenis Kelamin Pria atau Wanita</li>\r\n	<li>Lokasi mereka (berada di kota mana)</li>\r\n	<li>Tipe Produk Anda</li>\r\n	<li>Apa Handphone yang mereka gunakan (dalam hal ini sangat penting karena handphone itu menentukan kelas dan karakter tentu kelas pengguna iphone karakternya akan sangat berbeda dengan pengguna handphone merek cina)</li>\r\n	<li>Dan Data Mereka</li>\r\n</ol>\r\nBerapa modal yang dibutuhkan ? Tentu Anda menyangka biayanya pastinya sangatlah mahal bisa ratusan juta karena promosinya sangat targeted. Ternyata sangatlah murah sekali, hanya bermodalkan Rp. 350,-/sms dengan minimal ke 5000 target Anda, jadi jika dihitung Anda hanya perlu mengeluarkan uang Rp. 1.750.000,- untuk promosi ke 5000 target market Anda, gila tidak terbanyangkan hal ini sangat murah dan cepat, tapi tidak bisa dipungkiri ini merupakan solusi tercepat.  Jika Anda tertarik memanfaatkan atau ingin menjadi Reseller kami bisa hubungi kami.\r\n\r\nPT. Future Mediatrix\r\nOffice: (021) 5601762, Email: thomas@futuremediatrix.com, HP: 08164858410\r\n<a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a>\r\n\r\nfollow: <a href=\"http://www.twitter.com/futuremediatrix\" target=\"_blank\">@futuremediatrix </a>','Solusi berpromosi mudah dan cepat ke Target Market Anda','','publish','open','open','','solusi-berpromosi-mudah-dan-cepat-ke-target-market-anda','','','2012-08-09 15:47:17','2012-08-09 15:47:17','',0,'http://www.futuremediatrix.com/blog/?p=433',0,'post','',1),(434,3,'2012-08-09 15:38:43','2012-08-09 15:38:43','Ingin memiliki melakukan promosi yang baik dan effektif tentu harus ada effort yang kita keluarkan yaitu untuk belajar dan mempersiapkan promosi itu dengan sebaik mungkin, tapi sebagian dari kita yang baru merintis usaha merasakan bahwa kita sangat  sibuk, tidak punya banyak waktu untuk berpikir dalam melakukan promosi. Anda pasti bertanya bagaimana solusinya  ya? Tentu Anda ingin solusi promosi yang cepat dan mudah, bukan ? Jangan kuatir, kami memiliki solusinya untuk Anda, kami memiliki jasa \"SMS Interactive\" yaitu  mengirimkan iklan promosi kepada orang yang sesuai dengan target market Anda, profiling yang dituju yaitu:\n<ol>\n	<li>Anda bisa menentukan dari ARPU (Average Revenue Per User)</li>\n	<li>Umur Target Anda</li>\n	<li>Jenis Kelamin Pria atau Wanita</li>\n	<li>Lokasi mereka (berada di kota mana)</li>\n	<li>Tipe Produk Anda</li>\n	<li>Apa Handphone yang mereka gunakan (dalam hal ini sangat penting karena handphone itu menentukan kelas dan karakter tentu kelas pengguna iphone karakternya akan sangat berbeda dengan pengguna handphone merek cina)</li>\n	<li>Dan Data Mereka</li>\n</ol>\nBerapa modal yang dibutuhkan ? Tentu Anda menyangka biayanya pastinya sangatlah mahal bisa ratusan juta karena promosinya sangat targeted. Ternyata sangatlah murah sekali, hanya bermodalkan Rp. 350,-/sms dengan minimal ke 5000 target Anda, jadi jika dihitung Anda hanya perlu mengeluarkan uang Rp. 1.750.000,- untuk promosi ke 5000 target market Anda, gila tidak terbanyangkan hal ini sangat murah dan cepat, walau kami memiliki solusi pemasaran digital yang lain ada yang lebih murah tapi tidak bisa dipungkiri ini merekan solusi tercepat.  Jika Anda tertarik memanfaatkan atau ingin menjadi Reseller kami bisa hubungi kami.\n\nPT. Future Mediatrix\n<a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a>\n\nfollow: <a href=\"http://www.twitter.com/futuremediatrix\" target=\"_blank\">@futuremediatrix</a>','Solusi berpromosi mudah ke target market Anda','','inherit','open','open','','433-revision','','','2012-08-09 15:38:43','2012-08-09 15:38:43','',433,'http://www.futuremediatrix.com/blog/?p=434',0,'revision','',0),(435,3,'2012-08-09 15:45:26','2012-08-09 15:45:26','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/targeted.jpg\"><img class=\"alignnone size-full wp-image-436\" title=\"targeted\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/targeted.jpg\" alt=\"\" width=\"400\" height=\"300\" /></a>\n\nIngin memiliki melakukan promosi yang baik dan effektif tentu harus ada effort yang kita keluarkan yaitu untuk belajar dan mempersiapkan promosi itu dengan sebaik mungkin, tapi sebagian dari kita yang baru merintis usaha merasakan bahwa kita sangat  sibuk, tidak punya banyak waktu untuk berpikir dalam melakukan promosi. Anda pasti bertanya bagaimana solusinya  ya? Tentu Anda ingin solusi promosi yang cepat dan mudah, bukan ? Jangan kuatir, kami memiliki solusinya untuk Anda, kami memiliki jasa \"SMS Interactive\" yaitu  mengirimkan iklan promosi kepada orang yang sesuai dengan target market Anda, profiling yang dituju yaitu:\n<ol>\n	<li>Anda bisa menentukan dari ARPU (Average Revenue Per User)</li>\n	<li>Umur Target Anda</li>\n	<li>Jenis Kelamin Pria atau Wanita</li>\n	<li>Lokasi mereka (berada di kota mana)</li>\n	<li>Tipe Produk Anda</li>\n	<li>Apa Handphone yang mereka gunakan (dalam hal ini sangat penting karena handphone itu menentukan kelas dan karakter tentu kelas pengguna iphone karakternya akan sangat berbeda dengan pengguna handphone merek cina)</li>\n	<li>Dan Data Mereka</li>\n</ol>\nBerapa modal yang dibutuhkan ? Tentu Anda menyangka biayanya pastinya sangatlah mahal bisa ratusan juta karena promosinya sangat targeted. Ternyata sangatlah murah sekali, hanya bermodalkan Rp. 350,-/sms dengan minimal ke 5000 target Anda, jadi jika dihitung Anda hanya perlu mengeluarkan uang Rp. 1.750.000,- untuk promosi ke 5000 target market Anda, gila tidak terbanyangkan hal ini sangat murah dan cepat, tapi tidak bisa dipungkiri ini merekan solusi tercepat.  Jika Anda tertarik memanfaatkan atau ingin menjadi Reseller kami bisa hubungi kami.\n\nPT. Future Mediatrix\nOffice: (021) 5601762, Email: thomas@futuremediatrix.com, HP: 08164858410\n<a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a>\n\nfollow: <a href=\"http://www.twitter.com/futuremediatrix\" target=\"_blank\">@futuremediatrix </a>','Solusi berpromosi mudah dan cepat ke Target Market Anda','','inherit','open','open','','433-autosave','','','2012-08-09 15:45:26','2012-08-09 15:45:26','',433,'http://www.futuremediatrix.com/blog/?p=435',0,'revision','',0),(436,3,'2012-08-09 15:41:46','2012-08-09 15:41:46','','targeted','','inherit','open','open','','targeted','','','2012-08-09 15:41:46','2012-08-09 15:41:46','',433,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/targeted.jpg',0,'attachment','image/jpeg',0),(437,3,'2012-08-09 15:39:09','2012-08-09 15:39:09','Ingin memiliki melakukan promosi yang baik dan effektif tentu harus ada effort yang kita keluarkan yaitu untuk belajar dan mempersiapkan promosi itu dengan sebaik mungkin, tapi sebagian dari kita yang baru merintis usaha merasakan bahwa kita sangat  sibuk, tidak punya banyak waktu untuk berpikir dalam melakukan promosi. Anda pasti bertanya bagaimana solusinya  ya? Tentu Anda ingin solusi promosi yang cepat dan mudah, bukan ? Jangan kuatir, kami memiliki solusinya untuk Anda, kami memiliki jasa \"SMS Interactive\" yaitu  mengirimkan iklan promosi kepada orang yang sesuai dengan target market Anda, profiling yang dituju yaitu:\r\n<ol>\r\n	<li>Anda bisa menentukan dari ARPU (Average Revenue Per User)</li>\r\n	<li>Umur Target Anda</li>\r\n	<li>Jenis Kelamin Pria atau Wanita</li>\r\n	<li>Lokasi mereka (berada di kota mana)</li>\r\n	<li>Tipe Produk Anda</li>\r\n	<li>Apa Handphone yang mereka gunakan (dalam hal ini sangat penting karena handphone itu menentukan kelas dan karakter tentu kelas pengguna iphone karakternya akan sangat berbeda dengan pengguna handphone merek cina)</li>\r\n	<li>Dan Data Mereka</li>\r\n</ol>\r\nBerapa modal yang dibutuhkan ? Tentu Anda menyangka biayanya pastinya sangatlah mahal bisa ratusan juta karena promosinya sangat targeted. Ternyata sangatlah murah sekali, hanya bermodalkan Rp. 350,-/sms dengan minimal ke 5000 target Anda, jadi jika dihitung Anda hanya perlu mengeluarkan uang Rp. 1.750.000,- untuk promosi ke 5000 target market Anda, gila tidak terbanyangkan hal ini sangat murah dan cepat, walau kami memiliki solusi pemasaran digital yang lain ada yang lebih murah tapi tidak bisa dipungkiri ini merekan solusi tercepat.  Jika Anda tertarik memanfaatkan atau ingin menjadi Reseller kami bisa hubungi kami.\r\n\r\nPT. Future Mediatrix\r\n<a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a>\r\n\r\nfollow: <a href=\"http://www.twitter.com/futuremediatrix\" target=\"_blank\">@futuremediatrix</a>','Solusi berpromosi mudah dan cepat ke Target Market Anda','','inherit','open','open','','433-revision-2','','','2012-08-09 15:39:09','2012-08-09 15:39:09','',433,'http://www.futuremediatrix.com/blog/?p=437',0,'revision','',0),(439,3,'2012-08-09 15:44:22','2012-08-09 15:44:22','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/targeted.jpg\"><img class=\"alignnone size-full wp-image-436\" title=\"targeted\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/targeted.jpg\" alt=\"\" width=\"400\" height=\"300\" /></a>\r\n\r\nIngin memiliki melakukan promosi yang baik dan effektif tentu harus ada effort yang kita keluarkan yaitu untuk belajar dan mempersiapkan promosi itu dengan sebaik mungkin, tapi sebagian dari kita yang baru merintis usaha merasakan bahwa kita sangat  sibuk, tidak punya banyak waktu untuk berpikir dalam melakukan promosi. Anda pasti bertanya bagaimana solusinya  ya? Tentu Anda ingin solusi promosi yang cepat dan mudah, bukan ? Jangan kuatir, kami memiliki solusinya untuk Anda, kami memiliki jasa \"SMS Interactive\" yaitu  mengirimkan iklan promosi kepada orang yang sesuai dengan target market Anda, profiling yang dituju yaitu:\r\n<ol>\r\n	<li>Anda bisa menentukan dari ARPU (Average Revenue Per User)</li>\r\n	<li>Umur Target Anda</li>\r\n	<li>Jenis Kelamin Pria atau Wanita</li>\r\n	<li>Lokasi mereka (berada di kota mana)</li>\r\n	<li>Tipe Produk Anda</li>\r\n	<li>Apa Handphone yang mereka gunakan (dalam hal ini sangat penting karena handphone itu menentukan kelas dan karakter tentu kelas pengguna iphone karakternya akan sangat berbeda dengan pengguna handphone merek cina)</li>\r\n	<li>Dan Data Mereka</li>\r\n</ol>\r\nBerapa modal yang dibutuhkan ? Tentu Anda menyangka biayanya pastinya sangatlah mahal bisa ratusan juta karena promosinya sangat targeted. Ternyata sangatlah murah sekali, hanya bermodalkan Rp. 350,-/sms dengan minimal ke 5000 target Anda, jadi jika dihitung Anda hanya perlu mengeluarkan uang Rp. 1.750.000,- untuk promosi ke 5000 target market Anda, gila tidak terbanyangkan hal ini sangat murah dan cepat, tapi tidak bisa dipungkiri ini merekan solusi tercepat.  Jika Anda tertarik memanfaatkan atau ingin menjadi Reseller kami bisa hubungi kami.\r\n\r\nPT. Future Mediatrix\r\nOffice: (021) 5601762, Email: thomas@futuremediatrix.com, HP: 08164858410\r\n<a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a>\r\n\r\nfollow: <a href=\"http://www.twitter.com/futuremediatrix\" target=\"_blank\">@futuremediatrix </a>','Solusi berpromosi mudah dan cepat ke Target Market Anda','','inherit','open','open','','433-revision-4','','','2012-08-09 15:44:22','2012-08-09 15:44:22','',433,'http://www.futuremediatrix.com/blog/?p=439',0,'revision','',0),(438,3,'2012-08-09 15:41:58','2012-08-09 15:41:58','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/targeted.jpg\"><img class=\"alignnone size-full wp-image-436\" title=\"targeted\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/targeted.jpg\" alt=\"\" width=\"400\" height=\"300\" /></a>\r\n\r\nIngin memiliki melakukan promosi yang baik dan effektif tentu harus ada effort yang kita keluarkan yaitu untuk belajar dan mempersiapkan promosi itu dengan sebaik mungkin, tapi sebagian dari kita yang baru merintis usaha merasakan bahwa kita sangat  sibuk, tidak punya banyak waktu untuk berpikir dalam melakukan promosi. Anda pasti bertanya bagaimana solusinya  ya? Tentu Anda ingin solusi promosi yang cepat dan mudah, bukan ? Jangan kuatir, kami memiliki solusinya untuk Anda, kami memiliki jasa \"SMS Interactive\" yaitu  mengirimkan iklan promosi kepada orang yang sesuai dengan target market Anda, profiling yang dituju yaitu:\r\n<ol>\r\n	<li>Anda bisa menentukan dari ARPU (Average Revenue Per User)</li>\r\n	<li>Umur Target Anda</li>\r\n	<li>Jenis Kelamin Pria atau Wanita</li>\r\n	<li>Lokasi mereka (berada di kota mana)</li>\r\n	<li>Tipe Produk Anda</li>\r\n	<li>Apa Handphone yang mereka gunakan (dalam hal ini sangat penting karena handphone itu menentukan kelas dan karakter tentu kelas pengguna iphone karakternya akan sangat berbeda dengan pengguna handphone merek cina)</li>\r\n	<li>Dan Data Mereka</li>\r\n</ol>\r\nBerapa modal yang dibutuhkan ? Tentu Anda menyangka biayanya pastinya sangatlah mahal bisa ratusan juta karena promosinya sangat targeted. Ternyata sangatlah murah sekali, hanya bermodalkan Rp. 350,-/sms dengan minimal ke 5000 target Anda, jadi jika dihitung Anda hanya perlu mengeluarkan uang Rp. 1.750.000,- untuk promosi ke 5000 target market Anda, gila tidak terbanyangkan hal ini sangat murah dan cepat, walau kami memiliki solusi pemasaran digital yang lain ada yang lebih murah tapi tidak bisa dipungkiri ini merekan solusi tercepat.  Jika Anda tertarik memanfaatkan atau ingin menjadi Reseller kami bisa hubungi kami.\r\n\r\nPT. Future Mediatrix\r\nOffice: (021) 5601762, Email: thomas@futuremediatrix.com, HP: 08164858410\r\n<a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a>\r\n\r\nfollow: <a href=\"http://www.twitter.com/futuremediatrix\" target=\"_blank\">@futuremediatrix </a>','Solusi berpromosi mudah dan cepat ke Target Market Anda','','inherit','open','open','','433-revision-3','','','2012-08-09 15:41:58','2012-08-09 15:41:58','',433,'http://www.futuremediatrix.com/blog/?p=438',0,'revision','',0),(440,3,'2012-08-12 06:24:45','2012-08-12 06:24:45','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan.jpg\"><img class=\"alignnone size-full wp-image-447\" title=\"KunciManusiaYangTakTergoyahkan\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nJika kita melihat kehidupan di dunia ini kita melihat banyak sekali manusia yang hidupnya terombang-ambing, banyak pebisnis yang mereka terus bergonta-ganti usaha tanpa henti untuk mencari bisnis yang menghasilkan buat dia, banyak kehidupan keluarga yang hancur berantakan, suami isteri bercerai, banyak orang yang menjadi korban penipuan, baru-baru ini ada seorang teman korban penipuan ratusan juta hingga kena struk di rumah sakit tidak berdaya dan harus menghabiskan lagi biaya ratusan juta lagi, bahkan yang paling tragis banyak orang yang sampai bunuh diri karena tidak kuat menanggung semua beban yang dia alami.\r\n\r\nAnda semua pasti bertanya apa sih yang menyebabkan semua hal itu terjadi ? Ada orang yang menyalahkan Tuhan, dia mengatakan Tuhan tidak adil, Ada orang yang menyalahkan temannya, keluarganya mengapa dia bukan lahir dari keluarga yang mampu. Walau memang tidak semua kita pernah mengalami kejadian hancur-hancuran seperti itu, tapi kalau kita boleh jujur didalam hati Anda, pasti Anda didalam hidup pernah juga mengalami situasi bimbang, dan ragu kemana harus melangkah.\r\n\r\nAdakah manusia yang dapat selalu mengatasi masalahnya dengan mudah dan dia selalu teguh dalam melangkah ? Ternyata memang ada segelintir orang yang memang memiliki kekuatan yang membuat dia tidak tergoyahkan. Anda ingin menjadi  orang yang tidak tergoyahkan ? Anda ingin tahu jawabannya ?  Wah, didalam hati Anda menjawab pak Thomas saya bukan ingin tahu lagi, tapi saya benar-benar sangat ingin tahu bagaimana saya ingin menjadi manusia tak Tergoyahkan, karena saya memang sedang mencari jalan keluar dalam hidup saat ini.\r\n\r\nBaiklah saya akan bongkar rahasia bagaimana menjadi  Manusia yang tak Tergoyahkan, supaya Anda tidak penasaran dan semakin bingung.\r\n\r\n<strong>\r\nMengenal Siapakah Diri Anda, Dan apa Tujuan Tuhan menciptakan Anda </strong>\r\n\r\nAnda pasti bingung dengan kata-kata pertama \"Mengenal Siapakah Diri Anda\",  dalam hati Anda mungkin berkata \"Masasih saya tidak mengenal Diri saya Sendiri\". Faktanya saya seringkali menemukan orang yang tidak mengenal dirinya sendiri, saya seringkali melakukan interview untuk calon karyawan saya, pertanyaan pertama \"Ayo ceritakan siapakah diri Anda ?\" Banyak yang terdiam tak bisa menjawab. Pertanyaan kedua \"Apakah yang menjadi kelebihan dan kekurangan Anda ?\" Sama saja tidak ada yang menjawab. Pertanyaan ketiga \"Apakah tujuan Tuhan menciptakan Anda didunia?\" Untuk yang kali ini semuanya diam membisu bahkan keadaan berubah tiba-tiba menjadi hening, banyak yang terlihat diwajahnya ekspresi bingung tak terhingga. Ini membuktikan bahwa sebagian besar manusia di dunia tidak mengenal dirinya apalagi mengenal apa Tujuan Tuhan menciptakan dirinya. Tiba-tiba dihati Anda sekalian terjawab \"Mengapa banyak orang didunia banyak orang yang hidupnya terombang-ambing\",  timbul pertanyaan dihati Anda \"bahkan saya sendiri memiliki potensi untuk menjadi manusia terombang-ambing donk kalau saya belum mengetahui apa Tujuan Tuhan menciptakan diri saya?\"\r\n\r\nTiba-tiba juga Anda langsung merasa butuh untuk mengetahuinya dan bertanya bagaimana donk saya bisa tahu untuk apa Tuhan menciptakan diri saya ???\r\n\r\nOke saya akan berikan bukakan bagaimana caranya:\r\n<ol>\r\n	<li>Pertama-tama Anda lakukan eksplorasi tentang diri Anda, apa yang menjadi kelebihan dan kelemahan saudara ? Cari tahu apa bakat Anda, dalam bidang apa Anda merasakan, ini dia nih saya paling jago ? Saya berikan contoh: Saya dari dulu sangat suka dalam memberikan konsultasi kepada teman-teman saya, segala permasalahan yang orang lain hadapi, hampir selalu saya bisa memberikan masukan yang menjadi solusi buat mereka, akhirnya sampai sekarang saya sekarang menjadi konsultan dalam bidang digital marketing.</li>\r\n	<li>Cari tahu pekerjaan apa didunia ini yang paling Anda sukai, dimana ketika Anda lakukan pekerjaan itu Anda merasakan suka cita yang teramat dalam, bahkan Anda rela melakukannya tanpa Anda dibayar sesenpun. Saya berikan contoh nyata: Ada teman saya bernama Dedy Budiman yang dia sangat suka dalam mengajar, dia ingin menjadi trainer bahkan sangking sukanya ketika pertama kali dia mengajar bahkan dia rela tidak dibayar untuk melakukan pekerjaan tersebut, nah akhirnya sekarang menjadi Trainer yang sangat sukses.</li>\r\n	<li>Anda masih belum menemukan juga ? Tips selanjutnya, cari tahu dalam hal apa Anda paling sering dipercaya orang untuk melakukan pekerjaan tersebut ? Atau dalam hal apa Anda paling sering diminta tolong orang dalam pekerjaan tersebut? Saya berikan contoh: Ada seorang teman yang dari dulu selalu setiap ada acara dia diminta untuk bikin kue, karena teman saya ini memang kalau bikin kue enak banget, akhirnya dia terjun dalam bisnis pembuatan kue, dan akhirnya berhasil. Sama halnya saya sendiri dari dulu sekolah seringkali diminta tolong untuk bikin design dan promosi, sampai akhirnya sampai sekarang saya lanjutkan menjadi seorang digital marketer.</li>\r\n	<li>Jika Anda masih benar-benar masih menemukannya juga, karena Anda tidak merasa tidak punya kelebihan, tidak pernah dimintai tolong orang lain. Tips terakhir, cari tahu hal apa yang dibutuhkan orang disekitar Anda dan belum ada orang yang melakukannya. Setelah Anda menemukan dan menetapkannya, Anda harus setia pada pekerjaan tersebut. Saya berikan contoh nyata: waktu dulu di Indonesia belum ada jasa kurir, pendiri Tiki mempelopori dengan mendirikan jasa kurir, akhirnya perusahaan tersebut sukses menjadi besar sampai saat ini, karena mereka bisa membaca kebutuhan dan setia terhadap pekerjaannya.</li>\r\n</ol>\r\n<strong>\r\nMemiliki Motivasi yang benar dalam segala bidang kehidupan Anda</strong>\r\n\r\nMungkin sebagian Anda menjawab bahwa Anda telah motivasi didalam segala bidang kehidupan Anda, tetapi pertanyaannya, sudahkah Anda memiliki motivasi yang benar ? Anda semakin bingung, dan Anda bertanya memang ada Motivasi yang salah ya ? Jawaban saya, bukan benar-benar ada lagi, tetapi 90% orang yang saya pernah temui di dunia ini memiliki Motivasi yang salah, dalam segala bidang kehidupannya. Wah Anda semakin penasaran, kok bisa ya 90% orang di dunia memiliki Motivasi yang salah ? Baiklah saya akan memberikan beberapa contoh agar membuat semuanya menjadi jelas:\r\n<ol>\r\n	<li><strong>Dalam Hal Berkeluarga</strong>. Jawablah dengan jujur. Apa tujuan Anda menikah dan berkeluarga ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Bahagia.\" </em>Kemudian Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Bahagia bagi Anda ???\"</em> Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab <em>\"Bahagia buat saya adalah kebebasan, disaat saya bebas melakukan apapun yang saya suka maka saya Bahagia\"</em>, Ada sebagian dari Anda akan menjawab <em>\"Bahagia buat saya adalah perasan suka cita yang terus menerus, sehingga jika saya merasakan suka cita yang terus menerus saya akan bahagia?\" </em> Baiklah ini jawaban saya, jika definisi bahagia Anda adalah \"<em>Kebebasan\"</em>, maka salah kaprah jika Anda ingin Bahagia dengan cara menikah dan bekeluarga, bisa dipastikan perkawinan dan keluarga Anda akan berantakan, karena saat bekeluarga Anda tidak lagi bebas, Anda harus setia terhadap pasangan Anda, Anda memiliki tanggung jawab untuk membina dan memelihara keluarga Anda, mendidik dan membesarkan anak-anak Anda dan lain sebagainya. Jika definisi Kebahagiaan Anda adalah \"Perasaan Suka Cita\", maka jika ketika Anda menikah menemui banyak masalah sehingga tidak merasakan suka cita <em>\"Apakah Anda akan meninggalkan keluarga Anda ?\" </em>Pertanyaan selanjutnya<em> \"Apakah jika Anda seorang diri belum menikah tidak merasakan suka cita ?\" </em> <em>\"Anda saja mengelola perasaan Anda sendiri agar Anda merasakan suka cita tidak bisa ?\" \"Bagaimana Anda mau mengelola perasaan keluarga Anda ?\" \"Bukankah mengelola perasaan pasangan dan keluarga Anda lebih sulit dibanding mengelola perasaan Anda sendiri ?\" </em>Tiba-tiba sebagian dari Anda didalam hati mengatakan <em>\"pantesan saya sudah menikah tapi kok tidak bahagia\". </em>Ya benar motivasi Anda menikah janganlah untuk bahagia karena <strong><em>kebahagiaan itu asalnya dari dalam diri Anda sendiri bukan berasal dari luar</em></strong>.  Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin menikah dan berkeluarga ?\" Motivasi yang benar kita berkeluarga adalah karena <em><strong>\"Tuhan yang ingin kita menikah agar kita dapat memahami seberapa besarnya cinta Tuhan pada kita dan kita dapat membalas kebaikan Tuhan dengan mencintai pasangan dan keluarga kita seperti Tuhan mencintai diri kita\"</strong>. </em>Anda tambah bingung ? Coba Anda jujur pada diri Anda seberapa jahat dan berdosanya diri kita, jika ingin bertobat maka Tuhan akan mengampuni kita, demikianlah Tuhan ingin kita agar melakukan hal yang sama pada pasangan kita, seberapa menyebalkan pasangan kita, kita harus tetapi mengasihi dia, dan walaupun dia berkali-kali berbuat kesalahan pada kita, tetap kita wajib mengampuni pasangan kita itu, karena hal itu yang dilakukan Tuhan pada diri kita. Dengan motivasi ini maka dijamin Kehidupan Bekeluarga Anda akan Bahagia, jadi yang benar adalah Kebahagiaan itu hasil dari motivasi yang benar, bukan motivasi itu sendiri.</li>\r\n	<li><strong>Dalam Membangun Usaha/ Bisnis.</strong> Jawablah dengan jujur. Apa tujuan Anda memiliki usaha sendiri ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Sukses\"</em>. Kemudian  Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Sukses bagi Anda ???\" </em>Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab : <em>\"Sukses buat saya adalah menjadi orang Kaya, disaat saya kaya banyak uang berarti saya Sukses\", </em>Ada sebagian dari Anda yang akan menjawab <em>\"Sukses buat saya adalah ketika dengan kesuksesan saya bisa membalas kebaikan orang tua dan membantu para sahabat saya\" </em>Baiklah ini jawaban saya, jika definisi sukses Anda adalah \"Kekayaan\", maka bisa dipastikan Anda kehidupan bisnis Anda yang terombang-ambing, bergonta-ganti usaha mencari usaha yang cepat dapat untung, karena buat Anda yang penting untung deh ndak penting usahanya apa, Anda akan cenderung mengikuti arus dimana, dan yang akibat paling parahnya jika Anda akan menjadi manusia yang sangat mudah ditipu, karena motivasi Anda Duit (Kekayaan). Jika definisi Kesuksesan Anda adalah \"Membantu Orang Tua dan Sahabat\", Pertanyaannya adalah <em>\"Apakah sebelum membangun usaha Anda tidak dapa membantu Orang Tua dan Sahabat Anda ?\" \"Bukankah ketika membangun Usaha Anda harus membantu para karyawan Anda, pelanggan Anda ?\" \"Jika membantu Orang Tua dan Sahabat Anda saja, Anda belum bisa, bagaimana bisa Anda membantu para karyawan dan pelanggan Anda ?\" \"Bukankan membantu para karyawan Anda dan pelanggan Anda jauh lebih sulit dibandingkan membantu Orang Tua dan Sahabat Anda ?\" </em>Tiba-tiba sebagian dair Anda didalam hati mengatakan <em>\"pantesan saya sudah berusaha bertahun-tahun kok tak kunjung sukses\"</em>. Ya benar motivasi Anda membangun usaha atau bisnis janganlah untuk sukses karena <em>kesuksesan itu adalah hasil akhir disaat Anda telah membangun usaha dengan motivasi yang benar. </em> Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin membangun usaha/ bisnis ?\" Motivasi yang benar kita membangun usaha adalah karena <em><strong>\"Visi yang Tuhan telah berikan yaitu dengan mengembangkan talenta yang telah Dia berikan kepada kita, selalu setia dalam visiNya, cintai sesama yang diwujudkan dalam bentuk pelayanan, dan lakukan semuanya itu sebagai bentuk ungkapan cinta kita pada Tuhan</strong>. </em>Anda tambah bingung ? Tuhan menciptakan kita dengan dengan keunikan, kelebihan dan kekurangan yang berbeda-beda, saat k<em>ita setia pada pekerjaan kita, memimpin perusahaan dan melayani pelanggan Anda dengan cinta maka karyawan kita akan lebih setia</em>, dan pelanggan kita akan setia. Jika karyawan dan pelanggan Anda semuanya setia, Ya, sudah pastilah Anda akan mendapatkan apa yang dinamakan \"Kesuksesan\".  Jadi yang benar Kesuksesan itu adalah hasil dari Anda setia dalam melakukan pekerjaan sesuai dengan talenta yang Tuhan telah berikan dan setia dalam pekerjaan kita dengan bekerja dengan penuh rasa cinta kepada para pekerja dan pelanggan kita.</li>\r\n</ol>\r\nWah sangat menarik bukan, dan tentu membuka wawasan Anda, jika Anda benar-benar ingin menjadi manusia yang Tak Tergoyahkan ikuti terus kelanjutan artikel ini.\r\nSampai disini dulu ya kawan-kawan, karena saya tahu jika artikel ini terlalu panjang malahan tidak bisa diserap dengan baik, catat minggu depan akan saya keluarkan seri lanjutannya.\r\n\r\nSeri dua dari artikel ini akan lebih menarik lagi terlebih lagi akan menantang logika dan paradigma Anda dan menuntun Anda melangkah dalam hidup yang benar.\r\n\r\nSalam Penuh Hikmat,\r\n\r\nThomas Joseph\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix </a>\r\n\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0','Kunci Manusia yang tak Tergoyahkan (seri 1)','','publish','open','open','','kunci-manusia-yang-tak-tergoyahkan-seri-1','','','2012-08-19 14:09:05','2012-08-19 14:09:05','',0,'http://www.futuremediatrix.com/blog/?p=440',0,'post','',1),(441,3,'2012-08-12 03:35:45','2012-08-12 03:35:45','Jika kita melihat kehidupan di dunia ini kita melihat banyak sekali manusia yang hidupnya terombang-ambing, banyak pebisnis yang mereka terus bergonta-ganti usaha tanpa henti untuk mencari bisnis yang menghasilkan buat dia, banyak kehidupan keluarga yang hancur berantakan, suami isteri bercerai, banyak orang yang menjadi korban penipuan sampai-sampai ada seorang teman korban penipuan ratusan juta hingga kena struk di rumah sakit tidak berdaya dan harus menghabiskan lagi biaya ratusan juta lagi, bahkan yang paling tragis banyak orang yang sampai bunuh diri karena tidak kuat menanggung semua beban yang dia alami.\n\nAnda semua pasti bertanya apa sih yang menyebabkan semua hal itu terjadi ? Ada orang yang menyalahkan Tuhan, dia mengatakan Tuhan tidak adil, Ada orang yang menyalahkan temannya, keluarganya mengapa dia bukan lahir dari keluarga yang mampu. Walau memang tidak semua kita pernah mengalami kejadian hancur-hancuran seperti itu, tapi kalau kita boleh jujur didalam hati Anda, pasti Anda didalam hidup pernah juga mengalami situasi bimbang, dan ragu kemana harus melangkah.\n\nAdakah manusia yang dapat selalu mengatasi masalahnya dengan mudah dan dia selalu teguh dalam melangkah ? Ternyata memang ada segelintir orang yang memang memiliki kekuatan yang membuat dia tidak tergoyahkan. Anda ingin menjadi  orang yang tidak tergoyahkan ? Anda ingin tahu jawabannya ?  Wah, didalam hati Anda menjawab pak Thomas saya bukan ingin tahu lagi, tapi saya benar-benar sangat ingin tahu bagaimana saya ingin menjadi manusia tak Tergoyahkan, karena saya memang sedang mencari jalan keluar dalam hidup saat ini.\n\nBaiklah saya akan bongkar rahasia bagaimana menjadi  Manusia yang tak Tergoyahkan, supaya Anda tidak penasaran dan semakin bingung.\n\n<strong>Memiliki Tujuan dengan Motivasi yang benar dalam segala bidang kehidupan Anda</strong>\nMungkin sebagian Anda menjawab bahwa Anda telah memiliki Tujuan Hidup tetapi pertanyaannya, sudahkah Anda memiliki Tujuan dengan Motivasi yang benar ? Anda semakin bingung, dan Anda bertanya memang ada Tujuan Hidup yang memiliki Motivasi yang salah ya ? Jawaban saya, bukan benar-benar ada, tetapi 90% orang yang saya pernah temui di dunia ini memiliki motivasi yang salah. Wah Anda semakin penasaran, kok bisa ya 90% orang di dunia memiliki motivasi yang salah ? Baiklah saya akan memberikan beberapa contoh agar membuat semuanya menjadi jelas:','Kunci Manusia yang tak Tergoyahkan','','inherit','open','open','','440-revision','','','2012-08-12 03:35:45','2012-08-12 03:35:45','',440,'http://www.futuremediatrix.com/blog/?p=441',0,'revision','',0),(442,3,'2012-08-12 04:28:10','2012-08-12 04:28:10','Jika kita melihat kehidupan di dunia ini kita melihat banyak sekali manusia yang hidupnya terombang-ambing, banyak pebisnis yang mereka terus bergonta-ganti usaha tanpa henti untuk mencari bisnis yang menghasilkan buat dia, banyak kehidupan keluarga yang hancur berantakan, suami isteri bercerai, banyak orang yang menjadi korban penipuan, baru-baru ini ada seorang teman korban penipuan ratusan juta hingga kena struk di rumah sakit tidak berdaya dan harus menghabiskan lagi biaya ratusan juta lagi, bahkan yang paling tragis banyak orang yang sampai bunuh diri karena tidak kuat menanggung semua beban yang dia alami.\n\nAnda semua pasti bertanya apa sih yang menyebabkan semua hal itu terjadi ? Ada orang yang menyalahkan Tuhan, dia mengatakan Tuhan tidak adil, Ada orang yang menyalahkan temannya, keluarganya mengapa dia bukan lahir dari keluarga yang mampu. Walau memang tidak semua kita pernah mengalami kejadian hancur-hancuran seperti itu, tapi kalau kita boleh jujur didalam hati Anda, pasti Anda didalam hidup pernah juga mengalami situasi bimbang, dan ragu kemana harus melangkah.\n\nAdakah manusia yang dapat selalu mengatasi masalahnya dengan mudah dan dia selalu teguh dalam melangkah ? Ternyata memang ada segelintir orang yang memang memiliki kekuatan yang membuat dia tidak tergoyahkan. Anda ingin menjadi  orang yang tidak tergoyahkan ? Anda ingin tahu jawabannya ?  Wah, didalam hati Anda menjawab pak Thomas saya bukan ingin tahu lagi, tapi saya benar-benar sangat ingin tahu bagaimana saya ingin menjadi manusia tak Tergoyahkan, karena saya memang sedang mencari jalan keluar dalam hidup saat ini.\n\nBaiklah saya akan bongkar rahasia bagaimana menjadi  Manusia yang tak Tergoyahkan, supaya Anda tidak penasaran dan semakin bingung.\n\n<strong>\nMengenal Siapakah Diri Anda, Dan apa Tujuan Tuhan menciptakan Anda </strong>\n\nAnda pasti bingung dengan kata-kata pertama \"Mengenal Siapakah Diri Anda\",  dalam hati Anda mungkin berkata \"Masasih saya tidak mengenal Diri saya Sendiri\". Faktanya saya seringkali menemukan orang yang tidak mengenal dirinya sendiri, saya seringkali melakukan interview untuk calon karyawan saya, pertanyaan pertama \"Ayo ceritakan siapakah diri Anda ?\" Banyak yang terdiam tak bisa menjawab. Pertanyaan kedua \"Apakah yang menjadi kelebihan dan kekurangan Anda ?\" Sama saja tidak ada yang menjawab. Pertanyaan ketiga \"Apakah tujuan Tuhan menciptakan Anda didunia?\" Untuk yang kali ini semuanya diam membisu bahkan keadaan berubah tiba-tiba menjadi hening, banyak yang terlihat diwajahnya ekspresi bingung tak terhingga. Ini membuktikan bahwa sebagian besar manusia di dunia tidak mengenal dirinya apalagi mengenal apa Tujuan Tuhan menciptakan dirinya. Tiba-tiba dihati Anda sekalian terjawab \"Mengapa banyak orang didunia banyak orang yang hidupnya terombang-ambing\",  timbul pertanyaan dihati Anda \"bahkan saya sendiri memiliki potensi untuk menjadi manusia terombang-ambing donk kalau saya belum mengetahui apa Tujuan Tuhan menciptakan diri saya?\"\n\nTiba-tiba juga Anda langsung merasa butuh untuk mengetahuinya dan bertanya bagaimana donk saya bisa tahu untuk apa Tuhan menciptakan diri saya ???\n\nOke saya akan berikan bukakan bagaimana caranya:\n<ol>\n	<li>Pertama-tama Anda lakukan eksplorasi tentang diri Anda, apa yang menjadi kelebihan dan kelemahan saudara ? Cari tahu apa bakat Anda, dalam bidang apa Anda merasakan, ini dia nih saya paling jago ? Saya berikan contoh: Saya dari dulu sangat suka dalam memberikan konsultasi kepada teman-teman saya, segala permasalahan yang orang lain hadapi, hampir selalu saya bisa memberikan masukan yang menjadi solusi buat mereka, akhirnya sampai sekarang saya sekarang menjadi konsultan dalam bidang digital marketing.</li>\n	<li>Cari tahu pekerjaan apa didunia ini yang paling Anda sukai, dimana ketika Anda lakukan pekerjaan itu Anda merasakan suka cita yang teramat dalam, bahkan Anda rela melakukannya tanpa Anda dibayar sesenpun. Saya berikan contoh nyata: Ada teman saya bernama Dedy Budiman yang dia sangat suka dalam mengajar, dia ingin menjadi trainer bahkan sangking sukanya ketika pertama kali dia mengajar bahkan dia rela tidak dibayar untuk melakukan pekerjaan tersebut, nah akhirnya sekarang menjadi Trainer yang sangat sukses.</li>\n	<li>Anda masih belum menemukan juga ? Tips selanjutnya, cari tahu dalam hal apa Anda paling sering dipercaya orang untuk melakukan pekerjaan tersebut ? Atau dalam hal apa Anda paling sering diminta tolong orang dalam pekerjaan tersebut? Saya berikan contoh: Ada seorang teman yang dari dulu selalu setiap ada acara dia diminta untuk bikin kue, karena teman saya ini memang kalau bikin kue enak banget, akhirnya dia terjun dalam bisnis pembuatan kue, dan akhirnya berhasil. Sama halnya saya sendiri dari dulu sekolah seringkali diminta tolong untuk bikin design dan promosi, sampai akhirnya sampai sekarang saya lanjutkan menjadi seorang digital marketer.</li>\n</ol>\n<strong>\nMemiliki Motivasi yang benar dalam segala bidang kehidupan Anda</strong>\nMungkin sebagian Anda menjawab bahwa Anda telah motivasi didalam segala bidang kehidupan Anda, tetapi pertanyaannya, sudahkah Anda memiliki motivasi yang benar ? Anda semakin bingung, dan Anda bertanya memang ada Motivasi yang salah ya ? Jawaban saya, bukan benar-benar ada lagi, tetapi 90% orang yang saya pernah temui di dunia ini memiliki Motivasi yang salah, dalam segala bidang kehidupannya. Wah Anda semakin penasaran, kok bisa ya 90% orang di dunia memiliki Motivasi yang salah ? Baiklah saya akan memberikan beberapa contoh agar membuat semuanya menjadi jelas:\n<ol>\n	<li>Dalam Hal Berkeluarga. Jawablah dengan jujur. Apa tujuan Anda menikah dan berkeluarga ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Bahagia.\" </em></li>\n</ol>','Kunci Manusia yang tak Tergoyahkan','','inherit','open','open','','440-revision-2','','','2012-08-12 04:28:10','2012-08-12 04:28:10','',440,'http://www.futuremediatrix.com/blog/?p=442',0,'revision','',0),(443,3,'2012-08-12 06:02:50','2012-08-12 06:02:50','Jika kita melihat kehidupan di dunia ini kita melihat banyak sekali manusia yang hidupnya terombang-ambing, banyak pebisnis yang mereka terus bergonta-ganti usaha tanpa henti untuk mencari bisnis yang menghasilkan buat dia, banyak kehidupan keluarga yang hancur berantakan, suami isteri bercerai, banyak orang yang menjadi korban penipuan, baru-baru ini ada seorang teman korban penipuan ratusan juta hingga kena struk di rumah sakit tidak berdaya dan harus menghabiskan lagi biaya ratusan juta lagi, bahkan yang paling tragis banyak orang yang sampai bunuh diri karena tidak kuat menanggung semua beban yang dia alami.\n\nAnda semua pasti bertanya apa sih yang menyebabkan semua hal itu terjadi ? Ada orang yang menyalahkan Tuhan, dia mengatakan Tuhan tidak adil, Ada orang yang menyalahkan temannya, keluarganya mengapa dia bukan lahir dari keluarga yang mampu. Walau memang tidak semua kita pernah mengalami kejadian hancur-hancuran seperti itu, tapi kalau kita boleh jujur didalam hati Anda, pasti Anda didalam hidup pernah juga mengalami situasi bimbang, dan ragu kemana harus melangkah.\n\nAdakah manusia yang dapat selalu mengatasi masalahnya dengan mudah dan dia selalu teguh dalam melangkah ? Ternyata memang ada segelintir orang yang memang memiliki kekuatan yang membuat dia tidak tergoyahkan. Anda ingin menjadi  orang yang tidak tergoyahkan ? Anda ingin tahu jawabannya ?  Wah, didalam hati Anda menjawab pak Thomas saya bukan ingin tahu lagi, tapi saya benar-benar sangat ingin tahu bagaimana saya ingin menjadi manusia tak Tergoyahkan, karena saya memang sedang mencari jalan keluar dalam hidup saat ini.\n\nBaiklah saya akan bongkar rahasia bagaimana menjadi  Manusia yang tak Tergoyahkan, supaya Anda tidak penasaran dan semakin bingung.\n\n<strong>\nMengenal Siapakah Diri Anda, Dan apa Tujuan Tuhan menciptakan Anda </strong>\n\nAnda pasti bingung dengan kata-kata pertama \"Mengenal Siapakah Diri Anda\",  dalam hati Anda mungkin berkata \"Masasih saya tidak mengenal Diri saya Sendiri\". Faktanya saya seringkali menemukan orang yang tidak mengenal dirinya sendiri, saya seringkali melakukan interview untuk calon karyawan saya, pertanyaan pertama \"Ayo ceritakan siapakah diri Anda ?\" Banyak yang terdiam tak bisa menjawab. Pertanyaan kedua \"Apakah yang menjadi kelebihan dan kekurangan Anda ?\" Sama saja tidak ada yang menjawab. Pertanyaan ketiga \"Apakah tujuan Tuhan menciptakan Anda didunia?\" Untuk yang kali ini semuanya diam membisu bahkan keadaan berubah tiba-tiba menjadi hening, banyak yang terlihat diwajahnya ekspresi bingung tak terhingga. Ini membuktikan bahwa sebagian besar manusia di dunia tidak mengenal dirinya apalagi mengenal apa Tujuan Tuhan menciptakan dirinya. Tiba-tiba dihati Anda sekalian terjawab \"Mengapa banyak orang didunia banyak orang yang hidupnya terombang-ambing\",  timbul pertanyaan dihati Anda \"bahkan saya sendiri memiliki potensi untuk menjadi manusia terombang-ambing donk kalau saya belum mengetahui apa Tujuan Tuhan menciptakan diri saya?\"\n\nTiba-tiba juga Anda langsung merasa butuh untuk mengetahuinya dan bertanya bagaimana donk saya bisa tahu untuk apa Tuhan menciptakan diri saya ???\n\nOke saya akan berikan bukakan bagaimana caranya:\n<ol>\n	<li>Pertama-tama Anda lakukan eksplorasi tentang diri Anda, apa yang menjadi kelebihan dan kelemahan saudara ? Cari tahu apa bakat Anda, dalam bidang apa Anda merasakan, ini dia nih saya paling jago ? Saya berikan contoh: Saya dari dulu sangat suka dalam memberikan konsultasi kepada teman-teman saya, segala permasalahan yang orang lain hadapi, hampir selalu saya bisa memberikan masukan yang menjadi solusi buat mereka, akhirnya sampai sekarang saya sekarang menjadi konsultan dalam bidang digital marketing.</li>\n	<li>Cari tahu pekerjaan apa didunia ini yang paling Anda sukai, dimana ketika Anda lakukan pekerjaan itu Anda merasakan suka cita yang teramat dalam, bahkan Anda rela melakukannya tanpa Anda dibayar sesenpun. Saya berikan contoh nyata: Ada teman saya bernama Dedy Budiman yang dia sangat suka dalam mengajar, dia ingin menjadi trainer bahkan sangking sukanya ketika pertama kali dia mengajar bahkan dia rela tidak dibayar untuk melakukan pekerjaan tersebut, nah akhirnya sekarang menjadi Trainer yang sangat sukses.</li>\n	<li>Anda masih belum menemukan juga ? Tips selanjutnya, cari tahu dalam hal apa Anda paling sering dipercaya orang untuk melakukan pekerjaan tersebut ? Atau dalam hal apa Anda paling sering diminta tolong orang dalam pekerjaan tersebut? Saya berikan contoh: Ada seorang teman yang dari dulu selalu setiap ada acara dia diminta untuk bikin kue, karena teman saya ini memang kalau bikin kue enak banget, akhirnya dia terjun dalam bisnis pembuatan kue, dan akhirnya berhasil. Sama halnya saya sendiri dari dulu sekolah seringkali diminta tolong untuk bikin design dan promosi, sampai akhirnya sampai sekarang saya lanjutkan menjadi seorang digital marketer.</li>\n</ol>\n<strong>\nMemiliki Motivasi yang benar dalam segala bidang kehidupan Anda</strong>\n\nMungkin sebagian Anda menjawab bahwa Anda telah motivasi didalam segala bidang kehidupan Anda, tetapi pertanyaannya, sudahkah Anda memiliki motivasi yang benar ? Anda semakin bingung, dan Anda bertanya memang ada Motivasi yang salah ya ? Jawaban saya, bukan benar-benar ada lagi, tetapi 90% orang yang saya pernah temui di dunia ini memiliki Motivasi yang salah, dalam segala bidang kehidupannya. Wah Anda semakin penasaran, kok bisa ya 90% orang di dunia memiliki Motivasi yang salah ? Baiklah saya akan memberikan beberapa contoh agar membuat semuanya menjadi jelas:\n<ol>\n	<li><strong>Dalam Hal Berkeluarga</strong>. Jawablah dengan jujur. Apa tujuan Anda menikah dan berkeluarga ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Bahagia.\" </em>Kemudian Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Bahagia bagi Anda ???\"</em> Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab <em>\"Bahagia buat saya adalah kebebasan, disaat saya bebas melakukan apapun yang saya suka maka saya Bahagia\"</em>, Ada sebagian dari Anda akan menjawab <em>\"Bahagia buat saya adalah perasan suka cita yang terus menerus, sehingga jika saya merasakan suka cita yang terus menerus saya akan bahagia?\" </em> Baiklah ini jawaban saya, jika definisi bahagia Anda adalah \"<em>Kebebasan\"</em>, maka salah kaprah jika Anda ingin Bahagia dengan cara menikah dan bekeluarga, bisa dipastikan perkawinan dan keluarga Anda akan berantakan, karena saat bekeluarga Anda tidak lagi bebas, Anda harus setia terhadap pasangan Anda, Anda memiliki tanggung jawab untuk membina dan memelihara keluarga Anda, mendidik dan membesarkan anak-anak Anda dan lain sebagainya. Jika definisi Kebahagiaan Anda adalah \"Perasaan Suka Cita\", maka jika ketika Anda menikah menemui banyak masalah sehingga tidak merasakan suka cita <em>\"Apakah Anda akan meninggalkan keluarga Anda ?\" </em>Pertanyaan selanjutnya<em> \"Apakah jika Anda seorang diri belum menikah tidak merasakan suka cita ?\" </em> <em>\"Anda saja mengelola perasaan Anda sendiri agar Anda merasakan suka cita tidak bisa ?\" \"Bagaimana Anda mau mengelola perasaan keluarga Anda ?\" \"Bukankah mengelola perasaan pasangan dan keluarga Anda lebih sulit dibanding mengelola perasaan Anda sendiri ?\" </em>Tiba-tiba sebagian dari Anda didalam hati mengatakan <em>\"pantesan saya sudah menikah tapi kok tidak bahagia\". </em>Ya benar motivasi Anda menikah janganlah untuk bahagia karena <strong><em>kebahagiaan itu asalnya dari dalam diri Anda sendiri bukan berasal dari luar</em></strong>.  Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin menikah dan berkeluarga ?\" Motivasi yang benar kita berkeluarga adalah karena <em><strong>\"Tuhan yang ingin kita menikah agar kita dapat memahami seberapa besarnya cinta Tuhan pada kita dan kita dapat membalas kebaikan Tuhan dengan mencintai pasangan dan keluarga kita seperti Tuhan mencintai diri kita\"</strong>. </em>Anda tambah bingung ? Coba Anda jujur pada diri Anda seberapa jahat dan berdosanya diri kita, jika ingin bertobat maka Tuhan akan mengampuni kita, demikianlah Tuhan ingin kita agar melakukan hal yang sama pada pasangan kita, seberapa menyebalkan pasangan kita, kita harus tetapi mengasihi dia, dan walaupun dia berkali-kali berbuat kesalahan pada kita, tetap kita wajib mengampuni pasangan kita itu, karena hal itu yang dilakukan Tuhan pada diri kita. Dengan motivasi ini maka dijamin Kehidupan Bekeluarga Anda akan Bahagia, jadi yang benar adalah Kebahagiaan itu hasil dari motivasi yang benar, bukan motivasi itu sendiri.</li>\n	<li><strong>Dalam Membangun Usaha/ Bisnis.</strong> Jawablah dengan jujur. Apa tujuan Anda memiliki usaha sendiri ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Sukses\"</em>. Kemudian  Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Sukses bagi Anda ???\" </em>Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab : <em>\"Sukses buat saya adalah menjadi orang Kaya, disaat saya kaya banyak uang berarti saya Sukses\", </em>Ada sebagian dari Anda yang akan menjawab <em>\"Sukses buat saya adalah ketika dengan kesuksesan saya bisa membalas kebaikan orang tua dan membantu para sahabat saya\" </em>Baiklah ini jawaban saya, jika definisi sukses Anda adalah \"Kekayaan\", maka bisa dipastikan Anda kehidupan bisnis Anda yang terombang-ambing, bergonta-ganti usaha mencari usaha yang cepat dapat untung, karena buat Anda yang penting untung deh ndak penting usahanya apa, Anda akan cenderung mengikuti arus dimana, dan yang akibat paling parahnya jika Anda akan menjadi manusia yang sangat mudah ditipu, karena motivasi Anda Duit (Kekayaan). Jika definisi Kesuksesan Anda adalah \"Membantu Orang Tua dan Sahabat\", Pertanyaannya adalah <em>\"Apakah sebelum membangun usaha Anda tidak dapa membantu Orang Tua dan Sahabat Anda ?\" \"Bukankah ketika membangun Usaha Anda harus membantu para karyawan Anda, pelanggan Anda ?\" \"Jika membantu Orang Tua dan Sahabat Anda saja, Anda belum bisa, bagaimana bisa Anda membantu para karyawan dan pelanggan Anda ?\" \"Bukankan membantu para karyawan Anda dan pelanggan Anda jauh lebih sulit dibandingkan membantu Orang Tua dan Sahabat Anda ?\" </em>Tiba-tiba sebagian dair Anda didalam hati mengatakan <em>\"pantesan saya sudah berusaha bertahun-tahun kok tak kunjung sukses\"</em>. Ya benar motivasi Anda membangun usaha atau bisnis janganlah untuk sukses karena <em style=\"font-weight: bold;\">kesuksesan itu adalah hasil akhir disaat Anda telah membangun usaha dengan motivasi yang benar. </em> Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin membangun usaha/ bisnis ?\" Motivasi yang benar kita membangun usaha adalah karena <em><strong>\"Visi yang Tuah telah berikan yaitu dengan mengembangkan talenta yang telah Dia berikan kepada kita, selalu setia dalam visiNya, cintai sesama yang diwujudkan dalam bentuk pelayanan, dan lakukan semuanya itu sebagai bentuk ungkapan cinta kita pada Tuhan</strong>. </em>Anda tambah bingung ? Tuhan menciptakan kita dengan dengan keunikan, kelebihan dan kekurangan yang berbeda-beda, saat k<em>ita setia pada pekerjaan kita, memimpin perusahaan dan melayani pelanggan Anda dengan cinta maka karyawan kita akan lebih setia</em>, dan pelanggan kita akan setia. Jika karyawan dan pelanggan Anda semuanya setia, Ya, sudah pastilah Anda akan mendapatkan apa yang dinamakan \"Kesuksesan\".  Jadi yang benar Kesuksesan itu adalah hasil dari Anda setia dalam melakukan pekerjaan sesuai dengan talenta yang Tuhan telah berikan dan setia dalam pekerjaan kita dengan bekerja dengan penuh rasa cinta kepada para pekerja dan pelanggan kita.</li>\n</ol>\n<strong>Mengambil segala keputusan yang tepat dan sesuai buat Anda </strong><em>(jangan sekedar ikut-ikutan)</em>\n\nAnda kehidupan seringkali manusia salah dalam mengambil keputusan, karena dia ikut-ikutan, dia melihat orang lain sukses saat mengambil keputusan tersebut. Sebuah keputusan yang benar menurut orang lain belum tentu itu benar buat Anda.  Anda mulai bertanya-tanya apa yang dimaksud benar buat orang lain belum tentu benar buat Anda ? Saya berikan sebuah perumpamaan, seekor burung dia harus belajar terbang, tetapi jika','Kunci Manusia yang tak Tergoyahkan','','inherit','open','open','','440-revision-3','','','2012-08-12 06:02:50','2012-08-12 06:02:50','',440,'http://www.futuremediatrix.com/blog/?p=443',0,'revision','',0),(444,3,'2012-08-12 06:24:13','2012-08-12 06:24:13','Jika kita melihat kehidupan di dunia ini kita melihat banyak sekali manusia yang hidupnya terombang-ambing, banyak pebisnis yang mereka terus bergonta-ganti usaha tanpa henti untuk mencari bisnis yang menghasilkan buat dia, banyak kehidupan keluarga yang hancur berantakan, suami isteri bercerai, banyak orang yang menjadi korban penipuan, baru-baru ini ada seorang teman korban penipuan ratusan juta hingga kena struk di rumah sakit tidak berdaya dan harus menghabiskan lagi biaya ratusan juta lagi, bahkan yang paling tragis banyak orang yang sampai bunuh diri karena tidak kuat menanggung semua beban yang dia alami.\n\nAnda semua pasti bertanya apa sih yang menyebabkan semua hal itu terjadi ? Ada orang yang menyalahkan Tuhan, dia mengatakan Tuhan tidak adil, Ada orang yang menyalahkan temannya, keluarganya mengapa dia bukan lahir dari keluarga yang mampu. Walau memang tidak semua kita pernah mengalami kejadian hancur-hancuran seperti itu, tapi kalau kita boleh jujur didalam hati Anda, pasti Anda didalam hidup pernah juga mengalami situasi bimbang, dan ragu kemana harus melangkah.\n\nAdakah manusia yang dapat selalu mengatasi masalahnya dengan mudah dan dia selalu teguh dalam melangkah ? Ternyata memang ada segelintir orang yang memang memiliki kekuatan yang membuat dia tidak tergoyahkan. Anda ingin menjadi  orang yang tidak tergoyahkan ? Anda ingin tahu jawabannya ?  Wah, didalam hati Anda menjawab pak Thomas saya bukan ingin tahu lagi, tapi saya benar-benar sangat ingin tahu bagaimana saya ingin menjadi manusia tak Tergoyahkan, karena saya memang sedang mencari jalan keluar dalam hidup saat ini.\n\nBaiklah saya akan bongkar rahasia bagaimana menjadi  Manusia yang tak Tergoyahkan, supaya Anda tidak penasaran dan semakin bingung.\n\n<strong>\nMengenal Siapakah Diri Anda, Dan apa Tujuan Tuhan menciptakan Anda </strong>\n\nAnda pasti bingung dengan kata-kata pertama \"Mengenal Siapakah Diri Anda\",  dalam hati Anda mungkin berkata \"Masasih saya tidak mengenal Diri saya Sendiri\". Faktanya saya seringkali menemukan orang yang tidak mengenal dirinya sendiri, saya seringkali melakukan interview untuk calon karyawan saya, pertanyaan pertama \"Ayo ceritakan siapakah diri Anda ?\" Banyak yang terdiam tak bisa menjawab. Pertanyaan kedua \"Apakah yang menjadi kelebihan dan kekurangan Anda ?\" Sama saja tidak ada yang menjawab. Pertanyaan ketiga \"Apakah tujuan Tuhan menciptakan Anda didunia?\" Untuk yang kali ini semuanya diam membisu bahkan keadaan berubah tiba-tiba menjadi hening, banyak yang terlihat diwajahnya ekspresi bingung tak terhingga. Ini membuktikan bahwa sebagian besar manusia di dunia tidak mengenal dirinya apalagi mengenal apa Tujuan Tuhan menciptakan dirinya. Tiba-tiba dihati Anda sekalian terjawab \"Mengapa banyak orang didunia banyak orang yang hidupnya terombang-ambing\",  timbul pertanyaan dihati Anda \"bahkan saya sendiri memiliki potensi untuk menjadi manusia terombang-ambing donk kalau saya belum mengetahui apa Tujuan Tuhan menciptakan diri saya?\"\n\nTiba-tiba juga Anda langsung merasa butuh untuk mengetahuinya dan bertanya bagaimana donk saya bisa tahu untuk apa Tuhan menciptakan diri saya ???\n\nOke saya akan berikan bukakan bagaimana caranya:\n<ol>\n	<li>Pertama-tama Anda lakukan eksplorasi tentang diri Anda, apa yang menjadi kelebihan dan kelemahan saudara ? Cari tahu apa bakat Anda, dalam bidang apa Anda merasakan, ini dia nih saya paling jago ? Saya berikan contoh: Saya dari dulu sangat suka dalam memberikan konsultasi kepada teman-teman saya, segala permasalahan yang orang lain hadapi, hampir selalu saya bisa memberikan masukan yang menjadi solusi buat mereka, akhirnya sampai sekarang saya sekarang menjadi konsultan dalam bidang digital marketing.</li>\n	<li>Cari tahu pekerjaan apa didunia ini yang paling Anda sukai, dimana ketika Anda lakukan pekerjaan itu Anda merasakan suka cita yang teramat dalam, bahkan Anda rela melakukannya tanpa Anda dibayar sesenpun. Saya berikan contoh nyata: Ada teman saya bernama Dedy Budiman yang dia sangat suka dalam mengajar, dia ingin menjadi trainer bahkan sangking sukanya ketika pertama kali dia mengajar bahkan dia rela tidak dibayar untuk melakukan pekerjaan tersebut, nah akhirnya sekarang menjadi Trainer yang sangat sukses.</li>\n	<li>Anda masih belum menemukan juga ? Tips selanjutnya, cari tahu dalam hal apa Anda paling sering dipercaya orang untuk melakukan pekerjaan tersebut ? Atau dalam hal apa Anda paling sering diminta tolong orang dalam pekerjaan tersebut? Saya berikan contoh: Ada seorang teman yang dari dulu selalu setiap ada acara dia diminta untuk bikin kue, karena teman saya ini memang kalau bikin kue enak banget, akhirnya dia terjun dalam bisnis pembuatan kue, dan akhirnya berhasil. Sama halnya saya sendiri dari dulu sekolah seringkali diminta tolong untuk bikin design dan promosi, sampai akhirnya sampai sekarang saya lanjutkan menjadi seorang digital marketer.</li>\n	<li>Jika Anda masih benar-benar masih menemukannya juga, karena Anda tidak merasa tidak punya kelebihan, tidak pernah dimintai tolong orang lain. Tips terakhir, cari tahu hal apa yang dibutuhkan orang disekitar Anda dan belum ada orang yang melakukannya. Setelah Anda menemukan dan menetapkannya, Anda harus setia pada pekerjaan tersebut. Saya berikan contoh nyata: waktu dulu di Indonesia belum ada jasa kurir, pendiri Tiki mempelopori dengan mendirikan jasa kurir, akhirnya perusahaan tersebut sukses menjadi besar sampai saat ini, karena mereka bisa membaca kebutuhan dan setia terhadap pekerjaannya.</li>\n</ol>\n<strong>\nMemiliki Motivasi yang benar dalam segala bidang kehidupan Anda</strong>\n\nMungkin sebagian Anda menjawab bahwa Anda telah motivasi didalam segala bidang kehidupan Anda, tetapi pertanyaannya, sudahkah Anda memiliki motivasi yang benar ? Anda semakin bingung, dan Anda bertanya memang ada Motivasi yang salah ya ? Jawaban saya, bukan benar-benar ada lagi, tetapi 90% orang yang saya pernah temui di dunia ini memiliki Motivasi yang salah, dalam segala bidang kehidupannya. Wah Anda semakin penasaran, kok bisa ya 90% orang di dunia memiliki Motivasi yang salah ? Baiklah saya akan memberikan beberapa contoh agar membuat semuanya menjadi jelas:\n<ol>\n	<li><strong>Dalam Hal Berkeluarga</strong>. Jawablah dengan jujur. Apa tujuan Anda menikah dan berkeluarga ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Bahagia.\" </em>Kemudian Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Bahagia bagi Anda ???\"</em> Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab <em>\"Bahagia buat saya adalah kebebasan, disaat saya bebas melakukan apapun yang saya suka maka saya Bahagia\"</em>, Ada sebagian dari Anda akan menjawab <em>\"Bahagia buat saya adalah perasan suka cita yang terus menerus, sehingga jika saya merasakan suka cita yang terus menerus saya akan bahagia?\" </em> Baiklah ini jawaban saya, jika definisi bahagia Anda adalah \"<em>Kebebasan\"</em>, maka salah kaprah jika Anda ingin Bahagia dengan cara menikah dan bekeluarga, bisa dipastikan perkawinan dan keluarga Anda akan berantakan, karena saat bekeluarga Anda tidak lagi bebas, Anda harus setia terhadap pasangan Anda, Anda memiliki tanggung jawab untuk membina dan memelihara keluarga Anda, mendidik dan membesarkan anak-anak Anda dan lain sebagainya. Jika definisi Kebahagiaan Anda adalah \"Perasaan Suka Cita\", maka jika ketika Anda menikah menemui banyak masalah sehingga tidak merasakan suka cita <em>\"Apakah Anda akan meninggalkan keluarga Anda ?\" </em>Pertanyaan selanjutnya<em> \"Apakah jika Anda seorang diri belum menikah tidak merasakan suka cita ?\" </em> <em>\"Anda saja mengelola perasaan Anda sendiri agar Anda merasakan suka cita tidak bisa ?\" \"Bagaimana Anda mau mengelola perasaan keluarga Anda ?\" \"Bukankah mengelola perasaan pasangan dan keluarga Anda lebih sulit dibanding mengelola perasaan Anda sendiri ?\" </em>Tiba-tiba sebagian dari Anda didalam hati mengatakan <em>\"pantesan saya sudah menikah tapi kok tidak bahagia\". </em>Ya benar motivasi Anda menikah janganlah untuk bahagia karena <strong><em>kebahagiaan itu asalnya dari dalam diri Anda sendiri bukan berasal dari luar</em></strong>.  Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin menikah dan berkeluarga ?\" Motivasi yang benar kita berkeluarga adalah karena <em><strong>\"Tuhan yang ingin kita menikah agar kita dapat memahami seberapa besarnya cinta Tuhan pada kita dan kita dapat membalas kebaikan Tuhan dengan mencintai pasangan dan keluarga kita seperti Tuhan mencintai diri kita\"</strong>. </em>Anda tambah bingung ? Coba Anda jujur pada diri Anda seberapa jahat dan berdosanya diri kita, jika ingin bertobat maka Tuhan akan mengampuni kita, demikianlah Tuhan ingin kita agar melakukan hal yang sama pada pasangan kita, seberapa menyebalkan pasangan kita, kita harus tetapi mengasihi dia, dan walaupun dia berkali-kali berbuat kesalahan pada kita, tetap kita wajib mengampuni pasangan kita itu, karena hal itu yang dilakukan Tuhan pada diri kita. Dengan motivasi ini maka dijamin Kehidupan Bekeluarga Anda akan Bahagia, jadi yang benar adalah Kebahagiaan itu hasil dari motivasi yang benar, bukan motivasi itu sendiri.</li>\n	<li><strong>Dalam Membangun Usaha/ Bisnis.</strong> Jawablah dengan jujur. Apa tujuan Anda memiliki usaha sendiri ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Sukses\"</em>. Kemudian  Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Sukses bagi Anda ???\" </em>Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab : <em>\"Sukses buat saya adalah menjadi orang Kaya, disaat saya kaya banyak uang berarti saya Sukses\", </em>Ada sebagian dari Anda yang akan menjawab <em>\"Sukses buat saya adalah ketika dengan kesuksesan saya bisa membalas kebaikan orang tua dan membantu para sahabat saya\" </em>Baiklah ini jawaban saya, jika definisi sukses Anda adalah \"Kekayaan\", maka bisa dipastikan Anda kehidupan bisnis Anda yang terombang-ambing, bergonta-ganti usaha mencari usaha yang cepat dapat untung, karena buat Anda yang penting untung deh ndak penting usahanya apa, Anda akan cenderung mengikuti arus dimana, dan yang akibat paling parahnya jika Anda akan menjadi manusia yang sangat mudah ditipu, karena motivasi Anda Duit (Kekayaan). Jika definisi Kesuksesan Anda adalah \"Membantu Orang Tua dan Sahabat\", Pertanyaannya adalah <em>\"Apakah sebelum membangun usaha Anda tidak dapa membantu Orang Tua dan Sahabat Anda ?\" \"Bukankah ketika membangun Usaha Anda harus membantu para karyawan Anda, pelanggan Anda ?\" \"Jika membantu Orang Tua dan Sahabat Anda saja, Anda belum bisa, bagaimana bisa Anda membantu para karyawan dan pelanggan Anda ?\" \"Bukankan membantu para karyawan Anda dan pelanggan Anda jauh lebih sulit dibandingkan membantu Orang Tua dan Sahabat Anda ?\" </em>Tiba-tiba sebagian dair Anda didalam hati mengatakan <em>\"pantesan saya sudah berusaha bertahun-tahun kok tak kunjung sukses\"</em>. Ya benar motivasi Anda membangun usaha atau bisnis janganlah untuk sukses karena <em>kesuksesan itu adalah hasil akhir disaat Anda telah membangun usaha dengan motivasi yang benar. </em> Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin membangun usaha/ bisnis ?\" Motivasi yang benar kita membangun usaha adalah karena <em><strong>\"Visi yang Tuah telah berikan yaitu dengan mengembangkan talenta yang telah Dia berikan kepada kita, selalu setia dalam visiNya, cintai sesama yang diwujudkan dalam bentuk pelayanan, dan lakukan semuanya itu sebagai bentuk ungkapan cinta kita pada Tuhan</strong>. </em>Anda tambah bingung ? Tuhan menciptakan kita dengan dengan keunikan, kelebihan dan kekurangan yang berbeda-beda, saat k<em>ita setia pada pekerjaan kita, memimpin perusahaan dan melayani pelanggan Anda dengan cinta maka karyawan kita akan lebih setia</em>, dan pelanggan kita akan setia. Jika karyawan dan pelanggan Anda semuanya setia, Ya, sudah pastilah Anda akan mendapatkan apa yang dinamakan \"Kesuksesan\".  Jadi yang benar Kesuksesan itu adalah hasil dari Anda setia dalam melakukan pekerjaan sesuai dengan talenta yang Tuhan telah berikan dan setia dalam pekerjaan kita dengan bekerja dengan penuh rasa cinta kepada para pekerja dan pelanggan kita.</li>\n</ol>\nWah sangat menarik bukan, dan tentu membuka wawasan Anda, jika Anda benar-benar ingin menjadi manusia yang Tak Tergoyahkan ikuti terus kelanjutan artikel ini.\nSampai disini dulu ya kawan-kawan, karena saya tahu jika artikel ini terlalu panjang malahan tidak bisa diserap dengan baik, catat minggu depan akan saya keluarkan seri lanjutannya.\n\nSeri dua dari artikel ini akan lebih menarik lagi terlebih lagi akan menantang logika dan paradigma Anda dan menuntun Anda dalam melangkah dalam hidup yang benar.\n\nSalam Penu,\n\nThomas Joseph\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix </a>','Kunci Manusia yang tak Tergoyahkan (seri 1)','','inherit','open','open','','440-revision-4','','','2012-08-12 06:24:13','2012-08-12 06:24:13','',440,'http://www.futuremediatrix.com/blog/?p=444',0,'revision','',0),(445,3,'2012-08-12 06:53:36','2012-08-12 06:53:36','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan.jpg\"><img class=\"alignnone size-full wp-image-447\" title=\"KunciManusiaYangTakTergoyahkan\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\n\nJika kita melihat kehidupan di dunia ini kita melihat banyak sekali manusia yang hidupnya terombang-ambing, banyak pebisnis yang mereka terus bergonta-ganti usaha tanpa henti untuk mencari bisnis yang menghasilkan buat dia, banyak kehidupan keluarga yang hancur berantakan, suami isteri bercerai, banyak orang yang menjadi korban penipuan, baru-baru ini ada seorang teman korban penipuan ratusan juta hingga kena struk di rumah sakit tidak berdaya dan harus menghabiskan lagi biaya ratusan juta lagi, bahkan yang paling tragis banyak orang yang sampai bunuh diri karena tidak kuat menanggung semua beban yang dia alami.\n\nAnda semua pasti bertanya apa sih yang menyebabkan semua hal itu terjadi ? Ada orang yang menyalahkan Tuhan, dia mengatakan Tuhan tidak adil, Ada orang yang menyalahkan temannya, keluarganya mengapa dia bukan lahir dari keluarga yang mampu. Walau memang tidak semua kita pernah mengalami kejadian hancur-hancuran seperti itu, tapi kalau kita boleh jujur didalam hati Anda, pasti Anda didalam hidup pernah juga mengalami situasi bimbang, dan ragu kemana harus melangkah.\n\nAdakah manusia yang dapat selalu mengatasi masalahnya dengan mudah dan dia selalu teguh dalam melangkah ? Ternyata memang ada segelintir orang yang memang memiliki kekuatan yang membuat dia tidak tergoyahkan. Anda ingin menjadi  orang yang tidak tergoyahkan ? Anda ingin tahu jawabannya ?  Wah, didalam hati Anda menjawab pak Thomas saya bukan ingin tahu lagi, tapi saya benar-benar sangat ingin tahu bagaimana saya ingin menjadi manusia tak Tergoyahkan, karena saya memang sedang mencari jalan keluar dalam hidup saat ini.\n\nBaiklah saya akan bongkar rahasia bagaimana menjadi  Manusia yang tak Tergoyahkan, supaya Anda tidak penasaran dan semakin bingung.\n\n<strong>\nMengenal Siapakah Diri Anda, Dan apa Tujuan Tuhan menciptakan Anda </strong>\n\nAnda pasti bingung dengan kata-kata pertama \"Mengenal Siapakah Diri Anda\",  dalam hati Anda mungkin berkata \"Masasih saya tidak mengenal Diri saya Sendiri\". Faktanya saya seringkali menemukan orang yang tidak mengenal dirinya sendiri, saya seringkali melakukan interview untuk calon karyawan saya, pertanyaan pertama \"Ayo ceritakan siapakah diri Anda ?\" Banyak yang terdiam tak bisa menjawab. Pertanyaan kedua \"Apakah yang menjadi kelebihan dan kekurangan Anda ?\" Sama saja tidak ada yang menjawab. Pertanyaan ketiga \"Apakah tujuan Tuhan menciptakan Anda didunia?\" Untuk yang kali ini semuanya diam membisu bahkan keadaan berubah tiba-tiba menjadi hening, banyak yang terlihat diwajahnya ekspresi bingung tak terhingga. Ini membuktikan bahwa sebagian besar manusia di dunia tidak mengenal dirinya apalagi mengenal apa Tujuan Tuhan menciptakan dirinya. Tiba-tiba dihati Anda sekalian terjawab \"Mengapa banyak orang didunia banyak orang yang hidupnya terombang-ambing\",  timbul pertanyaan dihati Anda \"bahkan saya sendiri memiliki potensi untuk menjadi manusia terombang-ambing donk kalau saya belum mengetahui apa Tujuan Tuhan menciptakan diri saya?\"\n\nTiba-tiba juga Anda langsung merasa butuh untuk mengetahuinya dan bertanya bagaimana donk saya bisa tahu untuk apa Tuhan menciptakan diri saya ???\n\nOke saya akan berikan bukakan bagaimana caranya:\n<ol>\n	<li>Pertama-tama Anda lakukan eksplorasi tentang diri Anda, apa yang menjadi kelebihan dan kelemahan saudara ? Cari tahu apa bakat Anda, dalam bidang apa Anda merasakan, ini dia nih saya paling jago ? Saya berikan contoh: Saya dari dulu sangat suka dalam memberikan konsultasi kepada teman-teman saya, segala permasalahan yang orang lain hadapi, hampir selalu saya bisa memberikan masukan yang menjadi solusi buat mereka, akhirnya sampai sekarang saya sekarang menjadi konsultan dalam bidang digital marketing.</li>\n	<li>Cari tahu pekerjaan apa didunia ini yang paling Anda sukai, dimana ketika Anda lakukan pekerjaan itu Anda merasakan suka cita yang teramat dalam, bahkan Anda rela melakukannya tanpa Anda dibayar sesenpun. Saya berikan contoh nyata: Ada teman saya bernama Dedy Budiman yang dia sangat suka dalam mengajar, dia ingin menjadi trainer bahkan sangking sukanya ketika pertama kali dia mengajar bahkan dia rela tidak dibayar untuk melakukan pekerjaan tersebut, nah akhirnya sekarang menjadi Trainer yang sangat sukses.</li>\n	<li>Anda masih belum menemukan juga ? Tips selanjutnya, cari tahu dalam hal apa Anda paling sering dipercaya orang untuk melakukan pekerjaan tersebut ? Atau dalam hal apa Anda paling sering diminta tolong orang dalam pekerjaan tersebut? Saya berikan contoh: Ada seorang teman yang dari dulu selalu setiap ada acara dia diminta untuk bikin kue, karena teman saya ini memang kalau bikin kue enak banget, akhirnya dia terjun dalam bisnis pembuatan kue, dan akhirnya berhasil. Sama halnya saya sendiri dari dulu sekolah seringkali diminta tolong untuk bikin design dan promosi, sampai akhirnya sampai sekarang saya lanjutkan menjadi seorang digital marketer.</li>\n	<li>Jika Anda masih benar-benar masih menemukannya juga, karena Anda tidak merasa tidak punya kelebihan, tidak pernah dimintai tolong orang lain. Tips terakhir, cari tahu hal apa yang dibutuhkan orang disekitar Anda dan belum ada orang yang melakukannya. Setelah Anda menemukan dan menetapkannya, Anda harus setia pada pekerjaan tersebut. Saya berikan contoh nyata: waktu dulu di Indonesia belum ada jasa kurir, pendiri Tiki mempelopori dengan mendirikan jasa kurir, akhirnya perusahaan tersebut sukses menjadi besar sampai saat ini, karena mereka bisa membaca kebutuhan dan setia terhadap pekerjaannya.</li>\n</ol>\n<strong>\nMemiliki Motivasi yang benar dalam segala bidang kehidupan Anda</strong>\n\nMungkin sebagian Anda menjawab bahwa Anda telah motivasi didalam segala bidang kehidupan Anda, tetapi pertanyaannya, sudahkah Anda memiliki motivasi yang benar ? Anda semakin bingung, dan Anda bertanya memang ada Motivasi yang salah ya ? Jawaban saya, bukan benar-benar ada lagi, tetapi 90% orang yang saya pernah temui di dunia ini memiliki Motivasi yang salah, dalam segala bidang kehidupannya. Wah Anda semakin penasaran, kok bisa ya 90% orang di dunia memiliki Motivasi yang salah ? Baiklah saya akan memberikan beberapa contoh agar membuat semuanya menjadi jelas:\n<ol>\n	<li><strong>Dalam Hal Berkeluarga</strong>. Jawablah dengan jujur. Apa tujuan Anda menikah dan berkeluarga ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Bahagia.\" </em>Kemudian Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Bahagia bagi Anda ???\"</em> Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab <em>\"Bahagia buat saya adalah kebebasan, disaat saya bebas melakukan apapun yang saya suka maka saya Bahagia\"</em>, Ada sebagian dari Anda akan menjawab <em>\"Bahagia buat saya adalah perasan suka cita yang terus menerus, sehingga jika saya merasakan suka cita yang terus menerus saya akan bahagia?\" </em> Baiklah ini jawaban saya, jika definisi bahagia Anda adalah \"<em>Kebebasan\"</em>, maka salah kaprah jika Anda ingin Bahagia dengan cara menikah dan bekeluarga, bisa dipastikan perkawinan dan keluarga Anda akan berantakan, karena saat bekeluarga Anda tidak lagi bebas, Anda harus setia terhadap pasangan Anda, Anda memiliki tanggung jawab untuk membina dan memelihara keluarga Anda, mendidik dan membesarkan anak-anak Anda dan lain sebagainya. Jika definisi Kebahagiaan Anda adalah \"Perasaan Suka Cita\", maka jika ketika Anda menikah menemui banyak masalah sehingga tidak merasakan suka cita <em>\"Apakah Anda akan meninggalkan keluarga Anda ?\" </em>Pertanyaan selanjutnya<em> \"Apakah jika Anda seorang diri belum menikah tidak merasakan suka cita ?\" </em> <em>\"Anda saja mengelola perasaan Anda sendiri agar Anda merasakan suka cita tidak bisa ?\" \"Bagaimana Anda mau mengelola perasaan keluarga Anda ?\" \"Bukankah mengelola perasaan pasangan dan keluarga Anda lebih sulit dibanding mengelola perasaan Anda sendiri ?\" </em>Tiba-tiba sebagian dari Anda didalam hati mengatakan <em>\"pantesan saya sudah menikah tapi kok tidak bahagia\". </em>Ya benar motivasi Anda menikah janganlah untuk bahagia karena <strong><em>kebahagiaan itu asalnya dari dalam diri Anda sendiri bukan berasal dari luar</em></strong>.  Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin menikah dan berkeluarga ?\" Motivasi yang benar kita berkeluarga adalah karena <em><strong>\"Tuhan yang ingin kita menikah agar kita dapat memahami seberapa besarnya cinta Tuhan pada kita dan kita dapat membalas kebaikan Tuhan dengan mencintai pasangan dan keluarga kita seperti Tuhan mencintai diri kita\"</strong>. </em>Anda tambah bingung ? Coba Anda jujur pada diri Anda seberapa jahat dan berdosanya diri kita, jika ingin bertobat maka Tuhan akan mengampuni kita, demikianlah Tuhan ingin kita agar melakukan hal yang sama pada pasangan kita, seberapa menyebalkan pasangan kita, kita harus tetapi mengasihi dia, dan walaupun dia berkali-kali berbuat kesalahan pada kita, tetap kita wajib mengampuni pasangan kita itu, karena hal itu yang dilakukan Tuhan pada diri kita. Dengan motivasi ini maka dijamin Kehidupan Bekeluarga Anda akan Bahagia, jadi yang benar adalah Kebahagiaan itu hasil dari motivasi yang benar, bukan motivasi itu sendiri.</li>\n	<li><strong>Dalam Membangun Usaha/ Bisnis.</strong> Jawablah dengan jujur. Apa tujuan Anda memiliki usaha sendiri ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Sukses\"</em>. Kemudian  Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Sukses bagi Anda ???\" </em>Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab : <em>\"Sukses buat saya adalah menjadi orang Kaya, disaat saya kaya banyak uang berarti saya Sukses\", </em>Ada sebagian dari Anda yang akan menjawab <em>\"Sukses buat saya adalah ketika dengan kesuksesan saya bisa membalas kebaikan orang tua dan membantu para sahabat saya\" </em>Baiklah ini jawaban saya, jika definisi sukses Anda adalah \"Kekayaan\", maka bisa dipastikan Anda kehidupan bisnis Anda yang terombang-ambing, bergonta-ganti usaha mencari usaha yang cepat dapat untung, karena buat Anda yang penting untung deh ndak penting usahanya apa, Anda akan cenderung mengikuti arus dimana, dan yang akibat paling parahnya jika Anda akan menjadi manusia yang sangat mudah ditipu, karena motivasi Anda Duit (Kekayaan). Jika definisi Kesuksesan Anda adalah \"Membantu Orang Tua dan Sahabat\", Pertanyaannya adalah <em>\"Apakah sebelum membangun usaha Anda tidak dapa membantu Orang Tua dan Sahabat Anda ?\" \"Bukankah ketika membangun Usaha Anda harus membantu para karyawan Anda, pelanggan Anda ?\" \"Jika membantu Orang Tua dan Sahabat Anda saja, Anda belum bisa, bagaimana bisa Anda membantu para karyawan dan pelanggan Anda ?\" \"Bukankan membantu para karyawan Anda dan pelanggan Anda jauh lebih sulit dibandingkan membantu Orang Tua dan Sahabat Anda ?\" </em>Tiba-tiba sebagian dair Anda didalam hati mengatakan <em>\"pantesan saya sudah berusaha bertahun-tahun kok tak kunjung sukses\"</em>. Ya benar motivasi Anda membangun usaha atau bisnis janganlah untuk sukses karena <em>kesuksesan itu adalah hasil akhir disaat Anda telah membangun usaha dengan motivasi yang benar. </em> Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin membangun usaha/ bisnis ?\" Motivasi yang benar kita membangun usaha adalah karena <em><strong>\"Visi yang Tuah telah berikan yaitu dengan mengembangkan talenta yang telah Dia berikan kepada kita, selalu setia dalam visiNya, cintai sesama yang diwujudkan dalam bentuk pelayanan, dan lakukan semuanya itu sebagai bentuk ungkapan cinta kita pada Tuhan</strong>. </em>Anda tambah bingung ? Tuhan menciptakan kita dengan dengan keunikan, kelebihan dan kekurangan yang berbeda-beda, saat k<em>ita setia pada pekerjaan kita, memimpin perusahaan dan melayani pelanggan Anda dengan cinta maka karyawan kita akan lebih setia</em>, dan pelanggan kita akan setia. Jika karyawan dan pelanggan Anda semuanya setia, Ya, sudah pastilah Anda akan mendapatkan apa yang dinamakan \"Kesuksesan\".  Jadi yang benar Kesuksesan itu adalah hasil dari Anda setia dalam melakukan pekerjaan sesuai dengan talenta yang Tuhan telah berikan dan setia dalam pekerjaan kita dengan bekerja dengan penuh rasa cinta kepada para pekerja dan pelanggan kita.</li>\n</ol>\nWah sangat menarik bukan, dan tentu membuka wawasan Anda, jika Anda benar-benar ingin menjadi manusia yang Tak Tergoyahkan ikuti terus kelanjutan artikel ini.\nSampai disini dulu ya kawan-kawan, karena saya tahu jika artikel ini terlalu panjang malahan tidak bisa diserap dengan baik, catat minggu depan akan saya keluarkan seri lanjutannya.\n\nSeri dua dari artikel ini akan lebih menarik lagi terlebih lagi akan menantang logika dan paradigma Anda dan menuntun Anda dalam melangkah dalam hidup yang benar.\n\nSalam Penuh Hikmat,\n\nThomas Joseph\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix </a>\n\n<a title=\"Digital Marketing 3.0\" href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\nDigital Marketing 3.0','Kunci Manusia yang tak Tergoyahkan (seri 1)','','inherit','open','open','','440-autosave','','','2012-08-12 06:53:36','2012-08-12 06:53:36','',440,'http://www.futuremediatrix.com/blog/?p=445',0,'revision','',0),(446,3,'2012-08-12 06:24:45','2012-08-12 06:24:45','Jika kita melihat kehidupan di dunia ini kita melihat banyak sekali manusia yang hidupnya terombang-ambing, banyak pebisnis yang mereka terus bergonta-ganti usaha tanpa henti untuk mencari bisnis yang menghasilkan buat dia, banyak kehidupan keluarga yang hancur berantakan, suami isteri bercerai, banyak orang yang menjadi korban penipuan, baru-baru ini ada seorang teman korban penipuan ratusan juta hingga kena struk di rumah sakit tidak berdaya dan harus menghabiskan lagi biaya ratusan juta lagi, bahkan yang paling tragis banyak orang yang sampai bunuh diri karena tidak kuat menanggung semua beban yang dia alami.\r\n\r\nAnda semua pasti bertanya apa sih yang menyebabkan semua hal itu terjadi ? Ada orang yang menyalahkan Tuhan, dia mengatakan Tuhan tidak adil, Ada orang yang menyalahkan temannya, keluarganya mengapa dia bukan lahir dari keluarga yang mampu. Walau memang tidak semua kita pernah mengalami kejadian hancur-hancuran seperti itu, tapi kalau kita boleh jujur didalam hati Anda, pasti Anda didalam hidup pernah juga mengalami situasi bimbang, dan ragu kemana harus melangkah.\r\n\r\nAdakah manusia yang dapat selalu mengatasi masalahnya dengan mudah dan dia selalu teguh dalam melangkah ? Ternyata memang ada segelintir orang yang memang memiliki kekuatan yang membuat dia tidak tergoyahkan. Anda ingin menjadi  orang yang tidak tergoyahkan ? Anda ingin tahu jawabannya ?  Wah, didalam hati Anda menjawab pak Thomas saya bukan ingin tahu lagi, tapi saya benar-benar sangat ingin tahu bagaimana saya ingin menjadi manusia tak Tergoyahkan, karena saya memang sedang mencari jalan keluar dalam hidup saat ini.\r\n\r\nBaiklah saya akan bongkar rahasia bagaimana menjadi  Manusia yang tak Tergoyahkan, supaya Anda tidak penasaran dan semakin bingung.\r\n\r\n<strong>\r\nMengenal Siapakah Diri Anda, Dan apa Tujuan Tuhan menciptakan Anda </strong>\r\n\r\nAnda pasti bingung dengan kata-kata pertama \"Mengenal Siapakah Diri Anda\",  dalam hati Anda mungkin berkata \"Masasih saya tidak mengenal Diri saya Sendiri\". Faktanya saya seringkali menemukan orang yang tidak mengenal dirinya sendiri, saya seringkali melakukan interview untuk calon karyawan saya, pertanyaan pertama \"Ayo ceritakan siapakah diri Anda ?\" Banyak yang terdiam tak bisa menjawab. Pertanyaan kedua \"Apakah yang menjadi kelebihan dan kekurangan Anda ?\" Sama saja tidak ada yang menjawab. Pertanyaan ketiga \"Apakah tujuan Tuhan menciptakan Anda didunia?\" Untuk yang kali ini semuanya diam membisu bahkan keadaan berubah tiba-tiba menjadi hening, banyak yang terlihat diwajahnya ekspresi bingung tak terhingga. Ini membuktikan bahwa sebagian besar manusia di dunia tidak mengenal dirinya apalagi mengenal apa Tujuan Tuhan menciptakan dirinya. Tiba-tiba dihati Anda sekalian terjawab \"Mengapa banyak orang didunia banyak orang yang hidupnya terombang-ambing\",  timbul pertanyaan dihati Anda \"bahkan saya sendiri memiliki potensi untuk menjadi manusia terombang-ambing donk kalau saya belum mengetahui apa Tujuan Tuhan menciptakan diri saya?\"\r\n\r\nTiba-tiba juga Anda langsung merasa butuh untuk mengetahuinya dan bertanya bagaimana donk saya bisa tahu untuk apa Tuhan menciptakan diri saya ???\r\n\r\nOke saya akan berikan bukakan bagaimana caranya:\r\n<ol>\r\n	<li>Pertama-tama Anda lakukan eksplorasi tentang diri Anda, apa yang menjadi kelebihan dan kelemahan saudara ? Cari tahu apa bakat Anda, dalam bidang apa Anda merasakan, ini dia nih saya paling jago ? Saya berikan contoh: Saya dari dulu sangat suka dalam memberikan konsultasi kepada teman-teman saya, segala permasalahan yang orang lain hadapi, hampir selalu saya bisa memberikan masukan yang menjadi solusi buat mereka, akhirnya sampai sekarang saya sekarang menjadi konsultan dalam bidang digital marketing.</li>\r\n	<li>Cari tahu pekerjaan apa didunia ini yang paling Anda sukai, dimana ketika Anda lakukan pekerjaan itu Anda merasakan suka cita yang teramat dalam, bahkan Anda rela melakukannya tanpa Anda dibayar sesenpun. Saya berikan contoh nyata: Ada teman saya bernama Dedy Budiman yang dia sangat suka dalam mengajar, dia ingin menjadi trainer bahkan sangking sukanya ketika pertama kali dia mengajar bahkan dia rela tidak dibayar untuk melakukan pekerjaan tersebut, nah akhirnya sekarang menjadi Trainer yang sangat sukses.</li>\r\n	<li>Anda masih belum menemukan juga ? Tips selanjutnya, cari tahu dalam hal apa Anda paling sering dipercaya orang untuk melakukan pekerjaan tersebut ? Atau dalam hal apa Anda paling sering diminta tolong orang dalam pekerjaan tersebut? Saya berikan contoh: Ada seorang teman yang dari dulu selalu setiap ada acara dia diminta untuk bikin kue, karena teman saya ini memang kalau bikin kue enak banget, akhirnya dia terjun dalam bisnis pembuatan kue, dan akhirnya berhasil. Sama halnya saya sendiri dari dulu sekolah seringkali diminta tolong untuk bikin design dan promosi, sampai akhirnya sampai sekarang saya lanjutkan menjadi seorang digital marketer.</li>\r\n	<li>Jika Anda masih benar-benar masih menemukannya juga, karena Anda tidak merasa tidak punya kelebihan, tidak pernah dimintai tolong orang lain. Tips terakhir, cari tahu hal apa yang dibutuhkan orang disekitar Anda dan belum ada orang yang melakukannya. Setelah Anda menemukan dan menetapkannya, Anda harus setia pada pekerjaan tersebut. Saya berikan contoh nyata: waktu dulu di Indonesia belum ada jasa kurir, pendiri Tiki mempelopori dengan mendirikan jasa kurir, akhirnya perusahaan tersebut sukses menjadi besar sampai saat ini, karena mereka bisa membaca kebutuhan dan setia terhadap pekerjaannya.</li>\r\n</ol>\r\n<strong>\r\nMemiliki Motivasi yang benar dalam segala bidang kehidupan Anda</strong>\r\n\r\nMungkin sebagian Anda menjawab bahwa Anda telah motivasi didalam segala bidang kehidupan Anda, tetapi pertanyaannya, sudahkah Anda memiliki motivasi yang benar ? Anda semakin bingung, dan Anda bertanya memang ada Motivasi yang salah ya ? Jawaban saya, bukan benar-benar ada lagi, tetapi 90% orang yang saya pernah temui di dunia ini memiliki Motivasi yang salah, dalam segala bidang kehidupannya. Wah Anda semakin penasaran, kok bisa ya 90% orang di dunia memiliki Motivasi yang salah ? Baiklah saya akan memberikan beberapa contoh agar membuat semuanya menjadi jelas:\r\n<ol>\r\n	<li><strong>Dalam Hal Berkeluarga</strong>. Jawablah dengan jujur. Apa tujuan Anda menikah dan berkeluarga ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Bahagia.\" </em>Kemudian Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Bahagia bagi Anda ???\"</em> Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab <em>\"Bahagia buat saya adalah kebebasan, disaat saya bebas melakukan apapun yang saya suka maka saya Bahagia\"</em>, Ada sebagian dari Anda akan menjawab <em>\"Bahagia buat saya adalah perasan suka cita yang terus menerus, sehingga jika saya merasakan suka cita yang terus menerus saya akan bahagia?\" </em> Baiklah ini jawaban saya, jika definisi bahagia Anda adalah \"<em>Kebebasan\"</em>, maka salah kaprah jika Anda ingin Bahagia dengan cara menikah dan bekeluarga, bisa dipastikan perkawinan dan keluarga Anda akan berantakan, karena saat bekeluarga Anda tidak lagi bebas, Anda harus setia terhadap pasangan Anda, Anda memiliki tanggung jawab untuk membina dan memelihara keluarga Anda, mendidik dan membesarkan anak-anak Anda dan lain sebagainya. Jika definisi Kebahagiaan Anda adalah \"Perasaan Suka Cita\", maka jika ketika Anda menikah menemui banyak masalah sehingga tidak merasakan suka cita <em>\"Apakah Anda akan meninggalkan keluarga Anda ?\" </em>Pertanyaan selanjutnya<em> \"Apakah jika Anda seorang diri belum menikah tidak merasakan suka cita ?\" </em> <em>\"Anda saja mengelola perasaan Anda sendiri agar Anda merasakan suka cita tidak bisa ?\" \"Bagaimana Anda mau mengelola perasaan keluarga Anda ?\" \"Bukankah mengelola perasaan pasangan dan keluarga Anda lebih sulit dibanding mengelola perasaan Anda sendiri ?\" </em>Tiba-tiba sebagian dari Anda didalam hati mengatakan <em>\"pantesan saya sudah menikah tapi kok tidak bahagia\". </em>Ya benar motivasi Anda menikah janganlah untuk bahagia karena <strong><em>kebahagiaan itu asalnya dari dalam diri Anda sendiri bukan berasal dari luar</em></strong>.  Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin menikah dan berkeluarga ?\" Motivasi yang benar kita berkeluarga adalah karena <em><strong>\"Tuhan yang ingin kita menikah agar kita dapat memahami seberapa besarnya cinta Tuhan pada kita dan kita dapat membalas kebaikan Tuhan dengan mencintai pasangan dan keluarga kita seperti Tuhan mencintai diri kita\"</strong>. </em>Anda tambah bingung ? Coba Anda jujur pada diri Anda seberapa jahat dan berdosanya diri kita, jika ingin bertobat maka Tuhan akan mengampuni kita, demikianlah Tuhan ingin kita agar melakukan hal yang sama pada pasangan kita, seberapa menyebalkan pasangan kita, kita harus tetapi mengasihi dia, dan walaupun dia berkali-kali berbuat kesalahan pada kita, tetap kita wajib mengampuni pasangan kita itu, karena hal itu yang dilakukan Tuhan pada diri kita. Dengan motivasi ini maka dijamin Kehidupan Bekeluarga Anda akan Bahagia, jadi yang benar adalah Kebahagiaan itu hasil dari motivasi yang benar, bukan motivasi itu sendiri.</li>\r\n	<li><strong>Dalam Membangun Usaha/ Bisnis.</strong> Jawablah dengan jujur. Apa tujuan Anda memiliki usaha sendiri ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Sukses\"</em>. Kemudian  Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Sukses bagi Anda ???\" </em>Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab : <em>\"Sukses buat saya adalah menjadi orang Kaya, disaat saya kaya banyak uang berarti saya Sukses\", </em>Ada sebagian dari Anda yang akan menjawab <em>\"Sukses buat saya adalah ketika dengan kesuksesan saya bisa membalas kebaikan orang tua dan membantu para sahabat saya\" </em>Baiklah ini jawaban saya, jika definisi sukses Anda adalah \"Kekayaan\", maka bisa dipastikan Anda kehidupan bisnis Anda yang terombang-ambing, bergonta-ganti usaha mencari usaha yang cepat dapat untung, karena buat Anda yang penting untung deh ndak penting usahanya apa, Anda akan cenderung mengikuti arus dimana, dan yang akibat paling parahnya jika Anda akan menjadi manusia yang sangat mudah ditipu, karena motivasi Anda Duit (Kekayaan). Jika definisi Kesuksesan Anda adalah \"Membantu Orang Tua dan Sahabat\", Pertanyaannya adalah <em>\"Apakah sebelum membangun usaha Anda tidak dapa membantu Orang Tua dan Sahabat Anda ?\" \"Bukankah ketika membangun Usaha Anda harus membantu para karyawan Anda, pelanggan Anda ?\" \"Jika membantu Orang Tua dan Sahabat Anda saja, Anda belum bisa, bagaimana bisa Anda membantu para karyawan dan pelanggan Anda ?\" \"Bukankan membantu para karyawan Anda dan pelanggan Anda jauh lebih sulit dibandingkan membantu Orang Tua dan Sahabat Anda ?\" </em>Tiba-tiba sebagian dair Anda didalam hati mengatakan <em>\"pantesan saya sudah berusaha bertahun-tahun kok tak kunjung sukses\"</em>. Ya benar motivasi Anda membangun usaha atau bisnis janganlah untuk sukses karena <em>kesuksesan itu adalah hasil akhir disaat Anda telah membangun usaha dengan motivasi yang benar. </em> Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin membangun usaha/ bisnis ?\" Motivasi yang benar kita membangun usaha adalah karena <em><strong>\"Visi yang Tuah telah berikan yaitu dengan mengembangkan talenta yang telah Dia berikan kepada kita, selalu setia dalam visiNya, cintai sesama yang diwujudkan dalam bentuk pelayanan, dan lakukan semuanya itu sebagai bentuk ungkapan cinta kita pada Tuhan</strong>. </em>Anda tambah bingung ? Tuhan menciptakan kita dengan dengan keunikan, kelebihan dan kekurangan yang berbeda-beda, saat k<em>ita setia pada pekerjaan kita, memimpin perusahaan dan melayani pelanggan Anda dengan cinta maka karyawan kita akan lebih setia</em>, dan pelanggan kita akan setia. Jika karyawan dan pelanggan Anda semuanya setia, Ya, sudah pastilah Anda akan mendapatkan apa yang dinamakan \"Kesuksesan\".  Jadi yang benar Kesuksesan itu adalah hasil dari Anda setia dalam melakukan pekerjaan sesuai dengan talenta yang Tuhan telah berikan dan setia dalam pekerjaan kita dengan bekerja dengan penuh rasa cinta kepada para pekerja dan pelanggan kita.</li>\r\n</ol>\r\nWah sangat menarik bukan, dan tentu membuka wawasan Anda, jika Anda benar-benar ingin menjadi manusia yang Tak Tergoyahkan ikuti terus kelanjutan artikel ini.\r\nSampai disini dulu ya kawan-kawan, karena saya tahu jika artikel ini terlalu panjang malahan tidak bisa diserap dengan baik, catat minggu depan akan saya keluarkan seri lanjutannya.\r\n\r\nSeri dua dari artikel ini akan lebih menarik lagi terlebih lagi akan menantang logika dan paradigma Anda dan menuntun Anda dalam melangkah dalam hidup yang benar.\r\n\r\nSalam Penuh Hikmat,\r\n\r\nThomas Joseph\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix </a>','Kunci Manusia yang tak Tergoyahkan (seri 1)','','inherit','open','open','','440-revision-5','','','2012-08-12 06:24:45','2012-08-12 06:24:45','',440,'http://www.futuremediatrix.com/blog/?p=446',0,'revision','',0),(447,3,'2012-08-12 06:52:19','2012-08-12 06:52:19','','KunciManusiaYangTakTergoyahkan','','inherit','open','open','','kuncimanusiayangtaktergoyahkan','','','2012-08-12 06:52:19','2012-08-12 06:52:19','',440,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan.jpg',0,'attachment','image/jpeg',0),(448,3,'2012-08-12 06:27:07','2012-08-12 06:27:07','Jika kita melihat kehidupan di dunia ini kita melihat banyak sekali manusia yang hidupnya terombang-ambing, banyak pebisnis yang mereka terus bergonta-ganti usaha tanpa henti untuk mencari bisnis yang menghasilkan buat dia, banyak kehidupan keluarga yang hancur berantakan, suami isteri bercerai, banyak orang yang menjadi korban penipuan, baru-baru ini ada seorang teman korban penipuan ratusan juta hingga kena struk di rumah sakit tidak berdaya dan harus menghabiskan lagi biaya ratusan juta lagi, bahkan yang paling tragis banyak orang yang sampai bunuh diri karena tidak kuat menanggung semua beban yang dia alami.\r\n\r\nAnda semua pasti bertanya apa sih yang menyebabkan semua hal itu terjadi ? Ada orang yang menyalahkan Tuhan, dia mengatakan Tuhan tidak adil, Ada orang yang menyalahkan temannya, keluarganya mengapa dia bukan lahir dari keluarga yang mampu. Walau memang tidak semua kita pernah mengalami kejadian hancur-hancuran seperti itu, tapi kalau kita boleh jujur didalam hati Anda, pasti Anda didalam hidup pernah juga mengalami situasi bimbang, dan ragu kemana harus melangkah.\r\n\r\nAdakah manusia yang dapat selalu mengatasi masalahnya dengan mudah dan dia selalu teguh dalam melangkah ? Ternyata memang ada segelintir orang yang memang memiliki kekuatan yang membuat dia tidak tergoyahkan. Anda ingin menjadi  orang yang tidak tergoyahkan ? Anda ingin tahu jawabannya ?  Wah, didalam hati Anda menjawab pak Thomas saya bukan ingin tahu lagi, tapi saya benar-benar sangat ingin tahu bagaimana saya ingin menjadi manusia tak Tergoyahkan, karena saya memang sedang mencari jalan keluar dalam hidup saat ini.\r\n\r\nBaiklah saya akan bongkar rahasia bagaimana menjadi  Manusia yang tak Tergoyahkan, supaya Anda tidak penasaran dan semakin bingung.\r\n\r\n<strong>\r\nMengenal Siapakah Diri Anda, Dan apa Tujuan Tuhan menciptakan Anda </strong>\r\n\r\nAnda pasti bingung dengan kata-kata pertama \"Mengenal Siapakah Diri Anda\",  dalam hati Anda mungkin berkata \"Masasih saya tidak mengenal Diri saya Sendiri\". Faktanya saya seringkali menemukan orang yang tidak mengenal dirinya sendiri, saya seringkali melakukan interview untuk calon karyawan saya, pertanyaan pertama \"Ayo ceritakan siapakah diri Anda ?\" Banyak yang terdiam tak bisa menjawab. Pertanyaan kedua \"Apakah yang menjadi kelebihan dan kekurangan Anda ?\" Sama saja tidak ada yang menjawab. Pertanyaan ketiga \"Apakah tujuan Tuhan menciptakan Anda didunia?\" Untuk yang kali ini semuanya diam membisu bahkan keadaan berubah tiba-tiba menjadi hening, banyak yang terlihat diwajahnya ekspresi bingung tak terhingga. Ini membuktikan bahwa sebagian besar manusia di dunia tidak mengenal dirinya apalagi mengenal apa Tujuan Tuhan menciptakan dirinya. Tiba-tiba dihati Anda sekalian terjawab \"Mengapa banyak orang didunia banyak orang yang hidupnya terombang-ambing\",  timbul pertanyaan dihati Anda \"bahkan saya sendiri memiliki potensi untuk menjadi manusia terombang-ambing donk kalau saya belum mengetahui apa Tujuan Tuhan menciptakan diri saya?\"\r\n\r\nTiba-tiba juga Anda langsung merasa butuh untuk mengetahuinya dan bertanya bagaimana donk saya bisa tahu untuk apa Tuhan menciptakan diri saya ???\r\n\r\nOke saya akan berikan bukakan bagaimana caranya:\r\n<ol>\r\n	<li>Pertama-tama Anda lakukan eksplorasi tentang diri Anda, apa yang menjadi kelebihan dan kelemahan saudara ? Cari tahu apa bakat Anda, dalam bidang apa Anda merasakan, ini dia nih saya paling jago ? Saya berikan contoh: Saya dari dulu sangat suka dalam memberikan konsultasi kepada teman-teman saya, segala permasalahan yang orang lain hadapi, hampir selalu saya bisa memberikan masukan yang menjadi solusi buat mereka, akhirnya sampai sekarang saya sekarang menjadi konsultan dalam bidang digital marketing.</li>\r\n	<li>Cari tahu pekerjaan apa didunia ini yang paling Anda sukai, dimana ketika Anda lakukan pekerjaan itu Anda merasakan suka cita yang teramat dalam, bahkan Anda rela melakukannya tanpa Anda dibayar sesenpun. Saya berikan contoh nyata: Ada teman saya bernama Dedy Budiman yang dia sangat suka dalam mengajar, dia ingin menjadi trainer bahkan sangking sukanya ketika pertama kali dia mengajar bahkan dia rela tidak dibayar untuk melakukan pekerjaan tersebut, nah akhirnya sekarang menjadi Trainer yang sangat sukses.</li>\r\n	<li>Anda masih belum menemukan juga ? Tips selanjutnya, cari tahu dalam hal apa Anda paling sering dipercaya orang untuk melakukan pekerjaan tersebut ? Atau dalam hal apa Anda paling sering diminta tolong orang dalam pekerjaan tersebut? Saya berikan contoh: Ada seorang teman yang dari dulu selalu setiap ada acara dia diminta untuk bikin kue, karena teman saya ini memang kalau bikin kue enak banget, akhirnya dia terjun dalam bisnis pembuatan kue, dan akhirnya berhasil. Sama halnya saya sendiri dari dulu sekolah seringkali diminta tolong untuk bikin design dan promosi, sampai akhirnya sampai sekarang saya lanjutkan menjadi seorang digital marketer.</li>\r\n	<li>Jika Anda masih benar-benar masih menemukannya juga, karena Anda tidak merasa tidak punya kelebihan, tidak pernah dimintai tolong orang lain. Tips terakhir, cari tahu hal apa yang dibutuhkan orang disekitar Anda dan belum ada orang yang melakukannya. Setelah Anda menemukan dan menetapkannya, Anda harus setia pada pekerjaan tersebut. Saya berikan contoh nyata: waktu dulu di Indonesia belum ada jasa kurir, pendiri Tiki mempelopori dengan mendirikan jasa kurir, akhirnya perusahaan tersebut sukses menjadi besar sampai saat ini, karena mereka bisa membaca kebutuhan dan setia terhadap pekerjaannya.</li>\r\n</ol>\r\n<strong>\r\nMemiliki Motivasi yang benar dalam segala bidang kehidupan Anda</strong>\r\n\r\nMungkin sebagian Anda menjawab bahwa Anda telah motivasi didalam segala bidang kehidupan Anda, tetapi pertanyaannya, sudahkah Anda memiliki motivasi yang benar ? Anda semakin bingung, dan Anda bertanya memang ada Motivasi yang salah ya ? Jawaban saya, bukan benar-benar ada lagi, tetapi 90% orang yang saya pernah temui di dunia ini memiliki Motivasi yang salah, dalam segala bidang kehidupannya. Wah Anda semakin penasaran, kok bisa ya 90% orang di dunia memiliki Motivasi yang salah ? Baiklah saya akan memberikan beberapa contoh agar membuat semuanya menjadi jelas:\r\n<ol>\r\n	<li><strong>Dalam Hal Berkeluarga</strong>. Jawablah dengan jujur. Apa tujuan Anda menikah dan berkeluarga ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Bahagia.\" </em>Kemudian Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Bahagia bagi Anda ???\"</em> Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab <em>\"Bahagia buat saya adalah kebebasan, disaat saya bebas melakukan apapun yang saya suka maka saya Bahagia\"</em>, Ada sebagian dari Anda akan menjawab <em>\"Bahagia buat saya adalah perasan suka cita yang terus menerus, sehingga jika saya merasakan suka cita yang terus menerus saya akan bahagia?\" </em> Baiklah ini jawaban saya, jika definisi bahagia Anda adalah \"<em>Kebebasan\"</em>, maka salah kaprah jika Anda ingin Bahagia dengan cara menikah dan bekeluarga, bisa dipastikan perkawinan dan keluarga Anda akan berantakan, karena saat bekeluarga Anda tidak lagi bebas, Anda harus setia terhadap pasangan Anda, Anda memiliki tanggung jawab untuk membina dan memelihara keluarga Anda, mendidik dan membesarkan anak-anak Anda dan lain sebagainya. Jika definisi Kebahagiaan Anda adalah \"Perasaan Suka Cita\", maka jika ketika Anda menikah menemui banyak masalah sehingga tidak merasakan suka cita <em>\"Apakah Anda akan meninggalkan keluarga Anda ?\" </em>Pertanyaan selanjutnya<em> \"Apakah jika Anda seorang diri belum menikah tidak merasakan suka cita ?\" </em> <em>\"Anda saja mengelola perasaan Anda sendiri agar Anda merasakan suka cita tidak bisa ?\" \"Bagaimana Anda mau mengelola perasaan keluarga Anda ?\" \"Bukankah mengelola perasaan pasangan dan keluarga Anda lebih sulit dibanding mengelola perasaan Anda sendiri ?\" </em>Tiba-tiba sebagian dari Anda didalam hati mengatakan <em>\"pantesan saya sudah menikah tapi kok tidak bahagia\". </em>Ya benar motivasi Anda menikah janganlah untuk bahagia karena <strong><em>kebahagiaan itu asalnya dari dalam diri Anda sendiri bukan berasal dari luar</em></strong>.  Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin menikah dan berkeluarga ?\" Motivasi yang benar kita berkeluarga adalah karena <em><strong>\"Tuhan yang ingin kita menikah agar kita dapat memahami seberapa besarnya cinta Tuhan pada kita dan kita dapat membalas kebaikan Tuhan dengan mencintai pasangan dan keluarga kita seperti Tuhan mencintai diri kita\"</strong>. </em>Anda tambah bingung ? Coba Anda jujur pada diri Anda seberapa jahat dan berdosanya diri kita, jika ingin bertobat maka Tuhan akan mengampuni kita, demikianlah Tuhan ingin kita agar melakukan hal yang sama pada pasangan kita, seberapa menyebalkan pasangan kita, kita harus tetapi mengasihi dia, dan walaupun dia berkali-kali berbuat kesalahan pada kita, tetap kita wajib mengampuni pasangan kita itu, karena hal itu yang dilakukan Tuhan pada diri kita. Dengan motivasi ini maka dijamin Kehidupan Bekeluarga Anda akan Bahagia, jadi yang benar adalah Kebahagiaan itu hasil dari motivasi yang benar, bukan motivasi itu sendiri.</li>\r\n	<li><strong>Dalam Membangun Usaha/ Bisnis.</strong> Jawablah dengan jujur. Apa tujuan Anda memiliki usaha sendiri ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Sukses\"</em>. Kemudian  Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Sukses bagi Anda ???\" </em>Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab : <em>\"Sukses buat saya adalah menjadi orang Kaya, disaat saya kaya banyak uang berarti saya Sukses\", </em>Ada sebagian dari Anda yang akan menjawab <em>\"Sukses buat saya adalah ketika dengan kesuksesan saya bisa membalas kebaikan orang tua dan membantu para sahabat saya\" </em>Baiklah ini jawaban saya, jika definisi sukses Anda adalah \"Kekayaan\", maka bisa dipastikan Anda kehidupan bisnis Anda yang terombang-ambing, bergonta-ganti usaha mencari usaha yang cepat dapat untung, karena buat Anda yang penting untung deh ndak penting usahanya apa, Anda akan cenderung mengikuti arus dimana, dan yang akibat paling parahnya jika Anda akan menjadi manusia yang sangat mudah ditipu, karena motivasi Anda Duit (Kekayaan). Jika definisi Kesuksesan Anda adalah \"Membantu Orang Tua dan Sahabat\", Pertanyaannya adalah <em>\"Apakah sebelum membangun usaha Anda tidak dapa membantu Orang Tua dan Sahabat Anda ?\" \"Bukankah ketika membangun Usaha Anda harus membantu para karyawan Anda, pelanggan Anda ?\" \"Jika membantu Orang Tua dan Sahabat Anda saja, Anda belum bisa, bagaimana bisa Anda membantu para karyawan dan pelanggan Anda ?\" \"Bukankan membantu para karyawan Anda dan pelanggan Anda jauh lebih sulit dibandingkan membantu Orang Tua dan Sahabat Anda ?\" </em>Tiba-tiba sebagian dair Anda didalam hati mengatakan <em>\"pantesan saya sudah berusaha bertahun-tahun kok tak kunjung sukses\"</em>. Ya benar motivasi Anda membangun usaha atau bisnis janganlah untuk sukses karena <em>kesuksesan itu adalah hasil akhir disaat Anda telah membangun usaha dengan motivasi yang benar. </em> Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin membangun usaha/ bisnis ?\" Motivasi yang benar kita membangun usaha adalah karena <em><strong>\"Visi yang Tuah telah berikan yaitu dengan mengembangkan talenta yang telah Dia berikan kepada kita, selalu setia dalam visiNya, cintai sesama yang diwujudkan dalam bentuk pelayanan, dan lakukan semuanya itu sebagai bentuk ungkapan cinta kita pada Tuhan</strong>. </em>Anda tambah bingung ? Tuhan menciptakan kita dengan dengan keunikan, kelebihan dan kekurangan yang berbeda-beda, saat k<em>ita setia pada pekerjaan kita, memimpin perusahaan dan melayani pelanggan Anda dengan cinta maka karyawan kita akan lebih setia</em>, dan pelanggan kita akan setia. Jika karyawan dan pelanggan Anda semuanya setia, Ya, sudah pastilah Anda akan mendapatkan apa yang dinamakan \"Kesuksesan\".  Jadi yang benar Kesuksesan itu adalah hasil dari Anda setia dalam melakukan pekerjaan sesuai dengan talenta yang Tuhan telah berikan dan setia dalam pekerjaan kita dengan bekerja dengan penuh rasa cinta kepada para pekerja dan pelanggan kita.</li>\r\n</ol>\r\nWah sangat menarik bukan, dan tentu membuka wawasan Anda, jika Anda benar-benar ingin menjadi manusia yang Tak Tergoyahkan ikuti terus kelanjutan artikel ini.\r\nSampai disini dulu ya kawan-kawan, karena saya tahu jika artikel ini terlalu panjang malahan tidak bisa diserap dengan baik, catat minggu depan akan saya keluarkan seri lanjutannya.\r\n\r\nSeri dua dari artikel ini akan lebih menarik lagi terlebih lagi akan menantang logika dan paradigma Anda dan menuntun Anda dalam melangkah dalam hidup yang benar.\r\n\r\nSalam Penuh Hikmat,\r\n\r\nThomas Joseph\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix </a>\r\n\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0','Kunci Manusia yang tak Tergoyahkan (seri 1)','','inherit','open','open','','440-revision-6','','','2012-08-12 06:27:07','2012-08-12 06:27:07','',440,'http://www.futuremediatrix.com/blog/?p=448',0,'revision','',0),(449,3,'2012-08-12 06:52:30','2012-08-12 06:52:30','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan.jpg\"><img class=\"alignnone size-full wp-image-447\" title=\"KunciManusiaYangTakTergoyahkan\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nJika kita melihat kehidupan di dunia ini kita melihat banyak sekali manusia yang hidupnya terombang-ambing, banyak pebisnis yang mereka terus bergonta-ganti usaha tanpa henti untuk mencari bisnis yang menghasilkan buat dia, banyak kehidupan keluarga yang hancur berantakan, suami isteri bercerai, banyak orang yang menjadi korban penipuan, baru-baru ini ada seorang teman korban penipuan ratusan juta hingga kena struk di rumah sakit tidak berdaya dan harus menghabiskan lagi biaya ratusan juta lagi, bahkan yang paling tragis banyak orang yang sampai bunuh diri karena tidak kuat menanggung semua beban yang dia alami.\r\n\r\nAnda semua pasti bertanya apa sih yang menyebabkan semua hal itu terjadi ? Ada orang yang menyalahkan Tuhan, dia mengatakan Tuhan tidak adil, Ada orang yang menyalahkan temannya, keluarganya mengapa dia bukan lahir dari keluarga yang mampu. Walau memang tidak semua kita pernah mengalami kejadian hancur-hancuran seperti itu, tapi kalau kita boleh jujur didalam hati Anda, pasti Anda didalam hidup pernah juga mengalami situasi bimbang, dan ragu kemana harus melangkah.\r\n\r\nAdakah manusia yang dapat selalu mengatasi masalahnya dengan mudah dan dia selalu teguh dalam melangkah ? Ternyata memang ada segelintir orang yang memang memiliki kekuatan yang membuat dia tidak tergoyahkan. Anda ingin menjadi  orang yang tidak tergoyahkan ? Anda ingin tahu jawabannya ?  Wah, didalam hati Anda menjawab pak Thomas saya bukan ingin tahu lagi, tapi saya benar-benar sangat ingin tahu bagaimana saya ingin menjadi manusia tak Tergoyahkan, karena saya memang sedang mencari jalan keluar dalam hidup saat ini.\r\n\r\nBaiklah saya akan bongkar rahasia bagaimana menjadi  Manusia yang tak Tergoyahkan, supaya Anda tidak penasaran dan semakin bingung.\r\n\r\n<strong>\r\nMengenal Siapakah Diri Anda, Dan apa Tujuan Tuhan menciptakan Anda </strong>\r\n\r\nAnda pasti bingung dengan kata-kata pertama \"Mengenal Siapakah Diri Anda\",  dalam hati Anda mungkin berkata \"Masasih saya tidak mengenal Diri saya Sendiri\". Faktanya saya seringkali menemukan orang yang tidak mengenal dirinya sendiri, saya seringkali melakukan interview untuk calon karyawan saya, pertanyaan pertama \"Ayo ceritakan siapakah diri Anda ?\" Banyak yang terdiam tak bisa menjawab. Pertanyaan kedua \"Apakah yang menjadi kelebihan dan kekurangan Anda ?\" Sama saja tidak ada yang menjawab. Pertanyaan ketiga \"Apakah tujuan Tuhan menciptakan Anda didunia?\" Untuk yang kali ini semuanya diam membisu bahkan keadaan berubah tiba-tiba menjadi hening, banyak yang terlihat diwajahnya ekspresi bingung tak terhingga. Ini membuktikan bahwa sebagian besar manusia di dunia tidak mengenal dirinya apalagi mengenal apa Tujuan Tuhan menciptakan dirinya. Tiba-tiba dihati Anda sekalian terjawab \"Mengapa banyak orang didunia banyak orang yang hidupnya terombang-ambing\",  timbul pertanyaan dihati Anda \"bahkan saya sendiri memiliki potensi untuk menjadi manusia terombang-ambing donk kalau saya belum mengetahui apa Tujuan Tuhan menciptakan diri saya?\"\r\n\r\nTiba-tiba juga Anda langsung merasa butuh untuk mengetahuinya dan bertanya bagaimana donk saya bisa tahu untuk apa Tuhan menciptakan diri saya ???\r\n\r\nOke saya akan berikan bukakan bagaimana caranya:\r\n<ol>\r\n	<li>Pertama-tama Anda lakukan eksplorasi tentang diri Anda, apa yang menjadi kelebihan dan kelemahan saudara ? Cari tahu apa bakat Anda, dalam bidang apa Anda merasakan, ini dia nih saya paling jago ? Saya berikan contoh: Saya dari dulu sangat suka dalam memberikan konsultasi kepada teman-teman saya, segala permasalahan yang orang lain hadapi, hampir selalu saya bisa memberikan masukan yang menjadi solusi buat mereka, akhirnya sampai sekarang saya sekarang menjadi konsultan dalam bidang digital marketing.</li>\r\n	<li>Cari tahu pekerjaan apa didunia ini yang paling Anda sukai, dimana ketika Anda lakukan pekerjaan itu Anda merasakan suka cita yang teramat dalam, bahkan Anda rela melakukannya tanpa Anda dibayar sesenpun. Saya berikan contoh nyata: Ada teman saya bernama Dedy Budiman yang dia sangat suka dalam mengajar, dia ingin menjadi trainer bahkan sangking sukanya ketika pertama kali dia mengajar bahkan dia rela tidak dibayar untuk melakukan pekerjaan tersebut, nah akhirnya sekarang menjadi Trainer yang sangat sukses.</li>\r\n	<li>Anda masih belum menemukan juga ? Tips selanjutnya, cari tahu dalam hal apa Anda paling sering dipercaya orang untuk melakukan pekerjaan tersebut ? Atau dalam hal apa Anda paling sering diminta tolong orang dalam pekerjaan tersebut? Saya berikan contoh: Ada seorang teman yang dari dulu selalu setiap ada acara dia diminta untuk bikin kue, karena teman saya ini memang kalau bikin kue enak banget, akhirnya dia terjun dalam bisnis pembuatan kue, dan akhirnya berhasil. Sama halnya saya sendiri dari dulu sekolah seringkali diminta tolong untuk bikin design dan promosi, sampai akhirnya sampai sekarang saya lanjutkan menjadi seorang digital marketer.</li>\r\n	<li>Jika Anda masih benar-benar masih menemukannya juga, karena Anda tidak merasa tidak punya kelebihan, tidak pernah dimintai tolong orang lain. Tips terakhir, cari tahu hal apa yang dibutuhkan orang disekitar Anda dan belum ada orang yang melakukannya. Setelah Anda menemukan dan menetapkannya, Anda harus setia pada pekerjaan tersebut. Saya berikan contoh nyata: waktu dulu di Indonesia belum ada jasa kurir, pendiri Tiki mempelopori dengan mendirikan jasa kurir, akhirnya perusahaan tersebut sukses menjadi besar sampai saat ini, karena mereka bisa membaca kebutuhan dan setia terhadap pekerjaannya.</li>\r\n</ol>\r\n<strong>\r\nMemiliki Motivasi yang benar dalam segala bidang kehidupan Anda</strong>\r\n\r\nMungkin sebagian Anda menjawab bahwa Anda telah motivasi didalam segala bidang kehidupan Anda, tetapi pertanyaannya, sudahkah Anda memiliki motivasi yang benar ? Anda semakin bingung, dan Anda bertanya memang ada Motivasi yang salah ya ? Jawaban saya, bukan benar-benar ada lagi, tetapi 90% orang yang saya pernah temui di dunia ini memiliki Motivasi yang salah, dalam segala bidang kehidupannya. Wah Anda semakin penasaran, kok bisa ya 90% orang di dunia memiliki Motivasi yang salah ? Baiklah saya akan memberikan beberapa contoh agar membuat semuanya menjadi jelas:\r\n<ol>\r\n	<li><strong>Dalam Hal Berkeluarga</strong>. Jawablah dengan jujur. Apa tujuan Anda menikah dan berkeluarga ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Bahagia.\" </em>Kemudian Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Bahagia bagi Anda ???\"</em> Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab <em>\"Bahagia buat saya adalah kebebasan, disaat saya bebas melakukan apapun yang saya suka maka saya Bahagia\"</em>, Ada sebagian dari Anda akan menjawab <em>\"Bahagia buat saya adalah perasan suka cita yang terus menerus, sehingga jika saya merasakan suka cita yang terus menerus saya akan bahagia?\" </em> Baiklah ini jawaban saya, jika definisi bahagia Anda adalah \"<em>Kebebasan\"</em>, maka salah kaprah jika Anda ingin Bahagia dengan cara menikah dan bekeluarga, bisa dipastikan perkawinan dan keluarga Anda akan berantakan, karena saat bekeluarga Anda tidak lagi bebas, Anda harus setia terhadap pasangan Anda, Anda memiliki tanggung jawab untuk membina dan memelihara keluarga Anda, mendidik dan membesarkan anak-anak Anda dan lain sebagainya. Jika definisi Kebahagiaan Anda adalah \"Perasaan Suka Cita\", maka jika ketika Anda menikah menemui banyak masalah sehingga tidak merasakan suka cita <em>\"Apakah Anda akan meninggalkan keluarga Anda ?\" </em>Pertanyaan selanjutnya<em> \"Apakah jika Anda seorang diri belum menikah tidak merasakan suka cita ?\" </em> <em>\"Anda saja mengelola perasaan Anda sendiri agar Anda merasakan suka cita tidak bisa ?\" \"Bagaimana Anda mau mengelola perasaan keluarga Anda ?\" \"Bukankah mengelola perasaan pasangan dan keluarga Anda lebih sulit dibanding mengelola perasaan Anda sendiri ?\" </em>Tiba-tiba sebagian dari Anda didalam hati mengatakan <em>\"pantesan saya sudah menikah tapi kok tidak bahagia\". </em>Ya benar motivasi Anda menikah janganlah untuk bahagia karena <strong><em>kebahagiaan itu asalnya dari dalam diri Anda sendiri bukan berasal dari luar</em></strong>.  Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin menikah dan berkeluarga ?\" Motivasi yang benar kita berkeluarga adalah karena <em><strong>\"Tuhan yang ingin kita menikah agar kita dapat memahami seberapa besarnya cinta Tuhan pada kita dan kita dapat membalas kebaikan Tuhan dengan mencintai pasangan dan keluarga kita seperti Tuhan mencintai diri kita\"</strong>. </em>Anda tambah bingung ? Coba Anda jujur pada diri Anda seberapa jahat dan berdosanya diri kita, jika ingin bertobat maka Tuhan akan mengampuni kita, demikianlah Tuhan ingin kita agar melakukan hal yang sama pada pasangan kita, seberapa menyebalkan pasangan kita, kita harus tetapi mengasihi dia, dan walaupun dia berkali-kali berbuat kesalahan pada kita, tetap kita wajib mengampuni pasangan kita itu, karena hal itu yang dilakukan Tuhan pada diri kita. Dengan motivasi ini maka dijamin Kehidupan Bekeluarga Anda akan Bahagia, jadi yang benar adalah Kebahagiaan itu hasil dari motivasi yang benar, bukan motivasi itu sendiri.</li>\r\n	<li><strong>Dalam Membangun Usaha/ Bisnis.</strong> Jawablah dengan jujur. Apa tujuan Anda memiliki usaha sendiri ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Sukses\"</em>. Kemudian  Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Sukses bagi Anda ???\" </em>Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab : <em>\"Sukses buat saya adalah menjadi orang Kaya, disaat saya kaya banyak uang berarti saya Sukses\", </em>Ada sebagian dari Anda yang akan menjawab <em>\"Sukses buat saya adalah ketika dengan kesuksesan saya bisa membalas kebaikan orang tua dan membantu para sahabat saya\" </em>Baiklah ini jawaban saya, jika definisi sukses Anda adalah \"Kekayaan\", maka bisa dipastikan Anda kehidupan bisnis Anda yang terombang-ambing, bergonta-ganti usaha mencari usaha yang cepat dapat untung, karena buat Anda yang penting untung deh ndak penting usahanya apa, Anda akan cenderung mengikuti arus dimana, dan yang akibat paling parahnya jika Anda akan menjadi manusia yang sangat mudah ditipu, karena motivasi Anda Duit (Kekayaan). Jika definisi Kesuksesan Anda adalah \"Membantu Orang Tua dan Sahabat\", Pertanyaannya adalah <em>\"Apakah sebelum membangun usaha Anda tidak dapa membantu Orang Tua dan Sahabat Anda ?\" \"Bukankah ketika membangun Usaha Anda harus membantu para karyawan Anda, pelanggan Anda ?\" \"Jika membantu Orang Tua dan Sahabat Anda saja, Anda belum bisa, bagaimana bisa Anda membantu para karyawan dan pelanggan Anda ?\" \"Bukankan membantu para karyawan Anda dan pelanggan Anda jauh lebih sulit dibandingkan membantu Orang Tua dan Sahabat Anda ?\" </em>Tiba-tiba sebagian dair Anda didalam hati mengatakan <em>\"pantesan saya sudah berusaha bertahun-tahun kok tak kunjung sukses\"</em>. Ya benar motivasi Anda membangun usaha atau bisnis janganlah untuk sukses karena <em>kesuksesan itu adalah hasil akhir disaat Anda telah membangun usaha dengan motivasi yang benar. </em> Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin membangun usaha/ bisnis ?\" Motivasi yang benar kita membangun usaha adalah karena <em><strong>\"Visi yang Tuah telah berikan yaitu dengan mengembangkan talenta yang telah Dia berikan kepada kita, selalu setia dalam visiNya, cintai sesama yang diwujudkan dalam bentuk pelayanan, dan lakukan semuanya itu sebagai bentuk ungkapan cinta kita pada Tuhan</strong>. </em>Anda tambah bingung ? Tuhan menciptakan kita dengan dengan keunikan, kelebihan dan kekurangan yang berbeda-beda, saat k<em>ita setia pada pekerjaan kita, memimpin perusahaan dan melayani pelanggan Anda dengan cinta maka karyawan kita akan lebih setia</em>, dan pelanggan kita akan setia. Jika karyawan dan pelanggan Anda semuanya setia, Ya, sudah pastilah Anda akan mendapatkan apa yang dinamakan \"Kesuksesan\".  Jadi yang benar Kesuksesan itu adalah hasil dari Anda setia dalam melakukan pekerjaan sesuai dengan talenta yang Tuhan telah berikan dan setia dalam pekerjaan kita dengan bekerja dengan penuh rasa cinta kepada para pekerja dan pelanggan kita.</li>\r\n</ol>\r\nWah sangat menarik bukan, dan tentu membuka wawasan Anda, jika Anda benar-benar ingin menjadi manusia yang Tak Tergoyahkan ikuti terus kelanjutan artikel ini.\r\nSampai disini dulu ya kawan-kawan, karena saya tahu jika artikel ini terlalu panjang malahan tidak bisa diserap dengan baik, catat minggu depan akan saya keluarkan seri lanjutannya.\r\n\r\nSeri dua dari artikel ini akan lebih menarik lagi terlebih lagi akan menantang logika dan paradigma Anda dan menuntun Anda dalam melangkah dalam hidup yang benar.\r\n\r\nSalam Penuh Hikmat,\r\n\r\nThomas Joseph\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix </a>\r\n\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0','Kunci Manusia yang tak Tergoyahkan (seri 1)','','inherit','open','open','','440-revision-7','','','2012-08-12 06:52:30','2012-08-12 06:52:30','',440,'http://www.futuremediatrix.com/blog/?p=449',0,'revision','',0),(450,3,'2012-08-12 07:03:01','2012-08-12 07:03:01','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan.jpg\"><img class=\"alignnone size-full wp-image-447\" title=\"KunciManusiaYangTakTergoyahkan\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nJika kita melihat kehidupan di dunia ini kita melihat banyak sekali manusia yang hidupnya terombang-ambing, banyak pebisnis yang mereka terus bergonta-ganti usaha tanpa henti untuk mencari bisnis yang menghasilkan buat dia, banyak kehidupan keluarga yang hancur berantakan, suami isteri bercerai, banyak orang yang menjadi korban penipuan, baru-baru ini ada seorang teman korban penipuan ratusan juta hingga kena struk di rumah sakit tidak berdaya dan harus menghabiskan lagi biaya ratusan juta lagi, bahkan yang paling tragis banyak orang yang sampai bunuh diri karena tidak kuat menanggung semua beban yang dia alami.\r\n\r\nAnda semua pasti bertanya apa sih yang menyebabkan semua hal itu terjadi ? Ada orang yang menyalahkan Tuhan, dia mengatakan Tuhan tidak adil, Ada orang yang menyalahkan temannya, keluarganya mengapa dia bukan lahir dari keluarga yang mampu. Walau memang tidak semua kita pernah mengalami kejadian hancur-hancuran seperti itu, tapi kalau kita boleh jujur didalam hati Anda, pasti Anda didalam hidup pernah juga mengalami situasi bimbang, dan ragu kemana harus melangkah.\r\n\r\nAdakah manusia yang dapat selalu mengatasi masalahnya dengan mudah dan dia selalu teguh dalam melangkah ? Ternyata memang ada segelintir orang yang memang memiliki kekuatan yang membuat dia tidak tergoyahkan. Anda ingin menjadi  orang yang tidak tergoyahkan ? Anda ingin tahu jawabannya ?  Wah, didalam hati Anda menjawab pak Thomas saya bukan ingin tahu lagi, tapi saya benar-benar sangat ingin tahu bagaimana saya ingin menjadi manusia tak Tergoyahkan, karena saya memang sedang mencari jalan keluar dalam hidup saat ini.\r\n\r\nBaiklah saya akan bongkar rahasia bagaimana menjadi  Manusia yang tak Tergoyahkan, supaya Anda tidak penasaran dan semakin bingung.\r\n\r\n<strong>\r\nMengenal Siapakah Diri Anda, Dan apa Tujuan Tuhan menciptakan Anda </strong>\r\n\r\nAnda pasti bingung dengan kata-kata pertama \"Mengenal Siapakah Diri Anda\",  dalam hati Anda mungkin berkata \"Masasih saya tidak mengenal Diri saya Sendiri\". Faktanya saya seringkali menemukan orang yang tidak mengenal dirinya sendiri, saya seringkali melakukan interview untuk calon karyawan saya, pertanyaan pertama \"Ayo ceritakan siapakah diri Anda ?\" Banyak yang terdiam tak bisa menjawab. Pertanyaan kedua \"Apakah yang menjadi kelebihan dan kekurangan Anda ?\" Sama saja tidak ada yang menjawab. Pertanyaan ketiga \"Apakah tujuan Tuhan menciptakan Anda didunia?\" Untuk yang kali ini semuanya diam membisu bahkan keadaan berubah tiba-tiba menjadi hening, banyak yang terlihat diwajahnya ekspresi bingung tak terhingga. Ini membuktikan bahwa sebagian besar manusia di dunia tidak mengenal dirinya apalagi mengenal apa Tujuan Tuhan menciptakan dirinya. Tiba-tiba dihati Anda sekalian terjawab \"Mengapa banyak orang didunia banyak orang yang hidupnya terombang-ambing\",  timbul pertanyaan dihati Anda \"bahkan saya sendiri memiliki potensi untuk menjadi manusia terombang-ambing donk kalau saya belum mengetahui apa Tujuan Tuhan menciptakan diri saya?\"\r\n\r\nTiba-tiba juga Anda langsung merasa butuh untuk mengetahuinya dan bertanya bagaimana donk saya bisa tahu untuk apa Tuhan menciptakan diri saya ???\r\n\r\nOke saya akan berikan bukakan bagaimana caranya:\r\n<ol>\r\n	<li>Pertama-tama Anda lakukan eksplorasi tentang diri Anda, apa yang menjadi kelebihan dan kelemahan saudara ? Cari tahu apa bakat Anda, dalam bidang apa Anda merasakan, ini dia nih saya paling jago ? Saya berikan contoh: Saya dari dulu sangat suka dalam memberikan konsultasi kepada teman-teman saya, segala permasalahan yang orang lain hadapi, hampir selalu saya bisa memberikan masukan yang menjadi solusi buat mereka, akhirnya sampai sekarang saya sekarang menjadi konsultan dalam bidang digital marketing.</li>\r\n	<li>Cari tahu pekerjaan apa didunia ini yang paling Anda sukai, dimana ketika Anda lakukan pekerjaan itu Anda merasakan suka cita yang teramat dalam, bahkan Anda rela melakukannya tanpa Anda dibayar sesenpun. Saya berikan contoh nyata: Ada teman saya bernama Dedy Budiman yang dia sangat suka dalam mengajar, dia ingin menjadi trainer bahkan sangking sukanya ketika pertama kali dia mengajar bahkan dia rela tidak dibayar untuk melakukan pekerjaan tersebut, nah akhirnya sekarang menjadi Trainer yang sangat sukses.</li>\r\n	<li>Anda masih belum menemukan juga ? Tips selanjutnya, cari tahu dalam hal apa Anda paling sering dipercaya orang untuk melakukan pekerjaan tersebut ? Atau dalam hal apa Anda paling sering diminta tolong orang dalam pekerjaan tersebut? Saya berikan contoh: Ada seorang teman yang dari dulu selalu setiap ada acara dia diminta untuk bikin kue, karena teman saya ini memang kalau bikin kue enak banget, akhirnya dia terjun dalam bisnis pembuatan kue, dan akhirnya berhasil. Sama halnya saya sendiri dari dulu sekolah seringkali diminta tolong untuk bikin design dan promosi, sampai akhirnya sampai sekarang saya lanjutkan menjadi seorang digital marketer.</li>\r\n	<li>Jika Anda masih benar-benar masih menemukannya juga, karena Anda tidak merasa tidak punya kelebihan, tidak pernah dimintai tolong orang lain. Tips terakhir, cari tahu hal apa yang dibutuhkan orang disekitar Anda dan belum ada orang yang melakukannya. Setelah Anda menemukan dan menetapkannya, Anda harus setia pada pekerjaan tersebut. Saya berikan contoh nyata: waktu dulu di Indonesia belum ada jasa kurir, pendiri Tiki mempelopori dengan mendirikan jasa kurir, akhirnya perusahaan tersebut sukses menjadi besar sampai saat ini, karena mereka bisa membaca kebutuhan dan setia terhadap pekerjaannya.</li>\r\n</ol>\r\n<strong>\r\nMemiliki Motivasi yang benar dalam segala bidang kehidupan Anda</strong>\r\n\r\nMungkin sebagian Anda menjawab bahwa Anda telah motivasi didalam segala bidang kehidupan Anda, tetapi pertanyaannya, sudahkah Anda memiliki motivasi yang benar ? Anda semakin bingung, dan Anda bertanya memang ada Motivasi yang salah ya ? Jawaban saya, bukan benar-benar ada lagi, tetapi 90% orang yang saya pernah temui di dunia ini memiliki Motivasi yang salah, dalam segala bidang kehidupannya. Wah Anda semakin penasaran, kok bisa ya 90% orang di dunia memiliki Motivasi yang salah ? Baiklah saya akan memberikan beberapa contoh agar membuat semuanya menjadi jelas:\r\n<ol>\r\n	<li><strong>Dalam Hal Berkeluarga</strong>. Jawablah dengan jujur. Apa tujuan Anda menikah dan berkeluarga ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Bahagia.\" </em>Kemudian Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Bahagia bagi Anda ???\"</em> Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab <em>\"Bahagia buat saya adalah kebebasan, disaat saya bebas melakukan apapun yang saya suka maka saya Bahagia\"</em>, Ada sebagian dari Anda akan menjawab <em>\"Bahagia buat saya adalah perasan suka cita yang terus menerus, sehingga jika saya merasakan suka cita yang terus menerus saya akan bahagia?\" </em> Baiklah ini jawaban saya, jika definisi bahagia Anda adalah \"<em>Kebebasan\"</em>, maka salah kaprah jika Anda ingin Bahagia dengan cara menikah dan bekeluarga, bisa dipastikan perkawinan dan keluarga Anda akan berantakan, karena saat bekeluarga Anda tidak lagi bebas, Anda harus setia terhadap pasangan Anda, Anda memiliki tanggung jawab untuk membina dan memelihara keluarga Anda, mendidik dan membesarkan anak-anak Anda dan lain sebagainya. Jika definisi Kebahagiaan Anda adalah \"Perasaan Suka Cita\", maka jika ketika Anda menikah menemui banyak masalah sehingga tidak merasakan suka cita <em>\"Apakah Anda akan meninggalkan keluarga Anda ?\" </em>Pertanyaan selanjutnya<em> \"Apakah jika Anda seorang diri belum menikah tidak merasakan suka cita ?\" </em> <em>\"Anda saja mengelola perasaan Anda sendiri agar Anda merasakan suka cita tidak bisa ?\" \"Bagaimana Anda mau mengelola perasaan keluarga Anda ?\" \"Bukankah mengelola perasaan pasangan dan keluarga Anda lebih sulit dibanding mengelola perasaan Anda sendiri ?\" </em>Tiba-tiba sebagian dari Anda didalam hati mengatakan <em>\"pantesan saya sudah menikah tapi kok tidak bahagia\". </em>Ya benar motivasi Anda menikah janganlah untuk bahagia karena <strong><em>kebahagiaan itu asalnya dari dalam diri Anda sendiri bukan berasal dari luar</em></strong>.  Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin menikah dan berkeluarga ?\" Motivasi yang benar kita berkeluarga adalah karena <em><strong>\"Tuhan yang ingin kita menikah agar kita dapat memahami seberapa besarnya cinta Tuhan pada kita dan kita dapat membalas kebaikan Tuhan dengan mencintai pasangan dan keluarga kita seperti Tuhan mencintai diri kita\"</strong>. </em>Anda tambah bingung ? Coba Anda jujur pada diri Anda seberapa jahat dan berdosanya diri kita, jika ingin bertobat maka Tuhan akan mengampuni kita, demikianlah Tuhan ingin kita agar melakukan hal yang sama pada pasangan kita, seberapa menyebalkan pasangan kita, kita harus tetapi mengasihi dia, dan walaupun dia berkali-kali berbuat kesalahan pada kita, tetap kita wajib mengampuni pasangan kita itu, karena hal itu yang dilakukan Tuhan pada diri kita. Dengan motivasi ini maka dijamin Kehidupan Bekeluarga Anda akan Bahagia, jadi yang benar adalah Kebahagiaan itu hasil dari motivasi yang benar, bukan motivasi itu sendiri.</li>\r\n	<li><strong>Dalam Membangun Usaha/ Bisnis.</strong> Jawablah dengan jujur. Apa tujuan Anda memiliki usaha sendiri ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Sukses\"</em>. Kemudian  Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Sukses bagi Anda ???\" </em>Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab : <em>\"Sukses buat saya adalah menjadi orang Kaya, disaat saya kaya banyak uang berarti saya Sukses\", </em>Ada sebagian dari Anda yang akan menjawab <em>\"Sukses buat saya adalah ketika dengan kesuksesan saya bisa membalas kebaikan orang tua dan membantu para sahabat saya\" </em>Baiklah ini jawaban saya, jika definisi sukses Anda adalah \"Kekayaan\", maka bisa dipastikan Anda kehidupan bisnis Anda yang terombang-ambing, bergonta-ganti usaha mencari usaha yang cepat dapat untung, karena buat Anda yang penting untung deh ndak penting usahanya apa, Anda akan cenderung mengikuti arus dimana, dan yang akibat paling parahnya jika Anda akan menjadi manusia yang sangat mudah ditipu, karena motivasi Anda Duit (Kekayaan). Jika definisi Kesuksesan Anda adalah \"Membantu Orang Tua dan Sahabat\", Pertanyaannya adalah <em>\"Apakah sebelum membangun usaha Anda tidak dapa membantu Orang Tua dan Sahabat Anda ?\" \"Bukankah ketika membangun Usaha Anda harus membantu para karyawan Anda, pelanggan Anda ?\" \"Jika membantu Orang Tua dan Sahabat Anda saja, Anda belum bisa, bagaimana bisa Anda membantu para karyawan dan pelanggan Anda ?\" \"Bukankan membantu para karyawan Anda dan pelanggan Anda jauh lebih sulit dibandingkan membantu Orang Tua dan Sahabat Anda ?\" </em>Tiba-tiba sebagian dair Anda didalam hati mengatakan <em>\"pantesan saya sudah berusaha bertahun-tahun kok tak kunjung sukses\"</em>. Ya benar motivasi Anda membangun usaha atau bisnis janganlah untuk sukses karena <em>kesuksesan itu adalah hasil akhir disaat Anda telah membangun usaha dengan motivasi yang benar. </em> Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin membangun usaha/ bisnis ?\" Motivasi yang benar kita membangun usaha adalah karena <em><strong>\"Visi yang Tuah telah berikan yaitu dengan mengembangkan talenta yang telah Dia berikan kepada kita, selalu setia dalam visiNya, cintai sesama yang diwujudkan dalam bentuk pelayanan, dan lakukan semuanya itu sebagai bentuk ungkapan cinta kita pada Tuhan</strong>. </em>Anda tambah bingung ? Tuhan menciptakan kita dengan dengan keunikan, kelebihan dan kekurangan yang berbeda-beda, saat k<em>ita setia pada pekerjaan kita, memimpin perusahaan dan melayani pelanggan Anda dengan cinta maka karyawan kita akan lebih setia</em>, dan pelanggan kita akan setia. Jika karyawan dan pelanggan Anda semuanya setia, Ya, sudah pastilah Anda akan mendapatkan apa yang dinamakan \"Kesuksesan\".  Jadi yang benar Kesuksesan itu adalah hasil dari Anda setia dalam melakukan pekerjaan sesuai dengan talenta yang Tuhan telah berikan dan setia dalam pekerjaan kita dengan bekerja dengan penuh rasa cinta kepada para pekerja dan pelanggan kita.</li>\r\n</ol>\r\nWah sangat menarik bukan, dan tentu membuka wawasan Anda, jika Anda benar-benar ingin menjadi manusia yang Tak Tergoyahkan ikuti terus kelanjutan artikel ini.\r\nSampai disini dulu ya kawan-kawan, karena saya tahu jika artikel ini terlalu panjang malahan tidak bisa diserap dengan baik, catat minggu depan akan saya keluarkan seri lanjutannya.\r\n\r\nSeri dua dari artikel ini akan lebih menarik lagi terlebih lagi akan menantang logika dan paradigma Anda dan menuntun Anda dalam melangkah dalam hidup yang benar.\r\n\r\nSalam Penuh Hikmat,\r\n\r\nThomas Joseph\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix </a>\r\n\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0','Kunci Manusia yang tak Tergoyahkan (seri 1)','','inherit','open','open','','440-revision-8','','','2012-08-12 07:03:01','2012-08-12 07:03:01','',440,'http://www.futuremediatrix.com/blog/?p=450',0,'revision','',0),(452,3,'2012-08-12 07:18:55','2012-08-12 07:18:55','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan.jpg\"><img class=\"alignnone size-full wp-image-447\" title=\"KunciManusiaYangTakTergoyahkan\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nJika kita melihat kehidupan di dunia ini kita melihat banyak sekali manusia yang hidupnya terombang-ambing, banyak pebisnis yang mereka terus bergonta-ganti usaha tanpa henti untuk mencari bisnis yang menghasilkan buat dia, banyak kehidupan keluarga yang hancur berantakan, suami isteri bercerai, banyak orang yang menjadi korban penipuan, baru-baru ini ada seorang teman korban penipuan ratusan juta hingga kena struk di rumah sakit tidak berdaya dan harus menghabiskan lagi biaya ratusan juta lagi, bahkan yang paling tragis banyak orang yang sampai bunuh diri karena tidak kuat menanggung semua beban yang dia alami.\r\n\r\nAnda semua pasti bertanya apa sih yang menyebabkan semua hal itu terjadi ? Ada orang yang menyalahkan Tuhan, dia mengatakan Tuhan tidak adil, Ada orang yang menyalahkan temannya, keluarganya mengapa dia bukan lahir dari keluarga yang mampu. Walau memang tidak semua kita pernah mengalami kejadian hancur-hancuran seperti itu, tapi kalau kita boleh jujur didalam hati Anda, pasti Anda didalam hidup pernah juga mengalami situasi bimbang, dan ragu kemana harus melangkah.\r\n\r\nAdakah manusia yang dapat selalu mengatasi masalahnya dengan mudah dan dia selalu teguh dalam melangkah ? Ternyata memang ada segelintir orang yang memang memiliki kekuatan yang membuat dia tidak tergoyahkan. Anda ingin menjadi  orang yang tidak tergoyahkan ? Anda ingin tahu jawabannya ?  Wah, didalam hati Anda menjawab pak Thomas saya bukan ingin tahu lagi, tapi saya benar-benar sangat ingin tahu bagaimana saya ingin menjadi manusia tak Tergoyahkan, karena saya memang sedang mencari jalan keluar dalam hidup saat ini.\r\n\r\nBaiklah saya akan bongkar rahasia bagaimana menjadi  Manusia yang tak Tergoyahkan, supaya Anda tidak penasaran dan semakin bingung.\r\n\r\n<strong>\r\nMengenal Siapakah Diri Anda, Dan apa Tujuan Tuhan menciptakan Anda </strong>\r\n\r\nAnda pasti bingung dengan kata-kata pertama \"Mengenal Siapakah Diri Anda\",  dalam hati Anda mungkin berkata \"Masasih saya tidak mengenal Diri saya Sendiri\". Faktanya saya seringkali menemukan orang yang tidak mengenal dirinya sendiri, saya seringkali melakukan interview untuk calon karyawan saya, pertanyaan pertama \"Ayo ceritakan siapakah diri Anda ?\" Banyak yang terdiam tak bisa menjawab. Pertanyaan kedua \"Apakah yang menjadi kelebihan dan kekurangan Anda ?\" Sama saja tidak ada yang menjawab. Pertanyaan ketiga \"Apakah tujuan Tuhan menciptakan Anda didunia?\" Untuk yang kali ini semuanya diam membisu bahkan keadaan berubah tiba-tiba menjadi hening, banyak yang terlihat diwajahnya ekspresi bingung tak terhingga. Ini membuktikan bahwa sebagian besar manusia di dunia tidak mengenal dirinya apalagi mengenal apa Tujuan Tuhan menciptakan dirinya. Tiba-tiba dihati Anda sekalian terjawab \"Mengapa banyak orang didunia banyak orang yang hidupnya terombang-ambing\",  timbul pertanyaan dihati Anda \"bahkan saya sendiri memiliki potensi untuk menjadi manusia terombang-ambing donk kalau saya belum mengetahui apa Tujuan Tuhan menciptakan diri saya?\"\r\n\r\nTiba-tiba juga Anda langsung merasa butuh untuk mengetahuinya dan bertanya bagaimana donk saya bisa tahu untuk apa Tuhan menciptakan diri saya ???\r\n\r\nOke saya akan berikan bukakan bagaimana caranya:\r\n<ol>\r\n	<li>Pertama-tama Anda lakukan eksplorasi tentang diri Anda, apa yang menjadi kelebihan dan kelemahan saudara ? Cari tahu apa bakat Anda, dalam bidang apa Anda merasakan, ini dia nih saya paling jago ? Saya berikan contoh: Saya dari dulu sangat suka dalam memberikan konsultasi kepada teman-teman saya, segala permasalahan yang orang lain hadapi, hampir selalu saya bisa memberikan masukan yang menjadi solusi buat mereka, akhirnya sampai sekarang saya sekarang menjadi konsultan dalam bidang digital marketing.</li>\r\n	<li>Cari tahu pekerjaan apa didunia ini yang paling Anda sukai, dimana ketika Anda lakukan pekerjaan itu Anda merasakan suka cita yang teramat dalam, bahkan Anda rela melakukannya tanpa Anda dibayar sesenpun. Saya berikan contoh nyata: Ada teman saya bernama Dedy Budiman yang dia sangat suka dalam mengajar, dia ingin menjadi trainer bahkan sangking sukanya ketika pertama kali dia mengajar bahkan dia rela tidak dibayar untuk melakukan pekerjaan tersebut, nah akhirnya sekarang menjadi Trainer yang sangat sukses.</li>\r\n	<li>Anda masih belum menemukan juga ? Tips selanjutnya, cari tahu dalam hal apa Anda paling sering dipercaya orang untuk melakukan pekerjaan tersebut ? Atau dalam hal apa Anda paling sering diminta tolong orang dalam pekerjaan tersebut? Saya berikan contoh: Ada seorang teman yang dari dulu selalu setiap ada acara dia diminta untuk bikin kue, karena teman saya ini memang kalau bikin kue enak banget, akhirnya dia terjun dalam bisnis pembuatan kue, dan akhirnya berhasil. Sama halnya saya sendiri dari dulu sekolah seringkali diminta tolong untuk bikin design dan promosi, sampai akhirnya sampai sekarang saya lanjutkan menjadi seorang digital marketer.</li>\r\n	<li>Jika Anda masih benar-benar masih menemukannya juga, karena Anda tidak merasa tidak punya kelebihan, tidak pernah dimintai tolong orang lain. Tips terakhir, cari tahu hal apa yang dibutuhkan orang disekitar Anda dan belum ada orang yang melakukannya. Setelah Anda menemukan dan menetapkannya, Anda harus setia pada pekerjaan tersebut. Saya berikan contoh nyata: waktu dulu di Indonesia belum ada jasa kurir, pendiri Tiki mempelopori dengan mendirikan jasa kurir, akhirnya perusahaan tersebut sukses menjadi besar sampai saat ini, karena mereka bisa membaca kebutuhan dan setia terhadap pekerjaannya.</li>\r\n</ol>\r\n<strong>\r\nMemiliki Motivasi yang benar dalam segala bidang kehidupan Anda</strong>\r\n\r\nMungkin sebagian Anda menjawab bahwa Anda telah motivasi didalam segala bidang kehidupan Anda, tetapi pertanyaannya, sudahkah Anda memiliki motivasi yang benar ? Anda semakin bingung, dan Anda bertanya memang ada Motivasi yang salah ya ? Jawaban saya, bukan benar-benar ada lagi, tetapi 90% orang yang saya pernah temui di dunia ini memiliki Motivasi yang salah, dalam segala bidang kehidupannya. Wah Anda semakin penasaran, kok bisa ya 90% orang di dunia memiliki Motivasi yang salah ? Baiklah saya akan memberikan beberapa contoh agar membuat semuanya menjadi jelas:\r\n<ol>\r\n	<li><strong>Dalam Hal Berkeluarga</strong>. Jawablah dengan jujur. Apa tujuan Anda menikah dan berkeluarga ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Bahagia.\" </em>Kemudian Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Bahagia bagi Anda ???\"</em> Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab <em>\"Bahagia buat saya adalah kebebasan, disaat saya bebas melakukan apapun yang saya suka maka saya Bahagia\"</em>, Ada sebagian dari Anda akan menjawab <em>\"Bahagia buat saya adalah perasan suka cita yang terus menerus, sehingga jika saya merasakan suka cita yang terus menerus saya akan bahagia?\" </em> Baiklah ini jawaban saya, jika definisi bahagia Anda adalah \"<em>Kebebasan\"</em>, maka salah kaprah jika Anda ingin Bahagia dengan cara menikah dan bekeluarga, bisa dipastikan perkawinan dan keluarga Anda akan berantakan, karena saat bekeluarga Anda tidak lagi bebas, Anda harus setia terhadap pasangan Anda, Anda memiliki tanggung jawab untuk membina dan memelihara keluarga Anda, mendidik dan membesarkan anak-anak Anda dan lain sebagainya. Jika definisi Kebahagiaan Anda adalah \"Perasaan Suka Cita\", maka jika ketika Anda menikah menemui banyak masalah sehingga tidak merasakan suka cita <em>\"Apakah Anda akan meninggalkan keluarga Anda ?\" </em>Pertanyaan selanjutnya<em> \"Apakah jika Anda seorang diri belum menikah tidak merasakan suka cita ?\" </em> <em>\"Anda saja mengelola perasaan Anda sendiri agar Anda merasakan suka cita tidak bisa ?\" \"Bagaimana Anda mau mengelola perasaan keluarga Anda ?\" \"Bukankah mengelola perasaan pasangan dan keluarga Anda lebih sulit dibanding mengelola perasaan Anda sendiri ?\" </em>Tiba-tiba sebagian dari Anda didalam hati mengatakan <em>\"pantesan saya sudah menikah tapi kok tidak bahagia\". </em>Ya benar motivasi Anda menikah janganlah untuk bahagia karena <strong><em>kebahagiaan itu asalnya dari dalam diri Anda sendiri bukan berasal dari luar</em></strong>.  Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin menikah dan berkeluarga ?\" Motivasi yang benar kita berkeluarga adalah karena <em><strong>\"Tuhan yang ingin kita menikah agar kita dapat memahami seberapa besarnya cinta Tuhan pada kita dan kita dapat membalas kebaikan Tuhan dengan mencintai pasangan dan keluarga kita seperti Tuhan mencintai diri kita\"</strong>. </em>Anda tambah bingung ? Coba Anda jujur pada diri Anda seberapa jahat dan berdosanya diri kita, jika ingin bertobat maka Tuhan akan mengampuni kita, demikianlah Tuhan ingin kita agar melakukan hal yang sama pada pasangan kita, seberapa menyebalkan pasangan kita, kita harus tetapi mengasihi dia, dan walaupun dia berkali-kali berbuat kesalahan pada kita, tetap kita wajib mengampuni pasangan kita itu, karena hal itu yang dilakukan Tuhan pada diri kita. Dengan motivasi ini maka dijamin Kehidupan Bekeluarga Anda akan Bahagia, jadi yang benar adalah Kebahagiaan itu hasil dari motivasi yang benar, bukan motivasi itu sendiri.</li>\r\n	<li><strong>Dalam Membangun Usaha/ Bisnis.</strong> Jawablah dengan jujur. Apa tujuan Anda memiliki usaha sendiri ? Mungkin sebagian besar Anda akan menjawab <em>\"Karena Saya ingin Sukses\"</em>. Kemudian  Anda pasti bertanya <em>\"Apa yang salahnya dengan jawaban saya ini ?\" </em>Baiklan mari kita cari tahu kebenaran dari jawaban Anda ini. Pertanyaan saya kepada Anda adalah, <em>\"Apakah definisi Sukses bagi Anda ???\" </em>Setiap dari Anda akan menjawab dengan jawaban yang berbeda-beda: Ada sebagian dari Anda yang akan menjawab : <em>\"Sukses buat saya adalah menjadi orang Kaya, disaat saya kaya banyak uang berarti saya Sukses\", </em>Ada sebagian dari Anda yang akan menjawab <em>\"Sukses buat saya adalah ketika dengan kesuksesan saya bisa membalas kebaikan orang tua dan membantu para sahabat saya\" </em>Baiklah ini jawaban saya, jika definisi sukses Anda adalah \"Kekayaan\", maka bisa dipastikan Anda kehidupan bisnis Anda yang terombang-ambing, bergonta-ganti usaha mencari usaha yang cepat dapat untung, karena buat Anda yang penting untung deh ndak penting usahanya apa, Anda akan cenderung mengikuti arus dimana, dan yang akibat paling parahnya jika Anda akan menjadi manusia yang sangat mudah ditipu, karena motivasi Anda Duit (Kekayaan). Jika definisi Kesuksesan Anda adalah \"Membantu Orang Tua dan Sahabat\", Pertanyaannya adalah <em>\"Apakah sebelum membangun usaha Anda tidak dapa membantu Orang Tua dan Sahabat Anda ?\" \"Bukankah ketika membangun Usaha Anda harus membantu para karyawan Anda, pelanggan Anda ?\" \"Jika membantu Orang Tua dan Sahabat Anda saja, Anda belum bisa, bagaimana bisa Anda membantu para karyawan dan pelanggan Anda ?\" \"Bukankan membantu para karyawan Anda dan pelanggan Anda jauh lebih sulit dibandingkan membantu Orang Tua dan Sahabat Anda ?\" </em>Tiba-tiba sebagian dair Anda didalam hati mengatakan <em>\"pantesan saya sudah berusaha bertahun-tahun kok tak kunjung sukses\"</em>. Ya benar motivasi Anda membangun usaha atau bisnis janganlah untuk sukses karena <em>kesuksesan itu adalah hasil akhir disaat Anda telah membangun usaha dengan motivasi yang benar. </em> Anda bertanya \"Jadi apa donk motivasi yang benar jika saya ingin membangun usaha/ bisnis ?\" Motivasi yang benar kita membangun usaha adalah karena <em><strong>\"Visi yang Tuah telah berikan yaitu dengan mengembangkan talenta yang telah Dia berikan kepada kita, selalu setia dalam visiNya, cintai sesama yang diwujudkan dalam bentuk pelayanan, dan lakukan semuanya itu sebagai bentuk ungkapan cinta kita pada Tuhan</strong>. </em>Anda tambah bingung ? Tuhan menciptakan kita dengan dengan keunikan, kelebihan dan kekurangan yang berbeda-beda, saat k<em>ita setia pada pekerjaan kita, memimpin perusahaan dan melayani pelanggan Anda dengan cinta maka karyawan kita akan lebih setia</em>, dan pelanggan kita akan setia. Jika karyawan dan pelanggan Anda semuanya setia, Ya, sudah pastilah Anda akan mendapatkan apa yang dinamakan \"Kesuksesan\".  Jadi yang benar Kesuksesan itu adalah hasil dari Anda setia dalam melakukan pekerjaan sesuai dengan talenta yang Tuhan telah berikan dan setia dalam pekerjaan kita dengan bekerja dengan penuh rasa cinta kepada para pekerja dan pelanggan kita.</li>\r\n</ol>\r\nWah sangat menarik bukan, dan tentu membuka wawasan Anda, jika Anda benar-benar ingin menjadi manusia yang Tak Tergoyahkan ikuti terus kelanjutan artikel ini.\r\nSampai disini dulu ya kawan-kawan, karena saya tahu jika artikel ini terlalu panjang malahan tidak bisa diserap dengan baik, catat minggu depan akan saya keluarkan seri lanjutannya.\r\n\r\nSeri dua dari artikel ini akan lebih menarik lagi terlebih lagi akan menantang logika dan paradigma Anda dan menuntun Anda melangkah dalam hidup yang benar.\r\n\r\nSalam Penuh Hikmat,\r\n\r\nThomas Joseph\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix </a>\r\n\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0','Kunci Manusia yang tak Tergoyahkan (seri 1)','','inherit','open','open','','440-revision-9','','','2012-08-12 07:18:55','2012-08-12 07:18:55','',440,'http://www.futuremediatrix.com/blog/?p=452',0,'revision','',0),(453,3,'2012-08-19 15:10:43','2012-08-19 15:10:43','Senang bisa bertemu dengan Anda sekalian, btw selamat Idul Fitri buat teman-teman yang merayakan, dan buat teman yang lain selamat belibur panjang semoga teman-teman bisa memanfaatkan liburan panjang itu untuk merefresh pikiran dan hati teman-teman semua. Sesuai dengan janji saya minggu lalu saya akan melanjutkan artikel Kunci Manusia yang tak Tergoyahkan seri 1.\n\nPada kali ini saya akan lanjutkan 2 Tips lain yang pastinya tidak kalah bermanfaat dibanding dengans seri sebelumnya.\n<strong>Mengambil segala keputusan yang tepat sesuai dengan diri Anda bukan ikut-ikutan orang lain</strong>\n\nDidalam kehidupan seringkali manusia salah dalam mengambil keputusan, karena dia ikut-ikutan, dia melihat orang lain sukses saat mengambil keputusan tersebut. Sebuah keputusan yang benar menurut orang lain belum tentu itu benar buat Anda.  Anda mulai bertanya-tanya apa yang dimaksud benar buat orang lain belum tentu benar buat Anda ? Baiklah saya akan berikan kejadian nyatanya:\n\n3 tahun yang lalu saya didatangi seorang teman lama, dengan wajah yang lesu dia menemui saya tanpa panjang lebar saya bertanya \"Kenapa wajah kamu lesu seperti itu, apa ada masalah ?\" Kemudian teman saya menjawab \"yah saya sudah coba berbagai bisnis tapi belum berhasil juga, saya sudah mencontoh dari banyak orang yang sudah sukses tapi kenapa ya kok saya masih gagal juga?\"  Dia bertanya kepada saya kenapa semuanya bisa terjadi pada dirinya, kemudian saya menjawab \"Anda sudah menjawab pertanyaan Anda sendiri\" , seketika dia langsung melonjak terlihat sangat kaget dengan jawaban saya. Kemudian dengan wajahnya kaget itu dia membentak \"Maksud loe ?\". Kemudian saya coba menenangkan dia kembali \"Tenang-tenang, kamu tenang dulu, baiklah saya akan jelaskan secara perlahan.\"\n\n<strong>Pertama</strong> dari kata-kata kamu sudah men<strong>contoh</strong> dari banyak orang, dari kata <strong>contoh</strong> saja sudah dipastikan kamu akan gagal, karena kata contoh mengartikan bahwa kamu ikut-ikutan orang lain, padahal kunci sukses adalah <em>mengerjakan apa yang menjadi keunggulan kamu, bukan yang menjadi keunggulan orang lain.</em>\n\n<strong>Kedua</strong> dari kata-kata kamu sudah mencontoh dari <strong>banyak</strong> orang, dari kata banyak saja sudah dipastikan kamu akan gagal, karena kata banyak orang mengartikan 2 hal, yaitu:\n<ol>\n	<li>Bila kamu mencontoh banyak orang berarti kamu sudah bergonta-ganti bisnis, padahal harga mati sebuah kesuksesan bila Anda bisa \"<strong>Fokus\"</strong>, kemudian saya mengambil kaca pembesar lihat sinar matahari ini dia dapat membakar kertas karena dengan kaca pembesar fokus sinar menuju ke kertas ini.</li>\n	<li>Kata banyak kedua bisa berarti kamu mengikuti <strong>banyak orang, </strong>Padahal kunci sukses adalah apabila kamu dapat melakukan sesuatu yang tidak banyak orang bisa lakukan, Hukum Ekonomi \"Semakin banyak supply maka harga akan semakin rendah\" otomatis jika kamu mengikuti bisnis yang sudah banyak pemainnya sangat berat untuk bisa bersaing.</li>\n</ol>\nBaiklah saya berikan satu kata-kata bijak dari saya sendiri <em style=\"font-weight: bold;\">\"Jangan melakukan yang orang lain mudah tetapi sulit buat ANDA, tetapi sebaliknya Lakukanlah yang orang lain sulit lakukan sedang mudah buat ANDA.\" </em>maka niscaya ANDA akan menjadi sukses.\n\nKemudian dia baru menyadari semua kesalahan yang dia lakukan selama ini, setelah itu dia pulang ke tempat tinggalnya. Tanpa terasa 3 tahun berlalu saya bertemu dia lagi dengan wajah berbeda kini wajahnya nampak sangat gembira, ternyata dia telah menjadi orang sukses, dia bercerita bahwa dia sekarang punya usaha pendidikan dan dia sangat berhasil.\n\nBegitulah kita banyak masalah yang nampak sangat besar bagi diri kita tapi sebenarnya dapat kita jawab dengan jawaban yang sangat sederhana.\n\n<strong>Carilah Teman dan Lingkungan Pergaulan yang tepat buat diri ANDA</strong>\n\nDidalam kehidupan kita seringkali kita salah dalam mencari lingkungan dan tempat bergaul. Tentunya jika ANDA berada dilingkungan yang salah maka hidup ANDA akan bermasalah. Yang Lingkungan yang <strong>salah</strong> itu <strong>bukan sekedar </strong>ANDA bergaul pada orang yang Narkoba, mabuk-mabukan, Judi, dan sebagainya, seringkali teman-teman yang baik buat orang lain belum tentu baik buat ANDA.  ANDA pasti bertanya-tanya apa yang dimaksud <em>\"</em><strong style=\"font-style: italic;\">Teman yang baik buat orang lain belum tentu baik buat ANDA\"? </strong>\n\nSaya berikan sebuah contoh nyata, ada seorang teman yang tadinya dia seorang pengusaha kemudian beberapa tahun kemudian saya bertemu dia kembali saya tanyakan gimana usahanya, ternyata dia menjawab bahwa dia sudah tidak menjadi pengusaha lagi dia sekarang bekerja di sebuah kantor swasta, kemudian saya penasaran apa yang menyebabkan dia berpindah dari pengusaha menjadi karyawan.\n\nSaya bertanya kepada dia \"Btw kenapa kok kamu sekarang kerja kantoran, bagaimana ceritanya kok bisa begitu?\" Dia menjawab \"Abis kalau kerja jauh lebih enak loh, kita bisa dapat gaji tiap bulan, dan tidak ada resiko rugi\". Kemudian saya bertanya  \"Dulu kamu itu jadi pengusaha itu keinginan kamu sendiri atau orang lain ?\" Dia menjawab \"Saya sendiri, saya memang dari kecil cita-cita  ingin jadi pengusaha\"  Lalu saya menjawab \"Loh itu jadi pengusaha itu keinginan dan cita-cita kamu, kok malah ditinggalkan, padahal kalau cita-cita harusnya kamu perjuangkan\". Lalu dia bilang \"Setelah saya pikir-pikir lagi memang jauh lebih untuk jadi karyawan, kita tidak beban tiap bulan harus mikirin cari uang untuk hidupin perusahaan.\" Lah memangnya dulu pas kamu usaha kamu selalu rugi ?\n\nDia menjawab \"Ndak juga kok, saya untung tapi beban pikiran lebih besar.\" Saya bertanya lagi sekarang kamu jadi karyawan itu ide siapa ? \"Kalau itu saya banyak dapat input dari teman-teman saya, mereka baik sama saya nasihatin bahwa jadi karyawan jenjang karirnya lebih jelas, sedang jadi pengusaha itu tidak jelas\" Kemudian saya menjawab \"Nah itu dia, jangan terpengaruh dengan teman-teman kamu, lebih baik kamu kalau mau jadi pengusaha carilah lingkungan pengusaha juga supaya kamu ada teman untuk sharing dan menguatkan.\"\n\nPergaulan yang baik buat orang lain belum tentu baik buat diri ANDA,  ingat teman-teman ANDA itu bisa mempengaruhi cara ANDA berpikir dan mengambil keputusan. Jika ANDA seorang pengusaha lebih baik carilah teman-teman sesama pengusaha agar ANDA dapat memperoleh penguatan dan masukan ketika mengalami masalah. Carilah teman-teman yang memiliki pengalaman dan masalah yang sama dengan ANDA, karena dengan demikian mereka dapat memberikan masukan yang tepat bagi ANDA.\n\nSekian artikel saya semoga dapat bermanfaat buat teman-teman sekalian.\n\nSalam Penuh Hikmat,\n\nThomas Joseph\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix</a>\n\n<a title=\"Digital Marketing 3.0\" href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\nDigital Marketing 3.0','Kunci Manusia yang tak Tergoyahkan (seri 2)','','inherit','open','open','','451-revision','','','2012-08-19 15:10:43','2012-08-19 15:10:43','',451,'http://www.futuremediatrix.com/blog/?p=453',0,'revision','',0),(454,3,'2012-08-19 15:19:06','2012-08-19 15:19:06','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan2.jpg\"><img class=\"alignnone size-full wp-image-455\" title=\"KunciManusiaYangTakTergoyahkan2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan2.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\n\nSenang bisa bertemu dengan Anda sekalian, btw selamat Idul Fitri buat teman-teman yang merayakan, dan buat teman yang lain selamat belibur panjang semoga teman-teman bisa memanfaatkan liburan panjang itu untuk merefresh pikiran dan hati teman-teman semua. Sesuai dengan janji saya minggu lalu saya akan melanjutkan artikel Kunci Manusia yang tak Tergoyahkan seri 1.\n\nPada kali ini saya akan lanjutkan 2 Tips lain yang pastinya tidak kalah bermanfaat dibanding dengans seri sebelumnya.\n<strong>Mengambil segala keputusan yang tepat sesuai dengan diri Anda bukan ikut-ikutan orang lain</strong>\n\nDidalam kehidupan seringkali manusia salah dalam mengambil keputusan, karena dia ikut-ikutan, dia melihat orang lain sukses saat mengambil keputusan tersebut. Sebuah keputusan yang benar menurut orang lain belum tentu itu benar buat Anda.  Anda mulai bertanya-tanya apa yang dimaksud benar buat orang lain belum tentu benar buat Anda ? Baiklah saya akan berikan kejadian nyatanya:\n\n3 tahun yang lalu saya didatangi seorang teman lama, dengan wajah yang lesu dia menemui saya tanpa panjang lebar saya bertanya \"Kenapa wajah kamu lesu seperti itu, apa ada masalah ?\" Kemudian teman saya menjawab \"yah saya sudah coba berbagai bisnis tapi belum berhasil juga, saya sudah mencontoh dari banyak orang yang sudah sukses tapi kenapa ya kok saya masih gagal juga?\"  Dia bertanya kepada saya kenapa semuanya bisa terjadi pada dirinya, kemudian saya menjawab \"Anda sudah menjawab pertanyaan Anda sendiri\" , seketika dia langsung melonjak terlihat sangat kaget dengan jawaban saya. Kemudian dengan wajahnya kaget itu dia membentak \"Maksud loe ?\". Kemudian saya coba menenangkan dia kembali \"Tenang-tenang, kamu tenang dulu, baiklah saya akan jelaskan secara perlahan.\"\n\n<strong>Pertama</strong> dari kata-kata kamu sudah men<strong>contoh</strong> dari banyak orang, dari kata <strong>contoh</strong> saja sudah dipastikan kamu akan gagal, karena kata contoh mengartikan bahwa kamu ikut-ikutan orang lain, padahal kunci sukses adalah <em>mengerjakan apa yang menjadi keunggulan kamu, bukan yang menjadi keunggulan orang lain.</em>\n\n<strong>Kedua</strong> dari kata-kata kamu sudah mencontoh dari <strong>banyak</strong> orang, dari kata banyak saja sudah dipastikan kamu akan gagal, karena kata banyak orang mengartikan 2 hal, yaitu:\n<ol>\n	<li>Bila kamu mencontoh banyak orang berarti kamu sudah bergonta-ganti bisnis, padahal harga mati sebuah kesuksesan bila Anda bisa \"<strong>Fokus\"</strong>, kemudian saya mengambil kaca pembesar lihat sinar matahari ini dia dapat membakar kertas karena dengan kaca pembesar fokus sinar menuju ke kertas ini.</li>\n	<li>Kata banyak kedua bisa berarti kamu mengikuti <strong>banyak orang, </strong>Padahal kunci sukses adalah apabila kamu dapat melakukan sesuatu yang tidak banyak orang bisa lakukan, Hukum Ekonomi \"Semakin banyak supply maka harga akan semakin rendah\" otomatis jika kamu mengikuti bisnis yang sudah banyak pemainnya sangat berat untuk bisa bersaing.</li>\n</ol>\nBaiklah saya berikan satu kata-kata bijak dari saya sendiri <em>\"Jangan melakukan yang orang lain mudah tetapi sulit buat ANDA, tetapi sebaliknya Lakukanlah yang orang lain sulit lakukan sedang mudah buat ANDA.\" </em>maka niscaya ANDA akan menjadi sukses.\n\nKemudian dia baru menyadari semua kesalahan yang dia lakukan selama ini, setelah itu dia pulang ke tempat tinggalnya. Tanpa terasa 3 tahun berlalu saya bertemu dia lagi dengan wajah berbeda kini wajahnya nampak sangat gembira, ternyata dia telah menjadi orang sukses, dia bercerita bahwa dia sekarang punya usaha pendidikan dan dia sangat berhasil.\n\nBegitulah kita banyak masalah yang nampak sangat besar bagi diri kita tapi sebenarnya dapat kita jawab dengan jawaban yang sangat sederhana.\n\n<strong>Carilah Teman dan Lingkungan Pergaulan yang tepat buat diri ANDA</strong>\n\nDidalam kehidupan kita seringkali kita salah dalam mencari lingkungan dan tempat bergaul. Tentunya jika ANDA berada dilingkungan yang salah maka hidup ANDA akan bermasalah. Yang perlu ANDA ketahui lebih lagi bahwa Lingkungan yang <strong>salah</strong> itu <strong>bukan sekedar </strong>ANDA bergaul pada orang yang Narkoba, mabuk-mabukan, Judi, dan sebagainya, seringkali teman-teman yang baik buat orang lain belum tentu baik buat ANDA.  ANDA pasti bertanya-tanya apa yang dimaksud <em>\"</em><strong>Teman yang baik buat orang lain belum tentu baik buat ANDA\"? </strong>\n\nSaya berikan sebuah contoh nyata, ada seorang teman yang tadinya dia seorang pengusaha kemudian beberapa tahun kemudian saya bertemu dia kembali saya tanyakan gimana usahanya, ternyata dia menjawab bahwa dia sudah tidak menjadi pengusaha lagi dia sekarang bekerja di sebuah kantor swasta, kemudian saya penasaran apa yang menyebabkan dia berpindah dari pengusaha menjadi karyawan.\n\nSaya bertanya kepada dia \"Btw kenapa kok kamu sekarang kerja kantoran, bagaimana ceritanya kok bisa begitu?\" Dia menjawab \"Abis kalau kerja jauh lebih enak loh, kita bisa dapat gaji tiap bulan, dan tidak ada resiko rugi\". Kemudian saya bertanya  \"Dulu kamu itu jadi pengusaha itu keinginan kamu sendiri atau orang lain ?\" Dia menjawab \"Saya sendiri, saya memang dari kecil cita-cita  ingin jadi pengusaha\"  Lalu saya menjawab \"Loh itu jadi pengusaha itu keinginan dan cita-cita kamu, kok malah ditinggalkan, padahal kalau cita-cita harusnya kamu perjuangkan\". Lalu dia bilang \"Setelah saya pikir-pikir lagi memang jauh lebih untuk jadi karyawan, kita tidak beban tiap bulan harus mikirin cari uang untuk hidupin perusahaan.\" Lah memangnya dulu pas kamu usaha kamu selalu rugi ?\n\nDia menjawab \"Ndak juga kok, saya untung tapi beban pikiran lebih besar.\" Saya bertanya lagi sekarang kamu jadi karyawan itu ide siapa ? \"Kalau itu saya banyak dapat input dari teman-teman saya, mereka baik sama saya nasihatin bahwa jadi karyawan jenjang karirnya lebih jelas, sedang jadi pengusaha itu tidak jelas\" Kemudian saya menjawab \"Nah itu dia, jangan terpengaruh dengan teman-teman kamu, lebih baik kamu kalau mau jadi pengusaha carilah lingkungan pengusaha juga supaya kamu ada teman untuk sharing dan menguatkan.\"\n\nPergaulan yang baik buat orang lain belum tentu baik buat diri ANDA,  ingat teman-teman ANDA itu bisa mempengaruhi cara ANDA berpikir dan mengambil keputusan. Jika ANDA seorang pengusaha lebih baik carilah teman-teman sesama pengusaha agar ANDA dapat memperoleh penguatan dan masukan ketika mengalami masalah. Carilah teman-teman yang memiliki pengalaman dan masalah yang sama dengan ANDA, karena dengan demikian mereka dapat memberikan masukan yang tepat bagi ANDA.\n\nSekian artikel saya semoga dapat bermanfaat buat teman-teman sekalian.\n\nSalam Penuh Hikmat,\n\nThomas Joseph\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix</a>\n\n<a title=\"Digital Marketing 3.0\" href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\nDigital Marketing 3.0','Kunci Manusia yang tak Tergoyahkan (seri 2)','','inherit','open','open','','451-autosave','','','2012-08-19 15:19:06','2012-08-19 15:19:06','',451,'http://www.futuremediatrix.com/blog/?p=454',0,'revision','',0),(455,3,'2012-08-19 15:16:41','2012-08-19 15:16:41','','KunciManusiaYangTakTergoyahkan2','','inherit','open','open','','kuncimanusiayangtaktergoyahkan2','','','2012-08-19 15:16:41','2012-08-19 15:16:41','',451,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan2.jpg',0,'attachment','image/jpeg',0),(456,3,'2012-08-19 15:11:12','2012-08-19 15:11:12','Senang bisa bertemu dengan Anda sekalian, btw selamat Idul Fitri buat teman-teman yang merayakan, dan buat teman yang lain selamat belibur panjang semoga teman-teman bisa memanfaatkan liburan panjang itu untuk merefresh pikiran dan hati teman-teman semua. Sesuai dengan janji saya minggu lalu saya akan melanjutkan artikel Kunci Manusia yang tak Tergoyahkan seri 1.\r\n\r\nPada kali ini saya akan lanjutkan 2 Tips lain yang pastinya tidak kalah bermanfaat dibanding dengans seri sebelumnya.\r\n<strong>Mengambil segala keputusan yang tepat sesuai dengan diri Anda bukan ikut-ikutan orang lain</strong>\r\n\r\nDidalam kehidupan seringkali manusia salah dalam mengambil keputusan, karena dia ikut-ikutan, dia melihat orang lain sukses saat mengambil keputusan tersebut. Sebuah keputusan yang benar menurut orang lain belum tentu itu benar buat Anda.  Anda mulai bertanya-tanya apa yang dimaksud benar buat orang lain belum tentu benar buat Anda ? Baiklah saya akan berikan kejadian nyatanya:\r\n\r\n3 tahun yang lalu saya didatangi seorang teman lama, dengan wajah yang lesu dia menemui saya tanpa panjang lebar saya bertanya \"Kenapa wajah kamu lesu seperti itu, apa ada masalah ?\" Kemudian teman saya menjawab \"yah saya sudah coba berbagai bisnis tapi belum berhasil juga, saya sudah mencontoh dari banyak orang yang sudah sukses tapi kenapa ya kok saya masih gagal juga?\"  Dia bertanya kepada saya kenapa semuanya bisa terjadi pada dirinya, kemudian saya menjawab \"Anda sudah menjawab pertanyaan Anda sendiri\" , seketika dia langsung melonjak terlihat sangat kaget dengan jawaban saya. Kemudian dengan wajahnya kaget itu dia membentak \"Maksud loe ?\". Kemudian saya coba menenangkan dia kembali \"Tenang-tenang, kamu tenang dulu, baiklah saya akan jelaskan secara perlahan.\"\r\n\r\n<strong>Pertama</strong> dari kata-kata kamu sudah men<strong>contoh</strong> dari banyak orang, dari kata <strong>contoh</strong> saja sudah dipastikan kamu akan gagal, karena kata contoh mengartikan bahwa kamu ikut-ikutan orang lain, padahal kunci sukses adalah <em>mengerjakan apa yang menjadi keunggulan kamu, bukan yang menjadi keunggulan orang lain.</em>\r\n\r\n<strong>Kedua</strong> dari kata-kata kamu sudah mencontoh dari <strong>banyak</strong> orang, dari kata banyak saja sudah dipastikan kamu akan gagal, karena kata banyak orang mengartikan 2 hal, yaitu:\r\n<ol>\r\n	<li>Bila kamu mencontoh banyak orang berarti kamu sudah bergonta-ganti bisnis, padahal harga mati sebuah kesuksesan bila Anda bisa \"<strong>Fokus\"</strong>, kemudian saya mengambil kaca pembesar lihat sinar matahari ini dia dapat membakar kertas karena dengan kaca pembesar fokus sinar menuju ke kertas ini.</li>\r\n	<li>Kata banyak kedua bisa berarti kamu mengikuti <strong>banyak orang, </strong>Padahal kunci sukses adalah apabila kamu dapat melakukan sesuatu yang tidak banyak orang bisa lakukan, Hukum Ekonomi \"Semakin banyak supply maka harga akan semakin rendah\" otomatis jika kamu mengikuti bisnis yang sudah banyak pemainnya sangat berat untuk bisa bersaing.</li>\r\n</ol>\r\nBaiklah saya berikan satu kata-kata bijak dari saya sendiri <em style=\"font-weight: bold;\">\"Jangan melakukan yang orang lain mudah tetapi sulit buat ANDA, tetapi sebaliknya Lakukanlah yang orang lain sulit lakukan sedang mudah buat ANDA.\" </em>maka niscaya ANDA akan menjadi sukses.\r\n\r\nKemudian dia baru menyadari semua kesalahan yang dia lakukan selama ini, setelah itu dia pulang ke tempat tinggalnya. Tanpa terasa 3 tahun berlalu saya bertemu dia lagi dengan wajah berbeda kini wajahnya nampak sangat gembira, ternyata dia telah menjadi orang sukses, dia bercerita bahwa dia sekarang punya usaha pendidikan dan dia sangat berhasil.\r\n\r\nBegitulah kita banyak masalah yang nampak sangat besar bagi diri kita tapi sebenarnya dapat kita jawab dengan jawaban yang sangat sederhana.\r\n\r\n<strong>Carilah Teman dan Lingkungan Pergaulan yang tepat buat diri ANDA</strong>\r\n\r\nDidalam kehidupan kita seringkali kita salah dalam mencari lingkungan dan tempat bergaul. Tentunya jika ANDA berada dilingkungan yang salah maka hidup ANDA akan bermasalah. Yang perlu ANDA ketahui lebih lagi bahwa Lingkungan yang <strong>salah</strong> itu <strong>bukan sekedar </strong>ANDA bergaul pada orang yang Narkoba, mabuk-mabukan, Judi, dan sebagainya, seringkali teman-teman yang baik buat orang lain belum tentu baik buat ANDA.  ANDA pasti bertanya-tanya apa yang dimaksud <em>\"</em><strong style=\"font-style: italic;\">Teman yang baik buat orang lain belum tentu baik buat ANDA\"? </strong>\r\n\r\nSaya berikan sebuah contoh nyata, ada seorang teman yang tadinya dia seorang pengusaha kemudian beberapa tahun kemudian saya bertemu dia kembali saya tanyakan gimana usahanya, ternyata dia menjawab bahwa dia sudah tidak menjadi pengusaha lagi dia sekarang bekerja di sebuah kantor swasta, kemudian saya penasaran apa yang menyebabkan dia berpindah dari pengusaha menjadi karyawan.\r\n\r\nSaya bertanya kepada dia \"Btw kenapa kok kamu sekarang kerja kantoran, bagaimana ceritanya kok bisa begitu?\" Dia menjawab \"Abis kalau kerja jauh lebih enak loh, kita bisa dapat gaji tiap bulan, dan tidak ada resiko rugi\". Kemudian saya bertanya  \"Dulu kamu itu jadi pengusaha itu keinginan kamu sendiri atau orang lain ?\" Dia menjawab \"Saya sendiri, saya memang dari kecil cita-cita  ingin jadi pengusaha\"  Lalu saya menjawab \"Loh itu jadi pengusaha itu keinginan dan cita-cita kamu, kok malah ditinggalkan, padahal kalau cita-cita harusnya kamu perjuangkan\". Lalu dia bilang \"Setelah saya pikir-pikir lagi memang jauh lebih untuk jadi karyawan, kita tidak beban tiap bulan harus mikirin cari uang untuk hidupin perusahaan.\" Lah memangnya dulu pas kamu usaha kamu selalu rugi ?\r\n\r\nDia menjawab \"Ndak juga kok, saya untung tapi beban pikiran lebih besar.\" Saya bertanya lagi sekarang kamu jadi karyawan itu ide siapa ? \"Kalau itu saya banyak dapat input dari teman-teman saya, mereka baik sama saya nasihatin bahwa jadi karyawan jenjang karirnya lebih jelas, sedang jadi pengusaha itu tidak jelas\" Kemudian saya menjawab \"Nah itu dia, jangan terpengaruh dengan teman-teman kamu, lebih baik kamu kalau mau jadi pengusaha carilah lingkungan pengusaha juga supaya kamu ada teman untuk sharing dan menguatkan.\"\r\n\r\nPergaulan yang baik buat orang lain belum tentu baik buat diri ANDA,  ingat teman-teman ANDA itu bisa mempengaruhi cara ANDA berpikir dan mengambil keputusan. Jika ANDA seorang pengusaha lebih baik carilah teman-teman sesama pengusaha agar ANDA dapat memperoleh penguatan dan masukan ketika mengalami masalah. Carilah teman-teman yang memiliki pengalaman dan masalah yang sama dengan ANDA, karena dengan demikian mereka dapat memberikan masukan yang tepat bagi ANDA.\r\n\r\nSekian artikel saya semoga dapat bermanfaat buat teman-teman sekalian.\r\n\r\nSalam Penuh Hikmat,\r\n\r\nThomas Joseph\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix</a>\r\n\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0','Kunci Manusia yang tak Tergoyahkan (seri 2)','','inherit','open','open','','451-revision-2','','','2012-08-19 15:11:12','2012-08-19 15:11:12','',451,'http://www.futuremediatrix.com/blog/?p=456',0,'revision','',0),(457,3,'2012-08-19 15:16:52','2012-08-19 15:16:52','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan2.jpg\"><img class=\"alignnone size-full wp-image-455\" title=\"KunciManusiaYangTakTergoyahkan2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/KunciManusiaYangTakTergoyahkan2.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nSenang bisa bertemu dengan Anda sekalian, btw selamat Idul Fitri buat teman-teman yang merayakan, dan buat teman yang lain selamat belibur panjang semoga teman-teman bisa memanfaatkan liburan panjang itu untuk merefresh pikiran dan hati teman-teman semua. Sesuai dengan janji saya minggu lalu saya akan melanjutkan artikel Kunci Manusia yang tak Tergoyahkan seri 1.\r\n\r\nPada kali ini saya akan lanjutkan 2 Tips lain yang pastinya tidak kalah bermanfaat dibanding dengans seri sebelumnya.\r\n<strong>Mengambil segala keputusan yang tepat sesuai dengan diri Anda bukan ikut-ikutan orang lain</strong>\r\n\r\nDidalam kehidupan seringkali manusia salah dalam mengambil keputusan, karena dia ikut-ikutan, dia melihat orang lain sukses saat mengambil keputusan tersebut. Sebuah keputusan yang benar menurut orang lain belum tentu itu benar buat Anda.  Anda mulai bertanya-tanya apa yang dimaksud benar buat orang lain belum tentu benar buat Anda ? Baiklah saya akan berikan kejadian nyatanya:\r\n\r\n3 tahun yang lalu saya didatangi seorang teman lama, dengan wajah yang lesu dia menemui saya tanpa panjang lebar saya bertanya \"Kenapa wajah kamu lesu seperti itu, apa ada masalah ?\" Kemudian teman saya menjawab \"yah saya sudah coba berbagai bisnis tapi belum berhasil juga, saya sudah mencontoh dari banyak orang yang sudah sukses tapi kenapa ya kok saya masih gagal juga?\"  Dia bertanya kepada saya kenapa semuanya bisa terjadi pada dirinya, kemudian saya menjawab \"Anda sudah menjawab pertanyaan Anda sendiri\" , seketika dia langsung melonjak terlihat sangat kaget dengan jawaban saya. Kemudian dengan wajahnya kaget itu dia membentak \"Maksud loe ?\". Kemudian saya coba menenangkan dia kembali \"Tenang-tenang, kamu tenang dulu, baiklah saya akan jelaskan secara perlahan.\"\r\n\r\n<strong>Pertama</strong> dari kata-kata kamu sudah men<strong>contoh</strong> dari banyak orang, dari kata <strong>contoh</strong> saja sudah dipastikan kamu akan gagal, karena kata contoh mengartikan bahwa kamu ikut-ikutan orang lain, padahal kunci sukses adalah <em>mengerjakan apa yang menjadi keunggulan kamu, bukan yang menjadi keunggulan orang lain.</em>\r\n\r\n<strong>Kedua</strong> dari kata-kata kamu sudah mencontoh dari <strong>banyak</strong> orang, dari kata banyak saja sudah dipastikan kamu akan gagal, karena kata banyak orang mengartikan 2 hal, yaitu:\r\n<ol>\r\n	<li>Bila kamu mencontoh banyak orang berarti kamu sudah bergonta-ganti bisnis, padahal harga mati sebuah kesuksesan bila Anda bisa \"<strong>Fokus\"</strong>, kemudian saya mengambil kaca pembesar lihat sinar matahari ini dia dapat membakar kertas karena dengan kaca pembesar fokus sinar menuju ke kertas ini.</li>\r\n	<li>Kata banyak kedua bisa berarti kamu mengikuti <strong>banyak orang, </strong>Padahal kunci sukses adalah apabila kamu dapat melakukan sesuatu yang tidak banyak orang bisa lakukan, Hukum Ekonomi \"Semakin banyak supply maka harga akan semakin rendah\" otomatis jika kamu mengikuti bisnis yang sudah banyak pemainnya sangat berat untuk bisa bersaing.</li>\r\n</ol>\r\nBaiklah saya berikan satu kata-kata bijak dari saya sendiri <em>\"Jangan melakukan yang orang lain mudah tetapi sulit buat ANDA, tetapi sebaliknya Lakukanlah yang orang lain sulit lakukan sedang mudah buat ANDA.\" </em>maka niscaya ANDA akan menjadi sukses.\r\n\r\nKemudian dia baru menyadari semua kesalahan yang dia lakukan selama ini, setelah itu dia pulang ke tempat tinggalnya. Tanpa terasa 3 tahun berlalu saya bertemu dia lagi dengan wajah berbeda kini wajahnya nampak sangat gembira, ternyata dia telah menjadi orang sukses, dia bercerita bahwa dia sekarang punya usaha pendidikan dan dia sangat berhasil.\r\n\r\nBegitulah kita banyak masalah yang nampak sangat besar bagi diri kita tapi sebenarnya dapat kita jawab dengan jawaban yang sangat sederhana.\r\n\r\n<strong>Carilah Teman dan Lingkungan Pergaulan yang tepat buat diri ANDA</strong>\r\n\r\nDidalam kehidupan kita seringkali kita salah dalam mencari lingkungan dan tempat bergaul. Tentunya jika ANDA berada dilingkungan yang salah maka hidup ANDA akan bermasalah. Yang perlu ANDA ketahui lebih lagi bahwa Lingkungan yang <strong>salah</strong> itu <strong>bukan sekedar </strong>ANDA bergaul pada orang yang Narkoba, mabuk-mabukan, Judi, dan sebagainya, seringkali teman-teman yang baik buat orang lain belum tentu baik buat ANDA.  ANDA pasti bertanya-tanya apa yang dimaksud <em>\"</em><strong>Teman yang baik buat orang lain belum tentu baik buat ANDA\"? </strong>\r\n\r\nSaya berikan sebuah contoh nyata, ada seorang teman yang tadinya dia seorang pengusaha kemudian beberapa tahun kemudian saya bertemu dia kembali saya tanyakan gimana usahanya, ternyata dia menjawab bahwa dia sudah tidak menjadi pengusaha lagi dia sekarang bekerja di sebuah kantor swasta, kemudian saya penasaran apa yang menyebabkan dia berpindah dari pengusaha menjadi karyawan.\r\n\r\nSaya bertanya kepada dia \"Btw kenapa kok kamu sekarang kerja kantoran, bagaimana ceritanya kok bisa begitu?\" Dia menjawab \"Abis kalau kerja jauh lebih enak loh, kita bisa dapat gaji tiap bulan, dan tidak ada resiko rugi\". Kemudian saya bertanya  \"Dulu kamu itu jadi pengusaha itu keinginan kamu sendiri atau orang lain ?\" Dia menjawab \"Saya sendiri, saya memang dari kecil cita-cita  ingin jadi pengusaha\"  Lalu saya menjawab \"Loh itu jadi pengusaha itu keinginan dan cita-cita kamu, kok malah ditinggalkan, padahal kalau cita-cita harusnya kamu perjuangkan\". Lalu dia bilang \"Setelah saya pikir-pikir lagi memang jauh lebih untuk jadi karyawan, kita tidak beban tiap bulan harus mikirin cari uang untuk hidupin perusahaan.\" Lah memangnya dulu pas kamu usaha kamu selalu rugi ?\r\n\r\nDia menjawab \"Ndak juga kok, saya untung tapi beban pikiran lebih besar.\" Saya bertanya lagi sekarang kamu jadi karyawan itu ide siapa ? \"Kalau itu saya banyak dapat input dari teman-teman saya, mereka baik sama saya nasihatin bahwa jadi karyawan jenjang karirnya lebih jelas, sedang jadi pengusaha itu tidak jelas\" Kemudian saya menjawab \"Nah itu dia, jangan terpengaruh dengan teman-teman kamu, lebih baik kamu kalau mau jadi pengusaha carilah lingkungan pengusaha juga supaya kamu ada teman untuk sharing dan menguatkan.\"\r\n\r\nPergaulan yang baik buat orang lain belum tentu baik buat diri ANDA,  ingat teman-teman ANDA itu bisa mempengaruhi cara ANDA berpikir dan mengambil keputusan. Jika ANDA seorang pengusaha lebih baik carilah teman-teman sesama pengusaha agar ANDA dapat memperoleh penguatan dan masukan ketika mengalami masalah. Carilah teman-teman yang memiliki pengalaman dan masalah yang sama dengan ANDA, karena dengan demikian mereka dapat memberikan masukan yang tepat bagi ANDA.\r\n\r\nSekian artikel saya semoga dapat bermanfaat buat teman-teman sekalian.\r\n\r\nSalam Penuh Hikmat,\r\n\r\nThomas Joseph\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.twitter.com/futuremediatrix\" target=\"_self\">@futuremediatrix</a>\r\n\r\n<a title=\"Digital Marketing 3.0\" href=\"http://www.futuremediatrix.com/\">www.futuremediatrix.com</a>\r\nDigital Marketing 3.0','Kunci Manusia yang tak Tergoyahkan (seri 2)','','inherit','open','open','','451-revision-3','','','2012-08-19 15:16:52','2012-08-19 15:16:52','',451,'http://www.futuremediatrix.com/blog/?p=457',0,'revision','',0),(458,3,'2012-08-24 05:19:29','2012-08-24 05:19:29','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB_UDM3.jpg\"><img class=\"alignnone size-full wp-image-459\" title=\"BrosurBB_UDM3\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB_UDM3.jpg\" alt=\"\" width=\"493\" height=\"374\" />\r\n</a>\r\n\r\nBanyak dari ANDA sebagai pemilik bisnis dan perusahaan yang mengalami kebuntuan dalam memasarkan produk atau bisnis ANDA. Sedangkan ANDA melihat para kompetitor Anda sudah jauh didepan Anda. Sudahkah Anda bertanya  apa yang salah ? Jangan-jangan Anda masih menggunakan cara pemasaran tradisional yang pastinya menghabiskan banyak uang dan tenaga tanpa ada hasil yang memuaskan. Tahukan ANDA bahwa sebenarnya ada Solusinya untuk semua permasalahan Anda itu. Anda ingin Solusi Jalan Keluarnya ?\r\n\r\nBaiklah mari kita bedah satu persatu, pertama ANDA harus melakukan profiling terhadap produk ANDA, Siapakah pembeli produk ANDA ? Bagaimana proses pembeli ANDA dalam mengambil keputusan ? Kemudian bagaimana proses pembelian itu berlangsung ?\r\n\r\nKita bisa mengklasifikasikan profiling produk ANDA kita bisa bagi 3 yaitu :\r\n1. Social Product\r\n2. Corporate Product\r\n3. Family Product\r\n\r\nDari masing-masing klasifikasi produk ANDA maka cara pemasarannya tentunya akan sangat berbeda.\r\n\r\n<strong>SOCIAL PRODUCT -&gt; Gunakanlah SOCIAL MEDIA\r\n</strong>\r\nSocial Product adalah produk dimana pengambilan keputusannya adalah dipengaruhi oleh lingkungan social. Mari kita belajar bagaimana prosesnya pertama saya ambil contoh misalnya produk ANDA adalah produk makanan ringan, pembeli ANDA adalah anak-anak remaja, proses pengambilan keputusan dalam pembelian adalah pengaruh dari teman-temannya serta proses pembeliannya karena mereka anak muda, mereka suka dengan melakukan pemburuan kemana saja produk itu dijual. Maka dengan demikian ANDA dapat memanfaatkan Social Media khususnya Twitter karena mayoritas pengguna Twitter adalah remaja dan pengebaran word of mouth dari twitter sangatlah cepat dibanding Social Media lain pada umumnya. Alhasil Kripik Maicih memanfaatkan Twitter dan akhirnya menuai hasil yang sangat luar biasa, dari pemasaran Twitter saja dia bisa mendapatkan penjualan hingga ratusan juta per bulannya. Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/socialmedia.html\">Social Media </a>\r\n\r\n<strong>CORPORATE PRODUCT -&gt; Gunakanlah Video Email\r\n</strong>\r\nCorporate Product adalah sebuah produk yang membutuhkan tingkat kepercayaan yang tinggi, dan umumnya banyak sekali detail penjelasan yang harus dijelaskan kepada calon pembelinya agar dia mengerti. Target pembeli ANDA adalah perusahaan ataupun orang-orang kantoran yang umumnya sibuk sudah tidak ada waktu lagi untuk bermain social media hanya membaca email saja. Kita ambil contoh misalnya ANDA menjual sebuah Mesin kepada perusahaan dimana targetnya adalah sebuah company besar dan membutuhkan kepercayaan tingkat tinggi untuk membeli produk tersebut. Untuk itu email yang berupa text ataupun brosurpun tidak cukup untuk memberikan informasi kepada mereka. Gunakanlah Video Email, berdasarkan penelitian para ahli komunikasi sebuah video karena bisa memberikan visual, suara dan text maka dapat memberikan penjelasan sampai 10x lebih effektif dibandingkan text. Selain lebih cepat dengan fasilitas Video Email kita dapat mengetahui apakah mereka sudah melihat video yang kita kirim atau belum dan berapa kali mereka menontonnya. ANDA bisa mengukur seberapa besar tingkat kerterarikan terhadap produk ANDA, bila mereka melihat video kita berulang-ulang otomatis mereka pastinya mereka tertarik. Untuk itu usaha yang ANDA lakukan akan jauh lebih kecil karena ANDA hanya menghubungi target yang tertarik dengan produk ANDA. Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/videoemail.html\">Video Email</a>.\r\n\r\n<strong>FAMILY PRODUCT -&gt; Gunakanlah Mobile Advertising</strong>\r\n\r\nApasih yang disebut dengan family product ? Tentu ANDA ketika pergi ke Mall bersama keluarga ANDA sering bertanya seperti ini \"Ngomong-ngomong kita makan dimana nih sekarang, sudah laper nih ? ANDA bingung karena begitu banyak pilihan restorant yang ada di Mall tersebut, dan tentunya ANDA tidak mungkin sempat masuk satu-persatu untuk memilih restourant ditempat itu. Nah bayangkan ANDA adalah pemilik restorant di Mall tersebut, pertanyaannya apakah yang dapat lakukan agar pembeli-pembeli potensial seperti itu dapat memilih restorant ANDA ? Apakah Anda hanya pasrah saja dengan begitu banyak kompetitor restorant lain di mall tersebut ? Solusi yang paling tepat adalah LBA (Location Based Ads) dengan menggunakan LBA ANDA dapat mengirimkan promosi hanya ditempat yang ANDA tuju dan pada waktu yang ANDA tetapkan. Misalnya ANDA punya restorant di Central Park, cukup ANDA broadcast promosi <em><strong>\"Tunjukan SMS ini dan dapatkan  discount 50% untuk pembelian bebek panggang, nama restorant ANDA Central Park lantai UG\"</strong></em> nama pengirim nama restorant ANDA.\r\n\r\nCoba bayangkan ANDA yang tadi sedang bingung mikir mau makan dimana tiba-tiba mendapatkan SMS tersebut, \"Wah Pucuk di Cinta Ulam tiba\" pikir ANDA didalam hati. Otomatis ANDA pastinya langsung memilih restorant tersebut. Bayangkan jika setiap saat ANDA mendapatkan pelanggan potensial tersebut menjadi penlanggan ANDA ? Masih mau ANDA menggunakan alat promosi tradisional ? Atau ANDA sudah sadar bahwa ada alat promosi yang cocok untuk ANDA ? Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/mobileads.html\">Mobile Advertising.</a>\r\n\r\nMari tentukan sekarang termasuk klasifikasi apa produk yang ANDA jual, Social Product, Corporate Product atau Family Produk ? Pilih Alat promosi yang tepat bagi ANDA, dan dapatkan <a href=\"http://www.futuremediatrix.com/solution.html\">Solusinya</a> sekarang juga.<strong></strong>\r\n\r\nDapatkan berlangganan Tips Gratis disini\r\n\r\n<script src=\"http://app.getresponse.com/view_webform.js?wid=240593\" type=\"text/javascript\"></script> <a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a> <script type=\"text/javascript\">// <![CDATA[\r\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\r\n// ]]></script>','Ingin Solusi Jalan Keluar untuk masalah pemasaran ANDA ?','','publish','open','open','','ingin-solusi-jalan-keluar-untuk-masalah-pemasaran-anda','','','2012-08-27 16:28:01','2012-08-27 16:28:01','',0,'http://www.futuremediatrix.com/blog/?p=458',0,'post','',0),(459,3,'2012-08-24 04:32:42','2012-08-24 04:32:42','','BrosurBB_UDM3','','inherit','open','open','','brosurbb_udm3','','','2012-08-24 04:32:42','2012-08-24 04:32:42','',458,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB_UDM3.jpg',0,'attachment','image/jpeg',0),(460,3,'2012-08-24 05:19:15','2012-08-24 05:19:15','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB_UDM3.jpg\"><img class=\"alignnone size-full wp-image-459\" title=\"BrosurBB_UDM3\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB_UDM3.jpg\" alt=\"\" width=\"448\" height=\"340\" />\n</a>\n\nBanyak dari ANDA sebagai pemilik bisnis dan perusahaan yang mengalami kebuntuan dalam memasarkan produk atau bisnis ANDA. Sedangkan ANDA melihat para kompetitor Anda sudah jauh didepan Anda. Sudahkah Anda bertanya  apa yang salah ? Jangan-jangan Anda masih menggunakan cara pemasaran tradisional yang pastinya menghabiskan banyak uang dan tenaga tanpa ada hasil yang memuaskan. Tahukan ANDA bahwa sebenarnya ada Solusinya untuk semua permasalahan Anda itu. Anda ingin Solusi Jalan Keluarnya ?\n\nBaiklah mari kita bedah satu persatu, pertama ANDA harus melakukan profiling terhadap produk ANDA, Siapakah pembeli produk ANDA ? Bagaimana proses pembeli ANDA dalam mengambil keputusan ? Kemudian bagaimana proses pembelian itu berlangsung ?\n\nKita bisa mengklasifikasikan profiling produk ANDA kita bisa bagi 3 yaitu :\n1. Social Product\n2. Corporate Product\n3. Family Product\n\nDari masing-masing klasifikasi produk ANDA maka cara pemasarannya tentunya akan sangat berbeda.\n\n<strong>SOCIAL PRODUCT -&gt; Gunakanlah SOCIAL MEDIA\n</strong>\nSocial Product adalah produk dimana pengambilan keputusannya adalah dipengaruhi oleh lingkungan social. Mari kita belajar bagaimana prosesnya pertama saya ambil contoh misalnya produk ANDA adalah produk makanan ringan, pembeli ANDA adalah anak-anak remaja, proses pengambilan keputusan dalam pembelian adalah pengaruh dari teman-temannya serta proses pembeliannya karena mereka anak muda, mereka suka dengan melakukan pemburuan kemana saja produk itu dijual. Maka dengan demikian ANDA dapat memanfaatkan Social Media khususnya Twitter karena mayoritas pengguna Twitter adalah remaja dan pengebaran word of mouth dari twitter sangatlah cepat dibanding Social Media lain pada umumnya. Alhasil Kripik Maicih memanfaatkan Twitter dan akhirnya menuai hasil yang sangat luar biasa, dari pemasaran Twitter saja dia bisa mendapatkan penjualan hingga ratusan juta per bulannya. Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/socialmedia.html\">Social Media </a>\n\n<strong>CORPORATE PRODUCT -&gt; Gunakanlah Video Email\n</strong>\nCorporate Product adalah sebuah produk yang membutuhkan tingkat kepercayaan yang tinggi, dan umumnya banyak sekali detail penjelasan yang harus dijelaskan kepada calon pembelinya agar dia mengerti. Target pembeli ANDA adalah perusahaan ataupun orang-orang kantoran yang umumnya sibuk sudah tidak ada waktu lagi untuk bermain social media hanya membaca email saja. Kita ambil contoh misalnya ANDA menjual sebuah Mesin kepada perusahaan dimana targetnya adalah sebuah company besar dan membutuhkan kepercayaan tingkat tinggi untuk membeli produk tersebut. Untuk itu email yang berupa text ataupun brosurpun tidak cukup untuk memberikan informasi kepada mereka. Gunakanlah Video Email, berdasarkan penelitian para ahli komunikasi sebuah video karena bisa memberikan visual, suara dan text maka dapat memberikan penjelasan sampai 10x lebih effektif dibandingkan text. Selain lebih cepat dengan fasilitas Video Email kita dapat mengetahui apakah mereka sudah melihat video yang kita kirim atau belum dan berapa kali mereka menontonnya. ANDA bisa mengukur seberapa besar tingkat kerterarikan terhadap produk ANDA, bila mereka melihat video kita berulang-ulang otomatis mereka pastinya mereka tertarik. Untuk itu usaha yang ANDA lakukan akan jauh lebih kecil karena ANDA hanya menghubungi target yang tertarik dengan produk ANDA. Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/videoemail.html\">Video Email</a>.\n\n<strong>FAMILY PRODUCT -&gt; Gunakanlah Mobile Advertising</strong>\n\nApasih yang disebut dengan family product ? Tentu ANDA ketika pergi ke Mall bersama keluarga ANDA sering bertanya seperti ini \"Ngomong-ngomong kita makan dimana nih sekarang, sudah laper nih ? ANDA bingung karena begitu banyak pilihan restorant yang ada di Mall tersebut, dan tentunya ANDA tidak mungkin sempat masuk satu-persatu untuk memilih restourant ditempat itu. Nah bayangkan ANDA adalah pemilik restorant di Mall tersebut, pertanyaannya apakah yang dapat lakukan agar pembeli-pembeli potensial seperti itu dapat memilih restorant ANDA ? Apakah Anda hanya pasrah saja dengan begitu banyak kompetitor restorant lain di mall tersebut ? Solusi yang paling tepat adalah LBA (Location Based Ads) dengan menggunakan LBA ANDA dapat mengirimkan promosi hanya ditempat yang ANDA tuju dan pada waktu yang ANDA tetapkan. Misalnya ANDA punya restorant di Central Park, cukup ANDA broadcast promosi <em><strong>\"Tunjukan SMS ini dan dapatkan  discount 50% untuk pembelian bebek panggang, nama restorant ANDA Central Park lantai UG\"</strong></em> nama pengirim nama restorant ANDA.\n\nCoba bayangkan ANDA yang tadi sedang bingung mikir mau makan dimana tiba-tiba mendapatkan SMS tersebut, \"Wah Pucuk di Cinta Ulam tiba\" pikir ANDA didalam hati. Otomatis ANDA pastinya langsung memilih restorant tersebut. Bayangkan jika setiap saat ANDA mendapatkan pelanggan potensial tersebut menjadi penlanggan ANDA ? Masih mau ANDA menggunakan alat promosi tradisional ? Atau ANDA sudah sadar bahwa ada alat promosi yang cocok untuk ANDA ? Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/mobileads.html\">Mobile Advertising.</a>\n\nMari tentukan sekarang termasuk klasifikasi apa produk yang ANDA jual, Social Product, Corporate Product atau Family Produk ? Pilih Alat promosi yang tepat bagi ANDA, dan dapatkan <a href=\"http://www.futuremediatrix.com/solution.html\">Solusinya</a> sekarang juga.<strong></strong>','Ingin Solusi Jalan Keluar untuk masalah pemasaran ANDA ?','','inherit','open','open','','458-revision','','','2012-08-24 05:19:15','2012-08-24 05:19:15','',458,'http://www.futuremediatrix.com/blog/?p=460',0,'revision','',0),(461,3,'2012-08-24 05:19:29','2012-08-24 05:19:29','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB_UDM3.jpg\"><img class=\"alignnone size-full wp-image-459\" title=\"BrosurBB_UDM3\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB_UDM3.jpg\" alt=\"\" width=\"448\" height=\"340\" />\r\n</a>\r\n\r\nBanyak dari ANDA sebagai pemilik bisnis dan perusahaan yang mengalami kebuntuan dalam memasarkan produk atau bisnis ANDA. Sedangkan ANDA melihat para kompetitor Anda sudah jauh didepan Anda. Sudahkah Anda bertanya  apa yang salah ? Jangan-jangan Anda masih menggunakan cara pemasaran tradisional yang pastinya menghabiskan banyak uang dan tenaga tanpa ada hasil yang memuaskan. Tahukan ANDA bahwa sebenarnya ada Solusinya untuk semua permasalahan Anda itu. Anda ingin Solusi Jalan Keluarnya ?\r\n\r\nBaiklah mari kita bedah satu persatu, pertama ANDA harus melakukan profiling terhadap produk ANDA, Siapakah pembeli produk ANDA ? Bagaimana proses pembeli ANDA dalam mengambil keputusan ? Kemudian bagaimana proses pembelian itu berlangsung ?\r\n\r\nKita bisa mengklasifikasikan profiling produk ANDA kita bisa bagi 3 yaitu :\r\n1. Social Product\r\n2. Corporate Product\r\n3. Family Product\r\n\r\nDari masing-masing klasifikasi produk ANDA maka cara pemasarannya tentunya akan sangat berbeda.\r\n\r\n<strong>SOCIAL PRODUCT -&gt; Gunakanlah SOCIAL MEDIA\r\n</strong>\r\nSocial Product adalah produk dimana pengambilan keputusannya adalah dipengaruhi oleh lingkungan social. Mari kita belajar bagaimana prosesnya pertama saya ambil contoh misalnya produk ANDA adalah produk makanan ringan, pembeli ANDA adalah anak-anak remaja, proses pengambilan keputusan dalam pembelian adalah pengaruh dari teman-temannya serta proses pembeliannya karena mereka anak muda, mereka suka dengan melakukan pemburuan kemana saja produk itu dijual. Maka dengan demikian ANDA dapat memanfaatkan Social Media khususnya Twitter karena mayoritas pengguna Twitter adalah remaja dan pengebaran word of mouth dari twitter sangatlah cepat dibanding Social Media lain pada umumnya. Alhasil Kripik Maicih memanfaatkan Twitter dan akhirnya menuai hasil yang sangat luar biasa, dari pemasaran Twitter saja dia bisa mendapatkan penjualan hingga ratusan juta per bulannya. Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/socialmedia.html\">Social Media </a>\r\n\r\n<strong>CORPORATE PRODUCT -&gt; Gunakanlah Video Email\r\n</strong>\r\nCorporate Product adalah sebuah produk yang membutuhkan tingkat kepercayaan yang tinggi, dan umumnya banyak sekali detail penjelasan yang harus dijelaskan kepada calon pembelinya agar dia mengerti. Target pembeli ANDA adalah perusahaan ataupun orang-orang kantoran yang umumnya sibuk sudah tidak ada waktu lagi untuk bermain social media hanya membaca email saja. Kita ambil contoh misalnya ANDA menjual sebuah Mesin kepada perusahaan dimana targetnya adalah sebuah company besar dan membutuhkan kepercayaan tingkat tinggi untuk membeli produk tersebut. Untuk itu email yang berupa text ataupun brosurpun tidak cukup untuk memberikan informasi kepada mereka. Gunakanlah Video Email, berdasarkan penelitian para ahli komunikasi sebuah video karena bisa memberikan visual, suara dan text maka dapat memberikan penjelasan sampai 10x lebih effektif dibandingkan text. Selain lebih cepat dengan fasilitas Video Email kita dapat mengetahui apakah mereka sudah melihat video yang kita kirim atau belum dan berapa kali mereka menontonnya. ANDA bisa mengukur seberapa besar tingkat kerterarikan terhadap produk ANDA, bila mereka melihat video kita berulang-ulang otomatis mereka pastinya mereka tertarik. Untuk itu usaha yang ANDA lakukan akan jauh lebih kecil karena ANDA hanya menghubungi target yang tertarik dengan produk ANDA. Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/videoemail.html\">Video Email</a>.\r\n\r\n<strong>FAMILY PRODUCT -&gt; Gunakanlah Mobile Advertising</strong>\r\n\r\nApasih yang disebut dengan family product ? Tentu ANDA ketika pergi ke Mall bersama keluarga ANDA sering bertanya seperti ini \"Ngomong-ngomong kita makan dimana nih sekarang, sudah laper nih ? ANDA bingung karena begitu banyak pilihan restorant yang ada di Mall tersebut, dan tentunya ANDA tidak mungkin sempat masuk satu-persatu untuk memilih restourant ditempat itu. Nah bayangkan ANDA adalah pemilik restorant di Mall tersebut, pertanyaannya apakah yang dapat lakukan agar pembeli-pembeli potensial seperti itu dapat memilih restorant ANDA ? Apakah Anda hanya pasrah saja dengan begitu banyak kompetitor restorant lain di mall tersebut ? Solusi yang paling tepat adalah LBA (Location Based Ads) dengan menggunakan LBA ANDA dapat mengirimkan promosi hanya ditempat yang ANDA tuju dan pada waktu yang ANDA tetapkan. Misalnya ANDA punya restorant di Central Park, cukup ANDA broadcast promosi <em><strong>\"Tunjukan SMS ini dan dapatkan  discount 50% untuk pembelian bebek panggang, nama restorant ANDA Central Park lantai UG\"</strong></em> nama pengirim nama restorant ANDA.\r\n\r\nCoba bayangkan ANDA yang tadi sedang bingung mikir mau makan dimana tiba-tiba mendapatkan SMS tersebut, \"Wah Pucuk di Cinta Ulam tiba\" pikir ANDA didalam hati. Otomatis ANDA pastinya langsung memilih restorant tersebut. Bayangkan jika setiap saat ANDA mendapatkan pelanggan potensial tersebut menjadi penlanggan ANDA ? Masih mau ANDA menggunakan alat promosi tradisional ? Atau ANDA sudah sadar bahwa ada alat promosi yang cocok untuk ANDA ? Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/mobileads.html\">Mobile Advertising.</a>\r\n\r\nMari tentukan sekarang termasuk klasifikasi apa produk yang ANDA jual, Social Product, Corporate Product atau Family Produk ? Pilih Alat promosi yang tepat bagi ANDA, dan dapatkan <a href=\"http://www.futuremediatrix.com/solution.html\">Solusinya</a> sekarang juga.<strong></strong>','Ingin Solusi Jalan Keluar untuk masalah pemasaran ANDA ?','','inherit','open','open','','458-revision-2','','','2012-08-24 05:19:29','2012-08-24 05:19:29','',458,'http://www.futuremediatrix.com/blog/?p=461',0,'revision','',0),(462,3,'2012-08-27 16:29:07','2012-08-27 16:29:07','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB_UDM3.jpg\"><img class=\"alignnone size-full wp-image-459\" title=\"BrosurBB_UDM3\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB_UDM3.jpg\" alt=\"\" width=\"493\" height=\"374\" />\n</a>\n\nBanyak dari ANDA sebagai pemilik bisnis dan perusahaan yang mengalami kebuntuan dalam memasarkan produk atau bisnis ANDA. Sedangkan ANDA melihat para kompetitor Anda sudah jauh didepan Anda. Sudahkah Anda bertanya  apa yang salah ? Jangan-jangan Anda masih menggunakan cara pemasaran tradisional yang pastinya menghabiskan banyak uang dan tenaga tanpa ada hasil yang memuaskan. Tahukan ANDA bahwa sebenarnya ada Solusinya untuk semua permasalahan Anda itu. Anda ingin Solusi Jalan Keluarnya ?\n\nBaiklah mari kita bedah satu persatu, pertama ANDA harus melakukan profiling terhadap produk ANDA, Siapakah pembeli produk ANDA ? Bagaimana proses pembeli ANDA dalam mengambil keputusan ? Kemudian bagaimana proses pembelian itu berlangsung ?\n\nKita bisa mengklasifikasikan profiling produk ANDA kita bisa bagi 3 yaitu :\n1. Social Product\n2. Corporate Product\n3. Family Product\n\nDari masing-masing klasifikasi produk ANDA maka cara pemasarannya tentunya akan sangat berbeda.\n\n<strong>SOCIAL PRODUCT -&gt; Gunakanlah SOCIAL MEDIA\n</strong>\nSocial Product adalah produk dimana pengambilan keputusannya adalah dipengaruhi oleh lingkungan social. Mari kita belajar bagaimana prosesnya pertama saya ambil contoh misalnya produk ANDA adalah produk makanan ringan, pembeli ANDA adalah anak-anak remaja, proses pengambilan keputusan dalam pembelian adalah pengaruh dari teman-temannya serta proses pembeliannya karena mereka anak muda, mereka suka dengan melakukan pemburuan kemana saja produk itu dijual. Maka dengan demikian ANDA dapat memanfaatkan Social Media khususnya Twitter karena mayoritas pengguna Twitter adalah remaja dan pengebaran word of mouth dari twitter sangatlah cepat dibanding Social Media lain pada umumnya. Alhasil Kripik Maicih memanfaatkan Twitter dan akhirnya menuai hasil yang sangat luar biasa, dari pemasaran Twitter saja dia bisa mendapatkan penjualan hingga ratusan juta per bulannya. Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/socialmedia.html\">Social Media </a>\n\n<strong>CORPORATE PRODUCT -&gt; Gunakanlah Video Email\n</strong>\nCorporate Product adalah sebuah produk yang membutuhkan tingkat kepercayaan yang tinggi, dan umumnya banyak sekali detail penjelasan yang harus dijelaskan kepada calon pembelinya agar dia mengerti. Target pembeli ANDA adalah perusahaan ataupun orang-orang kantoran yang umumnya sibuk sudah tidak ada waktu lagi untuk bermain social media hanya membaca email saja. Kita ambil contoh misalnya ANDA menjual sebuah Mesin kepada perusahaan dimana targetnya adalah sebuah company besar dan membutuhkan kepercayaan tingkat tinggi untuk membeli produk tersebut. Untuk itu email yang berupa text ataupun brosurpun tidak cukup untuk memberikan informasi kepada mereka. Gunakanlah Video Email, berdasarkan penelitian para ahli komunikasi sebuah video karena bisa memberikan visual, suara dan text maka dapat memberikan penjelasan sampai 10x lebih effektif dibandingkan text. Selain lebih cepat dengan fasilitas Video Email kita dapat mengetahui apakah mereka sudah melihat video yang kita kirim atau belum dan berapa kali mereka menontonnya. ANDA bisa mengukur seberapa besar tingkat kerterarikan terhadap produk ANDA, bila mereka melihat video kita berulang-ulang otomatis mereka pastinya mereka tertarik. Untuk itu usaha yang ANDA lakukan akan jauh lebih kecil karena ANDA hanya menghubungi target yang tertarik dengan produk ANDA. Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/videoemail.html\">Video Email</a>.\n\n<strong>FAMILY PRODUCT -&gt; Gunakanlah Mobile Advertising</strong>\n\nApasih yang disebut dengan family product ? Tentu ANDA ketika pergi ke Mall bersama keluarga ANDA sering bertanya seperti ini \"Ngomong-ngomong kita makan dimana nih sekarang, sudah laper nih ? ANDA bingung karena begitu banyak pilihan restorant yang ada di Mall tersebut, dan tentunya ANDA tidak mungkin sempat masuk satu-persatu untuk memilih restourant ditempat itu. Nah bayangkan ANDA adalah pemilik restorant di Mall tersebut, pertanyaannya apakah yang dapat lakukan agar pembeli-pembeli potensial seperti itu dapat memilih restorant ANDA ? Apakah Anda hanya pasrah saja dengan begitu banyak kompetitor restorant lain di mall tersebut ? Solusi yang paling tepat adalah LBA (Location Based Ads) dengan menggunakan LBA ANDA dapat mengirimkan promosi hanya ditempat yang ANDA tuju dan pada waktu yang ANDA tetapkan. Misalnya ANDA punya restorant di Central Park, cukup ANDA broadcast promosi <em><strong>\"Tunjukan SMS ini dan dapatkan  discount 50% untuk pembelian bebek panggang, nama restorant ANDA Central Park lantai UG\"</strong></em> nama pengirim nama restorant ANDA.\n\nCoba bayangkan ANDA yang tadi sedang bingung mikir mau makan dimana tiba-tiba mendapatkan SMS tersebut, \"Wah Pucuk di Cinta Ulam tiba\" pikir ANDA didalam hati. Otomatis ANDA pastinya langsung memilih restorant tersebut. Bayangkan jika setiap saat ANDA mendapatkan pelanggan potensial tersebut menjadi penlanggan ANDA ? Masih mau ANDA menggunakan alat promosi tradisional ? Atau ANDA sudah sadar bahwa ada alat promosi yang cocok untuk ANDA ? Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/mobileads.html\">Mobile Advertising.</a>\n\nMari tentukan sekarang termasuk klasifikasi apa produk yang ANDA jual, Social Product, Corporate Product atau Family Produk ? Pilih Alat promosi yang tepat bagi ANDA, dan dapatkan <a href=\"http://www.futuremediatrix.com/solution.html\">Solusinya</a> sekarang juga.<strong></strong>\n\nDapatkan berlangganan Tips Gratis disini\n\n<script src=\"http://app.getresponse.com/view_webform.js?wid=240593\" type=\"text/javascript\"></script> <a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a> <script type=\"text/javascript\">// <![CDATA[\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\n// ]]></script>','Ingin Solusi Jalan Keluar untuk masalah pemasaran ANDA ?','','inherit','open','open','','458-autosave','','','2012-08-27 16:29:07','2012-08-27 16:29:07','',458,'http://www.futuremediatrix.com/blog/?p=462',0,'revision','',0),(463,3,'2012-08-26 16:26:08','2012-08-26 16:26:08','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/banner.jpg\"><img class=\"alignnone size-full wp-image-466\" title=\"banner\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/banner.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nAnda merasa berbagai cara yang Anda tempuh untuk meningkatkan penjualan sia-sia ? Begitu banyak cara yang telah Anda tempuh seperti melakukan penyebaran brosur, memberikan discount dan lain-lainnya.\r\n\r\nTahukah Anda bahwa ada cara yang jauh lebih effektif dan pasti memberikan dampak positif bagi penjualan Anda ?\r\n\r\nPertama tahukah secara baik Apa yang sebenernya dibutuhkan oleh pelanggan Anda ?\r\nCoba lakukan pendekatan dengan mereka kenalilah dengan baik serta cari tahu apa yang sebenarnya mereka butuhkan.\r\n\r\nBagi produk-produk khusus yang membutuhkan pemahaman tentang penggunaan dan manfaat produk Anda maka, prioritas utama yang biasanya dibutuhkan calon pelanggan Anda adalah :\r\n\r\n\"Mereka membutuhkan Pengetahuan tentang produk Anda supaya mereka merasa nyaman dalam membeli produk ANDA\"\r\n\r\nAda beberapa tips yang dapat Anda lakukan bila Anda sudah mengetahui bahwa ini yang mereka butuhkan.\r\n<ol>\r\n	<li>Cara yang paling sederhana yang dapat kita lakukan yaitu Buatlah Jadwal Rutin diwebsite Anda untuk memberikan Online Consultation.</li>\r\n	<li>Berikan Knowledge gratis kepada mereka, dengan cara membuat Video Email kemudian ajak calon pelanggan Anda untuk berlangganan Video Email ANDA.</li>\r\n	<li>Buatlah Webinar yaitu Seminar melalui website, caranya dengam memanfaatkan teknologi online chatting kita bisa gunakan fasilitas video conference yang dimiliki Google Plus ataupun Skype.</li>\r\n	<li>Berikan langganan Newsletter Gratis kepada mereka agar mereka dapat secara rutin menerima artikel dari ANDA.</li>\r\n</ol>\r\nSelain itu ada beberapa hal yang penting yang perlu Anda ketahui:\r\n<ol>\r\n	<li>Daya tangkap manusia itu terbatas sehingga jika pengetahuan yang Anda perlu sharing agak panjang sebaiknya dibuat secara berseri, buatlah serial newsletter atau video untuk menjelaskan kepada mereka.</li>\r\n	<li>Sesuaikan bahasa ANDA dengan calon pelanggan ANDA, jangan menggunakan bahasa yang terlalu teknis sehingga membuat mereka tidak mengerti.</li>\r\n	<li>Usahakan selalu memberikan penjelasan menggunakan Visual bisa dengan Gambar atau  Video agar informasi dapat ditangkap dengan baik tanpa salah paham.</li>\r\n</ol>\r\nSekian Tips Saya untuk hari ini.\r\n\r\nSekarang ANDA bisa dapatkan online konsultasi di website kami www.futuremediatrix.com\r\nSetiap hari Selasa &amp; Rabu jam 18:00-22:00 WIB, Minggu jam 21:00-22:00 WIB\r\n\r\nDapatkan Langganan Email Gratis daftar berlangganan dibawah ini\r\n<script src=\"http://app.getresponse.com/view_webform.js?wid=240593\" type=\"text/javascript\"></script> Regards,  Thomas Joseph Digital Marketing 3.0 <a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a> <a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a> <script type=\"text/javascript\">// <![CDATA[\r\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\r\n// ]]></script>','Tips Memberikan nilai tambah yang dibutuhkan pelanggan Anda','','publish','open','open','','tips-memberikan-nilai-tambah-yang-dibutuhkan-pelanggan-anda','','','2012-08-27 16:26:32','2012-08-27 16:26:32','',0,'http://www.futuremediatrix.com/blog/?p=463',0,'post','',0),(464,3,'2012-08-26 16:25:59','2012-08-26 16:25:59','Anda merasa berbagai cara yang Anda tempuh untuk meningkatkan penjualan sia-sia ? Begitu banyak cara yang telah Anda tempuh seperti melakukan penyebaran brosur, memberikan discount dan lain-lainnya.\n\nTahukah Anda bahwa ada cara yang jauh lebih effektif dan pasti memberikan dampak positif bagi penjualan Anda ?\n\nPertama tahukah secara baik Apa yang sebenernya dibutuhkan oleh pelanggan Anda ?\nCoba lakukan pendekatan dengan mereka kenalilah dengan baik serta cari tahu apa yang sebenarnya mereka butuhkan.\n\nBagi produk-produk khusus yang membutuhkan pemahaman tentang penggunaan dan manfaat produk Anda maka, prioritas utama yang biasanya dibutuhkan calon pelanggan Anda adalah :\n\n\"Mereka membutuhkan Pengetahuan tentang produk Anda supaya mereka merasa nyaman dalam membeli produk ANDA\"\n\nAda beberapa tips yang dapat Anda lakukan bila Anda sudah mengetahui bahwa ini yang mereka butuhkan.\n<ol>\n	<li>Cara yang paling sederhana yang dapat kita lakukan yaitu Buatlah Jadwal Rutin diwebsite Anda untuk memberikan Online Consultation.</li>\n	<li>Berikan Knowledge gratis kepada mereka, dengan cara membuat Video Email kemudian ajak calon pelanggan Anda untuk berlangganan Video Email ANDA.</li>\n	<li>Buatlah Webinar yaitu Seminar melalui website, caranya dengam memanfaatkan teknologi online chatting kita bisa gunakan fasilitas video conference yang dimiliki Google Plus ataupun Skype.</li>\n	<li>Berikan langganan Newsletter Gratis kepada mereka agar mereka dapat secara rutin menerima artikel dari ANDA.</li>\n</ol>\nSelain itu ada beberapa hal yang penting yang perlu Anda ketahui:\n<ol>\n	<li>Daya tangkap manusia itu terbatas sehingga jika pengetahuan yang Anda perlu sharing agak panjang sebaiknya dibuat secara berseri, buatlah serial newsletter atau video untuk menjelaskan kepada mereka.</li>\n	<li>Sesuaikan bahasa ANDA dengan calon pelanggan ANDA, jangan menggunakan bahasa yang terlalu teknis sehingga membuat mereka tidak mengerti.</li>\n	<li>Usahakan selalu memberikan penjelasan menggunakan Visual bisa dengan Gambar atau  Video agar informasi dapat ditangkap dengan baik tanpa salah paham.</li>\n</ol>\nSekian Tips Saya untuk hari ini.\n\nRegards,\n\nThomas Joseph\nDigital Marketing 3.0\n<a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a>','Tips Memberikan nilai tambah yang dibutuhkan pelanggan Anda','','inherit','open','open','','463-revision','','','2012-08-26 16:25:59','2012-08-26 16:25:59','',463,'http://www.futuremediatrix.com/blog/?p=464',0,'revision','',0),(465,3,'2012-08-26 16:47:24','2012-08-26 16:47:24','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/banner.jpg\"><img class=\"alignnone size-full wp-image-466\" title=\"banner\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/banner.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\n\nAnda merasa berbagai cara yang Anda tempuh untuk meningkatkan penjualan sia-sia ? Begitu banyak cara yang telah Anda tempuh seperti melakukan penyebaran brosur, memberikan discount dan lain-lainnya.\n\nTahukah Anda bahwa ada cara yang jauh lebih effektif dan pasti memberikan dampak positif bagi penjualan Anda ?\n\nPertama tahukah secara baik Apa yang sebenernya dibutuhkan oleh pelanggan Anda ?\nCoba lakukan pendekatan dengan mereka kenalilah dengan baik serta cari tahu apa yang sebenarnya mereka butuhkan.\n\nBagi produk-produk khusus yang membutuhkan pemahaman tentang penggunaan dan manfaat produk Anda maka, prioritas utama yang biasanya dibutuhkan calon pelanggan Anda adalah :\n\n\"Mereka membutuhkan Pengetahuan tentang produk Anda supaya mereka merasa nyaman dalam membeli produk ANDA\"\n\nAda beberapa tips yang dapat Anda lakukan bila Anda sudah mengetahui bahwa ini yang mereka butuhkan.\n<ol>\n	<li>Cara yang paling sederhana yang dapat kita lakukan yaitu Buatlah Jadwal Rutin diwebsite Anda untuk memberikan Online Consultation.</li>\n	<li>Berikan Knowledge gratis kepada mereka, dengan cara membuat Video Email kemudian ajak calon pelanggan Anda untuk berlangganan Video Email ANDA.</li>\n	<li>Buatlah Webinar yaitu Seminar melalui website, caranya dengam memanfaatkan teknologi online chatting kita bisa gunakan fasilitas video conference yang dimiliki Google Plus ataupun Skype.</li>\n	<li>Berikan langganan Newsletter Gratis kepada mereka agar mereka dapat secara rutin menerima artikel dari ANDA.</li>\n</ol>\nSelain itu ada beberapa hal yang penting yang perlu Anda ketahui:\n<ol>\n	<li>Daya tangkap manusia itu terbatas sehingga jika pengetahuan yang Anda perlu sharing agak panjang sebaiknya dibuat secara berseri, buatlah serial newsletter atau video untuk menjelaskan kepada mereka.</li>\n	<li>Sesuaikan bahasa ANDA dengan calon pelanggan ANDA, jangan menggunakan bahasa yang terlalu teknis sehingga membuat mereka tidak mengerti.</li>\n	<li>Usahakan selalu memberikan penjelasan menggunakan Visual bisa dengan Gambar atau  Video agar informasi dapat ditangkap dengan baik tanpa salah paham.</li>\n</ol>\nSekian Tips Saya untuk hari ini.\n\nSekarang ANDA bisa dapatkan online konsultasi di website kami www.futuremediatrix.com\nSetiap hari Selasa &amp; Rabu jam 18:00-22:00 WIB, Minggu jam 21:00-22:00 WIB\n\nDapatkan Langganan Email Gratis daftar berlangganan dibawah ini\n<script src=\"http://app.getresponse.com/view_webform.js?wid=240593\" type=\"text/javascript\"></script>\n\nRegards,\n\nThomas Joseph\nDigital Marketing 3.0\n<a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a>\n\nfollow twitter: @futuremediatrix','Tips Memberikan nilai tambah yang dibutuhkan pelanggan Anda','','inherit','open','open','','463-autosave','','','2012-08-26 16:47:24','2012-08-26 16:47:24','',463,'http://www.futuremediatrix.com/blog/?p=465',0,'revision','',0),(466,3,'2012-08-26 16:40:56','2012-08-26 16:40:56','','banner','','inherit','open','open','','banner','','','2012-08-26 16:40:56','2012-08-26 16:40:56','',463,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/banner.jpg',0,'attachment','image/jpeg',0),(467,3,'2012-08-26 16:26:08','2012-08-26 16:26:08','Anda merasa berbagai cara yang Anda tempuh untuk meningkatkan penjualan sia-sia ? Begitu banyak cara yang telah Anda tempuh seperti melakukan penyebaran brosur, memberikan discount dan lain-lainnya.\r\n\r\nTahukah Anda bahwa ada cara yang jauh lebih effektif dan pasti memberikan dampak positif bagi penjualan Anda ?\r\n\r\nPertama tahukah secara baik Apa yang sebenernya dibutuhkan oleh pelanggan Anda ?\r\nCoba lakukan pendekatan dengan mereka kenalilah dengan baik serta cari tahu apa yang sebenarnya mereka butuhkan.\r\n\r\nBagi produk-produk khusus yang membutuhkan pemahaman tentang penggunaan dan manfaat produk Anda maka, prioritas utama yang biasanya dibutuhkan calon pelanggan Anda adalah :\r\n\r\n\"Mereka membutuhkan Pengetahuan tentang produk Anda supaya mereka merasa nyaman dalam membeli produk ANDA\"\r\n\r\nAda beberapa tips yang dapat Anda lakukan bila Anda sudah mengetahui bahwa ini yang mereka butuhkan.\r\n<ol>\r\n	<li>Cara yang paling sederhana yang dapat kita lakukan yaitu Buatlah Jadwal Rutin diwebsite Anda untuk memberikan Online Consultation.</li>\r\n	<li>Berikan Knowledge gratis kepada mereka, dengan cara membuat Video Email kemudian ajak calon pelanggan Anda untuk berlangganan Video Email ANDA.</li>\r\n	<li>Buatlah Webinar yaitu Seminar melalui website, caranya dengam memanfaatkan teknologi online chatting kita bisa gunakan fasilitas video conference yang dimiliki Google Plus ataupun Skype.</li>\r\n	<li>Berikan langganan Newsletter Gratis kepada mereka agar mereka dapat secara rutin menerima artikel dari ANDA.</li>\r\n</ol>\r\nSelain itu ada beberapa hal yang penting yang perlu Anda ketahui:\r\n<ol>\r\n	<li>Daya tangkap manusia itu terbatas sehingga jika pengetahuan yang Anda perlu sharing agak panjang sebaiknya dibuat secara berseri, buatlah serial newsletter atau video untuk menjelaskan kepada mereka.</li>\r\n	<li>Sesuaikan bahasa ANDA dengan calon pelanggan ANDA, jangan menggunakan bahasa yang terlalu teknis sehingga membuat mereka tidak mengerti.</li>\r\n	<li>Usahakan selalu memberikan penjelasan menggunakan Visual bisa dengan Gambar atau  Video agar informasi dapat ditangkap dengan baik tanpa salah paham.</li>\r\n</ol>\r\nSekian Tips Saya untuk hari ini.\r\n\r\nRegards,\r\n\r\nThomas Joseph\r\nDigital Marketing 3.0\r\n<a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a>','Tips Memberikan nilai tambah yang dibutuhkan pelanggan Anda','','inherit','open','open','','463-revision-2','','','2012-08-26 16:26:08','2012-08-26 16:26:08','',463,'http://www.futuremediatrix.com/blog/?p=467',0,'revision','',0),(468,3,'2012-08-26 16:42:50','2012-08-26 16:42:50','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/banner.jpg\"><img class=\"alignnone size-full wp-image-466\" title=\"banner\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/banner.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nAnda merasa berbagai cara yang Anda tempuh untuk meningkatkan penjualan sia-sia ? Begitu banyak cara yang telah Anda tempuh seperti melakukan penyebaran brosur, memberikan discount dan lain-lainnya.\r\n\r\nTahukah Anda bahwa ada cara yang jauh lebih effektif dan pasti memberikan dampak positif bagi penjualan Anda ?\r\n\r\nPertama tahukah secara baik Apa yang sebenernya dibutuhkan oleh pelanggan Anda ?\r\nCoba lakukan pendekatan dengan mereka kenalilah dengan baik serta cari tahu apa yang sebenarnya mereka butuhkan.\r\n\r\nBagi produk-produk khusus yang membutuhkan pemahaman tentang penggunaan dan manfaat produk Anda maka, prioritas utama yang biasanya dibutuhkan calon pelanggan Anda adalah :\r\n\r\n\"Mereka membutuhkan Pengetahuan tentang produk Anda supaya mereka merasa nyaman dalam membeli produk ANDA\"\r\n\r\nAda beberapa tips yang dapat Anda lakukan bila Anda sudah mengetahui bahwa ini yang mereka butuhkan.\r\n<ol>\r\n	<li>Cara yang paling sederhana yang dapat kita lakukan yaitu Buatlah Jadwal Rutin diwebsite Anda untuk memberikan Online Consultation.</li>\r\n	<li>Berikan Knowledge gratis kepada mereka, dengan cara membuat Video Email kemudian ajak calon pelanggan Anda untuk berlangganan Video Email ANDA.</li>\r\n	<li>Buatlah Webinar yaitu Seminar melalui website, caranya dengam memanfaatkan teknologi online chatting kita bisa gunakan fasilitas video conference yang dimiliki Google Plus ataupun Skype.</li>\r\n	<li>Berikan langganan Newsletter Gratis kepada mereka agar mereka dapat secara rutin menerima artikel dari ANDA.</li>\r\n</ol>\r\nSelain itu ada beberapa hal yang penting yang perlu Anda ketahui:\r\n<ol>\r\n	<li>Daya tangkap manusia itu terbatas sehingga jika pengetahuan yang Anda perlu sharing agak panjang sebaiknya dibuat secara berseri, buatlah serial newsletter atau video untuk menjelaskan kepada mereka.</li>\r\n	<li>Sesuaikan bahasa ANDA dengan calon pelanggan ANDA, jangan menggunakan bahasa yang terlalu teknis sehingga membuat mereka tidak mengerti.</li>\r\n	<li>Usahakan selalu memberikan penjelasan menggunakan Visual bisa dengan Gambar atau  Video agar informasi dapat ditangkap dengan baik tanpa salah paham.</li>\r\n</ol>\r\nSekian Tips Saya untuk hari ini.\r\n\r\nSekarang ANDA bisa dapatkan online konsultasi di website kami www.futuremediatrix.com\r\nSetiap hari Selasa &amp; Rabu jam 18:00-22:00 WIB, Minggu jam 21:00-22:00 WIB\r\n\r\nDapatkan Langganan Email Gratis dengan mengisi\r\n<script src=\"http://app.getresponse.com/view_webform.js?wid=240593\" type=\"text/javascript\"></script>\r\n\r\nRegards,\r\n\r\nThomas Joseph\r\nDigital Marketing 3.0\r\n<a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a>\r\n\r\nfollow twitter: @futuremediatrix','Tips Memberikan nilai tambah yang dibutuhkan pelanggan Anda','','inherit','open','open','','463-revision-3','','','2012-08-26 16:42:50','2012-08-26 16:42:50','',463,'http://www.futuremediatrix.com/blog/?p=468',0,'revision','',0),(469,3,'2012-08-27 16:13:06','2012-08-27 16:13:06','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/gamification.jpg\"><img class=\"alignnone size-full wp-image-470\" title=\"gamification\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/gamification.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nRekan-Rekan yang saya cintai, pada kali ini saya ingin membahas bagaimana cara memanfaatkan Gamification dalam pemasaran Digital. Banyak dari kita yang masih bingung apa sih itu Gamification ? Gamification adalah Menerapkan elemen-elemen yang digunakan di Game atau cara berpikir Game untuk keperluan diluar game, misalnya untuk belajar, pemasaran, dan berbagai hal.\r\n\r\nPada dasarnya tujuan penggunaan Gamification dalam pemasaran Digital ada 3 hal yaitu:\r\n<ol>\r\n	<li>Menciptakan <strong>Engagement </strong>(Keterikatan) antara pelanggan ANDA dengan produk/jasa yang ANDA pasarkan.</li>\r\n	<li>Membangun <strong>Loyality</strong> (Kesetiaan) pelanggan ANDA agar mereka terus menggunakan produk/jasa ANDA.</li>\r\n	<li>Meningkatkan <strong>Revenue </strong>(Pendapatan) dari penjualan produk/jasa yang ANDA miliki.</li>\r\n</ol>\r\nMengapa Gamification bisa melakukan itu semua karena mereka memiliki teknik-teknik yang memang telah terbukti dengan cara mempelajari psikologi dasar manusia terlebih dahulu, kemudian ciptakan teknik atau trik untuk menciptakan ketiga hal tadi <strong>Engagement, Loyalty, Revenue.</strong>\r\n\r\nBerdasarkan Riset pada tahun 2011 penggunaan Gamification dalam pemasaran digital mayoritas dimanfaatkan untuk ketiga hal yaitu:\r\n<ol>\r\n	<li>User Engagement 47%</li>\r\n	<li>Brand Loyalty 22%</li>\r\n	<li>Awareness 15%</li>\r\n</ol>\r\nDan para ahli memperkirakan pasar yang menggunakan Gamification pada tahun 2016 akan bertumbuh ke angka $ 2,8 Billion.\r\n\r\nSalah satu kisah sukses Gamification dalam produk fitnes (kebugaran) adalah Nike+ dimana si User yang menggunakan sepatu tersebut terconnect dengan sebuah chip yang dihubungkan dengan ipod sehingga pengguna sepatu tersebut dapat membuat program latihan dengan program tersebut. Ketika si pengguna sepatu tersebut berlatih mereka terhubung pada sebuah applikasi yang bernama Nike+ dimana applikasi tersebut mereka bisa menentukan program latihannya, goal yang ingin dicapai serta terdapat program pendukung suara yang dapat memotivasi si pengguna ketika sudah mencapai satu titik tertentu untuk terus melanjutkan latihannya sampai mereka mencapai target yang ditentukan. Kemudian terdapat level  dimana setiap pengguna setelah mencapai titik tertentu bisa naik level seperti layaknya kita sedang bermain game.\r\n\r\nHal ini tentu membuat para penggunanya terikat, sampai-sampai banyak orang yang sudah menggunakan sepatu ini tidak mau latihan jika tidak menggunakan sepatu nike plusnya, disebabkan karena mereka merasa rugi, karena latihannya tidak dicatat didalam memory applikasi tersebut.\r\n\r\nTidak hanya Nike+ Masih banyak jenis pemanfaat Gamification dari yang paling sederhana sampai yang paling canggih sekalipun. Jika ingin tahu lebih lanjut bisa dapatkan konsultasi online gratis di website <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a> setiap hari selasa dan rabu malam jam 18:00-22:00 atau minggu jam 21:00-22:00 WIB. Ikuti juga seminar yang kami akan adakan <a href=\"http://www.futuremediatrix.com/event.html\">\"Ultimate Digital Marketing 3.0\" </a>yang akan membahas trik-trik Gamification sebagai cara kreatif untuk meningkatkan penjualan ANDA.\r\n\r\nDaftar langganan Newsletter di\r\n\r\n<script src=\"http://app.getresponse.com/view_webform.js?wid=240593\" type=\"text/javascript\"></script> <a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a> <script type=\"text/javascript\">// <![CDATA[\r\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\r\n// ]]></script>','Memanfaatkan Gamification dalam pemasaran Digital','','publish','open','open','','memanfaatkan-gamification-dalam-pemasaran-digital','','','2012-08-27 16:16:22','2012-08-27 16:16:22','',0,'http://www.futuremediatrix.com/blog/?p=469',0,'post','',0),(470,3,'2012-08-27 16:05:30','2012-08-27 16:05:30','','gamification','','inherit','open','open','','gamification','','','2012-08-27 16:05:30','2012-08-27 16:05:30','',469,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/gamification.jpg',0,'attachment','image/jpeg',0),(471,3,'2012-08-27 16:12:47','2012-08-27 16:12:47','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/gamification.jpg\"><img class=\"alignnone size-full wp-image-470\" title=\"gamification\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/gamification.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\n\nRekan-Rekan yang saya cintai, pada kali ini saya ingin membahas bagaimana cara memanfaatkan Gamification dalam pemasaran Digital. Banyak dari kita yang masih bingung apa sih itu Gamification ? Gamification adalah Menerapkan elemen-elemen yang digunakan di Game atau cara berpikir Game untuk keperluan diluar game, misalnya untuk belajar, pemasaran, dan berbagai hal.\n\nPada dasarnya tujuan penggunaan Gamification dalam pemasaran Digital ada 3 hal yaitu:\n<ol>\n	<li>Menciptakan <strong>Engagement </strong>(Keterikatan) antara pelanggan ANDA dengan produk/jasa yang ANDA pasarkan.</li>\n	<li>Membangun <strong>Loyality</strong> (Kesetiaan) pelanggan ANDA agar mereka terus menggunakan produk/jasa ANDA.</li>\n	<li>Meningkatkan <strong>Revenue </strong>(Pendapatan) dari penjualan produk/jasa yang ANDA miliki.</li>\n</ol>\nMengapa Gamification bisa melakukan itu semua karena mereka memiliki teknik-teknik yang memang telah terbukti dengan cara mempelajari psikologi dasar manusia terlebih dahulu, kemudian ciptakan teknik atau trik untuk menciptakan ketiga hal tadi <strong>Engagement, Loyalty, Revenue.</strong>\n\nBerdasarkan Riset pada tahun 2011 penggunaan Gamification dalam pemasaran digital mayoritas dimanfaatkan untuk ketiga hal yaitu:\n<ol>\n	<li>User Engagement 47%</li>\n	<li>Brand Loyalty 22%</li>\n	<li>Awareness 15%</li>\n</ol>\nDan para ahli memperkirakan pasar yang menggunakan Gamification pada tahun 2016 akan bertumbuh ke angka $ 2,8 Billion.\n\nSalah satu kisah sukses Gamification dalam produk fitnes (kebugaran) adalah Nike+ dimana si User yang menggunakan sepatu tersebut terconnect dengan sebuah chip yang dihubungkan dengan ipod sehingga pengguna sepatu tersebut dapat membuat program latihan dengan program tersebut. Ketika si pengguna sepatu tersebut berlatih mereka terhubung pada sebuah applikasi yang bernama Nike+ dimana applikasi tersebut mereka bisa menentukan program latihannya, goal yang ingin dicapai serta terdapat program pendukung suara yang dapat memotivasi si pengguna ketika sudah mencapai satu titik tertentu untuk terus melanjutkan latihannya sampai mereka mencapai target yang ditentukan. Kemudian terdapat level  dimana setiap pengguna setelah mencapai titik tertentu bisa naik level seperti layaknya kita sedang bermain game.\n\nHal ini tentu membuat para penggunanya terikat, sampai-sampai banyak orang yang sudah menggunakan sepatu ini tidak mau latihan jika tidak menggunakan sepatu nike plusnya, disebabkan karena mereka merasa rugi, karena latihannya tidak dicatat didalam memory applikasi tersebut.\n\nTidak hanya Nike+ Masih banyak jenis pemanfaat Gamification dari yang paling sederhana sampai yang paling canggih sekalipun. Jika ingin tahu lebih lanjut bisa dapatkan konsultasi online gratis di website <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a> setiap hari selasa dan rabu malam jam 18:00-22:00 atau minggu jam 21:00-22:00 WIB. Ikuti juga seminar yang kami akan adakan <a href=\"http://www.futuremediatrix.com/event.html\">\"Ultimate Digital Marketing 3.0\" </a>yang akan membahas trik-trik Gamification sebagai cara kreatif untuk meningkatkan penjualan ANDA.\n\nDaftar langganan Newsletter di\n\n<script src=\"http://app.getresponse.com/view_webform.js?wid=240593\" type=\"text/javascript\"></script>','Memanfaatkan Gamification dalam pemasaran Digital','','inherit','open','open','','469-revision','','','2012-08-27 16:12:47','2012-08-27 16:12:47','',469,'http://www.futuremediatrix.com/blog/?p=471',0,'revision','',0),(472,3,'2012-08-27 16:17:28','2012-08-27 16:17:28','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/gamification.jpg\"><img class=\"alignnone size-full wp-image-470\" title=\"gamification\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/gamification.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\n\nRekan-Rekan yang saya cintai, pada kali ini saya ingin membahas bagaimana cara memanfaatkan Gamification dalam pemasaran Digital. Banyak dari kita yang masih bingung apa sih itu Gamification ? Gamification adalah Menerapkan elemen-elemen yang digunakan di Game atau cara berpikir Game untuk keperluan diluar game, misalnya untuk belajar, pemasaran, dan berbagai hal.\n\nPada dasarnya tujuan penggunaan Gamification dalam pemasaran Digital ada 3 hal yaitu:\n<ol>\n	<li>Menciptakan <strong>Engagement </strong>(Keterikatan) antara pelanggan ANDA dengan produk/jasa yang ANDA pasarkan.</li>\n	<li>Membangun <strong>Loyality</strong> (Kesetiaan) pelanggan ANDA agar mereka terus menggunakan produk/jasa ANDA.</li>\n	<li>Meningkatkan <strong>Revenue </strong>(Pendapatan) dari penjualan produk/jasa yang ANDA miliki.</li>\n</ol>\nMengapa Gamification bisa melakukan itu semua karena mereka memiliki teknik-teknik yang memang telah terbukti dengan cara mempelajari psikologi dasar manusia terlebih dahulu, kemudian ciptakan teknik atau trik untuk menciptakan ketiga hal tadi <strong>Engagement, Loyalty, Revenue.</strong>\n\nBerdasarkan Riset pada tahun 2011 penggunaan Gamification dalam pemasaran digital mayoritas dimanfaatkan untuk ketiga hal yaitu:\n<ol>\n	<li>User Engagement 47%</li>\n	<li>Brand Loyalty 22%</li>\n	<li>Awareness 15%</li>\n</ol>\nDan para ahli memperkirakan pasar yang menggunakan Gamification pada tahun 2016 akan bertumbuh ke angka $ 2,8 Billion.\n\nSalah satu kisah sukses Gamification dalam produk fitnes (kebugaran) adalah Nike+ dimana si User yang menggunakan sepatu tersebut terconnect dengan sebuah chip yang dihubungkan dengan ipod sehingga pengguna sepatu tersebut dapat membuat program latihan dengan program tersebut. Ketika si pengguna sepatu tersebut berlatih mereka terhubung pada sebuah applikasi yang bernama Nike+ dimana applikasi tersebut mereka bisa menentukan program latihannya, goal yang ingin dicapai serta terdapat program pendukung suara yang dapat memotivasi si pengguna ketika sudah mencapai satu titik tertentu untuk terus melanjutkan latihannya sampai mereka mencapai target yang ditentukan. Kemudian terdapat level  dimana setiap pengguna setelah mencapai titik tertentu bisa naik level seperti layaknya kita sedang bermain game.\n\nHal ini tentu membuat para penggunanya terikat, sampai-sampai banyak orang yang sudah menggunakan sepatu ini tidak mau latihan jika tidak menggunakan sepatu nike plusnya, disebabkan karena mereka merasa rugi, karena latihannya tidak dicatat didalam memory applikasi tersebut.\n\nTidak hanya Nike+ Masih banyak jenis pemanfaat Gamification dari yang paling sederhana sampai yang paling canggih sekalipun. Jika ingin tahu lebih lanjut bisa dapatkan konsultasi online gratis di website <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a> setiap hari selasa dan rabu malam jam 18:00-22:00 atau minggu jam 21:00-22:00 WIB. Ikuti juga seminar yang kami akan adakan <a href=\"http://www.futuremediatrix.com/event.html\">\"Ultimate Digital Marketing 3.0\" </a>yang akan membahas trik-trik Gamification sebagai cara kreatif untuk meningkatkan penjualan ANDA.\n\nDaftar langganan Newsletter di\n\n<script src=\"http://app.getresponse.com/view_webform.js?wid=240593\" type=\"text/javascript\"></script> <a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a> <script type=\"text/javascript\">// <![CDATA[\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\n// ]]></script>','Memanfaatkan Gamification dalam pemasaran Digital','','inherit','open','open','','469-autosave','','','2012-08-27 16:17:28','2012-08-27 16:17:28','',469,'http://www.futuremediatrix.com/blog/?p=472',0,'revision','',0),(473,3,'2012-08-27 16:13:06','2012-08-27 16:13:06','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/gamification.jpg\"><img class=\"alignnone size-full wp-image-470\" title=\"gamification\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/gamification.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nRekan-Rekan yang saya cintai, pada kali ini saya ingin membahas bagaimana cara memanfaatkan Gamification dalam pemasaran Digital. Banyak dari kita yang masih bingung apa sih itu Gamification ? Gamification adalah Menerapkan elemen-elemen yang digunakan di Game atau cara berpikir Game untuk keperluan diluar game, misalnya untuk belajar, pemasaran, dan berbagai hal.\r\n\r\nPada dasarnya tujuan penggunaan Gamification dalam pemasaran Digital ada 3 hal yaitu:\r\n<ol>\r\n	<li>Menciptakan <strong>Engagement </strong>(Keterikatan) antara pelanggan ANDA dengan produk/jasa yang ANDA pasarkan.</li>\r\n	<li>Membangun <strong>Loyality</strong> (Kesetiaan) pelanggan ANDA agar mereka terus menggunakan produk/jasa ANDA.</li>\r\n	<li>Meningkatkan <strong>Revenue </strong>(Pendapatan) dari penjualan produk/jasa yang ANDA miliki.</li>\r\n</ol>\r\nMengapa Gamification bisa melakukan itu semua karena mereka memiliki teknik-teknik yang memang telah terbukti dengan cara mempelajari psikologi dasar manusia terlebih dahulu, kemudian ciptakan teknik atau trik untuk menciptakan ketiga hal tadi <strong>Engagement, Loyalty, Revenue.</strong>\r\n\r\nBerdasarkan Riset pada tahun 2011 penggunaan Gamification dalam pemasaran digital mayoritas dimanfaatkan untuk ketiga hal yaitu:\r\n<ol>\r\n	<li>User Engagement 47%</li>\r\n	<li>Brand Loyalty 22%</li>\r\n	<li>Awareness 15%</li>\r\n</ol>\r\nDan para ahli memperkirakan pasar yang menggunakan Gamification pada tahun 2016 akan bertumbuh ke angka $ 2,8 Billion.\r\n\r\nSalah satu kisah sukses Gamification dalam produk fitnes (kebugaran) adalah Nike+ dimana si User yang menggunakan sepatu tersebut terconnect dengan sebuah chip yang dihubungkan dengan ipod sehingga pengguna sepatu tersebut dapat membuat program latihan dengan program tersebut. Ketika si pengguna sepatu tersebut berlatih mereka terhubung pada sebuah applikasi yang bernama Nike+ dimana applikasi tersebut mereka bisa menentukan program latihannya, goal yang ingin dicapai serta terdapat program pendukung suara yang dapat memotivasi si pengguna ketika sudah mencapai satu titik tertentu untuk terus melanjutkan latihannya sampai mereka mencapai target yang ditentukan. Kemudian terdapat level  dimana setiap pengguna setelah mencapai titik tertentu bisa naik level seperti layaknya kita sedang bermain game.\r\n\r\nHal ini tentu membuat para penggunanya terikat, sampai-sampai banyak orang yang sudah menggunakan sepatu ini tidak mau latihan jika tidak menggunakan sepatu nike plusnya, disebabkan karena mereka merasa rugi, karena latihannya tidak dicatat didalam memory applikasi tersebut.\r\n\r\nTidak hanya Nike+ Masih banyak jenis pemanfaat Gamification dari yang paling sederhana sampai yang paling canggih sekalipun. Jika ingin tahu lebih lanjut bisa dapatkan konsultasi online gratis di website <a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a> setiap hari selasa dan rabu malam jam 18:00-22:00 atau minggu jam 21:00-22:00 WIB. Ikuti juga seminar yang kami akan adakan <a href=\"http://www.futuremediatrix.com/event.html\">\"Ultimate Digital Marketing 3.0\" </a>yang akan membahas trik-trik Gamification sebagai cara kreatif untuk meningkatkan penjualan ANDA.\r\n\r\nDaftar langganan Newsletter di\r\n\r\n<script src=\"http://app.getresponse.com/view_webform.js?wid=240593\" type=\"text/javascript\"></script>','Memanfaatkan Gamification dalam pemasaran Digital','','inherit','open','open','','469-revision-2','','','2012-08-27 16:13:06','2012-08-27 16:13:06','',469,'http://www.futuremediatrix.com/blog/?p=473',0,'revision','',0),(474,3,'2012-08-26 16:44:07','2012-08-26 16:44:07','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/banner.jpg\"><img class=\"alignnone size-full wp-image-466\" title=\"banner\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/banner.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nAnda merasa berbagai cara yang Anda tempuh untuk meningkatkan penjualan sia-sia ? Begitu banyak cara yang telah Anda tempuh seperti melakukan penyebaran brosur, memberikan discount dan lain-lainnya.\r\n\r\nTahukah Anda bahwa ada cara yang jauh lebih effektif dan pasti memberikan dampak positif bagi penjualan Anda ?\r\n\r\nPertama tahukah secara baik Apa yang sebenernya dibutuhkan oleh pelanggan Anda ?\r\nCoba lakukan pendekatan dengan mereka kenalilah dengan baik serta cari tahu apa yang sebenarnya mereka butuhkan.\r\n\r\nBagi produk-produk khusus yang membutuhkan pemahaman tentang penggunaan dan manfaat produk Anda maka, prioritas utama yang biasanya dibutuhkan calon pelanggan Anda adalah :\r\n\r\n\"Mereka membutuhkan Pengetahuan tentang produk Anda supaya mereka merasa nyaman dalam membeli produk ANDA\"\r\n\r\nAda beberapa tips yang dapat Anda lakukan bila Anda sudah mengetahui bahwa ini yang mereka butuhkan.\r\n<ol>\r\n	<li>Cara yang paling sederhana yang dapat kita lakukan yaitu Buatlah Jadwal Rutin diwebsite Anda untuk memberikan Online Consultation.</li>\r\n	<li>Berikan Knowledge gratis kepada mereka, dengan cara membuat Video Email kemudian ajak calon pelanggan Anda untuk berlangganan Video Email ANDA.</li>\r\n	<li>Buatlah Webinar yaitu Seminar melalui website, caranya dengam memanfaatkan teknologi online chatting kita bisa gunakan fasilitas video conference yang dimiliki Google Plus ataupun Skype.</li>\r\n	<li>Berikan langganan Newsletter Gratis kepada mereka agar mereka dapat secara rutin menerima artikel dari ANDA.</li>\r\n</ol>\r\nSelain itu ada beberapa hal yang penting yang perlu Anda ketahui:\r\n<ol>\r\n	<li>Daya tangkap manusia itu terbatas sehingga jika pengetahuan yang Anda perlu sharing agak panjang sebaiknya dibuat secara berseri, buatlah serial newsletter atau video untuk menjelaskan kepada mereka.</li>\r\n	<li>Sesuaikan bahasa ANDA dengan calon pelanggan ANDA, jangan menggunakan bahasa yang terlalu teknis sehingga membuat mereka tidak mengerti.</li>\r\n	<li>Usahakan selalu memberikan penjelasan menggunakan Visual bisa dengan Gambar atau  Video agar informasi dapat ditangkap dengan baik tanpa salah paham.</li>\r\n</ol>\r\nSekian Tips Saya untuk hari ini.\r\n\r\nSekarang ANDA bisa dapatkan online konsultasi di website kami www.futuremediatrix.com\r\nSetiap hari Selasa &amp; Rabu jam 18:00-22:00 WIB, Minggu jam 21:00-22:00 WIB\r\n\r\nDapatkan Langganan Email Gratis daftar berlangganan dibawah ini\r\n<script src=\"http://app.getresponse.com/view_webform.js?wid=240593\" type=\"text/javascript\"></script>\r\n\r\nRegards,\r\n\r\nThomas Joseph\r\nDigital Marketing 3.0\r\n<a href=\"http://www.futuremediatrix.com \">www.futuremediatrix.com </a>\r\n\r\nfollow twitter: @futuremediatrix','Tips Memberikan nilai tambah yang dibutuhkan pelanggan Anda','','inherit','open','open','','463-revision-4','','','2012-08-26 16:44:07','2012-08-26 16:44:07','',463,'http://www.futuremediatrix.com/blog/?p=474',0,'revision','',0),(475,3,'2012-08-24 05:20:04','2012-08-24 05:20:04','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB_UDM3.jpg\"><img class=\"alignnone size-full wp-image-459\" title=\"BrosurBB_UDM3\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/08/BrosurBB_UDM3.jpg\" alt=\"\" width=\"493\" height=\"374\" />\r\n</a>\r\n\r\nBanyak dari ANDA sebagai pemilik bisnis dan perusahaan yang mengalami kebuntuan dalam memasarkan produk atau bisnis ANDA. Sedangkan ANDA melihat para kompetitor Anda sudah jauh didepan Anda. Sudahkah Anda bertanya  apa yang salah ? Jangan-jangan Anda masih menggunakan cara pemasaran tradisional yang pastinya menghabiskan banyak uang dan tenaga tanpa ada hasil yang memuaskan. Tahukan ANDA bahwa sebenarnya ada Solusinya untuk semua permasalahan Anda itu. Anda ingin Solusi Jalan Keluarnya ?\r\n\r\nBaiklah mari kita bedah satu persatu, pertama ANDA harus melakukan profiling terhadap produk ANDA, Siapakah pembeli produk ANDA ? Bagaimana proses pembeli ANDA dalam mengambil keputusan ? Kemudian bagaimana proses pembelian itu berlangsung ?\r\n\r\nKita bisa mengklasifikasikan profiling produk ANDA kita bisa bagi 3 yaitu :\r\n1. Social Product\r\n2. Corporate Product\r\n3. Family Product\r\n\r\nDari masing-masing klasifikasi produk ANDA maka cara pemasarannya tentunya akan sangat berbeda.\r\n\r\n<strong>SOCIAL PRODUCT -&gt; Gunakanlah SOCIAL MEDIA\r\n</strong>\r\nSocial Product adalah produk dimana pengambilan keputusannya adalah dipengaruhi oleh lingkungan social. Mari kita belajar bagaimana prosesnya pertama saya ambil contoh misalnya produk ANDA adalah produk makanan ringan, pembeli ANDA adalah anak-anak remaja, proses pengambilan keputusan dalam pembelian adalah pengaruh dari teman-temannya serta proses pembeliannya karena mereka anak muda, mereka suka dengan melakukan pemburuan kemana saja produk itu dijual. Maka dengan demikian ANDA dapat memanfaatkan Social Media khususnya Twitter karena mayoritas pengguna Twitter adalah remaja dan pengebaran word of mouth dari twitter sangatlah cepat dibanding Social Media lain pada umumnya. Alhasil Kripik Maicih memanfaatkan Twitter dan akhirnya menuai hasil yang sangat luar biasa, dari pemasaran Twitter saja dia bisa mendapatkan penjualan hingga ratusan juta per bulannya. Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/socialmedia.html\">Social Media </a>\r\n\r\n<strong>CORPORATE PRODUCT -&gt; Gunakanlah Video Email\r\n</strong>\r\nCorporate Product adalah sebuah produk yang membutuhkan tingkat kepercayaan yang tinggi, dan umumnya banyak sekali detail penjelasan yang harus dijelaskan kepada calon pembelinya agar dia mengerti. Target pembeli ANDA adalah perusahaan ataupun orang-orang kantoran yang umumnya sibuk sudah tidak ada waktu lagi untuk bermain social media hanya membaca email saja. Kita ambil contoh misalnya ANDA menjual sebuah Mesin kepada perusahaan dimana targetnya adalah sebuah company besar dan membutuhkan kepercayaan tingkat tinggi untuk membeli produk tersebut. Untuk itu email yang berupa text ataupun brosurpun tidak cukup untuk memberikan informasi kepada mereka. Gunakanlah Video Email, berdasarkan penelitian para ahli komunikasi sebuah video karena bisa memberikan visual, suara dan text maka dapat memberikan penjelasan sampai 10x lebih effektif dibandingkan text. Selain lebih cepat dengan fasilitas Video Email kita dapat mengetahui apakah mereka sudah melihat video yang kita kirim atau belum dan berapa kali mereka menontonnya. ANDA bisa mengukur seberapa besar tingkat kerterarikan terhadap produk ANDA, bila mereka melihat video kita berulang-ulang otomatis mereka pastinya mereka tertarik. Untuk itu usaha yang ANDA lakukan akan jauh lebih kecil karena ANDA hanya menghubungi target yang tertarik dengan produk ANDA. Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/videoemail.html\">Video Email</a>.\r\n\r\n<strong>FAMILY PRODUCT -&gt; Gunakanlah Mobile Advertising</strong>\r\n\r\nApasih yang disebut dengan family product ? Tentu ANDA ketika pergi ke Mall bersama keluarga ANDA sering bertanya seperti ini \"Ngomong-ngomong kita makan dimana nih sekarang, sudah laper nih ? ANDA bingung karena begitu banyak pilihan restorant yang ada di Mall tersebut, dan tentunya ANDA tidak mungkin sempat masuk satu-persatu untuk memilih restourant ditempat itu. Nah bayangkan ANDA adalah pemilik restorant di Mall tersebut, pertanyaannya apakah yang dapat lakukan agar pembeli-pembeli potensial seperti itu dapat memilih restorant ANDA ? Apakah Anda hanya pasrah saja dengan begitu banyak kompetitor restorant lain di mall tersebut ? Solusi yang paling tepat adalah LBA (Location Based Ads) dengan menggunakan LBA ANDA dapat mengirimkan promosi hanya ditempat yang ANDA tuju dan pada waktu yang ANDA tetapkan. Misalnya ANDA punya restorant di Central Park, cukup ANDA broadcast promosi <em><strong>\"Tunjukan SMS ini dan dapatkan  discount 50% untuk pembelian bebek panggang, nama restorant ANDA Central Park lantai UG\"</strong></em> nama pengirim nama restorant ANDA.\r\n\r\nCoba bayangkan ANDA yang tadi sedang bingung mikir mau makan dimana tiba-tiba mendapatkan SMS tersebut, \"Wah Pucuk di Cinta Ulam tiba\" pikir ANDA didalam hati. Otomatis ANDA pastinya langsung memilih restorant tersebut. Bayangkan jika setiap saat ANDA mendapatkan pelanggan potensial tersebut menjadi penlanggan ANDA ? Masih mau ANDA menggunakan alat promosi tradisional ? Atau ANDA sudah sadar bahwa ada alat promosi yang cocok untuk ANDA ? Dapatkan Solusinya disini <a href=\"http://www.futuremediatrix.com/mobileads.html\">Mobile Advertising.</a>\r\n\r\nMari tentukan sekarang termasuk klasifikasi apa produk yang ANDA jual, Social Product, Corporate Product atau Family Produk ? Pilih Alat promosi yang tepat bagi ANDA, dan dapatkan <a href=\"http://www.futuremediatrix.com/solution.html\">Solusinya</a> sekarang juga.<strong></strong>','Ingin Solusi Jalan Keluar untuk masalah pemasaran ANDA ?','','inherit','open','open','','458-revision-3','','','2012-08-24 05:20:04','2012-08-24 05:20:04','',458,'http://www.futuremediatrix.com/blog/?p=475',0,'revision','',0),(476,3,'2012-09-05 02:34:19','2012-09-05 02:34:19','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/BrosurBB2.jpg\"><img class=\"alignnone size-full wp-image-477\" title=\"BrosurBB2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/BrosurBB2.jpg\" alt=\"\" width=\"512\" height=\"388\" /></a>\r\n\r\nDear Rekan-rekan yang saya cintai,\r\n\r\nRekan-rekan semua yang saya cintai, sebagian dari kita pasti pernah mengalami kegagalan dalam memasarkan produk maupun bisnis kita, pada pagi ini saya ingin sharing sedikit  bahwa didunia ini ada 3 solusi yang sangat terbaik bagi pemasaran Anda. Yaitu Search Engine, Social Media dan Apps, untuk itu kami mengadakan seminar Ultimate Digital Marketing yang menghadirkan 3 orang pakar dimasing-masing bidang tersebut.\r\n\r\nBila saya coba berbagi sedikit masing-masing memiliki keunggulannya.\r\n<ol>\r\n	<li><strong>Search Engine Marketing</strong>: Pada dasarnya setiap orang yang mencari produk kita mereka tentunya target pasar yang tepat untuk Anda, untuk itu jika Anda dapat memanfaatkan Search Engine secara benar dalam melakukan pemasaran Anda. <em>“Siapa Yang Mencari Produk Anda = Target Market yang tepat bagi Anda”</em></li>\r\n	<li><strong>Social Media Marketing:</strong> Pada dasarnya siapa yang menguasai media dia yang akan menguasai informasi, karena itu bila kita dapat memanfaatkan social media secara benar maka akan menjadi media pemasaran Anda yang sangat luar biasa. <em>“Siapa Yang Menguasai Media dialah yang akan mengendalikan informasi”</em></li>\r\n	<li><strong>Mobile Marketing:</strong> Pada dasarnya siapa yang paling dekat dengan pelanggan maka dialah yang akan memenangkan pasar, bisa dibilang satu-satunya tools yang paling dekat dan dibawa kemanapun target market Anda adalah handphone mereka, tentunya siapa yang dapat memanfaatkan mobile marketing dia akan yang mengusai pasar. “<em>Mobile sarana terbaik untuk menjadi dekat dengan pelanggan Anda”</em></li>\r\n</ol>\r\nTentu Anda berpikir kalau begitu Anda harus belajar yang mana, dan bila kita belajar mengenai ketiga-tiganya tentu biayanya akan menjadi sangat besar. Tapi Anda jangan kuatir, kami memberikan solusinya dengan mengumpulkan ketiga trainer dari masing-masing bidang: Ryan Kristomuljono adalah pakar Google Marketing, Slamet Sukardi adalah pakar Facebook Marketing dan Thomas Joseph adalah pakar APPS Marketing, ketiganya akan membuat workshop yaitu “Ultimate Digital Marketing 3.0″\r\n\r\n<strong>Daftar Sekarang juga:</strong>\r\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\r\n<p style=\"text-align: center;\">Membongkar Rahasia Penjualan Tanpa Penolakan.</p>\r\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\r\n09:00-18:00\r\nEstubizi,Setiabudi Building 2\r\nHarga Normal Rp. 4.970.000,-\r\nHarga Special Discount: Rp. 950.000,- only</p>\r\n<p style=\"text-align: left;\">Apa yang Anda akan dapatkan dari workshop ini, antara lain:</p>\r\n\r\n<ul style=\"text-align: left;\">\r\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\r\n	<li>Meleverage Pemasaran dengan facebook</li>\r\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\r\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\r\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\r\n	<li style=\"text-align: left;\">Strategi Jitu Pemasaran dengan Gamificaction</li>\r\n</ul>\r\nDapatkan Free seminar dengan membeli salah satu solusi Future Mediatrix diatas 1 juta\r\n<p style=\"text-align: left;\"><strong>Organizer Seminar: PT. Future Mediatrix</strong>\r\nPT. Future Mediatrix adalah digital marketing agency yang sudah sangat terpercaya menangani banyak klien besar seperti: Agung Podomoro Land Tbk, Orang Tua Group, Electronic Solution, Jhonson &amp; Johnson, dan masih banyak klien lainnya.\r\nKami kini hadir memberikan layanan solusi digital marketing effektif dengan harga terjangkau.</p>\r\n<p style=\"text-align: left;\"><strong>Solusi Social Media</strong></p>\r\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/socialmedia.html\">http://www.futuremediatrix.com/socialmedia.html</a></p>\r\n<p style=\"text-align: left;\"><strong>Solusi Video Email</strong></p>\r\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/socialmedia.html\">http://www.futuremediatrix.com/socialmedia.html</a></p>\r\n<p style=\"text-align: left;\"><strong>Solusi Mobile Advertising</strong></p>\r\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/mobileads.html\">http://www.futuremediatrix.com/mobileads.html</a></p>\r\n<p style=\"text-align: left;\">Kami memberikan special untuk pembelian solusi apapun  diatas 1 juta di PT. Future Mediatrix maka kami akan memberikan 1 tiket seminar gratis.</p>\r\n<p style=\"text-align: left;\"></p>\r\n<p style=\"text-align: left;\">\r\nBest Regards,</p>\r\n<p style=\"text-align: left;\">Thomas Joseph</p>\r\n\r\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/DigitalMarketingSolution.pdf\">Download Our Brochure Here</a>\r\n<a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a>\r\n<script type=\"text/javascript\">// <![CDATA[\r\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\r\n// ]]></script>','Maukah Anda mendapatkan Solusi Pemasaran Dahsyat + Free Seminar ?','','publish','open','open','','maukah-anda-mendapatkan-solusi-pemasaran-dahsyat-free-seminar','','','2012-09-05 02:34:19','2012-09-05 02:34:19','',0,'http://www.futuremediatrix.com/blog/?p=476',0,'post','',1),(477,3,'2012-09-05 02:33:59','2012-09-05 02:33:59','','BrosurBB2','','inherit','open','open','','brosurbb2-2','','','2012-09-05 02:33:59','2012-09-05 02:33:59','',476,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/BrosurBB2.jpg',0,'attachment','image/jpeg',0),(478,3,'2012-09-05 02:30:21','2012-09-05 02:30:21','Dear Rekan-rekan yang saya cintai,\n\nRekan-rekan semua yang saya cintai, sebagian dari kita pasti pernah mengalami kegagalan dalam memasarkan produk maupun bisnis kita, pada pagi ini saya ingin sharing sedikit  bahwa didunia ini ada 3 solusi yang sangat terbaik bagi pemasaran Anda. Yaitu Search Engine, Social Media dan Apps, untuk itu kami mengadakan seminar Ultimate Digital Marketing yang menghadirkan 3 orang pakar dimasing-masing bidang tersebut.\n\nBila saya coba berbagi sedikit masing-masing memiliki keunggulannya.\n<ol>\n	<li><strong>Search Engine Marketing</strong>: Pada dasarnya setiap orang yang mencari produk kita mereka tentunya target pasar yang tepat untuk Anda, untuk itu jika Anda dapat memanfaatkan Search Engine secara benar dalam melakukan pemasaran Anda. <em>“Siapa Yang Mencari Produk Anda = Target Market yang tepat bagi Anda”</em></li>\n	<li><strong>Social Media Marketing:</strong> Pada dasarnya siapa yang menguasai media dia yang akan menguasai informasi, karena itu bila kita dapat memanfaatkan social media secara benar maka akan menjadi media pemasaran Anda yang sangat luar biasa. <em>“Siapa Yang Menguasai Media dialah yang akan mengendalikan informasi”</em></li>\n	<li><strong>Mobile Marketing:</strong> Pada dasarnya siapa yang paling dekat dengan pelanggan maka dialah yang akan memenangkan pasar, bisa dibilang satu-satunya tools yang paling dekat dan dibawa kemanapun target market Anda adalah handphone mereka, tentunya siapa yang dapat memanfaatkan mobile marketing dia akan yang mengusai pasar. “<em>Mobile sarana terbaik untuk menjadi dekat dengan pelanggan Anda”</em></li>\n</ol>\nTentu Anda berpikir kalau begitu Anda harus belajar yang mana, dan bila kita belajar mengenai ketiga-tiganya tentu biayanya akan menjadi sangat besar. Tapi Anda jangan kuatir, kami memberikan solusinya dengan mengumpulkan ketiga trainer dari masing-masing bidang: Ryan Kristomuljono adalah pakar Google Marketing, Slamet Sukardi adalah pakar Facebook Marketing dan Thomas Joseph adalah pakar APPS Marketing, ketiganya akan membuat workshop yaitu “Ultimate Digital Marketing 3.0″\n\n<strong>Daftar Sekarang juga:</strong>\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\n<p style=\"text-align: center;\">Membongkar Rahasia Penjualan Tanpa Penolakan.</p>\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\n09:00-18:00\nEstubizi,Setiabudi Building 2\nHarga Normal Rp. 4.970.000,-\nHarga Special Discount: Rp. 950.000,- only</p>\n<p style=\"text-align: left;\">Apa yang Anda akan dapatkan dari workshop ini, antara lain:</p>\n\n<ul style=\"text-align: left;\">\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\n	<li>Meleverage Pemasaran dengan facebook</li>\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\n	<li style=\"text-align: left;\">Strategi Jitu Pemasaran dengan Gamificaction</li>\n</ul>\nDapatkan Free seminar dengan membeli salah satu solusi Future Mediatrix diatas 1 juta\n<p style=\"text-align: left;\"><strong>Organizer Seminar: PT. Future Mediatrix</strong>\nPT. Future Mediatrix adalah digital marketing agency yang sudah sangat terpercaya menangani banyak klien besar seperti: Agung Podomoro Land Tbk, Orang Tua Group, Electronic Solution, Jhonson &amp; Johnson, dan masih banyak klien lainnya.\nKami kini hadir memberikan layanan solusi digital marketing effektif dengan harga terjangkau.</p>\n<p style=\"text-align: left;\"><strong>Solusi Social Media</strong></p>\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/socialmedia.html\">http://www.futuremediatrix.com/socialmedia.html</a></p>\n<p style=\"text-align: left;\"><strong>Solusi Video Email</strong></p>\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/socialmedia.html\">http://www.futuremediatrix.com/socialmedia.html</a></p>\n<p style=\"text-align: left;\"><strong>Solusi Mobile Advertising</strong></p>\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/mobileads.html\">http://www.futuremediatrix.com/mobileads.html</a></p>\n<p style=\"text-align: left;\">Kami memberikan special untuk pembelian solusi apapun  diatas 1 juta di PT. Future Mediatrix maka kami akan memberikan 1 tiket seminar gratis.</p>\n<p style=\"text-align: left;\"></p>\n<p style=\"text-align: left;\">\nBest Regards,</p>\n<p style=\"text-align: left;\">Thomas Joseph</p>\n\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/DigitalMarketingSolution.pdf\">Download Our Brochure Here</a>\n<a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a>\n<script type=\"text/javascript\">// <![CDATA[\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\n// ]]></script>','Maukah Anda mendapatkan Solusi Pemasaran Dahsyat + Free Seminar ?','','inherit','open','open','','476-revision','','','2012-09-05 02:30:21','2012-09-05 02:30:21','',476,'http://www.futuremediatrix.com/blog/?p=478',0,'revision','',0),(479,3,'2012-09-05 02:35:25','2012-09-05 02:35:25','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/BrosurBB2.jpg\"><img class=\"alignnone size-full wp-image-477\" title=\"BrosurBB2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/BrosurBB2.jpg\" alt=\"\" width=\"512\" height=\"388\" /></a>\n\nDear Rekan-rekan yang saya cintai,\n\nRekan-rekan semua yang saya cintai, sebagian dari kita pasti pernah mengalami kegagalan dalam memasarkan produk maupun bisnis kita, pada pagi ini saya ingin sharing sedikit  bahwa didunia ini ada 3 solusi yang sangat terbaik bagi pemasaran Anda. Yaitu Search Engine, Social Media dan Apps, untuk itu kami mengadakan seminar Ultimate Digital Marketing yang menghadirkan 3 orang pakar dimasing-masing bidang tersebut.\n\nBila saya coba berbagi sedikit masing-masing memiliki keunggulannya.\n<ol>\n	<li><strong>Search Engine Marketing</strong>: Pada dasarnya setiap orang yang mencari produk kita mereka tentunya target pasar yang tepat untuk Anda, untuk itu jika Anda dapat memanfaatkan Search Engine secara benar dalam melakukan pemasaran Anda. <em>“Siapa Yang Mencari Produk Anda = Target Market yang tepat bagi Anda”</em></li>\n	<li><strong>Social Media Marketing:</strong> Pada dasarnya siapa yang menguasai media dia yang akan menguasai informasi, karena itu bila kita dapat memanfaatkan social media secara benar maka akan menjadi media pemasaran Anda yang sangat luar biasa. <em>“Siapa Yang Menguasai Media dialah yang akan mengendalikan informasi”</em></li>\n	<li><strong>Mobile Marketing:</strong> Pada dasarnya siapa yang paling dekat dengan pelanggan maka dialah yang akan memenangkan pasar, bisa dibilang satu-satunya tools yang paling dekat dan dibawa kemanapun target market Anda adalah handphone mereka, tentunya siapa yang dapat memanfaatkan mobile marketing dia akan yang mengusai pasar. “<em>Mobile sarana terbaik untuk menjadi dekat dengan pelanggan Anda”</em></li>\n</ol>\nTentu Anda berpikir kalau begitu Anda harus belajar yang mana, dan bila kita belajar mengenai ketiga-tiganya tentu biayanya akan menjadi sangat besar. Tapi Anda jangan kuatir, kami memberikan solusinya dengan mengumpulkan ketiga trainer dari masing-masing bidang: Ryan Kristomuljono adalah pakar Google Marketing, Slamet Sukardi adalah pakar Facebook Marketing dan Thomas Joseph adalah pakar APPS Marketing, ketiganya akan membuat workshop yaitu “Ultimate Digital Marketing 3.0″\n\n<strong>Daftar Sekarang juga:</strong>\n<p style=\"text-align: center;\"><strong>” Ultimate Digital 3.0″</strong></p>\n<p style=\"text-align: center;\">Membongkar Rahasia Penjualan Tanpa Penolakan.</p>\n<p style=\"text-align: center;\">Sabtu, 29 September 2012\n09:00-18:00\nEstubizi,Setiabudi Building 2\nHarga Normal Rp. 4.970.000,-\nHarga Special Discount: Rp. 950.000,- only</p>\n<p style=\"text-align: left;\">Apa yang Anda akan dapatkan dari workshop ini, antara lain:</p>\n\n<ul style=\"text-align: left;\">\n	<li>Cara Jitu Pemasaran dengan memanfaatkan Google, Facebook dan APPS</li>\n	<li>Meleverage Pemasaran dengan facebook</li>\n	<li>Menciptakan tools Pemasaran yang Effektif dengan facebook</li>\n	<li>Memaksimalkan Bisnis dengan Bantuan Google</li>\n	<li>Menciptakan pemasaran tanpa penolakan dengan APPS</li>\n	<li style=\"text-align: left;\">Strategi Jitu Pemasaran dengan Gamificaction</li>\n</ul>\nDapatkan Free seminar dengan membeli salah satu solusi Future Mediatrix diatas 1 juta\n<p style=\"text-align: left;\"><strong>Organizer Seminar: PT. Future Mediatrix</strong>\nPT. Future Mediatrix adalah digital marketing agency yang sudah sangat terpercaya menangani banyak klien besar seperti: Agung Podomoro Land Tbk, Orang Tua Group, Electronic Solution, Jhonson &amp; Johnson, dan masih banyak klien lainnya.\nKami kini hadir memberikan layanan solusi digital marketing effektif dengan harga terjangkau.</p>\n<p style=\"text-align: left;\"><strong>Solusi Social Media</strong></p>\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/socialmedia.html\">http://www.futuremediatrix.com/socialmedia.html</a></p>\n<p style=\"text-align: left;\"><strong>Solusi Video Email</strong></p>\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/socialmedia.html\">http://www.futuremediatrix.com/socialmedia.html</a></p>\n<p style=\"text-align: left;\"><strong>Solusi Mobile Advertising</strong></p>\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/mobileads.html\">http://www.futuremediatrix.com/mobileads.html</a></p>\n<p style=\"text-align: left;\">Kami memberikan special untuk pembelian solusi apapun  diatas 1 juta di PT. Future Mediatrix maka kami akan memberikan 1 tiket seminar gratis.</p>\n<p style=\"text-align: left;\"></p>\n<p style=\"text-align: left;\">Best Regards,</p>\n<p style=\"text-align: left;\">Thomas Joseph</p>\n\n<p style=\"text-align: left;\"><a href=\"http://www.futuremediatrix.com/DigitalMarketingSolution.pdf\">Download Our Brochure Here</a>\n<a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a>\n<script type=\"text/javascript\">// <![CDATA[\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\n// ]]></script>','Maukah Anda mendapatkan Solusi Pemasaran Dahsyat + Free Seminar ?','','inherit','open','open','','476-autosave','','','2012-09-05 02:35:25','2012-09-05 02:35:25','',476,'http://www.futuremediatrix.com/blog/?p=479',0,'revision','',0),(489,3,'2012-11-25 08:58:26','2012-11-25 08:58:26','Kembali lagi bersama saya Thomas Digital Marketing 3.0 karena kesibukan sudah lama sekali saya tidak menulis, tapi ada beberapa hal yang sangat menarik yang saya ingin share kepada Anda. Hari ini saya ingin berbagi tentang Sales Digital - The Next Sales Evolution, kemarin saya menghadiri acara BIJIS yang diadakan oleh KOMISI (Komunitas Sales Indonesia), yang menarik ketika mendengar pemaparan dari Pak Antonius Tanan dimana dia mengatakan bahwa tenaga sales manusia nantinya akan tidak lagi digunakan karena 2 hal: pertama perkembangan teknologi digital marketing yang sangat luar biasa cepat dan kini telah mengakomodir banyak kebutuhan orang dalam melakukan pembelian, dan kedua karena tenaga sales bagi banyak perusahaan merupakan sumber masalah karena banyaknya fraud dan ketidak disiplinan dari tenaga sales.\r\n\r\nDan apa yang dikatakan Bapak Antonius Tanan memang fakta dilapangan yang tidak bisa lagi dipungkiri.  Pada hari ini saya ingin sharing dari beberapa teknologi yang saya bersama para pakar teknologi digital telah kembangkan, antara lain:\r\n\r\n<strong>Sales Artificial Intelligence (SAI)</strong>\r\n\r\n<strong> </strong>Sales Artificial Intelligence yang disering disingkat dengan istilah Sales AI, ini merupakan teknologi terkini dalam bidang E-Commerce dengan tujuan untuk meningkatkan penjualan e-commerce atau penjualan online perusahaan. Bagaimana cara kerja Sales AI ini, karena masih terus dikembangkan dan banyak yang masih dirahasiakan cara kerjanya , maka saya  hanya akan mengsharingkan 2 cara kerja Sales AI ini.\r\n<ol>\r\n	<li><strong>Recording Interest</strong>: Berdasarkan Hukum Psikologi seseorang itu memiliki interest pada hal-hal tertentu dan pertimbangan dia dalam membeli karena hal-hal yang dia sukai itu. Karena itu dibuatlah cara kerja <strong>Recording Interest</strong> adalah mempelajari interest dari pengunjung sebuah web, dari topik atau barang yang dibrowse oleh orang itu, kita ambil contoh seorang pengunjung kita membuka bagian fashion dengan tipe baju Korean Style, maka Sales AI kita akan menyimpan dimemorinya maka ketika dia membuka lagi website kita akan otomatis terbuka segala topik yang berhubungan dengan fashion baju Korean Style. Otomatis mengeffektifkan kinerja penjualan di website kita karena kemungkinan besar dia akan membeli produk yang sesuai dengan interestnya. Sales AI ini dibuat sama halnya Sales di dunia nyata untuk mendekati seorang calon konsumen dia akan berbicara tentang interest orang tersebut.</li>\r\n	<li><strong>Following Prospective Buyers: </strong>Berdasarkan fakta yang diambil rata-rata penjualan semua web online didunia bahwa dari 100% pengunjung website rata-rata hanya 5% yang akhirnya terjadi konversi sales, sangatlah kecil hampir mirip seperti hukum sales didunia nyata yang kita pelajari dari 100 orang yang ditawari maka akan ada 10 orang yang tertarik dari hanya akhirnya 1 yang akhirnya menjadi pembeli kita. Bagaimana dengan 95% yang tadi datang ke website kita, nah cara kerjanya sama persis seperti Sales didunia nyata bila ada orang yang tanya-tanya produk kita tapi tidak jadi beli maka dia akan diikuti, demikian Sales AI ini akan mengikuti atau membuntuti terus kemana dia pergi, sebagai contoh seperti ini: Seseorang dia browsing Ipad 3 tetapi dia tidak jadi beli, maka ketika dia keluar dari website kita maka ketika buka website apapun maka akan muncul iklan ipad 3 yang kita jual. Selain itu kami selalu menyarankan klien kami yang memakai Sales AI ini untuk memberikan sedikit diskon agar menarik dia untuk membeli ditempat kita. Hasil dari cara kerja AI ini sangat mengembirakan para klien kita mendapat peningkatan 100% dari penjualan onlinenya.</li>\r\n</ol>\r\n<strong>Sales Force Automation (SFA)</strong>\r\n\r\nSFA itu adalah Information System menggunakan CRM marketing dan managemen untuk membantu mengotomatis fungsi tenaga penjualan. Kalau SAI Sales Sales AI itu meningkatkan penjualan dari sisi Online, kalau Sales Force Automation lebih digunakan dalam rangka mengevaluasi hasil kinerja penjualan secara instant dan mengurangi pekerjaan sales yang tidak effektif. Pada dasarnya ada beberapa fungsi SFA bagi perusahaan antara lain:\r\n<ol>\r\n	<li>Reduction Cost - Mengurangi biaya budget Sales perusahaan karena kinerja Sales semua akan diotomatisasi sehingga lebih menghemat</li>\r\n	<li>Prevent Fraud - Mencegah terjadinya kecurangan bila ada sales atau agent penjualan kita yang nakal.</li>\r\n	<li>Forecasting - Meramalkan penjualan apa yang akan terjadi dimasa depan.</li>\r\n	<li>Mapping Monitoring - Melihat perkembangan setiap unit sales kita cukup dari sebuah Peta Digital dari applikasi SFA kita.</li>\r\n	<li>Mobile Platform - Mengantikan alat tulis dan pelaporan lewat kertas yang datanya harus menunggu lama sampai ke pusat.</li>\r\n	<li>GPS Tracking System - Mengatur Rute para Salesman dan mengontrol mereka bila terjadi kecurangan.</li>\r\n	<li>Get Data 100% - Menggantikan jasa tenaga riset pemasaran yang kita bayar mahal tiap tahunnya.</li>\r\n	<li>Get Data Very Fast - Mendapatkan data seketika itu juga sehingga C level dapat mengawasi Sales dari pusat dengan cepat.</li>\r\n</ol>\r\nDimana SFA ini akan terintegrasi dengan Core Application yang ada di perusahaan kita antara lain applikasi pembukuan, applikasi stock, dan lain-lain. Sehingga kini perusahaan dapat melakukan penghematan gila-gilaan dari penggunaan Applikasi ini. Berdasarkan pengamatan dilapangan masih sangat sedikit perusahaan yang memakai applikasi SFA padahal jika mereka sadar, mereka pasti akan mencarinya. Dari tim SFA sendiri kami telah mengembangkannya selama 12 tahun sehingga memang fitur yang ada di SFA sangatlah banyak dan dapat melakukan berbagai fungsi baik dari sisi penjualan sampai terintegrasi ke sistem ERP sebuah perusahaan.\r\n\r\nIni sedikit sharing dari saya, ikuti kelanjutan The Next Sales Evolution seri 2 yang akan membahas Teknologi Sales Digital lainnya yang pastinya akan sangat menarik untuk Anda sekalian.\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\nDigital Marketing 3.0\r\n@futuremediatrix\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\n\r\n<a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a>\r\n<script type=\"text/javascript\">// <![CDATA[\r\n !function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\r\n// ]]></script>','Sales Digital - The Next Sales Evolution (seri 1)','','publish','open','open','','sales-digital-the-next-sales-evolution-seri-1','','','2012-11-25 09:07:26','2012-11-25 09:07:26','',0,'http://www.futuremediatrix.com/blog/?p=489',0,'post','',0),(481,3,'2012-09-11 05:25:00','2012-09-11 05:25:00','Sebagai pebisnis ataupun professional yang bergerak dibidang pemasaran, tentunya Anda membutuhkan marketing strategy yang handal untuk dapat bersaing dengan para pesaing Anda. Untuk dapat bersaing Anda membutuhkan 2 faktor, yang pertama adalah teknologi pemasaran digital yang canggih dan kedua adalah marketing strategy yang handal.\r\n\r\nKami perusahaan Future Mediatrix memberikan solusi dengan menggabungkan 2 faktor tersebut. Pertama kami memanfaatkan teknologi digital marketing yang terkini dari social media, mobile advertising, search engine dan video email. Kedua kami juga memberikan marketing strategi yang handal dengan mengkombinasikan strategy pemasaran berdasarkan profiling bisnis dan target Anda dikombinasikan dengan kreatifitas pemasaran dengan metode Gamfication. Kretatifitas Gamification sendiri kini telah memiliki rekor sebagai strategy marketing yang paling sukses di Dunia. Hampir semua perusahaan besar didunia telah mengembangkan strategy marketingnya dengan metode Gamification.\r\n\r\nAnda ingin tahu lebih lanjut, segera hubungi kami :\r\nMartin Andry di nomer handhpne 0818703209\r\n\r\n<a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a>\r\n<script type=\"text/javascript\">// <![CDATA[\r\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\r\n// ]]></script>','Digital Marketing Strategy untuk bisnis Anda','','publish','open','open','','digital-marketing-strategy-untuk-bisnis-anda','','','2012-09-11 05:25:00','2012-09-11 05:25:00','',0,'http://www.futuremediatrix.com/blog/?p=481',0,'post','',0),(482,3,'2012-09-11 05:24:21','2012-09-11 05:24:21','Sebagai pebisnis ataupun professional yang bergerak dibidang pemasaran, tentunya Anda membutuhkan marketing strategy yang handal untuk dapat bersaing dengan para pesaing Anda. Untuk dapat bersaing Anda membutuhkan 2 faktor, yang pertama adalah teknologi pemasaran digital yang canggih dan kedua adalah marketing strategy yang handal.\n\nKami perusahaan Future Mediatrix memberikan solusi dengan menggabungkan 2 faktor tersebut. Pertama kami memanfaatkan teknologi pemasaran digital yang terkini dari social media, mobile advertising, search engine dan video email. Kedua kami juga memberikan strategi pemasaran yang handal dengan mengkombinasikan strategy pemasaran berdasarkan profiling bisnis dan target Anda dikombinasikan dengan kreatifitas pemasaran dengan metode Gamfication. Kretatifitas Gamification sendiri kini telah memiliki rekor sebagai strategy marketing yang paling sukses di Dunia. Hampir semua perusahaan besar didunia telah mengembangkan strategy marketingnya dengan metode Gamification.\n\nAnda ingin tahu lebih lanjut, segera hubungi kami :\nMartin Andry di nomer handhpne 0818703209\n\n<a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a>\n<script type=\"text/javascript\">// <![CDATA[\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\n// ]]></script>','Digital Marketing Strategy untuk bisnis Anda','','inherit','open','open','','481-revision','','','2012-09-11 05:24:21','2012-09-11 05:24:21','',481,'http://www.futuremediatrix.com/blog/?p=482',0,'revision','',0),(483,3,'2012-09-11 05:26:08','2012-09-11 05:26:08','Sebagai pebisnis ataupun professional yang bergerak dibidang pemasaran, tentunya Anda membutuhkan marketing strategy yang handal untuk dapat bersaing dengan para pesaing Anda. Untuk dapat bersaing Anda membutuhkan 2 faktor, yang pertama adalah teknologi pemasaran digital yang canggih dan kedua adalah marketing strategy yang handal.\n\nKami perusahaan Future Mediatrix memberikan solusi dengan menggabungkan 2 faktor tersebut. Pertama kami memanfaatkan teknologi digital marketing yang terkini dari social media, mobile advertising, search engine dan video email. Kedua kami juga memberikan marketing strategi yang handal dengan mengkombinasikan strategy pemasaran berdasarkan profiling bisnis dan target Anda dikombinasikan dengan kreatifitas pemasaran dengan metode Gamfication. Kretatifitas Gamification sendiri kini telah memiliki rekor sebagai strategy marketing yang paling sukses di Dunia. Hampir semua perusahaan besar didunia telah mengembangkan strategy marketingnya dengan metode Gamification.\n\nAnda ingin tahu lebih lanjut, segera hubungi kami :\nMartin Andry di nomer handhpne 0818703209\n\n<a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a>\n<script type=\"text/javascript\">// <![CDATA[\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\n// ]]></script>','Digital Marketing Strategy untuk bisnis Anda','','inherit','open','open','','481-autosave','','','2012-09-11 05:26:08','2012-09-11 05:26:08','',481,'http://www.futuremediatrix.com/blog/?p=483',0,'revision','',0),(484,3,'2012-09-16 14:54:01','2012-09-16 14:54:01','Dear Saudara-Saudari yang saya Kasihi,\r\n\r\nBegitu sering Anda mengalami kegagalan dalam pemasaran, bahkan seringkali seperti menghambur-hamburkan uang saja karena pemasaran ANDA tidak membawa hasil yang bisa diukur. Hal itu karena ANDA mencari konsultan yang tidak berpengalaman, bahkan terkadang Anda hanya memilih mereka karena dianggap harganya murah, padahal alhasil ANDA harus membayar lebih mahal karena sesungguhnya bukan saja uang ANDA bahkan waktu ANDA terbuang tanpa membawa Hasil seperti yang ANDA harapkan.\r\n\r\nKami PT. Future Mediatrix adalah perusahaan specialist dibidang pemasaran Digital bukan hanya kami memberikan sekedar tools digital marketing saja, tetapi kita memberikan Strategi Kreatifitas yang membawa dampak bagi pemasaran Digital ANDA.\r\n\r\nSebelum ANDA memilih kami sebagai tenaga konsultan ANDA ada baiknya ANDA membaca kisah sukses kami dibawah ini.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/StrategiKreatifPemasaranDigital.jpg\"><img class=\"alignnone size-full wp-image-485\" title=\"StrategiKreatifPemasaranDigital\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/StrategiKreatifPemasaranDigital.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nKarena kami terikat NDA (Non Disclosure Agreement) maka kami tidak diperkenankan menyebutkan nama klien kami.\r\n\r\nStudy Case pada kali ini kami menangani sebuah BANK dimana mereka ingin membuat nasabahnya meningkatkan paket layanan kartu kredit yang mereka miliki sehingga dapat membawa keuntungan lebih banyak. Berbagai jasa konsultan pemasaran telah mereka pakai dan berbagai cara telah mereka coba tetapi belum membawa hasil seperti yang mereka inginkan.\r\n\r\nSampai akhirnya keberuntungan membawa mereka bertemu dengan kami. Setelah kami analisa ternyata mereka memang telah menggunakan berbagai teknik pemasaran, dari strategi Service Excellent, 4P, blue ocean red ocean, marketing 3.0 dan berbagai teknik pemasaran lainnya. Lagi-lagi setelah saya periksa mereka memang belum menerapkan sebuah strategi yang sangat canggih yang bernama Gamification yang memang kebetulan di Indonesia baru perusahaan kami yang menguasainya dengan baik.\r\n\r\nKemudian kami menerapkan sebuah strategi sederhana yaitu strategi Gamification yang dinamakan \"Gifting Strategy\" dengan terlebih dahulu diriset Gift yang paling sesuai dengan target customer mereka. Dari customer mereka yang kalangan menengah sudah pasti mereka tidak akan mau mendapatkan hadiah berupa tas, boneka, dompet, dan lain-lain. Berdasarkan riset kita akhirnya kita memilih memberikan Test Profiling Gratis mengetahui test bakat anak mereka melalui finger print, graphology dan test virtuesprofiling semua test untuk mengetahui strength dan weakness seseorang bahkan karir yang cocok buat mereka.\r\n\r\nKemudian kami gunakan Plan yang sangat cerdik dimana kami Menggunakan LBA (Location Based Advertising) sebuah teknologi promosi yang kami miliki yang dapat mengirimkan sms berdasarkan lokasi dan waktu yang ditentukan, jadi kami broadcast semua data customer Bank tersebut yang masuk ke Mall yang memang secara mapping 90% pengunjung Mall tersebut adalah pelanggan dari Bank tersebut, kami broadcast selama 30 hari berturut-turut, isi SMSnya adalah \"Anda ingin tahu bakat Anak Anda tunjukan SMS ini ke booth <em>\"Nama Bank\" </em>untuk medapatkan test bakat berikut seminarnya\".\r\n\r\nStrategy ini berdasarkan Gamification termasuk <strong>\"Gifting Strategy\" </strong>karena telah diriset secara Psikologi semua manusia dimuka bumi ini suka yang mendapatkan hadiah bahkan mereka akan merasa rugi jika mendapatkan hadiah tapi tidak diambil. Alhasil semua customer yang mendapatkan SMS tersebut mendatangi Booth untuk mendapatkan test bakat itu, sampai diseminar kami sudah menyiapkan tim SPG dan SPB yang sangat terlatih dengan menjawab \"Benar bapak/ibu \"Nama\" mendapatkan hadiah ini, caranya mudah cukup dengan mengupgrade membership bapak/ibu s\"Nama\" tanpa dipungut biaya sedikitpun.\r\n\r\nKemudian setelah selesai kampanye kami hitung KPI yang ditargetkan 600 pelanggan yang upgrade ternyata hasilnya 1800 yang upgrade, 3x dari yang ditargetkan klien kami, sampai klien kami mengellengkan kepala keheranan karena selama ini belum pernah mereka sesukses ini.\r\n\r\nSampai kapan ANDA mau menbuang-buang uang ANDA untuk pemasaran yang tanpa hasil, segera hubungi tim kami\r\n\r\nMartin Andry (Marketing Manager ), email: martin@futuremediatrix.com, HP: 0818703209\r\nThomas Joseph (Project Manager), Email: thomas@futuremediatrix.com, HP: 08164858410\r\nAngel (Account Executive), email: ae@futuremediatrix.com\r\n\r\n<a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a>\r\n<script type=\"text/javascript\">// <![CDATA[\r\n !function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\r\n// ]]></script>','Kreatif Strategi Pemasaran Digital yang terbukti membawa Hasil','','publish','open','open','','kreatif-strategi-pemasaran-digital-yang-terbukti-membawa-hasil','','','2012-09-16 15:31:56','2012-09-16 15:31:56','',0,'http://www.futuremediatrix.com/blog/?p=484',0,'post','',0),(485,3,'2012-09-16 14:53:01','2012-09-16 14:53:01','','StrategiKreatifPemasaranDigital','','inherit','open','open','','strategikreatifpemasarandigital','','','2012-09-16 14:53:01','2012-09-16 14:53:01','',484,'http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/StrategiKreatifPemasaranDigital.jpg',0,'attachment','image/jpeg',0),(486,3,'2012-09-16 14:53:35','2012-09-16 14:53:35','Dear Saudara-Saudari yang saya Kasihi,\n\nBegitu sering Anda mengalami kegagalan dalam pemasaran, bahkan seringkali seperti menghambur-hambukan uang saja karena pemasaran ANDA tidak membawa hasil yang bisa diukur. Hal itu karena ANDA mencari konsultan yang tidak berpengalaman, bahkan terkadang Anda hanya memilih mereka karena dianggap harganya murah, padahal alhasil ANDA harus membayar lebih mahal karena sesungguhnya bukan saja uang ANDA bahkan waktu ANDA terbuang tanpa membawa Hasil seperti yang ANDA harapkan.\n\nKami PT. Future Mediatrix adalah perusahaan specialist dibidang pemasaran Digital bukan hanya kami memberikan sekedar tools digital marketing saja, tetapi kita memberikan Strategi Kreatifitas yang membawa dampak bagi pemasaran Digital ANDA.\n\nSebelum ANDA memilih kami sebagai tenaga konsultan ANDA ada baiknya ANDA membaca kisah sukses kami dibawah ini.\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/StrategiKreatifPemasaranDigital.jpg\"><img class=\"alignnone size-full wp-image-485\" title=\"StrategiKreatifPemasaranDigital\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/StrategiKreatifPemasaranDigital.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\n\nKarena kami terikat NDA (Non Disclosure Agreement) maka kami tidak diperkenankan menyebutkan nama klien kami.\n\nStudy Case pada kali ini kami menangani sebuah BANK dimana mereka ingin membuat nasabahnya meningkatkan paket layanan kartu kredit yang mereka miliki sehingga dapat membawa keuntungan lebih banyak. Berbagai jasa konsultan pemasaran telah mereka pakai dan berbagai cara telah mereka coba tetapi belum membawa hasil seperti yang mereka inginkan.\n\nSampai akhirnya keberuntungan membawa mereka bertemu dengan kami. Setelah kami analisa ternyata mereka memang telah menggunakan berbagai teknik pemasaran, dari strategi Service Excellent, 4P, blue ocean red ocean, marketing 3.0 dan berbagai teknik pemasaran lainnya. Lagi-lagi setelah saya periksa mereka memang belum menerapkan sebuah strategi yang sangat canggih yang bernama Gamification yang memang kebetulan di Indonesia baru perusahaan kami yang menguasainya dengan baik.\n\nKemudian kami menerapkan sebuah strategi sederhana yaitu strategi Gamification yang dinamakan \"Gifting Strategy\" dengan terlebih dahulu diriset Gift yang paling sesuai dengan target customer mereka. Dari customer mereka yang kalangan menengah sudah pasti mereka tidak akan mau mendapatkan hadiah berupa tas, boneka, dompet, dan lain-lain. Berdasarkan riset kita akhirnya kita memilih memberikan Test Profiling Gratis mengetahui test bakat anak mereka melalui finger print, graphology dan test virtuesprofiling semua test untuk mengetahui strength dan weakness seseorang bahkan karir yang cocok buat mereka.\n\nKemudian kami gunakan Plan yang sangat cerdik dimana kami Menggunakan LBA (Location Based Advertising) sebuah teknologi promosi yang kami miliki yang dapat mengirimkan sms berdasarkan lokasi dan waktu yang ditentukan, jadi kami broadcast semua data customer Bank tersebut yang masuk ke Mall yang memang secara mapping 90% pengunjung Mall tersebut adalah pelanggan dari Bank tersebut, kami broadcast selama 30 hari berturut-turut, isi SMSnya adalah \"Anda ingin tahu bakat Anak Anda tunjukan SMS ini ke booth <em>\"Nama Bank\" </em>untuk medapatkan test bakat berikut seminarnya\".\n\nStrategy ini berdasarkan Gamification termasuk <strong>\"Gifting Strategy\" </strong>karena telah diriset secara Psikologi semua manusia dimuka bumi ini suka yang mendapatkan hadiah bahkan mereka akan merasa rugi jika mendapatkan hadiah tapi tidak diambil. Alhasil semua customer yang mendapatkan SMS tersebut mendatangi Booth untuk mendapatkan test bakat itu, sampai diseminar kami sudah menyiapkan tim SPG dan SPB yang sangat terlatih dengan menjawab \"Benar bapak/ibu \"Nama\" mendapatkan hadiah ini, caranya mudah cukup dengan mengupgrade membership bapak/ibu s\"Nama\" tanpa dipungut biaya sedikitpun.\n\nKemudian setelah selesai kampanye kami hitung KPI yang ditargetkan 600 pelanggan yang upgrade ternyata hasilnya 1800 yang upgrade, 3x dari yang ditargetkan klien kami, sampai klien kami mengellengkan kepala keheranan karena selama ini belum pernah mereka sesukses ini.\n\nSampai kapan ANDA mau menbuang-buang uang ANDA untuk pemasaran yang tanpa hasil, segera hubungi tim kami\n\nMartin Andry (Marketing Manager ), email: martin@futuremediatrix.com, HP: 0818703209\nThomas Joseph (Project Manager), Email: thomas@futuremediatrix.com, HP: 08164858410\nAngel (Account Executive), email: ae@futuremediatrix.com\n\n<a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a>\n<script type=\"text/javascript\">// <![CDATA[\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\n// ]]></script>','Kreatif Strategi Pemasaran Digital yang terbukti membawa Hasil','','inherit','open','open','','484-revision','','','2012-09-16 14:53:35','2012-09-16 14:53:35','',484,'http://www.futuremediatrix.com/blog/?p=486',0,'revision','',0),(487,3,'2012-09-16 14:55:08','2012-09-16 14:55:08','Dear Saudara-Saudari yang saya Kasihi,\n\nBegitu sering Anda mengalami kegagalan dalam pemasaran, bahkan seringkali seperti menghambur-hambukan uang saja karena pemasaran ANDA tidak membawa hasil yang bisa diukur. Hal itu karena ANDA mencari konsultan yang tidak berpengalaman, bahkan terkadang Anda hanya memilih mereka karena dianggap harganya murah, padahal alhasil ANDA harus membayar lebih mahal karena sesungguhnya bukan saja uang ANDA bahkan waktu ANDA terbuang tanpa membawa Hasil seperti yang ANDA harapkan.\n\nKami PT. Future Mediatrix adalah perusahaan specialist dibidang pemasaran Digital bukan hanya kami memberikan sekedar tools digital marketing saja, tetapi kita memberikan Strategi Kreatifitas yang membawa dampak bagi pemasaran Digital ANDA.\n\nSebelum ANDA memilih kami sebagai tenaga konsultan ANDA ada baiknya ANDA membaca kisah sukses kami dibawah ini.\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/StrategiKreatifPemasaranDigital.jpg\"><img class=\"alignnone size-full wp-image-485\" title=\"StrategiKreatifPemasaranDigital\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/StrategiKreatifPemasaranDigital.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\n\nKarena kami terikat NDA (Non Disclosure Agreement) maka kami tidak diperkenankan menyebutkan nama klien kami.\n\nStudy Case pada kali ini kami menangani sebuah BANK dimana mereka ingin membuat nasabahnya meningkatkan paket layanan kartu kredit yang mereka miliki sehingga dapat membawa keuntungan lebih banyak. Berbagai jasa konsultan pemasaran telah mereka pakai dan berbagai cara telah mereka coba tetapi belum membawa hasil seperti yang mereka inginkan.\n\nSampai akhirnya keberuntungan membawa mereka bertemu dengan kami. Setelah kami analisa ternyata mereka memang telah menggunakan berbagai teknik pemasaran, dari strategi Service Excellent, 4P, blue ocean red ocean, marketing 3.0 dan berbagai teknik pemasaran lainnya. Lagi-lagi setelah saya periksa mereka memang belum menerapkan sebuah strategi yang sangat canggih yang bernama Gamification yang memang kebetulan di Indonesia baru perusahaan kami yang menguasainya dengan baik.\n\nKemudian kami menerapkan sebuah strategi sederhana yaitu strategi Gamification yang dinamakan \"Gifting Strategy\" dengan terlebih dahulu diriset Gift yang paling sesuai dengan target customer mereka. Dari customer mereka yang kalangan menengah sudah pasti mereka tidak akan mau mendapatkan hadiah berupa tas, boneka, dompet, dan lain-lain. Berdasarkan riset kita akhirnya kita memilih memberikan Test Profiling Gratis mengetahui test bakat anak mereka melalui finger print, graphology dan test virtuesprofiling semua test untuk mengetahui strength dan weakness seseorang bahkan karir yang cocok buat mereka.\n\nKemudian kami gunakan Plan yang sangat cerdik dimana kami Menggunakan LBA (Location Based Advertising) sebuah teknologi promosi yang kami miliki yang dapat mengirimkan sms berdasarkan lokasi dan waktu yang ditentukan, jadi kami broadcast semua data customer Bank tersebut yang masuk ke Mall yang memang secara mapping 90% pengunjung Mall tersebut adalah pelanggan dari Bank tersebut, kami broadcast selama 30 hari berturut-turut, isi SMSnya adalah \"Anda ingin tahu bakat Anak Anda tunjukan SMS ini ke booth <em>\"Nama Bank\" </em>untuk medapatkan test bakat berikut seminarnya\".\n\nStrategy ini berdasarkan Gamification termasuk <strong>\"Gifting Strategy\" </strong>karena telah diriset secara Psikologi semua manusia dimuka bumi ini suka yang mendapatkan hadiah bahkan mereka akan merasa rugi jika mendapatkan hadiah tapi tidak diambil. Alhasil semua customer yang mendapatkan SMS tersebut mendatangi Booth untuk mendapatkan test bakat itu, sampai diseminar kami sudah menyiapkan tim SPG dan SPB yang sangat terlatih dengan menjawab \"Benar bapak/ibu \"Nama\" mendapatkan hadiah ini, caranya mudah cukup dengan mengupgrade membership bapak/ibu s\"Nama\" tanpa dipungut biaya sedikitpun.\n\nKemudian setelah selesai kampanye kami hitung KPI yang ditargetkan 600 pelanggan yang upgrade ternyata hasilnya 1800 yang upgrade, 3x dari yang ditargetkan klien kami, sampai klien kami mengellengkan kepala keheranan karena selama ini belum pernah mereka sesukses ini.\n\nSampai kapan ANDA mau menbuang-buang uang ANDA untuk pemasaran yang tanpa hasil, segera hubungi tim kami\n\nMartin Andry (Marketing Manager ), email: martin@futuremediatrix.com, HP: 0818703209\nThomas Joseph (Project Manager), Email: thomas@futuremediatrix.com, HP: 08164858410\nAngel (Account Executive), email: ae@futuremediatrix.com\n\n<a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a>\n<script type=\"text/javascript\">// <![CDATA[\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\n// ]]></script>','Kreatif Strategi Pemasaran Digital yang terbukti membawa Hasil','','inherit','open','open','','484-autosave','','','2012-09-16 14:55:08','2012-09-16 14:55:08','',484,'http://www.futuremediatrix.com/blog/?p=487',0,'revision','',0),(488,3,'2012-09-16 14:54:01','2012-09-16 14:54:01','Dear Saudara-Saudari yang saya Kasihi,\r\n\r\nBegitu sering Anda mengalami kegagalan dalam pemasaran, bahkan seringkali seperti menghambur-hambukan uang saja karena pemasaran ANDA tidak membawa hasil yang bisa diukur. Hal itu karena ANDA mencari konsultan yang tidak berpengalaman, bahkan terkadang Anda hanya memilih mereka karena dianggap harganya murah, padahal alhasil ANDA harus membayar lebih mahal karena sesungguhnya bukan saja uang ANDA bahkan waktu ANDA terbuang tanpa membawa Hasil seperti yang ANDA harapkan.\r\n\r\nKami PT. Future Mediatrix adalah perusahaan specialist dibidang pemasaran Digital bukan hanya kami memberikan sekedar tools digital marketing saja, tetapi kita memberikan Strategi Kreatifitas yang membawa dampak bagi pemasaran Digital ANDA.\r\n\r\nSebelum ANDA memilih kami sebagai tenaga konsultan ANDA ada baiknya ANDA membaca kisah sukses kami dibawah ini.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/StrategiKreatifPemasaranDigital.jpg\"><img class=\"alignnone size-full wp-image-485\" title=\"StrategiKreatifPemasaranDigital\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2012/09/StrategiKreatifPemasaranDigital.jpg\" alt=\"\" width=\"450\" height=\"270\" /></a>\r\n\r\nKarena kami terikat NDA (Non Disclosure Agreement) maka kami tidak diperkenankan menyebutkan nama klien kami.\r\n\r\nStudy Case pada kali ini kami menangani sebuah BANK dimana mereka ingin membuat nasabahnya meningkatkan paket layanan kartu kredit yang mereka miliki sehingga dapat membawa keuntungan lebih banyak. Berbagai jasa konsultan pemasaran telah mereka pakai dan berbagai cara telah mereka coba tetapi belum membawa hasil seperti yang mereka inginkan.\r\n\r\nSampai akhirnya keberuntungan membawa mereka bertemu dengan kami. Setelah kami analisa ternyata mereka memang telah menggunakan berbagai teknik pemasaran, dari strategi Service Excellent, 4P, blue ocean red ocean, marketing 3.0 dan berbagai teknik pemasaran lainnya. Lagi-lagi setelah saya periksa mereka memang belum menerapkan sebuah strategi yang sangat canggih yang bernama Gamification yang memang kebetulan di Indonesia baru perusahaan kami yang menguasainya dengan baik.\r\n\r\nKemudian kami menerapkan sebuah strategi sederhana yaitu strategi Gamification yang dinamakan \"Gifting Strategy\" dengan terlebih dahulu diriset Gift yang paling sesuai dengan target customer mereka. Dari customer mereka yang kalangan menengah sudah pasti mereka tidak akan mau mendapatkan hadiah berupa tas, boneka, dompet, dan lain-lain. Berdasarkan riset kita akhirnya kita memilih memberikan Test Profiling Gratis mengetahui test bakat anak mereka melalui finger print, graphology dan test virtuesprofiling semua test untuk mengetahui strength dan weakness seseorang bahkan karir yang cocok buat mereka.\r\n\r\nKemudian kami gunakan Plan yang sangat cerdik dimana kami Menggunakan LBA (Location Based Advertising) sebuah teknologi promosi yang kami miliki yang dapat mengirimkan sms berdasarkan lokasi dan waktu yang ditentukan, jadi kami broadcast semua data customer Bank tersebut yang masuk ke Mall yang memang secara mapping 90% pengunjung Mall tersebut adalah pelanggan dari Bank tersebut, kami broadcast selama 30 hari berturut-turut, isi SMSnya adalah \"Anda ingin tahu bakat Anak Anda tunjukan SMS ini ke booth <em>\"Nama Bank\" </em>untuk medapatkan test bakat berikut seminarnya\".\r\n\r\nStrategy ini berdasarkan Gamification termasuk <strong>\"Gifting Strategy\" </strong>karena telah diriset secara Psikologi semua manusia dimuka bumi ini suka yang mendapatkan hadiah bahkan mereka akan merasa rugi jika mendapatkan hadiah tapi tidak diambil. Alhasil semua customer yang mendapatkan SMS tersebut mendatangi Booth untuk mendapatkan test bakat itu, sampai diseminar kami sudah menyiapkan tim SPG dan SPB yang sangat terlatih dengan menjawab \"Benar bapak/ibu \"Nama\" mendapatkan hadiah ini, caranya mudah cukup dengan mengupgrade membership bapak/ibu s\"Nama\" tanpa dipungut biaya sedikitpun.\r\n\r\nKemudian setelah selesai kampanye kami hitung KPI yang ditargetkan 600 pelanggan yang upgrade ternyata hasilnya 1800 yang upgrade, 3x dari yang ditargetkan klien kami, sampai klien kami mengellengkan kepala keheranan karena selama ini belum pernah mereka sesukses ini.\r\n\r\nSampai kapan ANDA mau menbuang-buang uang ANDA untuk pemasaran yang tanpa hasil, segera hubungi tim kami\r\n\r\nMartin Andry (Marketing Manager ), email: martin@futuremediatrix.com, HP: 0818703209\r\nThomas Joseph (Project Manager), Email: thomas@futuremediatrix.com, HP: 08164858410\r\nAngel (Account Executive), email: ae@futuremediatrix.com\r\n\r\n<a class=\"twitter-follow-button\" href=\"https://twitter.com/futuremediatrix\">Follow @futuremediatrix</a>\r\n<script type=\"text/javascript\">// <![CDATA[\r\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"//platform.twitter.com/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\r\n// ]]></script>','Kreatif Strategi Pemasaran Digital yang terbukti membawa Hasil','','inherit','open','open','','484-revision-2','','','2012-09-16 14:54:01','2012-09-16 14:54:01','',484,'http://www.futuremediatrix.com/blog/?p=488',0,'revision','',0),(490,3,'2012-11-25 08:31:41','2012-11-25 08:31:41','Kembali lagi bersama saya Thomas Digital Marketing 3.0 karena kesibukan sudah lama sekali saya tidak menulis, tapi ada beberapa hal yang sangat menarik yang saya ingin share kepada Anda. Hari ini saya ingin berbagi tentang Sales Digital - The Next Sales Evolution, kemarin saya menghadiri acara BIJIS yang diadakan oleh KOMISI (Komunitas Sales Indonesia), yang menarik ketika mendengar pemaparan dari Pak Antonius Tanan dimana dia mengatakan bahwa tenaga sales manusia nantinya akan tidak lagi digunakan karena 2 hal: pertama perkembangan teknologi digital marketing yang sangat luar biasa cepat dan kini telah mengakomodir banyak kebutuhan orang dalam melakukan pembelian, dan kedua karena tenaga sales bagi banyak perusahaan merupakan sumber masalah karena banyaknya fraud dan ketidak disiplinan dari tenaga sales.\n\nDan apa yang dikatakan Bapak Antonius Tanan memang fakta dilapangan yang tidak bisa lagi dipungkiri.  Pada hari ini saya ingin sharing dari beberapa teknologi yang saya bersama para pakar teknologi digital telah kembangkan, antara lain:\n\n<strong>Sales Artificial Intelligence (SAI)</strong>\n\n<strong> </strong>Sales Artificial Intelligence yang disering disingkat dengan istilah Sales AI, ini merupakan teknologi terkini dalam bidang E-Commerce dengan tujuan untuk meningkatkan penjualan e-commerce atau penjualan online perusahaan. Bagaimana cara kerja Sales AI ini, karena masih terus dikembangkan dan banyak yang masih dirahasiakan cara kerjanya , maka saya  hanya akan mengsharingkan 2 cara kerja Sales AI ini.\n<ol>\n	<li><strong>Recording Interest</strong>: Berdasarkan Hukum Psikologi seseorang itu memiliki interest pada hal-hal tertentu dan pertimbangan dia dalam membeli karena hal-hal yang dia sukai itu. Karena itu dibuatlah cara kerja <strong>Recording Interest</strong> adalah mempelajari interest dari pengunjung sebuah web, dari topik atau barang yang dibrowse oleh orang itu, kita ambil contoh seorang pengunjung kita membuka bagian fashion dengan tipe baju Korean Style, maka Sales AI kita akan menyimpan dimemorinya maka ketika dia membuka lagi website kita akan otomatis terbuka segala topik yang berhubungan dengan fashion baju Korean Style. Otomatis mengeffektifkan kinerja penjualan di website kita karena kemungkinan besar dia akan membeli produk yang sesuai dengan interestnya. Sales AI ini dibuat sama halnya Sales di dunia nyata untuk mendekati seorang calon konsumen dia akan berbicara tentang interest orang tersebut.</li>\n	<li><strong>Following Prospective Buyers: </strong>Berdasarkan fakta yang diambil rata-rata penjualan semua web online didunia bahwa dari 100% pengunjung website rata-rata hanya 5% yang akhirnya terjadi konversi sales, sangatlah kecil hampir mirip seperti hukum sales didunia nyata yang kita pelajari dari 100 orang yang ditawari maka akan ada 10 orang yang tertarik dari hanya akhirnya 1 yang akhirnya menjadi pembeli kita.</li>\n</ol>','Sales Digital - The Next Sales Evolution','','inherit','open','open','','489-revision','','','2012-11-25 08:31:41','2012-11-25 08:31:41','',489,'http://www.futuremediatrix.com/blog/?p=490',0,'revision','',0),(491,3,'2012-11-25 08:58:22','2012-11-25 08:58:22','Kembali lagi bersama saya Thomas Digital Marketing 3.0 karena kesibukan sudah lama sekali saya tidak menulis, tapi ada beberapa hal yang sangat menarik yang saya ingin share kepada Anda. Hari ini saya ingin berbagi tentang Sales Digital - The Next Sales Evolution, kemarin saya menghadiri acara BIJIS yang diadakan oleh KOMISI (Komunitas Sales Indonesia), yang menarik ketika mendengar pemaparan dari Pak Antonius Tanan dimana dia mengatakan bahwa tenaga sales manusia nantinya akan tidak lagi digunakan karena 2 hal: pertama perkembangan teknologi digital marketing yang sangat luar biasa cepat dan kini telah mengakomodir banyak kebutuhan orang dalam melakukan pembelian, dan kedua karena tenaga sales bagi banyak perusahaan merupakan sumber masalah karena banyaknya fraud dan ketidak disiplinan dari tenaga sales.\n\nDan apa yang dikatakan Bapak Antonius Tanan memang fakta dilapangan yang tidak bisa lagi dipungkiri.  Pada hari ini saya ingin sharing dari beberapa teknologi yang saya bersama para pakar teknologi digital telah kembangkan, antara lain:\n\n<strong>Sales Artificial Intelligence (SAI)</strong>\n\n<strong> </strong>Sales Artificial Intelligence yang disering disingkat dengan istilah Sales AI, ini merupakan teknologi terkini dalam bidang E-Commerce dengan tujuan untuk meningkatkan penjualan e-commerce atau penjualan online perusahaan. Bagaimana cara kerja Sales AI ini, karena masih terus dikembangkan dan banyak yang masih dirahasiakan cara kerjanya , maka saya  hanya akan mengsharingkan 2 cara kerja Sales AI ini.\n<ol>\n	<li><strong>Recording Interest</strong>: Berdasarkan Hukum Psikologi seseorang itu memiliki interest pada hal-hal tertentu dan pertimbangan dia dalam membeli karena hal-hal yang dia sukai itu. Karena itu dibuatlah cara kerja <strong>Recording Interest</strong> adalah mempelajari interest dari pengunjung sebuah web, dari topik atau barang yang dibrowse oleh orang itu, kita ambil contoh seorang pengunjung kita membuka bagian fashion dengan tipe baju Korean Style, maka Sales AI kita akan menyimpan dimemorinya maka ketika dia membuka lagi website kita akan otomatis terbuka segala topik yang berhubungan dengan fashion baju Korean Style. Otomatis mengeffektifkan kinerja penjualan di website kita karena kemungkinan besar dia akan membeli produk yang sesuai dengan interestnya. Sales AI ini dibuat sama halnya Sales di dunia nyata untuk mendekati seorang calon konsumen dia akan berbicara tentang interest orang tersebut.</li>\n	<li><strong>Following Prospective Buyers: </strong>Berdasarkan fakta yang diambil rata-rata penjualan semua web online didunia bahwa dari 100% pengunjung website rata-rata hanya 5% yang akhirnya terjadi konversi sales, sangatlah kecil hampir mirip seperti hukum sales didunia nyata yang kita pelajari dari 100 orang yang ditawari maka akan ada 10 orang yang tertarik dari hanya akhirnya 1 yang akhirnya menjadi pembeli kita. Bagaimana dengan 95% yang tadi datang ke website kita, nah cara kerjanya sama persis seperti Sales didunia nyata bila ada orang yang tanya-tanya produk kita tapi tidak jadi beli maka dia akan diikuti, demikian Sales AI ini akan mengikuti atau membuntuti terus kemana dia pergi, sebagai contoh seperti ini: Seseorang dia browsing Ipad 3 tetapi dia tidak jadi beli, maka ketika dia keluar dari website kita maka ketika buka website apapun maka akan muncul iklan ipad 3 yang kita jual. Selain itu kami selalu menyarankan klien kami yang memakai Sales AI ini untuk memberikan sedikit diskon agar menarik dia untuk membeli ditempat kita. Hasil dari cara kerja AI ini sangat mengembirakan para klien kita mendapat peningkatan 100% dari penjualan onlinenya.</li>\n</ol>\n<strong>Sales Force Automation (SFA)</strong>\n\nSFA itu adalah Information System menggunakan CRM marketing dan managemen untuk membantu mengotomatis fungsi tenaga penjualan. Kalau SAI Sales Sales AI itu meningkatkan penjualan dari sisi Online, kalau Sales Force Automation lebih digunakan dalam rangka mengevaluasi hasil kinerja penjualan secara instant dan mengurangi pekerjaan sales yang tidak effektif. Pada dasarnya ada beberapa fungsi SFA bagi perusahaan antara lain:\n<ol>\n	<li>Reduction Cost - Mengurangi biaya budget Sales perusahaan karena kinerja Sales semua akan diotomatisasi sehingga lebih menghemat</li>\n	<li>Prevent Fraud - Mencegah terjadinya kecurangan bila ada sales atau agent penjualan kita yang nakal.</li>\n	<li>Forecasting - Meramalkan penjualan apa yang akan terjadi dimasa depan.</li>\n	<li>Mapping Monitoring - Melihat perkembangan setiap unit sales kita cukup dari sebuah Peta Digital dari applikasi SFA kita.</li>\n	<li>Mobile Platform - Mengantikan alat tulis dan pelaporan lewat kertas yang datanya harus menunggu lama sampai ke pusat.</li>\n	<li>GPS Tracking System - Mengatur Rute para Salesman dan mengontrol mereka bila terjadi kecurangan.</li>\n	<li>Get Data 100% - Menggantikan jasa tenaga riset pemasaran yang kita bayar mahal tiap tahunnya.</li>\n	<li>Get Data Very Fast - Mendapatkan data seketika itu juga sehingga C level dapat mengawasi Sales dari pusat dengan cepat.</li>\n</ol>\nDimana SFA ini akan terintegrasi dengan Core Application yang ada di perusahaan kita antara lain applikasi pembukuan, applikasi stock, dan lain-lain. Sehingga kini perusahaan dapat melakukan penghematan gila-gilaan dari penggunaan Applikasi ini. Berdasarkan pengamatan dilapangan masih sangat sedikit perusahaan yang memakai applikasi SFA padahal jika mereka sadar, mereka pasti akan mencarinya. Dari tim SFA sendiri kami telah mengembangkannya selama 12 tahun sehingga memang fitur yang ada di SFA sangatlah banyak dan dapat melakukan berbagai fungsi baik dari sisi penjualan sampai terintegrasi ke sistem ERP sebuah perusahaan.\n\nIni sedikit sharing dari saya, ikuti kelanjutan The Next Sales Evolution seri 2 yang akan membahas Teknologi Sales Digital lainnya yang pastinya akan sangat menarik untuk Anda sekalian.\n\nBest Regards,\n\nThomas Joseph\nDigital Marketing 3.0\n@futuremediatrix\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com </a>','Sales Digital - The Next Sales Evolution (seri 1)','','inherit','open','open','','489-revision-2','','','2012-11-25 08:58:22','2012-11-25 08:58:22','',489,'http://www.futuremediatrix.com/blog/?p=491',0,'revision','',0),(492,3,'2012-11-25 08:59:30','2012-11-25 08:59:30','Kembali lagi bersama saya Thomas Digital Marketing 3.0 karena kesibukan sudah lama sekali saya tidak menulis, tapi ada beberapa hal yang sangat menarik yang saya ingin share kepada Anda. Hari ini saya ingin berbagi tentang Sales Digital - The Next Sales Evolution, kemarin saya menghadiri acara BIJIS yang diadakan oleh KOMISI (Komunitas Sales Indonesia), yang menarik ketika mendengar pemaparan dari Pak Antonius Tanan dimana dia mengatakan bahwa tenaga sales manusia nantinya akan tidak lagi digunakan karena 2 hal: pertama perkembangan teknologi digital marketing yang sangat luar biasa cepat dan kini telah mengakomodir banyak kebutuhan orang dalam melakukan pembelian, dan kedua karena tenaga sales bagi banyak perusahaan merupakan sumber masalah karena banyaknya fraud dan ketidak disiplinan dari tenaga sales.\n\nDan apa yang dikatakan Bapak Antonius Tanan memang fakta dilapangan yang tidak bisa lagi dipungkiri.  Pada hari ini saya ingin sharing dari beberapa teknologi yang saya bersama para pakar teknologi digital telah kembangkan, antara lain:\n\n<strong>Sales Artificial Intelligence (SAI)</strong>\n\n<strong> </strong>Sales Artificial Intelligence yang disering disingkat dengan istilah Sales AI, ini merupakan teknologi terkini dalam bidang E-Commerce dengan tujuan untuk meningkatkan penjualan e-commerce atau penjualan online perusahaan. Bagaimana cara kerja Sales AI ini, karena masih terus dikembangkan dan banyak yang masih dirahasiakan cara kerjanya , maka saya  hanya akan mengsharingkan 2 cara kerja Sales AI ini.\n<ol>\n	<li><strong>Recording Interest</strong>: Berdasarkan Hukum Psikologi seseorang itu memiliki interest pada hal-hal tertentu dan pertimbangan dia dalam membeli karena hal-hal yang dia sukai itu. Karena itu dibuatlah cara kerja <strong>Recording Interest</strong> adalah mempelajari interest dari pengunjung sebuah web, dari topik atau barang yang dibrowse oleh orang itu, kita ambil contoh seorang pengunjung kita membuka bagian fashion dengan tipe baju Korean Style, maka Sales AI kita akan menyimpan dimemorinya maka ketika dia membuka lagi website kita akan otomatis terbuka segala topik yang berhubungan dengan fashion baju Korean Style. Otomatis mengeffektifkan kinerja penjualan di website kita karena kemungkinan besar dia akan membeli produk yang sesuai dengan interestnya. Sales AI ini dibuat sama halnya Sales di dunia nyata untuk mendekati seorang calon konsumen dia akan berbicara tentang interest orang tersebut.</li>\n	<li><strong>Following Prospective Buyers: </strong>Berdasarkan fakta yang diambil rata-rata penjualan semua web online didunia bahwa dari 100% pengunjung website rata-rata hanya 5% yang akhirnya terjadi konversi sales, sangatlah kecil hampir mirip seperti hukum sales didunia nyata yang kita pelajari dari 100 orang yang ditawari maka akan ada 10 orang yang tertarik dari hanya akhirnya 1 yang akhirnya menjadi pembeli kita. Bagaimana dengan 95% yang tadi datang ke website kita, nah cara kerjanya sama persis seperti Sales didunia nyata bila ada orang yang tanya-tanya produk kita tapi tidak jadi beli maka dia akan diikuti, demikian Sales AI ini akan mengikuti atau membuntuti terus kemana dia pergi, sebagai contoh seperti ini: Seseorang dia browsing Ipad 3 tetapi dia tidak jadi beli, maka ketika dia keluar dari website kita maka ketika buka website apapun maka akan muncul iklan ipad 3 yang kita jual. Selain itu kami selalu menyarankan klien kami yang memakai Sales AI ini untuk memberikan sedikit diskon agar menarik dia untuk membeli ditempat kita. Hasil dari cara kerja AI ini sangat mengembirakan para klien kita mendapat peningkatan 100% dari penjualan onlinenya.</li>\n</ol>\n<strong>Sales Force Automation (SFA)</strong>\n\nSFA itu adalah Information System menggunakan CRM marketing dan managemen untuk membantu mengotomatis fungsi tenaga penjualan. Kalau SAI Sales Sales AI itu meningkatkan penjualan dari sisi Online, kalau Sales Force Automation lebih digunakan dalam rangka mengevaluasi hasil kinerja penjualan secara instant dan mengurangi pekerjaan sales yang tidak effektif. Pada dasarnya ada beberapa fungsi SFA bagi perusahaan antara lain:\n<ol>\n	<li>Reduction Cost - Mengurangi biaya budget Sales perusahaan karena kinerja Sales semua akan diotomatisasi sehingga lebih menghemat</li>\n	<li>Prevent Fraud - Mencegah terjadinya kecurangan bila ada sales atau agent penjualan kita yang nakal.</li>\n	<li>Forecasting - Meramalkan penjualan apa yang akan terjadi dimasa depan.</li>\n	<li>Mapping Monitoring - Melihat perkembangan setiap unit sales kita cukup dari sebuah Peta Digital dari applikasi SFA kita.</li>\n	<li>Mobile Platform - Mengantikan alat tulis dan pelaporan lewat kertas yang datanya harus menunggu lama sampai ke pusat.</li>\n	<li>GPS Tracking System - Mengatur Rute para Salesman dan mengontrol mereka bila terjadi kecurangan.</li>\n	<li>Get Data 100% - Menggantikan jasa tenaga riset pemasaran yang kita bayar mahal tiap tahunnya.</li>\n	<li>Get Data Very Fast - Mendapatkan data seketika itu juga sehingga C level dapat mengawasi Sales dari pusat dengan cepat.</li>\n</ol>\nDimana SFA ini akan terintegrasi dengan Core Application yang ada di perusahaan kita antara lain applikasi pembukuan, applikasi stock, dan lain-lain. Sehingga kini perusahaan dapat melakukan penghematan gila-gilaan dari penggunaan Applikasi ini. Berdasarkan pengamatan dilapangan masih sangat sedikit perusahaan yang memakai applikasi SFA padahal jika mereka sadar, mereka pasti akan mencarinya. Dari tim SFA sendiri kami telah mengembangkannya selama 12 tahun sehingga memang fitur yang ada di SFA sangatlah banyak dan dapat melakukan berbagai fungsi baik dari sisi penjualan sampai terintegrasi ke sistem ERP sebuah perusahaan.\n\nIni sedikit sharing dari saya, ikuti kelanjutan The Next Sales Evolution seri 2 yang akan membahas Teknologi Sales Digital lainnya yang pastinya akan sangat menarik untuk Anda sekalian.\n\nBest Regards,\n\nThomas Joseph\nDigital Marketing 3.0\n@futuremediatrix\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com </a>','Sales Digital - The Next Sales Evolution (seri 1)','','inherit','open','open','','489-autosave','','','2012-11-25 08:59:30','2012-11-25 08:59:30','',489,'http://www.futuremediatrix.com/blog/?p=492',0,'revision','',0),(493,3,'2012-11-25 08:58:26','2012-11-25 08:58:26','Kembali lagi bersama saya Thomas Digital Marketing 3.0 karena kesibukan sudah lama sekali saya tidak menulis, tapi ada beberapa hal yang sangat menarik yang saya ingin share kepada Anda. Hari ini saya ingin berbagi tentang Sales Digital - The Next Sales Evolution, kemarin saya menghadiri acara BIJIS yang diadakan oleh KOMISI (Komunitas Sales Indonesia), yang menarik ketika mendengar pemaparan dari Pak Antonius Tanan dimana dia mengatakan bahwa tenaga sales manusia nantinya akan tidak lagi digunakan karena 2 hal: pertama perkembangan teknologi digital marketing yang sangat luar biasa cepat dan kini telah mengakomodir banyak kebutuhan orang dalam melakukan pembelian, dan kedua karena tenaga sales bagi banyak perusahaan merupakan sumber masalah karena banyaknya fraud dan ketidak disiplinan dari tenaga sales.\r\n\r\nDan apa yang dikatakan Bapak Antonius Tanan memang fakta dilapangan yang tidak bisa lagi dipungkiri.  Pada hari ini saya ingin sharing dari beberapa teknologi yang saya bersama para pakar teknologi digital telah kembangkan, antara lain:\r\n\r\n<strong>Sales Artificial Intelligence (SAI)</strong>\r\n\r\n<strong> </strong>Sales Artificial Intelligence yang disering disingkat dengan istilah Sales AI, ini merupakan teknologi terkini dalam bidang E-Commerce dengan tujuan untuk meningkatkan penjualan e-commerce atau penjualan online perusahaan. Bagaimana cara kerja Sales AI ini, karena masih terus dikembangkan dan banyak yang masih dirahasiakan cara kerjanya , maka saya  hanya akan mengsharingkan 2 cara kerja Sales AI ini.\r\n<ol>\r\n	<li><strong>Recording Interest</strong>: Berdasarkan Hukum Psikologi seseorang itu memiliki interest pada hal-hal tertentu dan pertimbangan dia dalam membeli karena hal-hal yang dia sukai itu. Karena itu dibuatlah cara kerja <strong>Recording Interest</strong> adalah mempelajari interest dari pengunjung sebuah web, dari topik atau barang yang dibrowse oleh orang itu, kita ambil contoh seorang pengunjung kita membuka bagian fashion dengan tipe baju Korean Style, maka Sales AI kita akan menyimpan dimemorinya maka ketika dia membuka lagi website kita akan otomatis terbuka segala topik yang berhubungan dengan fashion baju Korean Style. Otomatis mengeffektifkan kinerja penjualan di website kita karena kemungkinan besar dia akan membeli produk yang sesuai dengan interestnya. Sales AI ini dibuat sama halnya Sales di dunia nyata untuk mendekati seorang calon konsumen dia akan berbicara tentang interest orang tersebut.</li>\r\n	<li><strong>Following Prospective Buyers: </strong>Berdasarkan fakta yang diambil rata-rata penjualan semua web online didunia bahwa dari 100% pengunjung website rata-rata hanya 5% yang akhirnya terjadi konversi sales, sangatlah kecil hampir mirip seperti hukum sales didunia nyata yang kita pelajari dari 100 orang yang ditawari maka akan ada 10 orang yang tertarik dari hanya akhirnya 1 yang akhirnya menjadi pembeli kita. Bagaimana dengan 95% yang tadi datang ke website kita, nah cara kerjanya sama persis seperti Sales didunia nyata bila ada orang yang tanya-tanya produk kita tapi tidak jadi beli maka dia akan diikuti, demikian Sales AI ini akan mengikuti atau membuntuti terus kemana dia pergi, sebagai contoh seperti ini: Seseorang dia browsing Ipad 3 tetapi dia tidak jadi beli, maka ketika dia keluar dari website kita maka ketika buka website apapun maka akan muncul iklan ipad 3 yang kita jual. Selain itu kami selalu menyarankan klien kami yang memakai Sales AI ini untuk memberikan sedikit diskon agar menarik dia untuk membeli ditempat kita. Hasil dari cara kerja AI ini sangat mengembirakan para klien kita mendapat peningkatan 100% dari penjualan onlinenya.</li>\r\n</ol>\r\n<strong>Sales Force Automation (SFA)</strong>\r\n\r\nSFA itu adalah Information System menggunakan CRM marketing dan managemen untuk membantu mengotomatis fungsi tenaga penjualan. Kalau SAI Sales Sales AI itu meningkatkan penjualan dari sisi Online, kalau Sales Force Automation lebih digunakan dalam rangka mengevaluasi hasil kinerja penjualan secara instant dan mengurangi pekerjaan sales yang tidak effektif. Pada dasarnya ada beberapa fungsi SFA bagi perusahaan antara lain:\r\n<ol>\r\n	<li>Reduction Cost - Mengurangi biaya budget Sales perusahaan karena kinerja Sales semua akan diotomatisasi sehingga lebih menghemat</li>\r\n	<li>Prevent Fraud - Mencegah terjadinya kecurangan bila ada sales atau agent penjualan kita yang nakal.</li>\r\n	<li>Forecasting - Meramalkan penjualan apa yang akan terjadi dimasa depan.</li>\r\n	<li>Mapping Monitoring - Melihat perkembangan setiap unit sales kita cukup dari sebuah Peta Digital dari applikasi SFA kita.</li>\r\n	<li>Mobile Platform - Mengantikan alat tulis dan pelaporan lewat kertas yang datanya harus menunggu lama sampai ke pusat.</li>\r\n	<li>GPS Tracking System - Mengatur Rute para Salesman dan mengontrol mereka bila terjadi kecurangan.</li>\r\n	<li>Get Data 100% - Menggantikan jasa tenaga riset pemasaran yang kita bayar mahal tiap tahunnya.</li>\r\n	<li>Get Data Very Fast - Mendapatkan data seketika itu juga sehingga C level dapat mengawasi Sales dari pusat dengan cepat.</li>\r\n</ol>\r\nDimana SFA ini akan terintegrasi dengan Core Application yang ada di perusahaan kita antara lain applikasi pembukuan, applikasi stock, dan lain-lain. Sehingga kini perusahaan dapat melakukan penghematan gila-gilaan dari penggunaan Applikasi ini. Berdasarkan pengamatan dilapangan masih sangat sedikit perusahaan yang memakai applikasi SFA padahal jika mereka sadar, mereka pasti akan mencarinya. Dari tim SFA sendiri kami telah mengembangkannya selama 12 tahun sehingga memang fitur yang ada di SFA sangatlah banyak dan dapat melakukan berbagai fungsi baik dari sisi penjualan sampai terintegrasi ke sistem ERP sebuah perusahaan.\r\n\r\nIni sedikit sharing dari saya, ikuti kelanjutan The Next Sales Evolution seri 2 yang akan membahas Teknologi Sales Digital lainnya yang pastinya akan sangat menarik untuk Anda sekalian.\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\nDigital Marketing 3.0\r\n@futuremediatrix\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com </a>','Sales Digital - The Next Sales Evolution (seri 1)','','inherit','open','open','','489-revision-3','','','2012-11-25 08:58:26','2012-11-25 08:58:26','',489,'http://www.futuremediatrix.com/blog/?p=493',0,'revision','',0),(494,3,'2012-11-25 09:06:08','2012-11-25 09:06:08','Kembali lagi bersama saya Thomas Digital Marketing 3.0 karena kesibukan sudah lama sekali saya tidak menulis, tapi ada beberapa hal yang sangat menarik yang saya ingin share kepada Anda. Hari ini saya ingin berbagi tentang Sales Digital - The Next Sales Evolution, kemarin saya menghadiri acara BIJIS yang diadakan oleh KOMISI (Komunitas Sales Indonesia), yang menarik ketika mendengar pemaparan dari Pak Antonius Tanan dimana dia mengatakan bahwa tenaga sales manusia nantinya akan tidak lagi digunakan karena 2 hal: pertama perkembangan teknologi digital marketing yang sangat luar biasa cepat dan kini telah mengakomodir banyak kebutuhan orang dalam melakukan pembelian, dan kedua karena tenaga sales bagi banyak perusahaan merupakan sumber masalah karena banyaknya fraud dan ketidak disiplinan dari tenaga sales.\r\n\r\nDan apa yang dikatakan Bapak Antonius Tanan memang fakta dilapangan yang tidak bisa lagi dipungkiri.  Pada hari ini saya ingin sharing dari beberapa teknologi yang saya bersama para pakar teknologi digital telah kembangkan, antara lain:\r\n\r\n<strong>Sales Artificial Intelligence (SAI)</strong>\r\n\r\n<strong> </strong>Sales Artificial Intelligence yang disering disingkat dengan istilah Sales AI, ini merupakan teknologi terkini dalam bidang E-Commerce dengan tujuan untuk meningkatkan penjualan e-commerce atau penjualan online perusahaan. Bagaimana cara kerja Sales AI ini, karena masih terus dikembangkan dan banyak yang masih dirahasiakan cara kerjanya , maka saya  hanya akan mengsharingkan 2 cara kerja Sales AI ini.\r\n<ol>\r\n	<li><strong>Recording Interest</strong>: Berdasarkan Hukum Psikologi seseorang itu memiliki interest pada hal-hal tertentu dan pertimbangan dia dalam membeli karena hal-hal yang dia sukai itu. Karena itu dibuatlah cara kerja <strong>Recording Interest</strong> adalah mempelajari interest dari pengunjung sebuah web, dari topik atau barang yang dibrowse oleh orang itu, kita ambil contoh seorang pengunjung kita membuka bagian fashion dengan tipe baju Korean Style, maka Sales AI kita akan menyimpan dimemorinya maka ketika dia membuka lagi website kita akan otomatis terbuka segala topik yang berhubungan dengan fashion baju Korean Style. Otomatis mengeffektifkan kinerja penjualan di website kita karena kemungkinan besar dia akan membeli produk yang sesuai dengan interestnya. Sales AI ini dibuat sama halnya Sales di dunia nyata untuk mendekati seorang calon konsumen dia akan berbicara tentang interest orang tersebut.</li>\r\n	<li><strong>Following Prospective Buyers: </strong>Berdasarkan fakta yang diambil rata-rata penjualan semua web online didunia bahwa dari 100% pengunjung website rata-rata hanya 5% yang akhirnya terjadi konversi sales, sangatlah kecil hampir mirip seperti hukum sales didunia nyata yang kita pelajari dari 100 orang yang ditawari maka akan ada 10 orang yang tertarik dari hanya akhirnya 1 yang akhirnya menjadi pembeli kita. Bagaimana dengan 95% yang tadi datang ke website kita, nah cara kerjanya sama persis seperti Sales didunia nyata bila ada orang yang tanya-tanya produk kita tapi tidak jadi beli maka dia akan diikuti, demikian Sales AI ini akan mengikuti atau membuntuti terus kemana dia pergi, sebagai contoh seperti ini: Seseorang dia browsing Ipad 3 tetapi dia tidak jadi beli, maka ketika dia keluar dari website kita maka ketika buka website apapun maka akan muncul iklan ipad 3 yang kita jual. Selain itu kami selalu menyarankan klien kami yang memakai Sales AI ini untuk memberikan sedikit diskon agar menarik dia untuk membeli ditempat kita. Hasil dari cara kerja AI ini sangat mengembirakan para klien kita mendapat peningkatan 100% dari penjualan onlinenya.</li>\r\n</ol>\r\n<strong>Sales Force Automation (SFA)</strong>\r\n\r\nSFA itu adalah Information System menggunakan CRM marketing dan managemen untuk membantu mengotomatis fungsi tenaga penjualan. Kalau SAI Sales Sales AI itu meningkatkan penjualan dari sisi Online, kalau Sales Force Automation lebih digunakan dalam rangka mengevaluasi hasil kinerja penjualan secara instant dan mengurangi pekerjaan sales yang tidak effektif. Pada dasarnya ada beberapa fungsi SFA bagi perusahaan antara lain:\r\n<ol>\r\n	<li>Reduction Cost - Mengurangi biaya budget Sales perusahaan karena kinerja Sales semua akan diotomatisasi sehingga lebih menghemat</li>\r\n	<li>Prevent Fraud - Mencegah terjadinya kecurangan bila ada sales atau agent penjualan kita yang nakal.</li>\r\n	<li>Forecasting - Meramalkan penjualan apa yang akan terjadi dimasa depan.</li>\r\n	<li>Mapping Monitoring - Melihat perkembangan setiap unit sales kita cukup dari sebuah Peta Digital dari applikasi SFA kita.</li>\r\n	<li>Mobile Platform - Mengantikan alat tulis dan pelaporan lewat kertas yang datanya harus menunggu lama sampai ke pusat.</li>\r\n	<li>GPS Tracking System - Mengatur Rute para Salesman dan mengontrol mereka bila terjadi kecurangan.</li>\r\n	<li>Get Data 100% - Menggantikan jasa tenaga riset pemasaran yang kita bayar mahal tiap tahunnya.</li>\r\n	<li>Get Data Very Fast - Mendapatkan data seketika itu juga sehingga C level dapat mengawasi Sales dari pusat dengan cepat.</li>\r\n</ol>\r\nDimana SFA ini akan terintegrasi dengan Core Application yang ada di perusahaan kita antara lain applikasi pembukuan, applikasi stock, dan lain-lain. Sehingga kini perusahaan dapat melakukan penghematan gila-gilaan dari penggunaan Applikasi ini. Berdasarkan pengamatan dilapangan masih sangat sedikit perusahaan yang memakai applikasi SFA padahal jika mereka sadar, mereka pasti akan mencarinya. Dari tim SFA sendiri kami telah mengembangkannya selama 12 tahun sehingga memang fitur yang ada di SFA sangatlah banyak dan dapat melakukan berbagai fungsi baik dari sisi penjualan sampai terintegrasi ke sistem ERP sebuah perusahaan.\r\n\r\nIni sedikit sharing dari saya, ikuti kelanjutan The Next Sales Evolution seri 2 yang akan membahas Teknologi Sales Digital lainnya yang pastinya akan sangat menarik untuk Anda sekalian.\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\nDigital Marketing 3.0\r\n@futuremediatrix\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>','Sales Digital - The Next Sales Evolution (seri 1)','','inherit','open','open','','489-revision-4','','','2012-11-25 09:06:08','2012-11-25 09:06:08','',489,'http://www.futuremediatrix.com/blog/?p=494',0,'revision','',0),(498,3,'2013-02-24 12:32:16','2013-02-24 12:32:16','<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2013/02/3LangkahMudahDigitalMarketing.jpg\"><img class=\"alignnone size-full wp-image-502\" title=\"3LangkahMudahDigitalMarketing\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2013/02/3LangkahMudahDigitalMarketing.jpg\" alt=\"\" width=\"575\" height=\"369\" /></a>\r\n\r\nMendengar kata Digital Marketing tentu sudah tidak asing lagi ditelinga Anda.  Tapi pertanyaannya apakah Anda tahu bagaimana sih memanfaatkannya untuk bisnis Anda ? Bila ingin tahu jawabannya mari simak artikel ini.\r\n\r\n<strong>Lakukan Persiapan yang Benar\r\n</strong>Pertama Anda harus melakukan persiapan dengan cara membuat profil bisnis dan produk atau jasa Anda, kemudian  lakukan riset sederhana untuk mengetahui profil Pelanggan Anda. Dibawah ini adalah list beberapa hal yang Anda perlu tulis dan kerjakan dalam masa persiapan ini.\r\n<ol>\r\n	<li>Tentukan jenis perusahaan Anda apakah menjual produk atau menyediakan jasa ?</li>\r\n	<li>Bila Anda menjual Produk, apa produk tersebut, tentukan produk apakah termasuk kebutuhan primer atau sekunder ?</li>\r\n	<li>Seberapa nilai barang atau jasa yang Anda jual ? (Ini wajib dituliskan karena akan sangat berpengaruh pada proses pembelian produk atau jasa Anda melalui digital)</li>\r\n	<li>Apakah untuk membeli produk dan jasa Anda, calon pelanggan membutuhkan pejelasan yang detil atau tidak ?</li>\r\n	<li>Buatlah Content yang berkualitas dan original tidak mengcopy paste dari situs lain.</li>\r\n	<li>Jika membutuhkan penjelasan yang detil, tentukan apakah penjelasan tersebut mampu diserap hanya lewat tulisan atau video, atau membutuhkan orang tersebut ketemu Anda.</li>\r\n	<li>Apakah bisnis Anda merupakan bisnis yang mengharuskan pelanggan Anda datang ke tempat Anda ?</li>\r\n	<li>Apakah seseorang membeli produk atau jasa Anda wajib berkonsultasi dengan Anda terlebih dahulu sebelum membeli produk atau jasa Anda.</li>\r\n	<li>Anda wajib membuat flow (proses) cara pembelian produk atau jasa Anda.</li>\r\n	<li>Jika Anda bisnis yang sudah berjalan, coba analisa darimana atau dengan cara apa biasanya Anda mendapatkan pembeli dan pelanggan Anda ?</li>\r\n	<li>Jika Anda sudah memiliki pelanggan, buatlah profil mereka, siapakah yang paling banyak membeli produk Anda.</li>\r\n	<li>Buatlah klasifikasi pelanggan Anda dari pelanggan biasa sampai pelanggan vip Anda, kemudian buatlah profil mereka.</li>\r\n	<li>Buatlah riset sederhana tentang bagaimana cara calon pembeli Anda mengetahui produk atau jasa Anda.</li>\r\n	<li>Buatlah riset sederhana apa situs yang sering dibuka oleh para pelanggan Anda dalam mendapatkan referensi dan informasi.</li>\r\n	<li>Buatlah riset sederhana topik informasi apa yang paling disering dicari dan dibicarakan oleh pelanggan Anda.</li>\r\n	<li>Buatlah riset sederhana device apa yang mereka gunakan sehari-hari untuk online. (contoh device: komputer desktop, laptop, ipad, android tab, bb, dll)</li>\r\n	<li>Buatlah profil seberapa pelanggan Anda yang hanya suka mencari informasi saja dan seberapa yang suka melakukan komunikasi dua arah (artinya mereka adalah user aktif yang sering melakukan interaksi dan memposting informasi.)</li>\r\n	<li>Buat Klasifikasi pelanggan Anda menjadi 3 jenis: Pertama tipe Visual yang artinya lebih suka membaca tulisan dan melihat gambar, Kedua tipe Kinestetik yang artinya mereka lebih suka berinteraksi atau mencoba langsung untuk mendapatkan pengalaman, Ketiga tipe Auditory mereka yang lebih suka mendengar Audio.</li>\r\n	<li>Cari tahu cara pembayaran yang paling nyaman buat para pelanggan Anda.</li>\r\n</ol>\r\n<strong>Ciptakan Content yang Tepat</strong>\r\n\r\nInternet diciptakan sebagai media untuk mencari informasi, jika kita tengok 20 tahun lalu hal yang paling sering dilakukan orang ketika online adalah mencari informasi dan chat, baru ketika tahun 2000 mulai adanya blog para pengguna internet secara aktif menposting sesuatu. Ditambah ketika era Social Media maka para pengguna internet secara aktif melakukan interaksi dua arah didalam Social Media.\r\n\r\nUntuk itu dalam melakukan Digital Marketing Content merupakan hal yang wajib dibuat pertama kali. Pertanyaannya Content yang seperti apa yang wajib dibuat oleh Anda ? Dibawah ini adalah beberapa daftar persyaratan Content yang wajib Anda buat.\r\n<ol>\r\n	<li>Yang pertama tentu Anda wajib menciptakan Content yang memiliki hubungan dengan bisnis Anda.</li>\r\n	<li>Buatlah Produk Knowledge yang jelas untuk produk Anda.</li>\r\n	<li>Bila Produk atau Jasa Anda membutuhkan penjelasan yang detil atau peragaan maka buatlah dalam bentuk video.</li>\r\n	<li>Gunakan bahasa yang tepat sesuai dengan target market Anda, bila target market Anda diluar Indonesia maka Anda wajib menggunakan bahasa mereka atau minimal bahasa Inggris.</li>\r\n	<li>Gunakan gaya bahasa yang sesuai dengan target Audience Anda.</li>\r\n	<li>Buatlah Artikel-artikel yang mendukung bisnis atau produk Anda.</li>\r\n	<li>Buatlah Artikel yang bermanfaat bagi calon pelanggan atau pelanggan Anda misalnya dengan memberikan tips dan trik.</li>\r\n	<li>Pasanglah keyword yang tepat pada setiap content yang Anda buat, selalu gunakan keyword yang spesifik sesuai content artikel atau halaman situs Anda.</li>\r\n	<li>Gunakan Gambar untuk memperjelas content halaman situs Anda maupun dalam membuat artikel.</li>\r\n	<li>Buatlah Artikel secara rutin dengan jadwal yang teratur sehingga audience Anda mudah dalam mendapatkan artikel Anda.</li>\r\n	<li>Buatlah Artikel dengan topik yang dibutuhkan atau diminati oleh target pelanggan Anda.</li>\r\n	<li>Berikanlah kolom comment untuk artikel yang Anda buat sehingga mereka dapat memberikan input.</li>\r\n	<li>Buatlah Artikel sesuai dengan trend, kebutuhan dan tema yang sedang berlangsung.</li>\r\n	<li>Posting Artikel di situs-situs yang biasa dibrowsing oleh calon pelanggan Anda.</li>\r\n	<li>Gunakan Gaya bahasa yang bersahabat dan jangan terkesan menggurui.</li>\r\n</ol>\r\n<strong>Pengaruhi Mereka untuk menjadi Pelanggan Anda</strong>\r\n\r\nDengan menbuat Artikel yang bermanfaat dan berkualitas tentu akan membuat mereka senang menerima artikel dari Anda, saat mereka menyukai dan nyaman dengan artikel yang Anda buat mintalah mereka untuk berlangganan Newsletter Anda.\r\nAnda bisa juga mempengaruhi mereka agar berlangganan dengan cara berikan tips atau ebook gratis. Kemudian pengaruh apa yang bisa Anda berikan ?\r\n<ol>\r\n	<li>Kirimkan promosi tentang produk Anda minimal setelah mereka menerima 3 email yang bermanfaat dari Anda.</li>\r\n	<li>Gunakan Program Email Engine Anda untuk mengirimkan email selamat hari ulang tahun atau hari raya kepada para pelanggan Email Anda.</li>\r\n	<li>Kirimkan email promosi dengan bentuk design yang menarik, sesuai dengan target Audience Anda.</li>\r\n	<li>Gunakan Video agar dapat mempengaruhi lebih baik lagi dalam bentuk Audio Visual.</li>\r\n	<li>Kirimkanlah bonus sesuai dengan apa yang mereka butuhkan, untuk pembelian produk Anda.</li>\r\n	<li>Anda bisa membuat tematik promosi sesuai dengan Event yang sedang berlangsung, misalnya: promo akhir tahun, promo Lebaran, promo Idul Fitri, dan lain-lain.</li>\r\n	<li>Buatlah program promosi Anda dengan jangka waktu tertentu.</li>\r\n	<li>Berikan Solusi untuk pembelian produk  Anda, misalnya: dengan cara kredit atau angsuran.</li>\r\n	<li>Saya menyarankan bila Anda ingin memberikan diskon, lebih baik memberikan Cashback untuk pembelian produk Anda.</li>\r\n	<li>Kirimkan Promosi produk Anda dengan limit, Anda dapat menggunakan limit dalam bentuk jumlah atau waktu.</li>\r\n	<li>Untuk Bisnis yang memerlukan mereka datang, Anda bisa memberikan promosi berupa Happy Hour.</li>\r\n	<li>Untuk Bisnis fashion Anda bisa menggunakan promosi Midnight Sale.</li>\r\n	<li>Gunakan Email Engine yang dapat memberikan Report siapa saja yang membuka email promosi Anda, sehingga kedepan Anda dapat mengirimkan promosi hanya kepada target yang berminat terhadap promosi Anda.</li>\r\n	<li>Analisa selalu tingkat keberhasilan Program Promosi Anda, mana program yang berhasil, mana yang tidak.</li>\r\n	<li>Selalu lakukan improvement dari hasil analisa Anda.</li>\r\n</ol>\r\nSekian Tips sederhana dari saya semoga bermanfaat. Jika ingin berkonsultasi lebih lanjut bisa\r\nkirimkan email ke : thomas@futuremediatrix.com, atau langsung hubungi saya di nomer (0816-4858410)\r\n\r\nSalam,\r\nThomas Joseph\r\nDigital Marketing 3.0\r\nwww.futuremediatrix.com','3 Langkah Mudah Digital Marketing','','publish','open','open','','3-langkah-mudah-digital-marketing','','','2013-02-24 13:02:47','2013-02-24 13:02:47','',0,'http://www.futuremediatrix.com/blog/?p=498',0,'post','',0),(496,3,'2013-02-17 02:42:54','2013-02-17 02:42:54','\"Jadilah Bola jangan Telur\" Pasti Anda bertanya-tanya apa arti dari kalimat tersebut ?\r\n\r\nMari simak dengan baik artikel dibawah ini untuk mengetahuinya\r\n\r\nSiapapun Anda baik seorang bisnisman maupun professional tentu jalan Anda tidak selamanya mulus, Anda harus berjuang menghadapi banyak tantangan, seringkali Anda menghadapi tantangan yang membuat Anda turun bahkan jatuh kebawah.\r\n\r\nBayangkan Anda jika Anda menjadi Bola, dimana ketika dibanting semakin keras malah akan naik semakin ke atas, yang artinya masalah yang Anda hadapi malah membuat Anda semakin naik bukan turun, tetapi sebaliknya jika Anda membayangkan  Anda adalah telur dimana ketika dibanting pecah berantakan maka disitulah akhir hidup Anda.\r\n\r\n\"Mana yang Anda pilih Menjadi Bola atau Telur ?\"\r\n\r\nTentu Anda akan menjawab menjadi Bola,\r\n\r\nPertanyaan selanjutnya bagaimana caranya menjadi Bola ?\r\n\r\n<strong>Jadilah Bola yang penuh Angin</strong>\r\nNah tentu Anda tahu bahwa Bola yang kempes itu tidak akan membal keatas, harus ada isi angin didalamnya, begitu pula ketika Anda mau menjadi Bola tentu Anda tidak mau menjadi Bola yang Kempes.\r\n\r\nJika Bola harus penuh dengan Angin bagaimana dengan diri Anda, kita semua tahu bahwa manusia terdiri dari Tubuh, Jiwa dan Roh.\r\n\r\nUntuk itu isilah diri Anda dengan ketiga hal tersebut,\r\n\r\nTubuh: berhubungan dengan fisik yang artinya Anda wajib memelihara kesehatan Anda, baik dengan berolah-raga, hidup teratur, makan makanan yang sehat.\r\n\r\nJiwa: berhubungan dengan Pikiran yang artinya Anda wajib memenuhi diri Anda dengan skill dan pengetahuan yang baik. Caranya dengan membaca buku, mengikuti seminar dan memiliki komunitas yang dapat mendukung pengetahuan Anda.\r\n\r\nRoh: berhubungan dengan roh Anda, yang artinya kita wajib mendekatkan diri kepada Tuhan dan selalu melakukan kebaikan didalam hidup kita agar Tuhan memelihara kita.\r\n\r\nDengan memenuhi ketiga tersebut tentu Anda akan menjadi bola yang penuh dengan angin, semakin Anda dibanting maka akan semakin naik diri Anda melampaui semua masalah yang Anda hadapi.\r\n\r\nSalam Sukses,\r\n\r\nThomas Joseph','Jadilah Bola jangan Telur','','publish','open','open','','jadilah-bola-jangan-telur','','','2013-02-17 02:42:54','2013-02-17 02:42:54','',0,'http://www.futuremediatrix.com/blog/?p=496',0,'post','',0),(497,3,'2013-02-17 02:42:30','2013-02-17 02:42:30','\"Jadilah Bola jangan Telur\" Pasti Anda bertanya-tanya apa arti dari kalimat tersebut ?\n\nMari simak dengan baik artikel dibawah ini untuk mengetahuinya\n\nSiapapun Anda baik seorang bisnisman maupun professional tentu jalan Anda tidak selamanya mulus, Anda harus berjuang menghadapi banyak tantangan, seringkali Anda menghadapi tantangan yang membuat Anda turun bahkan jatuh kebawah.\n\nBayangkan Anda jika Anda menjadi Bola, dimana ketika dibanting semakin keras malah akan naik semakin ke atas, yang artinya masalah yang Anda hadapi malah membuat Anda semakin naik bukan turun, tetapi sebaliknya jika Anda membayangkan  Anda adalah telur dimana ketika dibanting pecah berantakan maka disitulah akhir hidup Anda.\n\n\"Mana yang Anda pilih Menjadi Bola atau Telur ?\"\n\nTentu Anda akan menjawab menjadi Bola,\n\nPertanyaan selanjutnya bagaimana caranya menjadi Bola ?\n\n<strong>Jadilah Bola yang penuh Angin</strong>\nNah tentu Anda tahu bahwa Bola yang kempes itu tidak akan membal keatas, harus ada isi angin didalamnya, begitu pula ketika Anda mau menjadi Bola tentu Anda tidak mau menjadi Bola yang Kempes.\n\nJika Bola harus penuh dengan Angin bagaimana dengan diri Anda, kita semua tahu bahwa manusia terdiri dari Tubuh, Jiwa dan Roh.\n\nUntuk itu isilah diri Anda dengan ketiga hal tersebut,\n\nTubuh: berhubungan dengan fisik yang artinya Anda wajib memelihara kesehatan Anda, baik dengan berolah-raga, hidup teratur, makan makanan yang sehat.\n\nJiwa: berhubungan dengan Pikiran yang artinya Anda wajib memenuhi diri Anda dengan skill dan pengetahuan yang baik. Caranya dengan membaca buku, mengikuti seminar dan memiliki komunitas yang dapat mendukung pengetahuan Anda.\n\nRoh: berhubungan dengan roh Anda, yang artinya kita wajib mendekatkan diri kepada Tuhan dan selalu melakukan kebaikan didalam hidup kita agar Tuhan memelihara kita.\n\nDengan memenuhi ketiga tersebut tentu Anda akan menjadi bola yang penuh dengan angin, semakin Anda dibanting maka akan semakin naik diri Anda melampaui semua masalah yang Anda hadapi.\n\nSalam,\n\nThomas Jose','Jadilah Bola jangan Telur','','inherit','open','open','','496-revision','','','2013-02-17 02:42:30','2013-02-17 02:42:30','',496,'http://www.futuremediatrix.com/blog/?p=497',0,'revision','',0),(499,3,'2013-02-24 11:52:41','2013-02-24 11:52:41','Mendengar kata Digital Marketing tentu sudah tidak asing lagi ditelinga Anda.  Tapi pertanyaannya apakah Anda tahu bagaimana sih memanfaatkannya untuk bisnis Anda ? Bila ingin tahu jawabannya masi simak artikel ini.\n\n<strong>Lakukan Persiapan yang Benar\n</strong>Pertama Anda harus melakukan persiapan dengan cara membuat profil bisnis dan produk atau jasa Anda, kemudian  lakukan riset sederhana untuk mengetahui profil Pelanggan Anda. Dibawah ini adalah list beberapa hal yang Anda perlu tulis dan kerjakan dalam masa persiapan ini.\n<ol>\n	<li>Tentukan jenis perusahaan Anda apakah menjual produk atau menyediakan jasa ?</li>\n	<li>Bila Anda menjual Produk, apa produk tersebut, tentukan produk apakah termasuk kebutuhan primer atau sekunder ?</li>\n	<li>Seberapa nilai barang atau jasa yang Anda jual ? (Ini wajib dituliskan karena akan sangat berpengaruh pada proses pembelian produk atau jasa Anda melalui digital)</li>\n	<li>Apakah untuk membeli produk dan jasa Anda, calon pelanggan membutuhkan pejelasan yang detil atau tidak ?</li>\n	<li>Jika membutuhkan penjelasan yang detil, tentukan apakah penjelasan tersebut mampu diserap hanya lewat tulisan atau video, atau membutuhkan orang tersebut ketemu Anda.</li>\n	<li>Apakah bisnis Anda merupakan bisnis yang mengharuskan pelanggan Anda datang ke tempat Anda ?</li>\n	<li>Apakah seseorang membeli produk atau jasa Anda wajib berkonsultasi dengan Anda terlebih dahulu sebelum membeli produk atau jasa Anda.</li>\n	<li>Anda wajib membuat flow (proses) cara pembelian produk atau jasa Anda.</li>\n	<li>Jika Anda bisnis yang sudah berjalan, coba analisa darimana atau dengan cara apa biasanya Anda mendapatkan pembeli dan pelanggan Anda ?</li>\n	<li>Jika Anda sudah memiliki pelanggan, buatlah profil mereka, siapakah yang paling banyak membeli produk Anda.</li>\n	<li>Buatlah klasifikasi pelanggan Anda dari pelanggan biasa sampai pelanggan vip Anda, kemudian buatlah profil mereka.</li>\n	<li>Buatlah riset sederhana tentang bagaimana cara calon pembeli Anda mengetahui produk atau jasa Anda.</li>\n	<li>Buatlah riset sederhana apa situs yang sering dibuka oleh para pelanggan Anda dalam mendapatkan referensi dan informasi.</li>\n	<li>Buatlah riset sederhana topik informasi apa yang paling disering dicari dan dibicarakan oleh pelanggan Anda.</li>\n	<li>Buatlah riset sederhana device apa yang mereka gunakan sehari-hari untuk online. (contoh device: komputer desktop, laptop, ipad, android tab, bb, dll)</li>\n	<li>Buatlah profil seberapa pelanggan Anda yang hanya suka mencari informasi saja dan seberapa yang suka melakukan komunikasi dua arah (artinya mereka adalah user aktif yang sering melakukan interaksi dan memposting informasi.)</li>\n	<li>Buat Klasifikasi pelanggan Anda menjadi 3 jenis: Pertama tipe Visual yang artinya lebih suka membaca tulisan dan melihat gambar, Kedua tipe Kinestetik yang artinya mereka lebih suka berinteraksi atau mencoba langsung untuk mendapatkan pengalaman, Ketiga tipe Auditory mereka yang lebih suka mendengar Audio.</li>\n	<li>Cari tahu cara pembayaran yang paling nyaman buat para pelanggan Anda.</li>\n</ol>\n<strong>Ciptakan Content yang Tepat</strong>\n\nInternet diciptakan sebagai media untuk mencari informasi, jika kita tengok 20 tahun lalu hal yang paling sering dilakukan orang ketika online adalah mencari informasi dan chat, baru ketika tahun 2000 mulai adanya blog para pengguna internet secara aktif menposting sesuatu. Ditambah ketika era Social Media maka para pengguna internet secara aktif melakukan interaksi dua arah didalam Social Media.\n\nUntuk itu dalam melakukan Digital Marketing Content merupakan hal yang wajib dibuat pertama kali. Pertanyaannya Content yang seperti apa yang wajib dibuat oleh Anda ? Dibawah ini adalah beberapa daftar persyaratan Content yang wajib Anda buat.\n<ol>\n	<li> Yang pertama tentu Anda wajib menciptakan Content yang memiliki hubungan dengan bisnis Anda.</li>\n	<li></li>\n	<li>Gunakan gaya bahasa yang sesuai dengan target Audience Anda.</li>\n</ol>','Cara Memanfaatkan Digital Marketing yang benar ','','inherit','open','open','','498-revision','','','2013-02-24 11:52:41','2013-02-24 11:52:41','',498,'http://www.futuremediatrix.com/blog/?p=499',0,'revision','',0),(500,3,'2013-02-24 12:32:01','2013-02-24 12:32:01','Mendengar kata Digital Marketing tentu sudah tidak asing lagi ditelinga Anda.  Tapi pertanyaannya apakah Anda tahu bagaimana sih memanfaatkannya untuk bisnis Anda ? Bila ingin tahu jawabannya masi simak artikel ini.\n\n<strong>Lakukan Persiapan yang Benar\n</strong>Pertama Anda harus melakukan persiapan dengan cara membuat profil bisnis dan produk atau jasa Anda, kemudian  lakukan riset sederhana untuk mengetahui profil Pelanggan Anda. Dibawah ini adalah list beberapa hal yang Anda perlu tulis dan kerjakan dalam masa persiapan ini.\n<ol>\n	<li>Tentukan jenis perusahaan Anda apakah menjual produk atau menyediakan jasa ?</li>\n	<li>Bila Anda menjual Produk, apa produk tersebut, tentukan produk apakah termasuk kebutuhan primer atau sekunder ?</li>\n	<li>Seberapa nilai barang atau jasa yang Anda jual ? (Ini wajib dituliskan karena akan sangat berpengaruh pada proses pembelian produk atau jasa Anda melalui digital)</li>\n	<li>Apakah untuk membeli produk dan jasa Anda, calon pelanggan membutuhkan pejelasan yang detil atau tidak ?</li>\n	<li>Buatlah Content yang berkualitas dan original tidak mengcopy paste dari situs lain.</li>\n	<li>Jika membutuhkan penjelasan yang detil, tentukan apakah penjelasan tersebut mampu diserap hanya lewat tulisan atau video, atau membutuhkan orang tersebut ketemu Anda.</li>\n	<li>Apakah bisnis Anda merupakan bisnis yang mengharuskan pelanggan Anda datang ke tempat Anda ?</li>\n	<li>Apakah seseorang membeli produk atau jasa Anda wajib berkonsultasi dengan Anda terlebih dahulu sebelum membeli produk atau jasa Anda.</li>\n	<li>Anda wajib membuat flow (proses) cara pembelian produk atau jasa Anda.</li>\n	<li>Jika Anda bisnis yang sudah berjalan, coba analisa darimana atau dengan cara apa biasanya Anda mendapatkan pembeli dan pelanggan Anda ?</li>\n	<li>Jika Anda sudah memiliki pelanggan, buatlah profil mereka, siapakah yang paling banyak membeli produk Anda.</li>\n	<li>Buatlah klasifikasi pelanggan Anda dari pelanggan biasa sampai pelanggan vip Anda, kemudian buatlah profil mereka.</li>\n	<li>Buatlah riset sederhana tentang bagaimana cara calon pembeli Anda mengetahui produk atau jasa Anda.</li>\n	<li>Buatlah riset sederhana apa situs yang sering dibuka oleh para pelanggan Anda dalam mendapatkan referensi dan informasi.</li>\n	<li>Buatlah riset sederhana topik informasi apa yang paling disering dicari dan dibicarakan oleh pelanggan Anda.</li>\n	<li>Buatlah riset sederhana device apa yang mereka gunakan sehari-hari untuk online. (contoh device: komputer desktop, laptop, ipad, android tab, bb, dll)</li>\n	<li>Buatlah profil seberapa pelanggan Anda yang hanya suka mencari informasi saja dan seberapa yang suka melakukan komunikasi dua arah (artinya mereka adalah user aktif yang sering melakukan interaksi dan memposting informasi.)</li>\n	<li>Buat Klasifikasi pelanggan Anda menjadi 3 jenis: Pertama tipe Visual yang artinya lebih suka membaca tulisan dan melihat gambar, Kedua tipe Kinestetik yang artinya mereka lebih suka berinteraksi atau mencoba langsung untuk mendapatkan pengalaman, Ketiga tipe Auditory mereka yang lebih suka mendengar Audio.</li>\n	<li>Cari tahu cara pembayaran yang paling nyaman buat para pelanggan Anda.</li>\n</ol>\n<strong>Ciptakan Content yang Tepat</strong>\n\nInternet diciptakan sebagai media untuk mencari informasi, jika kita tengok 20 tahun lalu hal yang paling sering dilakukan orang ketika online adalah mencari informasi dan chat, baru ketika tahun 2000 mulai adanya blog para pengguna internet secara aktif menposting sesuatu. Ditambah ketika era Social Media maka para pengguna internet secara aktif melakukan interaksi dua arah didalam Social Media.\n\nUntuk itu dalam melakukan Digital Marketing Content merupakan hal yang wajib dibuat pertama kali. Pertanyaannya Content yang seperti apa yang wajib dibuat oleh Anda ? Dibawah ini adalah beberapa daftar persyaratan Content yang wajib Anda buat.\n<ol>\n	<li>Yang pertama tentu Anda wajib menciptakan Content yang memiliki hubungan dengan bisnis Anda.</li>\n	<li>Buatlah Produk Knowledge yang jelas untuk produk Anda.</li>\n	<li>Bila Produk atau Jasa Anda membutuhkan penjelasan yang detil atau peragaan maka buatlah dalam bentuk video.</li>\n	<li>Gunakan bahasa yang tepat sesuai dengan target market Anda, bila target market Anda diluar Indonesia maka Anda wajib menggunakan bahasa mereka atau minimal bahasa Inggris.</li>\n	<li>Gunakan gaya bahasa yang sesuai dengan target Audience Anda.</li>\n	<li>Buatlah Artikel-artikel yang mendukung bisnis atau produk Anda.</li>\n	<li>Buatlah Artikel yang bermanfaat bagi calon pelanggan atau pelanggan Anda misalnya dengan memberikan tips dan trik.</li>\n	<li>Pasanglah keyword yang tepat pada setiap content yang Anda buat, selalu gunakan keyword yang spesifik sesuai content artikel atau halaman situs Anda.</li>\n	<li>Gunakan Gambar untuk memperjelas content halaman situs Anda maupun dalam membuat artikel.</li>\n	<li>Buatlah Artikel secara rutin dengan jadwal yang teratur sehingga audience Anda mudah dalam mendapatkan artikel Anda.</li>\n	<li>Buatlah Artikel dengan topik yang dibutuhkan atau diminati oleh target pelanggan Anda.</li>\n	<li>Berikanlah kolom comment untuk artikel yang Anda buat sehingga mereka dapat memberikan input.</li>\n	<li>Buatlah Artikel sesuai dengan trend, kebutuhan dan tema yang sedang berlangsung.</li>\n	<li>Posting Artikel di situs-situs yang biasa dibrowsing oleh calon pelanggan Anda.</li>\n	<li>Gunakan Gaya bahasa yang bersahabat dan jangan terkesan menggurui.</li>\n</ol>\n<strong>Pengaruhi Mereka untuk menjadi Pelanggan Anda</strong>\n\nDengan menbuat Artikel yang bermanfaat dan berkualitas tentu akan membuat mereka senang menerima artikel dari Anda, saat mereka menyukai dan nyaman dengan artikel yang Anda buat mintalah mereka untuk berlangganan Newsletter Anda.\nAnda bisa juga mempengaruhi mereka agar berlangganan dengan cara berikan tips atau ebook gratis. Kemudian pengaruh apa yang bisa Anda berikan ?\n<ol>\n	<li>Kirimkan promosi tentang produk Anda minimal setelah mereka menerima 3 email yang bermanfaat dari Anda.</li>\n	<li>Gunakan Program Email Engine Anda untuk mengirimkan email selamat hari ulang tahun atau hari raya kepada para pelanggan Email Anda.</li>\n	<li>Kirimkan email promosi dengan bentuk design yang menarik, sesuai dengan target Audience Anda.</li>\n	<li>Gunakan Video agar dapat mempengaruhi lebih baik lagi dalam bentuk Audio Visual.</li>\n	<li>Kirimkanlah bonus sesuai dengan apa yang mereka butuhkan, untuk pembelian produk Anda.</li>\n	<li>Anda bisa membuat tematik promosi sesuai dengan Event yang sedang berlangsung, misalnya: promo akhir tahun, promo Lebaran, promo Idul Fitri, dan lain-lain.</li>\n	<li>Buatlah program promosi Anda dengan jangka waktu tertentu.</li>\n	<li>Berikan Solusi untuk pembelian produk  Anda, misalnya: dengan cara kredit atau angsuran.</li>\n	<li>Saya menyarankan bila Anda ingin memberikan diskon, lebih baik memberikan Cashback untuk pembelian produk Anda.</li>\n	<li>Kirimkan Promosi produk Anda dengan limit, Anda dapat menggunakan limit dalam bentuk jumlah atau waktu.</li>\n	<li>Untuk Bisnis yang memerlukan mereka datang, Anda bisa memberikan promosi berupa Happy Hour.</li>\n	<li>Untuk Bisnis fashion Anda bisa menggunakan promosi Midnight Sale.</li>\n	<li>Gunakan Email Engine yang dapat memberikan Report siapa saja yang membuka email promosi Anda, sehingga kedepan Anda dapat mengirimkan promosi hanya kepada target yang berminat terhadap promosi Anda.</li>\n	<li>Analisa selalu tingkat keberhasilan Program Promosi Anda, mana program yang berhasil, mana yang tidak.</li>\n	<li>Selalu lakukan improvement dari hasil analisa Anda.</li>\n</ol>\nSekian Tips sederhana dari saya semoga bermanfaat. Jika ingin berkonsultasi lebih lanjut bisa\nkirimkan email ke : thomas@futuremediatrix.com, atau langsung hubungi saya di nomer (08164858410)\n\nSalam,\nThomas Joseph\nDigital Marketing 3.0\nwww.futuremediatrix.com','3 Langkah Mudah Digital Marketing','','inherit','open','open','','498-revision-2','','','2013-02-24 12:32:01','2013-02-24 12:32:01','',498,'http://www.futuremediatrix.com/blog/?p=500',0,'revision','',0),(501,3,'2013-02-24 12:32:16','2013-02-24 12:32:16','Mendengar kata Digital Marketing tentu sudah tidak asing lagi ditelinga Anda.  Tapi pertanyaannya apakah Anda tahu bagaimana sih memanfaatkannya untuk bisnis Anda ? Bila ingin tahu jawabannya masi simak artikel ini.\r\n\r\n<strong>Lakukan Persiapan yang Benar\r\n</strong>Pertama Anda harus melakukan persiapan dengan cara membuat profil bisnis dan produk atau jasa Anda, kemudian  lakukan riset sederhana untuk mengetahui profil Pelanggan Anda. Dibawah ini adalah list beberapa hal yang Anda perlu tulis dan kerjakan dalam masa persiapan ini.\r\n<ol>\r\n	<li>Tentukan jenis perusahaan Anda apakah menjual produk atau menyediakan jasa ?</li>\r\n	<li>Bila Anda menjual Produk, apa produk tersebut, tentukan produk apakah termasuk kebutuhan primer atau sekunder ?</li>\r\n	<li>Seberapa nilai barang atau jasa yang Anda jual ? (Ini wajib dituliskan karena akan sangat berpengaruh pada proses pembelian produk atau jasa Anda melalui digital)</li>\r\n	<li>Apakah untuk membeli produk dan jasa Anda, calon pelanggan membutuhkan pejelasan yang detil atau tidak ?</li>\r\n	<li>Buatlah Content yang berkualitas dan original tidak mengcopy paste dari situs lain.</li>\r\n	<li>Jika membutuhkan penjelasan yang detil, tentukan apakah penjelasan tersebut mampu diserap hanya lewat tulisan atau video, atau membutuhkan orang tersebut ketemu Anda.</li>\r\n	<li>Apakah bisnis Anda merupakan bisnis yang mengharuskan pelanggan Anda datang ke tempat Anda ?</li>\r\n	<li>Apakah seseorang membeli produk atau jasa Anda wajib berkonsultasi dengan Anda terlebih dahulu sebelum membeli produk atau jasa Anda.</li>\r\n	<li>Anda wajib membuat flow (proses) cara pembelian produk atau jasa Anda.</li>\r\n	<li>Jika Anda bisnis yang sudah berjalan, coba analisa darimana atau dengan cara apa biasanya Anda mendapatkan pembeli dan pelanggan Anda ?</li>\r\n	<li>Jika Anda sudah memiliki pelanggan, buatlah profil mereka, siapakah yang paling banyak membeli produk Anda.</li>\r\n	<li>Buatlah klasifikasi pelanggan Anda dari pelanggan biasa sampai pelanggan vip Anda, kemudian buatlah profil mereka.</li>\r\n	<li>Buatlah riset sederhana tentang bagaimana cara calon pembeli Anda mengetahui produk atau jasa Anda.</li>\r\n	<li>Buatlah riset sederhana apa situs yang sering dibuka oleh para pelanggan Anda dalam mendapatkan referensi dan informasi.</li>\r\n	<li>Buatlah riset sederhana topik informasi apa yang paling disering dicari dan dibicarakan oleh pelanggan Anda.</li>\r\n	<li>Buatlah riset sederhana device apa yang mereka gunakan sehari-hari untuk online. (contoh device: komputer desktop, laptop, ipad, android tab, bb, dll)</li>\r\n	<li>Buatlah profil seberapa pelanggan Anda yang hanya suka mencari informasi saja dan seberapa yang suka melakukan komunikasi dua arah (artinya mereka adalah user aktif yang sering melakukan interaksi dan memposting informasi.)</li>\r\n	<li>Buat Klasifikasi pelanggan Anda menjadi 3 jenis: Pertama tipe Visual yang artinya lebih suka membaca tulisan dan melihat gambar, Kedua tipe Kinestetik yang artinya mereka lebih suka berinteraksi atau mencoba langsung untuk mendapatkan pengalaman, Ketiga tipe Auditory mereka yang lebih suka mendengar Audio.</li>\r\n	<li>Cari tahu cara pembayaran yang paling nyaman buat para pelanggan Anda.</li>\r\n</ol>\r\n<strong>Ciptakan Content yang Tepat</strong>\r\n\r\nInternet diciptakan sebagai media untuk mencari informasi, jika kita tengok 20 tahun lalu hal yang paling sering dilakukan orang ketika online adalah mencari informasi dan chat, baru ketika tahun 2000 mulai adanya blog para pengguna internet secara aktif menposting sesuatu. Ditambah ketika era Social Media maka para pengguna internet secara aktif melakukan interaksi dua arah didalam Social Media.\r\n\r\nUntuk itu dalam melakukan Digital Marketing Content merupakan hal yang wajib dibuat pertama kali. Pertanyaannya Content yang seperti apa yang wajib dibuat oleh Anda ? Dibawah ini adalah beberapa daftar persyaratan Content yang wajib Anda buat.\r\n<ol>\r\n	<li>Yang pertama tentu Anda wajib menciptakan Content yang memiliki hubungan dengan bisnis Anda.</li>\r\n	<li>Buatlah Produk Knowledge yang jelas untuk produk Anda.</li>\r\n	<li>Bila Produk atau Jasa Anda membutuhkan penjelasan yang detil atau peragaan maka buatlah dalam bentuk video.</li>\r\n	<li>Gunakan bahasa yang tepat sesuai dengan target market Anda, bila target market Anda diluar Indonesia maka Anda wajib menggunakan bahasa mereka atau minimal bahasa Inggris.</li>\r\n	<li>Gunakan gaya bahasa yang sesuai dengan target Audience Anda.</li>\r\n	<li>Buatlah Artikel-artikel yang mendukung bisnis atau produk Anda.</li>\r\n	<li>Buatlah Artikel yang bermanfaat bagi calon pelanggan atau pelanggan Anda misalnya dengan memberikan tips dan trik.</li>\r\n	<li>Pasanglah keyword yang tepat pada setiap content yang Anda buat, selalu gunakan keyword yang spesifik sesuai content artikel atau halaman situs Anda.</li>\r\n	<li>Gunakan Gambar untuk memperjelas content halaman situs Anda maupun dalam membuat artikel.</li>\r\n	<li>Buatlah Artikel secara rutin dengan jadwal yang teratur sehingga audience Anda mudah dalam mendapatkan artikel Anda.</li>\r\n	<li>Buatlah Artikel dengan topik yang dibutuhkan atau diminati oleh target pelanggan Anda.</li>\r\n	<li>Berikanlah kolom comment untuk artikel yang Anda buat sehingga mereka dapat memberikan input.</li>\r\n	<li>Buatlah Artikel sesuai dengan trend, kebutuhan dan tema yang sedang berlangsung.</li>\r\n	<li>Posting Artikel di situs-situs yang biasa dibrowsing oleh calon pelanggan Anda.</li>\r\n	<li>Gunakan Gaya bahasa yang bersahabat dan jangan terkesan menggurui.</li>\r\n</ol>\r\n<strong>Pengaruhi Mereka untuk menjadi Pelanggan Anda</strong>\r\n\r\nDengan menbuat Artikel yang bermanfaat dan berkualitas tentu akan membuat mereka senang menerima artikel dari Anda, saat mereka menyukai dan nyaman dengan artikel yang Anda buat mintalah mereka untuk berlangganan Newsletter Anda.\r\nAnda bisa juga mempengaruhi mereka agar berlangganan dengan cara berikan tips atau ebook gratis. Kemudian pengaruh apa yang bisa Anda berikan ?\r\n<ol>\r\n	<li>Kirimkan promosi tentang produk Anda minimal setelah mereka menerima 3 email yang bermanfaat dari Anda.</li>\r\n	<li>Gunakan Program Email Engine Anda untuk mengirimkan email selamat hari ulang tahun atau hari raya kepada para pelanggan Email Anda.</li>\r\n	<li>Kirimkan email promosi dengan bentuk design yang menarik, sesuai dengan target Audience Anda.</li>\r\n	<li>Gunakan Video agar dapat mempengaruhi lebih baik lagi dalam bentuk Audio Visual.</li>\r\n	<li>Kirimkanlah bonus sesuai dengan apa yang mereka butuhkan, untuk pembelian produk Anda.</li>\r\n	<li>Anda bisa membuat tematik promosi sesuai dengan Event yang sedang berlangsung, misalnya: promo akhir tahun, promo Lebaran, promo Idul Fitri, dan lain-lain.</li>\r\n	<li>Buatlah program promosi Anda dengan jangka waktu tertentu.</li>\r\n	<li>Berikan Solusi untuk pembelian produk  Anda, misalnya: dengan cara kredit atau angsuran.</li>\r\n	<li>Saya menyarankan bila Anda ingin memberikan diskon, lebih baik memberikan Cashback untuk pembelian produk Anda.</li>\r\n	<li>Kirimkan Promosi produk Anda dengan limit, Anda dapat menggunakan limit dalam bentuk jumlah atau waktu.</li>\r\n	<li>Untuk Bisnis yang memerlukan mereka datang, Anda bisa memberikan promosi berupa Happy Hour.</li>\r\n	<li>Untuk Bisnis fashion Anda bisa menggunakan promosi Midnight Sale.</li>\r\n	<li>Gunakan Email Engine yang dapat memberikan Report siapa saja yang membuka email promosi Anda, sehingga kedepan Anda dapat mengirimkan promosi hanya kepada target yang berminat terhadap promosi Anda.</li>\r\n	<li>Analisa selalu tingkat keberhasilan Program Promosi Anda, mana program yang berhasil, mana yang tidak.</li>\r\n	<li>Selalu lakukan improvement dari hasil analisa Anda.</li>\r\n</ol>\r\nSekian Tips sederhana dari saya semoga bermanfaat. Jika ingin berkonsultasi lebih lanjut bisa\r\nkirimkan email ke : thomas@futuremediatrix.com, atau langsung hubungi saya di nomer (0816-4858410)\r\n\r\nSalam,\r\nThomas Joseph\r\nDigital Marketing 3.0\r\nwww.futuremediatrix.com','3 Langkah Mudah Digital Marketing','','inherit','open','open','','498-revision-3','','','2013-02-24 12:32:16','2013-02-24 12:32:16','',498,'http://www.futuremediatrix.com/blog/?p=501',0,'revision','',0),(502,3,'2013-02-24 13:02:31','2013-02-24 13:02:31','','3LangkahMudahDigitalMarketing','','inherit','open','open','','3langkahmudahdigitalmarketing','','','2013-02-24 13:02:31','2013-02-24 13:02:31','',498,'http://www.futuremediatrix.com/blog/wp-content/uploads/2013/02/3LangkahMudahDigitalMarketing.jpg',0,'attachment','image/jpeg',0),(503,3,'2013-02-24 12:43:25','2013-02-24 12:43:25','Mendengar kata Digital Marketing tentu sudah tidak asing lagi ditelinga Anda.  Tapi pertanyaannya apakah Anda tahu bagaimana sih memanfaatkannya untuk bisnis Anda ? Bila ingin tahu jawabannya mari simak artikel ini.\r\n\r\n<strong>Lakukan Persiapan yang Benar\r\n</strong>Pertama Anda harus melakukan persiapan dengan cara membuat profil bisnis dan produk atau jasa Anda, kemudian  lakukan riset sederhana untuk mengetahui profil Pelanggan Anda. Dibawah ini adalah list beberapa hal yang Anda perlu tulis dan kerjakan dalam masa persiapan ini.\r\n<ol>\r\n	<li>Tentukan jenis perusahaan Anda apakah menjual produk atau menyediakan jasa ?</li>\r\n	<li>Bila Anda menjual Produk, apa produk tersebut, tentukan produk apakah termasuk kebutuhan primer atau sekunder ?</li>\r\n	<li>Seberapa nilai barang atau jasa yang Anda jual ? (Ini wajib dituliskan karena akan sangat berpengaruh pada proses pembelian produk atau jasa Anda melalui digital)</li>\r\n	<li>Apakah untuk membeli produk dan jasa Anda, calon pelanggan membutuhkan pejelasan yang detil atau tidak ?</li>\r\n	<li>Buatlah Content yang berkualitas dan original tidak mengcopy paste dari situs lain.</li>\r\n	<li>Jika membutuhkan penjelasan yang detil, tentukan apakah penjelasan tersebut mampu diserap hanya lewat tulisan atau video, atau membutuhkan orang tersebut ketemu Anda.</li>\r\n	<li>Apakah bisnis Anda merupakan bisnis yang mengharuskan pelanggan Anda datang ke tempat Anda ?</li>\r\n	<li>Apakah seseorang membeli produk atau jasa Anda wajib berkonsultasi dengan Anda terlebih dahulu sebelum membeli produk atau jasa Anda.</li>\r\n	<li>Anda wajib membuat flow (proses) cara pembelian produk atau jasa Anda.</li>\r\n	<li>Jika Anda bisnis yang sudah berjalan, coba analisa darimana atau dengan cara apa biasanya Anda mendapatkan pembeli dan pelanggan Anda ?</li>\r\n	<li>Jika Anda sudah memiliki pelanggan, buatlah profil mereka, siapakah yang paling banyak membeli produk Anda.</li>\r\n	<li>Buatlah klasifikasi pelanggan Anda dari pelanggan biasa sampai pelanggan vip Anda, kemudian buatlah profil mereka.</li>\r\n	<li>Buatlah riset sederhana tentang bagaimana cara calon pembeli Anda mengetahui produk atau jasa Anda.</li>\r\n	<li>Buatlah riset sederhana apa situs yang sering dibuka oleh para pelanggan Anda dalam mendapatkan referensi dan informasi.</li>\r\n	<li>Buatlah riset sederhana topik informasi apa yang paling disering dicari dan dibicarakan oleh pelanggan Anda.</li>\r\n	<li>Buatlah riset sederhana device apa yang mereka gunakan sehari-hari untuk online. (contoh device: komputer desktop, laptop, ipad, android tab, bb, dll)</li>\r\n	<li>Buatlah profil seberapa pelanggan Anda yang hanya suka mencari informasi saja dan seberapa yang suka melakukan komunikasi dua arah (artinya mereka adalah user aktif yang sering melakukan interaksi dan memposting informasi.)</li>\r\n	<li>Buat Klasifikasi pelanggan Anda menjadi 3 jenis: Pertama tipe Visual yang artinya lebih suka membaca tulisan dan melihat gambar, Kedua tipe Kinestetik yang artinya mereka lebih suka berinteraksi atau mencoba langsung untuk mendapatkan pengalaman, Ketiga tipe Auditory mereka yang lebih suka mendengar Audio.</li>\r\n	<li>Cari tahu cara pembayaran yang paling nyaman buat para pelanggan Anda.</li>\r\n</ol>\r\n<strong>Ciptakan Content yang Tepat</strong>\r\n\r\nInternet diciptakan sebagai media untuk mencari informasi, jika kita tengok 20 tahun lalu hal yang paling sering dilakukan orang ketika online adalah mencari informasi dan chat, baru ketika tahun 2000 mulai adanya blog para pengguna internet secara aktif menposting sesuatu. Ditambah ketika era Social Media maka para pengguna internet secara aktif melakukan interaksi dua arah didalam Social Media.\r\n\r\nUntuk itu dalam melakukan Digital Marketing Content merupakan hal yang wajib dibuat pertama kali. Pertanyaannya Content yang seperti apa yang wajib dibuat oleh Anda ? Dibawah ini adalah beberapa daftar persyaratan Content yang wajib Anda buat.\r\n<ol>\r\n	<li>Yang pertama tentu Anda wajib menciptakan Content yang memiliki hubungan dengan bisnis Anda.</li>\r\n	<li>Buatlah Produk Knowledge yang jelas untuk produk Anda.</li>\r\n	<li>Bila Produk atau Jasa Anda membutuhkan penjelasan yang detil atau peragaan maka buatlah dalam bentuk video.</li>\r\n	<li>Gunakan bahasa yang tepat sesuai dengan target market Anda, bila target market Anda diluar Indonesia maka Anda wajib menggunakan bahasa mereka atau minimal bahasa Inggris.</li>\r\n	<li>Gunakan gaya bahasa yang sesuai dengan target Audience Anda.</li>\r\n	<li>Buatlah Artikel-artikel yang mendukung bisnis atau produk Anda.</li>\r\n	<li>Buatlah Artikel yang bermanfaat bagi calon pelanggan atau pelanggan Anda misalnya dengan memberikan tips dan trik.</li>\r\n	<li>Pasanglah keyword yang tepat pada setiap content yang Anda buat, selalu gunakan keyword yang spesifik sesuai content artikel atau halaman situs Anda.</li>\r\n	<li>Gunakan Gambar untuk memperjelas content halaman situs Anda maupun dalam membuat artikel.</li>\r\n	<li>Buatlah Artikel secara rutin dengan jadwal yang teratur sehingga audience Anda mudah dalam mendapatkan artikel Anda.</li>\r\n	<li>Buatlah Artikel dengan topik yang dibutuhkan atau diminati oleh target pelanggan Anda.</li>\r\n	<li>Berikanlah kolom comment untuk artikel yang Anda buat sehingga mereka dapat memberikan input.</li>\r\n	<li>Buatlah Artikel sesuai dengan trend, kebutuhan dan tema yang sedang berlangsung.</li>\r\n	<li>Posting Artikel di situs-situs yang biasa dibrowsing oleh calon pelanggan Anda.</li>\r\n	<li>Gunakan Gaya bahasa yang bersahabat dan jangan terkesan menggurui.</li>\r\n</ol>\r\n<strong>Pengaruhi Mereka untuk menjadi Pelanggan Anda</strong>\r\n\r\nDengan menbuat Artikel yang bermanfaat dan berkualitas tentu akan membuat mereka senang menerima artikel dari Anda, saat mereka menyukai dan nyaman dengan artikel yang Anda buat mintalah mereka untuk berlangganan Newsletter Anda.\r\nAnda bisa juga mempengaruhi mereka agar berlangganan dengan cara berikan tips atau ebook gratis. Kemudian pengaruh apa yang bisa Anda berikan ?\r\n<ol>\r\n	<li>Kirimkan promosi tentang produk Anda minimal setelah mereka menerima 3 email yang bermanfaat dari Anda.</li>\r\n	<li>Gunakan Program Email Engine Anda untuk mengirimkan email selamat hari ulang tahun atau hari raya kepada para pelanggan Email Anda.</li>\r\n	<li>Kirimkan email promosi dengan bentuk design yang menarik, sesuai dengan target Audience Anda.</li>\r\n	<li>Gunakan Video agar dapat mempengaruhi lebih baik lagi dalam bentuk Audio Visual.</li>\r\n	<li>Kirimkanlah bonus sesuai dengan apa yang mereka butuhkan, untuk pembelian produk Anda.</li>\r\n	<li>Anda bisa membuat tematik promosi sesuai dengan Event yang sedang berlangsung, misalnya: promo akhir tahun, promo Lebaran, promo Idul Fitri, dan lain-lain.</li>\r\n	<li>Buatlah program promosi Anda dengan jangka waktu tertentu.</li>\r\n	<li>Berikan Solusi untuk pembelian produk  Anda, misalnya: dengan cara kredit atau angsuran.</li>\r\n	<li>Saya menyarankan bila Anda ingin memberikan diskon, lebih baik memberikan Cashback untuk pembelian produk Anda.</li>\r\n	<li>Kirimkan Promosi produk Anda dengan limit, Anda dapat menggunakan limit dalam bentuk jumlah atau waktu.</li>\r\n	<li>Untuk Bisnis yang memerlukan mereka datang, Anda bisa memberikan promosi berupa Happy Hour.</li>\r\n	<li>Untuk Bisnis fashion Anda bisa menggunakan promosi Midnight Sale.</li>\r\n	<li>Gunakan Email Engine yang dapat memberikan Report siapa saja yang membuka email promosi Anda, sehingga kedepan Anda dapat mengirimkan promosi hanya kepada target yang berminat terhadap promosi Anda.</li>\r\n	<li>Analisa selalu tingkat keberhasilan Program Promosi Anda, mana program yang berhasil, mana yang tidak.</li>\r\n	<li>Selalu lakukan improvement dari hasil analisa Anda.</li>\r\n</ol>\r\nSekian Tips sederhana dari saya semoga bermanfaat. Jika ingin berkonsultasi lebih lanjut bisa\r\nkirimkan email ke : thomas@futuremediatrix.com, atau langsung hubungi saya di nomer (0816-4858410)\r\n\r\nSalam,\r\nThomas Joseph\r\nDigital Marketing 3.0\r\nwww.futuremediatrix.com','3 Langkah Mudah Digital Marketing','','inherit','open','open','','498-revision-4','','','2013-02-24 12:43:25','2013-02-24 12:43:25','',498,'http://www.futuremediatrix.com/blog/?p=503',0,'revision','',0),(505,3,'2013-03-17 15:19:36','2013-03-17 15:19:36','Dear Rekan2 yang saya cintai,\r\n\r\nSebagai Pebisnis tentu Promosi menjadi kebutuhan utama Anda, salah satu cara yang sering Anda gunakan dengan mencetak Brosur, tetapi tahukah Anda bahwa Brosur itu kurang effektif, apalagi di Era Digital ini banyak solusi lain yang jauh lebih baik yang bisa gunakan untuk mengganti Brosur.\r\n\r\nDahulu saya pernah sering mengikuti pameran dan mencoba pemasaran dengan menyebar 10.000 Brosur dimana Brosur tersebut telah didesign semenarik mungkin, disusun dengan bahasa penjualan yang baik dan disebar ditempat dengan target Audience tepat pula, dari sample salah satu percobaan ternyata hanya 28 orang yang menelpon baik, dan setelah dilakukan prospeting dengan baik dari 28 orang tersebut hanya 10 yang akhirnya menjadi pembeli, artinya conversion rate (CR) hanya 0,1%. Mengapa hal itu bisa terjadi karena impresi orang hanya 5 detik dalam membaca brosur itu, setelah itu dia akan membuangnya.\r\n\r\nNah sangat berbeda dengan Social Media, dengan Social Media kita memiliki peluang yang jauh lebih besar, Mengapa Demikian ? Karena dengan kita memiliki Fans Page ataupun Account Twitter maka setiap orang yang menjadi fans maupun follower kita akan menerima message penjualan yang kita kirimkan.\r\n\r\nBayangkan Nilai Investasinya bila Anda mencetak 10.000 Brosur, 10.000 x 500 = Rp 5.000.000,- dimana mereka hanya membaca brosur Anda sekali kemudian mereka buang.\r\n\r\nCoba Bandingkan dengan Anda memakai Jasa saya untuk menaikan jumlah Fans Page atau Follower, 10.000 x Rp. 350 = Rp. 3.500.000,-  Maka Anda memiliki 10.000 Audience akan menerima message setiap Anda kirimkan.\r\n\r\nDengan Social Media Anda dapat menghemat begitu besar biaya promosi Anda dan yang terpenting Anda memiliki kesempatan yang jauh lebih besar untuk mendapatkan pembeli Anda.\r\n\r\nBila Anda tertarik dan ingin berkonsultasi lebih lanjut, saya akan berikan 1 kali kesempatan untuk berkonsultasi secara free.\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\nDigital Marketing 3.0\r\n<a href=\"http://www.futuremediatrix.com \" target=\"_blank\">www.futuremediatrix.com </a>','Social Media Pengganti Brosur Anda','','publish','open','open','','social-media-pengganti-brosur-anda','','','2013-03-17 15:19:36','2013-03-17 15:19:36','',0,'http://www.futuremediatrix.com/blog/?p=505',0,'post','',0),(506,3,'2013-03-17 15:19:04','2013-03-17 15:19:04','Dear Rekan2 yang saya cintai,\n\nSebagai Pebisnis tentu Promosi menjadi kebutuhan utama Anda, salah satu cara yang sering Anda gunakan dengan mencetak Brosur, tetapi tahukah Anda bahwa Brosur itu kurang effektif, apalagi di Era Digital ini banyak solusi lain yang jauh lebih baik yang bisa gunakan untuk mengganti Brosur.\n\nDahulu saya pernah sering mengikuti pameran dan mencoba pemasaran dengan menyebar 10.000 Brosur dimana Brosur tersebut telah didesign semenarik mungkin, disusun dengan bahasa penjualan yang baik dan disebar ditempat dengan target Audience tepat pula, dari sample salah satu percobaan ternyata hanya 28 orang yang menelpon baik, dan setelah dilakukan prospeting dengan baik dari 28 orang tersebut hanya 10 yang akhirnya menjadi pembeli, artinya conversion rate (CR) hanya 0,1%. Mengapa hal itu bisa terjadi karena impresi orang hanya 5 detik dalam membaca brosur itu, setelah itu dia akan membuangnya.\n\nNah sangat berbeda dengan Social Media, dengan Social Media kita memiliki peluang yang jauh lebih besar, Mengapa Demikian ? Karena dengan kita memiliki Fans Page ataupun Account Twitter maka setiap orang yang menjadi fans maupun follower kita akan menerima message penjualan yang kita kirimkan.\n\nBayangkan Nilai Investasinya bila Anda mencetak 10.000 Brosur, 10.000 x 500 = Rp 5.000.000,- dimana mereka hanya membaca brosur Anda sekali kemudian mereka buang.\n\nCoba Bandingkan dengan Anda memakai Jasa saya untuk menaikan jumlah Fans Page atau Follower, 10.000 x Rp. 350 = Rp. 3.500.000,-  Maka Anda memiliki 10.000 Audience akan menerima message setiap Anda kirimkan.\n\nDengan Social Media Anda dapat menghemat begitu besar biaya promosi Anda dan yang terpenting Anda memiliki kesempatan yang jauh lebih besar untuk mendapatkan pembeli Anda.\n\nBila Anda tertarik dan ingin berkonsultasi lebih lanjut, saya akan berikan 1 kali kesempatan untuk berkonsultasi secara free.\n\nBest Regards,\n\nThomas Joseph\nDigital Marketing 3.0\nwww.futuremediatrix.com','Social Media Pengganti Brosur Anda','','inherit','open','open','','505-revision','','','2013-03-17 15:19:04','2013-03-17 15:19:04','',505,'http://www.futuremediatrix.com/blog/?p=506',0,'revision','',0),(514,3,'2013-03-31 15:51:13','2013-03-31 15:51:13','Dear Rekan2 yang saya Cintai,\r\n\r\nDalam Rangka Paskah hari ini saya akan membagikan sebuah share bagaimana <strong>\"Mengalahkan Kejahatan dengan Kebaikan\"</strong>, bagi ANDA yang saat ini merasa hidupnya ingin mengalami breakthrough, atau bagi ANDA yang sedang mengalami masalah, kekecewaan atau apapun itu marilah simak artikel ini yang akan memberikan Anda jalan keluar bagi segala permasalahan hidup Anda.\r\n\r\nUntuk mengetahui cara mengalahkan Kejahatan tentunya kita harus tahu bagaimana cara Kejahatan itu berkembang, merusak banyak kehidupan manusia, bahkan merusak bangsa-bangsa dan Dunia.\r\n\r\n<strong>Cara Berkembang Kejahatan</strong>\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2013/03/langkah1.jpg\"><img class=\"alignnone size-full wp-image-515\" title=\"langkah1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2013/03/langkah1.jpg\" alt=\"\" width=\"420\" height=\"280\" /></a>\r\n\r\nPada gambar ini disamping kiri ada adalah Orang lain, Orang lain disini bisa siapa saja, bisa Orang Tua ANDA, Saudara Anda, Teman ANDA, Rekan Kerja ANDA, atau Orang lain yang baru ANDA kenal, kemudian diatasnya adalah gambar setan sebagai lambang perbuatan jahat, Pada gambar disamping kanan adalah diri ANDA yang masih bersih tidak ada kejahatan pada diri ANDA, Kemudian Orang disamping kiri Anda tersebut melakukan kejahatan bisa apa kepada ANDA, bisa marah, memaki ANDA, menipu ANDA, memukul ANDA, dan lain sebagainya.\r\n\r\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2013/03/langkah2.jpg\"><img class=\"alignnone size-full wp-image-516\" title=\"langkah2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2013/03/langkah2.jpg\" alt=\"\" width=\"420\" height=\"280\" /></a>\r\n\r\nAkhirnya ANDA membenci terhadap Orang yang melakukan Kejahatan pada Anda.\r\nDan akhirnya Kejahatan itu yang digambarkan dengan Setan berkembang kepada diri ANDA.\r\nTentu Anda heran apa yang salah dengan diri ANDA?\r\nKenapa ANDA tidak boleh membenci orang yang melakukan kejahatan pada diri ANDA ?\r\n\r\nMemang secara alami ANDA sebagai manusia normal akan membenci orang yang melakukan Kejahatan pada diri ANDA.\r\n\r\nTapi mari kita cermati sekali lagi pada dasarnya Orang lain tidak sama dengan Kejahatan, karena pada Dasarnya setiap manusia itu hanyalah Objek bisa dipakai Setan untuk melakukan Kejahatan bisa dipakai Malaikat untuk melakukan Kebaikan.\r\n\r\nSebagai contoh ANDA ditipu rekan Kerja ANDA maka bencilah pada Sifat Penipu bukan pada Orangnya, karena Rekan Kerja tersebut hanya dipakai oleh si setan untuk Menipu ANDA, padahal yang harus ANDA benci adalah Kejahatan itu sendiri bukan orang tersebut\r\n\r\n<strong>Mengapa ANDA wajib melakukan Kebaikan kepada Orang yang Kejahatan Pada ANDA ?</strong>\r\n\r\nCoba sekarang ANDA bayangkan jika MANUSIA itu adalah sebuah PERUSAHAAN dan didalamnya CEO adalah dirinya dan didalamnya terdapat 2 Penasihat yaitu SETAN dan MALAIKAT. Dimana SETAN pada diri Orang tersebut yang mempengaruhi agar melakukan Kejahatan pada diri ANDA. Sudah seharusnya yang harus ANDA benci SETAN tersebut bukan ?\r\n\r\nDan jika ANDA benci berarti ANDA harus berpikir supaya si SETAN tersebut di PHK oleh si CEO Otomatis yang harus ANDA lakukan Adalah memperkuat si Penasihat satu lagi yaitu MALAIKAT. Bagaimana Caranya ? Caranya mudah karena MALAIKAT itu adalah lambang dari Kebaikan maka yang perlu ANDA lakukan adalah melakukan KEBAIKAN kepada Orang yang telah melakukan Kejahatan pada ANDA, sampai suatu hari dia sebagai CEO sadar Dia akan mengangkat MALAIKAT menjadi Penasihat Utamanya dan memecat si SETAN.\r\n\r\n<strong>Jika ANDA membenci Orang yang melakukan Kejahatan Pada ANDA maka otomatis ANDA menghancurkan Diri ANDA ?</strong>\r\n\r\nJika ANDA membenci Orang yang melakukan Kejahatan Pada ANDA maka otomatis akan menghancurkan diri ANDA, karena setiap ANDA membenci Orang yang melakukan Kejahatan pada ANDA maka Kejahatan itu akan masuk kepada diri ANDA, semakin sering hal tersebut terjadi maka akan semakin banyak Kejahatan pada diri ANDA sampai suatu hari SETAN tersebut menumpuk pada diri ANDA maka akan menghambat diri ANDA untuk berkembang.\r\n\r\nBila ANDA merasa sulit untuk berkembang, mengalami masalah ataupun kekecewaan coba ANDA berpikir ke belakang adakah Orang yang sudah melakukan Kejahatan pada ANDA yang ANDA benci, jika jawabannya ada maka segeralah untuk mengampuni orang tersebut dan melakukan kebaikan pada Orang tersebut sehingga Kejahatan yang ada pada diri ANDA lenyap.\r\n\r\n<strong>Rantai Kejahatan yang menyebar ini akan dengan mudah menghancurkan sebuah bangsa bahkan Dunia </strong>\r\n\r\nJika kita belajar dari Sejarah Kerajaan-kerajaan jaman dulu di dunia seperti sejarah Majapahit, sejarah dinasti di Tiongkok, sejarah perang Agama di Timur Tengah, dan lain-lain, dimana setiap kerjaaan saling balas dendam, saling bunuh-membunuh, saling menghancurkan, semua itu benar-benar sangat merusak dan menghancurkan. Dan semua itu prosesnya sama, ketika orang yang melakukan kejahatan pada orang lain mereka membalasnya dan yang terjadi maka kehancuran pada setiap orang yang terlibat didalamnya.\r\n\r\nSetelah kita belajar hal ini ternyata Kejahatan itu berkembang karena Konsep berpikir kita yang salah terhadap Kejahatan itu sendiri.\r\n\r\nMarilah Mulai Sekarang jangan pernah lagi membenci orang yang Jahat pada diri Kita melainkan kita melakukan kebaikannya karena dengan hal tersebut kita dapat mengusir Kejahatan yang ada dalam dirinya.\r\n\r\nWalaupun ANDA sudah berbuat baik orang tersebut tetap jahat minimal Kejahatan itu tidak pindah kepada diri ANDA sehingga ANDA tetap Bersih dari Kejahatan.\r\n\r\n<strong>Jadilah Agen Kebaikan untuk Membangun diri ANDA</strong>\r\n\r\nDemikian Kebaikan itu memiliki sifat penyebaran seperti Kejahatan untuk itu marilah jika lakukan selalu Kebaikan didalam Hidup ANDA maka setiap orang yang menerima kebaikan dari ANDA dia akan juga belajar tentang Kebaikan.\r\n\r\nDan jika ANDA melakukan Kebaikan maka otomatis itu akan Membangun diri ANDA, bayangkan jika disebuah perusahaan isinya banyak orang baiknya tentunya Perusahaan itu akan berkembang, demikian jika didalam diri ANDA banyak Kebaikan otomatis hidup ANDA akan berubah menjadi Jauh lebih baik.\r\n\r\nANDA ingin mengalami Breakthrough didalam diri ANDA ?\r\n\r\nLakukan Kebaikan kemanda diri ANDA pergi dan tetap balas Kejahatan dengan Kebaikan maka dijamin hidup ANDA akan mengalami Breakthrough.\r\n\r\nDemikian Mengapa Allah Bapa memberikan PuteraNya yang diKasihi Tuhan Jesus untuk wafat dikayu Salib untuk Menebus Dosa kita, karena Dia ingin diri Kita mengalami <strong>Breakthrough</strong>. Dan karena Dia tahu bahwa satu-satunya Jalan mengalahkan Kejahatan yaitu dengan Kebaikan. Kejahatan semakin besar hanya bisa dikalahkan dengan Kebaikan yang lebih besar lagi.\r\n\r\nSelamat Paskah biarlah Tuhan Jesus bangkit didalam diri kita agar membawa Kebaikan didalam diri kita.\r\n\r\nAmien\r\n\r\nThomas Joseph\r\nDigital Marketing 3.0\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\n\r\nDapatkan artikel-artikel menarik lainnya di blog <a href=\"http://www.futuremediatrix.com/blog \">www.futuremediatrix.com/blog </a>','Mengalahkan Kejahatan dengan Kebaikan','','publish','open','open','','mengalahkan-kejahatan-dengan-kebaikan','','','2013-03-31 15:51:13','2013-03-31 15:51:13','',0,'http://www.futuremediatrix.com/blog/?p=514',0,'post','',0),(508,3,'2013-03-18 13:45:36','2013-03-18 13:45:36','Dear Rekan2 yang saya Cintai,\r\n\r\nSebagai seorang pebisnis atau konsultan tentu Anda memiliki pengetahuan yang lebih didalam bidang Anda, dan banyak sekali pengetahuan yang menarik bagi orang lain. Pernahkan Anda berpiki untuk membagikannya ?  Tahukah Anda bahwa hal itu akan bermanfaat bagi orang lain?\r\n\r\nSeringkali berpikir melakukan pemasaran digital itu sulit, padahal ketika Anda menuliskan Artikel yang bermanfaat bagi orang lain dan mensharingkannya lewat social media maupun group itu adalah kegiatan Digital Marketing.\r\n\r\nPada dasarnya cara menjual yang baik bukan dengan menjual ? Tentu akan bingung dengan kata-kata ini. Saya akan jelaskan pada dasarnya setiap orang menerima tawaran jasa atau produk yang Anda ingin jual maka secara alam tidak sadar dia akan mencoba untuk melindungi dirinya, sebaliknya ketika Anda tidak menjual hanya menceritakan atau berbagi ilmu kepada orang maka hal itu akan menarik mereka terhadap apa yang Anda sharingkan.\r\n\r\nDengan menuliskan Artikel tanpa menawarkan atau menjual apapun hanya sekedar berbagi pengetahuan secara tulus maka secara otomatis orang akan mengappresiasi tulisan Anda.\r\n\r\nKetika Anda sering menuliskan tentang hal yang Anda ahli, maka akan terbentuk kepercayaan dengan sendirinya bahwa Anda menguasai hal tersebut.\r\n\r\nUntuk itu mari kita memulai untuk melakukan sharing hal-hal bermanfaat bagi orang lain, jangan pernah memulai dengan menjual, tetapi mulailah dengan menabur pengetahuan.\r\n\r\nBila Anda ingin melakukan Digital Marketing atau sekedar ingin mengetahui lebih banyak tentang Digital Marketing silahkan hubungi saya, dan saya akan berikan konsultasi secara gratis.\r\n\r\nSalam Sukses Digital,\r\n\r\nThomas Joseph\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nTwitter: <a href=\"https://twitter.com/futuremediatrix\">@futuremediatrix </a>','Menulis Artikel yang bermanfaat sebagai langkah awal Digital Marketing','','publish','open','open','','menulis-artikel-yang-bermanfaat-sebagai-langkah-awal-digital-marketing','','','2013-03-18 13:45:36','2013-03-18 13:45:36','',0,'http://www.futuremediatrix.com/blog/?p=508',0,'post','',0),(509,3,'2013-03-18 13:44:42','2013-03-18 13:44:42','Dear Rekan2 yang saya Cintai,\n\nSebagai seorang pebisnis atau konsultan tentu Anda memiliki pengetahuan yang lebih didalam bidang Anda, dan banyak sekali pengetahuan yang menarik bagi orang lain. Pernahkan Anda berpiki untuk membagikannya ?  Tahukah Anda bahwa hal itu akan bermanfaat bagi orang lain?\n\nSeringkali berpikir melakukan pemasaran digital itu sulit, padahal ketika Anda menuliskan Artikel yang bermanfaat bagi orang lain dan mensharingkannya lewat social media maupun group itu adalah kegiatan Digital Marketing.\n\nPada dasarnya cara menjual yang baik bukan dengan menjual ? Tentu akan bingung dengan kata-kata ini. Saya akan jelaskan pada dasarnya setiap orang menerima tawaran jasa atau produk yang Anda ingin jual maka secara alam tidak sadar dia akan mencoba untuk melindungi dirinya, sebaliknya ketika Anda tidak menjual hanya menceritakan atau berbagi ilmu kepada orang maka hal itu akan menarik mereka terhadap apa yang Anda sharingkan.\n\nDengan menuliskan Artikel tanpa menawarkan atau menjual apapun hanya sekedar berbagi pengetahuan secara tulus maka secara otomatis orang akan mengappresiasi tulisan Anda.\n\nKetika Anda sering menuliskan tentang hal yang Anda ahli, maka akan terbentuk kepercayaan dengan sendirinya bahwa Anda menguasai hal tersebut.\n\nUntuk itu mari kita memulai untuk melakukan sharing hal-hal bermanfaat bagi orang lain, jangan pernah memulai dengan menjual, tetapi mulailah dengan menabur pengetahuan.\n\nBila Anda ingin melakukan Digital Marketing atau sekedar ingin mengetahui lebih banyak tentang Digital Marketing silahkan hubungi saya, dan saya akan berikan konsultasi secara gratis.\n\nSalam Sukses Digital,\n\nThomas Joseph\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\nTwitter: @futuremediatrix','Menulis Artikel yang bermanfaat sebagai langkah awal Digital Marketing','','inherit','open','open','','508-revision','','','2013-03-18 13:44:42','2013-03-18 13:44:42','',508,'http://www.futuremediatrix.com/blog/?p=509',0,'revision','',0),(510,3,'2013-03-18 13:46:49','2013-03-18 13:46:49','Dear Rekan2 yang saya Cintai,\n\nSebagai seorang pebisnis atau konsultan tentu Anda memiliki pengetahuan yang lebih didalam bidang Anda, dan banyak sekali pengetahuan yang menarik bagi orang lain. Pernahkan Anda berpiki untuk membagikannya ?  Tahukah Anda bahwa hal itu akan bermanfaat bagi orang lain?\n\nSeringkali berpikir melakukan pemasaran digital itu sulit, padahal ketika Anda menuliskan Artikel yang bermanfaat bagi orang lain dan mensharingkannya lewat social media maupun group itu adalah kegiatan Digital Marketing.\n\nPada dasarnya cara menjual yang baik bukan dengan menjual ? Tentu akan bingung dengan kata-kata ini. Saya akan jelaskan pada dasarnya setiap orang menerima tawaran jasa atau produk yang Anda ingin jual maka secara alam tidak sadar dia akan mencoba untuk melindungi dirinya, sebaliknya ketika Anda tidak menjual hanya menceritakan atau berbagi ilmu kepada orang maka hal itu akan menarik mereka terhadap apa yang Anda sharingkan.\n\nDengan menuliskan Artikel tanpa menawarkan atau menjual apapun hanya sekedar berbagi pengetahuan secara tulus maka secara otomatis orang akan mengappresiasi tulisan Anda.\n\nKetika Anda sering menuliskan tentang hal yang Anda ahli, maka akan terbentuk kepercayaan dengan sendirinya bahwa Anda menguasai hal tersebut.\n\nUntuk itu mari kita memulai untuk melakukan sharing hal-hal bermanfaat bagi orang lain, jangan pernah memulai dengan menjual, tetapi mulailah dengan menabur pengetahuan.\n\nBila Anda ingin melakukan Digital Marketing atau sekedar ingin mengetahui lebih banyak tentang Digital Marketing silahkan hubungi saya, dan saya akan berikan konsultasi secara gratis.\n\nSalam Sukses Digital,\n\nThomas Joseph\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\nTwitter: <a href=\"https://twitter.com/futuremediatrix\">@futuremediatrix </a>','Menulis Artikel yang bermanfaat sebagai langkah awal Digital Marketing','','inherit','open','open','','508-autosave','','','2013-03-18 13:46:49','2013-03-18 13:46:49','',508,'http://www.futuremediatrix.com/blog/?p=510',0,'revision','',0),(511,3,'2013-03-20 12:52:47','2013-03-20 12:52:47','Dear Para Sahabat yang saya Cintai,\r\n\r\nTanpa kita sadari kita telah masuk era digital, kini hampir semua perusahaan maupun pebisnis memiliki website sebagai sarana untuk mempromosikan produk maupun bisnis mereka. Tapi apakah kita sadar bahwa kita telah memiliki design yang baik yang dapat membantu penjualan bagi bisnis kita.\r\n\r\nPertanyaannya Bagaimana membuat Design tersebut ? Dalam membuat sebuah web Design yang baik kita memiliki 7 syarat:\r\n<ol>\r\n	<li><strong>\"Tepat Guna\" </strong> Anda pasti bertanya apa yang dimaksud design yang tepat guna ? Design yang tepat guna adalah design yang menfokuskan user terhadap kebutuhan utama dari user tersebut. Anda tentu akan bertanya seperti apakah design yang tepat guna ? Kita tentu tahu bahwa Google bukanlah search engine yang pertama didunia masih banyak search engine lain pendahulu Google, tetapi pertanyaannya kenapakah Google menjadi Search Engine pertama didunia ? Karena Google adalah website yang tepat guna. Pertanyaannya bagaimanakah kita tahu design web kita sudah tepat guna atau belum? Saya akan bagikan tips sederhana caranya dengan melakukan questioner. Pertama Anda harus tahu apakah kebutuhan utama yang Anda ingin jawab dengan web atau applikasi Anda kemudaian tanyalah kepada para pengguna web atau applikasi kita apakah mereka mendapatkan kebutuhannya dalam <strong>waktu kurang dari 3 detik.</strong> Berikan pertanyaan kepada beberapa kategori  pengguna Anda misalnya: IT User, Sales People, Student, etc.  Jika Anda bisa mendapatkan lebih dari 80% menjawab mereka menemukan jawaban dari permasalahan mereka kurang dalam 3 detik maka design web atau applikasi Anda bisa dikatakan <strong>\"Tepat Guna\"</strong>.</li>\r\n	<li><strong>\"Engage\" </strong>Bagaimana bisa design web dapat memberikan engagement kepada para pengguna kita ? Jawabannya adalah kita harus dapat memberikan pengalaman yang menyenangkan dari design yang kita buat, misalnya: dengan menambahkan fitur yang dapat memutar gambar produk 360 derajat, zoom atau minimize atau mengganti warna produk kita.  Contoh lain kita dapat memberikan kebebasan atau pilihan untuk mengganti tema pada halaman profile login mereka. Dengan kebebasan dan pengalaman menyenangkan yang kita berikan maka mereka akan engage (terikat) terhadap website atau applikasi kita. Pertanyaannya bagaimanakah kita tahu design web kita sudah Engage atau belum ? Saya akan bagikan tips sederhana caranya dengan melakukan questioner. Pertama Anda tanyakan kepada para pengguna kita, atau kita dapat menggunakan fitur Analytic, dengan melihat berapa lama mereka berada di website atau applikasi kita. Bila rata-rata pengunjung website Anda berada diwebsite Anda <strong>diatas 30 menit </strong>maka bisa dikatakan website atau applikasi Anda <strong>\"Engage\"</strong>.</li>\r\n	<li><strong>\"User Friendly\"</strong> User friendly pengertiannya sama dengan tepat guna, tetapi jika tepat guna berfokus hanya pada satu kebutuhan utama, maka jika kita mendesign dengan user friendly berarti kita berpikir seluruh fungsi yang ada didalam web atau applikasi Anda. Untuk mendesign user friendly Anda harus melakukan sebuah riset yaitu Anda mempelajari dari web atau applikasi yang sering digunakan oleh pengguna Anda. Karena pada dasarnya otak manusia bekerja seperti program, jika dia sudah terbiasa terhadap sebuah penggunaan produk maka otomatis maka dia akan lebih mudah menggunakan website yang cara penggunaannya mirip.  Tetapi dalam hal ini ada hal yang bisa kita lakukan pertama jika Anda dituntut mendevelop web dengan waktu dan budget terbatas maka Anda dapat mendesign dengan design yang memiliki cara kerja yang mirip dengan yang pengguna Anda biasa gunakan, tetapi jika Anda memiliki cukup waktu malahan Anda dapat meriset untuk mencari tahu kelemahan dan ketidak praktisan dari pola kerja website ataup applikasi yang sering digunakan kemudian ciptakan Web atau Applikasi dengan design yang lebih mudah digunakan dari design sebelumnya. Cara yang mudah untuk mengetahui website Anda sudah user friendly atau belum tanyakan apakah para pengguna Anda apakah website Anda lebih mudah digunakan dari web yang biasa mereka pakai atau tidak, Jika banyak pengguna yang mengatakan web atau appliasi Anda jauh lebih mudah digunakan maka</li>\r\n	<li><strong>\"Easy to Learn\" </strong>Easy to Learn berarti web atau applikasi yang Anda buat mudah untuk dipelajari. Bila Anda memiliki sebuah applikasi yang baru maka proses belajar para pengguna applikasi Anda tidak boleh menghabiskan banyak waktu untuk mempelajari applikasi Anda. Jika Anda dapat menciptakan sebuah applikasi yang rata-rata dapat membuat penggunanya menguasainya kurang dari 3 hari maka applikasi Anda bisa dibilang Easy to Learn.</li>\r\n	<li><strong>\"Simple\" </strong>Simple berarti web atau applikasi Anda memiliki penampilan yang tidak ruwet seperti benang kusut, simple pada web berita bisa mengandung arti informatif jadi  informasinya mudah untuk dibaca atau mudah untuk mencari informasi yang pengguna web Anda cari.</li>\r\n	<li><strong>\"Contextual\" </strong>Contextual artinya web Anda harus memiliki design yang sesuai dengan tema dari isi web tersebut misalnya web tersebut tentang sebuah Game Petualangan maka ambient yang harus ada dalam design web tersebut menggambarkan dari suasana petualangan. Atau bila web Anda tentang bisnis corporate maka ambientnya harus terkesan formal dan corporate.</li>\r\n	<li><strong>\"Optimize\" </strong>Anda tentu tidak menyukai bila mengunjungi sebuah web yang ketika dibuka lama. Optimize berarti design web Anda ringan dan tentunya banyak images yang diganti dengan coding sehingga file dari halaman web Anda menjadi ringan.</li>\r\n</ol>\r\nSemoga sharing saya ini dapat bermanfaat bagi teman-teman semua. Bila ingin konsultasi lebih lanjut bisa hubungi saya di email: thomas@futuremediatrix.com\r\n\r\nBest Regards.\r\n\r\nThomas Joseph\r\nDigital Marketing 3.0\r\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\r\nTwitter: <a href=\"http://www.twitter.com/futuremediatrix\">@futuremediatrix </a>','Web Design yang baik dapat membantu bisnis Anda','','publish','open','open','','web-design-yang-baik-dapat-membantu-bisnis-anda','','','2013-03-20 12:52:47','2013-03-20 12:52:47','',0,'http://www.futuremediatrix.com/blog/?p=511',0,'post','',0),(512,3,'2013-03-20 12:52:35','2013-03-20 12:52:35','Dear Para Sahabat yang saya Cintai,\n\nTanpa kita sadari kita telah masuk era digital, kini hampir semua perusahaan maupun pebisnis memiliki website sebagai sarana untuk mempromosikan produk maupun bisnis mereka. Tapi apakah kita sadar bahwa kita telah memiliki design yang baik yang dapat membantu penjualan bagi bisnis kita.\n\nPertanyaannya Bagaimana membuat Design tersebut ? Dalam membuat sebuah web Design yang baik kita memiliki 7 syarat:\n<ol>\n	<li><strong>\"Tepat Guna\" </strong> Anda pasti bertanya apa yang dimaksud design yang tepat guna ? Design yang tepat guna adalah design yang menfokuskan user terhadap kebutuhan utama dari user tersebut. Anda tentu akan bertanya seperti apakah design yang tepat guna ? Kita tentu tahu bahwa Google bukanlah search engine yang pertama didunia masih banyak search engine lain pendahulu Google, tetapi pertanyaannya kenapakah Google menjadi Search Engine pertama didunia ? Karena Google adalah website yang tepat guna. Pertanyaannya bagaimanakah kita tahu design web kita sudah tepat guna atau belum? Saya akan bagikan tips sederhana caranya dengan melakukan questioner. Pertama Anda harus tahu apakah kebutuhan utama yang Anda ingin jawab dengan web atau applikasi Anda kemudaian tanyalah kepada para pengguna web atau applikasi kita apakah mereka mendapatkan kebutuhannya dalam <strong>waktu kurang dari 3 detik.</strong> Berikan pertanyaan kepada beberapa kategori  pengguna Anda misalnya: IT User, Sales People, Student, etc.  Jika Anda bisa mendapatkan lebih dari 80% menjawab mereka menemukan jawaban dari permasalahan mereka kurang dalam 3 detik maka design web atau applikasi Anda bisa dikatakan <strong>\"Tepat Guna\"</strong>.</li>\n	<li><strong>\"Engage\" </strong>Bagaimana bisa design web dapat memberikan engagement kepada para pengguna kita ? Jawabannya adalah kita harus dapat memberikan pengalaman yang menyenangkan dari design yang kita buat, misalnya: dengan menambahkan fitur yang dapat memutar gambar produk 360 derajat, zoom atau minimize atau mengganti warna produk kita.  Contoh lain kita dapat memberikan kebebasan atau pilihan untuk mengganti tema pada halaman profile login mereka. Dengan kebebasan dan pengalaman menyenangkan yang kita berikan maka mereka akan engage (terikat) terhadap website atau applikasi kita. Pertanyaannya bagaimanakah kita tahu design web kita sudah Engage atau belum ? Saya akan bagikan tips sederhana caranya dengan melakukan questioner. Pertama Anda tanyakan kepada para pengguna kita, atau kita dapat menggunakan fitur Analytic, dengan melihat berapa lama mereka berada di website atau applikasi kita. Bila rata-rata pengunjung website Anda berada diwebsite Anda <strong>diatas 30 menit </strong>maka bisa dikatakan website atau applikasi Anda <strong>\"Engage\"</strong>.</li>\n	<li><strong>\"User Friendly\"</strong> User friendly pengertiannya sama dengan tepat guna, tetapi jika tepat guna berfokus hanya pada satu kebutuhan utama, maka jika kita mendesign dengan user friendly berarti kita berpikir seluruh fungsi yang ada didalam web atau applikasi Anda. Untuk mendesign user friendly Anda harus melakukan sebuah riset yaitu Anda mempelajari dari web atau applikasi yang sering digunakan oleh pengguna Anda. Karena pada dasarnya otak manusia bekerja seperti program, jika dia sudah terbiasa terhadap sebuah penggunaan produk maka otomatis maka dia akan lebih mudah menggunakan website yang cara penggunaannya mirip.  Tetapi dalam hal ini ada hal yang bisa kita lakukan pertama jika Anda dituntut mendevelop web dengan waktu dan budget terbatas maka Anda dapat mendesign dengan design yang memiliki cara kerja yang mirip dengan yang pengguna Anda biasa gunakan, tetapi jika Anda memiliki cukup waktu malahan Anda dapat meriset untuk mencari tahu kelemahan dan ketidak praktisan dari pola kerja website ataup applikasi yang sering digunakan kemudian ciptakan Web atau Applikasi dengan design yang lebih mudah digunakan dari design sebelumnya. Cara yang mudah untuk mengetahui website Anda sudah user friendly atau belum tanyakan apakah para pengguna Anda apakah website Anda lebih mudah digunakan dari web yang biasa mereka pakai atau tidak, Jika banyak pengguna yang mengatakan web atau appliasi Anda jauh lebih mudah digunakan maka</li>\n	<li><strong>\"Easy to Learn\" </strong>Easy to Learn berarti web atau applikasi yang Anda buat mudah untuk dipelajari. Bila Anda memiliki sebuah applikasi yang baru maka proses belajar para pengguna applikasi Anda tidak boleh menghabiskan banyak waktu untuk mempelajari applikasi Anda. Jika Anda dapat menciptakan sebuah applikasi yang rata-rata dapat membuat penggunanya menguasainya kurang dari 3 hari maka applikasi Anda bisa dibilang Easy to Learn.</li>\n	<li><strong>\"Simple\" </strong>Simple berarti web atau applikasi Anda memiliki penampilan yang tidak ruwet seperti benang kusut, simple pada web berita bisa mengandung arti informatif jadi  informasinya mudah untuk dibaca atau mudah untuk mencari informasi yang pengguna web Anda cari.</li>\n	<li><strong>\"Contextual\" </strong>Contextual artinya web Anda harus memiliki design yang sesuai dengan tema dari isi web tersebut misalnya web tersebut tentang sebuah Game Petualangan maka ambient yang harus ada dalam design web tersebut menggambarkan dari suasana petualangan. Atau bila web Anda tentang bisnis corporate maka ambientnya harus terkesan formal dan corporate.</li>\n	<li><strong>\"Optimize\" </strong>Anda tentu tidak menyukai bila mengunjungi sebuah web yang ketika dibuka lama. Optimize berarti design web Anda ringan dan tentunya banyak images yang diganti dengan coding sehingga file dari halaman web Anda menjadi ringan.</li>\n</ol>\nSemoga sharing saya ini dapat bermanfaat bagi teman-teman semua. Bila ingin konsultasi lebih lanjut bisa hubungi saya di email: thomas@futuremediatrix.com\n\nBest Regards.\n\nThomas Joseph\nDigital Marketing 3.0\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\nTwitter: <a href=\"http://www.twitter.com/futuremediatrix\">@futuremediatrix </a>','Web Design yang baik dapat membantu bisnis Anda','','inherit','open','open','','511-revision','','','2013-03-20 12:52:35','2013-03-20 12:52:35','',511,'http://www.futuremediatrix.com/blog/?p=512',0,'revision','',0),(513,3,'2013-03-20 12:53:52','2013-03-20 12:53:52','Dear Para Sahabat yang saya Cintai,\n\nTanpa kita sadari kita telah masuk era digital, kini hampir semua perusahaan maupun pebisnis memiliki website sebagai sarana untuk mempromosikan produk maupun bisnis mereka. Tapi apakah kita sadar bahwa kita telah memiliki design yang baik yang dapat membantu penjualan bagi bisnis kita.\n\nPertanyaannya Bagaimana membuat Design tersebut ? Dalam membuat sebuah web Design yang baik kita memiliki 7 syarat:\n<ol>\n	<li><strong>\"Tepat Guna\" </strong> Anda pasti bertanya apa yang dimaksud design yang tepat guna ? Design yang tepat guna adalah design yang menfokuskan user terhadap kebutuhan utama dari user tersebut. Anda tentu akan bertanya seperti apakah design yang tepat guna ? Kita tentu tahu bahwa Google bukanlah search engine yang pertama didunia masih banyak search engine lain pendahulu Google, tetapi pertanyaannya kenapakah Google menjadi Search Engine pertama didunia ? Karena Google adalah website yang tepat guna. Pertanyaannya bagaimanakah kita tahu design web kita sudah tepat guna atau belum? Saya akan bagikan tips sederhana caranya dengan melakukan questioner. Pertama Anda harus tahu apakah kebutuhan utama yang Anda ingin jawab dengan web atau applikasi Anda kemudaian tanyalah kepada para pengguna web atau applikasi kita apakah mereka mendapatkan kebutuhannya dalam <strong>waktu kurang dari 3 detik.</strong> Berikan pertanyaan kepada beberapa kategori  pengguna Anda misalnya: IT User, Sales People, Student, etc.  Jika Anda bisa mendapatkan lebih dari 80% menjawab mereka menemukan jawaban dari permasalahan mereka kurang dalam 3 detik maka design web atau applikasi Anda bisa dikatakan <strong>\"Tepat Guna\"</strong>.</li>\n	<li><strong>\"Engage\" </strong>Bagaimana bisa design web dapat memberikan engagement kepada para pengguna kita ? Jawabannya adalah kita harus dapat memberikan pengalaman yang menyenangkan dari design yang kita buat, misalnya: dengan menambahkan fitur yang dapat memutar gambar produk 360 derajat, zoom atau minimize atau mengganti warna produk kita.  Contoh lain kita dapat memberikan kebebasan atau pilihan untuk mengganti tema pada halaman profile login mereka. Dengan kebebasan dan pengalaman menyenangkan yang kita berikan maka mereka akan engage (terikat) terhadap website atau applikasi kita. Pertanyaannya bagaimanakah kita tahu design web kita sudah Engage atau belum ? Saya akan bagikan tips sederhana caranya dengan melakukan questioner. Pertama Anda tanyakan kepada para pengguna kita, atau kita dapat menggunakan fitur Analytic, dengan melihat berapa lama mereka berada di website atau applikasi kita. Bila rata-rata pengunjung website Anda berada diwebsite Anda <strong>diatas 30 menit </strong>maka bisa dikatakan website atau applikasi Anda <strong>\"Engage\"</strong>.</li>\n	<li><strong>\"User Friendly\"</strong> User friendly pengertiannya sama dengan tepat guna, tetapi jika tepat guna berfokus hanya pada satu kebutuhan utama, maka jika kita mendesign dengan user friendly berarti kita berpikir seluruh fungsi yang ada didalam web atau applikasi Anda. Untuk mendesign user friendly Anda harus melakukan sebuah riset yaitu Anda mempelajari dari web atau applikasi yang sering digunakan oleh pengguna Anda. Karena pada dasarnya otak manusia bekerja seperti program, jika dia sudah terbiasa terhadap sebuah penggunaan produk maka otomatis maka dia akan lebih mudah menggunakan website yang cara penggunaannya mirip.  Tetapi dalam hal ini ada hal yang bisa kita lakukan pertama jika Anda dituntut mendevelop web dengan waktu dan budget terbatas maka Anda dapat mendesign dengan design yang memiliki cara kerja yang mirip dengan yang pengguna Anda biasa gunakan, tetapi jika Anda memiliki cukup waktu malahan Anda dapat meriset untuk mencari tahu kelemahan dan ketidak praktisan dari pola kerja website ataup applikasi yang sering digunakan kemudian ciptakan Web atau Applikasi dengan design yang lebih mudah digunakan dari design sebelumnya. Cara yang mudah untuk mengetahui website Anda sudah user friendly atau belum tanyakan apakah para pengguna Anda apakah website Anda lebih mudah digunakan dari web yang biasa mereka pakai atau tidak, Jika banyak pengguna yang mengatakan web atau appliasi Anda jauh lebih mudah digunakan maka</li>\n	<li><strong>\"Easy to Learn\" </strong>Easy to Learn berarti web atau applikasi yang Anda buat mudah untuk dipelajari. Bila Anda memiliki sebuah applikasi yang baru maka proses belajar para pengguna applikasi Anda tidak boleh menghabiskan banyak waktu untuk mempelajari applikasi Anda. Jika Anda dapat menciptakan sebuah applikasi yang rata-rata dapat membuat penggunanya menguasainya kurang dari 3 hari maka applikasi Anda bisa dibilang Easy to Learn.</li>\n	<li><strong>\"Simple\" </strong>Simple berarti web atau applikasi Anda memiliki penampilan yang tidak ruwet seperti benang kusut, simple pada web berita bisa mengandung arti informatif jadi  informasinya mudah untuk dibaca atau mudah untuk mencari informasi yang pengguna web Anda cari.</li>\n	<li><strong>\"Contextual\" </strong>Contextual artinya web Anda harus memiliki design yang sesuai dengan tema dari isi web tersebut misalnya web tersebut tentang sebuah Game Petualangan maka ambient yang harus ada dalam design web tersebut menggambarkan dari suasana petualangan. Atau bila web Anda tentang bisnis corporate maka ambientnya harus terkesan formal dan corporate.</li>\n	<li><strong>\"Optimize\" </strong>Anda tentu tidak menyukai bila mengunjungi sebuah web yang ketika dibuka lama. Optimize berarti design web Anda ringan dan tentunya banyak images yang diganti dengan coding sehingga file dari halaman web Anda menjadi ringan.</li>\n</ol>\nSemoga sharing saya ini dapat bermanfaat bagi teman-teman semua. Bila ingin konsultasi lebih lanjut bisa hubungi saya di email: thomas@futuremediatrix.com\n\nBest Regards.\n\nThomas Joseph\nDigital Marketing 3.0\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\nTwitter: <a href=\"http://www.twitter.com/futuremediatrix\">@futuremediatrix </a>','Web Design yang baik dapat membantu bisnis Anda','','inherit','open','open','','511-autosave','','','2013-03-20 12:53:52','2013-03-20 12:53:52','',511,'http://www.futuremediatrix.com/blog/?p=513',0,'revision','',0),(515,3,'2013-03-31 14:57:23','2013-03-31 14:57:23','','langkah1','','inherit','open','open','','langkah1','','','2013-03-31 14:57:23','2013-03-31 14:57:23','',514,'http://www.futuremediatrix.com/blog/wp-content/uploads/2013/03/langkah1.jpg',0,'attachment','image/jpeg',0),(516,3,'2013-03-31 15:03:25','2013-03-31 15:03:25','','langkah2','','inherit','open','open','','langkah2','','','2013-03-31 15:03:25','2013-03-31 15:03:25','',514,'http://www.futuremediatrix.com/blog/wp-content/uploads/2013/03/langkah2.jpg',0,'attachment','image/jpeg',0),(517,3,'2013-03-31 15:51:03','2013-03-31 15:51:03','Dear Rekan2 yang saya Cintai,\n\nDalam Rangka Paskah hari ini saya akan membagikan sebuah share bagaimana <strong>\"Mengalahkan Kejahatan dengan Kebaikan\"</strong>, bagi ANDA yang saat ini merasa hidupnya ingin mengalami breakthrough, atau bagi ANDA yang sedang mengalami masalah, kekecewaan atau apapun itu marilah simak artikel ini yang akan memberikan Anda jalan keluar bagi segala permasalahan hidup Anda.\n\nUntuk mengetahui cara mengalahkan Kejahatan tentunya kita harus tahu bagaimana cara Kejahatan itu berkembang, merusak banyak kehidupan manusia, bahkan merusak bangsa-bangsa dan Dunia.\n\n<strong>Cara Berkembang Kejahatan</strong>\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2013/03/langkah1.jpg\"><img class=\"alignnone size-full wp-image-515\" title=\"langkah1\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2013/03/langkah1.jpg\" alt=\"\" width=\"420\" height=\"280\" /></a>\n\nPada gambar ini disamping kiri ada adalah Orang lain, Orang lain disini bisa siapa saja, bisa Orang Tua ANDA, Saudara Anda, Teman ANDA, Rekan Kerja ANDA, atau Orang lain yang baru ANDA kenal, kemudian diatasnya adalah gambar setan sebagai lambang perbuatan jahat, Pada gambar disamping kanan adalah diri ANDA yang masih bersih tidak ada kejahatan pada diri ANDA, Kemudian Orang disamping kiri Anda tersebut melakukan kejahatan bisa apa kepada ANDA, bisa marah, memaki ANDA, menipu ANDA, memukul ANDA, dan lain sebagainya.\n\n<a href=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2013/03/langkah2.jpg\"><img class=\"alignnone size-full wp-image-516\" title=\"langkah2\" src=\"http://www.futuremediatrix.com/blog/wp-content/uploads/2013/03/langkah2.jpg\" alt=\"\" width=\"420\" height=\"280\" /></a>\n\nAkhirnya ANDA membenci terhadap Orang yang melakukan Kejahatan pada Anda.\nDan akhirnya Kejahatan itu yang digambarkan dengan Setan berkembang kepada diri ANDA.\nTentu Anda heran apa yang salah dengan diri ANDA?\nKenapa ANDA tidak boleh membenci orang yang melakukan kejahatan pada diri ANDA ?\n\nMemang secara alami ANDA sebagai manusia normal akan membenci orang yang melakukan Kejahatan pada diri ANDA.\n\nTapi mari kita cermati sekali lagi pada dasarnya Orang lain tidak sama dengan Kejahatan, karena pada Dasarnya setiap manusia itu hanyalah Objek bisa dipakai Setan untuk melakukan Kejahatan bisa dipakai Malaikat untuk melakukan Kebaikan.\n\nSebagai contoh ANDA ditipu rekan Kerja ANDA maka bencilah pada Sifat Penipu bukan pada Orangnya, karena Rekan Kerja tersebut hanya dipakai oleh si setan untuk Menipu ANDA, padahal yang harus ANDA benci adalah Kejahatan itu sendiri bukan orang tersebut\n\n<strong>Mengapa ANDA wajib melakukan Kebaikan kepada Orang yang Kejahatan Pada ANDA ?</strong>\n\nCoba sekarang ANDA bayangkan jika MANUSIA itu adalah sebuah PERUSAHAAN dan didalamnya CEO adalah dirinya dan didalamnya terdapat 2 Penasihat yaitu SETAN dan MALAIKAT. Dimana SETAN pada diri Orang tersebut yang mempengaruhi agar melakukan Kejahatan pada diri ANDA. Sudah seharusnya yang harus ANDA benci SETAN tersebut bukan ?\n\nDan jika ANDA benci berarti ANDA harus berpikir supaya si SETAN tersebut di PHK oleh si CEO Otomatis yang harus ANDA lakukan Adalah memperkuat si Penasihat satu lagi yaitu MALAIKAT. Bagaimana Caranya ? Caranya mudah karena MALAIKAT itu adalah lambang dari Kebaikan maka yang perlu ANDA lakukan adalah melakukan KEBAIKAN kepada Orang yang telah melakukan Kejahatan pada ANDA, sampai suatu hari dia sebagai CEO sadar Dia akan mengangkat MALAIKAT menjadi Penasihat Utamanya dan memecat si SETAN.\n\n<strong>Jika ANDA membenci Orang yang melakukan Kejahatan Pada ANDA maka otomatis ANDA menghancurkan Diri ANDA ?</strong>\n\nJika ANDA membenci Orang yang melakukan Kejahatan Pada ANDA maka otomatis akan menghancurkan diri ANDA, karena setiap ANDA membenci Orang yang melakukan Kejahatan pada ANDA maka Kejahatan itu akan masuk kepada diri ANDA, semakin sering hal tersebut terjadi maka akan semakin banyak Kejahatan pada diri ANDA sampai suatu hari SETAN tersebut menumpuk pada diri ANDA maka akan menghambat diri ANDA untuk berkembang.\n\nBila ANDA merasa sulit untuk berkembang, mengalami masalah ataupun kekecewaan coba ANDA berpikir ke belakang adakah Orang yang sudah melakukan Kejahatan pada ANDA yang ANDA benci, jika jawabannya ada maka segeralah untuk mengampuni orang tersebut dan melakukan kebaikan pada Orang tersebut sehingga Kejahatan yang ada pada diri ANDA lenyap.\n\n<strong>Rantai Kejahatan yang menyebar ini akan dengan mudah menghancurkan sebuah bangsa bahkan Dunia </strong>\n\nJika kita belajar dari Sejarah Kerajaan-kerajaan jaman dulu di dunia seperti sejarah Majapahit, sejarah dinasti di Tiongkok, sejarah perang Agama di Timur Tengah, dan lain-lain, dimana setiap kerjaaan saling balas dendam, saling bunuh-membunuh, saling menghancurkan, semua itu benar-benar sangat merusak dan menghancurkan. Dan semua itu prosesnya sama, ketika orang yang melakukan kejahatan pada orang lain mereka membalasnya dan yang terjadi maka kehancuran pada setiap orang yang terlibat didalamnya.\n\nSetelah kita belajar hal ini ternyata Kejahatan itu berkembang karena Konsep berpikir kita yang salah terhadap Kejahatan itu sendiri.\n\nMarilah Mulai Sekarang jangan pernah lagi membenci orang yang Jahat pada diri Kita melainkan kita melakukan kebaikannya karena dengan hal tersebut kita dapat mengusir Kejahatan yang ada dalam dirinya.\n\nWalaupun ANDA sudah berbuat baik orang tersebut tetap jahat minimal Kejahatan itu tidak pindah kepada diri ANDA sehingga ANDA tetap Bersih dari Kejahatan.\n\n<strong>Jadilah Agen Kebaikan untuk Membangun diri ANDA</strong>\n\nDemikian Kebaikan itu memiliki sifat penyebaran seperti Kejahatan untuk itu marilah jika lakukan selalu Kebaikan didalam Hidup ANDA maka setiap orang yang menerima kebaikan dari ANDA dia akan juga belajar tentang Kebaikan.\n\nDan jika ANDA melakukan Kebaikan maka otomatis itu akan Membangun diri ANDA, bayangkan jika disebuah perusahaan isinya banyak orang baiknya tentunya Perusahaan itu akan berkembang, demikian jika didalam diri ANDA banyak Kebaikan otomatis hidup ANDA akan berubah menjadi Jauh lebih baik.\n\nANDA ingin mengalami Breakthrough didalam diri ANDA ?\n\nLakukan Kebaikan kemanda diri ANDA pergi dan tetap balas Kejahatan dengan Kebaikan maka dijamin hidup ANDA akan mengalami Breakthrough.\n\nDemikian Mengapa Allah Bapa memberikan PuteraNya yang diKasihi Tuhan Jesus untuk wafat dikayu Salib untuk Menebus Dosa kita, karena Dia ingin diri Kita mengalami <strong>Breakthrough</strong>. Dan karena Dia tahu bahwa satu-satunya Jalan mengalahkan Kejahatan yaitu dengan Kebaikan. Kejahatan semakin besar hanya bisa dikalahkan dengan Kebaikan yang lebih besar lagi.\n\nSelamat Paskah biarlah Tuhan Jesus bangkit didalam diri kita agar membawa Kebaikan didalam diri kita.\n\nAmien\n\nThomas Joseph\nDigital Marketing 3.0\n<a href=\"http://www.futuremediatrix.com\">www.futuremediatrix.com</a>\n\nDapatkan artikel-artikel menarik lainnya di blog <a href=\"http://www.futuremediatrix.com/blog \">www.futuremediatrix.com/blog </a>','Mengalahkan Kejahatan dengan Kebaikan','','inherit','open','open','','514-revision','','','2013-03-31 15:51:03','2013-03-31 15:51:03','',514,'http://www.futuremediatrix.com/blog/?p=517',0,'revision','',0),(518,3,'2013-04-11 06:15:32','0000-00-00 00:00:00','','Auto Draft','','auto-draft','open','open','','','','','2013-04-11 06:15:32','0000-00-00 00:00:00','',0,'http://www.futuremediatrix.com/blog/?p=518',0,'post','',0),(519,3,'2013-04-16 10:54:08','2013-04-16 10:54:08','Dear Teman2 yang saya cintai,\r\n\r\nSebagaimana kita telah ketahui bahwa Sukses itu tidak datang dengan sendirinya. Tokoh Dunia, Orang-orang Sukses dan Orang-Orang Terkaya di Dunia semuanya adalah orang-orang yang telah melewati Proses didalam hidupnya.\r\n\r\nSebagaimana kita tahu bahwa Sukses adalah Proses, jika kita pelajari ternyata Sukses itu memiliki sebuah Rumus,\r\n\r\nAktifitas yang Positif yang kita lakukan berulang-ulang maka akan menghasilkan Kebiasaan yang Positif, dan dari Kebiasaan yang kita pertahankan maka itu yang akan membentuk Karakter Positif, dan Karakter Positif itu yang menjadi Modal Utama kita dalam mencapai Kesuksesan. Demikian orang yang hidupnya biasa-biasa saja, mereka adalah orang-orang yang memiliki kebiasaan yang biasa saja, bahkan cenderung mereka memiliki daya tahan yang lemah terhadap masalah yang mereka hadapi.\r\n\r\nKini yang menjadi pertanyaan apakah kita mau merubah kebiasaan kita yang biasa menjadi kebiasaan Positif ?\r\n\r\nTeman-teman mohon isi questioner yang ada dilink ini\r\n\r\n<a href=\"https://docs.google.com/forms/d/1GF9wIHiBwfnkDoH6sDpWcEycKN9IuVVJxj5Ey6S9b80/viewform\" target=\"_blank\">https://docs.google.com/forms/d/1GF9wIHiBwfnkDoH6sDpWcEycKN9IuVVJxj5Ey6S9b80/viewform</a>\r\n\r\nBest Regards,\r\n\r\nThomas Joseph\r\n@futuremediatrix','Maukah Anda mengupgrade hidup Anda ?','','publish','open','open','','maukah-anda-mengupgrade-hidup-anda','','','2013-04-16 10:54:08','2013-04-16 10:54:08','',0,'http://www.futuremediatrix.com/blog/?p=519',0,'post','',0),(520,3,'2013-04-16 10:53:43','2013-04-16 10:53:43','Sebagaimana kita telah ketahui bahwa Sukses itu tidak datang dengan sendirinya. Tokoh Dunia, Orang-orang Sukses dan Orang-Orang Terkaya di Dunia semuanya adalah orang-orang yang telah melewati Proses didalam hidupnya.\n\nSebagaimana kita tahu bahwa Sukses adalah Proses, jika kita pelajari ternyata Sukses itu memiliki sebuah Rumus,\n\nAktifitas yang Positif yang kita lakukan berulang-ulang maka akan menghasilkan Kebiasaan yang Positif, dan dari Kebiasaan yang kita pertahankan maka itu yang akan membentuk Karakter Positif, dan Karakter Positif itu yang menjadi Modal Utama kita dalam mencapai Kesuksesan. Demikian orang yang hidupnya biasa-biasa saja, mereka adalah orang-orang yang memiliki kebiasaan yang biasa saja, bahkan cenderung mereka memiliki daya tahan yang lemah terhadap masalah yang mereka hadapi.\n\nKini yang menjadi pertanyaan apakah kita mau merubah kebiasaan kita yang biasa menjadi kebiasaan Positif ?\n\nTeman-teman mohon isi questioner yang ada dilink ini\n\n<a href=\"https://docs.google.com/forms/d/1GF9wIHiBwfnkDoH6sDpWcEycKN9IuVVJxj5Ey6S9b80/viewform\" target=\"_blank\">https://docs.google.com/forms/d/1GF9wIHiBwfnkDoH6sDpWcEycKN9IuVVJxj5Ey6S9b80/viewform</a>\n\nBest Regar','Maukah Anda mengupgrade hidup Anda ?','','inherit','open','open','','519-revision','','','2013-04-16 10:53:43','2013-04-16 10:53:43','',519,'http://www.futuremediatrix.com/blog/?p=520',0,'revision','',0);
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